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style="max-width:100%; border-radius: 18px; margin: 0 auto; width: 300px; height: auto;"> </div> </div> </div> <div class="main-content speaker-page-bio-column"> <div class="flex-container" style="justify-content: flex-start;"> <div class="speaker-bio-title"><h1 style="padding-top:0; margin-bottom:0; font-size:42px;">Brenton Thomas</h1> <span class="inner-sub">Founder<br>Twibi</span> <div class="indiv-socials" style="margin-bottom: 0; padding-bottom: 0;"> <a href="https://www.linkedin.com/in/brentonthomas/" target="_blank" class="no-underline"><i class="fab fa-linkedin" style="color: var(--blue)"></i></a> </div></div> <div class="speaker-bio-social"><img src="/assets/components/phpthumbof/cache/Twibi.2a854344ca0b0e07efd4de90880cfdf7.a1741b702ac08ebeb7abdbdad9641b38.png" style="max-width: 200px; height: auto; position: relative; top:30px;"> </div> </div> <div style="padding-top: 24px;"> <p>With over 8 years of expertise in paid search, paid social, organic social media, and SEO, Brenton is a seasoned digital marketing authority. As the visionary founder of Twibi, a dynamic digital marketing agency, he has successfully collaborated with businesses ranging from billion-dollar enterprises to ambitious startups. Armed with an MBA in International Marketing from Saint Mary's College of California, Brenton is not only a practitioner but also an academic in the field. Outside the digital realm, he cherishes moments with friends and family.</p> </div> </div> </div> </div> </header> <section style="padding-top:12px; background-color:#f8fbff;"> <div class="container main-content"> <div class="main-content-inner"> <h2 style="margin: 0 0 32px 0; font-weight:700; font-size: 24px; text-align: center;">Brenton Thomas’s Session</h2> <div style="margin-bottom: 30px;"><p style="margin-bottom:0;"><i class="fa fa-clock-o"></i> 12:00 p.m.–3:00 p.m. PT — Wednesday, October 23, 2024</p><h3 style="margin-top:0; line-height: 130%;"><a href="/virtual-conference-october-2024/summit/agenda-at-a-glance/pre-summit-interactive-workshops/100-p.m.400-p.m.-pt.html" >GA4 and GTM Workshop: Step-by-Step Guide for Configuration, Event Tracking, and Data Interpretation</a></h3> <p>Join us for an immersive 3-hour workshop divided into three chapters, each featuring breakout sessions and ample time for questions. We'll embark on a journey to establish a Google Analytics 4 (GA4) account from the ground up. </p> <p>Witness a live screen share with Brenton as he navigates through GA4's Setup Assistant, providing real-time guidance every step of the way. Next, delve into Google Tag Manager (GTM), where we'll harness data directly from your website to seamlessly integrate it into GA4 for comprehensive tracking. Concluding the workshop, we'll explore advanced techniques for maximizing GA4 reporting capabilities and address common reporting challenges.</p> <p><strong>Key takeaways:</strong></p> <ul> <li aria-level="1">Mastery of GA4 implementation</li> <li aria-level="1">Utilizing GTM to transmit tailored events to GA4 for precise conversion tracking</li> <li aria-level="1">Techniques for filtering and segmenting data within GA4</li> </ul> </div> </div> </div> </section> <div style="padding:18px;text-align:center;"><a href="virtual-conference-october-2024/pricing.html" class="btn button" style="text-align:center; font-size:20px;">Check out our early bird ticket prices!</a></div>  <footer id="footer"> <div class="container"> <div class="row"> <div class="col col-md-4" style="text-align: center"> <img src="/assets/client_files/images/homepage/smss-nav-white.png" alt="Social Media Strategies Summit logo" style="width: 260px; height: auto;"><br> <a href="https://www.facebook.com/SMSsummit" style="margin-right: 8px;"><i style="color:#fff;" class="fab fa-facebook" aria-hidden="true"></i></a> <a href="https://twitter.com/SMS_summit" style="margin-right: 8px;"><i style="color:#fff;" class="fab fa-x-twitter" aria-hidden="true"></i></a> <a href="https://www.linkedin.com/showcase/smssummit/" style="margin-right: 8px;"><i style="color:#fff;" class="fab fa-linkedin" aria-hidden="true"></i></a> <a href="https://blog.socialmediastrategiessummit.com/" style="margin-right: 8px;"><i style="color:#fff;" class="fa fa fa-rss" aria-hidden="true"></i></a> </div> <div class="col col-md-4" ><h4>Upcoming Events</h4> <ul><li style="list-style-type:none;"><a href="government-december-2024/">Government December 2024</a></li> <li style="list-style-type:none;"><a href="virtual-conference-february-2025/">Corporate Feb 2025</a></li> <li style="list-style-type:none;"><a href="first-responders-2025/">First Responders 2025</a></li> <li style="list-style-type:none;"><a href="government-may-2025/">Government May 2025</a></li> <li style="list-style-type:none;"><a href="higher-ed-2025/">Higher Ed October 2025</a></li> <li><a href="https://artificialintelligencesummit.com">AI for Marketers Summit</a></li></ul> </div> <div class="col col-md-4"> <h4>Contact Us</h4> <div>1501 India St. Suite 103-60<br> San Diego, CA 92101<br> Phone: 888-409-4418<br> <a href="/cdn-cgi/l/email-protection#84edeae2ebc4f7ebe7ede5e8e9e1e0ede5f7f0f6e5f0e1e3ede1f7f7f1e9e9edf0aae7ebe9"><span class="__cf_email__" data-cfemail="acc5c2cac3ecdfc3cfc5cdc0c1c9c8c5cddfd8decdd8c9cbc5c9dfdfd9c1c1c5d882cfc3c1">[email protected]</span></a> </div> </div> </div> </footer>  <section style="text-align:center;background:#f9f9f9;padding:20px;"> Copyright © 2024 by Global Strategic Management Institute | <a href="virtual-conference-october-2024/terms-and-conditions-of-attendance-and-participation.html">Terms and Conditions | Privacy Policy</a> | <a href="virtual-conference-october-2024/code-of-conduct.html">Code of Conduct</a> </section> <script data-cfasync="false" src="/cdn-cgi/scripts/5c5dd728/cloudflare-static/email-decode.min.js"></script><script id="hs-script-loader" async defer src="//js.hs-scripts.com/3219216.js"></script>  <script type="text/javascript"> jQuery(document).ready(function ($) { var dcdomains = ['socialmediastrategiessummit.com', 'unityeventsolutions.com']; var params = window.location.search.replace(/ +/g, '%20'); if (params.length > 0 && params[0] == '?') params = params.substring(1, params.length); var finalList = ''; if (params.length > 0) { var splitList = params.split('&'); var append = new Array(); for (var idx = 0; idx < splitList.length; idx++) { if (splitList[idx].indexOf('utm_') == 0) append.push(splitList[idx]); } finalList = append.join('&'); } if (finalList.length > 0) { var button = $('a[href]').each(function (i) { for (var idx = 0; idx < dcdomains.length; idx++) { var domain = dcdomains[idx]; var re = new RegExp('^http[s]?://[a-zA-Z.]{0,15}' + domain + '.*$'); if (this.href.indexOf('#') < 0) { if (re.test(this.href)) { if (this.href.indexOf('?') < 0) this.href = this.href + '?' + finalList; else this.href = this.href + '&' + finalList; } } } }); } }); </script>  <script type="text/javascript"> function showMenu(bnum) { $('.menu'+bnum).addClass('showmenu'); } </script> <script async type="text/javascript" src="https://a.remarketstats.com/px/smart/?c=25b6628fb526c0a&seg=socialmediastrategiessummit"></script> </body> </html>