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Discoverability in the Age of AI Search </h3> <span class="m-recent-article__date">14 days ago</span> </a> </div> <div class="swiper-slide"> <a href="/selling-books-with-lulus-order-import-tool/" class="m-recent-article"> <div class="m-recent-article__picture "> <img src="/content/images/size/w300/2025/02/022025-SimplifySellingOrderImport-FB-Blog.png" loading="lazy" alt=""> </div> <h3 class="m-recent-article__title js-recent-article-title" title="Simplify Selling Books with Lulu’s Order Import Tool"> Simplify Selling Books with Lulu’s Order Import Tool </h3> <span class="m-recent-article__date">21 days ago</span> </a> </div> </div> </div> </section> </div> </div> </li> <li class="only-desktop"> <li class="nav-create-a-free-lulu-account"> <a href="https://lulu.com/register&ui_locales=en">Create a Free Lulu Account</a> </li> </li> </ul> </nav> <div class="m-nav__right"> <button class="m-icon-button in-menu-main " data-ghost-search aria-label="Open search"> <span class="icon-search" 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1000px) 1000px, 1200px" src="/content/images/size/w1000/2024/12/121324-Blog-Header.png" alt="" /> </div> <div class="m-hero__content" data-animate="fade-down"> <h1 class="m-hero-title bigger">Lulu Blog</h1> <p class="m-hero-description bigger">Expert guidance to write, design, publish, and sell your novels, journals, memoirs, workbooks, or any kind of book!</p> </div> </section> <div class="l-content"> <div class="l-wrapper" data-animate="fade-up"> <div class="l-grid centered"> <article class="m-article-card post tag-ecommerce tag-authors tag-distribution tag-lulu-direct tag-selling"> <div class="m-article-card__picture"> <a href="/going-wide-to-diversify-your-book-sales/" class="m-article-card__picture-link" aria-hidden="true" tabindex="-1"></a> <img class="m-article-card__picture-background" src="/content/images/2025/03/031125-LeavingAmazon-FB-Blog.png" style="object-ft: contain;" loading="lazy" alt=""> <a href="https://blog.lulu.com/author/lauren/" class="m-article-card__author js-tooltip" aria-label="Lauren" data-tippy-content="Posted by Lauren "> <div style="background-image: url(/content/images/size/w100/2024/11/Lauren-V.png);"></div> </a> </div> <div class="m-article-card__info"> <a href="https://blog.lulu.com/tag/ecommerce/" class="m-article-card__tag">Ecommerce</a> <a href="/going-wide-to-diversify-your-book-sales/" class="m-article-card__info-link" aria-label="Amazon Isn’t the Only Option: Going Wide to Diversify Your Book Sales"> <div> <h2 class="m-article-card__title js-article-card-title " title="Amazon Isn’t the Only Option: Going Wide to Diversify Your Book Sales"> Amazon Isn’t the Only Option: Going Wide to Diversify Your Book Sales </h2> </div> <div class="m-article-card__timestamp"> <span>13 hours ago</span> <span>•</span> <span>10 min read</span> </div> </a> </div> </article> <article class="m-article-card post tag-better-than-yesterday tag-b-corp tag-community"> <div class="m-article-card__picture"> <a href="/what-being-a-b-corp-means-to-us/" class="m-article-card__picture-link" aria-hidden="true" tabindex="-1"></a> <img class="m-article-card__picture-background" src="/content/images/2025/03/030525-BCorp-FB-Blog.png" style="object-ft: contain;" loading="lazy" alt=""> <a href="https://blog.lulu.com/author/lauren/" class="m-article-card__author js-tooltip" aria-label="Lauren" data-tippy-content="Posted by Lauren "> <div style="background-image: url(/content/images/size/w100/2024/11/Lauren-V.png);"></div> </a> </div> <div class="m-article-card__info"> <a href="https://blog.lulu.com/tag/better-than-yesterday/" class="m-article-card__tag">Better Than Yesterday</a> <a href="/what-being-a-b-corp-means-to-us/" class="m-article-card__info-link" aria-label="What Being a B Corp Means to Us"> <div> <h2 class="m-article-card__title js-article-card-title " title="What Being a B Corp Means to Us"> What Being a B Corp Means to Us </h2> </div> <div class="m-article-card__timestamp"> <span>8 days ago</span> <span>•</span> <span>8 min 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