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shoppers and boost sales</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ng/pos"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Sell in person<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Point of Sale (POS)</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ng/international"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Sell globally<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">International sales</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ng/plus/solutions/b2b-ecommerce"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Sell wholesale & direct<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Business-to-business (B2B)</div></a></li></ul></div><div class="col-span-3 col-start-7 pt-8 -translate-y-[30px]" data-background="white"><div class="flex items-center border-shade-30 mb-6 border-b pb-4 text-lg"><span aria-hidden="true" class="-ml-2 lg:ml-0 mr-3 md:mr-3 inline-block h-10 w-10"><svg width="40" height="40" fill="none"><g clip-path="url(#white_circle_svg__a)"><path d="m12.75 19.25 5.5-5.5m1 2.5v-3.5h-3.5m-2 14.5h.5a1 1 0 0 0 1-1v-2.5a1 1 0 0 0-1-1h-.5a1 1 0 0 0-1 1v2.5a1 1 0 0 0 1 1Zm6 0h.5a1 1 0 0 0 1-1v-5.5a1 1 0 0 0-1-1h-.5a1 1 0 0 0-1 1v5.5a1 1 0 0 0 1 1Zm6 0h.5a1 1 0 0 0 1-1v-12.5a1 1 0 0 0-1-1h-.5a1 1 0 0 0-1 1v12.5a1 1 0 0 0 1 1ZM39.25 20c0 10.631-8.619 19.25-19.25 19.25S.75 30.631.75 20 9.369.75 20 .75 39.25 9.369 39.25 20Z" stroke="url(#market_svg__a)" stroke-width="1.5" stroke-linecap="round" stroke-linejoin="round"></path></g></svg></span><span id="subNavItem-Market" class="text-t7 inline-block">Market</span></div><ul class="pb-2" aria-labelledby="subNavItem-Market"><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ng/marketing"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Market your business<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Reach & retain customers</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ng/facebook-instagram"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Market across social<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Social media integrations</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ng/inbox"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Chat with customers<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Shopify Inbox</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ng/email-marketing"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Nurture customers<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Shopify Email</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ng/segmentation"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Know your audience<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Gain customer insights</div></a></li></ul></div><div class="col-span-3 col-start-10 pt-8 -translate-y-[30px]" data-background="white"><div class="flex items-center border-shade-30 mb-6 border-b pb-4 text-lg"><span aria-hidden="true" class="-ml-2 lg:ml-0 mr-3 md:mr-3 inline-block h-10 w-10"><svg width="40" height="40" fill="none"><g clip-path="url(#white_circle_svg__a)"><path d="M12.75 15.75c0 1.243.75 2.5 2.25 2.5s2.5-1.257 2.5-2.5c0 1.243 1 2.5 2.5 2.5s2.5-1.257 2.5-2.5c0 1.243 1 2.5 2.5 2.5s2.25-1.257 2.25-2.5m-12.5 11.5h10.5a2 2 0 0 0 2-2v-9.067a2 2 0 0 0-.179-.827l-.538-1.184A2 2 0 0 0 24.713 13h-9.425a2 2 0 0 0-1.82 1.172l-.538 1.184a2 2 0 0 0-.18.827v9.067a2 2 0 0 0 2 2Zm3-3.5a2 2 0 0 1 2-2h.5a2 2 0 0 1 2 2v3.5h-4.5v-3.5ZM39.25 20c0 10.631-8.619 19.25-19.25 19.25S.75 30.631.75 20 9.369.75 20 .75 39.25 9.369 39.25 20Z" stroke="url(#manage_svg__a)" stroke-width="1.5" stroke-linecap="round"></path></g></svg></span><span id="subNavItem-Manage" class="text-t7 inline-block">Manage</span></div><ul class="pb-2" aria-labelledby="subNavItem-Manage"><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ng/manage"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Manage your business<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Track sales, orders & analytics</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ng/analytics"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Measure your performance<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Analytics and Reporting</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ng/orders"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Manage your stock & orders<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Inventory & order management</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ng/flow"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Automate your business<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Shopify Flow</div></a></li></ul></div></div></div><div class="absolute bottom-0 inset-x-0 overflow-hidden z-20"><div class="container grid grid-cols-4 sm:grid-cols-8 md:grid-cols-12 gap-x-gutter gap-y-0"><div class="col-span-12 col-start-1 scheme-white:bg-shade-10 scheme-transparent-light:bg-shade-10 scheme-black:bg-shade-90 scheme-transparent-dark:bg-shade-90 relative after:absolute after:left-full after:top-[-1px] after:w-[100vw] after:h-[calc(100%+1px)] scheme-white:after:bg-shade-10 scheme-transparent-light:after:bg-shade-10 scheme-black:after:bg-shade-90 scheme-transparent-dark:after:bg-shade-90 scheme-black:text-white scheme-transparent-dark:text-white -ml-[var(--margin)] -mt-8 md:mt-0 pl-[var(--margin)] pt-6 before:content-[''] before:absolute before:right-full before:top-[-1px] before:w-[100vw] before:h-[calc(100%+1px)] scheme-white:before:bg-shade-10 scheme-transparent-light:before:bg-shade-10 scheme-black:before:bg-shade-90 scheme-transparent-dark:before:bg-shade-90 border-t scheme-white:border-shade-20 scheme-transparent-light:border-shade-20 scheme-black:border-shade-70 scheme-transparent-dark:border-shade-70 before:border-t scheme-white:before:border-shade-20 scheme-transparent-light:before:border-shade-20 scheme-black:before:border-shade-70 scheme-transparent-dark:before:border-shade-70 after:border-t scheme-white:after:border-shade-20 scheme-transparent-light:after:border-shade-20 scheme-black:after:border-shade-70 scheme-transparent-dark:after:border-shade-70 -translate-y-[30px]" data-background="white"><ul class="grid grid-cols-12 gap-x-gutter gap-y-0 pb-0"><li class="flex mb-6 pr-4 border-r border-shade-30 last:border-0 col-span-3"><a class="group inline-block w-full text-black hover:text-black" href="https://shopify.dev" aria-label="External source: Shopify Developers . Build with Shopify's powerful APIs"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Shopify Developers<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Build with Shopify's powerful APIs</div></a></li><li class="flex mb-6 pr-4 border-r border-shade-30 last:border-0 col-span-3"><a class="group inline-block w-full text-black hover:text-black" href="/ng/plus"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Plus<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">A commerce solution for growing digital brands</div></a></li><li class="flex mb-6 pr-4 border-r border-shade-30 last:border-0 col-span-3"><a class="group inline-block w-full text-black hover:text-black" href="/ng/products"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">All Products<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Explore all Shopify products & features</div></a></li></ul></div></div></div></div></li><li class="mr-8 text-base"><div class="flex h-full"><a class="flex items-center hover:underline text-black hover:text-black" href="/ng/pricing">Pricing</a></div></li><li class="mr-8 text-base"><div class="relative flex h-full after:content[""] after:block after:h-[3px] after:w-full after:absolute after:bottom-0 after:scale-0 after:origin-left after:transition-transform after:duration-[350ms] after:ease-[bezier(0.66, 0.66, 0.34, 1.00)] after:motion-reduce:transition-none hover:underline after:bg-black text-black"><button type="button" class="bg-transparent whitespace-nowrap" data-component-name="Resources-toggle-open" aria-controls="ResourcesDesktopMenu" aria-expanded="false" aria-haspopup="true"><span class="mr-3 font-semi-medium">Resources</span><div aria-hidden="true" class="relative inline-block h-[7px] w-3 cursor-pointer"><div class="inline-block rounded border-b-8 h-2 w-[2px] origin-center transition-all ease-[bezier(0.66, 0.66, 0.34, 1.00)] duration-[350ms] motion-reduce:transition-none border-black bg-black -translate-x-[3px] rotate-[135deg]"></div><div class="inline-block rounded border-b-8 h-2 w-[2px] origin-center transition-all ease-[bezier(0.66, 0.66, 0.34, 1.00)] duration-[350ms] motion-reduce:transition-none border-black bg-black -rotate-[135deg]"></div></div></button></div><div id="ResourcesDesktopMenu" class="absolute inset-x-0 top-global-header z-[21] transition-transform duration-[452ms] ease-[cubic-bezier(0.26,1.00,0.48,1.00)] motion-reduce:transition-none before:absolute before:inset-x-0 before:top-0 before:w-full before:h-full before:left-0 before:shadow-xl before:pointer-events-none before:z-10 bg-white text-black bg-white text-black opacity-0 pointer-events-none -translate-y-[10px]"><div class="relative no-scrollbar overflow-y-auto overflow-x-clip max-h-[calc(100vh-72px)] z-20"><div class="container grid grid-cols-4 sm:grid-cols-8 md:grid-cols-12 gap-x-gutter gap-y-0"><div class="col-span-3 col-start-1 pt-8 -translate-y-[30px]" data-background="white"><div class="flex items-center border-shade-30 mb-6 border-b pb-4 text-lg"><span aria-hidden="true" class="-ml-2 lg:ml-0 mr-3 md:mr-3 inline-block h-10 w-10"><svg width="40" height="40" fill="none"><g clip-path="url(#help-and-support_svg__a)"><circle cx="20" cy="20" r="19.25" stroke="currentColor" stroke-width="1.5"></circle><path d="M20 20v6" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"></path><path d="M20 16.5a1.5 1.5 0 1 0 0-3 1.5 1.5 0 0 0 0 3Z" fill="currentColor"></path></g></svg></span><span id="subNavItem-Help and support" class="text-t7 inline-block">Help and support</span></div><ul class="pb-2" aria-labelledby="subNavItem-Help and support"><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="https://help.shopify.com/en/" aria-label="External source: Help and support . Get 24/7 support"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Help and support<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Get 24/7 support</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ng/blog/topics/guides"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">How-to guides<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Read in-depth business guides</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="https://academy.shopify.com" aria-label="External source: Business courses . Learn from proven experts"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Business courses<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Learn from proven experts</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ng/blog"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Shopify blog<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Business strategy tips</div></a></li></ul></div><div class="col-span-6 col-start-4 pt-8 -translate-y-[30px]" data-background="white"><div class="flex items-center border-shade-30 mb-6 border-b pb-4 text-lg"><span aria-hidden="true" class="-ml-2 lg:ml-0 mr-3 md:mr-3 inline-block h-10 w-10"><svg width="40" height="40" fill="none"><g clip-path="url(#white_circle_svg__a)" stroke="currentColor" stroke-width="1.5"><circle cx="20" cy="20" r="19.25"></circle><path d="m22.023 15.04 3 3M12.75 27.25l4.25-1 9.95-9.95a1 1 0 0 0 0-1.413l-1.837-1.836a1 1 0 0 0-1.414 0L13.75 23l-1 4.25Z" stroke-linecap="round" stroke-linejoin="round"></path></g></svg></span><span id="subNavItem-Popular topics" class="text-t7 inline-block">Popular topics</span></div><ul class="pb-2 columns-2" aria-labelledby="subNavItem-Popular topics"><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ng/blog/what-is-shopify"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">What is Shopify?<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">How our commerce platform works</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ng/blog/topics/founder-stories"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Founder stories<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Learn from successful merchants</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ng/blog/how-to-build-a-brand"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Branding<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Build your brand from scratch</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ng/blog/marketing-plan"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Marketing<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Build a marketing plan</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ng/blog/ecommerce-seo-beginners-guide"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Ecommerce SEO<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Improve your search ranking</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ng/blog/topics/social-media-optimization"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Social media strategy<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Turn social into sales</div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ng/blog/how-to-scale-small-business"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Business growth<span class="sr-only">.</span></span></div><div class="text-sm text-shade-70 group-hover:text-black">Scale your business</div></a></li></ul></div><div class="col-span-3 col-start-10 pt-8 scheme-white:bg-shade-10 scheme-transparent-light:bg-shade-10 scheme-black:bg-shade-90 scheme-transparent-dark:bg-shade-90 pl-10 relative after:absolute after:left-full after:top-[-1px] after:w-[100vw] after:h-[calc(100%+1px)] scheme-white:after:bg-shade-10 scheme-transparent-light:after:bg-shade-10 scheme-black:after:bg-shade-90 scheme-transparent-dark:after:bg-shade-90 scheme-black:text-white scheme-transparent-dark:text-white border-l scheme-white:border-shade-20 scheme-transparent-light:border-shade-20 scheme-black:border-shade-70 scheme-transparent-dark:border-shade-70 -translate-y-[30px]" data-background="white"><div class="flex items-center border-shade-30 mb-6 border-b pb-4 text-lg"><span aria-hidden="true" class="-ml-2 lg:ml-0 mr-3 md:mr-3 inline-block h-10 w-10"><svg width="40" height="40" fill="none"><g clip-path="url(#white_circle_svg__a)" stroke="currentColor" stroke-width="1.5"><circle cx="20" cy="20" r="19.25"></circle><path d="M16.75 16.75v-2a2 2 0 0 1 2-2h2.5a2 2 0 0 1 2 2v2m-2 4v1.5a1 1 0 0 1-1 1h-.5a1 1 0 0 1-1-1v-1.5m2.5 0a1 1 0 0 0-1-1h-.5a1 1 0 0 0-1 1m2.5 0h6m-8.5 0h-6m2 6.5h10.5a2 2 0 0 0 2-2v-6.5a2 2 0 0 0-2-2h-10.5a2 2 0 0 0-2 2v6.5a2 2 0 0 0 2 2Z"></path></g></svg></span><span id="subNavItem-Essential tools" class="text-t7 inline-block">Essential tools</span></div><ul class="pb-2" aria-labelledby="subNavItem-Essential tools"><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/tools/logo-maker"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Logo maker<span class="sr-only">.</span></span></div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="https://www.shopify.com/stock-photos" aria-label="External source: Stock photography ."><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Stock photography<span class="sr-only">.</span></span></div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ng/blog/business-plan-template"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Business plan template<span class="sr-only">.</span></span></div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="https://www.linkpop.com/" aria-label="External source: Link in bio tool ."><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">Link in bio tool<span class="sr-only">.</span></span></div></a></li><li class="flex mb-6 pr-4"><a class="group inline-block w-full text-black hover:text-black" href="/ng/tools/qr-code-generator"><div class="text-base font-semi-medium"><span class="inline-block arrow-animation">QR code generator<span class="sr-only">.</span></span></div></a></li></ul></div></div></div></div></li><li class="mr-8 text-base"><div class="flex h-full"><a class="flex items-center hover:underline text-black hover:text-black" href="/ng/enterprise">Enterprise</a></div></li><li class="mr-8 text-base"><div class="relative flex h-full after:content[""] after:block after:h-[3px] after:w-full after:absolute after:bottom-0 after:scale-0 after:origin-left after:transition-transform after:duration-[350ms] after:ease-[bezier(0.66, 0.66, 0.34, 1.00)] after:motion-reduce:transition-none hover:underline after:bg-black text-black"><button type="button" class="bg-transparent whitespace-nowrap" data-component-name="What’s new-toggle-open" aria-controls="What’s newDesktopMenu" aria-expanded="false" aria-haspopup="true"><span class="mr-3 font-semi-medium">What’s new</span><div aria-hidden="true" class="relative inline-block h-[7px] w-3 cursor-pointer"><div class="inline-block rounded border-b-8 h-2 w-[2px] origin-center transition-all ease-[bezier(0.66, 0.66, 0.34, 1.00)] duration-[350ms] motion-reduce:transition-none border-black bg-black -translate-x-[3px] rotate-[135deg]"></div><div class="inline-block rounded border-b-8 h-2 w-[2px] origin-center transition-all ease-[bezier(0.66, 0.66, 0.34, 1.00)] duration-[350ms] motion-reduce:transition-none border-black bg-black -rotate-[135deg]"></div></div></button></div><div id="What’s newDesktopMenu" class="absolute inset-x-0 top-global-header z-[21] transition-transform duration-[452ms] ease-[cubic-bezier(0.26,1.00,0.48,1.00)] motion-reduce:transition-none before:absolute before:inset-x-0 before:top-0 before:w-full before:h-full before:left-0 before:shadow-xl before:pointer-events-none before:z-10 bg-white text-black bg-white text-black opacity-0 pointer-events-none -translate-y-[10px]"><div class="relative no-scrollbar overflow-y-auto overflow-x-clip max-h-[calc(100vh-72px)] z-20"><div class="container grid grid-cols-4 sm:grid-cols-8 md:grid-cols-12 gap-x-gutter gap-y-0"><div class="col-span-12 col-start-1 pt-8 -translate-y-[30px]" data-background="white"><ul class="grid grid-cols-12 gap-x-gutter gap-y-0 pb-0"><li class="flex mb-6 pr-4 border-r border-shade-30 last:border-0 col-span-3"><span aria-hidden="true" class="-ml-2 lg:ml-0 mr-3 md:mr-3 inline-block h-10 w-10"><svg width="41" height="42" viewBox="0 0 41 42" fill="none" xmlns="http://www.w3.org/2000/svg"><g clip-path="url(#clip0_213_1921)"><path d="M39.5 21C39.5 31.6315 30.8815 40.25 20.25 40.25C9.61852 40.25 1 31.6315 1 21C1 10.3685 9.61852 1.75 20.25 1.75C30.8815 1.75 39.5 10.3685 39.5 21Z" stroke="currentColor" stroke-width="1.5" stroke-linecap="round" stroke-linejoin="round"></path><rect x="13" y="14" width="15" height="14" rx="2" stroke="currentColor" stroke-width="1.5"></rect><path d="M25 24L19 24" stroke="currentColor" stroke-width="1.5" stroke-linecap="round"></path><path d="M25 21L19 21" stroke="currentColor" stroke-width="1.5" stroke-linecap="round"></path><path 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text-2xl tablet:text-3xl max-w-[680px]">Start selling with Shopify today</p><p class="richtext max-w-[680px] text-sm mb-4">Start your free trial with Shopify today—then use these resources to guide you through every step of the process.</p><div data-component-name="button-group" class="text-base relative z-20" data-mode="light"><div class="flex gap-y-sm flex-wrap gap-x-sm justify-center"><a href="https://accounts.shopify.com/store-create?locale=en-NG&language=en&signup_page=https%3A%2F%2Fwww.shopify.com%2Fng%2Fblog%2Ftrending-products&signup_types%5B%5D=paid_trial_experience" class="inline-block self-center overflow-hidden max-w-full px-button-px py-button-py ring-inset rounded-button text-button-size font-button-font font-button-weight tracking-button-tracking transition-all duration-150 focus-visible:outline-2 focus-visible:outline-offset-2 focus-visible:outline-state-focus focus-visible:outline border-2 text-button-light-primary-text bg-button-light-primary-bg 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tablet-xl:h-[140px] desktop:h-[180px] right-0 tablet-xl:right-[-20px] desktop:right-[20px] top-[-25px] tablet-xl:top-[-30px] desktop:top-[-40px]"><img src="https://cdn.shopify.com/b/shopify-brochure2-assets/05383e2e9b6568812f1ccc7bbc28ac3d.webp?originalWidth=500&originalHeight=641" alt="" loading="lazy" decoding="async" width="500" height="641" srcSet="https://cdn.shopify.com/b/shopify-brochure2-assets/05383e2e9b6568812f1ccc7bbc28ac3d.webp?originalWidth=500&originalHeight=641&width=200 200w, https://cdn.shopify.com/b/shopify-brochure2-assets/05383e2e9b6568812f1ccc7bbc28ac3d.webp?originalWidth=500&originalHeight=641&width=400 400w"/></div><div><img class="absolute rounded-[15px] z-10 w-[90px] tablet-xl:w-[136px] desktop:w-[175px] bottom-[20px] tablet-xl:bottom-[-50px] desktop:bottom-[-70px] right-[-50px] tablet-xl:right-[-70px] desktop:right-[-100px]" src="https://cdn.shopify.com/b/shopify-brochure2-assets/2baeeeb3c9bab2dfbfac6428fad929e1.webp?originalWidth=500&originalHeight=641" alt="" loading="lazy" decoding="async" width="500" height="641" srcSet="https://cdn.shopify.com/b/shopify-brochure2-assets/2baeeeb3c9bab2dfbfac6428fad929e1.webp?originalWidth=500&originalHeight=641&width=200 200w, https://cdn.shopify.com/b/shopify-brochure2-assets/2baeeeb3c9bab2dfbfac6428fad929e1.webp?originalWidth=500&originalHeight=641&width=400 400w"/></div><div class="sm:inset-[auto_0_var(--space-2xl)_auto] sm:bg-transparent sm:pt-9 sm:[&>div>button]:-top-9"></div></div></div><article id="article" itemscope="" itemType="https://schema.org/Article" class="featured-blogs__section"><meta itemProp="mainEntityOfPage" content="/ng/blog/trending-products"/><meta itemProp="dateModified" content="2024-11-28T06:00:00.000Z"/><div class="relative"><div class="py-10 tablet:text-center desktop:pt-16 desktop:pb-16" data-mode="light"><div class="container desktop:w-9/12 desktop:mx-auto"><div class="uppercase text-shade-100 font-aktivgroteskextended text-[12px] leading-[14px] tracking-[0.01em] font-semibold tablet-xl:font-sans tablet-xl:text-[11px] tablet-xl:leading-[13px] tablet:tracking-[0.5px] tablet:font-bold pb-2"><a href="/ng/blog" class="no-underline hover:text-link-light-hover topic-link">blog</a><span class="richtext px-2.5 text-xs">|</span><a href="/ng/blog/topics/guides" class="no-underline hover:text-link-light-hover topic-link">Guides</a></div><h1 class="richtext font-medium tracking-[-0.02em] text-[28px] leading-9 tablet-xl:text-[40px] tablet-xl:leading-[48px]" itemProp="headline">20 Trending Products and Things To Sell Online (2025)</h1><p class="richtext font-normal tracking-[-0.02em] text-[18px] leading-[26px] tablet-xl:text-[20px] tablet-xl:leading-7 desktop:text-[22px] desktop:leading-8 mt-4 desktop:mt-4">If you’re looking for popular things to sell in 2025, check out these trending products. They could help grow your sales. Snail slime, anyone?</p><div class="lg:hidden mt-4 tablet-xl:mt-12"><div class="gap-x-1 flex flex-wrap font-bold sm:justify-center !text-lg text-legacy-gray-90 last:[&_>div]:justify-start sm:last:[&_>div]:justify-center"> by <span itemProp="author" itemscope="" itemType="https://schema.org/Person"><a href="/ng/blog/authors/adam-rogers" class="no-underline" itemProp="url"><span itemProp="name">Adam Rogers</span></a></span></div><div class="text-body-sm text-shade-50">Published on <time>28 Nov 2024</time></div></div></div></div><div class="tablet:container desktop:w-9/12 desktop:mx-auto overflow-hidden flex justify-center"><img class="" src="https://cdn.shopify.com/s/files/1/0070/7032/articles/trending-products_7ed711c4-206c-4b41-a321-711785f3a917.png?v=1729280622&originalWidth=1848&originalHeight=782" alt="3D models of the top-selling trending products to sell online, covered in the article" loading="eager" decoding="async" width="1848" height="782" srcSet="https://cdn.shopify.com/s/files/1/0070/7032/articles/trending-products_7ed711c4-206c-4b41-a321-711785f3a917.png?v=1729280622&originalWidth=1848&originalHeight=782&width=200 200w, https://cdn.shopify.com/s/files/1/0070/7032/articles/trending-products_7ed711c4-206c-4b41-a321-711785f3a917.png?v=1729280622&originalWidth=1848&originalHeight=782&width=400 400w, https://cdn.shopify.com/s/files/1/0070/7032/articles/trending-products_7ed711c4-206c-4b41-a321-711785f3a917.png?v=1729280622&originalWidth=1848&originalHeight=782&width=600 600w, https://cdn.shopify.com/s/files/1/0070/7032/articles/trending-products_7ed711c4-206c-4b41-a321-711785f3a917.png?v=1729280622&originalWidth=1848&originalHeight=782&width=800 800w, https://cdn.shopify.com/s/files/1/0070/7032/articles/trending-products_7ed711c4-206c-4b41-a321-711785f3a917.png?v=1729280622&originalWidth=1848&originalHeight=782&width=1000 1000w, https://cdn.shopify.com/s/files/1/0070/7032/articles/trending-products_7ed711c4-206c-4b41-a321-711785f3a917.png?v=1729280622&originalWidth=1848&originalHeight=782&width=1200 1200w, https://cdn.shopify.com/s/files/1/0070/7032/articles/trending-products_7ed711c4-206c-4b41-a321-711785f3a917.png?v=1729280622&originalWidth=1848&originalHeight=782&width=1400 1400w, https://cdn.shopify.com/s/files/1/0070/7032/articles/trending-products_7ed711c4-206c-4b41-a321-711785f3a917.png?v=1729280622&originalWidth=1848&originalHeight=782&width=1600 1600w, https://cdn.shopify.com/s/files/1/0070/7032/articles/trending-products_7ed711c4-206c-4b41-a321-711785f3a917.png?v=1729280622&originalWidth=1848&originalHeight=782&width=1800 1800w"/></div></div><div class="container grid-cols-4 sm:grid-cols-8 md:grid-cols-12 block tablet-xl:grid gap-y-0 gap-x-12"><div class="col-span-4 xs:col-span-12 md:col-span-4 lg:col-span-3 col-start-1 nav-drawer md:pb-20 pt-10 desktop:pt-16" data-component-name="blog-left-sidebar"><nav class="md:top-[calc(var(--header-height)*2)] md:max-h-[calc(100vh-var(--header-height))] md:overflow-auto md:sticky md:pb-6 pr-2"><div class="flex py-5 md:hidden border-y border-shade-20 text-[12px] mb-6 md:mb-0 leading-[20px] font-medium px-6">On this page<svg viewBox="0 0 20 20" class="w-[20px] h-[20px] ml-auto transition"><path fill-rule="evenodd" d="M5.72 8.47a.75.75 0 0 1 1.06 0l3.47 3.47 3.47-3.47a.75.75 0 1 1 1.06 1.06l-4 4a.75.75 0 0 1-1.06 0l-4-4a.75.75 0 0 1 0-1.06Z"></path></svg></div><div class="mb-4 uppercase hidden md:block">On this page</div><ul class="relative overflow-auto before:absolute before:inset-y-0 before:left-0 md:before:bg-shade-20 before:w-[1px] before:z-1 my-10 md:mt-0 md:mb-16 hidden md:block"><li class="pl-2 my-2.5 first:mt-0 last:mb-0 text-body-sm relative z-2"><a href="#21">Top trending products to sell online in 2025</a></li><li class="pl-2 my-2.5 first:mt-0 last:mb-0 text-body-sm relative z-2"><a href="#22">Trending products from last quarter</a></li><li class="pl-2 my-2.5 first:mt-0 last:mb-0 text-body-sm relative z-2"><a href="#23">Which products are no longer trending?</a></li><li class="pl-2 my-2.5 first:mt-0 last:mb-0 text-body-sm relative z-2"><a href="#24">How to find trending products</a></li><li class="pl-2 my-2.5 first:mt-0 last:mb-0 text-body-sm relative z-2"><a href="#25">Trending products FAQ</a></li></ul><div class="hidden md:block bg-blog-bannerBg"><div class="p-6"><p class="richtext text-2xl font-aktivgroteskextended leading-4 desktop:leading-7 color-black tracking-[-0.02em]">Start your online business today.</p><p class="richtext font-aktivgroteskextended desktop:leading-7 color-black tracking-[-0.02em] text-2xl mb-9 font-bold">For free.</p><a href="https://accounts.shopify.com/store-create?locale=en-NG&language=en&signup_page=https%3A%2F%2Fwww.shopify.com%2Fng%2Fblog%2Ftrending-products&signup_types%5B%5D=paid_trial_experience" class="flex justify-between 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col-start-1"><div id="article-content" class="text-body-base text-shade-70 md:pt-10 desktop:pt-16 [&_h2]:text-t4 [&_h2]:mt-12 [&_h2]:mb-6 [&_h2]:text-black [&_h2]:font-medium [&_.heading--2]:text-t5 [&_.heading--2]:text-black [&_.heading--2]:font-aktivgroteskextended [&_.heading--2]:mb-6 [&_.heading--2]:font-medium [&_h3]:text-t5 [&_h3]:mt-12 [&_h3]:mb-4 [&_h3]:text-black [&_h4]:text-t6 [&_h4]:mt-12 [&_h4]:mb-4 [&_h4]:text-black [&_h5]:text-t7 [&_p]:mb-6 [&_hr]:mb-6 [&_a]:text-black [&_a]:font-medium [&_a]:underline [&_a:hover]:no-underline [&_sup_a]:no-underline [&_sup_a:hover]:underline [&_.marketing-button]:text-white [&_.marketing-button]:no-underline [&_a>img]:mt-3 [&_a>img]:mb-8 [&_a>img]:h-[revert-layer] [&_img]:my-12 [&_a>img]:inline-block [&_figure>img]:mb-0 [&_figure]:mb-12 [&_img]:inline-block [&_ul]:list-disc [&_ul]:space-y-3 [&_ul]:pl-6 [&_ul]:mb-6 [&_ul_li]:pl-4 [&_ol]:list-decimal [&_ol]:space-y-3 [&_ol]:pl-6 [&_ol]:mb-6 [&_ol_li]:pl-4 [&_ol_li::marker]:font-bold [&_iframe]:max-w-full [&_figcaption]:mb-12 [&_figcaption]:text-center [&_figcaption]:text-xs [&_figcaption]:sm:text-sm [&_figcaption]:mt-1 [&_strong]:font-medium [&_strong]:text-black [&_.heading--4]:font-aktivgroteskextended [&_.heading--4]:text-2xl [&_.heading--4]:text-black [&_.heading--4]:font-medium [&_.heading--4]:tracking-[-.02em] [&_iframe]:mt-3 [&_iframe]:mb-9 [&_.container]:m-0 [&_.container]:flex [&_.container]:gap-5 [&_.container]:flex-wrap [&_.green]:text-[green] [&_.red]:text-[red] [&_.pros]:bg-[#eafaea] [&_.pros]:rounded-[10px] [&_.pros]:p-5 [&_.pros_h3]:mt-2 [&_.cons]:bg-[#ffebe6] [&_.cons]:rounded-[10px] [&_.cons]:p-5 [&_.cons_h3]:mt-2 [&_.pros]:tablet:flex-[1_0_calc(50%-10px)] [&_.pros]:flex-[1_0_100%] [&_.cons]:tablet:flex-[1_0_calc(50%-10px)] [&_.cons]:flex-[1_0_100%] [&_.pros_.grid-container]:grid [&_.cons_.grid-container]:grid [&_.grid-container]:gap-[5px] [&_.grid-container]:grid-cols-[15px_auto] [&_.pros_.grid-container]:p-[5px] [&_.cons_.grid-container]:p-[5px] [&_.aspect-video_iframe]:mt-0 article-content [&_.truncated-text]:relative [&_.truncated-text]:max-h-[300px] [&_.truncated-text]:overflow-hidden [&_.truncated-text]:mb-6 [&_.truncated-text::before]:absolute [&_.truncated-text::before]:content-[""] [&_.truncated-text::before]:bottom-0 [&_.truncated-text::before]:w-full [&_.truncated-text::before]:h-[150px] [&_.truncated-text::before]:bg-gradient-to-t [&_.truncated-text::before]:from-white [&_.truncated-text::before]:from-50% [&_.truncated-text::before]:to-transparent [&_.truncated-text\_\_toggle]:absolute [&_.truncated-text\_\_toggle]:bottom-0 [&_.truncated-text\_\_toggle]:w-full [&_.truncated-text\_\_toggle]:text-center [&_.marketing-code]:bg-[#f0f1f2] [&_.marketing-code]:font-bold [&_.marketing-code]:p-1 [&_.marketing-code.marketing-code--block]:p-4 [&_.marketing-code--block]:block [&_.marketing-code--block]:max-w-full [&_.marketing-code--block]:overflow-x-scroll [&_.marketing-code--block]:mb-5 [&_.partners-signup]:mt-6 [&_.partners-signup]:mb-12 [&_.partners-signup]:bg-gray-200 [&_.partners-signup]:p-3 [&_.partners-signup]:md:p-6 [&_.table]:block [&_.table]:overflow-x-scroll [&_.table]:max-w-full" itemProp="articleBody"><div class="hidden leadpage-container leadpage__image leadpage__content marketing-button hide--mobile block--bordered"></div><div><style></style><style type="text/css"></style><aisummary class="hidden"> <p>Exploring what products to sell is a crucial step in starting a successful online business, and Shopify’s annual list of top trending products offers valuable insights. Categories like vitamins, skin care, and ebikes are currently popular, showcasing consumer demands and emerging trends for 2025. To stay competitive, use tools like Google Trends and observe marketplaces like Amazon to identify and adapt to new trends quickly. Shopify provides the tools needed to turn trending products into profitable ventures, whether through direct selling or dropshipping.</p> </aisummary> <p>Thinking about <a href="/ng/start">starting a business</a>? One of the first big decisions you'll face is figuring out what to sell. It's a crucial choice that can shape your future as an entrepreneur.</p> <p>In this article, you'll find a list of the top 20 trending products sold by US Shopify merchants, which we update every year. These aren't random picks—they're <a href="/ng/blog/product-ideas">product ideas</a> that are proven to be popular with consumers.</p> <p>Plus, discover the latest information on breakout product trends, and tips for how to spot growing interest in a product category.</p><div id="text-cta" class="hidden lg:block"></div> <h2 id="21">Top 20 trending products to sell online</h2> <p>Here are the top 20 most popular products sold by US Shopify merchants:</p> <ol> <li><a href="#1">Vitamins and supplements</a></li> <li><a href="#2">Skin care</a></li> <li><a href="#3">Makeup</a></li> <li><a href="#4">Coats and jackets</a></li> <li><a href="#5">Bicycles</a></li> <li><a href="#6">Art and crafting materials</a></li> <li><a href="#7">Drinkware</a></li> <li><a href="#8">Perfume and cologne</a></li> <li><a href="#9">Wine</a></li> <li><a href="#10">Socks</a></li> <li><a href="#11">Bedsheets</a></li> <li><a href="#12">Posters and artwork</a></li> <li><a href="#13">Candles</a></li> <li><a href="#14">Bath and body</a></li> <li><a href="#15">Cookware</a></li> <li><a href="#16">Nail care</a></li> <li><a href="#17">Underwear</a></li> <li><a href="#18">Motor vehicle parts</a></li> <li><a href="#19">Mobile phone accessories</a></li> <li><a href="#20">Blankets</a></li> </ol> <div class="marketing-block marketing-block--light marketing-block--padded my-12 border-l-2 pl-4 [&_h2]:!mt-0 [&_h2]:mb-6 [&_h2]:text-t5 [&_h3]:!mt-0 [&_h3]:mb-6 [&_h3]:text-t7 [&_h4]:!mt-0 [&_h4]:mb-6 [&_h4]:text-t8 [&_ul]:!mt-0 [&_ul]:mb-6 [&_ul:last-child]:mb-0 [&_ol]:!mt-0 [&_ol]:mb-6 [&_ol:last-child]:mb-0 [&_p]:!mt-0 [&_p]:mb-6 [&_p:last-child]:mb-0 border-blog-highlight"> <p>Shopify has <a href="/ng/start">everything you need to start selling</a> and bring your online business to life.</p> </div> <h3 id="1">1. Vitamins and supplements</h3> <p>Last year, vitamins and supplements topped the sales charts for US Shopify merchants. From basic immune boosters like vitamin C and zinc capsules to pre-workout formulas for enhancing gym performance, there's a supplement for all that ails you.</p> <p>Google searches for sleep aids like "<a href="https://trends.google.com/trends/explore?geo=US&q=melatonin%20gummies" rel="nofollow noopener noreferrer" target="_blank">melatonin gummies</a>" have increased in the past year, while a 300% rise in searches for "<a href="https://trends.google.com/trends/explore?geo=US&q=magnesium" rel="nofollow noopener noreferrer" target="_blank">magnesium spray benefits</a>" shows a growing interest in new ways to incorporate supplements into daily routines.</p> <figure><img src="https://cdn.shopify.com/s/files/1/0070/7032/files/magsprayquerytrend.png?v=1732790813" alt="Google Trends graph for the query “magnesium spray benefits” trends up to the right" style="float: none;" class="block block--bordered"> <figcaption>According to Google Trends, searches for "magnesium spray benefits" increased 300% last year in the US</figcaption> </figure> <p>Another benefit of supplement products is their accessibility to businesses of all sizes. Solo ecommerce entrepreneurs can produce <a href="/ng/blog/black-wall-street-sultana-nailor">herbal remedies</a> at home and promote them on TikTok. Meanwhile, large supplement companies like <a href="/ng/plus/customers/bpi-sports">BPI Sports</a> can attract the attention of national retailers.</p> <p>Popular marketing strategies for selling vitamins and supplements include:</p> <ul> <li>Collaborating with fitness and health influencers to showcase product benefits</li> <li>Highlighting testimonials and reviews from satisfied customers</li> <li>Offering bundle deals or <a href="/ng/blog/how-to-start-a-subscription-business">subscriptions</a> for regular users</li> </ul> <h3 id="2">2. Skin care</h3> <p>Skin care products are another trending category with broad market appeal. In an era of self-care, cleansers, moisturizers, serums, and masks are now relevant to every age and gender.</p> <p>Consumer interest in skin care products that combine high-quality ingredients with ethical, sustainable, and cruelty-free practices continues to grow. Searches for skin care trends like "<a href="https://trends.google.com/trends/explore?geo=US&q=hyaluronic%20acid%20serum" rel="nofollow noopener noreferrer" target="_blank">hyaluronic acid serum</a>," "<a href="https://trends.google.com/trends/explore?geo=US&q=vegan%20skincare" rel="nofollow noopener noreferrer" target="_blank">vegan skin care</a>," and "<a href="https://trends.google.com/trends/explore?geo=US&q=retinol" rel="nofollow noopener noreferrer" target="_blank">retinol</a>" are all on the increase.</p> <p>At the start of 2024, Google searches for "<a href="https://trends.google.com/trends/explore?geo=US&q=%2Fm%2F0h984s4" rel="nofollow noopener noreferrer" target="_blank">snail slime</a>" slowly slid into the spotlight. Products containing <a href="https://mcpress.mayoclinic.org/living-well/snail-mucin-for-skincare/" rel="nofollow noopener noreferrer" target="_blank">snail mucin</a>, the mucus from a snail's foot, may help stimulate collagen production and calm redness.</p> <figure><img src="https://cdn.shopify.com/s/files/1/0070/7032/files/snailslimequerytrend.png?v=1732790813" alt="Google Trends graph for the query “snail slime”" style="float: none;" class="block block--bordered" loading="lazy"> <figcaption>According to Google Trends, searches for “snail slime” increased by more than 1,900% last year in the US, peaking at New Year’s.</figcaption> </figure> <p><a href="/ng/blog/skin-care-marketing-online-store">Marketing strategies for skin care</a> products include:</p> <ul> <li>Collaborating with beauty influencers to showcase skin care routines</li> <li>Selling product samples or mini-sizes for customers to try</li> <li>Highlighting before-and-after results from real customers</li> </ul> <h3 id="3">3. Makeup</h3> <p>Makeup is almost always a trending product category, with new tools and techniques constantly reinventing the industry.</p> <p>Last year, <a href="https://trends.google.com/trends/explore?date=2022-01-01%202024-01-01&geo=US&q=lip%20stain" rel="nofollow noopener noreferrer" target="_blank">lip stain</a> topped our trending product list and, while average monthly searches are slightly down, consistent search interest since mid-2022 suggests this cosmetics item will continue to trend into 2025.</p> <figure><img src="https://cdn.shopify.com/s/files/1/0070/7032/files/lipstainquerytrend.png?v=1732790813" alt="Google Trends graph for the query “lip stain.”" style="float: none;" class="block block--bordered" loading="lazy"> <figcaption>Search interest for “lip stain” between 2022 and 2024.</figcaption> </figure> <p>Tips for marketing trending makeup products:</p> <ul> <li>Learn from cosmetics brand <a href="/ng/blog/rare-beauty-brand-storytelling">Rare Beauty</a>, which taps into Selena Gomez's star power through viral TikTok videos.</li> <li>Film makeup tutorials to help customers get the most out of their purchases.</li> </ul> <h3 id="4">4. Coats and jackets</h3> <p>The demand for coats and jackets is driven by seasonal changes, evolving fashion trends, and a growing interest in outdoor activities. With estimates predicting the <a href="https://www.statista.com/statistics/979475/outdoor-clothing-market-value-forecast-worldwide/" rel="nofollow noopener noreferrer" target="_blank">outdoor clothing market</a> will climb to heights of more than $45 billion by 2027, this product category is set for a long, adventurous journey: pack your best down jacket.</p> <figure><img src="https://cdn.shopify.com/s/files/1/0070/7032/files/hikingjacket.png?v=1732790814" alt="Men’s hiking jacket modeled from a back view in a mountain setting." style="float: none;" loading="lazy"> <figcaption>Outdoor clothing company Arc’teryx is famous for its luxury hiking jackets, which are <a href="https://trends.google.com/trends/explore?geo=US&q=Arc%27teryx" rel="nofollow noopener noreferrer" target="_blank">regularly searched</a> for by residents of Boulder, Bozeman, and Cupertino—home to Apple Inc. headquarters.</figcaption> </figure> <p>Dropshipping coats and jackets can be an effective <a href="/ng/blog/low-investment-business-ideas">low-cost business idea</a>—if you can <a href="/ng/blog/dropshipping-clothing-suppliers">find a supplier</a> that offers quality products and fast shipping.</p> <p>Another option for starting a business around this trending product is to <a href="/ng/blog/affiliate-marketing">become an affiliate partner</a> for a clothing brand or retail store. Armed with an affiliate link, you could create a website or social media channel to review and promote fashionable garments.</p> <h3 id="5">5. Bicycles</h3> <p>Ebikes are revolutionizing the cycling world. These power-assisted two-wheelers make commuting a breeze, even on hilly terrains, opening up the benefits of cycling to a wider audience.</p> <p>Interest in "ebikes" has increased over the past five years, with searches reaching new highs each summer. According to estimates, <a href="https://www.statista.com/statistics/1334665/global-e-bike-market-volume-forecast/" rel="nofollow noopener noreferrer" target="_blank">ebikes sales will grow</a> at an annual rate of 10% until 2030, when more than 77 million ebikes will hit the road.</p> <figure><img src="https://cdn.shopify.com/s/files/1/0070/7032/files/ebikesquerytrend.png?v=1732790813" alt="Google Trends graph for the query “ebikes.”" style="float: none;" class="block block--bordered" loading="lazy"> <figcaption>Google trends shows increasing search interest for “ebikes” between 2019 and 2024</figcaption> </figure> <p>Despite their size and weight, even ebikes can be the center of a successful dropshipping business. Take John Murphy, founder of <a href="/ng/blog/ebike-generation-dropshipping">multimillion-dollar company Ebike Generation</a>. He built a thriving dropshipping store by tailoring his website and marketing content toward a specific <a href="/ng/blog/target-audience">target audience</a>: hunters who use ebikes to cover ground quickly and quietly.</p> <h3 id="6">6. Art and crafting materials</h3> <p>After spiking in popularity during the COVID-19 pandemic, arts and crafts activities like <a href="https://trends.google.com/trends/explore?geo=US&q=paint%20by%20numbers" rel="nofollow noopener noreferrer" target="_blank">paint-by-numbers</a> kits are once again trending. The keyword "crochet kit" currently receives 14,000 searches per month, while "pottery clay" receives 4,400 monthly searches.</p> <img src="https://cdn.shopify.com/s/files/1/0070/7032/files/ballsofyarn.png?v=1732790814" alt="Four balls of yarn lined up above a pair of knitting needles on a wooden cutting board." style="float: none;" loading="lazy"> <p>Crafting isn't just about personal fulfillment; it's also a sustainable choice. Many crafters make their own items to become more self-sufficient and avoid the environmental impact of <a href="https://earth.org/fast-fashions-detrimental-effect-on-the-environment/" rel="nofollow noopener noreferrer" target="_blank">fast fashion</a>. Brands like <a href="https://www.darngoodyarn.com/" rel="nofollow noopener noreferrer" target="_blank">Darn Good Yarn</a> serve these consumers by providing them with ethically sourced crafting materials.</p> <h3 id="7">7. Drinkware</h3> <p>Raise a toast to insulated tumblers. Spurred on by viral models like the <a href="https://www.stanley1913.com/products/adventure-quencher-travel-tumbler-40-oz" rel="nofollow noopener noreferrer" target="_blank">Stanley Quencher</a>, these oversized cups come with ad-friendly features like straws and over-engineered construction, making them literal trending product heavyweights.</p> <p>As practical, environmentally friendly hydration aids, tumblers are projected to generate <a href="https://www.lucintel.com/us-tumbler-market.aspx" rel="nofollow noopener noreferrer" target="_blank">$1.9 billion</a> by 2028, growing at a compound annual rate of 8.8%.</p> <img src="https://cdn.shopify.com/s/files/1/0070/7032/files/insulatedwaterbottle.png?v=1732790813" alt="A person drinking from an insulated water bottle while playing a round of golf" style="float: none;" loading="lazy"> <p>Shot glasses, another type of drinkware, also made a splash last year as a top-selling item. They're highly shippable products with year-round relevance.</p> <p>When selling drinkware online, focus on <a href="/ng/blog/long-tail-keywords">long-tail keywords</a> niche buyers are searching for. For instance, "tequila shot glasses" generates 4,400 searches per month, "tall shot glasses" gets 2,400 searches, and "cool shot glasses" sees 3,600 monthly searches. By narrowing your focus and building expertise in a specific type of product, you can set your online store apart.</p> <p>One strategy to consider for selling shot glasses, tumblers, and other types of drinkware is <a href="/ng/blog/private-label">private label products</a>. This method lets you collaborate with manufacturers to add your branding to proven, popular items.</p> <h3 id="8">8. Perfume and cologne</h3> <p>The fragrance industry is <a href="https://www.grandviewresearch.com/industry-analysis/perfume-market" rel="nofollow noopener noreferrer" target="_blank">undergoing a shift</a>. Consumers are moving away from mass-market, gendered fragrances and toward androgynous premium, natural, and personalized scents.</p> <p>Consumer searches for perfumes and colognes often contain brand and product names, which makes <a href="/ng/blog/ecommerce-seo-beginners-guide">search engine optimization</a> a key strategy for fragrance businesses. Product pages and blog posts need to feature useful, descriptive content to be discoverable in search results.</p> <iframe height="200px" width="100%" src="https://player.simplecast.com/3378a1b2-b7f5-4eab-bd29-635143501661?dark=true" frameborder="no" scrolling="no" seamless=""></iframe> <p>For a unique spin on a scent business, you could create a <a href="/ng/blog/b2b-ecommerce-websites">B2B ecommerce website</a> and produce fragrances for companies. Businesses like hotels and restaurants often use <a href="/ng/retail/scent-marketing">sensory marketing</a> to enhance their customer experience and associate their brand with a pleasing aroma.</p> <p>Westin Hotels' <a href="https://www.westinstore.com/category.aspx?White-Tea-Home-Fragrance" rel="nofollow noopener noreferrer" target="_blank">White Tea room fragrance</a> is so popular that it's now sold to consumers, as are the infamous signature scents of retail stores Abercrombie and <a href="https://www.cnn.com/2022/08/13/business/why-stores-smell-good-abercrombie-victorias-secret/index.html" rel="nofollow noopener noreferrer" target="_blank">Victoria's Secret</a>.</p> <h3 id="9">9. Wine</h3> <p>Today's wine market is not just about vintage reds and famous vineyards; consumers are interested in new and accessible products such as organic wine, natural wine, and bottles from undiscovered regions. They're also looking for innovative ways to research blends and <a href="/ng/enterprise/the-wine-industry-needs-an-innovative-dtc-solution-now">buy wine directly</a> from producers.</p> <figure><img src="https://cdn.shopify.com/s/files/1/0070/7032/files/winequerytrend.png?v=1732790813" alt="Google Trends graph for the query “wine,” showing seasonal peaks." style="float: none;" class="block block--bordered" loading="lazy"> <figcaption>According to Google Trends, wine-related searches peak during every holiday season.</figcaption> </figure> <p>All of which gives entrepreneurs an opportunity to develop a new business around this trending product category. Take inspiration from <a href="/ng/blog/the-sip-representation-in-the-wine-industry">The Sip Society,</a> a champagne and sparkling wine tasting community that makes wine tastings more accessible and fun.</p> <h3 id="10">10. Socks</h3> <p>Socks may seem like a simple, everyday item, but they have been a consistently <a href="/ng/blog/bombas-give-back-model-while-profitable">profitable choice</a> for ecommerce brands. The demand for socks is driven by an endless potential for variation, whether it's a popular new material like <a href="https://trends.google.com/trends/explore?date=today%205-y&geo=US&q=merino%20wool%20socks" rel="nofollow noopener noreferrer" target="_blank">Merino wool</a> or the chance to flaunt your favorite <a href="https://www.netflix.shop/collections/socks" rel="nofollow noopener noreferrer" target="_blank">pop culture icon</a> in stocking form.</p> <figure><img src="https://cdn.shopify.com/s/files/1/0070/7032/files/netflixsocks.png?v=1732790813" alt="Socks with Netflix and chill branding in white and gray colorways" style="float: none;" class="block block--bordered" loading="lazy"> <figcaption>netflix shop</figcaption> </figure> <p>Marketing strategies for selling socks online could include:</p> <ul> <li>Targeting niche audiences with licensed artwork or designs</li> <li>Selling subscription boxes or <a href="/ng/retail/bundling-for-retail">product bundles</a> featuring other clothing items</li> <li>Highlighting <a href="/ng/blog/unique-selling-proposition">unique selling points</a> of your socks, such as sustainable materials or comfort features</li> </ul> <h3 id="11">11. Bedsheets</h3> <p>Bedsheets are a staple in every household, making them a consistently popular product. Niches are also plentiful, and often tied to manufacturing materials. The keyword “linen sheets,” receives up to 20,000 searches per month, while “flannel sheets” can be relied upon to trend every fall, <a href="https://trends.google.com/trends/explore?date=today%205-y&geo=US&q=flannel%20sheets" rel="nofollow noopener noreferrer" target="_blank">especially in New England</a>.</p> <p>Once you’ve developed brand recognition within your bedding niche, expand your product catalog by experimenting with related items. Pillows, comforters, mattresses, bedroom furniture, and sleepwear all offer chances for <a href="/ng/blog/what-is-cross-selling">cross-selling</a> to increase average order values.</p> <p>Shopify merchants can curate relevant products with <a href="/ng/collective/retailer">Shopify collective</a>, a tool that lets you collaborate with other Shopify stores.</p> <div class="marketing-block marketing-block--light marketing-block--padded border-t-2 px-8 py-10 my-12 [&_h2]:!mt-0 [&_h2]:mb-6 [&_h2]:text-t5 [&_h3]:!mt-0 [&_h3]:mb-6 [&_h3]:text-t7 [&_h4]:!mt-0 [&_h4]:mb-6 [&_h4]:text-t8 [&_img]:my-auto [&_p]:!mt-0 [&_p]:mb-6 [&_p]:text-body-sm [&_.heading--4]:text-t6 [&_.marketing-button]:text-white [&_.marketing-button]:no-underline border-blog-highlight" data-component-name="blog-cta-marketing"> <p class="heading--4">Dropshipping with Shopify Collective</p> <p>Connect with US-based Shopify brands to easily sell their products. With Shopify Collective, you can curate items from like-minded stores and ship them directly to your customers.</p> <a class="marketing-button marketing-button--small" href="/ng/collective/retailer">Learn more</a> </div> <p>For tips on how to freshen up your bedsheet business, check out <a href="/ng/blog/120123397-growth-framework-brook-linen">this episode from the Shopify Masters archive</a> with Rich Fulop, co-founder of <a href="https://www.brooklinen.com/" rel="nofollow noopener noreferrer" target="_blank">Brooklinen</a>, the brand behind “the internet’s favorite sheets.”</p> <h3 id="12">12. Posters and artwork</h3> <p>Thanks to <a href="/ng/blog/best-ecommerce-website-builder">ecommerce store builders</a>, any artist can build a website to sell their work globally. This has literally opened up a world of opportunities for creative people, who can monetize their talents.</p> <p>One of the big benefits of selling artwork online is the ability to offer <a href="/ng/blog/print-on-demand">print-on-demand</a> products. With print on demand, artists can sell prints of their work without having to keep physical inventory. Instead, the artwork is printed as orders come in, reducing upfront costs and storage needs.</p> <img src="https://cdn.shopify.com/s/files/1/0070/7032/files/digitalartist.png?v=1732790814" alt="A digital artist wearing rings and sitting at a desk, drawing on a tablet." style="float: none;" loading="lazy"> <p>When selling posters and artwork in your ecommerce store, consider the following marketing strategies:</p> <ul> <li>Highlight the story behind each piece. This might include information about the artist, the inspiration for the work, or the process of creating it.</li> <li>Partner with a <a href="/ng/blog/print-on-demand-companies">print-on-demand company</a> to offer a range of sizes and formats, from small prints to large canvases and digital downloads.</li> <li>Use <a href="/ng/blog/image-sizes">high-quality images</a> to showcase your art.</li> </ul> <h3 id="13">13. Candles</h3> <p>If you’re considering <a href="/ng/blog/candle-business">starting a candle business</a>, estimates value the global candles market at more than <a href="https://www.statista.com/outlook/cmo/furniture/home-decor/candles/worldwide" rel="nofollow noopener noreferrer" target="_blank">$10 billion</a>.</p> <p>Candles aren’t just for the home. They’re used in spas for aromatherapy and by restaurants to create a cozy vibe. According to the <a href="https://candles.org/facts-figures-2/" rel="nofollow noopener noreferrer" target="_blank">National Candle Association</a>, consumers buy candles for two main reasons: to decorate their homes and to help them relax and unwind.</p> <div class="relative aspect-video mb-8"><div data-component="youtube-facade" data-src="https://www.youtube.com/embed/mM6mDQYNdlU?si=sRUlGeUSV1x5xU1u" class="absolute inset-0 w-full h-full"></div></div> <p>A look at Google Trends also shows steady global interest for “<a href="https://trends.google.com/trends/explore?q=homemade%20candles" rel="nofollow noopener noreferrer" target="_blank">homemade candles</a>,” with New Zealand being a particularly active market. Homemade candles are easy to produce, making them a good choice for a first-time business. Apparently, even a <a href="/ng/blog/lily-lous-aromas">nine-year-old</a> can be successful.</p> <h3 id="14">14. Bath and body</h3> <p>If the search for a product to sell is becoming too stressful, try turning your bathroom into a spa with trending items such as <a href="https://trends.google.com/trends/explore?geo=US&q=%2Fm%2F025v4_n" rel="nofollow noopener noreferrer" target="_blank">bath salts</a> and <a href="/ng/blog/bath-bomb-business">bath bombs</a>. Some popular bath time products contain therapeutic ingredients like <a href="/ng/blog/cbd-dropshipping">CBD</a>, the hemp-derived cannabis extract, for added relaxing effect.</p> <figure><img src="https://cdn.shopify.com/s/files/1/0070/7032/files/naturaldeoderant.png?v=1732790814" alt="A person holds a trending product, natural deodorant, up to the camera" style="float: none;" loading="lazy"> <figcaption>American Provenance</figcaption> </figure> <p>Making and selling bath and body products is a popular <a href="/ng/blog/online-business-ideas">business idea</a> that can work no matter the size of your ecommerce store. Passionate makers like <a href="/ng/blog/american-provenance-retail-relationships">Kyle LaFond</a> show how it’s possible to turn a homemade product like natural deodorant into a household name.</p> <h3 id="15">15. Cookware</h3> <p>There comes a point in every home cook’s life when they decide to trade their <a href="https://www.buzzfeed.com/sharanya/ikea-products-kitchen-cooking-chef" rel="nofollow noopener noreferrer" target="_blank">Ikea kitchen utensils</a> for some quality cookware.</p> <p>According to Google Trends data, demand for premium cooking products such as “<a href="https://trends.google.com/trends/explore?geo=US&q=cast%20iron%20pan" rel="nofollow noopener noreferrer" target="_blank">cast iron pans</a>” is growing. The branded keyword “Staub vs Le Creuset” is a trending query, with 2,700 monthly searches, suggesting that consumers are actively looking for buying advice—a need you could meet with a blog or YouTube channel.</p> <p>In the business sector, <a href="https://www.grandviewresearch.com/industry-analysis/cookware-market" rel="nofollow noopener noreferrer" target="_blank">restaurant growth</a> in countries such as India and China is driving sales of commercial cookware.</p> <figure><img src="https://cdn.shopify.com/s/files/1/0070/7032/files/staubvslecreuset.png?v=1732790813" alt="YouTube results the search term “Staub vs Le Creuset” showing several comparison videos" style="float: none;" class="block block--bordered" loading="lazy"> <figcaption>YouTube search results for the search term “Staub vs Le Creuset”—another effective way to reach interested audiences.</figcaption> </figure> <p>One way to differentiate your cookware business is to market an innovative kitchen product. You could work with a manufacturer to create your own spin on serving utensils or baking dishes. Alternatively, curate a selection of existing products from a <a href="https://www.faire.com/category/Home%20Decor/subcategory/Kitchen%20&%20Tabletop/Cookware%20&%20Bakeware" rel="nofollow noopener noreferrer" target="_blank">wholesale marketplace</a>.</p> <p>Once you have a desirable product, let people know about its benefits with a social media ad campaign—just like cookware brand Our Place did with its <a href="https://www.instagram.com/ourplace/?hl=en" rel="nofollow noopener noreferrer" target="_blank">Always Pans</a>.</p> <h3 id="16">16. Nail care</h3> <p>Online nail care stores such as <a href="https://www.opi.com/" rel="nofollow noopener noreferrer" target="_blank">OPI</a> and <a href="https://oliveandjune.com/" rel="nofollow noopener noreferrer" target="_blank">Olive & June</a> serve a market that’s growing at around <a href="https://www.grandviewresearch.com/industry-analysis/nail-care-products-market-report" rel="nofollow noopener noreferrer" target="_blank">5% per year</a>. With special releases for events and holidays, the best nail care brands always provide a reason for customers to return their websites. (Notice how both of the ecommerce stores above feature a “New” tab prominently on their navigation bars).</p> <p>The nail care market is currently benefiting from a shift toward products that promote nail health alongside appearance. According to Google Trends, searches for “<a href="https://trends.google.com/trends/explore?date=today%205-y&geo=US&q=Cuticle%20Oil" rel="nofollow noopener noreferrer" target="_blank">cuticle oil</a>” have been slowly increasing over the past five years, while the keyword “nail strengthener” receives 9,000 searches per month.</p> <img src="https://cdn.shopify.com/s/files/1/0070/7032/files/paintednails.png?v=1732790814" alt="Left hand with intricately painted nails is held up to the light." style="float: none;" loading="lazy"> <p>Successful marketing in the nail care niche often involves:</p> <ul> <li>Promoting products through aspirational and lifestyle influencers </li> <li>Releasing limited edition or seasonal products to entice repeat customers</li> <li>Collaborating with celebrities who can endorse your brand</li> </ul> <h3 id="17">17. Underwear</h3> <p>Underwear is (hopefully) a universally essential product. Its small size and weight, coupled with high <a href="/tools/profit-margin-calculator">profit margins</a>, make it an ideal candidate for those looking to sell things online. </p> <p>Whether it’s underwear or motor vehicle parts, the easiest way to develop a successful ecommerce business remains the same: find an underserved part of the market, then deliver a shopping experience that’s tailored for them.</p> <figure><img src="https://cdn.shopify.com/s/files/1/0070/7032/files/skimsquerytrend.png?v=1732790813" alt="Google Trends graph for the query “SKIMS,” showing a spike that correlates with an ad campgain." style="float: none;" class="block block--bordered" loading="lazy"> <figcaption>Searches for “SKIMS” spiked when the company launched a viral ad campaign for its latest product, a “<a href="https://www.glamour.com/story/kim-kardashians-built-in-nipple-bra-is-not-a-joke-but-her-skims-ad-is-hilarious" rel="nofollow noopener noreferrer" target="_blank">nipple bra.</a>"</figcaption> </figure> <p>That’s exactly what Kim Kardashian’s company <a href="https://skims.com/" rel="nofollow noopener noreferrer" target="_blank">SKIMS</a> did. The brand began selling flattering shapewear after its celeb founder failed to find inclusive underwear for different skin colors.</p> <p>Alongside product placement in the Kardashians’ TV show and social posts, SKIMS ensures it stays trending with a minimal but memorable <a href="/ng/blog/visual-identity">visual identity</a>, and by leveraging <a href="/ng/blog/social-media-advertising">social media ad campaigns</a>—which have an observable impact on organic consumer interest.</p> <h3 id="18">18. Motor vehicle parts</h3> <p>A desire to save money on vehicle maintenance leads many to ecommerce websites, on the hunt for aftermarket car parts. With a wealth of how-to resources and YouTube tutorials available, consumers feel confident enough to fix common car issues at home.</p> <p>Online shopping is also a convenient way for people to stay in the driving seat. You can compare prices, read reviews, and order the exact part you need for your vehicle, without having to visit a mechanic or dealer.</p> <figure><img src="https://cdn.shopify.com/s/files/1/0070/7032/files/cardiffuserquerytrend.png?v=1732790813" alt="Google Trends graph for the query “car diffuser.”" style="float: none;" class="block block--bordered" loading="lazy"> <figcaption>Google trends shows Increasing search interest in “car diffusers.”</figcaption> </figure> <p>Beyond replacement wipers, bumpers, and brake pads, there’s growing interest in online stores selling car accessories. There are about 26,000 searches every month for “dash cams,” while terms like “<a href="https://trends.google.com/trends/explore?date=today%205-y&geo=US&q=magsafe%20phone%20mount" rel="nofollow noopener noreferrer" target="_blank">magsafe phone mount</a>” and “<a href="https://trends.google.com/trends/explore?geo=US&q=Car%20diffuser" rel="nofollow noopener noreferrer" target="_blank">car diffuser</a>” are increasing in popularity.</p> <p>Consider these tips for marketing motor vehicle parts:</p> <ul> <li>Highlight certifications, such as ISO, OEM, and CAPA, to confirm that vehicle parts meet official safety standards.</li> <li>Help customers identify the right parts for their make and model with an interactive tool or search filters.</li> <li>Write detailed product descriptions and buying guides.</li> </ul> <h3 id="19">19. Mobile phone accessories</h3> <p>The smartphone accessories market is worth <a href="https://www.statista.com/statistics/1256273/worldwide-mobile-phone-accessories-market-revenues/" rel="nofollow noopener noreferrer" target="_blank">hundreds of billions of dollars</a>—with each new phone release bringing fresh demand for compatible add-ons like cases, screen protectors, and chargers.</p> <p>Other universal accessories can quickly take off if they solve a common problem, such as <a href="/ng/blog/pop-sockets-value-proposition">phone grips</a> that make larger models easier to hold.</p> <img src="https://cdn.shopify.com/s/files/1/0070/7032/files/iphonecases.png?v=1732790813" alt="Four iPhone cases in various colors arranged on a black surface" style="float: none;" loading="lazy"> <p>Level-up your marketing strategy by creating the following content:</p> <ul> <li>Use Instagram and TikTok videos to showcase the unique features of phone accessories.</li> <li>Write SEO-optimized blog posts to target keywords related to specific phone models.</li> <li>Encourage user-generated content to build trust and credibility.</li> </ul> <h3 id="20">20. Blankets</h3> <p>Like so many of the products featured in this list, blankets offer entrepreneurs endless opportunities to corner a popular niche.</p> <p>Enter the competitive market for calming weighted blankets (over 100,000 searches per month) or niche-down and sell weighted dog blankets and vests (2,100 monthly searches). You could specialize in luxury cashmere blankets (2,800 searches per month) or target consumers looking for equally indulgent, but far more affordable, blanket hoodies (29,000 searches).</p> <p>As always, the key to success in this market lies in understanding your customer’s needs and delivering a product that exceeds their expectations.</p> <img src="https://cdn.shopify.com/s/files/1/0070/7032/files/openbook.png?v=1732790814" alt="A cup, an open book and a pair of glasses are placed on an orange textured blanket" style="float: none;" loading="lazy"> <h2 id="22">Trending products from last quarter</h2> <p>To keep you updated on the latest <a href="/ng/plus/commerce-trends">market trends</a>, here's a fresh list of the top 20 product categories that experienced the highest sales growth last quarter among US Shopify merchants, compared to three months before:</p>  <div style="overflow-x: auto;"> <table class="tg"> <thead> <tr> <th style="text-align: center;" class="tg-wkkj">Product Category</th> <th style="text-align: center;" class="tg-wkkj">% Growth Last Quarter</th> </tr> </thead> <tbody> <tr> <td class="tg-wkkj">Lunch bags</td> <td style="text-align: center;" class="tg-wp8o">1,687</td> </tr> <tr> <td class="tg-wkkj">Costume sets</td> <td style="text-align: center;" class="tg-wp8o">1,101</td> </tr> <tr> <td class="tg-wkkj">Advent calendars</td> <td style="text-align: center;" class="tg-wp8o">804</td> </tr> <tr> <td class="tg-wkkj">Artificial trees</td> <td style="text-align: center;" class="tg-wp8o">556</td> </tr> <tr> <td class="tg-wkkj">Wreaths</td> <td style="text-align: center;" class="tg-wp8o">502</td> </tr> <tr> <td class="tg-wkkj">Anti-aging skin care</td> <td style="text-align: center;" class="tg-wp8o">486</td> </tr> <tr> <td class="tg-wkkj">Garlic</td> <td style="text-align: center;" class="tg-wp8o">450</td> </tr> <tr> <td class="tg-wkkj">Toothbrush replacement heads</td> <td style="text-align: center;" class="tg-wp8o">408</td> </tr> <tr> <td class="tg-wkkj">Overshirts</td> <td style="text-align: center;" class="tg-wp8o">385</td> </tr> <tr> <td class="tg-wkkj">Snow blowers</td> <td style="text-align: center;" class="tg-wp8o">385</td> </tr> <tr> <td class="tg-wkkj">Hunting decoys</td> <td style="text-align: center;" class="tg-wp8o">366</td> </tr> <tr> <td class="tg-wkkj">Chocolate covered fruit</td> <td style="text-align: center;" class="tg-wp8o">341</td> </tr> <tr> <td class="tg-wkkj">Spice organizers</td> <td style="text-align: center;" class="tg-wp8o">340</td> </tr> <tr> <td class="tg-wkkj">Shoe bags</td> <td style="text-align: center;" class="tg-wp8o">339</td> </tr> <tr> <td class="tg-wkkj">Pallet jacks</td> <td style="text-align: center;" class="tg-wp8o">283</td> </tr> <tr> <td class="tg-wkkj">Folding bikes</td> <td style="text-align: center;" class="tg-wp8o">256</td> </tr> <tr> <td class="tg-wkkj">Holiday ornaments</td> <td style="text-align: center;" class="tg-wp8o">247</td> </tr> <tr> <td class="tg-wkkj">Wood stoves</td> <td style="text-align: center;" class="tg-wp8o">236</td> </tr> <tr> <td class="tg-wkkj">Snow pants</td> <td style="text-align: center;" class="tg-wp8o">220</td> </tr> <tr> <td class="tg-wkkj">School uniforms</td> <td style="text-align: center;" class="tg-wp8o">216</td> </tr> </tbody> </table> </div> <div></div> <p> </p> <p>Remember, many retail trends are seasonal, with sales rising or falling depending on the time of year. For instance, the recent jump in sales of costumes, back-to-school gear, hunting accessories, and wood stoves coincides with the start of fall in the US.</p> <p>Meanwhile, some trends are more consistent. Products in categories like <a href="/ng/blog/start-skincare-line">skin care</a> and <a href="/ng/blog/epic-gardening-content-to-ecommerce">gardening</a> regularly rank among the most in-demand, no matter the season.</p> <p>So, when thinking about <a href="/ng/blog/product-opportunities">what products to sell</a>, consider when your customers are most likely to buy. Picking the right moment to launch a marketing campaign can be as impactful as picking the right product.</p> <ol> <li> <strong>Lunch bags:</strong> Topping the chart for fall, sales of<a href="/ng/blog/lunch-skins-accesible-sustainability">lunch bags</a> soared 1,687% during the back-to-school season.</li> <li> <strong>Costume sets:</strong> Sales of costume sets grew 1,101% in the weeks preceding Halloween, with costume dresses also trending.</li> <li> <strong>Advent calendars:</strong> Holiday preparations continued as advent calendar sales increased 804%.</li> <li> <strong>Artificial trees:</strong> Sales of artificial trees grew 556%, with Christmas tree stands also trending.</li> <li> <strong>Wreaths:</strong> Consumers sought cozy fall decorations with sales of wreaths up 502%.</li> <li> <strong>Anti-aging skin care:</strong> Self-care trends continued in Q3, with anti-aging skin care products seeing notable 486% sales growth.</li> <li> <strong>Garlic:</strong> Sales of garlic products jumped 450%.</li> <li> <strong>Toothbrush replacement heads:</strong> Health and hygiene remain a priority, with toothbrush head sales rising 408% in Q3.</li> <li> <strong>Overshirts:</strong> The transition to cooler weather coincided with a 385% increase in overshirt sales.</li> <li> <strong>Snow blowers:</strong> This category also experienced 385% growth as consumers prepare for winter.</li> <li> <strong>Hunting decoys:</strong> Sales of hunting decoys climbed 366% before the start of hunting season, with spotting scopes and rangefinders up 33%.</li> <li> <strong>Chocolate-covered fruit:</strong> This category saw a 341% increase in sales, possibly linked to gifting trends.</li> <li> <strong>Spice organizers:</strong> Sales of spice organizers grew 340% over the previous quarter.</li> <li> <strong>Shoe bags:</strong> Sales of shoe bags, designed to organize and protect footwear during travel, increased 339%.</li> <li> <strong>Pallet jacks:</strong> For lifting and moving goods in warehouses, pallet jacks saw 283% sales growth in Q3.</li> <li> <strong>Folding bikes:</strong> Sales of compact bicycles that can be easily stored and transported saw a 256% increase.</li> <li> <strong>Holiday ornaments:</strong> Sales of holiday ornaments grew 247%, alongside rising interest in wreaths and artificial trees.</li> <li> <strong>Wood stoves:</strong> Wood stoves sales increased 236% in Q3 of 2024 compared to the prior quarter.</li> <li> <strong>Snow pants: </strong>Another winter essential, sales of snow pants grew 220%.</li> <li> <strong>School uniforms:</strong> Also in the back-to-school category, school uniforms experienced a 216% increase in sales.</li> </ol> <p>Trends can change quickly, so check back next quarter for the latest insights into trending products.</p> <div class="marketing-block marketing-block--light marketing-block--padded my-12 border-l-2 pl-4 [&_h2]:!mt-0 [&_h2]:mb-6 [&_h2]:text-t5 [&_h3]:!mt-0 [&_h3]:mb-6 [&_h3]:text-t7 [&_h4]:!mt-0 [&_h4]:mb-6 [&_h4]:text-t8 [&_ul]:!mt-0 [&_ul]:mb-6 [&_ul:last-child]:mb-0 [&_ol]:!mt-0 [&_ol]:mb-6 [&_ol:last-child]:mb-0 [&_p]:!mt-0 [&_p]:mb-6 [&_p:last-child]:mb-0 border-blog-highlight"> <h4>How were these trending products identified?</h4> <p>The trending products in this article were selected from Shopify merchant data, including:</p> <ul> <li>Product categories that generated the most sales volume for Shopify merchants in 2023.</li> <li>Product categories that saw the biggest sales growth among Shopify merchants from July to September 2024, compared to the three months before.</li> </ul> <p>This article also uses <a href="/ng/blog/organic-search">organic search data</a> from Google Trends and the keyword research tool Ahrefs to reveal what customers are looking for.</p> </div> <h2 id="23">Which products are no longer trending?</h2> <p>In the ever-changing ecommerce landscape, what’s trending today may not be so popular tomorrow. </p> <p>Based on the latest data, these products from this article’s previous list are no longer among the top trends:</p> <h4>1. Lip stain</h4> <p>Lip stain is a beauty product that provides long-lasting lip color without the fading of traditional lipsticks or the moisturizing benefits of <a href="/ng/blog/how-to-make-lip-balm-turning-natural-lip-care-into-a-homemade-business">lip balm</a>. While still popular, lip stain doesn’t feature among the top trends this year.</p> <h4>2. Matcha</h4> <p>If you’ve been to a <a href="/ng/blog/195144393-craft-and-mason-coffee-business">coffee shop</a> in recent years, you’ve seen matcha. It’s a finely ground green tea powder that’s become a popular wellness product. Despite its ongoing popularity, matcha is not listed among this year’s top trends.</p> <h4>3. Power tool accessories</h4> <p>Power tool accessories continue to see an increase in global sales, but in this year’s update, they only rank among quarterly trending products.</p> <p>Remember, trends can fluctuate. With the right marketing campaign or social media <a href="/ng/blog/influencer-marketing">influencer endorsement</a>, a product that’s not trending today can become a bestseller next season.</p> <p>Keep an eye on market shifts to make sure your product catalog aligns with current demands.</p> <h2 id="24">How to find trending products</h2> <p>Finding trending products to sell online can be a game changer for your business. It’s all about understanding the market, knowing what consumers want, and being able to deliver a good <a href="/ng/blog/13251973-creative-ways-to-improve-ecommerce-customer-experience-that-also-boost-loyalty-and-sales">customer experience</a> at the right time.</p> <p>Here are two effective methods you can use to identify potential bestsellers for <a href="/ng/blog/start-online-store">your online store</a>.</p> <h3>Google Trends</h3> <figure><img src="https://cdn.shopify.com/s/files/1/0070/7032/files/tshirtquerytrends.png?v=1732790813" alt="Google trends table showing popular clothing queries such as “Barbie T-shirt” and “Taylor Swift shirt.”" style="float: none;" class="block block--bordered" loading="lazy"> <figcaption>Google Trends shows trending searches related to product categories, such as popular graphic shirts.</figcaption> </figure> <p>Google Trends is a free tool that reveals what users around the world are searching for. Here’s how to use it:</p> <ol> <li>Visit <a href="https://trends.google.com/trends/" rel="nofollow noopener noreferrer" target="_blank">Google Trends</a>.</li> <li>Enter a keyword related to a product or industry in the search bar.</li> <li>Analyze the “Interest over time” graph to see if a search term is growing in popularity, holding steady, or declining.</li> <li>Use the “Compare” feature to evaluate the popularity of different keywords.</li> <li>Check the “Related queries” section for additional product ideas.</li> </ol> <p>A sudden spike in organic search volume often indicates a trend. But, before you <a href="/ng/blog/diy-ecommerce-store-design-as-a-beginner">design an ecommerce store</a> around a trending product, do research to be sure it’s not a fleeting fad.</p> <p>One way to find out more about search trends is to perform deeper <a href="/ng/blog/14207073-the-beginners-guide-to-keyword-research-for-ecommerce">ecommerce keyword research</a>. Looking at indicators such as historical search volume and related <a href="/ng/blog/long-tail-keywords">long-tail keywords</a> will help you build a more detailed picture of consumer interest.</p> <h3>Amazon and other marketplaces</h3> <figure><img src="https://cdn.shopify.com/s/files/1/0070/7032/files/amazonbestsellers.png?v=1732790813" alt="Amazon Best Sellers page with popular products based on sales in categories such as Beauty and Home." style="float: none;" class="block block--bordered" loading="lazy"> <figcaption>Amazon Best Sellers page with popular products based on sales in categories such as Beauty and Home.</figcaption> </figure> <p><a href="/ng/blog/online-selling-sites">Online marketplaces</a> offer insight into what products are currently flying off fulfillment center shelves. Here's how to leverage them:</p> <ol> <li>On <a href="/ng/blog/sell-on-amazon">Amazon</a>, check the <a href="https://www.amazon.com/Best-Sellers/zgbs" rel="nofollow noopener noreferrer" target="_blank">Best Sellers</a> page to see the top-selling items across different product categories.</li> <li>On <a href="https://www.ebay.com/deals" rel="nofollow noopener noreferrer" target="_blank">eBay</a>, visit the <a href="https://www.ebay.com/deals/trending/" rel="nofollow noopener noreferrer" target="_blank">Trending Deals</a> section to see what products are generating attention.</li> <li> <a href="/ng/blog/sell-on-etsy">Etsy</a> also has a trending items section for discovering editors' picks and popular handmade items.</li> <li>Using social media platforms like Instagram, you can monitor <a href="/ng/blog/instagram-hashtags">popular hashtags</a> related to your store.</li> </ol> <p>Identifying a trending product is the beginning of your <a href="/ng/blog/how-to-start-a-business">business journey</a>. Once you have a product to sell, it's time to get to know your customers, develop a brand, and make a <a href="/ng/blog/business-plan">business plan</a>.</p> <p>Will you become a retailer and buy inventory? Or, will you choose a <a href="/ng/blog/dropshipping-guide">dropshipping business</a> model and work with a supplier that ships products directly to your customers?</p> <h2>Start selling products online today</h2> <p>This list of trending products for 2025 can help you launch or expand your online business. But there are so many more popular <a href="/ng/blog/6187532-dont-follow-your-passion-a-smarter-way-to-find-a-product-to-sell">niches</a> to explore.</p> <p>Being a successful store owner or dropshipper isn't just about offering popular products. You need to understand your <a href="/ng/blog/target-audience">target audience</a>, align <a href="/ng/blog/how-to-build-a-brand">your brand</a>, and create a simple shopping experience.</p> <p>Trends can shift quickly, so keep an eye on the market and be ready to adapt. And don't forget to bookmark this article for the latest updates on trending products.</p> <hr class="solid"> <p>From first-time sellers to global retailers, Shopify works for everyone. <a href="/ng/pricing">See plans and pricing</a>.</p> <div id=":R0:" data-component-name="blog-read-more" class="marketing-block marketing-block--light marketing-block--padded text-body-sm text-left my-8 tablet:my-16 p-8 bg-marketingBg border-t-2 [&_h2]:text-t5 border-blog-highlight"><h2 class="!mt-0 mb-6 font-aktivgroteskextended">Read more</h2><ul class="!mt-0 !mb-0"><li class="mt-2"><a href="/ng/blog/how-to-start-dropshipping">How to Start a Dropshipping Business- A Complete Playbook for 2024</a></li><li class="mt-2"><a href="/ng/blog/dropshipping-guide">The Ultimate Guide To Dropshipping (2024)</a></li><li class="mt-2"><a href="/ng/blog/best-dropshipping-products">130+ Dropshipping Products To Sell for Profit</a></li><li class="mt-2"><a href="/ng/blog/dropshipping-suppliers">The 13 Best Dropshipping Suppliers in 2024</a></li><li class="mt-2"><a href="/ng/blog/117607173-the-definitive-guide-to-dropshipping-with-aliexpress">AliExpress Dropshipping- How to Dropship From AliExpress</a></li><li class="mt-2"><a href="/ng/blog/dropshipping-websites">The 9 Best Dropshipping Websites for Your Online Store</a></li><li class="mt-2"><a href="/ng/blog/amazon-dropshipping">Amazon Dropshipping Guide- How To Dropship on Amazon (2024)</a></li><li class="mt-2"><a href="/ng/blog/how-to-sell-on-instagram">How to Sell on Instagram with Instagram Shopping</a></li><li class="mt-2"><a href="/ng/blog/sell-on-ebay">The Beginner's Guide to Selling on eBay- List, Manage, and Sell Your Products Through Shopify</a></li><li class="mt-2"><a href="/ng/blog/social-media-marketing-strategy">Go Beyond Likes and Follows- How to Create a Social Media Strategy That Sells</a></li></ul></div><div class="marketing-block marketing-block--light marketing-block--padded my-12 border-l-2 pl-4 [&_h2]:!mt-0 [&_h2]:mb-6 [&_h2]:text-t5 [&_h3]:!mt-0 [&_h3]:mb-6 [&_h3]:text-t7 [&_h4]:!mt-0 [&_h4]:mb-6 [&_h4]:text-t8 [&_ul]:!mt-0 [&_ul]:mb-6 [&_ul:last-child]:mb-0 [&_ol]:!mt-0 [&_ol]:mb-6 [&_ol:last-child]:mb-0 [&_p]:!mt-0 [&_p]:mb-6 [&_p:last-child]:mb-0 border-blog-highlight text-body-sm my-8 tablet:my-16 p-8 bg-marketingBg !border-l-0 border-t-2 pl-8 [&_[itemscope]]:mb-6 [&_[itemscope]:last-child]:mb-0" id="faq-section"> <div itemscope="" itemtype="https://schema.org/FAQPage"> <h2 id="25">Trending products FAQ</h2> <div itemscope="" itemprop="mainEntity" itemtype="https://schema.org/Question"> <h3 itemprop="name">How do you see which products are trending?</h3> <div itemscope="" itemprop="acceptedAnswer" itemtype="https://schema.org/Answer"> <div itemprop="text"> <p>You can use tools like Google Trends, or check the bestseller pages of Amazon and other online marketplaces to see which products are trending. To identify trending products among consumers, perform keyword research to uncover the most popular organic searches for products.</p> </div> </div> </div> <div itemscope="" itemprop="mainEntity" itemtype="https://schema.org/Question"> <h3 itemprop="name">What things are popular to sell right now?</h3> <div itemscope="" itemprop="acceptedAnswer" itemtype="https://schema.org/Answer"> <div itemprop="text"> <p>Based on the latest Shopify data, some popular items to sell right now include:</p> <ul> <li>Lunch bags</li> <li>Costume sets</li> <li>Advent calendars</li> <li>Artificial trees</li> <li>Wreaths</li> <li>Anti-aging skin care</li> <li>Garlic</li> <li>Toothbrush replacement heads</li> <li>Overshirts</li> <li>Snow blowers</li> </ul> <p>Product trends can change quickly, so it's important to keep an eye on the market.</p> </div> </div> </div> <div itemscope="" itemprop="mainEntity" itemtype="https://schema.org/Question"> <h3 itemprop="name">How can I stay updated on trending products?</h3> <div itemscope="" itemprop="acceptedAnswer" itemtype="https://schema.org/Answer"> <div itemprop="text"> <p>You can stay updated on trending products by regularly checking search demand tools like Google Trends, as well as the bestseller lists of Amazon and other online marketplaces. Following consumer trends news, subscribing to relevant newsletters, and staying active on social media are other ways to stay on top of the latest product trends.</p> </div> </div> </div> </div> </div></div></div><div class="border-t tablet-xl:border-[#d4d4d8] my-16 py-6 flex tablet-xl:flex-row justify-between flex-col"><div class="flex items-center tablet-xl:justify-start tablet-xl:flex-row justify-between flex-row-reverse"><div class="h-16 w-16 tablet-xl:mr-4 grow-0 shrink-0 bg-[#D9D9D9] rounded-full overflow-hidden flex justify-center items-center text-white text-xl font-extrabold"><div>AR</div></div><div class="self-center flex flex-col"><div class="gap-x-1 flex flex-wrap text-lg font-aktivgroteskextended leading-[18px] font-bold mb-2"> by <span itemProp="author" itemscope="" itemType="https://schema.org/Person"><a href="/ng/blog/authors/adam-rogers" class="no-underline" itemProp="url"><span itemProp="name">Adam Rogers</span></a></span></div><div class="text-body-sm 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article","width":1848,"height":905},"tags":["Guides","Most Read","Source Products"],"contentHtml":"\u003cstyle\u003e\u003c!--\nhr.solid {border-top: 1px solid #cccccc;}\n--\u003e\u003c/style\u003e\n\u003cstyle type=\"text/css\"\u003e\u003c!--\n.tg {border-collapse:collapse;border-spacing:0;}\n.tg td{border-color:black;border-style:solid;border-width:1px;\n overflow:hidden;padding:9px 15px;word-break:normal;}\n.tg th{border-color:black;border-style:solid;border-width:1px;\n font-weight:normal;overflow:hidden;padding:9px 15px;word-break:normal;}\n.tg .tg-j53b{border-color:#000000;color:#15C;text-align:center;text-decoration:underline;vertical-align:top}\n.tg .tg-wp8o{border-color:#000000;text-align:left;vertical-align:top}\n.tg .tg-wkkj{background-color:#efefef;border-color:#000000;font-weight:bold;text-align:center;vertical-align:top}\n--\u003e\u003c/style\u003e\n\u003caisummary class=\"hidden\"\u003e\n \u003cp\u003eExploring what products to sell is a crucial step in starting a successful online business, and Shopify’s annual list of top trending products offers valuable insights. Categories like vitamins, skin care, and ebikes are currently popular, showcasing consumer demands and emerging trends for 2025. To stay competitive, use tools like Google Trends and observe marketplaces like Amazon to identify and adapt to new trends quickly. Shopify provides the tools needed to turn trending products into profitable ventures, whether through direct selling or dropshipping.\u003c/p\u003e\n\u003c/aisummary\u003e\n\u003cp\u003eThinking about \u003ca href=\"https://www.shopify.com/start\"\u003estarting a business\u003c/a\u003e? One of the first big decisions you'll face is figuring out what to sell. It's a crucial choice that can shape your future as an entrepreneur.\u003c/p\u003e\n\u003cp\u003eIn this article, you'll find a list of the top 20 trending products sold by US Shopify merchants, which we update every year. These aren't random picks—they're \u003ca href=\"https://www.shopify.com/blog/product-ideas\"\u003eproduct ideas\u003c/a\u003e that are proven to be popular with consumers.\u003c/p\u003e\n\u003cp\u003ePlus, discover the latest information on breakout product trends, and tips for how to spot growing interest in a product category.\u003c/p\u003e\n\u003cdiv class=\"marketing-block marketing-block--light marketing-block--padded\"\u003e\n\u003cp\u003e\u003cstrong\u003eTable of contents\u003c/strong\u003e\u003c/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003ca href=\"#21\"\u003eTop trending products to sell online in 2025\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#22\"\u003eTrending products from last quarter\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#23\"\u003eWhich products are no longer trending?\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#24\"\u003eHow to find trending products\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#25\"\u003eTrending products FAQ\u003c/a\u003e\u003c/li\u003e\n\u003c/ul\u003e\n\u003c/div\u003e\n\u003ch2 id=\"21\"\u003eTop 20 trending products to sell online\u003c/h2\u003e\n\u003cp\u003eHere are the top 20 most popular products sold by US Shopify merchants:\u003c/p\u003e\n\u003col\u003e\n\u003cli\u003e\u003ca href=\"#1\"\u003eVitamins and supplements\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#2\"\u003eSkin care\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#3\"\u003eMakeup\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#4\"\u003eCoats and jackets\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#5\"\u003eBicycles\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#6\"\u003eArt and crafting materials\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#7\"\u003eDrinkware\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#8\"\u003ePerfume and cologne\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#9\"\u003eWine\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#10\"\u003eSocks\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#11\"\u003eBedsheets\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#12\"\u003ePosters and artwork\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#13\"\u003eCandles\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#14\"\u003eBath and body\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#15\"\u003eCookware\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#16\"\u003eNail care\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#17\"\u003eUnderwear\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#18\"\u003eMotor vehicle parts\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#19\"\u003eMobile phone accessories\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#20\"\u003eBlankets\u003c/a\u003e\u003c/li\u003e\n\u003c/ol\u003e\n\u003cdiv class=\"marketing-block marketing-block--light marketing-block--padded\"\u003e\n\u003cp\u003eShopify has \u003ca href=\"/start\"\u003eeverything you need to start selling\u003c/a\u003e and bring your online business to life.\u003c/p\u003e\n\u003c/div\u003e\n\u003ch3 id=\"1\"\u003e1. Vitamins and supplements\u003c/h3\u003e\n\u003cp\u003eLast year, vitamins and supplements topped the sales charts for US Shopify merchants. From basic immune boosters like vitamin C and zinc capsules to pre-workout formulas for enhancing gym performance, there's a supplement for all that ails you.\u003c/p\u003e\n\u003cp\u003eGoogle searches for sleep aids like \"\u003ca href=\"https://trends.google.com/trends/explore?geo=US\u0026amp;q=melatonin%20gummies\"\u003emelatonin gummies\u003c/a\u003e\" have increased in the past year, while a 300% rise in searches for \"\u003ca href=\"https://trends.google.com/trends/explore?geo=US\u0026amp;q=magnesium\"\u003emagnesium spray benefits\u003c/a\u003e\" shows a growing interest in new ways to incorporate supplements into daily routines.\u003c/p\u003e\n\u003cfigure\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/magsprayquerytrend.png?v=1732790813\" alt=\"Google Trends graph for the query “magnesium spray benefits” trends up to the right\" style=\"float: none;\" class=\"block block--bordered\"\u003e\n\u003cfigcaption\u003eAccording to Google Trends, searches for \"magnesium spray benefits\" increased 300% last year in the US\u003c/figcaption\u003e\n\u003c/figure\u003e\n\u003cp\u003eAnother benefit of supplement products is their accessibility to businesses of all sizes. Solo ecommerce entrepreneurs can produce \u003ca href=\"https://www.shopify.com/blog/black-wall-street-sultana-nailor\"\u003eherbal remedies\u003c/a\u003e at home and promote them on TikTok. Meanwhile, large supplement companies like \u003ca href=\"https://www.shopify.com/plus/customers/bpi-sports\"\u003eBPI Sports\u003c/a\u003e can attract the attention of national retailers.\u003c/p\u003e\n\u003cp\u003ePopular marketing strategies for selling vitamins and supplements include:\u003c/p\u003e\n\u003cul\u003e\n\u003cli\u003eCollaborating with fitness and health influencers to showcase product benefits\u003c/li\u003e\n\u003cli\u003eHighlighting testimonials and reviews from satisfied customers\u003c/li\u003e\n\u003cli\u003eOffering bundle deals or \u003ca href=\"https://www.shopify.com/blog/how-to-start-a-subscription-business\"\u003esubscriptions\u003c/a\u003e for regular users\u003c/li\u003e\n\u003c/ul\u003e\n\u003ch3 id=\"2\"\u003e2. Skin care\u003c/h3\u003e\n\u003cp\u003eSkin care products are another trending category with broad market appeal. In an era of self-care, cleansers, moisturizers, serums, and masks are now relevant to every age and gender.\u003c/p\u003e\n\u003cp\u003eConsumer interest in skin care products that combine high-quality ingredients with ethical, sustainable, and cruelty-free practices continues to grow. Searches for skin care trends like \"\u003ca href=\"https://trends.google.com/trends/explore?geo=US\u0026amp;q=hyaluronic%20acid%20serum\"\u003ehyaluronic acid serum\u003c/a\u003e,\" \"\u003ca href=\"https://trends.google.com/trends/explore?geo=US\u0026amp;q=vegan%20skincare\"\u003evegan skin care\u003c/a\u003e,\" and \"\u003ca href=\"https://trends.google.com/trends/explore?geo=US\u0026amp;q=retinol\"\u003eretinol\u003c/a\u003e\" are all on the increase.\u003c/p\u003e\n\u003cp\u003eAt the start of 2024, Google searches for \"\u003ca href=\"https://trends.google.com/trends/explore?geo=US\u0026amp;q=%2Fm%2F0h984s4\"\u003esnail slime\u003c/a\u003e\" slowly slid into the spotlight. Products containing \u003ca href=\"https://mcpress.mayoclinic.org/living-well/snail-mucin-for-skincare/\"\u003esnail mucin\u003c/a\u003e, the mucus from a snail's foot, may help stimulate collagen production and calm redness.\u003c/p\u003e\n\u003cfigure\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/snailslimequerytrend.png?v=1732790813\" alt=\"Google Trends graph for the query “snail slime”\" style=\"float: none;\" class=\"block block--bordered\"\u003e\n\u003cfigcaption\u003eAccording to Google Trends, searches for “snail slime” increased by more than 1,900% last year in the US, peaking at New Year’s.\u003c/figcaption\u003e\n\u003c/figure\u003e\n\u003cp\u003e\u003ca href=\"https://www.shopify.com/blog/skin-care-marketing-online-store\"\u003eMarketing strategies for skin care\u003c/a\u003e products include:\u003c/p\u003e\n\u003cul\u003e\n\u003cli\u003eCollaborating with beauty influencers to showcase skin care routines\u003c/li\u003e\n\u003cli\u003eSelling product samples or mini-sizes for customers to try\u003c/li\u003e\n\u003cli\u003eHighlighting before-and-after results from real customers\u003c/li\u003e\n\u003c/ul\u003e\n\u003ch3 id=\"3\"\u003e3. Makeup\u003c/h3\u003e\n\u003cp\u003eMakeup is almost always a trending product category, with new tools and techniques constantly reinventing the industry.\u003c/p\u003e\n\u003cp\u003eLast year, \u003ca href=\"https://trends.google.com/trends/explore?date=2022-01-01%202024-01-01\u0026amp;geo=US\u0026amp;q=lip%20stain\"\u003elip stain\u003c/a\u003e topped our trending product list and, while average monthly searches are slightly down, consistent search interest since mid-2022 suggests this cosmetics item will continue to trend into 2025.\u003c/p\u003e\n\u003cfigure\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/lipstainquerytrend.png?v=1732790813\" alt=\"Google Trends graph for the query “lip stain.”\" style=\"float: none;\" class=\"block block--bordered\"\u003e\n\u003cfigcaption\u003eSearch interest for “lip stain” between 2022 and 2024.\u003c/figcaption\u003e\n\u003c/figure\u003e\n\u003cp\u003eTips for marketing trending makeup products:\u003c/p\u003e\n\u003cul\u003e\n\u003cli\u003eLearn from cosmetics brand \u003ca href=\"https://www.shopify.com/blog/rare-beauty-brand-storytelling\"\u003eRare Beauty\u003c/a\u003e, which taps into Selena Gomez's star power through viral TikTok videos.\u003c/li\u003e\n\u003cli\u003eFilm makeup tutorials to help customers get the most out of their purchases.\u003c/li\u003e\n\u003c/ul\u003e\n\u003ch3 id=\"4\"\u003e4. Coats and jackets\u003c/h3\u003e\n\u003cp\u003eThe demand for coats and jackets is driven by seasonal changes, evolving fashion trends, and a growing interest in outdoor activities. With estimates predicting the \u003ca href=\"https://www.statista.com/statistics/979475/outdoor-clothing-market-value-forecast-worldwide/\"\u003eoutdoor clothing market\u003c/a\u003e will climb to heights of more than $45 billion by 2027, this product category is set for a long, adventurous journey: pack your best down jacket.\u003c/p\u003e\n\u003cfigure\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/hikingjacket.png?v=1732790814\" alt=\"Men’s hiking jacket modeled from a back view in a mountain setting.\" style=\"float: none;\"\u003e\n\u003cfigcaption\u003eOutdoor clothing company Arc’teryx is famous for its luxury hiking jackets, which are \u003ca href=\"https://trends.google.com/trends/explore?geo=US\u0026amp;q=Arc%27teryx\"\u003eregularly searched\u003c/a\u003e for by residents of Boulder, Bozeman, and Cupertino—home to Apple Inc. headquarters.\u003c/figcaption\u003e\n\u003c/figure\u003e\n\u003cp\u003eDropshipping coats and jackets can be an effective \u003ca href=\"https://www.shopify.com/blog/low-investment-business-ideas\"\u003elow-cost business idea\u003c/a\u003e—if you can \u003ca href=\"https://www.shopify.com/blog/dropshipping-clothing-suppliers\"\u003efind a supplier\u003c/a\u003e that offers quality products and fast shipping.\u003c/p\u003e\n\u003cp\u003eAnother option for starting a business around this trending product is to \u003ca href=\"https://www.shopify.com/blog/affiliate-marketing\"\u003ebecome an affiliate partner\u003c/a\u003e for a clothing brand or retail store. Armed with an affiliate link, you could create a website or social media channel to review and promote fashionable garments.\u003c/p\u003e\n\u003ch3 id=\"5\"\u003e5. Bicycles\u003c/h3\u003e\n\u003cp\u003eEbikes are revolutionizing the cycling world. These power-assisted two-wheelers make commuting a breeze, even on hilly terrains, opening up the benefits of cycling to a wider audience.\u003c/p\u003e\n\u003cp\u003eInterest in \"ebikes\" has increased over the past five years, with searches reaching new highs each summer. According to estimates, \u003ca href=\"https://www.statista.com/statistics/1334665/global-e-bike-market-volume-forecast/\"\u003eebikes sales will grow\u003c/a\u003e at an annual rate of 10% until 2030, when more than 77 million ebikes will hit the road.\u003c/p\u003e\n\u003cfigure\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/ebikesquerytrend.png?v=1732790813\" alt=\"Google Trends graph for the query “ebikes.”\" style=\"float: none;\" class=\"block block--bordered\"\u003e\n\u003cfigcaption\u003eGoogle trends shows increasing search interest for “ebikes” between 2019 and 2024\u003c/figcaption\u003e\n\u003c/figure\u003e\n\u003cp\u003eDespite their size and weight, even ebikes can be the center of a successful dropshipping business. Take John Murphy, founder of \u003ca href=\"https://www.shopify.com/blog/ebike-generation-dropshipping\"\u003emultimillion-dollar company Ebike Generation\u003c/a\u003e. He built a thriving dropshipping store by tailoring his website and marketing content toward a specific \u003ca href=\"https://www.shopify.com/blog/target-audience\"\u003etarget audience\u003c/a\u003e: hunters who use ebikes to cover ground quickly and quietly.\u003c/p\u003e\n\u003ch3 id=\"6\"\u003e6. Art and crafting materials\u003c/h3\u003e\n\u003cp\u003eAfter spiking in popularity during the COVID-19 pandemic, arts and crafts activities like \u003ca href=\"https://trends.google.com/trends/explore?geo=US\u0026amp;q=paint%20by%20numbers\"\u003epaint-by-numbers\u003c/a\u003e kits are once again trending. The keyword \"crochet kit\" currently receives 14,000 searches per month, while \"pottery clay\" receives 4,400 monthly searches.\u003c/p\u003e\n\u003cimg src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/ballsofyarn.png?v=1732790814\" alt=\"Four balls of yarn lined up above a pair of knitting needles on a wooden cutting board.\" style=\"float: none;\"\u003e\n\u003cp\u003eCrafting isn't just about personal fulfillment; it's also a sustainable choice. Many crafters make their own items to become more self-sufficient and avoid the environmental impact of \u003ca href=\"https://earth.org/fast-fashions-detrimental-effect-on-the-environment/\"\u003efast fashion\u003c/a\u003e. Brands like \u003ca href=\"https://www.darngoodyarn.com/\"\u003eDarn Good Yarn\u003c/a\u003e serve these consumers by providing them with ethically sourced crafting materials.\u003c/p\u003e\n\u003ch3 id=\"7\"\u003e7. Drinkware\u003c/h3\u003e\n\u003cp\u003eRaise a toast to insulated tumblers. Spurred on by viral models like the \u003ca href=\"https://www.stanley1913.com/products/adventure-quencher-travel-tumbler-40-oz\"\u003eStanley Quencher\u003c/a\u003e, these oversized cups come with ad-friendly features like straws and over-engineered construction, making them literal trending product heavyweights.\u003c/p\u003e\n\u003cp\u003eAs practical, environmentally friendly hydration aids, tumblers are projected to generate \u003ca href=\"https://www.lucintel.com/us-tumbler-market.aspx\"\u003e$1.9 billion\u003c/a\u003e by 2028, growing at a compound annual rate of 8.8%.\u003c/p\u003e\n\u003cimg src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/insulatedwaterbottle.png?v=1732790813\" alt=\"A person drinking from an insulated water bottle while playing a round of golf\" style=\"float: none;\"\u003e\n\u003cp\u003eShot glasses, another type of drinkware, also made a splash last year as a top-selling item. They're highly shippable products with year-round relevance.\u003c/p\u003e\n\u003cp\u003eWhen selling drinkware online, focus on \u003ca href=\"https://www.shopify.com/blog/long-tail-keywords\"\u003elong-tail keywords\u003c/a\u003e niche buyers are searching for. For instance, \"tequila shot glasses\" generates 4,400 searches per month, \"tall shot glasses\" gets 2,400 searches, and \"cool shot glasses\" sees 3,600 monthly searches. By narrowing your focus and building expertise in a specific type of product, you can set your online store apart.\u003c/p\u003e\n\u003cp\u003eOne strategy to consider for selling shot glasses, tumblers, and other types of drinkware is \u003ca href=\"https://www.shopify.com/blog/private-label\"\u003eprivate label products\u003c/a\u003e. This method lets you collaborate with manufacturers to add your branding to proven, popular items.\u003c/p\u003e\n\u003ch3 id=\"8\"\u003e8. Perfume and cologne\u003c/h3\u003e\n\u003cp\u003eThe fragrance industry is \u003ca href=\"https://www.grandviewresearch.com/industry-analysis/perfume-market\"\u003eundergoing a shift\u003c/a\u003e. Consumers are moving away from mass-market, gendered fragrances and toward androgynous premium, natural, and personalized scents.\u003c/p\u003e\n\u003cp\u003eConsumer searches for perfumes and colognes often contain brand and product names, which makes \u003ca href=\"https://www.shopify.com/blog/ecommerce-seo-beginners-guide\"\u003esearch engine optimization\u003c/a\u003e a key strategy for fragrance businesses. Product pages and blog posts need to feature useful, descriptive content to be discoverable in search results.\u003c/p\u003e\n\u003ciframe height=\"200px\" width=\"100%\" src=\"https://player.simplecast.com/3378a1b2-b7f5-4eab-bd29-635143501661?dark=true\" frameborder=\"no\" scrolling=\"no\" seamless=\"\"\u003e\u003c/iframe\u003e\n\u003cp\u003eFor a unique spin on a scent business, you could create a \u003ca href=\"https://www.shopify.com/blog/b2b-ecommerce-websites\"\u003eB2B ecommerce website\u003c/a\u003e and produce fragrances for companies. Businesses like hotels and restaurants often use \u003ca href=\"https://www.shopify.com/retail/scent-marketing\"\u003esensory marketing\u003c/a\u003e to enhance their customer experience and associate their brand with a pleasing aroma.\u003c/p\u003e\n\u003cp\u003eWestin Hotels' \u003ca href=\"https://www.westinstore.com/category.aspx?White-Tea-Home-Fragrance\"\u003eWhite Tea room fragrance\u003c/a\u003e is so popular that it's now sold to consumers, as are the infamous signature scents of retail stores Abercrombie and \u003ca href=\"https://www.cnn.com/2022/08/13/business/why-stores-smell-good-abercrombie-victorias-secret/index.html\"\u003eVictoria's Secret\u003c/a\u003e.\u003c/p\u003e\n\u003ch3 id=\"9\"\u003e9. Wine\u003c/h3\u003e\n\u003cp\u003eToday's wine market is not just about vintage reds and famous vineyards; consumers are interested in new and accessible products such as organic wine, natural wine, and bottles from undiscovered regions. They're also looking for innovative ways to research blends and \u003ca href=\"https://www.shopify.com/enterprise/the-wine-industry-needs-an-innovative-dtc-solution-now\"\u003ebuy wine directly\u003c/a\u003e from producers.\u003c/p\u003e\n\u003cfigure\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/winequerytrend.png?v=1732790813\" alt=\"Google Trends graph for the query “wine,” showing seasonal peaks.\" style=\"float: none;\" class=\"block block--bordered\"\u003e\n\u003cfigcaption\u003eAccording to Google Trends, wine-related searches peak during every holiday season.\u003c/figcaption\u003e\n\u003c/figure\u003e\n\u003cp\u003eAll of which gives entrepreneurs an opportunity to develop a new business around this trending product category. Take inspiration from \u003ca href=\"https://www.shopify.com/blog/the-sip-representation-in-the-wine-industry\"\u003eThe Sip Society,\u003c/a\u003e a champagne and sparkling wine tasting community that makes wine tastings more accessible and fun.\u003c/p\u003e\n\u003ch3 id=\"10\"\u003e10. Socks\u003c/h3\u003e\n\u003cp\u003eSocks may seem like a simple, everyday item, but they have been a consistently \u003ca href=\"https://www.shopify.com/blog/bombas-give-back-model-while-profitable\"\u003eprofitable choice\u003c/a\u003e for ecommerce brands. The demand for socks is driven by an endless potential for variation, whether it's a popular new material like \u003ca href=\"https://trends.google.com/trends/explore?date=today%205-y\u0026amp;geo=US\u0026amp;q=merino%20wool%20socks\"\u003eMerino wool\u003c/a\u003e or the chance to flaunt your favorite \u003ca href=\"https://www.netflix.shop/collections/socks\"\u003epop culture icon\u003c/a\u003e in stocking form.\u003c/p\u003e\n\u003cfigure\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/netflixsocks.png?v=1732790813\" alt=\"Socks with Netflix and chill branding in white and gray colorways\" style=\"float: none;\" class=\"block block--bordered\"\u003e\n\u003cfigcaption\u003enetflix shop\u003c/figcaption\u003e\n\u003c/figure\u003e\n\u003cp\u003eMarketing strategies for selling socks online could include:\u003c/p\u003e\n\u003cul\u003e\n\u003cli\u003eTargeting niche audiences with licensed artwork or designs\u003c/li\u003e\n\u003cli\u003eSelling subscription boxes or \u003ca href=\"https://www.shopify.com/retail/bundling-for-retail\"\u003eproduct bundles\u003c/a\u003e featuring other clothing items\u003c/li\u003e\n\u003cli\u003eHighlighting \u003ca href=\"https://www.shopify.com/blog/unique-selling-proposition\"\u003eunique selling points\u003c/a\u003e of your socks, such as sustainable materials or comfort features\u003c/li\u003e\n\u003c/ul\u003e\n\u003ch3 id=\"11\"\u003e11. Bedsheets\u003c/h3\u003e\n\u003cp\u003eBedsheets are a staple in every household, making them a consistently popular product. Niches are also plentiful, and often tied to manufacturing materials. The keyword “linen sheets,” receives up to 20,000 searches per month, while “flannel sheets” can be relied upon to trend every fall, \u003ca href=\"https://trends.google.com/trends/explore?date=today%205-y\u0026amp;geo=US\u0026amp;q=flannel%20sheets\"\u003eespecially in New England\u003c/a\u003e.\u003c/p\u003e\n\u003cp\u003eOnce you’ve developed brand recognition within your bedding niche, expand your product catalog by experimenting with related items. Pillows, comforters, mattresses, bedroom furniture, and sleepwear all offer chances for \u003ca href=\"https://www.shopify.com/blog/what-is-cross-selling\"\u003ecross-selling\u003c/a\u003e to increase average order values.\u003c/p\u003e\n\u003cp\u003eShopify merchants can curate relevant products with \u003ca href=\"https://www.shopify.com/collective/retailer\"\u003eShopify collective\u003c/a\u003e, a tool that lets you collaborate with other Shopify stores.\u003c/p\u003e\n\u003cdiv class=\"marketing-block marketing-block--light marketing-block--padded\"\u003e\n\u003cp class=\"heading--4\"\u003eDropshipping with Shopify Collective\u003c/p\u003e\n\u003cp\u003eConnect with US-based Shopify brands to easily sell their products. With Shopify Collective, you can curate items from like-minded stores and ship them directly to your customers.\u003c/p\u003e\n\u003ca class=\"marketing-button marketing-button--small\" href=\"https://www.shopify.com/collective/retailer\"\u003eLearn more\u003c/a\u003e\n\u003c/div\u003e\n\u003cp\u003eFor tips on how to freshen up your bedsheet business, check out \u003ca href=\"https://www.shopify.com/blog/120123397-growth-framework-brook-linen\"\u003ethis episode from the Shopify Masters archive\u003c/a\u003e with Rich Fulop, co-founder of \u003ca href=\"https://www.brooklinen.com/\"\u003eBrooklinen\u003c/a\u003e, the brand behind “the internet’s favorite sheets.”\u003c/p\u003e\n\u003ch3 id=\"12\"\u003e12. Posters and artwork\u003c/h3\u003e\n\u003cp\u003eThanks to \u003ca href=\"https://www.shopify.com/blog/best-ecommerce-website-builder\"\u003eecommerce store builders\u003c/a\u003e, any artist can build a website to sell their work globally. This has literally opened up a world of opportunities for creative people, who can monetize their talents.\u003c/p\u003e\n\u003cp\u003eOne of the big benefits of selling artwork online is the ability to offer \u003ca href=\"https://www.shopify.com/blog/print-on-demand\"\u003eprint-on-demand\u003c/a\u003e products. With print on demand, artists can sell prints of their work without having to keep physical inventory. Instead, the artwork is printed as orders come in, reducing upfront costs and storage needs.\u003c/p\u003e\n\u003cimg src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/digitalartist.png?v=1732790814\" alt=\"A digital artist wearing rings and sitting at a desk, drawing on a tablet.\" style=\"float: none;\"\u003e\n\u003cp\u003eWhen selling posters and artwork in your ecommerce store, consider the following marketing strategies:\u003c/p\u003e\n\u003cul\u003e\n\u003cli\u003eHighlight the story behind each piece. This might include information about the artist, the inspiration for the work, or the process of creating it.\u003c/li\u003e\n\u003cli\u003ePartner with a \u003ca href=\"https://www.shopify.com/blog/print-on-demand-companies\"\u003eprint-on-demand company\u003c/a\u003e to offer a range of sizes and formats, from small prints to large canvases and digital downloads.\u003c/li\u003e\n\u003cli\u003eUse \u003ca href=\"https://www.shopify.com/blog/image-sizes\"\u003ehigh-quality images\u003c/a\u003e to showcase your art.\u003c/li\u003e\n\u003c/ul\u003e\n\u003ch3 id=\"13\"\u003e13. Candles\u003c/h3\u003e\n\u003cp\u003eIf you’re considering \u003ca href=\"https://www.shopify.com/blog/candle-business\"\u003estarting a candle business\u003c/a\u003e, estimates value the global candles market at more than \u003ca href=\"https://www.statista.com/outlook/cmo/furniture/home-decor/candles/worldwide\"\u003e$10 billion\u003c/a\u003e.\u003c/p\u003e\n\u003cp\u003eCandles aren’t just for the home. They’re used in spas for aromatherapy and by restaurants to create a cozy vibe. According to the \u003ca href=\"https://candles.org/facts-figures-2/\"\u003eNational Candle Association\u003c/a\u003e, consumers buy candles for two main reasons: to decorate their homes and to help them relax and unwind.\u003c/p\u003e\n\u003ciframe width=\"560\" height=\"315\" src=\"https://www.youtube.com/embed/mM6mDQYNdlU?si=sRUlGeUSV1x5xU1u\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen=\"\"\u003e\u003c/iframe\u003e\n\u003cp\u003eA look at Google Trends also shows steady global interest for “\u003ca href=\"https://trends.google.com/trends/explore?q=homemade%20candles\"\u003ehomemade candles\u003c/a\u003e,” with New Zealand being a particularly active market. Homemade candles are easy to produce, making them a good choice for a first-time business. Apparently, even a \u003ca href=\"https://www.shopify.com/blog/lily-lous-aromas\"\u003enine-year-old\u003c/a\u003e can be successful.\u003c/p\u003e\n\u003ch3 id=\"14\"\u003e14. Bath and body\u003c/h3\u003e\n\u003cp\u003eIf the search for a product to sell is becoming too stressful, try turning your bathroom into a spa with trending items such as \u003ca href=\"https://trends.google.com/trends/explore?geo=US\u0026amp;q=%2Fm%2F025v4_n\"\u003ebath salts\u003c/a\u003e and \u003ca href=\"https://www.shopify.com/blog/bath-bomb-business\"\u003ebath bombs\u003c/a\u003e. Some popular bath time products contain therapeutic ingredients like \u003ca href=\"https://www.shopify.com/blog/cbd-dropshipping\"\u003eCBD\u003c/a\u003e, the hemp-derived cannabis extract, for added relaxing effect.\u003c/p\u003e\n\u003cfigure\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/naturaldeoderant.png?v=1732790814\" alt=\"A person holds a trending product, natural deodorant, up to the camera\" style=\"float: none;\"\u003e\n\u003cfigcaption\u003eAmerican Provenance\u003c/figcaption\u003e\n\u003c/figure\u003e\n\u003cp\u003eMaking and selling bath and body products is a popular \u003ca href=\"https://www.shopify.com/blog/online-business-ideas\"\u003ebusiness idea\u003c/a\u003e that can work no matter the size of your ecommerce store. Passionate makers like \u003ca href=\"https://www.shopify.com/blog/american-provenance-retail-relationships\"\u003eKyle LaFond\u003c/a\u003e show how it’s possible to turn a homemade product like natural deodorant into a household name.\u003c/p\u003e\n\u003ch3 id=\"15\"\u003e15. Cookware\u003c/h3\u003e\n\u003cp\u003eThere comes a point in every home cook’s life when they decide to trade their \u003ca href=\"https://www.buzzfeed.com/sharanya/ikea-products-kitchen-cooking-chef\"\u003eIkea kitchen utensils\u003c/a\u003e for some quality cookware.\u003c/p\u003e\n\u003cp\u003eAccording to Google Trends data, demand for premium cooking products such as “\u003ca href=\"https://trends.google.com/trends/explore?geo=US\u0026amp;q=cast%20iron%20pan\"\u003ecast iron pans\u003c/a\u003e” is growing. The branded keyword “Staub vs Le Creuset” is a trending query, with 2,700 monthly searches, suggesting that consumers are actively looking for buying advice—a need you could meet with a blog or YouTube channel.\u003c/p\u003e\n\u003cp\u003eIn the business sector, \u003ca href=\"https://www.grandviewresearch.com/industry-analysis/cookware-market\"\u003erestaurant growth\u003c/a\u003e in countries such as India and China is driving sales of commercial cookware.\u003c/p\u003e\n\u003cfigure\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/staubvslecreuset.png?v=1732790813\" alt=\"YouTube results the search term “Staub vs Le Creuset” showing several comparison videos\" style=\"float: none;\" class=\"block block--bordered\"\u003e\n\u003cfigcaption\u003eYouTube search results for the search term “Staub vs Le Creuset”—another effective way to reach interested audiences.\u003c/figcaption\u003e\n\u003c/figure\u003e\n\u003cp\u003eOne way to differentiate your cookware business is to market an innovative kitchen product. You could work with a manufacturer to create your own spin on serving utensils or baking dishes. Alternatively, curate a selection of existing products from a \u003ca href=\"https://www.faire.com/category/Home%20Decor/subcategory/Kitchen%20\u0026amp;%20Tabletop/Cookware%20\u0026amp;%20Bakeware\"\u003ewholesale marketplace\u003c/a\u003e.\u003c/p\u003e\n\u003cp\u003eOnce you have a desirable product, let people know about its benefits with a social media ad campaign—just like cookware brand Our Place did with its \u003ca href=\"https://www.instagram.com/ourplace/?hl=en\"\u003eAlways Pans\u003c/a\u003e.\u003c/p\u003e\n\u003ch3 id=\"16\"\u003e16. Nail care\u003c/h3\u003e\n\u003cp\u003eOnline nail care stores such as \u003ca href=\"https://www.opi.com/\"\u003eOPI\u003c/a\u003e and \u003ca href=\"https://oliveandjune.com/\"\u003eOlive \u0026amp; June\u003c/a\u003e serve a market that’s growing at around \u003ca href=\"https://www.grandviewresearch.com/industry-analysis/nail-care-products-market-report\"\u003e5% per year\u003c/a\u003e. With special releases for events and holidays, the best nail care brands always provide a reason for customers to return their websites. (Notice how both of the ecommerce stores above feature a “New” tab prominently on their navigation bars).\u003c/p\u003e\n\u003cp\u003eThe nail care market is currently benefiting from a shift toward products that promote nail health alongside appearance. According to Google Trends, searches for “\u003ca href=\"https://trends.google.com/trends/explore?date=today%205-y\u0026amp;geo=US\u0026amp;q=Cuticle%20Oil\"\u003ecuticle oil\u003c/a\u003e” have been slowly increasing over the past five years, while the keyword “nail strengthener” receives 9,000 searches per month.\u003c/p\u003e\n\u003cimg src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/paintednails.png?v=1732790814\" alt=\"Left hand with intricately painted nails is held up to the light.\" style=\"float: none;\"\u003e\n\u003cp\u003eSuccessful marketing in the nail care niche often involves:\u003c/p\u003e\n\u003cul\u003e\n\u003cli\u003ePromoting products through aspirational and lifestyle influencers \u003c/li\u003e\n\u003cli\u003eReleasing limited edition or seasonal products to entice repeat customers\u003c/li\u003e\n\u003cli\u003eCollaborating with celebrities who can endorse your brand\u003c/li\u003e\n\u003c/ul\u003e\n\u003ch3 id=\"17\"\u003e17. Underwear\u003c/h3\u003e\n\u003cp\u003eUnderwear is (hopefully) a universally essential product. Its small size and weight, coupled with high \u003ca href=\"https://www.shopify.com/tools/profit-margin-calculator\"\u003eprofit margins\u003c/a\u003e, make it an ideal candidate for those looking to sell things online. \u003c/p\u003e\n\u003cp\u003eWhether it’s underwear or motor vehicle parts, the easiest way to develop a successful ecommerce business remains the same: find an underserved part of the market, then deliver a shopping experience that’s tailored for them.\u003c/p\u003e\n\u003cfigure\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/skimsquerytrend.png?v=1732790813\" alt=\"Google Trends graph for the query “SKIMS,” showing a spike that correlates with an ad campgain.\" style=\"float: none;\" class=\"block block--bordered\"\u003e\n\u003cfigcaption\u003eSearches for “SKIMS” spiked when the company launched a viral ad campaign for its latest product, a “\u003ca href=\"https://www.glamour.com/story/kim-kardashians-built-in-nipple-bra-is-not-a-joke-but-her-skims-ad-is-hilarious\"\u003enipple bra.\u003c/a\u003e\"\u003c/figcaption\u003e\n\u003c/figure\u003e\n\u003cp\u003eThat’s exactly what Kim Kardashian’s company \u003ca href=\"https://skims.com/\"\u003eSKIMS\u003c/a\u003e did. The brand began selling flattering shapewear after its celeb founder failed to find inclusive underwear for different skin colors.\u003c/p\u003e\n\u003cp\u003eAlongside product placement in the Kardashians’ TV show and social posts, SKIMS ensures it stays trending with a minimal but memorable \u003ca href=\"https://www.shopify.com/blog/visual-identity\"\u003evisual identity\u003c/a\u003e, and by leveraging \u003ca href=\"https://www.shopify.com/blog/social-media-advertising\"\u003esocial media ad campaigns\u003c/a\u003e—which have an observable impact on organic consumer interest.\u003c/p\u003e\n\u003ch3 id=\"18\"\u003e18. Motor vehicle parts\u003c/h3\u003e\n\u003cp\u003eA desire to save money on vehicle maintenance leads many to ecommerce websites, on the hunt for aftermarket car parts. With a wealth of how-to resources and YouTube tutorials available, consumers feel confident enough to fix common car issues at home.\u003c/p\u003e\n\u003cp\u003eOnline shopping is also a convenient way for people to stay in the driving seat. You can compare prices, read reviews, and order the exact part you need for your vehicle, without having to visit a mechanic or dealer.\u003c/p\u003e\n\u003cfigure\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/cardiffuserquerytrend.png?v=1732790813\" alt=\"Google Trends graph for the query “car diffuser.”\" style=\"float: none;\" class=\"block block--bordered\"\u003e\n\u003cfigcaption\u003eGoogle trends shows Increasing search interest in “car diffusers.”\u003c/figcaption\u003e\n\u003c/figure\u003e\n\u003cp\u003eBeyond replacement wipers, bumpers, and brake pads, there’s growing interest in online stores selling car accessories. There are about 26,000 searches every month for “dash cams,” while terms like “\u003ca href=\"https://trends.google.com/trends/explore?date=today%205-y\u0026amp;geo=US\u0026amp;q=magsafe%20phone%20mount\"\u003emagsafe phone mount\u003c/a\u003e” and “\u003ca href=\"https://trends.google.com/trends/explore?geo=US\u0026amp;q=Car%20diffuser\"\u003ecar diffuser\u003c/a\u003e” are increasing in popularity.\u003c/p\u003e\n\u003cp\u003eConsider these tips for marketing motor vehicle parts:\u003c/p\u003e\n\u003cul\u003e\n\u003cli\u003eHighlight certifications, such as ISO, OEM, and CAPA, to confirm that vehicle parts meet official safety standards.\u003c/li\u003e\n\u003cli\u003eHelp customers identify the right parts for their make and model with an interactive tool or search filters.\u003c/li\u003e\n\u003cli\u003eWrite detailed product descriptions and buying guides.\u003c/li\u003e\n\u003c/ul\u003e\n\u003ch3 id=\"19\"\u003e19. Mobile phone accessories\u003c/h3\u003e\n\u003cp\u003eThe smartphone accessories market is worth \u003ca href=\"https://www.statista.com/statistics/1256273/worldwide-mobile-phone-accessories-market-revenues/\"\u003ehundreds of billions of dollars\u003c/a\u003e—with each new phone release bringing fresh demand for compatible add-ons like cases, screen protectors, and chargers.\u003c/p\u003e\n\u003cp\u003eOther universal accessories can quickly take off if they solve a common problem, such as \u003ca href=\"https://www.shopify.com/blog/pop-sockets-value-proposition\"\u003ephone grips\u003c/a\u003e that make larger models easier to hold.\u003c/p\u003e\n\u003cimg src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/iphonecases.png?v=1732790813\" alt=\"Four iPhone cases in various colors arranged on a black surface\" style=\"float: none;\"\u003e\n\u003cp\u003eLevel-up your marketing strategy by creating the following content:\u003c/p\u003e\n\u003cul\u003e\n\u003cli\u003eUse Instagram and TikTok videos to showcase the unique features of phone accessories.\u003c/li\u003e\n\u003cli\u003eWrite SEO-optimized blog posts to target keywords related to specific phone models.\u003c/li\u003e\n\u003cli\u003eEncourage user-generated content to build trust and credibility.\u003c/li\u003e\n\u003c/ul\u003e\n\u003ch3 id=\"20\"\u003e20. Blankets\u003c/h3\u003e\n\u003cp\u003eLike so many of the products featured in this list, blankets offer entrepreneurs endless opportunities to corner a popular niche.\u003c/p\u003e\n\u003cp\u003eEnter the competitive market for calming weighted blankets (over 100,000 searches per month) or niche-down and sell weighted dog blankets and vests (2,100 monthly searches). You could specialize in luxury cashmere blankets (2,800 searches per month) or target consumers looking for equally indulgent, but far more affordable, blanket hoodies (29,000 searches).\u003c/p\u003e\n\u003cp\u003eAs always, the key to success in this market lies in understanding your customer’s needs and delivering a product that exceeds their expectations.\u003c/p\u003e\n\u003cimg src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/openbook.png?v=1732790814\" alt=\"A cup, an open book and a pair of glasses are placed on an orange textured blanket\" style=\"float: none;\"\u003e\n\u003ch2 id=\"22\"\u003eTrending products from last quarter\u003c/h2\u003e\n\u003cp\u003eTo keep you updated on the latest \u003ca href=\"https://www.shopify.com/plus/commerce-trends\"\u003emarket trends\u003c/a\u003e, here's a fresh list of the top 20 product categories that experienced the highest sales growth last quarter among US Shopify merchants, compared to three months before:\u003c/p\u003e\n\u003c!--At a glance table--\u003e\n\u003cdiv style=\"overflow-x: auto;\"\u003e\n\u003ctable class=\"tg\"\u003e\n\u003cthead\u003e\n\u003ctr\u003e\n\u003cth style=\"text-align: center;\" class=\"tg-wkkj\"\u003eProduct Category\u003c/th\u003e\n\u003cth style=\"text-align: center;\" class=\"tg-wkkj\"\u003e% Growth Last Quarter\u003c/th\u003e\n\u003c/tr\u003e\n\u003c/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd class=\"tg-wkkj\"\u003eLunch bags\u003c/td\u003e\n\u003ctd style=\"text-align: center;\" class=\"tg-wp8o\"\u003e1,687\u003c/td\u003e\n\u003c/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"tg-wkkj\"\u003eCostume sets\u003c/td\u003e\n\u003ctd style=\"text-align: center;\" class=\"tg-wp8o\"\u003e1,101\u003c/td\u003e\n\u003c/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"tg-wkkj\"\u003eAdvent calendars\u003c/td\u003e\n\u003ctd style=\"text-align: center;\" class=\"tg-wp8o\"\u003e804\u003c/td\u003e\n\u003c/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"tg-wkkj\"\u003eArtificial trees\u003c/td\u003e\n\u003ctd style=\"text-align: center;\" class=\"tg-wp8o\"\u003e556\u003c/td\u003e\n\u003c/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"tg-wkkj\"\u003eWreaths\u003c/td\u003e\n\u003ctd style=\"text-align: center;\" class=\"tg-wp8o\"\u003e502\u003c/td\u003e\n\u003c/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"tg-wkkj\"\u003eAnti-aging skin care\u003c/td\u003e\n\u003ctd style=\"text-align: center;\" class=\"tg-wp8o\"\u003e486\u003c/td\u003e\n\u003c/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"tg-wkkj\"\u003eGarlic\u003c/td\u003e\n\u003ctd style=\"text-align: center;\" class=\"tg-wp8o\"\u003e450\u003c/td\u003e\n\u003c/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"tg-wkkj\"\u003eToothbrush replacement heads\u003c/td\u003e\n\u003ctd style=\"text-align: center;\" class=\"tg-wp8o\"\u003e408\u003c/td\u003e\n\u003c/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"tg-wkkj\"\u003eOvershirts\u003c/td\u003e\n\u003ctd style=\"text-align: center;\" class=\"tg-wp8o\"\u003e385\u003c/td\u003e\n\u003c/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"tg-wkkj\"\u003eSnow blowers\u003c/td\u003e\n\u003ctd style=\"text-align: center;\" class=\"tg-wp8o\"\u003e385\u003c/td\u003e\n\u003c/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"tg-wkkj\"\u003eHunting decoys\u003c/td\u003e\n\u003ctd style=\"text-align: center;\" class=\"tg-wp8o\"\u003e366\u003c/td\u003e\n\u003c/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"tg-wkkj\"\u003eChocolate covered fruit\u003c/td\u003e\n\u003ctd style=\"text-align: center;\" class=\"tg-wp8o\"\u003e341\u003c/td\u003e\n\u003c/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"tg-wkkj\"\u003eSpice organizers\u003c/td\u003e\n\u003ctd style=\"text-align: center;\" class=\"tg-wp8o\"\u003e340\u003c/td\u003e\n\u003c/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"tg-wkkj\"\u003eShoe bags\u003c/td\u003e\n\u003ctd style=\"text-align: center;\" class=\"tg-wp8o\"\u003e339\u003c/td\u003e\n\u003c/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"tg-wkkj\"\u003ePallet jacks\u003c/td\u003e\n\u003ctd style=\"text-align: center;\" class=\"tg-wp8o\"\u003e283\u003c/td\u003e\n\u003c/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"tg-wkkj\"\u003eFolding bikes\u003c/td\u003e\n\u003ctd style=\"text-align: center;\" class=\"tg-wp8o\"\u003e256\u003c/td\u003e\n\u003c/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"tg-wkkj\"\u003eHoliday ornaments\u003c/td\u003e\n\u003ctd style=\"text-align: center;\" class=\"tg-wp8o\"\u003e247\u003c/td\u003e\n\u003c/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"tg-wkkj\"\u003eWood stoves\u003c/td\u003e\n\u003ctd style=\"text-align: center;\" class=\"tg-wp8o\"\u003e236\u003c/td\u003e\n\u003c/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"tg-wkkj\"\u003eSnow pants\u003c/td\u003e\n\u003ctd style=\"text-align: center;\" class=\"tg-wp8o\"\u003e220\u003c/td\u003e\n\u003c/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"tg-wkkj\"\u003eSchool uniforms\u003c/td\u003e\n\u003ctd style=\"text-align: center;\" class=\"tg-wp8o\"\u003e216\u003c/td\u003e\n\u003c/tr\u003e\n\u003c/tbody\u003e\n\u003c/table\u003e\n\u003c/div\u003e\n\u003cdiv\u003e\u003c!--End of table--\u003e\u003c/div\u003e\n\u003cp\u003e \u003c/p\u003e\n\u003cp\u003eRemember, many retail trends are seasonal, with sales rising or falling depending on the time of year. For instance, the recent jump in sales of costumes, back-to-school gear, hunting accessories, and wood stoves coincides with the start of fall in the US.\u003c/p\u003e\n\u003cp\u003eMeanwhile, some trends are more consistent. Products in categories like \u003ca href=\"https://www.shopify.com/blog/start-skincare-line\"\u003eskin care\u003c/a\u003e and \u003ca href=\"https://www.shopify.com/blog/epic-gardening-content-to-ecommerce\"\u003egardening\u003c/a\u003e regularly rank among the most in-demand, no matter the season.\u003c/p\u003e\n\u003cp\u003eSo, when thinking about \u003ca href=\"https://www.shopify.com/blog/product-opportunities\"\u003ewhat products to sell\u003c/a\u003e, consider when your customers are most likely to buy. Picking the right moment to launch a marketing campaign can be as impactful as picking the right product.\u003c/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eLunch bags:\u003c/strong\u003e Topping the chart for fall, sales of\u003ca href=\"https://www.shopify.com/blog/lunch-skins-accesible-sustainability\"\u003elunch bags\u003c/a\u003e soared 1,687% during the back-to-school season.\u003c/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCostume sets:\u003c/strong\u003e Sales of costume sets grew 1,101% in the weeks preceding Halloween, with costume dresses also trending.\u003c/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAdvent calendars:\u003c/strong\u003e Holiday preparations continued as advent calendar sales increased 804%.\u003c/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eArtificial trees:\u003c/strong\u003e Sales of artificial trees grew 556%, with Christmas tree stands also trending.\u003c/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWreaths:\u003c/strong\u003e Consumers sought cozy fall decorations with sales of wreaths up 502%.\u003c/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAnti-aging skin care:\u003c/strong\u003e Self-care trends continued in Q3, with anti-aging skin care products seeing notable 486% sales growth.\u003c/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGarlic:\u003c/strong\u003e Sales of garlic products jumped 450%.\u003c/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eToothbrush replacement heads:\u003c/strong\u003e Health and hygiene remain a priority, with toothbrush head sales rising 408% in Q3.\u003c/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOvershirts:\u003c/strong\u003e The transition to cooler weather coincided with a 385% increase in overshirt sales.\u003c/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSnow blowers:\u003c/strong\u003e This category also experienced 385% growth as consumers prepare for winter.\u003c/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHunting decoys:\u003c/strong\u003e Sales of hunting decoys climbed 366% before the start of hunting season, with spotting scopes and rangefinders up 33%.\u003c/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eChocolate-covered fruit:\u003c/strong\u003e This category saw a 341% increase in sales, possibly linked to gifting trends.\u003c/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSpice organizers:\u003c/strong\u003e Sales of spice organizers grew 340% over the previous quarter.\u003c/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eShoe bags:\u003c/strong\u003e Sales of shoe bags, designed to organize and protect footwear during travel, increased 339%.\u003c/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePallet jacks:\u003c/strong\u003e For lifting and moving goods in warehouses, pallet jacks saw 283% sales growth in Q3.\u003c/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFolding bikes:\u003c/strong\u003e Sales of compact bicycles that can be easily stored and transported saw a 256% increase.\u003c/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHoliday ornaments:\u003c/strong\u003e Sales of holiday ornaments grew 247%, alongside rising interest in wreaths and artificial trees.\u003c/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWood stoves:\u003c/strong\u003e Wood stoves sales increased 236% in Q3 of 2024 compared to the prior quarter.\u003c/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSnow pants: \u003c/strong\u003eAnother winter essential, sales of snow pants grew 220%.\u003c/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSchool uniforms:\u003c/strong\u003e Also in the back-to-school category, school uniforms experienced a 216% increase in sales.\u003c/li\u003e\n\u003c/ol\u003e\n\u003cp\u003eTrends can change quickly, so check back next quarter for the latest insights into trending products.\u003c/p\u003e\n\u003cdiv class=\"marketing-block marketing-block--light marketing-block--padded\"\u003e\n\u003ch4\u003eHow were these trending products identified?\u003c/h4\u003e\n\u003cp\u003eThe trending products in this article were selected from Shopify merchant data, including:\u003c/p\u003e\n\u003cul\u003e\n\u003cli\u003eProduct categories that generated the most sales volume for Shopify merchants in 2023.\u003c/li\u003e\n\u003cli\u003eProduct categories that saw the biggest sales growth among Shopify merchants from July to September 2024, compared to the three months before.\u003c/li\u003e\n\u003c/ul\u003e\n\u003cp\u003eThis article also uses \u003ca href=\"https://www.shopify.com/blog/organic-search\"\u003eorganic search data\u003c/a\u003e from Google Trends and the keyword research tool Ahrefs to reveal what customers are looking for.\u003c/p\u003e\n\u003c/div\u003e\n\u003ch2 id=\"23\"\u003eWhich products are no longer trending?\u003c/h2\u003e\n\u003cp\u003eIn the ever-changing ecommerce landscape, what’s trending today may not be so popular tomorrow. \u003c/p\u003e\n\u003cp\u003eBased on the latest data, these products from this article’s previous list are no longer among the top trends:\u003c/p\u003e\n\u003ch4\u003e1. Lip stain\u003c/h4\u003e\n\u003cp\u003eLip stain is a beauty product that provides long-lasting lip color without the fading of traditional lipsticks or the moisturizing benefits of \u003ca href=\"https://www.shopify.com/blog/how-to-make-lip-balm-turning-natural-lip-care-into-a-homemade-business\"\u003elip balm\u003c/a\u003e. While still popular, lip stain doesn’t feature among the top trends this year.\u003c/p\u003e\n\u003ch4\u003e2. Matcha\u003c/h4\u003e\n\u003cp\u003eIf you’ve been to a \u003ca href=\"https://www.shopify.com/blog/195144393-craft-and-mason-coffee-business\"\u003ecoffee shop\u003c/a\u003e in recent years, you’ve seen matcha. It’s a finely ground green tea powder that’s become a popular wellness product. Despite its ongoing popularity, matcha is not listed among this year’s top trends.\u003c/p\u003e\n\u003ch4\u003e3. Power tool accessories\u003c/h4\u003e\n\u003cp\u003ePower tool accessories continue to see an increase in global sales, but in this year’s update, they only rank among quarterly trending products.\u003c/p\u003e\n\u003cp\u003eRemember, trends can fluctuate. With the right marketing campaign or social media \u003ca href=\"https://www.shopify.com/blog/influencer-marketing\"\u003einfluencer endorsement\u003c/a\u003e, a product that’s not trending today can become a bestseller next season.\u003c/p\u003e\n\u003cp\u003eKeep an eye on market shifts to make sure your product catalog aligns with current demands.\u003c/p\u003e\n\u003ch2 id=\"24\"\u003eHow to find trending products\u003c/h2\u003e\n\u003cp\u003eFinding trending products to sell online can be a game changer for your business. It’s all about understanding the market, knowing what consumers want, and being able to deliver a good \u003ca href=\"https://www.shopify.com/blog/13251973-creative-ways-to-improve-ecommerce-customer-experience-that-also-boost-loyalty-and-sales\"\u003ecustomer experience\u003c/a\u003e at the right time.\u003c/p\u003e\n\u003cp\u003eHere are two effective methods you can use to identify potential bestsellers for \u003ca href=\"https://www.shopify.com/blog/start-online-store\"\u003eyour online store\u003c/a\u003e.\u003c/p\u003e\n\u003ch3\u003eGoogle Trends\u003c/h3\u003e\n\u003cfigure\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/tshirtquerytrends.png?v=1732790813\" alt=\"Google trends table showing popular clothing queries such as “Barbie T-shirt” and “Taylor Swift shirt.”\" style=\"float: none;\" class=\"block block--bordered\"\u003e\n\u003cfigcaption\u003eGoogle Trends shows trending searches related to product categories, such as popular graphic shirts.\u003c/figcaption\u003e\n\u003c/figure\u003e\n\u003cp\u003eGoogle Trends is a free tool that reveals what users around the world are searching for. Here’s how to use it:\u003c/p\u003e\n\u003col\u003e\n\u003cli\u003eVisit \u003ca href=\"https://trends.google.com/trends/\"\u003eGoogle Trends\u003c/a\u003e.\u003c/li\u003e\n\u003cli\u003eEnter a keyword related to a product or industry in the search bar.\u003c/li\u003e\n\u003cli\u003eAnalyze the “Interest over time” graph to see if a search term is growing in popularity, holding steady, or declining.\u003c/li\u003e\n\u003cli\u003eUse the “Compare” feature to evaluate the popularity of different keywords.\u003c/li\u003e\n\u003cli\u003eCheck the “Related queries” section for additional product ideas.\u003c/li\u003e\n\u003c/ol\u003e\n\u003cp\u003eA sudden spike in organic search volume often indicates a trend. But, before you \u003ca href=\"https://www.shopify.com/blog/diy-ecommerce-store-design-as-a-beginner\"\u003edesign an ecommerce store\u003c/a\u003e around a trending product, do research to be sure it’s not a fleeting fad.\u003c/p\u003e\n\u003cp\u003eOne way to find out more about search trends is to perform deeper \u003ca href=\"https://www.shopify.com/blog/14207073-the-beginners-guide-to-keyword-research-for-ecommerce\"\u003eecommerce keyword research\u003c/a\u003e. Looking at indicators such as historical search volume and related \u003ca href=\"https://www.shopify.com/blog/long-tail-keywords\"\u003elong-tail keywords\u003c/a\u003e will help you build a more detailed picture of consumer interest.\u003c/p\u003e\n\u003ch3\u003eAmazon and other marketplaces\u003c/h3\u003e\n\u003cfigure\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/amazonbestsellers.png?v=1732790813\" alt=\"Amazon Best Sellers page with popular products based on sales in categories such as Beauty and Home.\" style=\"float: none;\" class=\"block block--bordered\"\u003e\n\u003cfigcaption\u003eAmazon Best Sellers page with popular products based on sales in categories such as Beauty and Home.\u003c/figcaption\u003e\n\u003c/figure\u003e\n\u003cp\u003e\u003ca href=\"https://www.shopify.com/blog/online-selling-sites\"\u003eOnline marketplaces\u003c/a\u003e offer insight into what products are currently flying off fulfillment center shelves. Here's how to leverage them:\u003c/p\u003e\n\u003col\u003e\n\u003cli\u003eOn \u003ca href=\"https://www.shopify.com/blog/sell-on-amazon\"\u003eAmazon\u003c/a\u003e, check the \u003ca href=\"https://www.amazon.com/Best-Sellers/zgbs\"\u003eBest Sellers\u003c/a\u003e page to see the top-selling items across different product categories.\u003c/li\u003e\n\u003cli\u003eOn \u003ca href=\"https://www.ebay.com/deals\"\u003eeBay\u003c/a\u003e, visit the \u003ca href=\"https://www.ebay.com/deals/trending/\"\u003eTrending Deals\u003c/a\u003e section to see what products are generating attention.\u003c/li\u003e\n\u003cli\u003e\n\u003ca href=\"https://www.shopify.com/blog/sell-on-etsy\"\u003eEtsy\u003c/a\u003e also has a trending items section for discovering editors' picks and popular handmade items.\u003c/li\u003e\n\u003cli\u003eUsing social media platforms like Instagram, you can monitor \u003ca href=\"https://www.shopify.com/blog/instagram-hashtags\"\u003epopular hashtags\u003c/a\u003e related to your store.\u003c/li\u003e\n\u003c/ol\u003e\n\u003cp\u003eIdentifying a trending product is the beginning of your \u003ca href=\"https://www.shopify.com/blog/how-to-start-a-business\"\u003ebusiness journey\u003c/a\u003e. Once you have a product to sell, it's time to get to know your customers, develop a brand, and make a \u003ca href=\"https://www.shopify.com/blog/business-plan\"\u003ebusiness plan\u003c/a\u003e.\u003c/p\u003e\n\u003cp\u003eWill you become a retailer and buy inventory? Or, will you choose a \u003ca href=\"https://www.shopify.com/blog/dropshipping-guide\"\u003edropshipping business\u003c/a\u003e model and work with a supplier that ships products directly to your customers?\u003c/p\u003e\n\u003ch2\u003eStart selling products online today\u003c/h2\u003e\n\u003cp\u003eThis list of trending products for 2025 can help you launch or expand your online business. But there are so many more popular \u003ca href=\"https://www.shopify.com/blog/6187532-dont-follow-your-passion-a-smarter-way-to-find-a-product-to-sell\"\u003eniches\u003c/a\u003e to explore.\u003c/p\u003e\n\u003cp\u003eBeing a successful store owner or dropshipper isn't just about offering popular products. You need to understand your \u003ca href=\"https://www.shopify.com/blog/target-audience\"\u003etarget audience\u003c/a\u003e, align \u003ca href=\"https://www.shopify.com/blog/how-to-build-a-brand\"\u003eyour brand\u003c/a\u003e, and create a simple shopping experience.\u003c/p\u003e\n\u003cp\u003eTrends can shift quickly, so keep an eye on the market and be ready to adapt. And don't forget to bookmark this article for the latest updates on trending products.\u003c/p\u003e\n\u003chr class=\"solid\"\u003e\n\u003cp\u003eFrom first-time sellers to global retailers, Shopify works for everyone. \u003ca href=\"/pricing\"\u003eSee plans and pricing\u003c/a\u003e.\u003c/p\u003e\n\u003cdiv class=\"marketing-block marketing-block--light marketing-block--padded\"\u003e\n\u003cdiv itemscope=\"\" itemtype=\"https://schema.org/FAQPage\"\u003e\n\u003ch2 id=\"25\"\u003eTrending products FAQ\u003c/h2\u003e\n\u003cdiv itemscope=\"\" itemprop=\"mainEntity\" itemtype=\"https://schema.org/Question\"\u003e\n\u003ch3 itemprop=\"name\"\u003eHow do you see which products are trending?\u003c/h3\u003e\n\u003cdiv itemscope=\"\" itemprop=\"acceptedAnswer\" itemtype=\"https://schema.org/Answer\"\u003e\n\u003cdiv itemprop=\"text\"\u003e\n\u003cp\u003eYou can use tools like Google Trends, or check the bestseller pages of Amazon and other online marketplaces to see which products are trending. To identify trending products among consumers, perform keyword research to uncover the most popular organic searches for products.\u003c/p\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003cdiv itemscope=\"\" itemprop=\"mainEntity\" itemtype=\"https://schema.org/Question\"\u003e\n\u003ch3 itemprop=\"name\"\u003eWhat things are popular to sell right now?\u003c/h3\u003e\n\u003cdiv itemscope=\"\" itemprop=\"acceptedAnswer\" itemtype=\"https://schema.org/Answer\"\u003e\n\u003cdiv itemprop=\"text\"\u003e\n\u003cp\u003eBased on the latest Shopify data, some popular items to sell right now include:\u003c/p\u003e\n\u003cul\u003e\n\u003cli\u003eLunch bags\u003c/li\u003e\n\u003cli\u003eCostume sets\u003c/li\u003e\n\u003cli\u003eAdvent calendars\u003c/li\u003e\n\u003cli\u003eArtificial trees\u003c/li\u003e\n\u003cli\u003eWreaths\u003c/li\u003e\n\u003cli\u003eAnti-aging skin care\u003c/li\u003e\n\u003cli\u003eGarlic\u003c/li\u003e\n\u003cli\u003eToothbrush replacement heads\u003c/li\u003e\n\u003cli\u003eOvershirts\u003c/li\u003e\n\u003cli\u003eSnow blowers\u003c/li\u003e\n\u003c/ul\u003e\n\u003cp\u003eProduct trends can change quickly, so it's important to keep an eye on the market.\u003c/p\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003cdiv itemscope=\"\" itemprop=\"mainEntity\" itemtype=\"https://schema.org/Question\"\u003e\n\u003ch3 itemprop=\"name\"\u003eHow can I stay updated on trending products?\u003c/h3\u003e\n\u003cdiv itemscope=\"\" itemprop=\"acceptedAnswer\" itemtype=\"https://schema.org/Answer\"\u003e\n\u003cdiv itemprop=\"text\"\u003e\n\u003cp\u003eYou can stay updated on trending products by regularly checking search demand tools like Google Trends, as well as the bestseller lists of Amazon and other online marketplaces. Following consumer trends news, subscribing to relevant newsletters, and staying active on social media are other ways to stay on top of the latest product trends.\u003c/p\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003c/div\u003e","excerpt":"If you’re looking for popular things to sell in 2025, check out these trending products. They could help grow your sales. Snail slime, anyone?","excerptHtml":"\u003cp\u003eIf you’re looking for popular things to sell in 2025, check out these trending products. They could help grow your sales. Snail slime, anyone?\u003c/p\u003e","seo":{"__typename":"SEO","title":"20 Trending Products and Things To Sell Online (2025)","description":"If you’re looking for popular things to sell in 2025, check out these trending products. They could help grow your sales. Snail slime, anyone?"},"metafields":[null,null,null,{"__typename":"Metafield","value":"{\"en-ca\":\"https://www.shopify.com/ca/blog/trending-products\",\"en-gb\":\"https://www.shopify.com/uk/blog/trending-products\",\"en-au\":\"https://www.shopify.com/au/blog/trending-products\",\"en-id\":\"https://www.shopify.com/id/blog/trending-products\",\"en-nz\":\"https://www.shopify.com/nz/blog/trending-products\",\"en-za\":\"https://www.shopify.com/za/blog/trending-products\",\"en-ng\":\"https://www.shopify.com/ng/blog/trending-products\",\"en-ph\":\"https://www.shopify.com/ph/blog/trending-products\",\"en-sg\":\"https://www.shopify.com/sg/blog/trending-products\",\"en-hk\":\"https://www.shopify.com/hk/blog/trending-products\",\"en-ie\":\"https://www.shopify.com/ie/blog/trending-products\",\"en-my\":\"https://www.shopify.com/my/blog/trending-products\",\"pt-br\":\"https://www.shopify.com/br/blog/melhores-produtos-para-vender-na-internet\",\"zh-cn\":\"https://www.shopify.com/zh/blog/trending-products\",\"ja\":\"https://www.shopify.com/jp/blog/trending-products\",\"de\":\"https://www.shopify.com/de/blog/trend-produkte-verkaufen\",\"es\":\"https://www.shopify.com/es/blog/mejores-productos-para-vender-por-internet\",\"fr\":\"https://www.shopify.com/fr/blog/produits-tendance-a-vendre\",\"it\":\"https://www.shopify.com/it/blog/cosa-vendere-online\",\"nl\":\"https://www.shopify.com/nl/blog/bestverkochte-producten-voor-webshops\"}","key":"hreflang_json"},{"__typename":"Metafield","value":"[{\"title\":\"How to Start a Dropshipping Business- A Complete Playbook for 2024\",\"url\":\"blog/how-to-start-dropshipping\"},{\"title\":\"The Ultimate Guide To Dropshipping (2024)\",\"url\":\"blog/dropshipping-guide\"},{\"title\":\"130+ Dropshipping Products To Sell for Profit\",\"url\":\"blog/best-dropshipping-products\"},{\"title\":\"The 13 Best Dropshipping Suppliers in 2024\",\"url\":\"blog/dropshipping-suppliers\"},{\"title\":\"AliExpress Dropshipping- How to Dropship From AliExpress\",\"url\":\"blog/117607173-the-definitive-guide-to-dropshipping-with-aliexpress\"},{\"title\":\"The 9 Best Dropshipping Websites for Your Online Store\",\"url\":\"blog/dropshipping-websites\"},{\"title\":\"Amazon Dropshipping Guide- How To Dropship on Amazon (2024)\",\"url\":\"blog/amazon-dropshipping\"},{\"title\":\"How to Sell on Instagram with Instagram Shopping\",\"url\":\"blog/how-to-sell-on-instagram\"},{\"title\":\"The Beginner's Guide to Selling on eBay- List, Manage, and Sell Your Products Through Shopify\",\"url\":\"blog/sell-on-ebay\"},{\"title\":\"Go Beyond Likes and Follows- How to Create a Social Media Strategy That Sells\",\"url\":\"blog/social-media-marketing-strategy\"}]","key":"interlinkings_json"},null,{"__typename":"Metafield","value":"[{\"title\":\"How To Make Money on Instagram in 2024 (9 Actionable Ideas)\",\"tags\":[\"Social Media Optimization\"],\"handle\":\"make-money-on-instagram\",\"imageUrl\":\"https://cdn.shopify.com/s/files/1/0070/7032/files/how-to-make-money-on-instagram.png?format=webp\u0026v=1693586866\u0026\",\"imageAltText\":\"Graphic of a mobile phone with heart shapes bubbles floating around it\",\"modifiedAt\":\"2023-11-08\"},{\"title\":\"How To Start an Ecommerce Business: Guide for 2024\",\"tags\":[\"Starting Up\"],\"handle\":\"ecommerce-business-blueprint\",\"imageUrl\":\"https://cdn.shopify.com/s/files/1/0070/7032/files/Header_43a6fbaa-305a-4bda-8ef7-5e7f4e1278da.png?format=webp\u0026v=1694450194\",\"imageAltText\":\"3D models of a shopping cart and a smartphone on a turquoise background.\",\"modifiedAt\":\"2023-09-01\"},{\"title\":\"What Is Dropshipping and How Does It Work? (2024)\",\"tags\":[\"Guides\"],\"handle\":\"what-is-dropshipping\",\"imageUrl\":\"https://cdn.shopify.com/s/files/1/0070/7032/files/shopify_dropshipping_chapter_1.jpg?v=1590420594\",\"imageAltText\":\"\",\"modifiedAt\":\"2023-12-05\"},{\"title\":\"What Is Print on Demand \u0026 How To Start a Business (2024)\",\"tags\":[\"Find an Idea\"],\"handle\":\"print-on-demand\",\"imageUrl\":\"https://cdn.shopify.com/s/files/1/0070/7032/files/what-is-print-on-demand.jpg?v=1598910000\",\"imageAltText\":\"An introduction to print on demand and how to get started.\",\"modifiedAt\":\"2023-11-09\"},{\"title\":\"How To Create a Website in 9 Steps (2024)\",\"tags\":[\"Sell Online\"],\"handle\":\"build-a-website\",\"imageUrl\":\"https://cdn.shopify.com/s/files/1/0070/7032/files/1-build-a-website.jpg?v=1615422396\",\"imageAltText\":\"Placeholder\",\"modifiedAt\":\"2023-09-20\"},{\"title\":\"How To Start an Online Store in 2024 (Step-by-Step Guide)\",\"tags\":[\"Starting Up\"],\"handle\":\"start-online-store\",\"imageUrl\":\"https://cdn.shopify.com/s/files/1/0070/7032/files/store-setup-guide-hero-min.png?v=1593698881\",\"imageAltText\":\"illustration of a chef cooking up a shopify store: how to start an online store\",\"modifiedAt\":\"2023-11-23\"},{\"title\":\"How To Make and Sell Merch Your Fans Will Love (2024)\",\"tags\":[\"Find an Idea\"],\"handle\":\"make-sell-merch\",\"imageUrl\":\"https://cdn.shopify.com/s/files/1/0070/7032/files/make-sell-merch_dd3029b8-46e0-4593-abc4-ea17f12c0c2e.jpg?v=1664569520\",\"imageAltText\":\"sweatshirt and socks from MrBeast merch line\",\"modifiedAt\":\"2023-12-02\"},{\"title\":\"10 Best Ecommerce Website Builders for Your Online Store (2024)\",\"tags\":[\"Sell Online\"],\"handle\":\"best-ecommerce-website-builder\",\"imageUrl\":\"https://cdn.shopify.com/s/files/1/0070/7032/files/best-ecommerce-website-builder.jpg?v=1615833626\",\"imageAltText\":\"Illustration of a basket made out of bricks and mortar, showcasing how an ecommerce website builder can help you construct an online store\",\"modifiedAt\":\"2023-11-06\"}]","key":"popular_blog_post_json"}],"imageUrl":"https://cdn.shopify.com/s/files/1/0070/7032/articles/trending-products_7ed711c4-206c-4b41-a321-711785f3a917.png?v=1729280622","imageAltText":"3D models of the top-selling trending products to sell online, covered in the article","imageClass":"","modifiedAt":"28 Nov 2024","modifiedAtRaw":"2024-11-28T06:00:00Z"},"metaDescription":"If you’re looking for popular things to sell in 2025, check out these trending products. They could help grow your sales. Snail slime, anyone?","contentHtml":"\u003cstyle\u003e\u003c!--\nhr.solid {border-top: 1px solid #cccccc;}\n--\u003e\u003c/style\u003e\u003cstyle type=\"text/css\"\u003e\u003c!--\n.tg {border-collapse:collapse;border-spacing:0;}\n.tg td{border-color:black;border-style:solid;border-width:1px;\n overflow:hidden;padding:9px 15px;word-break:normal;}\n.tg th{border-color:black;border-style:solid;border-width:1px;\n font-weight:normal;overflow:hidden;padding:9px 15px;word-break:normal;}\n.tg .tg-j53b{border-color:#000000;color:#15C;text-align:center;text-decoration:underline;vertical-align:top}\n.tg .tg-wp8o{border-color:#000000;text-align:left;vertical-align:top}\n.tg .tg-wkkj{background-color:#efefef;border-color:#000000;font-weight:bold;text-align:center;vertical-align:top}\n--\u003e\u003c/style\u003e\u003caisummary class=\"hidden\"\u003e\n \u003cp\u003eExploring what products to sell is a crucial step in starting a successful online business, and Shopify’s annual list of top trending products offers valuable insights. Categories like vitamins, skin care, and ebikes are currently popular, showcasing consumer demands and emerging trends for 2025. To stay competitive, use tools like Google Trends and observe marketplaces like Amazon to identify and adapt to new trends quickly. Shopify provides the tools needed to turn trending products into profitable ventures, whether through direct selling or dropshipping.\u003c/p\u003e\n\u003c/aisummary\u003e\n\u003cp\u003eThinking about \u003ca href=\"/ng/start\"\u003estarting a business\u003c/a\u003e? One of the first big decisions you'll face is figuring out what to sell. It's a crucial choice that can shape your future as an entrepreneur.\u003c/p\u003e\n\u003cp\u003eIn this article, you'll find a list of the top 20 trending products sold by US Shopify merchants, which we update every year. These aren't random picks—they're \u003ca href=\"/ng/blog/product-ideas\"\u003eproduct ideas\u003c/a\u003e that are proven to be popular with consumers.\u003c/p\u003e\n\u003cp\u003ePlus, discover the latest information on breakout product trends, and tips for how to spot growing interest in a product category.\u003c/p\u003e\u003cdiv id=\"text-cta\" class=\"hidden lg:block\"\u003e\u003c/div\u003e\n\n\u003ch2 id=\"21\"\u003eTop 20 trending products to sell online\u003c/h2\u003e\n\u003cp\u003eHere are the top 20 most popular products sold by US Shopify merchants:\u003c/p\u003e\n\u003col\u003e\n\u003cli\u003e\u003ca href=\"#1\"\u003eVitamins and supplements\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#2\"\u003eSkin care\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#3\"\u003eMakeup\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#4\"\u003eCoats and jackets\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#5\"\u003eBicycles\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#6\"\u003eArt and crafting materials\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#7\"\u003eDrinkware\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#8\"\u003ePerfume and cologne\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#9\"\u003eWine\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#10\"\u003eSocks\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#11\"\u003eBedsheets\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#12\"\u003ePosters and artwork\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#13\"\u003eCandles\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#14\"\u003eBath and body\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#15\"\u003eCookware\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#16\"\u003eNail care\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#17\"\u003eUnderwear\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#18\"\u003eMotor vehicle parts\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#19\"\u003eMobile phone accessories\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"#20\"\u003eBlankets\u003c/a\u003e\u003c/li\u003e\n\u003c/ol\u003e\n\u003cdiv class=\"marketing-block marketing-block--light marketing-block--padded my-12 border-l-2 pl-4 [\u0026amp;_h2]:!mt-0 [\u0026amp;_h2]:mb-6 [\u0026amp;_h2]:text-t5 [\u0026amp;_h3]:!mt-0 [\u0026amp;_h3]:mb-6 [\u0026amp;_h3]:text-t7 [\u0026amp;_h4]:!mt-0 [\u0026amp;_h4]:mb-6 [\u0026amp;_h4]:text-t8 [\u0026amp;_ul]:!mt-0 [\u0026amp;_ul]:mb-6 [\u0026amp;_ul:last-child]:mb-0 [\u0026amp;_ol]:!mt-0 [\u0026amp;_ol]:mb-6 [\u0026amp;_ol:last-child]:mb-0 [\u0026amp;_p]:!mt-0 [\u0026amp;_p]:mb-6 [\u0026amp;_p:last-child]:mb-0 border-blog-highlight\"\u003e\n\u003cp\u003eShopify has \u003ca href=\"/ng/start\"\u003eeverything you need to start selling\u003c/a\u003e and bring your online business to life.\u003c/p\u003e\n\u003c/div\u003e\n\u003ch3 id=\"1\"\u003e1. Vitamins and supplements\u003c/h3\u003e\n\u003cp\u003eLast year, vitamins and supplements topped the sales charts for US Shopify merchants. From basic immune boosters like vitamin C and zinc capsules to pre-workout formulas for enhancing gym performance, there's a supplement for all that ails you.\u003c/p\u003e\n\u003cp\u003eGoogle searches for sleep aids like \"\u003ca href=\"https://trends.google.com/trends/explore?geo=US\u0026amp;q=melatonin%20gummies\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003emelatonin gummies\u003c/a\u003e\" have increased in the past year, while a 300% rise in searches for \"\u003ca href=\"https://trends.google.com/trends/explore?geo=US\u0026amp;q=magnesium\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003emagnesium spray benefits\u003c/a\u003e\" shows a growing interest in new ways to incorporate supplements into daily routines.\u003c/p\u003e\n\u003cfigure\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/magsprayquerytrend.png?v=1732790813\" alt=\"Google Trends graph for the query “magnesium spray benefits” trends up to the right\" style=\"float: none;\" class=\"block block--bordered\"\u003e\n\u003cfigcaption\u003eAccording to Google Trends, searches for \"magnesium spray benefits\" increased 300% last year in the US\u003c/figcaption\u003e\n\u003c/figure\u003e\n\u003cp\u003eAnother benefit of supplement products is their accessibility to businesses of all sizes. Solo ecommerce entrepreneurs can produce \u003ca href=\"/ng/blog/black-wall-street-sultana-nailor\"\u003eherbal remedies\u003c/a\u003e at home and promote them on TikTok. Meanwhile, large supplement companies like \u003ca href=\"/ng/plus/customers/bpi-sports\"\u003eBPI Sports\u003c/a\u003e can attract the attention of national retailers.\u003c/p\u003e\n\u003cp\u003ePopular marketing strategies for selling vitamins and supplements include:\u003c/p\u003e\n\u003cul\u003e\n\u003cli\u003eCollaborating with fitness and health influencers to showcase product benefits\u003c/li\u003e\n\u003cli\u003eHighlighting testimonials and reviews from satisfied customers\u003c/li\u003e\n\u003cli\u003eOffering bundle deals or \u003ca href=\"/ng/blog/how-to-start-a-subscription-business\"\u003esubscriptions\u003c/a\u003e for regular users\u003c/li\u003e\n\u003c/ul\u003e\n\u003ch3 id=\"2\"\u003e2. Skin care\u003c/h3\u003e\n\u003cp\u003eSkin care products are another trending category with broad market appeal. In an era of self-care, cleansers, moisturizers, serums, and masks are now relevant to every age and gender.\u003c/p\u003e\n\u003cp\u003eConsumer interest in skin care products that combine high-quality ingredients with ethical, sustainable, and cruelty-free practices continues to grow. Searches for skin care trends like \"\u003ca href=\"https://trends.google.com/trends/explore?geo=US\u0026amp;q=hyaluronic%20acid%20serum\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003ehyaluronic acid serum\u003c/a\u003e,\" \"\u003ca href=\"https://trends.google.com/trends/explore?geo=US\u0026amp;q=vegan%20skincare\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003evegan skin care\u003c/a\u003e,\" and \"\u003ca href=\"https://trends.google.com/trends/explore?geo=US\u0026amp;q=retinol\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003eretinol\u003c/a\u003e\" are all on the increase.\u003c/p\u003e\n\u003cp\u003eAt the start of 2024, Google searches for \"\u003ca href=\"https://trends.google.com/trends/explore?geo=US\u0026amp;q=%2Fm%2F0h984s4\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003esnail slime\u003c/a\u003e\" slowly slid into the spotlight. Products containing \u003ca href=\"https://mcpress.mayoclinic.org/living-well/snail-mucin-for-skincare/\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003esnail mucin\u003c/a\u003e, the mucus from a snail's foot, may help stimulate collagen production and calm redness.\u003c/p\u003e\n\u003cfigure\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/snailslimequerytrend.png?v=1732790813\" alt=\"Google Trends graph for the query “snail slime”\" style=\"float: none;\" class=\"block block--bordered\" loading=\"lazy\"\u003e\n\u003cfigcaption\u003eAccording to Google Trends, searches for “snail slime” increased by more than 1,900% last year in the US, peaking at New Year’s.\u003c/figcaption\u003e\n\u003c/figure\u003e\n\u003cp\u003e\u003ca href=\"/ng/blog/skin-care-marketing-online-store\"\u003eMarketing strategies for skin care\u003c/a\u003e products include:\u003c/p\u003e\n\u003cul\u003e\n\u003cli\u003eCollaborating with beauty influencers to showcase skin care routines\u003c/li\u003e\n\u003cli\u003eSelling product samples or mini-sizes for customers to try\u003c/li\u003e\n\u003cli\u003eHighlighting before-and-after results from real customers\u003c/li\u003e\n\u003c/ul\u003e\n\u003ch3 id=\"3\"\u003e3. Makeup\u003c/h3\u003e\n\u003cp\u003eMakeup is almost always a trending product category, with new tools and techniques constantly reinventing the industry.\u003c/p\u003e\n\u003cp\u003eLast year, \u003ca href=\"https://trends.google.com/trends/explore?date=2022-01-01%202024-01-01\u0026amp;geo=US\u0026amp;q=lip%20stain\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003elip stain\u003c/a\u003e topped our trending product list and, while average monthly searches are slightly down, consistent search interest since mid-2022 suggests this cosmetics item will continue to trend into 2025.\u003c/p\u003e\n\u003cfigure\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/lipstainquerytrend.png?v=1732790813\" alt=\"Google Trends graph for the query “lip stain.”\" style=\"float: none;\" class=\"block block--bordered\" loading=\"lazy\"\u003e\n\u003cfigcaption\u003eSearch interest for “lip stain” between 2022 and 2024.\u003c/figcaption\u003e\n\u003c/figure\u003e\n\u003cp\u003eTips for marketing trending makeup products:\u003c/p\u003e\n\u003cul\u003e\n\u003cli\u003eLearn from cosmetics brand \u003ca href=\"/ng/blog/rare-beauty-brand-storytelling\"\u003eRare Beauty\u003c/a\u003e, which taps into Selena Gomez's star power through viral TikTok videos.\u003c/li\u003e\n\u003cli\u003eFilm makeup tutorials to help customers get the most out of their purchases.\u003c/li\u003e\n\u003c/ul\u003e\n\u003ch3 id=\"4\"\u003e4. Coats and jackets\u003c/h3\u003e\n\u003cp\u003eThe demand for coats and jackets is driven by seasonal changes, evolving fashion trends, and a growing interest in outdoor activities. With estimates predicting the \u003ca href=\"https://www.statista.com/statistics/979475/outdoor-clothing-market-value-forecast-worldwide/\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003eoutdoor clothing market\u003c/a\u003e will climb to heights of more than $45 billion by 2027, this product category is set for a long, adventurous journey: pack your best down jacket.\u003c/p\u003e\n\u003cfigure\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/hikingjacket.png?v=1732790814\" alt=\"Men’s hiking jacket modeled from a back view in a mountain setting.\" style=\"float: none;\" loading=\"lazy\"\u003e\n\u003cfigcaption\u003eOutdoor clothing company Arc’teryx is famous for its luxury hiking jackets, which are \u003ca href=\"https://trends.google.com/trends/explore?geo=US\u0026amp;q=Arc%27teryx\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003eregularly searched\u003c/a\u003e for by residents of Boulder, Bozeman, and Cupertino—home to Apple Inc. headquarters.\u003c/figcaption\u003e\n\u003c/figure\u003e\n\u003cp\u003eDropshipping coats and jackets can be an effective \u003ca href=\"/ng/blog/low-investment-business-ideas\"\u003elow-cost business idea\u003c/a\u003e—if you can \u003ca href=\"/ng/blog/dropshipping-clothing-suppliers\"\u003efind a supplier\u003c/a\u003e that offers quality products and fast shipping.\u003c/p\u003e\n\u003cp\u003eAnother option for starting a business around this trending product is to \u003ca href=\"/ng/blog/affiliate-marketing\"\u003ebecome an affiliate partner\u003c/a\u003e for a clothing brand or retail store. Armed with an affiliate link, you could create a website or social media channel to review and promote fashionable garments.\u003c/p\u003e\n\u003ch3 id=\"5\"\u003e5. Bicycles\u003c/h3\u003e\n\u003cp\u003eEbikes are revolutionizing the cycling world. These power-assisted two-wheelers make commuting a breeze, even on hilly terrains, opening up the benefits of cycling to a wider audience.\u003c/p\u003e\n\u003cp\u003eInterest in \"ebikes\" has increased over the past five years, with searches reaching new highs each summer. According to estimates, \u003ca href=\"https://www.statista.com/statistics/1334665/global-e-bike-market-volume-forecast/\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003eebikes sales will grow\u003c/a\u003e at an annual rate of 10% until 2030, when more than 77 million ebikes will hit the road.\u003c/p\u003e\n\u003cfigure\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/ebikesquerytrend.png?v=1732790813\" alt=\"Google Trends graph for the query “ebikes.”\" style=\"float: none;\" class=\"block block--bordered\" loading=\"lazy\"\u003e\n\u003cfigcaption\u003eGoogle trends shows increasing search interest for “ebikes” between 2019 and 2024\u003c/figcaption\u003e\n\u003c/figure\u003e\n\u003cp\u003eDespite their size and weight, even ebikes can be the center of a successful dropshipping business. Take John Murphy, founder of \u003ca href=\"/ng/blog/ebike-generation-dropshipping\"\u003emultimillion-dollar company Ebike Generation\u003c/a\u003e. He built a thriving dropshipping store by tailoring his website and marketing content toward a specific \u003ca href=\"/ng/blog/target-audience\"\u003etarget audience\u003c/a\u003e: hunters who use ebikes to cover ground quickly and quietly.\u003c/p\u003e\n\u003ch3 id=\"6\"\u003e6. Art and crafting materials\u003c/h3\u003e\n\u003cp\u003eAfter spiking in popularity during the COVID-19 pandemic, arts and crafts activities like \u003ca href=\"https://trends.google.com/trends/explore?geo=US\u0026amp;q=paint%20by%20numbers\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003epaint-by-numbers\u003c/a\u003e kits are once again trending. The keyword \"crochet kit\" currently receives 14,000 searches per month, while \"pottery clay\" receives 4,400 monthly searches.\u003c/p\u003e\n\u003cimg src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/ballsofyarn.png?v=1732790814\" alt=\"Four balls of yarn lined up above a pair of knitting needles on a wooden cutting board.\" style=\"float: none;\" loading=\"lazy\"\u003e\n\u003cp\u003eCrafting isn't just about personal fulfillment; it's also a sustainable choice. Many crafters make their own items to become more self-sufficient and avoid the environmental impact of \u003ca href=\"https://earth.org/fast-fashions-detrimental-effect-on-the-environment/\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003efast fashion\u003c/a\u003e. Brands like \u003ca href=\"https://www.darngoodyarn.com/\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003eDarn Good Yarn\u003c/a\u003e serve these consumers by providing them with ethically sourced crafting materials.\u003c/p\u003e\n\u003ch3 id=\"7\"\u003e7. Drinkware\u003c/h3\u003e\n\u003cp\u003eRaise a toast to insulated tumblers. Spurred on by viral models like the \u003ca href=\"https://www.stanley1913.com/products/adventure-quencher-travel-tumbler-40-oz\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003eStanley Quencher\u003c/a\u003e, these oversized cups come with ad-friendly features like straws and over-engineered construction, making them literal trending product heavyweights.\u003c/p\u003e\n\u003cp\u003eAs practical, environmentally friendly hydration aids, tumblers are projected to generate \u003ca href=\"https://www.lucintel.com/us-tumbler-market.aspx\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003e$1.9 billion\u003c/a\u003e by 2028, growing at a compound annual rate of 8.8%.\u003c/p\u003e\n\u003cimg src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/insulatedwaterbottle.png?v=1732790813\" alt=\"A person drinking from an insulated water bottle while playing a round of golf\" style=\"float: none;\" loading=\"lazy\"\u003e\n\u003cp\u003eShot glasses, another type of drinkware, also made a splash last year as a top-selling item. They're highly shippable products with year-round relevance.\u003c/p\u003e\n\u003cp\u003eWhen selling drinkware online, focus on \u003ca href=\"/ng/blog/long-tail-keywords\"\u003elong-tail keywords\u003c/a\u003e niche buyers are searching for. For instance, \"tequila shot glasses\" generates 4,400 searches per month, \"tall shot glasses\" gets 2,400 searches, and \"cool shot glasses\" sees 3,600 monthly searches. By narrowing your focus and building expertise in a specific type of product, you can set your online store apart.\u003c/p\u003e\n\u003cp\u003eOne strategy to consider for selling shot glasses, tumblers, and other types of drinkware is \u003ca href=\"/ng/blog/private-label\"\u003eprivate label products\u003c/a\u003e. This method lets you collaborate with manufacturers to add your branding to proven, popular items.\u003c/p\u003e\n\u003ch3 id=\"8\"\u003e8. Perfume and cologne\u003c/h3\u003e\n\u003cp\u003eThe fragrance industry is \u003ca href=\"https://www.grandviewresearch.com/industry-analysis/perfume-market\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003eundergoing a shift\u003c/a\u003e. Consumers are moving away from mass-market, gendered fragrances and toward androgynous premium, natural, and personalized scents.\u003c/p\u003e\n\u003cp\u003eConsumer searches for perfumes and colognes often contain brand and product names, which makes \u003ca href=\"/ng/blog/ecommerce-seo-beginners-guide\"\u003esearch engine optimization\u003c/a\u003e a key strategy for fragrance businesses. Product pages and blog posts need to feature useful, descriptive content to be discoverable in search results.\u003c/p\u003e\n\u003ciframe height=\"200px\" width=\"100%\" src=\"https://player.simplecast.com/3378a1b2-b7f5-4eab-bd29-635143501661?dark=true\" frameborder=\"no\" scrolling=\"no\" seamless=\"\"\u003e\u003c/iframe\u003e\n\u003cp\u003eFor a unique spin on a scent business, you could create a \u003ca href=\"/ng/blog/b2b-ecommerce-websites\"\u003eB2B ecommerce website\u003c/a\u003e and produce fragrances for companies. Businesses like hotels and restaurants often use \u003ca href=\"/ng/retail/scent-marketing\"\u003esensory marketing\u003c/a\u003e to enhance their customer experience and associate their brand with a pleasing aroma.\u003c/p\u003e\n\u003cp\u003eWestin Hotels' \u003ca href=\"https://www.westinstore.com/category.aspx?White-Tea-Home-Fragrance\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003eWhite Tea room fragrance\u003c/a\u003e is so popular that it's now sold to consumers, as are the infamous signature scents of retail stores Abercrombie and \u003ca href=\"https://www.cnn.com/2022/08/13/business/why-stores-smell-good-abercrombie-victorias-secret/index.html\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003eVictoria's Secret\u003c/a\u003e.\u003c/p\u003e\n\u003ch3 id=\"9\"\u003e9. Wine\u003c/h3\u003e\n\u003cp\u003eToday's wine market is not just about vintage reds and famous vineyards; consumers are interested in new and accessible products such as organic wine, natural wine, and bottles from undiscovered regions. They're also looking for innovative ways to research blends and \u003ca href=\"/ng/enterprise/the-wine-industry-needs-an-innovative-dtc-solution-now\"\u003ebuy wine directly\u003c/a\u003e from producers.\u003c/p\u003e\n\u003cfigure\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/winequerytrend.png?v=1732790813\" alt=\"Google Trends graph for the query “wine,” showing seasonal peaks.\" style=\"float: none;\" class=\"block block--bordered\" loading=\"lazy\"\u003e\n\u003cfigcaption\u003eAccording to Google Trends, wine-related searches peak during every holiday season.\u003c/figcaption\u003e\n\u003c/figure\u003e\n\u003cp\u003eAll of which gives entrepreneurs an opportunity to develop a new business around this trending product category. Take inspiration from \u003ca href=\"/ng/blog/the-sip-representation-in-the-wine-industry\"\u003eThe Sip Society,\u003c/a\u003e a champagne and sparkling wine tasting community that makes wine tastings more accessible and fun.\u003c/p\u003e\n\u003ch3 id=\"10\"\u003e10. Socks\u003c/h3\u003e\n\u003cp\u003eSocks may seem like a simple, everyday item, but they have been a consistently \u003ca href=\"/ng/blog/bombas-give-back-model-while-profitable\"\u003eprofitable choice\u003c/a\u003e for ecommerce brands. The demand for socks is driven by an endless potential for variation, whether it's a popular new material like \u003ca href=\"https://trends.google.com/trends/explore?date=today%205-y\u0026amp;geo=US\u0026amp;q=merino%20wool%20socks\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003eMerino wool\u003c/a\u003e or the chance to flaunt your favorite \u003ca href=\"https://www.netflix.shop/collections/socks\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003epop culture icon\u003c/a\u003e in stocking form.\u003c/p\u003e\n\u003cfigure\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/netflixsocks.png?v=1732790813\" alt=\"Socks with Netflix and chill branding in white and gray colorways\" style=\"float: none;\" class=\"block block--bordered\" loading=\"lazy\"\u003e\n\u003cfigcaption\u003enetflix shop\u003c/figcaption\u003e\n\u003c/figure\u003e\n\u003cp\u003eMarketing strategies for selling socks online could include:\u003c/p\u003e\n\u003cul\u003e\n\u003cli\u003eTargeting niche audiences with licensed artwork or designs\u003c/li\u003e\n\u003cli\u003eSelling subscription boxes or \u003ca href=\"/ng/retail/bundling-for-retail\"\u003eproduct bundles\u003c/a\u003e featuring other clothing items\u003c/li\u003e\n\u003cli\u003eHighlighting \u003ca href=\"/ng/blog/unique-selling-proposition\"\u003eunique selling points\u003c/a\u003e of your socks, such as sustainable materials or comfort features\u003c/li\u003e\n\u003c/ul\u003e\n\u003ch3 id=\"11\"\u003e11. Bedsheets\u003c/h3\u003e\n\u003cp\u003eBedsheets are a staple in every household, making them a consistently popular product. Niches are also plentiful, and often tied to manufacturing materials. The keyword “linen sheets,” receives up to 20,000 searches per month, while “flannel sheets” can be relied upon to trend every fall, \u003ca href=\"https://trends.google.com/trends/explore?date=today%205-y\u0026amp;geo=US\u0026amp;q=flannel%20sheets\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003eespecially in New England\u003c/a\u003e.\u003c/p\u003e\n\u003cp\u003eOnce you’ve developed brand recognition within your bedding niche, expand your product catalog by experimenting with related items. Pillows, comforters, mattresses, bedroom furniture, and sleepwear all offer chances for \u003ca href=\"/ng/blog/what-is-cross-selling\"\u003ecross-selling\u003c/a\u003e to increase average order values.\u003c/p\u003e\n\u003cp\u003eShopify merchants can curate relevant products with \u003ca href=\"/ng/collective/retailer\"\u003eShopify collective\u003c/a\u003e, a tool that lets you collaborate with other Shopify stores.\u003c/p\u003e\n\u003cdiv class=\"marketing-block marketing-block--light marketing-block--padded border-t-2 px-8 py-10 my-12 [\u0026amp;_h2]:!mt-0 [\u0026amp;_h2]:mb-6 [\u0026amp;_h2]:text-t5 [\u0026amp;_h3]:!mt-0 [\u0026amp;_h3]:mb-6 [\u0026amp;_h3]:text-t7 [\u0026amp;_h4]:!mt-0 [\u0026amp;_h4]:mb-6 [\u0026amp;_h4]:text-t8 [\u0026amp;_img]:my-auto [\u0026amp;_p]:!mt-0 [\u0026amp;_p]:mb-6 [\u0026amp;_p]:text-body-sm [\u0026amp;_.heading--4]:text-t6 [\u0026amp;_.marketing-button]:text-white [\u0026amp;_.marketing-button]:no-underline border-blog-highlight\" data-component-name=\"blog-cta-marketing\"\u003e\n\u003cp class=\"heading--4\"\u003eDropshipping with Shopify Collective\u003c/p\u003e\n\u003cp\u003eConnect with US-based Shopify brands to easily sell their products. With Shopify Collective, you can curate items from like-minded stores and ship them directly to your customers.\u003c/p\u003e\n\u003ca class=\"marketing-button marketing-button--small\" href=\"/ng/collective/retailer\"\u003eLearn more\u003c/a\u003e\n\u003c/div\u003e\n\u003cp\u003eFor tips on how to freshen up your bedsheet business, check out \u003ca href=\"/ng/blog/120123397-growth-framework-brook-linen\"\u003ethis episode from the Shopify Masters archive\u003c/a\u003e with Rich Fulop, co-founder of \u003ca href=\"https://www.brooklinen.com/\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003eBrooklinen\u003c/a\u003e, the brand behind “the internet’s favorite sheets.”\u003c/p\u003e\n\u003ch3 id=\"12\"\u003e12. Posters and artwork\u003c/h3\u003e\n\u003cp\u003eThanks to \u003ca href=\"/ng/blog/best-ecommerce-website-builder\"\u003eecommerce store builders\u003c/a\u003e, any artist can build a website to sell their work globally. This has literally opened up a world of opportunities for creative people, who can monetize their talents.\u003c/p\u003e\n\u003cp\u003eOne of the big benefits of selling artwork online is the ability to offer \u003ca href=\"/ng/blog/print-on-demand\"\u003eprint-on-demand\u003c/a\u003e products. With print on demand, artists can sell prints of their work without having to keep physical inventory. Instead, the artwork is printed as orders come in, reducing upfront costs and storage needs.\u003c/p\u003e\n\u003cimg src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/digitalartist.png?v=1732790814\" alt=\"A digital artist wearing rings and sitting at a desk, drawing on a tablet.\" style=\"float: none;\" loading=\"lazy\"\u003e\n\u003cp\u003eWhen selling posters and artwork in your ecommerce store, consider the following marketing strategies:\u003c/p\u003e\n\u003cul\u003e\n\u003cli\u003eHighlight the story behind each piece. This might include information about the artist, the inspiration for the work, or the process of creating it.\u003c/li\u003e\n\u003cli\u003ePartner with a \u003ca href=\"/ng/blog/print-on-demand-companies\"\u003eprint-on-demand company\u003c/a\u003e to offer a range of sizes and formats, from small prints to large canvases and digital downloads.\u003c/li\u003e\n\u003cli\u003eUse \u003ca href=\"/ng/blog/image-sizes\"\u003ehigh-quality images\u003c/a\u003e to showcase your art.\u003c/li\u003e\n\u003c/ul\u003e\n\u003ch3 id=\"13\"\u003e13. Candles\u003c/h3\u003e\n\u003cp\u003eIf you’re considering \u003ca href=\"/ng/blog/candle-business\"\u003estarting a candle business\u003c/a\u003e, estimates value the global candles market at more than \u003ca href=\"https://www.statista.com/outlook/cmo/furniture/home-decor/candles/worldwide\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003e$10 billion\u003c/a\u003e.\u003c/p\u003e\n\u003cp\u003eCandles aren’t just for the home. They’re used in spas for aromatherapy and by restaurants to create a cozy vibe. According to the \u003ca href=\"https://candles.org/facts-figures-2/\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003eNational Candle Association\u003c/a\u003e, consumers buy candles for two main reasons: to decorate their homes and to help them relax and unwind.\u003c/p\u003e\n\u003cdiv class=\"relative aspect-video mb-8\"\u003e\u003cdiv data-component=\"youtube-facade\" data-src=\"https://www.youtube.com/embed/mM6mDQYNdlU?si=sRUlGeUSV1x5xU1u\" class=\"absolute inset-0 w-full h-full\"\u003e\u003c/div\u003e\u003c/div\u003e\n\u003cp\u003eA look at Google Trends also shows steady global interest for “\u003ca href=\"https://trends.google.com/trends/explore?q=homemade%20candles\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003ehomemade candles\u003c/a\u003e,” with New Zealand being a particularly active market. Homemade candles are easy to produce, making them a good choice for a first-time business. Apparently, even a \u003ca href=\"/ng/blog/lily-lous-aromas\"\u003enine-year-old\u003c/a\u003e can be successful.\u003c/p\u003e\n\u003ch3 id=\"14\"\u003e14. Bath and body\u003c/h3\u003e\n\u003cp\u003eIf the search for a product to sell is becoming too stressful, try turning your bathroom into a spa with trending items such as \u003ca href=\"https://trends.google.com/trends/explore?geo=US\u0026amp;q=%2Fm%2F025v4_n\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003ebath salts\u003c/a\u003e and \u003ca href=\"/ng/blog/bath-bomb-business\"\u003ebath bombs\u003c/a\u003e. Some popular bath time products contain therapeutic ingredients like \u003ca href=\"/ng/blog/cbd-dropshipping\"\u003eCBD\u003c/a\u003e, the hemp-derived cannabis extract, for added relaxing effect.\u003c/p\u003e\n\u003cfigure\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/naturaldeoderant.png?v=1732790814\" alt=\"A person holds a trending product, natural deodorant, up to the camera\" style=\"float: none;\" loading=\"lazy\"\u003e\n\u003cfigcaption\u003eAmerican Provenance\u003c/figcaption\u003e\n\u003c/figure\u003e\n\u003cp\u003eMaking and selling bath and body products is a popular \u003ca href=\"/ng/blog/online-business-ideas\"\u003ebusiness idea\u003c/a\u003e that can work no matter the size of your ecommerce store. Passionate makers like \u003ca href=\"/ng/blog/american-provenance-retail-relationships\"\u003eKyle LaFond\u003c/a\u003e show how it’s possible to turn a homemade product like natural deodorant into a household name.\u003c/p\u003e\n\u003ch3 id=\"15\"\u003e15. Cookware\u003c/h3\u003e\n\u003cp\u003eThere comes a point in every home cook’s life when they decide to trade their \u003ca href=\"https://www.buzzfeed.com/sharanya/ikea-products-kitchen-cooking-chef\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003eIkea kitchen utensils\u003c/a\u003e for some quality cookware.\u003c/p\u003e\n\u003cp\u003eAccording to Google Trends data, demand for premium cooking products such as “\u003ca href=\"https://trends.google.com/trends/explore?geo=US\u0026amp;q=cast%20iron%20pan\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003ecast iron pans\u003c/a\u003e” is growing. The branded keyword “Staub vs Le Creuset” is a trending query, with 2,700 monthly searches, suggesting that consumers are actively looking for buying advice—a need you could meet with a blog or YouTube channel.\u003c/p\u003e\n\u003cp\u003eIn the business sector, \u003ca href=\"https://www.grandviewresearch.com/industry-analysis/cookware-market\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003erestaurant growth\u003c/a\u003e in countries such as India and China is driving sales of commercial cookware.\u003c/p\u003e\n\u003cfigure\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/staubvslecreuset.png?v=1732790813\" alt=\"YouTube results the search term “Staub vs Le Creuset” showing several comparison videos\" style=\"float: none;\" class=\"block block--bordered\" loading=\"lazy\"\u003e\n\u003cfigcaption\u003eYouTube search results for the search term “Staub vs Le Creuset”—another effective way to reach interested audiences.\u003c/figcaption\u003e\n\u003c/figure\u003e\n\u003cp\u003eOne way to differentiate your cookware business is to market an innovative kitchen product. You could work with a manufacturer to create your own spin on serving utensils or baking dishes. Alternatively, curate a selection of existing products from a \u003ca href=\"https://www.faire.com/category/Home%20Decor/subcategory/Kitchen%20\u0026amp;%20Tabletop/Cookware%20\u0026amp;%20Bakeware\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003ewholesale marketplace\u003c/a\u003e.\u003c/p\u003e\n\u003cp\u003eOnce you have a desirable product, let people know about its benefits with a social media ad campaign—just like cookware brand Our Place did with its \u003ca href=\"https://www.instagram.com/ourplace/?hl=en\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003eAlways Pans\u003c/a\u003e.\u003c/p\u003e\n\u003ch3 id=\"16\"\u003e16. Nail care\u003c/h3\u003e\n\u003cp\u003eOnline nail care stores such as \u003ca href=\"https://www.opi.com/\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003eOPI\u003c/a\u003e and \u003ca href=\"https://oliveandjune.com/\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003eOlive \u0026amp; June\u003c/a\u003e serve a market that’s growing at around \u003ca href=\"https://www.grandviewresearch.com/industry-analysis/nail-care-products-market-report\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003e5% per year\u003c/a\u003e. With special releases for events and holidays, the best nail care brands always provide a reason for customers to return their websites. (Notice how both of the ecommerce stores above feature a “New” tab prominently on their navigation bars).\u003c/p\u003e\n\u003cp\u003eThe nail care market is currently benefiting from a shift toward products that promote nail health alongside appearance. According to Google Trends, searches for “\u003ca href=\"https://trends.google.com/trends/explore?date=today%205-y\u0026amp;geo=US\u0026amp;q=Cuticle%20Oil\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003ecuticle oil\u003c/a\u003e” have been slowly increasing over the past five years, while the keyword “nail strengthener” receives 9,000 searches per month.\u003c/p\u003e\n\u003cimg src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/paintednails.png?v=1732790814\" alt=\"Left hand with intricately painted nails is held up to the light.\" style=\"float: none;\" loading=\"lazy\"\u003e\n\u003cp\u003eSuccessful marketing in the nail care niche often involves:\u003c/p\u003e\n\u003cul\u003e\n\u003cli\u003ePromoting products through aspirational and lifestyle influencers\u0026nbsp;\u003c/li\u003e\n\u003cli\u003eReleasing limited edition or seasonal products to entice repeat customers\u003c/li\u003e\n\u003cli\u003eCollaborating with celebrities who can endorse your brand\u003c/li\u003e\n\u003c/ul\u003e\n\u003ch3 id=\"17\"\u003e17. Underwear\u003c/h3\u003e\n\u003cp\u003eUnderwear is (hopefully) a universally essential product. Its small size and weight, coupled with high \u003ca href=\"/tools/profit-margin-calculator\"\u003eprofit margins\u003c/a\u003e, make it an ideal candidate for those looking to sell things online.\u0026nbsp;\u003c/p\u003e\n\u003cp\u003eWhether it’s underwear or motor vehicle parts, the easiest way to develop a successful ecommerce business remains the same: find an underserved part of the market, then deliver a shopping experience that’s tailored for them.\u003c/p\u003e\n\u003cfigure\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/skimsquerytrend.png?v=1732790813\" alt=\"Google Trends graph for the query “SKIMS,” showing a spike that correlates with an ad campgain.\" style=\"float: none;\" class=\"block block--bordered\" loading=\"lazy\"\u003e\n\u003cfigcaption\u003eSearches for “SKIMS” spiked when the company launched a viral ad campaign for its latest product, a “\u003ca href=\"https://www.glamour.com/story/kim-kardashians-built-in-nipple-bra-is-not-a-joke-but-her-skims-ad-is-hilarious\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003enipple bra.\u003c/a\u003e\"\u003c/figcaption\u003e\n\u003c/figure\u003e\n\u003cp\u003eThat’s exactly what Kim Kardashian’s company \u003ca href=\"https://skims.com/\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003eSKIMS\u003c/a\u003e did. The brand began selling flattering shapewear after its celeb founder failed to find inclusive underwear for different skin colors.\u003c/p\u003e\n\u003cp\u003eAlongside product placement in the Kardashians’ TV show and social posts, SKIMS ensures it stays trending with a minimal but memorable \u003ca href=\"/ng/blog/visual-identity\"\u003evisual identity\u003c/a\u003e, and by leveraging \u003ca href=\"/ng/blog/social-media-advertising\"\u003esocial media ad campaigns\u003c/a\u003e—which have an observable impact on organic consumer interest.\u003c/p\u003e\n\u003ch3 id=\"18\"\u003e18. Motor vehicle parts\u003c/h3\u003e\n\u003cp\u003eA desire to save money on vehicle maintenance leads many to ecommerce websites, on the hunt for aftermarket car parts. With a wealth of how-to resources and YouTube tutorials available, consumers feel confident enough to fix common car issues at home.\u003c/p\u003e\n\u003cp\u003eOnline shopping is also a convenient way for people to stay in the driving seat. You can compare prices, read reviews, and order the exact part you need for your vehicle, without having to visit a mechanic or dealer.\u003c/p\u003e\n\u003cfigure\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/cardiffuserquerytrend.png?v=1732790813\" alt=\"Google Trends graph for the query “car diffuser.”\" style=\"float: none;\" class=\"block block--bordered\" loading=\"lazy\"\u003e\n\u003cfigcaption\u003eGoogle trends shows Increasing search interest in “car diffusers.”\u003c/figcaption\u003e\n\u003c/figure\u003e\n\u003cp\u003eBeyond replacement wipers, bumpers, and brake pads, there’s growing interest in online stores selling car accessories. There are about 26,000 searches every month for “dash cams,” while terms like “\u003ca href=\"https://trends.google.com/trends/explore?date=today%205-y\u0026amp;geo=US\u0026amp;q=magsafe%20phone%20mount\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003emagsafe phone mount\u003c/a\u003e” and “\u003ca href=\"https://trends.google.com/trends/explore?geo=US\u0026amp;q=Car%20diffuser\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003ecar diffuser\u003c/a\u003e” are increasing in popularity.\u003c/p\u003e\n\u003cp\u003eConsider these tips for marketing motor vehicle parts:\u003c/p\u003e\n\u003cul\u003e\n\u003cli\u003eHighlight certifications, such as ISO, OEM, and CAPA, to confirm that vehicle parts meet official safety standards.\u003c/li\u003e\n\u003cli\u003eHelp customers identify the right parts for their make and model with an interactive tool or search filters.\u003c/li\u003e\n\u003cli\u003eWrite detailed product descriptions and buying guides.\u003c/li\u003e\n\u003c/ul\u003e\n\u003ch3 id=\"19\"\u003e19. Mobile phone accessories\u003c/h3\u003e\n\u003cp\u003eThe smartphone accessories market is worth \u003ca href=\"https://www.statista.com/statistics/1256273/worldwide-mobile-phone-accessories-market-revenues/\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003ehundreds of billions of dollars\u003c/a\u003e—with each new phone release bringing fresh demand for compatible add-ons like cases, screen protectors, and chargers.\u003c/p\u003e\n\u003cp\u003eOther universal accessories can quickly take off if they solve a common problem, such as \u003ca href=\"/ng/blog/pop-sockets-value-proposition\"\u003ephone grips\u003c/a\u003e that make larger models easier to hold.\u003c/p\u003e\n\u003cimg src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/iphonecases.png?v=1732790813\" alt=\"Four iPhone cases in various colors arranged on a black surface\" style=\"float: none;\" loading=\"lazy\"\u003e\n\u003cp\u003eLevel-up your marketing strategy by creating the following content:\u003c/p\u003e\n\u003cul\u003e\n\u003cli\u003eUse Instagram and TikTok videos to showcase the unique features of phone accessories.\u003c/li\u003e\n\u003cli\u003eWrite SEO-optimized blog posts to target keywords related to specific phone models.\u003c/li\u003e\n\u003cli\u003eEncourage user-generated content to build trust and credibility.\u003c/li\u003e\n\u003c/ul\u003e\n\u003ch3 id=\"20\"\u003e20. Blankets\u003c/h3\u003e\n\u003cp\u003eLike so many of the products featured in this list, blankets offer entrepreneurs endless opportunities to corner a popular niche.\u003c/p\u003e\n\u003cp\u003eEnter the competitive market for calming weighted blankets (over 100,000 searches per month) or niche-down and sell weighted dog blankets and vests (2,100 monthly searches). You could specialize in luxury cashmere blankets (2,800 searches per month) or target consumers looking for equally indulgent, but far more affordable, blanket hoodies (29,000 searches).\u003c/p\u003e\n\u003cp\u003eAs always, the key to success in this market lies in understanding your customer’s needs and delivering a product that exceeds their expectations.\u003c/p\u003e\n\u003cimg src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/openbook.png?v=1732790814\" alt=\"A cup, an open book and a pair of glasses are placed on an orange textured blanket\" style=\"float: none;\" loading=\"lazy\"\u003e\n\u003ch2 id=\"22\"\u003eTrending products from last quarter\u003c/h2\u003e\n\u003cp\u003eTo keep you updated on the latest \u003ca href=\"/ng/plus/commerce-trends\"\u003emarket trends\u003c/a\u003e, here's a fresh list of the top 20 product categories that experienced the highest sales growth last quarter among US Shopify merchants, compared to three months before:\u003c/p\u003e\n\u003c!--At a glance table--\u003e\n\u003cdiv style=\"overflow-x: auto;\"\u003e\n\u003ctable class=\"tg\"\u003e\n\u003cthead\u003e\n\u003ctr\u003e\n\u003cth style=\"text-align: center;\" class=\"tg-wkkj\"\u003eProduct Category\u003c/th\u003e\n\u003cth style=\"text-align: center;\" class=\"tg-wkkj\"\u003e% Growth Last Quarter\u003c/th\u003e\n\u003c/tr\u003e\n\u003c/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd class=\"tg-wkkj\"\u003eLunch bags\u003c/td\u003e\n\u003ctd style=\"text-align: center;\" class=\"tg-wp8o\"\u003e1,687\u003c/td\u003e\n\u003c/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"tg-wkkj\"\u003eCostume sets\u003c/td\u003e\n\u003ctd style=\"text-align: center;\" class=\"tg-wp8o\"\u003e1,101\u003c/td\u003e\n\u003c/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"tg-wkkj\"\u003eAdvent calendars\u003c/td\u003e\n\u003ctd style=\"text-align: center;\" class=\"tg-wp8o\"\u003e804\u003c/td\u003e\n\u003c/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"tg-wkkj\"\u003eArtificial trees\u003c/td\u003e\n\u003ctd style=\"text-align: center;\" class=\"tg-wp8o\"\u003e556\u003c/td\u003e\n\u003c/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"tg-wkkj\"\u003eWreaths\u003c/td\u003e\n\u003ctd style=\"text-align: center;\" class=\"tg-wp8o\"\u003e502\u003c/td\u003e\n\u003c/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"tg-wkkj\"\u003eAnti-aging skin care\u003c/td\u003e\n\u003ctd style=\"text-align: center;\" class=\"tg-wp8o\"\u003e486\u003c/td\u003e\n\u003c/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"tg-wkkj\"\u003eGarlic\u003c/td\u003e\n\u003ctd style=\"text-align: center;\" class=\"tg-wp8o\"\u003e450\u003c/td\u003e\n\u003c/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"tg-wkkj\"\u003eToothbrush replacement heads\u003c/td\u003e\n\u003ctd style=\"text-align: center;\" class=\"tg-wp8o\"\u003e408\u003c/td\u003e\n\u003c/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"tg-wkkj\"\u003eOvershirts\u003c/td\u003e\n\u003ctd style=\"text-align: center;\" class=\"tg-wp8o\"\u003e385\u003c/td\u003e\n\u003c/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"tg-wkkj\"\u003eSnow blowers\u003c/td\u003e\n\u003ctd style=\"text-align: center;\" class=\"tg-wp8o\"\u003e385\u003c/td\u003e\n\u003c/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"tg-wkkj\"\u003eHunting decoys\u003c/td\u003e\n\u003ctd style=\"text-align: center;\" class=\"tg-wp8o\"\u003e366\u003c/td\u003e\n\u003c/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"tg-wkkj\"\u003eChocolate covered fruit\u003c/td\u003e\n\u003ctd style=\"text-align: center;\" class=\"tg-wp8o\"\u003e341\u003c/td\u003e\n\u003c/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"tg-wkkj\"\u003eSpice organizers\u003c/td\u003e\n\u003ctd style=\"text-align: center;\" class=\"tg-wp8o\"\u003e340\u003c/td\u003e\n\u003c/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"tg-wkkj\"\u003eShoe bags\u003c/td\u003e\n\u003ctd style=\"text-align: center;\" class=\"tg-wp8o\"\u003e339\u003c/td\u003e\n\u003c/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"tg-wkkj\"\u003ePallet jacks\u003c/td\u003e\n\u003ctd style=\"text-align: center;\" class=\"tg-wp8o\"\u003e283\u003c/td\u003e\n\u003c/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"tg-wkkj\"\u003eFolding bikes\u003c/td\u003e\n\u003ctd style=\"text-align: center;\" class=\"tg-wp8o\"\u003e256\u003c/td\u003e\n\u003c/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"tg-wkkj\"\u003eHoliday ornaments\u003c/td\u003e\n\u003ctd style=\"text-align: center;\" class=\"tg-wp8o\"\u003e247\u003c/td\u003e\n\u003c/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"tg-wkkj\"\u003eWood stoves\u003c/td\u003e\n\u003ctd style=\"text-align: center;\" class=\"tg-wp8o\"\u003e236\u003c/td\u003e\n\u003c/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"tg-wkkj\"\u003eSnow pants\u003c/td\u003e\n\u003ctd style=\"text-align: center;\" class=\"tg-wp8o\"\u003e220\u003c/td\u003e\n\u003c/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"tg-wkkj\"\u003eSchool uniforms\u003c/td\u003e\n\u003ctd style=\"text-align: center;\" class=\"tg-wp8o\"\u003e216\u003c/td\u003e\n\u003c/tr\u003e\n\u003c/tbody\u003e\n\u003c/table\u003e\n\u003c/div\u003e\n\u003cdiv\u003e\u003c!--End of table--\u003e\u003c/div\u003e\n\u003cp\u003e\u0026nbsp;\u003c/p\u003e\n\u003cp\u003eRemember, many retail trends are seasonal, with sales rising or falling depending on the time of year. For instance, the recent jump in sales of costumes, back-to-school gear, hunting accessories, and wood stoves coincides with the start of fall in the US.\u003c/p\u003e\n\u003cp\u003eMeanwhile, some trends are more consistent. Products in categories like \u003ca href=\"/ng/blog/start-skincare-line\"\u003eskin care\u003c/a\u003e and \u003ca href=\"/ng/blog/epic-gardening-content-to-ecommerce\"\u003egardening\u003c/a\u003e regularly rank among the most in-demand, no matter the season.\u003c/p\u003e\n\u003cp\u003eSo, when thinking about \u003ca href=\"/ng/blog/product-opportunities\"\u003ewhat products to sell\u003c/a\u003e, consider when your customers are most likely to buy. Picking the right moment to launch a marketing campaign can be as impactful as picking the right product.\u003c/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eLunch bags:\u003c/strong\u003e Topping the chart for fall, sales of\u003ca href=\"/ng/blog/lunch-skins-accesible-sustainability\"\u003elunch bags\u003c/a\u003e soared 1,687% during the back-to-school season.\u003c/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCostume sets:\u003c/strong\u003e Sales of costume sets grew 1,101% in the weeks preceding Halloween, with costume dresses also trending.\u003c/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAdvent calendars:\u003c/strong\u003e Holiday preparations continued as advent calendar sales increased 804%.\u003c/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eArtificial trees:\u003c/strong\u003e Sales of artificial trees grew 556%, with Christmas tree stands also trending.\u003c/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWreaths:\u003c/strong\u003e Consumers sought cozy fall decorations with sales of wreaths up 502%.\u003c/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAnti-aging skin care:\u003c/strong\u003e Self-care trends continued in Q3, with anti-aging skin care products seeing notable 486% sales growth.\u003c/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGarlic:\u003c/strong\u003e Sales of garlic products jumped 450%.\u003c/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eToothbrush replacement heads:\u003c/strong\u003e Health and hygiene remain a priority, with toothbrush head sales rising 408% in Q3.\u003c/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOvershirts:\u003c/strong\u003e The transition to cooler weather coincided with a 385% increase in overshirt sales.\u003c/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSnow blowers:\u003c/strong\u003e This category also experienced 385% growth as consumers prepare for winter.\u003c/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHunting decoys:\u003c/strong\u003e Sales of hunting decoys climbed 366% before the start of hunting season, with spotting scopes and rangefinders up 33%.\u003c/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eChocolate-covered fruit:\u003c/strong\u003e This category saw a 341% increase in sales, possibly linked to gifting trends.\u003c/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSpice organizers:\u003c/strong\u003e Sales of spice organizers grew 340% over the previous quarter.\u003c/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eShoe bags:\u003c/strong\u003e Sales of shoe bags, designed to organize and protect footwear during travel, increased 339%.\u003c/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePallet jacks:\u003c/strong\u003e For lifting and moving goods in warehouses, pallet jacks saw 283% sales growth in Q3.\u003c/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFolding bikes:\u003c/strong\u003e Sales of compact bicycles that can be easily stored and transported saw a 256% increase.\u003c/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHoliday ornaments:\u003c/strong\u003e Sales of holiday ornaments grew 247%, alongside rising interest in wreaths and artificial trees.\u003c/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWood stoves:\u003c/strong\u003e Wood stoves sales increased 236% in Q3 of 2024 compared to the prior quarter.\u003c/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSnow pants: \u003c/strong\u003eAnother winter essential, sales of snow pants grew 220%.\u003c/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSchool uniforms:\u003c/strong\u003e Also in the back-to-school category, school uniforms experienced a 216% increase in sales.\u003c/li\u003e\n\u003c/ol\u003e\n\u003cp\u003eTrends can change quickly, so check back next quarter for the latest insights into trending products.\u003c/p\u003e\n\u003cdiv class=\"marketing-block marketing-block--light marketing-block--padded my-12 border-l-2 pl-4 [\u0026amp;_h2]:!mt-0 [\u0026amp;_h2]:mb-6 [\u0026amp;_h2]:text-t5 [\u0026amp;_h3]:!mt-0 [\u0026amp;_h3]:mb-6 [\u0026amp;_h3]:text-t7 [\u0026amp;_h4]:!mt-0 [\u0026amp;_h4]:mb-6 [\u0026amp;_h4]:text-t8 [\u0026amp;_ul]:!mt-0 [\u0026amp;_ul]:mb-6 [\u0026amp;_ul:last-child]:mb-0 [\u0026amp;_ol]:!mt-0 [\u0026amp;_ol]:mb-6 [\u0026amp;_ol:last-child]:mb-0 [\u0026amp;_p]:!mt-0 [\u0026amp;_p]:mb-6 [\u0026amp;_p:last-child]:mb-0 border-blog-highlight\"\u003e\n\u003ch4\u003eHow were these trending products identified?\u003c/h4\u003e\n\u003cp\u003eThe trending products in this article were selected from Shopify merchant data, including:\u003c/p\u003e\n\u003cul\u003e\n\u003cli\u003eProduct categories that generated the most sales volume for Shopify merchants in 2023.\u003c/li\u003e\n\u003cli\u003eProduct categories that saw the biggest sales growth among Shopify merchants from July to September 2024, compared to the three months before.\u003c/li\u003e\n\u003c/ul\u003e\n\u003cp\u003eThis article also uses \u003ca href=\"/ng/blog/organic-search\"\u003eorganic search data\u003c/a\u003e from Google Trends and the keyword research tool Ahrefs to reveal what customers are looking for.\u003c/p\u003e\n\u003c/div\u003e\n\u003ch2 id=\"23\"\u003eWhich products are no longer trending?\u003c/h2\u003e\n\u003cp\u003eIn the ever-changing ecommerce landscape, what’s trending today may not be so popular tomorrow.\u0026nbsp;\u003c/p\u003e\n\u003cp\u003eBased on the latest data, these products from this article’s previous list are no longer among the top trends:\u003c/p\u003e\n\u003ch4\u003e1. Lip stain\u003c/h4\u003e\n\u003cp\u003eLip stain is a beauty product that provides long-lasting lip color without the fading of traditional lipsticks or the moisturizing benefits of \u003ca href=\"/ng/blog/how-to-make-lip-balm-turning-natural-lip-care-into-a-homemade-business\"\u003elip balm\u003c/a\u003e. While still popular, lip stain doesn’t feature among the top trends this year.\u003c/p\u003e\n\u003ch4\u003e2. Matcha\u003c/h4\u003e\n\u003cp\u003eIf you’ve been to a \u003ca href=\"/ng/blog/195144393-craft-and-mason-coffee-business\"\u003ecoffee shop\u003c/a\u003e in recent years, you’ve seen matcha. It’s a finely ground green tea powder that’s become a popular wellness product. Despite its ongoing popularity, matcha is not listed among this year’s top trends.\u003c/p\u003e\n\u003ch4\u003e3. Power tool accessories\u003c/h4\u003e\n\u003cp\u003ePower tool accessories continue to see an increase in global sales, but in this year’s update, they only rank among quarterly trending products.\u003c/p\u003e\n\u003cp\u003eRemember, trends can fluctuate. With the right marketing campaign or social media \u003ca href=\"/ng/blog/influencer-marketing\"\u003einfluencer endorsement\u003c/a\u003e, a product that’s not trending today can become a bestseller next season.\u003c/p\u003e\n\u003cp\u003eKeep an eye on market shifts to make sure your product catalog aligns with current demands.\u003c/p\u003e\n\u003ch2 id=\"24\"\u003eHow to find trending products\u003c/h2\u003e\n\u003cp\u003eFinding trending products to sell online can be a game changer for your business. It’s all about understanding the market, knowing what consumers want, and being able to deliver a good \u003ca href=\"/ng/blog/13251973-creative-ways-to-improve-ecommerce-customer-experience-that-also-boost-loyalty-and-sales\"\u003ecustomer experience\u003c/a\u003e at the right time.\u003c/p\u003e\n\u003cp\u003eHere are two effective methods you can use to identify potential bestsellers for \u003ca href=\"/ng/blog/start-online-store\"\u003eyour online store\u003c/a\u003e.\u003c/p\u003e\n\u003ch3\u003eGoogle Trends\u003c/h3\u003e\n\u003cfigure\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/tshirtquerytrends.png?v=1732790813\" alt=\"Google trends table showing popular clothing queries such as “Barbie T-shirt” and “Taylor Swift shirt.”\" style=\"float: none;\" class=\"block block--bordered\" loading=\"lazy\"\u003e\n\u003cfigcaption\u003eGoogle Trends shows trending searches related to product categories, such as popular graphic shirts.\u003c/figcaption\u003e\n\u003c/figure\u003e\n\u003cp\u003eGoogle Trends is a free tool that reveals what users around the world are searching for. Here’s how to use it:\u003c/p\u003e\n\u003col\u003e\n\u003cli\u003eVisit \u003ca href=\"https://trends.google.com/trends/\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003eGoogle Trends\u003c/a\u003e.\u003c/li\u003e\n\u003cli\u003eEnter a keyword related to a product or industry in the search bar.\u003c/li\u003e\n\u003cli\u003eAnalyze the “Interest over time” graph to see if a search term is growing in popularity, holding steady, or declining.\u003c/li\u003e\n\u003cli\u003eUse the “Compare” feature to evaluate the popularity of different keywords.\u003c/li\u003e\n\u003cli\u003eCheck the “Related queries” section for additional product ideas.\u003c/li\u003e\n\u003c/ol\u003e\n\u003cp\u003eA sudden spike in organic search volume often indicates a trend. But, before you \u003ca href=\"/ng/blog/diy-ecommerce-store-design-as-a-beginner\"\u003edesign an ecommerce store\u003c/a\u003e around a trending product, do research to be sure it’s not a fleeting fad.\u003c/p\u003e\n\u003cp\u003eOne way to find out more about search trends is to perform deeper \u003ca href=\"/ng/blog/14207073-the-beginners-guide-to-keyword-research-for-ecommerce\"\u003eecommerce keyword research\u003c/a\u003e. Looking at indicators such as historical search volume and related \u003ca href=\"/ng/blog/long-tail-keywords\"\u003elong-tail keywords\u003c/a\u003e will help you build a more detailed picture of consumer interest.\u003c/p\u003e\n\u003ch3\u003eAmazon and other marketplaces\u003c/h3\u003e\n\u003cfigure\u003e\u003cimg src=\"https://cdn.shopify.com/s/files/1/0070/7032/files/amazonbestsellers.png?v=1732790813\" alt=\"Amazon Best Sellers page with popular products based on sales in categories such as Beauty and Home.\" style=\"float: none;\" class=\"block block--bordered\" loading=\"lazy\"\u003e\n\u003cfigcaption\u003eAmazon Best Sellers page with popular products based on sales in categories such as Beauty and Home.\u003c/figcaption\u003e\n\u003c/figure\u003e\n\u003cp\u003e\u003ca href=\"/ng/blog/online-selling-sites\"\u003eOnline marketplaces\u003c/a\u003e offer insight into what products are currently flying off fulfillment center shelves. Here's how to leverage them:\u003c/p\u003e\n\u003col\u003e\n\u003cli\u003eOn \u003ca href=\"/ng/blog/sell-on-amazon\"\u003eAmazon\u003c/a\u003e, check the \u003ca href=\"https://www.amazon.com/Best-Sellers/zgbs\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003eBest Sellers\u003c/a\u003e page to see the top-selling items across different product categories.\u003c/li\u003e\n\u003cli\u003eOn \u003ca href=\"https://www.ebay.com/deals\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003eeBay\u003c/a\u003e, visit the \u003ca href=\"https://www.ebay.com/deals/trending/\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"\u003eTrending Deals\u003c/a\u003e section to see what products are generating attention.\u003c/li\u003e\n\u003cli\u003e\n\u003ca href=\"/ng/blog/sell-on-etsy\"\u003eEtsy\u003c/a\u003e also has a trending items section for discovering editors' picks and popular handmade items.\u003c/li\u003e\n\u003cli\u003eUsing social media platforms like Instagram, you can monitor \u003ca href=\"/ng/blog/instagram-hashtags\"\u003epopular hashtags\u003c/a\u003e related to your store.\u003c/li\u003e\n\u003c/ol\u003e\n\u003cp\u003eIdentifying a trending product is the beginning of your \u003ca href=\"/ng/blog/how-to-start-a-business\"\u003ebusiness journey\u003c/a\u003e. Once you have a product to sell, it's time to get to know your customers, develop a brand, and make a \u003ca href=\"/ng/blog/business-plan\"\u003ebusiness plan\u003c/a\u003e.\u003c/p\u003e\n\u003cp\u003eWill you become a retailer and buy inventory? Or, will you choose a \u003ca href=\"/ng/blog/dropshipping-guide\"\u003edropshipping business\u003c/a\u003e model and work with a supplier that ships products directly to your customers?\u003c/p\u003e\n\u003ch2\u003eStart selling products online today\u003c/h2\u003e\n\u003cp\u003eThis list of trending products for 2025 can help you launch or expand your online business. But there are so many more popular \u003ca href=\"/ng/blog/6187532-dont-follow-your-passion-a-smarter-way-to-find-a-product-to-sell\"\u003eniches\u003c/a\u003e to explore.\u003c/p\u003e\n\u003cp\u003eBeing a successful store owner or dropshipper isn't just about offering popular products. You need to understand your \u003ca href=\"/ng/blog/target-audience\"\u003etarget audience\u003c/a\u003e, align \u003ca href=\"/ng/blog/how-to-build-a-brand\"\u003eyour brand\u003c/a\u003e, and create a simple shopping experience.\u003c/p\u003e\n\u003cp\u003eTrends can shift quickly, so keep an eye on the market and be ready to adapt. And don't forget to bookmark this article for the latest updates on trending products.\u003c/p\u003e\n\u003chr class=\"solid\"\u003e\n\u003cp\u003eFrom first-time sellers to global retailers, Shopify works for everyone. \u003ca href=\"/ng/pricing\"\u003eSee plans and pricing\u003c/a\u003e.\u003c/p\u003e\n\u003cdiv id=\":R0:\" data-component-name=\"blog-read-more\" class=\"marketing-block marketing-block--light marketing-block--padded text-body-sm text-left my-8 tablet:my-16 p-8 bg-marketingBg border-t-2 [\u0026amp;_h2]:text-t5 border-blog-highlight\"\u003e\u003ch2 class=\"!mt-0 mb-6 font-aktivgroteskextended\"\u003eRead more\u003c/h2\u003e\u003cul class=\"!mt-0 !mb-0\"\u003e\u003cli class=\"mt-2\"\u003e\u003ca href=\"/ng/blog/how-to-start-dropshipping\"\u003eHow to Start a Dropshipping Business- A Complete Playbook for 2024\u003c/a\u003e\u003c/li\u003e\u003cli class=\"mt-2\"\u003e\u003ca href=\"/ng/blog/dropshipping-guide\"\u003eThe Ultimate Guide To Dropshipping (2024)\u003c/a\u003e\u003c/li\u003e\u003cli class=\"mt-2\"\u003e\u003ca href=\"/ng/blog/best-dropshipping-products\"\u003e130+ Dropshipping Products To Sell for Profit\u003c/a\u003e\u003c/li\u003e\u003cli class=\"mt-2\"\u003e\u003ca href=\"/ng/blog/dropshipping-suppliers\"\u003eThe 13 Best Dropshipping Suppliers in 2024\u003c/a\u003e\u003c/li\u003e\u003cli class=\"mt-2\"\u003e\u003ca href=\"/ng/blog/117607173-the-definitive-guide-to-dropshipping-with-aliexpress\"\u003eAliExpress Dropshipping- How to Dropship From AliExpress\u003c/a\u003e\u003c/li\u003e\u003cli class=\"mt-2\"\u003e\u003ca href=\"/ng/blog/dropshipping-websites\"\u003eThe 9 Best Dropshipping Websites for Your Online Store\u003c/a\u003e\u003c/li\u003e\u003cli class=\"mt-2\"\u003e\u003ca href=\"/ng/blog/amazon-dropshipping\"\u003eAmazon Dropshipping Guide- How To Dropship on Amazon (2024)\u003c/a\u003e\u003c/li\u003e\u003cli class=\"mt-2\"\u003e\u003ca href=\"/ng/blog/how-to-sell-on-instagram\"\u003eHow to Sell on Instagram with Instagram Shopping\u003c/a\u003e\u003c/li\u003e\u003cli class=\"mt-2\"\u003e\u003ca href=\"/ng/blog/sell-on-ebay\"\u003eThe Beginner's Guide to Selling on eBay- List, Manage, and Sell Your Products Through Shopify\u003c/a\u003e\u003c/li\u003e\u003cli class=\"mt-2\"\u003e\u003ca href=\"/ng/blog/social-media-marketing-strategy\"\u003eGo Beyond Likes and Follows- How to Create a Social Media Strategy That Sells\u003c/a\u003e\u003c/li\u003e\u003c/ul\u003e\u003c/div\u003e\u003cdiv class=\"marketing-block marketing-block--light marketing-block--padded my-12 border-l-2 pl-4 [\u0026amp;_h2]:!mt-0 [\u0026amp;_h2]:mb-6 [\u0026amp;_h2]:text-t5 [\u0026amp;_h3]:!mt-0 [\u0026amp;_h3]:mb-6 [\u0026amp;_h3]:text-t7 [\u0026amp;_h4]:!mt-0 [\u0026amp;_h4]:mb-6 [\u0026amp;_h4]:text-t8 [\u0026amp;_ul]:!mt-0 [\u0026amp;_ul]:mb-6 [\u0026amp;_ul:last-child]:mb-0 [\u0026amp;_ol]:!mt-0 [\u0026amp;_ol]:mb-6 [\u0026amp;_ol:last-child]:mb-0 [\u0026amp;_p]:!mt-0 [\u0026amp;_p]:mb-6 [\u0026amp;_p:last-child]:mb-0 border-blog-highlight text-body-sm my-8 tablet:my-16 p-8 bg-marketingBg !border-l-0 border-t-2 pl-8 [\u0026amp;_[itemscope]]:mb-6 [\u0026amp;_[itemscope]:last-child]:mb-0\" id=\"faq-section\"\u003e\n\u003cdiv itemscope=\"\" itemtype=\"https://schema.org/FAQPage\"\u003e\n\u003ch2 id=\"25\"\u003eTrending products FAQ\u003c/h2\u003e\n\u003cdiv itemscope=\"\" itemprop=\"mainEntity\" itemtype=\"https://schema.org/Question\"\u003e\n\u003ch3 itemprop=\"name\"\u003eHow do you see which products are trending?\u003c/h3\u003e\n\u003cdiv itemscope=\"\" itemprop=\"acceptedAnswer\" itemtype=\"https://schema.org/Answer\"\u003e\n\u003cdiv itemprop=\"text\"\u003e\n\u003cp\u003eYou can use tools like Google Trends, or check the bestseller pages of Amazon and other online marketplaces to see which products are trending. To identify trending products among consumers, perform keyword research to uncover the most popular organic searches for products.\u003c/p\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003cdiv itemscope=\"\" itemprop=\"mainEntity\" itemtype=\"https://schema.org/Question\"\u003e\n\u003ch3 itemprop=\"name\"\u003eWhat things are popular to sell right now?\u003c/h3\u003e\n\u003cdiv itemscope=\"\" itemprop=\"acceptedAnswer\" itemtype=\"https://schema.org/Answer\"\u003e\n\u003cdiv itemprop=\"text\"\u003e\n\u003cp\u003eBased on the latest Shopify data, some popular items to sell right now include:\u003c/p\u003e\n\u003cul\u003e\n\u003cli\u003eLunch bags\u003c/li\u003e\n\u003cli\u003eCostume sets\u003c/li\u003e\n\u003cli\u003eAdvent calendars\u003c/li\u003e\n\u003cli\u003eArtificial trees\u003c/li\u003e\n\u003cli\u003eWreaths\u003c/li\u003e\n\u003cli\u003eAnti-aging skin care\u003c/li\u003e\n\u003cli\u003eGarlic\u003c/li\u003e\n\u003cli\u003eToothbrush replacement heads\u003c/li\u003e\n\u003cli\u003eOvershirts\u003c/li\u003e\n\u003cli\u003eSnow blowers\u003c/li\u003e\n\u003c/ul\u003e\n\u003cp\u003eProduct trends can change quickly, so it's important to keep an eye on the market.\u003c/p\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003cdiv itemscope=\"\" itemprop=\"mainEntity\" itemtype=\"https://schema.org/Question\"\u003e\n\u003ch3 itemprop=\"name\"\u003eHow can I stay updated on trending products?\u003c/h3\u003e\n\u003cdiv itemscope=\"\" itemprop=\"acceptedAnswer\" itemtype=\"https://schema.org/Answer\"\u003e\n\u003cdiv itemprop=\"text\"\u003e\n\u003cp\u003eYou can stay updated on trending products by regularly checking search demand tools like Google Trends, as well as the bestseller lists of Amazon and other online marketplaces. Following consumer trends news, subscribing to relevant newsletters, and staying active on social media are other ways to stay on top of the latest product trends.\u003c/p\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003c/div\u003e\n\u003c/div\u003e","latestArticles":[],"contentNavigationLinks":[{"href":"#21","text":"Top trending products to sell online in 2025"},{"href":"#22","text":"Trending products from last quarter"},{"href":"#23","text":"Which products are no longer trending?"},{"href":"#24","text":"How to find trending products"},{"href":"#25","text":"Trending products FAQ"}],"blogHandle":"blog","settings":{"topSectionImages":[{"src":"https://cdn.shopify.com/b/shopify-brochure2-assets/b57973373cb5af3ba8e59f0b966065e7.webp?originalWidth=500\u0026originalHeight=641"},{"src":"https://cdn.shopify.com/b/shopify-brochure2-assets/05383e2e9b6568812f1ccc7bbc28ac3d.webp?originalWidth=500\u0026originalHeight=641"},{"src":"https://cdn.shopify.com/b/shopify-brochure2-assets/2baeeeb3c9bab2dfbfac6428fad929e1.webp?originalWidth=500\u0026originalHeight=641"}],"images":{"guides-modal-default":"https://cdn.shopify.com/shopifycloud/brochure/assets/content-marketing/blog/guides/default-popup-small-507879111d55acdd759b202ab869ea0b8bd0f4af9f9aaa7c540efe59b8e046db.jpg","guides-modal-photography":"https://cdn.shopify.com/b/shopify-brochure2-assets/1bd4b072dc187a774c9af650d0f16d0b.jpg","guides-modal-seo":"https://cdn.shopify.com/b/shopify-brochure2-assets/63781344c2932de6e553a54b02291692.jpg","subscription":{"image":{"en":"https://cdn.shopify.com/b/shopify-brochure2-assets/c46f986d892538f4b0a15f25692330f7.png?originalWidth=1420\u0026originalHeight=1040"}},"rightColSideBannerImg":"https://cdn.shopify.com/b/shopify-brochure2-assets/c8790c0f3c1fa91ccc845e45ce067bbe.png","rightColSideBannerGetInTouchImg":"https://cdn.shopify.com/b/shopify-brochure2-assets/e2a124c9e2e7ae76119a66cfc515535b.png","articleNavigation":{"banner":{"en":"https://cdn.shopify.com/b/shopify-brochure2-assets/e570727d45209fec56c410f802faa0fe.png"}}},"subscription":{"settings":{"subscriptionId":"DE84EF61-2A02-4778-8807-F01B108DE974"}},"citation":{"high-ticket-affiliate-programs":[{"text":"Zip Recruiter - [High ticket affiliate marketing salary]","url":"https://www.ziprecruiter.com/Salaries/High-Ticket-Affiliate-Marketing-Salary"},{"text":"Zip Recruiter - [Affiliate Marketing Salary]","url":"https://www.ziprecruiter.com/Salaries/Affiliate-Marketing-Salary"},{"text":"Smartway - [Affiliate Marketing Smart Way]","url":"https://www.smartpassiveincome.com/affiliate-marketing-smart-way/"},{"text":"Ryan Robinson - [How I earned $35,218.31 blogging last month]","url":"https://www.ryrob.com/blog-income-report-march-2021/"}],"amazon-affiliate-marketing":[{"text":"Datanyze - [Affiliate Networks Software Market Share]","url":"https://www.datanyze.com/market-share/affiliate-networks--69"},{"text":"Amazon Associates - [Amazon’s affiliate marketing program]","url":"https://affiliate-program.amazon.com/"},{"text":"eMarketer - [Prime Day US Online Shoppers Start Product Searches on Amazon]","url":"https://www.emarketer.com/content/prime-day-us-online-shoppers-start-product-searches-amazon"},{"text":"Amazon Associates - [Associates Program Participation Requirements]","url":"https://affiliate-program.amazon.com/help/node/topic/G9SMD8TQHFJ7728F"},{"text":"Themenhero - [Men’s Guide For Brands \u0026 Fashion]","url":"https://themenhero.com/"},{"text":"Zip Recruiter - [Amazon Affiliate Salary]","url":"https://www.ziprecruiter.com/Salaries/Amazon-Affiliate-Salary"},{"text":"Amazon Associates - [Associates Program Participation Requirements]","url":"https://affiliate-program.amazon.com/help/operating/policies#Associates%20Program%20Participation%20Requirements"},{"text":"Amazon - [Application Review Process]","url":"https://affiliate-program.amazon.com/help/node/topic/G8TW5AE9XL2VX9VM"},{"text":"Coffee Brewing Pro - [Coffee Brewing Pro]","url":"https://coffeebrewingpro.com/"},{"text":"Sprocker Lovers - [Sprocker Lovers]","url":"https://sprockerlovers.com/"},{"text":"McKinsey \u0026 Company - [What is omnichannel marketing?]","url":"https://www.mckinsey.com/featured-insights/mckinsey-explainers/what-is-omnichannel-marketing"},{"text":"Package Free Shop - [Package Free Shop]","url":"https://packagefreeshop.com/"},{"text":"McKinsey \u0026 Company - [Five-star growth: Using online ratings to design better product]","url":"https://www.mckinsey.com/industries/consumer-packaged-goods/our-insights/five-star-growth-using-online-ratings-to-design-better-products"},{"text":"The Every Day Farmhouse - [Homesteading Gift Ideas]","url":"https://theeverydayfarmhouse.com/homesteading-gift-ideas/"},{"text":"insider Intelligence -[Over 60% of US online shoppers start their product search on Amazon]","url":"https://www.insiderintelligence.com/content/online-shoppers-search-on-amazon"}],"pinterest-affiliate-marketing":[{"text":"Pinterest- [Your audience is here]","url":"https://business.pinterest.com/audience/"},{"text":"Pinterest - [Community guidelines]","url":"https://policy.pinterest.com/en/community-guidelines"},{"text":"FTC - [Online advertising disclosure guidelines]","url":"https://www.ftc.gov/sites/default/files/attachments/press-releases/ftc-staff-revises-online-advertising-disclosure-guidelines/130312dotcomdisclosures.pdf"},{"text":"TheWaystoWealth - [R.J. Weiss founder of TheWaystoWealth]","url":"https://www.thewaystowealth.com/author/rjweiss/"},{"text":"Pinterest - [Pinterest Scheduling]","url":"https://later.com/pinterest-scheduling/"},{"text":"Hootsuite - [Pinterest Scheduler \u0026 Analytics]","url":"https://www.hootsuite.com/pinterest"},{"text":"Pinterest - [Rich Pins Help]","url":"https://help.pinterest.com/en/business/article/rich-pins"},{"text":"Pinterest - [Crochet Community Board]","url":"https://www.pinterest.com/crochicstyles/crochet-community-board-crochic-styles/"},{"text":"Side Hustle Tips - [Side Hustle Tips]","url":"https://www.sidehustle.tips/"},{"text":"Pinterest - [Pinterest Analytics]","url":"https://analytics.pinterest.com/"},{"text":"Pinterest - [Creative Best Practices]","url":"https://business.pinterest.com/creative-best-practices"}],"make-money-on-facebook":[{"text":"Statista - [Most popular social networks worldwide as of January 2024, ranked by number of monthly active users]","url":"https://www.statista.com/statistics/272014/global-social-networks-ranked-by-number-of-users"},{"text":"Hootsuite - [Here’s What You Can Do About Organic Reach Decline in 2024]","url":"https://blog.hootsuite.com/organic-reach-declining"},{"text":"Meta - [How to monetize your content on Facebook and Instagram]","url":"https://www.facebook.com/business/learn/lessons/understand-monetization-eligibility-status?course_id=467400747420312\u0026curriculum_id=2374726509274694"},{"text":"Meta - [Facebook Success Stories]","url":"https://www.facebook.com/business/success?rdr=expss"},{"text":"Meta - [Eligibility requirements for Facebook Subscriptions]","url":"https://www.facebook.com/business/help/271606753455489?id=558489708108283"},{"text":"Meta - [How to stay eligible for monetization]","url":"https://www.facebook.com/business/help/903272529876480?id=648321075955172"}],"how-to-patent-an-idea":[{"text":"Bitten Design - [Moustache 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This simple template helps you set clear objectives and track key results for measurable success.","cta":"Get the template now","modal_headline":"Get your template delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free template soon. In the meantime, start building your store with a free trial of Shopify."},"one_pager":{"heading":"Free One Pager Template","content":"Present your ideas clearly and concisely. This template helps you summarize your key points perfectly.","cta":"Get the template now","modal_headline":"Get your template delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free template soon. In the meantime, start building your store with a free trial of Shopify."},"opening_closing_checklist":{"heading":"Free Checklist for Opening and Closing Your Store","content":"Ensure all protocols and procedures are completed each time you open and close your store with this handy, easy-to-follow checklist.","cta":"Get the free checklist","modal_headline":"Get our Opening and Closing Checklist delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"optimization":{"heading":"Free Reading List: Conversion Optimization for Beginners","content":"Turn more website visitors into customers by getting a crash course in conversion optimization. Access our free, curated list of high-impact articles below.","cta":"Get the free reading list","modal_headline":"Get our Conversion Optimization reading list delivered right to your inbox."},"packaging_calculator":{"heading":"Calculate your packaging costs","content":"Use this free calculator to estimate your packaging expenses. Get insights into labor, materials, and design costs to make informed decisions for your business.","cta":"Download calculator","modal_headline":"Get the calculator delivered right to your inbox."},"packing_slip":{"heading":"Free Packing Slip Template","content":"Save time and effort by ensuring proper delivery of your products. Our free packing slip template helps you get started.","cta":"Get the template now","modal_headline":"Get the packing slip template delivered right to your inbox."},"parentpreneur":{"heading":"Playbook for the Aspiring Parentpreneur","content":"Unleash your creativity and turn your passion into a thriving business with our Parentprenuer brainstorming guide. Discover new ideas, set realistic goals, and map out a plan for success.","cta":"Download now","modal_headline":"Check your inbox for your copy of the Parentpreneur Playbook."},"persona_template":{"heading":"Free User Persona Template","content":"Maximize your product’s potential. Unlock insights to fine-tune your offerings and impress users. Our template makes it easy.","cta":"Download template","modal_headline":"Get our template delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"phonecases":{"heading":"Get a Free Phone Case Business in a Box","content":"Free high quality phone case stock photos and a list of some places you can look to find phone case suppliers to work with.","cta":"Download startup bundle","modal_headline":"Get our startup bundle delivered right to your inbox."},"photobrief":{"heading":"Get perfect product photography","content":"This free template will help you write detailed, professional creative briefs that help photographers know exactly what you're looking for.","cta":"Download template","modal_headline":"Get the template delivered right to your inbox."},"photochecklist":{"heading":"All the images your store needs","content":"This free photo shot list helps you plan every image for your online store, from homepage banners to product cards.","cta":"Download shot list","modal_headline":"Get the shot list delivered right to your inbox."},"photographer_checklist":{"heading":"Make your next photo shoot a success","content":"Use this free checklist to help you hire the perfect photographer for your product photos—complete with budget tips and outreach email templates.","cta":"Download checklist","modal_headline":"Get the checklist delivered right to your inbox."},"photography":{"heading":"Free Guide: DIY Product Photography","content":"Learn how to take beautiful product photos on a budget with our free, comprehensive video guide.","cta":"Get your free guide","modal_headline":"Get our DIY Guide to Beautiful Product Photography delivered right to your inbox."},"popup_guide":{"heading":"Pop-Up Shop Quickstart Guide","content":"Thinking about hosting a Pop-Up Shop? 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In the meantime, start building your store with a free trial of Shopify."},"press_kit":{"heading":"Free Press Kit Template","content":"Get your business the spotlight it deserves. Our all-in-one template makes it a breeze for journalists and media to share your story.","cta":"Download template","modal_headline":"Get the template delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"pressrelease":{"heading":"Free: Press Release Template","content":"To help you get started, we put together this template to help you structure your story using a common press release format. You can replace each component with your own information and adapt it according to your needs.","cta":"Get the template now","modal_headline":"Get the press release template delivered right to your inbox."},"problem_statement":{"heading":"Free Problem Statement Template","content":"See your challenges clearly. This simple template helps you create powerful problem statements that lead to meaningful solutions.","cta":"Get the template now","modal_headline":"Get the template delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"process_map":{"heading":"Free Process Mapping Template","content":"Simplify your operations with a clear picture of your processes. This template helps you outline and improve workflows for more productivity.","cta":"Get the template now","modal_headline":"Get the template delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"productivity":{"heading":"Free Reading List: Ecommerce Motivation","content":"Having trouble focusing on growing your small business? Get access to our free, curated list of high-impact productivity articles.","cta":"Get the free reading list","modal_headline":"Get our Ecommerce Motivation reading list delivered right to your inbox."},"products":{"heading":"Free Guide: How to Find a Profitable Product to Sell Online","content":"Excited about starting a business, but not sure where to start? This free, comprehensive guide will teach you how to find great, newly trending products with high sales potential.","cta":"Get the free guide","modal_headline":"Get How To Find A Product To Sell Online: The Definitive Guide PDF delivered right to your inbox."},"product_vision":{"heading":"Free Product Vision Template","content":"Developing a new product? This free template will help give you a clear picture of your product’s future, by defining effective goals and strategies.","cta":"Get the template now","modal_headline":"Get the template delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"profit_loss":{"heading":"Free Profit and Loss Statement Template","content":"Need help keeping an eye on your business's financial performance? Our free, user-friendly template will help you make informed decisions with ease.","cta":"Get the template now","modal_headline":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"purchase_order":{"heading":"Create a purchase order","content":"Use this free template to create clear, detailed purchase orders for your business. Keep all your information organized and easy to understand.","cta":"Download template","modal_headline":"Get the template delivered right to your inbox."},"retail_marketing":{"heading":"Free Download: From Clicks to Customers: How to Measure Your Retail Store's Marketing Success","content":"Every marketing campaign is an investment of your time, energy, and money. Do you ever wonder if your efforts were worth it? Read this guide and build a framework to plan, track, and measure the success of retail marketing campaigns.","cta":"Get your free guide","modal_headline":"Get your free Retail Marketing Success PDF delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"retention_audit":{"heading":"Free Download: Retention Audit Checklist","content":"Struggling with customer retention? This free checklist will help you build a retention mindset throughout your company by auditing retention strategies at every level of your business.","cta":"Get your free checklist","modal_headline":"Get this free Retention Audit Checklist PDF delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"rfp_template":{"heading":"Free RFP Template","content":"Make writing requests for proposals easier and faster with our free RFP template.","cta":"Get the template now","modal_headline":"Get the RFP template delivered right to your inbox."},"root_cause":{"heading":"Free Root Cause Analysis Template","content":"Get to the heart of your business problems and find effective solutions. This template helps you find and address the underlying causes.","cta":"Get the template now","modal_headline":"Get this free template delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"rotating_schedules":{"heading":"Free Download: Rotating Schedules Templates","content":"Struggling to keep your stores fully staffed and running smoothly? Consider implementing a rotating shift program. Download these free templates to find the right schedule for you and your employees.","cta":"Get your free templates","modal_headline":"Get these free Rotating Schedules Templates delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"sales_email":{"heading":"Free Sales Email Templates","content":"Craft compelling emails that convert! Our customizable templates help you engage prospects and close deals.","cta":"Get your free templates","modal_headline":"Get these free templates delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"sales_funnel_template":{"heading":"Free Sales Funnel Template","content":"Make your sales process smoother and close deals faster. Our template maps out each stage, so you never miss an opportunity.","cta":"Download template","modal_headline":"Get this free sales funnel template delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"sales_plan_template":{"heading":"Free Sales Planning Template","content":"Supercharge your sales strategy with our all-in-one planning tool. Set your targets, track your progress, and reach your goals with confidence and ease.","cta":"Get the template now","modal_headline":"Get this free sales planning template delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"scope_template":{"heading":"Free Scope of Work Template","content":"Set clear expectations and ensure project success. This template provides a simple outline to help you define project deliverables and run programs smoothly.","cta":"Get the template now","modal_headline":"Get this free template delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"seo":{"heading":"Free Download: SEO Checklist","content":"Want to rank higher in search results? Get access to our free, checklist on search engine optimization.","cta":"Get the free checklist","modal_headline":"Get our SEO Checklist delivered right to your inbox."},"services_price":{"heading":"Your Time is Valuable, so Price it Right","content":"Ensure your business is profitable with this easy-to-use pricing calculator. 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In the meantime, start building your store with a free trial of Shopify."},"social":{"heading":"Social media strategy and planning templates","content":"Ready to get started with your social media strategy? These free, customizable templates give you tools to plan and execute a strategy that connects you with your target audience while keeping your content calendar organized.","cta":"Download now and start seeing results","modal_headline":"Get your social media strategy and planning templates delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free copy soon. In the meantime, start building your store with a free trial of Shopify."},"social_media_kit":{"heading":"Free Social Media Toolkit","content":"Boost your engagement and grow your audience with this free toolkit. 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In the meantime, start building your store with a free trial of Shopify."},"sop_template":{"heading":"Free SOP Template","content":"Turn your tangle of tasks into simple steps anyone can follow. Our user-friendly template makes it a breeze.","cta":"Download template","modal_headline":"Get our template delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"store_layouts":{"heading":"Free Download: Store Layout Templates","content":"Trying to decide which layout is right for your store? Download these free templates to learn which types of layouts work best for different industries and draw inspiration for your own design.","cta":"Get your free templates","modal_headline":"Get these free templates delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"swot":{"heading":"Free: SWOT Analysis Template","content":"Get your free SWOT Analysis Template. Use this free PDF to future-proof your business by identifying your strengths, weaknesses, opportunities, and threats.","cta":"Get the template now","modal_headline":"Get the SWOT analysis template delivered right to your inbox."},"tax_season":{"heading":"Free Download: 6 Steps to Get Your Business Ready for Tax Season","content":"Tax season is stressful for any business owner. This guide will go through the process of filing income taxes in America and provide you with checklists to keep you organized and prepared.","cta":"Get your free guide now","modal_headline":"Get your free guide","modal_success_heading":"Thanks for downloading. You'll receive your free copy soon. In the meantime, start building your store with a free trial of Shopify."},"trust":{"heading":"Free: Shopify Store Trust Checklist","content":"Shopify’s research team conducted a series of in-depth interviews with North American shoppers to learn how customer trust is formed in online stores. This checklist is a summary of their findings, created to help business owners understand what essential aspects of their online store experience creates trust among customers, along with the trust-busting mistakes to avoid.","cta":"Get the checklist now","modal_headline":"Get the checklist delivered right to your inbox."},"tshirt_guide":{"heading":"Your Complete Guide To Starting a T-Shirt Business","content":"Turn your passion for fashion into a thriving business. 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In the meantime, start building your store with a free trial of Shopify."},"value_chain":{"heading":"Free Value Chain Template","content":"Explore your business activities and discover new ways to lower costs and improve quality. This template helps you analyze each step for better performance.","cta":"Get the template now","modal_headline":"Get our template delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. In the meantime, start building your store with a free trial of Shopify."},"value_prop_template":{"heading":"Free Value Proposition Template","content":"Share what makes your brand stand out. Convince customers to consider, click, and buy. Our template makes it easy.","cta":"Download template","modal_headline":"Get the template delivered right to your inbox.","modal_success_heading":"Thanks for downloading. You'll receive your free download soon. 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