About Us | GS1 US

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role="listitem"> <div class="gs-secondary-menu"> <input type="hidden" class="featureVal" value="true"/> <div class="gs-secondary-menu-feature-section" style="background-color:#F0F5FA;"> <h5>Get Market Ready</h5> <hr /> <h6><a href="/upcs-barcodes-prefixes/how-to-get-a-upc-barcode" title="How to Get a UPC Barcode">How to Get a UPC Barcode</a><br /> </h6> <h6><a href="/tools/barcode-estimator">How Many Barcodes Do I Need?</a></h6> <h6><a href="https://spfinder.gs1us.org/home?ServiceQueryCriteria.Services=2&ServiceQueryCriteria.Services=35" title="Find a Partner for Packaging & Printing" target="_blank" rel="noopener noreferrer">Find a Partner for Packaging & Printing</a></h6> <h6><a href="/tools/gs1-us-data-hub/create-upc-barcodes-and-manage-your-data" title="Create or Manage Your Barcode">Create or Manage Your Barcode</a><br /> <br /> <a href="/who-we-are/about-us">Why GS1 US?</a></h6> <input type="hidden" class="featureBgClr" value="#F0F5FA"/> </div> <div 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a GLN?</span> </a> </div> </li> <li class="gs-secondary-menu-item__list-item"> <div class="gs-cta gs-cta--sm gs-cta--no-underline gs-cta--light gs-cta--link"> <a role="link" href="/upcs-barcodes-prefixes/2d-barcodes" target="_self" class="gs-cta__link" aria-label="The World of 2D Barcodes" data-cta-name="The World of 2D Barcodes"> <span class="cmp-button__text">The World of 2D Barcodes</span> </a> </div> </li> <li class="gs-secondary-menu-item__list-item"> <div class="gs-cta gs-cta--sm gs-cta--no-underline gs-cta--light gs-cta--link"> <a role="link" href="/upcs-barcodes-prefixes/topics" target="_self" class="gs-cta__link" aria-label="More Barcode Topics" data-cta-name="More Barcode Topics"> <span class="cmp-button__text">More Barcode Topics</span> </a> </div> </li> </ul> </div> </li> <li class="gs-secondary-menu__list-item"> <div class="gs-secondary-menu-item"> <h4 class="gs-secondary-menu-item__heading"> <div class="gs-cta gs-cta--lg gs-cta--no-underline gs-cta--dark gs-cta--link"> <a 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href="/upcs-barcodes-prefixes/amazon/barcodes-for-amazon" target="_self" class="gs-cta__link" aria-label="Selling Through Marketplaces" data-cta-name="Selling Through Marketplaces"> <span class="cmp-button__text">Selling Through Marketplaces</span> </a> </div> </li> <li class="gs-secondary-menu-item__list-item"> <div class="gs-cta gs-cta--sm gs-cta--no-underline gs-cta--light gs-cta--link"> <a role="link" href="/small-business/packaging-that-sells" target="_self" class="gs-cta__link" aria-label="Product Packaging that Sells" data-cta-name="Product Packaging that Sells"> <span class="cmp-button__text">Product Packaging that Sells</span> </a> </div> </li> <li class="gs-secondary-menu-item__list-item"> <div class="gs-cta gs-cta--sm gs-cta--no-underline gs-cta--light gs-cta--link"> <a role="link" href="/small-business/how-to-get-your-product-manufactured" target="_self" class="gs-cta__link" aria-label="How to Get a Product Manufactured" data-cta-name="How to Get a Product Manufactured"> <span class="cmp-button__text">How to Get a Product Manufactured</span> </a> </div> </li> <li class="gs-secondary-menu-item__list-item"> <div class="gs-cta gs-cta--sm gs-cta--no-underline gs-cta--light gs-cta--link"> <a role="link" href="/small-business/wholesale-distribution" target="_self" class="gs-cta__link" aria-label="Working With Wholesale Distribution Partners" data-cta-name="Working With Wholesale Distribution Partners"> <span class="cmp-button__text">Working With Wholesale Distribution Partners</span> </a> </div> </li> <li class="gs-secondary-menu-item__list-item"> <div class="gs-cta gs-cta--sm gs-cta--no-underline gs-cta--light gs-cta--link"> <a role="link" href="/upcs-barcodes-prefixes/barcodes-for-cosmetic-products" target="_self" class="gs-cta__link" aria-label="Barcodes for Cosmetic Products" data-cta-name="Barcodes for Cosmetic Products"> <span class="cmp-button__text">Barcodes for Cosmetic Products</span> </a> </div> </li> </ul> </div> </li> </ul> </div> </div> </div> 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href="/tools/barcode-estimator" target="_self" class="gs-cta__link" aria-label="Barcode Estimator" data-cta-name="Barcode Estimator"> <span class="cmp-button__text">Barcode Estimator</span> </a> </div> </li> <li class="gs-secondary-menu-item__list-item"> <div class="gs-cta gs-cta--sm gs-cta--no-underline gs-cta--light gs-cta--link"> <a role="link" href="/upcs-barcodes-prefixes/create-a-barcode" target="_self" class="gs-cta__link" aria-label="Create a UPC Barcode" data-cta-name="Create a UPC Barcode"> <span class="cmp-button__text">Create a UPC Barcode</span> </a> </div> </li> <li class="gs-secondary-menu-item__list-item"> <div class="gs-cta gs-cta--sm gs-cta--no-underline gs-cta--light gs-cta--link"> <a role="link" href="/tools/check-digit-calculator" target="_self" class="gs-cta__link" aria-label="Check Digit Calculator" data-cta-name="Check Digit Calculator"> <span class="cmp-button__text">Check Digit Calculator</span> </a> </div> </li> <li class="gs-secondary-menu-item__list-item"> <div class="gs-cta gs-cta--sm gs-cta--no-underline gs-cta--light gs-cta--link"> <a role="link" href="/tools/epc-encoder-and-decoder" target="_self" class="gs-cta__link" aria-label="EPC Encoder / Decoder" data-cta-name="EPC Encoder / Decoder"> <span class="cmp-button__text">EPC Encoder / Decoder</span> </a> </div> </li> <li class="gs-secondary-menu-item__list-item"> <div class="gs-cta gs-cta--sm gs-cta--no-underline gs-cta--light gs-cta--link"> <a role="link" href="/tools/user-memory-encoder-and-decoder" target="_self" class="gs-cta__link" aria-label="User Memory Encoder / Decoder" data-cta-name="User Memory Encoder / Decoder"> <span class="cmp-button__text">User Memory Encoder / Decoder</span> </a> </div> </li> <li class="gs-secondary-menu-item__list-item"> <div class="gs-cta gs-cta--sm gs-cta--no-underline gs-cta--light gs-cta--link"> <a role="link" href="https://www.gs1.org/1/gtinrules/en/decision-support" target="_blank" class="gs-cta__link" aria-label="GTIN Management Standard 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href="/services/product-measurement-services" target="_self" class="gs-cta__link" aria-label="Product Measurement Services" data-cta-name="Product Measurement Services"> <span class="cmp-button__text">Product Measurement Services</span> </a> </div> </li> <li class="gs-secondary-menu-item__list-item"> <div class="gs-cta gs-cta--sm gs-cta--no-underline gs-cta--light gs-cta--link"> <a role="link" href="/services/find-gs1-us-solution-partner" target="_self" class="gs-cta__link" aria-label="Find GS1 US Solution Partners" data-cta-name="Find GS1 US Solution Partners"> <span class="cmp-button__text">Find GS1 US Solution Partners</span> </a> </div> </li> </ul> </div> </li> <li class="gs-secondary-menu__list-item"> <div class="gs-secondary-menu-item"> <h4 class="gs-secondary-menu-item__heading"> <div class="gs-cta gs-cta--lg gs-cta--no-underline gs-cta--dark gs-cta--link"> <a role="link" href="/resources" target="_self" class="gs-cta__link" aria-label="Resources" data-cta-name="Resources"> 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gs-cta--sm gs-cta--no-underline gs-cta--light gs-cta--link"> <a role="link" href="/industries-and-insights/by-topic/inventory-visibility-and-fulfillment" target="_self" class="gs-cta__link" aria-label="Autonomous Retail" data-cta-name="Autonomous Retail"> <span class="cmp-button__text">Autonomous Retail</span> </a> </div> </li> <li class="gs-secondary-menu-item__list-item"> <div class="gs-cta gs-cta--sm gs-cta--no-underline gs-cta--light gs-cta--link"> <a role="link" href="/articles/sustainable-supply-chain" target="_self" class="gs-cta__link" aria-label="Sustainable Supply Chains" data-cta-name="Sustainable Supply Chains"> <span class="cmp-button__text">Sustainable Supply Chains</span> </a> </div> </li> <li class="gs-secondary-menu-item__list-item"> <div class="gs-cta gs-cta--sm gs-cta--no-underline gs-cta--light gs-cta--link"> <a role="link" href="/supply-chain/standards-and-regulations/drug-supply-chain-security-act" target="_self" class="gs-cta__link" aria-label="DSCSA (Drug Supply Chain Security Act)" data-cta-name="DSCSA (Drug Supply Chain Security Act)"> <span class="cmp-button__text">DSCSA (Drug Supply Chain Security Act)</span> </a> </div> </li> <li class="gs-secondary-menu-item__list-item"> <div class="gs-cta gs-cta--sm gs-cta--no-underline gs-cta--light gs-cta--link"> <a role="link" href="/services/data-quality" target="_self" class="gs-cta__link" aria-label="Data Quality & Governance" data-cta-name="Data Quality & Governance"> <span class="cmp-button__text">Data Quality & Governance</span> </a> </div> </li> <li class="gs-secondary-menu-item__list-item"> <div class="gs-cta gs-cta--sm gs-cta--no-underline gs-cta--light gs-cta--link"> <a role="link" href="/industries-and-insights/by-topic/sunrise-2027" target="_self" class="gs-cta__link" aria-label="Transitioning to 2D Barcodes – Sunrise 2027" data-cta-name="Transitioning to 2D Barcodes – Sunrise 2027"> <span class="cmp-button__text">Transitioning to 2D Barcodes – Sunrise 2027</span> </a> </div> </li> <li 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gs-cta--no-underline gs-cta--light gs-cta--link"> <a role="link" href="/industries-and-insights/by-industry/apparel-and-general-merchandise/standards-in-use" target="_self" class="gs-cta__link" aria-label="Apparel & General Merchandise Standards in Use" data-cta-name="Apparel & General Merchandise Standards in Use"> <span class="cmp-button__text">Apparel & General Merchandise Standards in Use</span> </a> </div> </li> <li class="gs-secondary-menu-item__list-item"> <div class="gs-cta gs-cta--sm gs-cta--no-underline gs-cta--light gs-cta--link"> <a role="link" href="/industries-and-insights/by-industry/retail-grocery/standards-in-use" target="_self" class="gs-cta__link" aria-label="Retail Grocery Standards in Use" data-cta-name="Retail Grocery Standards in Use"> <span class="cmp-button__text">Retail Grocery Standards in Use</span> </a> </div> </li> <li class="gs-secondary-menu-item__list-item"> <div class="gs-cta gs-cta--sm gs-cta--no-underline gs-cta--light gs-cta--link"> <a role="link" href="/industries-and-insights/by-industry/foodservice/standards-in-use" target="_blank" class="gs-cta__link" aria-label="Foodservice Standards in Use" data-cta-name="Foodservice Standards in Use"> <span class="cmp-button__text">Foodservice Standards in Use</span> </a> </div> </li> <li class="gs-secondary-menu-item__list-item"> <div class="gs-cta gs-cta--sm gs-cta--no-underline gs-cta--light gs-cta--link"> <a role="link" href="/industries-and-insights/by-industry/healthcare/standards-in-use" target="_self" class="gs-cta__link" aria-label="Healthcare Standards in Use" data-cta-name="Healthcare Standards in Use"> <span class="cmp-button__text">Healthcare Standards in Use</span> </a> </div> </li> <li class="gs-secondary-menu-item__list-item"> <div class="gs-cta gs-cta--sm gs-cta--no-underline gs-cta--light gs-cta--link"> <a role="link" href="/industries-and-insights/by-industry/foodservice/standards-in-use/food-safety" target="_self" class="gs-cta__link" aria-label="Food Safety" data-cta-name="Food Safety"> <span class="cmp-button__text">Food Safety</span> </a> </div> </li> <li class="gs-secondary-menu-item__list-item"> <div class="gs-cta gs-cta--sm gs-cta--no-underline gs-cta--light gs-cta--link"> <a role="link" href="/industries-and-insights/standards/gs1-digital-link" target="_self" class="gs-cta__link" aria-label="GS1 Digital Link" data-cta-name="GS1 Digital Link"> <span class="cmp-button__text">GS1 Digital Link</span> </a> </div> </li> </ul> </div> </li> <li class="gs-secondary-menu__list-item"> <div class="gs-secondary-menu-item"> <h4 class="gs-secondary-menu-item__heading"> <div class="gs-cta gs-cta--lg gs-cta--no-underline gs-cta--dark gs-cta--link"> <a role="link" href="/industries-and-insights" target="_self" class="gs-cta__link" aria-label="By Industry" data-cta-name="By Industry"> <span class="cmp-button__text">By Industry</span> </a> </div> </h4> <ul class="gs-secondary-menu-item__subitem-list" aria-expanded="false"> <li 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gs-cta--link"> <a role="link" href="/industries-and-insights/by-industry/retail-grocery" target="_self" class="gs-cta__link" aria-label="Retail Grocery" data-cta-name="Retail Grocery"> <span class="cmp-button__text">Retail Grocery</span> </a> </div> </li> <li class="gs-secondary-menu-item__list-item"> <div class="gs-cta gs-cta--sm gs-cta--no-underline gs-cta--light gs-cta--link"> <a role="link" href="/industries-and-insights/by-industry/foodservice" target="_self" class="gs-cta__link" aria-label="Foodservice" data-cta-name="Foodservice"> <span class="cmp-button__text">Foodservice</span> </a> </div> </li> <li class="gs-secondary-menu-item__list-item"> <div class="gs-cta gs-cta--sm gs-cta--no-underline gs-cta--light gs-cta--link"> <a role="link" href="/industries-and-insights/by-industry/healthcare" target="_self" class="gs-cta__link" aria-label="Healthcare" data-cta-name="Healthcare"> <span class="cmp-button__text">Healthcare</span> </a> </div> </li> <li class="gs-secondary-menu-item__list-item"> <div class="gs-cta gs-cta--sm gs-cta--no-underline gs-cta--light gs-cta--link"> <a role="link" href="/industries-and-insights/by-industry/banking" target="_self" class="gs-cta__link" aria-label="Banking" data-cta-name="Banking"> <span class="cmp-button__text">Banking</span> </a> </div> </li> <li class="gs-secondary-menu-item__list-item"> <div class="gs-cta gs-cta--sm gs-cta--no-underline gs-cta--light gs-cta--link"> <a role="link" href="/industries-and-insights/by-industry/government-and-public-sector" target="_self" class="gs-cta__link" aria-label="Government & Public Sector" data-cta-name="Government & Public Sector"> <span class="cmp-button__text">Government & Public Sector</span> </a> </div> </li> </ul> </div> </li> <li class="gs-secondary-menu__list-item"> <div class="gs-secondary-menu-item"> <h4 class="gs-secondary-menu-item__heading"> <div class="gs-cta gs-cta--lg gs-cta--no-underline gs-cta--dark gs-cta--link"> <a role="link" href="/supply-chain" target="_self" class="gs-cta__link" aria-label="Supply Chain Topics" data-cta-name="Supply Chain Topics"> <span class="cmp-button__text">Supply Chain Topics</span> </a> </div> </h4> <ul class="gs-secondary-menu-item__subitem-list" aria-expanded="false"> <li class="gs-secondary-menu-item__list-item"> <div class="gs-cta gs-cta--sm gs-cta--no-underline gs-cta--light gs-cta--link"> <a role="link" href="/supply-chain" target="_self" class="gs-cta__link" aria-label="What is a Supply Chain" data-cta-name="What is a Supply Chain"> <span class="cmp-button__text">What is a Supply Chain</span> </a> </div> </li> <li class="gs-secondary-menu-item__list-item"> <div class="gs-cta gs-cta--sm gs-cta--no-underline gs-cta--light gs-cta--link"> <a role="link" href="/supply-chain/inventory-management" target="_self" class="gs-cta__link" aria-label="Inventory Management" data-cta-name="Inventory Management"> <span class="cmp-button__text">Inventory Management</span> </a> </div> </li> <li class="gs-secondary-menu-item__list-item"> <div class="gs-cta gs-cta--sm gs-cta--no-underline gs-cta--light gs-cta--link"> <a role="link" href="/supply-chain/standards-and-regulations" target="_self" class="gs-cta__link" aria-label="Standards & Regulations" data-cta-name="Standards & Regulations"> <span class="cmp-button__text">Standards & Regulations</span> </a> </div> </li> <li class="gs-secondary-menu-item__list-item"> <div class="gs-cta gs-cta--sm gs-cta--no-underline gs-cta--light gs-cta--link"> <a role="link" href="/supply-chain/supply-chain-visibility" target="_self" class="gs-cta__link" aria-label="Supply Chain Visibility" data-cta-name="Supply Chain Visibility"> <span class="cmp-button__text">Supply Chain Visibility</span> </a> </div> </li> <li class="gs-secondary-menu-item__list-item"> <div class="gs-cta gs-cta--sm gs-cta--no-underline gs-cta--light gs-cta--link"> <a role="link" href="/supply-chain/rfid" target="_self" class="gs-cta__link" aria-label="RFID for 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class="gs-secondary-menu-item"> <h4 class="gs-secondary-menu-item__heading"> <div class="gs-cta gs-cta--lg gs-cta--no-underline gs-cta--dark gs-cta--link"> <a role="link" href="/industries-and-insights/partners" target="_self" class="gs-cta__link" aria-label="Partners" data-cta-name="Partners"> <span class="cmp-button__text">Partners</span> </a> </div> </h4> <ul class="gs-secondary-menu-item__subitem-list" aria-expanded="false"> <li class="gs-secondary-menu-item__list-item"> <div class="gs-cta gs-cta--sm gs-cta--no-underline gs-cta--light gs-cta--link"> <a role="link" href="/industries-and-insights/partners/become-gs1-us-solution-partner" target="_self" class="gs-cta__link" aria-label="Become GS1 US Solution Partner" data-cta-name="Become GS1 US Solution Partner"> <span class="cmp-button__text">Become GS1 US Solution Partner</span> </a> </div> </li> </ul> </div> </li> <li class="gs-secondary-menu__list-item"> <div class="gs-secondary-menu-item"> <h4 class="gs-secondary-menu-item__heading"> <div class="gs-cta gs-cta--lg gs-cta--no-underline gs-cta--dark gs-cta--link"> <a role="link" href="https://next-level-supply-chain-with-gs1us.podcastpage.io/" target="_self" class="gs-cta__link" aria-label="Podcasts" data-cta-name="Podcasts"> <span class="cmp-button__text">Podcasts</span> </a> </div> </h4> </div> </li> <li class="gs-secondary-menu__list-item"> <div class="gs-secondary-menu-item"> <h4 class="gs-secondary-menu-item__heading"> <div class="gs-cta gs-cta--lg gs-cta--no-underline gs-cta--dark gs-cta--link"> <a role="link" href="/industries-and-insights/media-center" target="_self" class="gs-cta__link" aria-label="Media Center" data-cta-name="Media Center"> <span class="cmp-button__text">Media Center</span> </a> </div> </h4> </div> </li> </ul> </div> </div> </div> </div> </li> <li class="gs-mega-menu__item"> <div class="gs-mega-menu-item" aria-expanded="false" role="list" aria-busy="true"> <div class="gs-cta gs-cta--lg gs-cta--no-underline gs-cta--dark gs-cta--link"> <a role="link" href="#" class="gs-cta__link" aria-label="Education & Events" data-cta-name="Education & Events"> <span class="cmp-button__text">Education & Events</span> </a> </div> <div class="gs-mega-menu-item__secondary-menu-container" role="listitem"> <div class="gs-secondary-menu"> <input type="hidden" class="featureVal" value="true"/> <div class="gs-secondary-menu-feature-section" style="background-color:#e5f0fc;"> <h4><a title="GS1 Connect" style=" color: rgb(0,44,108); " href="/education-and-events/events/gs1-connect">GS1 Connect</a></h4> <hr /> <ul> <li> <div class="gs-cta gs-cta--md gs-cta--no-underline gs-cta--dark gs-cta--link gs-cta--blue-arrow-right"> <a role="link" href="/education-and-events/events/gs1-connect/why-attend" class="gs-cta__link" target="_self" aria-label="Why Attend?" data-cta-name="Why Attend?"> <span class="cmp-button__text">Why Attend?</span> <span class="cmp-button__icon" aria-hidden="true"> </span> </a> 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href="/education-and-events/events/gs1-connect/sponsors-and-exhibitors" class="gs-cta__link" target="_self" aria-label="Sponsors & Exhibitors" data-cta-name="Sponsors & Exhibitors"> <span class="cmp-button__text">Sponsors & Exhibitors</span> <span class="cmp-button__icon" aria-hidden="true"> </span> </a> </div> </li> <li> <div class="gs-cta gs-cta--md gs-cta--no-underline gs-cta--dark gs-cta--link gs-cta--blue-arrow-right"> <a role="link" href="/education-and-events/events/gs1-connect/agenda" class="gs-cta__link" target="_self" aria-label="Agenda" data-cta-name="Agenda"> <span class="cmp-button__text">Agenda</span> <span class="cmp-button__icon" aria-hidden="true"> </span> </a> </div> </li> </ul> </div> <div class="gs-secondary-menu-section"> <a role="link" href="/education-and-events" aria-label="Education & Events" target="_self" data-cta-name="Education & Events"> <h3 class="gs-secondary-menu__heading">Education & Events</h3> </a> <ul class="gs-secondary-menu__list"> <li class="gs-secondary-menu__list-item"> <div class="gs-secondary-menu-item"> <h4 class="gs-secondary-menu-item__heading"> <div class="gs-cta gs-cta--lg gs-cta--no-underline gs-cta--dark gs-cta--link"> <a role="link" href="/education-and-events/gs1-us-university" target="_self" class="gs-cta__link" aria-label="GS1 US University" data-cta-name="GS1 US University"> <span class="cmp-button__text">GS1 US University</span> </a> </div> </h4> <ul class="gs-secondary-menu-item__subitem-list" aria-expanded="false"> <li class="gs-secondary-menu-item__list-item"> <div class="gs-cta gs-cta--sm gs-cta--no-underline gs-cta--light gs-cta--link"> <a role="link" href="/education-and-events/gs1-us-university/basic-education" target="_self" class="gs-cta__link" aria-label="GS1 Standards Essentials" data-cta-name="GS1 Standards Essentials"> <span class="cmp-button__text">GS1 Standards Essentials</span> </a> </div> </li> <li class="gs-secondary-menu-item__list-item"> <div class="gs-cta gs-cta--sm 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gs-cta--light gs-cta--link"> <a role="link" href="/education-and-events/events/back-to-basics-for-supply-chain-visibility" target="_self" class="gs-cta__link" aria-label="Back to Basics on Demand" data-cta-name="Back to Basics on Demand"> <span class="cmp-button__text">Back to Basics on Demand</span> </a> </div> </li> <li class="gs-secondary-menu-item__list-item"> <div class="gs-cta gs-cta--sm gs-cta--no-underline gs-cta--light gs-cta--link"> <a role="link" href="/education-and-events/events/2d-workshop-series" target="_self" class="gs-cta__link" aria-label="2D Barcode Workshop" data-cta-name="2D Barcode Workshop"> <span class="cmp-button__text">2D Barcode Workshop</span> </a> </div> </li> <li class="gs-secondary-menu-item__list-item"> <div class="gs-cta gs-cta--sm gs-cta--no-underline gs-cta--light gs-cta--link"> <a role="link" href="https://events.ringcentral.com/events/gs1-us-innovation-summit24/registration" target="_blank" class="gs-cta__link" aria-label="Innovation Summit" 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US","xdm:linkURL":"/who-we-are/about-us"}}" itemprop="itemListElement" itemscope itemtype="http://schema.org/ListItem"> <span itemprop="name">About GS1 US</span> <meta itemprop="position" content="3"/> </li> </ol> </nav> </div> </div> <div itemprop="text" class="gs1-us-container responsivegrid page"> <div id="container-6964773252" class="cmp-container"> <div itemprop="text" class="gs1-us-container responsivegrid page intra-space-bottom gs-container-wrapper"> <div id="container-a0d5bf2657" class="cmp-container" style="background-image:url(\2f content\2f dam\2fgs1us\2fimages\2f banners\2fgs1-us-about-us-banner-1440x225.png);background-size:cover;background-repeat:no-repeat;"> <div class="text white-text inter-space-top wrapper"><div data-cmp-data-layer="{"text-624e1208e8":{"@type":"gs1us-aem/components/text","repo:modifyDate":"2024-05-23T16:12:31Z","xdm:text":"<h2 style=\"color: rgb(255,130,0); font-size: 50.0px; font-weight: 700; margin: 1.5rem 0 1.5rem!important;\">One Big Idea,<br>\r\n<span style=\"color: rgb(255,255,255);\">Infinite Possibilities</span></h2>\r\n"}}" id="text-624e1208e8" class="cmp-text"> <h2 style=" color: rgb(255,130,0); font-size: 50.0px; font-weight: 700; margin: 0 !important; ">One Big Idea,<br /> <span style=" color: rgb(255,255,255); ">Infinite Possibilities</span></h2> </div> </div> <div class="text white-text wrapper"><div data-cmp-data-layer="{"text-fa0c094a6e":{"@type":"gs1us-aem/components/text","repo:modifyDate":"2024-05-23T16:03:34Z","xdm:text":"<h4>50 Years of Confidence. Powered by GS1</h4>\r\n"}}" id="text-fa0c094a6e" class="cmp-text"> <h4>50 Years of Confidence. Powered by GS1</h4> </div> </div> </div> </div> <div itemprop="text" class="gs1-us-container responsivegrid page wrapper"> <div id="container-6e5c357783" class="cmp-container"> </div> </div> <div class="columncontrol wrapper"> <div class="gs-col-control"> <div class="col-12 col-sm-9"> <div itemprop="text" class="gs1-us-container responsivegrid page"> <div id="container-1e42666064" class="cmp-container"> <div class="title"> <div data-cmp-data-layer="{"title-62ec0925b6":{"@type":"gs1us-aem/components/title","repo:modifyDate":"2024-05-08T19:35:17Z","dc:title":"About GS1 US"}}" id="title-62ec0925b6" class="cmp-title"> <h1 class="cmp-title__text"> About GS1 US </h1> </div> </div> <div class="text black-text blue-text-height"><div data-cmp-data-layer="{"text-79c3d67be0":{"@type":"gs1us-aem/components/text","repo:modifyDate":"2024-08-23T14:40:54Z","xdm:text":"<h4>From UPC barcodes to fully digitized supply chains, millions of businesses around the world power commerce with GS1 Standards.</h4>\r\n"}}" id="text-79c3d67be0" class="cmp-text"> <h4>From UPC barcodes to fully digitized supply chains, millions of businesses around the world power commerce with GS1 Standards.</h4> </div> </div> </div> </div> </div> <div class="col-12 col-sm-3"> <div itemprop="text" class="gs1-us-container responsivegrid page"> <div id="container-1203c2491b" class="cmp-container"> </div> </div> </div> </div> </div> <div class="columncontrol intra-space-bottom wrapper"> <div class="gs-col-control"> <div class="col-12 col-sm-8"> <div itemprop="text" class="gs1-us-container responsivegrid page"> <div id="container-0d9f62dc3e" class="cmp-container"> <div class="title"> <div data-cmp-data-layer="{"title-fedccc1253":{"@type":"gs1us-aem/components/title","repo:modifyDate":"2024-04-26T15:33:15Z","dc:title":"50 Years of Confidence. Powered by GS1"}}" id="title-fedccc1253" class="cmp-title"> <h3 class="cmp-title__text"> 50 Years of Confidence. Powered by GS1 </h3> </div> </div> <div class="text"><div data-cmp-data-layer="{"text-3d15e6c45f":{"@type":"gs1us-aem/components/text","repo:modifyDate":"2024-05-23T15:32:26Z","xdm:text":"<p>GS1 US® helps companies power their supply chains to deliver safe, consistent, authentic, and trusted experiences. Best known as the recognized source for UPC barcodes, GS1 is a not-for-profit, global data standards organization that creates the common language that helps companies and their trading partners identify, capture, and share trusted data that links their physical and digital supply chains. Millions of businesses around the world power commerce with GS1 Standards.&nbsp;</p>\r\n<p>More than 300,000 members across 25 industries turn to GS1 US® for help with improving operations, addressing today’s industry challenges and changing market conditions, and positioning their businesses for tomorrow by leveraging GS1 Standards.&nbsp;</p>\r\n"}}" id="text-3d15e6c45f" class="cmp-text"> <p>GS1 US® helps companies power their supply chains to deliver safe, consistent, authentic, and trusted experiences. Best known as the recognized source for UPC barcodes, GS1 is a not-for-profit, global data standards organization that creates the common language that helps companies and their trading partners identify, capture, and share trusted data that links their physical and digital supply chains. Millions of businesses around the world power commerce with GS1 Standards. </p> <p>More than 300,000 members across 25 industries turn to GS1 US® for help with improving operations, addressing today’s industry challenges and changing market conditions, and positioning their businesses for tomorrow by leveraging GS1 Standards. </p> </div> </div> </div> </div> </div> <div class="col-12 col-sm-4"> <div itemprop="text" class="gs1-us-container responsivegrid page"> <div id="container-3bc4779b95" class="cmp-container"> <div class="title"> <div data-cmp-data-layer="{"title-926ac7cc2e":{"@type":"gs1us-aem/components/title","repo:modifyDate":"2024-04-26T15:33:48Z","dc:title":"Explore More"}}" id="title-926ac7cc2e" class="cmp-title"> <h4 class="cmp-title__text"> Explore More </h4> </div> </div> <div class="footer-link-text"> <div> <ul class="iconList-headings"> <li class="iconList-headings__heading"> <a href="/who-we-are/about-us/leadership-team-and-board-of-governors" class="iconList-headings__heading-item" role="link" aria-label="Leadership Team and Board of Governors" target="_self"> <span class="cmp-list__item-title">Leadership Team and Board of Governors</span> </a> </li> <li class="iconList-headings__heading"> <a href="/who-we-are/membership" class="iconList-headings__heading-item" role="link" aria-label="Member Benefits" target="_self"> <span class="cmp-list__item-title">Member Benefits</span> </a> </li> <li class="iconList-headings__heading"> <a href="/industries-and-insights/media-center" class="iconList-headings__heading-item" role="link" aria-label="Media Center" target="_self"> <span class="cmp-list__item-title">Media Center</span> </a> </li> <li class="iconList-headings__heading"> <a href="/who-we-are/careers" class="iconList-headings__heading-item" role="link" aria-label="Careers" target="_self"> <span class="cmp-list__item-title">Careers</span> </a> </li> </ul> </div> </div> </div> </div> </div> </div> </div> <div itemprop="text" class="gs1-us-container responsivegrid page gs-container-wrapper"> <div id="container-679f67be56" class="cmp-container" style="background-color:#002c6c;"> <div class="columncontrol wrapper"> <div class="gs-col-control"> <div class="col-12 col-sm-6"> <div itemprop="text" class="gs1-us-container responsivegrid page intra-space-bottom gs-container-wrapper"> <div id="container-490d54ba6e" class="cmp-container"> <div itemprop="text" class="gs1-us-container responsivegrid page gs-container-wrapper"> <div id="container-c892805e73" class="cmp-container"> <div itemprop="text" class="gs1-us-container responsivegrid page intra-space-bottom"> <div id="container-1e9c8fef86" class="cmp-container"> <div class="image intra-space-bottom gs1-image--width-md"> <div data-cmp-dmimage id="image-7ba160698d" data-cmp-data-layer="{"image-7ba160698d":{"@type":"gs1us-aem/components/image","repo:modifyDate":"2024-04-26T15:40:21Z","image":{"repo:id":"6dc75bec-b795-4e4f-889b-987a62861041","repo:modifyDate":"2024-03-20T08:29:52Z","@type":"image/png","repo:path":"/content/dam/gs1us/images/testimonial-open-quote.png","xdm:tags":["properties:orientation/landscape"],"xdm:smartTags":{"taper":0.805,"heat":0.801,"peripheral":0.846,"typography":0.791,"wifi":0.817,"javelin":0.825,"trident":0.795,"shape":0.841,"run":0.797,"streak":0.81,"slot":0.8,"barbell":0.788,"title":0.82,"spear":0.788,"minimalist photography":0.931,"edge":0.798,"sale":0.784,"barrier":0.792,"line art":0.795,"rectangle":0.879,"text":0.84,"webpage":0.826,"crossbar":0.812,"shaft":0.821}}}}" class="cmp-image" itemscope itemtype="http://schema.org/ImageObject"> <img src="https://assets.gs1us.org/is/image/gsoneus/testimonial-open-quote?ts=1714146021925&$PNG$&dpr=off" loading="lazy" class="cmp-image__image" itemprop="contentUrl" alt="open quotes"/> </div> </div> <div class="text white-text"><div data-cmp-data-layer="{"text-339c04199f":{"@type":"gs1us-aem/components/text","repo:modifyDate":"2024-05-16T15:27:24Z","xdm:text":"<p>The 2D barcode and GS1 Digital Link will enable a whole new set of transformational capabilities ...that are not possible with the current UPC barcode.&quot;</p>\r\n"}}" id="text-339c04199f" class="cmp-text"> <p>The 2D barcode and GS1 Digital Link will enable a whole new set of transformational capabilities ...that are not possible with the current UPC barcode."</p> </div> </div> <div class="text white-text"><div data-cmp-data-layer="{"text-b5b51f882b":{"@type":"gs1us-aem/components/text","repo:modifyDate":"2024-05-16T15:27:46Z","xdm:text":"<p>John Phillips<br>\r\nSenior Vice President Customer Supply Chain &amp; Go-to-Market, PepsiCo</p>\r\n"}}" id="text-b5b51f882b" class="cmp-text"> <p>John Phillips<br /> Senior Vice President Customer Supply Chain & Go-to-Market, PepsiCo</p> </div> </div> <div class="gs-cta gs-cta--alone gs-cta--sm gs-cta--primary-btn"> <a id="button-11777f8272" class="gs-cta__link" aria-label="Learn More About 2D Barcodesadded" data-cmp-clickable data-cmp-data-layer="{"button-11777f8272":{"@type":"gs1us-aem/components/button","repo:modifyDate":"2024-05-23T15:53:47Z","dc:title":"Learn More About 2D Barcodes","xdm:linkURL":"https://www.gs1us.org/industries-and-insights/by-topic/sunrise-2027?creative_slot=about-us&creative_name=banner1&promotion_name=sunrise2027&promotion_id=107"}}" role="link" href="https://www.gs1us.org/industries-and-insights/by-topic/sunrise-2027?creative_slot=about-us&creative_name=banner1&promotion_name=sunrise2027&promotion_id=107" data-cta-name="Learn More About 2D Barcodes"> <span class="cmp-button__text">Learn More About 2D Barcodes</span> <span class="cmp-button__icon" aria-hidden="true"></span> </a> </div> </div> </div> </div> </div> </div> </div> </div> <div class="col-12 col-sm-6"> <div itemprop="text" class="gs1-us-container responsivegrid page intra-space-top"> <div id="container-9a1fa64e22" class="cmp-container"> <div class="dynamicmedia parbase"> <link rel="stylesheet" href="/libs/dam/components/scene7/dynamicmedia/clientlibs/dynamicmedia.lc-a97e0418f0d0d6fe2eea57c7dc5e8804-lc.min.css" type="text/css"> <script src="/libs/dam/components/scene7/common/clientlibs/viewer.lc-78cc99cb08222001ca2bdf214cc2727b-lc.min.js"></script> <script src="/etc.clientlibs/clientlibs/granite/jquery.lc-f9e8e8c279baf6a1a278042afe4f395a-lc.min.js"></script> <script src="/etc.clientlibs/clientlibs/granite/utils.lc-899004cc02c33efc1f6694b1aee587fd-lc.min.js"></script> <script src="/libs/dam/components/scene7/dynamicmedia/clientlibs/dynamicmedia.lc-5a9b56bbce7753fe42095b2df91dd9d7-lc.min.js"></script> <script src="/libs/dam/components/scene7/common/clientlibs/i18n.lc-b58a29e31169aff220dc1e89391c5572-lc.min.js"></script>  <div class="cq-dd-image "> <div id="dynamicmedia_124290644" data-current-page="/content/gs1us/us/en/who-we-are/about-us" data-page-locale="en" data-asset-path="gsoneus/About_GS1_US" data-asset-name="About_GS1_US" data-asset-type="mixedmediaset" data-viewer-type="MixedMediaViewer" data-viewer-path="https://assets.gs1us.org/s7viewers/" data-imageserver="https://assets.gs1us.org/is/image/" data-videoserver="https://assets.gs1us.org/is/content/" data-contenturl="https://assets.gs1us.org/is/content/" data-config="/gsoneus/InlineMixedMedia_light|MIXED_MEDIA|false" data-wcmdisabled data-dms7 data-linktarget="_self" class="s7dm-dynamic-media inline-mixed-media_light"> </div> </div>  </div> <div class="video360media parbase"> <link rel="stylesheet" href="/libs/dam/components/scene7/video360media/clientlibs/video360media.lc-0f56e11a0718e44e83080de23e9eac86-lc.min.css" type="text/css"> <script src="/libs/dam/components/scene7/video360media/clientlibs/video360media.lc-94165d482da08f9665c553ee68f5e1f7-lc.min.js"></script>   <div class="cq-dd-image " data-emptytext="Video 360 Media"></div> </div> </div> </div> </div> </div> </div> </div> </div> <div itemprop="text" class="gs1-us-container responsivegrid page gs-container-wrapper"> <div id="container-9f72db17d0" class="cmp-container" style="background-color:#f0f5fa;"> <div class="columncontrol wrapper"> <div class="gs-col-control"> <div class="col-12 col-sm-8"> <div itemprop="text" class="gs1-us-container responsivegrid page inter-space-bottom"> <div id="container-3fed4eda64" class="cmp-container"> <div class="title"> <div data-cmp-data-layer="{"title-39de83efea":{"@type":"gs1us-aem/components/title","repo:modifyDate":"2024-05-23T19:56:01Z","dc:title":"Guided and Governed by Industry"}}" id="title-39de83efea" class="cmp-title"> <h2 class="cmp-title__text"> Guided and Governed by Industry </h2> </div> </div> <div class="text"><div data-cmp-data-layer="{"text-48c098eae2":{"@type":"gs1us-aem/components/text","repo:modifyDate":"2024-05-23T19:57:35Z","xdm:text":"<p>Five decades ago, industry came together with a big idea—a way to increase speed and efficiency at checkout.&nbsp; In 1974, GS1 brought that idea to life with the very first beep of a barcode at checkout. That one big idea led to infinite possibilities: increased efficiency, improved visibility, instant traceability, and an unfaltering confidence in the information underlying the global supply chain.&nbsp;</p>\r\n<p>And today we don’t just do these things for our members. We do it with them. In this unique role, GS1 US is user governed and actively brings together the business community under our leadership to identify issues impacting their business or industry and build consensus around best practices using standards-based solutions.&nbsp;<br>\r\n</p>\r\n"}}" id="text-48c098eae2" class="cmp-text"> <p>Five decades ago, industry came together with a big idea—a way to increase speed and efficiency at checkout. In 1974, GS1 brought that idea to life with the very first beep of a barcode at checkout. That one big idea led to infinite possibilities: increased efficiency, improved visibility, instant traceability, and an unfaltering confidence in the information underlying the global supply chain. </p> <p>And today we don’t just do these things for our members. We do it with them. In this unique role, GS1 US is user governed and actively brings together the business community under our leadership to identify issues impacting their business or industry and build consensus around best practices using standards-based solutions. <br /> </p> </div> </div> <div class="gs-cta gs-cta--blue-arrow-right"> <a id="button-e1efb66386" class="gs-cta__link" aria-label="Learn More About Our Board of Governorsadded" data-cmp-clickable data-cmp-data-layer="{"button-e1efb66386":{"@type":"gs1us-aem/components/button","repo:modifyDate":"2024-04-26T15:44:16Z","dc:title":"Learn More About Our Board of Governors","xdm:linkURL":"https://www.gs1us.org/who-we-are/about-us/leadership-team-and-board-of-governors"}}" role="link" href="https://www.gs1us.org/who-we-are/about-us/leadership-team-and-board-of-governors" data-cta-name="Learn More About Our Board of Governors"> <span class="cmp-button__text">Learn More About Our Board of Governors</span> <span class="cmp-button__icon" aria-hidden="true"></span> </a> </div> </div> </div> </div> <div class="col-12 col-sm-4"> <div itemprop="text" class="gs1-us-container responsivegrid page"> <div id="container-376552ed8c" class="cmp-container"> <div class="image inter-space-top"> <div data-cmp-dmimage id="image-8f191e12de" data-cmp-data-layer="{"image-8f191e12de":{"@type":"gs1us-aem/components/image","repo:modifyDate":"2024-05-16T20:13:27Z","image":{"repo:id":"2b2f0645-480c-4227-a0fb-0579a2553bc8","repo:modifyDate":"2024-05-17T13:26:51Z","@type":"image/png","repo:path":"/content/dam/gs1us/images/who-we-are/about-us/gs1-us-governed-and-guided-420x420.png","xdm:tags":["properties:orientation/square"],"xdm:smartTags":{"container":0.792,"workwear":0.882,"hardhat":0.819,"protective garment":0.787,"shipping container":0.808,"courier":0.791,"person":0.987,"hard hat":0.835,"commercial photography":0.919,"man":1.0,"aerospace engineering":0.784}}}}" class="cmp-image" itemscope itemtype="http://schema.org/ImageObject"> <img src="https://assets.gs1us.org/is/image/gsoneus/gs1-us-governed-and-guided-420x420?ts=1715952411873&$PNG$&dpr=off" loading="lazy" class="cmp-image__image" itemprop="contentUrl" alt="Warehouse operators working together"/> </div> </div> </div> </div> </div> </div> </div> </div> </div> <div itemprop="text" class="gs1-us-container responsivegrid page inter-space-bottom wrapper"> <div id="container-92bb018069" class="cmp-container"> <div class="columncontrol intra-space-bottom"> <div class="gs-col-control"> <div class="col-12 col-sm-9"> <div itemprop="text" class="gs1-us-container responsivegrid page"> <div id="container-d2ce14d82f" class="cmp-container"> <div class="title"> <div data-cmp-data-layer="{"title-def09a9e46":{"@type":"gs1us-aem/components/title","repo:modifyDate":"2024-04-26T16:50:45Z","dc:title":"Our Passion for Powering Supply Chains"}}" id="title-def09a9e46" class="cmp-title"> <h2 class="cmp-title__text"> Our Passion for Powering Supply Chains </h2> </div> </div> <div class="text"><div data-cmp-data-layer="{"text-eee3e54579":{"@type":"gs1us-aem/components/text","repo:modifyDate":"2024-05-23T15:33:23Z","xdm:text":"<p>Consumers and market regulations evolve fast, so businesses need to move faster. The digital supply chain generates massive amounts of data, which companies are struggling to structure, govern, and share for maximum value.</p>\r\n<p>The need for accurate and reliable data that can flow through all our information ecosystems is critical to stay ahead—and innovations, like the adoption of artificial intelligence machine learning, need clean data to function effectively. Therefore, a digital supply chain requires data this is both accurate as well as visible, linkable, searchable, sharable, and traceable.&nbsp;</p>\r\n<p>This is where GS1 US comes in. An efficient, digitized supply chain all starts with an authentic way to uniquely identify products and locations so that commerce can flow and grow.&nbsp;&nbsp;</p>\r\n"}}" id="text-eee3e54579" class="cmp-text"> <p>Consumers and market regulations evolve fast, so businesses need to move faster. The digital supply chain generates massive amounts of data, which companies are struggling to structure, govern, and share for maximum value.</p> <p>The need for accurate and reliable data that can flow through all our information ecosystems is critical to stay ahead—and innovations, like the adoption of artificial intelligence machine learning, need clean data to function effectively. Therefore, a digital supply chain requires data this is both accurate as well as visible, linkable, searchable, sharable, and traceable. </p> <p>This is where GS1 US comes in. An efficient, digitized supply chain all starts with an authentic way to uniquely identify products and locations so that commerce can flow and grow. </p> </div> </div> </div> </div> </div> <div class="col-12 col-sm-3"> <div itemprop="text" class="gs1-us-container responsivegrid page"> <div id="container-7f9ec95f15" class="cmp-container"> </div> </div> </div> </div> </div> </div> </div> <div itemprop="text" class="gs1-us-container responsivegrid page"> <div id="container-9f81c5623f" class="cmp-container"> <div itemprop="text" class="gs1-us-container responsivegrid page"> <div id="container-c3daa627e7" class="cmp-container" style="background-color:#002c6c;"> <div class="columncontrol inter-space-bottom wrapper gs-col-wrapper"> <div class="gs-col-control"> <div class="col-12 col-sm-6"> <div itemprop="text" class="gs1-us-container responsivegrid page intra-space-top"> <div id="container-c7505f5555" class="cmp-container"> <div class="title primary-title-white intra-space-bottom"> <div data-cmp-data-layer="{"title-02ce20027f":{"@type":"gs1us-aem/components/title","repo:modifyDate":"2024-07-09T13:18:09Z","dc:title":"2-Part Workshop Series"}}" id="title-02ce20027f" class="cmp-title"> <h3 class="cmp-title__text"> 2-Part Workshop Series </h3> </div> </div> <div class="text white-text"><div data-cmp-data-layer="{"text-6901915067":{"@type":"gs1us-aem/components/text","repo:modifyDate":"2024-07-09T13:29:02Z","xdm:text":"<p>Join industry experts to learn about two-dimensional (2D) barcodes and how they work with other technologies to create seamless consumer experiences and supply chain efficiencies.</p>\r\n"}}" id="text-6901915067" class="cmp-text"> <p>Join industry experts to learn about two-dimensional (2D) barcodes and how they work with other technologies to create seamless consumer experiences and supply chain efficiencies.</p> </div> </div> <div class="gs-cta gs-cta--alone gs-cta--primary-btn intra-space-bottom gs-cta--block"> <a id="button-e3097f2e66" class="gs-cta__link" aria-label="View On-Demandadded" data-cmp-clickable data-cmp-data-layer="{"button-e3097f2e66":{"@type":"gs1us-aem/components/button","repo:modifyDate":"2024-10-01T18:58:23Z","dc:title":"View On-Demand","xdm:linkURL":"https://www.gs1us.org/education-and-events/events/2d-workshop-series?creative_slot=about-us&creative_name=banner2&promotion_name=2dworkshop&promotion_id=0128"}}" role="link" href="https://www.gs1us.org/education-and-events/events/2d-workshop-series?creative_slot=about-us&creative_name=banner2&promotion_name=2dworkshop&promotion_id=0128" data-cta-name="View On-Demand"> <span class="cmp-button__text">View On-Demand</span> <span class="cmp-button__icon" aria-hidden="true"></span> </a> </div> </div> </div> </div> <div class="col-12 col-sm-6"> <div itemprop="text" class="gs1-us-container responsivegrid page"> <div id="container-b3ce49d1c3" class="cmp-container"> <div itemprop="text" class="gs1-us-container responsivegrid page"> <div id="container-309b81fe24" class="cmp-container"> <div class="image"> <div data-cmp-dmimage id="image-93654b9ca6" data-cmp-data-layer="{"image-93654b9ca6":{"@type":"gs1us-aem/components/image","repo:modifyDate":"2024-10-03T20:05:26Z","xdm:linkURL":"https://www.gs1us.org/education-and-events/events/2d-workshop-series?creative_slot=about-us&creative_name=banner2&promotion_name=2dworkshop&promotion_id=0128","image":{"repo:id":"b7a546a9-0529-4825-91b9-7390617a3b8d","repo:modifyDate":"2024-10-03T16:19:34Z","@type":"image/png","repo:path":"/content/dam/gs1us/images/landing-pages/scv-paid-media/gs1us-2dbarcode-series-ppt-on-demand-533x300.png","xdm:tags":["properties:orientation/landscape"],"xdm:smartTags":{"woman":0.821,"person":1.0}}}}" class="cmp-image" itemscope itemtype="http://schema.org/ImageObject"> <a class="cmp-image__link" data-cmp-clickable href="https://www.gs1us.org/education-and-events/events/2d-workshop-series?creative_slot=about-us&creative_name=banner2&promotion_name=2dworkshop&promotion_id=0128"> <img src="https://assets.gs1us.org/is/image/gsoneus/gs1us-2dbarcode-series-ppt-on-demand-533x300?ts=1727985926525&dpr=off" loading="lazy" class="cmp-image__image" itemprop="contentUrl" alt="2D Workshop Series"/> </a> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> <div itemprop="text" class="gs1-us-container responsivegrid page inter-space-bottom wrapper gs-container-wrapper"> <div id="container-058982d0eb" class="cmp-container"> <div class="tabs panelcontainer"> <div id="tabs-6dd83fbaf5" class="cmp-tabs" data-cmp-is="tabs" data-cmp-data-layer="{"tabs-6dd83fbaf5":{"shownItems":["tabs-6dd83fbaf5-item-a91967068e"],"@type":"gs1us-aem/components/tabs","repo:modifyDate":"2024-05-23T15:51:03Z"}}" data-placeholder-text="false"> <ol role="tablist" class="cmp-tabs__tablist" aria-multiselectable="false"> <li role="tab" id="tabs-6dd83fbaf5-item-a91967068e-tab" class="cmp-tabs__tab cmp-tabs__tab--active" aria-controls="tabs-6dd83fbaf5-item-a91967068e-tabpanel" tabindex="0" data-cmp-hook-tabs="tab">Frictionless Identification</li> <li role="tab" id="tabs-6dd83fbaf5-item-c6bde7fb90-tab" class="cmp-tabs__tab" aria-controls="tabs-6dd83fbaf5-item-c6bde7fb90-tabpanel" tabindex="-1" data-cmp-hook-tabs="tab">Supply Chain Visibility</li> <li role="tab" id="tabs-6dd83fbaf5-item-60bdfb2b9a-tab" class="cmp-tabs__tab" aria-controls="tabs-6dd83fbaf5-item-60bdfb2b9a-tabpanel" tabindex="-1" data-cmp-hook-tabs="tab">Advanced Data Carriers</li> <li role="tab" id="tabs-6dd83fbaf5-item-9aab72f811-tab" class="cmp-tabs__tab" aria-controls="tabs-6dd83fbaf5-item-9aab72f811-tabpanel" tabindex="-1" data-cmp-hook-tabs="tab">Data Services</li> </ol> <div id="tabs-6dd83fbaf5-item-a91967068e-tabpanel" role="tabpanel" aria-labelledby="tabs-6dd83fbaf5-item-a91967068e-tab" tabindex="0" class="cmp-tabs__tabpanel cmp-tabs__tabpanel--active" data-cmp-hook-tabs="tabpanel" data-cmp-data-layer="{"tabs-6dd83fbaf5-item-a91967068e":{"@type":"gs1us-aem/components/tabs/item","repo:modifyDate":"2024-04-26T17:33:28Z","dc:title":"Frictionless Identification"}}"><div itemprop="text" class="gs1-us-container responsivegrid page"> <div id="container-a91967068e" class="cmp-container" style="background-color:#f0f5fa;"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="columncontrol intra-space-top gs-col-wrapper aem-GridColumn aem-GridColumn--default--12"> <div class="gs-col-control"> <div class="col-12 col-sm-9"> <div itemprop="text" class="gs1-us-container responsivegrid page"> <div id="container-96c1045864" class="cmp-container"> <div class="title title-blue tertiary-title-sm-height"> <div data-cmp-data-layer="{"title-639496d16b":{"@type":"gs1us-aem/components/title","repo:modifyDate":"2024-04-26T17:00:38Z","dc:title":"\n \n \n Get Barcodes\n \n \n "}}" id="title-639496d16b" class="cmp-title"> <h4 class="cmp-title__text"> Get Barcodes </h4> </div> </div> <div class="text"><div data-cmp-data-layer="{"text-80431bac75":{"@type":"gs1us-aem/components/text","repo:modifyDate":"2024-04-26T17:00:44Z","xdm:text":"<p>Whether you’re a small business or global enterprise, you need an authentic way to identify your products so they can be sold in stores or on major online marketplaces. GS1 barcodes are accepted all over the world.</p>\r\n"}}" id="text-80431bac75" class="cmp-text"> <p>Whether you’re a small business or global enterprise, you need an authentic way to identify your products so they can be sold in stores or on major online marketplaces. GS1 barcodes are accepted all over the world.</p> </div> </div> <div class="gs-cta gs-cta--primary-btn gs-cta--white-arrow-right inter-space-top"> <a id="button-63744a819c" class="gs-cta__link" aria-label="Learn Moreadded" data-cmp-clickable data-cmp-data-layer="{"button-63744a819c":{"@type":"gs1us-aem/components/button","repo:modifyDate":"2024-05-21T19:17:19Z","dc:title":"Learn More","xdm:linkURL":"/upcs-barcodes-prefixes"}}" role="link" href="/upcs-barcodes-prefixes" data-cta-name="Learn More"> <span class="cmp-button__text">Learn More</span> <span class="cmp-button__icon" aria-hidden="true"></span> </a> </div> </div> </div> </div> <div class="col-12 col-sm-3"> <div itemprop="text" class="gs1-us-container responsivegrid page"> <div id="container-ed28807d6e" class="cmp-container"> </div> </div> </div> </div> </div> <div itemprop="text" class="gs1-us-container responsivegrid page intra-space-bottom aem-GridColumn aem-GridColumn--default--12"> <div id="container-732e3eef8f" class="cmp-container"> <div class="separator"> <div id="separator-61f4a9bc6b"> <hr/> </div> </div> </div> </div> <div class="columncontrol gs-col-wrapper aem-GridColumn aem-GridColumn--default--12"> <div class="gs-col-control"> <div class="col-12 col-sm-9"> <div itemprop="text" class="gs1-us-container responsivegrid page"> <div id="container-93fad10f7c" class="cmp-container"> <div class="title title-blue tertiary-title-sm-height"> <div data-cmp-data-layer="{"title-9f7e77ffda":{"@type":"gs1us-aem/components/title","repo:modifyDate":"2024-04-26T17:01:26Z","dc:title":"Use Barcodes"}}" id="title-9f7e77ffda" class="cmp-title"> <h4 class="cmp-title__text"> Use Barcodes </h4> </div> </div> <div class="text"><div data-cmp-data-layer="{"text-37ea4aa512":{"@type":"gs1us-aem/components/text","repo:modifyDate":"2024-04-26T17:01:32Z","xdm:text":"<p>GS1 US Data Hub® is your one-stop shop to create UPC barcodes, manage them, and get the resources you need to get all your questions answered.</p>\r\n"}}" id="text-37ea4aa512" class="cmp-text"> <p>GS1 US Data Hub® is your one-stop shop to create UPC barcodes, manage them, and get the resources you need to get all your questions answered.</p> </div> </div> <div class="gs-cta gs-cta--primary-btn gs-cta--white-arrow-right inter-space-top"> <a id="button-fafdaf4abf" class="gs-cta__link" aria-label="Learn Moreadded" data-cmp-clickable data-cmp-data-layer="{"button-fafdaf4abf":{"@type":"gs1us-aem/components/button","repo:modifyDate":"2024-05-21T19:18:14Z","dc:title":"Learn More","xdm:linkURL":"/tools/gs1-us-data-hub/create-upc-barcodes-and-manage-your-data"}}" role="link" href="/tools/gs1-us-data-hub/create-upc-barcodes-and-manage-your-data" data-cta-name="Learn More"> <span class="cmp-button__text">Learn More</span> <span class="cmp-button__icon" aria-hidden="true"></span> </a> </div> </div> </div> </div> <div class="col-12 col-sm-3"> <div itemprop="text" class="gs1-us-container responsivegrid page"> <div id="container-3e14a88c78" class="cmp-container"> </div> </div> </div> </div> </div> </div> </div> </div> </div> <div id="tabs-6dd83fbaf5-item-c6bde7fb90-tabpanel" role="tabpanel" aria-labelledby="tabs-6dd83fbaf5-item-c6bde7fb90-tab" tabindex="0" class="cmp-tabs__tabpanel" data-cmp-hook-tabs="tabpanel" data-cmp-data-layer="{"tabs-6dd83fbaf5-item-c6bde7fb90":{"@type":"gs1us-aem/components/tabs/item","dc:title":"Supply Chain Visibility"}}"><div itemprop="text" class="gs1-us-container responsivegrid page"> <div id="container-c6bde7fb90" class="cmp-container"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div itemprop="text" class="gs1-us-container responsivegrid page aem-GridColumn aem-GridColumn--default--12"> <div id="container-0555a9a1bf" class="cmp-container" style="background-color:#f0f5fa;"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="columncontrol intra-space-top gs-col-wrapper aem-GridColumn aem-GridColumn--default--12"> <div class="gs-col-control"> <div class="col-12 col-sm-9"> <div itemprop="text" class="gs1-us-container responsivegrid page"> <div id="container-ec8423083f" class="cmp-container"> <div class="title title-blue tertiary-title-sm-height"> <div data-cmp-data-layer="{"title-f82539aa6e":{"@type":"gs1us-aem/components/title","repo:modifyDate":"2024-05-06T16:16:22Z","dc:title":"\n \n \n \n \n Build a Better, More Visible Supply Chain\n \n \n \n \n "}}" id="title-f82539aa6e" class="cmp-title"> <h4 class="cmp-title__text"> Build a Better, More Visible Supply Chain </h4> </div> </div> <div class="text"><div data-cmp-data-layer="{"text-550c881ed8":{"@type":"gs1us-aem/components/text","repo:modifyDate":"2024-05-06T16:16:29Z","xdm:text":"<p>An efficient, resilient, and safe supply chain demands end-to-end visibility for effective traceability, inventory management, and sustainability. GS1 Standards help trading partners share and access critical data about a product’s journey.&nbsp;</p>\r\n"}}" id="text-550c881ed8" class="cmp-text"> <p>An efficient, resilient, and safe supply chain demands end-to-end visibility for effective traceability, inventory management, and sustainability. GS1 Standards help trading partners share and access critical data about a product’s journey. </p> </div> </div> <div class="gs-cta gs-cta--primary-btn gs-cta--white-arrow-right inter-space-top"> <a id="button-ef04f6b1fe" class="gs-cta__link" aria-label="Learn Moreadded" data-cmp-clickable data-cmp-data-layer="{"button-ef04f6b1fe":{"@type":"gs1us-aem/components/button","repo:modifyDate":"2024-05-21T19:20:26Z","dc:title":"Learn More","xdm:linkURL":"/supply-chain/supply-chain-visibility"}}" role="link" href="/supply-chain/supply-chain-visibility" data-cta-name="Learn More"> <span class="cmp-button__text">Learn More</span> <span class="cmp-button__icon" aria-hidden="true"></span> </a> </div> </div> </div> </div> <div class="col-12 col-sm-3"> <div itemprop="text" class="gs1-us-container responsivegrid page"> <div id="container-4d109d65ed" class="cmp-container"> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> <div id="tabs-6dd83fbaf5-item-60bdfb2b9a-tabpanel" role="tabpanel" aria-labelledby="tabs-6dd83fbaf5-item-60bdfb2b9a-tab" tabindex="0" class="cmp-tabs__tabpanel" data-cmp-hook-tabs="tabpanel" data-cmp-data-layer="{"tabs-6dd83fbaf5-item-60bdfb2b9a":{"@type":"gs1us-aem/components/tabs/item","dc:title":"Advanced Data Carriers"}}"><div itemprop="text" class="gs1-us-container responsivegrid page"> <div id="container-60bdfb2b9a" class="cmp-container"> <div itemprop="text" class="gs1-us-container responsivegrid page"> <div id="container-2fc90932b3" class="cmp-container" style="background-color:#f0f5fa;"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="columncontrol intra-space-top gs-col-wrapper aem-GridColumn aem-GridColumn--default--12"> <div class="gs-col-control"> <div class="col-12 col-sm-9"> <div itemprop="text" class="gs1-us-container responsivegrid page"> <div id="container-df397c93f4" class="cmp-container"> <div class="title title-blue tertiary-title-sm-height"> <div data-cmp-data-layer="{"title-0f9ce88be8":{"@type":"gs1us-aem/components/title","repo:modifyDate":"2024-05-21T19:54:44Z","dc:title":"Create Next-Level Experiences"}}" id="title-0f9ce88be8" class="cmp-title"> <h4 class="cmp-title__text"> Create Next-Level Experiences </h4> </div> </div> <div class="text"><div data-cmp-data-layer="{"text-fee8c3e769":{"@type":"gs1us-aem/components/text","repo:modifyDate":"2024-05-21T19:57:19Z","xdm:text":"<p>Driving supply chain visibility requires a new generation of data carriers.Consumers want to be&nbsp;informed, the supply chain demands greater&nbsp;automation and digitization, and regulators require&nbsp;more data. Be a pioneer in creating next-level&nbsp;consumer experiences and further digitizing your&nbsp;supply chain.</p>\r\n<p>Industry is transitioning to 2D barcodes to harness the benefits of infinite data.</p>\r\n"}}" id="text-fee8c3e769" class="cmp-text"> <p>Driving supply chain visibility requires a new generation of data carriers.Consumers want to be informed, the supply chain demands greater automation and digitization, and regulators require more data. Be a pioneer in creating next-level consumer experiences and further digitizing your supply chain.</p> <p>Industry is transitioning to 2D barcodes to harness the benefits of infinite data.</p> </div> </div> <div class="gs-cta gs-cta--alone gs-cta--primary-btn gs-cta--white-arrow-right inter-space-top"> <a id="button-06eef3cf8f" class="gs-cta__link" aria-label="Learn Moreadded" data-cmp-clickable data-cmp-data-layer="{"button-06eef3cf8f":{"@type":"gs1us-aem/components/button","repo:modifyDate":"2024-05-21T19:21:41Z","dc:title":"Learn More","xdm:linkURL":"/industries-and-insights/by-topic/sunrise-2027"}}" role="link" href="/industries-and-insights/by-topic/sunrise-2027" data-cta-name="Learn More"> <span class="cmp-button__text">Learn More</span> <span class="cmp-button__icon" aria-hidden="true"></span> </a> </div> </div> </div> </div> <div class="col-12 col-sm-3"> <div itemprop="text" class="gs1-us-container responsivegrid page"> <div id="container-54966019ac" class="cmp-container"> </div> </div> </div> </div> </div> <div itemprop="text" class="gs1-us-container responsivegrid page intra-space-bottom aem-GridColumn aem-GridColumn--default--12"> <div id="container-b33f4269d8" class="cmp-container"> <div class="separator"> <div id="separator-026628678f"> <hr/> </div> </div> </div> </div> <div class="columncontrol gs-col-wrapper aem-GridColumn aem-GridColumn--default--12"> <div class="gs-col-control"> <div class="col-12 col-sm-9"> <div itemprop="text" class="gs1-us-container responsivegrid page"> <div id="container-5cafd2a620" class="cmp-container"> <div class="title title-blue tertiary-title-sm-height"> <div data-cmp-data-layer="{"title-a16cee37bd":{"@type":"gs1us-aem/components/title","repo:modifyDate":"2024-05-23T19:59:04Z","dc:title":"Accurate, Real-Time Visibility "}}" id="title-a16cee37bd" class="cmp-title"> <h4 class="cmp-title__text"> Accurate, Real-Time Visibility </h4> </div> </div> <div class="text"><div data-cmp-data-layer="{"text-81827070fa":{"@type":"gs1us-aem/components/text","repo:modifyDate":"2024-05-06T16:18:25Z","xdm:text":"<p>Radio Frequency Identification (RFID) can provide unparalleled traceability. </p>\r\n"}}" id="text-81827070fa" class="cmp-text"> <p>Radio Frequency Identification (RFID) can provide unparalleled traceability. </p> </div> </div> <div class="gs-cta gs-cta--primary-btn gs-cta--white-arrow-right inter-space-top"> <a id="button-10ed46e339" class="gs-cta__link" aria-label="Learn Moreadded" data-cmp-clickable data-cmp-data-layer="{"button-10ed46e339":{"@type":"gs1us-aem/components/button","repo:modifyDate":"2024-05-21T19:22:27Z","dc:title":"Learn More","xdm:linkURL":"/supply-chain/rfid"}}" role="link" href="/supply-chain/rfid" data-cta-name="Learn More"> <span class="cmp-button__text">Learn More</span> <span class="cmp-button__icon" aria-hidden="true"></span> </a> </div> </div> </div> </div> <div class="col-12 col-sm-3"> <div itemprop="text" class="gs1-us-container responsivegrid page"> <div id="container-b7f3f46e27" class="cmp-container"> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> <div id="tabs-6dd83fbaf5-item-9aab72f811-tabpanel" role="tabpanel" aria-labelledby="tabs-6dd83fbaf5-item-9aab72f811-tab" tabindex="0" class="cmp-tabs__tabpanel" data-cmp-hook-tabs="tabpanel" data-cmp-data-layer="{"tabs-6dd83fbaf5-item-9aab72f811":{"@type":"gs1us-aem/components/tabs/item","dc:title":"Data Services"}}"><div itemprop="text" class="gs1-us-container responsivegrid page"> <div id="container-9aab72f811" class="cmp-container"> <div itemprop="text" class="gs1-us-container responsivegrid page"> <div id="container-e4b5ec2713" class="cmp-container" style="background-color:#f0f5fa;"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="columncontrol intra-space-top gs-col-wrapper aem-GridColumn aem-GridColumn--default--12"> <div class="gs-col-control"> <div class="col-12 col-sm-9"> <div itemprop="text" class="gs1-us-container responsivegrid page"> <div id="container-9e2ed865f1" class="cmp-container"> <div class="title title-blue tertiary-title-sm-height"> <div data-cmp-data-layer="{"title-a2b61d9273":{"@type":"gs1us-aem/components/title","repo:modifyDate":"2024-05-16T14:04:37Z","dc:title":"Power Visibility Via Exchange of Accurate, Complete Data"}}" id="title-a2b61d9273" class="cmp-title"> <h4 class="cmp-title__text"> Power Visibility Via Exchange of Accurate, Complete Data </h4> </div> </div> <div class="text"><div data-cmp-data-layer="{"text-fdb8b6ada8":{"@type":"gs1us-aem/components/text","repo:modifyDate":"2024-05-16T14:04:30Z","xdm:text":"<p>Bringing products to market and unlocking the benefits of supply chain visibility start with product data. Whether you are a manufacturer or brand owner who needs to provide data, or a retailer or marketplace who needs to authenticate it, GS1 US Data Hub® provides the access to data you need globally from a single platform.</p>\r\n"}}" id="text-fdb8b6ada8" class="cmp-text"> <p>Bringing products to market and unlocking the benefits of supply chain visibility start with product data. Whether you are a manufacturer or brand owner who needs to provide data, or a retailer or marketplace who needs to authenticate it, GS1 US Data Hub® provides the access to data you need globally from a single platform.</p> </div> </div> <div class="gs-cta gs-cta--primary-btn gs-cta--white-arrow-right inter-space-top"> <a id="button-2568aa1ec5" class="gs-cta__link" aria-label="Learn Moreadded" data-cmp-clickable data-cmp-data-layer="{"button-2568aa1ec5":{"@type":"gs1us-aem/components/button","repo:modifyDate":"2024-05-23T15:55:28Z","dc:title":"Learn More","xdm:linkURL":"/tools/gs1-us-data-hub"}}" role="link" href="/tools/gs1-us-data-hub" data-cta-name="Learn More"> <span class="cmp-button__text">Learn More</span> <span class="cmp-button__icon" aria-hidden="true"></span> </a> </div> </div> </div> </div> <div class="col-12 col-sm-3"> <div itemprop="text" class="gs1-us-container responsivegrid page"> <div id="container-4f50e34281" class="cmp-container"> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> <div itemprop="text" class="gs1-us-container responsivegrid page gs-container-wrapper"> <div id="container-5209819721" class="cmp-container" style="background-color:#f0f5fa;"> <div class="columncontrol wrapper"> <div class="gs-col-control"> <div class="col-12 col-sm-9"> <div itemprop="text" class="gs1-us-container responsivegrid page inter-space-bottom"> <div id="container-510d094940" class="cmp-container"> <div class="title"> <div data-cmp-data-layer="{"title-4514f6b9ed":{"@type":"gs1us-aem/components/title","repo:modifyDate":"2024-04-26T17:24:49Z","dc:title":"Explore Our History: Unlocking Digital Transformation"}}" id="title-4514f6b9ed" class="cmp-title"> <h2 class="cmp-title__text"> Explore Our History: Unlocking Digital Transformation </h2> </div> </div> <div class="text"><div data-cmp-data-layer="{"text-05951d0669":{"@type":"gs1us-aem/components/text","repo:modifyDate":"2024-05-23T20:01:16Z","xdm:text":"<p>Industry leaders came together to transform the way we shop and created the barcode. From that point forward, a simple scan at checkout connected a physical product to its digital identity—and information that could be shared in stores and throughout the supply chain. Since then, GS1 Standards have powered more reliable and transparent supply chains across industries.</p>\r\n<p>Our future has never looked brighter. New multipurpose 2D barcodes powered by GS1 Standards are transforming a simple scan, opening a gateway of in-depth product information. Whether on an in-store scanner or a mobile phone, they will create new opportunities to improve business operations, consumer experiences, patient safety and sustainability initiatives.</p>\r\n<p>50 years ago, the first beep of a barcode launched a half century of innovation and advancements in how we shop, work, and live.</p>\r\n"}}" id="text-05951d0669" class="cmp-text"> <p>Industry leaders came together to transform the way we shop and created the barcode. From that point forward, a simple scan at checkout connected a physical product to its digital identity—and information that could be shared in stores and throughout the supply chain. Since then, GS1 Standards have powered more reliable and transparent supply chains across industries.</p> <p>Our future has never looked brighter. New multipurpose 2D barcodes powered by GS1 Standards are transforming a simple scan, opening a gateway of in-depth product information. Whether on an in-store scanner or a mobile phone, they will create new opportunities to improve business operations, consumer experiences, patient safety and sustainability initiatives.</p> <p>50 years ago, the first beep of a barcode launched a half century of innovation and advancements in how we shop, work, and live.</p> </div> </div> <div class="gs-cta gs-cta--link gs-cta--chevron-down-blue"> <a id="button-53c58cd2b4" class="gs-cta__link" aria-label="Learn More About the Landmark Innovations added" data-cmp-clickable data-cmp-data-layer="{"button-53c58cd2b4":{"@type":"gs1us-aem/components/button","repo:modifyDate":"2024-05-24T19:22:25Z","dc:title":"Learn More About the Landmark Innovations ","xdm:linkURL":"/content/dam/gs1us/documents/who-we-are/about-us/GS1_US_50th_Barcode_Scan_Timeline_Infographic.pdf"}}" role="link" href="https://documents.gs1us.org/adobe/assets/deliver/urn:aaid:aem:c4cf7272-5367-4b51-b5b7-a6d61c2eab4f/GS1_US_50th_Barcode_Scan_Timeline_Infographic.pdf" target="_blank" data-cta-name="Learn More About the Landmark Innovations "> <span class="cmp-button__text">Learn More About the Landmark Innovations </span> <span class="cmp-button__icon" aria-hidden="true"></span> </a> </div> </div> </div> </div> <div class="col-12 col-sm-3"> <div itemprop="text" class="gs1-us-container responsivegrid page"> <div id="container-7894868e26" class="cmp-container"> <div class="image inter-space-top"> <div data-cmp-dmimage id="image-5fddc6f435" data-cmp-data-layer="{"image-5fddc6f435":{"@type":"gs1us-aem/components/image","repo:modifyDate":"2024-05-16T15:40:32Z","image":{"repo:id":"2b510671-30e1-44d0-acc6-aac7aa2fba45","repo:modifyDate":"2024-05-17T13:05:45Z","@type":"image/png","repo:path":"/content/dam/gs1us/images/who-we-are/about-us/gs1us-50-scan-poweredby.png","xdm:tags":["properties:orientation/square"],"xdm:smartTags":{"qr code":0.793,"commercial photography":0.843}}}}" class="cmp-image" itemscope itemtype="http://schema.org/ImageObject"> <img src="https://assets.gs1us.org/is/image/gsoneus/gs1us-50-scan-poweredby?ts=1715951145911&$PNG$&dpr=off" loading="lazy" class="cmp-image__image" itemprop="contentUrl" alt="50 Years of Confidence Powered by GS1"/> </div> </div> </div> </div> </div> </div> </div> </div> </div> <div itemprop="text" class="gs1-us-container responsivegrid page wrapper"> <div id="container-7c3aa79d3a" class="cmp-container"> <div class="text"><div data-cmp-data-layer="{"text-bc63b09787":{"@type":"gs1us-aem/components/text","repo:modifyDate":"2024-04-26T17:27:26Z","xdm:text":"<h2>Recommended Articles</h2>\r\n<p>Here are additional resources that might interest you:</p>\r\n"}}" id="text-bc63b09787" class="cmp-text"> <h2>Recommended Articles</h2> <p>Here are additional resources that might interest you:</p> </div> </div> <div class="columncontrol inter-space-bottom"> <div class="gs-col-control"> <div class="col-12 col-sm-4"> <div itemprop="text" class="gs1-us-container responsivegrid page"> <div id="container-7e44c938df" class="cmp-container"> <div class="gs-card gs-card--color-white"> <a href="/industries-and-insights/standards" target="_self" class="gs-card__clickable-link"> <div class="gs-card__inner gs-card--vertical gs-card--image-top"> <div class="gs-card__content gs-card__left-container"> <div class="gs-card__image-container"> <div class="gs-image-color gs-image-color--has-bg-image gs-image-color--no-background-color"> <img src="https://assets.gs1us.org/is/image/gsoneus/gs1-us-standards-432x170?fmt=webp" alt="Group of people collaborating" class="gs-image-color__image"/> </div> </div> </div> <div class="gs-card__content gs-card__right-container"> <div class="gs-card__text-container"> <div class="gs-card__text-content"> <h3 class="gs-text gs-text--blue gs-text--paragraph gs-text--paragraph-l">GS1 Standards</h3> </div> <div class="gs-card__text-content"> <div class="gs-text gs-text--dark-grey gs-text--paragraph gs-text--paragraph-sm"><p>Learn more about the Standards enabling businesses to identify, capture, and share information. </p> </div> </div> </div> </div> </div> </a> </div> </div> </div> </div> <div class="col-12 col-sm-4"> <div itemprop="text" class="gs1-us-container responsivegrid page"> <div id="container-5dab028f6a" class="cmp-container"> <div class="gs-card gs-card--color-white"> <a href="/industries-and-insights/partners/become-gs1-us-solution-partner" target="_self" class="gs-card__clickable-link"> <div class="gs-card__inner gs-card--vertical gs-card--image-top"> <div class="gs-card__content gs-card__left-container"> <div class="gs-card__image-container"> <div class="gs-image-color gs-image-color--has-bg-image gs-image-color--no-background-color"> <img src="https://assets.gs1us.org/is/image/gsoneus/gs1-us-member-services-432x170?fmt=webp" alt="Two people working together on a computer" class="gs-image-color__image"/> </div> </div> </div> <div class="gs-card__content gs-card__right-container"> <div class="gs-card__text-container"> <div class="gs-card__text-content"> <h3 class="gs-text gs-text--blue gs-text--paragraph gs-text--paragraph-l">Become a Solution Partner</h3> </div> <div class="gs-card__text-content"> <div class="gs-text gs-text--dark-grey gs-text--paragraph gs-text--paragraph-sm"><p>Are you a solution provider using GS1 Standards? Expand your reach by connecting with our members.</p> </div> </div> </div> </div> </div> </a> </div> </div> </div> </div> <div class="col-12 col-sm-4"> <div itemprop="text" class="gs1-us-container responsivegrid page"> <div id="container-59cca273e6" class="cmp-container"> <div class="gs-card gs-card--color-white"> <a href="https://my.gs1us.org/account/login" target="_blank" class="gs-card__clickable-link"> <div class="gs-card__inner gs-card--vertical gs-card--image-top"> <div class="gs-card__content gs-card__left-container"> <div class="gs-card__image-container"> <div class="gs-image-color gs-image-color--has-bg-image gs-image-color--no-background-color"> <img src="https://assets.gs1us.org/is/image/gsoneus/gs1-us-become-an-sp-432x170?fmt=webp" alt="A person viewing account information on computer" class="gs-image-color__image"/> </div> </div> </div> <div class="gs-card__content gs-card__right-container"> <div class="gs-card__text-container"> <div class="gs-card__text-content"> <h3 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