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data-v-4bfbbaed><span class="p-xl header_page__row__title-fixed" data-v-4bfbbaed>Connect 2024: diario di bordo di un Team Building very human</span></div> <section class="header" data-v-53ba6dba data-v-4bfbbaed><div class="header__menu" data-v-53ba6dba><ul class="header__menu__first-list header__menu__first-list-big" data-v-53ba6dba><li data-v-53ba6dba><span class="pretitle-info" data-v-53ba6dba>Servizi</span></li> <li data-v-53ba6dba><a href="/web-marketing-agency" class="p-xxl" data-v-53ba6dba> Performance <span class="line" data-v-53ba6dba></span></a></li> <li data-v-53ba6dba><a href="/web-development-agency" class="p-xxl" data-v-53ba6dba> Technology <span class="line" data-v-53ba6dba></span></a></li> <li data-v-53ba6dba><a href="/creative-agency" class="p-xxl" data-v-53ba6dba> Brand Experience <span class="line" data-v-53ba6dba></span></a></li></ul> <ul class="header__menu__second-list header__menu__second-list-medium" data-v-53ba6dba><li data-v-53ba6dba><span class="pretitle-info" data-v-53ba6dba>About us</span></li> <li data-v-53ba6dba><a href="/digital-agency" class="p-xxl" data-v-53ba6dba><h4 class="h4" data-v-53ba6dba>Agenzia</h4> <span class="line" data-v-53ba6dba></span></a></li> <li data-v-53ba6dba><a href="/portfolio-digital-agency" class="p-xxl" data-v-53ba6dba><h4 class="h4" data-v-53ba6dba>Lavori</h4> <span class="line" data-v-53ba6dba></span></a></li> <li data-v-53ba6dba><a href="/soluzioni-digitali" class="p-xxl" data-v-53ba6dba><h4 class="h4" data-v-53ba6dba>Soluzioni</h4> <span class="line" data-v-53ba6dba></span></a></li> <li data-v-53ba6dba><a href="/blog" class="p-xxl nuxt-link-active" data-v-53ba6dba><h4 class="h4" data-v-53ba6dba>Idee</h4> <span class="line" data-v-53ba6dba></span></a></li></ul> <ul class="header__menu__third-list header__menu__third-list-small" data-v-53ba6dba><li data-v-53ba6dba><span class="pretitle-info" data-v-53ba6dba>Keep in touch</span></li> <li data-v-53ba6dba><a href="/contatti" data-v-53ba6dba><h6 class="h6-custom" data-v-53ba6dba>Contatti</h6> <span class="line" data-v-53ba6dba></span></a></li> <li data-v-53ba6dba><a href="/preventivo-progetto-digitale" data-v-53ba6dba><h6 class="h6-custom" data-v-53ba6dba>Preventivo</h6> <span class="line" data-v-53ba6dba></span></a></li> <li data-v-53ba6dba><a href="/lavora-con-lotrek" data-v-53ba6dba><h6 class="h6-custom" data-v-53ba6dba>Lavora con noi</h6> <span class="line" data-v-53ba6dba></span></a></li></ul> <div class="logo" data-v-53ba6dba><svg width="90" height="90" viewBox="0 0 86 106" fill="none" xmlns="http://www.w3.org/2000/svg" data-v-53ba6dba><path fill="white" d="M21.4282 6.35449C9.24101 13.7544 1.09924 27.1522 1.09924 42.4517C1.09924 57.3941 9.77648 76.2033 25.6188 74.4622C32.4907 73.515 37.2161 69.8966 38.6027 64.3446C39.1847 62.4763 39.1546 59.4286 39.1292 56.8629V56.8627C39.1196 55.8911 39.1107 54.9887 39.1359 54.2456L44.2174 47.5419L50.9291 58.9475L49.1388 59.9953C49.0127 60.0855 48.919 60.215 48.8679 60.3615C48.7844 60.6648 48.9803 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data-v-f230fd6a><div class="row" data-v-f230fd6a><div class="col-lg-12 breadcrumbs breadcrumbs__service" style="background-color:#transparent" data-v-f230fd6a><h6 class="breadcrumbs__service--text" style="color:#fff" data-v-f230fd6a><div class="bold-bradcrumbs" data-v-f230fd6a><a href="/" class="nuxt-link-active" data-v-f230fd6a> HOME </a> <div class="arrow-right" data-v-f230fd6a></div></div><div class="bold-bradcrumbs" data-v-f230fd6a><a href="/blog" class="nuxt-link-active" data-v-f230fd6a> BLOG </a> <div class="arrow-right" data-v-f230fd6a></div></div><div class="bold-bradcrumbs" data-v-f230fd6a><a href="/blog/categoria-agency" data-v-f230fd6a> AGENCY </a> <div class="arrow-right" data-v-f230fd6a></div></div><div class="bold-bradcrumbs" data-v-f230fd6a><span data-v-f230fd6a> CONNECT 2024 TEAM BUILDING VERY HUMAN </span> </div></h6></div></div></div></section></div> <div class="col-md-10 col-lg-10" data-v-2c765f1e><h1 class="articolo_content__gradient_section--title" data-v-2c765f1e> Connect 2024: diario di bordo di un Team Building very human </h1></div> <div class="col-md-2 col-lg-2 articolo_content__wrap-resume" data-v-2c765f1e><div class="articolo_resume" data-v-8c121cf4 data-v-2c765f1e><span class="articolo_resume--title" data-v-8c121cf4>Parole</span> <div class="articolo_resume--content p-xxl" data-v-8c121cf4>Melissa Salerno</div></div> <div class="articolo_resume" data-v-8c121cf4 data-v-2c765f1e><span class="articolo_resume--title" data-v-8c121cf4>Immagini</span> <div class="articolo_resume--content p-xxl" data-v-8c121cf4>Francesca Uguzzoni</div></div> <div class="articolo_resume" data-v-8c121cf4 data-v-2c765f1e><span class="articolo_resume--title" data-v-8c121cf4>Tempo di lettura</span> <div class="articolo_resume--content p-xxl" data-v-8c121cf4>4</div></div></div></div></div></div> <div class="articolo_content__content-article" data-v-2c765f1e><div class="progress-container" data-v-2c765f1e><div id="progressBar" class="progress-bar" 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data-v-f5193fb0></span></span> <span class="wrap-letter--char" style="color:#000" data-v-f5193fb0>S</span></div> <div class="p-xxl articles_intro--paragraph" style="color:#000" data-v-52572ef3></div></div></div></div></div></div></div></div></div> <div class="articolo_all-content" data-v-2c765f1e><div class="container" data-v-2c765f1e><div class="row justify-content-center" data-v-2c765f1e><div class="col-md-8" data-v-2c765f1e><div class="articolo_content__wrap-text--paragraph article-content p-xl" data-v-2c765f1e><p><span style="font-weight:400">È un venerdì mattina diverso dagli altri, forse già fin troppo fresco per essere metà settembre. Raggiungiamo di buonora un glamping tra le colline pistoiesi, che si affacciano maestose sul lontano agglomerato di città. </span></p> <p><span style="font-weight:400">È bello immergersi subito nel rumore bianco della natura e del posto: in sottofondo non vi è il solito rumore del traffico di Via Galvani 15 a cui siamo abituati tra una call e l’altra, ma il vociare di una squadra di bambini con casacche arancioni che si avviano verso il più vicino campetto da calcio; a fare da contrasto, il repentino tintinnio delle tazzine di cappuccino e caffè poggiate sul bancone del bar principale, preso da assalto per la colazione dai tanti ospiti internazionali presenti nel camping.</span></p> <p><span style="font-weight:400">Passiamo da lì furtivi e raggiungiamo l’anfiteatro in cui svolgeremo alcune delle attività dei prossimi 2 giorni. A partecipare siamo quasi in 80 e, una volta radunati sui gradoni più esposti ai deboli raggi del sole, il nostro CEO Filippo prende il microfono per dare il via al nostro Connect 2024.</span></p> <p> </p> <p><span style="font-weight:400"><img alt="humans attività anfiteatro lotrèkhumans in anfiteatro ascoltano formatore per attività di team building di Lotrèk" class="regular-img" height="402" src="https://lotrek.fra1.cdn.digitaloceanspaces.com/production/media/humans_attivita_anfiteatro_lotrek.jpg" style="display:block;margin-left:auto;margin-right:auto" title="humans attività anfiteatro Lotrèk" width="303"></span></p> <p> </p> <p><span style="font-weight:400"><img alt="due ragazzi con t-shirt evento team building lotrèk" class="regular-img" height="402" src="https://lotrek.fra1.cdn.digitaloceanspaces.com/production/media/humans_t-shirt_Connect_lotrek.jpeg" style="display:block;margin-left:auto;margin-right:auto" title="humans t-shirt Connect Lotrèk" width="304"><br></span></p> <h2><strong>Ri-connect</strong></h2> <p><span style="font-weight:400">Perché abbiamo scelto il nome Connect?</span><span style="font-weight:400"><br></span><span style="font-weight:400">Con questo team building abbiamo voluto trovare un momento per ri-connettere le menti e rigenerarne le energie, per confrontarci e aiutare i nuovi humans a conoscere e rafforzare il legame con i colleghi e le colleghe. Ma non solo. </span></p> <p><span style="font-weight:400">Lotrèk si è fatta grande e nel 2025 soffieremo 10 candeline: quale momento migliore, adesso, per pensare a quanta strada abbiamo fatto e alla direzione che stiamo prendendo?</span></p> <p><span style="font-weight:400">Abbracciare il cambiamento, pur restando gli stessi nelle radici e nei valori non è un processo scontato e dal risultato altrettanto scontato. Ritrovarci lì tutti insieme a parlare di futuro con consapevolezza e grinta, a ricordare i momenti più ilari e sfidanti in agenzia, ci ha permesso di guardare per intero la strada percorsa e il cantiere in costruzione del nuovo tratto da percorrere.</span></p> <p> </p> <p><span style="font-weight:400"><img alt="gruppo di ragazzi scattano foto a Vinci" class="regular-img" height="447" src="https://lotrek.fra1.cdn.digitaloceanspaces.com/production/media/humans_attivita_vinci_experience_lotrek.jpeg" style="display:block;margin-left:auto;margin-right:auto" title="humans attività vinci experience Lotrèk" width="336"><br></span></p> <p> </p> <p><span style="font-weight:400"><img alt="ragazzi compilano fogli per l'attività come mi vedono gli altri" class="regular-img" height="468" src="https://lotrek.fra1.cdn.digitaloceanspaces.com/production/media/humans_attivita_insieme_lotrek.jpg" style="display:block;margin-left:auto;margin-right:auto" title="humans attività insieme Lotrèk" width="352"><br></span></p> <p> </p> <p><span style="font-weight:400"><img alt="ragazzi in bici scattano foto" class="regular-img" height="472" src="https://lotrek.fra1.cdn.digitaloceanspaces.com/production/media/humans_attivita_bici_lotrek.jpeg" style="display:block;margin-left:auto;margin-right:auto" title="humans attività bici Lotrèk" width="353"><br></span></p> <p><span style="font-weight:400">Ma come riassumere in una sola espressione l’approccio al nostro prossimo capitolo o, addirittura, ai prossimi dieci anni? Abbiamo pensato che l'espressione "</span><em><span style="font-weight:400">salire a compromessi" </span></em><span style="font-weight:400">facesse al caso nostro.</span></p> <p><span style="font-weight:400">Conosciamo tutti benissimo l'espressione </span><em><span style="font-weight:400">scendere a compromessi,</span></em><span style="font-weight:400"> che significa accettare una soluzione che non soddisfa completamente tutte le proprie aspettative o ideali, ma che è necessaria per raggiungere un accordo o per risolvere un conflitto. Spesso scendiamo a compromessi per un fine più alto, guardando il destino come portatore di un messaggio chiaro: qualcosa sarà sacrificato, qualcosa andrà perso.</span></p> <p><span style="font-weight:400">Con </span><em><span style="font-weight:400">salire a compromessi</span></em><span style="font-weight:400">, parliamo invece di un ribaltamento della prospettiva sui compromessi, che ora diventa positiva, un passo avanti, un'elevazione nel trovare soluzioni condivise più alte e valoriali, tali da alleggerire il peso degli step e incrementare la potenza dell’obiettivo.</span></p> <p><span style="font-weight:400">La domanda non sarà dunque </span><em><span style="font-weight:400">a cosa siamo disposti a rinunciare </span></em><span style="font-weight:400">ma </span><em><span style="font-weight:400">dove siamo disposti ad arrivare</span></em><span style="font-weight:400">. </span></p> <p><span style="font-weight:400">Può sembrare un concetto molto complesso e ti invito lettore, a fare esempi creativi sul tuo personale “salire a compromessi”.</span></p> <h2><strong><em>«We are all in this together. Take it easy.»</em></strong></h2> <p><span style="font-weight:400">Diciamola tutta però.</span><span style="font-weight:400"><br></span><span style="font-weight:400">Dopo un’intera giornata di roadmap introspettive, ci siamo ritagliati anche tanti bei momenti di leggerezza, tra una partita di calcio e un torneo di beach volley, una breve gita a Vinci e un tour in mountain bike per Larciano. </span></p> <p><span style="font-weight:400">Sono queste le occasioni preziose in cui emergono le sfumature di quel collega con cui abbiamo scambiato qualche parola solo in occasione di questo o quel kickoff, o dell’importanza di ritrovarsi vis à vis con chi siamo abituati a vedere prevalentemente attraverso uno schermo. </span></p> <p><span style="font-weight:400">È questo il motivo per cui il Team Building è davvero un momento magico, che ci fa sentire tutti come la ciurma di una grande nave che, seppure in mezzo a un mare in tempesta, trova nel suo equipaggio la forza di restare a galla. </span></p> <p> </p> <p><span style="font-weight:400"><img alt="ragazzi seduti in anfiteatro sorridono a chi scatta la fotografia" class="regular-img" height="323" src="https://lotrek.fra1.cdn.digitaloceanspaces.com/production/media/humans_team_building_lotrek.jpg" style="display:block;margin-left:auto;margin-right:auto" title="Connect-2024-humans-team-building-lotrèk" width="427"><br></span></p> <p> </p> <p><span style="font-weight:400"><img alt="illustrazione con nave in tempesta e testo we are all in this together take it easy" height="414" src="https://lotrek.fra1.cdn.digitaloceanspaces.com/production/media/Connect_2024_t-shirt_team_building.jpg" style="display:block;margin-left:auto;margin-right:auto" title="Connect-2024-t-shirt" width="311"></span></p> <p> </p> <p><span style="font-weight:400"><img alt="sacche con gadget e pranzo a sacco per le attività del team building Lotrèk" class="regular-img" height="560" src="https://lotrek.fra1.cdn.digitaloceanspaces.com/production/media/gadget_sacche_connect_2024.jpg" style="display:block;margin-left:auto;margin-right:auto" title="Connect-2024-gadget-sacche-lotrèk" width="422"></span></p> <p> </p> <p> </p> <p> </p> <p> </p> <p> </p> <p> </p> <p> </p></div></div></div></div></div></div></section> <section class="article-form" data-v-13c76741 data-v-2c765f1e><div class="container" data-v-13c76741><div class="row" data-v-13c76741><div class="offset-lg-2 col-lg-6" data-v-13c76741><h1 class="h1 article-form__title" data-v-13c76741>Analizza la tua presenza online.</h1> <h4 class="h4 article-form__subtitle" data-v-13c76741>Scrivici per una consulenza gratuita</h4> <div class="custom-input styled-input light" data-v-0e9012da data-v-13c76741><input required class="custom-input__input" data-v-0e9012da> <label class="custom-input__label" data-v-0e9012da>Nome e cognome*</label> <span style="background:#f6f6f6" data-v-0e9012da></span> </div> <div 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style="text-decoration:underline;color:#0d0302" data-v-13c76741>Privacy Policy</a></label> <br data-v-13c76741></div> <a class="cta-secondary-m cta-send d-block mt-4 w-100" data-v-13c76741>  Richiedi consulenza </a></div></div></div></section> <section class="articolo_wrap-author" data-v-83ef6e14 data-v-2c765f1e><div class="articolo_wrap-author__container-colored" style="background-color:#f05f69" data-v-83ef6e14><div class="container" data-v-83ef6e14><div class="row" data-v-83ef6e14><div class="col-md-3 col-lg-3 articolo_wrap-author__container-colored__wrap-img" data-v-83ef6e14><figure class="articolo_wrap-author__container-colored__wrap-img__circle" style="background-image:url(https://lotrek.fra1.cdn.digitaloceanspaces.com/production/media/02-HUMAN-Melissa-ON.png);border:25px solid#f05f69" data-v-83ef6e14></figure></div> <div class="col-md-7 col-lg-7 articolo_wrap-author__container-colored__content" data-v-83ef6e14><h1 class="h1 articolo_wrap-author__container-colored__content--title" style="color:#0d0302" data-v-83ef6e14>Melissa Salerno</h1> <h5 class="h5 articolo_wrap-author__container-colored__content--role" style="color:#0d0302" data-v-83ef6e14>Brand Marketing Specialist</h5> <div class="articolo_wrap-author__container-colored__content--description p-l" style="color:#0d0302" data-v-83ef6e14></div></div> <div class="col-md-2 col-lg-2 articolo_wrap-author__container-cta" data-v-83ef6e14><a href="/blog/human-melissasalerno" class="cta-primary-m" data-v-83ef6e14> Profilo e articoli </a></div></div></div></div></section> <div class="service_comunication-blog" data-v-f8d83d30 data-v-2c765f1e><div class="service_comunication-blog__color" style="background-color:#fff" data-v-f8d83d30></div> <div class="container" data-v-f8d83d30><div class="row" data-v-f8d83d30><div class="col-lg-12 service_comunication-blog__content" data-v-f8d83d30><h6 class="h6 service_comunication-blog__content--subtitle" data-v-f8d83d30> Articoli quanti ne vuoi </h6> <h2 class="h2 service_comunication-blog__content--title" data-v-f8d83d30> Altre idee </h2> <div class="service_comunication-blog__content__wrap-cards" data-v-f8d83d30><div class="col-md-4 col-lg-4" data-v-f8d83d30><div class="service_comunication-blog__content__card" data-v-f8d83d30><div class="service_comunication-blog__content__card__author" data-v-f8d83d30><div class="service_comunication-blog__content__card__author--color" style="background-color:#fff" data-v-f8d83d30></div> <figure style="background-image:url(https://lotrek.fra1.cdn.digitaloceanspaces.com/production/media/02-HUMAN-Melissa-ON.png)" data-v-f8d83d30></figure></div> <a href="/blog/Lotrek-al-festival-italiano-della-creativita" class="service_comunication-blog__content__card__paragraph" data-v-f8d83d30><figure class="service_comunication-blog__content__card__bg-image" style="background-image:url(https://lotrek.fra1.cdn.digitaloceanspaces.com/production/media/Lotrek_IF_og.png)" data-v-f8d83d30></figure></a> <span class="service_comunication-blog__content__card__text-author" data-v-f8d83d30>Scritto da <b data-v-f8d83d30><a href="/blog/human-melissasalerno" data-v-f8d83d30> Melissa Salerno </a></b></span> <a href="/blog/Lotrek-al-festival-italiano-della-creativita" class="service_comunication-blog__content__card__paragraph" data-v-f8d83d30> IF! Italians Festival 2023: Lotrèk c'era! </a></div></div><div class="col-md-4 col-lg-4" data-v-f8d83d30><div class="service_comunication-blog__content__card" data-v-f8d83d30><div class="service_comunication-blog__content__card__author" data-v-f8d83d30><div class="service_comunication-blog__content__card__author--color" style="background-color:#fff" data-v-f8d83d30></div> <figure style="background-image:url(https://lotrek.fra1.cdn.digitaloceanspaces.com/production/media/HUMAN-LorenzoM-ON.png)" data-v-f8d83d30></figure></div> <a href="/blog/dove-va-creativita" class="service_comunication-blog__content__card__paragraph" data-v-f8d83d30><figure class="service_comunication-blog__content__card__bg-image" style="background-image:url(https://lotrek.fra1.cdn.digitaloceanspaces.com/production/media/220630_offf_-_cover.jpg)" data-v-f8d83d30></figure></a> <span class="service_comunication-blog__content__card__text-author" data-v-f8d83d30>Scritto da <b data-v-f8d83d30><a href="/blog/human-lorenzomilicia" data-v-f8d83d30> Lorenzo Milicia </a></b></span> <a href="/blog/dove-va-creativita" class="service_comunication-blog__content__card__paragraph" data-v-f8d83d30> Dove va la creatività? Impressioni dall'OFFF Festival 2022 </a></div></div><div class="col-md-4 col-lg-4" data-v-f8d83d30><div class="service_comunication-blog__content__card" data-v-f8d83d30><div class="service_comunication-blog__content__card__author" data-v-f8d83d30><div class="service_comunication-blog__content__card__author--color" style="background-color:#fff" data-v-f8d83d30></div> <figure style="background-image:url(https://lotrek.fra1.cdn.digitaloceanspaces.com/production/media/AliceB-ON-02.png)" data-v-f8d83d30></figure></div> <a href="/blog/personas-team-design" class="service_comunication-blog__content__card__paragraph" data-v-f8d83d30><figure class="service_comunication-blog__content__card__bg-image" style="background-image:url(https://lotrek.fra1.cdn.digitaloceanspaces.com/production/media/Janus_-_Cover.png)" data-v-f8d83d30></figure></a> <span class="service_comunication-blog__content__card__text-author" data-v-f8d83d30>Scritto da <b data-v-f8d83d30><a href="/blog/human-alicebresci" data-v-f8d83d30> Alice Bresci </a></b></span> <a href="/blog/personas-team-design" class="service_comunication-blog__content__card__paragraph" data-v-f8d83d30> Le personas ideali per costruire un buon design team </a></div></div></div> <div class="service_comunication-blog__content__wrap-cta" data-v-f8d83d30><a href="/blog" class="cta-primary-m nuxt-link-active" data-v-f8d83d30>Vai al blog</a></div></div></div></div></div> <section class="footer" data-v-2c765f1e><div class="footer__contact-us" style="display:block" data-v-6a9caf30><div class="footer__contact-us--image" style="background-image:url(/_nuxt/img/bg_footer_contactus.6e9d931.jpg)" data-v-6a9caf30></div> <div class="footer__contact-us--gradient" style="background-color:#0d0302;opacity:.7" data-v-6a9caf30></div> <div class="container" data-v-6a9caf30><div class="row" data-v-6a9caf30><div class="col-lg-6" data-v-6a9caf30><h2 class="h2 footer__contact-us--title" data-v-6a9caf30>Contattaci</h2> <p class="p-xl 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