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75 Jahre BVE: Gemeinsam stark

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has-post-thumbnail hentry tag-bve-jubilaeum tag-christoph-minhoff tag-ernaehrungsindustrie tag-innovation tag-lebensmittelindustrie tag-nachhaltigkeit tag-werbeverbote thema-bruessel-eu thema-thema-22608 filterkategorie-innovation filterkategorie-produktion filterkategorie-standortfaktoren entry entry-type-post" data-elementor-post-type="elementor_library"> <div class="elementor-element elementor-element-86f7c58 content-2-3 e-flex e-con-boxed e-con e-parent" data-id="86f7c58" data-element_type="container" data-settings="{&quot;background_background&quot;:&quot;classic&quot;}"> <div class="e-con-inner"> <div class="elementor-element elementor-element-79b7bee info-line-top elementor-widget elementor-widget-post-info" data-id="79b7bee" data-element_type="widget" data-widget_type="post-info.default"> <div class="elementor-widget-container"> <ul class="elementor-inline-items elementor-icon-list-items elementor-post-info"> <li class="elementor-icon-list-item elementor-repeater-item-ac62218 elementor-inline-item" itemprop="datePublished"> <span class="elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date"> <time>11.11.2024</time> </span> </li> <li class="elementor-icon-list-item elementor-repeater-item-8dccbb1 elementor-inline-item"> <span class="elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-custom"> Brüssel &amp; EU, Wettbewerb &amp; Recht </span> </li> </ul> </div> </div> <div class="elementor-element elementor-element-7a259af elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading" data-id="7a259af" data-element_type="widget" data-widget_type="theme-post-title.default"> <div class="elementor-widget-container"> <h1 class="elementor-heading-title elementor-size-default">75 Jahre BVE: Gemeinsam stark</h1> </div> </div> <div class="elementor-element elementor-element-8a05d32 elementor-widget elementor-widget-shortcode" data-id="8a05d32" data-element_type="widget" data-widget_type="shortcode.default"> <div class="elementor-widget-container"> <div class="elementor-shortcode"><p class="intro-text"><em>Seit ihrer Gründung im Jahr 1949 ist die Bundesvereinigung der Deutschen Ernährungsindustrie (BVE) die Stimme der Hersteller von Lebensmitteln und Getränken an der Schnittstelle von Wirtschaft, Politik und Gesellschaft und wirkt maßgeblich an der Gestaltung politischer Rahmenbedingungen mit.</em></p></div> </div> </div> <div class="elementor-element elementor-element-127d104 elementor-widget elementor-widget-shortcode" data-id="127d104" data-element_type="widget" data-widget_type="shortcode.default"> <div class="elementor-widget-container"><span id="isc_attachment_13104" class="isc-source "> <img width="1185" height="785" src="https://www.ernaehrungsindustrie.de/wp-content/uploads/2024/11/Element-111-100.jpg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="Ein Team von Menschen, die gemeinsam an einem Tau ziehen." decoding="async" srcset="https://www.ernaehrungsindustrie.de/wp-content/uploads/2024/11/Element-111-100.jpg 1185w, https://www.ernaehrungsindustrie.de/wp-content/uploads/2024/11/Element-111-100-300x199.jpg 300w, https://www.ernaehrungsindustrie.de/wp-content/uploads/2024/11/Element-111-100-1024x678.jpg 1024w, https://www.ernaehrungsindustrie.de/wp-content/uploads/2024/11/Element-111-100-768x509.jpg 768w" sizes="(max-width: 1185px) 100vw, 1185px" /><span class="isc-source-text">Quelle: Photocreo Bednarek / Adobe Stock</span></span> <div class="elementor-shortcode"></div> </div> </div> <div class="elementor-element elementor-element-687adf3 elementor-widget elementor-widget-theme-post-content" data-id="687adf3" data-element_type="widget" data-widget_type="theme-post-content.default"> <div class="elementor-widget-container"> <p>Unter der Führung von Christoph Minhoff, der seit 2009 als Hauptgeschäftsführer tätig ist, hat die BVE ihre Rolle als verantwortungsvolle Branchenvertretung weiter ausgebaut. Eine der ersten Maßnahmen von Minhoff war die Neuausrichtung der Kommunikationsstrategie, indem er kontinuierlich die Präsenz in sozialen Medien verstärkt, digitale Plattformen und audiovisuelle Formate nutzt, um Verbraucher, Politiker und Journalisten gezielt und direkt ansprechen zu können.</p> <h2 class="wp-block-heading">Zukunftsorientierte politische Kampagnen</h2> <p> <br>In den letzten Jahren hat die BVE verstärkt durch politische Kampagnen auf sich aufmerksam gemacht, die sowohl die Bedeutung eines ausgewogenen politischen Rahmens hervorheben als auch die Verantwortung und Gestaltungsfähigkeit der Unternehmer in der Lebensmittelindustrie stärken. Die Kampagne „<a href="https://www.ernaehrungsindustrie.de/bve-kampagne-lieber-muendig/">lieber mündig</a>“ von BVE und Lebensmittelverband stellt sich gegen übermäßige staatliche Eingriffe in die Lebensmittelwerbung und betont die Bedeutung von Medienkompetenz und Ernährungsbildung, um eine bewusste Ernährung zu fördern und die Autonomie der Verbraucher zu stärken. Mit der Kampagne „<a href="https://www.ernaehrungsindustrie.de/bve-kampagne-lieber-zu-ende-denken/">Lieber zu Ende denken</a>“ setzte sich die BVE gemeinsam mit dem Lebensmittelverband und den Fachverbänden für die Vorteile einer starken und integrierten Europäischen Union ein, die essentiell für die Lebensmittelvielfalt und -sicherheit ist. Zudem stärkt die BVE die nationale wie internationale Präsenz deutscher Unternehmen durch regelmäßige Messebeteiligungen und ist Gastgeberin etablierter Branchenveranstaltungen wie dem Auwitag, der als wichtiger Treffpunkt für Wissensaustausch und Netzwerkbildung dient.</p> <h2 class="wp-block-heading"><strong>Qualität, Sicherheit und Nachhaltigkeit </strong></h2> <p>Ein wesentlicher Aspekt der Arbeit der BVE ist das umfangreiche Fortbildungs- und Schulungsangebot, das Mitgliedern hilft, stets auf dem neuesten Stand der Technik und der Branchenstandards zu bleiben. Die BVE unterstützt dies durch regelmäßige Seminare und die Herausgabe von Leitfäden, Berichten und Broschüren, die wertvolle Informationen und Best Practices vermitteln.</p> <p>Die BVE nimmt in all ihren Positionen die Verbraucher ernst und setzt sich dafür ein, dass deren Bedürfnisse und Erwartungen an Qualität, Sicherheit und Nachhaltigkeit von Lebensmitteln erfüllt werden. Durch aktive Aufklärungsarbeit und transparente Kommunikation stärkt sie das Vertrauen in die Lebensmittelindustrie und fördert ein bewusstes Konsumverhalten.</p> <p>Mit ihrem Einsatz für die Interessen des viertgrößten Industriezweigs in Deutschland auf nationaler und europäischer Ebene hat sich die BVE als verlässliche Partnerin der Hersteller erwiesen. Das 75-jährige Bestehen ist zugleich ein Ansporn, die zukünftigen Herausforderungen innovativ und verantwortungsvoll zu meistern.<br> </p> <p></p> </div> </div> <div class="elementor-element elementor-element-ac71a00 e-con-full e-flex e-con e-child" data-id="ac71a00" data-element_type="container"> <div class="elementor-element elementor-element-b6bb545 elementor-widget elementor-widget-html" data-id="b6bb545" data-element_type="widget" data-widget_type="html.default"> <div class="elementor-widget-container"> <script> document.addEventListener("DOMContentLoaded", function(){ let aEl = document.querySelector(".beitrag-pdf a"); console.log(aEl); if (aEl && aEl.attributes.href) { document.querySelector(".beitrag-pdf").style.display = 'block'; } }); </script> </div> </div> <div class="elementor-element elementor-element-3b12744 elementor-align-right beitrag-pdf elementor-widget elementor-widget-button" data-id="3b12744" data-element_type="widget" data-widget_type="button.default"> <div 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211.882c18.744 18.745 49.136 18.746 67.882 0l204.118-204.118c18.745-18.745 18.745-49.137 0-67.882zM112 160c-26.51 0-48-21.49-48-48s21.49-48 48-48 48 21.49 48 48-21.49 48-48 48zm513.941 133.823L421.823 497.941c-18.745 18.745-49.137 18.745-67.882 0l-.36-.36L527.64 323.522c16.999-16.999 26.36-39.6 26.36-63.64s-9.362-46.641-26.36-63.64L331.397 0h48.721a48 48 0 0 1 33.941 14.059l211.882 211.882c18.745 18.745 18.745 49.137 0 67.882z"></path></svg> </span> <span class="elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms"> <span class="elementor-post-info__terms-list"> <span class="elementor-post-info__terms-list-item">Wettbewerb &amp; Recht</span> </span> </span> </li> </ul> </div> </div> <div class="elementor-element elementor-element-fe6e0f0 teaser-themen-headline elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading" data-id="fe6e0f0" data-element_type="widget" data-widget_type="theme-post-title.default"> <div class="elementor-widget-container"> <h3 class="elementor-heading-title elementor-size-default">Irreführender Faktencheck der DANK zur Kampagne #liebermündig</h3> </div> </div> <div class="elementor-element elementor-element-61e99f28 teaser-themen-excerpt elementor-widget elementor-widget-theme-post-excerpt" data-id="61e99f28" data-element_type="widget" data-widget_type="theme-post-excerpt.default"> <div class="elementor-widget-container"> Die Deutsche Allianz Nichtübertragbare Krankheiten (DANK) unterstellt, dass die Lebensmittelindustrie die Übergewichtsproblematik bei Kindern und Jugendlichen „bagatellisieren“ würde. </div> </div> </div> </a> </div> <div data-elementor-type="loop-item" data-elementor-id="3400" class="elementor elementor-3400 e-loop-item e-loop-item-4473 post-4473 post type-post status-publish format-standard has-post-thumbnail hentry tag-bve-kampagne tag-europawahl tag-wahlbeteiligung thema-bruessel-eu filterkategorie-standortfaktoren filterkategorie-verbraucher 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