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Opening a New Chapter

<!DOCTYPE html> <html lang="en"> <head> <meta charset="UTF-8" /> <title>Opening a New Chapter</title> <meta http-equiv="X-UA-Compatible" content="IE=edge" /> <meta name="viewport" content="width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=yes" /> <link rel="shortcut icon" type="image/x-icon" href="favicon.ico" /> <!-- Share --> <meta name="title" content="Opening a New Chapter" /> <meta name="description" content="This is the story of five designers newly joining the world of Samsung Electronics. 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Hear about their rich experiences, colorful backgrounds, creative perspectives, and their distinctive identities that define their unique natures in this wonderfully diverse world." /> <meta name="twitter:image" content="http://design.samsung.com/kr/share/thumb/contents/share_thumb_211_800x800.jpg" /> <!-- CSS --> <link rel="stylesheet" href="../../../assets/css/common_module_rn2023_v1.css" /> <link rel="stylesheet" href="../../../assets/css/contents_components_rn2022_v1.css" /> <link rel="stylesheet" href="../../../assets/css/components_rn2022_v1.css" /> <link rel="stylesheet" href="css/page.css" /> <!--JS--> <script type="text/javascript" src="../../../assets/js/vendor/jquery-1.11.0.min.js"></script> <script type="text/javascript" src="../../../assets/js/vendor/jquery.easing.1.3.js"></script> <script type="text/javascript" src="../../../assets/js/vendor/modernizr-2.6.2.min.js"></script> <script type="text/javascript" src="../../../assets/js/vendor/detectizr.js"></script> <script type="text/javascript" src="../../../assets/js/vendor/detect.js"></script> <script src="https://unpkg.com/swiper@8/swiper-bundle.min.js"></script> </head> <body class="components"> <div id="skip-navi"> <a href="#container">SKIP NAVIGATION</a> </div> <div id="wrap" class="minify"> <!--컨텐츠 페이지 디폴트--> <!--HEADER : S--> <div class="header_wrap"></div> <!--HEADER : E--> <div id="container"> <div id="content"> <section class="sec-tit"> <div class="cols-container"> <div class="rn2022-cols-2 rn2022-ml-2-col"> <div class="txt-wrap space-pb-100"> <em class="rn2022-txt-small-en">December 15, 2022</em> <h2 class="rn2022-txt-kv-tit-shp rn2022-mt-50 rn2022-mt-50-mob-only">Opening a New <br class="d-block-m" />Chapter</h2> <p class="rn2022-txt-kv-sub-tit rn2022-mt-30 rn2022-mt-24-mob-only">Interview with Samsung’s Newly Joining Designers of 2022</p> </div> </div> </div> </section> <div class="bg-wrap"> <section class="sec-kv"> <div class="cols-container"> <div class="img-container"> <div class="img-box"> <figure class="mod-covered-bg"> <figcaption class="blind">This is the key visual image of Opening a New Chapter.</figcaption> </figure> <div class="img-float"><img src="./img/sec-kv.png" alt="This is the key visual image of Opening a New Chapter." /></div> </div> </div> </div> </section> <section class="sec-intro"> <div class="cols-container"> <div class="txt-wrap rn2022-txt-big rn2022-cols-2 rn2022-ml-2-col rn2022-mt-300"> <p class="motion slide-in-up" motion-pos="0.7"> This is the story of five designers newly joining the world of Samsung Electronics. Hear about their rich experiences, colorful backgrounds, creative perspectives, and their distinctive identities that define their unique natures in this wonderfully diverse world. </p> </div> </div> </section> <section class="sec-1 sec-type1"> <div class="col-container"> <div class="cont-1 rn2022-mt-300"> <div class="cont-wrap"> <div class="img-container"> <div class="img-box d-block-pc motion slide-in-up" motion-pos="0.5"> <img src="./img/samsumg-interview-sec1-banner-profile.png" alt="This is a profile picture of Jaeyun Jung, Visual Interaction Designer, Digital Appliances Business." /> </div> <div class="img-box d-block-m motion slide-in-up" motion-pos="0.5"> <img src="./img/samsumg-interview-sec1-m-banner-profile.png" alt="This is a profile picture of Jaeyun Jung, Visual Interaction Designer, Digital Appliances Business." /> <div class="des-wrap"> <strong class="rn2022-txt-sub-tit-bold rn2022-mt-t20 rn2022-mt-t24-mob-only motion">Jaeyun Jung</strong> <span class="rn2022-txt-small">Visual Interaction Designer, Digital Appliances Business</span> </div> </div> <div class="txt-box"> <h3 class="motion slide-in-left" motion-pos="0.5"> <em>#Specialist</em> <em>#Curiosity</em> </h3> <div class="des-wrap motion slide-in-left d-block-pc" motion-pos="0.5"> <strong class="rn2022-txt-sub-tit-bold rn2022-mt-t20 motion">Jaeyun Jung</strong> <span class="rn2022-txt-small">Visual Interaction Designer, Digital Appliances Business</span> </div> </div> </div> </div> </div> <div class="cont-2"> <div class="cont-wrap rn2022-mt-200 no-calc motion slide-in-up" motion-pos="0.5"> <div class="txt-area rn2022-cols-2 rn2022-ml-1-col"> <div class="txt-wrap"> <div class="txt-box"> <strong class="rn2022-txt-small-bold">I heard you majored in Visual Communication Design.</strong> <p class="rn2022-txt-small rn2022-mt-t24"> Early on during undergrad I was interested in typography and other typical visual graphics like prints. I especially enjoyed typography and even participated in extracurricular activities and side gigs related to the field. The process of exploring the perfect font, size, and spacing to express the power of each letter was incredibly fun. </p> </div> <div class="txt-box rn2022-mt-t50"> <strong class="rn2022-txt-small-bold">Seems like you also double-majored in Art History?</strong> <p class="rn2022-txt-small rn2022-mt-t24"> I chose to double-major because I wanted to dive deeper into topics that could inspire my design. Engaging with history, aesthetics, philosophy, and various fields opened up opportunities to experience visual references from diverse periods in history. It also was a great way to study humanities and the bountiful text that comes with it, which helped me organize my thoughts and develop critical thinking through reading and writing my reflections. </p> </div> </div> </div> <div class="img-area rn2022-cols-2 rn2022-mt-t80-mob-only motion fade-in" motion-pos="0.5"> <div class="img-wrap motion rolling-motion" motion-pos="0.5"> <div class="img-box img-1"> <img src="./img/samsung-interview-sec1-cont1-1.png" alt="Jaeyun Jung’s Student Portfolio as an Undergrad." /> <span class="img-msg rn2022-txt-disclaimer rn2022-mt-24 rn2022-mt-30-mob-only">Student Portfolio as an Undergrad</span> </div> <div class="img-box img-2"> <img src="./img/samsung-interview-sec1-cont1-2.png" alt="Jaeyun Jung’s Student Portfolio as an Undergrad." /> <span class="img-msg rn2022-txt-disclaimer rn2022-mt-24 rn2022-mt-30-mob-only">Student Portfolio as an Undergrad</span> </div> </div> </div> </div> <div class="cont-wrap rn2022-mt-150 motion slide-in-up" motion-pos="0.5"> <div class="txt-area rn2022-cols-2 rn2022-ml-1-col"> <div class="txt-wrap"> <div class="txt-box"> <strong class="rn2022-txt-small-bold">When did you start to get interested in UX design?</strong> <p class="rn2022-txt-small rn2022-mt-t24"> I joined the Samsung Design Membership in 2020, when smartphone application services rapidly grew in response to the pandemic. It was also when the society at large started to get more interested in UX. I was fortunate enough to participate in several UX projects at the Samsung Design Membership and also take UX courses at school, which naturally led me to have a bigger interest in UX design. </p> </div> <div class="txt-box rn2022-mt-t50"> <strong class="rn2022-txt-small-bold">I’m curious about why you applied for Samsung.</strong> <p class="rn2022-txt-small rn2022-mt-t24"> I first started to consider it when I was part of the industry-academy project with Samsung. I saw all designers come together in a single place and collaborate, which made me realize that this company has a strong infrastructure for design. Samsung is also a global company that puts emphasis on design, and has a diverse set of audiences. I thought that this kind of environment would bring a lot of job satisfaction for a designer. </p> </div> </div> </div> <div class="img-area rn2022-cols-2 rn2022-mt-t80-mob-only"> <div class="img-wrap motion rolling-motion"> <div class="img-box img-1"> <img src="./img/samsung-interview-sec1-cont2-1.png" alt="This is the image of Samsung Design Membership MEP Project." /> <span class="img-msg rn2022-txt-disclaimer rn2022-mt-24 rn2022-mt-30-mob-only">Samsung Design Membership MEP Project</span> </div> <div class="img-box img-2"> <img src="./img/samsung-interview-sec1-cont2-2.png" alt="This is the image of Samsung Design Membership MEP Project." /> <span class="img-msg rn2022-txt-disclaimer rn2022-mt-24 rn2022-mt-30-mob-only">Samsung Design Membership MEP Project</span> </div> </div> </div> </div> <div class="cont-wrap rn2022-mt-150 motion slide-in-up" motion-pos="0.5"> <div class="txt-area rn2022-cols-2 rn2022-ml-1-col"> <div class="txt-wrap"> <div class="txt-box"> <strong class="rn2022-txt-small-bold">How did you prepare your portfolio?</strong> <p class="rn2022-txt-small rn2022-mt-t24"> I put together an editorial to showcase my strengths in typography. I focused on organizing the information in my portfolio using typography to help the reader quickly comprehend the content. The portfolio included UX projects and visual graphics to convey my diverse reach and expertise in design. </p> </div> <div class="txt-box rn2022-mt-t50"> <strong class="rn2022-txt-small-bold">What is your identity as a designer?</strong> <p class="rn2022-txt-small rn2022-mt-t24"> I would like to say that I am a Generalist and a Specialist at the same time, which means I have a solid basis of expertise but also a healthy and ever-expanding curiosity for new fields. A great UX must be based on a deep understanding of users, so I try to maintain an inclusive and embracing perspective towards diverse ideas to create tailored designs for different users. </p> </div> </div> </div> <div class="img-area rn2022-cols-2 rn2022-mt-t80-mob-only"> <div class="img-wrap motion rolling-motion"> <div class="img-box img-1"> <img src="./img/samsung-interview-sec1-cont3-1.png" alt="Jaeyun Jung’s Typography Work, An Inspiring Image of Everyday Life to her." /> <span class="img-msg rn2022-txt-disclaimer rn2022-mt-24 rn2022-mt-30-mob-only">Typography Work</span> </div> <div class="img-box img-2"> <img src="./img/samsung-interview-sec1-cont3-2.png" alt="Jaeyun Jung’s Typography Work, An Inspiring Image of Everyday Life to her." /> <span class="img-msg rn2022-txt-disclaimer rn2022-mt-24 rn2022-mt-30-mob-only">An Inspiring Image of Everyday Life</span> </div> </div> </div> </div> </div> </div> </section> <section class="sec-2 sec-type2"> <div class="col-container"> <div class="cont-1 motion slide-in-up" motion-pos="0.7"> <div class="cont-wrap"> <div class="img-container"> <div class="img-box d-block-pc motion slide-in-up" motion-pos="0.5"> <img src="./img/samsumg-interview-sec2-banner-profile.png" alt="This is a profile picture of Dongwook Yang, Product Designer, Corporate Design Center." /> </div> <div class="img-box d-block-m motion slide-in-up" motion-pos="0.5"> <img src="./img/samsumg-interview-sec2-m-banner-profile.png" alt="This is a profile picture of Dongwook Yang, Product Designer, Corporate Design Center." /> <div class="des-wrap"> <strong class="rn2022-txt-sub-tit-bold rn2022-mt-t20 rn2022-mt-t24-mob-only motion">Dongwook Yang</strong> <span class="rn2022-txt-small">Product Designer, Corporate Design Center</span> </div> </div> <div class="txt-box"> <h3 class="motion slide-in-right" motion-pos="0.5"> <em>#Storyteller</em> <em>#Vitality</em> </h3> <div class="des-wrap motion slide-in-right d-block-pc" motion-pos="0.5"> <strong class="rn2022-txt-sub-tit-bold rn2022-mt-t20 motion">Dongwook Yang</strong> <span class="rn2022-txt-small">Product Designer, Corporate Design Center</span> </div> </div> </div> </div> </div> <div class="cont-2"> <div class="cont-wrap rn2022-mt-200 no-calc motion slide-in-up" motion-pos="0.5"> <div class="img-area rn2022-cols-2 rn2022-ml-1-col rn2022-mt-t80-mob-only"> <div class="img-wrap motion rolling-motion" motion-pos="0.5"> <div class="img-box img-1"> <img src="./img/samsung-interview-sec2-cont1-1.png" alt="Dongwook Yang‘s Product Designs that Tell Stories." /> <span class="img-msg rn2022-txt-disclaimer rn2022-mt-24 rn2022-mt-30-mob-only">Product Designs that Tell Stories</span> </div> <div class="img-box img-2"> <img src="./img/samsung-interview-sec2-cont1-2.png" alt="Dongwook Yang‘s Product Designs that Tell Stories." /> <span class="img-msg rn2022-txt-disclaimer rn2022-mt-24 rn2022-mt-30-mob-only">Product Designs that Tell Stories</span> </div> </div> </div> <div class="txt-area rn2022-cols-2"> <div class="txt-wrap"> <div class="txt-box"> <strong class="rn2022-txt-small-bold">What made you apply for Samsung?</strong> <p class="rn2022-txt-small rn2022-mt-t24"> I wasn’t given an offer when I applied to Samsung last year. Afterwards I tried working on my own projects but soon realized that I missed collaborating with people. I wanted to get back into working with other people, discussing and learning with them that ultimately influences me to grow and develop. That is when I decided to give it another shot early this year. </p> </div> <div class="txt-box rn2022-mt-t50"> <strong class="rn2022-txt-small-bold">I want to hear about how you created your portfolio.</strong> <p class="rn2022-txt-small rn2022-mt-t24"> The concept of my portfolio was Vitality. I wanted to instill the values I have towards design, which is to create things that have the liveliness of a living and breathing being. I also wanted whoever looks through my portfolio to experience a narrative flow through my creations instead of just flipping through them. I added individual stories to each of my works and gave them life, and by doing so, I hoped people would find my work more resonating. </p> </div> </div> </div> </div> <div class="cont-wrap rn2022-mt-150 motion slide-in-up" motion-pos="0.5"> <div class="img-area rn2022-cols-2 rn2022-ml-1-col rn2022-mt-t80-mob-only"> <div class="img-wrap motion rolling-motion" motion-pos="0.5"> <div class="img-box img-1"> <img src="./img/samsung-interview-sec2-cont2-1.png" alt="Dongwook Yang‘s At an Orientation Session After Joining Samsung. Dongwook Yang is Sketching Ideas." /> <span class="img-msg rn2022-txt-disclaimer rn2022-mt-24 rn2022-mt-30-mob-only">At an Orientation Session After Joining Samsung</span> </div> <div class="img-box img-2"> <img src="./img/samsung-interview-sec2-cont2-2.png" alt="Dongwook Yang‘s At an Orientation Session After Joining Samsung. Dongwook Yang is Sketching Ideas." /> <span class="img-msg rn2022-txt-disclaimer rn2022-mt-24 rn2022-mt-30-mob-only">Reviewing the Design Mock-up</span> </div> </div> </div> <div class="txt-area rn2022-cols-2"> <div class="txt-wrap"> <div class="txt-box"> <strong class="rn2022-txt-small-bold">Were there any memorable moments during the job interview?</strong> <p class="rn2022-txt-small rn2022-mt-t24"> That would be the last thing I said during the final interview. I told the executives that ‘I have no regrets even if I don’t get an offer because I gave it my all in the most transparent way possible’, and I think they took it well. I believe it is important to be transparent in an interview. Of course you’d want to position yourself as a certain skillful designer, but if you try to force yourself into that profile too much, you won’t have much to say about who you really are. I think it is important to admit things you need to admit and also be confident enough to speak about your strengths. </p> </div> <div class="txt-box rn2022-mt-t50"> <strong class="rn2022-txt-small-bold">I noticed that you are now part of the recruiting TF at the Design Center HR Team.</strong> <p class="rn2022-txt-small rn2022-mt-t24"> I’m currently working on recruiting instead of design projects. I plan various company events to help newly recruited members adjust to their teams, and also create contents to promote recruitment for designers. I find it very interesting as I get to have a peek into how a design organization is operated. </p> </div> </div> </div> </div> <div class="cont-wrap rn2022-mt-150 motion slide-in-up" motion-pos="0.5"> <div class="img-area rn2022-cols-2 rn2022-ml-1-col rn2022-mt-t80-mob-only"> <div class="img-wrap motion rolling-motion" motion-pos="0.5"> <div class="img-box img-1"> <img src="./img/samsung-interview-sec2-cont3-1.png" alt="Dongwook Yang‘s Leather Crafts as a Hobby, Illustration for Storytelling." /> <span class="img-msg rn2022-txt-disclaimer rn2022-mt-24 rn2022-mt-30-mob-only">Leather Crafts as a Hobby</span> </div> <div class="img-box img-2"> <img src="./img/samsung-interview-sec2-cont3-2.png" alt="Dongwook Yang‘s Leather Crafts as a Hobby, Illustration for Storytelling." /> <span class="img-msg rn2022-txt-disclaimer rn2022-mt-24 rn2022-mt-30-mob-only">Illustration for Storytelling</span> </div> </div> </div> <div class="txt-area rn2022-cols-2"> <div class="txt-wrap"> <div class="txt-box"> <strong class="rn2022-txt-small-bold">What is your identity as a designer?</strong> <p class="rn2022-txt-small rn2022-mt-t24"> For me, it’s about inspiring life into my works and instilling a resonating story into its fiber. I personally call this combination a Pit-a-pat Story. It’s a story that makes the heart beat in excitement, and I try to make each product I design tell this resonating story. </p> </div> <div class="txt-box rn2022-mt-t50"> <strong class="rn2022-txt-small-bold">What kind of designs do you want to work on as a Samsung designer?</strong> <p class="rn2022-txt-small rn2022-mt-t24"> I want to design new products based on Samsung’s innovative technologies, and leverage the power of storytelling to user scenario for future products. I want to be a part of advanced design projects that work on the things people would need in the days to come, and devise the best story to approach them. </p> </div> </div> </div> </div> </div> </div> </section> <section class="sec-3 sec-type1"> <div class="col-container"> <div class="cont-1 motion slide-in-up" motion-pos="0.7"> <div class="cont-wrap"> <div class="img-container"> <div class="img-box d-block-pc motion slide-in-up" motion-pos="0.5"> <img src="./img/samsumg-interview-sec3-banner-profile.png" alt="This is a profile picture of Hahyeon Park, Virtual Designer, Mobile eXperience Business." /> </div> <div class="img-box d-block-m motion slide-in-up" motion-pos="0.5"> <img src="./img/samsumg-interview-sec3-m-banner-profile.png" alt="This is a profile picture of Hahyeon Park, Virtual Designer, Mobile eXperience Business." /> <div class="des-wrap"> <strong class="rn2022-txt-sub-tit-bold rn2022-mt-t20 rn2022-mt-t24-mob-only motion">Hahyeon Park</strong> <span class="rn2022-txt-small">Virtual Designer, Mobile eXperience Business</span> </div> </div> <div class="txt-box"> <h3 class="motion slide-in-left" motion-pos="0.5"> <em>#Pioneer</em> <em>#Virtual_Design</em> </h3> <div class="des-wrap motion slide-in-left d-block-pc" motion-pos="0.5"> <strong class="rn2022-txt-sub-tit-bold rn2022-mt-t20 motion">Hahyeon Park</strong> <span class="rn2022-txt-small">Virtual Designer, Mobile eXperience Business</span> </div> </div> </div> </div> </div> <div class="cont-2"> <div class="cont-wrap rn2022-mt-200 no-calc motion slide-in-up" motion-pos="0.5"> <div class="txt-area rn2022-cols-2 rn2022-ml-1-col"> <div class="txt-wrap"> <div class="txt-box"> <strong class="rn2022-txt-small-bold">I’ve heard that Samsung newly recruited virtual designers. What is virtual design?</strong> <p class="rn2022-txt-small rn2022-mt-t24"> Virtual design is a type of 3D design that creates visual interfaces to help users intuitively and easily engage with virtual services like metaverse, AR, and VR. Virtual designers are responsible for visualizing and structuring services of virtual spaces based on creating 3D visual UX concepts to provide new experiences and emotions for users. </p> </div> <div class="txt-box rn2022-mt-t50"> <strong class="rn2022-txt-small-bold">Tell us more about how you applied as a virtual designer.</strong> <p class="rn2022-txt-small rn2022-mt-t24"> I mostly worked on 3D motion graphics as a student. I had an opportunity to analyze users and designing projects based on the insight, which was how I first got interested in UX design. I wanted to work on projects that combined the fields of 3D and UX to create synergy, and thought it would be a great opportunity to apply for the virtual designer role at Samsung. </p> </div> </div> </div> <div class="img-area rn2022-cols-2 rn2022-mt-t80-mob-only"> <div class="img-wrap motion rolling-motion" motion-pos="0.5"> <div class="img-box img-1"> <img src="./img/samsung-interview-sec3-cont1-1.png" alt="Hahyeon Park’s Memos for Ideation." /> <span class="img-msg rn2022-txt-disclaimer rn2022-mt-24 rn2022-mt-30-mob-only">Memos for Ideation</span> </div> <div class="img-box img-2"> <img src="./img/samsung-interview-sec3-cont1-2.png" alt="Hahyeon Park’s Memos for Ideation." /> <span class="img-msg rn2022-txt-disclaimer rn2022-mt-24 rn2022-mt-30-mob-only">Memos for Ideation</span> </div> </div> </div> </div> <div class="cont-wrap rn2022-mt-150 motion slide-in-up" motion-pos="0.5"> <div class="txt-area rn2022-cols-2 rn2022-ml-1-col"> <div class="txt-wrap"> <div class="txt-box"> <strong class="rn2022-txt-small-bold">I’d like to hear about the process of preparing a portfolio for the virtual designer role.</strong> <p class="rn2022-txt-small rn2022-mt-t24"> I created a portfolio with a good balance of 3D work and UX projects. Since it was Samsung’s first time recruiting virtual designers, there wasn’t a lot of information out there. I constantly wondered if I was on the right direction for my portfolio as I worked on it on my own. Once I got a offer, I realized my colleagues all prepared their own unique portfolios that reflected the roles they applied for. </p> </div> <div class="txt-box rn2022-mt-t50"> <strong class="rn2022-txt-small-bold">How did those around you react when you got the job?</strong> <p class="rn2022-txt-small rn2022-mt-t24"> They were surprised to learn that Samsung had a 3D design role. Once I joined, I noticed that there were a lot of virtual designers working on a variety of fields including 3D graphics, UX guides, advanced concept development, and more. </p> </div> </div> </div> <div class="img-area rn2022-cols-2 rn2022-mt-t80-mob-only"> <div class="img-wrap motion rolling-motion" motion-pos="0.5"> <div class="img-box img-1"> <img src="./img/samsung-interview-sec3-cont2-1.png" alt="Hahyeon Park’s Inspiring Photos Taken During a Trip to Europe." /> <span class="img-msg rn2022-txt-disclaimer rn2022-mt-24 rn2022-mt-30-mob-only">Inspiring Photos Taken During a Trip to Europe</span> </div> <div class="img-box img-2"> <img src="./img/samsung-interview-sec3-cont2-2.png" alt="Hahyeon Park’s Inspiring Photos Taken During a Trip to Europe." /> <span class="img-msg rn2022-txt-disclaimer rn2022-mt-24 rn2022-mt-30-mob-only">Inspiring Photos Taken During a Trip to Europe</span> </div> </div> </div> </div> <div class="cont-wrap rn2022-mt-150 motion slide-in-up" motion-pos="0.5"> <div class="txt-area rn2022-cols-2 rn2022-ml-1-col"> <div class="txt-wrap"> <div class="txt-box"> <strong class="rn2022-txt-small-bold">Were there any orientation sessions that were particularly memorable?</strong> <p class="rn2022-txt-small rn2022-mt-t24"> There was a session where we had to think about values that are most important to us as designers, and then share them with teammates. I found it interesting to see designers each having unique visions for their works, and I was quite inspired and excited about the designs that will be created from the collaboration of such diverse people. </p> </div> <div class="txt-box rn2022-mt-t50"> <strong class="rn2022-txt-small-bold">What is your identity as a designer?</strong> <p class="rn2022-txt-small rn2022-mt-t24"> I want to be a designer who Pioneers a new path for users. My field is probably a bit unfamiliar to most users, but I want the users to comfortably experience the design as if they’ve used them before. To deliver such experience, it will take a lot of trial and error at first. But as virtual designer who is exploring uncharted territory, I want to set new standards for this field as a pioneer. </p> </div> </div> </div> <div class="img-area rn2022-cols-2 rn2022-mt-t80-mob-only"> <div class="img-wrap motion rolling-motion" motion-pos="0.5"> <div class="img-box img-1"> <img src="./img/samsung-interview-sec3-cont3-1.png" alt="Hahyeon Park’s At an Orientation Session After Joining Samsung." /> <span class="img-msg rn2022-txt-disclaimer rn2022-mt-24 rn2022-mt-30-mob-only">At an Orientation Session After Joining Samsung</span> </div> <div class="img-box img-2"> <img src="./img/samsung-interview-sec3-cont3-2.png" alt="Hahyeon Park’s At an Orientation Session After Joining Samsung." /> <span class="img-msg rn2022-txt-disclaimer rn2022-mt-24 rn2022-mt-30-mob-only">At an Orientation Session After Joining Samsung</span> </div> </div> </div> </div> </div> </div> </section> <section class="sec-4 sec-type2"> <div class="col-container"> <div class="cont-1 motion slide-in-up" motion-pos="0.7"> <div class="cont-wrap"> <div class="img-container"> <div class="img-box d-block-pc motion slide-in-up" motion-pos="0.5"> <img src="./img/samsumg-interview-sec4-banner-profile.png" alt="This is a profile picture of Rachel Cho, Visual Interaction Designer, Digital Appliances Business." /> </div> <div class="img-box d-block-m motion slide-in-up" motion-pos="0.5"> <img src="./img/samsumg-interview-sec4-m-banner-profile.png" alt="This is a profile picture of Rachel Cho, Visual Interaction Designer, Digital Appliances Business." /> <div class="des-wrap"> <strong class="rn2022-txt-sub-tit-bold rn2022-mt-t20 rn2022-mt-t24-mob-only motion">Rachel Cho</strong> <span class="rn2022-txt-small">Visual Interaction Designer, Digital Appliances Business</span> </div> </div> <div class="txt-box"> <h3 class="motion slide-in-left" motion-pos="0.5"> <em>#Nature_Lover</em> <em>#Sustainability</em> </h3> <div class="des-wrap motion slide-in-left d-block-pc" motion-pos="0.5"> <strong class="rn2022-txt-sub-tit-bold rn2022-mt-t20 motion">Rachel Cho</strong> <span class="rn2022-txt-small">Visual Interaction Designer, Digital Appliances Business</span> </div> </div> </div> </div> </div> <div class="cont-2"> <div class="cont-wrap rn2022-mt-200 no-calc motion slide-in-up" motion-pos="0.5"> <div class="img-area rn2022-cols-2 rn2022-ml-1-col rn2022-mt-t80-mob-only"> <div class="img-wrap motion rolling-motion" motion-pos="0.5"> <div class="img-box img-1"> <img src="./img/samsung-interview-sec4-cont1-1.png" alt="Rachel Cho’s At the Beach Near the School. Rachel Cho’s Idea Sketches." /> <span class="img-msg rn2022-txt-disclaimer rn2022-mt-24 rn2022-mt-30-mob-only">At the Beach Near the School</span> </div> <div class="img-box img-2"> <img src="./img/samsung-interview-sec4-cont1-2.png" alt="Rachel Cho’s At the Beach Near the School. Rachel Cho’s Idea Sketches." /> <span class="img-msg rn2022-txt-disclaimer rn2022-mt-24 rn2022-mt-30-mob-only">Idea Sketches</span> </div> </div> </div> <div class="txt-area rn2022-cols-2"> <div class="txt-wrap"> <div class="txt-box"> <strong class="rn2022-txt-small-bold">I noticed you’ve studied abroad. What made you apply for Samsung?</strong> <p class="rn2022-txt-small rn2022-mt-t24"> When I was at school in LA, I came upon a recruitment posting for a role in Korea and applied right away. I believe it is important for a designer to work and mingle with diverse individuals to create synergy, so I wanted to experience the corporate life of Korea. I am also interested in sustainability, and Samsung’s commitment to sustainability was a motivating factor as well. </p> </div> <div class="txt-box rn2022-mt-t50"> <strong class="rn2022-txt-small-bold">How does the interview process work for candidates applying from abroad?</strong> <p class="rn2022-txt-small rn2022-mt-t24"> The recruiter helps me interview in the same condition as if I were interviewing for the job onsite in Korea. I met with the recruiter two weeks prior to the interview to closely communicate on preparing for the process. I wiped my computer in advance to prepare for practical exams to make sure there is parity with those who are taking the exams onsite, and also got support to install the same applications and fonts that is used for onsite exams. On the day of the interview, there was a camera on the front and back to make sure the whole process is supervised properly, and I carried out the interview in the same time table as those onsite. </p> </div> </div> </div> </div> <div class="cont-wrap rn2022-mt-150 motion slide-in-up" motion-pos="0.5"> <div class="img-area rn2022-cols-2 rn2022-ml-1-col rn2022-mt-t80-mob-only"> <div class="img-wrap motion rolling-motion" motion-pos="0.5"> <div class="img-box img-1"> <img src="./img/samsung-interview-sec4-cont2-1.png" alt="Rachel Cho’s Process of Creating the Graduation Project." /> <span class="img-msg rn2022-txt-disclaimer rn2022-mt-24 rn2022-mt-30-mob-only">Process of Creating the Graduation Project</span> </div> <div class="img-box img-2"> <img src="./img/samsung-interview-sec4-cont2-2.png" alt="Rachel Cho’s Process of Creating the Graduation Project." /> <span class="img-msg rn2022-txt-disclaimer rn2022-mt-24 rn2022-mt-30-mob-only">Process of Creating the Graduation Project</span> </div> </div> </div> <div class="txt-area rn2022-cols-2"> <div class="txt-wrap"> <div class="txt-box"> <strong class="rn2022-txt-small-bold">Were there any memorable interview questions?</strong> <p class="rn2022-txt-small rn2022-mt-t24"> The question I got on how I apply design thinking and process to my projects is memorable for me. It was refreshing to learn that Samsung makes an effort to connect design thinking and processes to actual work. Another question I remember was when the interviewer asked about applying my experience to UX when I shared about my graduation project on sustainable design. </p> </div> <div class="txt-box rn2022-mt-t50"> <strong class="rn2022-txt-small-bold">I’m curious about your graduation project. What is it?</strong> <p class="rn2022-txt-small rn2022-mt-t24"> There is a lot of problem with carbon emissions like ink and paper waste when it comes to the graphic design industry. I did research on producing paper using seaweed as a response to this problem. I also proposed using letter-press processing to reduce carbon dioxide emissions and ink created from seaweed to reduce energy consumption. </p> </div> </div> </div> </div> <div class="cont-wrap rn2022-mt-150 motion slide-in-up" motion-pos="0.5"> <div class="img-area rn2022-cols-2 rn2022-ml-1-col rn2022-mt-t80-mob-only"> <div class="img-wrap motion rolling-motion" motion-pos="0.5"> <div class="img-box img-1"> <img src="./img/samsung-interview-sec4-cont3-1.png" alt="Inspiring Images of Nature to Rachel Cho." /> <span class="img-msg rn2022-txt-disclaimer rn2022-mt-24 rn2022-mt-30-mob-only">Inspiring Images of Nature</span> </div> <div class="img-box img-2"> <img src="./img/samsung-interview-sec4-cont3-2.png" alt="Inspiring Images of Nature to Rachel Cho." /> <span class="img-msg rn2022-txt-disclaimer rn2022-mt-24 rn2022-mt-30-mob-only">Inspiring Images of Nature</span> </div> </div> </div> <div class="txt-area rn2022-cols-2"> <div class="txt-wrap"> <div class="txt-box"> <strong class="rn2022-txt-small-bold">I feel like you are quite interested in sustainability.</strong> <p class="rn2022-txt-small rn2022-mt-t24"> I believe it is important to consider the entire process from development, quality assurance, to waste management when it comes to design. I realized how committed Samsung is to establishing a sustainable future once I joined the team. I’m excited to participate in these efforts to create sustainable designs, which is the path I want to pursue as a designer. </p> </div> <div class="txt-box rn2022-mt-t50"> <strong class="rn2022-txt-small-bold">What is your identity as a designer, and what kind of designer do you want to become?</strong> <p class="rn2022-txt-small rn2022-mt-t24"> My identity is defined by Biomimicry. My designs are deeply influenced by the organic shapes and lines of nature and the comfort it provides. I believe our lives are dependent on the welfare of nature, so I place a lot of importance on healthy circulation of resources. I want to become a designer who symbiotically interacts with nature and uphold values in sustainability. </p> </div> </div> </div> </div> </div> </div> </section> <section class="sec-5 sec-type1"> <div class="col-container"> <div class="cont-1 motion slide-in-up" motion-pos="0.7"> <div class="cont-wrap"> <div class="img-container"> <div class="img-box d-block-pc motion slide-in-up" motion-pos="0.5"> <img src="./img/samsumg-interview-sec5-banner-profile.png" alt="This is a profile picture of Seungbin Oh, Interaction Designer, Visual Display Business." /> </div> <div class="img-box d-block-m motion slide-in-up" motion-pos="0.5"> <img src="./img/samsumg-interview-sec5-m-banner-profile.png" alt="This is a profile picture of Seungbin Oh, Interaction Designer, Visual Display Business." /> <div class="des-wrap"> <strong class="rn2022-txt-sub-tit-bold rn2022-mt-t20 rn2022-mt-t24-mob-only motion">Seungbin Oh</strong> <span class="rn2022-txt-small">Interaction Designer, Visual Display Business</span> </div> </div> <div class="txt-box"> <h3 class="motion slide-in-left" motion-pos="0.5"> <em>#Adventurer</em> <em>#Inspiration</em> </h3> <div class="des-wrap motion slide-in-left d-block-pc" motion-pos="0.5"> <strong class="rn2022-txt-sub-tit-bold rn2022-mt-t20 motion">Seungbin Oh</strong> <span class="rn2022-txt-small">Interaction Designer, Visual Display Business</span> </div> </div> </div> </div> </div> <div class="cont-2"> <div class="cont-wrap rn2022-mt-200 no-calc motion slide-in-up" motion-pos="0.5"> <div class="txt-area rn2022-cols-2 rn2022-ml-1-col"> <div class="txt-wrap"> <div class="txt-box"> <strong class="rn2022-txt-small-bold">Why did you apply for Samsung?</strong> <p class="rn2022-txt-small rn2022-mt-t24"> I studied research fields like theories and processes when I was learning about UX design as a student. That’s why my projects were not solutions to specific products, but were various form factors in mobile, TV, and automobiles. I thought my background and interest would be more suitable at a company where I could experience a diverse range of form factors, which is why I applied to Samsung. </p> <p class="rn2022-txt-small rn2022-mt-t24"> I also had a chance to work on a project managed by a large corporation when I first graduated, and at the time I needed a better understanding of how a big company works in and out. Unlike my time as a student, I had to be responsible for understanding more than just design, which was why I wanted to gain more experience in a well-structured corporation. </p> </div> </div> </div> <div class="img-area rn2022-cols-2 rn2022-mt-t80-mob-only"> <div class="img-wrap motion rolling-motion" motion-pos="0.5"> <div class="img-box img-1"> <img src="./img/samsung-interview-sec5-cont1-1.png" alt="Flower Basket to Celebrate the Job Offer. At an Orientation Session After Joining Samsung with colleagues. " /> <span class="img-msg rn2022-txt-disclaimer rn2022-mt-24 rn2022-mt-30-mob-only">Flower Basket to Celebrate the Job Offer</span> </div> <div class="img-box img-2"> <img src="./img/samsung-interview-sec5-cont1-2.png" alt="Flower Basket to Celebrate the Job Offer. At an Orientation Session After Joining Samsung with colleagues. " /> <span class="img-msg rn2022-txt-disclaimer rn2022-mt-24 rn2022-mt-30-mob-only">At an Orientation Session After Joining Samsung</span> </div> </div> </div> </div> <div class="cont-wrap rn2022-mt-150 motion slide-in-up" motion-pos="0.5"> <div class="txt-area rn2022-cols-2 rn2022-ml-1-col"> <div class="txt-wrap"> <div class="txt-box"> <strong class="rn2022-txt-small-bold">Were there anything that surprised you when you first joined the team?</strong> <p class="rn2022-txt-small rn2022-mt-t24"> I had a chance to experience Samsung’s design culture when I was a student, through an industry-academy project with Samsung. But when I actually joined the team, I was surprised to see how much more individual freedom Samsung gives to its designers, and how the designers work with so much respect for one another. I expected a more rigid culture but was pleasantly surprised by the flexibility. </p> </div> <div class="txt-box rn2022-mt-t50"> <strong class="rn2022-txt-small-bold">How did you prepare your portfolio?</strong> <p class="rn2022-txt-small rn2022-mt-t24"> I made three friends through the Samsung Design Membership, and a lot of the projects I’ve done with these friends ended up in my portfolio. We applied different things we each learned from school and worked on projects as if we played together. Instead of setting up meetings, we just hung around together, tossed around ideas, and distributed roles amongst ourselves for the project. </p> </div> </div> </div> <div class="img-area rn2022-cols-2 rn2022-mt-t80-mob-only"> <div class="img-wrap motion rolling-motion" motion-pos="0.5"> <div class="img-box img-1"> <img src="./img/samsung-interview-sec5-cont2-1.png" alt="Seungbin Oh’s Design Created with Three Close Friends." /> <span class="img-msg rn2022-txt-disclaimer rn2022-mt-24 rn2022-mt-30-mob-only">Design Created with Three Close Friends</span> </div> <div class="img-box img-2"> <img src="./img/samsung-interview-sec5-cont2-2.png" alt="Seungbin Oh’s Design Created with Three Close Friends." /> <span class="img-msg rn2022-txt-disclaimer rn2022-mt-24 rn2022-mt-30-mob-only">Design Created with Three Close Friends</span> </div> </div> </div> </div> <div class="cont-wrap rn2022-mt-150 motion slide-in-up" motion-pos="0.5"> <div class="txt-area rn2022-cols-2 rn2022-ml-1-col"> <div class="txt-wrap"> <div class="txt-box"> <strong class="rn2022-txt-small-bold">What’s on your mind now that you are working as a designer?</strong> <p class="rn2022-txt-small rn2022-mt-t24"> When I was a student, my projects would go only as far as conceptualizing an idea. But now that I am at a company, I am learning that there is an incredibly vast and intricate process of development, preparation, and expertise that goes into each product and service before they are released to the public. The task is not easy and requires a lot of responsibility as designs go into mass production, but it is a rewarding process that helps me grow into an expert in my field. </p> </div> <div class="txt-box rn2022-mt-t50"> <strong class="rn2022-txt-small-bold">What is your identity as a designer?</strong> <p class="rn2022-txt-small rn2022-mt-t24"> I have a mission as a designer to constantly try new things and inspire others in that process. My identity as an Adventurer of design is to relentlessly tread forward to make the world a better place and never stop challenging and innovating myself. </p> </div> </div> </div> <div class="img-area rn2022-cols-2 rn2022-mt-t80-mob-only"> <div class="img-wrap motion rolling-motion" motion-pos="0.5"> <div class="img-box img-1"> <img src="./img/samsung-interview-sec5-cont3-1.png" alt="Seungbin Oh At the Samsung Design Membership." /> <span class="img-msg rn2022-txt-disclaimer rn2022-mt-24 rn2022-mt-30-mob-only"> At the Samsung Design Membership</span> </div> <div class="img-box img-2"> <img src="./img/samsung-interview-sec5-cont3-2.png" alt="Seungbin Oh At the Samsung Design Membership." /> <span class="img-msg rn2022-txt-disclaimer rn2022-mt-24 rn2022-mt-30-mob-only"> At the Samsung Design Membership</span> </div> </div> </div> </div> </div> </div> </section> <section class="sec-outro"> <div class="cols-container"> <div class="img-container"> <div class="img-box"> <figure class="mod-covered-bg motion zoom-out" motion-pos="0.5"> <figcaption class="blind">This is the outro image of Opening a New Chapter.</figcaption> </figure> <div class="img-float"><img src="./img/sec-outro.png" alt="This is the outro image of Opening a New Chapter." /></div> </div> </div> <div class="rn2022-mt-150 rn2022-txt-big rn2022-cols-2 rn2022-ml-2-col"> <p class="motion slide-in-up" motion-pos="0.5"> These are Samsung Electronics’ newest designers are embarking on a journey to usher in a better tomorrow, by embracing people with a warm conscience and observing the world in unique perspectives. We are excited to see how these designers will shape the future of Samsung Design with their unique talent and creativity. </p> </div> </div> </section> </div> </div> </div> <!-- Share --> <div class="share-btn-container rn2022-mt-150 no-link"></div> <!-- Related Stories --> <div class="related-stories-wrap"></div> <!-- video popup :s --> <div class="video-popup"> <a href="#" class="btn-close"><span>Close</span></a> </div> <!-- video popup :e --> <!--FOOTER 공통 :s--> <div class="footer_wrap"></div> <!--FOOTER 공통 :e--> </div> <script type="text/javascript" src="../../../assets/js/common/header.js"></script> <script type="text/javascript" src="../../../assets/js/common/footer.js"></script> <script type="text/javascript" src="../../../assets/rn_2022/js/common/related_stories.js"></script> <script type="text/javascript" src="../../../assets/rn_2022/js/common/share_btn.js"></script> <script type="text/javascript" src="js/motion.js"></script> <script type="text/javascript" src="js/page.js"></script> <!-- Google Analytics --> <script language="JavaScript" type="text/javascript" src="../../js/google_code_eng.js"></script> <script type="text/javascript"> googlePageTagging( 'CAREER:2022-designer-interview' ); </script> <!-- SiteCatalyst code version: H.24. 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