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Google Economic Impact | state detail: Michigan - Google
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class="glue-headline glue-headline--headline-1 state-hero-name"> Michigan </h1> </div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-grid__col--span-2-md glue-grid__col--span-3-lg"></div> </div> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-0-sm glue-grid__col--span-2-md glue-grid__col--span-4-lg"></div> <div class="glue-grid__col glue-grid__col--span-4-sm glue-grid__col--span-8-md glue-grid__col--span-4-lg glue-text-center"> <h2 class="glue-headline glue-headline--headline-5 state-hero-subheadline">Google helps Michigan businesses move toward their goals</h2> <a href="https://kstatic.googleusercontent.com/files/949561fdccbbba21e84b2936da17de97659430e7405a97fb3c0648465710d270fa4006659b73432c630b17c50b7f4b80f242fdd9efb3d2976fa161424ebd696f" class="glue-button glue-button--high-emphasis glue-button--icon report-download state-hero-cta" tabindex="0" target="_blank" rel="noopener"> <svg role="img" class="glue-icon"> <use xlink:href="#file-download"></use> </svg> <p>Download Michigan report</p> </a> </div> </div> </div> <div class="glue-fullbleed state-hero-bottom"> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-6 eir-relative"> <div class="state-hero-image--container"> <style> .state-hero-image-64d430b { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen { .state-hero-image-64d430b { background-image: url(https://lh3.googleusercontent.com/ZYsE3keY0Z8b73edYgkIPjSk-eiF1wWdn-R3r0fybhFyYRKipGt1ByTmy0LlL0HqDGFnafG63yAOLBtZzjoCL3RIPKw-euEz-r3T1UU8DrqwOhsUwtw=w600-l80-sg-rw-e365-c0xffffff); } @media only screen and (-webkit-min-device-pixel-ratio: 2), only screen and (min--moz-device-pixel-ratio: 2), only screen and (-o-min-device-pixel-ratio: 2/1), only screen and ( min-device-pixel-ratio: 2), only screen and (min-resolution: 192dpi), only screen and (min-resolution: 2dppx) { .state-hero-image-64d430b { background-image: url(https://lh3.googleusercontent.com/ZYsE3keY0Z8b73edYgkIPjSk-eiF1wWdn-R3r0fybhFyYRKipGt1ByTmy0LlL0HqDGFnafG63yAOLBtZzjoCL3RIPKw-euEz-r3T1UU8DrqwOhsUwtw=w1200-l80-sg-rw-e365-c0xffffff); } } .state-hero-image-64d430b { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen and (min-width: 600px) { .state-hero-image-64d430b { background-image: url(https://lh3.googleusercontent.com/ZYsE3keY0Z8b73edYgkIPjSk-eiF1wWdn-R3r0fybhFyYRKipGt1ByTmy0LlL0HqDGFnafG63yAOLBtZzjoCL3RIPKw-euEz-r3T1UU8DrqwOhsUwtw=w1024-l80-sg-rw-e365-c0xffffff); } @media only screen and (min-width: 600px) and (-webkit-min-device-pixel-ratio: 2), only screen and (min-width: 600px) and (min--moz-device-pixel-ratio: 2), only screen and (min-width: 600px) and (-o-min-device-pixel-ratio: 2/1), only screen and (min-width: 600px) and ( min-device-pixel-ratio: 2), only screen and (min-width: 600px) and (min-resolution: 192dpi), only screen and (min-width: 600px) and (min-resolution: 2dppx) { .state-hero-image-64d430b { background-image: url(https://lh3.googleusercontent.com/ZYsE3keY0Z8b73edYgkIPjSk-eiF1wWdn-R3r0fybhFyYRKipGt1ByTmy0LlL0HqDGFnafG63yAOLBtZzjoCL3RIPKw-euEz-r3T1UU8DrqwOhsUwtw=w2048-l80-sg-rw-e365-c0xffffff); } } .state-hero-image-64d430b { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen and (min-width: 1024px) { .state-hero-image-64d430b { background-image: url(https://lh3.googleusercontent.com/ZYsE3keY0Z8b73edYgkIPjSk-eiF1wWdn-R3r0fybhFyYRKipGt1ByTmy0LlL0HqDGFnafG63yAOLBtZzjoCL3RIPKw-euEz-r3T1UU8DrqwOhsUwtw=w1440-l80-sg-rw-e365-c0xffffff); } @media only screen and (min-width: 1024px) and (-webkit-min-device-pixel-ratio: 2), only screen and (min-width: 1024px) and (min--moz-device-pixel-ratio: 2), only screen and (min-width: 1024px) and (-o-min-device-pixel-ratio: 2/1), only screen and (min-width: 1024px) and ( min-device-pixel-ratio: 2), only screen and (min-width: 1024px) and (min-resolution: 192dpi), only screen and (min-width: 1024px) and (min-resolution: 2dppx) { .state-hero-image-64d430b { background-image: url(https://lh3.googleusercontent.com/ZYsE3keY0Z8b73edYgkIPjSk-eiF1wWdn-R3r0fybhFyYRKipGt1ByTmy0LlL0HqDGFnafG63yAOLBtZzjoCL3RIPKw-euEz-r3T1UU8DrqwOhsUwtw=w2880-l80-sg-rw-e365-c0xffffff); } } </style> <div class="state-hero-image state-hero-image-64d430b" ></div> </div> </div> <div class="glue-grid__col glue-grid__col--span-6"> <div class="state-hero-facts--container glue-elevation-level-5"> <div class="state-hero-fact"> <h3 class="glue-headline glue-headline--headline-2 state-hero-fact--headline"> $15.03 billion </h3> <h4 class="glue-headline glue-headline--headline-5 state-hero-fact--subheadline"> of economic activity </h4> <p class="state-hero-fact--copy">In 2023, Google helped provide $15.03 billion of economic activity for tens of thousands of Michigan businesses, nonprofits, publishers, creators, and developers</p> </div> <div class="state-hero-fact"> <h3 class="glue-headline glue-headline--headline-2 state-hero-fact--headline"> 519,000 </h3> <h4 class="glue-headline glue-headline--headline-5 state-hero-fact--subheadline"> Michigan businesses </h4> <p class="state-hero-fact--copy">More than 519,000 Michigan businesses used Google’s free tools to receive phone calls, bookings, reviews, requests for directions, or other direct connections to their customers</p> </div> <div class="state-hero-fact"> <h3 class="glue-headline glue-headline--headline-2 state-hero-fact--headline"> $14.58 million </h3> <h4 class="glue-headline glue-headline--headline-5 state-hero-fact--subheadline"> of free advertising </h4> <p class="state-hero-fact--copy">In 2023, Google.org provided $14.58 million in donated search ads to Michigan nonprofits through the Google Ad Grants program</p> </div> </div> <div class="state-hero-carousel--container"> <div class="glue-carousel glue-carousel--tile state-hero-carousel" data-glue-pagination="state-hero-facts"> <!-- Previous --> <button type="button" class="glue-carousel__button glue-carousel__button--prev resources-carousel--previous" aria-label="Previous slide"> <svg aria-hidden="true" class="glue-icon glue-icon--32px"> <use href="/static/img/glue-icons.svg#chevron-left"></use> </svg> </button> <!-- Next --> <button type="button" class="glue-carousel__button glue-carousel__button--next resources-carousel--next" aria-label="Next slide"> <svg aria-hidden="true" class="glue-icon glue-icon--32px"> <use href="/static/img/glue-icons.svg#chevron-right"></use> </svg> </button> <!-- LIST --> <div class="glue-carousel__viewport state-hero-carousel-wrapper"> <ul class="glue-carousel__list state-hero-carousel-list"> <li class="glue-carousel__item state-hero-carousel-item" id="state-hero-carousel-item-1" aria-label="slide #1"> <div class="glue-text-center state-hero-carousel-fact"> <h2 class="glue-headline glue-headline--headline-2 state-hero-carousel-fact--headline"> $15.03 billion </h2> <h3 class="glue-headline glue-headline--headline-5 state-hero-carousel-fact--subheadline"> of economic activity </h3> <p class="state-hero-carousel-fact--copy"> In 2023, Google helped provide $15.03 billion of economic activity for tens of thousands of Michigan businesses, nonprofits, publishers, creators, and developers </p> </div> </li> <li class="glue-carousel__item state-hero-carousel-item" id="state-hero-carousel-item-2" aria-label="slide #2"> <div class="glue-text-center state-hero-carousel-fact"> <h2 class="glue-headline glue-headline--headline-2 state-hero-carousel-fact--headline"> 519,000 </h2> <h3 class="glue-headline glue-headline--headline-5 state-hero-carousel-fact--subheadline"> Michigan businesses </h3> <p class="state-hero-carousel-fact--copy"> More than 519,000 Michigan businesses used Google’s free tools to receive phone calls, bookings, reviews, requests for directions, or other direct connections to their customers </p> </div> </li> <li class="glue-carousel__item state-hero-carousel-item" id="state-hero-carousel-item-3" aria-label="slide #3"> <div class="glue-text-center state-hero-carousel-fact"> <h2 class="glue-headline glue-headline--headline-2 state-hero-carousel-fact--headline"> $14.58 million </h2> <h3 class="glue-headline glue-headline--headline-5 state-hero-carousel-fact--subheadline"> of free advertising </h3> <p class="state-hero-carousel-fact--copy"> In 2023, Google.org provided $14.58 million in donated search ads to Michigan nonprofits through the Google Ad Grants program </p> </div> </li> </ul> </div> <!-- Navigation dots --> <div class="glue-carousel__navigation" aria-label="Choose slide to display"></div> </div> </div> </div> </div> </div> </section> <section class="glue-spacer-5-top state-businesses" id="state-businesses"> <div class="glue-page"> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-12"> <div class="business-hidden-jump-link" id=hush aria-hidden="true"></div> <div class="business-hidden-jump-link" id=todooly aria-hidden="true"></div> <div class="business-hidden-jump-link" id=woodward-throwbacks aria-hidden="true"></div> <div class="business-hidden-jump-link" id=detroit-voltage aria-hidden="true"></div> <div class="business-hidden-jump-link" id=suburban-bolt-and-supply aria-hidden="true"></div> <div class="business-hidden-jump-link" id=ideal-shield aria-hidden="true"></div> <div class="business-hidden-jump-link" id=xenith aria-hidden="true"></div> <div class="business-hidden-jump-link" id=mercury-promotions-fulfillment aria-hidden="true"></div> <h2 class="glue-headline glue-headline--headline-2 business-carousel-headline"> Featured Businesses </h2> </div> </div> <div class="tabs" data-name="businesses-tabs"> <div class="glue-tabs"> <div class="tabs__dropdown-container"> <div class="mdc-select mdc-select--no-label tabs__dropdown"> <div class="mdc-select__anchor"> <span class="mdc-line-ripple"></span> <input type="text" class="mdc-select__selected-text" id="tabs-selector"> <label for="tabs-selector" class="a11y-hidden">Make a selection</label> <svg class="mdc-select__dropdown-icon" width="13" height="8" viewBox="0 0 13 8" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill-rule="evenodd" clip-rule="evenodd" d="M1.91 0L6.5 4.58L11.09 0L12.5 1.41L6.5 7.41L0.5 1.41L1.91 0Z" fill="#5F6368"/> </svg> </div> <div class="mdc-select__menu mdc-menu mdc-menu-surface mdc-menu-surface--fullwidth"> <ul class="glue-pagination-page-list mdc-list" data-glue-pagination="businesses-tabs" role="tablist"> <li class="mdc-list-item mdc-list-item--selected" data-value="#hush" > <span class="mdc-list-item--text" role="tab" data-glue-pagination-page="1"> Hush </span> </li> <li class="mdc-list-item" data-value="#todooly" > <span class="mdc-list-item--text" role="tab" data-glue-pagination-page="2"> ToDooly </span> </li> <li class="mdc-list-item" data-value="#woodward-throwbacks" > <span class="mdc-list-item--text" role="tab" data-glue-pagination-page="3"> Woodward Throwbacks </span> </li> <li class="mdc-list-item" data-value="#detroit-voltage" > <span class="mdc-list-item--text" role="tab" data-glue-pagination-page="4"> Detroit Voltage </span> </li> <li class="mdc-list-item" data-value="#suburban-bolt-and-supply" > <span class="mdc-list-item--text" role="tab" data-glue-pagination-page="5"> Suburban Bolt and Supply </span> </li> <li class="mdc-list-item" data-value="#ideal-shield" > <span class="mdc-list-item--text" role="tab" data-glue-pagination-page="6"> Ideal Shield </span> </li> <li class="mdc-list-item" data-value="#xenith" > <span class="mdc-list-item--text" role="tab" data-glue-pagination-page="7"> Xenith </span> </li> <li class="mdc-list-item" data-value="#mercury-promotions-fulfillment" > <span class="mdc-list-item--text" role="tab" data-glue-pagination-page="8"> Mercury Promotions & Fulfillment </span> </li> </ul> </div> </div> </div> <div class="tabs__tablist tabs__tablist--start glue-grid "> <div class="glue-grid__col glue-grid__col--span-1 tabs__btn-container"> <button class="tabs__btn tabs__btn--back"> <span class="tabs__btn--arrow"></span> </button> </div> <div class="tabs__tabs glue-grid__col glue-grid__col--span-10"> <ul class="glue-tabs__tablist" data-glue-pagination="businesses-tabs"> <div class="glue-tab tab-button" id="#hush" data-glue-pagination="businesses-tabs"> <div class="glue-tab-text" style="white-space: nowrap" > Hush </div> </div> <div class="glue-tab tab-button" id="#todooly" data-glue-pagination="businesses-tabs"> <div class="glue-tab-text" style="white-space: nowrap" > ToDooly </div> </div> <div class="glue-tab tab-button" id="#woodward-throwbacks" data-glue-pagination="businesses-tabs"> <div class="glue-tab-text" style="white-space: nowrap" > Woodward Throwbacks </div> </div> <div class="glue-tab tab-button" id="#detroit-voltage" data-glue-pagination="businesses-tabs"> <div class="glue-tab-text" style="white-space: nowrap" > Detroit Voltage </div> </div> <div class="glue-tab tab-button" id="#suburban-bolt-and-supply" data-glue-pagination="businesses-tabs"> <div class="glue-tab-text" style="white-space: nowrap" > Suburban Bolt and Supply </div> </div> <div class="glue-tab tab-button" id="#ideal-shield" data-glue-pagination="businesses-tabs"> <div class="glue-tab-text" style="white-space: nowrap" > Ideal Shield </div> </div> <div class="glue-tab tab-button" id="#xenith" data-glue-pagination="businesses-tabs"> <div class="glue-tab-text" style="white-space: nowrap" > Xenith </div> </div> <div class="glue-tab tab-button" id="#mercury-promotions-fulfillment" data-glue-pagination="businesses-tabs"> <div class="glue-tab-text" style="white-space: nowrap" > Mercury Promotions & Fulfillment </div> </div> </ul> </div> <div class="glue-grid__col glue-grid__col--span-1 tabs__btn-container"> <button class="tabs__btn tabs__btn--next"> <span class="tabs__btn--arrow"></span> </button> </div> </div> <div class="glue-tabs__panelgroup"> <div class="glue-tabs__panel" id="#hush"> <div class="state-business-tab"> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-1 glue-grid__col--span-0-sm glue-grid__col--span-0-md"></div> <div class="glue-grid__col glue-grid__col--span-10 glue-grid__col--span-12-md"> <div class="state-business-tab__image-container"> <picture> <source srcset="https://lh3.googleusercontent.com/McusbdAP6kgNUkihkc9aYCssUU6HU6V-gYNU0cqe-ocD3s7VpjQUoydbNXUEfAVK5CknV6dfh8SkdNB85WzhZscnLG7doWofoz-tv6JgPN-c5q5k8k8=w1200-rw 2x, https://lh3.googleusercontent.com/McusbdAP6kgNUkihkc9aYCssUU6HU6V-gYNU0cqe-ocD3s7VpjQUoydbNXUEfAVK5CknV6dfh8SkdNB85WzhZscnLG7doWofoz-tv6JgPN-c5q5k8k8=w600-rw 1x" type="image/webp" media="(max-width: 599px)"> <source srcset="https://lh3.googleusercontent.com/McusbdAP6kgNUkihkc9aYCssUU6HU6V-gYNU0cqe-ocD3s7VpjQUoydbNXUEfAVK5CknV6dfh8SkdNB85WzhZscnLG7doWofoz-tv6JgPN-c5q5k8k8=w1200-rj 2x, https://lh3.googleusercontent.com/McusbdAP6kgNUkihkc9aYCssUU6HU6V-gYNU0cqe-ocD3s7VpjQUoydbNXUEfAVK5CknV6dfh8SkdNB85WzhZscnLG7doWofoz-tv6JgPN-c5q5k8k8=w600-rj 1x" type="image/jpeg" media="(max-width: 599px)"> <source srcset="https://lh3.googleusercontent.com/McusbdAP6kgNUkihkc9aYCssUU6HU6V-gYNU0cqe-ocD3s7VpjQUoydbNXUEfAVK5CknV6dfh8SkdNB85WzhZscnLG7doWofoz-tv6JgPN-c5q5k8k8=w1024-rw 2x, https://lh3.googleusercontent.com/McusbdAP6kgNUkihkc9aYCssUU6HU6V-gYNU0cqe-ocD3s7VpjQUoydbNXUEfAVK5CknV6dfh8SkdNB85WzhZscnLG7doWofoz-tv6JgPN-c5q5k8k8=w512-rw 1x" type="image/webp" media="(max-width: 1023px)"> <source srcset="https://lh3.googleusercontent.com/McusbdAP6kgNUkihkc9aYCssUU6HU6V-gYNU0cqe-ocD3s7VpjQUoydbNXUEfAVK5CknV6dfh8SkdNB85WzhZscnLG7doWofoz-tv6JgPN-c5q5k8k8=w1024-rj 2x, https://lh3.googleusercontent.com/McusbdAP6kgNUkihkc9aYCssUU6HU6V-gYNU0cqe-ocD3s7VpjQUoydbNXUEfAVK5CknV6dfh8SkdNB85WzhZscnLG7doWofoz-tv6JgPN-c5q5k8k8=w512-rj 1x" type="image/jpeg" media="(max-width: 1023px)"> <source srcset="https://lh3.googleusercontent.com/McusbdAP6kgNUkihkc9aYCssUU6HU6V-gYNU0cqe-ocD3s7VpjQUoydbNXUEfAVK5CknV6dfh8SkdNB85WzhZscnLG7doWofoz-tv6JgPN-c5q5k8k8=w3400-rw 2x, https://lh3.googleusercontent.com/McusbdAP6kgNUkihkc9aYCssUU6HU6V-gYNU0cqe-ocD3s7VpjQUoydbNXUEfAVK5CknV6dfh8SkdNB85WzhZscnLG7doWofoz-tv6JgPN-c5q5k8k8=w1700-rw 1x" type="image/webp"> <source srcset="https://lh3.googleusercontent.com/McusbdAP6kgNUkihkc9aYCssUU6HU6V-gYNU0cqe-ocD3s7VpjQUoydbNXUEfAVK5CknV6dfh8SkdNB85WzhZscnLG7doWofoz-tv6JgPN-c5q5k8k8=w3400-rj 2x, https://lh3.googleusercontent.com/McusbdAP6kgNUkihkc9aYCssUU6HU6V-gYNU0cqe-ocD3s7VpjQUoydbNXUEfAVK5CknV6dfh8SkdNB85WzhZscnLG7doWofoz-tv6JgPN-c5q5k8k8=w1700-rj 1x" type="image/jpeg"> <img src="https://lh3.googleusercontent.com/McusbdAP6kgNUkihkc9aYCssUU6HU6V-gYNU0cqe-ocD3s7VpjQUoydbNXUEfAVK5CknV6dfh8SkdNB85WzhZscnLG7doWofoz-tv6JgPN-c5q5k8k8=w1700-rj" class="state-business-tab__image" alt="Hush"> </picture> </div> </div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-grid__col--span-0-md glue-grid__col--span-1"></div> </div> <div id="canvas-1" class="state-business-canvas"> <div class="state-business-canvas__logo"> <img src="/static/img/google-logo.png" alt="Economic Impact --- Michigan"> Economic Impact --- Michigan </div> <div style="width: 100%;"> <p class="glue-text-center"> <img alt="" crossOrigin="anonymous" class="canvas-image"> </p> </div> <div class="state-business-canvas__content"> <h3 class="glue-headline glue-headline--headline-3"> Hush </h3> <p>Location: Detroit, Michigan <br> Website: https://www.gohush.com/ <br> 10 employees</p> <p><p>Mykolas Rambus founded Hush in 2022, using the power of AI to protect families, employees, and their communities from the growing threat of malicious cyberattacks. Hush is headquartered in Detroit, where Mykolas was born and raised. “It’s a city where you put your shoulder into your work and help others do the same,” he says. Working in consumer data, he discovered that many successful corporate cybersecurity threats and identity thefts use reconnaissance to make phishing attacks sound credible. Hush alerts workers to spots where private information is vulnerable–such as where their home address can be found online–then makes it one-click easy to remove it. “As the saying goes, it’s a lot easier to hack a person than it is to hack a computer,” Mykolas notes. “The less information the bad guys can find about good individuals, the harder their job is.”</p> <p>Hush’s global workforce uses Google Meet, Drive, and other Workspace products to stay connected. “We find the best talent wherever it is, so it’s incredibly important to have flexible tools that allow us to coordinate across time zones,” Mykolas explains. “Our business would look very different without the kind of collaboration tools we trust from Google.” Hush uses Google Ads to increase visibility about their services. “We can reach people at the right time, when they’re urgently looking for a solution to their problem,” Mykolas says. He uses features within Gmail like Smart Compose, Smart Reply, and Tabbed Inbox to streamline workflows and prioritize his objective: securing and helping more clients. “All the studies show how fast prospects lose interest if you don't reply to them quickly enough. Messages sent via Smart Reply that are personalized for me or my sales team make a real difference,” he says. “It’s also an indicator of how we think about our efficiency. Every place we can cut out minutes from our day, that matters.”</p></p> </div> </div> <div class="glue-grid business-content" data-business-content="hush"> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-1 glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-order-2-sm glue-order-3-md glue-order-2-lg glue-grid__col--span-3 glue-grid__col--span-12-md business-aside"> <style> .business-aside-image-9aa8d5a { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen { .business-aside-image-9aa8d5a { background-image: url(https://lh3.googleusercontent.com/dazvHOsEpAN-KzvzrT4IVKvLgTwgXHopt7N1RNb-Yip5vSAhFmP_ASGSidmuWvCQ4uK5mAEADCdr3VtA8MgSu_L5A3_QjveFmvUgN4NDN5wJXCCgCg=w800-l80-sg-rw-e365-c0xffffff); } .business-aside-image-9aa8d5a { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen and (min-width: 600px) { .business-aside-image-9aa8d5a { background-image: url(https://lh3.googleusercontent.com/dazvHOsEpAN-KzvzrT4IVKvLgTwgXHopt7N1RNb-Yip5vSAhFmP_ASGSidmuWvCQ4uK5mAEADCdr3VtA8MgSu_L5A3_QjveFmvUgN4NDN5wJXCCgCg=w1024-l80-sg-rw-e365-c0xffffff); } .business-aside-image-9aa8d5a { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen and (min-width: 1024px) { .business-aside-image-9aa8d5a { background-image: url(https://lh3.googleusercontent.com/dazvHOsEpAN-KzvzrT4IVKvLgTwgXHopt7N1RNb-Yip5vSAhFmP_ASGSidmuWvCQ4uK5mAEADCdr3VtA8MgSu_L5A3_QjveFmvUgN4NDN5wJXCCgCg=w1440-l80-sg-rw-e365-c0xffffff); } </style> <div class="business-aside-image business-aside-image-9aa8d5a"></div> <button class="glue-button glue-button--icon glue-button--high-emphasis business-aside-button js-download-pdf" data-id="canvas-1" data-name="Hush case study" data-image="https://lh3.googleusercontent.com/McusbdAP6kgNUkihkc9aYCssUU6HU6V-gYNU0cqe-ocD3s7VpjQUoydbNXUEfAVK5CknV6dfh8SkdNB85WzhZscnLG7doWofoz-tv6JgPN-c5q5k8k8"> <svg role="img" class="glue-icon"> <use xlink:href="#file-download"></use> </svg> Download Story </button> <div class="business-aside-quote-desktop"> <h3 class="glue-headline glue-headline--headline-5 business-aside-quote"> <q>Google Ads is incredibly important because it allows us to place ourselves more broadly, where we wouldn't otherwise be considered. That helps us generate leads.</q> </h3> <p class="business-aside-quote-name glue-font-weight-medium"> Mykolas Rambus </p> <p class="business-aside-quote-title"> Co-founder & CEO </p> </div> <div class="business-aside-line"></div> <div class="business-aside-products"> <h3 class="glue-headline glue-headline--headline-5 business-aside-products-headline"> Products </h3> <a href="https://workspace.google.com/?utm_source=google&utm_medium=website&utm_campaign=eir2023" target="_blank" rel="noopener" class="business-aside-product"> Google Workspace </a> <a href="https://ads.google.com/home/?utm_source=google&utm_medium=website&utm_campaign=eir2023" target="_blank" rel="noopener" class="business-aside-product"> Google Ads </a> </div> </div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-0-lg glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-0-lg glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-order-1-sm glue-order-2-md glue-order-3-lg glue-grid__col--span-7 glue-grid__col--span-12-md business-main"> <h3 class="glue-headline glue-headline--headline-3 business-main-headline"> Hush </h3> <div class="business-main-info"> <p class="business-main-info-location"> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#location-pin"></use> </svg> Detroit, Michigan </p> </div> <div class="business-main-website"> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#link-icon"></use> </svg> <a href=https://www.gohush.com/ class="business-main-website-link" target="_blank" rel="noopener"> https://www.gohush.com/ </a> </div> <div class="business-main-fun-fact"> <p> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#stat-icon"></use> </svg> 10 employees </p> </div> <div class="business-main-content"> <div class="business-aside-quote-mobile"> <h3 class="glue-headline glue-headline--headline-5 business-aside-quote"> <q>Google Ads is incredibly important because it allows us to place ourselves more broadly, where we wouldn't otherwise be considered. That helps us generate leads.</q> </h3> <p class="business-aside-quote-name glue-font-weight-medium"> Mykolas Rambus </p> <p class="business-aside-quote-title"> Co-founder & CEO </p> </div> <p>Mykolas Rambus founded Hush in 2022, using the power of AI to protect families, employees, and their communities from the growing threat of malicious cyberattacks. Hush is headquartered in Detroit, where Mykolas was born and raised. “It’s a city where you put your shoulder into your work and help others do the same,” he says. Working in consumer data, he discovered that many successful corporate cybersecurity threats and identity thefts use reconnaissance to make phishing attacks sound credible. Hush alerts workers to spots where private information is vulnerable–such as where their home address can be found online–then makes it one-click easy to remove it. “As the saying goes, it’s a lot easier to hack a person than it is to hack a computer,” Mykolas notes. “The less information the bad guys can find about good individuals, the harder their job is.”</p> <p>Hush’s global workforce uses Google Meet, Drive, and other Workspace products to stay connected. “We find the best talent wherever it is, so it’s incredibly important to have flexible tools that allow us to coordinate across time zones,” Mykolas explains. “Our business would look very different without the kind of collaboration tools we trust from Google.” Hush uses Google Ads to increase visibility about their services. “We can reach people at the right time, when they’re urgently looking for a solution to their problem,” Mykolas says. He uses features within Gmail like Smart Compose, Smart Reply, and Tabbed Inbox to streamline workflows and prioritize his objective: securing and helping more clients. “All the studies show how fast prospects lose interest if you don't reply to them quickly enough. Messages sent via Smart Reply that are personalized for me or my sales team make a real difference,” he says. “It’s also an indicator of how we think about our efficiency. Every place we can cut out minutes from our day, that matters.”</p> <span class="show-more-button">READ MORE</span> </div> </div> </div> </div> </div> <div class="glue-tabs__panel" id="#todooly"> <div class="state-business-tab"> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-1 glue-grid__col--span-0-sm glue-grid__col--span-0-md"></div> <div class="glue-grid__col glue-grid__col--span-10 glue-grid__col--span-12-md"> <div class="state-business-tab__image-container"> <picture> <source srcset="https://lh3.googleusercontent.com/i3HCjQOg-bTmU1PZLbM-N1dlzHQmC6lz4HgAjJeRpE-KVPLpYXdsDEXFqcFS6yLG6kAkfix3m5JlQpGyJDuU5kKf5qLbuXIw-ZY0k3wsW1VNYgeB1Lmi=w1200-rw 2x, https://lh3.googleusercontent.com/i3HCjQOg-bTmU1PZLbM-N1dlzHQmC6lz4HgAjJeRpE-KVPLpYXdsDEXFqcFS6yLG6kAkfix3m5JlQpGyJDuU5kKf5qLbuXIw-ZY0k3wsW1VNYgeB1Lmi=w600-rw 1x" type="image/webp" media="(max-width: 599px)"> <source srcset="https://lh3.googleusercontent.com/i3HCjQOg-bTmU1PZLbM-N1dlzHQmC6lz4HgAjJeRpE-KVPLpYXdsDEXFqcFS6yLG6kAkfix3m5JlQpGyJDuU5kKf5qLbuXIw-ZY0k3wsW1VNYgeB1Lmi=w1200-rj 2x, https://lh3.googleusercontent.com/i3HCjQOg-bTmU1PZLbM-N1dlzHQmC6lz4HgAjJeRpE-KVPLpYXdsDEXFqcFS6yLG6kAkfix3m5JlQpGyJDuU5kKf5qLbuXIw-ZY0k3wsW1VNYgeB1Lmi=w600-rj 1x" type="image/jpeg" media="(max-width: 599px)"> <source srcset="https://lh3.googleusercontent.com/i3HCjQOg-bTmU1PZLbM-N1dlzHQmC6lz4HgAjJeRpE-KVPLpYXdsDEXFqcFS6yLG6kAkfix3m5JlQpGyJDuU5kKf5qLbuXIw-ZY0k3wsW1VNYgeB1Lmi=w1024-rw 2x, https://lh3.googleusercontent.com/i3HCjQOg-bTmU1PZLbM-N1dlzHQmC6lz4HgAjJeRpE-KVPLpYXdsDEXFqcFS6yLG6kAkfix3m5JlQpGyJDuU5kKf5qLbuXIw-ZY0k3wsW1VNYgeB1Lmi=w512-rw 1x" type="image/webp" media="(max-width: 1023px)"> <source srcset="https://lh3.googleusercontent.com/i3HCjQOg-bTmU1PZLbM-N1dlzHQmC6lz4HgAjJeRpE-KVPLpYXdsDEXFqcFS6yLG6kAkfix3m5JlQpGyJDuU5kKf5qLbuXIw-ZY0k3wsW1VNYgeB1Lmi=w1024-rj 2x, https://lh3.googleusercontent.com/i3HCjQOg-bTmU1PZLbM-N1dlzHQmC6lz4HgAjJeRpE-KVPLpYXdsDEXFqcFS6yLG6kAkfix3m5JlQpGyJDuU5kKf5qLbuXIw-ZY0k3wsW1VNYgeB1Lmi=w512-rj 1x" type="image/jpeg" media="(max-width: 1023px)"> <source srcset="https://lh3.googleusercontent.com/i3HCjQOg-bTmU1PZLbM-N1dlzHQmC6lz4HgAjJeRpE-KVPLpYXdsDEXFqcFS6yLG6kAkfix3m5JlQpGyJDuU5kKf5qLbuXIw-ZY0k3wsW1VNYgeB1Lmi=w3400-rw 2x, https://lh3.googleusercontent.com/i3HCjQOg-bTmU1PZLbM-N1dlzHQmC6lz4HgAjJeRpE-KVPLpYXdsDEXFqcFS6yLG6kAkfix3m5JlQpGyJDuU5kKf5qLbuXIw-ZY0k3wsW1VNYgeB1Lmi=w1700-rw 1x" type="image/webp"> <source srcset="https://lh3.googleusercontent.com/i3HCjQOg-bTmU1PZLbM-N1dlzHQmC6lz4HgAjJeRpE-KVPLpYXdsDEXFqcFS6yLG6kAkfix3m5JlQpGyJDuU5kKf5qLbuXIw-ZY0k3wsW1VNYgeB1Lmi=w3400-rj 2x, https://lh3.googleusercontent.com/i3HCjQOg-bTmU1PZLbM-N1dlzHQmC6lz4HgAjJeRpE-KVPLpYXdsDEXFqcFS6yLG6kAkfix3m5JlQpGyJDuU5kKf5qLbuXIw-ZY0k3wsW1VNYgeB1Lmi=w1700-rj 1x" type="image/jpeg"> <img src="https://lh3.googleusercontent.com/i3HCjQOg-bTmU1PZLbM-N1dlzHQmC6lz4HgAjJeRpE-KVPLpYXdsDEXFqcFS6yLG6kAkfix3m5JlQpGyJDuU5kKf5qLbuXIw-ZY0k3wsW1VNYgeB1Lmi=w1700-rj" class="state-business-tab__image" alt="ToDooly"> </picture> </div> </div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-grid__col--span-0-md glue-grid__col--span-1"></div> </div> <div id="canvas-2" class="state-business-canvas"> <div class="state-business-canvas__logo"> <img src="/static/img/google-logo.png" alt="Economic Impact --- Michigan"> Economic Impact --- Michigan </div> <div style="width: 100%;"> <p class="glue-text-center"> <img alt="" crossOrigin="anonymous" class="canvas-image"> </p> </div> <div class="state-business-canvas__content"> <h3 class="glue-headline glue-headline--headline-3"> ToDooly </h3> <p>Location: Detroit, Michigan <br> Website: https://todooly.com/ <br> 23% increase in jobs from Google Ads</p> <p><p>Born in Chile, Sergio Rodriguez raked leaves and spread mulch to pay tuition while earning a degree in biomedical physics in the U.S. In 2019, Sergio used that experience to create ToDooly, an easy way for people to hire help for their to-do list. Customers use an app to find “doers” for all kinds of odd jobs, from lawn care to event help. “ToDooly evolved from my personal experience. Our top labor pool comes from underrepresented communities, so Black, Latino, low-income families. They need that first job,” says Sergio. He knows that getting a foot in the door is key to his employees’ long-term success. Sergio uses Google Workspace’s real-time collaboration tools like Gmail, Calendar, and Sheets to gain an edge. “It allows us to be significantly faster than people who are still working in some of the older competing products,” he says. ToDooly now serves Detroit and Houston, with plans to expand to other cities soon.</p> <p>When the pandemic took a big toll on business, the team kept adapting. ”One of our biggest strengths is that we always try to find different ways to do what we do,” says Sergio. In 2022, a Google for Startups Latino Founders Fund award provided a big boost to the company. “Less than two percent of venture capital goes to Latino entrepreneurs,” Sergio points out, “so being funded by Google validates that we are in fact building a highly scalable, venture-backable business. Everyone knows Google–it’s a sticker of approval that we’re moving the right direction." And that direction is up, with a 4.9 percent rise in jobs from their Google Business Profile and 23 percent from Google Ads. Sergio is also proud to be a member of the Michigan Founders Fund, a nonprofit that helps businesses grow in their community. He says, “We want to continue to be part of that ecosystem and provide support in creating jobs and educating the next generation of entrepreneurs.”</p></p> </div> </div> <div class="glue-grid business-content" data-business-content="todooly"> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-1 glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-order-2-sm glue-order-3-md glue-order-2-lg glue-grid__col--span-3 glue-grid__col--span-12-md business-aside"> <style> .business-aside-image-8125a34 { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen { .business-aside-image-8125a34 { background-image: url(https://lh3.googleusercontent.com/PjqqVMtpQJsHuHMg3IQEIUDcf5138BQV9ELzQmTp1EQBNO33Qcor8Krv8c1v19ORVtpPfcKZBRKOGV_cziEFtLzyFtBTjWzrpO9daMnQRVI648inRQ=w800-l80-sg-rw-e365-c0xffffff); } .business-aside-image-8125a34 { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen and (min-width: 600px) { .business-aside-image-8125a34 { background-image: url(https://lh3.googleusercontent.com/PjqqVMtpQJsHuHMg3IQEIUDcf5138BQV9ELzQmTp1EQBNO33Qcor8Krv8c1v19ORVtpPfcKZBRKOGV_cziEFtLzyFtBTjWzrpO9daMnQRVI648inRQ=w1024-l80-sg-rw-e365-c0xffffff); } .business-aside-image-8125a34 { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen and (min-width: 1024px) { .business-aside-image-8125a34 { background-image: url(https://lh3.googleusercontent.com/PjqqVMtpQJsHuHMg3IQEIUDcf5138BQV9ELzQmTp1EQBNO33Qcor8Krv8c1v19ORVtpPfcKZBRKOGV_cziEFtLzyFtBTjWzrpO9daMnQRVI648inRQ=w1440-l80-sg-rw-e365-c0xffffff); } </style> <div class="business-aside-image business-aside-image-8125a34"></div> <button class="glue-button glue-button--icon glue-button--high-emphasis business-aside-button js-download-pdf" data-id="canvas-2" data-name="ToDooly case study" data-image="https://lh3.googleusercontent.com/i3HCjQOg-bTmU1PZLbM-N1dlzHQmC6lz4HgAjJeRpE-KVPLpYXdsDEXFqcFS6yLG6kAkfix3m5JlQpGyJDuU5kKf5qLbuXIw-ZY0k3wsW1VNYgeB1Lmi"> <svg role="img" class="glue-icon"> <use xlink:href="#file-download"></use> </svg> Download Story </button> <div class="business-aside-quote-desktop"> <h3 class="glue-headline glue-headline--headline-5 business-aside-quote"> <q>When I started the business, I knew for sure I wanted to have our entire operations running on Google.</q> </h3> <p class="business-aside-quote-name glue-font-weight-medium"> Sergio Rodriguez </p> <p class="business-aside-quote-title"> Founder & CEO </p> </div> <div class="business-aside-line"></div> <div class="business-aside-products"> <h3 class="glue-headline glue-headline--headline-5 business-aside-products-headline"> Products </h3> <a href="https://workspace.google.com/?utm_source=google&utm_medium=website&utm_campaign=eir2023" target="_blank" rel="noopener" class="business-aside-product"> Google Workspace </a> <a href="https://ads.google.com/home/?utm_source=google&utm_medium=website&utm_campaign=eir2023" target="_blank" rel="noopener" class="business-aside-product"> Google Ads </a> <a href="https://www.google.com/business/?utm_source=google&utm_medium=website&utm_campaign=eir2023" target="_blank" rel="noopener" class="business-aside-product"> Google Business Profile </a> <a href="https://startup.google.com/programs/latino-founders-fund/united-states/?utm_source=google&utm_medium=website&utm_campaign=eir2023" target="_blank" rel="noopener" class="business-aside-product"> Google for Startups Latino Founders Fund </a> </div> </div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-0-lg glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-0-lg glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-order-1-sm glue-order-2-md glue-order-3-lg glue-grid__col--span-7 glue-grid__col--span-12-md business-main"> <h3 class="glue-headline glue-headline--headline-3 business-main-headline"> ToDooly </h3> <div class="business-main-info"> <p class="business-main-info-location"> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#location-pin"></use> </svg> Detroit, Michigan </p> </div> <div class="business-main-website"> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#link-icon"></use> </svg> <a href=https://todooly.com/ class="business-main-website-link" target="_blank" rel="noopener"> https://todooly.com/ </a> </div> <div class="business-main-fun-fact"> <p> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#stat-icon"></use> </svg> 23% increase in jobs from Google Ads </p> </div> <div class="business-main-content"> <div class="business-aside-quote-mobile"> <h3 class="glue-headline glue-headline--headline-5 business-aside-quote"> <q>When I started the business, I knew for sure I wanted to have our entire operations running on Google.</q> </h3> <p class="business-aside-quote-name glue-font-weight-medium"> Sergio Rodriguez </p> <p class="business-aside-quote-title"> Founder & CEO </p> </div> <p>Born in Chile, Sergio Rodriguez raked leaves and spread mulch to pay tuition while earning a degree in biomedical physics in the U.S. In 2019, Sergio used that experience to create ToDooly, an easy way for people to hire help for their to-do list. Customers use an app to find “doers” for all kinds of odd jobs, from lawn care to event help. “ToDooly evolved from my personal experience. Our top labor pool comes from underrepresented communities, so Black, Latino, low-income families. They need that first job,” says Sergio. He knows that getting a foot in the door is key to his employees’ long-term success. Sergio uses Google Workspace’s real-time collaboration tools like Gmail, Calendar, and Sheets to gain an edge. “It allows us to be significantly faster than people who are still working in some of the older competing products,” he says. ToDooly now serves Detroit and Houston, with plans to expand to other cities soon.</p> <p>When the pandemic took a big toll on business, the team kept adapting. ”One of our biggest strengths is that we always try to find different ways to do what we do,” says Sergio. In 2022, a Google for Startups Latino Founders Fund award provided a big boost to the company. “Less than two percent of venture capital goes to Latino entrepreneurs,” Sergio points out, “so being funded by Google validates that we are in fact building a highly scalable, venture-backable business. Everyone knows Google–it’s a sticker of approval that we’re moving the right direction." And that direction is up, with a 4.9 percent rise in jobs from their Google Business Profile and 23 percent from Google Ads. Sergio is also proud to be a member of the Michigan Founders Fund, a nonprofit that helps businesses grow in their community. He says, “We want to continue to be part of that ecosystem and provide support in creating jobs and educating the next generation of entrepreneurs.”</p> <span class="show-more-button">READ MORE</span> </div> </div> </div> </div> </div> <div class="glue-tabs__panel" id="#woodward-throwbacks"> <div class="state-business-tab"> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-1 glue-grid__col--span-0-sm glue-grid__col--span-0-md"></div> <div class="glue-grid__col glue-grid__col--span-10 glue-grid__col--span-12-md"> <div class="state-business-tab__image-container"> <picture> <source srcset="https://lh3.googleusercontent.com/YL_PX-HbRbe3Pedi6WadVVvx0vFldGyM5cIeKLJ79t_E6esLCiUGzQWosyi4EjAd5GHeyeqyEtw68bgRiPY-o6mct7OSWmbNaRLmI0pGJUzvt4qrYfM=w1200-rw 2x, https://lh3.googleusercontent.com/YL_PX-HbRbe3Pedi6WadVVvx0vFldGyM5cIeKLJ79t_E6esLCiUGzQWosyi4EjAd5GHeyeqyEtw68bgRiPY-o6mct7OSWmbNaRLmI0pGJUzvt4qrYfM=w600-rw 1x" type="image/webp" media="(max-width: 599px)"> <source srcset="https://lh3.googleusercontent.com/YL_PX-HbRbe3Pedi6WadVVvx0vFldGyM5cIeKLJ79t_E6esLCiUGzQWosyi4EjAd5GHeyeqyEtw68bgRiPY-o6mct7OSWmbNaRLmI0pGJUzvt4qrYfM=w1200-rj 2x, https://lh3.googleusercontent.com/YL_PX-HbRbe3Pedi6WadVVvx0vFldGyM5cIeKLJ79t_E6esLCiUGzQWosyi4EjAd5GHeyeqyEtw68bgRiPY-o6mct7OSWmbNaRLmI0pGJUzvt4qrYfM=w600-rj 1x" type="image/jpeg" media="(max-width: 599px)"> <source srcset="https://lh3.googleusercontent.com/YL_PX-HbRbe3Pedi6WadVVvx0vFldGyM5cIeKLJ79t_E6esLCiUGzQWosyi4EjAd5GHeyeqyEtw68bgRiPY-o6mct7OSWmbNaRLmI0pGJUzvt4qrYfM=w1024-rw 2x, https://lh3.googleusercontent.com/YL_PX-HbRbe3Pedi6WadVVvx0vFldGyM5cIeKLJ79t_E6esLCiUGzQWosyi4EjAd5GHeyeqyEtw68bgRiPY-o6mct7OSWmbNaRLmI0pGJUzvt4qrYfM=w512-rw 1x" type="image/webp" media="(max-width: 1023px)"> <source srcset="https://lh3.googleusercontent.com/YL_PX-HbRbe3Pedi6WadVVvx0vFldGyM5cIeKLJ79t_E6esLCiUGzQWosyi4EjAd5GHeyeqyEtw68bgRiPY-o6mct7OSWmbNaRLmI0pGJUzvt4qrYfM=w1024-rj 2x, https://lh3.googleusercontent.com/YL_PX-HbRbe3Pedi6WadVVvx0vFldGyM5cIeKLJ79t_E6esLCiUGzQWosyi4EjAd5GHeyeqyEtw68bgRiPY-o6mct7OSWmbNaRLmI0pGJUzvt4qrYfM=w512-rj 1x" type="image/jpeg" media="(max-width: 1023px)"> <source srcset="https://lh3.googleusercontent.com/YL_PX-HbRbe3Pedi6WadVVvx0vFldGyM5cIeKLJ79t_E6esLCiUGzQWosyi4EjAd5GHeyeqyEtw68bgRiPY-o6mct7OSWmbNaRLmI0pGJUzvt4qrYfM=w3400-rw 2x, https://lh3.googleusercontent.com/YL_PX-HbRbe3Pedi6WadVVvx0vFldGyM5cIeKLJ79t_E6esLCiUGzQWosyi4EjAd5GHeyeqyEtw68bgRiPY-o6mct7OSWmbNaRLmI0pGJUzvt4qrYfM=w1700-rw 1x" type="image/webp"> <source srcset="https://lh3.googleusercontent.com/YL_PX-HbRbe3Pedi6WadVVvx0vFldGyM5cIeKLJ79t_E6esLCiUGzQWosyi4EjAd5GHeyeqyEtw68bgRiPY-o6mct7OSWmbNaRLmI0pGJUzvt4qrYfM=w3400-rj 2x, https://lh3.googleusercontent.com/YL_PX-HbRbe3Pedi6WadVVvx0vFldGyM5cIeKLJ79t_E6esLCiUGzQWosyi4EjAd5GHeyeqyEtw68bgRiPY-o6mct7OSWmbNaRLmI0pGJUzvt4qrYfM=w1700-rj 1x" type="image/jpeg"> <img src="https://lh3.googleusercontent.com/YL_PX-HbRbe3Pedi6WadVVvx0vFldGyM5cIeKLJ79t_E6esLCiUGzQWosyi4EjAd5GHeyeqyEtw68bgRiPY-o6mct7OSWmbNaRLmI0pGJUzvt4qrYfM=w1700-rj" class="state-business-tab__image" alt="Woodward Throwbacks"> </picture> </div> </div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-grid__col--span-0-md glue-grid__col--span-1"></div> </div> <div id="canvas-3" class="state-business-canvas"> <div class="state-business-canvas__logo"> <img src="/static/img/google-logo.png" alt="Economic Impact --- Michigan"> Economic Impact --- Michigan </div> <div style="width: 100%;"> <p class="glue-text-center"> <img alt="" crossOrigin="anonymous" class="canvas-image"> </p> </div> <div class="state-business-canvas__content"> <h3 class="glue-headline glue-headline--headline-3"> Woodward Throwbacks </h3> <p>Location: Hamtramck, Michigan <br> Website: https://www.woodwardthrowbacks.com/ <br> 8 employees plus freelance employees</p> <p><p>Where some see trash, others see potential. Bo Shepherd and Kyle Dubay, who met at a city cleanup event, enjoyed cycling around Detroit in search of usable roadside castoffs and architectural salvage. They transformed pieces of reclaimed wood, metal, signage, and similar items into tables, cabinets, and other furnishings. “We didn’t have much money, so it was a great way to make some of our decor,” Bo recalls. In 2013, they began selling their wares at a local vendors’ market, naming their business Woodward Throwbacks–a nod to Detroit’s storied manufacturing and architectural history. National retailers took notice of their vintage-inspired, upcycled creations, and orders for signs, beer flight boards, and other items began rolling in. In 2017, they moved their operation into a 24,000-square-foot former car dealership in the Hamtramck neighborhood, which now houses their showroom, workshop, and salvaged materials warehouse.</p> <p>From the start, Bo and Kyle’s website has helped customers learn about their efforts to clean up Detroit’s abandoned buildings and lots, giving salvaged materials a second life. “We are selling the story of the material as much as the finished product,” Bo says. “And our customers enjoy hearing that story.” Their Google Business Profile offers directions, reviews, and regularly updated photos of featured products. “That helps customers get an idea of what we carry and encourages them to come through!” Bo says. They employ eight people, with plans to add some freelancers. “We make it a priority to hire talent within the community,” she shares. Now, they are opening a new showroom in downtown Detroit, and they plan to use Google Ads to help get the word out. “We are excited to keep growing as designers and business owners,” Bo says. “We are proud of the community we have created. We definitely think the best is yet to come!”</p></p> </div> </div> <div class="glue-grid business-content" data-business-content="woodward-throwbacks"> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-1 glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-order-2-sm glue-order-3-md glue-order-2-lg glue-grid__col--span-3 glue-grid__col--span-12-md business-aside"> <style> .business-aside-image-839ec0b { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen { .business-aside-image-839ec0b { background-image: url(https://lh3.googleusercontent.com/RzOxGCWLxVmmGqvPbhIJj0-TXZUxduSYM0dv2oUs-ZoHFkirTiPLaECUKBwbR5f4j8X1ku0rEE1MeJbS0lycz6c4C5IvjLw-9pcf-Fwghr0rSf52slEn=w800-l80-sg-rw-e365-c0xffffff); } .business-aside-image-839ec0b { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen and (min-width: 600px) { .business-aside-image-839ec0b { background-image: url(https://lh3.googleusercontent.com/RzOxGCWLxVmmGqvPbhIJj0-TXZUxduSYM0dv2oUs-ZoHFkirTiPLaECUKBwbR5f4j8X1ku0rEE1MeJbS0lycz6c4C5IvjLw-9pcf-Fwghr0rSf52slEn=w1024-l80-sg-rw-e365-c0xffffff); } .business-aside-image-839ec0b { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen and (min-width: 1024px) { .business-aside-image-839ec0b { background-image: url(https://lh3.googleusercontent.com/RzOxGCWLxVmmGqvPbhIJj0-TXZUxduSYM0dv2oUs-ZoHFkirTiPLaECUKBwbR5f4j8X1ku0rEE1MeJbS0lycz6c4C5IvjLw-9pcf-Fwghr0rSf52slEn=w1440-l80-sg-rw-e365-c0xffffff); } </style> <div class="business-aside-image business-aside-image-839ec0b"></div> <button class="glue-button glue-button--icon glue-button--high-emphasis business-aside-button js-download-pdf" data-id="canvas-3" data-name="Woodward Throwbacks case study" data-image="https://lh3.googleusercontent.com/YL_PX-HbRbe3Pedi6WadVVvx0vFldGyM5cIeKLJ79t_E6esLCiUGzQWosyi4EjAd5GHeyeqyEtw68bgRiPY-o6mct7OSWmbNaRLmI0pGJUzvt4qrYfM"> <svg role="img" class="glue-icon"> <use xlink:href="#file-download"></use> </svg> Download Story </button> <button class="glue-button glue-button--medium-emphasis glue-button--icon glue-button--icon-right business-aside-button glue-modal__trigger js-video-modal-trigger" tabindex="0" data-video="hloQyFritaU" data-business-name="Woodward Throwbacks"> Watch their story <svg role="presentation" aria-hidden="true" class="glue-icon "> <use xlink:href="#play-circle-filled"></use> </svg> </button> <div class="business-aside-quote-desktop"> <h3 class="glue-headline glue-headline--headline-5 business-aside-quote"> <q>We are always amazed by the number of visits to our Google Business Profile every month.</q> </h3> <p class="business-aside-quote-name glue-font-weight-medium"> Bo Shepherd </p> <p class="business-aside-quote-title"> Co-owner </p> </div> <div class="business-aside-line"></div> <div class="business-aside-products"> <h3 class="glue-headline glue-headline--headline-5 business-aside-products-headline"> Products </h3> <a href="https://www.google.com/business/?utm_source=google&utm_medium=website&utm_campaign=eir2023" target="_blank" rel="noopener" class="business-aside-product"> Google Business Profile </a> <a href="https://ads.google.com/home/?utm_source=google&utm_medium=website&utm_campaign=eir2023" target="_blank" rel="noopener" class="business-aside-product"> Google Ads </a> </div> </div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-0-lg glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-0-lg glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-order-1-sm glue-order-2-md glue-order-3-lg glue-grid__col--span-7 glue-grid__col--span-12-md business-main"> <h3 class="glue-headline glue-headline--headline-3 business-main-headline"> Woodward Throwbacks </h3> <div class="business-main-info"> <p class="business-main-info-location"> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#location-pin"></use> </svg> Hamtramck, Michigan </p> </div> <div class="business-main-website"> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#link-icon"></use> </svg> <a href=https://www.woodwardthrowbacks.com/ class="business-main-website-link" target="_blank" rel="noopener"> https://www.woodwardthrowbacks.com/ </a> </div> <div class="business-main-fun-fact"> <p> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#stat-icon"></use> </svg> 8 employees plus freelance employees </p> </div> <div class="business-main-content"> <div class="business-aside-quote-mobile"> <h3 class="glue-headline glue-headline--headline-5 business-aside-quote"> <q>We are always amazed by the number of visits to our Google Business Profile every month.</q> </h3> <p class="business-aside-quote-name glue-font-weight-medium"> Bo Shepherd </p> <p class="business-aside-quote-title"> Co-owner </p> </div> <p>Where some see trash, others see potential. Bo Shepherd and Kyle Dubay, who met at a city cleanup event, enjoyed cycling around Detroit in search of usable roadside castoffs and architectural salvage. They transformed pieces of reclaimed wood, metal, signage, and similar items into tables, cabinets, and other furnishings. “We didn’t have much money, so it was a great way to make some of our decor,” Bo recalls. In 2013, they began selling their wares at a local vendors’ market, naming their business Woodward Throwbacks–a nod to Detroit’s storied manufacturing and architectural history. National retailers took notice of their vintage-inspired, upcycled creations, and orders for signs, beer flight boards, and other items began rolling in. In 2017, they moved their operation into a 24,000-square-foot former car dealership in the Hamtramck neighborhood, which now houses their showroom, workshop, and salvaged materials warehouse.</p> <p>From the start, Bo and Kyle’s website has helped customers learn about their efforts to clean up Detroit’s abandoned buildings and lots, giving salvaged materials a second life. “We are selling the story of the material as much as the finished product,” Bo says. “And our customers enjoy hearing that story.” Their Google Business Profile offers directions, reviews, and regularly updated photos of featured products. “That helps customers get an idea of what we carry and encourages them to come through!” Bo says. They employ eight people, with plans to add some freelancers. “We make it a priority to hire talent within the community,” she shares. Now, they are opening a new showroom in downtown Detroit, and they plan to use Google Ads to help get the word out. “We are excited to keep growing as designers and business owners,” Bo says. “We are proud of the community we have created. We definitely think the best is yet to come!”</p> <span class="show-more-button">READ MORE</span> </div> </div> </div> </div> </div> <div class="glue-tabs__panel" id="#detroit-voltage"> <div class="state-business-tab"> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-1 glue-grid__col--span-0-sm glue-grid__col--span-0-md"></div> <div class="glue-grid__col glue-grid__col--span-10 glue-grid__col--span-12-md"> <div class="state-business-tab__image-container"> <picture> <source srcset="https://lh3.googleusercontent.com/uVbkvxGy0U7wdeoSogIR6gWbBESWQ7Q4u9KDx2h1zkRYN-TPie-SS0UYb01essZbnN1Qbs7S8ohBOUaK-g4Vu2NH7EpzfRpyiv6bRg=w1200-rw 2x, https://lh3.googleusercontent.com/uVbkvxGy0U7wdeoSogIR6gWbBESWQ7Q4u9KDx2h1zkRYN-TPie-SS0UYb01essZbnN1Qbs7S8ohBOUaK-g4Vu2NH7EpzfRpyiv6bRg=w600-rw 1x" type="image/webp" media="(max-width: 599px)"> <source srcset="https://lh3.googleusercontent.com/uVbkvxGy0U7wdeoSogIR6gWbBESWQ7Q4u9KDx2h1zkRYN-TPie-SS0UYb01essZbnN1Qbs7S8ohBOUaK-g4Vu2NH7EpzfRpyiv6bRg=w1200-rj 2x, https://lh3.googleusercontent.com/uVbkvxGy0U7wdeoSogIR6gWbBESWQ7Q4u9KDx2h1zkRYN-TPie-SS0UYb01essZbnN1Qbs7S8ohBOUaK-g4Vu2NH7EpzfRpyiv6bRg=w600-rj 1x" type="image/jpeg" media="(max-width: 599px)"> <source srcset="https://lh3.googleusercontent.com/uVbkvxGy0U7wdeoSogIR6gWbBESWQ7Q4u9KDx2h1zkRYN-TPie-SS0UYb01essZbnN1Qbs7S8ohBOUaK-g4Vu2NH7EpzfRpyiv6bRg=w1024-rw 2x, https://lh3.googleusercontent.com/uVbkvxGy0U7wdeoSogIR6gWbBESWQ7Q4u9KDx2h1zkRYN-TPie-SS0UYb01essZbnN1Qbs7S8ohBOUaK-g4Vu2NH7EpzfRpyiv6bRg=w512-rw 1x" type="image/webp" media="(max-width: 1023px)"> <source srcset="https://lh3.googleusercontent.com/uVbkvxGy0U7wdeoSogIR6gWbBESWQ7Q4u9KDx2h1zkRYN-TPie-SS0UYb01essZbnN1Qbs7S8ohBOUaK-g4Vu2NH7EpzfRpyiv6bRg=w1024-rj 2x, https://lh3.googleusercontent.com/uVbkvxGy0U7wdeoSogIR6gWbBESWQ7Q4u9KDx2h1zkRYN-TPie-SS0UYb01essZbnN1Qbs7S8ohBOUaK-g4Vu2NH7EpzfRpyiv6bRg=w512-rj 1x" type="image/jpeg" media="(max-width: 1023px)"> <source srcset="https://lh3.googleusercontent.com/uVbkvxGy0U7wdeoSogIR6gWbBESWQ7Q4u9KDx2h1zkRYN-TPie-SS0UYb01essZbnN1Qbs7S8ohBOUaK-g4Vu2NH7EpzfRpyiv6bRg=w3400-rw 2x, https://lh3.googleusercontent.com/uVbkvxGy0U7wdeoSogIR6gWbBESWQ7Q4u9KDx2h1zkRYN-TPie-SS0UYb01essZbnN1Qbs7S8ohBOUaK-g4Vu2NH7EpzfRpyiv6bRg=w1700-rw 1x" type="image/webp"> <source srcset="https://lh3.googleusercontent.com/uVbkvxGy0U7wdeoSogIR6gWbBESWQ7Q4u9KDx2h1zkRYN-TPie-SS0UYb01essZbnN1Qbs7S8ohBOUaK-g4Vu2NH7EpzfRpyiv6bRg=w3400-rj 2x, https://lh3.googleusercontent.com/uVbkvxGy0U7wdeoSogIR6gWbBESWQ7Q4u9KDx2h1zkRYN-TPie-SS0UYb01essZbnN1Qbs7S8ohBOUaK-g4Vu2NH7EpzfRpyiv6bRg=w1700-rj 1x" type="image/jpeg"> <img src="https://lh3.googleusercontent.com/uVbkvxGy0U7wdeoSogIR6gWbBESWQ7Q4u9KDx2h1zkRYN-TPie-SS0UYb01essZbnN1Qbs7S8ohBOUaK-g4Vu2NH7EpzfRpyiv6bRg=w1700-rj" class="state-business-tab__image" alt="Detroit Voltage"> </picture> </div> </div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-grid__col--span-0-md glue-grid__col--span-1"></div> </div> <div id="canvas-4" class="state-business-canvas"> <div class="state-business-canvas__logo"> <img src="/static/img/google-logo.png" alt="Economic Impact --- Michigan"> Economic Impact --- Michigan </div> <div style="width: 100%;"> <p class="glue-text-center"> <img alt="" crossOrigin="anonymous" class="canvas-image"> </p> </div> <div class="state-business-canvas__content"> <h3 class="glue-headline glue-headline--headline-3"> Detroit Voltage </h3> <p>Location: Detroit, Michigan <br> Website: https://www.detroitvoltage.com/ <br> 5 subcontractors</p> <p><p>The only thing Deana Neely knows better than electrical contracting is the city of Detroit. After a decade working for the Detroit Buildings, Safety, Engineering, and Environmental Department, she decided to use her knowledge and experience to found Detroit Voltage in 2016, offering a reliable contracting service to the underserved residents of the city. “Many contractors refuse to come into the city itself,” Deana explains. “But this is the city that raised me. I feel an obligation to serve my community in a way that others won’t.” Detroit Voltage has used digital tools like Google Ads to reach customers looking for skilled and conscientious electrical contractors, and their Business Profile on Google helps them highlight and showcase their many positive reviews from customers they’ve already helped.</p> <p>When COVID-19 suddenly short-circuited business as usual in Michigan, Detroit Voltage turned to Google Analytics to understand exactly what customers were looking for, and quickly pivoted to serve their needs. They started offering germicidal UV lighting options for safety-conscious customers, and smart home devices for increasingly house-bound customers. Google Workspace products like Gmail and Google Sheets have helped them communicate efficiently and easily keep track of all their contractors remotely. Thanks to Deana’s innovative thinking, Detroit Voltage maintained 40-percent year-over-year (YoY) growth in 2020, and they plan to expand and hire additional contractors in 2021. “Google has really helped us grow and scale our business, and that empowers us to keep doing more for our customers and our community,” she says. And that’s how this Detroit business is engineering a brighter tomorrow.</p></p> </div> </div> <div class="glue-grid business-content" data-business-content="detroit-voltage"> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-1 glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-order-2-sm glue-order-3-md glue-order-2-lg glue-grid__col--span-3 glue-grid__col--span-12-md business-aside"> <style> .business-aside-image-aaeffe3 { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen { .business-aside-image-aaeffe3 { background-image: url(https://lh3.googleusercontent.com/bUDlsxzFFXGIAk1rxcVxe1PqBOvfXV_toOaV-O0fy21gdgW1NnS7aD_CoByhaGPyrSJEdl8dj7i4aJLk4wdbdavi9MMWXAifcPuT=w800-l80-sg-rw-e365-c0xffffff); } .business-aside-image-aaeffe3 { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen and (min-width: 600px) { .business-aside-image-aaeffe3 { background-image: url(https://lh3.googleusercontent.com/bUDlsxzFFXGIAk1rxcVxe1PqBOvfXV_toOaV-O0fy21gdgW1NnS7aD_CoByhaGPyrSJEdl8dj7i4aJLk4wdbdavi9MMWXAifcPuT=w1024-l80-sg-rw-e365-c0xffffff); } .business-aside-image-aaeffe3 { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen and (min-width: 1024px) { .business-aside-image-aaeffe3 { background-image: url(https://lh3.googleusercontent.com/bUDlsxzFFXGIAk1rxcVxe1PqBOvfXV_toOaV-O0fy21gdgW1NnS7aD_CoByhaGPyrSJEdl8dj7i4aJLk4wdbdavi9MMWXAifcPuT=w1440-l80-sg-rw-e365-c0xffffff); } </style> <div class="business-aside-image business-aside-image-aaeffe3"></div> <button class="glue-button glue-button--icon glue-button--high-emphasis business-aside-button js-download-pdf" data-id="canvas-4" data-name="Detroit Voltage case study" data-image="https://lh3.googleusercontent.com/uVbkvxGy0U7wdeoSogIR6gWbBESWQ7Q4u9KDx2h1zkRYN-TPie-SS0UYb01essZbnN1Qbs7S8ohBOUaK-g4Vu2NH7EpzfRpyiv6bRg"> <svg role="img" class="glue-icon"> <use xlink:href="#file-download"></use> </svg> Download Story </button> <button class="glue-button glue-button--medium-emphasis glue-button--icon glue-button--icon-right business-aside-button glue-modal__trigger js-video-modal-trigger" tabindex="0" data-video="-MId593uOSQ" data-business-name="Detroit Voltage"> Watch their story <svg role="presentation" aria-hidden="true" class="glue-icon "> <use xlink:href="#play-circle-filled"></use> </svg> </button> <div class="business-aside-quote-desktop"> <h3 class="glue-headline glue-headline--headline-5 business-aside-quote"> <q>Google products have been life-changing for our business. I want to share that with as many people as I can.</q> </h3> <p class="business-aside-quote-name glue-font-weight-medium"> Deanna Neely </p> <p class="business-aside-quote-title"> Owner & CEO </p> </div> <div class="business-aside-line"></div> <div class="business-aside-products"> <h3 class="glue-headline glue-headline--headline-5 business-aside-products-headline"> Products </h3> <a href="https://ads.google.com/home/?utm_source=google&utm_medium=website&utm_campaign=eir2023" target="_blank" rel="noopener" class="business-aside-product"> Google Ads </a> <a href="https://analytics.withgoogle.com/?utm_source=google&utm_medium=website&utm_campaign=eir2023" target="_blank" rel="noopener" class="business-aside-product"> Google Analytics </a> <a href="https://workspace.google.com/?utm_source=google&utm_medium=website&utm_campaign=eir2023" target="_blank" rel="noopener" class="business-aside-product"> Google Workspace </a> <a href="https://www.google.com/business/?utm_source=google&utm_medium=website&utm_campaign=eir2023" target="_blank" rel="noopener" class="business-aside-product"> Google Business Profile </a> </div> </div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-0-lg glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-0-lg glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-order-1-sm glue-order-2-md glue-order-3-lg glue-grid__col--span-7 glue-grid__col--span-12-md business-main"> <h3 class="glue-headline glue-headline--headline-3 business-main-headline"> Detroit Voltage </h3> <div class="business-main-info"> <p class="business-main-info-location"> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#location-pin"></use> </svg> Detroit, Michigan </p> </div> <div class="business-main-website"> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#link-icon"></use> </svg> <a href=https://www.detroitvoltage.com/ class="business-main-website-link" target="_blank" rel="noopener"> https://www.detroitvoltage.com/ </a> </div> <div class="business-main-fun-fact"> <p> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#stat-icon"></use> </svg> 5 subcontractors </p> </div> <div class="business-main-content"> <div class="business-aside-quote-mobile"> <h3 class="glue-headline glue-headline--headline-5 business-aside-quote"> <q>Google products have been life-changing for our business. I want to share that with as many people as I can.</q> </h3> <p class="business-aside-quote-name glue-font-weight-medium"> Deanna Neely </p> <p class="business-aside-quote-title"> Owner & CEO </p> </div> <p>The only thing Deana Neely knows better than electrical contracting is the city of Detroit. After a decade working for the Detroit Buildings, Safety, Engineering, and Environmental Department, she decided to use her knowledge and experience to found Detroit Voltage in 2016, offering a reliable contracting service to the underserved residents of the city. “Many contractors refuse to come into the city itself,” Deana explains. “But this is the city that raised me. I feel an obligation to serve my community in a way that others won’t.” Detroit Voltage has used digital tools like Google Ads to reach customers looking for skilled and conscientious electrical contractors, and their Business Profile on Google helps them highlight and showcase their many positive reviews from customers they’ve already helped.</p> <p>When COVID-19 suddenly short-circuited business as usual in Michigan, Detroit Voltage turned to Google Analytics to understand exactly what customers were looking for, and quickly pivoted to serve their needs. They started offering germicidal UV lighting options for safety-conscious customers, and smart home devices for increasingly house-bound customers. Google Workspace products like Gmail and Google Sheets have helped them communicate efficiently and easily keep track of all their contractors remotely. Thanks to Deana’s innovative thinking, Detroit Voltage maintained 40-percent year-over-year (YoY) growth in 2020, and they plan to expand and hire additional contractors in 2021. “Google has really helped us grow and scale our business, and that empowers us to keep doing more for our customers and our community,” she says. And that’s how this Detroit business is engineering a brighter tomorrow.</p> <span class="show-more-button">READ MORE</span> </div> </div> </div> </div> </div> <div class="glue-tabs__panel" id="#suburban-bolt-and-supply"> <div class="state-business-tab"> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-1 glue-grid__col--span-0-sm glue-grid__col--span-0-md"></div> <div class="glue-grid__col glue-grid__col--span-10 glue-grid__col--span-12-md"> <div class="state-business-tab__image-container"> <picture> <source srcset="https://lh3.googleusercontent.com/2sHyx6c2Mxiq5djJ66Egs7VxZ61jwnyJCNNgBxF58W-X0b_fuM-OvQEBPbNOANuyD1nv6fwEisvpy71xxspURTA1qmVhBRKx5Kyz1Gk=w1200-rw 2x, https://lh3.googleusercontent.com/2sHyx6c2Mxiq5djJ66Egs7VxZ61jwnyJCNNgBxF58W-X0b_fuM-OvQEBPbNOANuyD1nv6fwEisvpy71xxspURTA1qmVhBRKx5Kyz1Gk=w600-rw 1x" type="image/webp" media="(max-width: 599px)"> <source srcset="https://lh3.googleusercontent.com/2sHyx6c2Mxiq5djJ66Egs7VxZ61jwnyJCNNgBxF58W-X0b_fuM-OvQEBPbNOANuyD1nv6fwEisvpy71xxspURTA1qmVhBRKx5Kyz1Gk=w1200-rj 2x, https://lh3.googleusercontent.com/2sHyx6c2Mxiq5djJ66Egs7VxZ61jwnyJCNNgBxF58W-X0b_fuM-OvQEBPbNOANuyD1nv6fwEisvpy71xxspURTA1qmVhBRKx5Kyz1Gk=w600-rj 1x" type="image/jpeg" media="(max-width: 599px)"> <source srcset="https://lh3.googleusercontent.com/2sHyx6c2Mxiq5djJ66Egs7VxZ61jwnyJCNNgBxF58W-X0b_fuM-OvQEBPbNOANuyD1nv6fwEisvpy71xxspURTA1qmVhBRKx5Kyz1Gk=w1024-rw 2x, https://lh3.googleusercontent.com/2sHyx6c2Mxiq5djJ66Egs7VxZ61jwnyJCNNgBxF58W-X0b_fuM-OvQEBPbNOANuyD1nv6fwEisvpy71xxspURTA1qmVhBRKx5Kyz1Gk=w512-rw 1x" type="image/webp" media="(max-width: 1023px)"> <source srcset="https://lh3.googleusercontent.com/2sHyx6c2Mxiq5djJ66Egs7VxZ61jwnyJCNNgBxF58W-X0b_fuM-OvQEBPbNOANuyD1nv6fwEisvpy71xxspURTA1qmVhBRKx5Kyz1Gk=w1024-rj 2x, https://lh3.googleusercontent.com/2sHyx6c2Mxiq5djJ66Egs7VxZ61jwnyJCNNgBxF58W-X0b_fuM-OvQEBPbNOANuyD1nv6fwEisvpy71xxspURTA1qmVhBRKx5Kyz1Gk=w512-rj 1x" type="image/jpeg" media="(max-width: 1023px)"> <source srcset="https://lh3.googleusercontent.com/2sHyx6c2Mxiq5djJ66Egs7VxZ61jwnyJCNNgBxF58W-X0b_fuM-OvQEBPbNOANuyD1nv6fwEisvpy71xxspURTA1qmVhBRKx5Kyz1Gk=w3400-rw 2x, https://lh3.googleusercontent.com/2sHyx6c2Mxiq5djJ66Egs7VxZ61jwnyJCNNgBxF58W-X0b_fuM-OvQEBPbNOANuyD1nv6fwEisvpy71xxspURTA1qmVhBRKx5Kyz1Gk=w1700-rw 1x" type="image/webp"> <source srcset="https://lh3.googleusercontent.com/2sHyx6c2Mxiq5djJ66Egs7VxZ61jwnyJCNNgBxF58W-X0b_fuM-OvQEBPbNOANuyD1nv6fwEisvpy71xxspURTA1qmVhBRKx5Kyz1Gk=w3400-rj 2x, https://lh3.googleusercontent.com/2sHyx6c2Mxiq5djJ66Egs7VxZ61jwnyJCNNgBxF58W-X0b_fuM-OvQEBPbNOANuyD1nv6fwEisvpy71xxspURTA1qmVhBRKx5Kyz1Gk=w1700-rj 1x" type="image/jpeg"> <img src="https://lh3.googleusercontent.com/2sHyx6c2Mxiq5djJ66Egs7VxZ61jwnyJCNNgBxF58W-X0b_fuM-OvQEBPbNOANuyD1nv6fwEisvpy71xxspURTA1qmVhBRKx5Kyz1Gk=w1700-rj" class="state-business-tab__image" alt="Suburban Bolt and Supply"> </picture> </div> </div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-grid__col--span-0-md glue-grid__col--span-1"></div> </div> <div id="canvas-5" class="state-business-canvas"> <div class="state-business-canvas__logo"> <img src="/static/img/google-logo.png" alt="Economic Impact --- Michigan"> Economic Impact --- Michigan </div> <div style="width: 100%;"> <p class="glue-text-center"> <img alt="" crossOrigin="anonymous" class="canvas-image"> </p> </div> <div class="state-business-canvas__content"> <h3 class="glue-headline glue-headline--headline-3"> Suburban Bolt and Supply </h3> <p>Location: Roseville, Michigan <br> Website: www.suburbanbolt.com <br> 74 employees</p> <p><p>In 1971, two veterans, Jerry Kelley and Carl “Pete” Peterson, founded Suburban Bolt and Supply, a company that provides industrial products to clients in the greater Michigan area. More than 40 years later, the company is flourishing under the leadership of their children, Jerilynn Pintar and Eric Peterson. “At first, we both did pretty much everything we could to run away from the family business,” said Eric. “But eventually we decided to make a go at it because it was something our dads created and it’s filled with good people who care.” Jerilynn was driven to get Suburban Bolt and Supply’s employees familiar with digital. The company established an online ordering system in 2006 but quickly moved away from e-commerce when the team realized their digital strategy wasn’t driving enough sales. “We didn’t have an awareness campaign,” said Jerilynn “So while you could place orders online, no one knew we offered that option.”</p> <p>In 2016, Suburban Bolt and Supply brought on Nikki Gordon, a digital marketing specialist, to iron out its digital strategy. Nikki started using Google Ads and Google Analytics to reach potential clients and learn more about their search habits. “We found that there was a strong need for the services that we provide and the commodities that we sell,” she said. “There was a huge amount of search volume out there, so we utilized it.” Based on that information, Suburban Bolt and Supply began tailoring its search campaigns to better reach consumers and drive traffic to its website. “Google Analytics gives us the data and metrics we need to make smarter marketing decisions,” Nikki said. The company also uses Google My Business to boost visibility on Google Maps and Google Search and to respond to customer reviews. “Within a couple of clicks, we know how people found us,” said Nikki.</p> <p>Today, Google Ads accounts for about 40% of the company’s website traffic. According to Nikki, search campaigns generated 1,300 leads that resulted in 126 new customers. “We plan to continue to grow moving forward — even more so now with Google behind us,” said Eric. Having established a successful digital strategy, Suburban Bolt and Supply plans to reinstate e-commerce sales in the near future. But for now, the company is focused on sustaining its growth, taking care of its people, and making an impact within the local community. “Donating to charities is important to our staff,” said Jerilynn. “The best part of working here is that we really are a family. We look out for each other. That’s one of the reasons our employees love being here and our customers love buying from us.”</p></p> </div> </div> <div class="glue-grid business-content" data-business-content="suburban-bolt-and-supply"> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-1 glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-order-2-sm glue-order-3-md glue-order-2-lg glue-grid__col--span-3 glue-grid__col--span-12-md business-aside"> <button class="glue-button glue-button--icon glue-button--high-emphasis business-aside-button js-download-pdf" data-id="canvas-5" data-name="Suburban Bolt and Supply case study" data-image="https://lh3.googleusercontent.com/2sHyx6c2Mxiq5djJ66Egs7VxZ61jwnyJCNNgBxF58W-X0b_fuM-OvQEBPbNOANuyD1nv6fwEisvpy71xxspURTA1qmVhBRKx5Kyz1Gk"> <svg role="img" class="glue-icon"> <use xlink:href="#file-download"></use> </svg> Download Story </button> <div class="business-aside-quote-desktop"> <h3 class="glue-headline glue-headline--headline-5 business-aside-quote"> <q>Google Analytics gives us the data and metrics we need to make smarter marketing decisions.</q> </h3> <p class="business-aside-quote-name glue-font-weight-medium"> Nikki Gordon </p> <p class="business-aside-quote-title"> Director of Marketing </p> </div> <div class="business-aside-line"></div> <div class="business-aside-products"> <h3 class="glue-headline glue-headline--headline-5 business-aside-products-headline"> Products </h3> <a href="https://www.google.com/business/?utm_source=google&utm_medium=website&utm_campaign=eir2023" target="_blank" rel="noopener" class="business-aside-product"> Google Business Profile </a> <a href="https://analytics.withgoogle.com/?utm_source=google&utm_medium=website&utm_campaign=eir2023" target="_blank" rel="noopener" class="business-aside-product"> Google Analytics </a> </div> </div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-0-lg glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-0-lg glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-order-1-sm glue-order-2-md glue-order-3-lg glue-grid__col--span-7 glue-grid__col--span-12-md business-main"> <h3 class="glue-headline glue-headline--headline-3 business-main-headline"> Suburban Bolt and Supply </h3> <div class="business-main-info"> <p class="business-main-info-location"> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#location-pin"></use> </svg> Roseville, Michigan </p> </div> <div class="business-main-website"> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#link-icon"></use> </svg> <a href=https://www.suburbanbolt.com class="business-main-website-link" target="_blank" rel="noopener"> www.suburbanbolt.com </a> </div> <div class="business-main-fun-fact"> <p> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#stat-icon"></use> </svg> 74 employees </p> </div> <div class="business-main-content"> <div class="business-aside-quote-mobile"> <h3 class="glue-headline glue-headline--headline-5 business-aside-quote"> <q>Google Analytics gives us the data and metrics we need to make smarter marketing decisions.</q> </h3> <p class="business-aside-quote-name glue-font-weight-medium"> Nikki Gordon </p> <p class="business-aside-quote-title"> Director of Marketing </p> </div> <p>In 1971, two veterans, Jerry Kelley and Carl “Pete” Peterson, founded Suburban Bolt and Supply, a company that provides industrial products to clients in the greater Michigan area. More than 40 years later, the company is flourishing under the leadership of their children, Jerilynn Pintar and Eric Peterson. “At first, we both did pretty much everything we could to run away from the family business,” said Eric. “But eventually we decided to make a go at it because it was something our dads created and it’s filled with good people who care.” Jerilynn was driven to get Suburban Bolt and Supply’s employees familiar with digital. The company established an online ordering system in 2006 but quickly moved away from e-commerce when the team realized their digital strategy wasn’t driving enough sales. “We didn’t have an awareness campaign,” said Jerilynn “So while you could place orders online, no one knew we offered that option.”</p> <p>In 2016, Suburban Bolt and Supply brought on Nikki Gordon, a digital marketing specialist, to iron out its digital strategy. Nikki started using Google Ads and Google Analytics to reach potential clients and learn more about their search habits. “We found that there was a strong need for the services that we provide and the commodities that we sell,” she said. “There was a huge amount of search volume out there, so we utilized it.” Based on that information, Suburban Bolt and Supply began tailoring its search campaigns to better reach consumers and drive traffic to its website. “Google Analytics gives us the data and metrics we need to make smarter marketing decisions,” Nikki said. The company also uses Google My Business to boost visibility on Google Maps and Google Search and to respond to customer reviews. “Within a couple of clicks, we know how people found us,” said Nikki.</p> <p>Today, Google Ads accounts for about 40% of the company’s website traffic. According to Nikki, search campaigns generated 1,300 leads that resulted in 126 new customers. “We plan to continue to grow moving forward — even more so now with Google behind us,” said Eric. Having established a successful digital strategy, Suburban Bolt and Supply plans to reinstate e-commerce sales in the near future. But for now, the company is focused on sustaining its growth, taking care of its people, and making an impact within the local community. “Donating to charities is important to our staff,” said Jerilynn. “The best part of working here is that we really are a family. We look out for each other. That’s one of the reasons our employees love being here and our customers love buying from us.”</p> <span class="show-more-button">READ MORE</span> </div> </div> </div> </div> </div> <div class="glue-tabs__panel" id="#ideal-shield"> <div class="state-business-tab"> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-1 glue-grid__col--span-0-sm glue-grid__col--span-0-md"></div> <div class="glue-grid__col glue-grid__col--span-10 glue-grid__col--span-12-md"> <div class="state-business-tab__image-container"> <picture> <source srcset="https://lh3.googleusercontent.com/hHcaW5HZilFdcIMW5fI8WZXjJYIINNpxZ0rhy2VU8CtPrZ8A4PAAC9ypKLR19887QsSs2dRidhRPeAlZNBo78pWwDUEiUAZoCKC7Aw=w1200-rw 2x, https://lh3.googleusercontent.com/hHcaW5HZilFdcIMW5fI8WZXjJYIINNpxZ0rhy2VU8CtPrZ8A4PAAC9ypKLR19887QsSs2dRidhRPeAlZNBo78pWwDUEiUAZoCKC7Aw=w600-rw 1x" type="image/webp" media="(max-width: 599px)"> <source srcset="https://lh3.googleusercontent.com/hHcaW5HZilFdcIMW5fI8WZXjJYIINNpxZ0rhy2VU8CtPrZ8A4PAAC9ypKLR19887QsSs2dRidhRPeAlZNBo78pWwDUEiUAZoCKC7Aw=w1200-rj 2x, https://lh3.googleusercontent.com/hHcaW5HZilFdcIMW5fI8WZXjJYIINNpxZ0rhy2VU8CtPrZ8A4PAAC9ypKLR19887QsSs2dRidhRPeAlZNBo78pWwDUEiUAZoCKC7Aw=w600-rj 1x" type="image/jpeg" media="(max-width: 599px)"> <source srcset="https://lh3.googleusercontent.com/hHcaW5HZilFdcIMW5fI8WZXjJYIINNpxZ0rhy2VU8CtPrZ8A4PAAC9ypKLR19887QsSs2dRidhRPeAlZNBo78pWwDUEiUAZoCKC7Aw=w1024-rw 2x, https://lh3.googleusercontent.com/hHcaW5HZilFdcIMW5fI8WZXjJYIINNpxZ0rhy2VU8CtPrZ8A4PAAC9ypKLR19887QsSs2dRidhRPeAlZNBo78pWwDUEiUAZoCKC7Aw=w512-rw 1x" type="image/webp" media="(max-width: 1023px)"> <source srcset="https://lh3.googleusercontent.com/hHcaW5HZilFdcIMW5fI8WZXjJYIINNpxZ0rhy2VU8CtPrZ8A4PAAC9ypKLR19887QsSs2dRidhRPeAlZNBo78pWwDUEiUAZoCKC7Aw=w1024-rj 2x, https://lh3.googleusercontent.com/hHcaW5HZilFdcIMW5fI8WZXjJYIINNpxZ0rhy2VU8CtPrZ8A4PAAC9ypKLR19887QsSs2dRidhRPeAlZNBo78pWwDUEiUAZoCKC7Aw=w512-rj 1x" type="image/jpeg" media="(max-width: 1023px)"> <source srcset="https://lh3.googleusercontent.com/hHcaW5HZilFdcIMW5fI8WZXjJYIINNpxZ0rhy2VU8CtPrZ8A4PAAC9ypKLR19887QsSs2dRidhRPeAlZNBo78pWwDUEiUAZoCKC7Aw=w3400-rw 2x, https://lh3.googleusercontent.com/hHcaW5HZilFdcIMW5fI8WZXjJYIINNpxZ0rhy2VU8CtPrZ8A4PAAC9ypKLR19887QsSs2dRidhRPeAlZNBo78pWwDUEiUAZoCKC7Aw=w1700-rw 1x" type="image/webp"> <source srcset="https://lh3.googleusercontent.com/hHcaW5HZilFdcIMW5fI8WZXjJYIINNpxZ0rhy2VU8CtPrZ8A4PAAC9ypKLR19887QsSs2dRidhRPeAlZNBo78pWwDUEiUAZoCKC7Aw=w3400-rj 2x, https://lh3.googleusercontent.com/hHcaW5HZilFdcIMW5fI8WZXjJYIINNpxZ0rhy2VU8CtPrZ8A4PAAC9ypKLR19887QsSs2dRidhRPeAlZNBo78pWwDUEiUAZoCKC7Aw=w1700-rj 1x" type="image/jpeg"> <img src="https://lh3.googleusercontent.com/hHcaW5HZilFdcIMW5fI8WZXjJYIINNpxZ0rhy2VU8CtPrZ8A4PAAC9ypKLR19887QsSs2dRidhRPeAlZNBo78pWwDUEiUAZoCKC7Aw=w1700-rj" class="state-business-tab__image" alt="Ideal Shield"> </picture> </div> </div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-grid__col--span-0-md glue-grid__col--span-1"></div> </div> <div id="canvas-6" class="state-business-canvas"> <div class="state-business-canvas__logo"> <img src="/static/img/google-logo.png" alt="Economic Impact --- Michigan"> Economic Impact --- Michigan </div> <div style="width: 100%;"> <p class="glue-text-center"> <img alt="" crossOrigin="anonymous" class="canvas-image"> </p> </div> <div class="state-business-canvas__content"> <h3 class="glue-headline glue-headline--headline-3"> Ideal Shield </h3> <p>Location: Detroit, Michigan <br> Website: www.idealshield.com <br> 60 employees</p> <p><p>When Frank Venegas won a car at a raffle in 1979, he drove it around for only nine days before selling it to finance his first business. Fast forward 38 years, and that business is now one of seven under the family-owned parent company, Ideal Group. “We provide everything from general contracting, to ballistic barriers, to hard-to-find parts that are used in manufacturing facilities throughout the world,” explains Vice President Linzie Venegas. One of their businesses is Ideal Shield, a Detroit-based manufacturer of bollard covers—plastic sleeves that are placed over bollards to protect them from wear and tear. “Ideal Shield was the first company that we started to use Google products for,” shares Linzie. With an average growth rate of 25 percent per year, it is also one of the fastest-growing businesses in the Ideal Group family.</p> <p>Ideal Shield has been using AdWords, Google’s advertising program, since its inception in 1997. “Not that many people know what a bollard cover is,” says Linzie. “So if somebody is told to go buy one, we know they’re going to go to Google. It’s important that we show up on there when they do.” About 50 percent of Ideal Shield’s sales leads now come through Google Search and ads. The company uses insights from Google Analytics to optimize their AdWords campaigns and improve conversion rates. “For every dollar we spend on AdWords, we get roughly 22 dollars back,” Linzie estimates. And YouTube provides them with a platform for sharing helpful content, such as installation tutorials.</p> <p>Today, Ideal Shield sells about 25,000 bollard covers a month to customers all around the world. The company operates five plants in Southwest Detroit, where they proudly manufacture their products. They also employ 60 people, most of whom are manufacturing professionals. “We’re committed to making our products here in the U.S.,” says Linzie. To further that commitment, Ideal Shield offers education and training programs for students of all ages. Elementary school students are paired with mentors and introduced to the world of engineering and robotics, while high school and college students are given the opportunity to work as construction interns. “There is a lot of growth going on in Detroit, and we want to do our part to prepare the workforce of tomorrow,” Linzie shares. “After all, the greatest thing about Ideal is our people.”</p></p> </div> </div> <div class="glue-grid business-content" data-business-content="ideal-shield"> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-1 glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-order-2-sm glue-order-3-md glue-order-2-lg glue-grid__col--span-3 glue-grid__col--span-12-md business-aside"> <button class="glue-button glue-button--icon glue-button--high-emphasis business-aside-button js-download-pdf" data-id="canvas-6" data-name="Ideal Shield case study" data-image="https://lh3.googleusercontent.com/hHcaW5HZilFdcIMW5fI8WZXjJYIINNpxZ0rhy2VU8CtPrZ8A4PAAC9ypKLR19887QsSs2dRidhRPeAlZNBo78pWwDUEiUAZoCKC7Aw"> <svg role="img" class="glue-icon"> <use xlink:href="#file-download"></use> </svg> Download Story </button> <div class="business-aside-quote-desktop"> <h3 class="glue-headline glue-headline--headline-5 business-aside-quote"> <q>The Internet gave us an opportunity, at a low cost, to compete with some of the largest companies out there.</q> </h3> <p class="business-aside-quote-name glue-font-weight-medium"> Linzie Venegas </p> <p class="business-aside-quote-title"> Vice President </p> </div> <div class="business-aside-line"></div> <div class="business-aside-products"> <h3 class="glue-headline glue-headline--headline-5 business-aside-products-headline"> Products </h3> <a href="https://ads.google.com/home/?utm_source=google&utm_medium=website&utm_campaign=eir2023" target="_blank" rel="noopener" class="business-aside-product"> Google Ads </a> <a href="https://analytics.withgoogle.com/?utm_source=google&utm_medium=website&utm_campaign=eir2023" target="_blank" rel="noopener" class="business-aside-product"> Google Analytics </a> </div> </div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-0-lg glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-0-lg glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-order-1-sm glue-order-2-md glue-order-3-lg glue-grid__col--span-7 glue-grid__col--span-12-md business-main"> <h3 class="glue-headline glue-headline--headline-3 business-main-headline"> Ideal Shield </h3> <div class="business-main-info"> <p class="business-main-info-location"> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#location-pin"></use> </svg> Detroit, Michigan </p> </div> <div class="business-main-website"> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#link-icon"></use> </svg> <a href=https://www.idealshield.com class="business-main-website-link" target="_blank" rel="noopener"> www.idealshield.com </a> </div> <div class="business-main-fun-fact"> <p> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#stat-icon"></use> </svg> 60 employees </p> </div> <div class="business-main-content"> <div class="business-aside-quote-mobile"> <h3 class="glue-headline glue-headline--headline-5 business-aside-quote"> <q>The Internet gave us an opportunity, at a low cost, to compete with some of the largest companies out there.</q> </h3> <p class="business-aside-quote-name glue-font-weight-medium"> Linzie Venegas </p> <p class="business-aside-quote-title"> Vice President </p> </div> <p>When Frank Venegas won a car at a raffle in 1979, he drove it around for only nine days before selling it to finance his first business. Fast forward 38 years, and that business is now one of seven under the family-owned parent company, Ideal Group. “We provide everything from general contracting, to ballistic barriers, to hard-to-find parts that are used in manufacturing facilities throughout the world,” explains Vice President Linzie Venegas. One of their businesses is Ideal Shield, a Detroit-based manufacturer of bollard covers—plastic sleeves that are placed over bollards to protect them from wear and tear. “Ideal Shield was the first company that we started to use Google products for,” shares Linzie. With an average growth rate of 25 percent per year, it is also one of the fastest-growing businesses in the Ideal Group family.</p> <p>Ideal Shield has been using AdWords, Google’s advertising program, since its inception in 1997. “Not that many people know what a bollard cover is,” says Linzie. “So if somebody is told to go buy one, we know they’re going to go to Google. It’s important that we show up on there when they do.” About 50 percent of Ideal Shield’s sales leads now come through Google Search and ads. The company uses insights from Google Analytics to optimize their AdWords campaigns and improve conversion rates. “For every dollar we spend on AdWords, we get roughly 22 dollars back,” Linzie estimates. And YouTube provides them with a platform for sharing helpful content, such as installation tutorials.</p> <p>Today, Ideal Shield sells about 25,000 bollard covers a month to customers all around the world. The company operates five plants in Southwest Detroit, where they proudly manufacture their products. They also employ 60 people, most of whom are manufacturing professionals. “We’re committed to making our products here in the U.S.,” says Linzie. To further that commitment, Ideal Shield offers education and training programs for students of all ages. Elementary school students are paired with mentors and introduced to the world of engineering and robotics, while high school and college students are given the opportunity to work as construction interns. “There is a lot of growth going on in Detroit, and we want to do our part to prepare the workforce of tomorrow,” Linzie shares. “After all, the greatest thing about Ideal is our people.”</p> <span class="show-more-button">READ MORE</span> </div> </div> </div> </div> </div> <div class="glue-tabs__panel" id="#xenith"> <div class="state-business-tab"> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-1 glue-grid__col--span-0-sm glue-grid__col--span-0-md"></div> <div class="glue-grid__col glue-grid__col--span-10 glue-grid__col--span-12-md"> <div class="state-business-tab__image-container"> <picture> <source srcset="https://lh3.googleusercontent.com/kkBvKe1S-Lj4lOIvJubnHWFn2mSEfD43QCZCun38Ge15uLdN-LspYF7Ex1fLA0lq-wdkfPqodvkgdexSpw4-BsKJPAtasaFlCpN4aQ=w1200-rw 2x, https://lh3.googleusercontent.com/kkBvKe1S-Lj4lOIvJubnHWFn2mSEfD43QCZCun38Ge15uLdN-LspYF7Ex1fLA0lq-wdkfPqodvkgdexSpw4-BsKJPAtasaFlCpN4aQ=w600-rw 1x" type="image/webp" media="(max-width: 599px)"> <source srcset="https://lh3.googleusercontent.com/kkBvKe1S-Lj4lOIvJubnHWFn2mSEfD43QCZCun38Ge15uLdN-LspYF7Ex1fLA0lq-wdkfPqodvkgdexSpw4-BsKJPAtasaFlCpN4aQ=w1200-rj 2x, https://lh3.googleusercontent.com/kkBvKe1S-Lj4lOIvJubnHWFn2mSEfD43QCZCun38Ge15uLdN-LspYF7Ex1fLA0lq-wdkfPqodvkgdexSpw4-BsKJPAtasaFlCpN4aQ=w600-rj 1x" type="image/jpeg" media="(max-width: 599px)"> <source srcset="https://lh3.googleusercontent.com/kkBvKe1S-Lj4lOIvJubnHWFn2mSEfD43QCZCun38Ge15uLdN-LspYF7Ex1fLA0lq-wdkfPqodvkgdexSpw4-BsKJPAtasaFlCpN4aQ=w1024-rw 2x, https://lh3.googleusercontent.com/kkBvKe1S-Lj4lOIvJubnHWFn2mSEfD43QCZCun38Ge15uLdN-LspYF7Ex1fLA0lq-wdkfPqodvkgdexSpw4-BsKJPAtasaFlCpN4aQ=w512-rw 1x" type="image/webp" media="(max-width: 1023px)"> <source srcset="https://lh3.googleusercontent.com/kkBvKe1S-Lj4lOIvJubnHWFn2mSEfD43QCZCun38Ge15uLdN-LspYF7Ex1fLA0lq-wdkfPqodvkgdexSpw4-BsKJPAtasaFlCpN4aQ=w1024-rj 2x, https://lh3.googleusercontent.com/kkBvKe1S-Lj4lOIvJubnHWFn2mSEfD43QCZCun38Ge15uLdN-LspYF7Ex1fLA0lq-wdkfPqodvkgdexSpw4-BsKJPAtasaFlCpN4aQ=w512-rj 1x" type="image/jpeg" media="(max-width: 1023px)"> <source srcset="https://lh3.googleusercontent.com/kkBvKe1S-Lj4lOIvJubnHWFn2mSEfD43QCZCun38Ge15uLdN-LspYF7Ex1fLA0lq-wdkfPqodvkgdexSpw4-BsKJPAtasaFlCpN4aQ=w3400-rw 2x, https://lh3.googleusercontent.com/kkBvKe1S-Lj4lOIvJubnHWFn2mSEfD43QCZCun38Ge15uLdN-LspYF7Ex1fLA0lq-wdkfPqodvkgdexSpw4-BsKJPAtasaFlCpN4aQ=w1700-rw 1x" type="image/webp"> <source srcset="https://lh3.googleusercontent.com/kkBvKe1S-Lj4lOIvJubnHWFn2mSEfD43QCZCun38Ge15uLdN-LspYF7Ex1fLA0lq-wdkfPqodvkgdexSpw4-BsKJPAtasaFlCpN4aQ=w3400-rj 2x, https://lh3.googleusercontent.com/kkBvKe1S-Lj4lOIvJubnHWFn2mSEfD43QCZCun38Ge15uLdN-LspYF7Ex1fLA0lq-wdkfPqodvkgdexSpw4-BsKJPAtasaFlCpN4aQ=w1700-rj 1x" type="image/jpeg"> <img src="https://lh3.googleusercontent.com/kkBvKe1S-Lj4lOIvJubnHWFn2mSEfD43QCZCun38Ge15uLdN-LspYF7Ex1fLA0lq-wdkfPqodvkgdexSpw4-BsKJPAtasaFlCpN4aQ=w1700-rj" class="state-business-tab__image" alt="Xenith"> </picture> </div> </div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-grid__col--span-0-md glue-grid__col--span-1"></div> </div> <div id="canvas-7" class="state-business-canvas"> <div class="state-business-canvas__logo"> <img src="/static/img/google-logo.png" alt="Economic Impact --- Michigan"> Economic Impact --- Michigan </div> <div style="width: 100%;"> <p class="glue-text-center"> <img alt="" crossOrigin="anonymous" class="canvas-image"> </p> </div> <div class="state-business-canvas__content"> <h3 class="glue-headline glue-headline--headline-3"> Xenith </h3> <p>Location: Detroit, Michigan <br> Website: www.xenith.com <br> 130 employees during peak season.</p> <p><p>“A relentless pursuit to protect athletes” is what drives Xenith, an industry leader in football-helmet technology. Before Xenith, decades passed with only minimal innovation in helmet design, President Ryan Sullivan says. The company’s mission, he adds, is to “develop the most advanced protective equipment, from helmets to shoulder pads and other accessories.” They proudly make their gear in Detroit and outfit athletes of all ages and skill levels. “We could assemble helmets for a youth organization across the country and, later that day, make one for a Detroit Lion right down the street,” Ryan notes.</p> <p>Xenith launched in 2006 and had their first helmets on the field three years later. “Today, we’re third in the market for football helmets. We’re also the fastest growing,” Ryan says. The company doubled their revenue from 2014 to 2016 and sells their products to hundreds of thousands of customers around the world. Web-enabled tools power their growth. AdWords, Google’s advertising program, is their go-to marketing tool, and when their products are in-season, over half of their online sales come through Google. They consult Google Analytics to measure their web traffic, gain customer insight, and make data-driven decisions. And YouTube enables them to share their brand anthem as well as tutorial-based videos showcasing their products. “There’s a real education process to inform potential customers about our products. YouTube is a great platform to grow our brand awareness and build our football community,” Ryan explains.</p> <p>For the Xenith team, the most rewarding part of the job is being able to build relationships with sport communities worldwide and affect the lives of young athletes. For the 2016 high school season, the company supplied helmets to all Detroit public school teams, two of which won state championships. “Seeing our hometown teams, who wore our product, win state titles and have their parade go right past our office—that’s a pretty cool moment,” Ryan remarks. Committed to innovation and safety for all athletes, Xenith’s ambitions and vision for the future don’t stop in the football market. “We’re building a world-class company to help keep all athletes safer, and we’re doing it here in Detroit,” says Ryan.</p></p> </div> </div> <div class="glue-grid business-content" data-business-content="xenith"> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-1 glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-order-2-sm glue-order-3-md glue-order-2-lg glue-grid__col--span-3 glue-grid__col--span-12-md business-aside"> <button class="glue-button glue-button--icon glue-button--high-emphasis business-aside-button js-download-pdf" data-id="canvas-7" data-name="Xenith case study" data-image="https://lh3.googleusercontent.com/kkBvKe1S-Lj4lOIvJubnHWFn2mSEfD43QCZCun38Ge15uLdN-LspYF7Ex1fLA0lq-wdkfPqodvkgdexSpw4-BsKJPAtasaFlCpN4aQ"> <svg role="img" class="glue-icon"> <use xlink:href="#file-download"></use> </svg> Download Story </button> <div class="business-aside-quote-desktop"> <h3 class="glue-headline glue-headline--headline-5 business-aside-quote"> <q>The web is very important to us, both as a sales channel and for overall brand awareness.</q> </h3> <p class="business-aside-quote-name glue-font-weight-medium"> Ryan Sullivan </p> <p class="business-aside-quote-title"> President </p> </div> <div class="business-aside-line"></div> <div class="business-aside-products"> <h3 class="glue-headline glue-headline--headline-5 business-aside-products-headline"> Products </h3> <a href="https://ads.google.com/home/?utm_source=google&utm_medium=website&utm_campaign=eir2023" target="_blank" rel="noopener" class="business-aside-product"> Google Ads </a> <a href="https://analytics.withgoogle.com/?utm_source=google&utm_medium=website&utm_campaign=eir2023" target="_blank" rel="noopener" class="business-aside-product"> Google Analytics </a> </div> </div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-0-lg glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-0-lg glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-order-1-sm glue-order-2-md glue-order-3-lg glue-grid__col--span-7 glue-grid__col--span-12-md business-main"> <h3 class="glue-headline glue-headline--headline-3 business-main-headline"> Xenith </h3> <div class="business-main-info"> <p class="business-main-info-location"> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#location-pin"></use> </svg> Detroit, Michigan </p> </div> <div class="business-main-website"> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#link-icon"></use> </svg> <a href=https://www.xenith.com class="business-main-website-link" target="_blank" rel="noopener"> www.xenith.com </a> </div> <div class="business-main-fun-fact"> <p> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#stat-icon"></use> </svg> 130 employees during peak season. </p> </div> <div class="business-main-content"> <div class="business-aside-quote-mobile"> <h3 class="glue-headline glue-headline--headline-5 business-aside-quote"> <q>The web is very important to us, both as a sales channel and for overall brand awareness.</q> </h3> <p class="business-aside-quote-name glue-font-weight-medium"> Ryan Sullivan </p> <p class="business-aside-quote-title"> President </p> </div> <p>“A relentless pursuit to protect athletes” is what drives Xenith, an industry leader in football-helmet technology. Before Xenith, decades passed with only minimal innovation in helmet design, President Ryan Sullivan says. The company’s mission, he adds, is to “develop the most advanced protective equipment, from helmets to shoulder pads and other accessories.” They proudly make their gear in Detroit and outfit athletes of all ages and skill levels. “We could assemble helmets for a youth organization across the country and, later that day, make one for a Detroit Lion right down the street,” Ryan notes.</p> <p>Xenith launched in 2006 and had their first helmets on the field three years later. “Today, we’re third in the market for football helmets. We’re also the fastest growing,” Ryan says. The company doubled their revenue from 2014 to 2016 and sells their products to hundreds of thousands of customers around the world. Web-enabled tools power their growth. AdWords, Google’s advertising program, is their go-to marketing tool, and when their products are in-season, over half of their online sales come through Google. They consult Google Analytics to measure their web traffic, gain customer insight, and make data-driven decisions. And YouTube enables them to share their brand anthem as well as tutorial-based videos showcasing their products. “There’s a real education process to inform potential customers about our products. YouTube is a great platform to grow our brand awareness and build our football community,” Ryan explains.</p> <p>For the Xenith team, the most rewarding part of the job is being able to build relationships with sport communities worldwide and affect the lives of young athletes. For the 2016 high school season, the company supplied helmets to all Detroit public school teams, two of which won state championships. “Seeing our hometown teams, who wore our product, win state titles and have their parade go right past our office—that’s a pretty cool moment,” Ryan remarks. Committed to innovation and safety for all athletes, Xenith’s ambitions and vision for the future don’t stop in the football market. “We’re building a world-class company to help keep all athletes safer, and we’re doing it here in Detroit,” says Ryan.</p> <span class="show-more-button">READ MORE</span> </div> </div> </div> </div> </div> <div class="glue-tabs__panel" id="#mercury-promotions-fulfillment"> <div class="state-business-tab"> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-1 glue-grid__col--span-0-sm glue-grid__col--span-0-md"></div> <div class="glue-grid__col glue-grid__col--span-10 glue-grid__col--span-12-md"> <div class="state-business-tab__image-container"> <picture> <source srcset="https://lh3.googleusercontent.com/-vi75VkPVsDCqJ6II15nD1Tb4PLIajeeQj0IB0QyL2DVmafutcUuiTuC5NSY08NcMC2K39GirMdlQSo3v8wACAgW9x3bS7o55uSv=w1200-rw 2x, https://lh3.googleusercontent.com/-vi75VkPVsDCqJ6II15nD1Tb4PLIajeeQj0IB0QyL2DVmafutcUuiTuC5NSY08NcMC2K39GirMdlQSo3v8wACAgW9x3bS7o55uSv=w600-rw 1x" type="image/webp" media="(max-width: 599px)"> <source srcset="https://lh3.googleusercontent.com/-vi75VkPVsDCqJ6II15nD1Tb4PLIajeeQj0IB0QyL2DVmafutcUuiTuC5NSY08NcMC2K39GirMdlQSo3v8wACAgW9x3bS7o55uSv=w1200-rj 2x, https://lh3.googleusercontent.com/-vi75VkPVsDCqJ6II15nD1Tb4PLIajeeQj0IB0QyL2DVmafutcUuiTuC5NSY08NcMC2K39GirMdlQSo3v8wACAgW9x3bS7o55uSv=w600-rj 1x" type="image/jpeg" media="(max-width: 599px)"> <source srcset="https://lh3.googleusercontent.com/-vi75VkPVsDCqJ6II15nD1Tb4PLIajeeQj0IB0QyL2DVmafutcUuiTuC5NSY08NcMC2K39GirMdlQSo3v8wACAgW9x3bS7o55uSv=w1024-rw 2x, https://lh3.googleusercontent.com/-vi75VkPVsDCqJ6II15nD1Tb4PLIajeeQj0IB0QyL2DVmafutcUuiTuC5NSY08NcMC2K39GirMdlQSo3v8wACAgW9x3bS7o55uSv=w512-rw 1x" type="image/webp" media="(max-width: 1023px)"> <source srcset="https://lh3.googleusercontent.com/-vi75VkPVsDCqJ6II15nD1Tb4PLIajeeQj0IB0QyL2DVmafutcUuiTuC5NSY08NcMC2K39GirMdlQSo3v8wACAgW9x3bS7o55uSv=w1024-rj 2x, https://lh3.googleusercontent.com/-vi75VkPVsDCqJ6II15nD1Tb4PLIajeeQj0IB0QyL2DVmafutcUuiTuC5NSY08NcMC2K39GirMdlQSo3v8wACAgW9x3bS7o55uSv=w512-rj 1x" type="image/jpeg" media="(max-width: 1023px)"> <source srcset="https://lh3.googleusercontent.com/-vi75VkPVsDCqJ6II15nD1Tb4PLIajeeQj0IB0QyL2DVmafutcUuiTuC5NSY08NcMC2K39GirMdlQSo3v8wACAgW9x3bS7o55uSv=w3400-rw 2x, https://lh3.googleusercontent.com/-vi75VkPVsDCqJ6II15nD1Tb4PLIajeeQj0IB0QyL2DVmafutcUuiTuC5NSY08NcMC2K39GirMdlQSo3v8wACAgW9x3bS7o55uSv=w1700-rw 1x" type="image/webp"> <source srcset="https://lh3.googleusercontent.com/-vi75VkPVsDCqJ6II15nD1Tb4PLIajeeQj0IB0QyL2DVmafutcUuiTuC5NSY08NcMC2K39GirMdlQSo3v8wACAgW9x3bS7o55uSv=w3400-rj 2x, https://lh3.googleusercontent.com/-vi75VkPVsDCqJ6II15nD1Tb4PLIajeeQj0IB0QyL2DVmafutcUuiTuC5NSY08NcMC2K39GirMdlQSo3v8wACAgW9x3bS7o55uSv=w1700-rj 1x" type="image/jpeg"> <img src="https://lh3.googleusercontent.com/-vi75VkPVsDCqJ6II15nD1Tb4PLIajeeQj0IB0QyL2DVmafutcUuiTuC5NSY08NcMC2K39GirMdlQSo3v8wACAgW9x3bS7o55uSv=w1700-rj" class="state-business-tab__image" alt="Mercury Promotions & Fulfillment"> </picture> </div> </div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-grid__col--span-0-md glue-grid__col--span-1"></div> </div> <div id="canvas-8" class="state-business-canvas"> <div class="state-business-canvas__logo"> <img src="/static/img/google-logo.png" alt="Economic Impact --- Michigan"> Economic Impact --- Michigan </div> <div style="width: 100%;"> <p class="glue-text-center"> <img alt="" crossOrigin="anonymous" class="canvas-image"> </p> </div> <div class="state-business-canvas__content"> <h3 class="glue-headline glue-headline--headline-3"> Mercury Promotions & Fulfillment </h3> <p>Location: Sterling Heights, Michigan <br> Website: www.mercuryfs.com <br> 75 employees</p> <p><p>Mercury Promotions & Fulfillment has provided a range of marketing services to enhance and extend their customers’ brands since 1996. They offer everything from branded merchandise and fulfillment services, to sweepstakes and promotions, to digital storefronts. Mercury has a satellite office in downtown Detroit and participates in efforts to revitalize the city. “It means a tremendous amount to see our city come back alive,” says Tina Harmon, Managing Partner. “We’re committed to Detroit. We moved in here because we wanted to be part of the action of what was happening.”</p> <p>To do their part in this revitalization, they are focused on growing their business and creating jobs. Maintaining a strong online presence and taking advantage of digital tools are critical in today's marketplace. “You can’t just hand out brochures today. You have to have an online presence and it has to be robust. That’s the way people find you,” Tina says. They rely on numerous Google tools to stay productive and efficient, including Gmail, Google Calendar, and Google Groups. “We use all of the Google tools in our business,” Tina says. “Wherever we are in the world, it’s easy for us to access our information and it’s so reliable.” As a minority business enterprise (MBE), they are also involved in the Google Small Business Supplier Diversity program. According to Tina, working with Google has increased business by 15% and “has helped us put Mercury on the map in a big way.”</p> <p>Mercury’s approach is clearly working. They’ve seen strong growth in recent years, have increased office space, and have increased employment by over 10%. The Michigan Minority Supplier Development Council named the company Supplier of the Year in 2013. Two publications named them as one of the best places to work in 2015. Mercury’s prosperity is often reflected by their suppliers’ growth as well. Some suppliers report that they’ve added second shifts just to accommodate the increase in business from Mercury. “You can just imagine what that means for the economic impact,” Tina says. "Our growth has contributed not only to morale, but also to the community and the revitalization of Detroit. We’re proud to be a small part of a larger impact.”</p></p> </div> </div> <div class="glue-grid business-content" data-business-content="mercury-promotions-fulfillment"> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-1 glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-order-2-sm glue-order-3-md glue-order-2-lg glue-grid__col--span-3 glue-grid__col--span-12-md business-aside"> <button class="glue-button glue-button--icon glue-button--high-emphasis business-aside-button js-download-pdf" data-id="canvas-8" data-name="Mercury Promotions & Fulfillment case study" data-image="https://lh3.googleusercontent.com/-vi75VkPVsDCqJ6II15nD1Tb4PLIajeeQj0IB0QyL2DVmafutcUuiTuC5NSY08NcMC2K39GirMdlQSo3v8wACAgW9x3bS7o55uSv"> <svg role="img" class="glue-icon"> <use xlink:href="#file-download"></use> </svg> Download Story </button> <div class="business-aside-quote-desktop"> <h3 class="glue-headline glue-headline--headline-5 business-aside-quote"> <q>Developing a strong online presence for Mercury Promotions & Fulfillment has been critical to our growth and to our success.</q> </h3> <p class="business-aside-quote-name glue-font-weight-medium"> Jon Sloan </p> <p class="business-aside-quote-title"> Managing Partner & CEO </p> </div> <div class="business-aside-line"></div> <div class="business-aside-products"> <h3 class="glue-headline glue-headline--headline-5 business-aside-products-headline"> Products </h3> <a href="https://workspace.google.com/?utm_source=google&utm_medium=website&utm_campaign=eir2023" target="_blank" rel="noopener" class="business-aside-product"> Google Workspace </a> </div> </div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-0-lg glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-grid__col--span-0-sm glue-order-1-md glue-grid__col--span-0-lg glue-grid__col--span-1-md"></div> <div class="glue-grid__col glue-order-1-sm glue-order-2-md glue-order-3-lg glue-grid__col--span-7 glue-grid__col--span-12-md business-main"> <h3 class="glue-headline glue-headline--headline-3 business-main-headline"> Mercury Promotions & Fulfillment </h3> <div class="business-main-info"> <p class="business-main-info-location"> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#location-pin"></use> </svg> Sterling Heights, Michigan </p> </div> <div class="business-main-website"> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#link-icon"></use> </svg> <a href=https://www.mercuryfs.com class="business-main-website-link" target="_blank" rel="noopener"> www.mercuryfs.com </a> </div> <div class="business-main-fun-fact"> <p> <svg role="img" class="glue-icon glue-valign-top"> <use xlink:href="#stat-icon"></use> </svg> 75 employees </p> </div> <div class="business-main-content"> <div class="business-aside-quote-mobile"> <h3 class="glue-headline glue-headline--headline-5 business-aside-quote"> <q>Developing a strong online presence for Mercury Promotions & Fulfillment has been critical to our growth and to our success.</q> </h3> <p class="business-aside-quote-name glue-font-weight-medium"> Jon Sloan </p> <p class="business-aside-quote-title"> Managing Partner & CEO </p> </div> <p>Mercury Promotions & Fulfillment has provided a range of marketing services to enhance and extend their customers’ brands since 1996. They offer everything from branded merchandise and fulfillment services, to sweepstakes and promotions, to digital storefronts. Mercury has a satellite office in downtown Detroit and participates in efforts to revitalize the city. “It means a tremendous amount to see our city come back alive,” says Tina Harmon, Managing Partner. “We’re committed to Detroit. We moved in here because we wanted to be part of the action of what was happening.”</p> <p>To do their part in this revitalization, they are focused on growing their business and creating jobs. Maintaining a strong online presence and taking advantage of digital tools are critical in today's marketplace. “You can’t just hand out brochures today. You have to have an online presence and it has to be robust. That’s the way people find you,” Tina says. They rely on numerous Google tools to stay productive and efficient, including Gmail, Google Calendar, and Google Groups. “We use all of the Google tools in our business,” Tina says. “Wherever we are in the world, it’s easy for us to access our information and it’s so reliable.” As a minority business enterprise (MBE), they are also involved in the Google Small Business Supplier Diversity program. According to Tina, working with Google has increased business by 15% and “has helped us put Mercury on the map in a big way.”</p> <p>Mercury’s approach is clearly working. They’ve seen strong growth in recent years, have increased office space, and have increased employment by over 10%. The Michigan Minority Supplier Development Council named the company Supplier of the Year in 2013. Two publications named them as one of the best places to work in 2015. Mercury’s prosperity is often reflected by their suppliers’ growth as well. Some suppliers report that they’ve added second shifts just to accommodate the increase in business from Mercury. “You can just imagine what that means for the economic impact,” Tina says. "Our growth has contributed not only to morale, but also to the community and the revitalization of Detroit. We’re proud to be a small part of a larger impact.”</p> <span class="show-more-button">READ MORE</span> </div> </div> </div> </div> </div> </div> </div> </div></div> </section> <section class="glue-spacer-5-top state-communities"> <div class="glue-page"> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-2"></div> <div class="glue-grid__col glue-grid__col--span-8 glue-text-center"> <h2 class="glue-headline glue-headline--headline-2 state-communities-headline"> Investing in local communities </h2> </div> </div> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-3"></div> <div class="glue-grid__col glue-grid__col--span-6 glue-text-center"> <p class="glue-body--large state-communities-subheadline"> We’re committed to playing a positive role in each of the communities where we live and work. </p> </div> </div> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-12 state-communities-facts--container glue-spacer-5-top"> <div class="state-communities-fact glue-text-center"> <h3 class="glue-headline glue-headline--headline-3 state-communities-fact--headline"> $10+ million </h3> <h4 class="glue-headline glue-headline--headline-5 state-communities-fact--subheadline"> in funding </h4> <p class="state-communities-fact--copy"> Since 2006, Google.org has awarded over $10 million in funding to Michigan organizations and nonprofits. </p> </div> <div class="state-communities-fact glue-text-center"> <h3 class="glue-headline glue-headline--headline-3 state-communities-fact--headline"> $11+ million </h3> <h4 class="glue-headline glue-headline--headline-5 state-communities-fact--subheadline"> in charitable giving </h4> <p class="state-communities-fact--copy"> Since 2005, our employees based in Michigan – including matching contributions and philanthropic giving from Google.org – have donated over $11 million to nonprofits. </p> </div> <div class="state-communities-fact glue-text-center"> <h3 class="glue-headline glue-headline--headline-3 state-communities-fact--headline"> 30,100+ </h3> <h4 class="glue-headline glue-headline--headline-5 state-communities-fact--subheadline"> volunteer and pro bono hours </h4> <p class="state-communities-fact--copy"> Through Google.org, employees served over 30,100 hours of volunteer and pro bono work with nonprofits and schools, including areas we’re passionate about, like STEM education, economic opportunity, and access to the internet. </p> </div> </div> </div> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-12 state-communities-carousel--container glue-spacer-5-top"> <div class="glue-carousel glue-carousel-card state-communities-carousel" data-glue-pagination="state-communities-facts"> <!-- Previous --> <button type="button" class="glue-carousel__button glue-carousel__button--prev resources-carousel--previous" aria-label="Previous slide"> <svg aria-hidden="true" class="glue-icon glue-icon--32px"> <use href="/static/img/glue-icons.svg#chevron-left"></use> </svg> </button> <!-- Next --> <button type="button" class="glue-carousel__button glue-carousel__button--next resources-carousel--next" aria-label="Next slide"> <svg aria-hidden="true" class="glue-icon glue-icon--32px"> <use href="/static/img/glue-icons.svg#chevron-right"></use> </svg> </button> <!-- LIST --> <div class="glue-carousel__viewport state-communities-carousel-wrapper"> <ul class="glue-carousel__list state-communities-carousel-list"> <li class="glue-carousel__item state-communities-carousel-item" id="state-communities-carousel-item-1" aria-label="slide #1"> <div class="glue-text-center state-communities-carousel-fact"> <h2 class="glue-headline glue-headline--headline-2 state-communities-carousel-fact--headline"> $10+ million </h2> <h3 class="glue-headline glue-headline--headline-5 state-communities-carousel-fact--subheadline"> in funding </h3> <p class="state-communities-carousel-fact--copy"> Since 2006, Google.org has awarded over $10 million in funding to Michigan organizations and nonprofits. </p> </div> </li> <li class="glue-carousel__item state-communities-carousel-item" id="state-communities-carousel-item-2" aria-label="slide #2"> <div class="glue-text-center state-communities-carousel-fact"> <h2 class="glue-headline glue-headline--headline-2 state-communities-carousel-fact--headline"> $11+ million </h2> <h3 class="glue-headline glue-headline--headline-5 state-communities-carousel-fact--subheadline"> in charitable giving </h3> <p class="state-communities-carousel-fact--copy"> Since 2005, our employees based in Michigan – including matching contributions and philanthropic giving from Google.org – have donated over $11 million to nonprofits. </p> </div> </li> <li class="glue-carousel__item state-communities-carousel-item" id="state-communities-carousel-item-3" aria-label="slide #3"> <div class="glue-text-center state-communities-carousel-fact"> <h2 class="glue-headline glue-headline--headline-2 state-communities-carousel-fact--headline"> 30,100+ </h2> <h3 class="glue-headline glue-headline--headline-5 state-communities-carousel-fact--subheadline"> volunteer and pro bono hours </h3> <p class="state-communities-carousel-fact--copy"> Through Google.org, employees served over 30,100 hours of volunteer and pro bono work with nonprofits and schools, including areas we’re passionate about, like STEM education, economic opportunity, and access to the internet. </p> </div> </li> </ul> </div> <!-- Navigation dots --> <div class="glue-carousel__navigation" aria-label="Choose slide to display"></div> </div> </div> </div> </div> <div class="glue-fullbleed"> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-0-sm glue-grid__col--span-1-lg"></div> <div class="glue-grid__col glue-grid__col--span-4-sm glue-grid__col--span-6-md glue-grid__col--span-5-lg state-communities-callout--container"> <div class="state-communities-callout glue-elevation-level-5"> <h3 class="glue-headline glue-headline--headline-3 state-communities-callout-headline"> Our home in the Great Lakes State </h3> <p class="state-communities-callout-copy"> Google is proud to call Michigan home, with our offices in Ann Arbor and Detroit focused on sales and engineering </p> </div> <div class="state-communities-quote"> <p class="state-communities-quote-copy"> “Entrepreneurs and businesses are at the heart of America’s success story, and will be the engine for innovation in the future. At Google, we will keep working to get technology into the hands of more businesses and communities and to create opportunities for all Americans.” </p> <p class="state-communities-quote-name"> Sundar Pichai </p> <p class="state-communities-quote-title"> CEO, Google and Alphabet </p> </div> </div> <div class="glue-grid__col glue-grid__col--span-6 state-communities-image--container"> <style> .state-communities-image-4df378b { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen { .state-communities-image-4df378b { background-image: url(https://lh3.googleusercontent.com/6fviyFqz8OOfa-7BRkKCPBDMRH6vR7FZgtpvnELBbBfig1GjiS52DeVnCDIsCTbarMNM1qnC-NKHXG8iSiuYSDVpezMPwjWN-_9zWw=w600-l80-sg-rw-e365-c0xffffff); } .state-communities-image-4df378b { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen and (min-width: 600px) { .state-communities-image-4df378b { background-image: url(https://lh3.googleusercontent.com/6fviyFqz8OOfa-7BRkKCPBDMRH6vR7FZgtpvnELBbBfig1GjiS52DeVnCDIsCTbarMNM1qnC-NKHXG8iSiuYSDVpezMPwjWN-_9zWw=w1024-l80-sg-rw-e365-c0xffffff); } .state-communities-image-4df378b { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen and (min-width: 1024px) { .state-communities-image-4df378b { background-image: url(https://lh3.googleusercontent.com/6fviyFqz8OOfa-7BRkKCPBDMRH6vR7FZgtpvnELBbBfig1GjiS52DeVnCDIsCTbarMNM1qnC-NKHXG8iSiuYSDVpezMPwjWN-_9zWw=w1440-l80-sg-rw-e365-c0xffffff); } </style> <div class="state-communities-image state-communities-image-4df378b"> </div> </div> </div> </div> <div class="glue-page"> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-1 glue-grid__col--span-0-sm"></div> <div class="glue-grid__col glue-grid__col--span-10"> <div id="community-panels" class="glue-expansion-panels community-panels"> <div class="glue-expansion-panel" aria-expanded="true"> <div class="glue-expansion-panel__toggle"> <div id="ann-arbor" class="glue-expansion-panel__button" data-glue-expansion-panel-toggle-for="panel-1-content"> <h3 class="glue-headline glue-headline--headline-3 community-name"> Ann Arbor </h3> <svg role="img" aria-hidden="true" class="glue-icon glue-expansion-panel__header-arrow"> <use xlink:href="#expand-more"></use> </svg> </div> </div> <div class="glue-expansion-panel__content" id="panel-1-content"> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-10 glue-body-large community-main-copy"> <p>In 2006, Google opened its first Ann Arbor office near the University of Michigan, alma mater of Google’s co-founder, Larry Page. The office relocated in 2007 and, finally, in 2017 moved to its newest location on Ann Arbor’s northside. Our Ann Arbor office primarily focuses on Google Ads and AdSense sales, and recently expanded to include YouTube teams.</p> </div> </div> <div class="glue-grid community-section"> <div class="glue-grid__col glue-order-2-sm glue-order-1-md glue-grid__col--span-4 community-section-image--container"> <style> .community-section-image-b6e5a96 { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen { .community-section-image-b6e5a96 { background-image: url(https://lh3.googleusercontent.com/LGcMgvohLIRIAdRFtu_C5YnK1aMWc_FHKTJ2TLfn0a1_QSrvqF-0Mo8jm0576Khcg_h_kxq8rso9GWrey7MJfiAsVQ0c59HTMRZpCw=w600-l80-sg-rw-e365-c0xffffff); } .community-section-image-b6e5a96 { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen and (min-width: 600px) { .community-section-image-b6e5a96 { background-image: url(https://lh3.googleusercontent.com/LGcMgvohLIRIAdRFtu_C5YnK1aMWc_FHKTJ2TLfn0a1_QSrvqF-0Mo8jm0576Khcg_h_kxq8rso9GWrey7MJfiAsVQ0c59HTMRZpCw=w1024-l80-sg-rw-e365-c0xffffff); } .community-section-image-b6e5a96 { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen and (min-width: 1024px) { .community-section-image-b6e5a96 { background-image: url(https://lh3.googleusercontent.com/LGcMgvohLIRIAdRFtu_C5YnK1aMWc_FHKTJ2TLfn0a1_QSrvqF-0Mo8jm0576Khcg_h_kxq8rso9GWrey7MJfiAsVQ0c59HTMRZpCw=w1440-l80-sg-rw-e365-c0xffffff); } </style> <div class="community-section-image community-section-image-b6e5a96"></div> <p class="community-section-image-description"> </p> </div> <div class="glue-grid__col glue-order-1-sm glue-order-2-md glue-grid__col--span-6"> <div class="community-aside--container"> <h3 class="glue-headline glue-headline--headline-3 community-aside-headline"> Get in touch </h3> <a class="community-aside-link" href="mailto:press@google.com" target=_blank > CONTACT US </a> <a class="community-aside-link" href="mailto:communitysponsorships@google.com" target=_blank > ASK ABOUT SPONSORSHIPS </a> <a class="community-aside-link" href="https://www.google.com/diversity/suppliers/register/" target=_blank > SEE SUPPLIER INTEREST FORM </a> <a class="community-aside-link" href="https://careers.google.com/jobs/results/?company=3ecfd7ca-b4c1-4b0f-8919-5b3a26832830&company=4ce051e9-0861-4457-ae74-ed29d709e6d9&company=Google&company=Google%20Capital&company=Google%20Fiber&company=Verily%20Life%20Sciences&company=Waymo&company=X&company=YouTube&company=db402fa7-80f9-417e-90f8-cabc095ab328&jld=20&jlo=en_US&location=42.2808256%3A-83.74303780000002%3AAnn%20Arbor,%20MI,%20USA%3AUS%3AUS%3A4.947301689629301%3ALOCALITY%3A%3A%3A%3A%3A%3A&location=42.5467012%3A-83.21131919999999%3ABirmingham,%20MI,%20USA%3AUS%3A%3A2.271644131743786%3ALOCALITY%3A%3A%3A%3A%3A%3A&utm_campaign=eir2023&utm_medium=website&utm_source=eir&src=Online/Google_Website/EIR" target=_blank > SEE JOBS IN ANN ARBOR </a> </div> </div> </div> </div> </div> <div class="glue-expansion-panel" aria-expanded="true"> <div class="glue-expansion-panel__toggle"> <div id="detroit" class="glue-expansion-panel__button" data-glue-expansion-panel-toggle-for="panel-2-content"> <h3 class="glue-headline glue-headline--headline-3 community-name"> Detroit </h3> <svg role="img" aria-hidden="true" class="glue-icon glue-expansion-panel__header-arrow"> <use xlink:href="#expand-more"></use> </svg> </div> </div> <div class="glue-expansion-panel__content" id="panel-2-content"> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-10 glue-body-large community-main-copy"> <p>In 2018, Google moved its Birmingham office to Midtown Detroit in The District Detroit building, linked to Little Caesars Arena. The office is an ode to Detroit culture – walls are lined with works from local artists and images of iconic cultural spots, like The Heidelberg Project and Eastern Market. Google Detroit is also the only sales office that focuses on a single industry – automotive.</p> </div> </div> <div class="glue-grid community-section"> <div class="glue-grid__col glue-order-2-sm glue-order-1-md glue-grid__col--span-4 community-section-image--container"> <style> .community-section-image-fc33117 { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen { .community-section-image-fc33117 { background-image: url(https://lh3.googleusercontent.com/pSsoKFJgSWwr0SLaQ1jNgM2IXqhl2QbiU_SV-RYAFaT0GdRhHyHCpttkt9KFUCklqlIeomoVN7kxMKqX1cWgCxxvHun9VH-m2Zsf=w600-l80-sg-rw-e365-c0xffffff); } .community-section-image-fc33117 { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen and (min-width: 600px) { .community-section-image-fc33117 { background-image: url(https://lh3.googleusercontent.com/pSsoKFJgSWwr0SLaQ1jNgM2IXqhl2QbiU_SV-RYAFaT0GdRhHyHCpttkt9KFUCklqlIeomoVN7kxMKqX1cWgCxxvHun9VH-m2Zsf=w1024-l80-sg-rw-e365-c0xffffff); } .community-section-image-fc33117 { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen and (min-width: 1024px) { .community-section-image-fc33117 { background-image: url(https://lh3.googleusercontent.com/pSsoKFJgSWwr0SLaQ1jNgM2IXqhl2QbiU_SV-RYAFaT0GdRhHyHCpttkt9KFUCklqlIeomoVN7kxMKqX1cWgCxxvHun9VH-m2Zsf=w1440-l80-sg-rw-e365-c0xffffff); } </style> <div class="community-section-image community-section-image-fc33117"></div> <p class="community-section-image-description"> </p> </div> <div class="glue-grid__col glue-order-1-sm glue-order-2-md glue-grid__col--span-6"> <div class="community-aside--container"> <h3 class="glue-headline glue-headline--headline-3 community-aside-headline"> Get in touch </h3> <a class="community-aside-link" href="mailto:press@google.com" target=_blank > CONTACT US </a> <a class="community-aside-link" href="mailto:communitysponsorships@google.com" target=_blank > ASK ABOUT SPONSORSHIPS </a> <a class="community-aside-link" href="https://www.google.com/diversity/suppliers/register/" target=_blank > SEE SUPPLIER INTEREST FORM </a> <a class="community-aside-link" href="https://careers.google.com/jobs/results/?company=3ecfd7ca-b4c1-4b0f-8919-5b3a26832830&company=4ce051e9-0861-4457-ae74-ed29d709e6d9&company=Google&company=Google%20Capital&company=Google%20Fiber&company=Verily%20Life%20Sciences&company=Waymo&company=X&company=YouTube&company=db402fa7-80f9-417e-90f8-cabc095ab328&jld=20&jlo=en_US&location=42.2808256%3A-83.74303780000002%3AAnn%20Arbor,%20MI,%20USA%3AUS%3AUS%3A4.947301689629301%3ALOCALITY%3A%3A%3A%3A%3A%3A&location=42.5467012%3A-83.21131919999999%3ABirmingham,%20MI,%20USA%3AUS%3A%3A2.271644131743786%3ALOCALITY%3A%3A%3A%3A%3A%3A&location=Detroit,%20MI,%20USA&utm_campaign=eir2023&utm_medium=website&utm_source=eir&src=Online/Google_Website/EIR" target=_blank > SEE JOBS IN DETROIT </a> </div> </div> </div> </div> </div> </div> </div> </div> </div> </section> <section class="glue-spacer-5-top state-explore"> <div class="glue-page"> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-sm-0 glue-grid__col--span-2-md glue-grid__col--span-3"></div> <div class="glue-grid__col glue-grid__col--span-sm-4 glue-grid__col--span-8-md glue-grid__col--span-6"> <h2 class="glue-headline glue-headline--headline-2 glue-text-center state-explore-headline"> Explore our impact on businesses in nearby states </h2> </div> </div> <div class="glue-grid"> <div class="glue-grid__col glue-grid__col--span-12"> <div class="glue-carousel state-explore-carousel" data-glue-pagination="state-explore"> <!-- Previous --> <button type="button" class="glue-carousel__button glue-carousel__button--prev resources-carousel--previous" aria-label="Previous slide"> <svg aria-hidden="true" class="glue-icon glue-icon--32px"> <use href="/static/img/glue-icons.svg#chevron-left"></use> </svg> </button> <!-- Next --> <button type="button" class="glue-carousel__button glue-carousel__button--next resources-carousel--next" aria-label="Next slide"> <svg aria-hidden="true" class="glue-icon glue-icon--32px"> <use href="/static/img/glue-icons.svg#chevron-right"></use> </svg> </button> <!-- LIST --> <div class="glue-carousel__viewport state-explore-wrapper"> <ul class="glue-carousel__list state-explore-list"> <li class="glue-carousel__item state-explore-item" id="state-explore-carousel-item-1" aria-label="slide #1"> <div class="state-explore-card glue-elevation-level-4"> <style> .state-explore-card-image-a811131 { background-position: center; 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} } </style> <div class="state-explore-card-image state-explore-card-image--desktop state-explore-card-image-9c5e3c4"> </div> <div class="state-explore-card-content"> <p class="glue-eyebrow state-explore-card-eyebrow">Featured Business</p> <h3 class="glue-headline glue-headline--headline-4 state-explore-card-headline"> SAMSON Men’s Emporium </h3> <div class="state-explore-card-location"> <svg role="img" class="glue-icon glue-icon--24px"> <use xlink:href="#location-pin"></use> </svg> <p class="glue-caption state-explore-card-city"> Columbus, Ohio </p> </div> <p class="state-explore-card-quote"> <q>Thanks to Google Business Profile, visitors to the city who search for men’s shirts or men’s clothing stores easily find us. They make up 40% of my business.</q> </p> <p class="glue-font-weight-medium state-explore-card-quote-name"> Travis Samson </p> <p class="state-explore-card-quote-title"> Owner </p> <a href="/state/oh/#samson-mens-emporium" class="glue-button glue-button--low-emphasis glue-button--icon-right state-explore-card-cta" tabindex="0"> Read story <svg role="img" class="glue-icon glue-icon--arrow-forward"> <use xlink:href="#chevron-right"></use> </svg> </a> </div> </div> </li> <li class="glue-carousel__item state-explore-item" id="state-explore-carousel-item-2" aria-label="slide #2"> <div class="state-explore-card glue-elevation-level-4"> <style> .state-explore-card-image-df7307e { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen { .state-explore-card-image-df7307e { background-image: url(https://lh3.googleusercontent.com/QP7Z7vO9zDmJ1a0QfoEbXaqudbWXWF6vCE80xF0eWmyZdGL3xPjDKIbxyKs1aTPGzT3O7LHAljuD4HiXtG9Kvg0PYrcY1iQk4-Ykghp6TmmO82FyAg=w600-l80-sg-rw-e365-c0xffffff); 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} } .state-explore-card-image-df7307e { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen and (min-width: 1024px) { .state-explore-card-image-df7307e { background-image: url(https://lh3.googleusercontent.com/QP7Z7vO9zDmJ1a0QfoEbXaqudbWXWF6vCE80xF0eWmyZdGL3xPjDKIbxyKs1aTPGzT3O7LHAljuD4HiXtG9Kvg0PYrcY1iQk4-Ykghp6TmmO82FyAg=w1440-l80-sg-rw-e365-c0xffffff); } @media only screen and (min-width: 1024px) and (-webkit-min-device-pixel-ratio: 2), only screen and (min-width: 1024px) and (min--moz-device-pixel-ratio: 2), only screen and (min-width: 1024px) and (-o-min-device-pixel-ratio: 2/1), only screen and (min-width: 1024px) and ( min-device-pixel-ratio: 2), only screen and (min-width: 1024px) and (min-resolution: 192dpi), only screen and (min-width: 1024px) and (min-resolution: 2dppx) { .state-explore-card-image-df7307e { background-image: url(https://lh3.googleusercontent.com/QP7Z7vO9zDmJ1a0QfoEbXaqudbWXWF6vCE80xF0eWmyZdGL3xPjDKIbxyKs1aTPGzT3O7LHAljuD4HiXtG9Kvg0PYrcY1iQk4-Ykghp6TmmO82FyAg=w2880-l80-sg-rw-e365-c0xffffff); } } </style> <div class="state-explore-card-image state-explore-card-image--mobile state-explore-card-image-df7307e"> </div> <style> .state-explore-card-image-cf88cd4 { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen { .state-explore-card-image-cf88cd4 { background-image: url(https://lh3.googleusercontent.com/5PcS-GhC4h2gbGLqnr9hJIjzThxNZ9VA56fgURsNw85OyU0kEcXpoE6rwrQ-tfWFNSvQHj_fsdYgGBMvpkHNj28HFp9rQ3Zc5XHUAxwk0o3H6BjXK7c=w550-l80-sg-rw-e365-c0xffffff); } @media only screen and (-webkit-min-device-pixel-ratio: 2), only screen and (min--moz-device-pixel-ratio: 2), only screen and (-o-min-device-pixel-ratio: 2/1), only screen and ( min-device-pixel-ratio: 2), only screen and (min-resolution: 192dpi), only screen and (min-resolution: 2dppx) { .state-explore-card-image-cf88cd4 { background-image: url(https://lh3.googleusercontent.com/5PcS-GhC4h2gbGLqnr9hJIjzThxNZ9VA56fgURsNw85OyU0kEcXpoE6rwrQ-tfWFNSvQHj_fsdYgGBMvpkHNj28HFp9rQ3Zc5XHUAxwk0o3H6BjXK7c=w1100-l80-sg-rw-e365-c0xffffff); } } .state-explore-card-image-cf88cd4 { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen and (min-width: 415px) { .state-explore-card-image-cf88cd4 { background-image: url(https://lh3.googleusercontent.com/5PcS-GhC4h2gbGLqnr9hJIjzThxNZ9VA56fgURsNw85OyU0kEcXpoE6rwrQ-tfWFNSvQHj_fsdYgGBMvpkHNj28HFp9rQ3Zc5XHUAxwk0o3H6BjXK7c=w0-l80-sg-rw-e365-c0xffffff); } @media only screen and (min-width: 415px) and (-webkit-min-device-pixel-ratio: 2), only screen and (min-width: 415px) and (min--moz-device-pixel-ratio: 2), only screen and (min-width: 415px) and (-o-min-device-pixel-ratio: 2/1), only screen and (min-width: 415px) and ( min-device-pixel-ratio: 2), only screen and (min-width: 415px) and (min-resolution: 192dpi), only screen and (min-width: 415px) and (min-resolution: 2dppx) { .state-explore-card-image-cf88cd4 { background-image: url(https://lh3.googleusercontent.com/5PcS-GhC4h2gbGLqnr9hJIjzThxNZ9VA56fgURsNw85OyU0kEcXpoE6rwrQ-tfWFNSvQHj_fsdYgGBMvpkHNj28HFp9rQ3Zc5XHUAxwk0o3H6BjXK7c=w0-l80-sg-rw-e365-c0xffffff); } } </style> <div class="state-explore-card-image state-explore-card-image--desktop state-explore-card-image-cf88cd4"> </div> <div class="state-explore-card-content"> <p class="glue-eyebrow state-explore-card-eyebrow">Featured Business</p> <h3 class="glue-headline glue-headline--headline-4 state-explore-card-headline"> Erdye’s Pest Control </h3> <div class="state-explore-card-location"> <svg role="img" class="glue-icon glue-icon--24px"> <use xlink:href="#location-pin"></use> </svg> <p class="glue-caption state-explore-card-city"> Green Bay, Wisconsin </p> </div> <p class="state-explore-card-quote"> <q>Google levels the playing field so we can compete with the largest companies with much higher budgets. I can't imagine running my small business without Google Ads.</q> </p> <p class="glue-font-weight-medium state-explore-card-quote-name"> Josh “Erdye” Erdman </p> <p class="state-explore-card-quote-title"> Founder </p> <a href="/state/wi/#erdyes-pest-control" class="glue-button glue-button--low-emphasis glue-button--icon-right state-explore-card-cta" tabindex="0"> Read story <svg role="img" class="glue-icon glue-icon--arrow-forward"> <use xlink:href="#chevron-right"></use> </svg> </a> </div> </div> </li> <li class="glue-carousel__item state-explore-item" id="state-explore-carousel-item-3" aria-label="slide #3"> <div class="state-explore-card glue-elevation-level-4"> <style> .state-explore-card-image-b2e2387 { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen { .state-explore-card-image-b2e2387 { background-image: url(https://lh3.googleusercontent.com/zzfiPAhXgVX0LutkjEjpd9PCSAZ1Y2KcfC3dmjKHSTZEYljhsQBOv3gfyoAU4KRcASiJ9lyxWRFuaQNNsT7F_ntu8sAcyerIcbB4MyvCVl31tTfQkrk=w600-l80-sg-rw-e365-c0xffffff); } @media only screen and (-webkit-min-device-pixel-ratio: 2), only screen and (min--moz-device-pixel-ratio: 2), only screen and (-o-min-device-pixel-ratio: 2/1), only screen and ( min-device-pixel-ratio: 2), only screen and (min-resolution: 192dpi), only screen and (min-resolution: 2dppx) { .state-explore-card-image-b2e2387 { background-image: url(https://lh3.googleusercontent.com/zzfiPAhXgVX0LutkjEjpd9PCSAZ1Y2KcfC3dmjKHSTZEYljhsQBOv3gfyoAU4KRcASiJ9lyxWRFuaQNNsT7F_ntu8sAcyerIcbB4MyvCVl31tTfQkrk=w1200-l80-sg-rw-e365-c0xffffff); } } .state-explore-card-image-b2e2387 { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen and (min-width: 600px) { .state-explore-card-image-b2e2387 { background-image: url(https://lh3.googleusercontent.com/zzfiPAhXgVX0LutkjEjpd9PCSAZ1Y2KcfC3dmjKHSTZEYljhsQBOv3gfyoAU4KRcASiJ9lyxWRFuaQNNsT7F_ntu8sAcyerIcbB4MyvCVl31tTfQkrk=w1024-l80-sg-rw-e365-c0xffffff); } @media only screen and (min-width: 600px) and (-webkit-min-device-pixel-ratio: 2), only screen and (min-width: 600px) and (min--moz-device-pixel-ratio: 2), only screen and (min-width: 600px) and (-o-min-device-pixel-ratio: 2/1), only screen and (min-width: 600px) and ( min-device-pixel-ratio: 2), only screen and (min-width: 600px) and (min-resolution: 192dpi), only screen and (min-width: 600px) and (min-resolution: 2dppx) { .state-explore-card-image-b2e2387 { background-image: url(https://lh3.googleusercontent.com/zzfiPAhXgVX0LutkjEjpd9PCSAZ1Y2KcfC3dmjKHSTZEYljhsQBOv3gfyoAU4KRcASiJ9lyxWRFuaQNNsT7F_ntu8sAcyerIcbB4MyvCVl31tTfQkrk=w2048-l80-sg-rw-e365-c0xffffff); } } .state-explore-card-image-b2e2387 { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen and (min-width: 1024px) { .state-explore-card-image-b2e2387 { background-image: url(https://lh3.googleusercontent.com/zzfiPAhXgVX0LutkjEjpd9PCSAZ1Y2KcfC3dmjKHSTZEYljhsQBOv3gfyoAU4KRcASiJ9lyxWRFuaQNNsT7F_ntu8sAcyerIcbB4MyvCVl31tTfQkrk=w1440-l80-sg-rw-e365-c0xffffff); } @media only screen and (min-width: 1024px) and (-webkit-min-device-pixel-ratio: 2), only screen and (min-width: 1024px) and (min--moz-device-pixel-ratio: 2), only screen and (min-width: 1024px) and (-o-min-device-pixel-ratio: 2/1), only screen and (min-width: 1024px) and ( min-device-pixel-ratio: 2), only screen and (min-width: 1024px) and (min-resolution: 192dpi), only screen and (min-width: 1024px) and (min-resolution: 2dppx) { .state-explore-card-image-b2e2387 { background-image: url(https://lh3.googleusercontent.com/zzfiPAhXgVX0LutkjEjpd9PCSAZ1Y2KcfC3dmjKHSTZEYljhsQBOv3gfyoAU4KRcASiJ9lyxWRFuaQNNsT7F_ntu8sAcyerIcbB4MyvCVl31tTfQkrk=w2880-l80-sg-rw-e365-c0xffffff); } } </style> <div class="state-explore-card-image state-explore-card-image--mobile state-explore-card-image-b2e2387"> </div> <style> .state-explore-card-image-3228a9a { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen { .state-explore-card-image-3228a9a { background-image: url(https://lh3.googleusercontent.com/sjEHAg11kewa7u_8gVsbpDlKaMIwWwnYzxj3LrLidXj_Fosk7X70z-wK-TOJ5HsGkS1feBi8YG-uPwvH2WcfpSvblJRYYK0c19ai3-OgAidN0WDjXA=w550-l80-sg-rw-e365-c0xffffff); } @media only screen and (-webkit-min-device-pixel-ratio: 2), only screen and (min--moz-device-pixel-ratio: 2), only screen and (-o-min-device-pixel-ratio: 2/1), only screen and ( min-device-pixel-ratio: 2), only screen and (min-resolution: 192dpi), only screen and (min-resolution: 2dppx) { .state-explore-card-image-3228a9a { background-image: url(https://lh3.googleusercontent.com/sjEHAg11kewa7u_8gVsbpDlKaMIwWwnYzxj3LrLidXj_Fosk7X70z-wK-TOJ5HsGkS1feBi8YG-uPwvH2WcfpSvblJRYYK0c19ai3-OgAidN0WDjXA=w1100-l80-sg-rw-e365-c0xffffff); } } .state-explore-card-image-3228a9a { background-position: center; background-repeat: no-repeat; background-size: cover; } @media screen and (min-width: 415px) { .state-explore-card-image-3228a9a { background-image: url(https://lh3.googleusercontent.com/sjEHAg11kewa7u_8gVsbpDlKaMIwWwnYzxj3LrLidXj_Fosk7X70z-wK-TOJ5HsGkS1feBi8YG-uPwvH2WcfpSvblJRYYK0c19ai3-OgAidN0WDjXA=w0-l80-sg-rw-e365-c0xffffff); } @media only screen and (min-width: 415px) and (-webkit-min-device-pixel-ratio: 2), only screen and (min-width: 415px) and (min--moz-device-pixel-ratio: 2), only screen and (min-width: 415px) and (-o-min-device-pixel-ratio: 2/1), only screen and (min-width: 415px) and ( min-device-pixel-ratio: 2), only screen and (min-width: 415px) and (min-resolution: 192dpi), only screen and (min-width: 415px) and (min-resolution: 2dppx) { .state-explore-card-image-3228a9a { background-image: url(https://lh3.googleusercontent.com/sjEHAg11kewa7u_8gVsbpDlKaMIwWwnYzxj3LrLidXj_Fosk7X70z-wK-TOJ5HsGkS1feBi8YG-uPwvH2WcfpSvblJRYYK0c19ai3-OgAidN0WDjXA=w0-l80-sg-rw-e365-c0xffffff); } } </style> <div class="state-explore-card-image state-explore-card-image--desktop state-explore-card-image-3228a9a"> </div> <div class="state-explore-card-content"> <p class="glue-eyebrow state-explore-card-eyebrow">Featured Business</p> <h3 class="glue-headline glue-headline--headline-4 state-explore-card-headline"> Poppy & Pout </h3> <div class="state-explore-card-location"> <svg role="img" class="glue-icon glue-icon--24px"> <use xlink:href="#location-pin"></use> </svg> <p class="glue-caption state-explore-card-city"> Idaho Falls, Idaho </p> </div> <p class="state-explore-card-quote"> <q>I use Smart Reply in Gmail all the time. As a small business owner, those auto replies are really convenient and save me lots of time.</q> </p> <p class="glue-font-weight-medium state-explore-card-quote-name"> Krysta Morgan </p> <p class="state-explore-card-quote-title"> Co-owner </p> <a href="/state/id/#poppy-pout" class="glue-button glue-button--low-emphasis glue-button--icon-right state-explore-card-cta" tabindex="0"> Read story <svg role="img" class="glue-icon glue-icon--arrow-forward"> <use xlink:href="#chevron-right"></use> </svg> </a> </div> </div> </li> </ul> </div> <!-- Navigation dots --> <div class="glue-carousel__navigation" aria-label="Choose slide to display"></div> </div> <div class="state-explore-carousel-a11y a11y-hidden" aria-hidden="false"> <ol> <li> <h3>SAMSON Men’s Emporium</h3> <q>Thanks to Google Business Profile, visitors to the city who search for men’s shirts or men’s clothing stores easily find us. They make up 40% of my business.</q> <p>Travis Samson</p> <p>Owner</p> <a href="/state/oh/#samson-mens-emporium">Read story</a> </li> <li> <h3>Erdye’s Pest Control</h3> <q>Google levels the playing field so we can compete with the largest companies with much higher budgets. I can't imagine running my small business without Google Ads.</q> <p>Josh “Erdye” Erdman</p> <p>Founder</p> <a href="/state/wi/#erdyes-pest-control">Read story</a> </li> <li> <h3>Poppy & Pout</h3> <q>I use Smart Reply in Gmail all the time. As a small business owner, those auto replies are really convenient and save me lots of time.</q> <p>Krysta Morgan</p> <p>Co-owner</p> <a href="/state/id/#poppy-pout">Read story</a> </li> </ol> </div> </div> </div> </div> </section> <section class="glue-spacer-5-top state-resources"> <div class="resources-section glue-elevation-level-2"> <div class="eir-resources-carousel glue-page collapsed-resources"> <div class="glue-grid glue-spacer-4-bottom"> <div class="glue-grid__col glue-grid__col--span-2"></div> <div class="glue-grid__col glue-grid__col--span-8"> <h2 class="glue-headline glue-headline--headline-2 glue-text-center resources-carousel--headline"> Google offers a variety of resources to help businesses thrive </h2> </div> </div> <div class="resources-cta"> <a href="/resources" class="glue-button glue-button--high-emphasis"> Explore resources </a> </div> <div class="eir-resources-carousel-a11y a11y-hidden" aria-hidden="false"> <ol> <li> <h3>Google Business Profile</h3> <h4>Helping American businesses connect with customers</h4> <a href="/resources/#gmb">Explore resources</a> </li> <li> <h3>YouTube</h3> <h4>Providing American businesses, learners, and creators a platform to tell their stories</h4> <a href="/resources/#youtube">Explore resources</a> </li> <li> <h3>Google Analytics</h3> <h4>Helping American businesses generate actionable insights</h4> <a href="/resources/#google_analytics">Explore resources</a> </li> <li> <h3>Google Play</h3> <h4>Helping American app developers build their businesses</h4> <a href="/resources/#google_play">Explore resources</a> </li> <li> <h3>Google Cloud</h3> <h4>Enabling Americans to digitally transform their organizations</h4> <a href="/resources/#google_cloud">Explore resources</a> </li> <li> <h3>Grow with Google</h3> <h4>Helping Americans grow their businesses</h4> <a href="/resources/#gwg">Explore resources</a> </li> <li> <h3>Google Career Certificates</h3> <h4>Providing American job seekers with new ways to start and grow their careers</h4> <a href="/resources/#google_career_certificates">Explore resources</a> </li> </ol> </div> </div> </div> </section> <script src="https://www.gstatic.com/external_hosted/html2canvas/html2canvas.min.js"></script> <script src="/static/js/mdc.min.js?cache=f550325"></script> </div> <section class="reports-footer-container"> <section class="glue-page"> <section class="glue-footer__upper"> <section class="glue-social"> <div class="footer-reports-container glue-social__group"> <p class="footer-headline glue-headline">Download Reports</p> <ul class="footer-reports glue-social__list glue-no-bullet"> <li class="footer-link-container"> <a class="footer-link" href="https://kstatic.googleusercontent.com/files/40e3addb26c09bb844eb8393b4a54e0c9125cd2ec3399cdf35bda96a7bbf153521a212fd8817eced8892f554d602bf36a64ad9346131b7561d37f31a9884b22b" target="_blank" rel="noopener"> 2023 </a> </li> <li class="footer-link-container"> <a class="footer-link" 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