Bluecore | Retail Marketing Technology

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class="bc-hero-customer align-full bc-section-element" > <div class="bc-container"> <div class="swiper"> <div class="swiper-wrapper"> <div class="swiper-slide"> <div class="bc-hero-customer__row"> <div class="bc-hero-customer__content"> <h1 class="bc-heading bc-heading--small-mb">Consolidate or innovate? You don’t have to choose.</h1> <div class="bc-hero-customer__description">Be one of the first retailers to launch an AI shopping agent with custom skills unique to your brand. <br /> <br /> Unifying your CDP and ESP? We do that too. Use Bluecore to personalize every shopper’s experience — across email, site, SMS, paid ads, and AI agent conversations.</div> <div class="bc-hero-customer__buttons"> <a class="bc-btn bc-btn_primary bc-btn_dark-blue" href="https://www.bluecore.com:443/talk-to-us/"><span>Talk to us<svg width="16" height="15" viewBox="0 0 16 15" fill="none" xmlns="http://www.w3.org/2000/svg"><path d="M8.53846 1L15 7.5L8.53846 14M14.1026 7.5H1" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" /></svg></span></a> </div> </div> <div class="bc-hero-customer__media"> <video class="bc-hero-customer__video" loading="lazy" autoplay loop muted playsinline> <source src="https://www.bluecore.com:443/wp-content/uploads/2024/11/HOMEPAGE-refit_V5_compressed.mp4" type="video/mp4"> </video> </div> </div> </div> <div class="swiper-slide"> <div class="bc-hero-customer__row"> <div class="bc-hero-customer__content"> <h1 class="bc-heading bc-heading--small-mb">DXL expands with Bluecore.</h1> <div class="bc-hero-customer__description">When “doing more with less” can actually get you more. DXL was under pressure to drive more growth with less overhead. <br /> <br /> By consolidating onto Bluecore, DXL can now manage identification, audience building and segmentation, campaign orchestration, and media integrations all from one platform.<br /> </div> <div class="bc-hero-customer__buttons"> <a class="bc-btn bc-btn_primary bc-btn_dark-blue" href="https://www.bluecore.com:443/press/destination-xl-group-expands-with-bluecore/"><span>Get the full story<svg width="16" height="15" viewBox="0 0 16 15" fill="none" xmlns="http://www.w3.org/2000/svg"><path d="M8.53846 1L15 7.5L8.53846 14M14.1026 7.5H1" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" /></svg></span></a> </div> </div> <div class="bc-hero-customer__media"> <img decoding="async" width="1024" height="909" src="https://www.bluecore.com:443/wp-content/uploads/2025/02/DXL-1024x909.png" class="bc-hero-customer__image" alt="DXL" srcset="https://www.bluecore.com:443/wp-content/uploads/2025/02/DXL-1024x909.png 1024w, https://www.bluecore.com:443/wp-content/uploads/2025/02/DXL-300x266.png 300w, https://www.bluecore.com:443/wp-content/uploads/2025/02/DXL-768x682.png 768w, https://www.bluecore.com:443/wp-content/uploads/2025/02/DXL.png 1442w" sizes="(max-width: 1024px) 100vw, 1024px" /> </div> </div> </div> </div> <div class="bc-pagination swiper-pagination"></div> </div> </div> </div> <div id="bc-customer-logos-block_1e0b5e755b4b5ff882a5475ba6072697" class="bc-customer-logos align-full bc-section-element" data-interval="3000" > <div class="bc-container"> <div class="swiper"> <div class="bc-customer-logos__list swiper-wrapper"> <div class="bc-customer-logos__item swiper-slide"> <div class="bc-customer-logos__item-front"> <img decoding="async" width="200" height="100" src="https://www.bluecore.com:443/wp-content/uploads/2024/02/grid-teleflora.png" class="attachment-medium size-medium" alt="Teleflora" /> </div> <div class="bc-customer-logos__item-back"> <img loading="lazy" decoding="async" width="300" height="150" src="https://www.bluecore.com:443/wp-content/uploads/2025/02/grid-evo-300x150.png" class="attachment-medium size-medium" alt="evo logo" srcset="https://www.bluecore.com:443/wp-content/uploads/2025/02/grid-evo-300x150.png 300w, https://www.bluecore.com:443/wp-content/uploads/2025/02/grid-evo-768x384.png 768w, https://www.bluecore.com:443/wp-content/uploads/2025/02/grid-evo.png 800w" sizes="auto, (max-width: 300px) 100vw, 300px" /> </div> </div> <div class="bc-customer-logos__item swiper-slide"> <div class="bc-customer-logos__item-front"> <img loading="lazy" decoding="async" width="200" height="100" src="https://www.bluecore.com:443/wp-content/uploads/2024/02/grid-gap.png" class="attachment-medium size-medium" alt="Gap" /> </div> <div class="bc-customer-logos__item-back"> <img loading="lazy" decoding="async" width="200" height="100" src="https://www.bluecore.com:443/wp-content/uploads/2024/02/grid-jockey.png" class="attachment-medium size-medium" alt="Jockey" /> </div> </div> <div class="bc-customer-logos__item swiper-slide"> <div class="bc-customer-logos__item-front"> <img loading="lazy" decoding="async" width="200" height="100" src="https://www.bluecore.com:443/wp-content/uploads/2024/02/grid-jcrew.png" class="attachment-medium size-medium" alt="Jcrew" /> </div> <div class="bc-customer-logos__item-back"> <img loading="lazy" decoding="async" width="200" height="100" src="https://www.bluecore.com:443/wp-content/uploads/2024/02/grid-lenovo.png" class="attachment-medium size-medium" alt="Lenovo" /> </div> </div> <div class="bc-customer-logos__item swiper-slide"> <div class="bc-customer-logos__item-front"> <img loading="lazy" decoding="async" width="200" height="100" src="https://www.bluecore.com:443/wp-content/uploads/2024/02/grid-neimanmarcus.png" class="attachment-medium size-medium" alt="Neiman Marcus" /> </div> <div class="bc-customer-logos__item-back"> <img loading="lazy" decoding="async" width="200" height="100" src="https://www.bluecore.com:443/wp-content/uploads/2024/02/grid-fender.png" class="attachment-medium size-medium" alt="Fender" /> </div> </div> <div class="bc-customer-logos__item swiper-slide"> <div class="bc-customer-logos__item-front"> <img loading="lazy" decoding="async" width="200" height="100" src="https://www.bluecore.com:443/wp-content/uploads/2024/02/grid-cityfurniture.png" class="attachment-medium size-medium" alt="City Furniture" /> </div> <div class="bc-customer-logos__item-back"> <img loading="lazy" decoding="async" width="200" height="100" src="https://www.bluecore.com:443/wp-content/uploads/2024/02/grid-cvs.png" class="attachment-medium size-medium" alt="CVS" /> </div> </div> </div> </div> </div> </div> <div id="bc-customer-technology-block_f9d4b67c63cecfadf05252f6b280cf52" class="bc-customer-technology align-full bc-section-element"> <div class="bc-container"> <h2 class="bc-heading bc-heading--small-mb">AI that improves CX.<br>Agents that sell.</h2> <div class="bc-description">AI is transforming retail — fast. Use our solutions to lead the shift instead of chasing it.</div> <div class="bc-customer-technology__wrapper"> <div class="bc-customer-technology__list"> <div class="bc-customer-technology__item"> <div class="bc-progress-element bc-customer-technology__item-progress"> <div class="bc-progress-element__line bc-customer-technology__item-progress-line"></div> </div> <h6 class="bc-customer-technology__item-title">AI Shopping Agents</h6> <div class="bc-customer-technology__item-text"><p><span style="font-weight: 400;">Help your shoppers discover, research, and buy with confidence, wherever they are. </span></p> <p><span style="font-weight: 400;">We go far beyond product recommendations with our AI. Your agent can serve as a stylist, trendspotter, review summarizer, affinity predictor, researcher, comparison builder and more. </span></p> <p><span style="font-weight: 400;">Our Shopping Agent Platform gives you tools to set guardrails, define voice and tone, and align your agent with your brand values. Monitor conversations in real time, create custom rules, and ensure security with built-in protections that keep your business compliant and your data safe.</span></p> </div> </div> <div class="bc-customer-technology__item"> <div class="bc-progress-element bc-customer-technology__item-progress"> <div class="bc-progress-element__line bc-customer-technology__item-progress-line"></div> </div> <h6 class="bc-customer-technology__item-title">Customer Data & Insight</h6> <div class="bc-customer-technology__item-text"><p><span style="font-weight: 400;">With real-time shopper identity, behavioral data, product data, and predictive models built directly into campaign workflows, Bluecore turns intelligence into action.</span></p> <p><span style="font-weight: 400;">This three-pronged dataset creates the most complete customer profiles to understand intent and preferences, which are the predictors of future behavior and conversion.</span></p> <p><span style="font-weight: 400;">This intelligence feeds more than 20 predictive AI models – from category and discount affinity to next-best purchase and at-risk buyers – so every message is 1:1.</span></p> </div> </div> <div class="bc-customer-technology__item"> <div class="bc-progress-element bc-customer-technology__item-progress"> <div class="bc-progress-element__line bc-customer-technology__item-progress-line"></div> </div> <h6 class="bc-customer-technology__item-title">Activation & Orchestration</h6> <div class="bc-customer-technology__item-text"><p><span style="font-weight: 400;">Bluecore was built to deliver data–rich, real-time experiences as a combined CDP and Experience Orchestration solution. </span></p> <p><span style="font-weight: 400;">Scale personalized experience delivery with hundreds of cross-channel triggers that are ready to respond to any signal or event to keep customers engaged and purchasing at their individual moments of intent.</span></p> <p><span style="font-weight: 400;">With reduction in manual workflows, Bluecore campaigns can be built at the speed that your customer is moving, with 80% less production time compared to other providers.</span></p> </div> </div> </div> <div class="bc-customer-technology__gallery"> <div class="bc-customer-technology__gallery-item"> <img loading="lazy" decoding="async" width="926" height="1024" src="https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_AI-Shopping-Agents-926x1024.png" class="attachment-large size-large" alt="ember & elm" srcset="https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_AI-Shopping-Agents-926x1024.png 926w, https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_AI-Shopping-Agents-271x300.png 271w, https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_AI-Shopping-Agents-768x849.png 768w, https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_AI-Shopping-Agents.png 1230w" sizes="auto, (max-width: 926px) 100vw, 926px" /> </div> <div class="bc-customer-technology__gallery-item"> <img loading="lazy" decoding="async" width="615" height="680" src="https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_Product-Catalog.svg" class="attachment-large size-large" alt="product catalog" /> </div> <div class="bc-customer-technology__gallery-item"> <img loading="lazy" decoding="async" width="615" height="680" src="https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_signalbasedmessages.svg" class="attachment-large size-large" alt="signal based messages" /> </div> </div> </div> <div class="bc-customer-technology__accordion"> <div class="bc-customer-technology__accordion-item"> <div class="bc-customer-technology__accordion-head"> AI Shopping Agents <svg xmlns="http://www.w3.org/2000/svg" width="17" height="11" viewBox="0 0 17 11" fill="none"> <path d="M15.6782 1.79908L8.56323 8.91406L1.49216 1.84299" stroke="#00254A" stroke-width="2" stroke-linecap="round"/> </svg> </div> <div class="bc-customer-technology__accordion-content"> <img loading="lazy" decoding="async" width="926" height="1024" src="https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_AI-Shopping-Agents-926x1024.png" class="attachment-large size-large" alt="ember & elm" srcset="https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_AI-Shopping-Agents-926x1024.png 926w, https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_AI-Shopping-Agents-271x300.png 271w, https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_AI-Shopping-Agents-768x849.png 768w, https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_AI-Shopping-Agents.png 1230w" sizes="auto, (max-width: 926px) 100vw, 926px" /> <div class="bc-customer-technology__accordion-text"><p><span style="font-weight: 400;">Help your shoppers discover, research, and buy with confidence, wherever they are. </span></p> <p><span style="font-weight: 400;">We go far beyond product recommendations with our AI. Your agent can serve as a stylist, trendspotter, review summarizer, affinity predictor, researcher, comparison builder and more. </span></p> <p><span style="font-weight: 400;">Our Shopping Agent Platform gives you tools to set guardrails, define voice and tone, and align your agent with your brand values. Monitor conversations in real time, create custom rules, and ensure security with built-in protections that keep your business compliant and your data safe.</span></p> </div> </div> </div> <div class="bc-customer-technology__accordion-item"> <div class="bc-customer-technology__accordion-head"> Customer Data & Insight <svg xmlns="http://www.w3.org/2000/svg" width="17" height="11" viewBox="0 0 17 11" fill="none"> <path d="M15.6782 1.79908L8.56323 8.91406L1.49216 1.84299" stroke="#00254A" stroke-width="2" stroke-linecap="round"/> </svg> </div> <div class="bc-customer-technology__accordion-content"> <img loading="lazy" decoding="async" width="615" height="680" src="https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_Product-Catalog.svg" class="attachment-large size-large" alt="product catalog" /> <div class="bc-customer-technology__accordion-text"><p><span style="font-weight: 400;">With real-time shopper identity, behavioral data, product data, and predictive models built directly into campaign workflows, Bluecore turns intelligence into action.</span></p> <p><span style="font-weight: 400;">This three-pronged dataset creates the most complete customer profiles to understand intent and preferences, which are the predictors of future behavior and conversion.</span></p> <p><span style="font-weight: 400;">This intelligence feeds more than 20 predictive AI models – from category and discount affinity to next-best purchase and at-risk buyers – so every message is 1:1.</span></p> </div> </div> </div> <div class="bc-customer-technology__accordion-item"> <div class="bc-customer-technology__accordion-head"> Activation & Orchestration <svg xmlns="http://www.w3.org/2000/svg" width="17" height="11" viewBox="0 0 17 11" fill="none"> <path d="M15.6782 1.79908L8.56323 8.91406L1.49216 1.84299" stroke="#00254A" stroke-width="2" stroke-linecap="round"/> </svg> </div> <div class="bc-customer-technology__accordion-content"> <img loading="lazy" decoding="async" width="615" height="680" src="https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_signalbasedmessages.svg" class="attachment-large size-large" alt="signal based messages" /> <div class="bc-customer-technology__accordion-text"><p><span style="font-weight: 400;">Bluecore was built to deliver data–rich, real-time experiences as a combined CDP and Experience Orchestration solution. </span></p> <p><span style="font-weight: 400;">Scale personalized experience delivery with hundreds of cross-channel triggers that are ready to respond to any signal or event to keep customers engaged and purchasing at their individual moments of intent.</span></p> <p><span style="font-weight: 400;">With reduction in manual workflows, Bluecore campaigns can be built at the speed that your customer is moving, with 80% less production time compared to other providers.</span></p> </div> </div> </div> </div> </div> </div> <div id="bc-customer-information-block_232f938c89ced5a9c90a6b5c2ab6183c" class="bc-customer-information align-full bc-section-element bc-customer-technology bc-customer-technology--blue"> <div class="bc-container"> <div class="swiper"> <div class="swiper-wrapper bc-customer-information__slider"> <div class="swiper-slide"> <h2 class="bc-heading bc-heading--small-mb">Lulu and Georgia doubles<br>repeat buyers in nine months.</h2> <div class="bc-customer-information__stats"> <div class="bc-customer-information__stats-item"> <div class="bc-customer-information__stats-number"> <span class="bc-customer-information__stats-value" data-number="229">0</span><sup>%</sup> <svg xmlns="http://www.w3.org/2000/svg" width="35" height="35" viewBox="0 0 35 35" fill="none"> <circle cx="17.6581" cy="17.7626" r="16.9999" fill="#004E9B"/> <path d="M17.233 26.2623V9.26244" stroke="#C0EDE0" stroke-width="1.80407"/> <path d="M11.7081 15.8925L17.2331 9.26252L22.7581 15.8925" stroke="#C0EDE0" stroke-width="1.80407"/> </svg> </div> <div class="bc-customer-information__stats-text">increase in repeat purchases</div> </div> <div class="bc-customer-information__stats-item"> <div class="bc-customer-information__stats-number"> <span class="bc-customer-information__stats-value" data-number="133">0</span><sup>%</sup> <svg xmlns="http://www.w3.org/2000/svg" width="35" height="35" viewBox="0 0 35 35" fill="none"> <circle cx="17.6581" cy="17.7626" r="16.9999" fill="#004E9B"/> <path d="M17.233 26.2623V9.26244" stroke="#C0EDE0" stroke-width="1.80407"/> <path d="M11.7081 15.8925L17.2331 9.26252L22.7581 15.8925" stroke="#C0EDE0" stroke-width="1.80407"/> </svg> </div> <div class="bc-customer-information__stats-text">increase in first-time buyers</div> </div> <div class="bc-customer-information__stats-item"> <div class="bc-customer-information__stats-number"> <span class="bc-customer-information__stats-value" data-number="5">0</span><sup>%</sup> <svg xmlns="http://www.w3.org/2000/svg" width="35" height="35" viewBox="0 0 35 35" fill="none"> <circle cx="17.6581" cy="17.7626" r="16.9999" fill="#004E9B"/> <path d="M17.233 26.2623V9.26244" stroke="#C0EDE0" stroke-width="1.80407"/> <path d="M11.7081 15.8925L17.2331 9.26252L22.7581 15.8925" stroke="#C0EDE0" stroke-width="1.80407"/> </svg> </div> <div class="bc-customer-information__stats-text">increase in list growth</div> </div> </div> <div class="bc-customer-information__study"> <div class="bc-customer-information__study-image"> <img loading="lazy" decoding="async" width="443" height="545" src="https://www.bluecore.com:443/wp-content/uploads/2024/05/luluandgeorgia2.png" class="attachment-large size-large" alt="Lulu and Georgia" srcset="https://www.bluecore.com:443/wp-content/uploads/2024/05/luluandgeorgia2.png 443w, https://www.bluecore.com:443/wp-content/uploads/2024/05/luluandgeorgia2-244x300.png 244w" sizes="auto, (max-width: 443px) 100vw, 443px" /> </div> <div class="bc-customer-information__study-content"> <img loading="lazy" decoding="async" width="201" height="22" src="https://www.bluecore.com:443/wp-content/uploads/2024/05/Lulu-and-Georgia_white-1.png" class="bc-customer-information__study-logo" alt="Lulu and Georgia" /> <div class="bc-customer-information__study-quote bc-customer-information__study-quote--small">“Bluecore has let us automate and scale a very personalized approach to marketing, which enables us to move faster, be hyper-efficient, and do more with less in a competitive environment.” </div> <div class="bc-customer-information__study-row"> <div class="bc-customer-information__study-avatar"> <img loading="lazy" decoding="async" width="181" height="181" src="https://www.bluecore.com:443/wp-content/uploads/2024/05/Julia.png" class="attachment-medium size-medium" alt="Julia Metaxas" srcset="https://www.bluecore.com:443/wp-content/uploads/2024/05/Julia.png 181w, https://www.bluecore.com:443/wp-content/uploads/2024/05/Julia-150x150.png 150w" sizes="auto, (max-width: 181px) 100vw, 181px" /> </div> <div class="bc-customer-information__study-info"> <div class="bc-customer-information__study-name">Julia Metaxas</div> <div class="bc-customer-information__study-position">Vice President of Growth</div> </div> </div> </div> </div> </div> <div class="swiper-slide"> <h2 class="bc-heading bc-heading--small-mb">Lenovo increases DTC retention<br>in one year.</h2> <div class="bc-customer-information__stats"> <div class="bc-customer-information__stats-item"> <div class="bc-customer-information__stats-number"> <span class="bc-customer-information__stats-value" data-number="21">0</span><sup>%</sup> <svg xmlns="http://www.w3.org/2000/svg" width="35" height="35" viewBox="0 0 35 35" fill="none"> <circle cx="17.6581" cy="17.7626" r="16.9999" fill="#004E9B"/> <path d="M17.233 26.2623V9.26244" stroke="#C0EDE0" stroke-width="1.80407"/> <path d="M11.7081 15.8925L17.2331 9.26252L22.7581 15.8925" stroke="#C0EDE0" stroke-width="1.80407"/> </svg> </div> <div class="bc-customer-information__stats-text">in overall email revenue</div> </div> <div class="bc-customer-information__stats-item"> <div class="bc-customer-information__stats-number"> <span class="bc-customer-information__stats-value" data-number="6.5">0</span><sup>%</sup> <svg xmlns="http://www.w3.org/2000/svg" width="35" height="35" viewBox="0 0 35 35" fill="none"> <circle cx="17.6581" cy="17.7626" r="16.9999" fill="#004E9B"/> <path d="M17.233 26.2623V9.26244" stroke="#C0EDE0" stroke-width="1.80407"/> <path d="M11.7081 15.8925L17.2331 9.26252L22.7581 15.8925" stroke="#C0EDE0" stroke-width="1.80407"/> </svg> </div> <div class="bc-customer-information__stats-text">increase in repeat purchases from active buyers </div> </div> <div class="bc-customer-information__stats-item"> <div class="bc-customer-information__stats-number"> <span class="bc-customer-information__stats-value" data-number="3.5">0</span><sup>%</sup> <svg xmlns="http://www.w3.org/2000/svg" width="35" height="35" viewBox="0 0 35 35" fill="none"> <circle cx="17.6581" cy="17.7626" r="16.9999" fill="#004E9B"/> <path d="M17.233 26.2623V9.26244" stroke="#C0EDE0" stroke-width="1.80407"/> <path d="M11.7081 15.8925L17.2331 9.26252L22.7581 15.8925" stroke="#C0EDE0" stroke-width="1.80407"/> </svg> </div> <div class="bc-customer-information__stats-text">increase in retention rate</div> </div> </div> <div class="bc-customer-information__study"> <div class="bc-customer-information__study-image"> <img loading="lazy" decoding="async" width="442" height="545" src="https://www.bluecore.com:443/wp-content/uploads/2024/05/lenovo-update.png" class="attachment-large size-large" alt="Lenovo" srcset="https://www.bluecore.com:443/wp-content/uploads/2024/05/lenovo-update.png 442w, https://www.bluecore.com:443/wp-content/uploads/2024/05/lenovo-update-243x300.png 243w" sizes="auto, (max-width: 442px) 100vw, 442px" /> </div> <div class="bc-customer-information__study-content"> <img loading="lazy" decoding="async" width="266" height="58" src="https://www.bluecore.com:443/wp-content/uploads/2024/05/Lenovo-white.png" class="bc-customer-information__study-logo" alt="Lenovo" /> <div class="bc-customer-information__study-quote bc-customer-information__study-quote--small">“Bluecore is doing more than unlocking triggered marketing. They are a full-stack marketing solution, significantly improving our ability to activate customer and product data in a way that can be used for automations across our business, driving short-term revenue and long-term increases in customer lifetime value.”</div> <div class="bc-customer-information__study-row"> <div class="bc-customer-information__study-avatar"> <img loading="lazy" decoding="async" width="300" height="300" src="https://www.bluecore.com:443/wp-content/uploads/2024/05/Jennifer-300x300-1.png" class="attachment-medium size-medium" alt="Jennifer Downes" srcset="https://www.bluecore.com:443/wp-content/uploads/2024/05/Jennifer-300x300-1.png 300w, https://www.bluecore.com:443/wp-content/uploads/2024/05/Jennifer-300x300-1-150x150.png 150w" sizes="auto, (max-width: 300px) 100vw, 300px" /> </div> <div class="bc-customer-information__study-info"> <div class="bc-customer-information__study-name">Jennifer Downes</div> <div class="bc-customer-information__study-position">CMO of Global eCommerce</div> </div> </div> </div> </div> </div> </div> <div class="bc-customer-information__nav"> <div class="swiper-button swiper-button-prev"> <svg xmlns="http://www.w3.org/2000/svg" width="41" height="41" viewBox="0 0 41 41" fill="none"> <circle cx="20.3867" cy="20.7166" r="19.1" transform="rotate(-90 20.3867 20.7166)" stroke="white" stroke-width="1.8"/> <path d="M30.5566 20.5466L10.5566 20.5466" stroke="white" stroke-width="1.8"/> <path d="M18.3566 27.0466L10.5566 20.5466L18.3566 14.0466" stroke="white" stroke-width="1.8"/> </svg> <span>Prev Case Study</span> </div> <div class="swiper-button swiper-button-next"> <span>Next Case Study</span> <svg xmlns="http://www.w3.org/2000/svg" width="40" height="41" viewBox="0 0 40 41" fill="none"> <circle cx="20" cy="20.7166" r="19.1" transform="rotate(90 20 20.7166)" stroke="white" stroke-width="1.8"/> <path d="M9.83008 20.8865L29.8301 20.8865" stroke="white" stroke-width="1.8"/> <path d="M22.0301 14.3865L29.8301 20.8865L22.0301 27.3865" stroke="white" stroke-width="1.8"/> </svg> </div> </div> </div> </div> </div> <div id="bc-customer-led-strategy-block_c4d167fb1c3ba9631fec1d2edfbe505b" class="bc-customer-led-strategy align-full bc-section-element"> <div class="bc-container"> <h2 class="bc-heading bc-heading--small-mb bc-heading--align-center">Creating a profitable customer base requires customer-led technology.</h2> <div class="bc-customer-led-strategy__toggles"> <span class="bc-customer-led-strategy-label" data-id="0">Old World</span> <div class="bc-customer-led-strategy__toggles-switcher bc-switcher"> <input id="bc-switcher" type="checkbox" checked> <label for="bc-switcher"> <span class="slider round"></span> </label> </div> <span class="bc-customer-led-strategy-label active" data-id="1">New World</span> </div> <div class="bc-customer-led-strategy__content"> <div class="bc-customer-led-strategy__item " data-id="0"> <div class="bc-customer-led-strategy__item-content"> <h6 class="bc-customer-led-strategy__item-title"></h6> <div class="bc-customer-led-strategy__item-text"><p><span style="font-weight: 400;">The channel-led strategy is characterized by low retention and customer survival rates – </span><b>average 22% 3-year retention rate, and more than 2x lower than leading brands.</b><span style="font-weight: 400;"> This eats into a retailer’s growth and compounds over time. </span></p> <p><span style="font-weight: 400;">Teams are operating in channel silos with a short supply of signal to drive customer movement through the lifecycle and end up over-investing in bottom-funnel performance to hit year-over-year comps.</span></p> </div> </div> <div class="bc-customer-led-strategy__item-image"> <img loading="lazy" decoding="async" width="1024" height="790" src="https://www.bluecore.com:443/wp-content/uploads/2025/02/AI-Automated-1024x790.png" class="attachment-large size-large" alt="AI automated" srcset="https://www.bluecore.com:443/wp-content/uploads/2025/02/AI-Automated-1024x790.png 1024w, https://www.bluecore.com:443/wp-content/uploads/2025/02/AI-Automated-300x231.png 300w, https://www.bluecore.com:443/wp-content/uploads/2025/02/AI-Automated-768x593.png 768w, https://www.bluecore.com:443/wp-content/uploads/2025/02/AI-Automated.png 1480w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /> </div> </div> <div class="bc-customer-led-strategy__item active" data-id="1"> <div class="bc-customer-led-strategy__item-content"> <h6 class="bc-customer-led-strategy__item-title"></h6> <div class="bc-customer-led-strategy__item-text"><p><span style="font-weight: 400;">Retailers and DTC brands who shift to customer-led technology are driving higher retention and long-term growth.</span></p> <p><span style="font-weight: 400;">Retailers Bluecore retailers see </span><b>an average 59% 2-year retention rate — more than 2x higher than lagging brands. </b></p> <p><span style="font-weight: 400;">This approach is built on real-time shopper identification, customer signals, and product insights, seamlessly activated across channels and conversations. The result? Hitting comps, lower costs, and a more engaged, profitable customer base.</span></p> </div> </div> <div class="bc-customer-led-strategy__item-image"> <img loading="lazy" decoding="async" width="1024" height="948" src="https://www.bluecore.com:443/wp-content/uploads/2025/02/AI-Control-tall-1024x948.png" class="attachment-large size-large" alt="AI control tall" srcset="https://www.bluecore.com:443/wp-content/uploads/2025/02/AI-Control-tall-1024x948.png 1024w, https://www.bluecore.com:443/wp-content/uploads/2025/02/AI-Control-tall-300x278.png 300w, https://www.bluecore.com:443/wp-content/uploads/2025/02/AI-Control-tall-768x711.png 768w, https://www.bluecore.com:443/wp-content/uploads/2025/02/AI-Control-tall.png 1480w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /> </div> </div> </div> </div> </div> <div id="bc-customer-information-block_6780ddbe74cebd40de35a9900ae21463" class="bc-customer-information align-full bc-section-element bc-customer-technology bc-customer-technology--blue"> <div class="bc-container"> <h2 class="bc-heading bc-heading--small-mb">Build an agent that speaks your brand’s language</h2> <div class="bc-description">Configure your AI agent with your brand’s personality and deploy custom skills to guide shoppers from discovery to conversion.</div> <div class="bc-customer-technology__wrapper"> <div class="bc-customer-technology__list"> <div class="bc-customer-technology__item"> <div class="bc-progress-element bc-customer-technology__item-progress"> <div class="bc-progress-element__line bc-customer-technology__item-progress-line"></div> </div> <h6 class="bc-customer-technology__item-title"> Retail Skills <svg xmlns="http://www.w3.org/2000/svg" width="17" height="10" viewBox="0 0 17 10" fill="none"> <path d="M15.186 1.07105L8.07104 8.18604L0.999977 1.11497" stroke="white" stroke-width="2" stroke-linecap="round"/> </svg> </h6> <div class="bc-customer-technology__item-text"><p><span style="font-weight: 400;">Like an in-store associate, your AI agent needs the right tools to help shoppers. Use our pre-built skills, or create your own, to deliver personalized guidance.</span></p> <p><span style="font-weight: 400;">Our pre-built skills include AI-generated prompts for styling, product comparisons, review summaries, and cart building.</span></p> <p><span style="font-weight: 400;">Still, no one knows your shoppers better than you. Our developer and marketer-friendly solution lets you build and customize skills tailored to your brand.</span></p> </div> </div> <div class="bc-customer-technology__item"> <div class="bc-progress-element bc-customer-technology__item-progress"> <div class="bc-progress-element__line bc-customer-technology__item-progress-line"></div> </div> <h6 class="bc-customer-technology__item-title"> Guidance & Control <svg xmlns="http://www.w3.org/2000/svg" width="17" height="10" viewBox="0 0 17 10" fill="none"> <path d="M15.186 1.07105L8.07104 8.18604L0.999977 1.11497" stroke="white" stroke-width="2" stroke-linecap="round"/> </svg> </h6> <div class="bc-customer-technology__item-text"><p><span style="font-weight: 400;">AI is evolving fast, but you stay in control. Set instructions, transparency, and brand values at the core of every interaction. Define your agent’s role, tone, and limitations to align with your brand.</span></p> <p><span style="font-weight: 400;">Monitor conversations in real time and create custom rules to guide responses. Keep customer and business data protected with built-in privacy and compliance safeguards.</span></p> <p><span style="font-weight: 400;">Build trust at every touchpoint — your agent shows where information comes from, helping shoppers make confident decisions.</span></p> </div> </div> <div class="bc-customer-technology__item"> <div class="bc-progress-element bc-customer-technology__item-progress"> <div class="bc-progress-element__line bc-customer-technology__item-progress-line"></div> </div> <h6 class="bc-customer-technology__item-title"> Merchant Insights <svg xmlns="http://www.w3.org/2000/svg" width="17" height="10" viewBox="0 0 17 10" fill="none"> <path d="M15.186 1.07105L8.07104 8.18604L0.999977 1.11497" stroke="white" stroke-width="2" stroke-linecap="round"/> </svg> </h6> <div class="bc-customer-technology__item-text"><p><span style="font-weight: 400;">Go beyond clicks and add-to-carts — unlock the “why” behind shopper behavior.</span></p> <p><span style="font-weight: 400;">Pull rich conversational insights to see what drives purchases and what leads to drop-offs. Use real-time data to refine the shopping experience and optimize every touchpoint.</span></p> <p><span style="font-weight: 400;">Turn these insights into action in your Bluecore campaigns while improving merchandising, sharpening product descriptions, boosting SEO, and elevating customer service.</span></p> </div> </div> </div> <div class="bc-customer-technology__gallery"> <div class="bc-customer-technology__gallery-item"> <img loading="lazy" decoding="async" width="926" height="1024" src="https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_RetailSkills-926x1024.png" class="attachment-large size-large" alt="retail skills" srcset="https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_RetailSkills-926x1024.png 926w, https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_RetailSkills-271x300.png 271w, https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_RetailSkills-768x849.png 768w, https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_RetailSkills.png 1230w" sizes="auto, (max-width: 926px) 100vw, 926px" /> </div> <div class="bc-customer-technology__gallery-item"> <img loading="lazy" decoding="async" width="926" height="1024" src="https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_Guidance_and_Control-926x1024.png" class="attachment-large size-large" alt="guidance and control" srcset="https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_Guidance_and_Control-926x1024.png 926w, https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_Guidance_and_Control-271x300.png 271w, https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_Guidance_and_Control-768x849.png 768w, https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_Guidance_and_Control.png 1230w" sizes="auto, (max-width: 926px) 100vw, 926px" /> </div> <div class="bc-customer-technology__gallery-item"> <img loading="lazy" decoding="async" width="926" height="1024" src="https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_Merchant_insights-926x1024.png" class="attachment-large size-large" alt="merchant insights" srcset="https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_Merchant_insights-926x1024.png 926w, https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_Merchant_insights-271x300.png 271w, https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_Merchant_insights-768x849.png 768w, https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_Merchant_insights.png 1230w" sizes="auto, (max-width: 926px) 100vw, 926px" /> </div> </div> </div> <div class="bc-customer-technology__accordion"> <div class="bc-customer-technology__accordion-item"> <div class="bc-customer-technology__accordion-head"> Retail Skills <svg xmlns="http://www.w3.org/2000/svg" width="17" height="11" viewBox="0 0 17 11" fill="none"> <path d="M15.6782 1.79908L8.56323 8.91406L1.49216 1.84299" stroke="#00254A" stroke-width="2" stroke-linecap="round"/> </svg> </div> <div class="bc-customer-technology__accordion-content"> <img loading="lazy" decoding="async" width="926" height="1024" src="https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_RetailSkills-926x1024.png" class="attachment-large size-large" alt="retail skills" srcset="https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_RetailSkills-926x1024.png 926w, https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_RetailSkills-271x300.png 271w, https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_RetailSkills-768x849.png 768w, https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_RetailSkills.png 1230w" sizes="auto, (max-width: 926px) 100vw, 926px" /> <div class="bc-customer-technology__accordion-text"><p><span style="font-weight: 400;">Like an in-store associate, your AI agent needs the right tools to help shoppers. Use our pre-built skills, or create your own, to deliver personalized guidance.</span></p> <p><span style="font-weight: 400;">Our pre-built skills include AI-generated prompts for styling, product comparisons, review summaries, and cart building.</span></p> <p><span style="font-weight: 400;">Still, no one knows your shoppers better than you. Our developer and marketer-friendly solution lets you build and customize skills tailored to your brand.</span></p> </div> </div> </div> <div class="bc-customer-technology__accordion-item"> <div class="bc-customer-technology__accordion-head"> Guidance & Control <svg xmlns="http://www.w3.org/2000/svg" width="17" height="11" viewBox="0 0 17 11" fill="none"> <path d="M15.6782 1.79908L8.56323 8.91406L1.49216 1.84299" stroke="#00254A" stroke-width="2" stroke-linecap="round"/> </svg> </div> <div class="bc-customer-technology__accordion-content"> <img loading="lazy" decoding="async" width="926" height="1024" src="https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_Guidance_and_Control-926x1024.png" class="attachment-large size-large" alt="guidance and control" srcset="https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_Guidance_and_Control-926x1024.png 926w, https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_Guidance_and_Control-271x300.png 271w, https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_Guidance_and_Control-768x849.png 768w, https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_Guidance_and_Control.png 1230w" sizes="auto, (max-width: 926px) 100vw, 926px" /> <div class="bc-customer-technology__accordion-text"><p><span style="font-weight: 400;">AI is evolving fast, but you stay in control. Set instructions, transparency, and brand values at the core of every interaction. Define your agent’s role, tone, and limitations to align with your brand.</span></p> <p><span style="font-weight: 400;">Monitor conversations in real time and create custom rules to guide responses. Keep customer and business data protected with built-in privacy and compliance safeguards.</span></p> <p><span style="font-weight: 400;">Build trust at every touchpoint — your agent shows where information comes from, helping shoppers make confident decisions.</span></p> </div> </div> </div> <div class="bc-customer-technology__accordion-item"> <div class="bc-customer-technology__accordion-head"> Merchant Insights <svg xmlns="http://www.w3.org/2000/svg" width="17" height="11" viewBox="0 0 17 11" fill="none"> <path d="M15.6782 1.79908L8.56323 8.91406L1.49216 1.84299" stroke="#00254A" stroke-width="2" stroke-linecap="round"/> </svg> </div> <div class="bc-customer-technology__accordion-content"> <img loading="lazy" decoding="async" width="926" height="1024" src="https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_Merchant_insights-926x1024.png" class="attachment-large size-large" alt="merchant insights" srcset="https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_Merchant_insights-926x1024.png 926w, https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_Merchant_insights-271x300.png 271w, https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_Merchant_insights-768x849.png 768w, https://www.bluecore.com:443/wp-content/uploads/2025/02/615x680_Merchant_insights.png 1230w" sizes="auto, (max-width: 926px) 100vw, 926px" /> <div class="bc-customer-technology__accordion-text"><p><span style="font-weight: 400;">Go beyond clicks and add-to-carts — unlock the “why” behind shopper behavior.</span></p> <p><span style="font-weight: 400;">Pull rich conversational insights to see what drives purchases and what leads to drop-offs. Use real-time data to refine the shopping experience and optimize every touchpoint.</span></p> <p><span style="font-weight: 400;">Turn these insights into action in your Bluecore campaigns while improving merchandising, sharpening product descriptions, boosting SEO, and elevating customer service.</span></p> </div> </div> </div> </div> </div> </div> <div id="bc-promo-block_a04b6d1493f43b4128ba3ab6246742f0" class="bc-promo align-full bc-section-element"> <div class="bc-promo__top"> <div class="bc-container"> <div class="bc-promo__top-row"> <div class="bc-promo__top-info"> </div> </div> </div> </div> <div class="bc-promo__bottom" style="background-color: #ffffff;"> <div class="bc-container-express"> <h2 style="color: #00254a;"><p><strong>Consolidate your CDP and ESP<br /> </strong><strong>and deploy an AI Shopping Agent – fast.</strong></p> </h2><a class="bc-btn bc-btn_secondary bc-btn_enlarged" href="https://www.bluecore.com:443/talk-to-us/" style="background:#00254a; 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