Event Trends, Best Practices, and More

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src="https://www.eventbrite.co.uk/blog/wp-content/uploads/2024/11/human_connection_spotlight-image-desktop-2-2048x900.jpg" alt="Attendees connect at events" /> </picture> </a> <p class="main-hero-image--heading display-2 text-shadow"> Event Planning </p> <a href="https://www.eventbrite.co.uk/blog/academy/the-power-of-human-connection-for-events/"> <h1 class="main-hero-image--heading display-2"> Event Planning </h1> </a> <p class="carousel-status body-text-4"></p> </div> <div class="hero-text mt-4"> <a href="https://www.eventbrite.co.uk/blog/category/event-planning/" class="badge badge--tips-green">Event Planning</a> <div class="read-time"> </div> <h2 class="header header-4 hero-text__header mb-4"> <a href="https://www.eventbrite.co.uk/blog/academy/the-power-of-human-connection-for-events/"> Unlocking the Power of Human Connection </a> </h2> <p class="body-text-2 hero-text__body"> Huge opportunities await event organisers who create experiences that help guests to connect effectively 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Achieving success in this new era of event creation requires a deep un… </p> <div class="date"> </div> </div> </div> <div class="carousel-cell"> <div class="hero-wrapper"> <a href="https://www.eventbrite.co.uk/blog/how-to-sell-out-nye-events/"> <picture> <source media="(max-width: 499px)" srcset="https://www.eventbrite.co.uk/blog/wp-content/uploads/2024/10/NYE-Mobile-1.jpg" /> <source media="(min-width: 500px)" srcset="https://www.eventbrite.co.uk/blog/wp-content/uploads/2024/10/NYE-Desktop-2048x900.jpg"/> <img class="main-hero-image" src="https://www.eventbrite.co.uk/blog/wp-content/uploads/2024/10/NYE-Desktop-2048x900.jpg" alt="" /> </picture> </a> <p class="main-hero-image--heading display-2 text-shadow"> Event Management </p> <a href="https://www.eventbrite.co.uk/blog/how-to-sell-out-nye-events/"> <h1 class="main-hero-image--heading display-2"> Event Management </h1> </a> <p class="carousel-status body-text-4"></p> </div> <div class="hero-text mt-4"> <a href="https://www.eventbrite.co.uk/blog/category/event-management/" class="badge badge--tips-green">Event Management</a> <div class="read-time"> </div> <h2 class="header header-4 hero-text__header mb-4"> <a href="https://www.eventbrite.co.uk/blog/how-to-sell-out-nye-events/"> Ready to Ring in 2025 With a Sold-Out NYE Event? Timing is Everything </a> </h2> <p class="body-text-2 hero-text__body"> What’s more exhilarating than counting down to the new year? Getting ahead of the game and selling out your New Year’s Eve event well before midnight chimes. </p> <div class="date"> </div> </div> </div> <div class="carousel-cell"> <div class="hero-wrapper"> <a href="https://www.eventbrite.co.uk/blog/muslim-hikers/"> <picture> <source media="(max-width: 499px)" srcset="https://www.eventbrite.co.uk/blog/wp-content/uploads/2024/10/Muslim-Hikers-Mobile.jpg" /> <source media="(min-width: 500px)" srcset="https://www.eventbrite.co.uk/blog/wp-content/uploads/2024/10/Muslim-Hikers-Desktop-Carousel-2048x890.jpg"/> <img class="main-hero-image" src="https://www.eventbrite.co.uk/blog/wp-content/uploads/2024/10/Muslim-Hikers-Desktop-Carousel-2048x890.jpg" alt="" /> </picture> </a> <p class="main-hero-image--heading display-2 text-shadow"> Community </p> <a href="https://www.eventbrite.co.uk/blog/muslim-hikers/"> <h1 class="main-hero-image--heading display-2"> Community </h1> </a> <p class="carousel-status body-text-4"></p> </div> <div class="hero-text mt-4"> <a href="https://www.eventbrite.co.uk/blog/category/community/" class="badge badge--community-pink">Community</a> <div class="read-time"> </div> <h2 class="header header-4 hero-text__header mb-4"> <a href="https://www.eventbrite.co.uk/blog/muslim-hikers/"> Muslim Hikers on Building an Inclusive Outdoor Community – One Step at a Time </a> </h2> <p class="body-text-2 hero-text__body"> Athlete and adventurer Haroon Mota is on a mission to address underrepresentation in the outdoors. 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It doesn’t matter whether you’re organising a music festival, a conference, or a local comedy show — navigating the complexities of ticket pricing requires thoughtful strategy and understanding of your audience. </p> <div class="date"> </div> </div> </div> </div> </div>  <div class="container-fluid editor"> <div class="row"> <div class="col-lg-13 col-md-20 left editor--slider-wrapper core__purple-bg core__white-text mb-5"> <h3 class="editor-title display-5">EDITORS' PICKS</h3> <div class="editor--text"> <p>From event-marketing guides to creator interviews, these are our experts’ current favorites.</p> </div> <div class="carousel no-flash-cells"> <div class="carousel-cell"> <div class="hero-wrapper"> <a href="https://www.eventbrite.co.uk/blog/candlelight-events/"> <picture> <source media="(min-width: 767px)" srcset="https://www.eventbrite.co.uk/blog/wp-content/uploads/2024/10/sash-sriganesh-5bPYxwJB7mQ-unsplash-1536x1024.jpg" /> <img loading="lazy" class="main-hero-image" 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class="hero-text"> <a href="https://www.eventbrite.co.uk/blog/category/event-marketing/" class="badge badge--tips-green">Event Marketing</a> <p class="carousel-status"></p> <a href="https://www.eventbrite.co.uk/blog/tiktok-integration/"> <div class="card-title header-6"> Sell More Tickets on TikTok with Eventbrite’s New Integration </div> </a> <div class="date"> </div> </div> </div> <div class="carousel-cell"> <div class="hero-wrapper"> <a href="https://www.eventbrite.co.uk/blog/ai-social-media-tools-for-events/"> <picture> <source media="(min-width: 767px)" srcset="https://www.eventbrite.co.uk/blog/wp-content/uploads/2024/04/brooke-cagle-WHWYBmtn3_0-unsplash-1536x1024.jpg" /> <img loading="lazy" class="main-hero-image" src="https://www.eventbrite.co.uk/blog/wp-content/uploads/2024/04/brooke-cagle-WHWYBmtn3_0-unsplash-768x512.jpg" alt="Woman sitting on brown wooden chair while using silver laptop computer." /> </picture> </a> </div> <div class="hero-text"> <a href="https://www.eventbrite.co.uk/blog/category/event-marketing/" class="badge badge--tips-green">Event Marketing</a> <p class="carousel-status"></p> <a href="https://www.eventbrite.co.uk/blog/ai-social-media-tools-for-events/"> <div class="card-title header-6"> AI Social Media Tools: 5 Ways to Supercharge Your Event’s Visibility </div> </a> <div class="date"> </div> </div> </div> <div class="carousel-cell"> <div class="hero-wrapper"> <a href="https://www.eventbrite.co.uk/blog/brand-ambassadors/"> <picture> <source media="(min-width: 767px)" srcset="https://www.eventbrite.co.uk/blog/wp-content/uploads/2017/10/image4-min-1-1536x864.png" /> <img loading="lazy" class="main-hero-image" src="https://www.eventbrite.co.uk/blog/wp-content/uploads/2017/10/image4-min-1-768x432.png" alt="two people smiling at an event" /> </picture> </a> </div> <div class="hero-text"> <a href="https://www.eventbrite.co.uk/blog/category/event-management/" class="badge badge--tips-green">Event Management</a><div class="read-time">4 min read</div> <p class="carousel-status"></p> <a href="https://www.eventbrite.co.uk/blog/brand-ambassadors/"> <div class="card-title header-6"> What Are Brand Ambassadors, and How Do They Promote Events? </div> </a> <div class="date"> </div> </div> </div> </div> </div> <div class="col-lg-7 col-md-20 editor--articles"> <div class="editor--card card-item color_grey-100-bg email-signup-block"> <div class="header-5 core core__purple-text mb-0"> All event creator insights </div> <div class="header-3 core"> straight to your inbox </div> <div class="hbspt-form"> <form accept-charset="UTF-8" enctype="multipart/form-data" novalidate="" class="hs-form-private hs-form stacked" data-region="na1" data-portal-id="8020908" data-form-id="4880a67d-2d9e-47b1-9093-6be38da8af77" data-sfdc-campaign-id="7015Y000002vAV0QAM" data-version="V2_PRERELEASE" > <div class="hs_email hs-email hs-fieldtype-text field hs-form-field"> <label id="label-email-eef56357-127d-4d30-84d8-b5b2c1717872" 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href="https://www.eventbrite.com/l/advocacy/" target="_blank" class="button button__core-white "> <span class="color_grey-1000-text">Learn more</span> <img loading="lazy" class="icon" alt="right arrow" width="10" height="10" src="https://www.eventbrite.co.uk/blog/wp-content/themes/eventbrite-blockbase/assets/icons/right-arrow-purple.svg" /> </a> </div> </div> </div> </div> </div> </div>  <div class="community__banner--inline"> <div class="container-fluid"> <div class="banner banner--inline banner--img-left mood__edgy-yellow-bg"> <div class="row social-row"> <div class="banner__wrapper social-connection"> <div class="col-20 col-md-10 social-connection__img"> <a href="https://www.eventbrite.com/l/socialconnection/" target="_blank"> <img src="https://www.eventbrite.co.uk/blog/wp-content/uploads/2022/10/homepage_social_connection.jpg" alt="social connection" loading="lazy" class="banner__wrapper--featured"> </a> </div> <div class="col-20 col-md-10 content-middle"> <div class="banner__content"> <a href="https://www.eventbrite.com/l/socialconnection/" target="_blank"> <img loading="lazy" class="icon arrow" alt="right arrow" width="56" height="42" src="https://www.eventbrite.co.uk/blog/wp-content/themes/eventbrite-blockbase/assets/icons/right-arrow-pink.svg" /> </a> <h3 class="header-3"> The Social connection project </h3> <p class="body body-text-2"> Discover how we help people feel less isolated and cultivate community through the power of live experiences. </p> <a href="https://www.eventbrite.com/l/socialconnection/" target="_blank" class="button button-ui button__edgy-pink color_grey-900-text"> Let's connect <img loading="lazy" class="icon" alt="right arrow" width="10" height="10" src="https://www.eventbrite.co.uk/blog/wp-content/themes/eventbrite-blockbase/assets/icons/right-arrow-purple.svg" /> </a> </div> </div> </div> </div> </div> </div> </div>  <div class="community__cards"> <div class="container-fluid"> <h3 class="community-sub-title display-5"> HEART OF GATHERING </h3> <div class="row"> <div class="community__cards-wrapper"> <a href="https://www.eventbrite.co.uk/blog/heart-of-gathering-duck-club/"> <div class="card card-item"> <img src="https://www.eventbrite.co.uk/blog/wp-content/uploads/2023/07/Duck-Club-Heart-of-Gathering-Blog-Hero-500x281.jpg" alt="Duck Club Heart of Gathering Blog Hero" loading="lazy"> <div class="card__info"><a href="https://www.eventbrite.co.uk/blog/category/community/" class="badge badge--community-pink">Community</a></div> <a href="https://www.eventbrite.co.uk/blog/heart-of-gathering-duck-club/"> <p class="card-title subheader-2"> Heart of Gathering: Boise’s Local Music Scene Gets Rowdy With Duck Club </p> </a> <div class="date"> </div> </div> </a> <a href="https://www.eventbrite.co.uk/blog/heart-of-gathering-mamas-nightmarket/"> <div class="card featured card-item"> <img src="https://www.eventbrite.co.uk/blog/wp-content/uploads/2023/07/Mamas-Nightmarket-Heart-of-Gathering-Feature-Image-768x432.jpg" alt="Mama's Nightmarket Heart of Gathering Feature Image" loading="lazy"> <div class="card__info"><a href="https://www.eventbrite.co.uk/blog/category/community/" class="badge badge--community-pink">Community</a><div class="read-time">5 min read</div></div> <a href="https://www.eventbrite.co.uk/blog/heart-of-gathering-mamas-nightmarket/"> <p class="card-title subheader-2"> Heart of Gathering: MAMA’s Nightmarket Preserves Immigrant Culture Through Food and Fun </p> </a> <div class="date"> </div> </div> </a> <a href="https://www.eventbrite.co.uk/blog/heart-of-gathering-mountain-stage/"> <div class="card card-item"> <img src="https://www.eventbrite.co.uk/blog/wp-content/uploads/2022/05/HeartofGathering_Mountain-Stage-1-1-500x281.jpg" alt="Heart of Gathering Mountain Stage" loading="lazy"> <div class="card__info"><a href="https://www.eventbrite.co.uk/blog/category/heart-of-gathering/" class="badge badge--community-pink">Heart of Gathering</a></div> <a href="https://www.eventbrite.co.uk/blog/heart-of-gathering-mountain-stage/"> <p class="card-title subheader-2"> Heart of Gathering: Mountain Stage Takes the Front Porch to the Airwaves </p> </a> <div class="date"> </div> </div> </a> <a href="https://www.eventbrite.co.uk/blog/heart-of-gathering-ryan-matthew-cohn-curates-unique-crowds-at-the-oddities-flea-market/"> <div class="card card-item"> <img src="https://www.eventbrite.co.uk/blog/wp-content/uploads/2022/05/HeartofGathering_Oddities-500x281.jpg" alt="" loading="lazy"> <div class="card__info"><a href="https://www.eventbrite.co.uk/blog/category/community/" class="badge badge--community-pink">Community</a></div> <a href="https://www.eventbrite.co.uk/blog/heart-of-gathering-ryan-matthew-cohn-curates-unique-crowds-at-the-oddities-flea-market/"> <p class="card-title subheader-2"> Heart of Gathering: Ryan Matthew Cohn Curates Unique Crowds at the Oddities Flea Market </p> </a> <div class="date"> </div> </div> </a> </div> </div> </div> </div> <div class="product core core__purple-bg core core__white-text"> <div class="container-fluid"> <div class="row position-relative"> <div class="col-20"> <h3 class="product--title display-5"> TOOLS & FEATURES </h3> <div class="product--intro-text"> <p>Tips, tricks, and customer success stories for getting the most out of Eventbrite’s tools and features.</p> </div> <a role="button" href="/blog/category/tools-and-features/" target="_blank" class="button button__core color_grey-000-text see-all"> See all <img loading="lazy" class="icon" alt="right arrow" width="10" height="10" src="https://www.eventbrite.co.uk/blog/wp-content/themes/eventbrite-blockbase/assets/icons/right-arrow-white.svg" /> </a> </div> </div> <div class="row"> <div class="col-sm-20 col-md-10 col-lg-5"> <p class="subheader subheader-4 product__subheader-border">UPDATES AND ANNOUNCEMENTS</p> <div class="card-horizontal"> <a href="https://www.eventbrite.co.uk/blog/free-to-publish-events/"> <img loading="lazy" alt="Launceston Crowd" src="https://www.eventbrite.co.uk/blog/wp-content/uploads/2022/10/Launceston_Crowd-168x117.jpeg"> </a> <a class="product-link subheader-3" href="https://www.eventbrite.co.uk/blog/free-to-publish-events/"> It’s Free to Publish Events on Eventbrite </a> </div> <div class="card-horizontal"> <a href="https://www.eventbrite.co.uk/blog/tiktok-integration/"> <img loading="lazy" alt="" src="https://www.eventbrite.co.uk/blog/wp-content/uploads/2024/07/TT-Fallback-Image-168x117.jpg"> </a> <a class="product-link subheader-3" href="https://www.eventbrite.co.uk/blog/tiktok-integration/"> Sell More Tickets on TikTok with Eventbrite’s New Integration </a> </div> <div class="card-horizontal"> <a href="https://www.eventbrite.co.uk/blog/eventbrite-ratings-and-reviews/"> <img loading="lazy" alt="Two women at an event in the sunshine" src="https://www.eventbrite.co.uk/blog/wp-content/uploads/2024/05/samantha-peralta-391CGr9JM0k-unsplash-168x117.jpg"> </a> <a class="product-link subheader-3" href="https://www.eventbrite.co.uk/blog/eventbrite-ratings-and-reviews/"> Introducing Eventbrite Ratings: Stand Out and Inspire Fan Confidence </a> </div> <a role="button" href="https://www.eventbrite.co.uk/blog/category/updates-and-announcements/" class="product__see-all"> <span class="mr-4 color_grey-000-text category"> See all </span> <img loading="lazy" class="icon" alt="right arrow" width="10" height="10" src="https://www.eventbrite.co.uk/blog/wp-content/themes/eventbrite-blockbase/assets/icons/right-arrow-white.svg" /> </a> </div> <div class="col-sm-20 col-md-10 col-lg-5"> <p class="subheader subheader-4 product__subheader-border">CASE STUDIES</p> <div class="card-horizontal"> <a href="https://www.eventbrite.co.uk/blog/seed-talks-on-using-eventbrite-tools-to-drive-global-expansion/"> <img loading="lazy" alt="" src="https://www.eventbrite.co.uk/blog/wp-content/uploads/2023/11/Seed-Talks-x-JuJus-15.11.22-72-scaled-168x117.jpg"> </a> <a class="product-link subheader-3" href="https://www.eventbrite.co.uk/blog/seed-talks-on-using-eventbrite-tools-to-drive-global-expansion/"> Seed Talks on Using Eventbrite Tools to Drive Global Expansion </a> </div> <div class="card-horizontal"> <a href="https://www.eventbrite.co.uk/blog/london-paint-party-sip-n-stroke/"> <img loading="lazy" alt="" src="https://www.eventbrite.co.uk/blog/wp-content/uploads/2024/01/Public-Sip-N-Stroke-UK-event-7-scaled-168x117.jpg"> </a> <a class="product-link subheader-3" href="https://www.eventbrite.co.uk/blog/london-paint-party-sip-n-stroke/"> Sip ‘N Stroke: Celebrating Five Years of London Paint Parties </a> </div> <div class="card-horizontal"> <a href="https://www.eventbrite.co.uk/blog/big-fish-little-fish-family-raves-eventbrite/"> <img loading="lazy" alt="" src="https://www.eventbrite.co.uk/blog/wp-content/uploads/2023/11/Big-Fish-Little-Fish-6-Restricted-Use-scaled-168x117.jpg"> </a> <a class="product-link subheader-3" href="https://www.eventbrite.co.uk/blog/big-fish-little-fish-family-raves-eventbrite/"> How Big Fish Little Fish Made Family Raves a Global Phenomenon with Eventbrite </a> </div> <a role="button" href="https://www.eventbrite.co.uk/blog/category/case-studies/" class="product__see-all"> <span class="mr-4 color_grey-000-text category">See all</span> <img loading="lazy" class="icon" alt="right arrow" width="10" height="10" src="https://www.eventbrite.co.uk/blog/wp-content/themes/eventbrite-blockbase/assets/icons/right-arrow-white.svg" /> </a> </div> <div class="col-sm-20 col-md-10 col-lg-5"> <p class="subheader subheader-4 product__subheader-border">QUICK TIPS</p> <div class="card-horizontal"> <a href="https://www.eventbrite.co.uk/blog/ai-data-for-events/"> <img loading="lazy" alt="" src="https://www.eventbrite.co.uk/blog/wp-content/uploads/2024/07/FutureNow-Blog-Header-Smart-AI-Tools-168x117.jpg"> </a> <a class="product-link subheader-3" href="https://www.eventbrite.co.uk/blog/ai-data-for-events/"> AI-Powered Data Analysis Tools For Event Organisers </a> </div> <div class="card-horizontal"> <a href="https://www.eventbrite.co.uk/blog/ai-tools-for-event-organisers/"> <img loading="lazy" alt="Laptop with illustrations coming out of it." src="https://www.eventbrite.co.uk/blog/wp-content/uploads/2022/06/iStock-518250294-168x117.jpg"> </a> <a class="product-link subheader-3" href="https://www.eventbrite.co.uk/blog/ai-tools-for-event-organisers/"> The 9 Best AI Tools and Features for Event Organisers </a> </div> <div class="card-horizontal"> <a href="https://www.eventbrite.co.uk/blog/event-insurance-explained-ds00/"> <img loading="lazy" alt="A woman performs a glass demonstration at Getcha Your Glow On" 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mt-2">Help Center</p> <p>Get quick answers and resources to guide you through your account, event setup, payouts, and more.</p> </div> </a> </div> </div> <div class="row product__boost-wrapper"> <div class="col-md-20 col-lg-10 mb-4 product__boost"> <div class="product-section__title"> <img loading="lazy" alt="logo-eventbrite" width="170" height="34.04" src="https://www.eventbrite.co.uk/blog/wp-content/themes/eventbrite-blockbase/img/logo-wordmark-orange.png"/> </div> <p class="header header-5 title">Pro Marketing Results Without Pro Hassle</p> <p>The all-in-one event marketing platform to sell more tickets and grow your business.</p> <a role="button" href="https://www.eventbrite.com/l/event-marketing-platform/" target="_blank" class="button button__core color_grey-000-text mb-2"> Learn more <img loading="lazy" class="icon" alt="right arrow" width="10" height="10" src="https://www.eventbrite.co.uk/blog/wp-content/themes/eventbrite-blockbase/assets/icons/right-arrow-white.svg"> </a> </div> <div class="col-md-20 col-lg-10"> <a href="https://www.eventbrite.com/l/event-marketing-platform/" target="_blank"> <img loading="lazy" class="img-fluid card-img-top" alt="boost image" src="https://www.eventbrite.co.uk/blog/wp-content/uploads/2022/10/homepage_boost-1.jpg" /> </a> </div> </div> <div class="row"> <div class="col-md-20 col-lg-10"> <div class="card-horizontal__large"> <a href="https://www.eventbrite.co.uk/blog/freq-group-boost-case-study/"> <img loading="lazy" alt="man DJing for crowd" src="https://www.eventbrite.co.uk/blog/wp-content/uploads/2022/10/image3-168x117.jpg" /> </a> <div> <a href="https://www.eventbrite.co.uk/blog/category/case-studies/" class="badge badge--features-red">Case Studies</a> <span class="product__date"> </span> <a class="product-link card-title subheader-2" href="https://www.eventbrite.co.uk/blog/freq-group-boost-case-study/"> How Freq Presents Scores 24.1x Return on Ad Spend With Eventbrite Boost </a> <span class="product__date date"> 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