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Halfords partners with review platform Feefo | Feefo

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</header> <div class="sticky-padding"></div> <!-- ------------------------------------------------------------------ header_style_2 ---------------------------------------------------------------------- --> </div> <main id="main-content" class="body-container-wrapper"> <div class="body-container body-container--blog-index"> <section class="content-wrapper"> <div class="container-fluid elements--post--blog--header__container"> <div class="row-fluid-wrapper"> <div class="row-fluid"> <div id="hs_cos_wrapper_blog_post_audio" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"><link rel="stylesheet" href="https://39666904.fs1.hubspotusercontent-na1.net/hubfs/39666904/raw_assets/media-default-modules/master/406/js_client_assets/assets/TrackPlayAnalytics-Cm48oVxd.css"> <link rel="stylesheet" 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widget-type-cell" style="" data-widget-type="cell" data-x="0" data-w="12"> <div class="elements--post--blog_1--header-container"> <a class="blog-tag" href="https://business.feefo.com/press-releases/tag/featured"> <span class="elements--post--blog--tag__badge" style="padding: 13px 18px;"> featured </span> </a> <div style="display: inline-block;"> <p class="elements--post--blog--header__date"> <svg width="20" height="21" viewbox="0 0 20 21" fill="none" xmlns="http://www.w3.org/2000/svg" style="margin-right: 9px;"> <path d="M17.6081 3.80127H2.18629C1.53112 3.80127 1 4.33239 1 4.98756V18.0368C1 18.6919 1.53112 19.2231 2.18629 19.2231H17.6081C18.2632 19.2231 18.7944 18.6919 18.7944 18.0368V4.98756C18.7944 4.33239 18.2632 3.80127 17.6081 3.80127Z" stroke="#ffd100" stroke-width="1.8" stroke-linecap="round" stroke-linejoin="round" /> <path d="M1 8.54614H18.7944" stroke="#ffd100" stroke-width="1.8" stroke-linecap="round" stroke-linejoin="round" /> <path d="M5.74609 5.58073V1.42871" stroke="#ffd100" stroke-width="1.8" stroke-linecap="round" stroke-linejoin="round" /> <path d="M14.0508 5.58073V1.42871" stroke="#ffd100" stroke-width="1.8" stroke-linecap="round" stroke-linejoin="round" /> </svg> Feb 13, 2024 </p> </div> <h1 class="elements--post--blog__title" style="text-align: center;"><span id="hs_cos_wrapper_name" class="hs_cos_wrapper hs_cos_wrapper_meta_field hs_cos_wrapper_type_text" style="" data-hs-cos-general-type="meta_field" data-hs-cos-type="text">Halfords teams up with Feefo to innovate their feedback strategy and customer support</span></h1> <p class="elements--post--blog__subtitle">Feefo is thrilled to announce a new partnership with Halfords, the UK’s leading provider of motoring and cycling products and services.</p> </div> </div> </div> </div> </div> </section> <section class="content-wrapper"> <div class="container-fluid elements--post2--blog--main__content"> <div class="row-fluid-wrapper"> <div class="row-fluid"> <div class="span12 widget-span widget-type-cell " style="" data-widget-type="cell" data-x="0" data-w="10"> <article> <div class="elements--post2--blog--body"> <span id="hs_cos_wrapper_post_body" class="hs_cos_wrapper hs_cos_wrapper_meta_field hs_cos_wrapper_type_rich_text" style="" data-hs-cos-general-type="meta_field" data-hs-cos-type="rich_text"><p>Feefo, the leading verified-purchaser reviews provider, is thrilled to announce a new partnership with Halfords, the UK’s leading provider of motoring and cycling products and services. The contract was won following a competitive pitch process. </p> <!--more--><p>The new partnership not only brings Halfords customers guaranteed verified reviews, allowing them to make confident purchasing decisions but will also see Halfords innovate their approach to customer support with Feefo’s new Q&amp;A feature. </p> <p>Customer feedback is an integral part of Halfords brand strategy. The insights gained from listening to customers influence their brand and product development, so being able to trust the integrity of the review data is critical. </p> <p>Halfords is one of the first to adopt Feefo’s Q&amp;A feature, which enables a customer to ask a question to one of Halfords product experts, whilst remaining on the product page. The adoption of the Q&amp;A feature further highlights Halfords expert-led and customer-first approach.  </p> <p>Andrew Read, Group Head of eCommerce at Halfords said: “We’re so excited to welcome this new partnership with Feefo. Our experience with them so far has been exceptional. We’re impressed by how engaging, creative and innovative they are. They seem to be making waves in the review space.” </p> <p>“Feefo is a great all-round solution for giving space to customer voices and providing valuable insights. The Feefo Q&amp;A feature is a real game changer for us – we can get our experts in front of customers at exactly the right moment." </p> <p>Feefo's Chief Customer Officer, Kim Burgess, said: “It’s an honour to welcome such an admirable brand as Halfords to Feefo and to be able to facilitate authentic feedback and expert answers to their customers. We’re excited to be part of Halfords feedback strategy as they continue to innovate their brand.”  </p> <p><u>For more information contact:</u> </p> <p><strong>Arianne Riddell</strong> – Chief Commercial Officer Email: <a href="mailto:arianne.riddell@feefo.com" target="_self">arianne.riddell@feefo.com</a> </p> <p><strong>Kerry Leighton-Bailey</strong> – Chief Marketing Officer Email: <a href="mailto:%20Kerry.lb@feefo.com" target="_self">Kerry.lb@feefo.com</a> </p> <h3>About Feefo      </h3> <p>We help both consumers and businesses make the right decisions.       </p> <p>Founded in 2010, Feefo works with 6,500+ brands worldwide to collect reliable and constructive reviews they can learn from and display. We invite verified customers to leave feedback, which results in reliable, fake-free reviews, so consumers learn how people like them feel about different products and services. And companies can discover what they’re doing right and where they can improve.   </p> <p>Feefo recently launch a <a href="https://www.feefo.com/uk/business/features/qa" target="_self">Q&amp;A: Ask an Expert</a> feature to help brands get their best team members up front when customers are considering a purchase. </p> <p>To learn more, visit: <a href="https://www.feefo.com/" target="_self">www.feefo.com</a>, <a href="https://www.linkedin.com/company/feefo/" target="_blank">LinkedIn</a>, and <a href="https://twitter.com/Feefo_Official" target="_blank">X</a>.  </p> <h3>About Halfords </h3> <p>Halfords is the UK's leading provider of motoring and cycling products and services. Customers shop at over 400 Halfords stores, 3 Performance Cycling stores (trading as Tredz and Giant), over 600 garages (trading as Halfords Autocentres and McConechy's) and have access to 230 mobile service vans. Customers can also shop at halfords.com and tredz.co.uk for pick up at their local store or direct home delivery, as well as booking garage services online at halfords.com. </p></span> </div> </article> </div> </div> <div class="row-fluid-wrapper"> <div class="row-fluid"> <div class="span12 widget-span widget-type-cell elements--post--blog--author__container" style="" data-widget-type="cell" data-x="0" data-w="12"> <div class="cards__card elements--post2--blog--author__card"> <div class="row-fluid-wrapper"> <div class="row-fluid"> <div class="span4 widget-span widget-type-cell elements--post2--blog--card--author__image--container" data-widget-type="cell" data-x="0" data-w="4"> <a class="author-link" href="https://business.feefo.com/press-releases/author/admin"> <img alt="Admin" class="elements--post2--blog--card--author__image" src="https://business.feefo.com/hubfs/2024%20Website%20Assets/Company%20Content%20Type/Refer%20a%20client%20assets/Over_6000_brands%20icon.svg"> </a> </div> <div class="span8 widget-span widget-type-cell" data-widget-type="cell" data-x="4" data-w="8"> <div class="elements--post--blog--card--author__display__name__social--container"> <a class="author-link" href="https://business.feefo.com/press-releases/author/admin"> <h3 class="elements--post2--blog--card--author__display__name">Admin</h3> </a> </div> <p style="margin-bottom: 16px;">Founded in 2010, Feefo is a ratings and reviews platform that collects reliable and constructive reviews for thousands of clients worldwide. 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