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Cross sell, upselling, and market basket analysis | Adobe Recommendations
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class="SiteHeaderPanelLink"><a href="/web/20130827192935/http://www.adobe.com/products/photoshop.html?promoid=KAUCA" id="Products_DesignandPhotography_Photoshop">Photoshop</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130827192935/http://www.adobe.com/products/illustrator.html?promoid=KAUCB" id="Products_DesignandPhotography_Illustrator">Illustrator</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130827192935/http://www.adobe.com/products/indesign.html?promoid=KAUCC" id="Products_DesignandPhotography_InDesign">InDesign</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130827192935/http://www.adobe.com/products/muse.html?promoid=KAUCE" id="Products_DesignandPhotography_AdobeMuse">Adobe Muse</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130827192935/http://www.adobe.com/products/photoshop-lightroom.html?promoid=KAUCD" id="Products_DesignandPhotography_Lightroom">Lightroom</a></li> </ul> <p class="SiteHeaderPanelHeaderSmall">Video</p> <ul class="SiteHeaderPanelLinkNoBottom"> <li class="SiteHeaderPanelLink"><a href="/web/20130827192935/http://www.adobe.com/products/premiere.html?promoid=KAUCJ" id="Products_Video_AdobePremiere">Adobe Premiere</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130827192935/http://www.adobe.com/products/aftereffects.html?promoid=KAUCK" id="Products_Video_AfterEffects">After Effects</a></li> </ul> </div> <div class="SiteHeaderColumn-2"> <p class="SiteHeaderPanelHeaderSmall">Web development and HTML5</p> <ul class="SiteHeaderPanelLinkNoBottom"> <li class="SiteHeaderPanelLink"><a href="https://web.archive.org/web/20130827192935/http://html.adobe.com/edge/?promoid=KAGMS" target="_blank" id="Products_WebdevelopmentHTML5_EdgeToolsServices">Edge Tools & <span class="SiteHeaderIconNewWindowNoWrap">Services<span class="SiteHeaderIconNewWindow"> [opens in a new window]</span></span></a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130827192935/http://www.adobe.com/products/dreamweaver.html?promoid=KAUCF" id="Products_WebdevelopmentHTML5_Dreamweaver">Dreamweaver</a></li> <li class="SiteHeaderPanelLink"><a href="https://web.archive.org/web/20130827192935/http://gaming.adobe.com/?promoid=KAUCG" target="_blank" id="Products_WebdevelopmentHTML5_Gaming"><span class="SiteHeaderIconNewWindowNoWrap">Gaming<span class="SiteHeaderIconNewWindow"> [opens in a new window]</span></span></a></li> </ul> </div> </div> </div> <div class="SiteHeaderColumnDouble SiteHeaderShadowLeft"> <div class="SiteHeaderRow"> <p class="SiteHeaderPanelHeader">Adobe Marketing Cloud</p> <ul> <li class="SiteHeaderPanelLink"><a href="/web/20130827192935/http://www.adobe.com/solutions/digital-marketing.html?promoid=KAUCL" id="Products_AdobeMarketingCloud_WhatisAdobeMarketingCloud">What is Adobe Marketing Cloud?</a></li> </ul> <div class="SiteHeaderColumn-1"> <ul> <li class="SiteHeaderPanelLink"><a href="/web/20130827192935/http://www.adobe.com/solutions/digital-analytics.html?promoid=KAVVU" id="Products_AdobeMarketingCloud_Digitalanalytics">Digital analytics</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130827192935/http://www.adobe.com/solutions/social-marketing.html?promoid=KAVVV" id="Products_AdobeMarketingCloud_Socialmarketing">Social marketing</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130827192935/http://www.adobe.com/solutions/web-experience-management.html?promoid=KAVVX" id="Products_AdobeMarketingCloud_Webexperiencemanagement">Web experience management</a></li> </ul> </div> <div class="SiteHeaderColumn-2"> <ul> <li class="SiteHeaderPanelLink"><a href="/web/20130827192935/http://www.adobe.com/solutions/testing-targeting.html?promoid=KAVVW" id="Products_AdobeMarketingCloud_Testingandtargeting">Testing and targeting</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130827192935/http://www.adobe.com/solutions/media-optimization.html?promoid=KAVVY" id="Products_AdobeMarketingCloud_Mediaoptimization">Media optimization</a></li> </ul> </div> <div class="SiteHeaderColumn-1"> <p class="SiteHeaderPanelHeaderSmall">Analytics</p> <ul> <li class="SiteHeaderPanelLink"><a href="/web/20130827192935/http://www.adobe.com/products/sitecatalyst.html?promoid=KAUCM" id="Products_Analytics_SiteCatalyst">SiteCatalyst</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130827192935/http://www.adobe.com/products/discover.html?promoid=KAUCN" id="Products_Analytics_AdobeDiscover">Adobe Discover</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130827192935/http://www.adobe.com/products/insight.html?promoid=KAUCO" id="Products_Analytics_Insight">Insight</a></li> </ul> <p class="SiteHeaderPanelHeaderSmall">Social</p> <ul> <li class="SiteHeaderPanelLink"><a href="/web/20130827192935/http://www.adobe.com/solutions/social-marketing.html?promoid=KAUCP" id="Products_Social_AdobeSocial">Adobe Social</a></li> </ul> <p class="SiteHeaderPanelHeaderSmall">Experience Manager</p> <ul class="SiteHeaderPanelLinkNoBottom"> <li class="SiteHeaderPanelLink"><a href="/web/20130827192935/http://www.adobe.com/products/cq.html?promoid=KAUCQ" id="Products_ExperienceManager_CQ">CQ</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130827192935/http://www.adobe.com/products/scene7.html?promoid=KAUCR" id="Products_ExperienceManager_Scene7">Scene7</a></li> </ul> </div> <div class="SiteHeaderColumn-2"> <p class="SiteHeaderPanelHeaderSmall">Target</p> <ul> <li class="SiteHeaderPanelLink"><a href="/web/20130827192935/http://www.adobe.com/products/testandtarget.html?promoid=KAUCS" id="Products_Target_TestTarget">Test&Target</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130827192935/http://www.adobe.com/products/recommendations.html?promoid=KAUCT" id="Products_Target_Recommendations">Recommendations</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130827192935/http://www.adobe.com/products/searchandpromote.html?promoid=KAUCU" id="Products_Target_SearchPromote">Search&Promote</a></li> </ul> <p class="SiteHeaderPanelHeaderSmall">Media Optimizer</p> <ul class="SiteHeaderPanelLinkNoBottom"> <li class="SiteHeaderPanelLink"><a href="/web/20130827192935/http://www.adobe.com/products/adlens.html?promoid=KAUCV" id="Products_MediaOptimizer_AdLens">AdLens</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130827192935/http://www.adobe.com/products/audiencemanager.html?promoid=KAUCW" id="Products_MediaOptimizer_AudienceManager">AudienceManager</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130827192935/http://www.adobe.com/products/audienceresearch.html?promoid=KAUCX" id="Products_MediaOptimizer_AudienceResearch">AudienceResearch</a></li> </ul> </div> </div> </div> <div class="SiteHeaderColumnSingle SiteHeaderShadowLeft"> <div class="SiteHeaderRow"> <p class="SiteHeaderPanelHeader">Document services</p> <ul> <li class="SiteHeaderPanelLink"><a href="/web/20130827192935/http://www.adobe.com/products/acrobat.html?promoid=KAUCY" id="Products_DocumentServices_Acrobat">Acrobat</a></li> <li class="SiteHeaderPanelLink"><a href="https://web.archive.org/web/20130827192935/https://www.echosign.adobe.com/en/home.html?promoid=KAUDB" target="_blank" class="SiteHeaderLinkNewWindow" id="Products_DocumentServices_EchoSign"><span class="SiteHeaderIconNewWindowNoWrap">EchoSign<span class="SiteHeaderIconNewWindow"> [opens in a new window]</span></span></a></li> <li class="SiteHeaderPanelLink"><a href="https://web.archive.org/web/20130827192935/https://www.acrobat.com/formscentral/en/home.html?promoid=KAUCZ" target="_blank" id="Products_DocumentServices_FormsCentral"><span class="SiteHeaderIconNewWindowNoWrap">FormsCentral<span class="SiteHeaderIconNewWindow"> [opens in a new window]</span></span></a></li> <li class="SiteHeaderPanelLink"><a href="https://web.archive.org/web/20130827192935/https://www.acrobat.com/sendnow/en/home.html?promoid=KAUDA" target="_blank" id="Products_DocumentServices_SendNow"><span class="SiteHeaderIconNewWindowNoWrap">SendNow<span class="SiteHeaderIconNewWindow"> [opens in a new window]</span></span></a></li> <li class="SiteHeaderPanelLink"><a href="https://web.archive.org/web/20130827192935/https://www.acrobat.com/welcome/en/home.html?promoid=KAUDC" target="_blank" id="Products_DocumentServices_Acrobatcom"><span class="SiteHeaderIconNewWindowNoWrap">Acrobat.com<span class="SiteHeaderIconNewWindow"> [opens in a new window]</span></span></a></li> </ul> <p class="SiteHeaderPanelHeader">Publishing</p> <ul class="SiteHeaderPanelLinkNoBottom"> <li class="SiteHeaderPanelLink"><a href="/web/20130827192935/http://www.adobe.com/products/digital-publishing-suite-family.html?promoid=JOLIU" id="Products_Publishing_DigitalPublishingSuite">Digital Publishing Suite</a></li> </ul> </div> </div> <br style="clear: both"/> <div class="SiteHeaderRow"> <ul class="SiteHeaderRightLink"> <li class="SiteHeaderPanelLink"><a href="/web/20130827192935/http://www.adobe.com/products/catalog.html?promoid=JOOTH" id="Products_Seeallproducts">See all products</a></li> </ul> </div> </div> </div> <div class="SiteHeaderDropdownLink SiteHeaderBarItem" id="shBusinessSolutions"> <a href="/web/20130827192935/http://www.adobe.com/solutions.html?promoid=KAWQJ" id="shBusinessSolutionsLink" class="SiteHeaderBarLink">Business solutions</a> <div class="SiteHeaderDropPanel SiteHeaderDropdown-Double" id="BusinessSolutionsPanel"> <div class="SiteHeaderRow"> <div class="SiteHeaderColumn-1"> <p class="SiteHeaderPanelHeaderSmall">By business need</p> <ul> <li class="SiteHeaderPanelLink"><a href="/web/20130827192935/http://www.adobe.com/solutions/digital-analytics.html?promoid=JOLJB" id="BusinessSolutions_Bybusinessneed_Digitalanalytics">Digital analytics</a></li> <li class="SiteHeaderPanelLink"><a 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href="/web/20130827192935/http://www.adobe.com/solutions.html?promoid=JOOTI" id="BusinessSolutions_Seeallbusinessneeds">See all business needs</a></li> </ul> </div> <div class="SiteHeaderColumn-2"> <p class="SiteHeaderPanelHeaderSmall">By industry</p> <ul> <li class="SiteHeaderPanelLink"><a href="/web/20130827192935/http://www.adobe.com/solutions/broadcasting.html?promoid=JOLIY" id="BusinessSolutions_Byindustry_Broadcast">Broadcast</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130827192935/http://www.adobe.com/education.html?marketSegment=EDU&promoid=JOLIZ" id="BusinessSolutions_Byindustry_Education">Education</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130827192935/http://www.adobe.com/solutions/financial-services.html?promoid=KAUDE" id="BusinessSolutions_Byindustry_Financialservices">Financial services</a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130827192935/http://www.adobe.com/solutions/government.html?promoid=KAUDF" 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class="SiteHeaderIconNewWindowNoWrap">Forums<span class="SiteHeaderIconNewWindow"> [opens in a new window]</span></span></a></li> </ul> <p class="SiteHeaderPanelHeaderSmall">I want to learn</p> <ul class="SiteHeaderPanelLinkNoBottom"> <li class="SiteHeaderPanelLink"><a href="https://web.archive.org/web/20130827192935/http://helpx.adobe.com/learning.html?promoid=KAUDK" id="SupportLearning_Iwanttolearn_Trainingandtutorials">Training and tutorials</a></li> <li class="SiteHeaderPanelLink"><a href="https://web.archive.org/web/20130827192935/http://training.adobe.com/certification.html?promoid=KAUDM" target="_blank" id="SupportLearning_Iwanttolearn_Certification"><span class="SiteHeaderIconNewWindowNoWrap">Certification<span class="SiteHeaderIconNewWindow"> [opens in a new window]</span></span></a></li> <li class="SiteHeaderPanelLink"><a href="/web/20130827192935/http://www.adobe.com/devnet.html?promoid=KAUDN" id="SupportLearning_Iwanttolearn_AdobeDeveloperConnection">Adobe Developer 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Adobe Recommendations. Download product overview ›" alt="Relevant choices that click Promote the product suggestions your customers expect. Adobe Recommendations. Download product overview ›" class="cq-dd-image LayoutImage" src="https://web.archive.org/web/20130827192935im_/http://wwwimages.adobe.com/www.adobe.com/content/dam/Adobe/en/products/digital-marketing/images/recommendations-marquee-709x250.jpg"/></a></div> </div> <script> mboxCreate('cms-adobecom_en_products_Marquee'); </script> </div> <div class="grayboxpar section"><div class="PanelFillLight PanelBorder LayoutRow"> <div class="LayoutBigCellBottom"> <div class="parsys grayboxcontent"><div id="bodycontent1_grayboxpar_grayboxcontent"> <a name="bodycontent1_grayboxpar_grayboxcontent_productintro" style="visibility:hidden"></a><div class="productintro parbase compbase section"><div> <div id="LayoutBody-Headline" class="LayoutBigCellVSides"> <div class="LayoutBreakAfter"> <h2 class="TextLarger TextLight LayoutSmallRowBottom LayoutCellSides"> Easily promote products and content online</h2> <div class="TextLarge TextLight SemanticPhrase LayoutCellSides"> <p><p><p>Through flexible data and behavioral-driven algorithms, businesses can increase conversions by helping to ensure that relevant choices are automatically presented to the right customers at the right time — on-site or through email campaigns.</p> </p> </p> </div> </div> </div> </div> </div> <div class="LayoutBreakAfter VerticalBarOverflow"><div class="LayoutGrid-1-2 LayoutSlimGrid-1-2"><a name="bodycontent1_grayboxpar_grayboxcontent_ttt" style="visibility:hidden"></a><div class="ttt section"><div class="LayoutCellSides" style=""> <div id="content-dotcom-en-products-recommendations-bodycontent1-grayboxpar-grayboxcontent-ttt" class="LayoutSlimGridReset"> <div style="" class="TextSmall PulloutItem LayoutSlimGridColReset"> <div class="LayoutRow"> <h3 class="TextH4 LayoutSmallRowBottom"> Digital marketing challenges</h3> <div class="LayoutSmallRow"> <p><p><p><p>Marketers and merchandisers are looking for ways to easily promote compelling product or content choices for maximum cross-sell and upsell impact. Businesses are stunted by solutions that do not offer the flexibility required to meet their unique business goals. Many do not have the resources to manually build and manage online recommendations effectively. Businesses that sell products and services or derive advertising revenue through their online channels require or offer maximum control over recommendation effectiveness and presentation.</p> </p> </p> </p> </div> </div> </div> </div> </div> </div> <a name="bodycontent1_grayboxpar_grayboxcontent_ttt_0" style="visibility:hidden"></a><div class="ttt section"><div class="LayoutCellSides" style=""> <div id="content-dotcom-en-products-recommendations-bodycontent1-grayboxpar-grayboxcontent-ttt-0" class="LayoutSlimGridReset"> <div style="" class="TextSmall PulloutItem LayoutSlimGridColReset"> <div class="LayoutRow"> <h3 class="TextH4 LayoutSmallRowBottom"> Solution</h3> <div class="LayoutSmallRow"> <p><p><p><p>Adobe® Recommendations enables marketers and merchandisers to define recommendations that promote relevant choices to visitors. In doing so, it helps increase cross-sell and upsell revenue.</p> </p> </p> </p> </div> </div> </div> </div> </div> </div> </div><div class="LayoutGrid-3-4 LayoutSlimGrid-1-2"><a name="bodycontent1_grayboxpar_grayboxcontent_xdheading" style="visibility:hidden"></a><div class="parbase xdheading compbase section"><div class="LayoutGutter"> <div pathtomoretext="" class="LayoutRow LayoutBreakAfter TextH5" linkboxcolor="RouterMore"> <table class="LayoutMaxH"> <tbody> <tr> <td class="PanelFillDark"> <h2 class="TextH5 LayoutCellSides LayoutSmallCellVSides"> Resources</h2> </td> </tr> </tbody> </table> </div> </div> </div> <a name="bodycontent1_grayboxpar_grayboxcontent_ttt_1" style="visibility:hidden"></a><div class="ttt section"><div class="LayoutCellSides" style=""> <div id="content-dotcom-en-products-recommendations-bodycontent1-grayboxpar-grayboxcontent-ttt-1" style="padding-left:158px;" class="LayoutSlimGridReset LayoutBreakAfter LayoutPullout"> <div style="width:147px;float:left;clear:left;position:relative;left:-158px;margin-right:-158px" class="PulloutItem LayoutSlimGridColReset"> <div> <a href="https://web.archive.org/web/20130827192935/http://apps.enterprise.adobe.com/go/701a0000000lXQqAAM" target="_self"><img title="Adobe Recommendations product overview: Promote relevant choices." alt="Adobe Recommendations product overview: Promote relevant choices." class="cq-dd-image ImageShadow LayoutRow LayoutImage" src="https://web.archive.org/web/20130827192935im_/http://wwwimages.adobe.com/www.adobe.com/content/dam/Adobe/en/products/digital-marketing/images/thumbs-recommendations-overview-147x83.png.adimg.mw.147.png"/></a></div> </div><div style="float:left;width:100%" class="TextSmall PulloutItem LayoutSlimGridColReset"> <div class="LayoutRow"> <h3 class="TextH4 LayoutSmallRowBottom"> <a href="https://web.archive.org/web/20130827192935/http://apps.enterprise.adobe.com/go/701a0000000lXQqAAM" target="_self"></a></h3> <div class="LayoutSmallRow"> <p>Adobe Recommendations product overview: Promote relevant choices.</p> <p><a target="_blank" href="https://web.archive.org/web/20130827192935/http://apps.enterprise.adobe.com/go/701a0000000lXQqAAM">Download the overview ›</a></p> </div> </div> </div> </div> </div> </div> <a name="bodycontent1_grayboxpar_grayboxcontent_ttt_2" style="visibility:hidden"></a><div class="ttt section"><div class="LayoutCellSides" style=""> <div id="content-dotcom-en-products-recommendations-bodycontent1-grayboxpar-grayboxcontent-ttt-2" style="padding-left:158px;" class="LayoutSlimGridReset LayoutBreakAfter LayoutPullout"> <div style="width:147px;float:left;clear:left;position:relative;left:-158px;margin-right:-158px" class="PulloutItem LayoutSlimGridColReset"> <div> <a href="https://web.archive.org/web/20130827192935/http://apps.enterprise.adobe.com/go/70130000000l1PGAAY" target="_blank"><img title="Leading footwear retailer increases product recommendation click-through rates by 60%." alt="Leading footwear retailer increases product recommendation click-through rates by 60%." class="cq-dd-image ImageShadow LayoutRow LayoutImage" src="https://web.archive.org/web/20130827192935im_/http://wwwimages.adobe.com/www.adobe.com/content/dam/Adobe/en/products/digital-marketing/images/thumbs-recommendations-offer-147x83.png.adimg.mw.147.png"/></a></div> </div><div style="float:left;width:100%" class="TextSmall PulloutItem LayoutSlimGridColReset"> <div class="LayoutRow"> <h3 class="TextH4 LayoutSmallRowBottom"> <a href="https://web.archive.org/web/20130827192935/http://apps.enterprise.adobe.com/go/70130000000l1PGAAY" target="_blank"></a></h3> <div class="LayoutSmallRow"> <p>Leading footwear retailer increases product recommendation click-through rates by 60%.</p> <p><a target="_blank" href="https://web.archive.org/web/20130827192935/http://apps.enterprise.adobe.com/go/70130000000l1PGAAY">Read the story ›</a></p> </div> </div> </div> </div> </div> </div> </div></div></div></div> </div> </div> </div> </div></div> </div></div> <div class="LayoutGrid-1-4 LayoutWideNoBreak LayoutSlimGrid-1-2 LayoutWideGrid-5-6"> <div class="LayoutWideNoBreak"> <div class="bodycontent2 parsys parsys_reflow"><div id="bodycontent2"> <div class="horizontaltabs section"><div id="bodycontent2-horizontaltabs" class="LayoutRow LayoutSlimGrid-1-2"> <ul class="LayoutH"> <li class="LayoutHItem" id="bodycontent2-horizontaltabs-1"> <a title="Benefits" href="#tabs-1" class="LayoutCell LinkButton TextLarge">Benefits</a> </li> <li class="LayoutHItem" id="bodycontent2-horizontaltabs-2"> <a title="Features" href="#tabs-2" class="LayoutCell LinkButton TextLarge">Features</a> </li> </ul> <div class="PanelBorder PanelFillLight"> <div class="LayoutCellVSides"> <div id="tabs-1"> <div class="tabpar1 parsys"><div id="bodycontent2_horizontaltabs_tabpar1"> <div class="text parbase section"><div class="SemanticPanel LayoutCellSides LayoutBreakAfter TextSmall SemanticDC TextBreak"> <ul class="Disc"> <li><b>Automated recommendations</b><br> Eliminate the need for expensive, time-intensive manual approaches.</li> <li><b>Marketer-managed algorithms</b><br> Select from several algorithms and configure parameters to manage results.</li> <li><b>Multichannel recommendations</b><br> Provide recommendations via web, email, mobile, or other marketing channels.</li> <li><b>Built-in testing</b><br> Enable marketers to test recommendation performance in real time.</li> <li><b>Enrichment by online analytics</b><br> Eliminate a cold start by using existing analytics data.</li> </ul> </div> </div> </div></div> </div> <div id="tabs-2"> <div class="parsys tabpar2"><div id="bodycontent2_horizontaltabs_tabpar2"> <div class="text parbase section"><div class="SemanticPanel LayoutCellSides LayoutBreakAfter TextSmall SemanticDC TextBreak"> <p><b>Relevant product or content recommendations</b><br> Easily create, test, and manage automated recommendations for online promotions such as cross-sell or upsell.</p> <ul class="Disc"> <li>Visitor data drives recommendations — no server-side or offline integration required.</li> <li>Interacts directly with your site's presentation layer.</li> <li>Automatically "learns" about content catalog from online visits — no API or catalog integration required.</li> <li>Includes products and content to support recommendations for articles or blog posts.</li> <li>Marketers can start, stop, and modify recommendations — no IT support required.</li> <li>You can run different recommendation types on different pages; for example, show top sellers on your home page and cross-sells on a product page.</li> </ul> <p><b>Configurable algorithms and presentation templates</b><br> Gain a high level of control over recommendations algorithms, with the ability to tweak settings and modify layout.</p> <ul class="Disc"> <li>Choose from a variety of popularity and affinity algorithms to suit your business needs based on the viewing, searching, and buying activity of previous visitors or shoppers.</li> <li>Benefit from algorithms that include most viewed, top sellers, Adobe site affinity algorithm, and recommendations based on Adobe SiteSearch™ queries.</li> <li>Use metrics from Adobe SiteCatalyst® and Adobe DataWarehouse™ to power recommendations.</li> <li>Change the algorithms to include only visitor data from the last day, week, month, or longer.</li> <li>Import algorithms to third-party applications to show recommendations beyond your website.</li> </ul> <p><b>Integration with the Adobe Marketing Cloud</b><br> Extend the value of online recommendations by using them in conjunction with other Adobe products, and leverage across marketing channels using integration services from Adobe Consulting Services.</p> <ul class="Disc"> <li>Integrate with Adobe Test&Target™ to run sophisticated tests on your recommendations and target them to different visitor groups.</li> <li>Integrate with Adobe SiteSearch on your search results pages.</li> <li>Integrate with third-party vendors — such as email application providers — with Adobe Genesis™ to deliver recommendations via email.<br> </li> </ul> <p><b>Built-in testing and reporting</b><br> Help ensure that you are getting the most out of your recommendations, continually optimizing them by changing the algorithm controls and template design.</p> <ul class="Disc"> <li>Test recommendations against default content or products to monitor conversion performance metrics.</li> <li>View visits, clicks, and purchases with conversion lift data via the built-in reporting interface.</li> <li>Analyze reports to change business rules or to determine winning promotions.</li> </ul> </div> </div> </div></div> </div> </div> </div> </div> <script> adobe.ui.tabs('bodycontent2-horizontaltabs','0'); </script> </div> </div> </div> <div class="parsys bodycontent3 parsys_reflow"><div id="bodycontent3"> </div> </div> </div> <div class="LayoutBreakAfter"> <div class="LayoutGrid-1 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class="CPodButtonWrap LayoutBreakAfter" id="cpod1377630413048"> <div> <span id="CPodBuy1" class="ConvPodBuyLinkContainer"> <a href="https://web.archive.org/web/20130827192935/http://apps.enterprise.adobe.com/go/701a0000000lXS3AAM" class="BuyLinkOverride CPodButton CPodButtonYellow CPodButtonFull" prodkey="">Contact us</a> </span> <br clear="all"/> <div id="CPodContactInfo" class="CPodContactInfo"> Sales: 877-722-7088</div> </div> </div> </div> </div> <div class="CPodRowTop" style="display:none; text-align:center;" id="cpod1377630413048-EDUMessage"> <span style="display:table-cell; vertical-align:top; text-align:center; color:#CCCCCC" class="CPodShadowTop"> Purchase requires verification of academic eligibility</span> </div> </div> <!-- removing display=none to display promotion offer blue text line on Cpod --> <div class="CPodCell CPodRowTop LayoutBreakAfter CPodOffer-"> <div style="padding-left:20px;" class=" LayoutBreakAfter LayoutPullout"> <div 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onclick="changeRegion('cz');">Česká republika</a></li> <li lang="da"><a onclick="changeRegion('dk');">Danmark</a></li> <li lang="en"><a onclick="changeRegion('eeurope');">Eastern Europe - English</a></li> <li lang="et"><a onclick="changeRegion('ee');">Eesti</a></li> <li lang="fi"><a onclick="changeRegion('fi');">Suomi</a></li> <li lang="fr"><a onclick="changeRegion('fr');">France</a></li> <li lang="de"><a onclick="changeRegion('de');">Deutschland</a></li> <li lang="en"><a onclick="changeRegion('eeurope');">Greece - English</a></li> <li lang="hu"><a onclick="changeRegion('hu');">Magyarország</a></li> <li lang="en"><a onclick="changeRegion('ie');">Ireland</a></li> <li lang="en"><a onclick="changeRegion('il_en');">Israel - English</a></li> <li lang="he"><a onclick="changeRegion('il_he');">ישראל - עברית</a></li> <li lang="it"><a onclick="changeRegion('it');">Italia</a></li> <li lang="lv"><a onclick="changeRegion('lv');">Latvija</a></li> <li lang="lt"><a 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onclick="changeRegion('ro');">România</a></li> <li lang="ru"><a onclick="changeRegion('ru');">Россия</a></li> <li lang="sr"><a onclick="changeRegion('rs');">Srbija</a></li> <li lang="sk"><a onclick="changeRegion('sk');">Slovensko</a></li> <li lang="sl"><a onclick="changeRegion('si');">Slovenija</a></li> <li lang="es"><a onclick="changeRegion('es');">España</a></li> <li lang="sv"><a onclick="changeRegion('se');">Sverige</a></li> <li lang="de"><a onclick="changeRegion('ch_de');">Schweiz - Deutsch</a></li> <li lang="fr"><a onclick="changeRegion('ch_fr');">Suisse - Français</a></li> <li lang="it"><a onclick="changeRegion('ch_it');">Svizzera - Italiano</a></li> <li lang="tr"><a onclick="changeRegion('tr');">Türkiye</a></li> <li lang="uk"><a onclick="changeRegion('ua');">Україна</a></li> <li lang="en"><a onclick="changeRegion('uk');">United Kingdom</a></li> </ul> </div> <div class="Column-4"> <ul> <li lang="en"><a onclick="changeRegion('au');">Australia</a></li> <li lang="zh"><a 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class="SiteFooterRow TextSmall">Copyright © 2013 Adobe Systems Incorporated. All rights reserved.</p> <p class="SiteFooterRow TextSmall"><a href="/web/20130827192935/http://www.adobe.com/go/gffooter_terms_of_use">Terms of Use</a> | <a href="/web/20130827192935/http://www.adobe.com/privacy.html">Privacy</a> | <a href="/web/20130827192935/http://www.adobe.com/privacy/cookies.html">Cookies</a></p> <p class="SiteFooterRow SiteFooterRowTop"><a href="#" id="_bapw-link" class="TextSmall icon Icon SiteFooterMenuItemIconEvidon" style="display:none;">Ad Choices</a></p> </div> </div> </div> </div> <!--googleon: index--><!--googleon: all--></div> <!-- Omniture Site Catalyst Reporting --> <div class="parsys templatembox bottomofbodymbox"><div class="mboxDefault"> </div> <script> mboxCreate('cms-adobecom_en_products_BottomOfBody'); </script> </div> <div class="parsys doubleclickfloodlight"><!-- Fetch either EDU or COM snippet based on the Mode selection--> <script> var a = Math.random() * 10000000000000; document.write('<IFRAME SRC="https://web.archive.org/web/20130827192935/https://1295336.fls.doubleclick.net/activityi;src=1295336;type=digit786;cat=digit045;u5=[Adobe ID/WCD GUID];ord=' + a + '?" 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