Das Projekt „Sicherbarkeit im Web“ | Nutzer*innen am Anfang ihrer Suche finden

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Um die Präsenz und Wirkung Ihrer Bibliothek zu maximieren, ist es heutzutage wichtig, Nutzer*innen dort zu finden, wo sie normalerweise nach Informationen suchen. Mit dem OCLC-Projekt für mehr Sicherbarkeit im Web können sich Bibliotheken leichter mit Informationssuchenden online vernetzen.</p> </div> <div class="text parbase section"> <p class="cta"><a class="btn-link blue" href="https://www.oclc.org/de/web-visibility/web-visibility-subscriptions.html">Erhalten Sie Abonnementoptionen</a></p> </div> </div> </div> </div></div> <div class="parsyscolumncontrol section"> <div class="parsys_column cq-colctrl-default" id="web-visibility-video"> <div class="parsys_column cq-colctrl-default-c0"> <div class="col0 parsys"><div class="videotranslation parbase section"> <div class="par video-container "> <iframe aria-label="Mit dem OCLC-Projekt „Sichtbarkeit im Web“ Ihre Bibliothek sichtbarer machen und mehr Menschen erreichen." src="https://player.vimeo.com/video/912287360?h=b742969923&title=0&byline=0&portrait=0&dnt=1&api=1" frameborder="0" allow="autoplay; fullscreen" ></iframe> </div></div> </div> </div> </div></div> <div class="parsyscolumncontrol section"> <div class="parsys_column cq-colctrl-default" id="web-visibility-stat"> <div class="parsys_column cq-colctrl-default-c0"> <div class="col0 parsys"><div class="parsyscolumncontrol section"> <div class="parsys_column cq-colctrl-lt1"> <div class="parsys_column cq-colctrl-lt1-c0"> <div class="col0 parsys"><div class="image parbase section"> <figure class="figure-stack-image"> <img src="/content/marketing/publish/de_de/web-visibility/_jcr_content/parsys%20headline/parsyscolumncontrol__2063294924/col0/parsyscolumncontrol/col0/image.img.png/1716392655429.png" alt="Illustration: WorldCat.org-Aufrufe" title="Illustration: WorldCat.org-Aufrufe" class="cq-dd-image"> <figcaption> <div class="img-caption"></div> <div class="img-attribution"></div> </figcaption> </figure></div> </div> </div> <div class="parsys_column cq-colctrl-lt1-c1"> <div class="col1 parsys"><div class="text parbase section"> <p>WorldCat.org hat mehr als <strong>70 Millionen Seitenaufrufe pro Jahr</strong> und leitet mehr als <strong>10 Millionen Nutzer*innen</strong> zu Bibliothekswebseiten weiter.</p> </div> </div> </div> </div></div> </div> </div> </div></div> <div class="parsyscolumncontrol section"> <div class="parsys_column cq-colctrl-default" id="web-visibility-dotorg"> <div class="parsys_column cq-colctrl-default-c0"> <div class="col0 parsys"><div class="text parbase section"> <h2>WorldCat.org vergrößert die Reichweite und den Einfluss Ihrer Bestände</h2> </div> <div class="parsyscolumncontrol section"> <div class="parsys_column cq-colctrl-lt0" id="photo-strip"> <div class="parsys_column cq-colctrl-lt0-c0"> <div class="col0 parsys"><div class="parsyscolumncontrol section"> <div class="parsys_column cq-colctrl-lt2"> <div class="parsys_column cq-colctrl-lt2-c0"> <div class="col0 parsys"><div class="image parbase section"> <figure class="figure-stack-image"> <img src="/content/marketing/publish/de_de/web-visibility/_jcr_content/parsys%20headline/parsyscolumncontrol__1581456368/col0/parsyscolumncontrol/col0/parsyscolumncontrol/col0/image.img.jpg/1716392655493.jpg" alt="Foto: Eine Frau sitzt zu Hause an ihrem Laptop" title="Foto: Eine Frau sitzt zu Hause an ihrem Laptop" class="cq-dd-image"> <figcaption> <div class="img-caption"></div> <div class="img-attribution"></div> </figcaption> </figure></div> </div> </div> <div class="parsys_column cq-colctrl-lt2-c1"> <div class="col1 parsys"><div class="image parbase section"> <figure class="figure-stack-image"> <img src="/content/marketing/publish/de_de/web-visibility/_jcr_content/parsys%20headline/parsyscolumncontrol__1581456368/col0/parsyscolumncontrol/col0/parsyscolumncontrol/col1/image_copy.img.jpg/1716392655506.jpg" alt="Foto: Ein Mann verwendet ein Tablet" title="Foto: Ein Mann verwendet ein Tablet" class="cq-dd-image"> <figcaption> <div class="img-caption"></div> <div class="img-attribution"></div> </figcaption> </figure></div> </div> </div> <div class="parsys_column cq-colctrl-lt2-c2"> <div class="col2 parsys"><div class="image parbase section"> <figure class="figure-stack-image"> <img src="/content/marketing/publish/de_de/web-visibility/_jcr_content/parsys%20headline/parsyscolumncontrol__1581456368/col0/parsyscolumncontrol/col0/parsyscolumncontrol/col2/image_copy.img.jpg/1716392655519.jpg" alt="Foto: Eine Seniorin führt eine Onlinesuche durch" title="Foto: Eine Seniorin führt eine Onlinesuche durch" class="cq-dd-image"> <figcaption> <div class="img-caption"></div> <div class="img-attribution"></div> </figcaption> </figure></div> </div> </div> </div></div> </div> </div> <div class="parsys_column cq-colctrl-lt0-c1"> <div class="col1 parsys"><div class="parsyscolumncontrol section"> <div class="parsys_column cq-colctrl-lt2"> <div class="parsys_column cq-colctrl-lt2-c0"> <div class="col0 parsys"><div class="image parbase section"> <figure class="figure-stack-image"> <img src="/content/marketing/publish/de_de/web-visibility/_jcr_content/parsys%20headline/parsyscolumncontrol__1581456368/col0/parsyscolumncontrol/col1/parsyscolumncontrol/col0/image_copy.img.jpg/1716392655546.jpg" alt="Foto: Ein Mädchen liest im Freien auf einem Tablet" title="Foto: Ein Mädchen liest im Freien auf einem Tablet" class="cq-dd-image"> <figcaption> <div class="img-caption"></div> <div class="img-attribution"></div> </figcaption> </figure></div> </div> </div> <div class="parsys_column cq-colctrl-lt2-c1"> <div class="col1 parsys"><div class="image parbase section"> <figure class="figure-stack-image"> <img src="/content/marketing/publish/de_de/web-visibility/_jcr_content/parsys%20headline/parsyscolumncontrol__1581456368/col0/parsyscolumncontrol/col1/parsyscolumncontrol/col1/image_copy.img.jpg/1716392655559.jpg" alt="Foto: Ein Mann schaut auf einem Tablet ein Video" title="Foto: Ein Mann schaut auf einem Tablet ein Video" class="cq-dd-image"> <figcaption> <div class="img-caption"></div> <div class="img-attribution"></div> </figcaption> </figure></div> </div> </div> <div class="parsys_column cq-colctrl-lt2-c2"> <div class="col2 parsys"><div class="image parbase section"> <figure class="figure-stack-image"> <img src="/content/marketing/publish/de_de/web-visibility/_jcr_content/parsys%20headline/parsyscolumncontrol__1581456368/col0/parsyscolumncontrol/col1/parsyscolumncontrol/col2/image_copy.img.jpg/1716392655573.jpg" alt="Foto: Eine Frau liest einen Artikel auf einem Laptop" title="Foto: Eine Frau liest einen Artikel auf einem Laptop" class="cq-dd-image"> <figcaption> <div class="img-caption"></div> <div class="img-attribution"></div> </figcaption> </figure></div> </div> </div> </div></div> </div> </div> </div></div> <div class="text parbase section"> <p><a href="https://www.oclc.org/de/worldcat-org.html" target="_blank">WorldCat.org</a> ist der Kern unseres Programms zur Sichtbarkeit im Internet. Kein anderer Ort in der Onlinewelt verknüpft Menschen und Bibliotheken so gut wie WorldCat.org. Mit über 70 Millionen Seitenaufrufen pro Jahr verbindet WorldCat.org Ihre Bibliothek mit Menschen, die eine Bibliothek ansonsten vielleicht nie persönlich oder online besucht hätten. So vergrößeren Sie Ihre Communitys und bieten den Nutzerinnen und Nutzern, die Ihnen besonders wichtig sind, einen individuellen, lokalen Service.</p> </div> <div class="text parbase section"> <p class="cta"><a class="btn-link blue outline" href="https://www.oclc.org/de/worldcat-org.html">Weitere Informationen zu WorldCat.org</a></p> </div> </div> </div> </div></div> <div class="parsyscolumncontrol section"> <div class="parsys_column cq-colctrl-default" id="web-visibility-diagram"> <div class="parsys_column cq-colctrl-default-c0"> <div class="col0 parsys"><div class="text parbase section"> <h2>Der Schlüssel zu mehr Sichtbarkeit im Web</h2> <p>Die Sammlungen Ihrer Bibliothek können in WorldCat dargestellt werden, sichtbar auf WorldCat.org, und von unseren Sichtbarkeitspartnern über eine Vielzahl von <a href="https://www.oclc.org/de/web-visibility/web-visibility-subscriptions.html">Abonnementoptionen</a> geteilt werden. Über eine <a href="https://www.oclc.org/de/worldcat-org/partnersites.html">Vielzahl strategischer Partnerschaften mit Suchmaschinen und anderen gut besuchten Webseiten</a> werden so Informationen zu den Beständen Ihrer Bibliotheken aktiv über das Internet verbreitet. Bibliothekslinks auf Webseiten, die täglich von Millionen von Menschen aufgerufen werden, steigern die Bekanntheit und Nutzung Ihrer Bibliothek und die der globalen Bibliotheks-Community.</p> </div> <div class="parsyscolumncontrol section"> <div class="parsys_column cq-colctrl-default"> <div class="parsys_column cq-colctrl-default-c0"> <div class="col0 parsys"><div class="reference parbase section"><div class="cq-dd-paragraph"><div class="par parsys"><div class="customjavascript section"> <script type="text/javascript"> function loadCSS(filename){ var file = document.createElement("link"); file.setAttribute("rel", "stylesheet"); file.setAttribute("type", "text/css"); file.setAttribute("href", filename); document.head.appendChild(file); } loadCSS/content/dam/oclc/web-visibility/css/web_visibility_diagram_reference.css"); </script></div> <div class="parsyscolumncontrol section"> <div class="parsys_column cq-colctrl-default" id="diagram-desktop"> <div class="parsys_column cq-colctrl-default-c0"> <div class="col0 parsys"><div class="image parbase section"> <figure class="figure-stack-image"> <img src="/content/marketing/publish/de_de/web-visibility/reference/_jcr_content/par/parsyscolumncontrol_/col0/image_copy_copy.img.png/1716392559976.png" alt="Diagramm: Sichtbarkeit im Web erklärt" title="Diagramm: Sichtbarkeit im Web erklärt" class="cq-dd-image"> <figcaption> <div class="img-caption"></div> <div class="img-attribution"></div> </figcaption> </figure></div> </div> </div> </div></div> <div class="parsyscolumncontrol section"> <div class="parsys_column cq-colctrl-default" id="diagram-mobile"> <div class="parsys_column cq-colctrl-default-c0"> <div class="col0 parsys"><div class="image parbase section"> <figure class="figure-stack-image"> <img src="/content/marketing/publish/de_de/web-visibility/reference/_jcr_content/par/parsyscolumncontrol__1396918210/col0/image.img.png/1716392559996.png" alt="Diagramm: Sichtbarkeit im Web erklärt" title="Diagramm: Sichtbarkeit im Web erklärt" class="cq-dd-image"> <figcaption> <div class="img-caption"></div> <div class="img-attribution"></div> </figcaption> </figure></div> </div> </div> </div></div> </div> </div> </div> </div> </div> </div></div> <div class="text parbase section"> <h3>Starke Partner für mehr WorldCat.org-Traffic</h3> </div> <div class="parsyscolumncontrol section"> <div class="parsys_column cq-colctrl-lt2"> <div class="parsys_column cq-colctrl-lt2-c0"> <div class="col0 parsys"><div class="textimage parbase section"> <div class="image"> <figure class="figure-stack-image"> <img src="/content/marketing/publish/de_de/web-visibility/_jcr_content/parsys%20headline/parsyscolumncontrol__72829620/col0/parsyscolumncontrol/col0/textimage/image.img.png/1716392655661.png" alt="Symbol: Suchmaschinen" title="icon_search_engine" class="cq-dd-image none"><br> </figure> </div> <p><strong>Suchmaschinen</strong> arbeiten mit uns zusammen, um bibliografische WorldCat-Datensätze direkt aufzunehmen und Nutzer*innen von ihren Suchergebnissen zu WorldCat.org und von dort zu relevanten Bibliotheken und Beständen weiterzuleiten.</p> <div class="clear"></div> <style> .cq-image-placeholder { background: url("default/placeholders/img.png" ) no-repeat scroll 50% 50%; min-width: 74px; min-height: 74px; border: 2px dashed #cccccc; } </style> </div> </div> </div> <div class="parsys_column cq-colctrl-lt2-c1"> <div class="col1 parsys"><div class="textimage parbase section"> <div class="image"> <figure class="figure-stack-image"> <img src="/content/marketing/publish/de_de/web-visibility/_jcr_content/parsys%20headline/parsyscolumncontrol__72829620/col0/parsyscolumncontrol/col1/textimage_copy/image.img.png/1716392655679.png" alt="Symbol: Webseiten zu Partnerorganisationen" title="icon_partner_sites" class="cq-dd-image none"><br> </figure> </div> <p><strong>Webseiten</strong> wie Google Books, Wikipedia und Goodreads fügen ihren Seiten Links für die Suche nach Bibliotheken hinzu, die Nutzer*innen zu WorldCat.org und von dort per Klick zu Bibliothekswebseiten weiterleiten.</p> <div class="clear"></div> <style> .cq-image-placeholder { background: url("default/placeholders/img.png" ) no-repeat scroll 50% 50%; min-width: 74px; min-height: 74px; border: 2px dashed #cccccc; } </style> </div> </div> </div> <div class="parsys_column cq-colctrl-lt2-c2"> <div class="col2 parsys"><div class="textimage parbase section"> <div class="image"> <figure class="figure-stack-image"> <img src="/content/marketing/publish/de_de/web-visibility/_jcr_content/parsys%20headline/parsyscolumncontrol__72829620/col0/parsyscolumncontrol/col2/textimage_copy/image.img.png/1716392655697.png" alt="Symbol: Organische Verknüpfungen" title="icon_organic_linking" class="cq-dd-image none"><br> </figure> </div> <p><strong>Organische Verknüpfungen</strong> von über 5.000 Webseiten, darunter NPR, Oxford Scholarship und Ravelry, sind mit Materialien auf WorldCat.org verlinkt, um deren Communitys zu relevanten Bibliotheken und Beständen weiterzuleiten.</p> <div class="clear"></div> <style> .cq-image-placeholder { background: url("default/placeholders/img.png" ) no-repeat scroll 50% 50%; min-width: 74px; min-height: 74px; border: 2px dashed #cccccc; } </style> </div> </div> </div> </div></div> <div class="text parbase section"> <p><span class="text-small"><strong>Sie möchten unser Partner werden?</strong> Wir freuen uns auf Organisationen, die den Nutzen für ihre Kunden verbessern, die Aufmerksamkeit auf ihre Inhalte lenken und die Integration in IT-Dienste verbessern möchten. <a href="https://www.oclc.org/de/partnerships.html" title="Erfahren Sie mehr über Partnerschaften">Weitere Informationen</a></span></p> </div> </div> </div> </div></div> <div class="parsyscolumncontrol section"> <div class="parsys_column cq-colctrl-default" id="web-visibility-googlelinks"> <div class="parsys_column cq-colctrl-default-c0"> <div class="col0 parsys"><div class="highlightbox section">  <div class="hbox "> <div class="highlightbox parsys"><div class="text parbase section"> <h2>Nutzer*innen aus der Google-Suche direkt mit Ihrem Katalog verlinken</h2> </div> <div class="parsyscolumncontrol section"> <div class="parsys_column cq-colctrl-lt0"> <div class="parsys_column cq-colctrl-lt0-c0"> <div class="col0 parsys"><div class="text parbase section"> <p>Wer künftig ein Buch bei Google sucht/findet, soll vom Treffer direkt auch in den Katalog von Bibliotheken in der Nähe verlinkt werden. Dafür arbeiten OCLC und Google nun zusammen. In der Anfangsphase dieser neuen Initiative werden Hunderte von US-Bibliotheken verlinkt. Zukünftig soll dies auf weitere Bibliotheken ausgeweitet werden, um zu noch mehr Bibliotheksressourcen verlinken zu können.</p> </div> </div> </div> <div class="parsys_column cq-colctrl-lt0-c1"> <div class="col1 parsys"><div class="image parbase section"> <figure class="figure-stack-image"> <img src="/content/marketing/publish/de_de/web-visibility/_jcr_content/parsys%20headline/parsyscolumncontrol_658704100/col0/highlightbox/highlightbox/parsyscolumncontrol/col1/image.img.jpg/1716392655767.jpg" alt="Fotoabbildung: Links zur Bibliothek in Google" title="Fotoabbildung: Links zur Bibliothek in Google" class="cq-dd-image"> <figcaption> <div class="img-caption"></div> <div class="img-attribution"></div> </figcaption> </figure></div> </div> </div> </div></div> <div class="text parbase section"> <p class="cta"><a class="btn-link blue outline" href="https://www.oclc.org/de/news/releases/2022/20220413-google-search-links-directly-to-library-books.html">Mehr über diese neue Initiative erfahren</a></p> </div> </div> </div>  </div> </div> </div> </div></div> <div class="parsyscolumncontrol section"> <div class="parsys_column cq-colctrl-default" id="web-visibility-cta"> <div class="parsys_column cq-colctrl-default-c0"> <div class="col0 parsys"><div class="text parbase section"> <h2>Machen Sie Ihre Bibliothek noch heute sichtbar</h2> <p>Unser Programm zur Sichtbarkeit im Internet hilft Menschen, Ihre Sammlungen leichter im Internet zu finden. 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