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US OTT Video Service Users and Penetration Forecasts, Estimates, & Historical Data
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href="https://www.emarketer.com/forecasts/584b26021403070290f93a36/5e56df96c3317b04c08c245b" class="Templatestyled__TemplateTitle-ows8fi-4 eCbxSH">Hulu + Live TV Viewers</a></div></div></div><div class="Templatestyled__TemplateWrapper-ows8fi-0 ksWdEK"><div class="Templatestyled__Template-ows8fi-1 iBuqAe"><div class="sc-LzLMj dFRvTH Templatestyled__TemplateRadio-ows8fi-2 ievYbi"><input type="radio" name="5851918a0626310a2c186a8f" readonly="" width="15" height="15" alt="Collection Picker Radio" class="Templatestyled__TemplateRadioPicker-ows8fi-3 fOoJA-d"/><a href="https://www.emarketer.com/forecasts/584b26021403070290f93a36/5851918a0626310a2c186a8f" class="Templatestyled__TemplateTitle-ows8fi-4 eCbxSH">Netflix Viewers</a></div></div></div><div class="Templatestyled__TemplateWrapper-ows8fi-0 ksWdEK"><div class="Templatestyled__Template-ows8fi-1 iBuqAe"><div class="sc-LzLMj dFRvTH Templatestyled__TemplateRadio-ows8fi-2 ievYbi"><input type="radio" name="6406011f3a604f1128608446" readonly="" width="15" height="15" alt="Collection Picker Radio" class="Templatestyled__TemplateRadioPicker-ows8fi-3 fOoJA-d"/><a href="https://www.emarketer.com/forecasts/584b26021403070290f93a36/6406011f3a604f1128608446" class="Templatestyled__TemplateTitle-ows8fi-4 eCbxSH">Paramount+ Viewers</a></div></div></div><div class="Templatestyled__TemplateWrapper-ows8fi-0 ksWdEK"><div class="Templatestyled__Template-ows8fi-1 iBuqAe"><div class="sc-LzLMj dFRvTH Templatestyled__TemplateRadio-ows8fi-2 ievYbi"><input type="radio" name="620c5a5477313b0690ad2aa7" readonly="" width="15" height="15" alt="Collection Picker Radio" class="Templatestyled__TemplateRadioPicker-ows8fi-3 fOoJA-d"/><a href="https://www.emarketer.com/forecasts/584b26021403070290f93a36/620c5a5477313b0690ad2aa7" class="Templatestyled__TemplateTitle-ows8fi-4 eCbxSH">Peacock Viewers</a></div></div></div><div class="Templatestyled__TemplateWrapper-ows8fi-0 ksWdEK"><div class="Templatestyled__Template-ows8fi-1 iBuqAe"><div class="sc-LzLMj 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class="BecomeAClientstyled__BecomeAClientWrapper-bssp90-0 feukjx"><div class="BecomeAClientstyled__BecomeAClientBackground-bssp90-1 cTpOal"></div><div class="BecomeAClientstyled__BecomeAClientImageContainer-bssp90-2 WDdjU"><img width="418" height="300" src="/forecasts/images/become-a-client-cta-min.png" alt="Become a Client" class="BecomeAClientstyled__BecomeAClientImage-bssp90-3 BzVyG"/></div><div class="BecomeAClientstyled__BecomeAClientHeader-bssp90-4 iSPIQV">Does your company <span class="BecomeAClientstyled__BecomeAClientHeaderSpan-bssp90-5 jOffEc">already subscribe</span>?</div><p class="BecomeAClientstyled__BecomeAClientInfo-bssp90-6 eolDRq">Find out if your company offers access to EMARKETER.</p><div class="BecomeAClientstyled__BecomeAClientSubmit-bssp90-7 djBssD"><a href="https://www.emarketer.com/does-my-company-subscribe/" rel="noreferrer" data-analytics="Forecast-CTA-BecomeAClient" class="BecomeAClientstyled__BecomeAClientButton-bssp90-8 hjkTtI">Get 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class="sc-LzLOf cSSIIV"><div class="sc-LzLMj jzDSL sc-LzLOe exqGoh"><div class="sc-LzLMj fyroca sc-LzLOd exijJY">Source & Notes</div></div></div><div class="sc-LzLOf bFYuzH"><div class="sc-LzLMj jzDSL sc-LzLOe exqGoh"><div class="sc-LzLMj fyroca sc-LzLOd exijJY">Data Table</div></div></div></div></div></div></div></div><div class="simplebar-placeholder"></div></div><div class="simplebar-track simplebar-horizontal"><div class="simplebar-scrollbar"></div></div><div class="simplebar-track simplebar-vertical"><div class="simplebar-scrollbar"></div></div></div><div class="sc-LzLND emFXYL"><div class="sc-LzLOb ewRqBG"><div class="Templatestyled__TemplateTabContent-sc-14k2i4f-6 hTLEil"><div class="sc-LzLMj cmUzTD Notesstyled__NotesContainer-fh5vw7-0 diAYzB"><div class="Notesstyled__Note-fh5vw7-2 kJMUgJ"><div class="Notesstyled__NoteTextContainer-fh5vw7-1 fecyUk"><span class="Notesstyled__NoteTitle-fh5vw7-3 cMQWbk">Source: </span><span itemProp="sourceOrganization" class="Notesstyled__NoteText-fh5vw7-4 jqVCzU">EMARKETER Forecast</span><span itemProp="datePublished" class="Notesstyled__NoteSpan-fh5vw7-5 ifZUkO">, <!-- -->October 2024<!-- --> </span><span itemProp="lastModifiedTimestamp" class="Notesstyled__NoteSpan-fh5vw7-5 ifZUkO">- <!-- -->June 2024<!-- --> </span></div></div><div class="Notesstyled__Note-fh5vw7-2 kJMUgJ"><div class="Notesstyled__NoteTextContainer-fh5vw7-1 fecyUk"><span class="Notesstyled__NoteTitle-fh5vw7-3 cMQWbk">Note: </span><span itemProp="sourceOrganization" class="Notesstyled__NoteText-fh5vw7-4 jqVCzU">individuals of any age who watch video at least once per month via any app or website that provides streaming video content over the internet and bypasses traditional distribution; examples include Disney+, Hulu, Netflix, and YouTube</span></div></div><div class="Notesstyled__Note-fh5vw7-2 kJMUgJ"><div class="Notesstyled__NoteTextContainer-fh5vw7-1 fecyUk"><span class="Notesstyled__NoteTitle-fh5vw7-3 cMQWbk">Additional Note: </span><span itemProp="sourceOrganization" class="Notesstyled__NoteText-fh5vw7-4 jqVCzU">Traditional distribution includes IPTV, cable, satellite, wireless carriers and fiber operators, multiple system operators (MSOs), multichannel video programming distributors (MVPDs), and major TV broadcast and cable networks.</span></div></div><div class="Notesstyled__Note-fh5vw7-2 kJMUgJ"><div class="Notesstyled__NoteTextContainer-fh5vw7-1 fecyUk"><span class="Notesstyled__NoteTitle-fh5vw7-3 cMQWbk">Methodology: </span><span itemProp="sourceOrganization" class="Notesstyled__NoteText-fh5vw7-4 jqVCzU">Estimates are based on the analysis of survey and traffic data from research firms and regulatory agencies, sales projections, historical trends, company-specific data, and demographic and socioeconomic factors.</span></div></div></div></div></div></div></div></div></div><div class="Collectionstyled__BecomeAClientMobileContainer-sc-1rozbmz-5 gRUZfo"><div 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