B2B Marketing Training for Marketing Employees

<!doctype html> <html lang="en"> <head> <meta charset="iso-8859-1"> <meta name="viewport" content="width=device-width, initial-scale=1, shrink-to-fit=no"> <title>B2B Marketing Training for Marketing Employees</title> <script>var isloggedout = "1"; var ispro = "0"; var subtypeid = "0"; var daystoexpiration= ""; var monthstoexpiration= ""; var userdomain= ""; var category = ""; var evids = ""; var issponsored = "0"; </script>  <script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start': new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0], j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src= '//www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f); })(window,document,'script','dataLayer','GTM-KCWFVTT');</script>   <noscript><iframe src="https://www.googletagmanager.com/ns.html?id=GTM-KCWFVTT" height="0" width="0" style="display:none;visibility:hidden"></iframe></noscript>  <link rel="shortcut icon" href="/favicon.ico" type="image/x-icon" /> <link rel="apple-touch-icon" sizes="180x180" href="/apple-touch-icon.png"> <link rel="icon" type="image/png" sizes="32x32" href="/favicon-32x32.png"> <link rel="icon" type="image/png" sizes="16x16" href="/favicon-16x16.png"> <link rel="mask-icon" href="/safari-pinned-tab.svg" color="#02559a"> <meta name="msapplication-TileColor" content="#02559a"> <meta name="theme-color" content="#ffffff"> <script id="Cookiebot" src="https://consent.cookiebot.com/uc.js" data-cbid="e5269c15-96e2-4904-9ea7-32f93574fb7b" type="text/javascript" async></script>  <link rel="stylesheet" href="https://css.marketingprofs.com/css/v4/bootstrap.min.css" integrity="sha384-Gn5384xqQ1aoWXA+058RXPxPg6fy4IWvTNh0E263XmFcJlSAwiGgFAW/dAiS6JXm" crossorigin="anonymous">  <link rel="stylesheet" href="https://css.marketingprofs.com/css/v3/ionicons.min.css"> <link href="/css/v4/mp.min.css" rel="stylesheet"> <link rel="stylesheet" href="/assets/pages/corptraining/css/styles_workshop.css"> <script src="https://code.jquery.com/jquery-latest.min.js"></script> <script type="text/javascript" src="https://s.marketingprofs.com/inc/jscript/ajax.js"></script> <script type="text/javascript" src="https://s.marketingprofs.com/inc/jscript/v3/global.js"></script> <script type="text/javascript" src="https://api.marketingprofsu.com/lrs/jscript/transaction.js?t=4/14/2019 11:12:12 PM"></script> <script>varpagetitle = "B2B Marketing Training for Marketing Employees"</script>  <meta property="og:title" content="B2B Marketing Training for Marketing Employees" /> <meta property="og:type" content="website" /> <meta property="og:image" content="https://i.marketingprofs.com/assets/images/site/home/homepage1018-meta.png" /> <meta property="og:url" content="https://www.marketingprofs.com" /> <meta property="og:description" content="B2B Marketing Training For 20-2000+. 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PRO Enterprise Marketing Training</h1> <p class="font-2-bold text-size-lg mb-4">B2B Marketing Training for 20-2000+ employees that answers every question your team has.</p> <p class="font-2 text-size-sm">(And even some they haven't thought of yet.) </p><p><a href="https://www.marketingprofs.com/upgrade" style="color:#ffffff;">Click here</a> if you have a smaller team or want to train yourself.</p> </div> </div> </div> </div> </section> <section id="intro" class="py-5"> <div class="container"> <div class="row justify-content-center"> <div class="col-lg-10 col-xl-8"> <div class="text-center text-size-sm mb-4"> <h3 class="mb-4" > "Great! I have all the money and people I need to execute my vision."</h3> <p>... said no marketing leader, ever.</p> </div> <div class="text-size-sm mb-4"> <p>Today's marketers are now responsible for technology, demand generation, branding, communications, PR, AR, content generation, thought leadership, sales enablement, and so much more. It is understood and expected that marketers will track the real impact of their efforts on the pipeline and revenue. Teams are responsible for proving they are driving enormous pipeline numbers into the business鈥攜et they are struggling more than ever.</p> <p>According to MarketingProfs 2022 State of B2B Marketing Training research, only about 1 in 5 B2B Marketers feels very prepared for their future in marketing. And only 31% feel their team is very effective in their roles. A quarter don't think everyone on their team has a basic understanding of marketing. A third feel burned out. And two-thirds are seeking new job opportunities. Yikes.</p> <p>MarketingProfs PRO Enterprise training helps your employees break down silos, keep your best and brightest employees, and gain that respect at the executive table. </p> </div> <div class="text-center"> <a class="btn btn-lg btn-primary" href="/cmp/corp/contact/sa/">GET A DEMO</a> </div> </div> </div> </div> </section> <section id="b2btraining" class="bg-circle bg-circle-pos5"> <div class="bg-green"> <div class="container"> <div class="row pt-1"> <div class="col-lg-5 py-5"> <div class="mb-4 text-white pr-xl-5"> <h2 class="font-3 text-size-xxl mb-5 text-center">B2B Training </h2> <p class="font-2-bold text-size-md text-center mb-4">Like No One Else </p> <p class="big font-weight-semi">With over 50 courses (and growing), a robust schedule of Master Classes and Bootcamps, free access to B2B Forum Online, optional add-on workshops and events and opportunities to not only learn from, but interact with the instructors, MarketingProfs training experience is like no one else on the planet. </p> </div> </div> <div class="col-lg-7 py-5 bg-white"> <div class="px-md-2 px-xl-4"> <h3 class="text-green text-size-sm">New and Exclusive to PRO</h3> <div class="row mt-4"> <div class="col-md-6 mp-card"> <a href="/event/pro/45093/walking-the-tightrope-b2b-backstage"> <div class="toppicks_img" style="max-height: 300px;"><img src="/assets/pages/corptraining/img/2021/carla-johnson_1126x676.jpg" alt=""> </div> <div class="py-4"> <span class="text-green">PRO | WEBINAR</span> <h3 class="text-size-lg"><a href="/event/pro/45093/walking-the-tightrope-b2b-backstage" class="text-green">Walking the Tightrope: Architecting Teams to Deliver the Talent Side of Transformation</a></h3> <span class="text-size-md text-green mb-2">On-Demand</span> </div> </div> <div class="col-md-6 mp-card"> <a href="https://mpb2b.marketingprofs.com/"> <div class="toppicks_img" style="max-height: 300px;"><img src="/assets/pages/corptraining/img/2021/carousel-img1.jpg" alt=""> </div> <div class="py-4"> <span class="text-green">PRO</span> <h3 class="text-size-lg"><a href="https://mpb2b.marketingprofs.com/" class="text-green"> MarketingProfs B2B Forum</a></h3> <span class="text-size-md text-green mb-2">Boston, MA</span> </div> </div> <div class="col"></div> </div> </div> </div> </div> </div> </div> <div style="height: 70px;"></div> </section> <section id="portal" class="bg-circle bg-circle-pos6"> <div class="bg-purple"> <div class="container pt-1"> <div class="row"> <div class="col-lg-6 col-xl-5 py-5"> <div class="mb-auto pl-xl-5 text-white"> <h2 class="mb-lg-4 font-weight-normal">A Tailored Learning Portal Built for Your Team </h2> <p class="big font-weight-semi ">Your dedicated Account Manager will help guide you, communicate what's new for your team, schedule regular calls and provide monthly reporting on your team's progress. And, as your team's needs change, your portal can change with them. </p> </div> <div class="text-center mt-5"> <a class="btn btn-lg bg-white mb-3 text-purple" href="/cmp/corp/contact/sa/">BOOK A DEMO</a> </div> </div> <div class="col-lg-6 col-xl-7 order-lg-first"> <div class="bg-white"> <div id="CarouselTwo" class="carousel slide position-relative" data-ride="carousel" data-interval="false"> <ol class="carousel-indicators"> <li data-target="#CarouselTwo" data-slide-to="0" class="active"></li> <li data-target="#CarouselTwo" data-slide-to="1"></li> <li data-target="#CarouselTwo" data-slide-to="2"></li> </ol> <div class="carousel-inner pb-4 pb-xl-5"> <div class="carousel-item active"> <div class=""><img src="/assets/pages/corptraining/img/2021/portal1.jpg" alt="" class="img-fluid"></div> <div class="p-4 px-xl-5"> <p class="text-size-sm">MarketingProfs Marketing Skills Diagnostic assesses each marketer's baseline knowledge, recommends specific training content to bridge their <em>individual, identified knowledge gaps</em>, and charts their knowledge gain over time.</p> </div> </div> <div class="carousel-item"> <div class=""> <img src="/assets/pages/corptraining/img/2021/portal2.jpg" alt="" class="img-fluid"> </div> <div class="p-4 px-xl-5"> <p class="text-size-sm">The learning center provides suggested easy-to-follow tracks your team can take in order to improve their skills in need of improvement.</p> </div> </div> <div class="carousel-item"> <div class=""> <img src="/assets/pages/corptraining/img/2021/portal3.jpg" alt="" class="img-fluid"> </div> <div class="p-4 px-xl-5"> <p class="text-size-sm">Your team members can re-take the assessment as often as they like to see how their skills have improved and how they compare to other marketers.</p> </div> </div> </div> <a class="carousel-control-prev" href="#CarouselTwo" role="button" data-slide="prev"> <i class="ion-android-arrow-back"></i> <span class="sr-only">Previous</span> </a> <a class="carousel-control-next" href="#CarouselTwo" role="button" data-slide="next"> <i class="ion-android-arrow-forward"></i> <span class="sr-only">Next</span> </a> </div> </div> </div> </div> </div> </div> <div style="height: 70px;"></div> </section> <section id="experts" class="bg-circle bg-circle-pos5"> <div class="bg-blue"> <div class="container pt-1"> <div class="row"> <div class="col-lg-6 col-xl-5 py-5 d-flex flex-column"> <div class="mb-auto pl-xl-5 text-white"> <h2 class="mb-lg-4 font-weight-normal">Featured Experts </h2> <p class="font-2-bold text-size-md ">While MarketingProfs offers free learning, only our PRO community gets access to special, interactive sessions with an always growing community of experts. </p> </div> </div> <div class="col-lg-6 col-xl-7"> <div class="bg-white"> <div id="CarouselTwo2" class="carousel slide position-relative" data-ride="carousel" data-interval="false"> <ol class="carousel-indicators"> <li data-target="#CarouselTwo2" data-slide-to="0" class="active"></li> <li data-target="#CarouselTwo2" data-slide-to="1"></li> <li data-target="#CarouselTwo2" data-slide-to="2"></li> </ol> <div class="carousel-inner pb-4 pb-xl-5"> <div class="carousel-item active"> <div class="position-relative"> <div class="font-3 text-size-xxl text-blue name-overlay"> Ann Handley </div> <img src="/assets/pages/corptraining/img/2021/ann.jpg" alt="Ann Handley" class="img-fluid"> </div> <div class="p-4 px-xl-5"> <p class="text-size-sm">MarketingProfs CCO and Author of <em>Everybody Writes</em>, Ann Handley regularly checks in with our PRO community (from emceeing our B2B Forum to special live events in our PRO only Facebook page). And, her upcoming Writing Master Class launches this year.</p> </div> </div> <div class="carousel-item"> <div class="position-relative"> <div class="font-3 text-size-xxl text-tangerine name-overlay"> Nick Westergaard </div> <img src="/assets/pages/corptraining/img/2021/nick-westergaard_1400x830.jpg" alt="Nick Westergaard" class="img-fluid"> </div> <div class="p-4 px-xl-5"> <p class="text-size-sm">Nick Westergaard helps marketers struggling to stand out in our crowded, distracted world. He is a strategist, speaker, author, and educator and the instructor of our upcoming Branding Master Class launching in July. </p> </div> </div> <div class="carousel-item"> <div class="position-relative"> <div class="font-3 text-size-xxl text-tangerine name-overlay"> Kenda Macdonald </div> <img src="/assets/pages/corptraining/img/2021/kenda-macdonald_1400x830.jpg" alt="Kenda Macdonald" class="img-fluid"> </div> <div class="p-4 px-xl-5"> <p class="text-size-sm">Kenda Macdonald is an international public speaker, a multi award-winning businesswoman, the author of the best-selling book <em>Hack the Buyer Brain</em> and the founder behavioral marketing automation. 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