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data-wp-on--focusout="actions.handleMenuFocusout" data-wp-on--keydown="actions.handleMenuKeydown" data-wp-on-async--mouseenter="actions.openMenuOnHover" data-wp-on-async--mouseleave="actions.closeMenuOnHover" data-wp-watch="callbacks.initMenu" tabindex="-1" class=" wp-block-navigation-item has-child open-on-hover-click wp-block-navigation-submenu"><a class="wp-block-navigation-item__content">Solutions</a><button data-wp-bind--aria-expanded="state.isMenuOpen" data-wp-on-async--click="actions.toggleMenuOnClick" aria-label="Solutions submenu" class="wp-block-navigation__submenu-icon wp-block-navigation-submenu__toggle" ><svg xmlns="http://www.w3.org/2000/svg" width="12" height="12" viewBox="0 0 12 12" fill="none" aria-hidden="true" focusable="false"><path d="M1.50002 4L6.00002 8L10.5 4" stroke-width="1.5"></path></svg></button><ul data-wp-on-async--focus="actions.openMenuOnFocus" class="wp-block-navigation__submenu-container wp-block-navigation-submenu"><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/analytics-for-web-mobile/"><span class="wp-block-navigation-item__label">Analytics for web & mobile</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/product-analytics/"><span class="wp-block-navigation-item__label">Analytics for product teams</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/tag-management/"><span class="wp-block-navigation-item__label">Tag management</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/data-activation/"><span class="wp-block-navigation-item__label">Data activation</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/privacy-compliance/"><span class="wp-block-navigation-item__label">Privacy compliance</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/hipaa/"><span class="wp-block-navigation-item__label">HIPAA-compliant analytics</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/ecommerce-analytics/"><span class="wp-block-navigation-item__label">Ecommerce analytics</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/server-side-tracking-tagging/"><span class="wp-block-navigation-item__label">Server-side tracking & tagging</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="#"><span class="wp-block-navigation-item__label">Compare</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/ga4-knowledge-hub/"><span class="wp-block-navigation-item__label">GA4 knowledge hub</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/switch-from-matomo/"><span class="wp-block-navigation-item__label">Switch from Matomo</span></a></li></ul></li><li data-wp-context="{ "submenuOpenedBy": { "click": false, "hover": false, "focus": false }, "type": "submenu" }" data-wp-interactive="core/navigation" data-wp-on--focusout="actions.handleMenuFocusout" data-wp-on--keydown="actions.handleMenuKeydown" data-wp-on-async--mouseenter="actions.openMenuOnHover" data-wp-on-async--mouseleave="actions.closeMenuOnHover" data-wp-watch="callbacks.initMenu" tabindex="-1" class=" wp-block-navigation-item has-child open-on-hover-click wp-block-navigation-submenu"><a class="wp-block-navigation-item__content">Resources</a><button data-wp-bind--aria-expanded="state.isMenuOpen" data-wp-on-async--click="actions.toggleMenuOnClick" aria-label="Resources submenu" class="wp-block-navigation__submenu-icon wp-block-navigation-submenu__toggle" ><svg xmlns="http://www.w3.org/2000/svg" width="12" height="12" viewBox="0 0 12 12" fill="none" aria-hidden="true" focusable="false"><path d="M1.50002 4L6.00002 8L10.5 4" stroke-width="1.5"></path></svg></button><ul data-wp-on-async--focus="actions.openMenuOnFocus" class="wp-block-navigation__submenu-container wp-block-navigation-submenu"><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/resources/"><span class="wp-block-navigation-item__label">Content library</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/webinars/"><span class="wp-block-navigation-item__label">Webinars</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/resources/#success-stories"><span class="wp-block-navigation-item__label">Success stories</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="https://piwik.pro/video-tutorials/"><span class="wp-block-navigation-item__label">Video tutorials</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="https://help.piwik.pro/" target="_blank" ><span class="wp-block-navigation-item__label">Help center</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="https://community.piwik.pro/" target="_blank" ><span class="wp-block-navigation-item__label">Community forum</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/glossary/"><span class="wp-block-navigation-item__label">Glossary</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="https://developers.piwik.pro/en/latest/" target="_blank" ><span class="wp-block-navigation-item__label">Developers & API</span></a></li></ul></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/blog/"><span class="wp-block-navigation-item__label">Blog</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/pricing/"><span class="wp-block-navigation-item__label">Pricing</span></a></li><li data-wp-context="{ "submenuOpenedBy": { "click": false, "hover": false, "focus": false }, "type": "submenu" }" data-wp-interactive="core/navigation" data-wp-on--focusout="actions.handleMenuFocusout" data-wp-on--keydown="actions.handleMenuKeydown" data-wp-on-async--mouseenter="actions.openMenuOnHover" data-wp-on-async--mouseleave="actions.closeMenuOnHover" data-wp-watch="callbacks.initMenu" tabindex="-1" class=" wp-block-navigation-item has-child open-on-hover-click wp-block-navigation-submenu"><a class="wp-block-navigation-item__content">Contact</a><button data-wp-bind--aria-expanded="state.isMenuOpen" data-wp-on-async--click="actions.toggleMenuOnClick" aria-label="Contact submenu" class="wp-block-navigation__submenu-icon wp-block-navigation-submenu__toggle" ><svg xmlns="http://www.w3.org/2000/svg" width="12" height="12" viewBox="0 0 12 12" fill="none" aria-hidden="true" focusable="false"><path d="M1.50002 4L6.00002 8L10.5 4" stroke-width="1.5"></path></svg></button><ul data-wp-on-async--focus="actions.openMenuOnFocus" class="wp-block-navigation__submenu-container wp-block-navigation-submenu"><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/contact/"><span class="wp-block-navigation-item__label">Contact</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/media/"><span class="wp-block-navigation-item__label">Media</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/partners/"><span class="wp-block-navigation-item__label">Partners</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/careers/"><span class="wp-block-navigation-item__label">Careers</span></a></li></ul></li></ul></nav></div> <div class="wp-block-group navigation-main__side-options is-content-justification-right is-nowrap is-layout-flex wp-container-core-group-is-layout-9 wp-block-group-is-layout-flex"> <div class="wp-block-group navigation-main__get-demo is-layout-constrained wp-block-group-is-layout-constrained"> <div class="wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex"> <div class="wp-block-button"><a class="wp-block-button__link wp-element-button" href="/request-a-demo/">Get a demo</a></div> </div> </div> <div class="wp-block-group navigation-main__lang-selector is-layout-constrained wp-block-group-is-layout-constrained"><div class="wp-block-group navigation-main__lang-selector is-layout-constrained wp-block-group-is-layout-constrained"> <nav class="wp-block-navigation is-layout-flex wp-block-navigation-is-layout-flex"> <ul class="wp-block-navigation__container wp-block-navigation"> <li class=" wp-block-navigation-item has-child open-on-hover-click wp-block-navigation-submenu"> <a class="wp-block-navigation-item__content">EN</a> <button class="wp-block-navigation__submenu-icon wp-block-navigation-submenu__toggle"> <svg xmlns="http://www.w3.org/2000/svg" width="12" height="12" viewBox="0 0 12 12" fill="none" aria-hidden="true" focusable="false"> <path d="M1.50002 4L6.00002 8L10.5 4" stroke-width="1.5"></path> </svg> </button> <ul class="wp-block-navigation__submenu-container wp-block-navigation-submenu"> <li class="wp-block-navigation-item wp-block-navigation-link"> <a class="wp-block-navigation-item__content" href="https://piwikpro.de/web-analytics/"> <span class="wp-block-navigation-item__label">DE</span> </a> </li> <li class="wp-block-navigation-item wp-block-navigation-link"> <a class="wp-block-navigation-item__content" href="https://piwikpro.nl/web-analytics/"> <span class="wp-block-navigation-item__label">NL</span> </a> </li> <li class="wp-block-navigation-item wp-block-navigation-link"> <a class="wp-block-navigation-item__content" href="https://piwikpro.fr/web-analytics/"> <span class="wp-block-navigation-item__label">FR</span> </a> </li> <li class="wp-block-navigation-item wp-block-navigation-link"> <a class="wp-block-navigation-item__content" href="https://piwikpro.pl"> <span class="wp-block-navigation-item__label">PL</span> </a> </li> <li class="wp-block-navigation-item wp-block-navigation-link"> <a class="wp-block-navigation-item__content" href="https://piwikpro.se"> <span class="wp-block-navigation-item__label">SV</span> </a> </li> <li class="wp-block-navigation-item wp-block-navigation-link"> <a class="wp-block-navigation-item__content" href="https://piwikpro.it"> <span class="wp-block-navigation-item__label">IT</span> </a> </li> <li class="wp-block-navigation-item wp-block-navigation-link"> <a class="wp-block-navigation-item__content" href="https://piwikpro.dk"> <span class="wp-block-navigation-item__label">DA</span> </a> </li> </ul> </li> </ul> </nav> </div></div> <div class="wp-block-group navigation-main__login is-layout-constrained wp-block-group-is-layout-constrained"> <div class="wp-block-piwikpro-icon"> <figure class="wp-block-image"><a href="/login/"><img decoding="async" src="https://piwik.pro/wp-content/plugins/pp-block-icon/build/images/white/login.svg" alt=""/></a></figure> </div> <p>My account</p> </div> </div> <div class="wp-block-group navigation-main__burger is-layout-constrained wp-block-group-is-layout-constrained"> <figure class="wp-block-image size-large is-resized"><img decoding="async" src="/wp-content/themes/main/assets/images/ico_burger_white.svg" alt="ico_burger_white" style="width:30px"/></figure> </div> </div> </div> <div class="wp-block-group navigation-main-mobile is-layout-constrained wp-block-group-is-layout-constrained"> <div class="wp-block-group navigation-main-mobile__menu-wrapper is-layout-constrained wp-block-group-is-layout-constrained"> <div class="wp-block-group is-layout-constrained wp-block-group-is-layout-constrained"> <div class="wp-block-buttons navigation-main-mobile__buttons is-layout-flex wp-container-core-buttons-is-layout-2 wp-block-buttons-is-layout-flex"> <div class="wp-block-button is-style-outline is-style-outline--1"><a class="wp-block-button__link wp-element-button" href="#">Get a demo</a></div> <div class="wp-block-button is-style-fill"><a class="wp-block-button__link wp-element-button" href="#">My account</a></div> </div> </div> <div class="wp-block-group navigation-main-mobile__close is-layout-constrained wp-block-group-is-layout-constrained"> <figure class="wp-block-image size-large is-resized"><img decoding="async" src="/wp-content/themes/main/assets/images/ico_close-dark.svg" alt="ico_close" style="width:24px"/></figure> </div> <div class="wp-block-group navigation-main__menu is-layout-constrained wp-block-group-is-layout-constrained"></div> <div class="wp-block-group navigation-main__lang-selector is-layout-constrained wp-block-group-is-layout-constrained"></div> </div> </div> </header> <main class="wp-block-group main-content bg-blob bg-blob--bottom is-layout-flow wp-block-group-is-layout-flow"> <div class="entry-content wp-block-post-content is-layout-flow wp-block-post-content-is-layout-flow"> <div class="wp-block-group navigation-sub navigation-sub--dark navigation-sub--transparent is-layout-constrained wp-block-group-is-layout-constrained" style="margin-top:0;margin-bottom:0"><nav class="items-justified-center no-wrap wp-block-navigation is-content-justification-center is-nowrap is-layout-flex wp-container-core-navigation-is-layout-2 wp-block-navigation-is-layout-flex" aria-label="Product"><ul class="wp-block-navigation__container items-justified-center no-wrap wp-block-navigation"><li class=" wp-block-navigation-item current-menu-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/web-analytics/" aria-current="page"><span class="wp-block-navigation-item__label">Analytics</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/tag-manager/"><span class="wp-block-navigation-item__label">Tag Manager</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/customer-data-platform/"><span class="wp-block-navigation-item__label">Customer Data Platform</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/gdpr-consent-manager/"><span class="wp-block-navigation-item__label">Consent Manager</span></a></li></ul></nav></div> <div class="wp-block-group alignfull is-layout-constrained wp-container-core-group-is-layout-52 wp-block-group-is-layout-constrained" style="margin-top:0;margin-bottom:0"> <div class="wp-block-group alignfull has-overflow-hidden has-position-relative has-white-color has-secondary-extra-dark-background-color has-text-color has-background has-link-color wp-elements-905fa6b02ee7aed05a321054059005c7 is-layout-constrained wp-block-group-is-layout-constrained" style="margin-top:-123px;padding-top:180px;padding-bottom:var(--wp--preset--spacing--64)"> <div class="wp-block-group alignfull background_image background_image--header background_image--blob background_image--index-0 is-vertical is-layout-flex wp-container-core-group-is-layout-20 wp-block-group-is-layout-flex"></div> <div class="wp-block-group has-zindex-over-blob is-layout-constrained wp-container-core-group-is-layout-25 wp-block-group-is-layout-constrained"> <div class="wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex"> <div class="wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow"> <div class="wp-block-group is-layout-constrained wp-container-core-group-is-layout-21 wp-block-group-is-layout-constrained"> <h1 class="wp-block-heading has-text-align-left" id="reliable-analytics-data-at-scale">Reliable analytics data at scale</h1> <p class="has-text-align-left has-large-font-size">Understand the full customer journey with complete and accurate data. Adjust data collection to fit your needs and act on data with customizable reports, dashboards and integrations.</p> </div> <div class="wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-23 wp-block-group-is-layout-flex"> <div class="wp-block-group has-border-color has-grey-30-border-color is-layout-constrained wp-container-core-group-is-layout-22 wp-block-group-is-layout-constrained" style="border-width:1px;border-radius:5px;padding-top:6px;padding-right:8px;padding-bottom:6px;padding-left:8px"> <p class="has-grey-30-color has-text-color has-small-font-size" style="padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;line-height:1">This module is in the free Piwik PRO Core plan</p> </div> </div> <div class="wp-block-buttons is-layout-flex wp-container-core-buttons-is-layout-3 wp-block-buttons-is-layout-flex"> <div class="wp-block-button" id="product-analytics-top-cta"><a class="wp-block-button__link wp-element-button" href="/request-a-demo/">Get a custom demo</a></div> <div class="wp-block-button is-style-light-gray" id="product-analytics-top-cta-core-plan"><a class="wp-block-button__link wp-element-button" href="/core-plan/">Use the free Core plan</a></div> </div> </div> <div class="wp-block-column is-vertically-aligned-center is-layout-flow wp-container-core-column-is-layout-2 wp-block-column-is-layout-flow"> <figure class="wp-block-image size-full"><img fetchpriority="high" decoding="async" width="798" height="596" src="/wp-content/uploads/2023/08/analytics@2x.png" alt="" class="wp-image-144" srcset="https://piwik.pro/wp-content/uploads/2023/08/analytics@2x.png 798w, https://piwik.pro/wp-content/uploads/2023/08/analytics@2x-300x224.png 300w, https://piwik.pro/wp-content/uploads/2023/08/analytics@2x-768x574.png 768w" sizes="(max-width: 798px) 100vw, 798px" /></figure> </div> </div> <div class="wp-block-group has-border-color has-transparent-dark-blue-border-color has-transparent-black-background-color has-background is-layout-constrained wp-container-core-group-is-layout-24 wp-block-group-is-layout-constrained" style="border-width:1px;padding-top:var(--wp--preset--spacing--16);padding-right:var(--wp--preset--spacing--16);padding-bottom:var(--wp--preset--spacing--16);padding-left:var(--wp--preset--spacing--16)"> <div class="wp-block-columns is-layout-flex wp-container-core-columns-is-layout-2 wp-block-columns-is-layout-flex"> <div class="wp-block-column is-layout-flow wp-container-core-column-is-layout-3 wp-block-column-is-layout-flow"> <div class="wp-block-piwikpro-icon"> <figure class="wp-block-image"><img decoding="async" src="/wp-content/plugins/pp-block-icon/build/images/light-blue/doc_data.svg" alt=""/></figure> </div> <h4 class="wp-block-heading" id="complete-datasets">Complete datasets</h4> <p class="has-small-font-size">Adjust collection to match your privacy and security requirements. No sampling and reliable performance during traffic spikes.</p> </div> <div class="wp-block-column is-layout-flow wp-container-core-column-is-layout-4 wp-block-column-is-layout-flow"> <div class="wp-block-piwikpro-icon"> <figure class="wp-block-image"><img decoding="async" src="/wp-content/plugins/pp-block-icon/build/images/light-blue/integrations.svg" alt=""/></figure> </div> <h4 class="wp-block-heading" id="integrations-api-raw-data">Integrations, API, raw data</h4> <p class="has-small-font-size">Do more with your data, from ad platforms and BI tools to API and raw data access. Stay in control of your data privacy and security.</p> </div> <div class="wp-block-column is-layout-flow wp-container-core-column-is-layout-5 wp-block-column-is-layout-flow"> <div class="wp-block-piwikpro-icon"> <figure class="wp-block-image"><img decoding="async" src="/wp-content/plugins/pp-block-icon/build/images/light-blue/check.circle.svg" alt=""/></figure> </div> <h4 class="wp-block-heading" id="build-a-powerful-analytics-stack">Build a powerful analytics stack</h4> <p class="has-small-font-size">Use other Piwik PRO modules – Tag Manager, CDP and Consent Manager – to expand on the features from Analytics and do more with your stack.</p> </div> </div> </div> </div> </div> <div class="wp-block-group alignfull is-style-overflow-hidden is-layout-flow wp-container-core-group-is-layout-31 wp-block-group-is-layout-flow" style="border-bottom-color:var(--wp--preset--color--color-2);border-bottom-width:1px"> <div class="wp-block-group is-layout-constrained wp-container-core-group-is-layout-27 wp-block-group-is-layout-constrained"> <h2 class="wp-block-heading has-text-align-center" id="analysis-amp-nbsp-reporting">Analysis & reporting</h2> <div class="wp-block-columns is-layout-flex wp-container-core-columns-is-layout-3 wp-block-columns-is-layout-flex"> <div class="wp-block-column is-layout-flow wp-container-core-column-is-layout-6 wp-block-column-is-layout-flow"> <div class="wp-block-piwikpro-icon"> <figure class="wp-block-image"><img decoding="async" src="/wp-content/plugins/pp-block-icon/build/images/blue/p_analytics_team.svg" alt=""/></figure> </div> <h4 class="wp-block-heading" id="learn-more-about-your-customers">Learn more about your customers</h4> <p class="has-small-font-size">See what people do on your website, inside your app and in secure member areas. Get insight into their actions and traits using audience, attribution and behavior reporting.</p> </div> <div class="wp-block-column is-layout-flow wp-container-core-column-is-layout-7 wp-block-column-is-layout-flow"> <div class="wp-block-piwikpro-icon"> <figure class="wp-block-image"><img decoding="async" src="/wp-content/plugins/pp-block-icon/build/images/blue/dashboards.svg" alt=""/></figure> </div> <h4 class="wp-block-heading" id="flexible-amp-effective-dashboards">Flexible & effective dashboards</h4> <p class="has-small-font-size">Customize your dashboards in just a few clicks. Add, remove and edit analytics bits and pieces and let your data tell its story without any extra visualization tools.</p> </div> <div class="wp-block-column is-layout-flow wp-container-core-column-is-layout-8 wp-block-column-is-layout-flow"> <div class="wp-block-piwikpro-icon"> <figure class="wp-block-image"><img decoding="async" src="/wp-content/plugins/pp-block-icon/build/images/blue/comparison.svg" alt=""/></figure> </div> <h4 class="wp-block-heading" id="fresh-amp-accurate-data">Fresh & accurate data</h4> <p class="has-small-font-size">Get your reports with no delays or processing issues, even when you analyze big sets of data or experience sudden spikes of traffic, thanks to our powerful new tracker.</p> </div> </div> </div> <div class="wp-block-group is-style-blob-bottom is-layout-constrained wp-block-group-is-layout-constrained"> <div class="pp-tabs--container pp-tabs--dashboard"><div class="pp-tabs--navigation-wrapper"><div class="pp-tabs--navigation"><div data-anchor="dashboards" class="pp-tabs--tab pp-tabs--tab__active"><div><p><strong>Dashboards</strong></p></div></div><div data-anchor="explorers" class="pp-tabs--tab"><div><p><strong>Explorers</strong></p></div></div></div><span class="pp-tabs--navigation__arrow-left"></span><span class="pp-tabs--navigation__arrow-right"></span></div><div class="pp-tabs--content"> <div class="pp-tabs--tab-content pp-tabs--tab-content__active"> <div class="wp-block-group is-layout-constrained wp-block-group-is-layout-constrained" style="padding-top:var(--wp--preset--spacing--16)"> <figure class="wp-block-image alignfull size-large"><img decoding="async" width="1024" height="728" src="https://piwik.pro/wp-content/uploads/2024/08/web-analytics-1-1024x728.png" alt="" class="wp-image-57265" srcset="https://piwik.pro/wp-content/uploads/2024/08/web-analytics-1-1024x728.png 1024w, https://piwik.pro/wp-content/uploads/2024/08/web-analytics-1-300x213.png 300w, https://piwik.pro/wp-content/uploads/2024/08/web-analytics-1-768x546.png 768w, https://piwik.pro/wp-content/uploads/2024/08/web-analytics-1-1536x1092.png 1536w, https://piwik.pro/wp-content/uploads/2024/08/web-analytics-1-2048x1456.png 2048w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure> </div> </div> <div class="pp-tabs--tab-content"> <div class="wp-block-group is-layout-constrained wp-block-group-is-layout-constrained" style="padding-top:var(--wp--preset--spacing--16)"> <figure class="wp-block-image alignfull size-large"><img decoding="async" width="1024" height="728" src="https://piwik.pro/wp-content/uploads/2024/08/web-analytics-2-1024x728.png" alt="" class="wp-image-57267" srcset="https://piwik.pro/wp-content/uploads/2024/08/web-analytics-2-1024x728.png 1024w, https://piwik.pro/wp-content/uploads/2024/08/web-analytics-2-300x213.png 300w, https://piwik.pro/wp-content/uploads/2024/08/web-analytics-2-768x546.png 768w, https://piwik.pro/wp-content/uploads/2024/08/web-analytics-2-1536x1092.png 1536w, https://piwik.pro/wp-content/uploads/2024/08/web-analytics-2-2048x1456.png 2048w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure> </div> </div> </div></div> </div> </div> <div class="wp-block-group alignfull is-style-overflow-hidden is-layout-flow wp-container-core-group-is-layout-36 wp-block-group-is-layout-flow" style="border-bottom-color:var(--wp--preset--color--color-2);border-bottom-width:1px"> <div class="wp-block-group is-layout-constrained wp-container-core-group-is-layout-32 wp-block-group-is-layout-constrained"> <h2 class="wp-block-heading has-text-align-center" id="customer-journey-analytics">Customer journey analytics</h2> <div class="wp-block-columns is-layout-flex wp-container-core-columns-is-layout-4 wp-block-columns-is-layout-flex"> <div class="wp-block-column is-layout-flow wp-container-core-column-is-layout-9 wp-block-column-is-layout-flow"> <div class="wp-block-piwikpro-icon"> <figure class="wp-block-image"><img decoding="async" src="/wp-content/plugins/pp-block-icon/build/images/blue/customer_journey.svg" alt=""/></figure> </div> <h4 class="wp-block-heading" id="customer-journey-optimization">Customer journey optimization</h4> <p class="has-small-font-size">Explore user paths and analyze multi-channel attribution reports to spot and eliminate weak points in the customer journey.</p> </div> <div class="wp-block-column is-layout-flow wp-container-core-column-is-layout-10 wp-block-column-is-layout-flow"> <div class="wp-block-piwikpro-icon"> <figure class="wp-block-image"><img decoding="async" src="/wp-content/plugins/pp-block-icon/build/images/blue/user_flow.svg" alt=""/></figure> </div> <h4 class="wp-block-heading" id="user-flow">User flow</h4> <p class="has-small-font-size">See the steps users take to reach their goals. Analyze user behavior starting from the first or the last interaction, or observe their flow through specific pages.</p> </div> <div class="wp-block-column is-layout-flow wp-container-core-column-is-layout-11 wp-block-column-is-layout-flow"> <div class="wp-block-piwikpro-icon"> <figure class="wp-block-image"><img decoding="async" src="/wp-content/plugins/pp-block-icon/build/images/blue/funnel.svg" alt=""/></figure> </div> <h4 class="wp-block-heading" id="conversion-funnels">Conversion funnels</h4> <p class="has-small-font-size">Build funnels using different types of user interactions – page views, custom events, downloads and any others available in Piwik PRO.</p> </div> </div> </div> <div class="wp-block-group is-style-blob-bottom is-layout-constrained wp-block-group-is-layout-constrained"> <div class="pp-tabs--container pp-tabs--dashboard"><div class="pp-tabs--navigation-wrapper"><div class="pp-tabs--navigation"><div data-anchor="user-flow" class="pp-tabs--tab pp-tabs--tab__active"><div><p><strong>User flow</strong></p></div></div><div data-anchor="funnels" class="pp-tabs--tab"><div><p><strong>Funnels</strong></p></div></div></div><span class="pp-tabs--navigation__arrow-left"></span><span class="pp-tabs--navigation__arrow-right"></span></div><div class="pp-tabs--content"> <div class="pp-tabs--tab-content pp-tabs--tab-content__active"> <div class="wp-block-group is-layout-constrained wp-block-group-is-layout-constrained" style="padding-top:var(--wp--preset--spacing--16)"> <figure class="wp-block-image alignfull size-large"><img loading="lazy" decoding="async" width="1024" height="728" src="https://piwik.pro/wp-content/uploads/2024/08/web-analytics-3-1024x728.png" alt="" class="wp-image-57270" srcset="https://piwik.pro/wp-content/uploads/2024/08/web-analytics-3-1024x728.png 1024w, https://piwik.pro/wp-content/uploads/2024/08/web-analytics-3-300x213.png 300w, https://piwik.pro/wp-content/uploads/2024/08/web-analytics-3-768x546.png 768w, https://piwik.pro/wp-content/uploads/2024/08/web-analytics-3-1536x1092.png 1536w, https://piwik.pro/wp-content/uploads/2024/08/web-analytics-3-2048x1456.png 2048w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure> </div> </div> <div class="pp-tabs--tab-content"> <div class="wp-block-group is-layout-constrained wp-block-group-is-layout-constrained" style="padding-top:var(--wp--preset--spacing--16)"> <figure class="wp-block-image alignfull size-large"><img loading="lazy" decoding="async" width="1024" height="728" src="https://piwik.pro/wp-content/uploads/2024/08/web-analytics-4-1024x728.png" alt="" class="wp-image-57272" srcset="https://piwik.pro/wp-content/uploads/2024/08/web-analytics-4-1024x728.png 1024w, https://piwik.pro/wp-content/uploads/2024/08/web-analytics-4-300x213.png 300w, https://piwik.pro/wp-content/uploads/2024/08/web-analytics-4-768x546.png 768w, https://piwik.pro/wp-content/uploads/2024/08/web-analytics-4-1536x1092.png 1536w, https://piwik.pro/wp-content/uploads/2024/08/web-analytics-4-2048x1456.png 2048w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure> </div> </div> </div></div> </div> </div> <div class="wp-block-group is-layout-constrained wp-container-core-group-is-layout-37 wp-block-group-is-layout-constrained"> <h2 class="wp-block-heading has-text-align-center" id="a-nbsp-complete-dataset">A complete dataset</h2> <div class="wp-block-columns is-layout-flex wp-container-core-columns-is-layout-5 wp-block-columns-is-layout-flex"> <div class="wp-block-column is-layout-flow wp-container-core-column-is-layout-12 wp-block-column-is-layout-flow"> <div class="wp-block-piwikpro-icon"> <figure class="wp-block-image"><img decoding="async" src="/wp-content/plugins/pp-block-icon/build/images/blue/anonymous_tracking.svg" alt=""/></figure> </div> <h4 class="wp-block-heading" id="data-anonymization">Data anonymization</h4> <p class="has-small-font-size">Respect visitors’ privacy preferences and still have access to valuable data about attribution, page performance and user behavior.</p> </div> <div class="wp-block-column is-layout-flow wp-container-core-column-is-layout-13 wp-block-column-is-layout-flow"> <div class="wp-block-piwikpro-icon"> <figure class="wp-block-image"><img decoding="async" src="/wp-content/plugins/pp-block-icon/build/images/blue/p_analytics_web_mobile.svg" alt=""/></figure> </div> <h4 class="wp-block-heading" id="optional-data-sampling">Optional data sampling</h4> <p class="has-small-font-size">Decide if you want to work with a full set of data or optimize the efficiency of your reports with data sampling.</p> </div> <div class="wp-block-column is-layout-flow wp-container-core-column-is-layout-14 wp-block-column-is-layout-flow"> <div class="wp-block-piwikpro-icon"> <figure class="wp-block-image"><img decoding="async" src="/wp-content/plugins/pp-block-icon/build/images/blue/no_data_limits.svg" alt=""/></figure> </div> <h4 class="wp-block-heading" id="unlimited-access-to-raw-data">Unlimited access to raw data</h4> <p class="has-small-font-size">Access and export as much data as you need, whether it’s one or 100 million events. <samp rel="tooltip" class="cc-tooltip__trigger" title="Periodic raw data exports are an additional service available in the Piwik PRO Enterprise plan."><img decoding="async" style="width: 18px;" src="https://piwik.pro/wp-content/plugins/pp-block-icon/build/images/black/info.circle.svg" class="pp-icon"></samp></p> </div> </div> </div> <div class="wp-block-group alignfull pp-separator--bottom is-style-overflow-hidden is-layout-constrained wp-container-core-group-is-layout-40 wp-block-group-is-layout-constrained" style="padding-right:var(--wp--preset--spacing--8);padding-left:var(--wp--preset--spacing--8)"> <div class="wp-block-group is-layout-constrained wp-container-core-group-is-layout-38 wp-block-group-is-layout-constrained"> <h2 class="wp-block-heading has-text-align-center" id="customization-options">Customization options</h2> <div class="wp-block-columns is-layout-flex wp-container-core-columns-is-layout-6 wp-block-columns-is-layout-flex"> <div class="wp-block-column is-layout-flow wp-container-core-column-is-layout-15 wp-block-column-is-layout-flow"> <div class="wp-block-piwikpro-icon"> <figure class="wp-block-image"><img decoding="async" src="/wp-content/plugins/pp-block-icon/build/images/blue/customize.svg" alt=""/></figure> </div> <h4 class="wp-block-heading" id="reports-customization">Reports customization</h4> <p class="has-small-font-size">Never get stuck with a default setup. Modify every dashboard and custom report to meet the needs of different users and teams.</p> </div> <div class="wp-block-column is-layout-flow wp-container-core-column-is-layout-16 wp-block-column-is-layout-flow"> <div class="wp-block-piwikpro-icon"> <figure class="wp-block-image"><img decoding="async" src="/wp-content/plugins/pp-block-icon/build/images/blue/integrations.svg" alt=""/></figure> </div> <h4 class="wp-block-heading" id="drag-amp-drop-editor">Drag & drop editor</h4> <p class="has-small-font-size">Create and customize reports, widgets, dashboards and segments with a user-friendly visual interface.</p> </div> <div class="wp-block-column is-layout-flow wp-container-core-column-is-layout-17 wp-block-column-is-layout-flow"> <div class="wp-block-piwikpro-icon"> <figure class="wp-block-image"><img decoding="async" src="/wp-content/plugins/pp-block-icon/build/images/blue/doc_data.b_export.svg" alt=""/></figure> </div> <h4 class="wp-block-heading" id="data-export">Data export</h4> <p class="has-small-font-size">Fuel the diverse elements of your marketing stack with analytics data. Export it to the most convenient formats (including JSON, CSV, XML) or retrieve it using our API.</p> </div> </div> </div> <div class="wp-block-group alignwide is-style-blob-bottom is-layout-constrained wp-block-group-is-layout-constrained"> <figure class="wp-block-image alignfull size-large"><img loading="lazy" decoding="async" width="1024" height="640" src="https://piwik.pro/wp-content/uploads/2024/08/web-analytics-5-1024x640.png" alt="" class="wp-image-57274" srcset="https://piwik.pro/wp-content/uploads/2024/08/web-analytics-5-1024x640.png 1024w, https://piwik.pro/wp-content/uploads/2024/08/web-analytics-5-300x188.png 300w, https://piwik.pro/wp-content/uploads/2024/08/web-analytics-5-768x480.png 768w, https://piwik.pro/wp-content/uploads/2024/08/web-analytics-5-1536x960.png 1536w, https://piwik.pro/wp-content/uploads/2024/08/web-analytics-5-2048x1280.png 2048w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure> </div> </div> <div class="wp-block-group is-layout-constrained wp-container-core-group-is-layout-41 wp-block-group-is-layout-constrained"> <h2 class="wp-block-heading has-text-align-center" id="data-integration">Data integration</h2> <div class="wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7 wp-block-columns-is-layout-flex"> <div class="wp-block-column is-layout-flow wp-container-core-column-is-layout-18 wp-block-column-is-layout-flow"> <div class="wp-block-piwikpro-icon"> <figure class="wp-block-image"><img decoding="async" src="/wp-content/plugins/pp-block-icon/build/images/blue/magnifier.svg" alt=""/></figure> </div> <h4 class="wp-block-heading" id="google-ads-and-search-console">Google Ads and Search Console</h4> <p class="has-small-font-size">Enrich reports with valuable data about click-through rates for ads and page performance in Google search queries.</p> </div> <div class="wp-block-column is-layout-flow wp-container-core-column-is-layout-19 wp-block-column-is-layout-flow"> <div class="wp-block-piwikpro-icon"> <figure class="wp-block-image"><img decoding="async" src="/wp-content/plugins/pp-block-icon/build/images/blue/audience.svg" alt=""/></figure> </div> <h4 class="wp-block-heading" id="marketing-campaigns">Marketing campaigns</h4> <p class="has-small-font-size">Track your earned, owned, paid and social media channels in one place. Use multi-channel attribution reports to measure the effectiveness of your marketing efforts.</p> </div> <div class="wp-block-column is-layout-flow wp-container-core-column-is-layout-20 wp-block-column-is-layout-flow"> <div class="wp-block-piwikpro-icon"> <figure class="wp-block-image"><img decoding="async" src="/wp-content/plugins/pp-block-icon/build/images/blue/integrations.svg" alt=""/></figure> </div> <h4 class="wp-block-heading" id="custom-integrations">Custom integrations</h4> <p class="has-small-font-size">Easily integrate our product with any first-party data source through custom dimensions, User ID feature, our API, or with the help of our team’s hard work.</p> </div> </div> </div> <div class="wp-block-group is-layout-constrained wp-container-core-group-is-layout-43 wp-block-group-is-layout-constrained"> <div class="wp-block-group is-content-justification-center is-layout-flex wp-container-core-group-is-layout-42 wp-block-group-is-layout-flex"> <div class="wp-block-piwikpro-logo"> <figure class="wp-block-image is-resized"><img decoding="async" src="/wp-content/plugins/pp-block-logo/images/integrations/looker.svg" alt="" style="width:auto;height:36px"/></figure> </div> <div class="wp-block-piwikpro-logo"> <figure class="wp-block-image"><img decoding="async" src="/wp-content/plugins/pp-block-logo/images/integrations/powerbi.svg" alt=""/></figure> </div> <div class="wp-block-piwikpro-logo"> <figure class="wp-block-image is-resized"><img decoding="async" src="/wp-content/plugins/pp-block-logo/images/integrations/tableau.svg" alt="" style="width:auto;height:36px"/></figure> </div> <div class="wp-block-piwikpro-logo"> <figure class="wp-block-image"><img decoding="async" src="/wp-content/plugins/pp-block-logo/images/integrations/sharepoint.svg" alt=""/></figure> </div> <div class="wp-block-piwikpro-logo"> <figure class="wp-block-image is-resized"><img decoding="async" src="/wp-content/plugins/pp-block-logo/images/integrations/google-sheets.svg" alt="" style="width:auto;height:36px"/></figure> </div> <div class="wp-block-piwikpro-logo"> <figure class="wp-block-image is-resized"><img decoding="async" src="/wp-content/plugins/pp-block-logo/images/integrations/google-big-query.svg" alt="" style="width:auto;height:42px"/></figure> </div> <div class="wp-block-piwikpro-logo"> <figure class="wp-block-image is-resized"><img decoding="async" src="/wp-content/plugins/pp-block-logo/images/integrations/google-search-console.svg" alt="" style="width:auto;height:32px"/></figure> </div> <div class="wp-block-piwikpro-logo"> <figure class="wp-block-image is-resized"><img decoding="async" src="/wp-content/plugins/pp-block-logo/images/integrations/google-ads.svg" alt="" style="width:auto;height:32px"/></figure> </div> </div> </div> <div class="wp-block-group has-white-color has-secondary-extra-dark-background-color has-text-color has-background has-link-color wp-elements-6f14b3bc5643562cb2d6e49f977478d1 is-layout-constrained wp-container-core-group-is-layout-48 wp-block-group-is-layout-constrained" style="padding-top:var(--wp--preset--spacing--32);padding-right:var(--wp--preset--spacing--32);padding-bottom:var(--wp--preset--spacing--32);padding-left:var(--wp--preset--spacing--32)"> <div class="wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-8 wp-block-columns-is-layout-flex"> <div class="wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:16.66%"> <div class="wp-block-group is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-46 wp-block-group-is-layout-flex"> <div class="wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-44 wp-block-group-is-layout-flex"> <div class="wp-block-piwikpro-icon"> <figure class="wp-block-image"><img decoding="async" src="/wp-content/plugins/pp-block-icon/build/images/light-blue/support.svg" alt=""/></figure> </div> <div class="wp-block-piwikpro-icon"> <figure class="wp-block-image"><img decoding="async" src="/wp-content/plugins/pp-block-icon/build/images/light-blue/enterprise.svg" alt=""/></figure> </div> </div> <div class="wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-45 wp-block-group-is-layout-flex"> <div class="wp-block-piwikpro-icon"> <figure class="wp-block-image"><img decoding="async" src="/wp-content/plugins/pp-block-icon/build/images/light-blue/trening.svg" alt=""/></figure> </div> <div class="wp-block-piwikpro-icon"> <figure class="wp-block-image"><img decoding="async" src="/wp-content/plugins/pp-block-icon/build/images/light-blue/consulting.svg" alt=""/></figure> </div> </div> </div> </div> <div class="wp-block-column is-vertically-aligned-center is-layout-flow wp-container-core-column-is-layout-22 wp-block-column-is-layout-flow"> <h3 class="wp-block-heading" id="professional-services-amp-nbsp-customer-care">Professional services & customer care</h3> <p>From implementation and onboarding, through product training, to analytics consulting and custom integrations – we provide a personal approach on every step of your journey with Piwik PRO.</p> <div class="wp-block-group is-layout-constrained wp-block-group-is-layout-constrained"> <p class="has-text-align-left pp-action-link"><a href="/services/" data-type="page" data-id="131">Read more</a></p> </div> </div> </div> </div> <div id="product-analytics-lead-magnet-book" class="wp-block-group has-grey-10-background-color has-background is-layout-constrained wp-container-core-group-is-layout-50 wp-block-group-is-layout-constrained" style="padding-top:var(--wp--preset--spacing--16);padding-right:var(--wp--preset--spacing--128);padding-bottom:var(--wp--preset--spacing--16);padding-left:var(--wp--preset--spacing--128)"> <div class="wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-9 wp-block-columns-is-layout-flex"> <div class="wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:25%"> <div class="wp-block-group is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-49 wp-block-group-is-layout-flex"> <figure class="wp-block-image size-full is-resized is-style-shadow-box-blue"><img loading="lazy" decoding="async" width="440" height="620" src="/wp-content/uploads/2024/03/the-comparison-of-10-web-and-app-analytics-platforms.png" alt="" class="wp-image-3125" style="width:160px" srcset="https://piwik.pro/wp-content/uploads/2024/03/the-comparison-of-10-web-and-app-analytics-platforms.png 440w, https://piwik.pro/wp-content/uploads/2024/03/the-comparison-of-10-web-and-app-analytics-platforms-213x300.png 213w" sizes="auto, (max-width: 440px) 100vw, 440px" /></figure> </div> </div> <div class="wp-block-column is-vertically-aligned-center is-layout-flow wp-container-core-column-is-layout-24 wp-block-column-is-layout-flow" style="flex-basis:75%"> <h3 class="wp-block-heading" id="the-comparison-of-10-web-and-app-analytics-platforms">The comparison of 10 web and app analytics platforms</h3> <p>Learn the key differences between Piwik PRO Enterprise, Google Analytics 4, Matomo Cloud, Adobe Analytics, AT Internet, Countly Enterprise, Mixpanel Enterprise, Amplitude Enterprise, Snowplow Enterprise, and Heap Premier.</p> <div class="wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex"> <div class="wp-block-button" id="product-analytics-lead-magnet"><a class="wp-block-button__link wp-element-button" href="https://campaign.piwik.pro/web-analytics-vendors-comparison/" target="_blank" rel="noreferrer noopener">Download</a></div> </div> </div> </div> </div> <div class="wp-block-group is-layout-constrained wp-container-core-group-is-layout-51 wp-block-group-is-layout-constrained"> <h2 class="wp-block-heading has-text-align-center" id="use-the-free-core-plan-or-get-a-custom-demo-of-an-enterprise-plan-setup-get-advanced-privacy-friendly-analytics-either-way">Use the free Core plan or get a custom demo of an Enterprise plan setup. Get advanced, privacy-friendly analytics either way.</h2> <div class="wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-5 wp-block-buttons-is-layout-flex"> <div class="wp-block-button is-style-black" id="product-analytics-bottom-cta"><a class="wp-block-button__link wp-element-button" href="/request-a-demo/">Get a custom demo</a></div> <div class="wp-block-button is-style-outline is-style-outline--2" id="product-analytics-bottom-cta-core-plan"><a class="wp-block-button__link wp-element-button" href="/core-plan/">Use the free Core plan</a></div> </div> </div> </div> </div> </main> <footer class="wp-block-template-part"> <div class="wp-block-group alignfull main-footer has-white-color has-black-background-color has-text-color has-background is-layout-constrained wp-container-core-group-is-layout-67 wp-block-group-is-layout-constrained" id="main-footer" 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Builder</span></a></li></ul></nav></div> </div> <div class="wp-block-column is-layout-flow wp-container-core-column-is-layout-28 wp-block-column-is-layout-flow"> <div class="wp-block-group is-layout-constrained wp-container-core-group-is-layout-59 wp-block-group-is-layout-constrained"> <h6 class="wp-block-heading" id="company" style="text-transform:uppercase">Company</h6> <nav class="is-vertical footer-navigation__column wp-block-navigation is-layout-flex wp-container-core-navigation-is-layout-8 wp-block-navigation-is-layout-flex" aria-label="Footer - Company"><ul class="wp-block-navigation__container is-vertical footer-navigation__column wp-block-navigation"><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/about/"><span class="wp-block-navigation-item__label">About</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/clients/"><span 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GA4</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/piwik-pro-vs-google-analytics-360/"><span class="wp-block-navigation-item__label">Piwik PRO vs. GA3 360 & GA4 360</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/piwik-pro-vs-matomo-comparison/"><span class="wp-block-navigation-item__label">Piwik PRO vs. Matomo</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/blog/piwik-pro-vs-adobe-analytics/"><span class="wp-block-navigation-item__label">Piwik PRO vs. Adobe Analytics</span></a></li></ul></nav></div> </div> <div class="wp-block-column is-layout-flow wp-container-core-column-is-layout-30 wp-block-column-is-layout-flow" style="border-right-color:var(--wp--preset--color--secondary-dark);border-right-width:1px"> <div class="wp-block-group is-layout-constrained wp-container-core-group-is-layout-61 wp-block-group-is-layout-constrained"><nav class="has-text-color has-grey-70-color is-vertical footer-navigation__column wp-block-navigation is-layout-flex wp-container-core-navigation-is-layout-10 wp-block-navigation-is-layout-flex" aria-label="Footer Secondary - Column 2"><ul class="wp-block-navigation__container has-text-color has-grey-70-color is-vertical footer-navigation__column wp-block-navigation"><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/piwik-pro-vs-google-analytics-vs-ga360/"><span class="wp-block-navigation-item__label">Piwik PRO vs. GA3 & GA4 (table)</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/piwik-pro-vs-matomo/"><span class="wp-block-navigation-item__label">Piwik PRO vs. Matomo (table)</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/piwik-pro-vs-adobe-analytics/"><span class="wp-block-navigation-item__label">Piwik PRO vs. Adobe Analytics (table)</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/piwik-pro-vs-at-internet/"><span class="wp-block-navigation-item__label">Piwik PRO vs. AT Internet (table)</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/piwik-pro-vs-countly-enterprise/"><span class="wp-block-navigation-item__label">Piwik PRO vs. Countly (table)</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/piwik-pro-vs-amplitude-enterprise/"><span class="wp-block-navigation-item__label">Piwik PRO vs. Amplitude (table)</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/piwik-pro-vs-mixpanel-enterprise/"><span class="wp-block-navigation-item__label">Piwik PRO vs. Mixpanel (table)</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/piwik-pro-vs-snowplow-enterprise/"><span class="wp-block-navigation-item__label">Piwik PRO vs. Snowplow (table)</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/piwik-pro-vs-heap-premier/"><span class="wp-block-navigation-item__label">Piwik PRO vs. Heap (table)</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/piwik-pro-tag-manager-vs-google-tag-manager-table/"><span class="wp-block-navigation-item__label">PP Tag Manager vs. GTM (table)</span></a></li></ul></nav></div> </div> <div class="wp-block-column is-layout-flow wp-container-core-column-is-layout-31 wp-block-column-is-layout-flow" style="border-right-color:var(--wp--preset--color--secondary-dark);border-right-width:1px"> <div class="wp-block-group is-layout-constrained wp-container-core-group-is-layout-62 wp-block-group-is-layout-constrained"><nav class="has-text-color has-grey-70-color is-vertical footer-navigation__column wp-block-navigation is-layout-flex wp-container-core-navigation-is-layout-11 wp-block-navigation-is-layout-flex" aria-label="Footer Secondary - Column 3"><ul class="wp-block-navigation__container has-text-color has-grey-70-color is-vertical footer-navigation__column wp-block-navigation"><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/blog/web-analytics-vendors-comparison-sheet/"><span class="wp-block-navigation-item__label">Web analytics comparison</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/blog/tag-manager-comparison/"><span class="wp-block-navigation-item__label">Tag manager comparison</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/blog/free-comparison-of-four-enterprise-ready-customer-data-platforms/"><span class="wp-block-navigation-item__label">CDP vendor comparison</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/blog/consent-management-platforms-comparison/"><span class="wp-block-navigation-item__label">Consent management comparison</span></a></li><li class=" wp-block-navigation-item wp-block-navigation-link"><a class="wp-block-navigation-item__content" href="/blog/free-web-analytics-platforms/"><span class="wp-block-navigation-item__label">Free web analytics platforms comparison</span></a></li></ul></nav></div> </div> <div class="wp-block-column 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