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style="display:none">Search</span> <ul id="breadcrumbs"></ul> <h1>Search Items Tagged With: “Branding”</h1> <p class="tagline"> 4 entries found </p> </div> <div id="sidebar"> <div class="section"> <h5>Options</h5> <ul> <li> <a class="print_icon icon eventTracker track_Sidebar_PrintClick" href="#" onclick="javascript:print(); return false;">Print</a> </li> <li id="adjust_text_size"> <a href="#" class="increase_btn eventTracker track_Sidebar_TextIncrease"><img alt="Increase text size" src="/web/20110423164800im_/http://www.radio-info.com/images/redesign/icons/plus.png?1297281013"/></a> <a href="#" class="decrease_btn eventTracker track_Sidebar_TextDecrease"><img alt="Decrease text size" src="/web/20110423164800im_/http://www.radio-info.com/images/redesign/icons/minus.png?1297281013"/></a> <span>Text Size</span> </li> </ul> </div> </div> <div id="content_container"> <div class="sub_container search_result"> <div class="publication_date"><span class="timestamp">Thursday, Dec 18</span></div> <h3> <a href="/web/20110423164800/http://www.radio-info.com/features/on-the-mic/good-branding-advice-for-broadcasters"> Good Branding Advice for Broadcasters</a> </h3> <p> <a href="/web/20110423164800/http://www.radio-info.com/features/on-the-mic/good-branding-advice-for-broadcasters" class="no_print_link"><img alt=" Good Branding Advice For Broadcasters" src="https://web.archive.org/web/20110423164800im_/http://radio-info.s3.amazonaws.com/legacy_essay_images/402_MarkRamsey_related.jpg" title=" Good Branding Advice For Broadcasters"/></a> The best way to avoid the doom and banish the gloom is to do what you do really, really well. Here’s some advice from my friends over at Neutron: What makes you different? <a href="/web/20110423164800/http://www.radio-info.com/features/on-the-mic/good-branding-advice-for-broadcasters" class="read_more">Read More</a> </p> <div class="clear_left"></div> <div class="footer padded search_index"> <div class="metadata author"> <span>Author:</span> <a href="/web/20110423164800/http://www.radio-info.com/about/guest-writers/mark-ramsey">Mark Ramsey</a> </div> <div class="metadata"> <span>Type:</span> Essay </div> <div class="metadata"> <span>Tags:</span> <a href="/web/20110423164800/http://www.radio-info.com/search/tagged_with?search=Mark+Ramsey">Mark Ramsey</a>, <a href="/web/20110423164800/http://www.radio-info.com/search/tagged_with?search=neutron">neutron</a>, <a href="/web/20110423164800/http://www.radio-info.com/search/tagged_with?search=Branding">Branding</a> </div> <div class="metadata"> <span>Comments:</span> <a href="/web/20110423164800/http://www.radio-info.com/1/13/402#comments_area" class="comment_icon">0</a> </div> </div> </div> <div class="sub_container search_result"> <div class="publication_date"><span class="timestamp">Tuesday, Mar 8</span></div> <h3> <a href="/web/20110423164800/http://www.radio-info.com/features/on-the-mic/content-is-king-and-other-conversation-enders">Content is King (and other conversation enders)</a> </h3> <p> <a href="/web/20110423164800/http://www.radio-info.com/features/on-the-mic/content-is-king-and-other-conversation-enders" class="no_print_link"><img alt="content is king" src="https://web.archive.org/web/20110423164800im_/http://s3.amazonaws.com/radio-info/crops/4813/display.jpg" title="content is king"/></a> As is typical modern day American media thinking,  buzz words have often replaced action.  I call them "conversation enders" because they're generally fast answers that "solve the problem" and create a "we're on top of it" illusion, when in reality, they're buzzwords used by just about anyone who avoids issues more often than solves th... <a href="/web/20110423164800/http://www.radio-info.com/features/on-the-mic/content-is-king-and-other-conversation-enders" class="read_more">Read More</a> </p> <div class="clear_left"></div> <div class="footer padded search_index"> <div class="metadata author"> <span>Author:</span> <a href="/web/20110423164800/http://www.radio-info.com/about/guest-writers/lee-abrams">Lee Abrams</a> </div> <div class="metadata"> <span>Type:</span> Essay </div> <div class="metadata"> <span>Tags:</span> <a href="/web/20110423164800/http://www.radio-info.com/search/tagged_with?search=Branding">Branding</a>, <a href="/web/20110423164800/http://www.radio-info.com/search/tagged_with?search=Digital">Digital</a>, <a href="/web/20110423164800/http://www.radio-info.com/search/tagged_with?search=mobile">mobile</a> </div> <div class="metadata"> <span>Comments:</span> <a href="/web/20110423164800/http://www.radio-info.com/1/13/2268#comments_area" class="comment_icon">0</a> </div> </div> </div> <div class="sub_container search_result"> <div class="publication_date"><span class="timestamp">Thursday, Mar 10</span></div> <h3> <a href="/web/20110423164800/http://www.radio-info.com/programming/newstalksports/heres-the-situation-on-branding-yourself">Here’s “The Situation” on Branding Yourself</a> </h3> <p> Do you watch The Jersey Shore? Probably not, but 8.4 million people did tune into the show’s recent season premier. <a href="/web/20110423164800/http://www.radio-info.com/programming/newstalksports/heres-the-situation-on-branding-yourself" class="read_more">Read More</a> </p> <div class="clear_left"></div> <div class="footer padded search_index"> <div class="metadata author"> <span>Author:</span> <a href="/web/20110423164800/http://www.radio-info.com/about/our-writers/randall-bloomquist">Randall Bloomquist</a> </div> <div class="metadata"> <span>Type:</span> Essay </div> <div class="metadata"> <span>Tags:</span> <a href="/web/20110423164800/http://www.radio-info.com/search/tagged_with?search=Branding">Branding</a>, <a href="/web/20110423164800/http://www.radio-info.com/search/tagged_with?search=Marketing">Marketing</a>, <a href="/web/20110423164800/http://www.radio-info.com/search/tagged_with?search=The+Jersey+Shore">The Jersey Shore</a>, <a href="/web/20110423164800/http://www.radio-info.com/search/tagged_with?search=Snooki">Snooki</a>, <a href="/web/20110423164800/http://www.radio-info.com/search/tagged_with?search=The+Situation">The Situation</a>, <a href="/web/20110423164800/http://www.radio-info.com/search/tagged_with?search=Lisa+Barone">Lisa Barone</a> </div> <div class="metadata"> <span>Comments:</span> <a href="/web/20110423164800/http://www.radio-info.com/21/46/2315#comments_area" class="comment_icon">0</a> </div> </div> </div> <div class="sub_container search_result"> <div class="publication_date"><span class="timestamp">Tuesday, Apr 5</span></div> <h3> <a href="/web/20110423164800/http://www.radio-info.com/features/on-the-mic/differentiate-your-station-with-non-preemptable-values">Differentiate Your Station with Non-Preemptable Values</a> </h3> <p> What a great day for Bush. Thanksgiving 2003.  I turn on CNN for a quick look at the day’s headlines and there he is; President George Bush II, who had been slipping in the polls and taking heat for his policies regarding the war in Iraq, serving Thanksgiving dinners to American troops.   No U.S. <a href="/web/20110423164800/http://www.radio-info.com/features/on-the-mic/differentiate-your-station-with-non-preemptable-values" class="read_more">Read More</a> </p> <div class="clear_left"></div> <div class="footer padded search_index"> <div class="metadata author"> <span>Author:</span> <a href="/web/20110423164800/http://www.radio-info.com/about/guest-writers/greg-dunkin">Greg Dunkin</a> </div> <div class="metadata"> <span>Type:</span> Essay </div> <div class="metadata"> <span>Tags:</span> <a href="/web/20110423164800/http://www.radio-info.com/search/tagged_with?search=Branding">Branding</a>, <a href="/web/20110423164800/http://www.radio-info.com/search/tagged_with?search=Marketing">Marketing</a> </div> <div class="metadata"> <span>Comments:</span> <a href="/web/20110423164800/http://www.radio-info.com/1/13/2335#comments_area" class="comment_icon">1</a> </div> </div> </div> </div> </div> <div id="innerpage_sidebar"> <div id="most_popular"> <h3 class="bottom_bordered">Most Popular</h3> <ol class="fancy_numbers"> <li> <a href="/web/20110423164800/http://www.radio-info.com/news/san-franciscos-wolf-kbwf-becomes-sportsradio-957" alt="San Francisco’s "Wolf" KBWF becomes "SportsRadio 95.7"" class="eventTracker track_MostPopular_click label_12725-san-franciscos-wolf-kbwf-becomes-sportsradio-957" title="San Francisco’s "Wolf" KBWF becomes "SportsRadio 95.7"">San Francisco’s "Wolf" KBWF becomes "SportsRadio 95.7"</a> </li> <li> <a href="/web/20110423164800/http://www.radio-info.com/news/longtime-imus-newsman-charles-mccord-to-retire-says-ny-daily-news" alt="Longtime Imus newsman Charles McCord to retire, says NY Daily News" class="eventTracker track_MostPopular_click label_12718-longtime-imus-newsman-charles-mccord-to-retire-say" title="Longtime Imus newsman Charles McCord to retire, says NY Daily News">Longtime Imus newsman Charles McCord to retire, says NY Daily News</a> </li> <li> <a href="/web/20110423164800/http://www.radio-info.com/news/wfms-indianapolis-lets-country-dj-hall-of-famer-jd-cannon-loose" alt="WFMS Indianapolis Lets Country DJ Hall of Famer J.D. 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