CINXE.COM

<!DOCTYPE html> <html xmlns="http://www.w3.org/1999/xhtml"> <head> <title>A Conceptual Frame Work Supporting Obesity Awareness in Serious Game</title>  <meta charset="UTF-8"> <meta name="viewport" content="width=device-width, initial-scale=1.0"> <meta http-equiv="X-UA-Compatible" content="ie=edge"> <meta name="title" content="A Conceptual Frame Work Supporting Obesity Awareness in Serious Game"> <meta name="description" content="There is an increasing number of Malaysians being overweight and obese over the years. Lack of health awareness on obesity issue primely, leads to the high number of people being unhealthy and obese. Hence, the need to raise health awareness on obesity. Conventionally, there are various programmes to create obesity awareness by various organizations. Since technology applications have been common among the people nowadays, implementation of serious game in supporting obesity awareness will be able to attract users to play the game whilst gain knowledge and lead to behaviour change. This paper aimed to develop a proposed conceptual framework in serious game that intends to raise health awareness on obesity. Previous research suggested only a few methodologies, frameworks and models have been proposed to guide the serious game design and development. In this study, the conceptual framework proposed is based on Information-Motivation-Behavioural (IMB) model that serve health promotion and influence change of behaviour. The development of this conceptual framework includes the implementation of game components suitable in creating obesity awareness game and could impact the players’ cognitive and behaviour change"/> <meta name="keywords" content="Obesity, Health Awareness, Serious Game, Motivation, Cognitive, Behaviour Change"/>   <meta name="dc.title" content="A Conceptual Frame Work Supporting Obesity Awareness in Serious Game"> <meta name="citation_author" content="Noor Izdhora Mohd Bazid"> <meta name="citation_author" content="Suzana Ahmad"> <meta name="citation_author" content="Norizan Mat Diah"> <meta name="dc.type" content="Article"> <meta name="dc.source" content="The International Journal of Multimedia & Its Applications (IJMA), Vol 14, No.3"> <meta name="dc.date" content="2022/06/30"> <meta name="dc.identifier" content="10.5121/ijma.2022.14301"> <meta name="dc.publisher" content="AIRCC Publishing Corporation"> <meta name="dc.rights" content="http://creativecommons.org/licenses/by/3.0/"> <meta name="dc.format" content="application/pdf"> <meta name="dc.language" content="en"> <meta name="dc.description" content="There is an increasing number of Malaysians being overweight and obese over the years. Lack of health awareness on obesity issue primely, leads to the high number of people being unhealthy and obese. Hence, the need to raise health awareness on obesity. Conventionally, there are various programmes to create obesity awareness by various organizations. Since technology applications have been common among the people nowadays, implementation of serious game in supporting obesity awareness will be able to attract users to play the game whilst gain knowledge and lead to behaviour change. This paper aimed to develop a proposed conceptual framework in serious game that intends to raise health awareness on obesity. Previous research suggested only a few methodologies, frameworks and models have been proposed to guide the serious game design and development. In this study, the conceptual framework proposed is based on Information-Motivation-Behavioural (IMB) model that serve health promotion and influence change of behaviour. The development of this conceptual framework includes the implementation of game components suitable in creating obesity awareness game and could impact the players’ cognitive and behaviour change."/> <meta name="dc.subject" content="Obesity"> <meta name="dc.subject" content="Health Awareness"> <meta name="dc.subject" content="Serious Game"> <meta name="dc.subject" content=" Motivation"> <meta name="dc.subject" content="Cognitive"> <meta name="dc.subject" content="Behaviour Change">   <meta name="prism.publicationName" content="The International Journal of Multimedia & Its Applications (IJMA)"> <meta name="prism.publicationDate" content="2022/06/30"> <meta name="prism.volume" content="14"> <meta name="prism.number" content="3"> <meta name="prism.section" content="Article"> <meta name="prism.startingPage" content="1">   <meta name="citation_journal_title" content="The International Journal of Multimedia & Its Applications (IJMA)"> <meta name="citation_publisher" content="AIRCC Publishing Corporation"> <meta name="citation_authors" content="Noor Izdhora Mohd Bazid, Suzana Ahmad and Norizan Mat Diah"> <meta name="citation_title" content="A Conceptual Frame Work Supporting Obesity Awareness in Serious Game"> <meta name="citation_online_date" content="2022/06/30"> <meta name="citation_volume" content="14"> <meta name="citation_issue" content="3"> <meta name="citation_firstpage" content="1"> <meta name="citation_author" content="Noor Izdhora Mohd Bazid"> <meta name="citation_author" content="Suzana Ahmad"> <meta name="citation_author" content="Norizan Mat Diah"> <meta name="citation_doi" content="10.5121/ijma.2022.14301"> <meta name="citation_abstract_html_url" content="https://aircconline.com/abstract/ijma/v14n3/14322ijma01.html"> <meta name="citation_pdf_url" content="https://aircconline.com/ijma/V14N3/14322ijma01.pdf">   <meta property="og:site_name" content="AIRCC" /> <meta property="og:type" content="article" /> <meta property="og:url" content="https://aircconline.com/ijma/V14N3/14322ijma01.pdf"/> <meta property="og:title" content="A Conceptual Frame Work Supporting Obesity Awareness in Serious Game"> <meta property="og:description" content="There is an increasing number of Malaysians being overweight and obese over the years. Lack of health awareness on obesity issue primely, leads to the high number of people being unhealthy and obese. Hence, the need to raise health awareness on obesity. Conventionally, there are various programmes to create obesity awareness by various organizations. Since technology applications have been common among the people nowadays, implementation of serious game in supporting obesity awareness will be able to attract users to play the game whilst gain knowledge and lead to behaviour change. This paper aimed to develop a proposed conceptual framework in serious game that intends to raise health awareness on obesity. Previous research suggested only a few methodologies, frameworks and models have been proposed to guide the serious game design and development. In this study, the conceptual framework proposed is based on Information-Motivation-Behavioural (IMB) model that serve health promotion and influence change of behaviour. The development of this conceptual framework includes the implementation of game components suitable in creating obesity awareness game and could impact the players’ cognitive and behaviour change."/>   <meta name="google-site-verification" content="t8rHIcM8EfjIqfQzQ0IdYIiA9JxDD0uUZAitBCzsOIw" /> <meta name="yandex-verification" content="e3d2d5a32c7241f4" />  <style type="text/css"> .imagess { height:90px; text-align:left; margin:0px 5px 2px 8px; float:right; border:none; } a{ color:white; text-decoration:none; } ul li a{ font-weight:bold; color:#000; list-style:none; text-decoration:none; size:10px;} #button{ float: left; font-size: 17px; margin-left: 10px; height: 28px; width: 100px; background-color: #1e86c6; } </style> <link rel="stylesheet" type="text/css" href="../main.css" /> </head> <body> <div id="wap"> <div id="page"> <div id="top"> <table width="100%" cellspacing="0" cellpadding="0" > <tr><td colspan="3" valign="top"><img src="../ijma.gif" /></td></tr> </table> </div> <div id="menu"> <a href="http://airccse.org/journal/ijma.html">Home</a> <a href="http://airccse.org/journal/Editorialboard.html">Editorial</a> <a href="http://airccse.org/journal/Papersub.html">Submission</a> <a href="http://airccse.org/journal/ijma_index.html">Indexing</a> <a href="http://airccse.org/journal/Specialissue.html">Special Issue</a> <a href="http://airccse.org/journal/Contact.html">Contacts</a> <a href="http://airccse.org" target="_blank">AIRCC</a></div> <div id="content"> <div id="left"> <h2>Volume 14, Number 3</h2> <h4 style="text-align:center;height:auto;"><a>A Conceptual Frame Work Supporting Obesity Awareness in Serious Game</a></h4> <h3>  Authors</h3> <p class="#left">Noor Izdhora Mohd Bazid, Suzana Ahmad and Norizan Mat Diah, Universiti Teknologi MARA, Malaysia </p> <h3>  Abstract</h3> <p class="#left right" style="text-align:justify">There is an increasing number of Malaysians being overweight and obese over the years. Lack of health awareness on obesity issue primely, leads to the high number of people being unhealthy and obese. Hence, the need to raise health awareness on obesity. Conventionally, there are various programmes to create obesity awareness by various organizations. Since technology applications have been common among the people nowadays, implementation of serious game in supporting obesity awareness will be able to attract users to play the game whilst gain knowledge and lead to behaviour change. This paper aimed to develop a proposed conceptual framework in serious game that intends to raise health awareness on obesity. Previous research suggested only a few methodologies, frameworks and models have been proposed to guide the serious game design and development. In this study, the conceptual framework proposed is based on Information-Motivation-Behavioural (IMB) model that serve health promotion and influence change of behaviour. The development of this conceptual framework includes the implementation of game components suitable in creating obesity awareness game and could impact the players’ cognitive and behaviour change. </p> <h3>  Keywords</h3> <p class="#left right" style="text-align:justify">Obesity, Health Awareness, Serious Game, Motivation, Cognitive, Behaviour Change.</p><br> <button type="button" id="button"><a target="blank" href="/ijma/V14N3/14322ijma01.pdf">Full Text</a></button>   <button type="button" id="button"><a href="http://www.airccse.org/journal/ijma_current22.html">Volume 14</a></button> <br><br><br><br><br> </div> <div id="right"> <div class="menu_right"> <ul><li id="id"><a href="http://airccse.org/journal/ijma.html">Scope & Topics</a></li> <li><a href="http://airccse.org/ethics.html">Ethics</a></li> <li><a href="http://airccse.org/journal/ijma_archive.html">Archives</a></li> <li><a href="http://airccse.org/journal/ijma_cited.html">Most Cited Articles</a></li> <li><a href="http://airccse.org/journal/ijma.pdf" title="">Download leaflet</a></li> <li><a href="http://airccse.org/faq.html" target="_blank">FAQ</a></li> </ul> </div><br /> <p align="center"> </p> <p align="center"> </p> </div> <div class="clear"></div> <div id="footer"><table width="100%" ><tr><td height="25" colspan="2"><br /><p align="center">© AIRCC Publishing Corporation</p></td></table> </div> </div> </div> </div> </body> </html>