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id="a0I7y000000rqoTEAQ:1" class="relative logogrid--blade" > <div class="container container--min-spacing-bottom container--min-spacing-top noCTAs"> <article class="grid grid_main theme--light_gradient"> <header class="logogrid__blade-heading"> <h2 class="pbc-g-text-display-4" style=" "> Products Used </h2> </header> <div class="logo-grid logo-grid-blade logo-grid-blade--4 mt-16 mobile-mt-16"> <div class="logo-block logo-block--1 logo-block--card_product" data-module-id="PMAC:a067y00000TvvvLAAR" data-module-track-impressions="" data-module-name="Data Cloud" data-module-position="1" data-module-type="card_product"> <div class="card__brand__wrapper"> <div class="card__brand__image__wrapper pbc-g-elevation-2" aria-hidden="true"> <a class="card__brand__link" href="https://www.salesforce.com/data/" tabindex="-1"> <img loading="lazy" src="https://www.salesforce.com/content/dam/web/global/svg-icons/placeholder29.svg" class="card__brand__image" alt="" sizes="100vw" srcset="" height="auto" width="auto"/> </a> </div> <a href="https://www.salesforce.com/data/" class="pbc-g-text-body-2 card__brand__label mb-0 mt-16 ml-auto mr-auto mobile-mt-12">Data Cloud</a> </div> </div> <div class="logo-block logo-block--2 logo-block--card_product" data-module-id="PMAC:a067y00000KcfzWAAR" data-module-track-impressions="" data-module-name="Sales Cloud" data-module-position="2" data-module-type="card_product"> <div class="card__brand__wrapper"> <div class="card__brand__image__wrapper pbc-g-elevation-2" aria-hidden="true"> <a class="card__brand__link" href="https://www.salesforce.com/sales/cloud/" tabindex="-1"> <img loading="lazy" src="https://www.salesforce.com/content/dam/web/global/icons/product/sales-day.svg" class="card__brand__image" alt="" sizes="100vw" srcset="" height="auto" width="auto"/> </a> </div> <a href="https://www.salesforce.com/sales/cloud/" class="pbc-g-text-body-2 card__brand__label mb-0 mt-16 ml-auto mr-auto mobile-mt-12">Sales Cloud</a> </div> </div> <div class="logo-block logo-block--3 logo-block--card_product" data-module-id="PMAC:a067y00000Tvw8DAAR" data-module-track-impressions="" data-module-name="Marketing Cloud" data-module-position="3" data-module-type="card_product"> <div class="card__brand__wrapper"> <div class="card__brand__image__wrapper pbc-g-elevation-2" aria-hidden="true"> <a class="card__brand__link" href="https://www.salesforce.com/products/marketing/" tabindex="-1"> <img loading="lazy" src="https://www.salesforce.com/content/dam/web/global/icons/product/marketing-day.svg" class="card__brand__image" alt="" sizes="100vw" srcset="" height="auto" width="auto"/> </a> </div> <a href="https://www.salesforce.com/products/marketing/" class="pbc-g-text-body-2 card__brand__label mb-0 mt-16 ml-auto mr-auto mobile-mt-12">Marketing Cloud</a> </div> </div> <div class="logo-block logo-block--4 logo-block--card_product" data-module-id="PMAC:a067y00000UjLNDAA3" data-module-track-impressions="" data-module-name="Salesforce Professional Services" data-module-position="4" data-module-type="card_product"> <div class="card__brand__wrapper"> <div class="card__brand__image__wrapper pbc-g-elevation-2" aria-hidden="true"> <a class="card__brand__link" href="https://www.salesforce.com/services/professional-services/overview/" tabindex="-1"> <img loading="lazy" src="https://www.salesforce.com/content/dam/web/global/svg-icons/calendar-day.svg" class="card__brand__image" alt="" sizes="100vw" srcset="" height="auto" width="auto"/> </a> </div> <a href="https://www.salesforce.com/services/professional-services/overview/" class="pbc-g-text-body-2 card__brand__label mb-0 mt-16 ml-auto mr-auto mobile-mt-12">Salesforce Professional Services</a> </div> </div> </div> </article> </div> </section> </div><div data-blade-id="a0I7y000000rqoTEAQ:2" data-blade-position="3" data-blade-name="sf/text" data-blade-variant="text" data-blade-source="www" data-blade-type="blade"> <section id="a0I7y000000rqoTEAQ:2" class="relative text--blade" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main text__blade--link_below text--left theme--light_gradient" data-module-id="a0I7y000000rqoTEAQ:2" data-module-name="FedEx uses Data Cloud to connect sales, marketing, and shipment data to re-engage inactive B2B customers and promote international shipping services with personalized follow-up, increasing shipping conversions and revenue." data-module-position="1" data-module-type="headline" data-module-track-impressions=""> <header class="text__blade-heading eyebrow--small grid grid_sub"> <h2 class="headline text__headline--small" style=" "> FedEx uses Data Cloud to connect sales, marketing, and shipment data to re-engage inactive B2B customers and promote international shipping services with personalized follow-up, increasing shipping conversions and revenue. </h2> </header> </article> </div> </section> </div><div data-blade-id="a0E7y000006JdILEA0:3" data-blade-position="4" data-blade-name="sf/textmainbody" data-blade-variant="textmainbody" data-blade-source="www" data-blade-type="blade"> <section id="a0E7y000006JdILEA0:3" class="relative textmainbody--blade" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main text--left theme--light_gradient" data-module-id="a0E7y000006JdILEA0:3" data-module-name="About FedEx" data-module-position="1" data-module-type="headline" data-module-track-impressions=""> <header class="textmainbody__blade-heading grid grid_sub"> <h2 class="headline text__headline--large" style=" "> About FedEx </h2> </header> <div class="blade__description"> <p>FedEx is an $88 billion global supply chain that provides rapid, reliable, time-definite delivery of more than 15 million packages per day to more than 220 countries and territories around the world.</p> </div> </article> </div> </section> </div><div data-blade-id="a0E7y000006JdYTEA0:4" data-blade-position="5" data-blade-name="sf/textmainbody" data-blade-variant="textmainbody" data-blade-source="www" data-blade-type="blade"> <section id="a0E7y000006JdYTEA0:4" class="relative textmainbody--blade" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main text--left theme--light_gradient" data-module-id="a0E7y000006JdYTEA0:4" data-module-name="The Challenge for FedEx" data-module-position="1" data-module-type="headline" data-module-track-impressions=""> <header class="textmainbody__blade-heading grid grid_sub"> <h2 class="headline text__headline--large" style=" "> The Challenge for FedEx </h2> </header> <div class="blade__description"> <p><strong>Siloed data sources presented an opportunity to streamline follow-up with inactive customers.</strong></p><p>FedEx works with small business customers to discount bulk shipping rates based on their projected shipping volume. However, few of them will start shipping on their own. To encourage shipments, FedEx’s sales reps needed to reach out to inactive customers across hundreds of accounts manually. </p><p><br></p><p>But identifying these accounts took IT three or more weeks across up to ten separate systems. By the time they gathered a targeted list, it might be outdated and inaccurate. FedEx sought the ability to bring customer sales interactions, shipments, and web browsing data into one view to quickly orchestrate customer engagement. </p><p><br></p><p>FedEx sales wanted to quickly and efficiently connect with small business customers browsing <a href="https://www.fedex.com/en-us/home.html" target="_self">fedex.com</a> for information on international shipping. The company needed a way to pair real-time web data with its sales, marketing, and Databricks data to identify customers who were interested in international shipping but had never completed a shipment. Without these insights, proactive outreach to interested customers was cumbersome. </p> </div> </article> </div> </section> </div><div data-blade-id="a0E7y000006JdgXEAS:5" data-blade-position="6" data-blade-name="sf/textmainbody" data-blade-variant="textmainbody" data-blade-source="www" data-blade-type="blade"> <section id="a0E7y000006JdgXEAS:5" class="relative textmainbody--blade" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main text--left theme--light_gradient" data-module-id="a0E7y000006JdgXEAS:5" data-module-name="" data-module-position="1" data-module-type="headline" data-module-track-impressions=""> <header class="textmainbody__blade-heading grid grid_sub"> </header> <div class="blade__description"> <p><strong>FedEx couldn’t track customers who abandoned shipping rate quotes online. </strong></p><p>Before signing a contract for a discounted rate, companies often request a shipping quote online. But they sometimes abandon their shipping rate quotes, similar to how consumers abandon an online shopping cart. FedEx needed a system for tracking the abandonment rates and providing sales with an accurate list of interested accounts. As a result, potential customers moved on before sales could engage with them.</p> </div> </article> </div> </section> </div><div data-blade-id="a0E7y000006JdrpEAC:6" data-blade-position="7" data-blade-name="sf/textmainbody" data-blade-variant="textmainbody" data-blade-source="www" data-blade-type="blade"> <section id="a0E7y000006JdrpEAC:6" class="relative textmainbody--blade" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main text--left theme--light_gradient" data-module-id="a0E7y000006JdrpEAC:6" data-module-name="How Salesforce Helps" data-module-position="1" data-module-type="headline" data-module-track-impressions=""> <header class="textmainbody__blade-heading grid grid_sub"> <h2 class="headline text__headline--large" style=" "> How Salesforce Helps </h2> </header> <div class="blade__description"> <p><strong>Data Cloud connects data sources so sales can re-engage inactive customers and generate new business. </strong></p><p>After retiring many of the systems that took weeks to gather targeted lists, FedEx chose <a href="https://www.salesforce.com/data/" target="_self">Data Cloud</a> to bridge opportunity data in <a href="https://www.salesforce.com/sales/" target="_self">Sales Cloud</a>, web browsing data in <a href="https://www.salesforce.com/marketing/" target="_self">Marketing Cloud</a>, and shipping data in Databricks. Now, a unified view of all customer data allows FedEx to pinpoint inactive customers in a matter of hours, not weeks, and efficiently re-engage them.</p><p><br></p><p>Bring Your Own Lake (BYOL) data shares allow FedEx to access the external data alongside Salesforce data in a unified view, enabling reps to see who signed an agreement but hasn’t begun shipping. And with <a href="https://www.salesforce.com/data/zero-copy-partner-network/" target="_self">zero copy integration</a>, FedEx can act on the external data directly within Salesforce without duplication, streamlining the process and enhancing conversion opportunities. </p><p><br></p><p>“The power is in Data Cloud’s ability to bring data together and let us funnel it into Marketing Cloud and Sales Cloud in near-real-time,” said Carlos Gonzalez, Senior Programmer Advisor. “Zero copy is very attractive to us because it’s easier and less expensive than ingesting the data again and landing it in multiple spots.” </p><p><br></p><p>Data Cloud fuels Marketing Cloud with segmented lists to automatically orchestrate personalized journeys that include sales calls, marketing emails, or both, motivating customers to start shipping. This strengthens the company’s existing Marketing Cloud instance, which FedEx previously used to send one-off emails. FedEx can also drive customers to learn about fdx, its new data-driven commerce platform, which connects the entire customer supply chain, making it easier for companies to grow demand, increase conversion, optimize fulfillment, and streamline returns.</p><p><br></p><p>With the ability to design, automate, and orchestrate multi-touch campaigns using connected data, reps can reach out to inactive accounts faster, increasing account reactivations and generating new business.</p><p><br></p><p>"Data Cloud enables us to know our customers better so we can partner with them to build their businesses,” said Angela Straub, Director of Solutions, Enterprise Customer, Platform, and MDM. “We can be more efficient through automation, capitalize on the robust data we have, and serve it up to improve experiences for customers, reps, and sales alike, ultimately driving top line revenue.</p> </div> </article> </div> </section> </div><div data-blade-id="a0E7y000006JdrpEAC:7" data-blade-position="8" data-blade-name="sf/nup" data-blade-variant="nup" data-blade-source="www" data-blade-type="blade"> <section id="a0E7y000006JdrpEAC:7" class="relative nup--blade layout--1 nup--card_quote" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <div class="grid grid_main nup nup__1 no-header theme--light_gradient"> <div class="cards cards--minimal no-quote-image-oneup"> <article class="card card__1 card__wrapper theme--light_gradient" data-module-track-impressions="" data-module-id="a0D7y00000X14utEAB" data-module-name="Mark Colombo" data-module-position="1" data-module-type="card_quote" > <div class="card--card_quote pbc-g-elevation-2 flex border-rad-16 no-quote-image-asset"> <div class="card_quote--no-asset"> <div class="card__content__wrapper"> <blockquote class="card__copy__wrapper"> <div class="card__quote-mark card__quote--us" aria-hidden="true"></div> <h3 class="card__headline" style=" "> Our business customers expect us to know everything about their needs and relationship with us. We work really effectively now across sales and marketing, and Data Cloud has enabled us to do that. </h3> <div class="tagline_wrapper"> <div class="name"> Mark Colombo </div> <div class="role_company"> Senior Vice President, Solutions and Sales, FedEx </div> </div> </blockquote> </div> </div> </div> </article> </div> </div> </div> </section> </div><div data-blade-id="a0E7y000006Jdv3EAC:8" data-blade-position="9" data-blade-name="sf/textmainbody" data-blade-variant="textmainbody" data-blade-source="www" data-blade-type="blade"> <section id="a0E7y000006Jdv3EAC:8" class="relative textmainbody--blade" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main text--left theme--light_gradient" data-module-id="a0E7y000006Jdv3EAC:8" data-module-name="" data-module-position="1" data-module-type="headline" data-module-track-impressions=""> <header class="textmainbody__blade-heading grid grid_sub"> </header> <div class="blade__description"> <p><strong>Data Cloud improves customer engagement and reduces quote abandonment.</strong></p><p>With Data Cloud, FedEx sales reps can also see web browsing and quote creation data alongside contract data to identify prospective customers who are just browsing and haven’t yet signed a bulk rate agreement. Reps can then easily follow up or send the contact on an automated journey to continue nurturing their interest.</p> </div> </article> </div> </section> </div><div data-blade-id="a0E7y000006JdyHEAS:9" data-blade-position="10" data-blade-name="sf/textmainbody" data-blade-variant="textmainbody" data-blade-source="www" data-blade-type="blade"> <section id="a0E7y000006JdyHEAS:9" class="relative textmainbody--blade" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main text--left theme--light_gradient" data-module-id="a0E7y000006JdyHEAS:9" data-module-name="" data-module-position="1" data-module-type="headline" data-module-track-impressions=""> <header class="textmainbody__blade-heading grid grid_sub"> </header> <div class="blade__description"> <p><strong>Together, Data Cloud and Marketing Cloud help sales follow up fast to upsell international shipping.</strong></p><p>Together, Data Cloud and Marketing Cloud also help FedEx increase international shipping. Data Cloud assesses if someone browsing the international shipping page could be a target customer by bringing together web browsing data from <a href="https://www.salesforce.com/marketing/personalization/" target="_self">Marketing Cloud Personalization</a> and shipment data from Databricks. If Databricks shows the customer has not yet shipped, FedEx can choose how to orchestrate follow-up engagement in Salesforce, whether through an automated email journey, a sales campaign, or targeted banner ads on the international shipping page. </p><p><br></p><p>When customers engage in the automated journey (for example, opening an email), they progress to the next step and the rep is notified to follow up with a call to address their questions, boosting the chances of conversion. Thisdata-driven approach enables reps to deliver timely, relevant communications, enhancing engagement with prospects and optimizing how reps spend their time.</p> </div> </article> </div> </section> </div><div data-blade-id="a0E7y000006Je7xEAC:10" data-blade-position="11" data-blade-name="sf/textmainbody" data-blade-variant="textmainbody" data-blade-source="www" data-blade-type="blade"> <section id="a0E7y000006Je7xEAC:10" class="relative textmainbody--blade" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main text--left theme--light_gradient" data-module-id="a0E7y000006Je7xEAC:10" data-module-name="" data-module-position="1" data-module-type="headline" data-module-track-impressions=""> <header class="textmainbody__blade-heading grid grid_sub"> </header> <div class="blade__description"> <p><strong>FedEx makes the most of Data Cloud with the Salesforce Professional Services and Signature Success Plan.</strong></p><p>To connect all of FedEx’s Salesforce solutions and ensure maximum value from Data Cloud, Fedex worked with <a href="https://www.salesforce.com/services/professional-services/overview/" target="_self">Salesforce Professional Services’</a> leading experts to design and implement the platform. This enabled FedEx to pull in relevant data from Sales Cloud, strengthen its data architecture, and segment for cross-cloud journeys. </p><p><br></p><p>In less than two weeks, Professional Services successfully configured an end-to-end Data Cloud implementation that helped FedEx increase the lead qualification audience for those interested in international shipping. Professional Services also implemented a post-abandonment journey including personalized web banners and emails, which has improved both shipping label creation and account sign-ups after requesting a rate. </p><p><br></p><p>FedEx also relies on the <a href="https://www.salesforce.com/services/success-plans/overview/" target="_self">Signature Success Plan</a> to ensure continuous alignment between Data Cloud’s configuration and the company’s current objectives. The engagement provides resources like Architect Engagements, guidance from bi-weekly meetings, and support from a Customer Success Manager. And with instructor-led training courses, best practices, and relevant product education growing the team's technical expertise, FedEx can innovate faster and increase product adoption. </p> </div> </article> </div> </section> </div><div data-blade-id="a0E7y000006Je9ZEAS:11" data-blade-position="12" data-blade-name="sf/textmainbody" data-blade-variant="textmainbody" data-blade-source="www" data-blade-type="blade"> <section id="a0E7y000006Je9ZEAS:11" class="relative textmainbody--blade" > <div class="container container--min-spacing-bottom container--min-spacing-top"> <article class="grid grid_main text--left theme--light_gradient" data-module-id="a0E7y000006Je9ZEAS:11" data-module-name="The Salesforce Difference" data-module-position="1" data-module-type="headline" data-module-track-impressions=""> <header class="textmainbody__blade-heading grid grid_sub"> <h2 class="headline text__headline--large" style=" "> The Salesforce Difference </h2> </header> <div class="blade__description"> <p>Trust and reliability are imperative in any technology decision. After more than 16 years of partnership, FedEx trusts Salesforce’s end-to-end data platform to seamlessly integrate with its existing data lakes — without duplicating data, thanks to zero copy. With Salesforce, the company can act on its data in real time, orchestrating engagement journeys in Sales Cloud and Marketing Cloud to motivate customers toward continual business with FedEx.. </p><p><br></p><p>As a “customer obsessed” brand, FedEx can now take action on data like never before to connect with customers at the greatest moment of impact. Now FedEx approaches each customer at a global scale but with localized understanding of who they are.</p> </div> </article> </div> </section> </div><div data-blade-id="a0I7y000000rqoTEAQ:12" data-blade-position="13" data-blade-name="sf/nup" data-blade-variant="nup" data-blade-source="www" data-blade-type="blade"> <section id="a0I7y000000rqoTEAQ:12" class="relative nup--blade nup--link_above layout--2 nup--card_resource" > <div class="container"> <div class="grid grid_main nup nup__2 nup__gridTwo theme--light_gradient"> <header class="nup__blade-heading text--center"> <h2 class="headline" style=" "> Additional Customer Success Stories </h2> </header> <div class="cards"> <article class="card card__1 card__wrapper theme--light_gradient" data-module-track-impressions="" data-module-id="1" data-module-name="Air India delivers effortless, world-class service with Einstein." data-module-position="1" data-module-type="card_resource" data-module-tags-manual="[{"uuid":"31d7900b-1698-40d6-9456-318d054d424f","tagName":"Service","tagUuid":"27c12145-271a-4de6-b6d3-2b6b08e78860"},{"uuid":"31d7900b-1698-40d6-9456-318d054d424f","tagName":"Data Cloud","tagUuid":"cec01b75-03d2-4a53-9550-f3694cddf1f6"},{"uuid":"31d7900b-1698-40d6-9456-318d054d424f","tagName":"Customer Success","tagUuid":"a4c39ed3-cf84-4784-be17-4fbc8e29e6d2"},{"uuid":"5b4fa5f2-5226-474e-8963-94fe1e289a01","tagName":"Travel Transportation & Hospitality","tagUuid":"67b9a0e2-4fdd-4bd4-a8e8-83dce0fa3c26"},{"uuid":"18304302-fe47-4b27-a547-18d5eb6fd553","tagName":"Enterprise","tagUuid":"1747c2e4-e577-434b-a6f8-ec656f10ae64"},{"uuid":"","tagName":"","tagUuid":"02d935e6-4ba2-4f69-aeea-966f7fc2895f"}]" data-module-tags-auto="[]" > <div class="card--card_resource card--generic_card pbc-g-elevation-2 flex border-rad-16 "> <div class="card__image__wrapper"> <a href="https://www.salesforce.com/customer-stories/air-india-delivers-world-class-service-data-ai/" tabindex="-1" aria-label="Air India delivers effortless, world-class service with Einstein." data-link-url="https://www.salesforce.com/customer-stories/air-india-delivers-world-class-service-data-ai/" data-link-type="image" target="_self"> <img loading="lazy" src="https://wp.salesforce.com/en-us/wp-content/uploads/sites/4/2024/07/production-resource-card-Air-India-720x405-1.png" class="card__image" alt="Read the Air India story." sizes="100vw" srcset="https://wp.salesforce.com/en-us/wp-content/uploads/sites/4/2024/07/production-resource-card-Air-India-720x405-1.png?w=320 320w,https://wp.salesforce.com/en-us/wp-content/uploads/sites/4/2024/07/production-resource-card-Air-India-720x405-1.png?w=640 640w,https://wp.salesforce.com/en-us/wp-content/uploads/sites/4/2024/07/production-resource-card-Air-India-720x405-1.png?w=864 864w,https://wp.salesforce.com/en-us/wp-content/uploads/sites/4/2024/07/production-resource-card-Air-India-720x405-1.png?w=1280 1280w" height="auto" width="auto"/> </a> </div> <div class="card__content__wrapper"> <div class="card__copy__wrapper"> <span class="badge blue95 pl-12 pr-12">Customer Story</span> <h3 class="card__headline mb-16" style=" "> <a href="https://www.salesforce.com/customer-stories/air-india-delivers-world-class-service-data-ai/" data-link-text="Air India delivers effortless, world-class service with Einstein." data-link-url="https://www.salesforce.com/customer-stories/air-india-delivers-world-class-service-data-ai/" data-link-type="header" target="_self"> Air India delivers effortless, world-class service with Einstein. </a> </h3> <div class="card__description mt-16"> Learn how the airline connects data to enhance generative AI and improve agent productivity. </div> </div> <div class="cta_container flex flex--center"> <pbc-button class="cta_button__wrapper" data-link-text="Learn more" data-link-url="https://www.salesforce.com/customer-stories/air-india-delivers-world-class-service-data-ai/" data-link-type="primary cta" > <a class="cta_button" data-size="" data-variant="cardTwoUp" data-stacking="wideM" aria-label="Learn more: Air India delivers effortless, world-class service with Einstein." href="https://www.salesforce.com/customer-stories/air-india-delivers-world-class-service-data-ai/" target="_self" rel="noopener" > Learn more </a> </pbc-button> </div> </div> </div> </article> <article class="card card__2 card__wrapper theme--light_gradient" data-module-track-impressions="" data-module-id="2" data-module-name="Bombardier boosts productivity and prioritizes leads more effectively with AI & data." data-module-position="2" data-module-type="card_resource" data-module-tags-manual="[{"uuid":"31d7900b-1698-40d6-9456-318d054d424f","tagName":"Artificial Intelligence","tagUuid":"85c33d9b-9d88-4eb0-9841-f9bfe6723ba4"},{"uuid":"31d7900b-1698-40d6-9456-318d054d424f","tagName":"Sales","tagUuid":"753aac49-64c1-42ed-b92c-40aa56f8ff03"},{"uuid":"31d7900b-1698-40d6-9456-318d054d424f","tagName":"Data Cloud","tagUuid":"cec01b75-03d2-4a53-9550-f3694cddf1f6"},{"uuid":"31d7900b-1698-40d6-9456-318d054d424f","tagName":"Tableau","tagUuid":"29b6c954-34f1-4612-a64b-1a9529580729"},{"uuid":"31d7900b-1698-40d6-9456-318d054d424f","tagName":"MuleSoft","tagUuid":"a4660dec-95e1-40c3-bae4-3f6e3e1c7713"},{"uuid":"31d7900b-1698-40d6-9456-318d054d424f","tagName":"Customer Success","tagUuid":"a4c39ed3-cf84-4784-be17-4fbc8e29e6d2"},{"uuid":"5b4fa5f2-5226-474e-8963-94fe1e289a01","tagName":"Manufacturing","tagUuid":"b692ce95-f2d7-4a67-a587-c530e302a596"},{"uuid":"18304302-fe47-4b27-a547-18d5eb6fd553","tagName":"Enterprise","tagUuid":"1747c2e4-e577-434b-a6f8-ec656f10ae64"},{"uuid":"","tagName":"","tagUuid":"3f6347a5-412c-4048-86c8-6041be5ec7e2"},{"uuid":"","tagName":"","tagUuid":"dd6f3b58-6d7b-43dd-b83e-ebc7041949ee"}]" data-module-tags-auto="[]" > <div class="card--card_resource card--generic_card pbc-g-elevation-2 flex border-rad-16 "> <div class="card__image__wrapper"> <a href="https://www.salesforce.com/customer-stories/bombardier/" tabindex="-1" aria-label="Bombardier boosts productivity and prioritizes leads more effectively with AI & data." data-link-url="https://www.salesforce.com/customer-stories/bombardier/" data-link-type="image" target="_self"> <img loading="lazy" src="https://wp.salesforce.com/en-us/wp-content/uploads/sites/4/2024/08/production-resource-card-Bombardier-720x405-1.png" class="card__image" alt="Read the Bombardier story." sizes="100vw" srcset="https://wp.salesforce.com/en-us/wp-content/uploads/sites/4/2024/08/production-resource-card-Bombardier-720x405-1.png?w=320 320w,https://wp.salesforce.com/en-us/wp-content/uploads/sites/4/2024/08/production-resource-card-Bombardier-720x405-1.png?w=640 640w,https://wp.salesforce.com/en-us/wp-content/uploads/sites/4/2024/08/production-resource-card-Bombardier-720x405-1.png?w=864 864w,https://wp.salesforce.com/en-us/wp-content/uploads/sites/4/2024/08/production-resource-card-Bombardier-720x405-1.png?w=1280 1280w" height="auto" width="auto"/> </a> </div> <div class="card__content__wrapper"> <div class="card__copy__wrapper"> <span class="badge blue95 pl-12 pr-12">Customer Story</span> <h3 class="card__headline mb-16" style=" "> <a href="https://www.salesforce.com/customer-stories/bombardier/" data-link-text="Bombardier boosts productivity and prioritizes leads more effectively with AI & data." data-link-url="https://www.salesforce.com/customer-stories/bombardier/" data-link-type="header" target="_self"> Bombardier boosts productivity and prioritizes leads more effectively with AI & data. </a> </h3> <div class="card__description mt-16"> Learn how Bombardier's sales team sped up lead qualification and sales with real-time insights. </div> </div> <div class="cta_container flex flex--center"> <pbc-button class="cta_button__wrapper" data-link-text="Learn more" data-link-url="https://www.salesforce.com/customer-stories/bombardier/" data-link-type="primary cta" > <a class="cta_button" data-size="" data-variant="cardTwoUp" data-stacking="wideM" aria-label="Learn more: Bombardier boosts productivity and prioritizes leads more effectively with AI & data." href="https://www.salesforce.com/customer-stories/bombardier/" target="_self" rel="noopener" > Learn more </a> </pbc-button> </div> </div> </div> </article> </div> <div class="nup_cta" data-module-name="Additional Customer Success Stories" data-module-position="1" data-module-id="0" data-module-type="cta"> <div class="cta_container flex flex--center ctas__1"> <pbc-button class="cta_button__wrapper" data-link-text="View all Success Stories" data-link-url="/customer-stories" data-link-type="primary cta" > <a class="cta_button" data-size="" data-variant="textNoPadding" data-stacking="default" aria-label="View all Success Stories" href="/customer-stories" > View all Success Stories </a> 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