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href="https://wordpress.com/fr/webinaires/" tabindex="-1"> Des webinaires quotidiens </a> </li> </ul> </div> <div class="x-menu-list is-mobile-app-supported"> <div class="x-menu-list-title"> Application Jetpack </div> <ul class="x-menu-grid"> <li class="x-menu-grid-item lpc x-nav--mobile-badge x-nav--apple-app-store is-ios"> <a role="menuitem" class="x-menu-link x-link" href="https://apps.wordpress.com/fr/get/?campaign=wpcom-log-out-home-global-nav" tabindex="-1"> <img src="https://wpcom.files.wordpress.com/2023/06/group-1000004724.png" loading="lazy" alt="" role="presentation" width="120" height="34"> </a> </li> <li class="x-menu-grid-item lpc x-nav--mobile-badge x-nav--google-play is-android"> <a role="menuitem" class="x-menu-link x-link" href="https://apps.wordpress.com/fr/get/?campaign=wpcom-log-out-home-global-nav" tabindex="-1"> <img src="https://wpcom.files.wordpress.com/2023/06/play-store-logo.png" loading="lazy" alt="" role="presentation" width="120" height="34"> </a> </li> 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class="lp-block lp-image lp-image--align-left"><div class="lp-image__content"><span class="lp-lazy-image" style="max-width:251px"><span class="lp-lazy-image__content" style="padding-top:calc(19/251*100%)"><img src="https://s1.wp.com/wp-content/themes/h4/assets/a4a/logo-yellow-automattic.svg" loading="lazy" alt="" role="presentation" width="251" height="19" /></span></span></div></div></div> <span class="lp-block lp-spacer lp-spacer--size-0"></span> </div> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left lp-wrapper lp-wrapper--layout-wide lp-grid lp-grid--align-center lp-grid--columns-3@M"> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left lp-grid__column-span-2@M"> <h2 class="wp-block-heading has-huge-p-font-size">Développez votre activité WordPress avec Automattic pour les agences</h2> <p class="lp-width-576">Lancez-vous gratuitement avec Automattic pour les agences et bénéficiez d’un accès à des tarifs réservés aux agences, des revenus de parrainage, une assistance premium et des outils de pointe. Faites passer votre activité à la vitesse supérieure grâce à la puissance de WordPress.com, Pressable, WooCommerce, Jetpack et bien plus encore.</p> <div class="lp-block lp-button"> <div class="wp-block-button"><a class="wp-block-button__link wp-element-button" href="https://agencies.automattic.com/signup?locale=fr&ref=wordpressdotcom">Rejoindre le programme</a></div> </div> </div> <div class="lp-block lp-block--has-breakpoints lp-block--has-breakpoint-XS lp-block--has-breakpoint-S lp-container" style="position: relative; top: calc(var(--lp-section-padding-bottom) - var(--lp-hero-image-offset-top))"><div class="lp-block lp-image lp-image--align-left"><div class="lp-image__content"><span class="lp-lazy-image" style="max-width:366px"><span class="lp-lazy-image__content" style="padding-top:calc(369/366*100%)"><img src="https://wpcom.files.wordpress.com/2024/05/a4a-hero403x.png" loading="lazy" alt="" role="presentation" width="366" height="369" /></span></span></div></div></div> <div 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lp-block--has-color-block-style lp-card lp-card--has-color-block-style is-style-gray-0" style="--lp-background-icon: inherit"><div class="lp-block lp-icons lp-icons--align-left lp-icons--size-24 is-style-icons-bullets lp-margin-bottom-2" style="--lp-icons-background-rgb: 0, 0, 0" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="@wordpress/icons/currencyDollar"><div class="lp-icon-svg__content"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" aria-hidden="true" focusable="false"><path d="M3.25 12a8.75 8.75 0 1117.5 0 8.75 8.75 0 01-17.5 0zM12 4.75a7.25 7.25 0 100 14.5 7.25 7.25 0 000-14.5zm-1.338 4.877c-.314.22-.412.452-.412.623 0 .171.098.403.412.623.312.218.783.377 1.338.377.825 0 1.605.233 2.198.648.59.414 1.052 1.057 1.052 1.852 0 .795-.461 1.438-1.052 1.852-.41.286-.907.486-1.448.582v.316a.75.75 0 01-1.5 0v-.316a3.64 3.64 0 01-1.448-.582c-.59-.414-1.052-1.057-1.052-1.852a.75.75 0 011.5 0c0 .171.098.403.412.623.312.218.783.377 1.338.377s1.026-.159 1.338-.377c.314-.22.412-.452.412-.623 0-.171-.098-.403-.412-.623-.312-.218-.783-.377-1.338-.377-.825 0-1.605-.233-2.198-.648-.59-.414-1.052-1.057-1.052-1.852 0-.795.461-1.438 1.052-1.852a3.64 3.64 0 011.448-.582V7.5a.75.75 0 011.5 0v.316c.54.096 1.039.296 1.448.582.59.414 1.052 1.057 1.052 1.852a.75.75 0 01-1.5 0c0-.171-.098-.403-.412-.623-.312-.218-.783-.377-1.338-.377s-1.026.159-1.338.377z"></path></svg></div></div></div></div> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left"> <h2 class="wp-block-heading has-normal-p-font-size">Plus de croissance, moins de dépenses</h2> <p>Économisez jusqu’à 70 % avec des prix groupés pour l’hébergement WordPress.com et Pressable pour les agences, ainsi que pour les produits Jetpack et Woo.</p> </div></section> <section class="lp-block lp-block--has-color-block-style lp-card lp-card--has-color-block-style is-style-gray-0" style="--lp-background-icon: inherit"><div class="lp-block lp-icons lp-icons--align-left lp-icons--size-24 is-style-icons-bullets lp-margin-bottom-2" style="--lp-icons-background-rgb: 0, 0, 0" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="@wordpress/icons/layout"><div class="lp-icon-svg__content"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" aria-hidden="true" focusable="false"><path d="M18 5.5H6a.5.5 0 00-.5.5v3h13V6a.5.5 0 00-.5-.5zm.5 5H10v8h8a.5.5 0 00.5-.5v-7.5zm-10 0h-3V18a.5.5 0 00.5.5h2.5v-8zM6 4h12a2 2 0 012 2v12a2 2 0 01-2 2H6a2 2 0 01-2-2V6a2 2 0 012-2z"></path></svg></div></div></div></div> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left"> <h2 class="wp-block-heading has-normal-p-font-size">Plus de sites, moins d’administratif</h2> <p>Passez moins de temps dans la paperasse en ne recevant qu’une seule facture mensuelle pour l’ensemble de vos sites.</p> </div></section> <section class="lp-block lp-block--has-color-block-style lp-card lp-card--has-color-block-style is-style-gray-0" style="--lp-background-icon: inherit"><div class="lp-block lp-icons lp-icons--align-left lp-icons--size-24 is-style-icons-bullets lp-margin-bottom-2" style="--lp-icons-background-rgb: 0, 0, 0" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="@wordpress/icons/cloud"><div class="lp-icon-svg__content"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" aria-hidden="true" focusable="false"><path d="M17.3 10.1c0-2.5-2.1-4.4-4.8-4.4-2.2 0-4.1 1.4-4.6 3.3h-.2C5.7 9 4 10.7 4 12.8c0 2.1 1.7 3.8 3.7 3.8h9c1.8 0 3.2-1.5 3.2-3.3.1-1.6-1.1-2.9-2.6-3.2zm-.5 5.1h-9c-1.2 0-2.2-1.1-2.2-2.3s1-2.4 2.2-2.4h1.3l.3-1.1c.4-1.3 1.7-2.2 3.2-2.2 1.8 0 3.3 1.3 3.3 2.9v1.3l1.3.2c.8.1 1.4.9 1.4 1.8-.1 1-.9 1.8-1.8 1.8z"></path></svg></div></div></div></div> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left"> <h2 class="wp-block-heading has-normal-p-font-size">Tout 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lp-icons--size-24 is-style-icons-bullets lp-margin-bottom-2" style="--lp-icons-background-rgb: 0, 0, 0" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="@wordpress/icons/shield"><div class="lp-icon-svg__content"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" aria-hidden="true" focusable="false"><path d="M12 3.176l6.75 3.068v4.574c0 3.9-2.504 7.59-6.035 8.755a2.283 2.283 0 01-1.43 0c-3.53-1.164-6.035-4.856-6.035-8.755V6.244L12 3.176zM6.75 7.21v3.608c0 3.313 2.145 6.388 5.005 7.33.159.053.331.053.49 0 2.86-.942 5.005-4.017 5.005-7.33V7.21L12 4.824 6.75 7.21z" fill-rule="evenodd" clip-rule="evenodd"></path></svg></div></div></div></div> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left"> <h2 class="wp-block-heading has-normal-p-font-size">Inspirer la confiance</h2> <p>Renforcez votre crédibilité avec toute une série de nouvelles certifications et l’accès à un centre d’apprentissage.</p> </div></section> <section class="lp-block lp-block--has-color-block-style lp-card lp-card--has-color-block-style is-style-gray-0" style="--lp-background-icon: inherit"><div class="lp-block lp-icons lp-icons--align-left lp-icons--size-24 is-style-icons-bullets lp-margin-bottom-2" style="--lp-icons-background-rgb: 0, 0, 0" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="@wordpress/icons/commentAuthorAvatar"><div class="lp-icon-svg__content"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" aria-hidden="true" focusable="false"><path fill-rule="evenodd" d="M7.25 16.437a6.5 6.5 0 1 1 9.5 0V16A2.75 2.75 0 0 0 14 13.25h-4A2.75 2.75 0 0 0 7.25 16v.437Zm1.5 1.193a6.47 6.47 0 0 0 3.25.87 6.47 6.47 0 0 0 3.25-.87V16c0-.69-.56-1.25-1.25-1.25h-4c-.69 0-1.25.56-1.25 1.25v1.63ZM4 12a8 8 0 1 1 16 0 8 8 0 0 1-16 0Zm10-2a2 2 0 1 1-4 0 2 2 0 0 1 4 0Z" clip-rule="evenodd"></path></svg></div></div></div></div> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left"> <h2 class="wp-block-heading has-normal-p-font-size">Plusieurs utilisateurs</h2> <p>Prenez le contrôle grâce à des droits d’accès granulaires et adaptés aux agences sur l’ensemble de vos sites.</p> </div></section> <section class="lp-block lp-block--has-color-block-style lp-card lp-card--has-color-block-style is-style-gray-0-mono" style="--lp-background-icon: inherit"><div class="lp-block lp-icons lp-icons--align-left lp-icons--size-24 is-style-icons-bullets lp-margin-bottom-2" style="--lp-icons-background-rgb: 0, 0, 0" aria-hidden="true"><div class="lp-icons__content"><div class="lp-block lp-icon-svg" data-name="@wordpress/icons/plus"><div class="lp-icon-svg__content"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" aria-hidden="true" focusable="false"><path d="M11 12.5V17.5H12.5V12.5H17.5V11H12.5V6H11V11H6V12.5H11Z"></path></svg></div></div></div></div> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left"> <h2 class="wp-block-heading has-normal-p-font-size">Plus encore à venir</h2> <p>Soyez en première ligne pour accéder à des incitations supplémentaires, des échelons et des avantages associés au fur et à mesure de leur déploiement.</p> </div></section></div> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left lp-wrapper lp-wrapper--layout-wide"> <span class="lp-block lp-spacer lp-spacer--size-1"></span> <div class="lp-block lp-button"> <div class="wp-block-button"><a class="wp-block-button__link wp-element-button" href="https://agencies.automattic.com/signup?locale=fr&ref=wordpressdotcom">Rejoindre le programme</a></div> </div> </div> </div></div> <div class="lp-block lp-section is-style-gray-0-mono"><div class="lp-section__content"> <div class="lp-block lp-content lp-wrapper lp-wrapper--layout-wide lp-grid lp-grid--section"> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left"> <h2 class="wp-block-heading has-huge-p-font-size">Tout ce qu’il faut savoir</h2> </div> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left"> <details class="lp-block lp-question is-style-question-block-white"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content">Qu’est-ce qu’Automattic ?</div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p><a href="https://automattic.com/about/">Automattic</a> est la société à l’origine de WordPress.com, WooCommerce, WordPress VIP, Pressable, Jetpack, Tumblr et bien plus encore. Réputée pour sa contribution au projet open source WordPress, elle propose toute une gamme de produits et de services dans les domaines de la publication, de l’eCommerce et de la sécurité.</p> </div> </div></div></details> <details class="lp-block lp-question is-style-question-block-white"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content">Qu’est-ce qu’Automattic pour les agences ?</div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>Automattic pour les agences est le partenariat ultime offrant un hébergement WordPress réservé aux agences, des remises exclusives, des revenus de parrainage, une assistance premium et des outils de pointe aux agences utilisant WordPress.com, Pressable, WooCommerce, Jetpack, etc. L’adhésion est gratuite et si vous manifestez votre intérêt dès aujourd’hui, vous bénéficierez d’un accès anticipé et vous aurez l’opportunité de façonner le programme.</p> </div> </div></div></details> <details class="lp-block lp-question is-style-question-block-white"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content">Quels sont les avantages pour une agence d’un partenariat avec Automattic ?</div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>Grâce à l’accès anticipé, votre agence sera en pole position pour bénéficier d’une assistance spécialisée, de remises sur les produits Automattic, de formations et de ressources qui vous aideront à accroître votre efficacité opérationnelle et à renforcer l’offre que vous proposez à vos clients.</p> </div> </div></div></details> <details class="lp-block lp-question is-style-question-block-white"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content">Comment suis-je payé(e) ?</div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>Des remises groupées pouvant aller jusqu’à 70 % sont automatiquement appliquées, et les parts de revenus sont versées ultérieurement.</p> </div> </div></div></details> <details class="lp-block lp-question is-style-question-block-white"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content">Comment adhérer ?</div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>Nous en sommes actuellement aux premiers stades de développement du programme et nous invitons les agences à faire partie des premières à contribuer à son élaboration. En tant qu’utilisateurs de la première heure, vous serez en première ligne pour recevoir de nouveaux outils et ressources conçus pour optimiser votre travail avec vos clients, mais aussi pour façonner l’avenir du programme grâce à vos idées et commentaires qui nous permettront d’affiner notre offre.</p> <p><a href="https://agencies.automattic.com/signup?ref=wordpressdotcom">Consultez notre page dédiée</a> pour vous inscrire.</p> </div> </div></div></details> <details class="lp-block lp-question is-style-question-block-white"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content">Y a-t-il des frais liés à l’adhésion au programme ?</div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>L’adhésion au programme n’engendre pas de frais. Votre progression au sein du programme dépend des revenus cumulés que vous générez dans l’écosystème d’Automattic. En continuant d’intégrer ou de recommander nos produits pour les sites de vos clients, votre agence bénéficiera de plus d’avantages et d’assistance, ce qui vous permettra de rentabiliser encore plus ce partenariat.</p> </div> </div></div></details> <details class="lp-block lp-question is-style-question-block-white"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content">Quels sont les ressources et outils fournis par Automattic aux agences participant au programme ?</div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>Bien que le programme en soit encore aux premiers stades de son développement, nous avons pour ambition de créer un programme qui permettra à votre agence d’accéder à des ressources et à des outils tels qu’une assistance dédiée, de la documentation, un tableau de bord d’agence, des supports marketing, des fonctionnalités bêta et bien plus encore.</p> </div> </div></div></details> <details class="lp-block lp-question is-style-question-block-white"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content">À quel type de formations et d’assistance les agences peuvent-elles s’attendre ?</div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>Bien que le programme en soit encore aux premiers stades de son développement, nous avons pour ambition de créer un programme qui permettra à votre agence d’accéder à des formations pour utiliser efficacement tous les produits Automattic, une assistance relative au programme, une assistance technique et des conseils sur les meilleures pratiques de développement et de gestion de sites.</p> </div> </div></div></details> <details class="lp-block lp-question is-style-question-block-white"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content">Y a-t-il des fonctionnalités ou des services exclusivement réservés aux membres du programme ?</div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>Les agences partenaires auront accès au tableau de bord Automattic pour les agences. Cette plateforme permet aux agences de gérer aisément leurs sites Web depuis n’importe quel emplacement d’hébergement. En outre, les membres ont droit à des remises sur divers produits Automattic et peuvent bénéficier de ressources éducatives et de services d’assistance technique dédiés.</p> </div> </div></div></details> <details class="lp-block lp-question is-style-question-block-white"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content">Comment Automattic pour les agences s’adapte-t-il aux différentes tailles et spécialisations des agences ?</div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>Automattic pour les agences tient compte de la diversité des tailles et des spécialisations des agences et entend s’y adapter en proposant un programme à plusieurs échelons répondant aux différents degrés de développement et de besoins des agences :</p> <ul class="wp-block-list"> <li><strong>Modalités d’éligibilité :</strong> l’adhésion au programme est gratuite tant que l’agence gère plusieurs sites et fournit un éventail varié de services. Cela permet à des agences de toutes tailles et spécialisations d’intégrer le réseau Automattic sans avoir à franchir de nombreuses barrières à l’entrée.</li> <li class="lp-margin-top-1"><strong>Accès pour les petites agences :</strong> les petites agences, même après avoir satisfait aux critères d’entrée de base, ont accès à des ressources telles que le tableau de bord d’agence et des supports pédagogiques. Ces outils sont conçus pour les aider à affûter leurs compétences et à gérer leurs sites plus efficacement. Ce niveau d’assistance permet aux petites agences de ne pas être désavantagées et de développer leurs capacités en même temps que leur clientèle.</li> <li class="lp-margin-top-1"><strong>Progression au sein du programme :</strong> une agence qui accompagne plus de sites et génère plus de revenus pour Automattic, signe de sa croissance et d’un volume d’affaires plus important, a la possibilité d’évoluer au sein du programme. Cette progression s’accompagne d’avantages supplémentaires, notamment la possibilité d’accéder à un gestionnaire de partenaires dédié, une assistance commerciale, des formations avancées et d’autres ressources.</li> </ul> </div> </div></div></details> <details class="lp-block lp-question is-style-question-block-white"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content">Les agences participant au programme peuvent-elles collaborer avec d’autres agences partenaires ?</div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>Des opportunités de mise en réseau, telles que des événements, des webinaires ou des communautés en ligne, peuvent être proposées afin de promouvoir l’interaction entre les agences du réseau.</p> </div> </div></div></details> <details class="lp-block lp-question is-style-question-block-white"><summary><div class="lp-question__summary"><div class="lp-question__summary__marker" aria-hidden="true"></div><div class="lp-question__summary__content">Je souhaite promouvoir les offres d’Automattic sur mon site Web. Est-ce possible ?</div></div></summary><div class="lp-question__answer"><div class="lp-question__answer__content"> <div class="lp-block lp-content"> <p>Bien sûr ! Nous vous demandons de bien vouloir respecter les directives relatives aux marques et aux logos accessibles ci-dessous.</p> <ul class="wp-block-list"> <li><a href="https://pressable.com/press-kit/">Pressable</a></li> <li><a href="https://woo.com/brand-and-logo-guidelines/">Woo</a></li> <li><a href="https://automattic.com/press/">WordPress.com</a></li> </ul> </div> </div></div></details> </div> </div> </div></div> <div class="lp-block lp-section" style="--lp-background:var(--lp-custom-blue-rgb);--lp-rgb:var(--studio-jetpack-green-40-rgb);background-image:linear-gradient(75deg, rgba(var(--lp-rgb), 0) 25%, rgb(var(--lp-rgb)) 95%)"><div class="lp-section__content"><div class="lp-block lp-container lp-section-padding" style="overflow: hidden"><div class="lp-block lp-block--has-breakpoints lp-block--has-breakpoint-XS lp-container lp-container--has-position-absolute" style="--lp-wrapper-width: 480px; --lp-scale: calc(1 / 3); --lp-padding-top: var(--lp-section-padding-top); --lp-padding-right: 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lp-container--has-position-absolute" style="--lp-wrapper-width: 1152px; --lp-scale: 0.75; --lp-padding-top: var(--lp-section-padding-top); --lp-padding-right: calc((100% - var(--lp-wrapper-width)) / 2); --lp-image-url: url(https://wpcom.files.wordpress.com/2024/05/a4a-graph402x.png); --lp-image-width: calc(1638px * var(--lp-scale)); --lp-image-height: calc(357px * var(--lp-scale)); --lp-image-offset-top: calc(-10px * var(--lp-scale)); --lp-image-offset-right: calc(-10px * var(--lp-scale)); position: absolute; top: calc(var(--lp-padding-top) + var(--lp-image-offset-top)); right: calc(var(--lp-padding-right) + var(--lp-image-offset-right)); bottom: 0; left: 0; max-width: calc(100% - var(--lp-section-padding-x) - var(--lp-image-offset-right)); min-height: calc(var(--lp-image-height) - var(--lp-image-offset-top)); background: var(--lp-image-url) bottom right no-repeat; background-size: var(--lp-image-width) var(--lp-image-height); pointer-events: none"></div> <div class="lp-block lp-block--has-breakpoints lp-block--has-breakpoint-L lp-container lp-container--has-position-absolute" style="--lp-wrapper-width: 1152px; --lp-scale: 1; --lp-padding-top: var(--lp-section-padding-top); --lp-padding-right: calc((100% - var(--lp-wrapper-width)) / 2); --lp-image-url: url(https://wpcom.files.wordpress.com/2024/05/a4a-graph402x.png); --lp-image-width: calc(1638px * var(--lp-scale)); --lp-image-height: calc(357px * var(--lp-scale)); --lp-image-offset-top: calc(-10px * var(--lp-scale)); --lp-image-offset-right: calc(-10px * var(--lp-scale)); position: absolute; top: calc(var(--lp-padding-top) + var(--lp-image-offset-top)); right: calc(var(--lp-padding-right) + var(--lp-image-offset-right)); bottom: 0; left: 0; max-width: calc(100% - var(--lp-section-padding-x) - var(--lp-image-offset-right)); min-height: calc(var(--lp-image-height) - var(--lp-image-offset-top)); background: var(--lp-image-url) bottom right no-repeat; background-size: var(--lp-image-width) var(--lp-image-height); pointer-events: none"></div> <div class="lp-block lp-content lp-content--text-alignment lp-content--text-alignment-left lp-wrapper lp-wrapper--layout-left lp-color-translucent"> <h2 class="wp-block-heading has-huge-font-size">Vous souhaitez donner de l’élan à votre agence ?</h2> <p class="lp-width-432">Faites partie des premiers dans le monde à évoluer, gagner de l’argent et tisser des partenariats avec Automattic pour les agences.</p> <div class="lp-block lp-button"> <div class="wp-block-button"><a class="wp-block-button__link wp-element-button" href="https://agencies.automattic.com/signup?locale=fr&ref=wordpressdotcom">Rejoindre le programme</a></div> </div> </div> <div class="lp-block lp-block--has-breakpoints lp-block--has-breakpoint-XS lp-block--has-breakpoint-S lp-block--has-breakpoint-M lp-container" style="height: calc(var(--lp-section-padding-bottom) / 2)"></div></div></div></div> <section class="wpcom-global-nav-footer lp-block lp-footer-section 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Sets various event props * used in tracking, e.g. locale, page path, etc. Mainly used for Tracks * event props. */ function getWPCOMAnalyticsDefaultConfig() { const currentGenericPageName = null; const cannonicalPath = "\/fr\/for-agencies\/"; return { // Current page props. currentPagePath: getCurrentPagePath(), currentPageName: getCurrentPageName(), currentGenericPageName: currentGenericPageName ?? getCurrentPageName( cannonicalPath ), currentPageLocale: getCurrentPageLocale(), // Page variation props. pageVariation: '', pagePersonalVariation: '', // Current user props. currentUserIdHash: "", currentUserIdHashShort: "", currentUserEmailHash: "", // Other misc. props. isHomepage: false, affiliateJSVersion: "1716355472", } } // When a8c-analytics:loaded is fired, start main event handling. document.addEventListener( 'a8c-analytics:loaded', () => { const cb = window.a8cAnalytics.cb; const kit = window.a8cAnalytics.kit; const config = getWPCOMAnalyticsDefaultConfig(); const configOptions = window.a8cAnalyticsConfig.fireAnalyticsOptions; // Extend config with any custom props. Object.assign( window.a8cAnalyticsConfig, config ); // Backcompat. for `lpName` and `lpVariation` config properties. config.currentPageName = ! configOptions.currentPageName && 'logged-out-homepage' === configOptions.lpName ? configOptions.lpName : config.currentPageName; config.currentPageName = ! configOptions.currentPageName && 'logged-out-app-promo' === configOptions.lpName ? configOptions.lpName : config.currentPageName; // Backcompat. for `lpPersonalVariation` config property. config.pageVariation = ! configOptions.pageVariation && configOptions.lpVariation ? configOptions.lpVariation : config.pageVariation; config.pagePersonalVariation = ! configOptions.pagePersonalVariation && configOptions.lpPersonalVariation ? configOptions.lpPersonalVariation : config.pagePersonalVariation; /** * Applies linkers, e.g. for "forwarding" certain URL parameters between WordPress.com * and other properties (e.g. Jetpack.com). Used for affiliate tracking, coupons, etc. */ const applyLinkers = () => { kit.linkQueryVars( [ { includeRegExps: [ /^(?:[^\/]+\.)?(?:wordpress|jetpack|woocommerce|crowdsignal|wpjobmanager)\.com(?:\/|$)/i, ], linkQueryVars: [ 'aff', 'affiliate', 'cid', // Aff campaign ID. 'sid', // Aff sub ID. 'irclickid' // Impact Affiliate Click ID ], }, { includeRegExps: [ /^(?:[^\/]+\.)?(?:wordpress|jetpack)\.com(?:\/|$)/i, ], linkQueryVars: [ 'coupon', ], }, ] ); } /** * Handles currencies. Gets the currency value from cookies, and sets the currency * if the cookie is not present. Can also be overridden by setting the `currency` URL * paramter. */ const fireCurrencyHandlers = () => { let currency = kit.getQueryVar( 'currency' ) || ''; if ( ! currency && 'amex-business-in' === config.currentPageName ) { currency = 'USD'; // Special case for this LP. } if ( currency ) { kit.docCookies.setItem( 'landingpage_currency', currency, 31536000, '/', '.rootDomain' ); } }; /** * Fires the `wpcom_page_view` Tracks event. */ const fireTracks = () => { const props = Object.assign( {}, kit.getQueryVars( '', kit.QUERY_PARAMS ), { // Page props. path: config.currentPagePath, name: config.currentPageName, locale: config.currentPageLocale, variation: config.pageVariation, personal_variation: config.pagePersonalVariation, // Back compat. LP props. lp_name: config.currentGenericPageName, lp_variation: config.pageVariation, lp_personal_variation: config.pagePersonalVariation, } ); window._tkq.push( [ 'recordEvent', 'wpcom_page_view', props ] ); }; function fireRedditAdvertisingPixel() { !function(w,d){if(!w.rdt){var p=w.rdt=function(){p.sendEvent?p.sendEvent.apply(p,arguments):p.callQueue.push(arguments)};p.callQueue=[];var t=d.createElement("script");t.src="https://www.redditstatic.com/ads/pixel.js",t.async=!0;var s=d.getElementsByTagName("script")[0];s.parentNode.insertBefore(t,s)}}(window,document); rdt('init','a2_ehx23cq176s3'); rdt('track', 'PageVisit'); } /** * Handles the referral tracking. */ const fireAffiliateReferrals = () => { kit.attachScriptElement( 'https://s1.wp.com/wp-content/themes/h4/landing/marketing/js/affiliate-referrals.js?v=' + config.affiliateJSVersion ); }; /** * Loads the Google Ads gtag. */ const loadGoogleAdsGtag = () => { kit.loadGtag( 'AW-946162814' ); } /** * Loads and fires the Google Analytics 4. */ const fireGoogleAnalyticsFour = () => { const gtagOptions = { 'anonymize_ip': true, 'use_amp_client_id': true }; kit.loadGtag( 'G-1H4VG5F5JF', gtagOptions ); } const fireParsely = ( trackingId ) => { kit.loadParselyTracker( trackingId ); } const fireHotJar = () => { if ( ! kit.pertainsToSTS() ) { kit.fireHotjar( 227769 ); } } /** * Loads and fires the Facebook Pixel. */ const fireFacebook = () => { kit.loadFacebook(); fbq( 'init', '823166884443641' ); fbq( 'track', 'PageView' ); } /** * Loads and fires Microsoft Clarity */ const fireMicrosoftClarity = () => { if ( window.clarity ) { return; } // Needs to be set prior to loading the external script. window.clarity = window.clarity || function () { ( window.clarity.q = window.clarity.q || [] ).push( arguments ); }; const clarityScript = kit.attachScriptElement( 'https://www.clarity.ms/tag/j0cc1i1dba' ); document.body.appendChild( clarityScript ); }; const fireImpactAffiliate = () => { kit.loadImpactAffiliate( config.currentUserIdHash, config.currentUserEmailHash ); } /** * Handles scroll percentage tracking. */ const trackScrollPercentage = () => { const scrollPosition = window.pageYOffset; const pageHeight = document.body.scrollHeight - window.innerHeight; const scrollProgress = ( scrollPosition / pageHeight ) * 100; // Check if the user has scrolled to 25%, 50%, 75%, or 100% of the page if ( scrollProgress >= 25 && scrollProgress < 50 ) { dispatchScrollCustomEvent( 25 ) } else if ( scrollProgress >= 50 && scrollProgress < 75 ) { dispatchScrollCustomEvent( 50 ) } else if ( scrollProgress >= 75 && scrollProgress < 100 ) { dispatchScrollCustomEvent( 75 ) } else if ( scrollProgress >= 100 ) { dispatchScrollCustomEvent( 100 ) } } /** * Dispatches a custom event with the scroll percentage. */ const dispatchScrollCustomEvent = ( scrollPercentage ) => { const event = new CustomEvent( `PageScrollPercentage${scrollPercentage}`, { detail: scrollPercentage } ); window.dispatchEvent(event); } /** * Handles the scroll tracking callback. E.g. firing Tracks and GA events. */ const scrollTrackingCallback = ( event ) => { const { detail: scrollPercentage } = event; const trackingProps = {}; // Event props. trackingProps.percent = event.detail ?? 0; trackingProps.path = config.currentPagePath || ''; trackingProps.name = config.currentPageName || ''; trackingProps.locale = config.currentPageLocale || ''; trackingProps.variation = config.pageVariation || ''; trackingProps.personal_variation = config.pagePersonalVariation || ''; trackingProps.lp_name = config.currentGenericPageName || ''; trackingProps.lp_variation = config.pageVariation || ''; trackingProps.lp_personal_variation = config.pagePersonalVariation || ''; tracksAnalyticsScrollEvent( trackingProps ); } /** * Dispatches a Tracks event for page scroll. */ const tracksAnalyticsScrollEvent = ( trackingProps ) => { window._tkq.push( [ 'recordEvent', 'wpcom_page_scroll', trackingProps ] ); } // Call the trackScrollProgress function every time the user scrolls window.addEventListener( 'scroll', trackScrollPercentage ); // Listen to events for specific scroll percentages, each event is only acted upon once. window.addEventListener( 'PageScrollPercentage25', scrollTrackingCallback, { once: true } ) window.addEventListener( 'PageScrollPercentage50', scrollTrackingCallback, { once: true } ) window.addEventListener( 'PageScrollPercentage75', scrollTrackingCallback, { once: true } ) window.addEventListener( 'PageScrollPercentage100', scrollTrackingCallback, { once: true } ) /** * Handles click tracking for certain elements in Tracks and GA. */ const setupTracksGAClickTracking = () => { document.querySelector( 'body' ).addEventListener( 'click', ( event ) => { // We only care about clicks on certain elements. if ( event.target.matches( 'a, button, .click-tracking-enable' ) ) { const { target: clickEventTarget } = event; // Initialize eventProps object with some defaults. const eventProps = {}; eventProps.path = config.currentPagePath || ''; eventProps.name = config.currentPageName || ''; eventProps.lp_name = config.currentGenericPageName || ''; eventProps.locale = config.currentPageLocale || ''; eventProps.variation = config.pageVariation || ''; eventProps.personal_variation = config.pagePersonalVariation || ''; // Identify farthest and closest parent element. const selectors = [ '.wpcom-masterbar.wpcom-header', '.lpc', '.lp-block', '.lp-module', 'section', 'post', 'article' ]; const section = getLastMatchingAncestor( event, selectors ); const container = getClosestMatchingAncestor( event, selectors ); // Get class name and ID for container and add to props. eventProps.container_id = container ? container.getAttribute( 'id' ) : ''; eventProps.container_class = container ? container.getAttribute( 'class' ) : ''; eventProps.container = eventProps.container_id || eventProps.container_class; // What type of element have we clicked? eventProps.is_cta = clickEventTarget.matches( 'is-cta' ) ?? false; eventProps.is_in_header_nav = clickEventTarget.classList.contains('x-nav-link') || clickEventTarget.classList.contains('x-dropdown-link') || clickEventTarget.classList.contains('x-menu-link') || section === 'lpc-header-nav' || section === 'wpcom-masterbar.wpcom-header'; const isClickedElementButton = clickEventTarget.classList.contains('lpc-button') || clickEventTarget.classList.contains('button') || clickEventTarget.classList.contains('wp-block-button__link'); const isParentElementButton = clickEventTarget.parentElement && (clickEventTarget.parentElement.classList.contains('lpc-button') || clickEventTarget.parentElement.classList.contains('button') || clickEventTarget.parentElement.classList.contains('wp-block-button__link')); eventProps.is_button = isClickedElementButton || isParentElementButton; // Link data. eventProps.href = clickEventTarget.getAttribute( 'href' ) || ''; eventProps.target = clickEventTarget.getAttribute( 'target' ) || ''; eventProps.text = clickEventTarget.innerText || ''; eventProps.use_beacon = true; // Emit tracking event in Tracks and GA. window._tkq.push( [ 'recordEvent', 'wpcom_link_click', eventProps ] ); // TODO: Implement a click delay on navigation links and CTA buttons to improve data integrity. // if ( props.is_in_header_nav || props.is_cta || props.is_button ) { // if ( props.href && 0 !== props.href.indexOf( '#' ) && -1 !== [ '', '_top', '_self' ].indexOf( props.target ) ) { // event.preventDefault(); // Allow time for trackers to record the click. // setTimeout( function() { // document.location = props.href; // }, 300 ); // } // } } }); } /** * Add cookie and stats tracking for the Landpack language picker. */ const setupLocaleChangeTracking = () => { function createLocaleCookie( locale ) { const cookieDomain = '.wordpress.com'; const cookieName = 'wpcom_locale'; const date = new Date(); date.setTime( date.getTime() + ( 5 * 365 * 24 * 60 * 60 * 1000 ) ); const expires = " expires=" + date.toGMTString(); document.cookie = cookieName + '=' + locale + ';' + expires +'; path=/; domain=' + cookieDomain; } function createStatsRequest( locale, href ) { const languageChangeStat = new Image(); languageChangeStat.onload = () => window.location.href = href; languageChangeStat.onerror = languageChangeStat.onload; languageChangeStat.src = 'https://pixel.wp.com/g.gif?v=wpcom-no-pv&x_language-switcher=manual-switch-' + locale + '&rm=' + Math.random(); } document.body.addEventListener( 'click', ( event ) => { const { target } = event; if ( target.matches( '.lp-language-picker a[lang]' ) ) { event.preventDefault(); const code = target.getAttribute( 'lang' ); const href = target.getAttribute( 'href' ); createLocaleCookie( code ); createStatsRequest( code, href ); } }); } /** * Loads and fires the Bing tracking pixel. */ const fireBing = () => { ( function( w, d, t, r, u ) { var f, n, i; w[ u ] = w[ u ] || [], f = function() { var o = { ti: "4074038" }; o.q = w[ u ], w[ u ] = new UET( o ), w[ u ].push( "pageLoad" ) }, n = d.createElement( t ), n.src = r, n.async = 1, n.onload = n.onreadystatechange = function() { var s = this.readyState; s && s !== "loaded" && s !== "complete" || ( f(), n.onload = n.onreadystatechange = null ) }, i = d.getElementsByTagName( t )[ 0 ], i.parentNode.insertBefore( n, i ) } )( window, document, "script", "//bat.bing.com/bat.js", "uetq" ); } /** * Adds a click event for Facebook pixel tracking on the /webinar sub pages. */ const trackFacebookWebinarClicks = () => { const facebookPixelURL = 'https://www.facebook.com/tr?id=759053181468957&ev=SubscribedButtonClick&noscript=1'; const elementsToTrack = document.getElementsByClassName( 'webinar-facebook-click-track' ); const handleFacebookClickEvent = ( event ) => { const facebookImgPixel = document.createElement( 'img' ); facebookImgPixel.width = 1; facebookImgPixel.height = 1; facebookImgPixel.src = facebookPixelURL; document.body.appendChild( facebookImgPixel ); } Array.from( elementsToTrack ).forEach( ( element ) => element.addEventListener( 'click', handleFacebookClickEvent )); } // Apply the URL parameter linkers. applyLinkers(); // Add "essential" trackers to queue. cb.addTracker( 'essential', false, fireCurrencyHandlers ); // Add "analytics" trackers to queue. cb.addTracker( 'analytics', false, fireTracks ); cb.addTracker( 'analytics', false, fireAffiliateReferrals ); cb.addTracker( 'analytics', false, setupTracksGAClickTracking ); cb.addTracker( 'analytics', false, trackScrollPercentage ); cb.addTracker( 'analytics', false, setupLocaleChangeTracking ); cb.addTracker( 'analytics', true, fireGoogleAnalyticsFour ); cb.addTracker( 'analytics', true, () => fireParsely( 'wordpress.com' ) ); // Add "advertising" trackers to queue. cb.addTracker( 'advertising', true, loadGoogleAdsGtag ); cb.addTracker( 'advertising', true, fireFacebook ); cb.addTracker( 'advertising', true, trackFacebookWebinarClicks ); cb.addTracker( 'advertising', true, fireBing ); cb.addTracker( 'advertising', true, fireRedditAdvertisingPixel); // cb.addTracker( 'advertising', true, fireHotJar ); - Disabling for now. 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