Who We Invest In - 54 Collective

<!doctype html> <html lang="en-ZA"> <head> <meta charset="UTF-8"> <meta name="viewport" content="width=device-width, initial-scale=1"> <link rel="profile" href="https://gmpg.org/xfn/11"> <title>Who We Invest In - 54 Collective</title> <meta name='robots' content='index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1' />  <meta name="description" content="54 Collective supports entrepreneurs and early stage founders across the African continent, helping them learn, launch and scale." /> <link rel="canonical" href="https://54collective.vc/who-we-invest-in/" /> <meta property="og:locale" content="en_US" /> <meta property="og:type" content="article" /> <meta property="og:title" content="Who We Invest In - 54 Collective" /> <meta property="og:description" content="54 Collective supports entrepreneurs and early stage founders across the African continent, helping them learn, launch and scale." /> <meta property="og:url" content="https://54collective.vc/who-we-invest-in/" /> <meta property="og:site_name" content="54 Collective" /> <meta property="article:publisher" content="https://www.facebook.com/54CollectiveVC" /> <meta property="article:modified_time" content="2024-09-26T15:47:05+00:00" /> <meta property="og:image" content="https://54collective.vc/wp-content/uploads/2024/08/54CO-Sharing-image-1.png" /> <meta property="og:image:width" content="1200" /> <meta property="og:image:height" content="600" /> <meta property="og:image:type" content="image/png" /> <meta name="twitter:card" content="summary_large_image" /> <meta name="twitter:site" content="@54Collective_vc" /> <meta name="twitter:label1" content="Est. reading time" /> <meta name="twitter:data1" content="1 minute" /> <script type="application/ld+json" class="yoast-schema-graph">{"@context":"https://schema.org","@graph":[{"@type":"WebPage","@id":"https://54collective.vc/who-we-invest-in/","url":"https://54collective.vc/who-we-invest-in/","name":"Who We Invest In - 54 Collective","isPartOf":{"@id":"https://54collective.vc/#website"},"primaryImageOfPage":{"@id":"https://54collective.vc/who-we-invest-in/#primaryimage"},"image":{"@id":"https://54collective.vc/who-we-invest-in/#primaryimage"},"thumbnailUrl":"/cdn-cgi/image/quality=80,format=webp,onerror=redirect,metadata=none/wp-content/uploads/2024/08/54CO-Sharing-image-1.png","datePublished":"2024-06-17T09:37:15+00:00","dateModified":"2024-09-26T15:47:05+00:00","description":"54 Collective supports entrepreneurs and early stage founders across the African continent, helping them learn, launch and scale.","breadcrumb":{"@id":"https://54collective.vc/who-we-invest-in/#breadcrumb"},"inLanguage":"en-ZA","potentialAction":[{"@type":"ReadAction","target":["https://54collective.vc/who-we-invest-in/"]}]},{"@type":"ImageObject","inLanguage":"en-ZA","@id":"https://54collective.vc/who-we-invest-in/#primaryimage","url":"/cdn-cgi/image/quality=80,format=webp,onerror=redirect,metadata=none/wp-content/uploads/2024/08/54CO-Sharing-image-1.png","contentUrl":"/cdn-cgi/image/quality=80,format=webp,onerror=redirect,metadata=none/wp-content/uploads/2024/08/54CO-Sharing-image-1.png","width":1200,"height":600},{"@type":"BreadcrumbList","@id":"https://54collective.vc/who-we-invest-in/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https://54collective.vc/"},{"@type":"ListItem","position":2,"name":"Who We Invest In"}]},{"@type":"WebSite","@id":"https://54collective.vc/#website","url":"https://54collective.vc/","name":"54 Collective","description":"Africa’s most active, hands-on, early stage venture investor.","publisher":{"@id":"https://54collective.vc/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://54collective.vc/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-ZA"},{"@type":"Organization","@id":"https://54collective.vc/#organization","name":"54 Collective","url":"https://54collective.vc/","logo":{"@type":"ImageObject","inLanguage":"en-ZA","@id":"https://54collective.vc/#/schema/logo/image/","url":"https://i0.wp.com/54collective.vc/wp-content/uploads/2024/08/Frame-4-1.png?fit=1800%2C900&ssl=1","contentUrl":"https://i0.wp.com/54collective.vc/wp-content/uploads/2024/08/Frame-4-1.png?fit=1800%2C900&ssl=1","width":1800,"height":900,"caption":"54 Collective"},"image":{"@id":"https://54collective.vc/#/schema/logo/image/"},"sameAs":["https://www.facebook.com/54CollectiveVC","https://x.com/54Collective_vc","https://www.instagram.com/54Collective_vc/","https://www.linkedin.com/company/54collective/","http://www.youtube.com/@54collective_vc"]}]}</script>  <link rel='dns-prefetch' href='//cdn.jsdelivr.net' /> <link rel='dns-prefetch' href='//cdnjs.cloudflare.com' /> <link rel='dns-prefetch' href='//stats.wp.com' /> <link rel='stylesheet' id='wp-block-library-css' href='https://54collective.vc/wp-includes/css/dist/block-library/style.min.css?ver=6.7' type='text/css' media='all' /> <style id='wp-block-library-inline-css' type='text/css'> .has-text-align-justify{text-align:justify;} </style> <style id='classic-theme-styles-inline-css' type='text/css'> /*! This file is auto-generated */ .wp-block-button__link{color:#fff;background-color:#32373c;border-radius:9999px;box-shadow:none;text-decoration:none;padding:calc(.667em + 2px) calc(1.333em + 2px);font-size:1.125em}.wp-block-file__button{background:#32373c;color:#fff;text-decoration:none} </style> <style id='global-styles-inline-css' type='text/css'> :root{--wp--preset--aspect-ratio--square: 1;--wp--preset--aspect-ratio--4-3: 4/3;--wp--preset--aspect-ratio--3-4: 3/4;--wp--preset--aspect-ratio--3-2: 3/2;--wp--preset--aspect-ratio--2-3: 2/3;--wp--preset--aspect-ratio--16-9: 16/9;--wp--preset--aspect-ratio--9-16: 9/16;--wp--preset--color--black: #000000;--wp--preset--color--cyan-bluish-gray: #abb8c3;--wp--preset--color--white: #ffffff;--wp--preset--color--pale-pink: #f78da7;--wp--preset--color--vivid-red: #cf2e2e;--wp--preset--color--luminous-vivid-orange: #ff6900;--wp--preset--color--luminous-vivid-amber: #fcb900;--wp--preset--color--light-green-cyan: #7bdcb5;--wp--preset--color--vivid-green-cyan: #00d084;--wp--preset--color--pale-cyan-blue: #8ed1fc;--wp--preset--color--vivid-cyan-blue: #0693e3;--wp--preset--color--vivid-purple: #9b51e0;--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple: linear-gradient(135deg,rgba(6,147,227,1) 0%,rgb(155,81,224) 100%);--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan: linear-gradient(135deg,rgb(122,220,180) 0%,rgb(0,208,130) 100%);--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange: linear-gradient(135deg,rgba(252,185,0,1) 0%,rgba(255,105,0,1) 100%);--wp--preset--gradient--luminous-vivid-orange-to-vivid-red: linear-gradient(135deg,rgba(255,105,0,1) 0%,rgb(207,46,46) 100%);--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray: linear-gradient(135deg,rgb(238,238,238) 0%,rgb(169,184,195) 100%);--wp--preset--gradient--cool-to-warm-spectrum: linear-gradient(135deg,rgb(74,234,220) 0%,rgb(151,120,209) 20%,rgb(207,42,186) 40%,rgb(238,44,130) 60%,rgb(251,105,98) 80%,rgb(254,248,76) 100%);--wp--preset--gradient--blush-light-purple: linear-gradient(135deg,rgb(255,206,236) 0%,rgb(152,150,240) 100%);--wp--preset--gradient--blush-bordeaux: linear-gradient(135deg,rgb(254,205,165) 0%,rgb(254,45,45) 50%,rgb(107,0,62) 100%);--wp--preset--gradient--luminous-dusk: linear-gradient(135deg,rgb(255,203,112) 0%,rgb(199,81,192) 50%,rgb(65,88,208) 100%);--wp--preset--gradient--pale-ocean: linear-gradient(135deg,rgb(255,245,203) 0%,rgb(182,227,212) 50%,rgb(51,167,181) 100%);--wp--preset--gradient--electric-grass: linear-gradient(135deg,rgb(202,248,128) 0%,rgb(113,206,126) 100%);--wp--preset--gradient--midnight: linear-gradient(135deg,rgb(2,3,129) 0%,rgb(40,116,252) 100%);--wp--preset--font-size--small: 13px;--wp--preset--font-size--medium: 20px;--wp--preset--font-size--large: 36px;--wp--preset--font-size--x-large: 42px;--wp--preset--font-family--albert-sans: 'Albert Sans', sans-serif;--wp--preset--font-family--alegreya: Alegreya, serif;--wp--preset--font-family--arvo: Arvo, serif;--wp--preset--font-family--bodoni-moda: 'Bodoni Moda', serif;--wp--preset--font-family--bricolage-grotesque: 'Bricolage Grotesque', sans-serif;--wp--preset--font-family--cabin: Cabin, sans-serif;--wp--preset--font-family--chivo: Chivo, sans-serif;--wp--preset--font-family--commissioner: Commissioner, sans-serif;--wp--preset--font-family--cormorant: Cormorant, serif;--wp--preset--font-family--courier-prime: 'Courier Prime', monospace;--wp--preset--font-family--crimson-pro: 'Crimson Pro', serif;--wp--preset--font-family--dm-mono: 'DM Mono', monospace;--wp--preset--font-family--dm-sans: 'DM Sans', sans-serif;--wp--preset--font-family--dm-serif-display: 'DM Serif Display', serif;--wp--preset--font-family--domine: Domine, serif;--wp--preset--font-family--eb-garamond: 'EB Garamond', serif;--wp--preset--font-family--epilogue: Epilogue, sans-serif;--wp--preset--font-family--fahkwang: Fahkwang, sans-serif;--wp--preset--font-family--figtree: Figtree, sans-serif;--wp--preset--font-family--fira-sans: 'Fira Sans', sans-serif;--wp--preset--font-family--fjalla-one: 'Fjalla One', sans-serif;--wp--preset--font-family--fraunces: Fraunces, serif;--wp--preset--font-family--gabarito: Gabarito, system-ui;--wp--preset--font-family--ibm-plex-mono: 'IBM Plex Mono', monospace;--wp--preset--font-family--ibm-plex-sans: 'IBM Plex Sans', sans-serif;--wp--preset--font-family--ibarra-real-nova: 'Ibarra Real Nova', serif;--wp--preset--font-family--instrument-serif: 'Instrument Serif', serif;--wp--preset--font-family--inter: Inter, sans-serif;--wp--preset--font-family--josefin-sans: 'Josefin Sans', sans-serif;--wp--preset--font-family--jost: Jost, sans-serif;--wp--preset--font-family--libre-baskerville: 'Libre Baskerville', serif;--wp--preset--font-family--libre-franklin: 'Libre Franklin', sans-serif;--wp--preset--font-family--literata: Literata, serif;--wp--preset--font-family--lora: Lora, serif;--wp--preset--font-family--merriweather: Merriweather, serif;--wp--preset--font-family--montserrat: Montserrat, sans-serif;--wp--preset--font-family--newsreader: Newsreader, serif;--wp--preset--font-family--noto-sans-mono: 'Noto Sans Mono', sans-serif;--wp--preset--font-family--nunito: Nunito, sans-serif;--wp--preset--font-family--open-sans: 'Open Sans', sans-serif;--wp--preset--font-family--overpass: Overpass, sans-serif;--wp--preset--font-family--pt-serif: 'PT Serif', serif;--wp--preset--font-family--petrona: Petrona, serif;--wp--preset--font-family--piazzolla: Piazzolla, serif;--wp--preset--font-family--playfair-display: 'Playfair Display', serif;--wp--preset--font-family--plus-jakarta-sans: 'Plus Jakarta Sans', sans-serif;--wp--preset--font-family--poppins: Poppins, sans-serif;--wp--preset--font-family--raleway: Raleway, sans-serif;--wp--preset--font-family--roboto: Roboto, sans-serif;--wp--preset--font-family--roboto-slab: 'Roboto Slab', serif;--wp--preset--font-family--rubik: Rubik, sans-serif;--wp--preset--font-family--rufina: Rufina, serif;--wp--preset--font-family--sora: Sora, sans-serif;--wp--preset--font-family--source-sans-3: 'Source Sans 3', sans-serif;--wp--preset--font-family--source-serif-4: 'Source Serif 4', serif;--wp--preset--font-family--space-mono: 'Space Mono', monospace;--wp--preset--font-family--syne: Syne, sans-serif;--wp--preset--font-family--texturina: Texturina, serif;--wp--preset--font-family--urbanist: Urbanist, sans-serif;--wp--preset--font-family--work-sans: 'Work Sans', sans-serif;--wp--preset--spacing--20: 0.44rem;--wp--preset--spacing--30: 0.67rem;--wp--preset--spacing--40: 1rem;--wp--preset--spacing--50: 1.5rem;--wp--preset--spacing--60: 2.25rem;--wp--preset--spacing--70: 3.38rem;--wp--preset--spacing--80: 5.06rem;--wp--preset--shadow--natural: 6px 6px 9px rgba(0, 0, 0, 0.2);--wp--preset--shadow--deep: 12px 12px 50px rgba(0, 0, 0, 0.4);--wp--preset--shadow--sharp: 6px 6px 0px rgba(0, 0, 0, 0.2);--wp--preset--shadow--outlined: 6px 6px 0px -3px rgba(255, 255, 255, 1), 6px 6px rgba(0, 0, 0, 1);--wp--preset--shadow--crisp: 6px 6px 0px rgba(0, 0, 0, 1);}:where(.is-layout-flex){gap: 0.5em;}:where(.is-layout-grid){gap: 0.5em;}body .is-layout-flex{display: flex;}.is-layout-flex{flex-wrap: wrap;align-items: center;}.is-layout-flex > :is(*, div){margin: 0;}body .is-layout-grid{display: grid;}.is-layout-grid > :is(*, div){margin: 0;}:where(.wp-block-columns.is-layout-flex){gap: 2em;}:where(.wp-block-columns.is-layout-grid){gap: 2em;}:where(.wp-block-post-template.is-layout-flex){gap: 1.25em;}:where(.wp-block-post-template.is-layout-grid){gap: 1.25em;}.has-black-color{color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-color{color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-color{color: var(--wp--preset--color--white) !important;}.has-pale-pink-color{color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-color{color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-color{color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-color{color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-color{color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-color{color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-color{color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-color{color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-color{color: var(--wp--preset--color--vivid-purple) !important;}.has-black-background-color{background-color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-background-color{background-color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-background-color{background-color: var(--wp--preset--color--white) !important;}.has-pale-pink-background-color{background-color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-background-color{background-color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-background-color{background-color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-background-color{background-color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-background-color{background-color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-background-color{background-color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-background-color{background-color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-background-color{background-color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-background-color{background-color: var(--wp--preset--color--vivid-purple) !important;}.has-black-border-color{border-color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-border-color{border-color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-border-color{border-color: var(--wp--preset--color--white) !important;}.has-pale-pink-border-color{border-color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-border-color{border-color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-border-color{border-color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-border-color{border-color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-border-color{border-color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-border-color{border-color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-border-color{border-color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-border-color{border-color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-border-color{border-color: var(--wp--preset--color--vivid-purple) !important;}.has-vivid-cyan-blue-to-vivid-purple-gradient-background{background: var(--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple) !important;}.has-light-green-cyan-to-vivid-green-cyan-gradient-background{background: var(--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan) !important;}.has-luminous-vivid-amber-to-luminous-vivid-orange-gradient-background{background: var(--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange) !important;}.has-luminous-vivid-orange-to-vivid-red-gradient-background{background: var(--wp--preset--gradient--luminous-vivid-orange-to-vivid-red) !important;}.has-very-light-gray-to-cyan-bluish-gray-gradient-background{background: var(--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray) !important;}.has-cool-to-warm-spectrum-gradient-background{background: var(--wp--preset--gradient--cool-to-warm-spectrum) !important;}.has-blush-light-purple-gradient-background{background: var(--wp--preset--gradient--blush-light-purple) !important;}.has-blush-bordeaux-gradient-background{background: var(--wp--preset--gradient--blush-bordeaux) !important;}.has-luminous-dusk-gradient-background{background: var(--wp--preset--gradient--luminous-dusk) !important;}.has-pale-ocean-gradient-background{background: var(--wp--preset--gradient--pale-ocean) !important;}.has-electric-grass-gradient-background{background: var(--wp--preset--gradient--electric-grass) !important;}.has-midnight-gradient-background{background: var(--wp--preset--gradient--midnight) !important;}.has-small-font-size{font-size: var(--wp--preset--font-size--small) !important;}.has-medium-font-size{font-size: var(--wp--preset--font-size--medium) !important;}.has-large-font-size{font-size: var(--wp--preset--font-size--large) !important;}.has-x-large-font-size{font-size: var(--wp--preset--font-size--x-large) !important;}.has-albert-sans-font-family{font-family: var(--wp--preset--font-family--albert-sans) !important;}.has-alegreya-font-family{font-family: var(--wp--preset--font-family--alegreya) !important;}.has-arvo-font-family{font-family: var(--wp--preset--font-family--arvo) !important;}.has-bodoni-moda-font-family{font-family: var(--wp--preset--font-family--bodoni-moda) !important;}.has-bricolage-grotesque-font-family{font-family: var(--wp--preset--font-family--bricolage-grotesque) !important;}.has-cabin-font-family{font-family: var(--wp--preset--font-family--cabin) !important;}.has-chivo-font-family{font-family: var(--wp--preset--font-family--chivo) !important;}.has-commissioner-font-family{font-family: var(--wp--preset--font-family--commissioner) !important;}.has-cormorant-font-family{font-family: var(--wp--preset--font-family--cormorant) !important;}.has-courier-prime-font-family{font-family: var(--wp--preset--font-family--courier-prime) !important;}.has-crimson-pro-font-family{font-family: var(--wp--preset--font-family--crimson-pro) !important;}.has-dm-mono-font-family{font-family: var(--wp--preset--font-family--dm-mono) !important;}.has-dm-sans-font-family{font-family: var(--wp--preset--font-family--dm-sans) !important;}.has-dm-serif-display-font-family{font-family: var(--wp--preset--font-family--dm-serif-display) !important;}.has-domine-font-family{font-family: var(--wp--preset--font-family--domine) !important;}.has-eb-garamond-font-family{font-family: var(--wp--preset--font-family--eb-garamond) !important;}.has-epilogue-font-family{font-family: var(--wp--preset--font-family--epilogue) !important;}.has-fahkwang-font-family{font-family: var(--wp--preset--font-family--fahkwang) !important;}.has-figtree-font-family{font-family: var(--wp--preset--font-family--figtree) !important;}.has-fira-sans-font-family{font-family: var(--wp--preset--font-family--fira-sans) !important;}.has-fjalla-one-font-family{font-family: var(--wp--preset--font-family--fjalla-one) !important;}.has-fraunces-font-family{font-family: var(--wp--preset--font-family--fraunces) !important;}.has-gabarito-font-family{font-family: var(--wp--preset--font-family--gabarito) !important;}.has-ibm-plex-mono-font-family{font-family: var(--wp--preset--font-family--ibm-plex-mono) !important;}.has-ibm-plex-sans-font-family{font-family: var(--wp--preset--font-family--ibm-plex-sans) !important;}.has-ibarra-real-nova-font-family{font-family: var(--wp--preset--font-family--ibarra-real-nova) !important;}.has-instrument-serif-font-family{font-family: var(--wp--preset--font-family--instrument-serif) !important;}.has-inter-font-family{font-family: var(--wp--preset--font-family--inter) !important;}.has-josefin-sans-font-family{font-family: var(--wp--preset--font-family--josefin-sans) !important;}.has-jost-font-family{font-family: var(--wp--preset--font-family--jost) !important;}.has-libre-baskerville-font-family{font-family: var(--wp--preset--font-family--libre-baskerville) !important;}.has-libre-franklin-font-family{font-family: var(--wp--preset--font-family--libre-franklin) !important;}.has-literata-font-family{font-family: var(--wp--preset--font-family--literata) !important;}.has-lora-font-family{font-family: var(--wp--preset--font-family--lora) !important;}.has-merriweather-font-family{font-family: var(--wp--preset--font-family--merriweather) !important;}.has-montserrat-font-family{font-family: var(--wp--preset--font-family--montserrat) !important;}.has-newsreader-font-family{font-family: var(--wp--preset--font-family--newsreader) !important;}.has-noto-sans-mono-font-family{font-family: var(--wp--preset--font-family--noto-sans-mono) !important;}.has-nunito-font-family{font-family: var(--wp--preset--font-family--nunito) !important;}.has-open-sans-font-family{font-family: var(--wp--preset--font-family--open-sans) !important;}.has-overpass-font-family{font-family: var(--wp--preset--font-family--overpass) !important;}.has-pt-serif-font-family{font-family: var(--wp--preset--font-family--pt-serif) !important;}.has-petrona-font-family{font-family: var(--wp--preset--font-family--petrona) !important;}.has-piazzolla-font-family{font-family: var(--wp--preset--font-family--piazzolla) !important;}.has-playfair-display-font-family{font-family: var(--wp--preset--font-family--playfair-display) !important;}.has-plus-jakarta-sans-font-family{font-family: var(--wp--preset--font-family--plus-jakarta-sans) !important;}.has-poppins-font-family{font-family: var(--wp--preset--font-family--poppins) !important;}.has-raleway-font-family{font-family: var(--wp--preset--font-family--raleway) !important;}.has-roboto-font-family{font-family: var(--wp--preset--font-family--roboto) !important;}.has-roboto-slab-font-family{font-family: var(--wp--preset--font-family--roboto-slab) !important;}.has-rubik-font-family{font-family: var(--wp--preset--font-family--rubik) !important;}.has-rufina-font-family{font-family: var(--wp--preset--font-family--rufina) !important;}.has-sora-font-family{font-family: var(--wp--preset--font-family--sora) !important;}.has-source-sans-3-font-family{font-family: var(--wp--preset--font-family--source-sans-3) !important;}.has-source-serif-4-font-family{font-family: var(--wp--preset--font-family--source-serif-4) !important;}.has-space-mono-font-family{font-family: var(--wp--preset--font-family--space-mono) !important;}.has-syne-font-family{font-family: var(--wp--preset--font-family--syne) !important;}.has-texturina-font-family{font-family: var(--wp--preset--font-family--texturina) !important;}.has-urbanist-font-family{font-family: var(--wp--preset--font-family--urbanist) !important;}.has-work-sans-font-family{font-family: var(--wp--preset--font-family--work-sans) !important;} :where(.wp-block-post-template.is-layout-flex){gap: 1.25em;}:where(.wp-block-post-template.is-layout-grid){gap: 1.25em;} :where(.wp-block-columns.is-layout-flex){gap: 2em;}:where(.wp-block-columns.is-layout-grid){gap: 2em;} :root :where(.wp-block-pullquote){font-size: 1.5em;line-height: 1.6;} </style> <link rel='stylesheet' id='swiper-css-css' href='https://54collective.vc/wp-content/themes/collective/src/js/swiper/swiper.min.css?ver=6.7' type='text/css' media='all' /> <link rel='stylesheet' id='local-css-css' href='https://54collective.vc/wp-content/themes/collective/dist/main.css?ver=1731912972' type='text/css' media='all' /> <style id='jetpack-global-styles-frontend-style-inline-css' type='text/css'> :root { --font-headings: unset; --font-base: unset; --font-headings-default: -apple-system,BlinkMacSystemFont,"Segoe UI",Roboto,Oxygen-Sans,Ubuntu,Cantarell,"Helvetica Neue",sans-serif; --font-base-default: -apple-system,BlinkMacSystemFont,"Segoe UI",Roboto,Oxygen-Sans,Ubuntu,Cantarell,"Helvetica Neue",sans-serif;} </style> <script type="text/javascript" id="jetpack-mu-wpcom-settings-js-before"> /* <![CDATA[ */ var JETPACK_MU_WPCOM_SETTINGS = {"assetsUrl":"https:\/\/54collective.vc\/wp-content\/mu-plugins\/wpcomsh\/vendor\/automattic\/jetpack-mu-wpcom\/src\/build\/"}; /* ]]> */ </script> <script type="text/javascript" src="https://54collective.vc/wp-includes/js/jquery/jquery.min.js?ver=3.7.1" id="jquery-core-js"></script> <script type="text/javascript" src="https://54collective.vc/wp-includes/js/jquery/jquery-migrate.min.js?ver=3.4.1" id="jquery-migrate-js"></script> <script type="text/javascript" src="https://54collective.vc/wp-content/themes/collective/src/js/gsap/gsap.min.js?ver=6.7" id="gsap-js"></script> <script type="text/javascript" src="https://54collective.vc/wp-content/themes/collective/src/js/gsap/ScrollTrigger.min.js?ver=6.7" id="ScrollTrigger-js"></script> <script type="text/javascript" src="https://54collective.vc/wp-content/themes/collective/src/js/lenis/lenis.js?ver=6.7" id="Lenis-js"></script> <script type="text/javascript" src="https://54collective.vc/wp-content/themes/collective/src/js/swiper/swiper.min.js?ver=6.7" id="swiper-js"></script> <script type="text/javascript" src="https://54collective.vc/wp-content/themes/collective/src/js/onload.js?ver=1731912972" id="onload-js"></script> <script type="text/javascript" src="https://54collective.vc/wp-content/themes/collective/src/js/gsap-animations.js?ver=1731912972" id="animations-js"></script> <link rel="alternate" title="oEmbed (JSON)" type="application/json+oembed" href="https://54collective.vc/wp-json/oembed/1.0/embed?url=https%3A%2F%2F54collective.vc%2Fwho-we-invest-in%2F" /> <link rel="alternate" title="oEmbed (XML)" type="text/xml+oembed" href="https://54collective.vc/wp-json/oembed/1.0/embed?url=https%3A%2F%2F54collective.vc%2Fwho-we-invest-in%2F&format=xml" /> <script>document.documentElement.className += " js";</script> <style>img#wpstats{display:none}</style> <link rel="icon" href="/cdn-cgi/image/quality=80,format=webp,onerror=redirect,metadata=none/wp-content/uploads/2024/06/favicon.jpg" sizes="32x32" /> <link rel="icon" href="/cdn-cgi/image/quality=80,format=webp,onerror=redirect,metadata=none/wp-content/uploads/2024/06/favicon.jpg" sizes="192x192" /> <link rel="apple-touch-icon" href="/cdn-cgi/image/quality=80,format=webp,onerror=redirect,metadata=none/wp-content/uploads/2024/06/favicon.jpg" /> <meta name="msapplication-TileImage" content="/cdn-cgi/image/quality=80,format=webp,onerror=redirect,metadata=none/wp-content/uploads/2024/06/favicon.jpg" />  <script async src='https://www.googletagmanager.com/gtag/js?id=G-LZNYRV3ZR9'></script> <script> window.dataLayer = window.dataLayer || []; function gtag() { dataLayer.push( arguments ); } gtag( 'js', new Date() ); gtag( 'config', "G-LZNYRV3ZR9" ); </script>  </head> <body class="page-template-default page page-id-241"> <header> <div class="container"> <div class="inner_header dark_header"> <div class="logo "> <a href="/"> <img src="/cdn-cgi/image/quality=80,format=webp,onerror=redirect,metadata=none/wp-content/uploads/2024/08/longArtboard-1.png" class="" alt="Collective 54"/>  </a> </div> <div class="menu"> <ul id="menu-main-menu" class="nav-menu"><li id="menu-item-1452" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-1452"><a href="https://54collective.vc/our-model/">Our model</a></li> <li id="menu-item-1451" class="menu-item menu-item-type-post_type menu-item-object-page current-menu-item page_item page-item-241 current_page_item menu-item-1451"><a href="https://54collective.vc/who-we-invest-in/" aria-current="page">Who we invest in</a></li> <li id="menu-item-1447" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-1447"><a href="https://54collective.vc/portfolio/">Our portfolio</a></li> <li id="menu-item-1450" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-1450"><a href="https://54collective.vc/our-company/">About us</a></li> <li id="menu-item-2193" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-2193"><a href="https://54collective.vc/our-partnerships/">Our partnerships</a></li> </ul> </div> <div class="header_ctas"> <a href="/contact-us/" target="" class="header_cta"> Get in Touch with Us </a> <div class="desktop_burger_button"> <svg class="closed_menu" width="16" height="17" viewBox="0 0 16 17" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M0.800781 4.51172C8.30218 4.51172 13.5264 4.51172 15.2008 4.51172" stroke="black" stroke-width="1.2"/> <path d="M5.60156 8.51172C10.6025 8.51172 14.0853 8.51172 15.2016 8.51172" stroke="black" stroke-width="1.2"/> <path d="M10.4023 12.5117C12.9028 12.5117 14.6442 12.5117 15.2023 12.5117" stroke="black" stroke-width="1.2"/> </svg> <svg class="open_menu" width="22" height="21" viewBox="0 0 22 21" fill="none" xmlns="http://www.w3.org/2000/svg"> <g id="Group 1000005032"> <path id="Subtract" fill-rule="evenodd" clip-rule="evenodd" d="M13.1217 9.45272L16.6219 5.95254L15.5612 4.89188L12.0611 8.39206L13.1217 9.45272ZM8.87908 11.574L5.37891 15.0742L6.43957 16.1349L9.93975 12.6347L8.87908 11.574Z" fill="#F4F4D4"/> <path id="Vector 143" d="M5.90625 5.42188L16.0886 15.6042" stroke="#F4F4D4" stroke-width="1.5"/> </g> </svg> </div> </div> <div class="burger_button"> <svg class="closed_menu" width="16" height="17" viewBox="0 0 16 17" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M0.800781 4.51172C8.30218 4.51172 13.5264 4.51172 15.2008 4.51172" stroke="black" stroke-width="1.2"/> <path d="M5.60156 8.51172C10.6025 8.51172 14.0853 8.51172 15.2016 8.51172" stroke="black" stroke-width="1.2"/> <path d="M10.4023 12.5117C12.9028 12.5117 14.6442 12.5117 15.2023 12.5117" stroke="black" stroke-width="1.2"/> </svg> <svg class="open_menu" width="22" height="21" viewBox="0 0 22 21" fill="none" xmlns="http://www.w3.org/2000/svg"> <g id="Group 1000005032"> <path id="Subtract" fill-rule="evenodd" clip-rule="evenodd" d="M13.1217 9.45272L16.6219 5.95254L15.5612 4.89188L12.0611 8.39206L13.1217 9.45272ZM8.87908 11.574L5.37891 15.0742L6.43957 16.1349L9.93975 12.6347L8.87908 11.574Z" fill="#F4F4D4"/> <path id="Vector 143" d="M5.90625 5.42188L16.0886 15.6042" stroke="#F4F4D4" stroke-width="1.5"/> </g> </svg> </div> </div> </div> <div class="mobile_menu"> <div class="menu hide_desktop"> <ul id="menu-main-menu-1" class="nav-menu"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-1452"><a href="https://54collective.vc/our-model/">Our model</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page current-menu-item page_item page-item-241 current_page_item menu-item-1451"><a href="https://54collective.vc/who-we-invest-in/" aria-current="page">Who we invest in</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-1447"><a href="https://54collective.vc/portfolio/">Our portfolio</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-1450"><a href="https://54collective.vc/our-company/">About us</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-2193"><a href="https://54collective.vc/our-partnerships/">Our partnerships</a></li> </ul> </div> <div class="mobile_secondary_menu hide_desktop_flex"> <ul id="menu-secondary-menu" class="nav-menu"><li id="menu-item-2195" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-2195"><a href="https://54collective.vc/gen-f/">Gen F Venture <br/>Studio</a></li> <li id="menu-item-2194" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-2194"><a href="https://54collective.vc/the-entrepreneur-academy/">The Entrepreneur <br/>Academy</a></li> <li id="menu-item-3249" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-3249"><a href="https://54collective.vc/news-and-resources/">News & resources</a></li> <li id="menu-item-2154" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-2154"><a href="https://54collective.vc/team/">Meet our team</a></li> <li id="menu-item-2452" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-2452"><a href="https://jobs.lever.co/54Collective">Careers</a></li> </ul> </div> <div class="desktop_menu hide_mob_flex"> <ul id="menu-secondary-menu-1" class="nav-menu"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-2195"><a href="https://54collective.vc/gen-f/">Gen F Venture <br/>Studio</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-2194"><a href="https://54collective.vc/the-entrepreneur-academy/">The Entrepreneur <br/>Academy</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-3249"><a href="https://54collective.vc/news-and-resources/">News & resources</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-2154"><a href="https://54collective.vc/team/">Meet our team</a></li> <li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-2452"><a href="https://jobs.lever.co/54Collective">Careers</a></li> </ul> </div> <a class="mobile_nav_cta hide_desktop_flex" href="/contact-us/" target=""><span>Get in Touch with Us</span></a> </div> </header> <main class="site-main"> <section class="large_hero_full_height"> <div class="large_hero_full_height_inner dark smaller_title" > <div class="top_section cream-100-colour" style="background-image: url('');"> <div class="container"> <div class="top"> <div class="left_title_wrapper"><div class="left_title">Building for </div></div>  <img class="icon hide_mob_flex" alt="Frame 1000005700" src="/cdn-cgi/image/quality=80,format=webp,onerror=redirect,metadata=none/wp-content/uploads/2024/06/Frame-1000005700-1.svg" /> </div> <div class="bottom"> <img class="icon hide_desktop" alt="Frame 1000005700" src="/cdn-cgi/image/quality=80,format=webp,onerror=redirect,metadata=none/wp-content/uploads/2024/06/Frame-1000005700-1.svg" /> <div class="content hide_mob_flex"> <div class="description">We invest in early-stage African tech-enabled ventures in fintech, healthtech, agritech, logistics, e-commerce, and beyond that aim to transform lives and industries. </div> <a href="https://54collective.vc/contact-us/" target="" class="cta">Get in Touch with Us</a> </div> <div class="right_title_wrapper"><div class="right_title">tomorrow </div></div> </div> <div class="content hide_desktop_flex"> <div class="description">We invest in early-stage African tech-enabled ventures in fintech, healthtech, agritech, logistics, e-commerce, and beyond that aim to transform lives and industries. </div> <a href="https://54collective.vc/contact-us/" target="" class="cta">Get in Touch with Us</a> </div> </div> </div> <div class="bottom_section cream-100-colour"> <img class="hero_image para_image" alt="FOUNDER FORWARD HERO 2" src="/cdn-cgi/image/quality=80,format=webp,onerror=redirect,metadata=none/wp-content/uploads/2024/09/FOUNDER-FORWARD-HERO-2.png" /> </div> </div> </section> <section class="large_dark_cta light black-colour" > <div class="container"> <div class="large_dark_cta_inner"> <div class="left"> <div data-gsap class="content title_to_animation ">We work with a diverse range of aspiring entrepreneurs and founders who have the potential to bring transformative change to Africa. </div> </div> <div class="right"> <div class="description">We look for founders that have deep connections to the problems they are trying to solve. Founders with the right teams that make for a balanced skill set, who are both capable of and focused on driving their businesses to scale. We also recognize the unique challenges faced by female founders and provide them with an extra layer of financial support.   </div> <a href="https://54collective.vc/contact-us/" target="" class="cta yellow">Get in Touch with Us</a> </div> </div> </div> </section> <section class="large_project_listing"> <div class="project_listing_item dark yellow-100-colour" style="background-image: url('/cdn-cgi/image/quality=80,format=webp,onerror=redirect,metadata=none/wp-content/uploads/2024/06/yellow-list-bg.jpg')"> <div class="left"> <div class="top_part"> <div class="tagline">Venture Portfolio</div> <h2>For established founders looking to scale</h2> </div> <div class="bottom_part"> <div class="description"><p>We provide catalytic capital up to $550,000 combined with side-by side support from our local teams, to help you scale up further, faster.</p> </div> <div class="cta_list"> <a class="fancy_cta" href="/contact-us/scale/" target="" >Tell Us What You're Building</a> <a class="cta" href="/our-model/" target="" >Discover Our Model</a> </div> </div> </div> <div class="right"> <div class="inner_project_carousel" style="background-image: url('/cdn-cgi/image/quality=80,format=webp,onerror=redirect,metadata=none/wp-content/uploads/2024/06/yellow-pop-block.jpg')" > <div class="inner_content"> <div class="swiper-container project-carousel"> <div class="swiper-wrapper"> <div class="swiper-slide"> <div class="project_carousel_item testimonial_item"> <div class="testimonial_top"> <div class="quote">“</div> <div class="testimonial">“The combination of funding and active support was important, and strategic check-ins with the team gave us confidence and refreshed our direction. Equally important, having the external validation from 54 Collective has materially boosted our credibility.” </div> </div> <div class="testimonial_bottom"> <div class="author"> <img src="/cdn-cgi/image/quality=80,format=webp,onerror=redirect,metadata=none/wp-content/uploads/2024/07/Matthew-Davey-CEO-.jpg" alt="Matthew Davy</div>" /> <div class="content"> <div class="title">Matthew Davy</div> <div class="position">CEO and Co-Founder - TUNL</div> </div> </div> </div> </div> </div> </div> <div class="swiper-pagination"></div> <div class="navigation_arrows"> <div class="prev"> <svg width="20" height="20" viewBox="0 0 20 20" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M10.3984 16L4.39844 10L10.3984 4" stroke="black" stroke-width="1.5" stroke-linejoin="bevel"/> <path d="M5 10L16 10" stroke="black" stroke-width="1.5" stroke-linejoin="bevel"/> </svg> </div> <div class="next"> <svg width="20" height="20" viewBox="0 0 20 20" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M10.3984 16L4.39844 10L10.3984 4" stroke="black" stroke-width="1.5" stroke-linejoin="bevel"/> <path d="M5 10L16 10" stroke="black" stroke-width="1.5" stroke-linejoin="bevel"/> </svg> </div> </div> </div> </div> </div> </div> </div> <div class="project_listing_item light purple-colour" style="background-image: url('/cdn-cgi/image/quality=80,format=webp,onerror=redirect,metadata=none/wp-content/uploads/2024/06/purple-list-bg.jpg')"> <div class="left"> <div class="top_part"> <div class="tagline">54 Collective Gen F</div> <h2>For founders with strong ideas or concepts, who are looking to launch</h2> </div> <div class="bottom_part"> <div class="description"><p>We offer Gen F, which provides a validation budget and access to venture-building experts to help you turn your vision into a venture.</p> </div> <div class="cta_list"> <a class="fancy_cta" href="https://54collective.vc/gen-f/apply/" target="" >Apply to Gen F</a> <a class="cta" href="/gen-f/" target="" >Learn More</a> </div> </div> </div> <div class="right"> <div class="inner_project_carousel" style="background-image: url('/cdn-cgi/image/quality=80,format=webp,onerror=redirect,metadata=none/wp-content/uploads/2024/06/purple-pop-block.jpg')" > <div class="inner_content"> <div class="swiper-container project-carousel"> <div class="swiper-wrapper"> <div class="swiper-slide"> <div class="project_carousel_item testimonial_item"> <div class="testimonial_top"> <div class="quote">“</div> <div class="testimonial">GenF has been instrumental in transforming our vision into a tangible and scalable reality. The support and insights we received have been invaluable in accelerating Carbin Africa’s growth. </div> </div> <div class="testimonial_bottom"> <div class="author"> <img src="/cdn-cgi/image/quality=80,format=webp,onerror=redirect,metadata=none/wp-content/uploads/2024/06/Abdul-Fawaz-Femi-Oriowo-Co-founders-Carbin.jpg" alt="Abdul Fawaz & Femi Oriowo</div>" /> <div class="content"> <div class="title">Abdul Fawaz & Femi Oriowo</div> <div class="position">Co-Founders - CARBIN</div> </div> </div> </div> </div> </div> </div> <div class="swiper-pagination"></div> <div class="navigation_arrows"> <div class="prev"> <svg width="20" height="20" viewBox="0 0 20 20" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M10.3984 16L4.39844 10L10.3984 4" stroke="black" stroke-width="1.5" stroke-linejoin="bevel"/> <path d="M5 10L16 10" stroke="black" stroke-width="1.5" stroke-linejoin="bevel"/> </svg> </div> <div class="next"> <svg width="20" height="20" viewBox="0 0 20 20" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M10.3984 16L4.39844 10L10.3984 4" stroke="black" stroke-width="1.5" stroke-linejoin="bevel"/> <path d="M5 10L16 10" stroke="black" stroke-width="1.5" stroke-linejoin="bevel"/> </svg> </div> </div> </div> </div> </div> </div> </div> <div class="project_listing_item light dark-lime-green-colour" style="background-image: url('')"> <div class="left"> <div class="top_part"> <div class="tagline">The Entrepreneur Academy by 54 Collective</div> <h2>For aspiring entrepreneurs exploring this path, and early-stage entrepreneurs looking to grow small businesses </h2> </div> <div class="bottom_part"> <div class="description"><p><span style="font-weight: 400;">The Entrepreneur Academy offers flexible programmes designed to help you transform problems into business opportunities.</span></p> </div> <div class="cta_list"> <a class="fancy_cta" href="https://54collective.vc/the-entrepreneur-academy/apply/" target="" >Apply to Entrepreneur Academy Explore Program</a> <a class="cta" href="https://54collective.vc/the-entrepreneur-academy/apply-to-business-support/" target="" >Apply to Business Support Accelerator</a> </div> </div> </div> <div class="right"> <div class="inner_project_carousel" style="background-image: url('/cdn-cgi/image/quality=80,format=webp,onerror=redirect,metadata=none/wp-content/uploads/2024/06/green-pop-block.jpg')" > <div class="inner_content"> <div class="swiper-container project-carousel"> <div class="swiper-wrapper"> <div class="swiper-slide"> <div class="project_carousel_item testimonial_item"> <div class="testimonial_top"> <div class="quote">“</div> <div class="testimonial">The 12-week programme helped me track my revenue and operations and, as a result, I managed to secure a shop in the central business district, moving production from my house. My monthly revenue has doubled and I have been able to hire a full-time tailor. </div> </div> <div class="testimonial_bottom"> <div class="author"> <img src="/cdn-cgi/image/quality=80,format=webp,onerror=redirect,metadata=none/wp-content/uploads/2024/07/Christie-Obiero.jpeg" alt="Christie Obiero</div>" /> <div class="content"> <div class="title">Christie Obiero</div> <div class="position">Founder of Chiq Clique</div> </div> </div> </div> </div> </div> </div> <div class="swiper-pagination"></div> <div class="navigation_arrows"> <div class="prev"> <svg width="20" height="20" viewBox="0 0 20 20" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M10.3984 16L4.39844 10L10.3984 4" stroke="black" stroke-width="1.5" stroke-linejoin="bevel"/> <path d="M5 10L16 10" stroke="black" stroke-width="1.5" stroke-linejoin="bevel"/> </svg> </div> <div class="next"> <svg width="20" height="20" viewBox="0 0 20 20" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M10.3984 16L4.39844 10L10.3984 4" stroke="black" stroke-width="1.5" stroke-linejoin="bevel"/> <path d="M5 10L16 10" stroke="black" stroke-width="1.5" stroke-linejoin="bevel"/> </svg> </div> </div> </div> </div> </div> </div> </div> <div class="project_listing_item light orange-100-colour" style="background-image: url('/cdn-cgi/image/quality=80,format=webp,onerror=redirect,metadata=none/wp-content/uploads/2024/06/orange-list-bg.jpg')"> <div class="left"> <div class="top_part"> <div class="tagline">Women Founders</div> <h2>For women founders, power your journey with 54 Collective </h2> </div> <div class="bottom_part"> <div class="description"><p><span style="font-weight: 400;">Women founders receive only 2% of venture funding globally and are over-mentored and under-invested in. As part of our commitment to create a more diverse, equitable startup economy, we provide an additional $150,000 in non-dilutive capital to women founders as part of our standard investment.</span></p> </div> <div class="cta_list"> <a class="fancy_cta" href="/contact-us/" target="" >Get in Touch with Us</a> </div> </div> </div> <div class="right"> <div class="inner_project_carousel" style="background-image: url('/cdn-cgi/image/quality=80,format=webp,onerror=redirect,metadata=none/wp-content/uploads/2024/06/orange-pop-block.jpg')" > <div class="inner_content"> <div class="swiper-container project-carousel"> <div class="swiper-wrapper"> <div class="swiper-slide"> <div class="project_carousel_item testimonial_item"> <div class="testimonial_top"> <div class="quote">“</div> <div class="testimonial">We fell in love with the 54 Collective team and the way they support their startups is unparalleled to anything that we have been a part of. I thought “these people actually want to build something that will genuinely have an impact and change how the industry functions.” </div> </div> <div class="testimonial_bottom"> <div class="author"> <img src="/cdn-cgi/image/quality=80,format=webp,onerror=redirect,metadata=none/wp-content/uploads/2024/07/Farah-Emara-CEO-Fresh-Source-1.png" alt="Farah Emara</div>" /> <div class="content"> <div class="title">Farah Emara</div> <div class="position">CEO - Fresh Source</div> </div> </div> </div> </div> </div> </div> <div class="swiper-pagination"></div> <div class="navigation_arrows"> <div class="prev"> <svg width="20" height="20" viewBox="0 0 20 20" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M10.3984 16L4.39844 10L10.3984 4" stroke="black" stroke-width="1.5" stroke-linejoin="bevel"/> <path d="M5 10L16 10" stroke="black" stroke-width="1.5" stroke-linejoin="bevel"/> </svg> </div> <div class="next"> <svg width="20" height="20" viewBox="0 0 20 20" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M10.3984 16L4.39844 10L10.3984 4" stroke="black" stroke-width="1.5" stroke-linejoin="bevel"/> <path d="M5 10L16 10" stroke="black" stroke-width="1.5" stroke-linejoin="bevel"/> </svg> </div> </div> </div> </div> </div> </div> </div> </section> <section class="spacer cream-100-colour ds-100 ts-100 ms-60"></section> <section class="key_info"> <div class="container"> <div class="key_info_inner"> <div class="header_section"> <div class="left"> <div class="tagline">Application considerations</div> <h2 class="title_to_animation">How we evaluate opportunities and investments </h2> </div> <div class="right"> <a class="cta" href="/contact-us/" target="" >Get in touch with us </a> </div> </div> <div class="content_section"> <div class="left_block"> <h3>Key Questions </h3> <div class="content"><ul> <li>Is the problem/opportunity clearly defined?</li> <li>How does the product address the opportunity?</li> <li>Is the product experience conducive to customer adoption?</li> <li>Is there a clear understanding of the customer and their needs?</li> <li>Is there a distribution and scaling strategy that optimises customer demand?</li> </ul> </div> </div> <div class="right_block"> <h3>Non-negotiables </h3> <div class="content"><ul> <li>A clear, addressable market</li> <li>A tech-enabled solution</li> <li>Scaleable opportunity</li> <li>An idea, concept, or product in development</li> <li>Passion, vision, and drive</li> </ul> </div> </div> </div> </div> </div> </section> <section class="spacer cream-100-colour ds-100 ts-100 ms-60"></section> <div class="container"> </div> </main> <footer> <div class="container"> <div class="top_footer"> <div class="left"> <div class="heading"> Reach out <br/> to us here </div> </div> <div class="right"> <div class="content"> <p>Find out more about how we can help you scale, launch, or learn.</p> </div> </div> </div> <div class="middle_footer"> <div class="links_list"> <a href="https://54collective.vc/contact-us/scale/" class="link"> <div class="left"> <div class="arrow yellow-100-colour " > → </div> </div> <div class="right"> <div class="link_block"> <div class="content" > <div class="head" >I am looking to <span class="yellow-100-colour">Scale.</span></div> <div class="copy">Portfolio: I'm an established founder with a pre-seed, seed, or seed-plus venture.</div> </div> </div> <div class="arrow" > → </div> </div> </a> <a href="https://54collective.vc/gen-f/apply/" class="link"> <div class="left"> <div class="arrow purple-colour " > → </div> </div> <div class="right"> <div class="link_block"> <div class="content" > <div class="head" >I am looking to <span class="purple-colour">Launch.</span></div> <div class="copy">Gen F: I'm a founder with a strong concept that I'm working to commercialise.</div> </div> </div> <div class="arrow" > → </div> </div> </a> <a href="https://54collective.vc/the-entrepreneur-academy/apply/" class="link"> <div class="left"> <div class="arrow lime-green-100-colour " > → </div> </div> <div class="right"> <div class="link_block"> <div class="content" > <div class="head" >I am looking to <span class="lime-green-100-colour">Learn.</span></div> <div class="copy">Academy: I'm a new entrepreneur or small business owner looking to grow my business skills.</div> </div> </div> <div class="arrow" > → </div> </div> </a> </div> </div> <div class="bottom_footer"> <div class="left"> <img class="footer_logo" src="/cdn-cgi/image/quality=80,format=webp,onerror=redirect,metadata=none/wp-content/uploads/2024/08/longArtboard-1.png" alt=""/> <div class="social_icons"> <a href="https://www.facebook.com/54CollectiveVC" target="_blank" title="Facebook"> <img src="/cdn-cgi/image/quality=80,format=webp,onerror=redirect,metadata=none/wp-content/uploads/2024/06/Subtract.svg" target="" alt="Subtract" /> </a> <a href="https://x.com/54Collective_vc" target="_blank" title="Twitter"> <img src="/cdn-cgi/image/quality=80,format=webp,onerror=redirect,metadata=none/wp-content/uploads/2024/06/layer1.svg" target="" alt="layer1" /> </a> <a href="https://www.instagram.com/54Collective_vc" target="_blank" title="Instagram"> <img src="/cdn-cgi/image/quality=80,format=webp,onerror=redirect,metadata=none/wp-content/uploads/2024/06/Group.svg" target="" alt="Group" /> </a> <a href="https://www.linkedin.com/company/54Collective" target="_blank" title="Linkedin"> <img src="/cdn-cgi/image/quality=80,format=webp,onerror=redirect,metadata=none/wp-content/uploads/2024/06/Group-1.svg" target="" alt="Group (1)" /> </a> <a href="https://www.youtube.com/@54collective_vc" target="_blank" title="Youtube"> <img src="/cdn-cgi/image/quality=80,format=webp,onerror=redirect,metadata=none/wp-content/uploads/2024/07/Vector.svg" target="" alt="Vector" /> </a> </div> </div> <div class="right"> <div class="menus"> <div class="menu"> <div id="nav_menu-2" class="widget widget_nav_menu"><h3 class="widget-title">Menu</h3><div class="menu-footer-menu-container"><ul id="menu-footer-menu" class="menu"><li id="menu-item-1445" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-1445"><a href="https://54collective.vc/our-model/">Our model</a></li> <li id="menu-item-1444" class="menu-item menu-item-type-post_type menu-item-object-page current-menu-item page_item page-item-241 current_page_item menu-item-1444"><a href="https://54collective.vc/who-we-invest-in/" aria-current="page">Who we invest in</a></li> <li id="menu-item-2196" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-2196"><a href="https://54collective.vc/portfolio/">Our portfolio</a></li> <li id="menu-item-1662" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-1662"><a href="https://54collective.vc/our-company/">About us</a></li> <li id="menu-item-2085" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-2085"><a href="https://54collective.vc/our-partnerships/">Our partnerships</a></li> <li id="menu-item-1443" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-1443"><a href="https://54collective.vc/gen-f/">Gen F Venture Studio</a></li> <li id="menu-item-1442" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-1442"><a href="https://54collective.vc/the-entrepreneur-academy/">The Entrepreneur Academy</a></li> <li id="menu-item-3248" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-3248"><a href="https://54collective.vc/news-and-resources/">News & resources</a></li> <li id="menu-item-1661" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-1661"><a href="https://54collective.vc/team/">Our team</a></li> <li id="menu-item-2453" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-2453"><a href="https://jobs.lever.co/54Collective">Careers</a></li> <li id="menu-item-2381" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-2381"><a href="https://54collective.vc/contact-us/">Get in touch with us</a></li> </ul></div></div> </div> <div class="menu"> <div id="nav_menu-3" class="widget widget_nav_menu"><h3 class="widget-title">Legal</h3><div class="menu-legal-menu-container"><ul id="menu-legal-menu" class="menu"><li id="menu-item-1663" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-privacy-policy menu-item-1663"><a rel="privacy-policy" href="https://54collective.vc/privacy-policy/">Privacy Policy</a></li> <li id="menu-item-1446" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-1446"><a href="https://54collective.vc/ip-policy/">IP Policy</a></li> <li id="menu-item-1664" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-1664"><a href="https://54collective.vc/terms-and-conditions/">Terms and Conditions</a></li> </ul></div></div> </div> </div> </div> </div> <div class="copyright_footer"> <div class="footer_terms_left">© 54 Collective 2024. </div> <div class="footer_terms_right">A member of the <a href="https://www.utopia-capital.co/">UTOPIA</a> platform. </div> </div> </div> </footer>  <script defer id="bilmur" data-customproperties="{"woo_active":"0"}" data-provider="wordpress.com" data-service="atomic" src="https://s0.wp.com/wp-content/js/bilmur.min.js?m=202447"></script> <script type="text/javascript" id="my-ajax-script-js-extra"> /* <![CDATA[ */ var my_ajax_object = {"ajax_url":"https:\/\/54collective.vc\/wp-admin\/admin-ajax.php"}; /* ]]> */ </script> <script type="text/javascript" src="https://54collective.vc/wp-content/themes/collective/src/js/script.js" id="my-ajax-script-js"></script> <script type="text/javascript" src="https://cdn.jsdelivr.net/npm/split-type" id="split-type-js"></script> <script type="text/javascript" src="https://cdnjs.cloudflare.com/ajax/libs/lottie-web/5.7.14/lottie.min.js" id="lottie-js"></script> <script type="text/javascript" src="https://stats.wp.com/e-202447.js" id="jetpack-stats-js" data-wp-strategy="defer"></script> <script type="text/javascript" id="jetpack-stats-js-after"> /* <![CDATA[ */ _stq = window._stq || []; _stq.push([ "view", JSON.parse("{\"v\":\"ext\",\"blog\":\"234905406\",\"post\":\"241\",\"tz\":\"2\",\"srv\":\"54collective.vc\",\"hp\":\"atomic\",\"ac\":\"2\",\"amp\":\"0\",\"j\":\"1:14.1-a.2\"}") ]); _stq.push([ "clickTrackerInit", "234905406", "241" ]); /* ]]> */ </script> </body> </html>

CINXE.COM

Who We Invest In - 54 Collective