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Strategic, integrated marketing partners - The Walk - Integrated Marketing & Communications Agency
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"Collingwood", "postalCode": "3066", "addressCountry": "AU" }, "geo": { "@type": "GeoCoordinates", "latitude": "-37.803624", "longitude": "144.98679" }, "openingHours": [ "Mo-Fr 09:00-17:30" ] } </script> <!-- Markup (JSON-LD) structured in schema.org END --> <link rel="icon" href="https://www.thewalk.au/media/cropped-favicon-32x32.gif" sizes="32x32" /> <link rel="icon" href="https://www.thewalk.au/media/cropped-favicon-192x192.gif" sizes="192x192" /> <link rel="apple-touch-icon" href="https://www.thewalk.au/media/cropped-favicon-180x180.gif" /> <meta name="msapplication-TileImage" content="https://www.thewalk.au/media/cropped-favicon-270x270.gif" /> <style type="text/css" data-type="vc_custom-css">section#home-1{ padding-top:0px; margin-left:0px; margin-right:0px; } @media(min-width:1024px) { .video50 .height-100 { height:50vh; min-height:450px; } } @media(max-width:767px) { .work-btn { margin-top:15px; } } /*.video50 .height-100[data-overlay="4"]:before { opacity:0; }*/ section > 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and "Who we work with" sections */ .section-to-work{ padding-top: 0; } .section-to-work .container { width: 100%; } .section-to-work .container .row { display: flex; flex-wrap: wrap; background: #862885; } .section-to-work .col-left{ background: #f26322; clip-path: polygon(0% 0%, 100% 0, 79% 100%, 0% 100%); padding: 2em 9em 2em 2em; width: 40.7%; display: flex; align-items: center; justify-content: center; } .section-to-work .col-left h2{ font-size: 32px; color: #fff; font-weight: bold; margin: 0; } .section-to-work .col-right{ width: 59.3%; padding-top: 98px; padding-bottom: 102px; } .section-to-work .col-right h4{ text-align: center; font-size: 23px; color: #fff; font-weight: 500; margin: 0; padding-top: 25px; padding-bottom: 37px; } .section-to-work .col-right img{ width: 80px; } .section-to-work .col-right a{ font-size: 10px; color: #fff!important; font-weight: 400; letter-spacing: 1px; padding: 17px; border: none!important; background-color: #F26623!important; width: 199px; height: 50px; background-image: none; text-transform: uppercase; } .section-to-work .col-right a:hover{ background: #f3743a!important; } .section-to-work .col-right .vc_row .wpb_column:nth-child(1){ padding-left: 6%; } .section-to-work .col-right .vc_row .wpb_column:nth-child(2){ padding-right: 17%; } @media(max-width:1199px) { .section-to-work .col-right .vc_row .wpb_column:nth-child(1){ padding-left: 0; } .section-to-work .col-right .vc_row .wpb_column:nth-child(2) { padding-right: 0; } .section-to-work .col-left{ padding: 2em 4em 2em 2em; } } @media(max-width:1023px) { .section-to-work .col-left h2{ font-size: 30px; } .section-to-work .col-right{ padding-left: 0; padding-right: 0; width: 63%; } .section-to-work .col-left{ width: 37%; padding: 2em 3em 2em 1em; } } @media(max-width:767px) { .section-to-work .col-left h2 { font-size: 28px; } .section-to-work .container .row { background: #f26322; } .section-to-work .col-left { width: 100%; padding: 5em 1em 7em 1em; background: #862885; 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clip-path: polygon(0% 100%, 100% 100%, 100% 100%, 0% 0%); } .section-who-we { background: #F8F8F8; margin-bottom: 0; } .section-to-work .container .row { position: relative; } .section-to-work .col-top { height: 80px; width: 100%; position: absolute; top: -1px; background: #ffffff; -webkit-clip-path: polygon(0% 100%, 0% 100%, 100% 0%, 0% 0%); clip-path: polygon(0% 100%, 0% 100%, 100% 0%, 0% 0%); } .section-to-work .col-bottom { height: 80px; width: 100%; position: absolute; bottom: -1px; background: #ffffff; -webkit-clip-path: polygon(0% 100%, 100% 100%, 100% 100%, 0% 0%); clip-path: polygon(0% 100%, 100% 100%, 100% 100%, 0% 0%); } .col-bottom.gray { background-color:#f8f8f8; } @media(max-width: 767px) { .section-who-we .col-top { height: 70px; top: -1px; /*-webkit-clip-path: polygon(100% 100%, 100% 0%, 100% 0%, 0% 0%); clip-path: polygon(100% 100%, 100% 0%, 100% 0%, 0% 0%);*/ } .section-who-we .col-bottom { height: 70px; } .section-to-work .col-left { padding: 5em 1em 5em 1em; } 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vc_custom_1710456553093"><div class="wpb_wrapper"> <section class="imagebg videobg height-100" data-overlay="4"> <video autoplay loop muted> <source src="https://media.thewa.lk/6300/6300-5-Website-home-page-video.webm" type="video/webm"> <source src="https://media.thewa.lk/6300/6300-5-Website-home-page-video.mp4" type="video/mp4"> <source src="https://media.thewa.lk/6300/6300-5-Website-home-page-video.ogv" type="video/ogg"> </video> <div class="background-image-holder"> <img fetchpriority="high" decoding="async" width="1920" height="1080" src="https://www.thewalk.au/media/6300-5-Website-home-page-video-poster.jpg" class="attachment-full size-full" alt="Strategic integrated marketing partners" srcset="https://www.thewalk.au/media/6300-5-Website-home-page-video-poster.jpg 1920w, https://www.thewalk.au/media/6300-5-Website-home-page-video-poster-300x169.jpg 300w, https://www.thewalk.au/media/6300-5-Website-home-page-video-poster-1024x576.jpg 1024w, https://www.thewalk.au/media/6300-5-Website-home-page-video-poster-768x432.jpg 768w, https://www.thewalk.au/media/6300-5-Website-home-page-video-poster-1536x864.jpg 1536w" sizes="(max-width: 1920px) 100vw, 1920px" /> </div> <div class="container pos-vertical-center"> <div class="row"> <div class="wpb_text_column wpb_content_element vc_custom_1723436736936 col-lg-12" > <div class="wpb_wrapper"> <h1><span class="wpb_animate_when_almost_visible wpb_bottom-to-top bottom-to-top wpb_start_animation animated delay-1" style="display: block;">Strategic, integrated</span><span class="wpb_animate_when_almost_visible wpb_bottom-to-top bottom-to-top wpb_start_animation animated delay-2" style="display: block;">marketing partners</span></h1> <p class="lead wpb_animate_when_almost_visible wpb_bottom-to-top bottom-to-top wpb_start_animation animated delay-2">In a shifting marketing landscape, we help businesses navigate their brand’s opportunities <br class="visible-lg" />and challenges, leading you to the next peak in your marketing journey.</p> </div> </div> </div> </div> </section> </div></div></div><div class="hidden wpb_column column_container col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"> <section class="slider slider--animate height-60 cover cover-5 parallax" data-animation="fade" data-arrows="true" data-paging="true" data-timing="5000"> <ul class="slides"> <li class="imagebg" data-overlay="7"> <div class="background-image-holder"> <img decoding="async" width="1920" height="1080" src="https://www.thewalk.au/media/6344-1-TWA-ROI-challenge-Header-image.jpg" class="attachment-full size-full" alt="" srcset="https://www.thewalk.au/media/6344-1-TWA-ROI-challenge-Header-image.jpg 1920w, https://www.thewalk.au/media/6344-1-TWA-ROI-challenge-Header-image-300x169.jpg 300w, https://www.thewalk.au/media/6344-1-TWA-ROI-challenge-Header-image-1024x576.jpg 1024w, https://www.thewalk.au/media/6344-1-TWA-ROI-challenge-Header-image-768x432.jpg 768w, https://www.thewalk.au/media/6344-1-TWA-ROI-challenge-Header-image-1536x864.jpg 1536w" sizes="(max-width: 1920px) 100vw, 1920px" /> </div> <div class="container pos-vertical-center"> <div class="row"> <div class="col-sm-12"> </p> <h1 class="text-center">Take the ROI challenge</h1> <p class="text-center lead">Been burnt by marketing agencies who promise the world but don’t deliver? <br class="visible-lg" />Watch us sweat it out to boost your results in just 3 months.</p> <div class="row"> <div class="col-sm-6 col-sm-offset-3"> <p class="text-center"><a class="btn btn--primary" href="/take-the-roi-challenge/"><span class="btn__text">Learn more</span></a></p> </div> </div> <p> </div> </div> </div> </li> <li class="imagebg" data-overlay="6"> <div class="background-image-holder"> <img fetchpriority="high" decoding="async" width="1920" height="1080" src="https://www.thewalk.au/media/6300-5-Website-home-page-video-poster.jpg" class="attachment-full size-full" alt="Strategic integrated marketing partners" srcset="https://www.thewalk.au/media/6300-5-Website-home-page-video-poster.jpg 1920w, https://www.thewalk.au/media/6300-5-Website-home-page-video-poster-300x169.jpg 300w, https://www.thewalk.au/media/6300-5-Website-home-page-video-poster-1024x576.jpg 1024w, https://www.thewalk.au/media/6300-5-Website-home-page-video-poster-768x432.jpg 768w, https://www.thewalk.au/media/6300-5-Website-home-page-video-poster-1536x864.jpg 1536w" sizes="(max-width: 1920px) 100vw, 1920px" /> </div> <div class="container pos-vertical-center"> <div class="row"> <div class="col-sm-12"> </p> <h1 class="text-center"><span class="wpb_animate_when_almost_visible wpb_bottom-to-top bottom-to-top wpb_start_animation animated delay-1" style="display: block;">Effective, integrated marketing</span><span class="wpb_animate_when_almost_visible wpb_bottom-to-top bottom-to-top wpb_start_animation animated delay-2" style="display: block;">that fuels growth</span></h1> <p class="lead text-center wpb_animate_when_almost_visible wpb_bottom-to-top bottom-to-top wpb_start_animation animated delay-2">In a crowded and rapidly changing global marketplace, meet the integrated marketing agency <br class="visible-lg" />that delivers solutions crafted to help you meet your business goals.</p> <div class="row"> <div class="col-sm-4 col-sm-offset-2"> <p class="text-center"><a class="btn btn--primary" href="/about/"><span class="btn__text">Meet the Walk</span></a></p> </div> <div class="col-sm-4 work-btn"> <p class="text-center"><a class="btn btn--primary" href="/our-work/"><span class="btn__text">View our work</span></a></p> </div> </div> <p> </div> </div> </div> </li> </ul> </section> </div></div></div></div><section class="vc_row wpb_row vc_row-fluid vc_custom_1671175511444"><div class="container"><div class="row"><div class="wpb_column column_container col-sm-8"><div class="vc_column-inner"><div class="wpb_wrapper"><div class="vc_row wpb_row vc_inner vc_row-fluid"><div class="new-home-quote wpb_column column_container col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <h2>Ready to tackle your challenges <br class="visible-lg" />and scale your successes?</h2> </div> </div> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <p class="lead">For organisations ready to realise their growth ambitions, The Walk is a strategic partner providing integrated marketing services as an extension of your team.</p> <p>On any great expedition, a seasoned guide makes all the difference. We’re here to help you achieve your business and brand goals, but also to elevate you on your journey — so you can reach your marketing summit, with or without us by your side.</p> <div class="row"> <div class="col-sm-4"> <p class="text-left" style="margin-top: 0.75em;"><a class="btn btn--primary" href="/about/"><span class="btn__text">Meet the Walk</span></a></p> </div> </div> </div> </div> </div></div></div></div></div></div></div><div class="wpb_column column_container col-sm-4"><div class="vc_column-inner"><div class="wpb_wrapper"><div class="vc_empty_space visible-xs" style="height: 3em"><span class="vc_empty_space_inner"></span></div> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <div class="testimonial testimonial-2 text-center"> <p style="margin-bottom: 0px;"><span class="testimonial__quote">“</span></p> <blockquote style="margin-top: 0em; text-align: left;"><p> The Walk Agency is fantastic to work with. A hive of creative genius minds, they help us develop and grow our business, from marketing strategy, to creative executions, to databases and web development. </p></blockquote> <p class="hidden-xs" style="margin-bottom: 0px;"><span class="testimonial__quote">”</span></p> </div> </div> </div> <div class="wpb_single_image wpb_content_element vc_align_center"> <figure class="wpb_wrapper vc_figure"> <div class="vc_single_image-wrapper vc_box_border_grey"><img decoding="async" class="vc_single_image-img " src="https://www.thewalk.au/media/6014-Catherine-photo-round-80x80.jpg" width="80" height="80" alt="6014-Catherine-photo-round" title="6014-Catherine-photo-round" loading="lazy" /></div> </figure> </div> <div class="wpb_text_column wpb_content_element vc_custom_1597880904884" > <div class="wpb_wrapper"> <p class="text-center"><cite><small>Catherine Lee, Marketing Manager</small></cite></p> </div> </div> </div></div></div></div></div></section><section id="stripe" class="vc_row wpb_row vc_row-fluid stripe stripe-top"><div class="container"><div class="row"><div class="top-RTL col-primary wpb_column column_container col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"></div></div></div></div></div></section><section class="vc_row wpb_row vc_row-fluid visible-xs vc_custom_1599549413318 vc_row-has-fill"><div class="container"><div class="row"><div class="wpb_column column_container col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"><div class="vc_empty_space visible-xs" style="height: 1em"><span class="vc_empty_space_inner"></span></div> <div class="wpb_text_column wpb_content_element wpb_animate_when_almost_visible wpb_bottom-to-top bottom-to-top" > <div class="wpb_wrapper"> <h2 class="text-center-xs">How we do it</h2> <p class="lead text-center-xs">Introducing the cycle of great marketing</p> </div> </div> </div></div></div></div></div></section><section class="vc_row wpb_row vc_row-fluid hidden-xs vc_custom_1599547961141 vc_row-has-fill"><div class="container"><div class="row"><div class="wpb_column column_container col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"><div class="vc_empty_space visible-xs" style="height: 2em"><span class="vc_empty_space_inner"></span></div></div></div></div></div></div></section><section class="vc_row wpb_row vc_row-fluid vc_custom_1599547822717 vc_row-has-fill"><div class="container"><div class="row"><div class="wpb_column column_container col-sm-4"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_single_image wpb_content_element vc_align_left"> <figure class="wpb_wrapper vc_figure"> <div class="vc_single_image-wrapper vc_box_border_grey"><img decoding="async" width="720" height="625" src="https://www.thewalk.au/media/5205-twa-services-3-steps-1.gif" class="vc_single_image-img attachment-full" alt="" title="5205-twa-services-3-steps" /></div> </figure> </div> </div></div></div><div class="wpb_column column_container col-sm-1"><div class="vc_column-inner"><div class="wpb_wrapper"></div></div></div><div class="wpb_column column_container col-sm-7"><div class="vc_column-inner"><div class="wpb_wrapper"><div class="vc_empty_space visible-xs" style="height: 2em"><span class="vc_empty_space_inner"></span></div> <div class="wpb_text_column wpb_content_element wpb_animate_when_almost_visible wpb_bottom-to-top bottom-to-top hidden-xs" > <div class="wpb_wrapper"> <h2 class="text-center-xs">How we do it</h2> <p class="lead text-center-xs">Introducing the cycle of great marketing</p> </div> </div> <div class="wpb_text_column wpb_content_element wpb_animate_when_almost_visible wpb_bottom-to-top bottom-to-top" > <div class="wpb_wrapper"> <p class="text-center-xs">Our clients come to us with all kinds of challenges. While each challenge is unique and deserves a unique approach, we follow a three-step process that ensures that everything we do delivers value and a return on imagination for our clients.</p> <p class="hidden-xs"><a class="btn btn--primary" href="/about/how-we-work/"><span class="btn__text">Learn more about how we work</span></a></p> <p class="text-center-xs visible-xs"><a class="btn btn--primary" href="/about/how-we-work/"><span class="btn__text">Learn more</span></a></p> </div> </div> </div></div></div></div></div></section><section class="vc_row wpb_row vc_row-fluid section-who-we"><div class="container"><div class="row"><div class="col-left wpb_column column_container col-sm-3"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_raw_code wpb_content_element wpb_raw_html" > <div class="wpb_wrapper"> <h2>Experience, scale <br class="visible-lg">and expertise</h2> </div> </div> <div class="wpb_text_column wpb_content_element " > <div class="wpb_wrapper"> <p class="lead">Marketing functions are diverse, and there are lots of different ways to work, which is why we bring experience, scale and expertise where it’s needed.</p> <p>We can fit in and support your existing marketing team. Or, we can be your marketing team, and deliver on projects and strategies end-to-end.</p> </div> </div> </div></div></div><div class="col-right wpb_column column_container col-sm-9"><div class="vc_column-inner"><div class="wpb_wrapper"><div class="vc_row wpb_row vc_inner vc_row-fluid"><div class="wpb_column column_container col-sm-6"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_single_image wpb_content_element vc_align_left"> <figure class="wpb_wrapper vc_figure"> <div class="vc_single_image-wrapper vc_box_border_grey"><img loading="lazy" decoding="async" width="960" height="910" src="https://www.thewalk.au/media/6366-1-TWA-Website-Imagery-Update-960x910-Enterprise.jpg" class="vc_single_image-img attachment-full" alt="" title="6366-1-TWA-Website-Imagery-Update-960x910-Enterprise" srcset="https://www.thewalk.au/media/6366-1-TWA-Website-Imagery-Update-960x910-Enterprise.jpg 960w, https://www.thewalk.au/media/6366-1-TWA-Website-Imagery-Update-960x910-Enterprise-300x284.jpg 300w, https://www.thewalk.au/media/6366-1-TWA-Website-Imagery-Update-960x910-Enterprise-768x728.jpg 768w" sizes="(max-width: 960px) 100vw, 960px" /></div> </figure> </div> <h3 style="text-align: left" class="vc_custom_heading text-white" >Supporting<br /> enterprise<br /> marketers</h3> <div class="wpb_raw_code wpb_content_element wpb_raw_html" > <div class="wpb_wrapper"> <a class="btn btn--primary btn--lg btn-orange" href="/industries/enterprise-marketing/"><span class="btn__text">Learn more</span></a> </div> </div> </div></div></div><div class="wpb_column column_container col-sm-6"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_single_image wpb_content_element vc_align_left"> <figure class="wpb_wrapper vc_figure"> <div class="vc_single_image-wrapper vc_box_border_grey"><img loading="lazy" decoding="async" width="960" height="910" src="https://www.thewalk.au/media/6366-1-TWA-Website-Imagery-Update-960x910-Mid-Market.jpg" class="vc_single_image-img attachment-full" alt="" title="6366-1-TWA-Website-Imagery-Update-960x910-Mid-Market" srcset="https://www.thewalk.au/media/6366-1-TWA-Website-Imagery-Update-960x910-Mid-Market.jpg 960w, https://www.thewalk.au/media/6366-1-TWA-Website-Imagery-Update-960x910-Mid-Market-300x284.jpg 300w, https://www.thewalk.au/media/6366-1-TWA-Website-Imagery-Update-960x910-Mid-Market-768x728.jpg 768w" sizes="(max-width: 960px) 100vw, 960px" /></div> </figure> </div> <h3 style="text-align: left" class="vc_custom_heading text-white" >Growing<br /> mid-market<br /> brands</h3> <div class="wpb_raw_code wpb_content_element wpb_raw_html" > <div class="wpb_wrapper"> <a class="btn btn--lg btn-blue btn--primary-1" href="/building-businesses-with-effective-omnichannel-marketing/"><span class="btn__text">Learn more</span></a> </div> </div> </div></div></div></div></div></div></div><div class="col-top wpb_column column_container col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"></div></div></div><div class="col-bottom wpb_column column_container col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"></div></div></div></div></div></section><section class="vc_row wpb_row vc_row-fluid vc_custom_1623915842695 vc_row-has-fill"><div class="container"><div class="row"><div class="wpb_column column_container col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_text_column wpb_content_element wpb_animate_when_almost_visible wpb_bottom-to-top bottom-to-top" > <div class="wpb_wrapper"> <h2 class="text-center">Our capabilities</h2> </div> </div> <div class="wpb_text_column wpb_content_element wpb_animate_when_almost_visible wpb_bottom-to-top bottom-to-top" > <div class="wpb_wrapper"> <p class="lead text-center">We’ve got you covered. Turning business goals into business results and big ideas into big impressions, <br class="visible-lg" />we can help across a range of channels, tactics and strategies.</p> </div> </div> <div class="vc_empty_space" style="height: 1em"><span class="vc_empty_space_inner"></span></div><div class="vc_row wpb_row vc_inner vc_row-fluid five-columns capabilities"><div class="col-sm-offset-1 wpb_column column_container col-sm-2"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="feature feature-1 text-center"> <i class="icon--pillar icon--lg icon-Clapperboard-Open"></i> <h4>Media</h4> </div> </div></div></div><div class="wpb_column column_container col-sm-2"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="feature feature-1 text-center"> <i class="icon--pillar icon--lg icon-Pen-5"></i> <h4>Creative</h4> </div> </div></div></div><div class="wpb_column column_container col-sm-2"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="feature feature-1 text-center"> <i class="icon--pillar icon--lg icon-Tap"></i> <h4>Digital</h4> </div> </div></div></div><div class="wpb_column column_container col-sm-2"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="feature feature-1 text-center"> <i class="icon--pillar icon--lg icon-File-HorizontalText"></i> <h4>Comms & Content</h4> </div> </div></div></div><div class="wpb_column column_container col-sm-2"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="feature feature-1 text-center"> <i class="icon--pillar icon--lg icon-Calendar-4"></i> <h4>Events</h4> </div> </div></div></div></div> <div class="wpb_text_column wpb_content_element vc_custom_1709522747565 text-center" > <div class="wpb_wrapper"> <p><a class="btn bg--white" href="/about/our-capabilities/"><span class="btn__text">Discover more about our capabilities</span></a></p> </div> </div> </div></div></div></div></div></section><section class="vc_row wpb_row vc_row-fluid vc_custom_1623915842695 vc_row-has-fill"><div class="container"><div class="row"><div class="wpb_column column_container col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_text_column wpb_content_element wpb_animate_when_almost_visible wpb_bottom-to-top bottom-to-top" > <div class="wpb_wrapper"> <h2 class="text-center">Brands we’ve grown</h2> </div> </div> <div class="pillars-1"> <div class="slider" data-items="6" data-timing="3000"> <ul class="slides client-slides"> <li> <img loading="lazy" decoding="async" width="300" height="141" src="https://www.thewalk.au/media/client-logo-life-saving-victoria.png" class="attachment-medium size-medium wp-post-image" alt="" /></li> <li> <img loading="lazy" decoding="async" width="300" height="141" src="https://www.thewalk.au/media/logo-ldb-300x141.png" class="attachment-medium size-medium wp-post-image" alt="" srcset="https://www.thewalk.au/media/logo-ldb-300x141.png 300w, https://www.thewalk.au/media/logo-ldb.png 320w" sizes="(max-width: 300px) 100vw, 300px" /></li> <li> <img loading="lazy" decoding="async" width="300" height="141" src="https://www.thewalk.au/media/logo-rylock-300x141.png" class="attachment-medium size-medium wp-post-image" alt="" srcset="https://www.thewalk.au/media/logo-rylock-300x141.png 300w, https://www.thewalk.au/media/logo-rylock.png 320w" sizes="(max-width: 300px) 100vw, 300px" /></li> <li> <img loading="lazy" decoding="async" width="300" height="161" src="https://www.thewalk.au/media/CofCI-logo-300x161.png" class="attachment-medium size-medium wp-post-image" alt="" srcset="https://www.thewalk.au/media/CofCI-logo-300x161.png 300w, https://www.thewalk.au/media/CofCI-logo-1024x550.png 1024w, https://www.thewalk.au/media/CofCI-logo-768x412.png 768w, https://www.thewalk.au/media/CofCI-logo-1536x825.png 1536w, https://www.thewalk.au/media/CofCI-logo.png 1920w" sizes="(max-width: 300px) 100vw, 300px" /></li> <li> <img loading="lazy" decoding="async" width="300" height="141" src="https://www.thewalk.au/media/client-logo-faith-insurance.png" class="attachment-medium size-medium wp-post-image" alt="" /></li> <li> <img loading="lazy" decoding="async" width="300" height="141" src="https://www.thewalk.au/media/client-logo-fronditha-care.png" class="attachment-medium size-medium wp-post-image" alt="" /></li> <li> <img loading="lazy" decoding="async" width="300" height="141" src="https://www.thewalk.au/media/client-logo-esssuper-300x141.png" class="attachment-medium size-medium wp-post-image" alt="" srcset="https://www.thewalk.au/media/client-logo-esssuper-300x141.png 300w, https://www.thewalk.au/media/client-logo-esssuper.png 320w" sizes="(max-width: 300px) 100vw, 300px" /></li> <li> <img loading="lazy" decoding="async" width="300" height="141" src="https://www.thewalk.au/media/instantscripts-logo-300x141-1.png" class="attachment-medium size-medium wp-post-image" alt="" /></li> <li> <img loading="lazy" decoding="async" width="300" height="141" src="https://www.thewalk.au/media/databricks-logo-300x141-1.png" class="attachment-medium size-medium wp-post-image" alt="" /></li> <li> <img loading="lazy" decoding="async" width="300" height="141" src="https://www.thewalk.au/media/logo-arq-group-300x141.gif" class="attachment-medium size-medium wp-post-image" alt="" /></li> <li> <img loading="lazy" decoding="async" width="300" height="141" src="https://www.thewalk.au/media/logo-enablis-300x141.gif" class="attachment-medium size-medium wp-post-image" alt="" /></li> <li> <img loading="lazy" decoding="async" width="300" height="141" src="https://www.thewalk.au/media/logo-harbour-isp-300x141.png" class="attachment-medium size-medium wp-post-image" alt="The Walk - Integrated Marketing Agency" srcset="https://www.thewalk.au/media/logo-harbour-isp-300x141.png 300w, https://www.thewalk.au/media/logo-harbour-isp.png 320w" sizes="(max-width: 300px) 100vw, 300px" /></li> <li> <img loading="lazy" decoding="async" width="300" height="141" src="https://www.thewalk.au/media/logo-red-hat-300x141.gif" class="attachment-medium size-medium wp-post-image" alt="The Walk - Integrated Marketing Agency" /></li> <li> <img loading="lazy" decoding="async" width="300" height="141" src="https://www.thewalk.au/media/logo-aws-300x141.gif" class="attachment-medium size-medium wp-post-image" alt="The Walk - Integrated Marketing Agency" /></li> <li> <img loading="lazy" decoding="async" width="300" height="141" src="https://www.thewalk.au/media/logo-lenovo-300x141.png" class="attachment-medium size-medium wp-post-image" alt="" srcset="https://www.thewalk.au/media/logo-lenovo-300x141.png 300w, https://www.thewalk.au/media/logo-lenovo.png 320w" sizes="(max-width: 300px) 100vw, 300px" /></li> <li> <img loading="lazy" decoding="async" width="300" height="141" src="https://www.thewalk.au/media/logo-google-300x141.png" class="attachment-medium size-medium wp-post-image" alt="" srcset="https://www.thewalk.au/media/logo-google-300x141.png 300w, https://www.thewalk.au/media/logo-google.png 320w" sizes="(max-width: 300px) 100vw, 300px" /></li> <li> <img loading="lazy" decoding="async" width="300" height="141" src="https://www.thewalk.au/media/logo-telstra-1-300x141.png" class="attachment-medium size-medium wp-post-image" alt="" srcset="https://www.thewalk.au/media/logo-telstra-1-300x141.png 300w, https://www.thewalk.au/media/logo-telstra-1.png 320w" sizes="(max-width: 300px) 100vw, 300px" /></li> <li> <img loading="lazy" decoding="async" width="300" height="141" src="https://www.thewalk.au/media/logo-moo-300x141.png" class="attachment-medium size-medium wp-post-image" alt="" srcset="https://www.thewalk.au/media/logo-moo-300x141.png 300w, https://www.thewalk.au/media/logo-moo.png 320w" sizes="(max-width: 300px) 100vw, 300px" /></li> <li> <img loading="lazy" decoding="async" width="300" height="141" src="https://www.thewalk.au/media/logo-time-300x141.png" class="attachment-medium size-medium wp-post-image" alt="" srcset="https://www.thewalk.au/media/logo-time-300x141.png 300w, https://www.thewalk.au/media/logo-time.png 320w" sizes="(max-width: 300px) 100vw, 300px" /></li> <li> <img loading="lazy" decoding="async" width="166" height="150" src="https://www.thewalk.au/media/logo-hp.png" class="attachment-medium size-medium wp-post-image" alt="" /></li> </ul> </div> </div> <div class="wpb_text_column wpb_content_element wpb_animate_when_almost_visible wpb_bottom-to-top bottom-to-top" > <div class="wpb_wrapper"> <p class="lead text-center" style="margin-top: 2em;">We work across a range of mediums to deliver results oriented outcomes <br class="visible-lg" />for our valued clients. View some of our recent work below.</p> </div> </div> <div class="vc_empty_space" style="height: 1em"><span class="vc_empty_space_inner"></span></div><div class="vc_row wpb_row vc_inner vc_row-fluid"><div class="home cards-with-angle purple-angle wpb_column column_container col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"><div class="slider slider--controlsoutside" data-arrows="false" data-paging="true" data-items="3"> <ul class="slides"> <li> <a href="https://www.thewalk.au/our-work/crafting-clarity-engineering-rylocks-digital-marketing-transformation/"> <div class="card card-3"> <div class="card__image"> <img loading="lazy" decoding="async" width="1024" height="576" src="https://www.thewalk.au/media/6507-Rylock-portfolio-hero-1024x576.jpg" class="attachment-large size-large wp-post-image" alt="" srcset="https://www.thewalk.au/media/6507-Rylock-portfolio-hero-1024x576.jpg 1024w, https://www.thewalk.au/media/6507-Rylock-portfolio-hero-300x169.jpg 300w, https://www.thewalk.au/media/6507-Rylock-portfolio-hero-768x432.jpg 768w, https://www.thewalk.au/media/6507-Rylock-portfolio-hero-1536x864.jpg 1536w, https://www.thewalk.au/media/6507-Rylock-portfolio-hero.jpg 1920w" sizes="(max-width: 1024px) 100vw, 1024px" /> </div> <div class="card__body boxed bg--white"> <div class="card__title"><h5>Crafting clarity: engineering Rylock’s digital marketing transformation</h5></div> <span><!-- <em> -->With just a small internal marketing team, Rylock found themselves struggling to get the results they wanted from their digital marketing channels. Rylock came to The Walk with a desire to go pro with their digital marketing. They…<!-- </em> --></span> <!--<br /><span><em>B2B marketing, B2C marketing, Brand and marketing strategy, Digital marketing campaign, Search engine marketing (SEM), Search engine optimisation (SEO), Social media marketing</em></span>--> </div> </div> </a> </li><li> <a href="https://www.thewalk.au/our-work/writing-the-book-on-disruptive-tech/"> <div class="card card-3"> <div class="card__image"> <img loading="lazy" decoding="async" width="1024" height="576" src="https://www.thewalk.au/media/6507-Portfolio-images-GigaComm-hero-1024x576.jpg" class="attachment-large size-large wp-post-image" alt="" srcset="https://www.thewalk.au/media/6507-Portfolio-images-GigaComm-hero-1024x576.jpg 1024w, https://www.thewalk.au/media/6507-Portfolio-images-GigaComm-hero-300x169.jpg 300w, https://www.thewalk.au/media/6507-Portfolio-images-GigaComm-hero-768x432.jpg 768w, https://www.thewalk.au/media/6507-Portfolio-images-GigaComm-hero-1536x864.jpg 1536w, https://www.thewalk.au/media/6507-Portfolio-images-GigaComm-hero.jpg 1920w" sizes="(max-width: 1024px) 100vw, 1024px" /> </div> <div class="card__body boxed bg--white"> <div class="card__title"><h5>Writing the book on disruptive tech: Introducing a player in a saturated market</h5></div> <span><!-- <em> -->A new player in the ISP scene, GigaComm was disrupting the ISP space with new technology that could revolutionise the internet for users and businesses who need the fastest speeds. To capture the essence of their offering, and…<!-- </em> --></span> <!--<br /><span><em>B2B marketing, B2C marketing, Print Design</em></span>--> </div> </div> </a> </li><li> <a href="https://www.thewalk.au/our-work/capturing-live-events-that-drive-innovation-agendas/"> <div class="card card-3"> <div class="card__image"> <img loading="lazy" decoding="async" width="1024" height="576" src="https://www.thewalk.au/media/6400-3-TWA-Folio-AWS-Deep-Racer-Hero-1024x576.jpg" class="attachment-large size-large wp-post-image" alt="" srcset="https://www.thewalk.au/media/6400-3-TWA-Folio-AWS-Deep-Racer-Hero-1024x576.jpg 1024w, https://www.thewalk.au/media/6400-3-TWA-Folio-AWS-Deep-Racer-Hero-300x169.jpg 300w, https://www.thewalk.au/media/6400-3-TWA-Folio-AWS-Deep-Racer-Hero-768x432.jpg 768w, https://www.thewalk.au/media/6400-3-TWA-Folio-AWS-Deep-Racer-Hero-1536x864.jpg 1536w, https://www.thewalk.au/media/6400-3-TWA-Folio-AWS-Deep-Racer-Hero.jpg 1920w" sizes="(max-width: 1024px) 100vw, 1024px" /> </div> <div class="card__body boxed bg--white"> <div class="card__title"><h5>Capturing live events that drive innovation agendas</h5></div> <span><!-- <em> -->AWS Deep Racer events demonstrate how machine learning can be both fun and accessible, while our stories show how this is valuable for an organisation. There’s nothing like getting hands-on for wrapping your head around a new technology.…<!-- </em> --></span> <!--<br /><span><em>B2B technology, Video production</em></span>--> </div> </div> </a> </li><li> <a href="https://www.thewalk.au/our-work/creative-to-elevate-a-commoditised-offering/"> <div class="card card-3"> <div class="card__image"> <img loading="lazy" decoding="async" width="1024" height="576" src="https://www.thewalk.au/media/6400-TWA-Folio-CSP-2022-Folio-Header1-1024x576.jpg" class="attachment-large size-large wp-post-image" alt="" srcset="https://www.thewalk.au/media/6400-TWA-Folio-CSP-2022-Folio-Header1-1024x576.jpg 1024w, https://www.thewalk.au/media/6400-TWA-Folio-CSP-2022-Folio-Header1-300x169.jpg 300w, https://www.thewalk.au/media/6400-TWA-Folio-CSP-2022-Folio-Header1-768x432.jpg 768w, https://www.thewalk.au/media/6400-TWA-Folio-CSP-2022-Folio-Header1-1536x864.jpg 1536w, https://www.thewalk.au/media/6400-TWA-Folio-CSP-2022-Folio-Header1.jpg 1920w" sizes="(max-width: 1024px) 100vw, 1024px" /> </div> <div class="card__body boxed bg--white"> <div class="card__title"><h5>Creative to elevate a commoditised offering</h5></div> <span><!-- <em> -->To make the Lenovo offering more appealing so that it was elevated above the noise of a busy market, we worked on a creative idea that would encapsulate the journey of the customer, helping them understand that Lenovo…<!-- </em> --></span> <!--<br /><span><em>B2B marketing, B2B technology, Channel marketing, Digital marketing campaign, Direct Mail, Email marketing, Enterprise marketing, SaaS marketing</em></span>--> </div> </div> </a> </li><li> <a href="https://www.thewalk.au/our-work/growing-brand-awareness-and-driving-enquiries-for-a-respected-tertiary-institution/"> <div class="card card-3"> <div class="card__image"> <img loading="lazy" decoding="async" width="1024" height="576" src="https://www.thewalk.au/media/6866-1-Stirling-Folio-Growing-brand-awareness-hero-1024x576.jpg" class="attachment-large size-large wp-post-image" alt="" srcset="https://www.thewalk.au/media/6866-1-Stirling-Folio-Growing-brand-awareness-hero-1024x576.jpg 1024w, https://www.thewalk.au/media/6866-1-Stirling-Folio-Growing-brand-awareness-hero-300x169.jpg 300w, https://www.thewalk.au/media/6866-1-Stirling-Folio-Growing-brand-awareness-hero-768x432.jpg 768w, https://www.thewalk.au/media/6866-1-Stirling-Folio-Growing-brand-awareness-hero-1536x864.jpg 1536w, https://www.thewalk.au/media/6866-1-Stirling-Folio-Growing-brand-awareness-hero.jpg 1920w" sizes="(max-width: 1024px) 100vw, 1024px" /> </div> <div class="card__body boxed bg--white"> <div class="card__title"><h5>Growing brand awareness and driving enquiries for a respected tertiary institution</h5></div> <span><!-- <em> -->The world of tertiary education has become increasingly competitive in recent times, especially considering the rise in remote learning options. Our challenge was to help the school achieve its growth targets, but there was a limited budget, and…<!-- </em> --></span> <!--<br /><span><em>Acquisition campaign, B2C marketing, Brand and marketing strategy, Creative, Direct Mail, Email marketing, Integrated campaign, Not for profit marketing, Print Design</em></span>--> </div> </div> </a> </li><li> <a href="https://www.thewalk.au/our-work/driving-growth-for-an-established-australian-digital-development-agency/"> <div class="card card-3"> <div class="card__image"> <img loading="lazy" decoding="async" width="1024" height="576" src="https://www.thewalk.au/media/6366-TWA-Folio-Butterfly-body-3-1024x576.jpg" class="attachment-large size-large wp-post-image" alt="" srcset="https://www.thewalk.au/media/6366-TWA-Folio-Butterfly-body-3-1024x576.jpg 1024w, https://www.thewalk.au/media/6366-TWA-Folio-Butterfly-body-3-300x169.jpg 300w, https://www.thewalk.au/media/6366-TWA-Folio-Butterfly-body-3-768x432.jpg 768w, https://www.thewalk.au/media/6366-TWA-Folio-Butterfly-body-3-1536x864.jpg 1536w, https://www.thewalk.au/media/6366-TWA-Folio-Butterfly-body-3.jpg 1920w" sizes="(max-width: 1024px) 100vw, 1024px" /> </div> <div class="card__body boxed bg--white"> <div class="card__title"><h5>Driving growth for an established Australian digital development agency</h5></div> <span><!-- <em> -->Butterfly came to The Walk to grow its website design and development business, choosing to partner with our team due to its proven success generating leads, and our strong focus on ROI.<!-- </em> --></span> <!--<br /><span><em>Acquisition campaign, B2B marketing, Brand and marketing strategy, Content marketing, Digital marketing campaign, Search engine marketing (SEM), Search engine optimisation (SEO)</em></span>--> </div> </div> </a> </li> </ul> </div> <div class="wpb_text_column wpb_content_element wpb_animate_when_almost_visible wpb_bottom-to-top bottom-to-top vc_custom_1599090109785" > <div class="wpb_wrapper"> 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col-sm-1"><div class="vc_column-inner"><div class="wpb_wrapper"></div></div></div><div class="wpb_column column_container col-sm-10"><div class="vc_column-inner"><div class="wpb_wrapper"> <div class="wpb_text_column wpb_content_element wpb_animate_when_almost_visible wpb_bottom-to-top bottom-to-top customh1tag" > <div class="wpb_wrapper"> <h2 class="text-center">Perspectives</h2> <p class="lead text-center">Enjoy our Perspectives series, covering industry news, educational insights <br class="visible-lg" />and the latest happenings at The Walk.</p> </div> </div> <div class="vc_empty_space" style="height: 1em"><span class="vc_empty_space_inner"></span></div></div></div></div><div class="wpb_column column_container col-sm-1"><div class="vc_column-inner"><div class="wpb_wrapper"></div></div></div></div><div id="perspectives" class="vc_row wpb_row vc_inner vc_row-fluid perspectives perspectives-owl"><div class="home cards-with-angle orange-angle wpb_column column_container col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"><div class="row"> <div class="masonry masonry-blog"> <div class="masonry__container masonry--animate blog-load-more"> <div class="col-md-4 col-sm-6 masonry__item"> <a href="https://www.thewalk.au/perspectives/strategies-and-tactics-for-effective-earned-media-in-the-b2b-space/"> <div class="card card-4"> <div class="card__image"> <img loading="lazy" decoding="async" width="1024" height="576" src="https://www.thewalk.au/media/6525-earned-media-for-b2b-article-hero-img-1024x576.gif" class="attachment-large size-large wp-post-image" alt="" srcset="https://www.thewalk.au/media/6525-earned-media-for-b2b-article-hero-img-1024x576.gif 1024w, https://www.thewalk.au/media/6525-earned-media-for-b2b-article-hero-img-300x169.gif 300w, https://www.thewalk.au/media/6525-earned-media-for-b2b-article-hero-img-768x432.gif 768w, https://www.thewalk.au/media/6525-earned-media-for-b2b-article-hero-img-1536x864.gif 1536w" sizes="(max-width: 1024px) 100vw, 1024px" /> </div> <div class="card__body boxed boxed--sm bg--white"> <h6>Insights Perspectives </h6> <div class="card__title"> <h5>Strategies and tactics for effective earned media in the B2B space</h5> <span>In our last article, we explored the main benefits of earned media — namely, building your brand reputation and helping you gain credibility. Now, we’ll share our insights on how to successfully put earned media strategies to work…</span> </div> <hr> <div class="card__lower"> <span>by</span> <span class="h6">Nick Cantor • </span> <span>October 22, 2024</span> </div> </div> </div> </a> </div><!--end item--> <div class="col-md-4 col-sm-6 masonry__item"> <a href="https://www.thewalk.au/perspectives/understanding-the-role-and-benefits-of-earned-media-in-building-brand-credibility-and-reputation/"> <div class="card card-4"> <div class="card__image"> <img loading="lazy" decoding="async" width="1024" height="576" src="https://www.thewalk.au/media/6525-earned-media-article-hero-img-1024x576.gif" class="attachment-large size-large wp-post-image" alt="" srcset="https://www.thewalk.au/media/6525-earned-media-article-hero-img-1024x576.gif 1024w, https://www.thewalk.au/media/6525-earned-media-article-hero-img-300x169.gif 300w, https://www.thewalk.au/media/6525-earned-media-article-hero-img-768x432.gif 768w, https://www.thewalk.au/media/6525-earned-media-article-hero-img-1536x864.gif 1536w" sizes="(max-width: 1024px) 100vw, 1024px" /> </div> <div class="card__body boxed boxed--sm bg--white"> <h6>Insights Perspectives </h6> <div class="card__title"> <h5>Learn to earn: building brand credibility with earned media</h5> <span>96% of consumers don’t trust ads1. Tired of brands making misleading claims and using manipulative trick tactics, most people side-eye companies’ attempts to sell them something. Whether it’s TikTok or print ads — consumer trust is low. While…</span> </div> <hr> <div class="card__lower"> <span>by</span> <span class="h6">Nick Cantor • </span> <span>October 18, 2024</span> </div> </div> </div> </a> </div><!--end item--> <div class="col-md-4 col-sm-6 masonry__item"> <a href="https://www.thewalk.au/perspectives/articles/how-choosing-the-right-digital-marketing-consultant-can-transform-your-business/"> <div class="card card-4"> <div class="card__image"> <img loading="lazy" decoding="async" width="1024" height="576" src="https://www.thewalk.au/media/6507-Perspectives-article-hero-Digital-marketing-consultant-1024x576.jpg" class="attachment-large size-large wp-post-image" alt="" srcset="https://www.thewalk.au/media/6507-Perspectives-article-hero-Digital-marketing-consultant-1024x576.jpg 1024w, https://www.thewalk.au/media/6507-Perspectives-article-hero-Digital-marketing-consultant-300x169.jpg 300w, https://www.thewalk.au/media/6507-Perspectives-article-hero-Digital-marketing-consultant-768x432.jpg 768w, https://www.thewalk.au/media/6507-Perspectives-article-hero-Digital-marketing-consultant-1536x864.jpg 1536w, https://www.thewalk.au/media/6507-Perspectives-article-hero-Digital-marketing-consultant.jpg 1920w" sizes="(max-width: 1024px) 100vw, 1024px" /> </div> <div class="card__body boxed boxed--sm bg--white"> <h6>Articles Insights </h6> <div class="card__title"> <h5>How choosing the right digital marketing consultant can transform your business</h5> <span>A great digital marketing consultant can make all the difference when it comes to standing out in today’s competitive digital marketing landscape.</span> </div> <hr> <div class="card__lower"> <span>by</span> <span class="h6">The Walk Agency • </span> <span>October 1, 2024</span> </div> </div> </div> </a> </div><!--end item--> <div class="col-md-4 col-sm-6 masonry__item"> <a href="https://www.thewalk.au/perspectives/the-state-of-the-arts-report-the-rise-of-collaboration-vs-traditional-teams/"> <div class="card card-4"> <div class="card__image"> <img loading="lazy" decoding="async" width="1024" height="576" src="https://www.thewalk.au/media/6507-Perspectives-article-hero-state-of-the-arts-hero-1024x576.jpg" class="attachment-large size-large wp-post-image" alt="" srcset="https://www.thewalk.au/media/6507-Perspectives-article-hero-state-of-the-arts-hero-1024x576.jpg 1024w, https://www.thewalk.au/media/6507-Perspectives-article-hero-state-of-the-arts-hero-300x169.jpg 300w, https://www.thewalk.au/media/6507-Perspectives-article-hero-state-of-the-arts-hero-768x432.jpg 768w, https://www.thewalk.au/media/6507-Perspectives-article-hero-state-of-the-arts-hero-1536x864.jpg 1536w, https://www.thewalk.au/media/6507-Perspectives-article-hero-state-of-the-arts-hero.jpg 1920w" sizes="(max-width: 1024px) 100vw, 1024px" /> </div> <div class="card__body boxed boxed--sm bg--white"> <h6>Insights Perspectives </h6> <div class="card__title"> <h5>The state of the arts report: The rise of collaboration vs traditional teams</h5> <span>Art thrives on breaking down conventional barriers and inspiring new forms of expression. History has shown that the most transformative art often emerges from periods of change where the comfortable norms are questioned and rejected by bold thinkers.…</span> </div> <hr> <div class="card__lower"> <span>by</span> <span class="h6">Nick Cantor • </span> <span>September 11, 2024</span> </div> </div> </div> </a> </div><!--end item--> <div class="col-md-4 col-sm-6 masonry__item"> <a href="https://www.thewalk.au/perspectives/the-advantages-of-partnering-with-a-saas-marketing-consultant/"> <div class="card card-4"> <div class="card__image"> <img loading="lazy" decoding="async" width="1024" height="576" src="https://www.thewalk.au/media/6507-Perspectives-article-hero-strategic-saas-consulting-hero-1024x576.gif" class="attachment-large size-large wp-post-image" alt="" srcset="https://www.thewalk.au/media/6507-Perspectives-article-hero-strategic-saas-consulting-hero-1024x576.gif 1024w, https://www.thewalk.au/media/6507-Perspectives-article-hero-strategic-saas-consulting-hero-300x169.gif 300w, https://www.thewalk.au/media/6507-Perspectives-article-hero-strategic-saas-consulting-hero-768x432.gif 768w, https://www.thewalk.au/media/6507-Perspectives-article-hero-strategic-saas-consulting-hero-1536x864.gif 1536w" sizes="(max-width: 1024px) 100vw, 1024px" /> </div> <div class="card__body boxed boxed--sm bg--white"> <h6>Insights Perspectives </h6> <div class="card__title"> <h5>The advantages of partnering with a SaaS marketing consultant</h5> <span>Software as a service, known as SaaS, is an area of growing commercial importance. Walk into any modern office, and you’re sure to find people using SaaS for a wide range of purposes. You might see employees messaging…</span> </div> <hr> <div class="card__lower"> <span>by</span> <span class="h6">Jo Edwards • </span> <span>September 9, 2024</span> </div> </div> </div> </a> </div><!--end item--> <div class="col-md-4 col-sm-6 masonry__item"> <a href="https://www.thewalk.au/perspectives/insights/the-power-of-discovery/"> <div class="card card-4"> <div class="card__image"> <img loading="lazy" decoding="async" width="1024" height="576" src="https://www.thewalk.au/media/6507-Perspectives-article-hero-The-power-of-discovery-1024x576.jpg" class="attachment-large size-large wp-post-image" alt="" srcset="https://www.thewalk.au/media/6507-Perspectives-article-hero-The-power-of-discovery-1024x576.jpg 1024w, https://www.thewalk.au/media/6507-Perspectives-article-hero-The-power-of-discovery-300x169.jpg 300w, https://www.thewalk.au/media/6507-Perspectives-article-hero-The-power-of-discovery-768x432.jpg 768w, https://www.thewalk.au/media/6507-Perspectives-article-hero-The-power-of-discovery-1536x864.jpg 1536w, https://www.thewalk.au/media/6507-Perspectives-article-hero-The-power-of-discovery.jpg 1920w" sizes="(max-width: 1024px) 100vw, 1024px" /> </div> <div class="card__body boxed boxed--sm bg--white"> <h6>Featured post Insights Perspectives </h6> <div class="card__title"> <h5>The power of discovery</h5> <span>Streamlined marketing with clarity and intelligence for more cost effective results. In an era where marketing landscapes are continually evolving and competition is fierce, many businesses find themselves navigating a dizzying array of self-serve marketing tools and DIY…</span> </div> <hr> <div class="card__lower"> <span>by</span> <span class="h6">Nick Cantor • </span> <span>September 2, 2024</span> </div> </div> </div> </a> </div><!--end item--> </div><!--end masonry container--> </div><!--end masonry--> <p style="text-align: center;"><a class="btn btn--primary" href="/perspectives/"><span class="btn__text">More Perspectives</span></a></p> </div><!--end of row--></div></div></div></div></div></div></div></div></div></section><section id="stripe-footer" class="vc_row wpb_row vc_row-fluid stripe stripe-footer z-1"><div class="container"><div class="row"><div class="top-LTR col-footer wpb_column column_container col-sm-12"><div class="vc_column-inner"><div class="wpb_wrapper"></div></div></div></div></div></section> </div><footer class="bg--dark footer-4" id="footer"> 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} } ); /* ]]> */ </script> <div id="hcard" class="vcard hidden"> <span class="fn"></span> <div class="org">The Walk Agency</div> <a class="email" href="/cdn-cgi/l/email-protection#3347525f5873475b5644525f581d5246"><span class="__cf_email__" data-cfemail="4135202d2a0135292436202d2a6f2034">[email protected]</span></a> <div class="adr"> <div class="street-address">2/166 Wellington Street, Collingwood</div> <span class="locality">Melbourne</span>, <span class="region">VIC</span>, <span class="postal-code">3006</span> <span class="country-name">Australia</span> </div> <div class="tel">+61 3 9973 0204</div> <div><span class="category">Marketing Agency</span>, <span class="category">Advertising Agency</span>, <span class="category">Digital Agency</span>, <span class="category">Creative Agency</span></div><p style="font-size:smaller;">.</p> </div> <div id="hcard" class="vcard hidden"> <span class="fn"></span> <div class="org">The Walk Agency</div> <a class="email" href="/cdn-cgi/l/email-protection#2e5a4f42456e5a464b594f4245004f5b"><span class="__cf_email__" data-cfemail="790d181512390d111c0e18151257180c">[email protected]</span></a> <div class="adr"> <div class="street-address">28 Eenie Creek Road</div> <span class="locality">Noosaville</span>, <span class="postal-code">4566</span> <span class="country-name">Australia</span> </div> <div class="tel">+65 3158 2249</div> <div><span class="category">Marketing Agency</span>, <span class="category">Advertising Agency</span>, <span class="category">Digital Agency</span>, <span class="category">Creative Agency</span></div><p style="font-size:smaller;">.</p> </div> <!--Add the following script at the bottom of the web page (before </body></html>)--> <!-- <script type="text/javascript">function add_chatinline(){var hccid=42621707;var nt=document.createElement("script");nt.async=true;nt.src="https://mylivechat.com/chatinline.aspx?hccid="+hccid;var ct=document.getElementsByTagName("script")[0];ct.parentNode.insertBefore(nt,ct);} add_chatinline();</script> --> <!-- startup package 1 details --> <div class="modal-container startup" data-modal-index="1"><div class="modal-content bg--white height--natural" data-width="50%" data-height="50%" data-overlay="4"><div class="form-subscribe-1 boxed boxed--lg bg--white box-shadow-wide"><div class="subscribe__title"><div class="wpb_text_column wpb_content_element "><div class="wpb_wrapper"> <p><strong>Brand discovery session </strong><br> We’ll sit down with your team to unpick what makes your business unique. We’ll find out what makes you tick, who your people are and what it is that your brand will mean to them. With that knowledge, we’ll expertly develop or evolve your brand voice and look and feel to resonate with your core customers. <br><br> <strong>Digital campaign </strong> <br> With a detailed understanding of your audience and who we’re targeting, as part of the basic package we’ll create a Google Search campaign to help you turn prospects into customers. <br><br> <strong>Website design & development</strong><br> All packages come with a conversion optimised landing page. One of our professional and experienced copywriters will write the content based on information you provide, adhering to your brand voice. Once the content is ready, our designers and developers will wireframe then build a landing page for use with your campaigns.</p> </div></div></div></div><div class="modal-close modal-close-cross"></div></div></div> <!-- startup package 2 details --> <div class="modal-container startup" data-modal-index="2"><div class="modal-content bg--white height--natural" data-width="50%" data-height="50%" data-overlay="4"><div class="form-subscribe-1 boxed boxed--lg bg--white box-shadow-wide"><div class="subscribe__title"><div class="wpb_text_column wpb_content_element "><div class="wpb_wrapper"> <p><strong>Brand discovery session </strong><br> We’ll sit down with your team to unpick what makes your business unique. We’ll find out what makes you tick, who your people are and what it is that your brand will mean to them. With that knowledge, we’ll expertly develop or evolve your brand voice and look and feel to resonate with your core customers.<br><br> <strong>Marketing strategy plan </strong><br> With a solid understanding of where you are now as well as your businesses goals. Our experienced marketers will put pen to paper and strategise how to use marketing to achieve those goals. We will work closely with you to create a 6-month marketing strategy to decipher the landscape and pinpoint where to focus efforts to get results.<br><br> <strong>Basic brand guide </strong><br> After developing a brand, maintaining it consistently across communications is the next steps. We’ll create a basic brand guide to act as a compass for how to create consistent content that is instantly recognisable.<br><br> <strong>Digital campaign </strong> <br> With a detailed understanding of your audience and who we’re targeting, as part of the medium package we’ll create Facebook and a Google Search campaign to help you turn prospects into customers. During the lifetime of the digital campaign, one of our campaign managers will keep a close eye on it to make optimisations for constant improvements. Once the campaign ends, we’ll critically analyse the data for insights you can carry forward for future campaigns.<br><br> <strong>Website design & development</strong><br> All packages come with a conversion optimised landing page. One of our professional and experienced copywriters will write the content based on information you provide, adhering to your brand voice. Once the content is ready, our designers and developers will wireframe then build a landing page for use with your campaigns. <br><br> In this package, we will build a 1-3 page website tailored for your startup. Typically, this includes the home page, about us page and contact page. Piggybacking off the range of skills our marketing agency has, you can be confident in the content we’ll write and designs we produce.<br><br> Once the website is built, our team will responsively test it across all devices to ensure the browsing experience is optimised across devices.</p> </div></div></div></div><div class="modal-close modal-close-cross"></div></div></div> <!-- startup package 3 details --> <div class="modal-container startup" data-modal-index="3"><div class="modal-content bg--white height--natural" data-width="50%" data-height="50%" data-overlay="4"><div class="form-subscribe-1 boxed boxed--lg bg--white box-shadow-wide"><div class="subscribe__title"><div class="wpb_text_column wpb_content_element "><div class="wpb_wrapper"> <p><strong>Brand discovery session </strong><br> We’ll sit down with your team to unpick what makes your business unique. We’ll find out what makes you tick, who your people are and what it is that your brand will mean to them. With that knowledge, we’ll expertly develop or evolve your brand voice and look and feel to resonate with your core customers.<br><br> <strong>Marketing strategy plan </strong><br> With a solid understanding of where you are now as well as your businesses goals. Our experienced marketers will put pen to paper and strategise how to use marketing to achieve those goals. We will work closely with you to create a 6-month marketing strategy to decipher the landscape and pinpoint where to focus efforts to get results.<br><br> <strong>Basic brand guide </strong><br> After developing a brand, maintaining it consistently across communications is the next steps. We’ll create a basic brand guide to act as a compass for how to create consistent content that is instantly recognisable.<br><br> <strong>Digital campaign </strong> <br> With a detailed understanding of your audience and who we’re targeting, as part of the pro package we’ll create Facebook, Google Search and Google Display campaigns to help you turn prospects into customers. During the lifetime of the digital campaign, one of our campaign managers will keep a close eye on it to make optimisations for constant improvements. Once the campaign ends, we’ll critically analyse the data for insights you can carry forward for future campaigns.<br><br> <strong>Website design & development</strong><br> All packages come with a conversion optimised landing page. One of our professional and experienced copywriters will write the content based on information you provide, adhering to your brand voice. Once the content is ready, our designers and developers will wireframe then build a landing page for use with your campaigns.<br><br> In this package, we will build a comprehensive website tailored for your startup. Piggybacking off the range of skills our marketing agency has, you can be confident in the content we’ll write and designs we produce. The result is a website that stands out amongst competitors and engages with your audience. Once the website is built, our team will responsively test it across all devices to ensure the browsing experience is optimised across devices. We’ll support you with minor website modifications and up-skill your team to make updates themselves.<br><br> <strong>Inbound marketing plan </strong><br> Inbound marketing is a technique for drawing customers to your brand with relevant content. All our work is optimised for search engines, meaning you can start to drive traffic without having to pay for it. This plan will be the beginning of your journey into the world of SEO. A successful long-term SEO strategy will mean your company is at the top of search page results when it matters.</p> </div></div></div></div><div class="modal-close modal-close-cross"></div></div></div> <!-- Start of The Walk Zendesk Widget script --> <!-- <script id="ze-snippet" src="https://static.zdassets.com/ekr/snippet.js?key=267dffac-dc62-46b8-bf57-a5905aff6e06"></script> <script> zE('webWidget', 'hide'); function openWidget() { zE('webWidget', 'show'); zE('webWidget', 'open'); document.querySelector('#myLauncher').style.opacity = 0; }; zE('webWidget:on', 'close', function() { zE('webWidget', 'hide'); document.querySelector('#myLauncher').style.opacity = 1; }); </script> <!-- End of thewalk Zendesk Widget script --> <!-- <a class="btn btn--primary visible-lg" id="myLauncher" onclick="openWidget()"><i class="icon--pillar icon-Speach-Bubble"></i><span class="btn__text">Chat with us</span></a> <a class="btn btn--primary hidden-lg" id="myLauncher" onclick="openWidget()"><i class="icon--pillar icon-Speach-Bubble"></i></a> --> <script data-cfasync="false" src="/cdn-cgi/scripts/5c5dd728/cloudflare-static/email-decode.min.js"></script></body> </html>