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href="/web/20240827220245/https://www.lsoft.com/products/tcservices.asp">Training and Consulting</a></li> <li class="sub"><a href="/web/20240827220245/https://www.lsoft.com/products/training.asp">Training</a></li> <li class="sub"><a href="/web/20240827220245/https://www.lsoft.com/products/consulting.asp">Consulting</a></li> </ul> <div class="sub-spacer"></div> <ul class="nav"> <li class="top"><a href="/web/20240827220245/https://www.lsoft.com/resources/techtip.asp">Tech Tips</a></li> <li class="sub"><a href="/web/20240827220245/https://www.lsoft.com/resources/faq.asp">FAQs</a></li> <li class="sub"><a href="/web/20240827220245/https://www.lsoft.com/resources/glossary.asp">Glossary of Email Terms</a></li> <li class="sub"><a href="/web/20240827220245/https://www.lsoft.com/resources/optinlaws.asp">Opt-In Laws US, EU, CA</a></li> <li class="sub"><a href="/web/20240827220245/https://www.lsoft.com/resources/gdpr.asp">GDPR Overview</a></li> </ul> <div class="sub-spacer"></div> <br/> <p 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Software</a> > <a href="/web/20240827220245/https://www.lsoft.com/products/maestro_demo.asp">Demo</a></p><hr/> </div> <h1>LISTSERV Maestro Demo</h1> <p>LISTSERV Maestro is an enterprise email marketing and analytics solution. It's available as an on-premise software installation or as a hosted cloud service, with flexible settings and the capability to integrate the system with your existing customer databases.</p> <br/> <img src="/web/20240827220245im_/https://www.lsoft.com/images/maestro_10_overview.jpg" alt="LISTSERV Maestro" title="LISTSERV Maestro" class="image-center"/> <br/> <table class="fulltable"> <tr> <td class="left break-s">For a live demonstration, please contact us.</td> <td class="right break-s"><a href="/web/20240827220245/https://www.lsoft.com/contact/econtact.asp?id=sales&p=maestro"><div class="button-margin"><span class="button-orange">CONTACT L-SOFT</span></div></a></td> </tr> </table> <br/> <br/> <h3><a name="1" class="anchor"></a>1. Campaign Management</h3> <p>The dashboard is your hub for managing all of your email marketing campaigns. All mail jobs, subscriber lists and reports are available for quick and easy access. You can easily see the jobs that are due next, making it quick to locate jobs that require attention and to set priorities. Real-time tracking reports are available directly on the dashboard, giving you immediate access to your most important email metrics.</p> <a href="/web/20240827220245/https://www.lsoft.com/images/maestro_10_dashboard.jpg" title="LISTSERV Maestro Dashboard" data-lightbox="maestro-series"><img src="/web/20240827220245im_/https://www.lsoft.com/images/maestro_10_dashboard.jpg" alt="LISTSERV Maestro Dashboard" title="LISTSERV Maestro Dashboard" class="screenshot border"/></a> <br/> <br/> <h3><a name="2" class="anchor"></a>2. Job Workflow</h3> <p>The workflow serves as a visual guide of the job development process. You can view the status of the steps involved and the proper sequence to complete them.</p> <a href="/web/20240827220245/https://www.lsoft.com/images/maestro_10_workflow.jpg" title="LISTSERV Maestro Workflow" data-lightbox="maestro-series"><img src="/web/20240827220245im_/https://www.lsoft.com/images/maestro_10_workflow.jpg" alt="LISTSERV Maestro Workflow" title="LISTSERV Maestro Workflow" class="screenshot border"/></a> <br/> <br/> <h3><a name="3" class="anchor"></a>3. Team Collaboration</h3> <p>LISTSERV Maestro is a multi-user system. The team collaboration feature allows you and your colleagues to work on a campaign at the same time. It's easy for administrators to grant permissions and divide tasks among team members.</p> <a href="/web/20240827220245/https://www.lsoft.com/images/maestro_10_collaboration.jpg" title="LISTSERV Maestro Team Collaboration" data-lightbox="maestro-series"><img src="/web/20240827220245im_/https://www.lsoft.com/images/maestro_10_collaboration.jpg" alt="LISTSERV Maestro Team Collaboration" title="LISTSERV Maestro Team Collaboration" class="screenshot border"/></a> <br/> <br/> <h3><a name="4" class="anchor"></a>4. Subscriber Warehouse</h3> <p>LISTSERV Maestro works with your infrastructure and can connect to most existing database systems, including Oracle, DB2, MS SQL Server and MySQL. Or you can use the convenient built-in subscriber warehouse, which allows you to get started quickly and easily. You can also import subscribers directly from spreadsheet files. All profile fields are created automatically based on the subscriber data in the file.</p> <a href="/web/20240827220245/https://www.lsoft.com/images/maestro_10_subscribers.jpg" title="LISTSERV Maestro Subscriber Statistics" data-lightbox="maestro-series"><img src="/web/20240827220245im_/https://www.lsoft.com/images/maestro_10_subscribers.jpg" alt="LISTSERV Maestro Subscriber Statistics" title="LISTSERV Maestro Subscriber Statistics" class="screenshot border"/></a> <br/> <p>You can easily create a variety of demographic reports of your subscribers and define target groups based on the subscriber profile data.</p> <a href="/web/20240827220245/https://www.lsoft.com/images/maestro_10_demographics.jpg" title="LISTSERV Maestro Subscriber Demographics" data-lightbox="maestro-series"><img src="/web/20240827220245im_/https://www.lsoft.com/images/maestro_10_demographics.jpg" alt="LISTSERV Maestro Subscriber Demographics" title="LISTSERV Maestro Subscriber Demographics" class="screenshot border"/></a> <br/> <p>A target group wizard allows you to create more complex target groups by making easy point-and-click or pull-down menu choices, without any need for complicated SQL coding.</p> <a href="/web/20240827220245/https://www.lsoft.com/images/maestro_10_targetgroup.jpg" title="LISTSERV Maestro Target Groups" data-lightbox="maestro-series"><img src="/web/20240827220245im_/https://www.lsoft.com/images/maestro_10_targetgroup.jpg" alt="LISTSERV Maestro Target Groups" title="LISTSERV Maestro Target Groups" class="screenshot border"/></a> <br/> <br/> <h3><a name="5" class="anchor"></a>5. Content Development</h3> <p>You can take advantage of the ready-to-use HTML templates and create professional and responsive newsletters that adapt to screens of any size. All announcement and newsletter templates can be customized for your needs without the need for HTML coding.</p> <a href="/web/20240827220245/https://www.lsoft.com/images/maestro_10_announcement_templates.jpg" title="LISTSERV Maestro Announcement Templates" data-lightbox="maestro-series"><img src="/web/20240827220245im_/https://www.lsoft.com/images/maestro_10_announcement_templates.jpg" alt="LISTSERV Maestro Announcement Templates" title="LISTSERV Maestro Announcement Templates" class="screenshot border"/></a> <br/> <a href="/web/20240827220245/https://www.lsoft.com/images/maestro_10_newsletter_templates.jpg" title="LISTSERV Maestro Newsletter Templates" data-lightbox="maestro-series"><img src="/web/20240827220245im_/https://www.lsoft.com/images/maestro_10_newsletter_templates.jpg" alt="LISTSERV Maestro Newsletter Templates" title="LISTSERV Maestro Newsletter Templates" class="screenshot border"/></a> <br/> <p>LISTSERV Maestro supports full personalization and conditional logic, enabling easy creation of custom content blocks. This allows you to create totally customized messages based on each subscriber's profile and preferences. LISTSERV Maestro also includes an integrated content editor for easy creation of responsive HTML newsletters and messages, including options to clone, delete and make design adjustments to email template components.</p> <a href="/web/20240827220245/https://www.lsoft.com/images/maestro_10_contentdesign.jpg" title="LISTSERV Maestro Content Design" data-lightbox="maestro-series"><img src="/web/20240827220245im_/https://www.lsoft.com/images/maestro_10_contentdesign.jpg" alt="LISTSERV Maestro Content Design" title="LISTSERV Maestro Content Design" class="screenshot border"/></a> <br/> <br/> <h3><a name="6" class="anchor"></a>6. Tracking Definition</h3> <p>LISTSERV Maestro supports open-up, click-through, forward-to-a-friend, social media and conversion tracking, allowing you to assess the success of your campaigns and even follow subscribers' page visits after they have clicked through to the target website.</p> <a href="/web/20240827220245/https://www.lsoft.com/images/maestro_10_socialmedia.jpg" title="LISTSERV Maestro Social Media Sharing" data-lightbox="maestro-series"><img src="/web/20240827220245im_/https://www.lsoft.com/images/maestro_10_socialmedia.jpg" alt="LISTSERV Maestro Social Media Sharing" title="LISTSERV Maestro Social Media Sharing" class="screenshot border"/></a> <br/> <p>You have the option to choose the level of tracking that you want to use for each campaign. LISTSERV Maestro supports four levels of tracking: personal, anonymous, unique and blind. Each level collects a different degree of personally identifiable data about subscribers, thus ensuring different levels of privacy.</p> <a href="/web/20240827220245/https://www.lsoft.com/images/maestro_10_trackingtype.jpg" title="LISTSERV Maestro Tracking Levels" data-lightbox="maestro-series"><img src="/web/20240827220245im_/https://www.lsoft.com/images/maestro_10_trackingtype.jpg" alt="LISTSERV Maestro Tracking Levels" title="LISTSERV Maestro Tracking Levels" class="screenshot border"/></a> <br/> <p>The system contains a built-in way to obtain permission for personal tracking from subscribers. This allows you to send a mailing to a mixed group of recipients and gather personal tracking information from those who have given permission and non-identifiable, unique tracking information from those who haven't.</p> <br/> <h3><a name="7" class="anchor"></a>7. Delivery Settings</h3> <p>You can schedule the delivery of a job immediately upon approval or for any date and time in any time zone without having to be present at the time of delivery. You can also send automatic follow-up messages to recipients who opened, ignored or clicked on a specific link in a previous email message, enabling you to create sophisticated drip marketing campaigns.</p> <a href="/web/20240827220245/https://www.lsoft.com/images/maestro_10_scheduling.jpg" title="LISTSERV Maestro Delivery Scheduling" data-lightbox="maestro-series"><img src="/web/20240827220245im_/https://www.lsoft.com/images/maestro_10_scheduling.jpg" alt="LISTSERV Maestro Delivery Scheduling" title="LISTSERV Maestro Delivery Scheduling" class="screenshot border"/></a> <br/> <br/> <h3><a name="8" class="anchor"></a>8. Reporting and Analytics</h3> <p>LISTSERV Maestro automatically creates a variety of reports to help you analyze the success of your campaigns and highlight areas for improvement. Beyond simple open-up, click-though, bounce and social media sharing reports, you can create virtually any type of custom report or compare the results of two or more jobs.</p> <a href="/web/20240827220245/https://www.lsoft.com/images/maestro_10_trackingoverview.jpg" title="LISTSERV Maestro Overview Report" data-lightbox="maestro-series"><img src="/web/20240827220245im_/https://www.lsoft.com/images/maestro_10_trackingoverview.jpg" alt="LISTSERV Maestro Overview Report" title="LISTSERV Maestro Overview Report" class="screenshot border"/></a> <br/> <p>The multidimensional tracking and delivery reports can show average rates per month, week, day, or even day of the week or hour of the day, allowing you to pinpoint optimal delivery times to reach your subscribers.</p> <a href="/web/20240827220245/https://www.lsoft.com/images/maestro_10_trackingtime.jpg" title="LISTSERV Maestro Multidimensional Anlaytics" data-lightbox="maestro-series"><img src="/web/20240827220245im_/https://www.lsoft.com/images/maestro_10_trackingtime.jpg" alt="LISTSERV Maestro Multidimensional Analytics" title="LISTSERV Maestro Multidimensional Analytics" class="screenshot border"/></a> <br/> <p>Most tracking reports can be downloaded as PDF documents for easy sharing or as ready-made spreadsheet documents with included charts and diagrams for further statistical analysis. You can even sign up to have your tracking reports automatically emailed to you at regular intervals.</p> <a href="/web/20240827220245/https://www.lsoft.com/images/maestro_10_trackingdetail.jpg" title="LISTSERV Maestro Tracking Details" data-lightbox="maestro-series"><img src="/web/20240827220245im_/https://www.lsoft.com/images/maestro_10_trackingdetail.jpg" alt="LISTSERV Maestro Tracking Details" title="LISTSERV Maestro Details Report" class="screenshot border"/></a> <br/> <br/> <p class="center"><a href="maestro.asp">LISTSERV Maestro Overview</a> <span class="boilerplate-spacer"></span> <a href="maestro_checklist.asp">Feature Checklist</a><br/><a href="maestro_os.asp">Operating Systems</a> <span class="boilerplate-spacer"></span> <a href="maestro_hardware.asp">Hardware Requirements</a><br/><a href="maestro_license.asp">License Sizes and Pricing</a> <span class="boilerplate-spacer"></span> <a href="maestro_support.asp">Technical Support</a><br/><a 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