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Administrér anmeldelser | Trustpilot Business

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Components__ColumnsWrapper-sc-117hxr5-4 cMEVEq eLtcDp"><div class="Box-sc-9k7r7d-0 Components__RichTextContainer-sc-117hxr5-1 iVsbkJ kEVCto"><div height="" class="Box-sc-9k7r7d-0 NewBrandRichText__Container-sc-3fce28-11 bheGU ksswfx"><div class="Box-sc-9k7r7d-0 NewBrandRichText__RichtextWrapper-sc-3fce28-8 NewBrandRichText___StyledRichtextWrapper-sc-3fce28-10 bheGU ioRtZF"><h5 font-weight="bold" font-size="xs" letter-spacing="-0.011em" class="Headers__StyledHeader-sc-1erae96-1 KhzpO">Administrér anmeldelser</h5><h1 font-weight="bold" font-size="xl,,,xxl" letter-spacing="-0.011em" font-family="Trustpilot Display" class="Headers__StyledHeader-sc-1erae96-1 iCnxbC">Skab en relation til dine kunder</h1><p font-size="lg" font-weight="600" class="Box-sc-9k7r7d-0 irXGZa">Ifølge en undersøgelse foretrækker 64 % af <a href="https://2749863.fs1.hubspotusercontent-na1.net/hubfs/2749863/2019-trustpilot/Global%20Final%20Report%20The%20Critical%20Role%20of%20Reviews%20in%20Internet%20Trust%20Feb%202020.pdf" font-size="sm" target="_blank" rel="noopener nofollow" class="Links__StyledAnchor-sc-hi52k0-0 dsYDDl Links__Link-sc-hi52k0-1 NewBrandRichText__SmallLink-sc-3fce28-4 eoARFP cFTwJk">de adspurgte forbrugere</a> at foretage et køb hos en lydhør virksomhed frem for hos en virksomhed, der fremstår perfekt.</p></div></div><div display="none" class="Box-sc-9k7r7d-0 cCjKEN"><div height="" class="Box-sc-9k7r7d-0 NewBrandRichText__Container-sc-3fce28-11 bheGU ksswfx"><div class="Box-sc-9k7r7d-0 NewBrandRichText__RichtextWrapper-sc-3fce28-8 NewBrandRichText___StyledRichtextWrapper-sc-3fce28-10 bheGU iBgmld"></div></div></div></div><div class="Box-sc-9k7r7d-0 Components__MediaContainer-sc-117hxr5-2 bheGU jOvWrx"><div class="Box-sc-9k7r7d-0 lmlRTy"><!--$--><!--/$--></div></div></div></div></div><!--/$--><!--$--><div class="Box-sc-9k7r7d-0 ColorVariantWrapper__StyledColorVariantWrapper-sc-1xt4ubz-2 bheGU ihWHht"><div overflow="hidden" title="Page - Rich Text - Manage Reviews" class="Box-sc-9k7r7d-0 ctrDNJ"><div class="Box-sc-9k7r7d-0 fqMubq"><div height="" class="Box-sc-9k7r7d-0 NewBrandRichText__Container-sc-3fce28-11 bheGU ksswfx"><div class="Box-sc-9k7r7d-0 NewBrandRichText__RichtextWrapper-sc-3fce28-8 NewBrandRichText___StyledRichtextWrapper-sc-3fce28-10 bheGU szctu"><h2 font-weight="bold" font-size="lg,,,xl" letter-spacing="-0.011em" font-family="Trustpilot Display" class="Headers__StyledHeader-sc-1erae96-1 bkEXvw"> Komplet håndtering af anmeldelser</h2><p font-size="sm" class="Box-sc-9k7r7d-0 iydXDA">Skab relation til dine tidligere og fremtidige kunder ved at vise dem, hvor vigtige de er for dig. Besvar, og håndtér dine anmeldelser på Trustpilot. </p><p font-size="sm" class="Box-sc-9k7r7d-0 iydXDA"><span display="inline-block" class="Box-sc-9k7r7d-0 iFnBbZ"><a for="button" href="/request-demo" font-weight="700" class="Links__StyledAnchor-sc-hi52k0-0 dsYDDl Links__Link-sc-hi52k0-1 NewBrandButtons__Button-sc-jbqyih-0 gNZZyz fOEsty">Book en demo</a></span></p></div></div></div></div></div><!--/$--><!--$--><div class="Box-sc-9k7r7d-0 ColorVariantWrapper__StyledColorVariantWrapper-sc-1xt4ubz-2 bheGU ihWHht"><div overflow="hidden" class="Box-sc-9k7r7d-0 eSixcG"><div class="Box-sc-9k7r7d-0 Components__RoundedBox-sc-117hxr5-0 fqMubq HIXau"><div class="Box-sc-9k7r7d-0 ColorVariantWrapper__StyledColorVariantWrapper-sc-1xt4ubz-2 bheGU hoDfXu"><div class="Box-sc-9k7r7d-0 Components__ColumnsWrapper-sc-117hxr5-4 fjxxZn eLtcDp"><div class="Box-sc-9k7r7d-0 Components__RichTextContainer-sc-117hxr5-1 bheGU evGhSG"><div height="" class="Box-sc-9k7r7d-0 NewBrandRichText__Container-sc-3fce28-11 bheGU ksswfx"><div class="Box-sc-9k7r7d-0 NewBrandRichText__RichtextWrapper-sc-3fce28-8 NewBrandRichText___StyledRichtextWrapper-sc-3fce28-10 bheGU dyuQLC"><h2 font-weight="bold" font-size="lg,,,xl" letter-spacing="-0.011em" font-family="Trustpilot Display" class="Headers__StyledHeader-sc-1erae96-1 bkEXvw">Bliv opdateret med det samme</h2><p font-size="xs" font-weight="400" class="Box-sc-9k7r7d-0 fSXxMx">Få anmeldelser, besvar spørgsmål, og tak dine kunder for deres feedback på Trustpilot. </p><p font-size="xs" font-weight="400" class="Box-sc-9k7r7d-0 fSXxMx"><a href="/features/respond-to-reviews" font-weight="500" class="Links__StyledAnchor-sc-hi52k0-0 dsYDDl Links__Link-sc-hi52k0-1 Links__ArrowedLink-sc-hi52k0-2 fRnNZF fdCNgY">Besvar anmeldelser</a></p></div></div></div><div class="Box-sc-9k7r7d-0 Components__MediaContainer-sc-117hxr5-2 bheGU jOvWrx"></div></div></div></div></div></div><!--/$--><!--$--><div class="Box-sc-9k7r7d-0 ColorVariantWrapper__StyledColorVariantWrapper-sc-1xt4ubz-2 bheGU ihWHht"><div overflow="hidden" class="Box-sc-9k7r7d-0 iJeukW"><div class="Box-sc-9k7r7d-0 Components__RoundedBox-sc-117hxr5-0 fqMubq HIXau"><div class="Box-sc-9k7r7d-0 ColorVariantWrapper__StyledColorVariantWrapper-sc-1xt4ubz-2 bheGU jiCWBF"><div class="Box-sc-9k7r7d-0 Components__ColumnsWrapper-sc-117hxr5-4 fjxxZn eLtcDp"><div class="Box-sc-9k7r7d-0 Components__MediaContainer-sc-117hxr5-2 bheGU eDPNAy"></div><div class="Box-sc-9k7r7d-0 Components__RichTextContainer-sc-117hxr5-1 bheGU jKOLlV"><div height="" class="Box-sc-9k7r7d-0 NewBrandRichText__Container-sc-3fce28-11 bheGU ksswfx"><div class="Box-sc-9k7r7d-0 NewBrandRichText__RichtextWrapper-sc-3fce28-8 NewBrandRichText___StyledRichtextWrapper-sc-3fce28-10 bheGU dyuQLC"><h2 font-weight="bold" font-size="lg,,,xl" letter-spacing="-0.011em" font-family="Trustpilot Display" class="Headers__StyledHeader-sc-1erae96-1 bkEXvw">Forbind Trustpilot til din helpdesk</h2><p font-size="xs" font-weight="400" class="Box-sc-9k7r7d-0 fSXxMx">Du kan integrere Trustpilot med Zendesk, Freshdesk, Slack og Hootsuite, så dine medarbejdere nemmere kan holde øje med og besvare Trustpilot-anmeldelser uden at ændre deres arbejdsprocesser.<br/></p><p font-size="xs" font-weight="400" class="Box-sc-9k7r7d-0 fSXxMx"><a href="/partners/integrations" font-weight="500" class="Links__StyledAnchor-sc-hi52k0-0 dsYDDl Links__Link-sc-hi52k0-1 Links__ArrowedLink-sc-hi52k0-2 fRnNZF fdCNgY">Se integrationer</a></p></div></div></div></div></div></div></div></div><!--/$--><!--$--><div class="Box-sc-9k7r7d-0 ColorVariantWrapper__StyledColorVariantWrapper-sc-1xt4ubz-2 bheGU ihWHht"><div overflow="hidden" class="Box-sc-9k7r7d-0 iJeukW"><div class="Box-sc-9k7r7d-0 Components__RoundedBox-sc-117hxr5-0 fqMubq HIXau"><div class="Box-sc-9k7r7d-0 ColorVariantWrapper__StyledColorVariantWrapper-sc-1xt4ubz-2 bheGU fdpocg"><div class="Box-sc-9k7r7d-0 Components__ColumnsWrapper-sc-117hxr5-4 fjxxZn eLtcDp"><div class="Box-sc-9k7r7d-0 Components__RichTextContainer-sc-117hxr5-1 bheGU evGhSG"><div height="" class="Box-sc-9k7r7d-0 NewBrandRichText__Container-sc-3fce28-11 bheGU ksswfx"><div class="Box-sc-9k7r7d-0 NewBrandRichText__RichtextWrapper-sc-3fce28-8 NewBrandRichText___StyledRichtextWrapper-sc-3fce28-10 bheGU dyuQLC"><h2 font-weight="bold" font-size="lg,,,xl" letter-spacing="-0.011em" font-family="Trustpilot Display" class="Headers__StyledHeader-sc-1erae96-1 bkEXvw">Løs problemer hurtigt</h2><p font-size="xs" font-weight="400" class="Box-sc-9k7r7d-0 fSXxMx">Identificér en ukendt bruger, eller rapportér en anmeldelse ved hjælp af vores funktioner, der er designet til at løse problemerne hurtigt.</p><p font-size="xs" font-weight="400" class="Box-sc-9k7r7d-0 fSXxMx"><a href="/features/platform-safeguards" font-weight="500" class="Links__StyledAnchor-sc-hi52k0-0 dsYDDl Links__Link-sc-hi52k0-1 Links__ArrowedLink-sc-hi52k0-2 fRnNZF fdCNgY">Gå til funktioner</a></p></div></div></div><div class="Box-sc-9k7r7d-0 Components__MediaContainer-sc-117hxr5-2 bheGU jOvWrx"></div></div></div></div></div></div><!--/$--><!--$--><div class="Box-sc-9k7r7d-0 ColorVariantWrapper__StyledColorVariantWrapper-sc-1xt4ubz-2 bheGU ihWHht"><div overflow="hidden" class="Box-sc-9k7r7d-0 iIuGoG"><div class="Box-sc-9k7r7d-0 fqMubq"><h2 font-weight="bold" font-size="xl,,,xxl" letter-spacing="-0.011em" font-family="Trustpilot Display" class="Headers__StyledHeader-sc-1erae96-1 kqAGkT">Bliv inspireret</h2><div display="flex" class="Box-sc-9k7r7d-0 ckwvnr"><div class="NewBrandPageResources__PreviewWrapper-sc-1djb4vy-0 gNBtIf"><a href="/reviews/build-trusted-brand/saadan-skal-du-ikke-haandtere-negative-anmeldelser" aria-label="Læs mere - Sådan skal du ikke håndtere negative anmeldelser" class="Links__StyledAnchor-sc-hi52k0-0 dsYDDl Links__Link-sc-hi52k0-1 hRKPDT"><div class="react-aspect-ratio-placeholder" style="max-width:882px;width:100%;--aspect-ratio:(16/9)"><img alt="4 Of the worst ways to respond to negative feedback" sizes="25vw" srcSet="https://images.ctfassets.net/b7g9mrbfayuu/6ISNrxwxdmqgAkEwocS46M/e418761b624f3b77416b08f603c843bb/Screenshot_2022-11-17_at_10.06_1.jpg?q=85&amp;w=256&amp;fm=webp 256w, https://images.ctfassets.net/b7g9mrbfayuu/6ISNrxwxdmqgAkEwocS46M/e418761b624f3b77416b08f603c843bb/Screenshot_2022-11-17_at_10.06_1.jpg?q=85&amp;w=384&amp;fm=webp 384w, https://images.ctfassets.net/b7g9mrbfayuu/6ISNrxwxdmqgAkEwocS46M/e418761b624f3b77416b08f603c843bb/Screenshot_2022-11-17_at_10.06_1.jpg?q=85&amp;w=640&amp;fm=webp 640w, https://images.ctfassets.net/b7g9mrbfayuu/6ISNrxwxdmqgAkEwocS46M/e418761b624f3b77416b08f603c843bb/Screenshot_2022-11-17_at_10.06_1.jpg?q=85&amp;w=750&amp;fm=webp 750w, https://images.ctfassets.net/b7g9mrbfayuu/6ISNrxwxdmqgAkEwocS46M/e418761b624f3b77416b08f603c843bb/Screenshot_2022-11-17_at_10.06_1.jpg?q=85&amp;w=828&amp;fm=webp 828w, https://images.ctfassets.net/b7g9mrbfayuu/6ISNrxwxdmqgAkEwocS46M/e418761b624f3b77416b08f603c843bb/Screenshot_2022-11-17_at_10.06_1.jpg?q=85&amp;w=1080&amp;fm=webp 1080w, https://images.ctfassets.net/b7g9mrbfayuu/6ISNrxwxdmqgAkEwocS46M/e418761b624f3b77416b08f603c843bb/Screenshot_2022-11-17_at_10.06_1.jpg?q=85&amp;w=1200&amp;fm=webp 1200w, https://images.ctfassets.net/b7g9mrbfayuu/6ISNrxwxdmqgAkEwocS46M/e418761b624f3b77416b08f603c843bb/Screenshot_2022-11-17_at_10.06_1.jpg?q=85&amp;w=1920&amp;fm=webp 1920w, https://images.ctfassets.net/b7g9mrbfayuu/6ISNrxwxdmqgAkEwocS46M/e418761b624f3b77416b08f603c843bb/Screenshot_2022-11-17_at_10.06_1.jpg?q=85&amp;w=2048&amp;fm=webp 2048w, https://images.ctfassets.net/b7g9mrbfayuu/6ISNrxwxdmqgAkEwocS46M/e418761b624f3b77416b08f603c843bb/Screenshot_2022-11-17_at_10.06_1.jpg?q=85&amp;w=3840&amp;fm=webp 3840w" src="https://images.ctfassets.net/b7g9mrbfayuu/6ISNrxwxdmqgAkEwocS46M/e418761b624f3b77416b08f603c843bb/Screenshot_2022-11-17_at_10.06_1.jpg?q=85&amp;w=3840&amp;fm=webp" decoding="async" data-nimg="fill" loading="lazy" style="position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent"/></div><div display="flex" class="Box-sc-9k7r7d-0 ColorVariantWrapper__StyledColorVariantWrapper-sc-1xt4ubz-2 fEVDHU cKHvGa"><h3 font-weight="bold" font-size="md" letter-spacing="-0.011em" color="black" class="Headers__StyledHeader-sc-1erae96-1 fQMGVR">Sådan skal du ikke håndtere negative anmeldelser</h3><div color="blue-300" aria-hidden="true" class="Links__Link-sc-hi52k0-1 Links__ArrowedLink-sc-hi52k0-2 duNRCA fdCNgY">Læs mere</div></div></a></div><div class="NewBrandPageResources__PreviewWrapper-sc-1djb4vy-0 gNBtIf"><a href="/reviews/build-trusted-brand/bliv-fundet-i-lokale-soegeresultater-med-lokationsanmeldelser" aria-label="Læs mere - Bliv fundet i lokale søgeresultater med lokationsanmeldelser" class="Links__StyledAnchor-sc-hi52k0-0 dsYDDl Links__Link-sc-hi52k0-1 hRKPDT"><div class="react-aspect-ratio-placeholder" style="max-width:6075px;width:100%;--aspect-ratio:(16/9)"><img alt="Lead the way" title="" sizes="25vw" srcSet="https://images.ctfassets.net/b7g9mrbfayuu/7lX0ax3GZGs0qAe8xQWYU1/36c87127fc8f476bcd86d3f426c93865/Leading_the_way.png?q=85&amp;w=256&amp;fm=webp 256w, https://images.ctfassets.net/b7g9mrbfayuu/7lX0ax3GZGs0qAe8xQWYU1/36c87127fc8f476bcd86d3f426c93865/Leading_the_way.png?q=85&amp;w=384&amp;fm=webp 384w, https://images.ctfassets.net/b7g9mrbfayuu/7lX0ax3GZGs0qAe8xQWYU1/36c87127fc8f476bcd86d3f426c93865/Leading_the_way.png?q=85&amp;w=640&amp;fm=webp 640w, https://images.ctfassets.net/b7g9mrbfayuu/7lX0ax3GZGs0qAe8xQWYU1/36c87127fc8f476bcd86d3f426c93865/Leading_the_way.png?q=85&amp;w=750&amp;fm=webp 750w, https://images.ctfassets.net/b7g9mrbfayuu/7lX0ax3GZGs0qAe8xQWYU1/36c87127fc8f476bcd86d3f426c93865/Leading_the_way.png?q=85&amp;w=828&amp;fm=webp 828w, https://images.ctfassets.net/b7g9mrbfayuu/7lX0ax3GZGs0qAe8xQWYU1/36c87127fc8f476bcd86d3f426c93865/Leading_the_way.png?q=85&amp;w=1080&amp;fm=webp 1080w, https://images.ctfassets.net/b7g9mrbfayuu/7lX0ax3GZGs0qAe8xQWYU1/36c87127fc8f476bcd86d3f426c93865/Leading_the_way.png?q=85&amp;w=1200&amp;fm=webp 1200w, https://images.ctfassets.net/b7g9mrbfayuu/7lX0ax3GZGs0qAe8xQWYU1/36c87127fc8f476bcd86d3f426c93865/Leading_the_way.png?q=85&amp;w=1920&amp;fm=webp 1920w, https://images.ctfassets.net/b7g9mrbfayuu/7lX0ax3GZGs0qAe8xQWYU1/36c87127fc8f476bcd86d3f426c93865/Leading_the_way.png?q=85&amp;w=2048&amp;fm=webp 2048w, https://images.ctfassets.net/b7g9mrbfayuu/7lX0ax3GZGs0qAe8xQWYU1/36c87127fc8f476bcd86d3f426c93865/Leading_the_way.png?q=85&amp;w=3840&amp;fm=webp 3840w" src="https://images.ctfassets.net/b7g9mrbfayuu/7lX0ax3GZGs0qAe8xQWYU1/36c87127fc8f476bcd86d3f426c93865/Leading_the_way.png?q=85&amp;w=3840&amp;fm=webp" decoding="async" data-nimg="fill" loading="lazy" style="position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent"/></div><div display="flex" class="Box-sc-9k7r7d-0 ColorVariantWrapper__StyledColorVariantWrapper-sc-1xt4ubz-2 fEVDHU cKHvGa"><h3 font-weight="bold" font-size="md" letter-spacing="-0.011em" color="black" class="Headers__StyledHeader-sc-1erae96-1 fQMGVR">Bliv fundet i lokale søgeresultater med lokationsanmeldelser</h3><div color="blue-300" aria-hidden="true" class="Links__Link-sc-hi52k0-1 Links__ArrowedLink-sc-hi52k0-2 duNRCA fdCNgY">Læs mere</div></div></a></div><div class="NewBrandPageResources__PreviewWrapper-sc-1djb4vy-0 gNBtIf"><a href="/customer-stories/ecommerce/saadan-oeger-cykelpartner-deres-ordrevaerdi-via-trustpilot-anmeldelser" aria-label="Læs mere - Sådan øger Cykelpartner deres ordreværdi via Trustpilot-anmeldelser" class="Links__StyledAnchor-sc-hi52k0-0 dsYDDl Links__Link-sc-hi52k0-1 hRKPDT"><div class="react-aspect-ratio-placeholder" style="max-width:612px;width:100%;--aspect-ratio:(16/9)"><img alt="cykelpartner reduces adwords cpa" sizes="25vw" srcSet="https://images.ctfassets.net/b7g9mrbfayuu/5kfx7mJ4w8qAgC4AAQASW4/48f4f9e39ffa14f3d5f24c640f2d58ed/Screenshot_2022-11-17_at_11.52.09.png?q=85&amp;w=256&amp;fm=webp 256w, https://images.ctfassets.net/b7g9mrbfayuu/5kfx7mJ4w8qAgC4AAQASW4/48f4f9e39ffa14f3d5f24c640f2d58ed/Screenshot_2022-11-17_at_11.52.09.png?q=85&amp;w=384&amp;fm=webp 384w, https://images.ctfassets.net/b7g9mrbfayuu/5kfx7mJ4w8qAgC4AAQASW4/48f4f9e39ffa14f3d5f24c640f2d58ed/Screenshot_2022-11-17_at_11.52.09.png?q=85&amp;w=640&amp;fm=webp 640w, https://images.ctfassets.net/b7g9mrbfayuu/5kfx7mJ4w8qAgC4AAQASW4/48f4f9e39ffa14f3d5f24c640f2d58ed/Screenshot_2022-11-17_at_11.52.09.png?q=85&amp;w=750&amp;fm=webp 750w, https://images.ctfassets.net/b7g9mrbfayuu/5kfx7mJ4w8qAgC4AAQASW4/48f4f9e39ffa14f3d5f24c640f2d58ed/Screenshot_2022-11-17_at_11.52.09.png?q=85&amp;w=828&amp;fm=webp 828w, https://images.ctfassets.net/b7g9mrbfayuu/5kfx7mJ4w8qAgC4AAQASW4/48f4f9e39ffa14f3d5f24c640f2d58ed/Screenshot_2022-11-17_at_11.52.09.png?q=85&amp;w=1080&amp;fm=webp 1080w, https://images.ctfassets.net/b7g9mrbfayuu/5kfx7mJ4w8qAgC4AAQASW4/48f4f9e39ffa14f3d5f24c640f2d58ed/Screenshot_2022-11-17_at_11.52.09.png?q=85&amp;w=1200&amp;fm=webp 1200w, https://images.ctfassets.net/b7g9mrbfayuu/5kfx7mJ4w8qAgC4AAQASW4/48f4f9e39ffa14f3d5f24c640f2d58ed/Screenshot_2022-11-17_at_11.52.09.png?q=85&amp;w=1920&amp;fm=webp 1920w, https://images.ctfassets.net/b7g9mrbfayuu/5kfx7mJ4w8qAgC4AAQASW4/48f4f9e39ffa14f3d5f24c640f2d58ed/Screenshot_2022-11-17_at_11.52.09.png?q=85&amp;w=2048&amp;fm=webp 2048w, https://images.ctfassets.net/b7g9mrbfayuu/5kfx7mJ4w8qAgC4AAQASW4/48f4f9e39ffa14f3d5f24c640f2d58ed/Screenshot_2022-11-17_at_11.52.09.png?q=85&amp;w=3840&amp;fm=webp 3840w" src="https://images.ctfassets.net/b7g9mrbfayuu/5kfx7mJ4w8qAgC4AAQASW4/48f4f9e39ffa14f3d5f24c640f2d58ed/Screenshot_2022-11-17_at_11.52.09.png?q=85&amp;w=3840&amp;fm=webp" decoding="async" data-nimg="fill" loading="lazy" style="position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent"/></div><div display="flex" class="Box-sc-9k7r7d-0 ColorVariantWrapper__StyledColorVariantWrapper-sc-1xt4ubz-2 fEVDHU cKHvGa"><h3 font-weight="bold" font-size="md" letter-spacing="-0.011em" color="black" class="Headers__StyledHeader-sc-1erae96-1 fQMGVR">Sådan øger Cykelpartner deres ordreværdi via Trustpilot-anmeldelser</h3><div color="blue-300" aria-hidden="true" class="Links__Link-sc-hi52k0-1 Links__ArrowedLink-sc-hi52k0-2 duNRCA fdCNgY">Læs mere</div></div></a></div></div></div></div></div><!--/$--><!--$--><div class="Box-sc-9k7r7d-0 ColorVariantWrapper__StyledColorVariantWrapper-sc-1xt4ubz-2 bheGU fdpocg"><div overflow="hidden" class="Box-sc-9k7r7d-0 csVuBt"><div class="Box-sc-9k7r7d-0 fqMubq"><h2 font-weight="bold" font-size="xl,,,xxl" letter-spacing="-0.011em" font-family="Trustpilot Display" class="Headers__StyledHeader-sc-1erae96-1 iCnxbC">Klar til at nyde godt af alle fordelene ved anmeldelser?</h2><div class="Box-sc-9k7r7d-0 laklrz"><form class="Box-sc-9k7r7d-0 bheGU"><div display="flex" class="Box-sc-9k7r7d-0 Form__InputWrapper-sc-1gafw91-0 cnYdwJ kNVPVg"><div class="Box-sc-9k7r7d-0 cOdWuz"><div class="Common__InputWrapper-sc-1n6n5jk-1 fYznql"><label class="Common__InputLabel-sc-1n6n5jk-3 dGaKmP">E-mailadresse</label><input type="text" name="email" id="email" title="E-mailadresse" autoComplete="email" class="Common__StyledInput-sc-1n6n5jk-0 dXFFWR NewBrandEmailSignup__PlainTextInput-sc-95mt30-0 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Links__Link-sc-hi52k0-1 gIBDuF">Tilmeld dig</a></li><li class="Box-sc-9k7r7d-0 dxegSB"><a font-weight="500" color="#ffffff99" font-size="xxs" href="https://dk.trustpilot.com/users/connect" target="_blank" class="Links__StyledAnchor-sc-hi52k0-0 dsYDDl Links__Link-sc-hi52k0-1 gIBDuF">Skriv en anmeldelse</a></li><li class="Box-sc-9k7r7d-0 dxegSB"><a font-weight="500" color="#ffffff99" font-size="xxs" href="https://dk.trustpilot.com" target="_blank" class="Links__StyledAnchor-sc-hi52k0-0 dsYDDl Links__Link-sc-hi52k0-1 gIBDuF">Søg efter en virksomhed</a></li></ul></div><div><h4 font-weight="500" font-size="s" letter-spacing="-0.011em" color="white" class="Headers__StyledHeader-sc-1erae96-1 jqQnDO">Virksomheder</h4><ul style="list-style-type:none" class="Box-sc-9k7r7d-0 dCaNNL"><li class="Box-sc-9k7r7d-0 dxegSB"><a font-weight="500" color="#ffffff99" font-size="xxs" href="https://dk.business.trustpilot.com/features/service-reviews" target="_blank" class="Links__StyledAnchor-sc-hi52k0-0 dsYDDl Links__Link-sc-hi52k0-1 gIBDuF">Funktioner</a></li><li class="Box-sc-9k7r7d-0 dxegSB"><a font-weight="500" color="#ffffff99" font-size="xxs" href="https://dk.business.trustpilot.com/pricing" target="_blank" class="Links__StyledAnchor-sc-hi52k0-0 dsYDDl Links__Link-sc-hi52k0-1 gIBDuF">Pakker og priser</a></li><li class="Box-sc-9k7r7d-0 dxegSB"><a font-weight="500" color="#ffffff99" font-size="xxs" href="https://dk.business.trustpilot.com/partners" target="_blank" class="Links__StyledAnchor-sc-hi52k0-0 dsYDDl Links__Link-sc-hi52k0-1 gIBDuF">Partnere</a></li><li class="Box-sc-9k7r7d-0 dxegSB"><a font-weight="500" color="#ffffff99" font-size="xxs" href="https://dk.business.trustpilot.com/partners/agencies" target="_blank" class="Links__StyledAnchor-sc-hi52k0-0 dsYDDl Links__Link-sc-hi52k0-1 gIBDuF">Bureau-partnere</a></li><li class="Box-sc-9k7r7d-0 dxegSB"><a font-weight="500" color="#ffffff99" font-size="xxs" href="https://dk.business.trustpilot.com/partners/become-a-partner" target="_blank" class="Links__StyledAnchor-sc-hi52k0-0 dsYDDl Links__Link-sc-hi52k0-1 gIBDuF">Bliv partner</a></li></ul></div><div><h4 font-weight="500" font-size="s" letter-spacing="-0.011em" color="white" class="Headers__StyledHeader-sc-1erae96-1 jqQnDO">Nyt og nyttigt</h4><ul style="list-style-type:none" class="Box-sc-9k7r7d-0 dCaNNL"><li class="Box-sc-9k7r7d-0 dxegSB"><a font-weight="500" color="#ffffff99" font-size="xxs" href="https://dk.business.trustpilot.com/reviews" target="_blank" class="Links__StyledAnchor-sc-hi52k0-0 dsYDDl Links__Link-sc-hi52k0-1 gIBDuF">Business Blog</a></li><li class="Box-sc-9k7r7d-0 dxegSB"><a font-weight="500" color="#ffffff99" font-size="xxs" href="https://dk.business.trustpilot.com/webinars-videos" target="_blank" class="Links__StyledAnchor-sc-hi52k0-0 dsYDDl Links__Link-sc-hi52k0-1 gIBDuF">Webinarer og videoer</a></li><li class="Box-sc-9k7r7d-0 dxegSB"><a font-weight="500" color="#ffffff99" font-size="xxs" href="https://dk.business.trustpilot.com/guides-reports" target="_blank" class="Links__StyledAnchor-sc-hi52k0-0 dsYDDl Links__Link-sc-hi52k0-1 gIBDuF">Guides og rapporter</a></li><li class="Box-sc-9k7r7d-0 dxegSB"><a font-weight="500" color="#ffffff99" font-size="xxs" href="/customer-stories" class="Links__StyledAnchor-sc-hi52k0-0 dsYDDl Links__Link-sc-hi52k0-1 gIBDuF">Kundehistorier</a></li><li class="Box-sc-9k7r7d-0 dxegSB"><a font-weight="500" color="#ffffff99" font-size="xxs" href="https://developers.trustpilot.com" target="_blank" class="Links__StyledAnchor-sc-hi52k0-0 dsYDDl Links__Link-sc-hi52k0-1 gIBDuF">Udviklere</a></li><li class="Box-sc-9k7r7d-0 dxegSB"><a font-weight="500" color="#ffffff99" font-size="xxs" href="https://tech.trustpilot.com" target="_blank" class="Links__StyledAnchor-sc-hi52k0-0 dsYDDl Links__Link-sc-hi52k0-1 gIBDuF">Tech-blog</a></li><li class="Box-sc-9k7r7d-0 dxegSB"><a font-weight="500" color="#ffffff99" font-size="xxs" href="https://status.trustpilot.com" target="_blank" class="Links__StyledAnchor-sc-hi52k0-0 dsYDDl Links__Link-sc-hi52k0-1 gIBDuF">Systemstatus</a></li></ul></div><div><h4 font-weight="500" font-size="s" letter-spacing="-0.011em" color="white" class="Headers__StyledHeader-sc-1erae96-1 jqQnDO">Kontakt os</h4><ul style="list-style-type:none" class="Box-sc-9k7r7d-0 dCaNNL"><li class="Box-sc-9k7r7d-0 dxegSB"><a font-weight="500" color="#ffffff99" font-size="xxs" href="https://dk.business.trustpilot.com/contact-us?cta=contact-us_footer" target="_blank" class="Links__StyledAnchor-sc-hi52k0-0 dsYDDl Links__Link-sc-hi52k0-1 gIBDuF">Kontakt Salg</a></li><li class="Box-sc-9k7r7d-0 dxegSB"><a font-weight="500" color="#ffffff99" font-size="xxs" href="https://support.trustpilot.com/hc/da" target="_blank" class="Links__StyledAnchor-sc-hi52k0-0 dsYDDl Links__Link-sc-hi52k0-1 gIBDuF">Supportcenter</a></li><li class="Box-sc-9k7r7d-0 dxegSB"><a font-weight="500" color="#ffffff99" font-size="xxs" href="https://dk.trustpilot.com/contact" target="_blank" class="Links__StyledAnchor-sc-hi52k0-0 dsYDDl Links__Link-sc-hi52k0-1 gIBDuF">Vores kontorer</a></li></ul></div></div><div display="grid" class="Box-sc-9k7r7d-0 GqpkT"><div><h4 font-weight="500" font-size="s" letter-spacing="-0.011em" color="white" class="Headers__StyledHeader-sc-1erae96-1 jqQnDO">Land</h4><ul style="list-style-type:none" class="Box-sc-9k7r7d-0 dCaNNL"><li class="Box-sc-9k7r7d-0 dxegSB"><div><button class="CountrySelector__CountrySelectorButton-sc-177tln4-0 cjtQni"><span title="Danmark" class="CountrySelector__CountrySelectorFlag-sc-177tln4-7 jmsUHf"></span><span class="CountrySelector__CountrySelectorName-sc-177tln4-6 hifeuh">Danmark</span><span class="CountrySelector__CountrySelectorArrow-sc-177tln4-1 geiwrH"><svg xmlns="http://www.w3.org/2000/svg" width="13.5" height="7" viewBox="0 0 56 30" role="img" aria-hidden="true"><path d="M0 0l28 30L56 0z" fill="#000232" fill-rule="evenodd"></path></svg></span></button><div class="CountrySelector__CountrySelectorListWrapper-sc-177tln4-2 lfylck"></div></div></li></ul></div><div class="Box-sc-9k7r7d-0 dcWwFO"><h4 font-weight="500" font-size="s" letter-spacing="-0.011em" color="white" class="Headers__StyledHeader-sc-1erae96-1 jqQnDO">Følg os på</h4> <ul style="list-style-type:none" display="flex" class="Box-sc-9k7r7d-0 cAgZr"><li class="Box-sc-9k7r7d-0 guweqs NewBrandFooter__SocialMediaItem-sc-1rnrog8-0 eYYAAR"><a font-weight="500" color="#ffffff99" font-size="xxs" aria-label="Trustpilot Facebook Page&quot;" href="https://www.facebook.com/Trustpilot" target="_blank" rel="noopener nofollow" class="Links__StyledAnchor-sc-hi52k0-0 dsYDDl Links__Link-sc-hi52k0-1 gIBDuF"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="13" viewBox="0 0 25 53" role="img" aria-hidden="true" aria-label="Facebook"><path d="M24.352 16.97h-8.294v-5.44c0-2.043 1.355-2.519 2.308-2.519h5.852V.031l-8.06-.03C7.21 0 5.173 6.696 5.173 10.982v5.986H0v9.253h5.175v26.184h10.884V26.222h7.345l.949-9.253z" fill="#000" fill-rule="evenodd"></path></svg></a></li><li class="Box-sc-9k7r7d-0 guweqs NewBrandFooter__SocialMediaItem-sc-1rnrog8-0 eYYAAR"><a font-weight="500" color="#ffffff99" font-size="xxs" aria-label="Trustpilot Twitter page" href="https://twitter.com/Trustpilot" target="_blank" rel="noopener nofollow" class="Links__StyledAnchor-sc-hi52k0-0 dsYDDl Links__Link-sc-hi52k0-1 gIBDuF"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="13" viewBox="0 0 50 41" role="img" aria-hidden="true" aria-label="Twitter"><path d="M49.263 4.739a20.11 20.11 0 01-5.805 1.59A10.125 10.125 0 0047.902.739a20.232 20.232 0 01-6.418 2.454A10.093 10.093 0 0034.107 0c-5.58 0-10.106 4.525-10.106 10.107 0 .79.09 1.562.262 2.303-8.4-.422-15.848-4.445-20.833-10.56a10.055 10.055 0 00-1.368 5.082c0 3.506 1.784 6.6 4.496 8.412a10.078 10.078 0 01-4.578-1.265v.128c0 4.896 3.483 8.98 8.107 9.91a10.162 10.162 0 01-4.565.172c1.287 4.015 5.02 6.938 9.441 7.019a20.276 20.276 0 01-12.552 4.327c-.815 0-1.62-.048-2.41-.142a28.6 28.6 0 0015.492 4.54c18.591 0 28.756-15.4 28.756-28.755 0-.438-.009-.875-.028-1.31a20.47 20.47 0 005.042-5.23" fill="#000" fill-rule="evenodd"></path></svg></a></li><li class="Box-sc-9k7r7d-0 guweqs NewBrandFooter__SocialMediaItem-sc-1rnrog8-0 eYYAAR"><a font-weight="500" color="#ffffff99" font-size="xxs" aria-label="Trustpilot LinkedIn page" href="https://www.linkedin.com/company/trustpilot" target="_blank" rel="noopener nofollow" class="Links__StyledAnchor-sc-hi52k0-0 dsYDDl Links__Link-sc-hi52k0-1 gIBDuF"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="13" viewBox="0 0 46 44" role="img" aria-hidden="true" aria-label="LinkedIn"><path d="M45.43 43.423H35.69V27.745c0-3.937-1.409-6.624-4.932-6.624-2.69 0-4.291 1.812-4.997 3.563-.258.625-.32 1.5-.32 2.375v16.363h-9.739s.129-26.553 0-29.299h9.739v4.148c1.294-1.996 3.608-4.839 8.779-4.839 6.406 0 11.21 4.19 11.21 13.19v16.801h-.002zM5.445 10.123H5.38C2.113 10.123 0 7.873 0 5.06 0 2.188 2.178 0 5.51 0c3.331 0 5.38 2.188 5.445 5.06 0 2.813-2.116 5.063-5.51 5.063M.575 43.423h9.738V14.125H.575z" fill="#000" fill-rule="evenodd"></path></svg></a></li><li class="Box-sc-9k7r7d-0 guweqs NewBrandFooter__SocialMediaItem-sc-1rnrog8-0 eYYAAR"><a font-weight="500" color="#ffffff99" font-size="xxs" aria-label="Trustpilot Youtube page" href="https://www.youtube.com/c/trustpilotreviews" target="_blank" rel="noopener nofollow" class="Links__StyledAnchor-sc-hi52k0-0 dsYDDl Links__Link-sc-hi52k0-1 gIBDuF"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="13" viewBox="0 0 55 44" role="img" aria-hidden="true" aria-label="YouTube"><path d="M22 34.375V9.625L38.5 22 22 34.375zM49.5 1.1C47.85.55 37.675 0 27.5 0S7.15.55 5.5 1.1C1.1 2.475 0 12.1 0 22c0 9.9 1.1 19.525 5.5 20.9 1.65.55 11.825 1.1 22 1.1s20.35-.55 22-1.1c4.4-1.375 5.5-11 5.5-20.9 0-9.9-1.1-19.525-5.5-20.9z" fill="#000" 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Det er her, online-anmeldelser kommer til sin fulde ret – for selv de dårlige anmeldelser kan bruges til noget godt, hvis du formår at skabe forbedringer.\n\nMen at skændes med dine kunder online er en rigtig dårlig idé. Her er nogle eksempler, hvor kommunikationen gik helt galt …","intro":"Mange bryder sig ikke om negative anmeldelser, men de kan være meget brugbare for din virksomhed.\n\nDen bedste måde at håndtere dårlig feedback på er at tage kritikken til efterretning og skabe konkrete og målbare forbedringer til gavn for både kunderne og din virksomhed. Det er her, online-anmeldelser kommer til sin fulde ret – for selv de dårlige anmeldelser kan bruges til noget godt, hvis du formår at skabe forbedringer.\n\nMen at skændes med dine kunder online er en rigtig dårlig idé. Her er nogle eksempler, hvor kommunikationen gik helt galt …","content":{"nodeType":"document","data":{},"content":[{"nodeType":"embedded-entry-block","data":{"target":{"metadata":{"tags":[],"concepts":[]},"sys":{"space":{"sys":{"type":"Link","linkType":"Space","id":"b7g9mrbfayuu"}},"id":"7erIzPdrow07mXqUI837ue","type":"Entry","createdAt":"2020-02-13T10:14:55.222Z","updatedAt":"2020-02-13T10:14:55.222Z","environment":{"sys":{"id":"master","type":"Link","linkType":"Environment"}},"publishedVersion":1,"revision":1,"contentType":{"sys":{"type":"Link","linkType":"ContentType","id":"resourceImage"}},"locale":"da-DK"},"fields":{"image":{"metadata":{"tags":[],"concepts":[]},"sys":{"space":{"sys":{"type":"Link","linkType":"Space","id":"b7g9mrbfayuu"}},"id":"6ISNrxwxdmqgAkEwocS46M","type":"Asset","createdAt":"2018-06-07T13:49:48.156Z","updatedAt":"2024-05-08T15:13:31.209Z","environment":{"sys":{"id":"master","type":"Link","linkType":"Environment"}},"publishedVersion":341,"revision":14,"locale":"da-DK"},"fields":{"title":"4 Of the worst ways to respond to negative feedback","file":{"url":"//images.ctfassets.net/b7g9mrbfayuu/6ISNrxwxdmqgAkEwocS46M/e418761b624f3b77416b08f603c843bb/Screenshot_2022-11-17_at_10.06_1.jpg","details":{"size":330110,"image":{"width":882,"height":532}},"fileName":"Screenshot_2022-11-17_at_10.06 1.jpg","contentType":"image/jpeg"}}}}}},"content":[]},{"nodeType":"heading-3","data":{},"content":[{"nodeType":"text","value":"1. Når der læses lidt for meget mellem linjerne","marks":[],"data":{}}]},{"nodeType":"paragraph","data":{},"content":[{"nodeType":"text","value":"Vi har alle forskellige holdninger og smag. Som forfatter, musiker, kunstner, eller lignende finder du hurtigt ud af, at det er svært at gøre alle tilfredse – og det er OK.","marks":[],"data":{}}]},{"nodeType":"paragraph","data":{},"content":[{"nodeType":"text","value":"","marks":[],"data":{}},{"nodeType":"hyperlink","data":{"uri":"http://archive.is/rFgtE"},"content":[{"nodeType":"text","value":"Det havde denne forfatter dog ikke lært.","marks":[],"data":{}}]},{"nodeType":"text","value":"","marks":[],"data":{}}]},{"nodeType":"paragraph","data":{},"content":[{"nodeType":"text","value":"I stedet for at tage en forholdsvis bramfri, negativ anmeldelse med oprejst pande, opstod et skænderi om, hvorvidt kritikken var rimelig. Det førte til ca. 927 kommentarer, og kommentarsektionen blev forvandlet til et forum af fornærmelser. Forfatterens profil er siden blevet fjernet fra Goodreads.","marks":[],"data":{}}]},{"nodeType":"paragraph","data":{},"content":[{"nodeType":"text","value":"Hvad kan vi lære af det? Alle har en holdning – det kan ikke betale sig at påstå, at andres holdning er forkert.","marks":[],"data":{}}]},{"nodeType":"embedded-entry-block","data":{"target":{"metadata":{"tags":[],"concepts":[]},"sys":{"space":{"sys":{"type":"Link","linkType":"Space","id":"b7g9mrbfayuu"}},"id":"4yKrdk8qw4X7UCdTjVWcTr","type":"Entry","createdAt":"2020-02-13T10:14:57.473Z","updatedAt":"2020-02-13T10:14:57.473Z","environment":{"sys":{"id":"master","type":"Link","linkType":"Environment"}},"publishedVersion":1,"revision":1,"contentType":{"sys":{"type":"Link","linkType":"ContentType","id":"resourceImage"}},"locale":"da-DK"},"fields":{"image":{"metadata":{"tags":[],"concepts":[]},"sys":{"space":{"sys":{"type":"Link","linkType":"Space","id":"b7g9mrbfayuu"}},"id":"7A6M7YelXOO60KqSK08QYI","type":"Asset","createdAt":"2018-06-07T13:52:30.214Z","updatedAt":"2022-02-09T14:24:42.635Z","environment":{"sys":{"id":"master","type":"Link","linkType":"Environment"}},"publishedVersion":228,"revision":6,"locale":"da-DK"},"fields":{"title":"book open with a one star rating above it","description":"1 star rating review","file":{"url":"//images.ctfassets.net/b7g9mrbfayuu/7A6M7YelXOO60KqSK08QYI/229c683d4c188092bd774fb9e24b9e59/1_star_rating_review.jpg","details":{"size":81270,"image":{"width":500,"height":500}},"fileName":"1 star rating review.jpg","contentType":"image/jpeg"}}}}}},"content":[]},{"nodeType":"heading-3","data":{},"content":[{"nodeType":"text","value":"2. \"Jeg er bedre end dig\"-svaret","marks":[],"data":{}}]},{"nodeType":"paragraph","data":{},"content":[{"nodeType":"text","value":"Det er hårdt arbejde at drive en lille virksomhed. Budgettet er ofte stramt, man har kun råd til få ansatte, og der er ikke mulighed for at bruge masser af penge på markedsføring.","marks":[],"data":{}}]},{"nodeType":"paragraph","data":{},"content":[{"nodeType":"text","value":"Det er her, de sociale medier kan hjælpe dig med at blive set og få følgere. Det er dog ikke alle, der formår at gøre sig bemærket på den bedste måde.","marks":[],"data":{}}]},{"nodeType":"paragraph","data":{},"content":[{"nodeType":"text","value":"","marks":[],"data":{}},{"nodeType":"hyperlink","data":{"uri":"http://blog.hootsuite.com/how-to-respond-to-negative-online-reviews/"},"content":[{"nodeType":"text","value":"Denne bager jokkede godt og grundigt i spinaten.","marks":[],"data":{}}]},{"nodeType":"text","value":" Det kan ikke anbefales at gå til angreb på din lille men loyale gruppe følgere.","marks":[],"data":{}}]},{"nodeType":"paragraph","data":{},"content":[{"nodeType":"text","value":"Husk: stop op, tag en dyb indånding, brug hovedet, og så er du klar til at svare. ","marks":[{"type":"italic"}],"data":{}}]},{"nodeType":"embedded-entry-block","data":{"target":{"metadata":{"tags":[],"concepts":[]},"sys":{"space":{"sys":{"type":"Link","linkType":"Space","id":"b7g9mrbfayuu"}},"id":"6Bd8pnMIhU9cWSAkoFBE4o","type":"Entry","createdAt":"2020-02-13T10:14:59.522Z","updatedAt":"2020-02-13T10:14:59.522Z","environment":{"sys":{"id":"master","type":"Link","linkType":"Environment"}},"publishedVersion":1,"revision":1,"contentType":{"sys":{"type":"Link","linkType":"ContentType","id":"resourceImage"}},"locale":"da-DK"},"fields":{"image":{"metadata":{"tags":[],"concepts":[]},"sys":{"space":{"sys":{"type":"Link","linkType":"Space","id":"b7g9mrbfayuu"}},"id":"1IjXcke6aQcOwuCSu6UCGc","type":"Asset","createdAt":"2018-06-07T13:53:30.293Z","updatedAt":"2022-02-09T14:24:43.037Z","environment":{"sys":{"id":"master","type":"Link","linkType":"Environment"}},"publishedVersion":148,"revision":4,"locale":"da-DK"},"fields":{"title":"Dinner plate with a red thumbs down","description":"sour taste image","file":{"url":"//images.ctfassets.net/b7g9mrbfayuu/1IjXcke6aQcOwuCSu6UCGc/d2c43d6c8542f6d6daf8fd0781f55708/sour_taste_image.jpeg","details":{"size":59213,"image":{"width":500,"height":500}},"fileName":"sour taste image.jpeg","contentType":"image/jpeg"}}}}}},"content":[]},{"nodeType":"heading-3","data":{},"content":[{"nodeType":"text","value":"3. Anmeldelser med en bitter eftersmag","marks":[],"data":{}}]},{"nodeType":"paragraph","data":{},"content":[{"nodeType":"text","value":"Da denne foodie ","marks":[],"data":{}},{"nodeType":"hyperlink","data":{"uri":"http://www.searchenginejournal.com/how-not-to-respond-to-negative-reviews-online-aka-how-to-make-people-hate-your-brand/59903/"},"content":[{"nodeType":"text","value":"skrev en negativ anmeldelse","marks":[],"data":{}}]},{"nodeType":"text","value":" af en berømt koks restaurant, regnede han ikke med, at det ville udvikle sig som, det gjorde.","marks":[],"data":{}}]},{"nodeType":"paragraph","data":{},"content":[{"nodeType":"text","value":"Anmelderen var utilfreds med måltidet, og i stedet for at give kritikken i restauranten skrev han en negativ anmeldelse på nettet.","marks":[],"data":{}}]},{"nodeType":"paragraph","data":{},"content":[{"nodeType":"text","value":"Det er svært at undskylde internet \"trolls\", der skjuler sig bag skærmen, mens de smider om sig med kritik – men denne anmelder, der syntes, det var pinligt at give kritikken ansigt til ansigt, var i sin fulde ret til at skrive en ærlig anmeldelse om sin oplevelse på nettet.","marks":[],"data":{}}]},{"nodeType":"paragraph","data":{},"content":[{"nodeType":"text","value":"","marks":[],"data":{}},{"nodeType":"hyperlink","data":{"uri":"http://www.searchenginejournal.com/how-not-to-respond-to-negative-reviews-online-aka-how-to-make-people-hate-your-brand/59903/"},"content":[{"nodeType":"text","value":"Som man kan se på dialogen","marks":[],"data":{}}]},{"nodeType":"text","value":", var ejeren ikke enig. Konklusion: Ikke det bedste træk at hænge kunden ud offentligt.","marks":[],"data":{}}]},{"nodeType":"heading-2","data":{},"content":[{"nodeType":"text","value":"4. Når man gør ondt værre","marks":[],"data":{}}]},{"nodeType":"paragraph","data":{},"content":[{"nodeType":"text","value":"Det kan virke lidt ekstremt, når en lille café i Nordengland bliver stemplet som den værste i verden.","marks":[],"data":{}}]},{"nodeType":"paragraph","data":{},"content":[{"nodeType":"text","value":"For at gøre ondt værre valgte ejeren af caféen at ","marks":[],"data":{}},{"nodeType":"hyperlink","data":{"uri":"http://www.dailymail.co.uk/news/article-2873512/Is-real-life-Basil-Fawlty-Owner-tea-rooms-branded-TripAdvisor-users-worst-Earth-says-people-complain-moaning-prats.html"},"content":[{"nodeType":"text","value":"gå til de nationale medier","marks":[],"data":{}}]},{"nodeType":"text","value":" og kalde sine kunder for \"klynkende tumper\" i stedet for at prøve at forstå feedbacken og skabe forbedringer. Dårlig idé.","marks":[],"data":{}}]},{"nodeType":"paragraph","data":{},"content":[{"nodeType":"text","value":"Man kan finde andre lignende tilfælde. Se eksempelvis ","marks":[],"data":{}},{"nodeType":"hyperlink","data":{"uri":"http://www.reviewtrackers.com/revenge-business-owners-worth-fighting-negative-reviewers/"},"content":[{"nodeType":"text","value":"disse anmeldelser","marks":[],"data":{}}]},{"nodeType":"text","value":" af en deli i New York, hvor ejeren i sine svar bl.a. vælger at kalde en kunde for en \"idiot\".","marks":[],"data":{}}]},{"nodeType":"paragraph","data":{},"content":[{"nodeType":"text","value":"De kender vist ikke udtrykket \"man skal ikke bide den hånd, der fodrer én\".","marks":[],"data":{}}]},{"nodeType":"heading-3","data":{},"content":[{"nodeType":"text","value":"Men det er ikke den rene elendighed","marks":[],"data":{}}]},{"nodeType":"paragraph","data":{},"content":[{"nodeType":"text","value":"Indsaml anmeldelser, og prøv at besvare dem hurtigt og effektivt, så er der ingen grund til at frygte dine kunders feedback.","marks":[],"data":{}}]},{"nodeType":"paragraph","data":{},"content":[{"nodeType":"text","value":"Vi ved, at du kan løfte opgaven. Så hvorfor ikke komme i dialog med dine kunder allerede i dag? Måske er anmeldelser lige det, din virksomhed har brug for.","marks":[],"data":{}}]},{"nodeType":"paragraph","data":{},"content":[{"nodeType":"text","value":"For at få gode tips til hvordan du skal håndtere negative anmeldelser, læs denne artikel:\n","marks":[{"type":"bold"}],"data":{}},{"nodeType":"hyperlink","data":{"uri":"https://support.trustpilot.com/hc/da/articles/201836983-Hvordan-skal-jeg-reagere-p%C3%A5-anmeldelser"},"content":[{"nodeType":"text","value":"Hvordan skal jeg reagere på en anmeldelse?","marks":[{"type":"bold"}],"data":{}}]},{"nodeType":"text","value":"","marks":[],"data":{}}]},{"nodeType":"embedded-entry-block","data":{"target":{"metadata":{"tags":[],"concepts":[]},"sys":{"space":{"sys":{"type":"Link","linkType":"Space","id":"b7g9mrbfayuu"}},"id":"58cRICSjc7QBCVls11Urg2","type":"Entry","createdAt":"2020-02-13T10:15:01.787Z","updatedAt":"2020-02-13T10:15:01.787Z","environment":{"sys":{"id":"master","type":"Link","linkType":"Environment"}},"publishedVersion":1,"revision":1,"contentType":{"sys":{"type":"Link","linkType":"ContentType","id":"resourceImage"}},"locale":"da-DK"},"fields":{"image":{"metadata":{"tags":[],"concepts":[]},"sys":{"space":{"sys":{"type":"Link","linkType":"Space","id":"b7g9mrbfayuu"}},"id":"3gByggUSHCaa20sgScooQk","type":"Asset","createdAt":"2018-12-03T12:07:05.480Z","updatedAt":"2022-02-09T14:30:47.426Z","environment":{"sys":{"id":"master","type":"Link","linkType":"Environment"}},"publishedVersion":72,"revision":3,"locale":"da-DK"},"fields":{"title":"Gå i dialog med dine kunder - 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","content":{"nodeType":"document","data":{},"content":[{"nodeType":"paragraph","data":{},"content":[{"nodeType":"text","value":"I denne blogartikel kan du læse om lokale søgninger, hvorfor de er så vigtige, og hvordan du kan skille dig ud i lokale søgeresultater med Trustpilots lokationsanmeldelser.","marks":[],"data":{}}]},{"nodeType":"heading-2","data":{},"content":[{"nodeType":"text","value":"Derfor er lokale søgninger vigtige","marks":[],"data":{}}]},{"nodeType":"paragraph","data":{},"content":[{"nodeType":"text","value":"Selvom konkurrencen på lokale søgninger kan være meget stor, er der forskellige måder at skille sig ud i søgeresultaterne på. Franchisetagere og andre virksomheder med flere lokationer kan optimere deres websider, optræde i Google Knowledge Graph eller bruge eksempelvis ","marks":[],"data":{}},{"nodeType":"hyperlink","data":{"uri":"https://dk.business.trustpilot.com/features/location-reviews"},"content":[{"nodeType":"text","value":"lokationsanmeldelser","marks":[],"data":{}}]},{"nodeType":"text","value":" til at opnå en konstant strøm af kundefeedback.","marks":[],"data":{}}]},{"nodeType":"paragraph","data":{},"content":[{"nodeType":"text","value":"Selvom online-handel har vist sin betydning i en tid med coronavirus, gør lokale søgninger sig stadig gældende, og antallet af dem er støt stigende. ","marks":[],"data":{}},{"nodeType":"hyperlink","data":{"uri":"https://www.thinkwithgoogle.com/data/shopping-preference-statistics/"},"content":[{"nodeType":"text","value":"61 %","marks":[],"data":{}}]},{"nodeType":"text","value":" af forbrugerne siger, at de hellere vil købe noget fra en webshop med fysiske lokationer end en webshop, der kun er at finde online. Og ifølge Google er søgninger, der indeholder “i nærheden af mig”, faktisk ved at blive et fast søgekriterium, når forbrugerne skal træffe en købsbeslutning. Google ","marks":[],"data":{}},{"nodeType":"hyperlink","data":{"uri":"https://www.thinkwithgoogle.com/consumer-insights/near-me-searches/"},"content":[{"nodeType":"text","value":"forklarer","marks":[],"data":{}}]},{"nodeType":"text","value":":","marks":[],"data":{}}]},{"nodeType":"paragraph","data":{},"content":[{"nodeType":"text","value":"“Når du tænker på søgninger med “i nærheden af mig”, tænker du måske på “restauranter i nærheden af mig” eller “tankstationer i nærheden af mig”. Men vi oplever en stigning i mere specifikke søgninger på produkter og services med “i nærheden af mig”, såsom “støvler i nærheden af mig” eller “ansigtsbehandlinger i nærheden af mig”.","marks":[{"type":"italic"}],"data":{}}]},{"nodeType":"paragraph","data":{},"content":[{"nodeType":"text","value":"Det fremgår af ","marks":[],"data":{}},{"nodeType":"hyperlink","data":{"uri":"https://trends.google.com/trends/explore?date=today%205-y\u0026q=near%20me"},"content":[{"nodeType":"text","value":"Google Trends","marks":[],"data":{}}]},{"nodeType":"text","value":", at søgninger, der inkluderer “i nærheden af mig”, er steget med mere end 500 % over de sidste fem år. Og den amerikanske analysevirksomhed ","marks":[],"data":{}},{"nodeType":"hyperlink","data":{"uri":"https://marketingland.com/reports-digital-especially-mobile-driving-trillions-offline-retail-spending-207037"},"content":[{"nodeType":"text","value":"Forrester","marks":[],"data":{}}]},{"nodeType":"text","value":" har forudsagt, at lokalt salg via mobiltelefonen vil udgøre USD 1,4 billioner i USA inden 2021. Der er vel ikke mange af os, der kan hævde, at vi ikke bruger vores mobil ofte, og det kommer næppe som en overraskelse, at vores placering bliver registreret, så vi kan få de mest relevante og lokale søgeresultater. 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Og selvom online-handlen fortsat stiger, foregår 90 % af detailhandlen verden over stadig i fysiske butikker, viser en rapport udfærdiget af ","marks":[],"data":{}},{"nodeType":"hyperlink","data":{"uri":"https://www2.deloitte.com/content/dam/Deloitte/global/Documents/consumer-industrial-products/cip-2018-global-powers-retailing.pdf"},"content":[{"nodeType":"text","value":"Deloitte","marks":[],"data":{}}]},{"nodeType":"text","value":". Men hvis fysiske butikker skal have en chance for at hamle op med den bekvemmelighed og det store alsidige sortiment, som webshops kan tilbyde, skal de sikre, at deres kunder får en fremragende oplevelse, og at de vender tilbage.","marks":[],"data":{}}]},{"nodeType":"heading-2","data":{},"content":[{"nodeType":"text","value":"Sådan skiller du dig ud fra mængden","marks":[],"data":{}}]},{"nodeType":"paragraph","data":{},"content":[{"nodeType":"text","value":"Vidste du, at ","marks":[],"data":{}},{"nodeType":"hyperlink","data":{"uri":"https://www.brightlocal.com/research/local-consumer-review-survey/"},"content":[{"nodeType":"text","value":"97 %","marks":[],"data":{}}]},{"nodeType":"text","value":" af forbrugerne finder lokale virksomheder og butikker online, og ","marks":[],"data":{}},{"nodeType":"hyperlink","data":{"uri":"https://www.thinkwithgoogle.com/data/mobile-location-searches-to-store-visit-data/"},"content":[{"nodeType":"text","value":"76 %","marks":[],"data":{}}]},{"nodeType":"text","value":" af de personer, der bruger deres mobil til at foretage lokale søgninger, besøger en lokal butik inden for et døgn?","marks":[],"data":{}}]},{"nodeType":"paragraph","data":{},"content":[{"nodeType":"text","value":"Hvis din virksomhed eller butik ikke optræder på de første to sider af de lokale søgeresultater, er der meget lille sandsynlighed for, at forbrugerne finder den, og at du får nye offline-kunder gennem Google. ","marks":[],"data":{}}]},{"nodeType":"paragraph","data":{},"content":[{"nodeType":"text","value":"Hvad skal der til for at skille sig ud fra mængden, og hvordan opnår du høje placeringer i lokale søgeresultater?","marks":[],"data":{}}]},{"nodeType":"paragraph","data":{},"content":[{"nodeType":"text","value":"Franchisetagere og andre virksomheder med flere lokationer bør undersøge de aktuelle forbrugertendenser og overveje, hvordan de bedst navigerer efter forbrugernes nye digitale købsadfærd. Du kan gøre følgende for at forbedre din placering i søgeresultaterne:","marks":[],"data":{}}]},{"nodeType":"unordered-list","data":{},"content":[{"nodeType":"list-item","data":{},"content":[{"nodeType":"paragraph","data":{},"content":[{"nodeType":"text","value":"Sørg for, at dit website er mobilvenligt og responsivt, så det bliver nemmere for forbrugerne at finde de ønskede produkter i din webshop. Google elsker mobilvenlige sties og prioriterer dem i søgeresultaterne.","marks":[],"data":{}}]}]},{"nodeType":"list-item","data":{},"content":[{"nodeType":"paragraph","data":{},"content":[{"nodeType":"text","value":"Tilføj schema markup til din ","marks":[],"data":{}},{"nodeType":"hyperlink","data":{"uri":"https://schema.org/Organization"},"content":[{"nodeType":"text","value":"virksomhed","marks":[],"data":{}}]},{"nodeType":"text","value":" eller dine ","marks":[],"data":{}},{"nodeType":"hyperlink","data":{"uri":"https://schema.org/LocalBusiness"},"content":[{"nodeType":"text","value":"lokale afdelinger","marks":[],"data":{}}]},{"nodeType":"text","value":". Dermed kan søgemaskinerne nemmere læse og forstå oplysningerne på dit website, og samtidig får Google nok oplysninger til at inkludere dine lokale afdelinger i Google Knowledge Graph.","marks":[],"data":{}}]}]},{"nodeType":"list-item","data":{},"content":[{"nodeType":"paragraph","data":{},"content":[{"nodeType":"text","value":"Opret en URL-struktur med forskellige sider for forskellige lokationer, så det bliver nemmere for søgemaskinerne at indsamle relevante oplysninger, deriblandt navn, adresse og telefonnummer for hver lokation samt åbningstider. Husk også at tilføje dine lokationer til Google My Business. ","marks":[],"data":{}}]}]},{"nodeType":"list-item","data":{},"content":[{"nodeType":"paragraph","data":{},"content":[{"nodeType":"text","value":"Brug anmeldelsesplatforme til din fordel. Ifølge en rapport udfærdiget af Canvas8, det førende analysebureau i forbrugeradfærd i Storbritannien, læser 89 % af forbrugerne anmeldelser, før de foretager online- og offline-køb. Ved hjælp af åbne anmeldelsesplatforme som Trustpilot kan du skabe en relation til dine kunder og dele deres feedback om din virksomhed med potentielle kunder. Og hvis du indsamler lokationsanmeldelser, kan du konstant dele nyt og spændende indhold på dit website og fremvise dine lokationers omdømme.","marks":[],"data":{}}]}]}]},{"nodeType":"heading-2","data":{},"content":[{"nodeType":"text","value":"Rangér højt i lokale søgeresultater med anmeldelser fra Trustpilot","marks":[],"data":{}}]},{"nodeType":"paragraph","data":{},"content":[{"nodeType":"text","value":"Vi har introduceret ","marks":[],"data":{}},{"nodeType":"hyperlink","data":{"uri":"https://dk.business.trustpilot.com/features/location-reviews"},"content":[{"nodeType":"text","value":"lokationsanmeldelser","marks":[],"data":{}}]},{"nodeType":"text","value":", som gør det nemmere for franchisetagere og andre virksomheder med flere lokationer at administrere deres lokale afdelingers omdømme og få dem til at skille sig ud i søgeresultaterne.","marks":[],"data":{}}]},{"nodeType":"embedded-entry-block","data":{"target":{"metadata":{"tags":[],"concepts":[]},"sys":{"space":{"sys":{"type":"Link","linkType":"Space","id":"b7g9mrbfayuu"}},"id":"3SrbsnKKwhTmSxd7DY4IJv","type":"Entry","createdAt":"2020-06-12T09:30:35.183Z","updatedAt":"2020-06-12T09:30:35.183Z","environment":{"sys":{"id":"master","type":"Link","linkType":"Environment"}},"publishedVersion":5,"revision":1,"contentType":{"sys":{"type":"Link","linkType":"ContentType","id":"quote"}},"locale":"da-DK"},"fields":{"quote":"\"Vi kan fra hovedkontorets side tage pulsen på kundetilfredsheden helt ned på det enkelte værksted. Vores konsulenter kan herefter hjælpe værkstederne med rådgivning og sparring i forhold til forbedring af kundeoplevelsen.”","author":"Claus Damkilde Rasmussen","title":"Webmanager hos AutoMester"}}},"content":[]},{"nodeType":"paragraph","data":{},"content":[{"nodeType":"text","value":"Det er gratis for virksomheder, der er tilmeldt Trustpilot, at indsamle lokationsanmeldelser, så de kan optræde i relevante, lokale søgeresultater. ","marks":[],"data":{}}]},{"nodeType":"paragraph","data":{},"content":[{"nodeType":"text","value":"Det kræver blot, at du opsætter dine lokationer på Trustpilot. Derefter bliver der automatisk oprettet en profilside for hver enkelt lokation, så du kan komme i gang med at indsamle anmeldelser af dem. Jo flere anmeldelser dine lokationer har, jo højere rangerer dine profilsider på Google, da anmeldelser tilfører en konstant strøm af nyt indhold og skaber mere trafik til profilsiderne, hvilket alt sammen er med til at optimere din SEO. ","marks":[],"data":{}}]},{"nodeType":"paragraph","data":{},"content":[{"nodeType":"text","value":"Profilsider på Trustpilot er at finde højt oppe i søgeresultaterne, fordi Trustpilot har en høj sideautoritet takket være de millioner af besøg og anmeldelser, som platformen får hver måned. Og derudover er Trustpilot ét af verdens mest besøgte websites (","marks":[],"data":{}},{"nodeType":"hyperlink","data":{"uri":"https://www.alexa.com/topsites"},"content":[{"nodeType":"text","value":"Alexa-rang","marks":[],"data":{}}]},{"nodeType":"text","value":" 450, april 2020) og endda top 15 i Danmark.","marks":[],"data":{}}]},{"nodeType":"paragraph","data":{},"content":[{"nodeType":"text","value":"Med widgets på dine lokationers websider kan du optimere siderne med metadata, så søgemaskinerne ved, at de skal inkludere dem i lokale søgeresultater. Og derudover er widgets med til at styrke tilliden til dine lokationer og øge deres konverteringsrater. Du kan læse mere om ","marks":[],"data":{}},{"nodeType":"hyperlink","data":{"uri":"https://dk.business.trustpilot.com/features/trustbox-widgets"},"content":[{"nodeType":"text","value":"Trustpilots widgets her","marks":[],"data":{}}]},{"nodeType":"text","value":".","marks":[],"data":{}}]},{"nodeType":"embedded-entry-block","data":{"target":{"metadata":{"tags":[],"concepts":[]},"sys":{"space":{"sys":{"type":"Link","linkType":"Space","id":"b7g9mrbfayuu"}},"id":"ghQpk7agZekAkhTCgau1T","type":"Entry","createdAt":"2020-06-12T09:33:24.248Z","updatedAt":"2020-06-12T09:33:24.248Z","environment":{"sys":{"id":"master","type":"Link","linkType":"Environment"}},"publishedVersion":5,"revision":1,"contentType":{"sys":{"type":"Link","linkType":"ContentType","id":"quote"}},"locale":"da-DK"},"fields":{"quote":"“Muligheden for at vise lokationsspecifikke stjernebedømmelser på vores websider skaber tryghed for vores kunder, da de dermed ved, at de kan forvente en god service fra deres valgte udlejningssted.”","author":"Angela Hallberg","title":"Marketingchef hos Omega Rental Cars Limited"}}},"content":[]},{"nodeType":"paragraph","data":{},"content":[{"nodeType":"text","value":"Hvis du er interesseret i at indsamle anmeldelser af dine lokationer og gerne vil forbedre deres placering i lokale søgeresultater, kan du få mere at vide om, hvordan du optimerer dine sider med det samme og opnår en konkurrencefordel i løbet af et par uger ved at booke en gratis 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cpa","url":"https://images.ctfassets.net/b7g9mrbfayuu/5kfx7mJ4w8qAgC4AAQASW4/48f4f9e39ffa14f3d5f24c640f2d58ed/Screenshot_2022-11-17_at_11.52.09.png","details":{"size":543754,"image":{"width":612,"height":446}},"fileName":"Screenshot 2022-11-17 at 11.52.09.png","contentType":"image/png","width":612,"height":446},"articleWidth":true},"intro":"[Cykelpartner](https://cykelpartner.dk \"Cykelpartner\") er en dansk webshop, der sælger tilbehør, udstyr og reservedele til cykler. Virksomheden påbegyndte sit samarbejde med Trustpilot i 2008 for at understøtte deres store kundeengagement ved at indsamle og dele troværdige kundeanmeldelser. Denne strategi og dette samarbejde har styrket flere af Cykelpartners forretningsområder.","content":{"data":{},"content":[{"data":{"target":{"metadata":{"tags":[],"concepts":[]},"sys":{"space":{"sys":{"type":"Link","linkType":"Space","id":"b7g9mrbfayuu"}},"id":"6d3xKYf14TT72r8aaMWcxL","type":"Entry","createdAt":"2020-02-12T22:10:31.207Z","updatedAt":"2020-09-01T09:20:16.485Z","environment":{"sys":{"id":"master","type":"Link","linkType":"Environment"}},"publishedVersion":3,"revision":2,"contentType":{"sys":{"type":"Link","linkType":"ContentType","id":"resourceImage"}},"locale":"da-DK"},"fields":{"image":{"metadata":{"tags":[],"concepts":[]},"sys":{"space":{"sys":{"type":"Link","linkType":"Space","id":"b7g9mrbfayuu"}},"id":"WY0DDsaOJ9POLiUDLOLA2","type":"Asset","createdAt":"2019-02-04T09:05:37.797Z","updatedAt":"2022-02-09T14:32:33.404Z","environment":{"sys":{"id":"master","type":"Link","linkType":"Environment"}},"publishedVersion":45,"revision":2,"locale":"da-DK"},"fields":{"title":"Cykelpartner banner","description":"Banner med citat fra Cykelpartners Head of Marketing","file":{"url":"//images.ctfassets.net/b7g9mrbfayuu/WY0DDsaOJ9POLiUDLOLA2/96a0ddd1c9a28e6c1ad11d870b92920b/Cykelpartner_banner.jpg","details":{"size":109493,"image":{"width":1200,"height":685}},"fileName":"Cykelpartner banner.jpg","contentType":"image/jpeg"}}},"articleWidth":true}}},"content":[],"nodeType":"embedded-entry-block"},{"data":{},"content":[{"data":{},"marks":[],"value":"Cykelpartners mere end 24.000 indsamlede Trustpilot-anmeldelser har medvirket til, at de bl.a. har ","nodeType":"text"},{"data":{"uri":"https://dk.business.trustpilot.com/reviews/cykelpartner-reducerer-adwords-omkostninger-ved-hjaelp-af-anmeldelser"},"content":[{"data":{},"marks":[],"value":"reduceret deres Google Ads-omkostninger","nodeType":"text"}],"nodeType":"hyperlink"},{"data":{},"marks":[],"value":", da de har forbedret deres omdømme ved at blive mere synlige og derved har øget deres kunders tillid til dem. Derudover har de forbedret kunderejsen og den generelle kundeoplevelse på deres website. De har nemlig øget den gennemsnitlige ordreværdi samt konverteringsraten på betalingssiden ved at implementere TrustBox-widgets på deres webshop.","nodeType":"text"}],"nodeType":"paragraph"},{"data":{"target":{"metadata":{"tags":[],"concepts":[]},"sys":{"space":{"sys":{"type":"Link","linkType":"Space","id":"b7g9mrbfayuu"}},"id":"6O8z21NPmXlroIZVTPQsIr","type":"Entry","createdAt":"2020-02-12T22:10:34.542Z","updatedAt":"2020-09-01T09:20:26.198Z","environment":{"sys":{"id":"master","type":"Link","linkType":"Environment"}},"publishedVersion":3,"revision":2,"contentType":{"sys":{"type":"Link","linkType":"ContentType","id":"resourceImage"}},"locale":"da-DK"},"fields":{"description":"Cykelpartner viser deres resultater øverst på deres website, hvor det fremgår, at de har indsamlet mere end 22.000 anmeldelser.","image":{"metadata":{"tags":[],"concepts":[]},"sys":{"space":{"sys":{"type":"Link","linkType":"Space","id":"b7g9mrbfayuu"}},"id":"1rEbC3LtPYRuXqFrbu3sBD","type":"Asset","createdAt":"2019-01-21T11:47:16.289Z","updatedAt":"2022-02-09T14:31:38.770Z","environment":{"sys":{"id":"master","type":"Link","linkType":"Environment"}},"publishedVersion":26,"revision":3,"locale":"da-DK"},"fields":{"title":"Cykelpartner1","description":"Cykelpartners website","file":{"url":"//images.ctfassets.net/b7g9mrbfayuu/1rEbC3LtPYRuXqFrbu3sBD/2910c1155e57e01d0d0bc9e917058d52/Cykelpartner1.png","details":{"size":76855,"image":{"width":512,"height":183}},"fileName":"Cykelpartner1.png","contentType":"image/png"}}},"articleWidth":true}}},"content":[],"nodeType":"embedded-entry-block"},{"data":{},"content":[{"data":{},"marks":[],"value":"TrustBoxe er vejen frem","nodeType":"text"}],"nodeType":"heading-2"},{"data":{},"content":[{"data":{},"marks":[],"value":"Cykelpartner bruger deres anmeldelser fra Trustpilot til at styrke alle deres forretningsområder. Blandt deres tiltag er, at de indimellem inkluderer historier fra Trustpilot i deres opslag på de sociale medier og i deres nyhedsbreve, og de har desuden implementeret en Trustpilot-fane på deres Facebook-side, hvor man kan se deres nyeste anmeldelser. Også i deres display-annoncer bliver Trustpilot brugt i form af Cykelpartners stjernebedømmelse.","nodeType":"text"}],"nodeType":"paragraph"},{"data":{},"content":[{"data":{},"marks":[],"value":"Et af deres vigtigste tiltag er, at de har indsat TrustBox-widgets – integrationer, som viser anmeldelser af Cykelpartner i en Trustpilot-boks – på forskellige sider på deres website for at booste konverteringer gennem hele købsprocessen. Med en TrustBox på produktsiderne kan kunderne se, at Cykelpartner er en troværdig virksomhed, som de trygt kan handle hos, og det har resulteret i, at den gennemsnitlige ordreværdi er steget med 6,47 %.","nodeType":"text"}],"nodeType":"paragraph"},{"data":{"target":{"metadata":{"tags":[],"concepts":[]},"sys":{"space":{"sys":{"type":"Link","linkType":"Space","id":"b7g9mrbfayuu"}},"id":"6IJvnUZqxaV5c94M8NhRnT","type":"Entry","createdAt":"2020-02-12T22:10:37.933Z","updatedAt":"2020-09-01T09:20:38.690Z","environment":{"sys":{"id":"master","type":"Link","linkType":"Environment"}},"publishedVersion":3,"revision":2,"contentType":{"sys":{"type":"Link","linkType":"ContentType","id":"resourceImage"}},"locale":"da-DK"},"fields":{"description":"En TrustBox på produktsiderne fungerer som en påmindelse om, at Cykelpartner er en troværdig virksomhed, som tidligere kunder har været glade for.","image":{"metadata":{"tags":[],"concepts":[]},"sys":{"space":{"sys":{"type":"Link","linkType":"Space","id":"b7g9mrbfayuu"}},"id":"49y5ZTHbTCuWu3HPiUcSF4","type":"Asset","createdAt":"2019-01-21T11:57:52.763Z","updatedAt":"2022-02-09T14:31:39.166Z","environment":{"sys":{"id":"master","type":"Link","linkType":"Environment"}},"publishedVersion":38,"revision":3,"locale":"da-DK"},"fields":{"title":"Cykelpartner2","description":"En af Cykelpartners produktsider","file":{"url":"//images.ctfassets.net/b7g9mrbfayuu/49y5ZTHbTCuWu3HPiUcSF4/57c2bebda4dfd82b2327dc35a789739b/Cykelpartner2.png","details":{"size":226377,"image":{"width":1179,"height":829}},"fileName":"Cykelpartner2.png","contentType":"image/png"}}},"articleWidth":true}}},"content":[],"nodeType":"embedded-entry-block"},{"data":{},"content":[{"data":{},"marks":[],"value":"Ved også at implementere en TrustBox på betalingssiden fjerner Cykelpartner den eventuelle sidste rest af tvivl hos kunderne og får derigennem flere til at gennemføre deres køb. Det kan ses på konverteringsraten på deres betalingsside, som er steget med 1,51 %.","nodeType":"text"}],"nodeType":"paragraph"},{"data":{"target":{"metadata":{"tags":[],"concepts":[]},"sys":{"space":{"sys":{"type":"Link","linkType":"Space","id":"b7g9mrbfayuu"}},"id":"17dj3aUEJaIhs68HGi29Fn","type":"Entry","createdAt":"2020-02-12T22:10:41.141Z","updatedAt":"2020-09-01T09:20:57.573Z","environment":{"sys":{"id":"master","type":"Link","linkType":"Environment"}},"publishedVersion":3,"revision":2,"contentType":{"sys":{"type":"Link","linkType":"ContentType","id":"resourceImage"}},"locale":"da-DK"},"fields":{"description":"Cykelpartner bruger en Trustpilot-widget med deres anmeldelser på deres betalingsside for at få flere kunder til at gennemføre et køb.","image":{"metadata":{"tags":[],"concepts":[]},"sys":{"space":{"sys":{"type":"Link","linkType":"Space","id":"b7g9mrbfayuu"}},"id":"4M8UnCjY3U2UlbSGucjrby","type":"Asset","createdAt":"2019-01-21T12:10:14.962Z","updatedAt":"2022-02-09T14:31:39.518Z","environment":{"sys":{"id":"master","type":"Link","linkType":"Environment"}},"publishedVersion":18,"revision":2,"locale":"da-DK"},"fields":{"title":"Cykelpartner3","description":"Cykelpartners betalingsside","file":{"url":"//images.ctfassets.net/b7g9mrbfayuu/4M8UnCjY3U2UlbSGucjrby/841666513c35b6d7abc05474077a9e89/Cykelpartner3.png","details":{"size":94325,"image":{"width":1119,"height":761}},"fileName":"Cykelpartner3.png","contentType":"image/png"}}},"articleWidth":true}}},"content":[],"nodeType":"embedded-entry-block"},{"data":{},"content":[{"data":{},"marks":[],"value":"Google Seller Ratings giver store besparelser","nodeType":"text"}],"nodeType":"heading-2"},{"data":{},"content":[{"data":{"uri":"https://dk.business.trustpilot.com/reviews/cykelpartner-reducerer-adwords-omkostninger-ved-hjaelp-af-anmeldelser"},"content":[{"data":{},"marks":[],"value":"I vores tidligere casestudie om Cykelpartner","nodeType":"text"}],"nodeType":"hyperlink"},{"data":{},"marks":[],"value":" så vi, at de kvalificerede sig til Google Seller Ratings på deres betalte annoncer, da de havde indsamlet 150 anmeldelser fra Trustpilot. Det resulterede i store forbedringer på flere områder. Google Seller Ratings er en automatisk udvidelse, der samler bedømmelser fra pålidelige kilder såsom Trustpilot og fremhæver annoncører med gode anmeldelser, så de er lettere at finde i søgeresultaterne.","nodeType":"text"}],"nodeType":"paragraph"},{"data":{},"content":[{"data":{},"marks":[],"value":"For Cykelpartner førte Google Seller Ratings til, at de reducerede deres omkostninger ved Google Ads med 11,4 %, hvilket førte til en årlig besparelse på mere end 40.000 EUR (44.800 USD). Desuden øgede de den gennemsnitlige konverteringsrate med 22,54 % fordelt på deres fem Google Ads-kampagner.","nodeType":"text"}],"nodeType":"paragraph"},{"data":{},"content":[{"data":{},"marks":[],"value":"Efter to år med Google Seller Ratings sammenlignede Cykelpartner effekten over tid, og vi kan se, at de gør en stadig større forskel. Læs mere om resultaterne ","nodeType":"text"},{"data":{"uri":"https://uk.business.trustpilot.com/customer-stories/health-sport/google-seller-ratings-adwords-perform-better-than-ever"},"content":[{"data":{},"marks":[],"value":"her","nodeType":"text"}],"nodeType":"hyperlink"},{"data":{},"marks":[],"value":".","nodeType":"text"}],"nodeType":"paragraph"},{"data":{},"content":[{"data":{},"marks":[],"value":"Anmeldelser gavner kundeservicen","nodeType":"text"}],"nodeType":"heading-2"},{"data":{},"content":[{"data":{},"marks":[],"value":"Virksomheden bruger også anmeldelserne som et værktøj til at anerkende og motivere deres medarbejdere og afdelinger, idet enkeltpersoner fremhæves, når de roses i en anmeldelse.","nodeType":"text"}],"nodeType":"paragraph"},{"data":{},"content":[{"data":{},"marks":[],"value":"Anmeldelserne er med til konstant at udvikle Cykelpartners solide kundeserviceteam. De bidrager til hurtigere problemløsning og gør virksomhedens kundeservicemedarbejdere bedre forberedte til at tage en telefonsamtale med en kunde, idet de har den fornødne baggrundsviden om kundens problem. Cykelpartners mål er at løse problemer med salg, returvarer og reklamationer i løbet af det første opkald for at undgå en tidskrævende og ineffektiv e-mailkorrespondance mellem den frustrerede kunde og servicemedarbejderen.","nodeType":"text"}],"nodeType":"paragraph"},{"data":{},"content":[{"data":{},"marks":[],"value":"Al den feedback, Cykelpartner har indsamlet fra Trustpilot, er berigende for en afdeling, uanset om det drejer sig om deres produkter, kundeservice eller website.","nodeType":"text"}],"nodeType":"paragraph"},{"data":{},"content":[{"data":{},"marks":[],"value":"Skab vedvarende succes med anmeldelser","nodeType":"text"}],"nodeType":"heading-2"},{"data":{},"content":[{"data":{},"marks":[],"value":"Cykelpartner vil blive ved med at indsamle anmeldelser og måle resultaterne ved hjælp af Trustpilot. Som Søren Sieg Jensen, Head of Marketing hos Cykelpartner, siger: “16.000 anmeldelser er altid bedre end 8.000, og 20.000 er altid mere overbevisende end 16.000. For fortsat at være et skridt foran vores konkurrenter skal vores samlede antal anmeldelser blive ved med at stige.”","nodeType":"text"}],"nodeType":"paragraph"},{"data":{},"content":[{"data":{},"marks":[],"value":"Og det gør det. I februar 2018 havde Cykelpartner indsamlet 20.000 anmeldelser på Trustpilot. De var glade og stolte over at have indsamlet så stort et antal anmeldelser, og det blev fejret med en flot kage dekoreret med Trustpilots logo og karakteristiske stjerner. Det stopper dog ikke her, for siden da har Cykelpartner nået mere end 24.000 indsamlede anmeldelser og er godt på vej mod 25.000.","nodeType":"text"}],"nodeType":"paragraph"},{"data":{},"content":[{"data":{},"marks":[],"value":"Nedenfor kan du se en video fra fejringen. (Video: Cykelpartner)","nodeType":"text"}],"nodeType":"paragraph"},{"data":{"target":{"metadata":{"tags":[],"concepts":[]},"sys":{"space":{"sys":{"type":"Link","linkType":"Space","id":"b7g9mrbfayuu"}},"id":"7i6ytepIeatdgqQkCJLm57","type":"Entry","createdAt":"2020-02-12T22:10:44.361Z","updatedAt":"2020-02-12T22:10:44.361Z","environment":{"sys":{"id":"master","type":"Link","linkType":"Environment"}},"publishedVersion":1,"revision":1,"contentType":{"sys":{"type":"Link","linkType":"ContentType","id":"resourceVideo"}},"locale":"da-DK"},"fields":{"title":"Cykelpartner FACEBOOK","url":"https://www.facebook.com/Cykelpartner/videos/10155700745064079/"}}},"content":[],"nodeType":"embedded-entry-block"},{"data":{},"content":[{"data":{},"marks":[],"value":"Cykelpartner har implementeret en proaktiv strategi og opnået enestående resultater ved at inkorporere deres anmeldelser på deres website i form af TrustBoxe. Det har ført til en højere gennemsnitlig ordreværdi og en højere konverteringsrate, og de vil derfor blive ved med at vægte kundeanmeldelser højt.","nodeType":"text"}],"nodeType":"paragraph"},{"data":{"target":{"metadata":{"tags":[],"concepts":[]},"sys":{"space":{"sys":{"type":"Link","linkType":"Space","id":"b7g9mrbfayuu"}},"id":"KEYsNTSx6iUi1Dq05TPW5","type":"Entry","createdAt":"2020-02-12T22:10:47.843Z","updatedAt":"2020-09-01T09:21:09.912Z","environment":{"sys":{"id":"master","type":"Link","linkType":"Environment"}},"publishedVersion":3,"revision":2,"contentType":{"sys":{"type":"Link","linkType":"ContentType","id":"resourceImage"}},"locale":"da-DK"},"fields":{"image":{"metadata":{"tags":[],"concepts":[]},"sys":{"space":{"sys":{"type":"Link","linkType":"Space","id":"b7g9mrbfayuu"}},"id":"65ZTTl92o0Ow2IcSMKYK8","type":"Asset","createdAt":"2018-12-03T12:01:57.629Z","updatedAt":"2022-02-14T14:31:55.763Z","environment":{"sys":{"id":"master","type":"Link","linkType":"Environment"}},"publishedVersion":66,"revision":5,"locale":"da-DK"},"fields":{"title":"Vil du vide hvordan anmeldelser kan styrke din forretning - få en gratis demo","description":"Link til demo","file":{"url":"//images.ctfassets.net/b7g9mrbfayuu/65ZTTl92o0Ow2IcSMKYK8/1681649319d7162ccecf38f418f84642/DK_banners_26_09_blog_banner_3.jpg","details":{"size":21648,"image":{"width":611,"height":144}},"fileName":"DK_banners_26_09_blog_banner_3.jpg","contentType":"image/jpeg"}}},"link":"https://dk.business.trustpilot.com/get-started/request-demo?cta=free-demo_blog_banner-2_dk","articleWidth":true}}},"content":[],"nodeType":"embedded-entry-block"}],"nodeType":"document"}}]}},{"sys":{"space":{"sys":{"type":"Link","linkType":"Space","id":"b7g9mrbfayuu"}},"id":"4VnU73npGnITATedno9Z7M","type":"Entry","createdAt":"2022-09-15T20:36:15.858Z","updatedAt":"2023-09-27T16:06:25.023Z","environment":{"sys":{"id":"master","type":"Link","linkType":"Environment"}},"publishedVersion":19,"revision":3,"contentType":{"sys":{"type":"Link","linkType":"ContentType","id":"emailSignup"}},"locale":"da-DK"},"title":"Home page 2022 - Email Signup","headline":{"sys":{"space":{"sys":{"type":"Link","linkType":"Space","id":"b7g9mrbfayuu"}},"id":"215hzSiVhlH5bE35jwDlEG","type":"Entry","createdAt":"2022-09-15T20:04:30.360Z","updatedAt":"2023-11-28T15:28:59.644Z","environment":{"sys":{"id":"master","type":"Link","linkType":"Environment"}},"publishedVersion":26,"revision":10,"contentType":{"sys":{"type":"Link","linkType":"ContentType","id":"headerSubheader"}},"locale":"da-DK"},"header":"Klar til at nyde godt af alle fordelene ved anmeldelser?","headerType":"Content Block Header"},"linkText":"Se vores pakker og priser","linkUrl":"/plans","buttonLabel":"Book en demo","emailLabel":"E-mailadresse"}]},"brandColor":{"sys":{"space":{"sys":{"type":"Link","linkType":"Space","id":"b7g9mrbfayuu"}},"id":"7dqmovudUiiLUf352X3Pog","type":"Entry","createdAt":"2022-08-16T09:52:21.052Z","updatedAt":"2023-12-22T11:28:33.301Z","environment":{"sys":{"id":"master","type":"Link","linkType":"Environment"}},"publishedVersion":15,"revision":4,"contentType":{"sys":{"type":"Link","linkType":"ContentType","id":"brandColor"}},"locale":"da-DK"},"title":"New brand color: Orange","color":"orange"}},"translationLocaleCodes":["da-DK","de-DE","en","es-ES","fr-FR","it-IT","nl-NL","sv-SE"]},"__N_SSP":true},"page":"/solutions/[slug]","query":{"slug":"manage-reviews"},"buildId":"1.3035.0","assetPrefix":"https://businesssite-assets-1.trustpilot.net/businesssite-main","runtimeConfig":{"baseProtocol":"https","oneTrustKey":"84cb5c09-05e4-488b-b71c-2fe171dca5e5","isProduction":true,"serverTrackingEnabled":"true","recaptchaSiteKey":"6Ld1ziAUAAAAAOuLX_rY7usRzB6L7If_xw_yp9BU","trustpilotApiHost":"apiproxy.trustpilot.com","businessAppUrl":"https://businessapp.b2b.trustpilot.com","baseUrl":"business.trustpilot.com","port":8080,"defaultLocaleCode":"en-US","externalSignupFormBaseUrl":"https://signup.business.trustpilot.com","businessBaseUrl":"business.trustpilot.com","legalBaseUrl":"legal.trustpilot.com","consumerBaseUrl":"trustpilot.com","optimizelySDKKey":"6xizyx9Ue9Cee4n54tcVY","optimizelyEnabled":"true","optimizelyHeaderVersion":"v1","contentful":{"space":"b7g9mrbfayuu","accessToken":"DWBqFkFnOEdBi9HwUU_Nu3_5faUUfi0co5Ozrownm28","environment":"master","host":"cdn.contentful.com"},"segment":{"apiWriteKey":"HMbpflZ3P3L7J5GixhW81arSQLNh4ii5","flushAt":"1","flushAfter":"10000"},"tpFormsRecaptchaKey":"6LcgZj0pAAAAAOGoAt6LS1KZYEGuyqzWgbJagIql","salesforceLiveChat":{"secret":"https://trustpilot.my.salesforce-scrt.com","orgId":"00D20000000BU0P"}},"isFallback":false,"dynamicIds":[30329,11255,18163,73566,71218,37532],"gssp":true,"appGip":true,"locale":"en","locales":["en"],"defaultLocale":"en","scriptLoader":[]}</script></body></html>

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