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<!Doctype html> <html lang='en'> <head> <title>Digital Beer-Pouring Fireplaces : Miller Lite</title> <link rel='canonical' href='https://www.trendhunter.com/trends/miller-lites' /> <meta property='fb:page_id' content='58207373724' /> <meta property='title' content='Digital Beer-Pouring Fireplaces Miller Lite'/> <meta name='description' content='Miller Lite - The Miller Lite YuleLager is a unique and interactive holiday product that brings a modern twist to traditional holiday decorations. The YuleLager ...'/> <meta name='keywords' content='Miller Lite, miller-lites'/> <meta name='copyright' content='Trend Hunter Inc.'> <meta property='image' content='https://cdn.trendhunterstatic.com/thumbs/552/miller-lites.jpeg?auto=webp'/> <link rel='image_src' type='image/jpeg' href='https://cdn.trendhunterstatic.com/thumbs/552/miller-lites.jpeg?auto=webp'/> <meta property='og:title' content='Digital Beer-Pouring Fireplaces' /> <meta property='og:description' content='Miller Lite - The Miller Lite YuleLager is a unique and interactive holiday product that brings a modern twist to traditional holiday decorations. The YuleLager ...'/> <meta property='og:url' content='https://www.trendhunter.com/trends/miller-lites'/> <meta property='og:site_name' content='TrendHunter.com'/> <meta property='og:image' content='https://cdn.trendhunterstatic.com/thumbs/552/miller-lites.jpeg?auto=webp'/> <meta property='og:type' content='article'/> <link rel='preload' href='https://cdn.trendhunterstatic.com/thumbs/552/miller-lites.jpeg?auto=webp' as='image'> <link rel='amphtml' href='https://www.trendhunter.com/amp/trends/miller-lites'> <meta name='viewport' content='width=device-width, initial-scale=1.0'> <meta charset='UTF-8'> <link rel="apple-touch-icon" sizes="180x180" href="https://cdn.trendhunterstatic.com/icons/manifest/apple-touch-icon.png"> <link rel="icon" type="image/png" sizes="32x32" href="https://cdn.trendhunterstatic.com/icons/manifest/favicon-32x32.png"> <link rel="icon" type="image/png" sizes="16x16" href="https://cdn.trendhunterstatic.com/icons/manifest/favicon-16x16.png"> <link rel="mask-icon" href="https://cdn.trendhunterstatic.com/icons/manifest/safari-pinned-tab.svg" color="#000000"> <meta name="theme-color" content="#000000"> <link rel="manifest" href="https://www.trendhunter.com/apps/inc/manifest.json"> <meta property='fb:app_id' content='85925738555' /> <meta name='copyright' content='Trend Hunter Inc.'> <link rel='preconnect' href='https://www.trendhunter.com' /><link rel='preconnect' href='https://fonts.gstatic.com' /> <link href='https://fonts.googleapis.com/css2?family=Roboto+Mono&family=Roboto:wght@100;300;400;500;700&family=Material+Icons&display=swap' rel='preload' as='style'> <link href='https://fonts.googleapis.com/css2?family=Roboto+Mono&family=Roboto:wght@100;300;400;500;700&family=Material+Icons&display=swap' rel='stylesheet'> <link href='https://www.trendhunter.com/apps/css/style?s=all&v=17322.4' rel='stylesheet' async type='text/css'> <script type='application/ld+json'> {"@context":"https:\/\/schema.org","@type":"Article","articleBody":"The Miller Lite YuleLager is a unique and interactive holiday product that brings a modern twist to traditional holiday decorations. The YuleLager combines festive elements with functionality, featuring an LED screen that mimics a beer-filled fireplace and a custom audio track that includes the sound of a crackling fire and the pop of a freshly opened beer. The design also includes practical features such as beer storage to keep Miller Lite at the ideal temperature, built-in hooks for stockings, and an insulated beer tower that allows users to pour their beer directly from the unit. This product is a creative way for Miller Lite to engage with its audience during the holiday season by offering an immersive, beer-centric experience. The ease of setup — simply attaching the components to create a fully functional beer dispenser — ensures that fans can enjoy the product without hassle. The limited-edition nature of the YuleLager, along with additional holiday-themed items like Beernaments and knitwear, creates a sense of exclusivity that may drive interest among collectors and fans of the brand.","datePublished":"2024-11-22T01:13:03Z","headline":"Digital Beer-Pouring Fireplaces","publisher":{"@type":"Organization","name":"TREND HUNTER Inc.","url":"https:\/\/www.trendhunter.com","logo":{"@type":"ImageObject","url":"https:\/\/cdn.trendhunterstatic.com\/Logo2019-400.png"},"dateModified":"2024-11-22T01:13:03Z","mainEntityOfPage":"https:\/\/www.trendhunter.com\/trends\/miller-lites"},"author":{"@type":"Person","name":"Kalin Ned","url":"https:\/\/www.trendhunter.com\/knedelch"},"image":{"@type":"ImageObject","url":"https:\/\/cdn.trendhunterstatic.com\/thumbs\/552\/miller-lites.jpeg?auto=webp","width":800,"height":445}} </script> <style> :root{--btn-hover:#EA2027}; </style> <style> .tha__loginDialog{position:absolute; bottom:50%; 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class='material-icons'>arrow_back</i></button> </div> <div class='tha__tgArticles'><div class='tha__tgArticlesInner'><a class='tha__tgLink tha__tgLink--campaign' data-is='468' data-pc='1' data-rrcampaignid='51' data-id='1' href="javascript:THFormUserLoad();"> <div class='tha__tgImgCont'> <img width=230 height=150 class='tha__tgImg' loading='lazy' alt='FREE 2025 Trend Report' src='https://cdn.trendhunterstatic.com/trendreport/2025-Trend-Report-Ad_TitleOnly.png' /> </div><div class='tha__tgTitle'>FREE 2025 Trend Report</div> </a><a class='tha__tgLink ' data-is='468' data-pc='3' data-id='524195' href="/trends/jubel-billboard"> <div class='tha__tgImgCont'> <img width=230 height=150 class='tha__tgImg' loading='lazy' alt='Beer-Pouring Party Billboards' src='https://cdn.trendhunterstatic.com/phpthumbnails/524/524195/524195_1_230c.jpeg' /> </div><div class='tha__tgTitle'>Beer-Pouring Party Billboards</div> </a><a class='tha__tgLink ' data-is='468' data-pc='1' data-id='535117' href="/trends/miller-lite-big-green-kegg"> <div class='tha__tgImgCont'> <img width=230 height=150 class='tha__tgImg' loading='lazy' alt='Grill-Inspired Beer Dispensers' src='https://cdn.trendhunterstatic.com/phpthumbnails/535/535117/535117_1_230c.jpeg' /> </div><div class='tha__tgTitle'>Grill-Inspired Beer Dispensers</div> </a><a class='tha__tgLink ' data-is='468' data-pc='1' data-id='537084' href="/trends/coors-light-chill-jersey"> <div class='tha__tgImgCont'> <img width=230 height=150 class='tha__tgImg' loading='lazy' alt='Temperature-Sensing Soccer Jerseys' src='https://cdn.trendhunterstatic.com/phpthumbnails/537/537084/537084_1_230c.jpeg' /> </div><div class='tha__tgTitle'>Temperature-Sensing Soccer Jerseys</div> </a><a class='tha__tgLink ' data-is='468' data-pc='1' data-id='522199' href="/trends/christmas-ales"> <div class='tha__tgImgCont'> <img width=230 height=150 class='tha__tgImg' loading='lazy' alt='Barrel-Aged Christmas Ales' src='https://cdn.trendhunterstatic.com/phpthumbnails/522/522199/522199_1_230c.jpeg' /> </div><div class='tha__tgTitle'>Barrel-Aged Christmas Ales</div> </a></div></div> <div class='tha__tgSec tha__tgSec--right' data-btn='tgforward'> <div class='tha__tgSecLbl'> Next<br/>Set of<br/>Related<br/>Ideas </div><button type='button' class='tha__btn tha__btn--tg tha__btn--square' ><i class='material-icons'>arrow_forward</i></button> </div> </div> <article class='tha__articleCont'> <div class='tha__articleInner'> <div class='tha__gallery gal'> <div class='gal__main'> <img alt='Digital Beer-Pouring Fireplaces' class='gal__mainImage' data-btn='gallerynext' width=692 height=385 data-src='https://cdn.trendhunterstatic.com/thumbs/552/miller-lites.jpeg?auto=webp' loading='eager' fetchpriority='high' srcset='https://cdn.trendhunterstatic.com/phpthumbnails/552/552189/552189_1_230.jpeg?auto=webp 230w, https://cdn.trendhunterstatic.com/phpthumbnails/552/552189/552189_1_300.jpeg?auto=webp 300w, 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src='https://cdn.trendhunterstatic.com/phpthumbnails/524/524195/524195_1_80.jpeg' class='gal__thumbImage' width=80 height=80 /> </div><div class='gal__thumb' data-btn='galthumb' data-id='524195' data-pn='2'> <img loading='lazy' alt='Beer-Pouring Party Billboards Image 2' src='https://cdn.trendhunterstatic.com/phpthumbnails/524/524195/524195_2_80.jpeg' class='gal__thumbImage' width=80 height=80 /> </div><div class='gal__thumb' data-btn='galthumb' data-id='524195' data-pn='3'> <img loading='lazy' alt='Beer-Pouring Party Billboards Image 3' src='https://cdn.trendhunterstatic.com/phpthumbnails/524/524195/524195_3_80.jpeg' class='gal__thumbImage' width=80 height=80 /> </div><div class='gal__thumb' data-btn='galthumb' data-id='535117' data-pn='1'> <img loading='lazy' alt='Grill-Inspired Beer Dispensers Image 1' src='https://cdn.trendhunterstatic.com/phpthumbnails/535/535117/535117_1_80.jpeg' class='gal__thumbImage' width=80 height=80 /> </div><div class='gal__thumb' data-btn='galthumb' data-id='537084' data-pn='1'> <img loading='lazy' alt='Temperature-Sensing Soccer Jerseys Image 1' src='https://cdn.trendhunterstatic.com/phpthumbnails/537/537084/537084_1_80.jpeg' class='gal__thumbImage' width=80 height=80 /> </div><div class='gal__thumb' data-btn='galthumb' data-id='522199' data-pn='1'> <img loading='lazy' alt='Barrel-Aged Christmas Ales Image 1' src='https://cdn.trendhunterstatic.com/phpthumbnails/522/522199/522199_1_80.jpeg' class='gal__thumbImage' width=80 height=80 /> </div><div class='gal__thumb' data-btn='galthumb' data-id='523346' data-pn='1'> <img loading='lazy' alt='Beer-Flavored Breath Mints Image 1' src='https://cdn.trendhunterstatic.com/phpthumbnails/523/523346/523346_1_80.jpeg' class='gal__thumbImage' width=80 height=80 /> </div> <button type='button' class='tha__btn gal__similar' data-btn='gallerynext'> <div class='gal__similarNum'>14</div> <div class='gal__similarText'>SIMILAR</br>PHOTOS</div></button> </div> </div> <div class='tha__articleBody'> <a href='https://www.cleanthesky.com?source=eyJwIjoiaHR0cHM6XC9cL3d3dy50cmVuZGh1bnRlci5jb21cL3RyZW5kc1wvbWlsbGVyLWxpdGVzIiwiYWQiOiJjbGVhbnRoZXNreS1iMy0zIn0%3D' class='tha__bb cts__banner' data-bn='cleanthesky-b3-3' style='width:300px; height:300px; float:right; margin:0px 0px 20px 20px;'><img alt='Clean the Sky - Positive Eco Trends & Breakthroughs' src='https://cdn.trendhunterstatic.com/banners/cleanthesky/cleanthesky-b3-3.png?auto=webp' width=300 height=300 /></a> <h2 class='tha__title2'>Miller Lite's YuleLager is Limited-Edition and Festive</h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='/knedelch'>Kalin Ned</a> — November 21, 2024 — <a class='tha__bcLink tha__bcLink--category' href='/marketing'>Marketing</a></div><div class='tha__referenceLinks'> References: <a target='_blank' href='https://www.bevnet.com/pr/2024/11/20/miller-lite-debuts-the-yulelager--a-digital-fireplace-with-a-hoppy-twist-on-the-traditional-holiday-yule-log' class='tha__referenceLink' rel='nofollow noreferrer'>bevnet</a></div></div><div class='tha__social'> <a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open("https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fmiller-lites","_blank");' rel='nofollow' href='javascript:void(0);' >Share on Facebook</a> <a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open("https://twitter.com/intent/tweet?text=Digital+Beer-Pouring+Fireplaces+-+Miller+Lite%27s+YuleLager+is+Limited-Edition+and+Festive&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fmiller-lites","_blank");' href='javascript:void(0);'>Share on Twitter</a> <a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open("https://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fmiller-lites&title=Digital+Beer-Pouring+Fireplaces+-+Miller+Lite%27s+YuleLager+is+Limited-Edition+and+Festive","_blank");' href='javascript:void(0);'>Share on LinkedIn</a> <a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open("https://pinterest.com/pin/create/button/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fmiller-lites&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F552%2Fmiller-lites.jpeg%3Fauto%3Dwebp&description=Digital+Beer-Pouring+Fireplaces+-+Miller+Lite%27s+YuleLager+is+Limited-Edition+and+Festive","_blank");' href='javascript:void(0);'>Share on Pinterest</a> </div><div class='tha__articleText tha__articleText--hasAt'>The Miller Lite YuleLager is a unique and interactive holiday product that brings a modern twist to traditional holiday decorations. The YuleLager combines festive elements with functionality, featuring an LED screen that mimics a beer-filled fireplace and a custom audio track that includes the sound of a crackling fire and the pop of a freshly opened beer. The design also includes practical features such as beer storage to keep Miller Lite at the ideal temperature, built-in hooks for stockings, and an insulated beer tower that allows users to pour their beer directly from the unit.<br /> <br /> This product is a creative way for Miller Lite to engage with its audience during the holiday season by offering an immersive, beer-centric experience. The ease of setup — simply attaching the components to create a fully functional beer dispenser — ensures that fans can enjoy the product without hassle. The limited-edition nature of the YuleLager, along with additional holiday-themed items like Beernaments and knitwear, creates a sense of exclusivity that may drive interest among collectors and fans of the brand.<br /> <br /> Image Credit: Miller Lite</div><div class='tpt__aSecCont'><div class='tpt__aSec'> <div class='tpt__aSecHeading'>Trend Themes</div> <div class='tpt__aSecItems'><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Beer-centric Holiday Decor - </b>The integration of beverage functionality in holiday decorations introduces a new realm of interactive and themed home products.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Multifunctional Entertainment Units - </b>Combining visual, audio, and beer-dispensing features, products like the YuleLager redefine what entertainment units can offer.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Exclusive Holiday Editions - </b>Limited-edition holiday items create a heightened sense of urgency and collectability among brand enthusiasts.</div> </div></div> </div><div class='tpt__aSec'> <div class='tpt__aSecHeading'>Industry Implications</div> <div class='tpt__aSecItems'><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Beverage Industry - </b>Innovative promotional items transform how beverage companies can engage customers during seasonal events.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Home Decor Industry - </b>Integrating technology and new functionalities into traditional seasonal decor adds a novel layer of consumer appeal.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Entertainment Industry - </b>The fusion of multimedia elements with practical features like beer storage enhances the user experience in home entertainment settings.</div> </div></div> </div></div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>9.4</div><div class='tha__scoreLbl'>Score</div></div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity</div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:92%;'></div><div class='tha__scorePart tha__scorePart--empty' style='width:8%'></div></div></div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity</div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:91%;'></div><div class='tha__scorePart tha__scorePart--empty' style='width:9%'></div></div></div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness</div><div class='tha__scoreBar'><div 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src="https://cdn.trendhunterstatic.com/banners/cleanthesky/cleanthesky-b36-4.png?auto=webp" width=300 height=600 /></a> </div> </div> </aside> </div> <div class='tha__bottom'> <div class='tha__relPage' data-page='0'><a data-is='230c' data-id='523346' data-pc='1' href='/trends/miller-lite-beer-mints' class='tha__relArticle thar thar--five '> <div class='thar__imgCont'><img width=468 height=150 class='thar__img' alt='Beer-Flavored Breath Mints' loading='lazy' src='https://cdn.trendhunterstatic.com/phpthumbnails/523/523346/523346_1_230c.jpeg?auto=webp' /></div> <div class='thar__text'> <div class='thar__title1'>Beer-Flavored Breath Mints</div> <div class='thar__title2'>Miller Lite Beer Mints Have a Libation Flavor with No Alcohol</div> </div><div class='thar__scoreBar'> <div class='thar__scoreBarPart thar__scoreBarPart--filled' style='width:72%;'></div> <div class='thar__scoreBarPart thar__scoreBarPart--empty' style='width:28%'></div> </div> </a><a data-is='230c' data-id='520248' data-pc='2' href='/trends/beeropening-nutcrackers' class='tha__relArticle thar thar--five '> <div class='thar__imgCont'><img width=468 height=150 class='thar__img' alt='Branded Beer-Opening Nutcrackers' loading='lazy' src='https://cdn.trendhunterstatic.com/phpthumbnails/520/520248/520248_1_230c.jpeg?auto=webp' /></div> <div class='thar__text'> <div class='thar__title1'>Branded Beer-Opening Nutcrackers</div> <div class='thar__title2'>Miller Lite Creates Nutcracker That Cracks Open Your Beer</div> </div><div class='thar__scoreBar'> <div class='thar__scoreBarPart thar__scoreBarPart--filled' style='width:66%;'></div> <div class='thar__scoreBarPart thar__scoreBarPart--empty' style='width:34%'></div> </div> </a><a data-is='230c' data-id='525026' data-pc='1' href='/trends/running-of-the-beer-ads' class='tha__relArticle thar thar--five '> <div class='thar__imgCont'><i class='thm__trendVideo material-icons'>play_circle_filled</i><img width=468 height=150 class='thar__img' alt='Connected Beer Jerseys' loading='lazy' src='https://cdn.trendhunterstatic.com/phpthumbnails/525/525026/525026_1_230c.jpeg?auto=webp' /></div> <div class='thar__text'> <div class='thar__title1'>Connected Beer Jerseys</div> <div class='thar__title2'>Miller Lite's Running of the Beer Ads Turns Fans into Walking Billboards</div> </div><div class='thar__scoreBar'> <div class='thar__scoreBarPart thar__scoreBarPart--filled' style='width:71%;'></div> <div class='thar__scoreBarPart thar__scoreBarPart--empty' style='width:29%'></div> </div> </a><a data-is='230c' data-id='520803' data-pc='2' href='/trends/merry-high-light' class='tha__relArticle thar thar--five '> <div class='thar__imgCont'><img width=468 height=150 class='thar__img' alt='Tobacco-Scented Holiday Trees' loading='lazy' src='https://cdn.trendhunterstatic.com/phpthumbnails/520/520803/520803_1_230c.jpeg?auto=webp' /></div> <div class='thar__text'> <div class='thar__title1'>Tobacco-Scented Holiday Trees</div> <div class='thar__title2'>Miller High Light's Merry High Light Gives Off a Dive Bar Scent</div> </div><div class='thar__scoreBar'> <div class='thar__scoreBarPart thar__scoreBarPart--filled' style='width:48%;'></div> <div class='thar__scoreBarPart thar__scoreBarPart--empty' style='width:52%'></div> </div> </a><a data-is='230c' data-id='542135' data-pc='1' href='/trends/oktoberfest-beer1' class='tha__relArticle thar thar--five '> <div class='thar__imgCont'><img width=468 height=150 class='thar__img' alt='Festivities-Inspired Seasonal Lagers' loading='lazy' src='https://cdn.trendhunterstatic.com/phpthumbnails/542/542135/542135_1_230c.jpeg?auto=webp' /></div> <div class='thar__text'> <div class='thar__title1'>Festivities-Inspired Seasonal Lagers</div> <div class='thar__title2'>Lone Tree Brewing Company Debuts its Oktoberfest Beer</div> </div><div class='thar__scoreBar'> <div class='thar__scoreBarPart thar__scoreBarPart--filled' style='width:48%;'></div> <div class='thar__scoreBarPart thar__scoreBarPart--empty' 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data-is='230c' data-id='535851' data-pc='10' href='/slideshow/june-2024-lifestyle' class='tha__relArticle thar thar--five thar--toplist'> <div class='thar__imgCont'><img width=468 height=150 class='thar__img' alt='Top 100 Lifestyle Trends in June' loading='lazy' src='https://cdn.trendhunterstatic.com/phpthumbnails/535/535851/535851_1_230c.jpeg?auto=webp' /></div> <div class='thar__text'> <div class='thar__title1'>Top 100 Lifestyle Trends in June</div> <div class='thar__title2'>From Posh Pooch Travel Trunks to High-Performance Sunscreens</div> </div><div class='thar__scoreBar'> <div class='thar__scoreBarPart thar__scoreBarPart--filled' style='width:89%;'></div> <div class='thar__scoreBarPart thar__scoreBarPart--empty' style='width:11%'></div> </div> </a><a data-rel='["532419","532769","532778","532786","532806","532830","532898","532908","532946","532966"]' data-is='230c' data-id='535451' data-pc='10' href='/slideshow/june-2024-drinking' class='tha__relArticle thar thar--five thar--toplist'> <div class='thar__imgCont'><img width=468 height=150 class='thar__img' alt='Top 100 Drinking Trends in June' loading='lazy' src='https://cdn.trendhunterstatic.com/phpthumbnails/535/535451/535451_1_230c.jpeg?auto=webp' /></div> <div class='thar__text'> <div class='thar__title1'>Top 100 Drinking Trends in June</div> <div class='thar__title2'>From Premium Next-Gen Juices to Bottled Smoothie Starters</div> </div><div class='thar__scoreBar'> <div class='thar__scoreBarPart thar__scoreBarPart--filled' style='width:88%;'></div> <div class='thar__scoreBarPart thar__scoreBarPart--empty' style='width:12%'></div> </div> </a><a data-rel='["531267","532419","532852","532889","532895","532899","532908","532960","532961","532968"]' data-is='230c' data-id='535413' data-pc='10' href='/slideshow/june-2024-marketing' class='tha__relArticle thar thar--five thar--toplist'> <div class='thar__imgCont'><img width=468 height=150 class='thar__img' alt='Top 100 Marketing Trends in June' loading='lazy' src='https://cdn.trendhunterstatic.com/phpthumbnails/535/535413/535413_1_230c.jpeg?auto=webp' /></div> <div class='thar__text'> <div class='thar__title1'>Top 100 Marketing Trends in June</div> <div class='thar__title2'>From Eco-Minded Millennial Ads to Ex-Partner Erasing Image Tools</div> </div><div class='thar__scoreBar'> <div class='thar__scoreBarPart thar__scoreBarPart--filled' style='width:92%;'></div> <div class='thar__scoreBarPart thar__scoreBarPart--empty' style='width:8%'></div> </div> </a><a data-rel='["524600","524985","525019","525026","525028","525030","525036","525050","525067","525077"]' data-is='230c' data-id='527546' data-pc='10' href='/slideshow/march-2024-marketing' class='tha__relArticle thar thar--five thar--toplist'> <div class='thar__imgCont'><img width=468 height=150 class='thar__img' alt='Top 100 Marketing Trends in March' loading='lazy' src='https://cdn.trendhunterstatic.com/phpthumbnails/527/527546/527546_1_230c.jpeg?auto=webp' /></div> <div class='thar__text'> <div class='thar__title1'>Top 100 Marketing Trends in March</div> <div class='thar__title2'>From Inspiring Leftover Ads to Uplifting Beauty Metaverses</div> </div><div class='thar__scoreBar'> <div class='thar__scoreBarPart thar__scoreBarPart--filled' style='width:87%;'></div> <div class='thar__scoreBarPart thar__scoreBarPart--empty' style='width:13%'></div> </div> </a></div> </div> <button class='tha__btn tha__btn--more' data-btn='more' type='button'>VIEW MORE RELATED</button> <div class='tha__moreLoader'><div class='tha__moreLoaderInner tha__loadCircle'></div></div> </div> <script id='tha__relData' type='application/json'>{"552189":{"cn":"Marketing","cu":"marketing","t1":"Digital Beer-Pouring Fireplaces","pc":"1","ab":"<h2 class='tha__title2'>Miller Lite's YuleLager is Limited-Edition and Festive<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/knedelch'>Kalin Ned<\/a> \u2014 November 21, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/marketing'>Marketing<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.bevnet.com\/pr\/2024\/11\/20\/miller-lite-debuts-the-yulelager--a-digital-fireplace-with-a-hoppy-twist-on-the-traditional-holiday-yule-log' class='tha__referenceLink' rel='nofollow noreferrer'>bevnet<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fmiller-lites\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Digital+Beer-Pouring+Fireplaces+-+Miller+Lite%27s+YuleLager+is+Limited-Edition+and+Festive&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fmiller-lites\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fmiller-lites&title=Digital+Beer-Pouring+Fireplaces+-+Miller+Lite%27s+YuleLager+is+Limited-Edition+and+Festive\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fmiller-lites&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F552%2Fmiller-lites.jpeg%3Fauto%3Dwebp&description=Digital+Beer-Pouring+Fireplaces+-+Miller+Lite%27s+YuleLager+is+Limited-Edition+and+Festive\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>The Miller Lite YuleLager is a unique and interactive holiday product that brings a modern twist to traditional holiday decorations. The YuleLager combines festive elements with functionality, featuring an LED screen that mimics a beer-filled fireplace and a custom audio track that includes the sound of a crackling fire and the pop of a freshly opened beer. The design also includes practical features such as beer storage to keep Miller Lite at the ideal temperature, built-in hooks for stockings, and an insulated beer tower that allows users to pour their beer directly from the unit.<br \/>\n<br \/>\nThis product is a creative way for Miller Lite to engage with its audience during the holiday season by offering an immersive, beer-centric experience. The ease of setup \u2014\u00a0simply attaching the components to create a fully functional beer dispenser \u2014\u00a0ensures that fans can enjoy the product without hassle. The limited-edition nature of the YuleLager, along with additional holiday-themed items like Beernaments and knitwear, creates a sense of exclusivity that may drive interest among collectors and fans of the brand.<br \/>\n<br \/>\nImage Credit: Miller Lite<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Beer-centric Holiday Decor - <\/b>The integration of beverage functionality in holiday decorations introduces a new realm of interactive and themed home products.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Multifunctional Entertainment Units - <\/b>Combining visual, audio, and beer-dispensing features, products like the YuleLager redefine what entertainment units can offer.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Exclusive Holiday Editions - <\/b>Limited-edition holiday items create a heightened sense of urgency and collectability among brand enthusiasts.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Beverage Industry - <\/b>Innovative promotional items transform how beverage companies can engage customers during seasonal events.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Home Decor Industry - <\/b>Integrating technology and new functionalities into traditional seasonal decor adds a novel layer of consumer appeal.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Entertainment Industry - <\/b>The fusion of multimedia elements with practical features like beer storage enhances the user experience in home entertainment settings.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>9.4<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:92%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:8%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:91%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:9%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:100%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:0%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='552189'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:94%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:6%;'><\/div><\/div>","u":"\/trends\/miller-lites","t":"Digital Beer-Pouring Fireplaces : Miller Lite"},"524195":{"cn":"Marketing","cu":"marketing","t1":"Beer-Pouring Party Billboards","pc":"3","ab":"<h2 class='tha__title2'>JUBEL Made a Billboard That Pours Pints Invites People in to Party<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/LauraMcQuarrie'>Laura McQuarrie<\/a> \u2014 January 23, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/marketing'>Marketing<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.famouscampaigns.com\/2024\/01\/jubel-throws-an-epic-secret-party-behind-a-billboard\/?utm_source=rss&utm_medium=rss&utm_campaign=jubel-throws-an-epic-secret-party-behind-a-billboard' class='tha__referenceLink' rel='nofollow noreferrer'>famouscampaigns<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fjubel-billboard\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Beer-Pouring+Party+Billboards+-+JUBEL+Made+a+Billboard+That+Pours+Pints+Invites+People+in+to+Party&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fjubel-billboard\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fjubel-billboard&title=Beer-Pouring+Party+Billboards+-+JUBEL+Made+a+Billboard+That+Pours+Pints+Invites+People+in+to+Party\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fjubel-billboard&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F552%2Fmiller-lites.jpeg%3Fauto%3Dwebp&description=Beer-Pouring+Party+Billboards+-+JUBEL+Made+a+Billboard+That+Pours+Pints+Invites+People+in+to+Party\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>Inspired by an iconic billboard campaign from Carlsberg, JUBEL set up a billboard that pours pints and doubles as a gateway to a secret party. The brand's Definitely the Best Poster in the World was set up to bring people together after the holidays, a time that can feel lonely after all of the gatherings with friends, family and co-workers enjoyed throughout December. <br \/>\n <br \/>\nTo help people beat the winter blues, JUBEL covertly held a party on the third Thursday in January and despite being covert, the event exceeded expectations and reached the 100-person capacity within the first hour. <br \/>\n <br \/>\nThe idea for a hidden door in a billboard that pours pints as entry tickets to an exclusive party came to the team at JUBEL during a casual brainstorming session at the Queen\u2019s Head in Shoreditch.<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Interactive Billboards - <\/b>Innovative billboards that go beyond static images and engage viewers in unique ways.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Secret Pop-up Events - <\/b>Exclusive events that are not publicly advertised, creating an air of mystery and intrigue for attendees.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Creative Marketing Campaigns - <\/b>Unique strategies that capture attention and generate buzz through unconventional approaches.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Advertising - <\/b>Opportunities for advertisers to create memorable and immersive experiences through interactive billboards.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Event Planning - <\/b>Elevated event experiences by hosting secret pop-up events that offer an element of surprise and exclusivity.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Marketing and PR - <\/b>New avenues for brands and agencies to stand out by developing creative marketing campaigns that spark curiosity and generate excitement.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>8<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:89%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:11%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:93%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:7%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:58%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:42%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span style='background-color:#000000' class='demo__male demo__genderBox demo__genderBox--on'><\/span><span style='background-color:#000000' class='demo__male demo__genderBox demo__genderBox--on'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-0px;background-position-y:-316px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='524195'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:80%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:20%;'><\/div><\/div>","u":"\/trends\/jubel-billboard","t":"Beer-Pouring Party Billboards : JUBEL"},"535117":{"cn":"Lifestyle","cu":"lifestyle","t1":"Grill-Inspired Beer Dispensers","pc":"1","ab":"<h2 class='tha__title2'>The Miller Lite Big Green Kegg Holds a Quarter-Barrel of Beer<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/Michael.Hemsworth'>Michael Hemsworth<\/a> \u2014 May 28, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/marketing'>Marketing<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/shop.millerlite.com' class='tha__referenceLink' rel='nofollow noreferrer'>shop.millerlite<\/a> & <a target='_blank' href='https:\/\/uncrate.com\/miller-lite-big-green-kegg\/' class='tha__referenceLink' rel='nofollow noreferrer'>uncrate<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fmiller-lite-big-green-kegg\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Grill-Inspired+Beer+Dispensers+-+The+Miller+Lite+Big+Green+Kegg+Holds+a+Quarter-Barrel+of+Beer&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fmiller-lite-big-green-kegg\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fmiller-lite-big-green-kegg&title=Grill-Inspired+Beer+Dispensers+-+The+Miller+Lite+Big+Green+Kegg+Holds+a+Quarter-Barrel+of+Beer\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fmiller-lite-big-green-kegg&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F552%2Fmiller-lites.jpeg%3Fauto%3Dwebp&description=Grill-Inspired+Beer+Dispensers+-+The+Miller+Lite+Big+Green+Kegg+Holds+a+Quarter-Barrel+of+Beer\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>The Miller Lite Big Green Kegg has been created in collaboration between kamado grill makers Big Green Egg and the beer brand as a grill-inspired beer dispenser perfect for avid grillers.<br \/>\n<br \/>\nThe unit draws design inspiration from the iconic Big Green Egg grill but instead boasts beer inside to help immediately elevate any backyard get-togethers. The unit holds a quarter-barrel of beer and has a ceramic inner chamber that's rated to keep things cold for an extended period with minimal ice.<br \/>\n<br \/>\nThe Miller Lite Big Green Kegg is rounded out with a branded Miller Lite tap handle and pump for easy access to the beer within, and will be available for purchase starting May 28, 2024 for $350.<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Grill-inspired Beverage Dispensers - <\/b>Merging outdoor grilling aesthetics with beverage cooling mechanisms offers a novel way to enhance backyard social gatherings.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Multi-functional Outdoor Equipment - <\/b>Outdoor products that combine the functionality of kitchen tools with entertainment features are becoming increasingly popular among consumers.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Branded Lifestyle Products - <\/b>Collaborations between lifestyle brands and product manufacturers bring unique, thematic items that cater to dedicated fanbases.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Outdoor Cooking Equipment - <\/b>The integration of beverage dispensing functionalities into outdoor grills opens new possibilities for enhancing outdoor culinary experiences.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Beverage Appliances - <\/b>Creating specialized beverage dispensers tailored to specific activities, such as grilling, caters to niche markets and elevates the consumer experience.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Branded Merchandising - <\/b>Pairing well-known brands with innovative products fosters exclusive offerings that attract brand-loyal customers.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>8.6<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:95%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:5%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:90%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:10%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:72%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:28%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span style='background-color:#000000' class='demo__male demo__genderBox demo__genderBox--on'><\/span><span style='background-color:#000000' class='demo__male demo__genderBox demo__genderBox--on'><\/span><span style='background-color:#000000' class='demo__male demo__genderBox demo__genderBox--on'><\/span><span style='background-color:#000000' class='demo__male demo__genderBox demo__genderBox--on'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='535117'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:86%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:14%;'><\/div><\/div>","u":"\/trends\/miller-lite-big-green-kegg","t":"Grill-Inspired Beer Dispensers : Miller Lite Big Green Kegg"},"537084":{"cn":"Marketing","cu":"marketing","t1":"Temperature-Sensing Soccer Jerseys","pc":"1","ab":"<h2 class='tha__title2'>The Coors Light Chill Jersey is Perfect Soccer Fans<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/DebraJ'>Debra John<\/a> \u2014 June 18, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/marketing'>Marketing<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/shop.coorslight.com\/collections\/the-chill-jersey\/' class='tha__referenceLink' rel='nofollow noreferrer'>shop.coorslight<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fcoors-light-chill-jersey\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Temperature-Sensing+Soccer+Jerseys+-+The++Coors+Light+Chill+Jersey++is+Perfect+Soccer+Fans&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fcoors-light-chill-jersey\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fcoors-light-chill-jersey&title=Temperature-Sensing+Soccer+Jerseys+-+The++Coors+Light+Chill+Jersey++is+Perfect+Soccer+Fans\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fcoors-light-chill-jersey&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F552%2Fmiller-lites.jpeg%3Fauto%3Dwebp&description=Temperature-Sensing+Soccer+Jerseys+-+The++Coors+Light+Chill+Jersey++is+Perfect+Soccer+Fans\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>The new limited-edition Coors Light 'Chill Jersey' embodies a unique approach to enhancing the soccer fan experience, designed specifically to promote a cool and collected atmosphere amidst the fervor of the sport. Crafted with innovation in mind, this groundbreaking jersey incorporates technology that monitors the wearer's body temperature in real time. It intuitively alerts fans when they begin to overheat, prompting them to take a moment to chill out and relax.<br \/>\n<br \/>\nAs the official beer of the Leagues Cup tournament, Coors Light is fully committed to soccer with its 'Refresh the Game' campaign. This initiative goes beyond traditional sponsorship by introducing fresh advertising concepts, exclusive packaging designs, and engaging opportunities for fans to immerse themselves in the excitement of the tournament.<br \/>\n<br \/>\n The Chill Jersey symbolizes Coors Light's dedication to ensuring that fans enjoy soccer responsibly, encouraging a balanced experience where passion meets relaxation. This limited-edition offering not only promotes physical comfort but also underscores the brand's commitment to enhancing the overall enjoyment of the sport for all enthusiasts.<br \/>\n<br \/>\nImage Credit: Coors Light<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Smart Fabric Apparel - <\/b>Innovative jerseys that monitor body temperature emphasize the growing interest in smart textiles integrating health and comfort-focused technology.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Fan Immersive Merchandise - <\/b>Limited-edition sportswear provides fans with an interactive experience, promoting deeper engagement through technologically advanced apparel.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Temperature-regulating Sportswear - <\/b>Apparel that alerts users to changes in body heat demonstrates a shift towards proactive health management in everyday clothing.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Smart Textiles - <\/b>The development of temperature-sensing sports jerseys represents a significant evolution in the smart textiles sector, blending technology with daily wear.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Sports Apparel - <\/b>Incorporation of real-time biometric monitoring in sports clothing illustrates an industry-wide move towards enhancing both performance and comfort.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Fan Merchandise - <\/b>Technologically enhanced jerseys create new opportunities for brands to deepen their connection with fans through innovative merchandise.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>8.3<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:84%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:16%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:90%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:10%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:75%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:25%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span class='demo__ageBox demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-316px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='537084'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:83%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:17%;'><\/div><\/div>","u":"\/trends\/coors-light-chill-jersey","t":"Temperature-Sensing Soccer Jerseys : Coors Light Chill Jersey"},"522199":{"cn":"Lifestyle","cu":"lifestyle","t1":"Barrel-Aged Christmas Ales","pc":"1","ab":"<h2 class='tha__title2'>This Deliciously Festive Beer Was Aged In Bourbon Barrels<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/rahul.kalvapalle'>Rahul Kalvapalle<\/a> \u2014 December 31, 2023 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/marketing'>Marketing<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.greatlakesbrewing.com\/christmasale30' class='tha__referenceLink' rel='nofollow noreferrer'>greatlakesbrewing<\/a> & <a target='_blank' href='https:\/\/www.brewbound.com\/news\/great-lakes-brewing-co-announces-return-of-christmas-ale-launch-of-cookie-exchange-milk-stout' class='tha__referenceLink' rel='nofollow noreferrer'>brewbound<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fchristmas-ales\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Barrel-Aged+Christmas+Ales+-+This+Deliciously+Festive+Beer+Was+Aged+In+Bourbon+Barrels&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fchristmas-ales\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fchristmas-ales&title=Barrel-Aged+Christmas+Ales+-+This+Deliciously+Festive+Beer+Was+Aged+In+Bourbon+Barrels\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fchristmas-ales&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F552%2Fmiller-lites.jpeg%3Fauto%3Dwebp&description=Barrel-Aged+Christmas+Ales+-+This+Deliciously+Festive+Beer+Was+Aged+In+Bourbon+Barrels\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>Great Lakes Brewing Company, a fully independent and employee-owned brewery that has been churning out delectable brews for over three decades, marked Christmas with the highly anticipated launch of its seasonal Christmas Ale in a barrel aged format.<br \/>\n<br \/>\nThe Barrel Aged Christmas Ale famously flew off the shelves with reckless abandon when it was made available in 2022, so there is absolutely no reason to believe that the 2023 edition will be any different for this deliciously festive beer, which was made available in four-packs of 16-ounce cans. <br \/>\n<br \/>\nBrewed with honey, ginger and cinnamon, this beer is full of tasting notes that point to the joy of the Christmas season. With a complex yet pleasing flavor profile that can well and truly be attributed to the aging process carried out in bourbon barrels, the Barrel Aged Christmas Ale makes for a fine way to enjoy the holidays.<br \/>\n<br \/>\nImage Credit: Great Lakes Brewing Company<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Barrel-aged Christmas Ales - <\/b>Aging beer in bourbon barrels provides a complex flavor profile that enhances the festive experience.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Seasonal Craft Beers - <\/b>Craft breweries are capitalizing on the demand for limited edition seasonal beers to attract customers.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Employee-owned Breweries - <\/b>Independent breweries that are employee-owned are gaining popularity in the craft beer industry.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Craft Beer - <\/b>Craft breweries are experimenting with barrel aging techniques to create unique and flavorful beers.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Seasonal Products - <\/b>The market for seasonal products, such as holiday-themed beers, provides opportunities for breweries to attract consumers.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Employee Ownership - <\/b>Employee-owned breweries offer a sense of community and quality that resonates with consumers.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>7.4<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:87%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:13%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:78%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:22%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:56%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:44%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='522199'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:74%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:26%;'><\/div><\/div>","u":"\/trends\/christmas-ales","t":"Barrel-Aged Christmas Ales : Christmas ale"},"523346":{"cn":"Lifestyle","cu":"lifestyle","t1":"Beer-Flavored Breath Mints","pc":"1","ab":"<h2 class='tha__title2'>Miller Lite Beer Mints Have a Libation Flavor with No Alcohol<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/Michael.Hemsworth'>Michael Hemsworth<\/a> \u2014 January 12, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/marketing'>Marketing<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.millerlite.com' class='tha__referenceLink' rel='nofollow noreferrer'>millerlite<\/a> & <a target='_blank' href='https:\/\/www.foodbev.com\/news\/miller-lite-debuts-beer-flavoured-mints\/' class='tha__referenceLink' rel='nofollow noreferrer'>foodbev<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fmiller-lite-beer-mints\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Beer-Flavored+Breath+Mints+-+Miller+Lite+Beer+Mints+Have+a+Libation+Flavor+with+No+Alcohol&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fmiller-lite-beer-mints\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fmiller-lite-beer-mints&title=Beer-Flavored+Breath+Mints+-+Miller+Lite+Beer+Mints+Have+a+Libation+Flavor+with+No+Alcohol\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fmiller-lite-beer-mints&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F552%2Fmiller-lites.jpeg%3Fauto%3Dwebp&description=Beer-Flavored+Breath+Mints+-+Miller+Lite+Beer+Mints+Have+a+Libation+Flavor+with+No+Alcohol\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>The Miller Lite Beer Mints have been created as an unexpected product for avid fans of the brand who might be participating in Dry January to try out this winter.<br \/>\n<br \/>\nThe mints are intended for consumers aged 21 and over, and feature the fresh flavor of mint alongside a touch of Miller Lite beer when chewed. This is reported by the brand to be the perfect way for drinkers who are taking a break this winter to enjoy the flavor of Miller Lite without breaking their commitment to avoiding alcohol.<br \/>\n<br \/>\nVP of Marketing Ann Legan spoke on the Miller Lite Beer Mints saying, \"If you love the taste of beer but want to take a break from the ABV for the month, we\u2019re offering consumers the perfect way to enjoy Miller Lite without breaking any resolutions. Beer Mints may be a little unexpected, but we\u2019re confident our fans will love their great taste along with the surprising note of spearmint.\u201d<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Alcohol-free Flavored Products - <\/b>An emerging trend of creating alcohol-free flavored products allows consumers to enjoy the taste of their favorite drinks without the alcohol content.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Alternative Refreshment Options - <\/b>The introduction of beer-flavored breath mints provides consumers with a unique alternative refreshment option, offering a burst of beer flavor in a portable format.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Themed Seasonal Products - <\/b>Themed seasonal products like Miller Lite Beer Mints cater to the needs of consumers participating in specific events or periods, such as Dry January, by providing unique flavor experiences.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Food and Beverage - <\/b>The food and beverage industry can capitalize on the trend of alcohol-free flavored products by developing innovative, non-alcoholic alternatives that still capture the essence of popular drinks.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Confectionery - <\/b>The confectionery industry can explore the market for alternative refreshment options by creating more diverse and unconventional flavored candies, mints, and gum, tapping into consumer preferences for unique taste experiences.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Seasonal Marketing - <\/b>Seasonal marketing offers an opportunity for various industries, such as food and beverage, confectionery, and personal care, to launch themed products that align with specific events or periods, utilizing consumer interest and demand.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>7.2<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:86%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:14%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:73%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:27%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:57%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:43%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span class='demo__ageBox demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='523346'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:72%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:28%;'><\/div><\/div>","u":"\/trends\/miller-lite-beer-mints","t":"Beer-Flavored Breath Mints : Miller Lite Beer Mints"},"520248":{"cn":"Special","cu":"special","t1":"Branded Beer-Opening Nutcrackers","pc":"2","ab":"<h2 class='tha__title2'>Miller Lite Creates Nutcracker That Cracks Open Your Beer<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/Grace.Mahas'>Grace Mahas<\/a> \u2014 November 28, 2023 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/marketing'>Marketing<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/shop.millerlite.com\/?lohhfd' class='tha__referenceLink' rel='nofollow noreferrer'>shop.millerlite<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fbeeropening-nutcrackers\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Branded+Beer-Opening+Nutcrackers+-+Miller+Lite+Creates+Nutcracker+That+Cracks+Open+Your+Beer&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fbeeropening-nutcrackers\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fbeeropening-nutcrackers&title=Branded+Beer-Opening+Nutcrackers+-+Miller+Lite+Creates+Nutcracker+That+Cracks+Open+Your+Beer\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fbeeropening-nutcrackers&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F552%2Fmiller-lites.jpeg%3Fauto%3Dwebp&description=Branded+Beer-Opening+Nutcrackers+-+Miller+Lite+Creates+Nutcracker+That+Cracks+Open+Your+Beer\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>Miller Lite is once again adding a unique beer-centric spin to holiday festivities following the viral success of Christmas Tree Keg Stands last year. This season, they introduce the Miller Lite BEERCracker, a novel take on the traditional nutcracker, designed to open Miller Lite bottles and cans with a touch of holiday cheer.<br \/>\n<br \/>\nThe BEERCracker, a Miller Time twist on the classic holiday decoration, is intricately designed with playful beer-themed elements. It features beer barley boots and a pilsner foam cape, adorned with hop leaf buttons. Adding to its functionality, the BEERCracker comes equipped with two beer openers \u2013 one cleverly incorporated into its mouth and another on its detachable hat, suitable for both bottles and cans.<br \/>\n<br \/>\nThis festive accessory is perfect for beer enthusiasts looking to add a little extra fun to their holiday celebrations. It\u2019s an invitation to grab a BEERCracker, along with friends or family, and enjoy the crisp taste of Miller Lite throughout the holiday season.<br \/>\n<br \/>\nStarting November 29th, the BEERCrackers will be available for purchase at shop.millerlite.com, priced at $29.95. This unique holiday item is sure to be a conversation starter and a delightful addition to any Miller Lite fan's holiday decor.<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Novel Holiday Beer Accessories - <\/b>The Miller Lite BEERCracker offers a unique twist to traditional nutcrackers, allowing beer enthusiasts to incorporate their love of beer into their holiday celebrations.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Playful Beer-themed Decor - <\/b>The BEERCracker features intricate design elements that showcase beer-inspired imagery, adding a touch of whimsy to holiday decor.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Functional and Festive Beer Openers - <\/b>Equipped with two beer openers, including one cleverly incorporated into its mouth, the BEERCracker provides a fun and functional way to open Miller Lite bottles and cans during holiday gatherings.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Brewery and Beverage Industry - <\/b>Breweries and beverage companies can explore unique merchandise opportunities, like beer-themed nutcrackers, to engage their customers and enhance their brand during the holiday season.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Retail Industry - <\/b>Retailers can take advantage of the demand for novelty holiday items by stocking and promoting beer-centric accessories, like the Miller Lite BEERCracker, to attract beer enthusiasts and increase sales.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Event Planning and Party Supply Industry - <\/b>Event planners and party supply stores can tap into the trend of incorporating beer into holiday celebrations by offering beer-themed decorations, such as the playful and functional BEERCracker, to create memorable experiences for their clients.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>6.6<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:76%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:24%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:70%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:30%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:53%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:47%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span style='background-color:#000000' class='demo__male demo__genderBox demo__genderBox--on'><\/span><span style='background-color:#000000' class='demo__male demo__genderBox demo__genderBox--on'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='520248'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:66%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:34%;'><\/div><\/div>","u":"\/trends\/beeropening-nutcrackers","t":"Branded Beer-Opening Nutcrackers : Beer-Opening Nutcrackers"},"525026":{"cn":"Marketing","cu":"marketing","t1":"Connected Beer Jerseys","pc":"1","ab":"<h2 class='tha__title2'>Miller Lite's Running of the Beer Ads Turns Fans into Walking Billboards<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/LauraMcQuarrie'>Laura McQuarrie<\/a> \u2014 January 31, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/marketing'>Marketing<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.millerlite.com\/runningofthebeerads' class='tha__referenceLink' rel='nofollow noreferrer'>millerlite<\/a> & <a target='_blank' href='https:\/\/ca.sports.yahoo.com\/news\/miller-lite-running-1-000s-140000492.html' class='tha__referenceLink' rel='nofollow noreferrer'>ca.sports.yahoo<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Frunning-of-the-beer-ads\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Connected+Beer+Jerseys+-+Miller+Lite%27s+Running+of+the+Beer+Ads+Turns+Fans+into+Walking+Billboards&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Frunning-of-the-beer-ads\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Frunning-of-the-beer-ads&title=Connected+Beer+Jerseys+-+Miller+Lite%27s+Running+of+the+Beer+Ads+Turns+Fans+into+Walking+Billboards\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Frunning-of-the-beer-ads&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F552%2Fmiller-lites.jpeg%3Fauto%3Dwebp&description=Connected+Beer+Jerseys+-+Miller+Lite%27s+Running+of+the+Beer+Ads+Turns+Fans+into+Walking+Billboards\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>Every Super Bowl fan has their own beer preference and drinkers who gravitate toward Miller Lite are being given the chance to be turned into walking billboards for the brand with the Running of the Beer Ads program. Rather than running an ad for the Super Bowl 2024, the beer brand is inviting fans to become the advertisements themselves\u20141,000 eligible fans will get $100 and a Miller Game Time Jersey, then go for a beer run. <br \/>\n<br \/>\nThe jerseys for runners equipped with QR codes invite people to \"Scan for Beer\" and the five fans who get the most people to scan their QR code will win free beer money for a year, supplied in the form of a Venmo payment.<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. QR Code Marketing - <\/b>The use of QR codes on beer jerseys creates an opportunity for brands to engage with consumers through interactive and trackable marketing campaigns.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. User-generated Advertising - <\/b>The Running of the Beer Ads program demonstrates the potential for brands to leverage their fans as walking billboards, increasing brand visibility and engagement.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Gamified Promotions - <\/b>The competition to get the most scans of the QR code on the beer jerseys taps into the trend of gamification, encouraging customer participation and loyalty.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Beer and Beverage - <\/b>The Running of the Beer Ads program presents an innovative marketing strategy for beer and beverage companies to create buzz and engage with their target audience.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Sporting Events - <\/b>The use of beer jerseys with QR codes at sporting events opens opportunities for companies to reach a captive audience and promote their brand in a unique and experiential way.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Digital Payments - <\/b>The integration of Venmo payments as a prize for the winners of the competition highlights the potential for digital payment platforms to collaborate with brands and enhance customer experiences.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>7.1<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:87%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:13%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:66%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:34%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:59%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:41%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span style='background-color:#000000' class='demo__male demo__genderBox demo__genderBox--on'><\/span><span style='background-color:#000000' class='demo__male demo__genderBox demo__genderBox--on'><\/span><span style='background-color:#000000' class='demo__male demo__genderBox demo__genderBox--on'><\/span><span style='background-color:#000000' class='demo__male demo__genderBox demo__genderBox--on'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='525026'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:71%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:29%;'><\/div><\/div>","u":"\/trends\/running-of-the-beer-ads","t":"Connected Beer Jerseys : Running of the Beer Ads"},"520803":{"cn":"Marketing","cu":"marketing","t1":"Tobacco-Scented Holiday Trees","pc":"2","ab":"<h2 class='tha__title2'>Miller High Light's Merry High Light Gives Off a Dive Bar Scent<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/LauraMcQuarrie'>Laura McQuarrie<\/a> \u2014 December 6, 2023 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/marketing'>Marketing<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.millerhighlife.com\/120th-anniversary' class='tha__referenceLink' rel='nofollow noreferrer'>millerhighlife<\/a> & <a target='_blank' href='https:\/\/designtaxi.com\/news\/425888\/Miller-High-Life-Debuts-Light-Up-Christmas-Trees-That-Smell-Like-Tobacco\/' class='tha__referenceLink' rel='nofollow noreferrer'>designtaxi<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fmerry-high-light\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Tobacco-Scented+Holiday+Trees+-+Miller+High+Light%27s+Merry+High+Light+Gives+Off+a+Dive+Bar+Scent&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fmerry-high-light\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fmerry-high-light&title=Tobacco-Scented+Holiday+Trees+-+Miller+High+Light%27s+Merry+High+Light+Gives+Off+a+Dive+Bar+Scent\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fmerry-high-light&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F552%2Fmiller-lites.jpeg%3Fauto%3Dwebp&description=Tobacco-Scented+Holiday+Trees+-+Miller+High+Light%27s+Merry+High+Light+Gives+Off+a+Dive+Bar+Scent\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>Miller High Light put its twist on traditional holiday trees this season with the Merry High Light, a light-up decorative display that delights with a multi-sensory experience. In addition to giving off the festive glow of red and green lights, the Merry High Light tree helps to recreate the atmosphere of a dive bar anywhere it goes by giving off the scent of tobacco. <br \/>\n <br \/>\nWhile the 2.5-foot tabletop centerpiece will be going on sale soon via the Miller High Life website, one lucky winner will receive a full-sized, five-foot collector\u2019s edition tree as part of a sweepstakes. The taller version of the display tree stands apart with a custom Girl in the Moon tree topper and it promises to add the warmth of the holiday season to any home bar.<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Multi-sensory Decor - <\/b>Miller High Light's Merry High Light offers a multi-sensory experience with its light-up display and tobacco scent.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Custom Collectibles - <\/b>The collector's edition of the Merry High Light tree includes a custom Girl in the Moon tree topper, enticing collectors and enthusiasts.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Alternative Holiday Decor - <\/b>The tobacco-scented Merry High Light tree provides a unique and unconventional holiday decoration option for those looking for something different.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Beverage - <\/b>Miller High Life's Merry High Light tree capitalizes on the brand's beer heritage and expands into the holiday decor market.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Home Decor - <\/b>The Merry High Light tree offers a new and unique decor option for consumers looking to add a festive touch to their homes.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Collector's Items - <\/b>The collector's edition of the Merry High Light tree appeals to collectors and enthusiasts who seek unique and limited-edition items.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>4.8<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:43%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:57%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:46%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:54%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:54%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:46%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span class='demo__ageBox demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='520803'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:48%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:52%;'><\/div><\/div>","u":"\/trends\/merry-high-light","t":"Tobacco-Scented Holiday Trees : Merry High Light"},"542135":{"cn":"Marketing","cu":"marketing","t1":"Festivities-Inspired Seasonal Lagers","pc":"1","ab":"<h2 class='tha__title2'>Lone Tree Brewing Company Debuts its Oktoberfest Beer<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/knedelch'>Kalin Ned<\/a> \u2014 August 6, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/marketing'>Marketing<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/radcraftbeer.com\/news\/lone-tree-oktoberfest-2024' class='tha__referenceLink' rel='nofollow noreferrer'>radcraftbeer<\/a> & <a target='_blank' href='https:\/\/www.bevnet.com\/pr\/2024\/08\/05\/its-oktoberfest-season-at-lone-tree-brewing-company' class='tha__referenceLink' rel='nofollow noreferrer'>bevnet<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Foktoberfest-beer1\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Festivities-Inspired+Seasonal+Lagers+-+Lone+Tree+Brewing+Company+Debuts+its+Oktoberfest+Beer&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Foktoberfest-beer1\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Foktoberfest-beer1&title=Festivities-Inspired+Seasonal+Lagers+-+Lone+Tree+Brewing+Company+Debuts+its+Oktoberfest+Beer\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Foktoberfest-beer1&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F552%2Fmiller-lites.jpeg%3Fauto%3Dwebp&description=Festivities-Inspired+Seasonal+Lagers+-+Lone+Tree+Brewing+Company+Debuts+its+Oktoberfest+Beer\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>Lone Tree Brewing Company has released its 2024 batch of Oktoberfest beer. Available in Colorado and Kansas, this seasonal lager draws inspiration from traditional European recipes. The beverage features rich, toasty flavors with a dry finish and minimal bitterness thanks to the combination of \"traditional European malts and German Hallertau Mittelfruh hops.\" <br \/>\n<br \/>\nIn conjunction with the Oktoberfest beer, Lone Tree Brewing will host Oktoberfest celebrations in Lone Tree and Parker, Colorado, in mid-September. Attendees will be able to enjoy the beer alongside live music, food trucks, and other festivities. The brewery's 2024 Oktoberfest beer batch will also be featured at various beer festivals in the region.<br \/>\n<br \/>\nConsumers may be drawn to this product for its authentic taste that reflects classic German brewing traditions.<br \/>\n<br \/>\nImage Credit: Lone Tree Brewing Company<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Festive Beverages - <\/b>Craft breweries are increasingly creating seasonal beers inspired by traditional European festivities, offering consumers a taste of authentic cultural celebrations.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Event-driven Consumption - <\/b>Beer releases tied to seasonal events or festivals provide a unique marketing opportunity that attracts attendees and boosts brand engagement.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Regional Specialty Releases - <\/b>Launching location-specific craft beers can capitalize on regional pride and local heritage, driving interest and loyalty among area consumers.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Craft Beer Brewing - <\/b>Craft breweries are blending traditional European recipes with local ingredients to create unique, culturally-inspired brews.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Event Planning and Promotion - <\/b>Partnering beer releases with local events and festivals enhances community engagement and creates memorable consumer experiences.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Food and Beverage Festivals - <\/b>Regional beer festivals provide an avenue for breweries to showcase seasonal, culturally-themed beverages to a dedicated audience.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>4.8<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:35%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:65%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:26%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:74%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:82%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:18%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-316px ;background-color:#000000; 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