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This gets a bit technical, so we’ve explained it in more detail ","nodeType":"text"},{"data":{"uri":"https://help.snapchat.com/hc/requests/new?ticket_form_id=360000016663&selectedAnswers=5749439348080640,5763539457277952"},"content":[{"data":{},"marks":[],"value":"here","nodeType":"text"}],"nodeType":"hyperlink"},{"data":{},"marks":[],"value":".","nodeType":"text"}],"nodeType":"paragraph"}],"nodeType":"list-item"},{"data":{},"content":[{"data":{},"content":[{"data":{},"marks":[{"type":"bold"}],"value":"Set advertising preferences.","nodeType":"text"},{"data":{},"marks":[],"value":" We try to show you ads that we think will be relevant to your interests, but if you’d like to have a less personalized experience, you can change your advertising settings in the Snapchat app. Learn more ","nodeType":"text"},{"data":{"uri":"https://help.snapchat.com/hc/articles/7012345515796"},"content":[{"data":{},"marks":[],"value":"here","nodeType":"text"}],"nodeType":"hyperlink"},{"data":{},"marks":[],"value":".","nodeType":"text"}],"nodeType":"paragraph"}],"nodeType":"list-item"},{"data":{},"content":[{"data":{},"content":[{"data":{},"marks":[{"type":"bold"}],"value":"Tracking.","nodeType":"text"},{"data":{},"marks":[],"value":" If you use an iPhone with iOS 14.5 or above, some specific requirements apply, which we’ve specified ","nodeType":"text"},{"data":{"uri":"https://values.snap.com/privacy/ads-privacy#controlling-ads"},"content":[{"data":{},"marks":[],"value":"here","nodeType":"text"}],"nodeType":"hyperlink"},{"data":{},"marks":[],"value":".","nodeType":"text"}],"nodeType":"paragraph"}],"nodeType":"list-item"}],"nodeType":"unordered-list"},{"data":{},"content":[{"data":{},"marks":[],"value":"","nodeType":"text"}],"nodeType":"paragraph"}],"nodeType":"document"},"links":{"__typename":"ContentBodyLinks","entries":{"__typename":"ContentBodyEntries","block":[],"inline":[],"hyperlink":[]},"assets":{"__typename":"ContentBodyAssets","block":[],"hyperlink":[]}}}},"Block:2EmtsqVPYU4N8kprvfxRjx":{"__typename":"Block","sys":{"__ref":"Sys:2EmtsqVPYU4N8kprvfxRjx"},"contentsCollection({\"limit\":15})":{"__typename":"BlockContentsCollection","items":[{"__ref":"Content:6Qvd9EeHWMzCEetqHaRnIr"}]},"anchorId":"control-over-your-information","theme":"White","backgroundColor":"White","backgroundMediaV2":null,"showCurtain":null,"eyebrow":null,"title":null,"subtitle":null,"titleAlignment":null,"titleAlignmentMobile":null,"maxColumns":null,"isNarrow":true,"widthStyle":null,"fullHeight":null,"callsToActionCollection({\"limit\":9})":{"__typename":"BlockCallsToActionCollection","items":[]}},"Sys:6QYlcqIBtLmhGnMybHg7vN":{"__typename":"Sys","id":"6QYlcqIBtLmhGnMybHg7vN"},"Sys:6cJaWi02zmxRr1kIsQsUb2":{"__typename":"Sys","id":"6cJaWi02zmxRr1kIsQsUb2"},"Content:6cJaWi02zmxRr1kIsQsUb2":{"__typename":"Content","sys":{"__ref":"Sys:6cJaWi02zmxRr1kIsQsUb2"},"title":{"__typename":"ContentTitle","json":{"data":{},"content":[{"data":{},"content":[{"data":{},"marks":[],"value":"Information We Collect","nodeType":"text"}],"nodeType":"paragraph"}],"nodeType":"document"}},"subtitle":null,"callsToActionCollection({\"limit\":3})":{"__typename":"ContentCallsToActionCollection","items":[]},"showVideoControls":null,"mediaWrap":null,"layout":"Dense","mediaDirection":null,"titleAlignment":null,"titleAlignmentMobile":null,"bodyAlignment":null,"bodyAlignmentMobile":null,"useHeadingTagsForBody":null,"collapseMobileTable":null,"showFullResolutionMedia":null,"displayOn":null,"theme":null,"backgroundColor":null,"anchorId":null,"asset":null,"animationsCollection({\"limit\":6})":{"__typename":"ContentAnimationsCollection","items":[]},"body":{"__typename":"ContentBody","json":{"data":{},"content":[{"data":{},"content":[{"data":{},"marks":[{"type":"italic"}],"value":"This section provides you with details on what information we collect. We’ve organized this in a few categories: information you provide to us, information we generate based on your use of our Services, and information we receive from others. Sometimes, we may also collect additional information, with your permission.","nodeType":"text"}],"nodeType":"paragraph"},{"data":{},"content":[{"data":{},"marks":[],"value":"When you use our Services, such as Snapchat, we collect information you provide to us, generate information when you use our Services, and in some cases receive data from others. Let’s break these down in more detail.","nodeType":"text"}],"nodeType":"paragraph"},{"data":{},"content":[{"data":{},"marks":[{"type":"bold"}],"value":"Information You Provide","nodeType":"text"}],"nodeType":"heading-3"},{"data":{},"content":[{"data":{},"marks":[],"value":"Many of our Services require you to set up an account. To do this, we ask you to provide us with ","nodeType":"text"},{"data":{},"marks":[{"type":"underline"}],"value":"account details","nodeType":"text"},{"data":{},"marks":[],"value":" (information about you, like your name, username, email address, birthday, and phone number). When you set up your profile, you’ll also provide us with ","nodeType":"text"},{"data":{},"marks":[{"type":"underline"}],"value":"profile details","nodeType":"text"},{"data":{},"marks":[],"value":" (like your Bitmoji and profile picture). If you use our commerce products to buy something, like those latest sneakers, we may ask you for ","nodeType":"text"},{"data":{},"marks":[{"type":"underline"}],"value":"payment and related information","nodeType":"text"},{"data":{},"marks":[],"value":" (like your physical address, so we can ship the product to you, payment information, so we can process the payment, and transaction history).","nodeType":"text"}],"nodeType":"paragraph"},{"data":{},"content":[{"data":{},"marks":[],"value":"Of course, you’ll also provide us with the information you send through or save within our Services. We consider some of this information to be ","nodeType":"text"},{"data":{},"marks":[{"type":"underline"}],"value":"private content and communications","nodeType":"text"},{"data":{},"marks":[],"value":" (like Snaps and Chats with friends, My Story set to Friends, Private Stories, voice and video calls, and content that is saved in My Eyes Only). On the other end of the spectrum, some of the information you send through or save within our Services may be ","nodeType":"text"},{"data":{},"marks":[{"type":"underline"}],"value":"public content","nodeType":"text"},{"data":{},"marks":[],"value":" that is accessible to everyone (such as Public Story content, including My Story set to Everyone, Shared Stories, and Community Stories, Spotlight or Snap Map submissions, and Public Profile information). Keep in mind that Snapchatters who view your Snaps, Chats, and any other content, can always screenshot that content, save it, or copy it outside the Snapchat app. So please don’t send messages or share content that you wouldn’t want someone to save or share.","nodeType":"text"}],"nodeType":"paragraph"},{"data":{},"content":[{"data":{},"marks":[],"value":"Lastly, when you ","nodeType":"text"},{"data":{},"marks":[{"type":"underline"}],"value":"contact Support","nodeType":"text"},{"data":{},"marks":[],"value":" (content and communications shared with Support) or our Safety team, or communicate with us in any other way, including through our ","nodeType":"text"},{"data":{},"marks":[{"type":"underline"}],"value":"research efforts","nodeType":"text"},{"data":{},"marks":[],"value":" (like responses to surveys, consumer panels, or other research questions) we’ll collect whatever information you provide or that we need to resolve your question.","nodeType":"text"}],"nodeType":"paragraph"},{"data":{},"content":[{"data":{},"marks":[{"type":"bold"}],"value":"Information We Generate When You Use Our Services","nodeType":"text"}],"nodeType":"heading-3"},{"data":{},"content":[{"data":{},"marks":[],"value":"When you use our Services, we collect information about which of those Services you’ve used and how you’ve used them. This helps us better understand the way our community uses our Services so that we can make improvements.","nodeType":"text"}],"nodeType":"paragraph"},{"data":{},"content":[{"data":{},"marks":[],"value":"This includes ","nodeType":"text"},{"data":{},"marks":[{"type":"underline"}],"value":"usage information","nodeType":"text"},{"data":{},"marks":[],"value":" (information about how you interact with our Services — for example, which Lenses you view and apply, Stories you watch, and how often you communicate with other Snapchatters) and ","nodeType":"text"},{"data":{},"marks":[{"type":"underline"}],"value":"content information","nodeType":"text"},{"data":{},"marks":[],"value":" (information about content you create or provide, your engagement with the camera and creative tools, your interactions with My AI, and metadata — for example, information about the content itself like the date and time it was posted and who viewed it). ","nodeType":"text"},{"data":{},"marks":[{"type":"underline"}],"value":"Content information","nodeType":"text"},{"data":{},"marks":[],"value":" includes information based on the content of the image, video, or audio — so if you post a Spotlight of a basketball game, we may use that information to show you more content on Spotlight about basketball.","nodeType":"text"}],"nodeType":"paragraph"},{"data":{},"content":[{"data":{},"marks":[],"value":"This also includes ","nodeType":"text"},{"data":{},"marks":[{"type":"underline"}],"value":"device information","nodeType":"text"},{"data":{},"marks":[],"value":" (such as your hardware or software, operating system, device memory, advertising identifiers, apps installed, browser type, information from device sensors that measure the motion of your device or compasses and microphones, including whether you have headphones connected, and information about your wireless and mobile connections), ","nodeType":"text"},{"data":{},"marks":[{"type":"underline"}],"value":"location information","nodeType":"text"},{"data":{},"marks":[],"value":" (IP address), ","nodeType":"text"},{"data":{},"marks":[{"type":"underline"}],"value":"information collected by cookies and similar technologies","nodeType":"text"},{"data":{},"marks":[],"value":", depending on your settings, (cookies, ","nodeType":"text"},{"data":{},"marks":[{"type":"underline"}],"value":"web beacons","nodeType":"text"},{"data":{},"marks":[],"value":" (small graphic data that recognize user activity, such as if and how often a user has visited a website), web storage, unique advertising identifiers), and ","nodeType":"text"},{"data":{},"marks":[{"type":"underline"}],"value":"log information","nodeType":"text"},{"data":{},"marks":[],"value":" (such as details about how you’ve used our Services, access times, pages viewed, IP address, and unique identifiers like cookies).","nodeType":"text"}],"nodeType":"paragraph"},{"data":{},"content":[{"data":{},"marks":[],"value":"If you’ve explicitly granted device-level permissions, ","nodeType":"text"},{"data":{},"marks":[{"type":"underline"}],"value":"device information","nodeType":"text"},{"data":{},"marks":[],"value":" may also include information about your ","nodeType":"text"},{"data":{},"marks":[{"type":"underline"}],"value":"device phonebook","nodeType":"text"},{"data":{},"marks":[],"value":" (contacts and related information), images and other information from your device’s ","nodeType":"text"},{"data":{},"marks":[{"type":"underline"}],"value":"camera, photos, and microphone","nodeType":"text"},{"data":{},"marks":[],"value":" (like the ability to take photos, videos, view stored photos and videos, and access the microphone to record audio while recording video), and ","nodeType":"text"},{"data":{},"marks":[{"type":"underline"}],"value":"location information","nodeType":"text"},{"data":{},"marks":[],"value":" (precise location through methods like GPS signals).","nodeType":"text"}],"nodeType":"paragraph"},{"data":{},"content":[{"data":{},"marks":[{"type":"bold"}],"value":"Data We Receive From Others","nodeType":"text"}],"nodeType":"heading-3"},{"data":{},"content":[{"data":{},"marks":[],"value":"The last category of data we collect is information about you that we may receive from others, such as other users, our ","nodeType":"text"},{"data":{"uri":"https://help.snapchat.com/hc/articles/7047492876308"},"content":[{"data":{},"marks":[],"value":"affiliates","nodeType":"text"}],"nodeType":"hyperlink"},{"data":{},"marks":[],"value":", and third parties. This includes ","nodeType":"text"},{"data":{},"marks":[{"type":"underline"}],"value":"linked third-party service data","nodeType":"text"},{"data":{},"marks":[],"value":" (information we get when you link your Snapchat account to another service), ","nodeType":"text"},{"data":{},"marks":[{"type":"underline"}],"value":"data from advertisers","nodeType":"text"},{"data":{},"marks":[],"value":" (information from advertisers, app developers, publishers, and other third parties to help target or measure the performance of ads), ","nodeType":"text"},{"data":{},"marks":[{"type":"underline"}],"value":"contact info from other Snapchatters or third parties","nodeType":"text"},{"data":{},"marks":[],"value":" (if another Snapchatter uploads their contact list which includes your information, we may combine that with other information we have about you to better understand who you may want to communicate with. Or, if you provide us with your contact information, we may use that to determine if we can communicate with you in other ways, like SMS, email, or other messaging services), and ","nodeType":"text"},{"data":{},"marks":[{"type":"underline"}],"value":"data relating to potential violations of our Terms","nodeType":"text"},{"data":{},"marks":[],"value":" (we may receive information from third parties, including website publishers, social network providers, law enforcement, and others, about potential violators of our Terms of Service and Community Guidelines).","nodeType":"text"}],"nodeType":"paragraph"},{"data":{},"content":[{"data":{},"marks":[{"type":"bold"}],"value":"Other Information, With Your Permission","nodeType":"text"}],"nodeType":"heading-3"},{"data":{},"content":[{"data":{},"marks":[],"value":"Additionally, there may be instances when you interact with our Services that we will ask your permission to collect additional information. For example, before accessing your device’s camera roll or Contact Book.","nodeType":"text"}],"nodeType":"paragraph"}],"nodeType":"document"},"links":{"__typename":"ContentBodyLinks","entries":{"__typename":"ContentBodyEntries","block":[],"inline":[],"hyperlink":[]},"assets":{"__typename":"ContentBodyAssets","block":[],"hyperlink":[]}}}},"Block:6QYlcqIBtLmhGnMybHg7vN":{"__typename":"Block","sys":{"__ref":"Sys:6QYlcqIBtLmhGnMybHg7vN"},"contentsCollection({\"limit\":15})":{"__typename":"BlockContentsCollection","items":[{"__ref":"Content:6cJaWi02zmxRr1kIsQsUb2"}]},"anchorId":"information-we-collect","theme":"White","backgroundColor":"White","backgroundMediaV2":null,"showCurtain":null,"eyebrow":null,"title":null,"subtitle":null,"titleAlignment":null,"titleAlignmentMobile":null,"maxColumns":null,"isNarrow":true,"widthStyle":null,"fullHeight":null,"callsToActionCollection({\"limit\":9})":{"__typename":"BlockCallsToActionCollection","items":[]}},"Sys:jzjT6OYdWaBmhYzG9zXF8":{"__typename":"Sys","id":"jzjT6OYdWaBmhYzG9zXF8"},"Sys:5CRZyjPPoNffEavlFLmEPK":{"__typename":"Sys","id":"5CRZyjPPoNffEavlFLmEPK"},"Content:5CRZyjPPoNffEavlFLmEPK":{"__typename":"Content","sys":{"__ref":"Sys:5CRZyjPPoNffEavlFLmEPK"},"title":{"__typename":"ContentTitle","json":{"data":{},"content":[{"data":{},"content":[{"data":{},"marks":[],"value":"How We Use Information","nodeType":"text"}],"nodeType":"paragraph"}],"nodeType":"document"}},"subtitle":null,"callsToActionCollection({\"limit\":3})":{"__typename":"ContentCallsToActionCollection","items":[]},"showVideoControls":null,"mediaWrap":null,"layout":"Dense","mediaDirection":null,"titleAlignment":null,"titleAlignmentMobile":null,"bodyAlignment":null,"bodyAlignmentMobile":null,"useHeadingTagsForBody":null,"collapseMobileTable":null,"showFullResolutionMedia":null,"displayOn":null,"theme":null,"backgroundColor":null,"anchorId":null,"asset":null,"animationsCollection({\"limit\":6})":{"__typename":"ContentAnimationsCollection","items":[]},"body":{"__typename":"ContentBody","json":{"data":{},"content":[{"data":{},"content":[{"data":{},"marks":[{"type":"italic"}],"value":"This section explains how we use the information we collect. Among other things, we use the information we collect to provide you with personalized products and Services that we work hard to build and improve. Below, we walk through each purpose for which we use information in detail. If you’d like to see a mapping of the data we collect with the purposes for which we collect it, we have a table ","nodeType":"text"},{"data":{"uri":"https://help.snapchat.com/hc/articles/22535044112532?utm_source=web&utm_medium=snap&utm_campaign=priv_prod"},"content":[{"data":{},"marks":[{"type":"italic"}],"value":"here","nodeType":"text"}],"nodeType":"hyperlink"},{"data":{},"marks":[{"type":"italic"}],"value":".","nodeType":"text"}],"nodeType":"paragraph"},{"data":{},"content":[{"data":{},"marks":[{"type":"bold"}],"value":"Keep Things Up & Running (i.e., operate, deliver, and maintain our Services)","nodeType":"text"}],"nodeType":"heading-3"},{"data":{},"content":[{"data":{},"marks":[],"value":"We use the information we collect in order to operate, deliver, and maintain our Services. For example, by delivering a Snap you want to send to a friend or, if you share your location on Snap Map, to show you suggestions like places you might like in your neighborhood, content others have posted to the Map, or your friends if they’re sharing their location with you. We also use some of your information to help keep our products up to date, for example to make sure that our Services work with the latest operating systems and devices.","nodeType":"text"}],"nodeType":"paragraph"},{"data":{},"content":[{"data":{},"marks":[{"type":"bold"}],"value":"Personalize Your Experience & Give Context","nodeType":"text"}],"nodeType":"heading-3"},{"data":{},"content":[{"data":{},"marks":[],"value":"We offer personalized Services to Snapchatters. One of the ways we do this is by showing you content that is relevant to you or we think you may enjoy based on the information you share with us. To do so, we use information about you across different areas of the Services in order to add context to your Snapchat experience. For example, we automatically tag content with labels based on the content, your location, or the time of day. So if there's a dog in the photo, it may be searchable in Memories by the term “dog,” show up on the Map at the location where you created the Memory, and inform us that you’re into dogs so we can surface you fun dog videos and dog food ads in other parts of our Services, such as Spotlight.","nodeType":"text"}],"nodeType":"paragraph"},{"data":{},"content":[{"data":{},"marks":[],"value":"Personalization can also help with suggesting friends or recommending a new friend to send a Snap to based on who you Snap with the most. We may show recommended places on the Snap Map, generate stickers, or even generate Snaps and other content using AI to share with friends, infer your interests based on your content or activity, or customize the content we show you, including ads. For example, if you watch barista content on Spotlight, talk to My AI about your favorite espresso machine, or save a lot of coffee-related Snaps in your Memories, we may highlight coffee shops on the Snap Map when you visit a new city or show you content about coffee that you may find interesting or relevant. Or, if you interact with a lot of music venues we may use that to show you ads for upcoming shows in town. Personalization also includes tailoring your experience based on what your friends are doing, including showing you content your friends create, like, or enjoy on Spotlight or Place recommendations that are popular with your friends.","nodeType":"text"}],"nodeType":"paragraph"},{"data":{},"content":[{"data":{},"marks":[],"value":"Our goal is to continuously provide you with more relevant and interesting content.","nodeType":"text"}],"nodeType":"paragraph"},{"data":{},"content":[{"data":{},"marks":[],"value":"For example, if you watch a lot of sports content, but skip content with hair and makeup tips, our recommendation algorithms will prioritize sports, but not those makeup tips. You can learn more about how we understand Snapchatter preferences and rank and moderate content ","nodeType":"text"},{"data":{"uri":"https://help.snapchat.com/hc/articles/17338132910484"},"content":[{"data":{},"marks":[],"value":"here","nodeType":"text"}],"nodeType":"hyperlink"},{"data":{},"marks":[],"value":".","nodeType":"text"}],"nodeType":"paragraph"},{"data":{},"content":[{"data":{},"marks":[],"value":"We believe it is critical to also balance the benefits of personalization with our Snapchatters’ expectations of privacy. For example, we may automatically tag the Snaps you save to Memories based on the content within it (e.g., the Snap contained a dog), and then use that tag to personalize your experience, make recommendations, or show you ads (such as showing you Spotlight Snaps containing dogs). We do not use the ","nodeType":"text"},{"data":{},"marks":[{"type":"underline"}],"value":"private content and communications","nodeType":"text"},{"data":{},"marks":[],"value":" you send to your friends to personalize your experience, make recommendations, or show you ads.","nodeType":"text"}],"nodeType":"paragraph"},{"data":{},"content":[{"data":{},"marks":[{"type":"bold"}],"value":"Provide Relevant Ads","nodeType":"text"}],"nodeType":"heading-3"},{"data":{},"content":[{"data":{},"marks":[],"value":"Another way we provide a personalized Service is through the ads we show. We use your interests and preferences from the information we’ve collected to personalize, target, and measure ads. We think ads are best when they’re relevant. That’s why we try to select the right ads and show them to you at the right time. For example, if you’ve interacted with ads for video games, we will infer that you like video games, and show you similar ads, but those won’t be the only ads you see. Similar to our content strategy, we try to ensure you receive a variety of ads. We also use your information to avoid showing you ads you probably won’t be interested in. For example, if a ticketing site tells us you’ve previously bought tickets for a movie — we can stop showing you ads for it. You can learn about the different types of advertising and your choices about which ads you receive ","nodeType":"text"},{"data":{"uri":"https://help.snapchat.com/hc/articles/7012345515796?lang=en-US"},"content":[{"data":{},"marks":[],"value":"here","nodeType":"text"}],"nodeType":"hyperlink"},{"data":{},"marks":[],"value":".","nodeType":"text"}],"nodeType":"paragraph"},{"data":{},"content":[{"data":{},"marks":[],"value":"You can learn more about how we collect, use, and share your information for advertising purposes ","nodeType":"text"},{"data":{"uri":"https://values.snap.com/privacy/ads-privacy"},"content":[{"data":{},"marks":[],"value":"here","nodeType":"text"}],"nodeType":"hyperlink"},{"data":{},"marks":[],"value":".","nodeType":"text"}],"nodeType":"paragraph"},{"data":{},"content":[{"data":{},"marks":[],"value":"A note about ","nodeType":"text"},{"data":{},"marks":[{"type":"underline"}],"value":"information collected by cookies and other technologies","nodeType":"text"},{"data":{},"marks":[],"value":": we may use these technologies to collect information when you interact with Services we offer through one of our partners. For example, we may use information collected on an advertiser’s website to show you more relevant ads. Most web browsers are set to accept cookies by default. If you prefer, you can usually remove or reject browser cookies through the settings on your browser or device. Keep in mind, though, that removing or rejecting cookies could affect the availability and functionality of our Services. To learn more about how we and our partners use cookies on our Services and your choices, please check out our ","nodeType":"text"},{"data":{"uri":"https://www.snap.com/cookie-policy/"},"content":[{"data":{},"marks":[],"value":"Cookie Policy","nodeType":"text"}],"nodeType":"hyperlink"},{"data":{},"marks":[],"value":".","nodeType":"text"}],"nodeType":"paragraph"},{"data":{},"content":[{"data":{},"marks":[{"type":"bold"}],"value":"Develop & Improve Features, Algorithms & Machine Learning Models","nodeType":"text"}],"nodeType":"heading-3"},{"data":{},"content":[{"data":{},"marks":[],"value":"Our teams are constantly coming up with new ideas for features and ways to improve our Services. In order to do this, we also develop and improve the algorithms and ","nodeType":"text"},{"data":{},"marks":[{"type":"underline"}],"value":"machine learning models","nodeType":"text"},{"data":{},"marks":[],"value":" (an expression of an algorithm that combs through significant amounts of data to find patterns or make predictions) that make our features and Services work, including through ","nodeType":"text"},{"data":{},"marks":[{"type":"underline"}],"value":"generative AI features","nodeType":"text"},{"data":{},"marks":[],"value":" (artificial intelligence capable of generating text, images, or other media, using generative models. Generative AI models learn the patterns and structure of their input training data and then generate new data that has similar characteristics). We use algorithms and ","nodeType":"text"},{"data":{},"marks":[{"type":"underline"}],"value":"machine learning models","nodeType":"text"},{"data":{},"marks":[],"value":" for personalization, advertising, safety and security, fairness and inclusivity, augmented reality, and to prevent abuse or other Terms of Service violations. For example, our algorithms and ","nodeType":"text"},{"data":{},"marks":[{"type":"underline"}],"value":"machine learning models","nodeType":"text"},{"data":{},"marks":[],"value":" take into account the conversations Snapchatters are having with My AI to improve the responses from My AI.","nodeType":"text"}],"nodeType":"paragraph"},{"data":{},"content":[{"data":{},"marks":[],"value":"Your information can help us decide what kind of improvements we should make, but we are always focused on privacy — and we don’t want to use more of your personal information than necessary to develop our features and models.","nodeType":"text"}],"nodeType":"paragraph"},{"data":{},"content":[{"data":{},"marks":[{"type":"bold"}],"value":"Analytics","nodeType":"text"}],"nodeType":"heading-3"},{"data":{},"content":[{"data":{},"marks":[],"value":"In order to understand what to build or how to improve our Services, we need to understand trends and demand for our features. For example, we monitor metadata and trends about Group Chat use to help decide whether we should change parts of the feature, like the maximum size of a Group. Studying data from Snapchatters can help us see trends in the ways that people use the Services. This helps inspire us to improve Snapchat on a larger scale. We perform analytics in order to identify, monitor, and analyze trends and usage. Based on this information, we will, among other things, create information about our users to help us understand demand.","nodeType":"text"}],"nodeType":"paragraph"},{"data":{},"content":[{"data":{},"marks":[{"type":"bold"}],"value":"Research","nodeType":"text"}],"nodeType":"heading-3"},{"data":{},"content":[{"data":{},"marks":[],"value":"We conduct research to better understand general consumer interests, trends, and how our Services are used by you and others in our community. This information, along with analytics (as we described above), helps us understand more about our community and about how our Services fit into the lives of those in our community. We also engage in research and development to develop new techniques and technologies (e.g., new ","nodeType":"text"},{"data":{},"marks":[{"type":"underline"}],"value":"machine learning models","nodeType":"text"},{"data":{},"marks":[],"value":" or hardware, such as Spectacles). 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animation-x22t1i{0%{opacity:1;}100%{opacity:0;}}</style><style data-emotion="marketing-web-emotion vbjxhx">@-webkit-keyframes animation-vbjxhx{0%{-webkit-transform:translateY(-50%) rotate(0deg);-moz-transform:translateY(-50%) rotate(0deg);-ms-transform:translateY(-50%) rotate(0deg);transform:translateY(-50%) rotate(0deg);}100%{-webkit-transform:translateY(-50%) rotate(360deg);-moz-transform:translateY(-50%) rotate(360deg);-ms-transform:translateY(-50%) rotate(360deg);transform:translateY(-50%) rotate(360deg);}}@keyframes animation-vbjxhx{0%{-webkit-transform:translateY(-50%) rotate(0deg);-moz-transform:translateY(-50%) rotate(0deg);-ms-transform:translateY(-50%) rotate(0deg);transform:translateY(-50%) rotate(0deg);}100%{-webkit-transform:translateY(-50%) rotate(360deg);-moz-transform:translateY(-50%) rotate(360deg);-ms-transform:translateY(-50%) rotate(360deg);transform:translateY(-50%) rotate(360deg);}}</style><style data-emotion="marketing-web-emotion 11szmjt">.szh-menu-container,.szh-menu-container{position:relative;width:0px;height:0px;}.szh-menu{margin:0;padding:0;list-style:none;box-sizing:border-box;width:-webkit-max-content;width:-moz-max-content;width:max-content;position:absolute;z-index:2020;border:1px solid rgba(0, 0, 0, 0.1);background-color:#fff;}.szh-menu:focus{outline:none;}.szh-menu--state-closed{display:none;}.szh-menu__arrow{box-sizing:border-box;width:0.75rem;height:0.75rem;background-color:#fff;border:1px solid transparent;border-left-color:rgba(0, 0, 0, 0.1);border-top-color:rgba(0, 0, 0, 0.1);position:absolute;z-index:-1;}.szh-menu__arrow--dir-left{right:-0.375rem;-webkit-transform:translateY(-50%) rotate(135deg);-moz-transform:translateY(-50%) rotate(135deg);-ms-transform:translateY(-50%) rotate(135deg);transform:translateY(-50%) rotate(135deg);}.szh-menu__arrow--dir-right{left:-0.375rem;-webkit-transform:translateY(-50%) rotate(-45deg);-moz-transform:translateY(-50%) rotate(-45deg);-ms-transform:translateY(-50%) rotate(-45deg);transform:translateY(-50%) rotate(-45deg);}.szh-menu__arrow--dir-top{bottom:-0.375rem;-webkit-transform:translateX(-50%) rotate(-135deg);-moz-transform:translateX(-50%) rotate(-135deg);-ms-transform:translateX(-50%) rotate(-135deg);transform:translateX(-50%) rotate(-135deg);}.szh-menu__arrow--dir-bottom{top:-0.375rem;-webkit-transform:translateX(-50%) rotate(45deg);-moz-transform:translateX(-50%) rotate(45deg);-ms-transform:translateX(-50%) rotate(45deg);transform:translateX(-50%) rotate(45deg);}.szh-menu__item{cursor:unset;}.szh-menu__item:focus{outline:none;}.szh-menu__item--hover{background-color:unset;}.szh-menu__item--focusable{cursor:default;background-color:inherit;}.szh-menu__item--disabled{cursor:default;color:#aaa;}.szh-menu__submenu{position:relative;}.szh-menu__group{box-sizing:border-box;}.szh-menu__radio-group{margin:0;padding:0;list-style:none;}.szh-menu__divider{height:1px;margin:0.5rem 0;background-color:rgba(0, 0, 0, 0.12);}.szh-menu-button{box-sizing:border-box;}.szh-menu{-webkit-user-select:none;-moz-user-select:none;-ms-user-select:none;user-select:none;color:#212529;border:none;border-radius:0.25rem;box-shadow:0 3px 7px rgba(0, 0, 0, 0.133),0 0.6px 2px rgba(0, 0, 0, 0.1);min-width:10rem;padding:0.5rem 0;}.szh-menu__item{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;position:relative;padding:0.375rem 1.5rem;}.szh-menu-container--itemTransition .szh-menu__item{transition-property:background-color,color;transition-duration:0.15s;transition-timing-function:ease-in-out;}.szh-menu__item--type-radio{padding-left:2.2rem;}.szh-menu__item--type-radio::before{content:'\25CB';position:absolute;left:0.8rem;top:0.55rem;font-size:0.8rem;}.szh-menu__item--type-radio.szh-menu__item--checked::before{content:'\25CF';}.szh-menu__item--type-checkbox{padding-left:2.2rem;}.szh-menu__item--type-checkbox::before{position:absolute;left:0.8rem;}.szh-menu__item--type-checkbox.szh-menu__item--checked::before{content:'\2714';}.szh-menu__submenu>.szh-menu__item{padding-right:2.5rem;}.szh-menu__submenu>.szh-menu__item::after{content:'\276F';position:absolute;right:1rem;}.szh-menu__header{color:#888;font-size:0.8em;padding:0.2rem 1.5rem;text-transform:uppercase;}*[dir='rtl'] .szh-menu--dir-right{left:-10.3rem!important;}*[dir='rtl'] .szh-menu--dir-left{left:-12rem!important;}</style><style data-emotion="marketing-web-emotion 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2px 4px 0 rgba(255, 255, 255, 0.12);--box-shadow-s:0px 4px 8px 0 rgba(255, 255, 255, 0.12);--box-shadow-m:0px 8px 16px 0 rgba(255, 255, 255, 0.12);--box-shadow-l:0px 12px 20px 0 rgba(255, 255, 255, 0.12);--box-shadow-xl:0px 16px 32px 0 rgba(255, 255, 255, 0.12);}.sdsm-tertiary{--background-color:#FFF;--background-image:none;--foreground-color:#000;--action-default-color:#3A3E41;--action-hover-color:#121314;--action-active-color:#000;--box-shadow-xs:0px 2px 4px 0 rgba(0, 0, 0, 0.12);--box-shadow-s:0px 4px 8px 0 rgba(0, 0, 0, 0.12);--box-shadow-m:0px 8px 16px 0 rgba(0, 0, 0, 0.12);--box-shadow-l:0px 12px 20px 0 rgba(0, 0, 0, 0.12);--box-shadow-xl:0px 16px 32px 0 rgba(0, 0, 0, 0.12);}.sdsm-quaternary{--background-color:#F0F1F2;--background-image:none;--foreground-color:#000;--action-default-color:#3A3E41;--action-hover-color:#121314;--action-active-color:#000;--box-shadow-xs:0px 2px 4px 0 rgba(0, 0, 0, 0.12);--box-shadow-s:0px 4px 8px 0 rgba(0, 0, 0, 0.12);--box-shadow-m:0px 8px 16px 0 rgba(0, 0, 0, 0.12);--box-shadow-l:0px 12px 20px 0 rgba(0, 0, 0, 0.12);--box-shadow-xl:0px 16px 32px 0 rgba(0, 0, 0, 0.12);}</style><style data-emotion="marketing-web-emotion 1jmf78b">.sdsm,.sdsm-default{--global-header-bg-color:#FFFC00;--global-header-fg-color:#3A3E41;--global-header-nav-screen-bg-color:#FFF;--global-header-nav-screen-fg-color:#3A3E41;--global-header-item-color:var(--action-default-color);--global-header-item-hover-color:var(--action-hover-color);--global-header-item-active-color:var(--action-active-color);--global-header-navigator-item-color:#3A3E41;--global-header-navigator-item-hover-color:#000000;--global-header-navigator-item-active-color:#000000;}.sdsm-secondary{--global-header-bg-color:#000;--global-header-fg-color:#C7C7CC;--global-header-nav-screen-bg-color:#000;--global-header-nav-screen-fg-color:#C7C7CC;--global-header-item-color:var(--action-default-color);--global-header-item-hover-color:var(--action-hover-color);--global-header-item-active-color:var(--action-active-color);--global-header-navigator-item-color:#D4D5D6;--global-header-navigator-item-hover-color:#E9EAEB;--global-header-navigator-item-active-color:#FFF;}.sdsm-tertiary,.sdsm-quaternary{--global-header-bg-color:#FFF;--global-header-fg-color:#3A3E41;--global-header-nav-screen-bg-color:#FFF;--global-header-nav-screen-fg-color:#3A3E41;--global-header-item-color:var(--action-default-color);--global-header-item-hover-color:var(--action-hover-color);--global-header-item-active-color:var(--action-active-color);--global-header-navigator-item-color:#3A3E41;--global-header-navigator-item-hover-color:#000000;--global-header-navigator-item-active-color:#000000;}</style><style data-emotion="marketing-web-emotion wydxwh">.sdsm,.sdsm-default,.sdsm-tertiary,.sdsm-quaternary{--icon-button-border-width:2px;--icon-button-fg-color:#FFF;--icon-button-bg-color:#121314;--icon-button-border-color:#FFF;--icon-button-hover-bg-color:#121314;--icon-button-hover-border-color:#FCF000;--icon-button-disabled-bg-color:#F0F1F2;--icon-button-disabled-fg-color:#858D94;--icon-button-disabled-border-color:#C7C7CC;}.sdsm-secondary{--icon-button-border-width:2px;--icon-button-fg-color:#3A3E41;--icon-button-bg-color:#FFF;--icon-button-border-color:#3A3E41;--icon-button-hover-bg-color:#FFF;--icon-button-hover-border-color:#FCF000;--icon-button-disabled-bg-color:#3A3E41;--icon-button-disabled-fg-color:#000000;--icon-button-disabled-border-color:#121314;}</style><style data-emotion="marketing-web-emotion ezk8i5">.sdsm,.sdsm-default,.sdsm-secondary,.sdsm-tertiary,.sdsm-quaternary{--icon-color:var(--foreground-color);}</style><style data-emotion="marketing-web-emotion 1xp8zcl">.sdsm,.sdsm-default,.sdsm-tertiary,.sdsm-quaternary{--logo-stroke-color:#000;--logo-fill-color:#FFF;}.sdsm-secondary{--logo-stroke-color:#FFF;--logo-fill-color:#000;}</style><style data-emotion="marketing-web-emotion dmsgsi">.sdsm,.sdsm-default{--footer-bg-color:#FFFC00;--footer-fg-color:var(--foreground-color);--footer-border-color:#53575B;--footer-divider-border-color:#53575B;--footer-bar-bg-color:#FFFC00;--footer-bar-fg-color:var(--foreground-color);--footer-bar-divider-border-color:#53575B;}.sdsm-secondary{--footer-bg-color:#000000;--footer-fg-color:var(--foreground-color);--footer-border-color:#53575B;--footer-divider-border-color:#53575B;--footer-bar-bg-color:#000;--footer-bar-fg-color:var(--foreground-color);--footer-bar-divider-border-color:#53575B;}.sdsm-tertiary{--footer-bg-color:#FFF;--footer-fg-color:var(--foreground-color);--footer-border-color:#C7C7CC;--footer-divider-border-color:#C7C7CC;--footer-bar-bg-color:#F0F1F2;--footer-bar-fg-color:var(--foreground-color);--footer-bar-divider-border-color:#F0F1F2;}.sdsm-quaternary{--footer-bg-color:#F0F1F2;--footer-fg-color:var(--foreground-color);--footer-border-color:#C7C7CC;--footer-divider-border-color:#C7C7CC;--footer-bar-fg-color:var(--foreground-color);--footer-bar-bg-color:#F0F1F2;--footer-bar-divider-border-color:#C7C7CC;}</style><style data-emotion="marketing-web-emotion s1hqs1">.sdsm,.sdsm-default,.sdsm-tertiary,.sdsm-quaternary{--dropdown-menu-bg-color:#FFF;--dropdown-item-bg-hover-color:#F0F1F2;--dropdown-item-bg-active-color:#F7F8F9;--dropdown-menu-border-color:#E9EAEB;--dropdown-skeleton-animation-color:#E9EAEB;--dropdown-skeleton-animation-default-color:#FFF;--dropdown-menu-padding:var(--spacing-m);--dropdown-item-fg-color:var(--action-default-color);--dropdown-item-fg-hover-color:var(--action-hover-color);--dropdown-item-fg-active-color:var(--action-active-color);}.sdsm-secondary{--dropdown-menu-bg-color:#121314;--dropdown-item-bg-hover-color:#53575B;--dropdown-item-bg-active-color:#3A3E41;--dropdown-menu-border-color:#000;--dropdown-skeleton-animation-color:#53575B;--dropdown-skeleton-animation-default-color:#858D94;--dropdown-menu-padding:var(--spacing-m);--dropdown-item-fg-color:var(--action-default-color);--dropdown-item-fg-hover-color:var(--action-hover-color);--dropdown-item-fg-active-color:var(--action-active-color);}</style><style data-emotion="marketing-web-emotion bt4sib"></style><style data-emotion="marketing-web-emotion 19v8ft8">.sdsm,.sdsm-default,.sdsm-secondary,.sdsm-tertiary,.sdsm-quaternary{--block-title-color:var(--foreground-color);--block-subtitle-color:var(--foreground-color);--block-eyebrow-color:var(--foreground-color);--block-title-desktop-font-size:var(--h2-desktop-font-size);--block-title-desktop-font-stretch:var(--h2-desktop-font-stretch);--block-title-desktop-font-line-height:var(--h2-desktop-font-line-height);--block-title-mobile-font-size:var(--h2-mobile-font-size);--block-title-mobile-font-line-height:var(--h2-mobile-font-line-height);--block-header-desktop-padding:var(--spacing-m) var(--spacing-xl);--block-header-mobile-padding:var(--spacing-m);--block-boundary-desktop-padding:var(--spacing-xl);--block-boundary-mobile-padding:var(--spacing-m);}</style><style data-emotion="marketing-web-emotion 1edeswl">.sdsm,.sdsm-default,.sdsm-secondary,.sdsm-tertiary,.sdsm-quaternary{--content-desktop-grid-gap:var(--spacing-l);--content-mobile-grid-gap:var(--spacing-m);--content-subtitle-color:var(--foreground-color);--content-title-color:var(--foreground-color);--content-backdrop-filter:none;--content-border-width:0;--content-border-color:unset;--content-box-shadow:none;--content-mobile-no-bg-padding:0;--content-desktop-no-bg-padding:var(--spacing-m) var(--spacing-xl);}</style><style data-emotion="marketing-web-emotion zi2cjg">.sdsm,.sdsm-default,.sdsm-secondary,.sdsm-tertiary,.sdsm-quaternary{--hyperlink-color:var(--action-default-color);--hyperlink-hover-color:var(--action-hover-color);--hyperlink-desktop-font-size:var(--action-desktop-font-size);--hyperlink-desktop-font-line-height:var(--action-desktop-font-line-height);--hyperlink-desktop-font-weight:var(--action-desktop-font-weight);--hyperlink-desktop-font-text-decoration:var(--action-desktop-font-text-decoration);--hyperlink-desktop-font-letter-spacing:var(--action-desktop-font-letter-spacing);--hyperlink-mobile-font-size:var(--action-mobile-font-size);--hyperlink-mobile-font-line-height:var(--action-mobile-font-line-height);--hyperlink-mobile-font-weight:var(--action-mobile-font-weight);--hyperlink-mobile-font-text-decoration:var(--action-mobile-font-text-decoration);--hyperlink-mobile-font-letter-spacing:var(--action-mobile-font-letter-spacing);}</style><style data-emotion="marketing-web-emotion 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7.05849Z"></path></svg></button><nav data-test-id="sdsm-side-navigation-links" aria-label="Secondary Navigation" class="css-1c11nsn" style="display:block"><ul role="menubar" aria-label="Secondary Navigation"><li><button type="button" role="menuitem" aria-haspopup="true" aria-expanded="true" tabindex="0" aria-label="Safety"><span>Safety</span><span class="css-1lh90hy"><svg width="18" height="18" viewBox="0 0 16 16" fill="#3A3E41" xmlns="http://www.w3.org/2000/svg" class="sds-icon sds-icon-chevron-up sdsm-icon css-dwfcyo"><path fill-rule="evenodd" clip-rule="evenodd" d="M8.04903 7.05849L11.8176 10.8271L12.7604 9.88428L8.04903 5.17287L3.33763 9.88428L4.28044 10.8271L8.04903 7.05849Z"></path></svg><svg width="18" height="18" viewBox="0 0 16 16" fill="#3A3E41" xmlns="http://www.w3.org/2000/svg" class="sds-icon sds-icon-chevron-up sdsm-icon css-dwfcyo"><path fill-rule="evenodd" clip-rule="evenodd" d="M8.04903 7.05849L11.8176 10.8271L12.7604 9.88428L8.04903 5.17287L3.33763 9.88428L4.28044 10.8271L8.04903 7.05849Z"></path></svg><svg width="18" height="18" viewBox="0 0 16 16" fill="#3A3E41" xmlns="http://www.w3.org/2000/svg" class="sds-icon sds-icon-chevron-up sdsm-icon css-dwfcyo"><path fill-rule="evenodd" clip-rule="evenodd" d="M8.04903 7.05849L11.8176 10.8271L12.7604 9.88428L8.04903 5.17287L3.33763 9.88428L4.28044 10.8271L8.04903 7.05849Z"></path></svg></span></button><ul role="menu" aria-label="Safety" style="display:block"><li class="css-xxm7yp"><a target="_self" role="menuitem" aria-current="page" href="/safety/safety-center?lang=en-US">Safety Center</a></li><li class="css-pd4z7h"><a target="_self" role="menuitem" href="/safety/safety-policies?lang=en-US">Safety Policies</a></li><li class="css-pd4z7h"><a target="_self" role="menuitem" href="/safety/safety-reporting?lang=en-US">Report a Safety Concern</a></li><li class="css-pd4z7h"><a target="_self" role="menuitem" href="/safety/safety-resources?lang=en-US">Safety Resources</a></li><li class="css-pd4z7h"><a target="_self" role="menuitem" href="/safety/safety-advisory-board?lang=en-US">Safety Advisory Board</a></li><li class="css-pd4z7h"><a target="_self" role="menuitem" href="/safety/cdwb?lang=en-US">Council for Digital Well-Being</a></li><li class="css-pd4z7h"><a target="_self" role="menuitem" href="/safety/dwbi?lang=en-US">Digital Well-Being Index</a></li><li class="css-pd4z7h"><a href="https://parents.snapchat.com/?lang=en-US" target="_blank" rel="noopener" role="menuitem">Information for Parents</a></li><li class="css-pd4z7h"><a target="_self" role="menuitem" href="/safety/safety-enforcement?lang=en-US">Information for Law Enforcement</a></li><li class="css-pd4z7h"><a target="_self" role="menuitem" href="/safety/financial-sextortion?lang=en-US">Financial Sextortion</a></li></ul></li></ul></nav></section><div data-testid="page" class="sdsm-tertiary mwp-page css-yidg79" dir="ltr" data-test-feature="false" style="--page-sticky-height:0px"><div data-test-id="sdsm-page" class="sdsm-page sdsm-tertiary css-1kb4d0b"><article class="sdsm-block sdsm-tertiary css-1rfsqf4"><div data-testid="sdsm-block-boundary" class="sdsm-block-boundary css-1bzb5d8"><section data-test-id="sdsm-block-children" data-max-columns="1" class="css-l6mpse"><section data-test-id="sdsm-content" class="sdsm-content css-10creib"><div data-test-id="sdsm-content-media-container"><div data-test-id="sdsm-content-media" data-animation-id="content-media"><div class="sdsm-media-wrapper" data-testid="no-device-wrapper"><picture class="sdsm-media"><source srcSet="https://images.ctfassets.net/kw9k15zxztrs/5KBrcOSxzutPs8zuko65xt/8f6525b2f47ed0595333fa586c13449a/Phone-shield.png?fm=webp&amp;q=40&amp;h=400" type="image/webp"/><img alt="" class="strict-height css-1ibtvxd" src="https://images.ctfassets.net/kw9k15zxztrs/5KBrcOSxzutPs8zuko65xt/8f6525b2f47ed0595333fa586c13449a/Phone-shield.png?q=40&amp;h=400"/></picture></div></div></div><div data-test-id="sdsm-content-header-and-body" class="css-1bwj8xn"><div data-test-id="sdsm-content-header" class="css-63dt3f"><h3 class="css-1evh7ka" data-test-id="sdsm-content-title" data-animation-id="content-title"><p class="css-r44k6v">Snapchat Safety Center</p></h3></div><div data-test-id="sdsm-content-body"><div class="css-1g8v6r8" data-test-id="sdsm-content-body-content" data-animation-id="content-body"><div data-test-id="mwp-rich-text" class="css-is8b0c"><p class="css-1go7wjq sdsm-p">Snapchat is a fast, fun way to share moments with friends and family. Most of our community uses Snapchat every day, so it isn’t surprising that parents and teachers regularly ask us for advice. We share your concerns and wish to provide a safe, fun environment for creativity and expression.</p></div></div></div></div></section><section data-test-id="sdsm-content" class="sdsm-content css-10creib"><div data-test-id="sdsm-content-media-container"><div data-test-id="sdsm-content-media" data-animation-id="content-media"><div class="sdsm-media-wrapper" data-testid="no-device-wrapper"><picture class="sdsm-media"><source srcSet="https://images.ctfassets.net/kw9k15zxztrs/2nKmkPtRZFYUvyOLqjX8tC/37af320c365e2fe0f6918c63a4d7c0af/Phone-flag.png?fm=webp&amp;q=40&amp;h=400" type="image/webp"/><img alt="" class="strict-height css-1ibtvxd" src="https://images.ctfassets.net/kw9k15zxztrs/2nKmkPtRZFYUvyOLqjX8tC/37af320c365e2fe0f6918c63a4d7c0af/Phone-flag.png?q=40&amp;h=400"/></picture></div></div></div><div data-test-id="sdsm-content-header-and-body" class="css-1bwj8xn"><div data-test-id="sdsm-content-header" class="css-63dt3f"><h3 class="css-1evh7ka" data-test-id="sdsm-content-title" data-animation-id="content-title"><p class="css-r44k6v">Reporting is Easy!</p></h3><div class="css-zfjdhh" data-test-id="sdsm-content-subtitle" data-animation-id="content-subtitle"><p class="css-r44k6v">In-App Reporting</p></div></div><div data-test-id="sdsm-content-body"><div class="css-1g8v6r8" data-test-id="sdsm-content-body-content" data-animation-id="content-body"><div data-test-id="mwp-rich-text" class="css-is8b0c"><p class="css-1go7wjq sdsm-p">You can easily report inappropriate content to us right in the app! Just press and hold on the Snap, then tap the &#x27;Report Snap&#x27; button. Let us know what’s going on — we’ll do our best to help! Learn more about <a target="_self" class="sdsm-hyperlink css-1ekngtg" href="/safety/safety-reporting?lang=en-US"><u>reporting abuse in‑app</u></a> and download our <a href="https://assets.ctfassets.net/kw9k15zxztrs/4O7ETEg8YbUx9I85yyQpJu/4cb4cfd5ba76d2dd686ade4967fb3bb2/Snap_Safety_Concerns.pdf?lang=en-US" target="_blank" class="sdsm-hyperlink css-1ekngtg" rel="noopener"><u>Quick-Guide to Snapchat Reporting</u></a>.</p></div></div></div></div></section><section data-test-id="sdsm-content" class="sdsm-content css-10creib"><div data-test-id="sdsm-content-media-container"><div data-test-id="sdsm-content-media" data-animation-id="content-media"><div class="sdsm-media-wrapper" data-testid="no-device-wrapper"><picture class="sdsm-media"><source srcSet="https://images.ctfassets.net/kw9k15zxztrs/7dZfsy2T3qwY4ikRw3grl4/46c8d22b4421885059f84cd4829876e8/Phone-transfer.png?fm=webp&amp;q=40&amp;h=400" type="image/webp"/><img alt="" class="css-1ibtvxd" src="https://images.ctfassets.net/kw9k15zxztrs/7dZfsy2T3qwY4ikRw3grl4/46c8d22b4421885059f84cd4829876e8/Phone-transfer.png?q=40&amp;h=400"/></picture></div></div></div><div data-test-id="sdsm-content-header-and-body" class="css-1bwj8xn"><div data-test-id="sdsm-content-header" class="css-63dt3f"><h3 class="css-1evh7ka" data-test-id="sdsm-content-title" data-animation-id="content-title"><p class="css-r44k6v">Safety is a Shared Responsibility</p></h3></div><div data-test-id="sdsm-content-body"><div class="css-1g8v6r8" data-test-id="sdsm-content-body-content" data-animation-id="content-body"><div data-test-id="mwp-rich-text" class="css-is8b0c"><p class="css-1go7wjq sdsm-p"><a href="https://assets.ctfassets.net/kw9k15zxztrs/2REJfs8ovicIregDy1WRCe/1f0966fd9b380db16af0b4dad44e2154/Snap_Safety_Timeline.pdf?lang=en-US" target="_blank" class="sdsm-hyperlink css-1ekngtg" rel="noopener">Since the beginning</a>, Snapchat has been about empowering people to express themselves with their camera. We didn’t want to create a social network where you automatically friend everyone you know, or where you only see what’s most popular. Instead, we wanted to make it easier for people, publishers, and brands to tell their stories — their way!</p><p class="css-1go7wjq sdsm-p">At Snap, the safety and well-being of our community is our top priority. These <a href="https://assets.ctfassets.net/kw9k15zxztrs/2REJfs8ovicIregDy1WRCe/1f0966fd9b380db16af0b4dad44e2154/Snap_Safety_Timeline.pdf?lang=en-US" target="_blank" class="sdsm-hyperlink css-1ekngtg" rel="noopener">milestones</a> provide an overview of the various safety-related products, features, and programs Snap has worked on since the beginning of the company. </p><div class="sdsm-h3 css-85zy81">Snapchat is for personal communication, not broadcasting. </div><p class="css-1go7wjq sdsm-p"></p><p class="css-1go7wjq sdsm-p">Snaps are made for quick and easy communication, which is why they delete by default! Friends will only see the things that you send them directly, or choose to post publicly to your Story.</p><p class="css-1go7wjq sdsm-p"></p><div class="sdsm-h3 css-85zy81">Approach to Safety Partnerships. </div><p class="css-1go7wjq sdsm-p"></p><p class="css-1go7wjq sdsm-p">Snap is deeply committed to the safety and wellbeing of our community, and our teams, products, policies, and partnerships apply safety by design principles to keep Snapchatters safe and informed.</p><p class="css-1go7wjq sdsm-p">In addition to our internal team of content moderators who directly work to keep our platform safe, we work with industry experts and non-governmental organizations to provide resources and support to Snapchatters in need. </p><p class="css-1go7wjq sdsm-p"></p><div class="sdsm-h3 css-85zy81">Trusted Flagger Program.</div><p class="css-1go7wjq sdsm-p"></p><p class="css-1go7wjq sdsm-p">Our Trusted Flagger Program was developed to help provide support for non-profits, non-governmental organizations (NGOs), select government agencies, and safety partners that support that Snapchat community and report content that violates our Community Guidelines.</p><p class="css-1go7wjq sdsm-p"></p><div class="sdsm-h3 css-85zy81">Safety Advisory Board.</div><p class="css-1go7wjq sdsm-p"></p><p class="css-1go7wjq sdsm-p">Our Safety Advisory Board members also educate, challenge, raise issues, and advise Snap on how to keep the Snapchat community safe.</p><p class="css-1go7wjq sdsm-p">Through our partnerships, we have been able to create resources, such as <a href="https://help.snapchat.com/hc/articles/7012345957524?utm_source=web&amp;utm_medium=snap&amp;utm_campaign=safety_center&amp;lang=en-US" target="_blank" class="sdsm-hyperlink css-1ekngtg" rel="noopener"><i><u>Here for You</u></i></a>, a custom section in Search that houses localized resources and content from professional non-profit organizations that’s shown when people type in words associated with being in crisis and launch, <a href="https://story.snapchat.com/p/9e8a90a8-897f-474b-8d65-e29797b3aa40?lang=en-US" target="_blank" class="sdsm-hyperlink css-1ekngtg" rel="noopener"><i><u>Safety Snapshot</u></i></a>, our digital literacy program aimed at educating Snapchatters about issues like data privacy, security and online safety. For more information about our wellness resources, download our <a href="https://assets.ctfassets.net/gqgsr8avay9x/4iEOso2NetGBRckJy5Lnui/ec53c0bd5fba4eb184516b229e7099db/qg-snapchatwellness.pdf?lang=en-US" target="_blank" class="sdsm-hyperlink css-1ekngtg" rel="noopener"><u>Quick-Guide to Snapchat Wellness Resources</u></a>!</p><p class="css-1go7wjq sdsm-p"></p><div class="sdsm-h3 css-85zy81">Digital Well-Being Index and Research</div><div class="sdsm-h3 css-85zy81"><br/></div><p class="css-1go7wjq sdsm-p">To offer insight into how teens and young adults are faring online, Snap conducted research into Generation Z’s digital well-being. The study, which draws on more than four decades of subjective well-being research, was adapted for the online environment to produce a Digital Well-Being Index (DWBI), a measure of Gen Z’s online psychological well-being. In 2022, we surveyed teens (aged 13-17), young adults (aged 18-24) and parents of teens, aged 13 to 19 in six countries: Australia, France, Germany, India, UK and the U.S. We asked about their exposure to various online risks and, from those results and other attitudinal responses, devised a DWBI for each country and a combined reading across all six. The 2022 Digital Well-Being Index for the six geographies stands at 62. To read more about the Digital Well-Being Index and the research findings, please visit our <a target="_self" class="sdsm-hyperlink css-1ekngtg" href="/safety/safety-center/dwbi?lang=en-US">DWBI page</a>. </p><p class="css-1go7wjq sdsm-p"></p></div></div></div></div></section></section></div></article><article id="tips-for-staying-safe" class="sdsm-block sdsm-tertiary css-1rfsqf4"><div data-testid="sdsm-block-boundary" class="sdsm-block-boundary css-1bzb5d8"><section data-test-id="sdsm-block-children" data-max-columns="1" class="css-l6mpse"><section data-test-id="sdsm-content" class="sdsm-content css-10creib"><div data-test-id="sdsm-content-media-container"><div data-test-id="sdsm-content-media" data-animation-id="content-media"><div class="sdsm-media-wrapper" data-testid="no-device-wrapper"><picture class="sdsm-media"><source srcSet="https://images.ctfassets.net/kw9k15zxztrs/3NYIO6CASkn2LPeS1pIJ1p/2b4c0d91d58ada5d5491797b05fcfc85/Pen-and-paper.png?fm=webp&amp;q=40&amp;h=400" type="image/webp"/><img alt="" class="strict-height css-1ibtvxd" src="https://images.ctfassets.net/kw9k15zxztrs/3NYIO6CASkn2LPeS1pIJ1p/2b4c0d91d58ada5d5491797b05fcfc85/Pen-and-paper.png?q=40&amp;h=400" loading="lazy"/></picture></div></div></div><div data-test-id="sdsm-content-header-and-body" class="css-1bwj8xn"><div data-test-id="sdsm-content-header" class="css-63dt3f"><h3 class="css-1evh7ka" data-test-id="sdsm-content-title" data-animation-id="content-title"><p class="css-r44k6v">Tips for Staying Safe</p></h3></div><div data-test-id="sdsm-content-body"><div class="css-1g8v6r8" data-test-id="sdsm-content-body-content" data-animation-id="content-body"><div data-test-id="mwp-rich-text" class="css-is8b0c"><p class="css-1go7wjq sdsm-p">As Snapchat has grown over the years, your privacy and safety have always been top of mind. That said, there are some steps you can take to make sure you stay extra safe!</p><p class="css-1go7wjq sdsm-p"></p><div class="sdsm-h3 css-85zy81">Snapchat Etiquette</div><p class="css-1go7wjq sdsm-p"></p><p class="css-1go7wjq sdsm-p">Be kind and respectful to other Snapchatters. Be thoughtful about what you Snap, and don&#x27;t send people anything they wouldn&#x27;t want to receive.</p><div class="sdsm-h3 css-85zy81">Snaps Delete by Default, But...</div><p class="css-1go7wjq sdsm-p"></p><p class="css-1go7wjq sdsm-p">Remember, even though Snaps are designed to delete by default, a friend can still grab a screenshot or take a picture with another device.</p><p class="css-1go7wjq sdsm-p"></p><div class="sdsm-h3 css-85zy81">Privacy Settings</div><p class="css-1go7wjq sdsm-p"></p><p class="css-1go7wjq sdsm-p">Check your <a href="https://help.snapchat.com/hc/articles/7012343074580?utm_source=web&amp;utm_medium=snap&amp;utm_campaign=safety_center&amp;lang=en-US" target="_blank" class="sdsm-hyperlink css-1ekngtg" rel="noopener"><u>privacy settings</u></a> to choose who can send you Snaps, or view your Stories and location on Snap Map.</p><p class="css-1go7wjq sdsm-p"></p><div class="sdsm-h3 css-85zy81">Friends</div><p class="css-1go7wjq sdsm-p"></p><p class="css-1go7wjq sdsm-p">Snapchat was made for keeping in touch with your close friends, so we&#x27;d suggest against friending anyone you don&#x27;t know in real life.</p><p class="css-1go7wjq sdsm-p"></p><div class="sdsm-h3 css-85zy81">Community Guidelines</div><p class="css-1go7wjq sdsm-p"></p><p class="css-1go7wjq sdsm-p">Read up and follow our <a target="_self" class="sdsm-hyperlink css-1ekngtg" href="/privacy/transparency/community-guidelines?lang=en-US"><u>Community Guidelines</u></a>, and try to help your friends follow them too!</p><p class="css-1go7wjq sdsm-p"></p><div class="sdsm-h3 css-85zy81">Report Safety Concerns</div><p class="css-1go7wjq sdsm-p"></p><p class="css-1go7wjq sdsm-p">If you come across something upsetting, or if anyone asks you to do something inappropriate or that makes you uncomfortable, please report the Snap to us — and talk to your parent or a trusted adult about it.</p><ul class="css-1j4b859 sdsm-ul"><li><div class="css-1wp78br sdsm-li"><p class="css-1go7wjq sdsm-p">If you ever need to report something, just press and hold on whatever Snap you&#x27;re viewing, and then tap the &#x27;Report Snap&#x27; button to reach out to us. You can also <a href="https://help.snapchat.com/hc/en-us/requests/new?start=5153567363039232&amp;utm_campaign=safety_center&amp;utm_medium=snap&amp;utm_source=web&amp;lang=en-US" target="_blank" class="sdsm-hyperlink css-1ekngtg" rel="noopener"><u>report a Snapchat safety concern on the web</u></a>.</p></div></li></ul><p class="css-1go7wjq sdsm-p"></p><div class="sdsm-h3 css-85zy81">Bullying</div><p class="css-1go7wjq sdsm-p"></p><p class="css-1go7wjq sdsm-p">If someone is bullying or harassing you, report the Snap to us — and talk to your parent or a trusted adult about it. You can also always <a href="https://help.snapchat.com/hc/articles/7012401093396?utm_source=web&amp;utm_medium=snap&amp;utm_campaign=safety_center&amp;lang=en-US" target="_blank" class="sdsm-hyperlink css-1ekngtg" rel="noopener"><u>block that person</u></a> and <a href="https://help.snapchat.com/hc/articles/7012338682004?utm_source=web&amp;utm_medium=snap&amp;utm_campaign=safety_center&amp;lang=en-US" target="_blank" class="sdsm-hyperlink css-1ekngtg" rel="noopener"><u>leave any group chat</u></a> where bullying is taking place.</p><ul class="css-1j4b859 sdsm-ul"><li><div class="css-1wp78br sdsm-li"><p class="css-1go7wjq sdsm-p">Additional Help: Snapchat is also partnered with the Crisis Text Line to provide additional support and resources to Snapchatters in the US. Just text KIND to 741741 to chat with a live, trained crisis counselor at Crisis Text Line. This service is free and available 24/7!</p></div></li></ul><p class="css-1go7wjq sdsm-p"></p><div class="sdsm-h3 css-85zy81">Password Security</div><p class="css-1go7wjq sdsm-p"></p><p class="css-1go7wjq sdsm-p">Keep your password safe and don&#x27;t share it with any other people, applications, or websites under any circumstances. We also suggest using a different password for every service you use.</p><p class="css-1go7wjq sdsm-p"></p><div class="sdsm-h3 css-85zy81">Subscribe to <a href="https://story.snapchat.com/p/9e8a90a8-897f-474b-8d65-e29797b3aa40?lang=en-US" target="_blank" class="sdsm-hyperlink css-1ekngtg" rel="noopener"><u>Safety Snapshot</u></a></div><p class="css-1go7wjq sdsm-p"></p><p class="css-1go7wjq sdsm-p">This Discover Channel was created to increase digital literacy and educate Snapchatters about safety and privacy tips and tricks.</p><p class="css-1go7wjq sdsm-p"></p><div class="sdsm-h3 css-85zy81">Manage Your Discover Content</div><p class="css-1go7wjq sdsm-p"></p><p class="css-1go7wjq sdsm-p">On Discover, you can watch friends&#x27; Stories, Publisher Stories, Shows, and <a href="https://help.snapchat.com/hc/sections/5689778740884?utm_source=web&amp;utm_medium=snap&amp;utm_campaign=safety_center&amp;lang=en-US" target="_blank" class="sdsm-hyperlink css-1ekngtg" rel="noopener"><u>Snap Map</u></a> to learn about things going on around the world! 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Learn more on how to <a href="https://help.snapchat.com/hc/articles/7012410297364?utm_source=web&amp;utm_medium=snap&amp;utm_campaign=safety_center&amp;lang=en-US" target="_blank" class="sdsm-hyperlink css-1ekngtg" rel="noopener"><u>manage your friends</u></a> or <a href="https://help.snapchat.com/hc/articles/7012328615828?utm_source=web&amp;utm_medium=snap&amp;utm_campaign=safety_center&amp;lang=en-US" target="_blank" class="sdsm-hyperlink css-1ekngtg" rel="noopener"><u>add new friends</u></a>.</p></div></li></ul><p class="css-1go7wjq sdsm-p"><b></b></p><ul class="css-1j4b859 sdsm-ul"><li><div class="css-1wp78br sdsm-li"><p class="css-1go7wjq sdsm-p"><b>Subscriptions:</b> Right below the Friends section, you&#x27;ll see your favorite content from publishers, creators, and other channels that you&#x27;ve subscribed to. 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