::: Kwangdong Pharmaceutical ::: Combination with oriental and western medical science

<!DOCTYPE html> <html lang="ko"> <head> <meta charset="utf-8" /> <meta http-equiv="X-UA-Compatible" content="IE=edge"> <title>::: Kwangdong Pharmaceutical ::: Combination with oriental and western medical science</title> <link rel="stylesheet" href="/static/encm/asset/css/common.css" /> <link rel="stylesheet" href="/static/encm/asset/css/common_sub.css" /> <link rel="stylesheet" href="/static/encm/asset/css/company.css" /> </head> <body> <dl id="skip_nav"> <dt class="blind">Skip Menu</dt> <dd><a href="#container">Go to content</a></dd> <dd><a href="#gnb">Go to the Main Menu</a></dd> <dd><a href="#footer">Go to bottom</a></dd> </dl> <div id="wrap"> <div id="inner_wrap" class="re"> <header id="header"> <div class="re header"> <div class="re h_top"> <p><a href="/main.do"><img src="/static/encm/asset/img/common/logo_h.png" alt="Kwangdong Pharmaceutical" /></a></p> <p class="blind">Top Util Menu</p>  <select name="slt-lang" id="slt-lang" onchange="location.href = this.value"> <option value="http://eng.ekdp.com/main.do">ENG </option> <option value="http://ekdp.com/main.do">KOR</option> </select> </div> <nav class="gnb"> <ul class="gnb-list"> <li> <span class="all"><span class="bar">Kwangdong</span></span> </li> <li> <span class="half"><span class="bar">Products</span></span> <div class="gnb-wrap"> <ul class="gnb-item"> <li><a href="/product/items_list.do?c1=1">OTC Drugs</a></li> <li><a href="/product/items_list.do?c1=2">ETC Drugs</a></li> <li><a href="/product/items_list.do?c1=4">General supplements</a></li> <li><a href="/product/items_list.do?c1=5">OTC Drinks</a></li> <li><a href="/product/items_list.do?c1=6">Consumer Drinks</a></li> <li><a href="/product/items_list.do?c1=7">Functional Drinks</a></li> <li><a href="/product/items_list.do?c1=8">Traditional Health Food</a></li> </ul> </div> </li> <li> <span class="half"><span class="bar">PR Center</span></span> <div class="gnb-wrap"> <ul class="gnb-item long"> <li><a href="/PRcenter/tv_list.do">TV Advertising</a></li> <li><a href="/PRcenter/radio_list.do">Radio Advertising</a></li> <li><a href="/PRcenter/print_list.do">Print Advertising</a></li> <li><a href="/PRcenter/PR_list.do">PR Video</a></li> <li><a href="/company/history.do">Kwangdong History Museum</a></li> <li><a href="/company/factory.do">Cyber Plant Visit</a></li> </ul> </div> </li> <li> <a href="/brandstory/brandstory.do"><span class="bar">Brand Story</span></a> </li> </ul> </nav> <script> function enterSubmit() { if( event.keyCode == 13 ) { document.f_h_search.submit(); } } </script> <div class="ab set_search"> <form action="/product/search_all.do" method="post" name="f_h_search" id="f_h_search" onsubmit="return false;"> <fieldset> <legend class="blind">Keyword Input</legend> <input type="search" name="s_keyword" id="keyword" onkeyup="enterSubmit();" /> <p class="ab btn_search"><a href="javascript:document.f_h_search.submit();">Search</a></p> </fieldset> </form> </div> </div> </header> <div class="header-bg"></div> <div class="allgnb"> <div class="allgnb-wrap"> <div class="allgnb-item"> <h3>About Us</h3> <ul class="allgnb-list"> <li><a href="/company/introduce_ceo.do">CEO's Message</a></li> <li><a href="/company/introduce_president.do">Founder and Former CEO</a></li> <li><a href="/company/introduce_history.do">History</a></li> <li><a href="/company/introduce_vision.do">VISION 2020</a></li> <li><a href="/company/introduce_organization.do">Organization</a></li> <li><a href="/company/ci.do">CI Archive</a></li> <li><a href="/company/relative.do">Subsidiaries</a></li> <li><a href="/company/contact.do">Contact Us</a></li> </ul> </div> <div class="allgnb-item"> <h3>R & D</h3> <ul class="allgnb-list"> <li><a href="/company/research_vision.do">R&D Vision</a></li> <li><a href="/company/research_introduce.do">R&D Overview</a></li> <li><a href="/company/research_organization.do">R&D Organization</a></li> <li><a href="/company/research_field.do">R&D Areas</a></li> <li><a href="/company/research_status.do">R&D Achievements</a></li> </ul> </div> <div class="allgnb-item"> <h3>Investor Relations</h3> <ul class="allgnb-list"> <li><a href="/company/invest_finance.do">Financial Information</a></li> <li><a href="/company/invest_disclosure.do">Disclosure Information</a></li> </ul> </div> <div class="allgnb-item"> <h3>Social Responsibility</h3> <ul class="allgnb-list"> <li><a href="/company/contribution_matching.do">Matching Grant</a></li> <li><a href="/company/contribution_foundation.do">Gasan Culture Foundation</a></li> <li><a href="/company/contribution_child.do">Support for Children's Health</a></li> <li><a href="/company/contribution_variety.do">Various Social Responsibility</a></li> </ul> </div> </div> </div> <section id="container"> <div class="contents company" id="introduce_vision"> <div class="s_lay_top">  <div class="ab set_title_bg"> <div class="ab bg_motion"></div> <div class="ab bg_object"></div> </div> <div class="inner"> <h2 class="tit">About Us</h2> <p class="exp">World’s leading human healthcare provider</p> </div> </div>  <div class="s_lay_middle"> <div class="inner"> <div class="third_depth"> <ul class="ab"> <li><a href="introduce_ceo.do">CEO’s Message</a></li> <li><a href="introduce_president.do" class="line2">Gasan Soo boo Choi, founder of <br />Kwangdong Pharmaceutical </a></li> <li><a href="introduce_history.do">History</a></li> <li class="on"><a href="introduce_vision.do">VISION 2020</a></li> <li><a href="introduce_organization.do">Organization</a></li> </ul> </div>  <p class="tit_h3">  </p> <p class="tit_sub">MISSION</p> <div class="vision_big_title"> <div class="vision_big_box"> <dl> <dt>New Value</dt> <dd> The new value embraces novel <span>experience, benefits enjoyed </span> <span>by our customers, and, </span> overall, a new meaning. </dd> </dl> <dl> <dt>Healthy Life</dt> <dd> A state of harmony between <span>the physical and mental stability, </span> <span>coupled with full vitality, passion, </span> and positive energy </dd> </dl> </div> <p class="vision_title">We create a new value to contribute to the healthy life of our customers.</p> </div> <p class="tit_sub">VISION 2020</p> <div class="vision_small_title"> <ul> <li>KRW 1 Trillion <br /> Corporate Value </li> <li>KRW 1 Trillion Sales</li> <li>10% Operating <br /> Profit </li> </ul> <div class="small_vision_title"> <dl> <dt>Kwangdong Pharmaceutical’s vision for 2020 is “2020 Triple 1”.</dt> <dd>This includes our will to level up our entrepreneurial status a step further as a permanent company by achieving 1 trillion entrepreneurial value and 1 trillion sales amount by 2020, as well as by realizing 10% of operating profit to secure a sound profitability.</dd> </dl> <dl> <dt>Human Health Care Brand Company</dt> <dd>In addition, with the goal of ‘Human Health Care Brand Company,” we aim to construct a strong brand power in a variety of business areas focused on pharmaceuticals and food businesses and to provide a differentiated value that will contribute to the healthy lives of our customers.</dd> </dl> </div> </div> <p class="tit_sub">Core Competencies</p> <div class="core"> <dl> <dt>Knowledge and Know-how</dt> <dd> Play a part in growth through product <span>standardization and popularization on the basis of </span> <span>Oriental and natural substances by re-establishing </span> <span>product knowledge and systematic developing </span> <span>know-how by succeeding its foundation </span> spirit based on Oriental medicine pharmaceuticals </dd> </dl> <dl> <dt>Functional Material Leadership</dt> <dd> Become a leader Company that promotes health <span>in one’s daily life by securing and fostering differentiated </span> <span>material discovery and development potential in the entire </span> business area, including pharmaceuticals and food </dd> </dl> <dl> <dt>Brand Value</dt> <dd> Enhance the brand value of ‘Kwangdong’ itself <span>and create power brand that exists in consumers to grow </span> <span>and maintain brand asset value in the market by </span> <span>succeeding and developing entrepreneurial image of </span> <span>perseverance and Mr. Choi’s insistence towards quality </span> and customer confidence </dd> </dl> </div> <p class="tit_sub">The 5 Core Values</p> <div class="point"> <ol> <li> <dl> <dt> <span>1</span>Ownership Mindset </dt> <dd>On the basis of pride of the company and professionalism in work, We achieve our goals with active thinking and leading attitude.</dd> </dl> </li> <li> <dl> <dt> <span>2</span>Communication and Cooperation </dt> <dd>We create efficient in-and-out collaboration environment with consideration for others And in a listening attitude to make an effort so that we can create desirable results and grow with those concerned outside.</dd> </dl> </li> <li> <dl> <dt> <span>3</span>Creative Thinking </dt> <dd>We don’t stick to the custom or success rules in the past, But create a new differentiated value with liberal and flexible way of thoughts.</dd> </dl> </li> <li> <dl> <dt> <span>4</span>Challenge and Practice </dt> <dd>We don’t stay as we are, but challenge towards a higher goal enthusiastically And perform our duties by complete analysis and strong impetus.</dd> </dl> </li> <li> <dl> <dt> <span>5</span>Human First </dt> <dd>“Under the recognition that “talent management is the core of entrepreneurial competency,” we continuously discover excellent talents and foster them systematically so that they may be the fundamental for the future growth of the Company and members.</dd> </dl> </li> </ol> </div> </div> </div>  </div>  </section>  <footer id="footer" class="footer"> <div class="footer__sitemap"> <div class="row"> <div class="footer__sitemap-wrap"> <h3 class="footer__sitemap-tit">Kwangdong</h3> <div class="footer__sitemap-box"> <div class="footer__sitemap-item"> <h4 class="footer__sitemap-subtit"> <a href="../company/introduce_ceo.do">About Us</a> </h4> <ul class="footer__sitemap-list"> <li><a href="../company/introduce_ceo.do">CEO's Message</a></li> <li><a href="../company/introduce_president.do">Founder and Former CEO</a></li> <li><a href="../company/introduce_history.do">History</a></li> <li><a href="../company/introduce_vision.do">VISION 2020</a></li> <li><a href="../company/introduce_organization.do">Organization</a></li> <li><a href="../company/ci.do">CI Archive</a></li> <li><a href="../company/relative.do">Subsidiaries</a></li> <li><a href="../company/contact.do">Contact Us</a></li> </ul> </div> <div class="footer__sitemap-item"> <h4 class="footer__sitemap-subtit"> <a href="../company/research_vision.do">R & D</a> </h4> <ul class="footer__sitemap-list"> <li><a href="../company/research_vision.do">R&D Vision</a></li> <li><a href="../company/research_introduce.do">R&D Overview</a></li> <li><a href="../company/research_organization.do">R&D Organization</a></li> <li><a href="../company/research_field.do">R&D Areas</a></li> <li><a href="../company/research_status.do">R&D Achievements</a></li> </ul> </div> <div class="footer__sitemap-item"> <h4 class="footer__sitemap-subtit"> <a href="../company/invest_finance.do">Investor Relations</a> </h4> <ul class="footer__sitemap-list"> <li><a href="../company/invest_finance.do">Financial Information</a></li> <li><a href="../company/invest_disclosure.do">Disclosure Information</a></li> </ul> </div> <div class="footer__sitemap-item"> <h4 class="footer__sitemap-subtit"> <a href="../company/contribution_matching.do">Social Responsibility</a> </h4> <ul class="footer__sitemap-list"> <li><a href="../company/contribution_matching.do">Matching Grant</a></li> <li><a href="../company/contribution_foundation.do">Gasan Culture Foundation</a></li> <li><a href="../company/contribution_child.do">Support for Children's Health</a></li> <li><a href="../company/contribution_variety.do">Various Social Responsibility</a></li> </ul> </div> </div> </div> </div> <div class="row"> <div class="footer__sitemap-wrap"> <h3 class="footer__sitemap-tit">Products</h3> <div class="footer__sitemap-box"> <div class="footer__sitemap-item"> <h4 class="footer__sitemap-subtit"> <a href="../product/items_list.do?c1=1">OTC Drugs</a> </h4> </div> <div class="footer__sitemap-item"> <h4 class="footer__sitemap-subtit"> <a href="../product/items_list.do?c1=2">ETC Drugs</a> </h4> </div> <div class="footer__sitemap-item"> <h4 class="footer__sitemap-subtit"> <a href="../product/items_list.do?c1=4">General supplements</a> </h4> </div> <div class="footer__sitemap-item"> <h4 class="footer__sitemap-subtit"> <a href="../product/items_list.do?c1=5">OTC Drinks</a> </h4> </div> <div class="footer__sitemap-item"> <h4 class="footer__sitemap-subtit"> <a href="../product/items_list.do?c1=6">Consumer Drinks</a> </h4> </div> <div class="footer__sitemap-item"> <h4 class="footer__sitemap-subtit"> <a href="../product/items_list.do?c1=7">Functional Drinks</a> </h4> </div> <div class="footer__sitemap-item"> <h4 class="footer__sitemap-subtit"> <a href="../product/items_list.do?c1=8">Traditional Health Food</a> </h4> </div> </div> </div> </div> <div class="row"> <div class="footer__sitemap-wrap"> <h3 class="footer__sitemap-tit">PR Center</h3> <div class="footer__sitemap-box short"> <div class="footer__sitemap-item"> <h4 class="footer__sitemap-subtit"> <a href="../PRcenter/tv_list.do">TV Advertising</a> </h4> </div> <div class="footer__sitemap-item"> <h4 class="footer__sitemap-subtit"> <a href="../PRcenter/radio_list.do">Radio Advertising</a> </h4> </div> <div class="footer__sitemap-item"> <h4 class="footer__sitemap-subtit"> <a href="../PRcenter/print_list.do">Print Advertising</a> </h4> </div> <div class="footer__sitemap-item"> <h4 class="footer__sitemap-subtit"> <a href="../PRcenter/PR_list.do">PR Video</a> </h4> </div> <div class="footer__sitemap-item"> <h4 class="footer__sitemap-subtit"> <a href="../company/factory.do">Cyber Plant Visit</a> </h4> </div> <div class="footer__sitemap-item"> <h4 class="footer__sitemap-subtit"> <a href="../company/history.do">Kwangdong History Museum</a> </h4> </div> </div> </div> </div> <div class="row"> <div class="footer__sitemap-wrap"> <h3 class="footer__sitemap-tit"> <a href="../brandstory/brandstory.do"> Brand Story </a> </h3> <div class="footer__sitemap-box" style="border-bottom:none"> <div class="footer__sitemap-item"> <h4 class="footer__sitemap-subtit"> <a href="#"> </a> </h4> </div> </div> </div> </div> </div> <div class="footer__copyright"> <div class="row"> <div class="footer__copyright-logo"> <img src="/static/encm/asset/img/renewal/logo_gray.png" alt="광동제약"> </div> <div class="footer__copyright-addr"> 52, Gwacheon-daero 7da-gil, Gwacheon-si, Gyeonggi-do T 82-2-6006-7777<br> COPYRIGHT(C) KWANG DONG PHARMACEUTICAL CO., LTD. ALL RIGHTS RESERVED </div> <div class="footer__snb-link"> <div class="footer__snb-link__item"> <span class="footer__snb-link__tit"> SNS </span> <ul class="footer__snb-link__toggle" style="display: none;"> <li><a target="_blank" href="http://www.facebook.com/kwangdong4U ">Kwangdong Facebook</a></li> <li><a target="_blank" href="https://www.youtube.com/user/Kwangdong ">Kwangdong Youtube</a></li> </ul> </div> <div class="footer__snb-link__item" style="margin-left:-1px"> <span class="footer__snb-link__tit"> Family Site </span> <ul class="footer__snb-link__toggle"> <li style="line-height:15px;"><a href="http://www.ekwangdong.co.kr" target="_blank">Kwang Dong<br>Oriental Hospital</a></li> <li><a href="https://www.koreab2b.com" target="_blank">Korea e-Platform</a></li> </ul> </div> </div> </div> </div> </footer> <p class="fix none btn_c_top"><a href="#" class="a_wh100" title="Go to Top">TOP</a></p>  <div class="ab wh100 lt0 zi9 none c_popup" id="p_policy"> <div class="ab black70 wh100 lt0 bg"></div> <div class="fix wh100 lt0 of_auto fg"> <div class="ab wh100 lt0 bg"></div> <div class="re_centered p_policy"> <iframe src="" width="100%" height="100%" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" allowTransparency="true"></iframe> </div> </div> </div> <script src="/static/encm/asset/libs/jquery-1.10.2.min.js"></script> <script> $(function () { $('.gnb-list .all').mouseenter(function () { $('.gnb-wrap').stop().slideUp('fase'); $('.allgnb').stop().slideDown('fast'); }) $('.allgnb').mouseleave(function () { $('.allgnb').stop().slideUp('fast'); $('.header-bg').slideUp('fast'); }) $('.gnb-list .half').mouseenter(function () { $('.allgnb').stop().slideUp('fast'); $('.header-bg').slideDown('fast'); $('.gnb-wrap').removeClass('active'); $(this).next('.gnb-wrap').slideDown('fase').addClass('active'); }) $('.gnb-wrap').mouseleave(function () { $('.gnb-wrap').stop().slideUp('fast') $('.header-bg').slideUp('fast'); }) /* FOOTER */ var footer = { dropdown : function (ele) { ele.stop().toggleClass('active'); ele.find('.footer__snb-link__toggle').stop().slideToggle('fade'); }, focused : function (ele) { ele.find('.footer__snb-link__toggle').stop().show(); }, bind : function () { $('.footer__snb-link__item').bind('click',function () { footer.dropdown($(this)); }); } } footer.bind(); }) </script> <script> (function(i,s,o,g,r,a,m){i['GoogleAnalyticsObject']=r;i[r]=i[r]||function(){ (i[r].q=i[r].q||[]).push(arguments)},i[r].l=1*new Date();a=s.createElement(o), m=s.getElementsByTagName(o)[0];a.async=1;a.src=g;m.parentNode.insertBefore(a,m) })(window,document,'script','//www.google-analytics.com/analytics.js','ga'); ga('create', 'UA-66860084-1', 'auto'); ga('send', 'pageview'); </script> </div>  </div>  <script src="/static/encm/asset/libs/jquery-1.10.2.min.js"></script> <script src="/static/encm/asset/js/comUtil.js"></script> <script src="/static/encm/asset/js/common.js"></script> <script type="text/javascript"> //gnb on $(window).load(function() { onPageNav(0, 0); }); </script> </body> </html>

CINXE.COM

::: Kwangdong Pharmaceutical ::: Combination with oriental and western medical science