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Incubeta Drives AI Performance with Gemini for Google Workspace | Google Workspace Blog

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Discover how Gemini enhances productivity, streamlines workflows, and fosters creativity across teams."><meta name="robots" content="max-image-preview:large"><meta property="og:title" content="Incubeta Drives AI Performance with Gemini for Google Workspace | Google Workspace Blog"><meta property="og:type" content="website"><meta property="og:url" content="https://workspace.google.com/blog/customer-stories/incubeta-drives-ai-performance-with-gemini-google-workspace"><meta property="og:image" content="https://storage.googleapis.com/gweb-cloudblog-publish/images/Copy_of_Google_Workspace_Blog_Hero_images.max-2500x2500.png"><meta property="og:description" content="Incubeta, a global digital marketing leader, has revolutionized work with Gemini for Google Workspace. 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class="nRhiJb-fmcmS-oXtfBe dEogG">October 16, 2024</div></div></section><div class="EKklye"><div class="nRhiJb-DARUcf ZWw7T"><div class="npzWPc"><div class="dzoHJ"><div class="nRhiJb-DX2B6 nRhiJb-DX2B6-OWXEXe-h30Snd"><div class="nRhiJb-j5y3u"><ul class="nRhiJb-Qijihe phRaUe" role="list"><li class="hpHPGf"><a class="nRhiJb-ARYxNe" href="https://x.com/intent/tweet?text=Incubeta%20drives%20AI%20performance%20with%20adoption%20of%20Gemini%20for%20Google%20Workspace%20@GoogleWorkspace&amp;url=https://workspace.google.com/blog/customer-stories/incubeta-drives-ai-performance-with-gemini-google-workspace" data-g-event="social icons: body"data-g-action="share: x"data-g-label="https://xcom/intent/tweettext=incubeta drives ai performance with adoption of gemini for google workspace%20@googleworkspace&amp;url=https://workspacegooglecom/blog/customer-stories/incubeta-drives-ai-performance-with-gemini-google-workspace" target="_blank" rel="noopener"><svg class="nRhiJb-Bz112c 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href="mailto:?subject=Incubeta%20drives%20AI%20performance%20with%20adoption%20of%20Gemini%20for%20Google%20Workspace&amp;body=Check%20out%20this%20article%20on%20the%20Cloud%20Blog:%0A%0AIncubeta%20drives%20AI%20performance%20with%20adoption%20of%20Gemini%20for%20Google%20Workspace%0A%0AIncubeta,%20a%20global%20digital%20marketing%20leader,%20has%20revolutionized%20work%20with%20Gemini%20for%20Google%20Workspace.%20Discover%20how%20Gemini%20enhances%20productivity,%20streamlines%20workflows,%20and%20fosters%20creativity%20across%20teams.%0A%0Ahttps://workspace.google.com/blog/customer-stories/incubeta-drives-ai-performance-with-gemini-google-workspace" data-g-event="social icons: body"data-g-action="share: email"data-g-label="mailto:subject=incubeta drives ai performance with adoption of gemini for google workspace&amp;body=check%20out%20this%20article%20on%20the%20cloud%20blog:%0a%0aincubeta drives ai performance with adoption of gemini for google workspace%0a%0aincubeta a global digital marketing leader has revolutionized work with gemini for google workspace discover how gemini enhances productivity streamlines workflows and fosters creativity across teams%0a%0ahttps://workspacegooglecom/blog/customer-stories/incubeta-drives-ai-performance-with-gemini-google-workspace" target="_blank" rel="noopener"><svg class="nRhiJb-Bz112c nRhiJb-Bz112c-OWXEXe-DX2B6 nRhiJb-Bz112c-OWXEXe-nSuQf" viewBox="0 0 24 24" role="presentation" aria-hidden="true" role="presentation" aria-hidden="true"><path d="M20 4H4c-1.1 0-2 .9-2 2v12c0 1.1.9 2 2 2h16c1.1 0 2-.9 2-2V6c0-1.1-.9-2-2-2zm-.8 2L12 10.8 4.8 6h14.4zM4 18V7.87l8 5.33 8-5.33V18H4z"></path></svg></a></li></ul></div></div></div></div></div><div><section class="nRhiJb-RWrDld WWjeSb"><div class="nRhiJb-DbgRPb-wNfPc-ma6Yeb nRhiJb-DbgRPb-wNfPc-cGMI2b"><div class="nRhiJb-DARUcf"><div class="VI2oYd"><section class="PBkdHd "><img class=" rFf1Dd" src="https://storage.googleapis.com/gweb-cloudblog-publish/images/Copy_of_Google_Workspace_Blog_Hero_images.max-2500x2500.png" alt="https://storage.googleapis.com/gweb-cloudblog-publish/images/Copy_of_Google_Workspace_Blog_Hero_images.max-2500x2500.png" loading="lazy"/></section></div></div></div></section><section class="nRhiJb-DARUcf"><div class="nRhiJb-DbgRPb-wNfPc-ma6Yeb nRhiJb-DbgRPb-wNfPc-cGMI2b"><section class="DA9Qj nRhiJb-ObfsIf nRhiJb-fmcmS-oXtfBe"><div class="nRhiJb-kR0ZEf-OWXEXe-GV1x9e-c5RTEf"></div><div class="nRhiJb-kR0ZEf-OWXEXe-GV1x9e-qWD73c"><h5 class="cHE8Ub Qwf2Db-MnozTc Qwf2Db-MnozTc-OWXEXe-MnozTc-qWD73c">The Google Workspace Team </h5><p class="nRhiJb-qJTHM khCp7b"></p></div></section></div></section><div class="nRhiJb-DARUcf"><div class="nRhiJb-ObfsIf nRhiJb-DbgRPb-wNfPc-ma6Yeb nRhiJb-DbgRPb-qWD73c-cGMI2b"><div class="nRhiJb-kR0ZEf-OWXEXe-GV1x9e-ibL1re dzoHJ"><div class="aLW4J" track-metadata-module="left rail"><h5 class="qZDXV Qwf2Db-MnozTc Qwf2Db-MnozTc-OWXEXe-MnozTc-wNfPc">Google Workspace Newsletter</h5><p class="nRhiJb-cHYyed Mrfygc nRhiJb-BP2Omd-ma6Yeb-KE6vqe nRhiJb-DbgRPb-R6PoUb-cGMI2b">Keep up with the evolving future of work and collaboration with insights, trends, and product news.</p><a class="nRhiJb-LgbsSe nRhiJb-LgbsSe-OWXEXe-CNusmb-o6Shpd " href="https://workspace.google.com/?source=gafb-blog_article-body-en#newsletter" data-g-event="blog_article: body"data-g-action="google workspace newsletter"data-g-label="https://workspacegooglecom/source=gafb-blog_article-body-en#newsletter">SIGN UP </a></div></div><div class="OYL9D nRhiJb-kR0ZEf-OWXEXe-GV1x9e-OiUrBf" jsname="tx2NYc"><section class="Wy08Ac nRhiJb-qJTHM-OWXEXe-hJDwNd nRhiJb-DbgRPb-II5mzb-cGMI2b"><span class="dQQu7c" jsaction="rcuQ6b:npT2md" jscontroller="YSybTb" data-track-type="" soy-skip ssk='5:kbe95'><p><b>&quot;Gemini has revolutionized the way we work.” — Rob Ratcliffe, group CIO, Incubeta</b></p><hr><p>Incubeta, a global digital marketing leader, recently announced its successful implementation of <a href="https://c212.net/c/link/?t=0&amp;l=en&amp;o=4272368-5&amp;h=2765665176&amp;u=https%3A%2F%2Fworkspace.google.com%2Fsolutions%2Fai%2F&amp;a=Gemini+for+Google+Workspace">Gemini for Google Workspace</a>, showcasing the transformative power of generative AI (gen AI)  for businesses. With Gemini for Workspace, Gemini — Google's AI-powered assistant — is built right into the collaboration apps relied on by more than 3 billion users and over 10 million paying customers, including Gmail, Docs, Sheets, and more.</p><p>Incubeta has leveraged Gemini for Google Workspace to enhance productivity, streamline workflows, and unlock new levels of creativity across various teams, including client delivery. Incubeta's experience with Gemini highlights the platform's versatility and ease of use. A company-wide trial and internal knowledge-sharing initiatives fostered rapid adoption across the organization. </p><p><b>Key benefits have included:</b></p><ul><li><b>Increased efficiency:</b> Gemini's AI-powered tools, such as Help Me Write and Gemini Search, have significantly reduced time spent on tasks like client prep time, email and document creation, and market research, allowing employees to focus on higher-value activities.</li><li><b>Enhanced creativity:</b><b> </b>Gemini has empowered Incubeta's teams to explore new creative possibilities, generating innovative marketing campaigns and delivering more impactful results for clients by driving production time down from days to minutes.</li><li><b>Improved collaboration:</b> Gemini has helped to foster a more collaborative environment, enabling teams to share knowledge and insights more effectively.</li><li><b>Streamlined reporting and insights:</b> Incubeta is using Gemini to curate proactive, conversational, and context-driven insights for its clients, resulting in up to 50% ROI improvement for short-term campaigns.</li></ul><p>&quot;Gemini has revolutionized the way we work,&quot; says <b>Rob Ratcliffe</b>, <b>group CIO</b>, at <b>Incubeta</b>. &quot;From our development teams streamlining code refinements to our client teams automating mundane tasks, Gemini has freed up valuable time and resources, allowing us to focus on delivering exceptional results for our clients. Gemini has not only saved us time but has also unlocked creativity, offering new opportunities for teams to experiment with image curation, ad copy generation, and the ability to think about client campaigns with a fresh perspective,&quot; adds Rob.</p><p>&quot;Incubeta&#39;s success with Gemini for Google Workspace is a testament to the platform&#39;s ability to empower businesses with AI,&quot; says <b>Justin Anderson</b>, <b>director</b>, <b>Google Workspace UK/I</b>, <b>Google Cloud</b>. &quot;By embracing Gemini&#39;s capabilities, Incubeta is enhancing productivity, streamlining workflows, and fostering a culture of innovation. We&#39;re excited to see how Gemini continues to help Incubeta deliver exceptional value to their clients and achieve their business goals.&quot;</p><p>Today, more than 100,000 organizations empower their employees with Gemini for Google Workspace as a powerful collaboration partner that can act as a coach, source of inspiration, and productivity booster — all while ensuring that each user and organization has <a href="https://c212.net/c/link/?t=0&amp;l=en&amp;o=4272368-5&amp;h=253420540&amp;u=https%3A%2F%2Fworkspace.google.com%2Fblog%2Fidentity-and-security%2Fprotecting-your-data-era-generative-ai%3Fe%3D48754805&amp;a=control+over+their+data">control over their data</a>. Incubeta's successful implementation of Gemini for Workspace underscores the growing importance of deploying gen AI in the modern workplace. Incubeta is paving the way in demonstrating the tangible benefits for businesses seeking to boost productivity, spark innovation, and accelerate growth.</p><p><u>About Incubeta</u>:<br>Incubeta is a digital marketing company built specifically to help businesses upgrade their growth. An international team of experts in marketing technology, data, media and creative - Incubeta is a team of over 800 creators, thinkers, makers, and doers.</p></span></section><section class="kcBhad"><section class="Fabbec"><span class="WrMNjb">Posted in</span><ul class="FzXI4e"><li class="I4B51b"><a href="https://workspace.google.com/blog/customer-stories" data-g-event="tag list: body"data-g-action="customer stories"data-g-label="https://workspacegooglecom/blog/customer-stories">Customer Stories</a></li><li class="I4B51b"><a href="https://workspace.google.com/blog/ai-and-machine-learning" data-g-event="tag list: body"data-g-action="ai and machine learning"data-g-label="https://workspacegooglecom/blog/ai-and-machine-learning">AI and Machine Learning</a></li></ul></section></section></div></div></div></div></div><section class="nRhiJb-DARUcf " track-metadata-module="related articles" track-metadata-module_headline="related articles"><div class="nRhiJb-DbgRPb-c5RTEf-ma6Yeb 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Gemini has not only saved us time but has also unlocked creativity, offering new opportunities for teams to experiment with image curation, ad copy generation, and the ability to think about client campaigns with a fresh perspective,\u0026quot; adds Rob.\u003c/p\u003e\u003cp\u003e\u0026quot;Incubeta\u0026#39;s success with Gemini for Google Workspace is a testament to the platform\u0026#39;s ability to empower businesses with AI,\u0026quot; says \u003cb\u003eJustin Anderson\u003c/b\u003e, \u003cb\u003edirector\u003c/b\u003e, \u003cb\u003eGoogle Workspace UK/I\u003c/b\u003e, \u003cb\u003eGoogle Cloud\u003c/b\u003e. \u0026quot;By embracing Gemini\u0026#39;s capabilities, Incubeta is enhancing productivity, streamlining workflows, and fostering a culture of innovation. We\u0026#39;re excited to see how Gemini continues to help Incubeta deliver exceptional value to their clients and achieve their business goals.\u0026quot;\u003c/p\u003e\u003cp\u003eToday, more than 100,000 organizations empower their employees with Gemini for Google Workspace as a powerful collaboration partner that can act as a coach, source of inspiration, and productivity booster \u2014 all while ensuring that each user and organization has \u003ca href\u003d\"https://c212.net/c/link/?t\u003d0\u0026amp;l\u003den\u0026amp;o\u003d4272368-5\u0026amp;h\u003d253420540\u0026amp;u\u003dhttps%3A%2F%2Fworkspace.google.com%2Fblog%2Fidentity-and-security%2Fprotecting-your-data-era-generative-ai%3Fe%3D48754805\u0026amp;a\u003dcontrol+over+their+data\"\u003econtrol over their data\u003c/a\u003e. Incubeta's successful implementation of Gemini for Workspace underscores the growing importance of deploying gen AI in the modern workplace. 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