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Social Media Guidelines | UC Davis

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<div data-drupal-messages-fallback class="hidden"></div> </div> <div class="l-container "> </div> <div class="l-container"> <section class=" l-basic--flipped "> <div class="l-content"> <div class="region region-content"> <div id="block-ucd-content" class="panel--nested block block-system block-system-main-block"> <article about="/news/social-media/guidelines"> <div class="u-space--no-margin-collapse node__content"> <div class="layout layout--onecol"> <div class="layout__region layout__region--content"> <div class="block block-layout-builder block-field-blocknodesf-pagebody"> <div class="clearfix text-formatted field field--name-body field--type-text-with-summary field--label-hidden field__item"><h2 class="heading--underline">Join the UC Davis social network</h2> <h3><strong>UC Davis social media guidelines</strong></h3> <p>UC Davis recognizes the vital role that social media* plays in communicating, collaborating and interacting with students, faculty, staff and the general public.&nbsp; We encourage you to use social media to connect with the UC Davis community at-large in order to foster a place for vibrant and thoughtful engagement as it relates to UC Davis.</p> <p>As a university committed to the highest standards of freedom of speech and expression, we encourage everyone to get involved and participate in social media.<br> <br> These guidelines apply to members of the UC Davis social media community, including, but not limited to, students, faculty, staff, administrators&nbsp;and members of the greater community.<br> <br> Here are some guidelines to help guide your participation on UC Davis-hosted social networks or online in your official capacity tied to the university.&nbsp;</p> <h4><strong>Protect personal information</strong></h4> <p>For safety and security reasons, please refrain from posting personal contact information (home and cell phone numbers, mailing or home addresses, personal email addresses, etc.) on social media sites. Remember that everything you post on social media is public and can live on forever.</p> <h4><strong>Respect intellectual property laws</strong></h4> <p>It is critical that you adhere to laws governing copyright and fair use of copyrighted material owned by others, including UC Davis’ own copyrights, trademarks and brands. Personal Web pages and social media accounts (of faculty, staff or&nbsp;students) may not use UC Davis logos, seals or other campus trademarks (<a href="http://marketingtoolbox.ucdavis.edu/identity/logos/index.html">read more here</a>).</p> <p>In the spirit of sharing on social networks, it's best to link to others’ work and give them the proper credit,&nbsp;rather than to reproduce it.</p> <h4><strong>No endorsements</strong></h4> <p>We encourage you to use social media to share information about your work at UC Davis. However, any advertising, solicitation&nbsp;or overtly favorable acknowledgements or endorsements of third-party products and services is not permitted, except with express written permission of the university, in compliance with university policy.&nbsp;</p> <h4><strong>Stay on topic</strong></h4> <p>Remember to stay on topic.&nbsp; It can be difficult and frustrating for users to find information and/or to meaningfully contribute to the discussion when there is too much additional commentary unrelated to the topic of the posting.</p> <h4><strong>Be transparent</strong></h4> <p>Be honest about who you are. Clearly identify yourself and fully disclose any affiliation you may have with UC Davis; this can be a simple reference in your bio or an online statement. When referencing UC Davis online, make it clear that you're sharing your personal opinion and are not communicating on behalf of the university.</p> <h4>Inspire&nbsp;Dialogue</h4> <p>We strive to create an online environment that is welcoming, mutually respectful and inclusive, consistent with the <a href="http://occr.ucdavis.edu/poc/">University’s Principles of Community</a>. Civil and respectful dialogue promotes productive conversations with different ideas and points of view.</p> <p>You are free to discuss and disagree with others regarding topics relevant to the purpose of the social media platform, but please don’t use ethnic and racial slurs, hateful speech, personal attacks, abusive language, nudity&nbsp;or pornography.</p> <p>UC Davis reserves the right to block or remove the content of any post that violates UC Davis policies. Please be aware of the following policies:</p> <ul> <li><a href="http://manuals.ucdavis.edu/ppm/400/400-01.pdf">UC&nbsp; Davis Policy and Procedure&nbsp; Manual, Section 400-01, Freedom of Expression</a></li> <li><a href="http://policy.ucop.edu/doc/4000385/SHSV">UC Policy on Sexual Violence and Sexual Harassment</a></li> <li>U<a href="http://policy.ucop.edu/doc/2710530/PACAOS-100">C Policy on Student Conduct and Discipline</a></li> <li><a href="http://policy.ucop.edu/doc/4000376/NondiscrimAffirmAct">UC Policy on Nondiscrimination and Affirmative Action Policy Regarding Academic and Staff&nbsp;Employment</a></li> <li><a href="http://www.ucop.edu/academic-personnel-programs/_files/apm/apm-015.pdf">UC Faculty Code of Conduct, Academic Personnel Manual 015</a></li> <li><a href="http://policy.ucop.edu/doc/7000470/ElectronicCommunications">UC’s Electronic Communications Policy</a></li> <li><a href="http://manuals.ucdavis.edu/PPM/contents.htm">UC Davis Campus Policies: University Communications (Chapter 310)</a></li> </ul> <h4><strong>Be aware of the Social Media Privacy Act</strong></h4> <p>The&nbsp;<a href="http://leginfo.legislature.ca.gov/faces/billNavClient.xhtml?bill_id=201120120AB1844">Social Media Privacy Act</a>, passed by the California Legislature in September 2012, prohibits public and private college employees and representatives from requiring or requesting a student, prospective student&nbsp;or student group to disclose, access&nbsp;or divulge personal social media account information.&nbsp;</p> <p>All content, information and views expressed on social media belong to the individual posting the content and do not necessarily reflect UC Davis’ official policies or positions.&nbsp; The university is not responsible for unanswered posts or inaccurate information posted by others.</p> <p>For questions, comments&nbsp;or to report abuse, send a message to&nbsp;<strong><a href="mailto:socialmedia@ucdavis.edu">socialmedia@ucdavis.edu</a></strong>.</p> 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