Navigating YouTube Video Recommendations

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carbon-free future </span> </a> </div> </nav> </div> </div> <div class="lb-header__nav-item-wrapper"> <a class="lb-header-js-nav-item lb-header__nav-item" aria-activedescendant="subnav-resources" aria-haspopup="menu" aria-label="Resources menupopup" tabindex="0" data-nosnippet="true"> Resources <span class="lb-header__subnav-chevron"></span> </a> <div class="lb-header__subnav-wrapper lb-header-js-subnav-wrapper" role="menu" id="subnav-resources"> <nav class="lb-header__subnav"> <div class="lb-header__subnav-item-wrapper"> <a class="lb-header-js-subnav-item lb-header__subnav-item" href="/web/20211112093924/https://www.youtube.com/howyoutubeworks/resources/downloadable-summaries/"> <span class="lb-font-weight-500 lb-header__subitem-label" data-nosnippet="true"> Downloadable summaries </span> <span class="lb-font-subnav-description lb-font-color-grey5 lb-header__subitem-description" data-nosnippet="true"> Download shareable summaries of essential content on this website about our responsibility efforts </span> </a> </div> <div class="lb-header__subnav-item-wrapper"> <a class="lb-header-js-subnav-item lb-header__subnav-item" href="/web/20211112093924/https://www.youtube.com/howyoutubeworks/resources/advertiser-resources/"> <span class="lb-font-weight-500 lb-header__subitem-label" data-nosnippet="true"> Advertiser resources </span> <span class="lb-font-subnav-description lb-font-color-grey5 lb-header__subitem-description" data-nosnippet="true"> Find resources and quick guides on Brand Safety for advertisers </span> </a> </div> <div class="lb-header__subnav-item-wrapper"> <a class="lb-header-js-subnav-item lb-header__subnav-item" href="/web/20211112093924/https://www.youtube.com/howyoutubeworks/resources/brand-resources/"> <span class="lb-font-weight-500 lb-header__subitem-label" data-nosnippet="true"> Brand resources </span> <span class="lb-font-subnav-description lb-font-color-grey5 lb-header__subitem-description" data-nosnippet="true"> Access brand resources such as our YouTube logo, color palettes, and permissions form </span> </a> </div> </nav> </div> </div> </nav> </div> </div> </div> </header> <main class="ytr-main ytr-navigating-youtube-video-recommendations" id="content"> <section class="ytr-section"> <div class="lb-padding-top-s lb-padding-bottom-s ytr-hero"> <div class="ytr-section__window"> <div class="lb-grid lb-grid--image-right"> <div class="lb-grid__cell lb-grid__cell--span-7 lb-grid__cell--sm-span-12 ytr-flex-col ytr-flex-col--vert-center ytr-hero__details"> <small class="ytr-eyebrow lb-margin-bottom-l ytr-hero__eyebrow"> <span class="lb-font-weight-600 lb-font-eyebrow ytr-eyebrow__text"> Product features </span> <img class="ytr-eyebrow__underline" src="/web/20211112093924im_/https://www.youtube.com/howyoutubeworks/static/images/eyebrow-underline.png" role="presentation"> </small> <h1> <span class="lb-font-weight-600 lb-font-alpha-headline"> Recommended videos </span> </h1> </div> <div class="lb-grid__cell lb-grid__cell--offset-8-span-4 lb-grid__cell--sm-span-12 ytr-flex-col ytr-flex-col--vert-center ytr-hero__image-wrapper"> <img class="ytr-hero__image" src="https://web.archive.org/web/20211112093924im_/https://lh3.googleusercontent.com/ynaqrWGCt9MHpwy9AuitOIvIf4UO48WYFXi6PQAC1N4lLx3MqLA5kMdFw7tjFfwh1zXtHdY53hurSByo95BiblW6l-8SCQLLD_00XA=v3-s20-fblur=1,20" srcset="https://web.archive.org/web/20211112093924im_/https://lh3.googleusercontent.com/ynaqrWGCt9MHpwy9AuitOIvIf4UO48WYFXi6PQAC1N4lLx3MqLA5kMdFw7tjFfwh1zXtHdY53hurSByo95BiblW6l-8SCQLLD_00XA=v1-s560 560w, https://web.archive.org/web/20211112093924im_/https://lh3.googleusercontent.com/ynaqrWGCt9MHpwy9AuitOIvIf4UO48WYFXi6PQAC1N4lLx3MqLA5kMdFw7tjFfwh1zXtHdY53hurSByo95BiblW6l-8SCQLLD_00XA=v1-s840 840w, https://web.archive.org/web/20211112093924im_/https://lh3.googleusercontent.com/ynaqrWGCt9MHpwy9AuitOIvIf4UO48WYFXi6PQAC1N4lLx3MqLA5kMdFw7tjFfwh1zXtHdY53hurSByo95BiblW6l-8SCQLLD_00XA=v0-s1680 1680w" alt="Recommended videos" aria-hidden="False"> </div> </div> </div> </div> </section> <section class="ytr-section ytr-section--article" data-lb-auto-init="ArticlePage"> <div class="ytr-section__window"> <div class="lb-grid ytr-article"> <div class="lb-grid__cell lb-grid__cell--md-span-12 lb-grid__cell--lg-span-4"> <ul class="ytr-article__tabs ytr-js-tabs"> <li class="ytr-article__tabs-tab-wrapper"> <a href="#overview" class="lb-font-body lb-font--no-crop lb-font-color-grey5 ytr-article__tabs-tab ytr-js-tab"> Overview </a> </li> <li class="ytr-article__tabs-tab-wrapper"> <a href="#controls" class="lb-font-body lb-font--no-crop lb-font-color-grey5 ytr-article__tabs-tab ytr-js-tab"> Controls </a> </li> <li class="ytr-article__tabs-tab-wrapper"> <a href="#curbing-misinformation" class="lb-font-body lb-font--no-crop lb-font-color-grey5 ytr-article__tabs-tab ytr-js-tab"> Curbing misinformation </a> </li> </ul> </div> <div class="lb-grid__cell lb-grid__cell--md-offset-1-span-10 lb-grid__cell--lg-offset-4-span-8 ytr-article__content-wrapper"> <div class="ytr-article__content ytr-js-tabs-content-block lb-hide" id="overview"> <p class="md md-p">Recommendations help you discover more of the videos you love, whether it’s a great new recipe to try or your next favourite song. We share recommendations both on YouTube’s homepage and in the “Up next” section as a suggestion of what to watch next when you’re watching a video. We’re constantly testing, learning, and adjusting to recommend videos that are relevant to you. We take into account many signals, including your watch and search history (if enabled) as well as the channels you’ve subscribed to. We also consider your context, such as your country and time of day. For example, this helps us show you locally relevant news.</p> <p class="md md-p">Another factor YouTube’s recommendation systems consider is whether others who clicked on the same video watched it to completion - a sign that the video is higher quality or enjoyable - or just clicked on it and shortly after starting to view the video, clicked away. We also ask users directly about their experience with individual videos and our recommendation systems using random surveys that appear on their home page and elsewhere throughout the app. We use this direct feedback to fine-tune and improve these systems for all users.</p> <p class="md md-p" md-node-state="empty"><figure class="ytr-media"> <div class="ytr-media-grid"> <div class="ytr-media-grid__cell ytr-media__image-wrapper ytr-media-grid__cell--sm-span-8 ytr-media-grid__cell--md-span-5 ytr-media-grid__cell--lg-span-4"> <img lb-auto-init="LBImageLoader" lb-options="{ "_0x": "https://lh3.googleusercontent.com/-brNVl0CpT3xDMdeEXIO5EbHiNw76X7ulg3Y_wUNxpVTRdvY0j3eLwB7Vu6ELaFqnXrGmEHvJbuf6jQhfwViV8RvhgRVJ8Td1UcaHEDy-G7c5AKTrA=v3-s768 382w", "_1x": "https://lh3.googleusercontent.com/-brNVl0CpT3xDMdeEXIO5EbHiNw76X7ulg3Y_wUNxpVTRdvY0j3eLwB7Vu6ELaFqnXrGmEHvJbuf6jQhfwViV8RvhgRVJ8Td1UcaHEDy-G7c5AKTrA=v2-s1024 509w", "_2x": "https://lh3.googleusercontent.com/-brNVl0CpT3xDMdeEXIO5EbHiNw76X7ulg3Y_wUNxpVTRdvY0j3eLwB7Vu6ELaFqnXrGmEHvJbuf6jQhfwViV8RvhgRVJ8Td1UcaHEDy-G7c5AKTrA=v1-s1536 764w", "_3x": "https://lh3.googleusercontent.com/-brNVl0CpT3xDMdeEXIO5EbHiNw76X7ulg3Y_wUNxpVTRdvY0j3eLwB7Vu6ELaFqnXrGmEHvJbuf6jQhfwViV8RvhgRVJ8Td1UcaHEDy-G7c5AKTrA=v0-s3072 1528w" }" class=" lbd-image-loader__no-wrapper ytr-media__image{% if content.mobile_image or content.locale_varied_mobile_image %} ytr-media__image--large{% endif %} " src="https://web.archive.org/web/20211112093924im_/https://lh3.googleusercontent.com/-brNVl0CpT3xDMdeEXIO5EbHiNw76X7ulg3Y_wUNxpVTRdvY0j3eLwB7Vu6ELaFqnXrGmEHvJbuf6jQhfwViV8RvhgRVJ8Td1UcaHEDy-G7c5AKTrA=v3-s20-fblur=1,20" alt="" aria-hidden="False"> </div> <figcaption class="lb-padding-bottom-xs lb-padding-top-xs ytr-media-grid__cell ytr-media-grid__cell--span-5 ytr-media__caption"> <p class="md md-p"><strong class="md md-strong">Recommendations</strong> as a suggestion of what to watch next when you’re watching a video</p> </figcaption> </div> </figure></p> </div> <div class="ytr-article__content ytr-js-tabs-content-block lb-hide" id="controls"> <h2 class="md md-h2">Controls to make recommendations more relevant to you</h2> <p class="md md-p">Our goal is to connect you with content you love, so we offer tools to help you shape your recommendations based on your interests. We also provide ways for you to tell us when we’re recommending something you aren’t interested in. For example, buttons on the homepage and in the “Up next” section allow you to filter and choose recommendations by specific topics. You can also click on “not interested” to signal to YouTube that a video or channel is not what you wanted to see at that time.</p> <p class="md md-p" md-node-state="empty"><div class="ytr-resources lb-padding-top-s lb-margin-top-m lb-margin-bottom-m"> <div class="ytr-resources-grid"> <div class="ytr-resources-grid__cell ytr-resources-grid__cell--span-2"> <h3 class="lb-margin-bottom-xs"> <span class="lb-font-weight-600 lb-font-subhead"> Resources </span> </h3> <ul> <li class="lb-font-paragraph lb-margin-top-s"> <div class="lb-margin-top-xs lb-font-paragraph ytr-button"> <a class="ytr-link" href="https://web.archive.org/web/20211112093924/https://support.google.com/youtube/answer/6342839?hl=en" target="_blank" rel="noreferrer nofollow"> Manage your recommendations <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 24 24" fill="#065fd4"><path d="M0 0h24v24H0z" fill="none"/><path d="M19 19H5V5h7V3H5a2 2 0 00-2 2v14a2 2 0 002 2h14c1.1 0 2-.9 2-2v-7h-2v7zM14 3v2h3.59l-9.83 9.83 1.41 1.41L19 6.41V10h2V3h-7z"/></svg> </a> </div> </li> <li class="lb-font-paragraph lb-margin-top-s"> <div class="lb-margin-top-xs lb-font-paragraph ytr-button"> <a class="ytr-link" href="https://web.archive.org/web/20211112093924/https://myactivity.google.com/myactivity?hl=en" target="_blank" rel="noreferrer nofollow"> Manage your YouTube watch and search history <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 24 24" fill="#065fd4"><path d="M0 0h24v24H0z" fill="none"/><path d="M19 19H5V5h7V3H5a2 2 0 00-2 2v14a2 2 0 002 2h14c1.1 0 2-.9 2-2v-7h-2v7zM14 3v2h3.59l-9.83 9.83 1.41 1.41L19 6.41V10h2V3h-7z"/></svg> </a> </div> </li> <li class="lb-font-paragraph lb-margin-top-s"> <div class="lb-margin-top-xs lb-font-paragraph ytr-button"> <a class="ytr-link" href="https://web.archive.org/web/20211112093924/https://support.google.com/youtube/answer/9962575?hl=en" target="_blank" rel="noreferrer nofollow"> Learn more about recommendations on YouTube <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 24 24" fill="#065fd4"><path d="M0 0h24v24H0z" fill="none"/><path d="M19 19H5V5h7V3H5a2 2 0 00-2 2v14a2 2 0 002 2h14c1.1 0 2-.9 2-2v-7h-2v7zM14 3v2h3.59l-9.83 9.83 1.41 1.41L19 6.41V10h2V3h-7z"/></svg> </a> </div> </li> </ul> </div> </div> </div></p> </div> <div class="ytr-article__content ytr-js-tabs-content-block lb-hide" id="curbing-misinformation"> <h2 class="md md-h2">Reducing the spread of borderline content and harmful misinformation</h2> <p class="md md-p">Our commitment to openness means we may have content available on the platform that comes close to violating our policies but does not quite cross the line. We think it’s important to protect freedom of expression, but we set a high bar for what videos we display prominently in our recommendations on the YouTube homepage or through the “Up next” panel. We are <a class="md md-a" href="https://web.archive.org/web/20211112093924/https://youtube.googleblog.com/2019/01/continuing-our-work-to-improve.html" rel="noopener" target="_blank">constantly working</a> to improve our systems to reduce recommendations on borderline content and videos that could misinform users in a harmful way, particularly in areas that rely on veracity - such as news, medicine, historical events, or science.</p> </div> </div> </div> </div> </section> <section class="ytr-related-content ytr-section "> <div class="ytr-section__window lb-padding-top-xl lb-padding-bottom-xl"> <h2 class="lb-margin-bottom-l"> <span class="lb-font-weight-600 lb-font-gamma-headline"> Related articles </span> </h2> <ul class="lb-grid ytr-related-content__article-list"> <li class="lb-grid__cell lb-grid__cell--md-span-6 lb-grid__cell--lg-span-4 ytr-related-content__article ytr-flex ytr-flex-col"> <span class="lb-font-weight-600 lb-font-headline-2 lb-margin-bottom-xs"> YouTube Search </span> 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