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Disponible en 5 langues." > <label id="p-lang-btn-label" for="p-lang-btn-checkbox" class="vector-dropdown-label cdx-button cdx-button--fake-button cdx-button--fake-button--enabled cdx-button--weight-quiet cdx-button--action-progressive mw-portlet-lang-heading-5" aria-hidden="true" ><span class="vector-icon mw-ui-icon-language-progressive mw-ui-icon-wikimedia-language-progressive"></span> <span class="vector-dropdown-label-text">5 langues</span> </label> <div class="vector-dropdown-content"> <div class="vector-menu-content"> <ul class="vector-menu-content-list"> <li class="interlanguage-link interwiki-de mw-list-item"><a href="https://de.wikipedia.org/wiki/NRS_Social_Grade" title="NRS Social Grade – allemand" lang="de" hreflang="de" data-title="NRS Social Grade" data-language-autonym="Deutsch" data-language-local-name="allemand" class="interlanguage-link-target"><span>Deutsch</span></a></li><li class="interlanguage-link interwiki-en mw-list-item"><a href="https://en.wikipedia.org/wiki/NRS_social_grade" title="NRS social grade – anglais" lang="en" hreflang="en" data-title="NRS social grade" data-language-autonym="English" data-language-local-name="anglais" class="interlanguage-link-target"><span>English</span></a></li><li class="interlanguage-link interwiki-id mw-list-item"><a href="https://id.wikipedia.org/wiki/Kelas_sosial_NRS" title="Kelas sosial NRS – indonésien" lang="id" hreflang="id" data-title="Kelas sosial NRS" data-language-autonym="Bahasa Indonesia" data-language-local-name="indonésien" class="interlanguage-link-target"><span>Bahasa Indonesia</span></a></li><li class="interlanguage-link interwiki-ja mw-list-item"><a href="https://ja.wikipedia.org/wiki/NRS%E3%82%BD%E3%83%BC%E3%82%B7%E3%83%A3%E3%83%AB%E3%82%B0%E3%83%AC%E3%83%BC%E3%83%89" title="NRSソーシャルグレード – japonais" lang="ja" hreflang="ja" data-title="NRSソーシャルグレード" data-language-autonym="日本語" data-language-local-name="japonais" 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class="vector-pinned-container"> <div id="vector-appearance" class="vector-appearance vector-pinnable-element"> <div class="vector-pinnable-header vector-appearance-pinnable-header vector-pinnable-header-pinned" data-feature-name="appearance-pinned" data-pinnable-element-id="vector-appearance" data-pinned-container-id="vector-appearance-pinned-container" data-unpinned-container-id="vector-appearance-unpinned-container" > <div class="vector-pinnable-header-label">Apparence</div> <button class="vector-pinnable-header-toggle-button vector-pinnable-header-pin-button" data-event-name="pinnable-header.vector-appearance.pin">déplacer vers la barre latérale</button> <button class="vector-pinnable-header-toggle-button vector-pinnable-header-unpin-button" data-event-name="pinnable-header.vector-appearance.unpin">masquer</button> </div> </div> </div> </nav> </div> </div> <div id="bodyContent" class="vector-body" aria-labelledby="firstHeading" data-mw-ve-target-container> <div class="vector-body-before-content"> <div class="mw-indicators"> </div> <div id="siteSub" class="noprint">Un article de Wikipédia, l'encyclopédie libre.</div> </div> <div id="contentSub"><div id="mw-content-subtitle"></div></div> <div id="mw-content-text" class="mw-body-content"><div class="mw-content-ltr mw-parser-output" lang="fr" dir="ltr"><p>Le <b>NRS social grade</b> est un système de <a href="/wiki/D%C3%A9mographie" title="Démographie">classification démographique</a> utilisé dans le <a href="/wiki/Royaume-Uni" title="Royaume-Uni">Royaume-Uni</a>. Développé à l'origine par le <a href="/w/index.php?title=National_Readership_Survey&action=edit&redlink=1" class="new" title="National Readership Survey (page inexistante)">National Readership Survey</a> (NRS) pour classer les lecteurs, mais est maintenant utilisé par de nombreuses autres organisations pour des applications plus larges et est devenu un standard pour l'étude de marché<sup id="cite_ref-fundamentals_1-0" class="reference"><a href="#cite_note-fundamentals-1"><span class="cite_crochet">[</span>1<span class="cite_crochet">]</span></a></sup>. Il a été développé dans les années 1950 et son utilisation généralisée au <abbr class="abbr" title="20ᵉ siècle"><span class="romain">20</span><sup style="font-size:72%">e</sup></abbr> siècle en Grande-Bretagne. Leur définition est désormais maintenu par la <a href="/w/index.php?title=Market_Research_Society&action=edit&redlink=1" class="new" title="Market Research Society (page inexistante)">Market Research Society</a><sup id="cite_ref-mrs_2-0" class="reference"><a href="#cite_note-mrs-2"><span class="cite_crochet">[</span>2<span class="cite_crochet">]</span></a></sup>. </p><p>La caractéristique distinctive de ce système de classification, c'est qu'il est basé sur la profession. </p> <meta property="mw:PageProp/toc" /> <div class="mw-heading mw-heading2"><h2 id="Les_classes">Les classes</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=NRS_social_grade&veaction=edit&section=1" title="Modifier la section : Les classes" class="mw-editsection-visualeditor"><span>modifier</span></a><span class="mw-editsection-divider"> | </span><a href="/w/index.php?title=NRS_social_grade&action=edit&section=1" title="Modifier le code source de la section : Les classes"><span>modifier le code</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>Les classifications sont fondées sur l'occupation du chef de ménage. </p> <table class="wikitable" style="width: 90%; margin-bottom: 10px;"> <caption>Classifications du NRS social grade<sup id="cite_ref-3" class="reference"><a href="#cite_note-3"><span class="cite_crochet">[</span>3<span class="cite_crochet">]</span></a></sup> </caption> <tbody><tr> <th scope="col">Note </th> <th scope="col">Classe sociale </th> <th scope="col">Profession du chef de famille </th> <th scope="col">Fréquence en 2008<sup id="cite_ref-Ipsos_4-0" class="reference"><a href="#cite_note-Ipsos-4"><span class="cite_crochet">[</span>4<span class="cite_crochet">]</span></a></sup> </th></tr> <tr> <th scope="row">A </th> <td><a href="/wiki/Classe_moyenne_sup%C3%A9rieure" title="Classe moyenne supérieure">classe moyenne supérieure</a> </td> <td>Cadre supérieur, profession administrative ou libérale supérieure </td> <td>4% </td></tr> <tr> <th scope="row">B </th> <td><a href="/wiki/Classe_moyenne" title="Classe moyenne">classe moyenne</a> </td> <td>Cadre moyen, profession administrative ou libérale intermédiaire </td> <td>23% </td></tr> <tr> <th scope="row">C1 </th> <td><a href="/wiki/Classe_moyenne_inf%C3%A9rieure" title="Classe moyenne inférieure">classe moyenne inférieure</a> </td> <td>Employé de bureau ou de l'administration, cadre inférieur, profession administrative ou libérale inférieure </td> <td>29% </td></tr> <tr> <th scope="row">C2 </th> <td><a href="/wiki/Classe_ouvri%C3%A8re" title="Classe ouvrière">classe ouvrière qualifiée</a> </td> <td>Ouvriers qualifiés </td> <td>21% </td></tr> <tr> <th scope="row">D </th> <td><a href="/wiki/Classe_ouvri%C3%A8re" title="Classe ouvrière">classe ouvrière</a> </td> <td>Ouvriers semi-qualifiés et non qualifiés </td> <td>15% </td></tr> <tr> <th scope="row">E </th> <td>Plus bas niveau de subsistance </td> <td>Chômeurs, veuves, travailleurs à temps partiel et les moins qualifiés </td> <td>8% </td></tr></tbody></table> <p>Les catégories sont souvent regroupées en ABC1 et C2DE, ils sont utilisés pour désigner la classe moyenne et la classe ouvrière respectivement. Seulement 2% environ de la population du Royaume-Uni est identifié comme <a href="/wiki/Classe_sup%C3%A9rieure" class="mw-redirect" title="Classe supérieure">classe supérieure</a><sup id="cite_ref-5" class="reference"><a href="#cite_note-5"><span class="cite_crochet">[</span>5<span class="cite_crochet">]</span></a></sup>, et ce groupe n'est pas distingué des autres par ce schéma de classification. </p> <div class="mw-heading mw-heading2"><h2 id="Évolution"><span id=".C3.89volution"></span>Évolution</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=NRS_social_grade&veaction=edit&section=2" title="Modifier la section : Évolution" class="mw-editsection-visualeditor"><span>modifier</span></a><span class="mw-editsection-divider"> | </span><a href="/w/index.php?title=NRS_social_grade&action=edit&section=2" title="Modifier le code source de la section : Évolution"><span>modifier le code</span></a><span class="mw-editsection-bracket">]</span></span></div> <table class="wikitable sortable"> <caption>Évolution décennale des classes sociales<sup id="cite_ref-Ipsos_4-1" class="reference"><a href="#cite_note-Ipsos-4"><span class="cite_crochet">[</span>4<span class="cite_crochet">]</span></a></sup> </caption> <tbody><tr> <th>Année </th> <th>Population A et B </th> <th>Population C1 </th> <th>Population C2, D et E </th></tr> <tr> <td>1968 </td> <td>12 </td> <td>22 </td> <td>65 </td></tr> <tr> <td>1978 </td> <td>16 </td> <td>22 </td> <td>62 </td></tr> <tr> <td>1988 </td> <td>18 </td> <td>23 </td> <td>59 </td></tr> <tr> <td>1998 </td> <td>21 </td> <td>28 </td> <td>52 </td></tr> <tr> <td>2008 </td> <td>27 </td> <td>29 </td> <td>45 </td></tr></tbody></table> <div class="mw-heading mw-heading2"><h2 id="Pertinence">Pertinence</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=NRS_social_grade&veaction=edit&section=3" title="Modifier la section : Pertinence" class="mw-editsection-visualeditor"><span>modifier</span></a><span class="mw-editsection-divider"> | </span><a href="/w/index.php?title=NRS_social_grade&action=edit&section=3" title="Modifier le code source de la section : Pertinence"><span>modifier le code</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>L'indice NRS est largement utilisé dans les sondages ou le ciblage publicitaire<sup id="cite_ref-campaign_6-0" class="reference"><a href="#cite_note-campaign-6"><span class="cite_crochet">[</span>6<span class="cite_crochet">]</span></a></sup>, la classe moyenne rassemblant les catégories A, B et C1, et la classe ouvrière les catégories C2, D et E. Cependant, il a été conçu dans les années 1950, et n'est plus forcément pertinent pour désigner la société du <a href="/wiki/XXIe_si%C3%A8cle" title="XXIe siècle"><abbr class="abbr" title="21ᵉ siècle"><span class="romain">XXI</span><sup style="font-size:72%">e</sup></abbr> siècle</a>. Ainsi, un employé de bureau avec un salaire proche du minimum sera compté dans les classes moyennes, et un ouvrier dans l'aéronautique très bien payé sera compté dans la classe ouvrière. Par ailleurs, seulement 51 % des ABC1 se considèrent comme faisant partie de la classe moyenne, contre 25 % des C2DE, alors que 41 % des ABC1 et 66 % des C2DE pensent faire partie de la classe ouvrière<sup id="cite_ref-7" class="reference"><a href="#cite_note-7"><span class="cite_crochet">[</span>7<span class="cite_crochet">]</span></a></sup>. </p><p>Bien que l'indice NRS soit dépassé, aucun système plus pertinent ne l'a remplacé<sup id="cite_ref-campaign_6-1" class="reference"><a href="#cite_note-campaign-6"><span class="cite_crochet">[</span>6<span class="cite_crochet">]</span></a></sup>. </p> <div class="mw-heading mw-heading2"><h2 id="Voir_aussi">Voir aussi</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=NRS_social_grade&veaction=edit&section=4" title="Modifier la section : Voir aussi" class="mw-editsection-visualeditor"><span>modifier</span></a><span class="mw-editsection-divider"> | </span><a href="/w/index.php?title=NRS_social_grade&action=edit&section=4" title="Modifier le code source de la section : Voir aussi"><span>modifier le code</span></a><span class="mw-editsection-bracket">]</span></span></div> <ul><li><a href="/wiki/Classe_sociale" title="Classe sociale">Classe sociale</a></li> <li><a href="/wiki/Professions_et_cat%C3%A9gories_socioprofessionnelles_en_France" title="Professions et catégories socioprofessionnelles en France">Professions et catégories socioprofessionnelles en France</a></li></ul> <div class="mw-heading mw-heading2"><h2 id="Références"><span id="R.C3.A9f.C3.A9rences"></span>Références</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=NRS_social_grade&veaction=edit&section=5" title="Modifier la section : Références" class="mw-editsection-visualeditor"><span>modifier</span></a><span class="mw-editsection-divider"> | </span><a href="/w/index.php?title=NRS_social_grade&action=edit&section=5" title="Modifier le code source de la section : Références"><span>modifier le code</span></a><span class="mw-editsection-bracket">]</span></span></div> <ul><li><abbr class="abbr indicateur-langue" title="Langue : anglais">(en)</abbr> Cet article est partiellement ou en totalité issu de l’article de Wikipédia en anglais intitulé <span class="plainlinks">« <a class="external text" href="https://en.wikipedia.org/wiki/NRS_social_grade?oldid=829626514">NRS social grade</a> » <small>(<a class="external text" href="https://en.wikipedia.org/wiki/NRS_social_grade?action=history">voir la liste des auteurs</a>)</small></span>.</li></ul> <div class="references-small decimal" style=""><div class="mw-references-wrap"><ol class="references"> <li id="cite_note-fundamentals-1"><span class="mw-cite-backlink noprint"><a href="#cite_ref-fundamentals_1-0">↑</a> </span><span class="reference-text">Wilmshurst, J. & MacKay, A., <i>The Fundamentals of Advertising</i>, (1999)</span> </li> <li id="cite_note-mrs-2"><span class="mw-cite-backlink noprint"><a href="#cite_ref-mrs_2-0">↑</a> </span><span class="reference-text">Occupation groupings: a job dictionary. <a rel="nofollow" class="external text" href="http://www.mrs.org.uk/publications/publications.htm">Market Research Society</a> <span class="ouvrage" id="2010"><span class="noarchive">« <a rel="nofollow" class="external text" href="https://web.archive.org/web/20100529230553/http://www.mrs.org.uk/publications/publications.htm"><cite style="font-style:normal; color:var(--color-link-red, #d73333);">https://web.archive.org/web/20100529230553/http://www.mrs.org.uk/publications/publications.htm</cite></a> »<sup class="plainlinks">(<a rel="nofollow" class="external text" href="https://web.archive.org/web/*/https://web.archive.org/web/20100529230553/http://www.mrs.org.uk/publications/publications.htm">Archive.org</a> • <a rel="nofollow" class="external text" href="https://archive.wikiwix.com/cache/?url=https://web.archive.org/web/20100529230553/http://www.mrs.org.uk/publications/publications.htm">Wikiwix</a> • <a rel="nofollow" class="external text" href="https://archive.is/https://web.archive.org/web/20100529230553/http://www.mrs.org.uk/publications/publications.htm">Archive.is</a> • <a rel="nofollow" class="external text" href="https://webcache.googleusercontent.com/search?hl=fr&q=cache:https://web.archive.org/web/20100529230553/http://www.mrs.org.uk/publications/publications.htm">Google</a> • <a href="/wiki/Projet:Correction_des_liens_externes#J'ai_trouvé_un_lien_mort,_que_faire_?" title="Projet:Correction des liens externes">Que faire ?</a>)</sup></span>, <time class="nowrap" datetime="2010-05-29" data-sort-value="2010-05-29">29 mai 2010</time></span>, London, 2006.</span> </li> <li id="cite_note-3"><span class="mw-cite-backlink noprint"><a href="#cite_ref-3">↑</a> </span><span class="reference-text"><span class="ouvrage"><abbr class="abbr indicateur-langue" title="Langue : anglais">(en)</abbr> « <a rel="nofollow" class="external text" href="https://www.abc1demographic.co.uk/"><cite style="font-style:normal;" lang="en">What does ABC1 mean?</cite></a> », sur <span class="italique">abc1demographic.co.uk</span> <small style="line-height:1em;">(consulté le <time class="nowrap" datetime="2019-12-28" data-sort-value="2019-12-28">28 décembre 2019</time>)</small></span>.</span> </li> <li id="cite_note-Ipsos-4"><span class="mw-cite-backlink noprint">↑ <sup><a href="#cite_ref-Ipsos_4-0">a</a> et <a href="#cite_ref-Ipsos_4-1">b</a></sup> </span><span class="reference-text"><span class="ouvrage" id="2009"><abbr class="abbr indicateur-langue" title="Langue : anglais">(en)</abbr> <span class="noarchive">« <a rel="nofollow" class="external text" href="https://www.ipsos.com/sites/default/files/publication/6800-03/MediaCT_thoughtpiece_Social_Grade_July09_V3_WEB.pdf"><cite style="font-style:normal;" lang="en">Social Grade: A Classification Tool</cite></a> » <small class="plainlinks cachelinks">[<a rel="nofollow" class="external text" href="https://web.archive.org/web/20160315075958/https://www.ipsos-mori.com/DownloadPublication/1285_MediaCT_thoughtpiece_Social_Grade_July09_V3_WEB.pdf">archive du <time class="nowrap" datetime="2016-03-15" data-sort-value="2016-03-15">15 mars 2016</time></a>]</small></span>, Ipsos, <time>2009</time> <small style="line-height:1em;">(consulté le <time class="nowrap" datetime="2016-08-06" data-sort-value="2016-08-06">6 août 2016</time>)</small></span></span> </li> <li id="cite_note-5"><span class="mw-cite-backlink noprint"><a href="#cite_ref-5">↑</a> </span><span class="reference-text"><span class="ouvrage" id="Glover2007"><span class="ouvrage" id="Julian_Glover2007">Julian <span class="nom_auteur">Glover</span>, « <cite style="font-style:normal">Riven by class and no social mobility - Britain in 2007</cite> », <i><i><a href="/wiki/The_Guardian" title="The Guardian">The Guardian</a></i></i>, London,‎ <time class="nowrap" datetime="2007-10-20" data-sort-value="2007-10-20">20 octobre 2007</time> <small style="line-height:1em;">(<a rel="nofollow" class="external text" href="https://www.theguardian.com/uk/2007/oct/20/britishidentity.socialexclusion">lire en ligne</a>, consulté le <time class="nowrap" datetime="2009-10-17" data-sort-value="2009-10-17">17 octobre 2009</time>)</small><span class="Z3988" title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.genre=article&rft.atitle=Riven+by+class+and+no+social+mobility+-+Britain+in+2007&rft.jtitle=%27%27The+Guardian%27%27&rft.aulast=Glover&rft.aufirst=Julian&rft.date=2007-10-20&rft_id=https%3A%2F%2Fwww.theguardian.com%2Fuk%2F2007%2Foct%2F20%2Fbritishidentity.socialexclusion&rfr_id=info%3Asid%2Ffr.wikipedia.org%3ANRS+social+grade"></span></span></span></span> </li> <li id="cite_note-campaign-6"><span class="mw-cite-backlink noprint">↑ <sup><a href="#cite_ref-campaign_6-0">a</a> et <a href="#cite_ref-campaign_6-1">b</a></sup> </span><span class="reference-text"><span class="ouvrage" id="2005"><abbr class="abbr indicateur-langue" title="Langue : anglais">(en)</abbr> « <a rel="nofollow" class="external text" href="https://www.campaignlive.co.uk/article/does-social-grading-reflect-nations-spending-power/512261"><cite style="font-style:normal;" lang="en">Does social grading still reflect the nation's spending power?</cite></a> », sur <span class="italique">campaignlive.co.uk</span>, <time class="nowrap" datetime="2005-03-08" data-sort-value="2005-03-08">8 mars 2005</time> <small style="line-height:1em;">(consulté le <time class="nowrap" datetime="2019-12-29" data-sort-value="2019-12-29">29 décembre 2019</time>)</small></span>.</span> </li> <li id="cite_note-7"><span class="mw-cite-backlink noprint"><a href="#cite_ref-7">↑</a> </span><span class="reference-text"><span class="ouvrage" id="Stone2019"><span class="ouvrage" id="Jon_Stone2019">Jon Stone, « <a rel="nofollow" class="external text" href="https://www.independent.co.uk/news/uk/politics/tactical-voting-blog/election-polls-working-class-voters-party-yougov-a9217676.html"><cite style="font-style:normal;">Why claims from polls about what 'working class people' think are usually wrong</cite></a> », sur <span class="italique"><a href="/wiki/The_Independent" title="The Independent">independent.co.uk</a></span>, <time class="nowrap" datetime="2019-11-25" data-sort-value="2019-11-25">25 novembre 2019</time> <small style="line-height:1em;">(consulté le <time class="nowrap" datetime="2019-12-29" data-sort-value="2019-12-29">29 décembre 2019</time>)</small></span></span>.</span> </li> </ol></div> </div> <div class="mw-heading mw-heading2"><h2 id="Liens_externes">Liens externes</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=NRS_social_grade&veaction=edit&section=6" title="Modifier la section : Liens externes" class="mw-editsection-visualeditor"><span>modifier</span></a><span class="mw-editsection-divider"> | </span><a href="/w/index.php?title=NRS_social_grade&action=edit&section=6" title="Modifier le code source de la section : Liens externes"><span>modifier le code</span></a><span class="mw-editsection-bracket">]</span></span></div> <ul><li><a rel="nofollow" class="external text" href="https://web.archive.org/web/20110303033539/http://www.nrs.co.uk/lifestyle.html">National Readership Survey information on social grade and its discriminatory power</a></li> <li><a rel="nofollow" class="external text" href="https://web.archive.org/web/20040127201639/http://www.mori.com/mrr/2002/c020816.shtml">MORI information on the grades</a></li> <li><a rel="nofollow" class="external text" href="http://www.businessballs.com/demographicsclassifications.htm">Démographic classifications</a></li></ul> <ul id="bandeau-portail" class="bandeau-portail"><li><span class="bandeau-portail-element"><span class="bandeau-portail-icone"><span class="noviewer" typeof="mw:File"><a href="/wiki/Portail:D%C3%A9mographie" title="Portail de la démographie"><img alt="icône décorative" src="//upload.wikimedia.org/wikipedia/commons/thumb/1/16/Circle-icons-piechart.svg/24px-Circle-icons-piechart.svg.png" decoding="async" width="24" height="24" class="mw-file-element" srcset="//upload.wikimedia.org/wikipedia/commons/thumb/1/16/Circle-icons-piechart.svg/36px-Circle-icons-piechart.svg.png 1.5x, //upload.wikimedia.org/wikipedia/commons/thumb/1/16/Circle-icons-piechart.svg/48px-Circle-icons-piechart.svg.png 2x" data-file-width="512" data-file-height="512" /></a></span></span> <span class="bandeau-portail-texte"><a href="/wiki/Portail:D%C3%A9mographie" title="Portail:Démographie">Portail de la démographie</a></span> </span></li> <li><span class="bandeau-portail-element"><span class="bandeau-portail-icone"><span class="mw-image-border noviewer" typeof="mw:File"><a href="/wiki/Portail:Royaume-Uni" 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