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data-topnav-flyout-trigger-compact="true" data-analytics-title="store" data-analytics-element-engagement="hover - store" aria-label="Store" class="globalnav-link globalnav-submenu-trigger-link globalnav-link-store"><span class="globalnav-link-text-container"><span class="globalnav-image-regular globalnav-link-image"> <svg height="44" viewbox="0 0 30 44" width="30" xmlns="http://www.w3.org/2000/svg"> <path d="m26.5679 20.4629c1.002 0 1.67.738 1.693 1.857h-3.48c.076-1.119.779-1.857 1.787-1.857zm2.754 2.672v-.387c0-1.963-1.037-3.176-2.742-3.176-1.735 0-2.848 1.289-2.848 3.276 0 1.998 1.096 3.263 2.848 3.263 1.383 0 2.367-.668 2.66-1.746h-1.008c-.264.557-.814.856-1.629.856-1.072 0-1.769-.791-1.822-2.039v-.047zm-9.547-3.451h.96v.937h.094c.188-.615.914-1.049 1.752-1.049.164 0 .375.012.504.03v1.007c-.082-.023-.445-.058-.644-.058-.961 0-1.659 1.098-1.659 1.535v3.914h-1.007zm-4.27 5.519c-1.195 0-1.869-.867-1.869-2.361 0-1.5.674-2.361 1.869-2.361 1.196 0 1.87.861 1.87 2.361 0 1.494-.674 2.361-1.87 2.361zm0-5.631c-1.798 0-2.912 1.237-2.912 3.27 0 2.027 1.114 3.269 2.912 3.269 1.799 0 2.913-1.242 2.913-3.269 0-2.033-1.114-3.27-2.913-3.27zm-5.478-1.475v1.635h1.407v.843h-1.407v3.575c0 .744.282 1.06.938 1.06.182 0 .281-.006.469-.023v.849c-.199.035-.393.059-.592.059-1.301 0-1.822-.481-1.822-1.688v-3.832h-1.02v-.843h1.02v-1.635zm-8.103 5.694c.129.885.973 1.447 2.174 1.447 1.137 0 1.975-.615 1.975-1.453 0-.72-.527-1.177-1.693-1.47l-1.084-.282c-1.53-.386-2.192-1.078-2.192-2.279 0-1.436 1.201-2.408 2.988-2.408 1.635 0 2.854.972 2.942 2.338h-1.061c-.146-.867-.861-1.383-1.916-1.383-1.125 0-1.869.562-1.869 1.418 0 .662.463 1.043 1.629 1.342l.885.234c1.752.439 2.455 1.119 2.455 2.361 0 1.553-1.225 2.543-3.158 2.543-1.793 0-3.03-.949-3.141-2.408z" /> </svg></span><span class="globalnav-link-text">Store</span></span></a></li> </ul> </div> <div data-analytics-element-engagement="globalnav hover - mac" class=" globalnav-item globalnav-item-mac globalnav-item-menu "> <ul role="none" class="globalnav-submenu-trigger-group"> <li class="globalnav-submenu-trigger-item"><a href="https://www-apple-com.translate.goog/mac/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-globalnav-item-name="mac" data-topnav-flyout-trigger-compact="true" data-analytics-title="mac" data-analytics-element-engagement="hover - mac" aria-label="Mac" class="globalnav-link globalnav-submenu-trigger-link globalnav-link-mac"><span class="globalnav-link-text-container"><span class="globalnav-image-regular globalnav-link-image"> <svg height="44" viewbox="0 0 23 44" width="23" xmlns="http://www.w3.org/2000/svg"> <path d="m8.1558 25.9987v-6.457h-.0703l-2.666 6.457h-.8907l-2.666-6.457h-.0703v6.457h-.9844v-8.4551h1.2246l2.8945 7.0547h.0938l2.8945-7.0547h1.2246v8.4551zm2.5166-1.7696c0-1.1309.832-1.7812 2.3027-1.8691l1.8223-.1113v-.5742c0-.7793-.4863-1.207-1.4297-1.207-.7559 0-1.2832.2871-1.4238.7852h-1.0195c.1348-1.0137 1.1309-1.6816 2.4785-1.6816 1.541 0 2.4023.791 2.4023 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data-globalnav-item-name="ipad" data-topnav-flyout-trigger-compact="true" data-analytics-title="ipad" data-analytics-element-engagement="hover - ipad" aria-label="iPad" class="globalnav-link globalnav-submenu-trigger-link globalnav-link-ipad"><span class="globalnav-link-text-container"><span class="globalnav-image-regular globalnav-link-image"> <svg height="44" viewbox="0 0 24 44" width="24" xmlns="http://www.w3.org/2000/svg"> <path d="m14.9575 23.7002c0 .902-.768 1.582-1.805 1.582-.732 0-1.277-.375-1.277-1.02 0-.632.422-.966 1.383-1.031l1.699-.111zm-1.395-4.072c-1.347 0-2.343.668-2.478 1.681h1.019c.141-.498.668-.785 1.424-.785.944 0 1.43.428 1.43 1.207v.574l-1.822.112c-1.471.088-2.303.738-2.303 1.869 0 1.154.908 1.881 2.133 1.881.844 0 1.535-.369 1.945-1.043h.094v.931h.961v-4.324c0-1.312-.862-2.103-2.403-2.103zm6.769 5.575c-1.155 0-1.846-.885-1.846-2.361 0-1.471.697-2.362 1.846-2.362 1.142 0 1.857.914 1.857 2.362 0 1.459-.709 2.361-1.857 2.361zm1.834-8.027v3.503h-.088c-.358-.691-1.102-1.107-1.981-1.107-1.605 0-2.654 1.289-2.654 3.27 0 1.986 1.037 3.269 2.654 3.269.873 0 1.623-.416 2.022-1.119h.093v1.008h.961v-8.824zm-15.394 4.869h-1.863v-3.563h1.863c1.225 0 1.899.639 1.899 1.799 0 1.119-.697 1.764-1.899 1.764zm.276-4.5h-3.194v8.455h1.055v-3.018h2.127c1.588 0 2.719-1.119 2.719-2.701 0-1.611-1.108-2.736-2.707-2.736zm-6.064 8.454h1.008v-6.316h-1.008zm-.199-8.237c0-.387.316-.704.703-.704s.703.317.703.704c0 .386-.316.703-.703.703s-.703-.317-.703-.703z" /> </svg></span><span class="globalnav-link-text">iPad</span></span></a></li> </ul> </div> <div data-analytics-element-engagement="globalnav hover - iphone" class=" globalnav-item globalnav-item-iphone globalnav-item-menu "> <ul role="none" class="globalnav-submenu-trigger-group"> <li class="globalnav-submenu-trigger-item"><a href="https://www-apple-com.translate.goog/iphone/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-globalnav-item-name="iphone" data-topnav-flyout-trigger-compact="true" data-analytics-title="iphone" data-analytics-element-engagement="hover - iphone" aria-label="iPhone" class="globalnav-link globalnav-submenu-trigger-link globalnav-link-iphone"><span class="globalnav-link-text-container"><span class="globalnav-image-regular globalnav-link-image"> <svg height="44" viewbox="0 0 38 44" width="38" xmlns="http://www.w3.org/2000/svg"> <path d="m32.7129 22.3203h3.48c-.023-1.119-.691-1.857-1.693-1.857-1.008 0-1.711.738-1.787 1.857zm4.459 2.045c-.293 1.078-1.277 1.746-2.66 1.746-1.752 0-2.848-1.266-2.848-3.264 0-1.986 1.113-3.275 2.848-3.275 1.705 0 2.742 1.213 2.742 3.176v.386h-4.541v.047c.053 1.248.75 2.039 1.822 2.039.815 0 1.366-.298 1.629-.855zm-12.282-4.682h.961v.996h.094c.316-.697.932-1.107 1.898-1.107 1.418 0 2.209.838 2.209 2.338v4.09h-1.007v-3.844c0-1.137-.481-1.676-1.489-1.676s-1.658.674-1.658 1.781v3.739h-1.008zm-2.499 3.158c0-1.5-.674-2.361-1.869-2.361-1.196 0-1.87.861-1.87 2.361 0 1.495.674 2.362 1.87 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class="globalnav-submenu-trigger-item"><a href="https://www-apple-com.translate.goog/watch/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-globalnav-item-name="watch" data-topnav-flyout-trigger-compact="true" data-analytics-title="watch" data-analytics-element-engagement="hover - watch" aria-label="Watch" class="globalnav-link globalnav-submenu-trigger-link globalnav-link-watch"><span class="globalnav-link-text-container"><span class="globalnav-image-regular globalnav-link-image"> <svg height="44" viewbox="0 0 35 44" width="35" xmlns="http://www.w3.org/2000/svg"> <path d="m28.9819 17.1758h1.008v3.504h.094c.316-.697.978-1.108 1.945-1.108 1.336 0 2.18.856 2.18 2.338v4.09h-1.008v-3.844c0-1.119-.504-1.675-1.459-1.675-1.131 0-1.752.715-1.752 1.781v3.738h-1.008zm-2.42 4.441c-.164-.627-.721-1.136-1.629-1.136-1.137 0-1.852.908-1.852 2.338 0 1.459.727 2.384 1.852 2.384.849 0 1.441-.392 1.629-1.107h1.019c-.182 1.16-1.125 2.016-2.642 2.016-1.77 0-2.901-1.284-2.901-3.293 0-1.969 1.125-3.247 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role="none" class="globalnav-submenu-trigger-group"> <li class="globalnav-submenu-trigger-item"><a href="https://www-apple-com.translate.goog/apple-vision-pro/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-globalnav-item-name="vision" data-topnav-flyout-trigger-compact="true" data-analytics-title="vision" data-analytics-element-engagement="hover - vision" aria-label="Vision" class="globalnav-link globalnav-submenu-trigger-link globalnav-link-vision"><span class="globalnav-link-text-container"><span class="globalnav-image-regular globalnav-link-image"> <svg xmlns="http://www.w3.org/2000/svg" width="34" height="44" viewbox="0 0 34 44"> <path d="m.4043,17.5449h1.1074l2.4844,7.0898h.0938l2.4844-7.0898h1.1074l-3.1172,8.4551h-1.043L.4043,17.5449Zm8.3467.2168c0-.3867.3164-.7031.7031-.7031s.7031.3164.7031.7031-.3164.7031-.7031.7031-.7031-.3164-.7031-.7031Zm.1875,1.9219h1.0195v6.3164h-1.0195v-6.3164Zm2.499,4.7051h1.043c.1699.5273.6738.873,1.4824.873.8496,0,1.4531-.4043,1.4531-.9785v-.0117c0-.4277-.3223-.7266-1.1016-.9141l-.9785-.2344c-1.1836-.2812-1.7168-.7969-1.7168-1.7051v-.0059c0-1.0488,1.0078-1.8398,2.3496-1.8398,1.3242,0,2.2441.6621,2.3848,1.6934h-1.002c-.1348-.498-.627-.8438-1.3887-.8438-.75,0-1.3008.3867-1.3008.9434v.0117c0,.4277.3164.6973,1.0605.8789l.9727.2344c1.1895.2871,1.7637.8027,1.7637,1.7051v.0117c0,1.125-1.0957,1.9043-2.5312,1.9043-1.4062,0-2.373-.6797-2.4902-1.7227Zm6.3203-6.627c0-.3867.3164-.7031.7031-.7031s.7031.3164.7031.7031-.3164.7031-.7031.7031-.7031-.3164-.7031-.7031Zm.1875,1.9219h1.0195v6.3164h-1.0195v-6.3164Zm2.5049,3.1641v-.0117c0-2.0273,1.1133-3.2637,2.9121-3.2637s2.9121,1.2363,2.9121,3.2637v.0117c0,2.0215-1.1133,3.2637-2.9121,3.2637s-2.9121-1.2422-2.9121-3.2637Zm4.7812,0v-.0117c0-1.4941-.6738-2.3613-1.8691-2.3613s-1.8691.8672-1.8691,2.3613v.0117c0,1.4883.6738,2.3613,1.8691,2.3613s1.8691-.873,1.8691-2.3613Zm2.5049-3.1641h1.0195v.9492h.0938c.3164-.668.9082-1.0605,1.8398-1.0605,1.418,0,2.209.8379,2.209,2.3379v4.0898h-1.0195v-3.8438c0-1.1367-.4688-1.6816-1.4766-1.6816s-1.6465.6797-1.6465,1.7871v3.7383h-1.0195v-6.3164Z" /> </svg></span><span class="globalnav-link-text">Vision</span></span></a></li> </ul> </div> <div data-analytics-element-engagement="globalnav hover - airpods" class=" globalnav-item globalnav-item-airpods globalnav-item-menu "> <ul role="none" class="globalnav-submenu-trigger-group"> <li class="globalnav-submenu-trigger-item"><a href="https://www-apple-com.translate.goog/airpods/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-globalnav-item-name="airpods" data-topnav-flyout-trigger-compact="true" data-analytics-title="airpods" data-analytics-element-engagement="hover - airpods" aria-label="AirPods" class="globalnav-link globalnav-submenu-trigger-link globalnav-link-airpods"><span class="globalnav-link-text-container"><span class="globalnav-image-regular globalnav-link-image"> <svg height="44" viewbox="0 0 43 44" width="43" xmlns="http://www.w3.org/2000/svg"> <path d="m11.7153 19.6836h.961v.937h.094c.187-.615.914-1.048 1.752-1.048.164 0 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d="m13.4575 16.9268h-1.1353a3.8394 3.8394 0 0 0 -7.6444 0h-1.1353a2.6032 2.6032 0 0 0 -2.6 2.6v8.9232a2.6032 2.6032 0 0 0 2.6 2.6h9.915a2.6032 2.6032 0 0 0 2.6-2.6v-8.9231a2.6032 2.6032 0 0 0 -2.6-2.6001zm-4.9575-2.2768a2.658 2.658 0 0 1 2.6221 2.2764h-5.2442a2.658 2.658 0 0 1 2.6221-2.2764zm6.3574 13.8a1.4014 1.4014 0 0 1 -1.4 1.4h-9.9149a1.4014 1.4014 0 0 1 -1.4-1.4v-8.9231a1.4014 1.4014 0 0 1 1.4-1.4h9.915a1.4014 1.4014 0 0 1 1.4 1.4z" /> </svg></span></a><span aria-hidden="true" data-analytics-title="open - bag" class="globalnav-bag-badge"><span class="globalnav-bag-badge-separator"></span><span class="globalnav-bag-badge-number">0</span><span class="globalnav-bag-badge-unit">+</span></span> </div> <div id="globalnav-submenu-bag" aria-labelledby="globalnav-menubutton-link-bag" class="globalnav-flyout globalnav-submenu"> <div class="globalnav-flyout-scroll-container"> <div class="globalnav-flyout-content globalnav-submenu-content"></div> </div> </div></li> </ul> <div 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data-analytics-region="family browser" data-analytics-activitymap-region-id="chapternav"> <div class="chapternav-wrapper"> <ul class="chapternav-items"> <li class="chapternav-item chapternav-item-iphone-16-pro"><a class="chapternav-link" href="https://www-apple-com.translate.goog/iphone-16-pro/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="iphone 16 pro"> <figure class="chapternav-icon"></figure><span class="chapternav-label" role="text">iPhone 16 Pro</span> <span class="chapternav-new">New</span> </a></li> <li class="chapternav-item chapternav-item-iphone-16"><a class="chapternav-link" href="https://www-apple-com.translate.goog/iphone-16/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="iphone 16"> <figure class="chapternav-icon"></figure><span class="chapternav-label" role="text">iPhone 16</span> <span class="chapternav-new">New</span> </a></li> <li class="chapternav-item chapternav-item-iphone-15"><a class="chapternav-link" 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class="chapternav-link" href="https://www-apple-com.translate.goog/us/shop/goto/iphone/accessories?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="accessories"> <figure class="chapternav-icon"></figure><span class="chapternav-label" role="text">Accessories</span> </a></li> <li class="chapternav-item chapternav-item-apple-card"><a class="chapternav-link" href="https://www-apple-com.translate.goog/apple-card/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="apple card"> <figure class="chapternav-icon"></figure><span class="chapternav-label" role="text">Apple Card</span> </a></li> <li class="chapternav-item chapternav-item-ios 18"><a class="chapternav-link" href="https://www-apple-com.translate.goog/ios/ios-18/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="ios 18"> <figure class="chapternav-icon"></figure><span class="chapternav-label" role="text">iOS 18</span> </a></li> <li class="chapternav-item chapternav-item-shop-iphone"><a class="chapternav-link" href="https://www-apple-com.translate.goog/us/shop/goto/buy_iphone?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="shop iphone"> <figure class="chapternav-icon"></figure><span class="chapternav-label" role="text">Shop iPhone</span> </a></li> </ul> <div class="chapternav-paddles"><button class="chapternav-paddle chapternav-paddle-left" aria-hidden="true" disabled></button> <button class="chapternav-paddle chapternav-paddle-right" aria-hidden="true" disabled></button> </div> </div> </nav> <main id="main" class="main" role="main" data-page-type="overview"> <section class="ribbon ribbon-ase-2024 light-to-light" data-analytics-activitymap-region-id="apple shopping event 2024 ribbon" data-toggle-ase-2024="acmi edu"> <div class="ac-ribbon__ase-2024"> <div class="ac-ribbon__ase-2024-ribbon-drop-wrapper"> <div class="ac-ribbon__ase-2024-content-wrapper"> <div class="ac-ribbon__ase-2024-content row"> <div class="ac-ribbon__ase-2024-container"> <p class="ac-ribbon__ase-2024-content-copy"><span aria-label="Starting November 29th, get an Apple Gift Card up to $75 when you buy an eligible iPhone with a one-time payment." role="text" class="ribbon-image">Starting 11/29, get an Apple Gift Card up to $75 when you buy an eligible iPhone with a one‑time payment.</span><sup class="ase-2024-footnote footnote ribbon-link"><a href="https://www-apple-com.translate.goog/iphone/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB#footnote-ase-2024" aria-label="Footnote Δ symbol">Δ</a></sup> <a href="https://www-apple-com.translate.goog/us/shop/goto/gifts/shopping_event?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="learn more - apple shopping event" aria-label="Learn more, Apple Shopping Event" class="icon-wrapper ac-ribbon__ase-2024-link ase-2024-link"><span class="icon-copy">Learn more</span><span class="icon icon-after more"></span></a></p> </div> </div> </div> </div> </div> </section> <div class="section-ribbon ribbon" data-analytics-activitymap-region-id="ribbon"> <div class="ribbon-drop-wrapper"> <div class="ribbon-content-wrapper"> <div class="ribbon-content row"> <div class="column small-10 large-8 large-centered"> <p class="typography-caption"></p><span class="pricing-container android-hide" data-tradein-hide-all="tradein-iphone12,tradein-iphone15promax"><span data-tradein-product="tradein-iphone12" data-product-template="Get ${credit.display.smart}–">Get credit toward iPhone 16 or iPhone 16 Pro when you trade in an eligible smartphone.</span><span data-tradein-product="tradein-iphone15promax" data-product-template="${credit.display.smart} in credit toward iPhone 16 or iPhone 16 Pro when you trade in iPhone 12 or higher."></span></span><span class="pricing-fallback android-hide">Get credit toward iPhone 16 or iPhone 16 Pro when you trade in an eligible smartphone.</span><span class="pricing-container android-show" data-tradein-product="tradein-switch" data-product-template="Get up to ${credit.display.smart} when you trade in your Android phone.">You can get credit for your Android phone.</span><span class="footnote footnote-supglyph"><a href="https://www-apple-com.translate.goog/iphone/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB#footnote-1" aria-label="Footnote * symbol" data-modal-close>*</a></span> <a class="ribbon-link more android-hide" href="https://www-apple-com.translate.goog/us/shop/goto/buy_iphone?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="shop iphone">Shop iPhone</a><a class="ribbon-link more android-show" href="https://www-apple-com.translate.goog/us/shop/goto/trade_in?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB#android" data-analytics-title="learn more about trade in" aria-label="Learn more about trade in">Learn more</a> <p></p> </div> </div> </div> </div> </div> <section class="section section-welcome no-pad-bottom" data-anim-scroll-group="Welcome" data-component-list="WelcomeEnhanced WelcomeMedia" data-analytics-section-engagement="name:hero"> <div class="section-content-responsive"> <header class="welcome-header row"> <h1 class="welcome-header-title typography-welcome-header-title">iPhone</h1> <div class="welcome-header-description"> <p>Designed to be loved.</p> </div> </header> </div> <div class="welcome-video-wall-container"> <div class="welcome-video-content-container"><picture id="overview-welcome-us-welcome-startframe-1" class="overview-welcome-us-welcome-startframe welcome-video-start-frame" data-download-area-keyframe="{"start":"t - 200vh","end":"b + 100vh","disabledWhen":"no-js"}" aria-hidden="true"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/welcome/us/welcome_startframe__bqlrw3voffaq_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/welcome/us/welcome_startframe__bqlrw3voffaq_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/welcome/us/welcome_startframe__bqlrw3voffaq_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/welcome/us/welcome_startframe__bqlrw3voffaq_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/welcome/us/welcome_startframe__bqlrw3voffaq_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/welcome/us/welcome_startframe__bqlrw3voffaq_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1440px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/welcome/us/welcome_startframe__bqlrw3voffaq_xlarge.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/welcome/us/welcome_startframe__bqlrw3voffaq_xlarge_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/welcome/us/welcome_startframe__bqlrw3voffaq_xlarge.jpg" onload="__lp(event)" alt> </picture> <video class="welcome-video-video" muted playsinline data-inline-media loop preload="none" role="img" data-inline-media-basepath="/105/media/us/iphone/family/2024/cf19f185-dd7e-4350-97ff-e44860713b54/anim/welcome/" aria-label="A hand holding iPhone 16 Pro with a dynamic abstract animation on screen surrounded by glowing edges in purple, blue and orange hues."></video> </div> <div class="welcome-video-scrim welcome-video-scrim-clear"></div> <div class="welcome-video-controls-container"><button class="welcome-video-control-item" data-inline-media-control="PlayPause" data-aria-playing="Pause welcome animation video" data-aria-paused="Play welcome animation video" aria-label="Play welcome animation video" data-analytics-title-pause="pause hero video" data-analytics-click-pause="prop3:pause hero video" data-analytics-title-play="play hero video" data-analytics-click-play="prop3:play hero video" data-analytics-intrapage-link> <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 20 20" class="control-centered-small-icon"><g class="control-icon-pause"> <rect width="4.5" height="14" x="3.75" y="3" rx="1.5"></rect> <rect width="4.5" height="14" x="11.75" y="3" rx="1.5"></rect> </g> <path class="control-icon-play" d="M5 15.25V4.77a1.44 1.44 0 0 1 1.44-1.62 1.86 1.86 0 0 1 1.11.31l8.53 5c.76.44 1.17.8 1.17 1.51s-.41 1.07-1.17 1.51l-8.53 5a1.86 1.86 0 0 1-1.11.31A1.42 1.42 0 0 1 5 15.25Z" /> </svg></button> </div> </div> <div class="image-container"><picture id="overview-welcome-switch-welcome-1" class="overview-welcome-switch-welcome welcome-static"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/welcome/switch/welcome__n6xy87ib1gyu_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/welcome/switch/welcome__n6xy87ib1gyu_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/welcome/switch/welcome__n6xy87ib1gyu_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/welcome/switch/welcome__n6xy87ib1gyu_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/welcome/switch/welcome__n6xy87ib1gyu_large.jpg" onload="__lp(event)" alt> </picture> </div> </section> <section class="section section-consider" data-anim-scroll-group="Consider" data-analytics-section-engagement="name:get to know iphone"> <div class="section-content-responsive" data-component-list="StaggeredHeaderFadeIn"> <header class="section-header row"> <h2 class="section-header-headline typography-section-headline" data-staggered-anchor data-staggered-before-item>Get to know iPhone.</h2> </header> </div> <div class="consider-container v0" data-component-list="StaggeredFadeIn"> <div id="scroll-gallery-feature-cards" data-scroll-gallery-feature-cards data-scroll-gallery data-analytics-gallery-id="get to know iphone gallery" aria-label="Get to know iPhone gallery" class="gallery gallery-align-start gallery-feature-cards " data-component-list="ScrollGallery"> <div class="scroll-container"> <div class="item-container"> <ul class="card-set" role="list"> <li role="listitem" class="gallery-item grid-item" data-analytics-gallery-item-id="apple intelligence" data-ac-gallery-item data-staggered-item> <div id="feature-card-1" class="feature-card card-container" data-component-list="Modal"> <div class="card" tabindex="-1"> <div class="card-modifier card-padding theme-dark fixed-width"> <div class="card-viewport-content"> <div class="feature-card-content"> <div class="feature-card-copy"> <p class="typography-feature-card-label feature-card-label">Apple Intelligence</p> <p class="typography-card-headline feature-card-headline">AI‑opening possibilities.<sup class="footnote footnote-number"><a href="https://www-apple-com.translate.goog/iphone/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB#footnote-3" aria-label="Footnote 1" data-modal-close>1</a></sup></p> </div> <figure class="feature-card-image-container image-bottom-center"><picture id="overview-consider-apple-intelligence-1" class="overview-consider-apple-intelligence feature-card-image" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider/apple_intelligence__gbh77cvflkia_xlarge.jpg" onload="__lp(event)" alt="iPhone 16 Pro displaying redesigned Siri and type to Siri capability"> </picture> <noscript><picture class="overview-consider-apple-intelligence feature-card-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/apple_intelligence__gbh77cvflkia_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/apple_intelligence__gbh77cvflkia_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/apple_intelligence__gbh77cvflkia_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/apple_intelligence__gbh77cvflkia_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/apple_intelligence__gbh77cvflkia_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/apple_intelligence__gbh77cvflkia_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1440px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/apple_intelligence__gbh77cvflkia_xlarge.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/apple_intelligence__gbh77cvflkia_xlarge_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider/apple_intelligence__gbh77cvflkia_xlarge.jpg" alt="iPhone 16 Pro displaying redesigned Siri and type to Siri capability"> </picture> </noscript> </figure> </div> <div class="modal-content-wrapper variant-crossfade" data-modal-content-wrapper data-modal-anim-lifecycle data-analytics-activitymap-region-id="apple intelligence modal" data-modal-class="feature-card-modal apple-intelligence" data-modal-close-label="Close apple intelligence section" data-modal-id="feature-card-modal-apple-intelligence" data-modal-scroll-group-name="feature-card-modal-apple-intelligence"> <div id="modal-content-apple-intelligence" class="feature-card-modal-content modal-content"> <h3 class="typography-modal-topic-label modal-topic-label">Apple Intelligence</h3> <h4 class="typography-modal-headline modal-headline">AI-opening possibilities.<sup class="footnote footnote-number"><a href="https://www-apple-com.translate.goog/iphone/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB#footnote-3" aria-label="Footnote 1" data-modal-close>1</a></sup></h4> <div class="feature-card-modal-tile bleed-bottom tile-horizontal-layout "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Now that’s smart.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">Our latest iPhone models are built for Apple Intelligence, the personal intelligence system that helps you write, express yourself, and get things done effortlessly. With groundbreaking privacy protections, it gives you peace of mind that no one else can access your data — not even Apple.<sup class="footnote footnote-number"><a href="https://www-apple-com.translate.goog/iphone/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB#footnote-3" aria-label="Footnote 1" data-modal-close>1</a></sup></p> </div> <div class="image-container pin-middle-center"><picture id="overview-consider-modals-ai-modal-smart-1" class="overview-consider-modals-ai-modal-smart responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/ai/modal_smart__dbelwh7uk002_large.jpg" onload="__lp(event)" alt="Screen showing Priority Messages in Mail"> </picture> <noscript><picture class="overview-consider-modals-ai-modal-smart responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_smart__dbelwh7uk002_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_smart__dbelwh7uk002_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_smart__dbelwh7uk002_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_smart__dbelwh7uk002_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_smart__dbelwh7uk002_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_smart__dbelwh7uk002_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/ai/modal_smart__dbelwh7uk002_large.jpg" alt="Screen showing Priority Messages in Mail"> </picture> </noscript> </div> </div> </div> </div> </div> <div class="feature-card-modal-tile bleed-bottom tile-horizontal-layout image-first "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Find just the right words.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">Writing Tools can proofread your text and rewrite different versions until the tone is just right, and summarize selected text with a simple tap. They’re available nearly everywhere you write, including third-party apps.</p> </div> <div class="image-container pin-middle-center"><picture id="overview-consider-modals-ai-modal-tools-1" class="overview-consider-modals-ai-modal-tools responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/ai/modal_tools__ft6eljfr4aaa_large.jpg" onload="__lp(event)" alt="Apple Intelligence Writing Tools prompts on iPhone 16 Pro."> </picture> <noscript><picture class="overview-consider-modals-ai-modal-tools responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_tools__ft6eljfr4aaa_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_tools__ft6eljfr4aaa_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_tools__ft6eljfr4aaa_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_tools__ft6eljfr4aaa_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_tools__ft6eljfr4aaa_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_tools__ft6eljfr4aaa_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/ai/modal_tools__ft6eljfr4aaa_large.jpg" alt="Apple Intelligence Writing Tools prompts on iPhone 16 Pro."> </picture> </noscript> </div> </div> </div> </div> </div> <div class="feature-card-modal-tile bleed-bottom tile-horizontal-layout "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Express yourself visually.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">Make a Genmoji right in the keyboard to match any conversation. Want to create a rainbow cactus? You got it. Just provide a description to see a preview.</p> </div> <div class="image-container pin-middle-center"><picture id="overview-consider-modals-ai-modal-express-1" class="overview-consider-modals-ai-modal-express responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/ai/modal_express__bp9ywonwv076_large.jpg" onload="__lp(event)" alt="Screen showing a Genmoji"> </picture> <noscript><picture class="overview-consider-modals-ai-modal-express responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_express__bp9ywonwv076_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_express__bp9ywonwv076_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_express__bp9ywonwv076_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_express__bp9ywonwv076_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_express__bp9ywonwv076_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_express__bp9ywonwv076_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/ai/modal_express__bp9ywonwv076_large.jpg" alt="Screen showing a Genmoji"> </picture> </noscript> </div> </div> </div> </div> </div> <div class="feature-card-modal-tile bleed-bottom "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">A new era for Siri.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">Awareness of your personal context enables Siri to help you in ways that are unique to you. Can’t remember when your mom’s flight is arriving? Siri can help find what you’re looking for, without compromising your privacy.</p> </div> <div class="image-container pin-middle-center"><picture id="overview-consider-modals-ai-modal-siri-1" class="overview-consider-modals-ai-modal-siri responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/ai/modal_siri__suh7obilhai6_large.jpg" onload="__lp(event)" alt="Text pop-up from Siri with information user was seeking."> </picture> <noscript><picture class="overview-consider-modals-ai-modal-siri responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_siri__suh7obilhai6_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_siri__suh7obilhai6_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_siri__suh7obilhai6_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_siri__suh7obilhai6_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_siri__suh7obilhai6_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_siri__suh7obilhai6_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/ai/modal_siri__suh7obilhai6_large.jpg" alt="Text pop-up from Siri with information user was seeking."> </picture> </noscript> </div> </div> </div> </div> </div> <div class="feature-card-modal-tile "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Designed to protect your privacy at every step.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">With Private Cloud Compute, Apple Intelligence can draw on larger, Apple‑designed server‑based models, running on Apple silicon, to handle more complex requests while protecting your privacy.</p> </div> <div class="image-container pin-middle-center"><picture id="overview-consider-modals-ai-modal-icon-privacy-1" class="overview-consider-modals-ai-modal-icon-privacy responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/ai/modal_icon_privacy__dysji7kkweqa_large.jpg" onload="__lp(event)" alt="Privacy Apple logo"> </picture> <noscript><picture class="overview-consider-modals-ai-modal-icon-privacy responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_icon_privacy__dysji7kkweqa_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_icon_privacy__dysji7kkweqa_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_icon_privacy__dysji7kkweqa_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_icon_privacy__dysji7kkweqa_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_icon_privacy__dysji7kkweqa_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_icon_privacy__dysji7kkweqa_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/ai/modal_icon_privacy__dysji7kkweqa_large.jpg" alt="Privacy Apple logo"> </picture> </noscript> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div><button data-modal-open data-analytics-intrapage-link class="card-modal-trigger modal-trigger card-cta-modal-button" data-analytics-title="open modal - apple intelligence" data-analytics-click="prop3:open modal - apple intelligence" aria-label="Learn more about apple intelligence on iPhone."> <div class="modal-trigger-container"><span class="card-cta-modal-button-icon"> <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 20 20" class="card-cta-modal-button-small-icon card-modal-button-small-icon"><path d="M17.25,8.51H11.5V2.75A1.5,1.5,0,0,0,10,1.25h0a1.5,1.5,0,0,0-1.5,1.5V8.5H2.75a1.5,1.5,0,0,0,0,3H8.5v5.75a1.5,1.5,0,0,0,1.5,1.5h0a1.5,1.5,0,0,0,1.5-1.5V11.5h5.75a1.5,1.5,0,0,0,0-3Z" /> </svg></span> </div></button> </div></li> <li role="listitem" class="gallery-item grid-item" data-analytics-gallery-item-id="cutting-edge cameras" data-ac-gallery-item data-staggered-item> <div id="feature-card-2" class="feature-card card-container" data-component-list="Modal"> <div class="card" tabindex="-1"> <div class="card-modifier card-padding theme-dark fixed-width"> <div class="card-viewport-content"> <div class="feature-card-content"> <div class="feature-card-copy"> <p class="typography-feature-card-label feature-card-label">Cutting-Edge Cameras</p> <p class="typography-card-headline feature-card-headline">Picture your best <br> photos and videos.</p> </div> <figure class="feature-card-image-container image-bottom-center"><picture id="overview-consider-camera-1" class="overview-consider-camera feature-card-image" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider/camera__exi2qfijti0y_xlarge.jpg" onload="__lp(event)" alt="A medium shot of a 20-something man facing the right side. Light illuminates one side of his face, bringing out dramatic detail and highlights."> </picture> <noscript><picture class="overview-consider-camera feature-card-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/camera__exi2qfijti0y_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/camera__exi2qfijti0y_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/camera__exi2qfijti0y_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/camera__exi2qfijti0y_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/camera__exi2qfijti0y_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/camera__exi2qfijti0y_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1440px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/camera__exi2qfijti0y_xlarge.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/camera__exi2qfijti0y_xlarge_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider/camera__exi2qfijti0y_xlarge.jpg" alt="A medium shot of a 20-something man facing the right side. Light illuminates one side of his face, bringing out dramatic detail and highlights."> </picture> </noscript> </figure> </div> <div class="modal-content-wrapper variant-crossfade" data-modal-content-wrapper data-modal-anim-lifecycle data-analytics-activitymap-region-id="cutting-edge cameras modal" data-modal-class="feature-card-modal advanced-cameras" data-modal-close-label="Close advanced cameras section" data-modal-id="feature-card-modal-advanced-cameras" data-modal-scroll-group-name="feature-card-modal-advanced-cameras"> <div id="modal-content-advanced-cameras" class="feature-card-modal-content modal-content"> <h3 class="typography-modal-topic-label modal-topic-label">Cutting-Edge Cameras</h3> <h4 class="typography-modal-headline modal-headline">Picture your best<br> photos and videos.</h4> <div class="feature-card-modal-tile bleed-bottom tile-horizontal-layout "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Stunning made simple.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">The advanced cameras in iPhone automatically capture phenomenal photos with great detail and color. Want to take the perfect shot in record time? Our latest models have Camera Control, giving you an easier way to quickly access camera tools.</p> </div> <div class="image-container pin-middle-center"><picture id="overview-consider-modals-camera-modal-simple-1" class="overview-consider-modals-camera-modal-simple responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/camera/modal_simple__e1od3jctk06e_large.jpg" onload="__lp(event)" alt="Thumb pressed against Camera Control button on the side of iPhone 16 Pro, adjusting depth of field."> </picture> <noscript><picture class="overview-consider-modals-camera-modal-simple responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/camera/modal_simple__e1od3jctk06e_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/camera/modal_simple__e1od3jctk06e_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/camera/modal_simple__e1od3jctk06e_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/camera/modal_simple__e1od3jctk06e_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/camera/modal_simple__e1od3jctk06e_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/camera/modal_simple__e1od3jctk06e_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/camera/modal_simple__e1od3jctk06e_large.jpg" alt="Thumb pressed against Camera Control button on the side of iPhone 16 Pro, adjusting depth of field."> </picture> </noscript> </div> </div> </div> </div> </div> <div class="feature-card-modal-tile bleed-bottom "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Make movies like the movies.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">iPhone records in HDR, so whether you use Action mode to steady really shaky scenes as you shoot or capture striking slo‑mo shots in 4K 120 fps Dolby Vision on iPhone 16 Pro — every frame looks incredible.</p> </div> <div class="image-container "><picture id="overview-consider-modals-camera-modal-movies-1" class="overview-consider-modals-camera-modal-movies responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/camera/modal_movies__c6fmkjebqtg2_large.jpg" onload="__lp(event)" alt="Smooth video of a man running recorded in Action mode."> </picture> <noscript><picture class="overview-consider-modals-camera-modal-movies responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/camera/modal_movies__c6fmkjebqtg2_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/camera/modal_movies__c6fmkjebqtg2_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/camera/modal_movies__c6fmkjebqtg2_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/camera/modal_movies__c6fmkjebqtg2_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/camera/modal_movies__c6fmkjebqtg2_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/camera/modal_movies__c6fmkjebqtg2_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/camera/modal_movies__c6fmkjebqtg2_large.jpg" alt="Smooth video of a man running recorded in Action mode."> </picture> </noscript> </div> </div> </div> </div> </div> <div class="feature-card-modal-tile bleed-bottom "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Keep on zoomin’.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">With a wide range of focal lengths, iPhone gives you exceptional framing flexibility — from sharp close‑ups to sweeping Ultra Wide shots that let you capture more of a scene without stepping back.</p> </div> <div class="image-container "><picture id="overview-consider-modals-camera-modal-zoom-1" class="overview-consider-modals-camera-modal-zoom responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/camera/modal_zoom__b3lw7kwdpqnm_large.jpg" onload="__lp(event)" alt="A series of six images that demonstrate the wide range of iPhone zoom capabilities, from compelling close-ups to sweeping Ultra Wide shots."> </picture> <noscript><picture class="overview-consider-modals-camera-modal-zoom responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/camera/modal_zoom__b3lw7kwdpqnm_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/camera/modal_zoom__b3lw7kwdpqnm_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/camera/modal_zoom__b3lw7kwdpqnm_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/camera/modal_zoom__b3lw7kwdpqnm_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/camera/modal_zoom__b3lw7kwdpqnm_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/camera/modal_zoom__b3lw7kwdpqnm_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/camera/modal_zoom__b3lw7kwdpqnm_large.jpg" alt="A series of six images that demonstrate the wide range of iPhone zoom capabilities, from compelling close-ups to sweeping Ultra Wide shots."> </picture> </noscript> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div><button data-modal-open data-analytics-intrapage-link class="card-modal-trigger modal-trigger card-cta-modal-button" data-analytics-title="open modal - cutting-edge cameras" data-analytics-click="prop3:open modal - cutting-edge cameras" aria-label="Learn more about the advanced cameras on iPhone."> <div class="modal-trigger-container"><span class="card-cta-modal-button-icon"> <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 20 20" class="card-cta-modal-button-small-icon card-modal-button-small-icon"><path d="M17.25,8.51H11.5V2.75A1.5,1.5,0,0,0,10,1.25h0a1.5,1.5,0,0,0-1.5,1.5V8.5H2.75a1.5,1.5,0,0,0,0,3H8.5v5.75a1.5,1.5,0,0,0,1.5,1.5h0a1.5,1.5,0,0,0,1.5-1.5V11.5h5.75a1.5,1.5,0,0,0,0-3Z" /> </svg></span> </div></button> </div></li> <li role="listitem" class="gallery-item grid-item" data-analytics-gallery-item-id="chip and battery life" data-ac-gallery-item data-staggered-item> <div id="feature-card-3" class="feature-card card-container" data-component-list="Modal"> <div class="card" tabindex="-1"> <div class="card-modifier card-padding theme-dark fixed-width"> <div class="card-viewport-content"> <div class="feature-card-content"> <div class="feature-card-copy"> <p class="typography-feature-card-label feature-card-label">Chip and Battery Life</p> <p class="typography-card-headline feature-card-headline">Fast that lasts.</p> </div> <figure class="feature-card-image-container image-bottom-center"><picture id="overview-consider-battery-1" class="overview-consider-battery feature-card-image" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider/battery__2v7w6kmztvm2_xlarge.jpg" onload="__lp(event)" alt="A18 Pro chip."> </picture> <noscript><picture class="overview-consider-battery feature-card-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/battery__2v7w6kmztvm2_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/battery__2v7w6kmztvm2_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/battery__2v7w6kmztvm2_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/battery__2v7w6kmztvm2_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/battery__2v7w6kmztvm2_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/battery__2v7w6kmztvm2_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1440px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/battery__2v7w6kmztvm2_xlarge.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/battery__2v7w6kmztvm2_xlarge_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider/battery__2v7w6kmztvm2_xlarge.jpg" alt="A18 Pro chip."> </picture> </noscript> </figure> </div> <div class="modal-content-wrapper variant-crossfade" data-modal-content-wrapper data-modal-anim-lifecycle data-analytics-activitymap-region-id="chip and battery life modal" data-modal-class="feature-card-modal chip-battery" data-modal-close-label="Close battery section" data-modal-id="feature-card-modal-chip-battery" data-modal-scroll-group-name="feature-card-modal-chip-battery"> <div id="modal-content-chip-battery" class="feature-card-modal-content modal-content"> <h3 class="typography-modal-topic-label modal-topic-label">Chip and Battery Life</h3> <h4 class="typography-modal-headline modal-headline">Fast that lasts.</h4> <div class="feature-card-modal-tile bleed-bottom "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Supersmart, superspeedy Apple silicon.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">iPhone chips enhance everything you do. Our latest chips unlock Apple Intelligence, power advanced photo features like latest‑generation Photographic Styles, and enable AAA gaming.</p> </div> <div class="image-container "><picture id="overview-consider-modals-chip-battery-modal-supersmart-1" class="overview-consider-modals-chip-battery-modal-supersmart responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/chip-battery/modal_supersmart__bvdssvc2v8b6_large.jpg" onload="__lp(event)" alt="A horizontal iPhone 16 displays a scene from the Honor of Kings: World video game."> </picture> <noscript><picture class="overview-consider-modals-chip-battery-modal-supersmart responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/chip-battery/modal_supersmart__bvdssvc2v8b6_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/chip-battery/modal_supersmart__bvdssvc2v8b6_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/chip-battery/modal_supersmart__bvdssvc2v8b6_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/chip-battery/modal_supersmart__bvdssvc2v8b6_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/chip-battery/modal_supersmart__bvdssvc2v8b6_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/chip-battery/modal_supersmart__bvdssvc2v8b6_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/chip-battery/modal_supersmart__bvdssvc2v8b6_large.jpg" alt="A horizontal iPhone 16 displays a scene from the Honor of Kings: World video game."> </picture> </noscript> </div> </div> </div> </div> </div> <div class="feature-card-modal-tile bleed-bottom "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Long-lasting battery life? 100%.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">Our hardware and software are designed to work together efficiently, so you can do more on a single charge — like watching up to 33 hours of video on iPhone 16 Pro Max.<sup class="footnote footnote-number"><a href="https://www-apple-com.translate.goog/iphone/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB#footnote-4" aria-label="Footnote 2" data-modal-close>2</a></sup></p> </div> <div class="image-container pin-middle-center"><picture id="overview-consider-modals-chip-battery-modal-battery-1" class="overview-consider-modals-chip-battery-modal-battery responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/chip-battery/modal_battery__fgrcfxdcowmu_large.jpg" onload="__lp(event)" alt="Static screen of scene from Apple+ series, Dark Matter."> </picture> <noscript><picture class="overview-consider-modals-chip-battery-modal-battery responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/chip-battery/modal_battery__fgrcfxdcowmu_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/chip-battery/modal_battery__fgrcfxdcowmu_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/chip-battery/modal_battery__fgrcfxdcowmu_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/chip-battery/modal_battery__fgrcfxdcowmu_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/chip-battery/modal_battery__fgrcfxdcowmu_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/chip-battery/modal_battery__fgrcfxdcowmu_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/chip-battery/modal_battery__fgrcfxdcowmu_large.jpg" alt="Static screen of scene from Apple+ series, Dark Matter."> </picture> </noscript> </div> </div> </div> </div> </div> <div class="feature-card-modal-tile bleed-bottom tile-horizontal-layout image-first "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Made for 5G.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy"><br> iPhone + 5G = a superfast experience.<sup class="footnote footnote-number"><a href="https://www-apple-com.translate.goog/iphone/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB#footnote-5" aria-label="Footnote 3" data-modal-close>3</a></sup> And when you don’t need all that speed, iPhone shifts into Smart Data mode to preserve battery life.</p> </div> <div class="image-container pin-middle-center"><picture id="overview-consider-modals-chip-battery-modal-5g-1" class="overview-consider-modals-chip-battery-modal-5g responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/chip-battery/modal_5g__fubpi4cg2m6i_large.jpg" onload="__lp(event)" alt="A graphic representation of 5G."> </picture> <noscript><picture class="overview-consider-modals-chip-battery-modal-5g responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/chip-battery/modal_5g__fubpi4cg2m6i_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/chip-battery/modal_5g__fubpi4cg2m6i_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/chip-battery/modal_5g__fubpi4cg2m6i_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/chip-battery/modal_5g__fubpi4cg2m6i_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/chip-battery/modal_5g__fubpi4cg2m6i_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/chip-battery/modal_5g__fubpi4cg2m6i_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/chip-battery/modal_5g__fubpi4cg2m6i_large.jpg" alt="A graphic representation of 5G."> </picture> </noscript> </div> </div> </div> </div> </div> <div class="feature-card-modal-tile bleed-bottom "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Power. Fully. Fast.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">Snap on a MagSafe Charger.<sup class="footnote footnote-number"><a href="https://www-apple-com.translate.goog/iphone/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB#footnote-6" aria-label="Footnote 4" data-modal-close>4</a></sup> Or plug in a USB‑C Power Adapter. iPhone 15 and later have USB‑C, so you can charge your iPhone with the same cable as your Mac and iPad.<sup class="footnote footnote-number"><a href="https://www-apple-com.translate.goog/iphone/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB#footnote-7" aria-label="Footnote 5" data-modal-close>5</a></sup></p> </div> <div class="image-container "><picture id="overview-consider-modals-chip-battery-modal-power-1" class="overview-consider-modals-chip-battery-modal-power responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/chip-battery/modal_power__b0obhiao9aeq_large.jpg" onload="__lp(event)" alt="A birds-eye view of AirPods Pro, iPhone 16, and an iPad with a USB-C connector to demonstrate how all three devices can be charged using the same USB-C cable."> </picture> <noscript><picture class="overview-consider-modals-chip-battery-modal-power responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/chip-battery/modal_power__b0obhiao9aeq_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/chip-battery/modal_power__b0obhiao9aeq_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/chip-battery/modal_power__b0obhiao9aeq_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/chip-battery/modal_power__b0obhiao9aeq_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/chip-battery/modal_power__b0obhiao9aeq_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/chip-battery/modal_power__b0obhiao9aeq_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/chip-battery/modal_power__b0obhiao9aeq_large.jpg" alt="A birds-eye view of AirPods Pro, iPhone 16, and an iPad with a USB-C connector to demonstrate how all three devices can be charged using the same USB-C cable."> </picture> </noscript> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div><button data-modal-open data-analytics-intrapage-link class="card-modal-trigger modal-trigger card-cta-modal-button" data-analytics-title="open modal - chip and battery life" data-analytics-click="prop3:open modal - chip and battery life" aria-label="Learn more about the performance and battery life of iPhone. "> <div class="modal-trigger-container"><span class="card-cta-modal-button-icon"> <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 20 20" class="card-cta-modal-button-small-icon card-modal-button-small-icon"><path d="M17.25,8.51H11.5V2.75A1.5,1.5,0,0,0,10,1.25h0a1.5,1.5,0,0,0-1.5,1.5V8.5H2.75a1.5,1.5,0,0,0,0,3H8.5v5.75a1.5,1.5,0,0,0,1.5,1.5h0a1.5,1.5,0,0,0,1.5-1.5V11.5h5.75a1.5,1.5,0,0,0,0-3Z" /> </svg></span> </div></button> </div></li> <li role="listitem" class="gallery-item grid-item" data-analytics-gallery-item-id="innovation" data-ac-gallery-item data-staggered-item> <div id="feature-card-4" class="feature-card card-container" data-component-list="Modal"> <div class="card" tabindex="-1"> <div class="card-modifier card-padding fixed-width"> <div class="card-viewport-content"> <div class="feature-card-content"> <div class="feature-card-copy"> <p class="typography-feature-card-label feature-card-label">Innovation</p> <p class="typography-card-headline feature-card-headline">Beautiful and durable, <br> by design.</p> </div> <figure class="feature-card-image-container image-bottom-center"><picture id="overview-consider-innovation-1" class="overview-consider-innovation feature-card-image" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider/innovation__os9bmmo3mjee_xlarge.jpg" onload="__lp(event)" alt="Three-quarter view of iPhone 16 highlighting aerospace grade aluminum enclosure in ultramarine and durable Ceramic Shield screen."> </picture> <noscript><picture class="overview-consider-innovation feature-card-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/innovation__os9bmmo3mjee_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/innovation__os9bmmo3mjee_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/innovation__os9bmmo3mjee_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/innovation__os9bmmo3mjee_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/innovation__os9bmmo3mjee_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/innovation__os9bmmo3mjee_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1440px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/innovation__os9bmmo3mjee_xlarge.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/innovation__os9bmmo3mjee_xlarge_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider/innovation__os9bmmo3mjee_xlarge.jpg" alt="Three-quarter view of iPhone 16 highlighting aerospace grade aluminum enclosure in ultramarine and durable Ceramic Shield screen."> </picture> </noscript> </figure> </div> <div class="modal-content-wrapper variant-crossfade" data-modal-content-wrapper data-modal-anim-lifecycle data-analytics-activitymap-region-id="innovation modal" data-modal-class="feature-card-modal innovation" data-modal-close-label="Close innovation section" data-modal-id="feature-card-modal-innovation" data-modal-scroll-group-name="feature-card-modal-innovation"> <div id="modal-content-innovation" class="feature-card-modal-content modal-content"> <h3 class="typography-modal-topic-label modal-topic-label">Innovation</h3> <h4 class="typography-modal-headline modal-headline">Beautiful and durable, by design.</h4> <div class="feature-card-modal-tile bleed-bottom tile-horizontal-layout image-first "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Second to none.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">iPhone is known for its iconic design and premium materials — like iPhone 16 Pro, which is forged in titanium. On the brilliant display, Dynamic Island bubbles up important info so you don’t miss a beat.</p> </div> <div class="image-container pin-middle-center"><picture id="overview-consider-modals-innovation-modal-second-1" class="overview-consider-modals-innovation-modal-second responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/innovation/modal_second__e1xvbvxfc5oy_large.jpg" onload="__lp(event)" alt="Back of iPhone 16 Pro in Desert Titanium showing three camera lenses behind another iPhone 16 Pro highlighting Dynamic Island capabilities on display screen."> </picture> <noscript><picture class="overview-consider-modals-innovation-modal-second responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/innovation/modal_second__e1xvbvxfc5oy_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/innovation/modal_second__e1xvbvxfc5oy_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/innovation/modal_second__e1xvbvxfc5oy_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/innovation/modal_second__e1xvbvxfc5oy_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/innovation/modal_second__e1xvbvxfc5oy_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/innovation/modal_second__e1xvbvxfc5oy_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/innovation/modal_second__e1xvbvxfc5oy_large.jpg" alt="Back of iPhone 16 Pro in Desert Titanium showing three camera lenses behind another iPhone 16 Pro highlighting Dynamic Island capabilities on display screen."> </picture> </noscript> </div> </div> </div> </div> </div> <div class="feature-card-modal-tile bleed-bottom tile-horizontal-layout "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Last phone standing.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">iPhone has a Ceramic Shield material that’s tougher than any smartphone glass. Little spill? No biggie — iPhone also stands up to splashes from everyday liquids like water, coffee, and soda.<sup class="footnote footnote-number"><a href="https://www-apple-com.translate.goog/iphone/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB#footnote-8" aria-label="Footnote 6" data-modal-close>6</a></sup></p> </div> <div class="image-container "><picture id="overview-consider-modals-innovation-modal-last-1" class="overview-consider-modals-innovation-modal-last responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/innovation/modal_last__cr0lx069vzu6_large.jpg" onload="__lp(event)" alt="Extreme closeup of super durable ceramic shield display."> </picture> <noscript><picture class="overview-consider-modals-innovation-modal-last responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/innovation/modal_last__cr0lx069vzu6_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/innovation/modal_last__cr0lx069vzu6_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/innovation/modal_last__cr0lx069vzu6_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/innovation/modal_last__cr0lx069vzu6_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/innovation/modal_last__cr0lx069vzu6_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/innovation/modal_last__cr0lx069vzu6_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/innovation/modal_last__cr0lx069vzu6_large.jpg" alt="Extreme closeup of super durable ceramic shield display."> </picture> </noscript> </div> </div> </div> </div> </div> <div class="feature-card-modal-tile "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Ease of use.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">We design our hardware and software together for a seamless experience. Want to share your contact info? Hold your iPhone close to theirs. New AirPods? It’s a one‑tap setup. And regular iOS updates keep your iPhone feeling new for years to come.</p> </div> <div class="image-container "><picture id="overview-consider-modals-innovation-modal-ease-1" class="overview-consider-modals-innovation-modal-ease responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/innovation/modal_ease__bws9p4d54tn6_large.jpg" onload="__lp(event)" alt="Airpods and iPhone with screen showing the two are connected."> </picture> <noscript><picture class="overview-consider-modals-innovation-modal-ease responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/innovation/modal_ease__bws9p4d54tn6_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/innovation/modal_ease__bws9p4d54tn6_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/innovation/modal_ease__bws9p4d54tn6_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/innovation/modal_ease__bws9p4d54tn6_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/innovation/modal_ease__bws9p4d54tn6_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/innovation/modal_ease__bws9p4d54tn6_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/innovation/modal_ease__bws9p4d54tn6_large.jpg" alt="Airpods and iPhone with screen showing the two are connected."> </picture> </noscript> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div><button data-modal-open data-analytics-intrapage-link class="card-modal-trigger modal-trigger card-cta-modal-button" data-analytics-title="open modal - innovation" data-analytics-click="prop3:open modal - innovation" aria-label="Learn more about how iPhone is designed to last."> <div class="modal-trigger-container"><span class="card-cta-modal-button-icon"> <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 20 20" class="card-cta-modal-button-small-icon card-modal-button-small-icon"><path d="M17.25,8.51H11.5V2.75A1.5,1.5,0,0,0,10,1.25h0a1.5,1.5,0,0,0-1.5,1.5V8.5H2.75a1.5,1.5,0,0,0,0,3H8.5v5.75a1.5,1.5,0,0,0,1.5,1.5h0a1.5,1.5,0,0,0,1.5-1.5V11.5h5.75a1.5,1.5,0,0,0,0-3Z" /> </svg></span> </div></button> </div></li> <li role="listitem" class="gallery-item grid-item" data-analytics-gallery-item-id="environment" data-ac-gallery-item data-staggered-item> <div id="feature-card-5" class="feature-card card-container" data-component-list="Modal"> <div class="card" tabindex="-1"> <div class="card-modifier card-padding fixed-width"> <div class="card-viewport-content"> <div class="feature-card-content"> <div class="feature-card-copy"> <p class="typography-feature-card-label feature-card-label">Environment</p> <p class="typography-card-headline feature-card-headline">Recycle. Reuse. Repeat.</p> </div> <figure class="feature-card-image-container image-bottom-center"><picture id="overview-consider-environment-1" class="overview-consider-environment feature-card-image" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider/environment__e3v3gj88dl6q_xlarge.jpg" onload="__lp(event)" alt="Back of white iPhone 16 featuring recyclable materials."> </picture> <noscript><picture class="overview-consider-environment feature-card-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/environment__e3v3gj88dl6q_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/environment__e3v3gj88dl6q_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/environment__e3v3gj88dl6q_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/environment__e3v3gj88dl6q_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/environment__e3v3gj88dl6q_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/environment__e3v3gj88dl6q_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1440px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/environment__e3v3gj88dl6q_xlarge.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/environment__e3v3gj88dl6q_xlarge_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider/environment__e3v3gj88dl6q_xlarge.jpg" alt="Back of white iPhone 16 featuring recyclable materials."> </picture> </noscript> </figure> </div> <div class="modal-content-wrapper variant-crossfade" data-modal-content-wrapper data-modal-anim-lifecycle data-analytics-activitymap-region-id="environment modal" data-modal-class="feature-card-modal environment" data-modal-close-label="Close environment section" data-modal-id="feature-card-modal-environment" data-modal-scroll-group-name="feature-card-modal-environment"> <div id="modal-content-environment" class="feature-card-modal-content modal-content"> <h3 class="typography-modal-topic-label modal-topic-label">Environment</h3> <h4 class="typography-modal-headline modal-headline">Recycle. Reuse. Repeat.</h4> <div class="feature-card-modal-tile bleed-bottom "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Innovation in conservation.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">Our disassembly robots — Daisy, Dave, and Taz — recover crucial materials like gold, cobalt, tungsten, and rare earth elements from recycled iPhone devices, so they can be used to make new ones.</p> </div> <div class="image-container "><picture id="overview-consider-modals-environment-modal-innovation-1" class="overview-consider-modals-environment-modal-innovation responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/environment/modal_innovation__bvqe2g8biemu_large.jpg" onload="__lp(event)" alt="The futuristic hand and arm of one of Apple's pioneering disassembly robots."> </picture> <noscript><picture class="overview-consider-modals-environment-modal-innovation responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_innovation__bvqe2g8biemu_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_innovation__bvqe2g8biemu_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_innovation__bvqe2g8biemu_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_innovation__bvqe2g8biemu_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_innovation__bvqe2g8biemu_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_innovation__bvqe2g8biemu_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/environment/modal_innovation__bvqe2g8biemu_large.jpg" alt="The futuristic hand and arm of one of Apple's pioneering disassembly robots."> </picture> </noscript> </div> </div> </div> </div> </div> <div class="feature-card-modal-tile bleed-bottom "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">More recycled content? Naturally.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">We’re significantly expanding the use of key recycled metals in iPhone batteries, magnets, and circuit boards. Case in point: Our latest models contain 95 percent recycled lithium in the battery cathode — a first for Apple.<sup class="footnote footnote-number"><a href="https://www-apple-com.translate.goog/iphone/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB#footnote-9" aria-label="Footnote 7" data-modal-close>7</a></sup></p> </div> <div class="image-container "><picture id="overview-consider-modals-environment-modal-recycle-1" class="overview-consider-modals-environment-modal-recycle responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/environment/modal_recycle__f96vj9ptqdqq_large.jpg" onload="__lp(event)" alt="Graphic showing the steps Apple takes to recycle and reuse materials, including design and source, make, package and ship, use, and recover."> </picture> <noscript><picture class="overview-consider-modals-environment-modal-recycle responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_recycle__f96vj9ptqdqq_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_recycle__f96vj9ptqdqq_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_recycle__f96vj9ptqdqq_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_recycle__f96vj9ptqdqq_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_recycle__f96vj9ptqdqq_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_recycle__f96vj9ptqdqq_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/environment/modal_recycle__f96vj9ptqdqq_large.jpg" alt="Graphic showing the steps Apple takes to recycle and reuse materials, including design and source, make, package and ship, use, and recover."> </picture> </noscript> </div> </div> </div> </div> </div> <div class="feature-card-modal-tile bleed-bottom "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Apple Trade In.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">When you’re ready to buy a new iPhone, you can trade in your current iPhone or Android device and apply any credit toward your purchase. If your device isn’t eligible for credit, we’ll recycle it for free.</p> </div> <div class="image-container "><picture id="overview-consider-modals-environment-modal-trade-in-1" class="overview-consider-modals-environment-modal-trade-in responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/environment/modal_trade_in__k5xx81wg61ei_large.jpg" onload="__lp(event)" alt="Four iPhone devices, including two iPhone 16 Pro models in Desert Titanium, one showing three camera lenses behind another iPhone Pro showing the Dynamic Island. Next to two iPhone 16 models in Ultramarine, one showing 2 camera lenses and another iPhone 16 showing the Dynamic Island."> </picture> <noscript><picture class="overview-consider-modals-environment-modal-trade-in responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_trade_in__k5xx81wg61ei_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_trade_in__k5xx81wg61ei_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_trade_in__k5xx81wg61ei_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_trade_in__k5xx81wg61ei_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_trade_in__k5xx81wg61ei_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_trade_in__k5xx81wg61ei_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/environment/modal_trade_in__k5xx81wg61ei_large.jpg" alt="Four iPhone devices, including two iPhone 16 Pro models in Desert Titanium, one showing three camera lenses behind another iPhone Pro showing the Dynamic Island. Next to two iPhone 16 models in Ultramarine, one showing 2 camera lenses and another iPhone 16 showing the Dynamic Island."> </picture> </noscript> </div> </div> </div> </div> </div> <div class="feature-card-modal-tile bleed-bottom tile-horizontal-layout image-first "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Planet-worthy packaging.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">For the first time, iPhone packaging is 100 percent fiber based.<sup class="footnote footnote-number"><a href="https://www-apple-com.translate.goog/iphone/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB#footnote-10" aria-label="Footnote 8" data-modal-close>8</a></sup> And there’s no plastic wrap in or around the box.</p> </div> <div class="image-container "><picture id="overview-consider-modals-environment-modal-packaging-1" class="overview-consider-modals-environment-modal-packaging responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/environment/modal_packaging__f3bxbn2li3ma_large.jpg" onload="__lp(event)" alt="Planet-friendly fiber-based iPhone 16 packaging."> </picture> <noscript><picture class="overview-consider-modals-environment-modal-packaging responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_packaging__f3bxbn2li3ma_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_packaging__f3bxbn2li3ma_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_packaging__f3bxbn2li3ma_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_packaging__f3bxbn2li3ma_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_packaging__f3bxbn2li3ma_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_packaging__f3bxbn2li3ma_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/environment/modal_packaging__f3bxbn2li3ma_large.jpg" alt="Planet-friendly fiber-based iPhone 16 packaging."> </picture> </noscript> </div> </div> </div> </div> </div> <div class="feature-card-modal-tile bleed-bottom "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">On track to carbon neutral.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">Our stores, offices, and data centers are already carbon neutral. By 2030, Apple will be carbon neutral across our entire carbon footprint.</p> </div> <div class="image-container "><picture id="overview-consider-modals-environment-modal-zero-1" class="overview-consider-modals-environment-modal-zero responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/environment/modal_zero__da0tdn6xw4eq_large.jpg" onload="__lp(event)" alt="Exterior of a modern Apple store by night."> </picture> <noscript><picture class="overview-consider-modals-environment-modal-zero responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_zero__da0tdn6xw4eq_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_zero__da0tdn6xw4eq_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_zero__da0tdn6xw4eq_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_zero__da0tdn6xw4eq_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_zero__da0tdn6xw4eq_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_zero__da0tdn6xw4eq_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/environment/modal_zero__da0tdn6xw4eq_large.jpg" alt="Exterior of a modern Apple store by night."> </picture> </noscript> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div><button data-modal-open data-analytics-intrapage-link class="card-modal-trigger modal-trigger card-cta-modal-button" data-analytics-title="open modal - environment" data-analytics-click="prop3:open modal - environment" aria-label="Learn more about iPhone and the environment."> <div class="modal-trigger-container"><span class="card-cta-modal-button-icon"> <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 20 20" class="card-cta-modal-button-small-icon card-modal-button-small-icon"><path d="M17.25,8.51H11.5V2.75A1.5,1.5,0,0,0,10,1.25h0a1.5,1.5,0,0,0-1.5,1.5V8.5H2.75a1.5,1.5,0,0,0,0,3H8.5v5.75a1.5,1.5,0,0,0,1.5,1.5h0a1.5,1.5,0,0,0,1.5-1.5V11.5h5.75a1.5,1.5,0,0,0,0-3Z" /> </svg></span> </div></button> </div></li> <li role="listitem" class="gallery-item grid-item" data-analytics-gallery-item-id="privacy" data-ac-gallery-item data-staggered-item> <div id="feature-card-6" class="feature-card card-container" data-component-list="Modal"> <div class="card" tabindex="-1"> <div class="card-modifier card-padding theme-dark fixed-width"> <div class="card-viewport-content"> <div class="feature-card-content"> <div class="feature-card-copy"> <p class="typography-feature-card-label feature-card-label">Privacy</p> <p class="typography-card-headline feature-card-headline">Your data. <br class="large"><br class="medium"> Just where <br class="small"> you want it.</p> </div> <figure class="feature-card-image-container image-bottom-center"><picture id="overview-consider-privacy-1" class="overview-consider-privacy feature-card-image" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider/privacy__ckc0wa30o55y_xlarge.jpg" onload="__lp(event)" alt="Privacy Apple logo."> </picture> <noscript><picture class="overview-consider-privacy feature-card-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/privacy__ckc0wa30o55y_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/privacy__ckc0wa30o55y_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/privacy__ckc0wa30o55y_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/privacy__ckc0wa30o55y_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/privacy__ckc0wa30o55y_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/privacy__ckc0wa30o55y_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1440px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/privacy__ckc0wa30o55y_xlarge.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/privacy__ckc0wa30o55y_xlarge_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider/privacy__ckc0wa30o55y_xlarge.jpg" alt="Privacy Apple logo."> </picture> </noscript> </figure> </div> <div class="modal-content-wrapper variant-crossfade" data-modal-content-wrapper data-modal-anim-lifecycle data-analytics-activitymap-region-id="privacy modal" data-modal-class="feature-card-modal privacy" data-modal-close-label="Close privacy section" data-modal-id="feature-card-modal-privacy" data-modal-scroll-group-name="feature-card-modal-privacy"> <div id="modal-content-privacy" class="feature-card-modal-content modal-content"> <h3 class="typography-modal-topic-label modal-topic-label">Privacy</h3> <h4 class="typography-modal-headline modal-headline">Your data. <br class="medium"> Just where you want it.</h4> <div class="feature-card-modal-tile bleed-bottom tile-horizontal-layout "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Groundbreaking privacy protections.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">Apple Intelligence is integrated into your iPhone through on-device processing. With Private Cloud Compute, it can draw on larger, Apple-designed server-based models, running on Apple silicon, to handle more complex requests while protecting your privacy.</p> </div> <div class="image-container pin-middle-center"><picture id="overview-consider-modals-privacy-modal-privacy-1" class="overview-consider-modals-privacy-modal-privacy responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/privacy/modal_privacy__fztx4u51s8q6_large.jpg" onload="__lp(event)" alt="A hand holding iPhone 16 with colorful, glowing edges."> </picture> <noscript><picture class="overview-consider-modals-privacy-modal-privacy responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_privacy__fztx4u51s8q6_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_privacy__fztx4u51s8q6_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_privacy__fztx4u51s8q6_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_privacy__fztx4u51s8q6_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_privacy__fztx4u51s8q6_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_privacy__fztx4u51s8q6_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/privacy/modal_privacy__fztx4u51s8q6_large.jpg" alt="A hand holding iPhone 16 with colorful, glowing edges."> </picture> </noscript> </div> </div> </div> </div> </div> <div class="feature-card-modal-tile bleed-bottom "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Sign in safely.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">The new Passwords app makes it easier to access account passwords, passkeys, Wi‑Fi passwords, and two‑factor authentication codes stored securely on your device or synced with iCloud Keychain.</p> </div> <div class="image-container "><picture id="overview-consider-modals-privacy-modal-sign-in-1" class="overview-consider-modals-privacy-modal-sign-in responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/privacy/modal_sign_in__fw9y5cxt692e_large.jpg" onload="__lp(event)" alt="Screen showing a list of iPhone apps within the Passwords app."> </picture> <noscript><picture class="overview-consider-modals-privacy-modal-sign-in responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_sign_in__fw9y5cxt692e_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_sign_in__fw9y5cxt692e_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_sign_in__fw9y5cxt692e_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_sign_in__fw9y5cxt692e_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_sign_in__fw9y5cxt692e_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_sign_in__fw9y5cxt692e_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/privacy/modal_sign_in__fw9y5cxt692e_large.jpg" alt="Screen showing a list of iPhone apps within the Passwords app."> </picture> </noscript> </div> </div> </div> </div> </div> <div class="feature-card-modal-tile bleed-bottom tile-horizontal-layout image-first "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Browse securely.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">Private Browsing in Safari locks browsing windows when they’re not being used, blocks known trackers from loading on pages, and removes tracking added to URLs as you browse.</p> </div> <div class="image-container pin-middle-center"><picture id="overview-consider-modals-privacy-modal-browse-1" class="overview-consider-modals-privacy-modal-browse responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/privacy/modal_browse__cfu2c5m2i7xy_large.jpg" onload="__lp(event)" alt="Apple privacy logo."> </picture> <noscript><picture class="overview-consider-modals-privacy-modal-browse responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_browse__cfu2c5m2i7xy_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_browse__cfu2c5m2i7xy_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_browse__cfu2c5m2i7xy_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_browse__cfu2c5m2i7xy_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_browse__cfu2c5m2i7xy_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_browse__cfu2c5m2i7xy_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/privacy/modal_browse__cfu2c5m2i7xy_large.jpg" alt="Apple privacy logo."> </picture> </noscript> </div> </div> </div> </div> </div> <div class="feature-card-modal-tile bleed-bottom tile-horizontal-layout "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Share privately.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">All messages sent with iMessage use end-to-end encryption between devices, so they’re only seen by those you send them to. And Mail Privacy Protection hides your IP address, so senders can’t determine your location.</p> </div> <div class="image-container pin-middle-center"><picture id="overview-consider-modals-privacy-modal-share-1" class="overview-consider-modals-privacy-modal-share responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/privacy/modal_share__djxf0ynt0kae_large.jpg" onload="__lp(event)" alt="Text alert and mail alert on screen."> </picture> <noscript><picture class="overview-consider-modals-privacy-modal-share responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_share__djxf0ynt0kae_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_share__djxf0ynt0kae_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_share__djxf0ynt0kae_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_share__djxf0ynt0kae_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_share__djxf0ynt0kae_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_share__djxf0ynt0kae_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/privacy/modal_share__djxf0ynt0kae_large.jpg" alt="Text alert and mail alert on screen."> </picture> </noscript> </div> </div> </div> </div> </div> <div class="feature-card-modal-tile bleed-bottom tile-horizontal-layout image-first "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Pay the Apple Pay way.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">When you make a purchase with Apple Pay, your card numbers are never stored on your device or on Apple servers — and they’re never shared by Apple with merchants, either.<sup class="footnote footnote-number"><a href="https://www-apple-com.translate.goog/iphone/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB#footnote-11" aria-label="Footnote 9" data-modal-close>9</a></sup></p> </div> <div class="image-container pin-middle-center"><picture id="overview-consider-modals-privacy-modal-apple-pay-1" class="overview-consider-modals-privacy-modal-apple-pay responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/privacy/modal_apple_pay__7we80tnf3k22_large.jpg" onload="__lp(event)" alt="Apple Pay credit card on screen."> </picture> <noscript><picture class="overview-consider-modals-privacy-modal-apple-pay responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_apple_pay__7we80tnf3k22_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_apple_pay__7we80tnf3k22_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_apple_pay__7we80tnf3k22_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_apple_pay__7we80tnf3k22_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_apple_pay__7we80tnf3k22_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_apple_pay__7we80tnf3k22_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/privacy/modal_apple_pay__7we80tnf3k22_large.jpg" alt="Apple Pay credit card on screen."> </picture> </noscript> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div><button data-modal-open data-analytics-intrapage-link class="card-modal-trigger modal-trigger card-cta-modal-button" data-analytics-title="open modal - privacy" data-analytics-click="prop3:open modal - privacy" aria-label="Learn more about how iPhone can help to protect your privacy."> <div class="modal-trigger-container"><span class="card-cta-modal-button-icon"> <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 20 20" class="card-cta-modal-button-small-icon card-modal-button-small-icon"><path d="M17.25,8.51H11.5V2.75A1.5,1.5,0,0,0,10,1.25h0a1.5,1.5,0,0,0-1.5,1.5V8.5H2.75a1.5,1.5,0,0,0,0,3H8.5v5.75a1.5,1.5,0,0,0,1.5,1.5h0a1.5,1.5,0,0,0,1.5-1.5V11.5h5.75a1.5,1.5,0,0,0,0-3Z" /> </svg></span> </div></button> </div></li> <li role="listitem" class="gallery-item grid-item" data-analytics-gallery-item-id="personalize" data-ac-gallery-item data-staggered-item> <div id="feature-card-7" class="feature-card card-container" data-component-list="Modal"> <div class="card" tabindex="-1"> <div class="card-modifier card-padding theme-dark fixed-width"> <div class="card-viewport-content"> <div class="feature-card-content"> <div class="feature-card-copy"> <p class="typography-feature-card-label feature-card-label">Customize Your iPhone</p> <p class="typography-card-headline feature-card-headline">Make it you. <br> Through and through.</p> </div> <figure class="feature-card-image-container image-bottom-center"><picture id="overview-consider-personalize-1" class="overview-consider-personalize feature-card-image" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider/personalize__dwg8srggrbo2_xlarge.jpg" onload="__lp(event)" alt="iPhone 16 Pro screen with a dynamic side-profile photo of a pink flamingo and widgets tinted pink to match."> </picture> <noscript><picture class="overview-consider-personalize feature-card-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/personalize__dwg8srggrbo2_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/personalize__dwg8srggrbo2_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/personalize__dwg8srggrbo2_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/personalize__dwg8srggrbo2_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/personalize__dwg8srggrbo2_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/personalize__dwg8srggrbo2_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1440px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/personalize__dwg8srggrbo2_xlarge.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/personalize__dwg8srggrbo2_xlarge_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider/personalize__dwg8srggrbo2_xlarge.jpg" alt="iPhone 16 Pro screen with a dynamic side-profile photo of a pink flamingo and widgets tinted pink to match."> </picture> </noscript> </figure> </div> <div class="modal-content-wrapper variant-crossfade" data-modal-content-wrapper data-modal-anim-lifecycle data-analytics-activitymap-region-id="personalize your iphone modal" data-modal-class="feature-card-modal personalize" data-modal-close-label="Close personalize section" data-modal-id="feature-card-modal-personalize" data-modal-scroll-group-name="feature-card-modal-personalize"> <div id="modal-content-personalize" class="feature-card-modal-content modal-content"> <h3 class="typography-modal-topic-label modal-topic-label">Customize Your iPhone</h3> <h4 class="typography-modal-headline modal-headline">Make it you. <br> Through and through.</h4> <div class="feature-card-modal-tile bleed-bottom "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Customization on Lock. Home. And beyond.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">Swap out your Lock Screen controls for ones you use more often — you can even assign a control to the Action button. Tint your Home Screen icons and widgets or let iOS choose a color to match your wallpaper.</p> </div> <div class="image-container "><picture id="overview-consider-modals-personalize-modal-customization-1" class="overview-consider-modals-personalize-modal-customization responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/personalize/modal_customization__bs2lbc8h65n6_large.jpg" onload="__lp(event)" alt="iPhone 16 screen with a photo of a girl in a red dress and widgets tinted a similar color red."> </picture> <noscript><picture class="overview-consider-modals-personalize-modal-customization responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/personalize/modal_customization__bs2lbc8h65n6_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/personalize/modal_customization__bs2lbc8h65n6_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/personalize/modal_customization__bs2lbc8h65n6_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/personalize/modal_customization__bs2lbc8h65n6_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/personalize/modal_customization__bs2lbc8h65n6_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/personalize/modal_customization__bs2lbc8h65n6_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/personalize/modal_customization__bs2lbc8h65n6_large.jpg" alt="iPhone 16 screen with a photo of a girl in a red dress and widgets tinted a similar color red."> </picture> </noscript> </div> </div> </div> </div> </div> <div class="feature-card-modal-tile bleed-bottom "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">iPhone for all.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">Built-in accessibility features help you do what you love in the ways that work best for you. For example, Eye Tracking lets you navigate iPhone with just your eyes, thanks to the power of on-device machine learning and the front-facing camera.</p> </div> <div class="image-container pin-middle-center"><picture id="overview-consider-modals-personalize-modal-icon-accessibility-1" class="overview-consider-modals-personalize-modal-icon-accessibility responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/personalize/modal_icon_accessibility__d6agkmb2exme_large.jpg" onload="__lp(event)" alt="Apple Accessibility Vito logo"> </picture> <noscript><picture class="overview-consider-modals-personalize-modal-icon-accessibility responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/personalize/modal_icon_accessibility__d6agkmb2exme_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/personalize/modal_icon_accessibility__d6agkmb2exme_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/personalize/modal_icon_accessibility__d6agkmb2exme_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/personalize/modal_icon_accessibility__d6agkmb2exme_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/personalize/modal_icon_accessibility__d6agkmb2exme_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/personalize/modal_icon_accessibility__d6agkmb2exme_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/personalize/modal_icon_accessibility__d6agkmb2exme_large.jpg" alt="Apple Accessibility Vito logo"> </picture> </noscript> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div><button data-modal-open data-analytics-intrapage-link class="card-modal-trigger modal-trigger card-cta-modal-button" data-analytics-title="open modal - personalize your iphone" data-analytics-click="prop3:open modal - personalize your iphone" aria-label="Learn more about how you can make iPhone even more you with custom design features and built-in accessibility tools."> <div class="modal-trigger-container"><span class="card-cta-modal-button-icon"> <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 20 20" class="card-cta-modal-button-small-icon card-modal-button-small-icon"><path d="M17.25,8.51H11.5V2.75A1.5,1.5,0,0,0,10,1.25h0a1.5,1.5,0,0,0-1.5,1.5V8.5H2.75a1.5,1.5,0,0,0,0,3H8.5v5.75a1.5,1.5,0,0,0,1.5,1.5h0a1.5,1.5,0,0,0,1.5-1.5V11.5h5.75a1.5,1.5,0,0,0,0-3Z" /> </svg></span> </div></button> </div></li> <li role="listitem" class="gallery-item grid-item" data-analytics-gallery-item-id="safety" data-ac-gallery-item data-staggered-item> <div id="feature-card-8" class="feature-card card-container" data-component-list="Modal"> <div class="card" tabindex="-1"> <div class="card-modifier card-padding theme-dark fixed-width"> <div class="card-viewport-content"> <div class="feature-card-content"> <div class="feature-card-copy"> <p class="typography-feature-card-label feature-card-label">Peace of Mind</p> <p class="typography-card-headline feature-card-headline">Helpful safety <br class="small"> features. <br class="large"><br class="medium"> Just in case.</p> </div> <figure class="feature-card-image-container image-bottom-center"><picture id="overview-consider-safety-1" class="overview-consider-safety feature-card-image" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider/safety__bwp7rsowtjiu_xlarge.jpg" onload="__lp(event)" alt="Photo of a woman next to an SUV that has broken down."> </picture> <noscript><picture class="overview-consider-safety feature-card-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/safety__bwp7rsowtjiu_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/safety__bwp7rsowtjiu_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/safety__bwp7rsowtjiu_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/safety__bwp7rsowtjiu_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/safety__bwp7rsowtjiu_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/safety__bwp7rsowtjiu_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1440px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/safety__bwp7rsowtjiu_xlarge.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/safety__bwp7rsowtjiu_xlarge_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider/safety__bwp7rsowtjiu_xlarge.jpg" alt="Photo of a woman next to an SUV that has broken down."> </picture> </noscript> </figure> </div> <div class="modal-content-wrapper variant-crossfade" data-modal-content-wrapper data-modal-anim-lifecycle data-analytics-activitymap-region-id="safety modal" data-modal-class="feature-card-modal safety" data-modal-close-label="Close safety section" data-modal-id="feature-card-modal-safety" data-modal-scroll-group-name="feature-card-modal-safety"> <div id="modal-content-safety" class="feature-card-modal-content modal-content"> <h3 class="typography-modal-topic-label modal-topic-label">Peace of Mind</h3> <h4 class="typography-modal-headline modal-headline">Helpful safety features. <br> Just in case.</h4> <div class="feature-card-modal-tile bleed-bottom "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Out of range. Not out of reach.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">Unique safety features allow iPhone to connect to satellite frequencies — so you can send and receive messages via satellite, text emergency services, or get roadside assistance when you don’t have cell service or Wi‑Fi.<sup class="footnote footnote-number"><a href="https://www-apple-com.translate.goog/iphone/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB#footnote-12" aria-label="Footnote 10" data-modal-close>10</a></sup></p> </div> <div class="image-container "><picture id="overview-consider-modals-safety-modal-range-1" class="overview-consider-modals-safety-modal-range responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/safety/modal_range__e24qdt7ljfki_large.jpg" onload="__lp(event)" alt="Three screens featuring different iphone safety features."> </picture> <noscript><picture class="overview-consider-modals-safety-modal-range responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/safety/modal_range__e24qdt7ljfki_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/safety/modal_range__e24qdt7ljfki_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/safety/modal_range__e24qdt7ljfki_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/safety/modal_range__e24qdt7ljfki_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/safety/modal_range__e24qdt7ljfki_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/safety/modal_range__e24qdt7ljfki_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/safety/modal_range__e24qdt7ljfki_large.jpg" alt="Three screens featuring different iphone safety features."> </picture> </noscript> </div> </div> </div> </div> </div> <div class="feature-card-modal-tile bleed-bottom tile-horizontal-layout "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Everyday reassurance.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">With Find My, you can securely share your location with friends and family. And in Messages, you can use Check In to automatically let someone know when you’ve reached your destination safely.</p> </div> <div class="image-container pin-middle-center"><picture id="overview-consider-modals-safety-modal-reassurance-1" class="overview-consider-modals-safety-modal-reassurance responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/safety/modal_reassurance__viezrvdjjciq_large.jpg" onload="__lp(event)" alt="Text exchange showing "Check-in" safety feature."> </picture> <noscript><picture class="overview-consider-modals-safety-modal-reassurance responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/safety/modal_reassurance__viezrvdjjciq_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/safety/modal_reassurance__viezrvdjjciq_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/safety/modal_reassurance__viezrvdjjciq_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/safety/modal_reassurance__viezrvdjjciq_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/safety/modal_reassurance__viezrvdjjciq_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/safety/modal_reassurance__viezrvdjjciq_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/safety/modal_reassurance__viezrvdjjciq_large.jpg" alt="Text exchange showing "Check-in" safety feature."> </picture> </noscript> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div><button data-modal-open data-analytics-intrapage-link class="card-modal-trigger modal-trigger card-cta-modal-button" data-analytics-title="open modal - safety" data-analytics-click="prop3:open modal - safety" aria-label="Learn more about helpful safety features on iPhone."> <div class="modal-trigger-container"><span class="card-cta-modal-button-icon"> <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 20 20" class="card-cta-modal-button-small-icon card-modal-button-small-icon"><path d="M17.25,8.51H11.5V2.75A1.5,1.5,0,0,0,10,1.25h0a1.5,1.5,0,0,0-1.5,1.5V8.5H2.75a1.5,1.5,0,0,0,0,3H8.5v5.75a1.5,1.5,0,0,0,1.5,1.5h0a1.5,1.5,0,0,0,1.5-1.5V11.5h5.75a1.5,1.5,0,0,0,0-3Z" /> </svg></span> </div></button> </div></li> </ul> </div> </div> <div data-analytics-gallery-interaction-type="paddlenav" data-gallery-paddlenav class="paddlenav paddlenav-alpha"> <ul class="sticky-element"> <li class="left-item"><button aria-label="Previous" class="paddlenav-arrow paddlenav-arrow-previous"> <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 36 36"> <path d="M21.559,12.062 L15.618,17.984 L21.5221,23.944 C22.105,24.533 22.1021,25.482 21.5131,26.065 C21.2211,26.355 20.8391,26.4999987 20.4571,26.4999987 C20.0711,26.4999987 19.6851,26.352 19.3921,26.056 L12.4351,19.034 C11.8531,18.446 11.8551,17.4999987 12.4411,16.916 L19.4411,9.938 C20.0261,9.353 20.9781,9.354 21.5621,9.941 C22.1471,10.528 22.1451,11.478 21.5591,12.062 L21.559,12.062 Z" /> </svg></button></li> <li class="right-item"><button aria-label="Next" class="paddlenav-arrow paddlenav-arrow-next"> <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 36 36"> <path d="M23.5587,16.916 C24.1447,17.4999987 24.1467,18.446 23.5647,19.034 L16.6077,26.056 C16.3147,26.352 15.9287,26.4999987 15.5427,26.4999987 C15.1607,26.4999987 14.7787,26.355 14.4867,26.065 C13.8977,25.482 13.8947,24.533 14.4777,23.944 L20.3818,17.984 L14.4408,12.062 C13.8548,11.478 13.8528,10.5279 14.4378,9.941 C15.0218,9.354 15.9738,9.353 16.5588,9.938 L23.5588,16.916 L23.5587,16.916 Z" /> </svg></button></li> <div class="scrim"></div> </ul> </div> </div> </div> <div class="consider-container v1" data-component-list="StaggeredFadeIn"> <div id="scroll-gallery-feature-cards-variant" data-scroll-gallery-feature-cards-variant data-scroll-gallery data-analytics-gallery-id="get to know iphone gallery - variant" aria-label="Get to know iPhone gallery" class="gallery gallery-align-start gallery-feature-cards-variant " data-component-list="ScrollGallery"> <div class="scroll-container"> <div class="item-container"> <ul class="card-set" role="list"> <li role="listitem" class="gallery-item grid-item" data-analytics-gallery-item-id="getting started - variant" data-ac-gallery-item data-staggered-item> <div id="feature-card-1" class="feature-card card-container" data-component-list="Modal"> <div class="card" tabindex="-1"> <div class="card-modifier card-padding fixed-width"> <div class="card-viewport-content"> <div class="feature-card-content"> <div class="feature-card-copy"> <p class="typography-feature-card-label feature-card-label">Getting Started</p> <p class="typography-card-headline feature-card-headline">Switching from Android to iPhone is simple.</p> </div> <figure class="feature-card-image-container image-bottom-center"><picture id="overview-consider-getting-started-1" class="overview-consider-getting-started feature-card-image" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider/getting_started__bgzqa0xx9wc2_xlarge.jpg" onload="__lp(event)" alt> </picture> <noscript><picture class="overview-consider-getting-started feature-card-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/getting_started__bgzqa0xx9wc2_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/getting_started__bgzqa0xx9wc2_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/getting_started__bgzqa0xx9wc2_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/getting_started__bgzqa0xx9wc2_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/getting_started__bgzqa0xx9wc2_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/getting_started__bgzqa0xx9wc2_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1440px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/getting_started__bgzqa0xx9wc2_xlarge.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/getting_started__bgzqa0xx9wc2_xlarge_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider/getting_started__bgzqa0xx9wc2_xlarge.jpg" alt> </picture> </noscript> </figure> </div> <div class="modal-content-wrapper variant-crossfade" data-modal-content-wrapper data-modal-anim-lifecycle data-analytics-activitymap-region-id="getting started modal - variant" data-modal-class="feature-card-modal getting-started-variant" data-modal-close-label="Close getting started section" data-modal-id="feature-card-modal-getting-started-variant" data-modal-scroll-group-name="feature-card-modal-getting-started-variant"> <div id="modal-content-getting-started-variant" class="feature-card-modal-content modal-content"> <h3 class="typography-modal-topic-label modal-topic-label">Getting Started</h3> <h4 class="typography-modal-headline modal-headline"><p>Switching from Android<br> to iPhone is simple.</p></h4> <div class="feature-card-modal-tile bleed-bottom "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Transfer your data in a few easy steps.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">Simply download the Move to iOS app on your Android phone to securely transfer the stuff you care about most to your iPhone — contacts, messages, WhatsApp content, photos, videos, email accounts, favorite apps, call history, and more.</p> <p class="feature-card-modal-cta"><a href="https://translate.google.com/website?sl=pl&tl=ru&hl=en-GB&u=https://support.apple.com/HT201196" data-analytics-title="learn more about the move to ios app" data-analytics-exit-link aria-label="Learn more about the Move to iOS app" class="icon-wrapper"><span class="icon-copy">Learn more about the <br class="small"> Move to iOS app</span><span class="icon icon-after more"></span></a></p> </div> <div class="image-container "><picture id="overview-consider-modals-getting-started-modal-transfer-1" class="overview-consider-modals-getting-started-modal-transfer responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/getting-started/modal_transfer__f8j38okzxtym_large.jpg" onload="__lp(event)" alt="Android screen and iPhone 16 screen displayed showing data transfer"> </picture> <noscript><picture class="overview-consider-modals-getting-started-modal-transfer responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/getting-started/modal_transfer__f8j38okzxtym_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/getting-started/modal_transfer__f8j38okzxtym_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/getting-started/modal_transfer__f8j38okzxtym_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/getting-started/modal_transfer__f8j38okzxtym_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/getting-started/modal_transfer__f8j38okzxtym_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/getting-started/modal_transfer__f8j38okzxtym_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/getting-started/modal_transfer__f8j38okzxtym_large.jpg" alt="Android screen and iPhone 16 screen displayed showing data transfer"> </picture> </noscript> </div> </div> </div> </div> </div> <div class="feature-card-modal-tile bleed-bottom tile-horizontal-layout image-first "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Continue your conversations with friends.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">Messages lets you reply with a quick emoji, create Memoji, and pay a friend for pizza. RCS (Rich Communication Services) messaging brings richer media and delivery and read receipts for those who don’t use iMessage. And you can keep your conversations going on apps such as WhatsApp and WeChat.</p> </div> <div class="image-container pin-middle-center"><picture id="overview-consider-modals-getting-started-modal-conversations-1" class="overview-consider-modals-getting-started-modal-conversations responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/getting-started/modal_conversations__idj6ekdap8ia_large.jpg" onload="__lp(event)" alt="iPhone 16 screen displaying a text message"> </picture> <noscript><picture class="overview-consider-modals-getting-started-modal-conversations responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/getting-started/modal_conversations__idj6ekdap8ia_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/getting-started/modal_conversations__idj6ekdap8ia_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/getting-started/modal_conversations__idj6ekdap8ia_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/getting-started/modal_conversations__idj6ekdap8ia_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/getting-started/modal_conversations__idj6ekdap8ia_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/getting-started/modal_conversations__idj6ekdap8ia_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/getting-started/modal_conversations__idj6ekdap8ia_large.jpg" alt="iPhone 16 screen displaying a text message"> </picture> </noscript> </div> </div> </div> </div> </div> <div class="feature-card-modal-tile bleed-bottom tile-horizontal-layout "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Everything just works.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">Apple engineers design our hardware and software together for a totally seamless experience. Want to connect your new AirPods to your iPhone? It’s a simple one‑tap setup. Want to share photos or contacts with friends nearby? AirDrop lists their names onscreen, so you can choose with a tap.</p> </div> <div class="image-container pin-middle-center"><picture id="overview-consider-modals-getting-started-modal-works-1" class="overview-consider-modals-getting-started-modal-works responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/getting-started/modal_works__dlcbrdvb5k8y_large.jpg" onload="__lp(event)" alt="iPhone 16 is displayed along set a pair of Airpods"> </picture> <noscript><picture class="overview-consider-modals-getting-started-modal-works responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/getting-started/modal_works__dlcbrdvb5k8y_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/getting-started/modal_works__dlcbrdvb5k8y_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/getting-started/modal_works__dlcbrdvb5k8y_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/getting-started/modal_works__dlcbrdvb5k8y_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/getting-started/modal_works__dlcbrdvb5k8y_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/getting-started/modal_works__dlcbrdvb5k8y_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/getting-started/modal_works__dlcbrdvb5k8y_large.jpg" alt="iPhone 16 is displayed along set a pair of Airpods"> </picture> </noscript> </div> </div> </div> </div> </div> <div class="feature-card-modal-tile bleed-bottom "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Help is just a call or chat away.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">There are lots of ways to reach someone if you have questions. Call a Specialist, chat with someone online, go into an Apple Store, or use the Apple Support app. And the Tips app will help you get the most out of your iPhone over time.</p> </div> <div class="image-container "><picture id="overview-consider-modals-getting-started-modal-help-1" class="overview-consider-modals-getting-started-modal-help responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/getting-started/modal_help__dwv5gdah1rwy_large.jpg" onload="__lp(event)" alt="An Apple employee is pictured"> </picture> <noscript><picture class="overview-consider-modals-getting-started-modal-help responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/getting-started/modal_help__dwv5gdah1rwy_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/getting-started/modal_help__dwv5gdah1rwy_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/getting-started/modal_help__dwv5gdah1rwy_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/getting-started/modal_help__dwv5gdah1rwy_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/getting-started/modal_help__dwv5gdah1rwy_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/getting-started/modal_help__dwv5gdah1rwy_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/getting-started/modal_help__dwv5gdah1rwy_large.jpg" alt="An Apple employee is pictured"> </picture> </noscript> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div><button data-modal-open data-analytics-intrapage-link class="card-modal-trigger modal-trigger card-cta-modal-button" data-analytics-title="open modal - getting started - variant" data-analytics-click="prop3:open modal - getting started - variant" aria-label="Learn more about getting started."> <div class="modal-trigger-container"><span class="card-cta-modal-button-icon"> <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 20 20" class="card-cta-modal-button-small-icon card-modal-button-small-icon"><path d="M17.25,8.51H11.5V2.75A1.5,1.5,0,0,0,10,1.25h0a1.5,1.5,0,0,0-1.5,1.5V8.5H2.75a1.5,1.5,0,0,0,0,3H8.5v5.75a1.5,1.5,0,0,0,1.5,1.5h0a1.5,1.5,0,0,0,1.5-1.5V11.5h5.75a1.5,1.5,0,0,0,0-3Z" /> </svg></span> </div></button> </div></li> <li role="listitem" class="gallery-item grid-item" data-analytics-gallery-item-id="designed to last - variant" data-ac-gallery-item data-staggered-item> <div id="feature-card-2" class="feature-card card-container" data-component-list="Modal"> <div class="card" tabindex="-1"> <div class="card-modifier card-padding fixed-width"> <div class="card-viewport-content"> <div class="feature-card-content"> <div class="feature-card-copy"> <p class="typography-feature-card-label feature-card-label">Designed to Last</p> <p class="typography-card-headline feature-card-headline">iPhone holds its value longer than other smartphones.</p> </div> <figure class="feature-card-image-container image-bottom-center"><picture id="overview-consider-last-1" class="overview-consider-last feature-card-image" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider/last__fxeg1mw864a6_xlarge.jpg" onload="__lp(event)" alt> </picture> <noscript><picture class="overview-consider-last feature-card-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/last__fxeg1mw864a6_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/last__fxeg1mw864a6_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/last__fxeg1mw864a6_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/last__fxeg1mw864a6_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/last__fxeg1mw864a6_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/last__fxeg1mw864a6_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1440px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/last__fxeg1mw864a6_xlarge.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/last__fxeg1mw864a6_xlarge_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider/last__fxeg1mw864a6_xlarge.jpg" alt> </picture> </noscript> </figure> </div> <div class="modal-content-wrapper variant-crossfade" data-modal-content-wrapper data-modal-anim-lifecycle data-analytics-activitymap-region-id="designed to last modal - variant" data-modal-class="feature-card-modal designed-to-last-variant" data-modal-close-label="Close designed to last section" data-modal-id="feature-card-modal-designed-to-last-variant" data-modal-scroll-group-name="feature-card-modal-designed-to-last-variant"> <div id="modal-content-designed-to-last-variant" class="feature-card-modal-content modal-content"> <h3 class="typography-modal-topic-label modal-topic-label">Designed to Last</h3> <h4 class="typography-modal-headline modal-headline">iPhone holds its value longer<br class="large"> than other smartphones.</h4> <div class="feature-card-modal-tile bleed-bottom "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Last phone standing.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">iPhone is built to withstand everyday wear and tear — and to resist spills and splashes.<sup class="footnote footnote-number"><a href="https://www-apple-com.translate.goog/iphone/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB#footnote-8" aria-label="Footnote 6" data-modal-close>6</a></sup> Our newest models feature the latest‑generation Ceramic Shield, which is two times tougher than any smartphone glass.</p> </div> <div class="image-container "><picture id="overview-consider-modals-designed-to-last-modal-last-1" class="overview-consider-modals-designed-to-last-modal-last responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/designed-to-last/modal_last__cr0lx069vzu6_large.jpg" onload="__lp(event)" alt="iPhone 16"> </picture> <noscript><picture class="overview-consider-modals-designed-to-last-modal-last responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/designed-to-last/modal_last__cr0lx069vzu6_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/designed-to-last/modal_last__cr0lx069vzu6_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/designed-to-last/modal_last__cr0lx069vzu6_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/designed-to-last/modal_last__cr0lx069vzu6_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/designed-to-last/modal_last__cr0lx069vzu6_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/designed-to-last/modal_last__cr0lx069vzu6_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/designed-to-last/modal_last__cr0lx069vzu6_large.jpg" alt="iPhone 16"> </picture> </noscript> </div> </div> </div> </div> </div> <div class="feature-card-modal-tile bleed-bottom "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">New now. And later.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">Regular iOS updates keep your iPhone feeling new for years to come. Just turn on automatic updates, and your iPhone stays current with the latest features and security.</p> </div> <div class="image-container "><picture id="overview-consider-modals-designed-to-last-modal-new-1" class="overview-consider-modals-designed-to-last-modal-new responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/designed-to-last/modal_new__fthe8wrms3am_large.jpg" onload="__lp(event)" alt="iPhone 16 screens displaying multiple iOS18 features"> </picture> <noscript><picture class="overview-consider-modals-designed-to-last-modal-new responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/designed-to-last/modal_new__fthe8wrms3am_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/designed-to-last/modal_new__fthe8wrms3am_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/designed-to-last/modal_new__fthe8wrms3am_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/designed-to-last/modal_new__fthe8wrms3am_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/designed-to-last/modal_new__fthe8wrms3am_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/designed-to-last/modal_new__fthe8wrms3am_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/designed-to-last/modal_new__fthe8wrms3am_large.jpg" alt="iPhone 16 screens displaying multiple iOS18 features"> </picture> </noscript> </div> </div> </div> </div> </div> <div class="feature-card-modal-tile bleed-bottom "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Extremely advanced chips.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">Apple‑designed chips deliver exceptional performance you’ll notice in everything you do. They unlock Apple Intelligence, power advanced photo features like latest‑generation Photographic Styles, and enable AAA gaming. We also design the operating system, so everything works together in the most efficient way possible for great battery life.</p> </div> <div class="image-container "><picture id="overview-consider-modals-designed-to-last-modal-battery-1" class="overview-consider-modals-designed-to-last-modal-battery responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/designed-to-last/modal_battery__fgrcfxdcowmu_large.jpg" onload="__lp(event)" alt="iPhone 16 screen displaying a game"> </picture> <noscript><picture class="overview-consider-modals-designed-to-last-modal-battery responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/designed-to-last/modal_battery__fgrcfxdcowmu_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/designed-to-last/modal_battery__fgrcfxdcowmu_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/designed-to-last/modal_battery__fgrcfxdcowmu_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/designed-to-last/modal_battery__fgrcfxdcowmu_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/designed-to-last/modal_battery__fgrcfxdcowmu_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/designed-to-last/modal_battery__fgrcfxdcowmu_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/designed-to-last/modal_battery__fgrcfxdcowmu_large.jpg" alt="iPhone 16 screen displaying a game"> </picture> </noscript> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div><button data-modal-open data-analytics-intrapage-link class="card-modal-trigger modal-trigger card-cta-modal-button" data-analytics-title="open modal - designed to last - variant" data-analytics-click="prop3:open modal - designed to last - variant" aria-label="Learn more about design."> <div class="modal-trigger-container"><span class="card-cta-modal-button-icon"> <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 20 20" class="card-cta-modal-button-small-icon card-modal-button-small-icon"><path d="M17.25,8.51H11.5V2.75A1.5,1.5,0,0,0,10,1.25h0a1.5,1.5,0,0,0-1.5,1.5V8.5H2.75a1.5,1.5,0,0,0,0,3H8.5v5.75a1.5,1.5,0,0,0,1.5,1.5h0a1.5,1.5,0,0,0,1.5-1.5V11.5h5.75a1.5,1.5,0,0,0,0-3Z" /> </svg></span> </div></button> </div></li> <li role="listitem" class="gallery-item grid-item" data-analytics-gallery-item-id="personalize - variant" data-ac-gallery-item data-staggered-item> <div id="feature-card-3" class="feature-card card-container" data-component-list="Modal"> <div class="card" tabindex="-1"> <div class="card-modifier card-padding theme-dark fixed-width"> <div class="card-viewport-content"> <div class="feature-card-content"> <div class="feature-card-copy"> <p class="typography-feature-card-label feature-card-label">Personalize Your iPhone</p> <p class="typography-card-headline feature-card-headline">Make it you. <br> Through and through.</p> </div> <figure class="feature-card-image-container image-bottom-center"><picture id="overview-consider-personalize-2" class="overview-consider-personalize feature-card-image" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider/personalize__dwg8srggrbo2_xlarge.jpg" onload="__lp(event)" alt="iPhone 16 Pro screen with a dynamic side-profile photo of a pink flamingo and widgets tinted pink to match."> </picture> <noscript><picture class="overview-consider-personalize feature-card-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/personalize__dwg8srggrbo2_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/personalize__dwg8srggrbo2_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/personalize__dwg8srggrbo2_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/personalize__dwg8srggrbo2_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/personalize__dwg8srggrbo2_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/personalize__dwg8srggrbo2_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1440px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/personalize__dwg8srggrbo2_xlarge.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/personalize__dwg8srggrbo2_xlarge_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider/personalize__dwg8srggrbo2_xlarge.jpg" alt="iPhone 16 Pro screen with a dynamic side-profile photo of a pink flamingo and widgets tinted pink to match."> </picture> </noscript> </figure> </div> <div class="modal-content-wrapper variant-crossfade" data-modal-content-wrapper data-modal-anim-lifecycle data-analytics-activitymap-region-id="personalize your iphone modal - variant" data-modal-class="feature-card-modal personalize-variant" data-modal-close-label="Close personalize section" data-modal-id="feature-card-modal-personalize-variant" data-modal-scroll-group-name="feature-card-modal-personalize-variant"> <div id="modal-content-personalize-variant" class="feature-card-modal-content modal-content"> <h3 class="typography-modal-topic-label modal-topic-label">Personalize Your iPhone</h3> <h4 class="typography-modal-headline modal-headline">Make it you. <br> Through and through.</h4> <div class="feature-card-modal-tile bleed-bottom "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Customize your Home Screen.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">Rearrange and resize apps and widgets. Place them along the bottom for quicker reach, or off to the side to frame a favorite wallpaper. Tint your Home Screen icons and widgets — or let iOS suggest a color that complements your wallpaper.</p> </div> <div class="image-container "><picture id="overview-consider-modals-personalize-modal-personalize-1" class="overview-consider-modals-personalize-modal-personalize responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/personalize/modal_personalize__bd7nx1670oj6_large.jpg" onload="__lp(event)" alt="iPhone 16 screens showing images of people and the home screen overlayed"> </picture> <noscript><picture class="overview-consider-modals-personalize-modal-personalize responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/personalize/modal_personalize__bd7nx1670oj6_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/personalize/modal_personalize__bd7nx1670oj6_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/personalize/modal_personalize__bd7nx1670oj6_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/personalize/modal_personalize__bd7nx1670oj6_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/personalize/modal_personalize__bd7nx1670oj6_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/personalize/modal_personalize__bd7nx1670oj6_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/personalize/modal_personalize__bd7nx1670oj6_large.jpg" alt="iPhone 16 screens showing images of people and the home screen overlayed"> </picture> </noscript> </div> </div> </div> </div> </div> <div class="feature-card-modal-tile bleed-bottom tile-horizontal-layout image-first "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Lock in your favorite controls.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">Swap out your Lock Screen controls for ones you love to use more often, or assign a control to the Action button.</p> </div> <div class="image-container pin-middle-center"><picture id="overview-consider-modals-personalize-modal-lock-screen-1" class="overview-consider-modals-personalize-modal-lock-screen responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/personalize/modal_lock_screen__eebfeavxwuie_large.jpg" onload="__lp(event)" alt="iPhone 16 screen displaying phone lock screen"> </picture> <noscript><picture class="overview-consider-modals-personalize-modal-lock-screen responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/personalize/modal_lock_screen__eebfeavxwuie_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/personalize/modal_lock_screen__eebfeavxwuie_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/personalize/modal_lock_screen__eebfeavxwuie_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/personalize/modal_lock_screen__eebfeavxwuie_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/personalize/modal_lock_screen__eebfeavxwuie_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/personalize/modal_lock_screen__eebfeavxwuie_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/personalize/modal_lock_screen__eebfeavxwuie_large.jpg" alt="iPhone 16 screen displaying phone lock screen"> </picture> </noscript> </div> </div> </div> </div> </div> <div class="feature-card-modal-tile bleed-bottom tile-horizontal-layout "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Control Center. Totally under control.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">Customize how your controls are laid out, resize them, or build your own groups of controls so they’re always just a swipe away.</p> </div> <div class="image-container pin-middle-center"><picture id="overview-consider-modals-personalize-modal-control-center-1" class="overview-consider-modals-personalize-modal-control-center responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/personalize/modal_control_center__e18kh5kdsoeq_large.jpg" onload="__lp(event)" alt="iPhone 16 screen displaying control center"> </picture> <noscript><picture class="overview-consider-modals-personalize-modal-control-center responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/personalize/modal_control_center__e18kh5kdsoeq_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/personalize/modal_control_center__e18kh5kdsoeq_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/personalize/modal_control_center__e18kh5kdsoeq_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/personalize/modal_control_center__e18kh5kdsoeq_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/personalize/modal_control_center__e18kh5kdsoeq_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/personalize/modal_control_center__e18kh5kdsoeq_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/personalize/modal_control_center__e18kh5kdsoeq_large.jpg" alt="iPhone 16 screen displaying control center"> </picture> </noscript> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div><button data-modal-open data-analytics-intrapage-link class="card-modal-trigger modal-trigger card-cta-modal-button" data-analytics-title="open modal - personalize your iphone - variant" data-analytics-click="prop3:open modal - personalize your iphone - variant" aria-label="Learn more about how you can make iPhone even more you with custom design features and built-in accessibility tools."> <div class="modal-trigger-container"><span class="card-cta-modal-button-icon"> <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 20 20" class="card-cta-modal-button-small-icon card-modal-button-small-icon"><path d="M17.25,8.51H11.5V2.75A1.5,1.5,0,0,0,10,1.25h0a1.5,1.5,0,0,0-1.5,1.5V8.5H2.75a1.5,1.5,0,0,0,0,3H8.5v5.75a1.5,1.5,0,0,0,1.5,1.5h0a1.5,1.5,0,0,0,1.5-1.5V11.5h5.75a1.5,1.5,0,0,0,0-3Z" /> </svg></span> </div></button> </div></li> <li role="listitem" class="gallery-item grid-item" data-analytics-gallery-item-id="apple intelligence - variant" data-ac-gallery-item data-staggered-item> <div id="feature-card-4" class="feature-card card-container" data-component-list="Modal"> <div class="card" tabindex="-1"> <div class="card-modifier card-padding theme-dark fixed-width"> <div class="card-viewport-content"> <div class="feature-card-content"> <div class="feature-card-copy"> <p class="typography-feature-card-label feature-card-label">Apple Intelligence</p> <p class="typography-card-headline feature-card-headline">AI‑opening possibilities.<sup class="footnote footnote-number"><a href="https://www-apple-com.translate.goog/iphone/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB#footnote-3" aria-label="Footnote 1" data-modal-close>1</a></sup></p> </div> <figure class="feature-card-image-container image-bottom-center"><picture id="overview-consider-apple-intelligence-2" class="overview-consider-apple-intelligence feature-card-image" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider/apple_intelligence__gbh77cvflkia_xlarge.jpg" onload="__lp(event)" alt="iPhone 16 Pro displaying redesigned Siri and type to Siri capability"> </picture> <noscript><picture class="overview-consider-apple-intelligence feature-card-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/apple_intelligence__gbh77cvflkia_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/apple_intelligence__gbh77cvflkia_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/apple_intelligence__gbh77cvflkia_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/apple_intelligence__gbh77cvflkia_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/apple_intelligence__gbh77cvflkia_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/apple_intelligence__gbh77cvflkia_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1440px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/apple_intelligence__gbh77cvflkia_xlarge.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/apple_intelligence__gbh77cvflkia_xlarge_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider/apple_intelligence__gbh77cvflkia_xlarge.jpg" alt="iPhone 16 Pro displaying redesigned Siri and type to Siri capability"> </picture> </noscript> </figure> </div> <div class="modal-content-wrapper variant-crossfade" data-modal-content-wrapper data-modal-anim-lifecycle data-analytics-activitymap-region-id="apple intelligence modal - variant" data-modal-class="feature-card-modal apple-intelligence-variant" data-modal-close-label="Close apple intelligence section" data-modal-id="feature-card-modal-apple-intelligence-variant" data-modal-scroll-group-name="feature-card-modal-apple-intelligence-variant"> <div id="modal-content-apple-intelligence-variant" class="feature-card-modal-content modal-content"> <h3 class="typography-modal-topic-label modal-topic-label">Apple Intelligence</h3> <h4 class="typography-modal-headline modal-headline">AI-opening possibilities.<sup class="footnote footnote-number"><a href="https://www-apple-com.translate.goog/iphone/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB#footnote-3" aria-label="Footnote 1" data-modal-close>1</a></sup></h4> <div class="feature-card-modal-tile bleed-bottom tile-horizontal-layout "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Now that’s smart.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">Our latest iPhone models are built for Apple Intelligence, the personal intelligence system that helps you write, express yourself, and get things done effortlessly. With groundbreaking privacy protections, it gives you peace of mind that no one else can access your data — not even Apple.<sup class="footnote footnote-number"><a href="https://www-apple-com.translate.goog/iphone/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB#footnote-3" aria-label="Footnote 1" data-modal-close>1</a></sup></p> </div> <div class="image-container pin-middle-center"><picture id="overview-consider-modals-ai-modal-smart-2" class="overview-consider-modals-ai-modal-smart responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/ai/modal_smart__dbelwh7uk002_large.jpg" onload="__lp(event)" alt="Screen showing Priority Messages in Mail"> </picture> <noscript><picture class="overview-consider-modals-ai-modal-smart responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_smart__dbelwh7uk002_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_smart__dbelwh7uk002_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_smart__dbelwh7uk002_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_smart__dbelwh7uk002_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_smart__dbelwh7uk002_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_smart__dbelwh7uk002_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/ai/modal_smart__dbelwh7uk002_large.jpg" alt="Screen showing Priority Messages in Mail"> </picture> </noscript> </div> </div> </div> </div> </div> <div class="feature-card-modal-tile bleed-bottom tile-horizontal-layout image-first "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Find just the right words.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">Writing Tools can proofread your text and rewrite different versions until the tone is just right, and summarize selected text with a simple tap. They’re available nearly everywhere you write, including third-party apps.</p> </div> <div class="image-container pin-middle-center"><picture id="overview-consider-modals-ai-modal-tools-2" class="overview-consider-modals-ai-modal-tools responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/ai/modal_tools__ft6eljfr4aaa_large.jpg" onload="__lp(event)" alt="Apple Intelligence Writing Tools prompts on iPhone 16 Pro."> </picture> <noscript><picture class="overview-consider-modals-ai-modal-tools responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_tools__ft6eljfr4aaa_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_tools__ft6eljfr4aaa_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_tools__ft6eljfr4aaa_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_tools__ft6eljfr4aaa_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_tools__ft6eljfr4aaa_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_tools__ft6eljfr4aaa_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/ai/modal_tools__ft6eljfr4aaa_large.jpg" alt="Apple Intelligence Writing Tools prompts on iPhone 16 Pro."> </picture> </noscript> </div> </div> </div> </div> </div> <div class="feature-card-modal-tile bleed-bottom tile-horizontal-layout "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Express yourself visually.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">Make a Genmoji right in the keyboard to match any conversation. Want to create a rainbow cactus? You got it. Just provide a description to see a preview.</p> </div> <div class="image-container pin-middle-center"><picture id="overview-consider-modals-ai-modal-express-2" class="overview-consider-modals-ai-modal-express responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/ai/modal_express__bp9ywonwv076_large.jpg" onload="__lp(event)" alt="Screen showing a Genmoji"> </picture> <noscript><picture class="overview-consider-modals-ai-modal-express responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_express__bp9ywonwv076_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_express__bp9ywonwv076_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_express__bp9ywonwv076_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_express__bp9ywonwv076_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_express__bp9ywonwv076_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_express__bp9ywonwv076_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/ai/modal_express__bp9ywonwv076_large.jpg" alt="Screen showing a Genmoji"> </picture> </noscript> </div> </div> </div> </div> </div> <div class="feature-card-modal-tile bleed-bottom "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">A new era for Siri.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">Awareness of your personal context enables Siri to help you in ways that are unique to you. Can’t remember when your mom’s flight is arriving? Siri can help find what you’re looking for, without compromising your privacy.</p> </div> <div class="image-container pin-middle-center"><picture id="overview-consider-modals-ai-modal-siri-2" class="overview-consider-modals-ai-modal-siri responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/ai/modal_siri__suh7obilhai6_large.jpg" onload="__lp(event)" alt="Text pop-up from Siri with information user was seeking."> </picture> <noscript><picture class="overview-consider-modals-ai-modal-siri responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_siri__suh7obilhai6_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_siri__suh7obilhai6_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_siri__suh7obilhai6_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_siri__suh7obilhai6_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_siri__suh7obilhai6_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_siri__suh7obilhai6_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/ai/modal_siri__suh7obilhai6_large.jpg" alt="Text pop-up from Siri with information user was seeking."> </picture> </noscript> </div> </div> </div> </div> </div> <div class="feature-card-modal-tile "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Designed to protect your privacy at every step.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">With Private Cloud Compute, Apple Intelligence can draw on larger, Apple‑designed server‑based models, running on Apple silicon, to handle more complex requests while protecting your privacy.</p> </div> <div class="image-container pin-middle-center"><picture id="overview-consider-modals-ai-modal-icon-privacy-2" class="overview-consider-modals-ai-modal-icon-privacy responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/ai/modal_icon_privacy__dysji7kkweqa_large.jpg" onload="__lp(event)" alt="Privacy Apple logo"> </picture> <noscript><picture class="overview-consider-modals-ai-modal-icon-privacy responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_icon_privacy__dysji7kkweqa_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_icon_privacy__dysji7kkweqa_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_icon_privacy__dysji7kkweqa_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_icon_privacy__dysji7kkweqa_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_icon_privacy__dysji7kkweqa_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/ai/modal_icon_privacy__dysji7kkweqa_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/ai/modal_icon_privacy__dysji7kkweqa_large.jpg" alt="Privacy Apple logo"> </picture> </noscript> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div><button data-modal-open data-analytics-intrapage-link class="card-modal-trigger modal-trigger card-cta-modal-button" data-analytics-title="open modal - apple intelligence - variant" data-analytics-click="prop3:open modal - apple intelligence - variant" aria-label="Learn more about apple intelligence on iPhone."> <div class="modal-trigger-container"><span class="card-cta-modal-button-icon"> <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 20 20" class="card-cta-modal-button-small-icon card-modal-button-small-icon"><path d="M17.25,8.51H11.5V2.75A1.5,1.5,0,0,0,10,1.25h0a1.5,1.5,0,0,0-1.5,1.5V8.5H2.75a1.5,1.5,0,0,0,0,3H8.5v5.75a1.5,1.5,0,0,0,1.5,1.5h0a1.5,1.5,0,0,0,1.5-1.5V11.5h5.75a1.5,1.5,0,0,0,0-3Z" /> </svg></span> </div></button> </div></li> <li role="listitem" class="gallery-item grid-item" data-analytics-gallery-item-id="privacy - variant" data-ac-gallery-item data-staggered-item> <div id="feature-card-5" class="feature-card card-container" data-component-list="Modal"> <div class="card" tabindex="-1"> <div class="card-modifier card-padding theme-dark fixed-width"> <div class="card-viewport-content"> <div class="feature-card-content"> <div class="feature-card-copy"> <p class="typography-feature-card-label feature-card-label">Privacy</p> <p class="typography-card-headline feature-card-headline">Your data. <br class="large"><br class="medium"> Just where <br class="small"> you want it.</p> </div> <figure class="feature-card-image-container image-bottom-center"><picture id="overview-consider-privacy-2" class="overview-consider-privacy feature-card-image" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider/privacy__ckc0wa30o55y_xlarge.jpg" onload="__lp(event)" alt="Privacy Apple logo."> </picture> <noscript><picture class="overview-consider-privacy feature-card-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/privacy__ckc0wa30o55y_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/privacy__ckc0wa30o55y_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/privacy__ckc0wa30o55y_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/privacy__ckc0wa30o55y_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/privacy__ckc0wa30o55y_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/privacy__ckc0wa30o55y_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1440px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/privacy__ckc0wa30o55y_xlarge.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/privacy__ckc0wa30o55y_xlarge_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider/privacy__ckc0wa30o55y_xlarge.jpg" alt="Privacy Apple logo."> </picture> </noscript> </figure> </div> <div class="modal-content-wrapper variant-crossfade" data-modal-content-wrapper data-modal-anim-lifecycle data-analytics-activitymap-region-id="privacy modal - variant" data-modal-class="feature-card-modal privacy-variant" data-modal-close-label="Close privacy section" data-modal-id="feature-card-modal-privacy-variant" data-modal-scroll-group-name="feature-card-modal-privacy-variant"> <div id="modal-content-privacy-variant" class="feature-card-modal-content modal-content"> <h3 class="typography-modal-topic-label modal-topic-label">Privacy</h3> <h4 class="typography-modal-headline modal-headline">Your data. <br class="medium"> Just where you want it.</h4> <div class="feature-card-modal-tile bleed-bottom tile-horizontal-layout "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Groundbreaking privacy protections.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">Apple Intelligence is integrated into your iPhone through on-device processing. With Private Cloud Compute, it can draw on larger, Apple-designed server-based models, running on Apple silicon, to handle more complex requests while protecting your privacy.</p> </div> <div class="image-container pin-middle-center"><picture id="overview-consider-modals-privacy-modal-privacy-2" class="overview-consider-modals-privacy-modal-privacy responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/privacy/modal_privacy__fztx4u51s8q6_large.jpg" onload="__lp(event)" alt="A hand holding iPhone 16 with colorful, glowing edges."> </picture> <noscript><picture class="overview-consider-modals-privacy-modal-privacy responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_privacy__fztx4u51s8q6_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_privacy__fztx4u51s8q6_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_privacy__fztx4u51s8q6_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_privacy__fztx4u51s8q6_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_privacy__fztx4u51s8q6_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_privacy__fztx4u51s8q6_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/privacy/modal_privacy__fztx4u51s8q6_large.jpg" alt="A hand holding iPhone 16 with colorful, glowing edges."> </picture> </noscript> </div> </div> </div> </div> </div> <div class="feature-card-modal-tile bleed-bottom "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Sign in safely.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">The new Passwords app makes it easier to access account passwords, passkeys, Wi‑Fi passwords, and two‑factor authentication codes stored securely on your device or synced with iCloud Keychain.</p> </div> <div class="image-container "><picture id="overview-consider-modals-privacy-modal-sign-in-2" class="overview-consider-modals-privacy-modal-sign-in responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/privacy/modal_sign_in__fw9y5cxt692e_large.jpg" onload="__lp(event)" alt="Screen showing a list of iPhone apps within the Passwords app."> </picture> <noscript><picture class="overview-consider-modals-privacy-modal-sign-in responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_sign_in__fw9y5cxt692e_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_sign_in__fw9y5cxt692e_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_sign_in__fw9y5cxt692e_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_sign_in__fw9y5cxt692e_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_sign_in__fw9y5cxt692e_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_sign_in__fw9y5cxt692e_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/privacy/modal_sign_in__fw9y5cxt692e_large.jpg" alt="Screen showing a list of iPhone apps within the Passwords app."> </picture> </noscript> </div> </div> </div> </div> </div> <div class="feature-card-modal-tile bleed-bottom tile-horizontal-layout image-first "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Browse securely.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">Private Browsing in Safari locks browsing windows when they’re not being used, blocks known trackers from loading on pages, and removes tracking added to URLs as you browse.</p> </div> <div class="image-container pin-middle-center"><picture id="overview-consider-modals-privacy-modal-browse-2" class="overview-consider-modals-privacy-modal-browse responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/privacy/modal_browse__cfu2c5m2i7xy_large.jpg" onload="__lp(event)" alt="Apple privacy logo."> </picture> <noscript><picture class="overview-consider-modals-privacy-modal-browse responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_browse__cfu2c5m2i7xy_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_browse__cfu2c5m2i7xy_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_browse__cfu2c5m2i7xy_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_browse__cfu2c5m2i7xy_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_browse__cfu2c5m2i7xy_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_browse__cfu2c5m2i7xy_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/privacy/modal_browse__cfu2c5m2i7xy_large.jpg" alt="Apple privacy logo."> </picture> </noscript> </div> </div> </div> </div> </div> <div class="feature-card-modal-tile bleed-bottom tile-horizontal-layout "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Share privately.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">All messages sent with iMessage use end-to-end encryption between devices, so they’re only seen by those you send them to. And Mail Privacy Protection hides your IP address, so senders can’t determine your location.</p> </div> <div class="image-container pin-middle-center"><picture id="overview-consider-modals-privacy-modal-share-2" class="overview-consider-modals-privacy-modal-share responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/privacy/modal_share__djxf0ynt0kae_large.jpg" onload="__lp(event)" alt="Text alert and mail alert on screen."> </picture> <noscript><picture class="overview-consider-modals-privacy-modal-share responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_share__djxf0ynt0kae_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_share__djxf0ynt0kae_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_share__djxf0ynt0kae_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_share__djxf0ynt0kae_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_share__djxf0ynt0kae_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_share__djxf0ynt0kae_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/privacy/modal_share__djxf0ynt0kae_large.jpg" alt="Text alert and mail alert on screen."> </picture> </noscript> </div> </div> </div> </div> </div> <div class="feature-card-modal-tile bleed-bottom tile-horizontal-layout image-first "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Pay the Apple Pay way.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">When you make a purchase with Apple Pay, your card numbers are never stored on your device or on Apple servers — and they’re never shared by Apple with merchants, either.<sup class="footnote footnote-number"><a href="https://www-apple-com.translate.goog/iphone/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB#footnote-11" aria-label="Footnote 9" data-modal-close>9</a></sup></p> </div> <div class="image-container pin-middle-center"><picture id="overview-consider-modals-privacy-modal-apple-pay-2" class="overview-consider-modals-privacy-modal-apple-pay responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/privacy/modal_apple_pay__7we80tnf3k22_large.jpg" onload="__lp(event)" alt="Apple Pay credit card on screen."> </picture> <noscript><picture class="overview-consider-modals-privacy-modal-apple-pay responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_apple_pay__7we80tnf3k22_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_apple_pay__7we80tnf3k22_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_apple_pay__7we80tnf3k22_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_apple_pay__7we80tnf3k22_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_apple_pay__7we80tnf3k22_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/privacy/modal_apple_pay__7we80tnf3k22_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/privacy/modal_apple_pay__7we80tnf3k22_large.jpg" alt="Apple Pay credit card on screen."> </picture> </noscript> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div><button data-modal-open data-analytics-intrapage-link class="card-modal-trigger modal-trigger card-cta-modal-button" data-analytics-title="open modal - privacy - variant" data-analytics-click="prop3:open modal - privacy - variant" aria-label="Learn more about how iPhone can help to protect your privacy."> <div class="modal-trigger-container"><span class="card-cta-modal-button-icon"> <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 20 20" class="card-cta-modal-button-small-icon card-modal-button-small-icon"><path d="M17.25,8.51H11.5V2.75A1.5,1.5,0,0,0,10,1.25h0a1.5,1.5,0,0,0-1.5,1.5V8.5H2.75a1.5,1.5,0,0,0,0,3H8.5v5.75a1.5,1.5,0,0,0,1.5,1.5h0a1.5,1.5,0,0,0,1.5-1.5V11.5h5.75a1.5,1.5,0,0,0,0-3Z" /> </svg></span> </div></button> </div></li> <li role="listitem" class="gallery-item grid-item" data-analytics-gallery-item-id="cutting-edge cameras - variant" data-ac-gallery-item data-staggered-item> <div id="feature-card-6" class="feature-card card-container" data-component-list="Modal"> <div class="card" tabindex="-1"> <div class="card-modifier card-padding theme-dark fixed-width"> <div class="card-viewport-content"> <div class="feature-card-content"> <div class="feature-card-copy"> <p class="typography-feature-card-label feature-card-label">Cutting-Edge Cameras</p> <p class="typography-card-headline feature-card-headline">Picture your best <br> photos and videos.</p> </div> <figure class="feature-card-image-container image-bottom-center"><picture id="overview-consider-camera-2" class="overview-consider-camera feature-card-image" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider/camera__exi2qfijti0y_xlarge.jpg" onload="__lp(event)" alt="A medium shot of a 20-something man facing the right side. Light illuminates one side of his face, bringing out dramatic detail and highlights."> </picture> <noscript><picture class="overview-consider-camera feature-card-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/camera__exi2qfijti0y_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/camera__exi2qfijti0y_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/camera__exi2qfijti0y_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/camera__exi2qfijti0y_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/camera__exi2qfijti0y_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/camera__exi2qfijti0y_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1440px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/camera__exi2qfijti0y_xlarge.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/camera__exi2qfijti0y_xlarge_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider/camera__exi2qfijti0y_xlarge.jpg" alt="A medium shot of a 20-something man facing the right side. Light illuminates one side of his face, bringing out dramatic detail and highlights."> </picture> </noscript> </figure> </div> <div class="modal-content-wrapper variant-crossfade" data-modal-content-wrapper data-modal-anim-lifecycle data-analytics-activitymap-region-id="cutting-edge cameras modal - variant" data-modal-class="feature-card-modal advanced-cameras-variant" data-modal-close-label="Close advanced cameras section" data-modal-id="feature-card-modal-advanced-cameras-variant" data-modal-scroll-group-name="feature-card-modal-advanced-cameras-variant"> <div id="modal-content-advanced-cameras-variant" class="feature-card-modal-content modal-content"> <h3 class="typography-modal-topic-label modal-topic-label">Cutting-Edge Cameras</h3> <h4 class="typography-modal-headline modal-headline">Picture your best<br> photos and videos.</h4> <div class="feature-card-modal-tile bleed-bottom tile-horizontal-layout "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Stunning made simple.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">The advanced cameras in iPhone automatically capture phenomenal photos with great detail and color. Want to take the perfect shot in record time? Our latest models have Camera Control, giving you an easier way to quickly access camera tools.</p> </div> <div class="image-container pin-middle-center"><picture id="overview-consider-modals-camera-modal-simple-2" class="overview-consider-modals-camera-modal-simple responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/camera/modal_simple__e1od3jctk06e_large.jpg" onload="__lp(event)" alt="Thumb pressed against Camera Control button on the side of iPhone 16 Pro, adjusting depth of field."> </picture> <noscript><picture class="overview-consider-modals-camera-modal-simple responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/camera/modal_simple__e1od3jctk06e_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/camera/modal_simple__e1od3jctk06e_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/camera/modal_simple__e1od3jctk06e_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/camera/modal_simple__e1od3jctk06e_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/camera/modal_simple__e1od3jctk06e_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/camera/modal_simple__e1od3jctk06e_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/camera/modal_simple__e1od3jctk06e_large.jpg" alt="Thumb pressed against Camera Control button on the side of iPhone 16 Pro, adjusting depth of field."> </picture> </noscript> </div> </div> </div> </div> </div> <div class="feature-card-modal-tile bleed-bottom "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Make movies like the movies.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">iPhone records in HDR, so whether you use Action mode to steady really shaky scenes as you shoot or capture striking slo‑mo shots in 4K 120 fps Dolby Vision on iPhone 16 Pro — every frame looks incredible.</p> </div> <div class="image-container "><picture id="overview-consider-modals-camera-modal-movies-2" class="overview-consider-modals-camera-modal-movies responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/camera/modal_movies__c6fmkjebqtg2_large.jpg" onload="__lp(event)" alt="Smooth video of a man running recorded in Action mode."> </picture> <noscript><picture class="overview-consider-modals-camera-modal-movies responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/camera/modal_movies__c6fmkjebqtg2_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/camera/modal_movies__c6fmkjebqtg2_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/camera/modal_movies__c6fmkjebqtg2_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/camera/modal_movies__c6fmkjebqtg2_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/camera/modal_movies__c6fmkjebqtg2_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/camera/modal_movies__c6fmkjebqtg2_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/camera/modal_movies__c6fmkjebqtg2_large.jpg" alt="Smooth video of a man running recorded in Action mode."> </picture> </noscript> </div> </div> </div> </div> </div> <div class="feature-card-modal-tile bleed-bottom "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Keep on zoomin’.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">With a wide range of focal lengths, iPhone gives you exceptional framing flexibility — from sharp close‑ups to sweeping Ultra Wide shots that let you capture more of a scene without stepping back.</p> </div> <div class="image-container "><picture id="overview-consider-modals-camera-modal-zoom-2" class="overview-consider-modals-camera-modal-zoom responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/camera/modal_zoom__b3lw7kwdpqnm_large.jpg" onload="__lp(event)" alt="A series of six images that demonstrate the wide range of iPhone zoom capabilities, from compelling close-ups to sweeping Ultra Wide shots."> </picture> <noscript><picture class="overview-consider-modals-camera-modal-zoom responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/camera/modal_zoom__b3lw7kwdpqnm_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/camera/modal_zoom__b3lw7kwdpqnm_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/camera/modal_zoom__b3lw7kwdpqnm_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/camera/modal_zoom__b3lw7kwdpqnm_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/camera/modal_zoom__b3lw7kwdpqnm_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/camera/modal_zoom__b3lw7kwdpqnm_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/camera/modal_zoom__b3lw7kwdpqnm_large.jpg" alt="A series of six images that demonstrate the wide range of iPhone zoom capabilities, from compelling close-ups to sweeping Ultra Wide shots."> </picture> </noscript> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div><button data-modal-open data-analytics-intrapage-link class="card-modal-trigger modal-trigger card-cta-modal-button" data-analytics-title="open modal - cutting-edge cameras - variant" data-analytics-click="prop3:open modal - cutting-edge cameras - variant" aria-label="Learn more about the advanced cameras on iPhone."> <div class="modal-trigger-container"><span class="card-cta-modal-button-icon"> <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 20 20" class="card-cta-modal-button-small-icon card-modal-button-small-icon"><path d="M17.25,8.51H11.5V2.75A1.5,1.5,0,0,0,10,1.25h0a1.5,1.5,0,0,0-1.5,1.5V8.5H2.75a1.5,1.5,0,0,0,0,3H8.5v5.75a1.5,1.5,0,0,0,1.5,1.5h0a1.5,1.5,0,0,0,1.5-1.5V11.5h5.75a1.5,1.5,0,0,0,0-3Z" /> </svg></span> </div></button> </div></li> <li role="listitem" class="gallery-item grid-item" data-analytics-gallery-item-id="environment - variant" data-ac-gallery-item data-staggered-item> <div id="feature-card-7" class="feature-card card-container" data-component-list="Modal"> <div class="card" tabindex="-1"> <div class="card-modifier card-padding fixed-width"> <div class="card-viewport-content"> <div class="feature-card-content"> <div class="feature-card-copy"> <p class="typography-feature-card-label feature-card-label">Environment</p> <p class="typography-card-headline feature-card-headline">Recycle. Reuse. Repeat.</p> </div> <figure class="feature-card-image-container image-bottom-center"><picture id="overview-consider-environment-2" class="overview-consider-environment feature-card-image" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider/environment__e3v3gj88dl6q_xlarge.jpg" onload="__lp(event)" alt="Back of white iPhone 16 featuring recyclable materials."> </picture> <noscript><picture class="overview-consider-environment feature-card-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/environment__e3v3gj88dl6q_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/environment__e3v3gj88dl6q_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/environment__e3v3gj88dl6q_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/environment__e3v3gj88dl6q_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/environment__e3v3gj88dl6q_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/environment__e3v3gj88dl6q_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1440px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/environment__e3v3gj88dl6q_xlarge.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/environment__e3v3gj88dl6q_xlarge_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider/environment__e3v3gj88dl6q_xlarge.jpg" alt="Back of white iPhone 16 featuring recyclable materials."> </picture> </noscript> </figure> </div> <div class="modal-content-wrapper variant-crossfade" data-modal-content-wrapper data-modal-anim-lifecycle data-analytics-activitymap-region-id="environment modal - variant" data-modal-class="feature-card-modal environment-variant" data-modal-close-label="Close environment section" data-modal-id="feature-card-modal-environment-variant" data-modal-scroll-group-name="feature-card-modal-environment-variant"> <div id="modal-content-environment-variant" class="feature-card-modal-content modal-content"> <h3 class="typography-modal-topic-label modal-topic-label">Environment</h3> <h4 class="typography-modal-headline modal-headline">Recycle. Reuse. Repeat.</h4> <div class="feature-card-modal-tile bleed-bottom "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Innovation in conservation.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">Our disassembly robots — Daisy, Dave, and Taz — recover crucial materials like gold, cobalt, tungsten, and rare earth elements from recycled iPhone devices, so they can be used to make new ones.</p> </div> <div class="image-container "><picture id="overview-consider-modals-environment-modal-innovation-2" class="overview-consider-modals-environment-modal-innovation responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/environment/modal_innovation__bvqe2g8biemu_large.jpg" onload="__lp(event)" alt="The futuristic hand and arm of one of Apple's pioneering disassembly robots."> </picture> <noscript><picture class="overview-consider-modals-environment-modal-innovation responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_innovation__bvqe2g8biemu_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_innovation__bvqe2g8biemu_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_innovation__bvqe2g8biemu_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_innovation__bvqe2g8biemu_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_innovation__bvqe2g8biemu_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_innovation__bvqe2g8biemu_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/environment/modal_innovation__bvqe2g8biemu_large.jpg" alt="The futuristic hand and arm of one of Apple's pioneering disassembly robots."> </picture> </noscript> </div> </div> </div> </div> </div> <div class="feature-card-modal-tile bleed-bottom "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">More recycled content? Naturally.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">We’re significantly expanding the use of key recycled metals in iPhone batteries, magnets, and circuit boards. Case in point: Our latest models contain 95 percent recycled lithium in the battery cathode — a first for Apple.<sup class="footnote footnote-number"><a href="https://www-apple-com.translate.goog/iphone/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB#footnote-9" aria-label="Footnote 7" data-modal-close>7</a></sup></p> </div> <div class="image-container "><picture id="overview-consider-modals-environment-modal-recycle-2" class="overview-consider-modals-environment-modal-recycle responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/environment/modal_recycle__f96vj9ptqdqq_large.jpg" onload="__lp(event)" alt="Graphic showing the steps Apple takes to recycle and reuse materials, including design and source, make, package and ship, use, and recover."> </picture> <noscript><picture class="overview-consider-modals-environment-modal-recycle responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_recycle__f96vj9ptqdqq_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_recycle__f96vj9ptqdqq_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_recycle__f96vj9ptqdqq_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_recycle__f96vj9ptqdqq_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_recycle__f96vj9ptqdqq_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_recycle__f96vj9ptqdqq_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/environment/modal_recycle__f96vj9ptqdqq_large.jpg" alt="Graphic showing the steps Apple takes to recycle and reuse materials, including design and source, make, package and ship, use, and recover."> </picture> </noscript> </div> </div> </div> </div> </div> <div class="feature-card-modal-tile bleed-bottom "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Apple Trade In.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">When you’re ready to buy a new iPhone, you can trade in your current Android phone and apply any credit toward your purchase. If your device isn’t eligible for credit, we’ll recycle it for free.</p> </div> <div class="image-container "><picture id="overview-consider-modals-environment-modal-trade-in-2" class="overview-consider-modals-environment-modal-trade-in responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/environment/modal_trade_in__k5xx81wg61ei_large.jpg" onload="__lp(event)" alt="Four iPhone devices, including two iPhone 16 Pro models in Desert Titanium, one showing three camera lenses behind another iPhone Pro showing the Dynamic Island. Next to two iPhone 16 models in Ultramarine, one showing 2 camera lenses and another iPhone 16 showing the Dynamic Island."> </picture> <noscript><picture class="overview-consider-modals-environment-modal-trade-in responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_trade_in__k5xx81wg61ei_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_trade_in__k5xx81wg61ei_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_trade_in__k5xx81wg61ei_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_trade_in__k5xx81wg61ei_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_trade_in__k5xx81wg61ei_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_trade_in__k5xx81wg61ei_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/environment/modal_trade_in__k5xx81wg61ei_large.jpg" alt="Four iPhone devices, including two iPhone 16 Pro models in Desert Titanium, one showing three camera lenses behind another iPhone Pro showing the Dynamic Island. Next to two iPhone 16 models in Ultramarine, one showing 2 camera lenses and another iPhone 16 showing the Dynamic Island."> </picture> </noscript> </div> </div> </div> </div> </div> <div class="feature-card-modal-tile bleed-bottom tile-horizontal-layout image-first "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Planet-worthy packaging.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">For the first time, iPhone packaging is 100 percent fiber based.<sup class="footnote footnote-number"><a href="https://www-apple-com.translate.goog/iphone/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB#footnote-10" aria-label="Footnote 8" data-modal-close>8</a></sup> And there’s no plastic wrap in or around the box.</p> </div> <div class="image-container "><picture id="overview-consider-modals-environment-modal-packaging-2" class="overview-consider-modals-environment-modal-packaging responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/environment/modal_packaging__f3bxbn2li3ma_large.jpg" onload="__lp(event)" alt="Planet-friendly fiber-based iPhone 16 packaging."> </picture> <noscript><picture class="overview-consider-modals-environment-modal-packaging responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_packaging__f3bxbn2li3ma_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_packaging__f3bxbn2li3ma_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_packaging__f3bxbn2li3ma_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_packaging__f3bxbn2li3ma_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_packaging__f3bxbn2li3ma_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_packaging__f3bxbn2li3ma_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/environment/modal_packaging__f3bxbn2li3ma_large.jpg" alt="Planet-friendly fiber-based iPhone 16 packaging."> </picture> </noscript> </div> </div> </div> </div> </div> <div class="feature-card-modal-tile bleed-bottom "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">On track to carbon neutral.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">Our stores, offices, and data centers are already carbon neutral. By 2030, Apple will be carbon neutral across our entire carbon footprint.</p> </div> <div class="image-container "><picture id="overview-consider-modals-environment-modal-zero-2" class="overview-consider-modals-environment-modal-zero responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/environment/modal_zero__da0tdn6xw4eq_large.jpg" onload="__lp(event)" alt="Exterior of a modern Apple store by night."> </picture> <noscript><picture class="overview-consider-modals-environment-modal-zero responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_zero__da0tdn6xw4eq_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_zero__da0tdn6xw4eq_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_zero__da0tdn6xw4eq_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_zero__da0tdn6xw4eq_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_zero__da0tdn6xw4eq_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/environment/modal_zero__da0tdn6xw4eq_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/environment/modal_zero__da0tdn6xw4eq_large.jpg" alt="Exterior of a modern Apple store by night."> </picture> </noscript> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div><button data-modal-open data-analytics-intrapage-link class="card-modal-trigger modal-trigger card-cta-modal-button" data-analytics-title="open modal - environment - variant" data-analytics-click="prop3:open modal - environment - variant" aria-label="Learn more about iPhone and the environment."> <div class="modal-trigger-container"><span class="card-cta-modal-button-icon"> <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 20 20" class="card-cta-modal-button-small-icon card-modal-button-small-icon"><path d="M17.25,8.51H11.5V2.75A1.5,1.5,0,0,0,10,1.25h0a1.5,1.5,0,0,0-1.5,1.5V8.5H2.75a1.5,1.5,0,0,0,0,3H8.5v5.75a1.5,1.5,0,0,0,1.5,1.5h0a1.5,1.5,0,0,0,1.5-1.5V11.5h5.75a1.5,1.5,0,0,0,0-3Z" /> </svg></span> </div></button> </div></li> <li role="listitem" class="gallery-item grid-item" data-analytics-gallery-item-id="safety - variant" data-ac-gallery-item data-staggered-item> <div id="feature-card-8" class="feature-card card-container" data-component-list="Modal"> <div class="card" tabindex="-1"> <div class="card-modifier card-padding theme-dark fixed-width"> <div class="card-viewport-content"> <div class="feature-card-content"> <div class="feature-card-copy"> <p class="typography-feature-card-label feature-card-label">Peace of Mind</p> <p class="typography-card-headline feature-card-headline">Helpful safety <br class="small"> features. <br class="large"><br class="medium"> Just in case.</p> </div> <figure class="feature-card-image-container image-bottom-center"><picture id="overview-consider-safety-2" class="overview-consider-safety feature-card-image" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider/safety__bwp7rsowtjiu_xlarge.jpg" onload="__lp(event)" alt="Photo of a woman next to an SUV that has broken down."> </picture> <noscript><picture class="overview-consider-safety feature-card-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/safety__bwp7rsowtjiu_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/safety__bwp7rsowtjiu_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/safety__bwp7rsowtjiu_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/safety__bwp7rsowtjiu_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/safety__bwp7rsowtjiu_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/safety__bwp7rsowtjiu_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1440px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/safety__bwp7rsowtjiu_xlarge.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider/safety__bwp7rsowtjiu_xlarge_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider/safety__bwp7rsowtjiu_xlarge.jpg" alt="Photo of a woman next to an SUV that has broken down."> </picture> </noscript> </figure> </div> <div class="modal-content-wrapper variant-crossfade" data-modal-content-wrapper data-modal-anim-lifecycle data-analytics-activitymap-region-id="safety modal - variant" data-modal-class="feature-card-modal safety-variant" data-modal-close-label="Close safety section" data-modal-id="feature-card-modal-safety-variant" data-modal-scroll-group-name="feature-card-modal-safety-variant"> <div id="modal-content-safety-variant" class="feature-card-modal-content modal-content"> <h3 class="typography-modal-topic-label modal-topic-label">Peace of Mind</h3> <h4 class="typography-modal-headline modal-headline">Helpful safety features. <br> Just in case.</h4> <div class="feature-card-modal-tile bleed-bottom "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Out of range. Not out of reach.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">Unique safety features allow iPhone to connect to satellite frequencies — so you can send and receive messages via satellite, text emergency services, or get roadside assistance when you don’t have cell service or Wi‑Fi.<sup class="footnote footnote-number"><a href="https://www-apple-com.translate.goog/iphone/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB#footnote-12" aria-label="Footnote 10" data-modal-close>10</a></sup></p> </div> <div class="image-container "><picture id="overview-consider-modals-safety-modal-range-2" class="overview-consider-modals-safety-modal-range responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/safety/modal_range__e24qdt7ljfki_large.jpg" onload="__lp(event)" alt="Three screens featuring different iphone safety features."> </picture> <noscript><picture class="overview-consider-modals-safety-modal-range responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/safety/modal_range__e24qdt7ljfki_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/safety/modal_range__e24qdt7ljfki_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/safety/modal_range__e24qdt7ljfki_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/safety/modal_range__e24qdt7ljfki_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/safety/modal_range__e24qdt7ljfki_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/safety/modal_range__e24qdt7ljfki_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/safety/modal_range__e24qdt7ljfki_large.jpg" alt="Three screens featuring different iphone safety features."> </picture> </noscript> </div> </div> </div> </div> </div> <div class="feature-card-modal-tile bleed-bottom tile-horizontal-layout "> <div class="card" tabindex="-1"> <div class="card-modifier hover-disabled"> <div class="card-viewport-content"> <div class="feature-card-modal-copyblock feature-card-modal-content"> <h5 class="feature-card-modal-copy-highlight typography-feature-card-modal-copy">Everyday reassurance.</h5> <p class="feature-card-modal-copy typography-feature-card-modal-copy">With Find My, you can securely share your location with friends and family. And in Messages, you can use Check In to automatically let someone know when you’ve reached your destination safely.</p> </div> <div class="image-container pin-middle-center"><picture id="overview-consider-modals-safety-modal-reassurance-2" class="overview-consider-modals-safety-modal-reassurance responsive-image" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/safety/modal_reassurance__viezrvdjjciq_large.jpg" onload="__lp(event)" alt="Text exchange showing "Check-in" safety feature."> </picture> <noscript><picture class="overview-consider-modals-safety-modal-reassurance responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/safety/modal_reassurance__viezrvdjjciq_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/safety/modal_reassurance__viezrvdjjciq_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/safety/modal_reassurance__viezrvdjjciq_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/safety/modal_reassurance__viezrvdjjciq_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/safety/modal_reassurance__viezrvdjjciq_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/consider_modals/safety/modal_reassurance__viezrvdjjciq_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/consider_modals/safety/modal_reassurance__viezrvdjjciq_large.jpg" alt="Text exchange showing "Check-in" safety feature."> </picture> </noscript> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div><button data-modal-open data-analytics-intrapage-link class="card-modal-trigger modal-trigger card-cta-modal-button" data-analytics-title="open modal - safety - variant" data-analytics-click="prop3:open modal - safety - variant" aria-label="Learn more about helpful safety features on iPhone."> <div class="modal-trigger-container"><span class="card-cta-modal-button-icon"> <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 20 20" class="card-cta-modal-button-small-icon card-modal-button-small-icon"><path d="M17.25,8.51H11.5V2.75A1.5,1.5,0,0,0,10,1.25h0a1.5,1.5,0,0,0-1.5,1.5V8.5H2.75a1.5,1.5,0,0,0,0,3H8.5v5.75a1.5,1.5,0,0,0,1.5,1.5h0a1.5,1.5,0,0,0,1.5-1.5V11.5h5.75a1.5,1.5,0,0,0,0-3Z" /> </svg></span> </div></button> </div></li> </ul> </div> </div> <div data-analytics-gallery-interaction-type="paddlenav" data-gallery-paddlenav class="paddlenav paddlenav-alpha"> <ul class="sticky-element"> <li class="left-item"><button aria-label="Previous" class="paddlenav-arrow paddlenav-arrow-previous"> <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 36 36"> <path d="M21.559,12.062 L15.618,17.984 L21.5221,23.944 C22.105,24.533 22.1021,25.482 21.5131,26.065 C21.2211,26.355 20.8391,26.4999987 20.4571,26.4999987 C20.0711,26.4999987 19.6851,26.352 19.3921,26.056 L12.4351,19.034 C11.8531,18.446 11.8551,17.4999987 12.4411,16.916 L19.4411,9.938 C20.0261,9.353 20.9781,9.354 21.5621,9.941 C22.1471,10.528 22.1451,11.478 21.5591,12.062 L21.559,12.062 Z" /> </svg></button></li> <li class="right-item"><button aria-label="Next" class="paddlenav-arrow paddlenav-arrow-next"> <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 36 36"> <path d="M23.5587,16.916 C24.1447,17.4999987 24.1467,18.446 23.5647,19.034 L16.6077,26.056 C16.3147,26.352 15.9287,26.4999987 15.5427,26.4999987 C15.1607,26.4999987 14.7787,26.355 14.4867,26.065 C13.8977,25.482 13.8947,24.533 14.4777,23.944 L20.3818,17.984 L14.4408,12.062 C13.8548,11.478 13.8528,10.5279 14.4378,9.941 C15.0218,9.354 15.9738,9.353 16.5588,9.938 L23.5588,16.916 L23.5587,16.916 Z" /> </svg></button></li> <div class="scrim"></div> </ul> </div> </div> </div> </section> <section class="section section-switch" data-anim-scroll-group="Switch" data-component-list="StaggeredFadeIn" data-analytics-section-engagement="name:switch"> <div class="section-content-responsive"> <header class="section-header row"> <h2 class="section-header-headline typography-section-headline" data-staggered-anchor data-staggered-before-item>Switch to iPhone.</h2> </header> <div class="banner-card banner-card-banner banner-card-1-up banner-card-image-type-background banner-card-text-column-placement-start banner-card-text-row-placement-top banner-card-text-alignment-center theme-light has-ctas"><a href="https://www-apple-com.translate.goog/iphone/switch/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" class="banner-card-active-area" data-analytics-title="learn more - switch to iphone" aria-hidden="true" tabindex="-1"></a> <div class="banner-card-row row"> <div class="column banner-card-copy-column"> <h3 class="banner-card-headline">You have an Android phone. <br> But want an iPhone. <br><span class="text-gradient-red-yellow-purple">See how easy it is to switch.</span></h3> <div class="banner-card-ctas banner-card-ctas-inline banner-card-ctas-primary"><a href="https://www-apple-com.translate.goog/iphone/switch/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="learn more - switch to iphone" class="button banner-card-button ">Learn more <span class="visuallyhidden">about switching to iPhone</span></a> </div> </div> <div class="column banner-card-image-column"><picture id="overview-switch-switch-1" class="overview-switch-switch banner-card-image " data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/switch/switch__e1m8caetxw6e_xlarge.jpg" onload="__lp(event)" alt="Hand holding iPhone 16 Pro with screen showing Home screen photo, icons, and widgets."> </picture> <noscript><picture class="overview-switch-switch banner-card-image "> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/switch/switch__e1m8caetxw6e_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/switch/switch__e1m8caetxw6e_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/switch/switch__e1m8caetxw6e_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/switch/switch__e1m8caetxw6e_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/switch/switch__e1m8caetxw6e_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/switch/switch__e1m8caetxw6e_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1440px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/switch/switch__e1m8caetxw6e_xlarge.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/switch/switch__e1m8caetxw6e_xlarge_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/switch/switch__e1m8caetxw6e_xlarge.jpg" alt="Hand holding iPhone 16 Pro with screen showing Home screen photo, icons, and widgets."> </picture> </noscript> </div> </div> </div> </div> </section> <section class="section section-select background-alt no-pad-bottom" data-anim-scroll-group="Select" data-component-list="StaggeredFadeIn" data-deep-link="section-select" data-analytics-section-engagement="name:compare"> <div class="section-content-responsive"> <header class="section-header row"> <h2 class="section-header-headline typography-section-headline" data-staggered-anchor data-staggered-before-item>Explore the lineup.</h2> <div class="section-header-cta-container typography-section-headline-link column" data-staggered-before-item> <div class="section-header-cta-list-wrapper"> <ul class="section-header-cta-list column"> <li class="section-header-cta-item section-header-cta-item-compare"><a href="https://www-apple-com.translate.goog/iphone/compare/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="compare all models" class="icon-wrapper section-header-cta-link"><span class="icon-copy">Compare all models</span><span class="icon icon-after more"></span></a></li> </ul> </div> </div> </header> </div> <div class="select-gallery-container" data-component-list="SelectGallery"> <div class="tabnav" data-staggered-before-item> <ul role="tablist" class="toggle-gallery-wrapper typography-family-paragraph tabnav-items" data-toggle-gallery-container> <li role="presentation" class="tabnav-item"><button role="tab" class="tabnav-button" data-select-gallery-id="scroll-gallery-gallery-1">iPhones</button></li> </ul> <div class="tabnav-paddles"><button class="tabnav-paddle tabnav-paddle-left" aria-hidden="true" disabled></button> <button class="tabnav-paddle tabnav-paddle-right" aria-hidden="true" disabled></button> </div> </div> <div class="galleries-container" data-select-gallery-container> <div id="scroll-gallery-gallery-1" data-scroll-gallery-gallery-1 data-scroll-gallery data-analytics-gallery-id="iphone compare gallery" aria-label="iPhone compare gallery" class="gallery gallery-align-start gallery-gallery-1 spec-rows-4" data-component-list="ScrollGallery"> <div class="scroll-container"> <div class="item-container"> <ul class="product-tile-set" data-component-list="ProductTileEqualizer"> <li class="product-tile product-tile-iphone-16-pro has-image-link-row has-badge-row has-swatches-row has-headline-row has-plus-rows-5 gallery-item grid-item" aria-label="iPhone 16 Pro" data-grid-column data-analytics-gallery-item-id="iphone 16 pro" id="gallery-item-0" data-ac-gallery-item="gallery-item-0" data-staggered-item data-staggered-children> <div class="product-tile-header"> <div class="product-tile-product-id product-tile-padding"> <h3 class="product-tile-headline-group"><span class="badge badge-no-scrim product-tile-badge" data-grid-row-badge>New</span> <p class="product-tile-headline" data-grid-row-headline>iPhone 16 Pro</p></h3> </div><a href="https://www-apple-com.translate.goog/iphone-16-pro/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" class="product-tile-image-link" data-analytics-title="learn more - iphone 16 Pro"> <div class="product-tile-image-wrapper overview_select_iphone_16pro-wrapper"><picture id="overview-select-iphone-16pro-1" class="overview-select-iphone-16pro product-tile-image" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/iphone_16pro__erw9alves2qa_xlarge.png" onload="__lp(event)" alt="iPhone 16 Pro"> </picture> <noscript><picture class="overview-select-iphone-16pro product-tile-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/iphone_16pro__erw9alves2qa_small.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/iphone_16pro__erw9alves2qa_small_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/iphone_16pro__erw9alves2qa_medium.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/iphone_16pro__erw9alves2qa_medium_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/iphone_16pro__erw9alves2qa_large.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/iphone_16pro__erw9alves2qa_large_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1440px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/iphone_16pro__erw9alves2qa_xlarge.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/iphone_16pro__erw9alves2qa_xlarge_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/iphone_16pro__erw9alves2qa_xlarge.png" alt="iPhone 16 Pro"> </picture> </noscript> </div></a> <div class="product-tile-swatches"><span class="visuallyhidden">Available in Desert Titanium, Natural Titanium, Black Titanium, and White Titanium</span> <div class="product-tile-swatch-item finish-iphone-16-pro-desert-titanium"> <div class="product-tile-swatch-item-border"></div> <div class="product-tile-swatch-item-inner finish-iphone-16-pro-desert-titanium"></div> </div> <div class="product-tile-swatch-item finish-iphone-16-pro-natural-titanium"> <div class="product-tile-swatch-item-border"></div> <div class="product-tile-swatch-item-inner finish-iphone-16-pro-natural-titanium"></div> </div> <div class="product-tile-swatch-item finish-iphone-16-pro-black-titanium"> <div class="product-tile-swatch-item-border"></div> <div class="product-tile-swatch-item-inner finish-iphone-16-pro-black-titanium"></div> </div> <div class="product-tile-swatch-item finish-iphone-16-pro-white-titanium"> <div class="product-tile-swatch-item-border"></div> <div class="product-tile-swatch-item-inner finish-iphone-16-pro-white-titanium"></div> </div> </div> </div><p class="product-tile-positioning product-tile-padding">The ultimate iPhone.</p><p class="product-tile-price product-tile-padding"><span class="sosumi-link-follows" data-pricing-product="iphone-16-pro" data-product-template="${price.display.from}"></span><span data-toggle="acmi"><span class="sosumi-link-follows" data-pricing-product="iphone-16-pro" data-product-template=" or ${price.display.perMonth} for ${price.display.months} mo."></span><span class="footnote footnote-supglyph"><a href="https://www-apple-com.translate.goog/iphone/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB#footnote-2" aria-label="Footnote ** symbol" data-modal-close>**</a></span></span></p> <div class="product-tile-ctas product-tile-padding"><a href="https://www-apple-com.translate.goog/iphone-16-pro/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="learn more - iphone 16 pro" aria-label="Learn more about iPhone 16 Pro" class="button">Learn more</a> <a href="https://www-apple-com.translate.goog/us/shop/goto/buy_iphone/iphone_16_pro?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="buy - iphone 16 pro" aria-label="Buy iPhone 16 Pro" class="icon-wrapper"><span class="icon-copy">Buy</span><span class="icon icon-after more"></span></a> </div> <div class="product-tile-plus product-tile-padding" data-grid-plus product-tile> <div class="product-tile-plus-cell product-tile-plus-1" data-grid-row-1> <div class="product-tile-plus-icon-wrapper overview_select_product_tile_icon_apple_intelligence-wrapper"><picture id="overview-select-product-tile-icon-apple-intelligence-1" class="overview-select-product-tile-icon-apple-intelligence product-tile-plus-icon" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/product_tile_icon_apple_intelligence__cy36nscjfrma_large.png" onload="__lp(event)" alt> </picture> <noscript><picture class="overview-select-product-tile-icon-apple-intelligence product-tile-plus-icon"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/product_tile_icon_apple_intelligence__cy36nscjfrma_large.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/product_tile_icon_apple_intelligence__cy36nscjfrma_large_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/product_tile_icon_apple_intelligence__cy36nscjfrma_large.png" alt> </picture> </noscript> </div> <div class="product-tile-plus-copy"> <p>Apple Intelligence<sup class="footnote footnote-number"><a href="https://www-apple-com.translate.goog/iphone/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB#footnote-3" aria-label="Footnote 1" data-modal-close>1</a></sup></p> </div> </div> <div class="product-tile-plus-cell product-tile-plus-2" data-grid-row-2> <div class="product-tile-plus-icon-wrapper overview_select_product_tile_icon_a18_pro-wrapper"><picture id="overview-select-product-tile-icon-a18-pro-1" class="overview-select-product-tile-icon-a18-pro product-tile-plus-icon" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/product_tile_icon_a18_pro__exkx38vklpci_large.png" onload="__lp(event)" alt> </picture> <noscript><picture class="overview-select-product-tile-icon-a18-pro product-tile-plus-icon"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/product_tile_icon_a18_pro__exkx38vklpci_large.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/product_tile_icon_a18_pro__exkx38vklpci_large_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/product_tile_icon_a18_pro__exkx38vklpci_large.png" alt> </picture> </noscript> </div> <div class="product-tile-plus-copy"> <p>A18 Pro chip with 6-core GPU</p> </div> </div> <div class="product-tile-plus-cell product-tile-plus-3" data-grid-row-3> <div class="product-tile-plus-icon-wrapper overview_select_product_tile_icon_camera_button-wrapper"><picture id="overview-select-product-tile-icon-camera-button-1" class="overview-select-product-tile-icon-camera-button product-tile-plus-icon" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/product_tile_icon_camera_button__e83hkgwaefam_large.png" onload="__lp(event)" alt> </picture> <noscript><picture class="overview-select-product-tile-icon-camera-button product-tile-plus-icon"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/product_tile_icon_camera_button__e83hkgwaefam_large.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/product_tile_icon_camera_button__e83hkgwaefam_large_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/product_tile_icon_camera_button__e83hkgwaefam_large.png" alt> </picture> </noscript> </div> <div class="product-tile-plus-copy"> <p>Camera Control</p> </div> </div> <div class="product-tile-plus-cell product-tile-plus-4" data-grid-row-4> <div class="product-tile-plus-icon-wrapper overview_select_product_tile_icon_iphone_16_pro_camera-wrapper"><picture id="overview-select-product-tile-icon-iphone-16-pro-camera-1" class="overview-select-product-tile-icon-iphone-16-pro-camera product-tile-plus-icon" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/product_tile_icon_iphone_16_pro_camera__edtadvfv6hg2_large.png" onload="__lp(event)" alt> </picture> <noscript><picture class="overview-select-product-tile-icon-iphone-16-pro-camera product-tile-plus-icon"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/product_tile_icon_iphone_16_pro_camera__edtadvfv6hg2_large.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/product_tile_icon_iphone_16_pro_camera__edtadvfv6hg2_large_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/product_tile_icon_iphone_16_pro_camera__edtadvfv6hg2_large.png" alt> </picture> </noscript> </div> <ul class="product-tile-plus-list"> <li><p>Pro camera system</p></li> <li><p>Our most advanced 48MP Fusion camera</p></li> <li><p>5x Telephoto camera</p></li> <li><p>48MP Ultra Wide camera</p></li> </ul> </div> <div class="product-tile-plus-cell product-tile-plus-5" data-grid-row-5> <div class="product-tile-plus-icon-wrapper overview_select_product_tile_icon_battery_100-wrapper"><picture id="overview-select-product-tile-icon-battery-100-1" class="overview-select-product-tile-icon-battery-100 product-tile-plus-icon" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/product_tile_icon_battery_100__den5pjokk60y_large.png" onload="__lp(event)" alt> </picture> <noscript><picture class="overview-select-product-tile-icon-battery-100 product-tile-plus-icon"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/product_tile_icon_battery_100__den5pjokk60y_large.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/product_tile_icon_battery_100__den5pjokk60y_large_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/product_tile_icon_battery_100__den5pjokk60y_large.png" alt> </picture> </noscript> </div> <div class="product-tile-plus-copy"> <p>Up to 33 hours video playback<sup class="footnote footnote-number"><a href="https://www-apple-com.translate.goog/iphone/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB#footnote-4" aria-label="Footnote 2" data-modal-close>2</a></sup></p> </div> </div> </div></li> <li class="product-tile product-tile-iphone-16 has-image-link-row has-badge-row has-swatches-row has-headline-row has-plus-rows-5 gallery-item grid-item" aria-label="iPhone 16" data-grid-column data-analytics-gallery-item-id="iphone 16" id="gallery-item-1" data-ac-gallery-item="gallery-item-1" data-staggered-item data-staggered-children> <div class="product-tile-header"> <div class="product-tile-product-id product-tile-padding"> <h3 class="product-tile-headline-group"><span class="badge badge-no-scrim product-tile-badge" data-grid-row-badge>New</span> <p class="product-tile-headline" data-grid-row-headline>iPhone 16</p></h3> </div><a href="https://www-apple-com.translate.goog/iphone-16/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" class="product-tile-image-link" data-analytics-title="learn more - iphone 16"> <div class="product-tile-image-wrapper overview_select_iphone_16-wrapper"><picture id="overview-select-iphone-16-1" class="overview-select-iphone-16 product-tile-image" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/iphone_16__c5bvots96jee_xlarge.png" onload="__lp(event)" alt="iPhone 16"> </picture> <noscript><picture class="overview-select-iphone-16 product-tile-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/iphone_16__c5bvots96jee_small.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/iphone_16__c5bvots96jee_small_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/iphone_16__c5bvots96jee_medium.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/iphone_16__c5bvots96jee_medium_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/iphone_16__c5bvots96jee_large.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/iphone_16__c5bvots96jee_large_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1440px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/iphone_16__c5bvots96jee_xlarge.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/iphone_16__c5bvots96jee_xlarge_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/iphone_16__c5bvots96jee_xlarge.png" alt="iPhone 16"> </picture> </noscript> </div></a> <div class="product-tile-swatches"><span class="visuallyhidden">Available in Ultramarine, Teal, Pink, White, and Black</span> <div class="product-tile-swatch-item finish-iphone-16-ultramarine"> <div class="product-tile-swatch-item-border"></div> <div class="product-tile-swatch-item-inner finish-iphone-16-ultramarine"></div> </div> <div class="product-tile-swatch-item finish-iphone-16-teal"> <div class="product-tile-swatch-item-border"></div> <div class="product-tile-swatch-item-inner finish-iphone-16-teal"></div> </div> <div class="product-tile-swatch-item finish-iphone-16-pink"> <div class="product-tile-swatch-item-border"></div> <div class="product-tile-swatch-item-inner finish-iphone-16-pink"></div> </div> <div class="product-tile-swatch-item finish-iphone-16-white"> <div class="product-tile-swatch-item-border"></div> <div class="product-tile-swatch-item-inner finish-iphone-16-white"></div> </div> <div class="product-tile-swatch-item finish-iphone-16-black"> <div class="product-tile-swatch-item-border"></div> <div class="product-tile-swatch-item-inner finish-iphone-16-black"></div> </div> </div> </div><p class="product-tile-positioning product-tile-padding">A total powerhouse.</p><p class="product-tile-price product-tile-padding"><span class="sosumi-link-follows" data-pricing-product="iphone-16" data-product-template="${price.display.from}"></span><span class="sosumi-link-follows" data-toggle="acmi" data-pricing-product="iphone-16" data-product-template=" or ${price.display.perMonth} for ${price.display.months} mo."></span><span class="footnote footnote-supglyph"><a href="https://www-apple-com.translate.goog/iphone/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB#footnote-2" aria-label="Footnote ** symbol" data-modal-close>**</a></span></p> <div class="product-tile-ctas product-tile-padding"><a href="https://www-apple-com.translate.goog/iphone-16/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="learn more - iphone 16" aria-label="Learn more about iPhone 16" class="button">Learn more</a> <a href="https://www-apple-com.translate.goog/us/shop/goto/buy_iphone/iphone_16?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="buy - iphone 16" aria-label="Buy iPhone 16" class="icon-wrapper"><span class="icon-copy">Buy</span><span class="icon icon-after more"></span></a> </div> <div class="product-tile-plus product-tile-padding" data-grid-plus product-tile> <div class="product-tile-plus-cell product-tile-plus-1" data-grid-row-1> <div class="product-tile-plus-icon-wrapper overview_select_product_tile_icon_apple_intelligence-wrapper"><picture id="overview-select-product-tile-icon-apple-intelligence-2" class="overview-select-product-tile-icon-apple-intelligence product-tile-plus-icon" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/product_tile_icon_apple_intelligence__cy36nscjfrma_large.png" onload="__lp(event)" alt> </picture> <noscript><picture class="overview-select-product-tile-icon-apple-intelligence product-tile-plus-icon"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/product_tile_icon_apple_intelligence__cy36nscjfrma_large.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/product_tile_icon_apple_intelligence__cy36nscjfrma_large_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/product_tile_icon_apple_intelligence__cy36nscjfrma_large.png" alt> </picture> </noscript> </div> <div class="product-tile-plus-copy"> <p>Apple Intelligence<sup class="footnote footnote-number"><a href="https://www-apple-com.translate.goog/iphone/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB#footnote-3" aria-label="Footnote 1" data-modal-close>1</a></sup></p> </div> </div> <div class="product-tile-plus-cell product-tile-plus-2" data-grid-row-2> <div class="product-tile-plus-icon-wrapper overview_select_product_tile_icon_a18-wrapper"><picture id="overview-select-product-tile-icon-a18-1" class="overview-select-product-tile-icon-a18 product-tile-plus-icon" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/product_tile_icon_a18__bpom9lrselte_large.png" onload="__lp(event)" alt> </picture> <noscript><picture class="overview-select-product-tile-icon-a18 product-tile-plus-icon"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/product_tile_icon_a18__bpom9lrselte_large.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/product_tile_icon_a18__bpom9lrselte_large_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/product_tile_icon_a18__bpom9lrselte_large.png" alt> </picture> </noscript> </div> <div class="product-tile-plus-copy"> <p>A18 chip with 5-core GPU</p> </div> </div> <div class="product-tile-plus-cell product-tile-plus-3" data-grid-row-3> <div class="product-tile-plus-icon-wrapper overview_select_product_tile_icon_camera_button-wrapper"><picture id="overview-select-product-tile-icon-camera-button-2" class="overview-select-product-tile-icon-camera-button product-tile-plus-icon" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/product_tile_icon_camera_button__e83hkgwaefam_large.png" onload="__lp(event)" alt> </picture> <noscript><picture class="overview-select-product-tile-icon-camera-button product-tile-plus-icon"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/product_tile_icon_camera_button__e83hkgwaefam_large.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/product_tile_icon_camera_button__e83hkgwaefam_large_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/product_tile_icon_camera_button__e83hkgwaefam_large.png" alt> </picture> </noscript> </div> <div class="product-tile-plus-copy"> <p>Camera Control</p> </div> </div> <div class="product-tile-plus-cell product-tile-plus-4" data-grid-row-4> <div class="product-tile-plus-icon-wrapper overview_select_product_tile_icon_iphone_16_camera-wrapper"><picture id="overview-select-product-tile-icon-iphone-16-camera-1" class="overview-select-product-tile-icon-iphone-16-camera product-tile-plus-icon" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/product_tile_icon_iphone_16_camera__fbzexjpz33iy_large.png" onload="__lp(event)" alt> </picture> <noscript><picture class="overview-select-product-tile-icon-iphone-16-camera product-tile-plus-icon"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/product_tile_icon_iphone_16_camera__fbzexjpz33iy_large.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/product_tile_icon_iphone_16_camera__fbzexjpz33iy_large_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/product_tile_icon_iphone_16_camera__fbzexjpz33iy_large.png" alt> </picture> </noscript> </div> <ul class="product-tile-plus-list"> <li><p>Advanced dual-camera system</p></li> <li><p>48MP Fusion camera</p></li> <li><p>2x Telephoto</p></li> <li><p>12MP Ultra Wide camera</p></li> </ul> </div> <div class="product-tile-plus-cell product-tile-plus-5" data-grid-row-5> <div class="product-tile-plus-icon-wrapper overview_select_product_tile_icon_battery_100-wrapper"><picture id="overview-select-product-tile-icon-battery-100-2" class="overview-select-product-tile-icon-battery-100 product-tile-plus-icon" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/product_tile_icon_battery_100__den5pjokk60y_large.png" onload="__lp(event)" alt> </picture> <noscript><picture class="overview-select-product-tile-icon-battery-100 product-tile-plus-icon"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/product_tile_icon_battery_100__den5pjokk60y_large.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/product_tile_icon_battery_100__den5pjokk60y_large_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/product_tile_icon_battery_100__den5pjokk60y_large.png" alt> </picture> </noscript> </div> <div class="product-tile-plus-copy"> <p>Up to 27 hours video playback<sup class="footnote footnote-number"><a href="https://www-apple-com.translate.goog/iphone/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB#footnote-4" aria-label="Footnote 2" data-modal-close>2</a></sup></p> </div> </div> </div></li> <li class="product-tile product-tile-iphone-15 has-image-link-row has-badge-row has-swatches-row has-headline-row has-plus-rows-5 gallery-item grid-item" aria-label="iPhone 15" data-grid-column data-analytics-gallery-item-id="iphone 15" id="gallery-item-2" data-ac-gallery-item="gallery-item-2" data-staggered-item data-staggered-children> <div class="product-tile-header"> <div class="product-tile-product-id product-tile-padding"> <h3 class="product-tile-headline-group"><p class="product-tile-headline" data-grid-row-headline>iPhone 15</p></h3> </div><a href="https://www-apple-com.translate.goog/iphone-15/specs/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" class="product-tile-image-link" data-analytics-title="learn more - iphone 15"> <div class="product-tile-image-wrapper overview_select_iphone_15-wrapper"><picture id="overview-select-iphone-15-1" class="overview-select-iphone-15 product-tile-image" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/iphone_15__buwagff0mwwi_xlarge.png" onload="__lp(event)" alt="iPhone 15"> </picture> <noscript><picture class="overview-select-iphone-15 product-tile-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/iphone_15__buwagff0mwwi_small.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/iphone_15__buwagff0mwwi_small_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/iphone_15__buwagff0mwwi_medium.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/iphone_15__buwagff0mwwi_medium_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/iphone_15__buwagff0mwwi_large.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/iphone_15__buwagff0mwwi_large_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1440px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/iphone_15__buwagff0mwwi_xlarge.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/iphone_15__buwagff0mwwi_xlarge_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/iphone_15__buwagff0mwwi_xlarge.png" alt="iPhone 15"> </picture> </noscript> </div></a> <div class="product-tile-swatches"><span class="visuallyhidden">Available in Pink, Yellow, Green, Blue, and Black</span> <div class="product-tile-swatch-item finish-iphone-15-pink"> <div class="product-tile-swatch-item-border"></div> <div class="product-tile-swatch-item-inner finish-iphone-15-pink"></div> </div> <div class="product-tile-swatch-item finish-iphone-15-yellow"> <div class="product-tile-swatch-item-border"></div> <div class="product-tile-swatch-item-inner finish-iphone-15-yellow"></div> </div> <div class="product-tile-swatch-item finish-iphone-15-green"> <div class="product-tile-swatch-item-border"></div> <div class="product-tile-swatch-item-inner finish-iphone-15-green"></div> </div> <div class="product-tile-swatch-item finish-iphone-15-blue"> <div class="product-tile-swatch-item-border"></div> <div class="product-tile-swatch-item-inner finish-iphone-15-blue"></div> </div> <div class="product-tile-swatch-item finish-black"> <div class="product-tile-swatch-item-border"></div> <div class="product-tile-swatch-item-inner finish-black"></div> </div> </div> </div><p class="product-tile-positioning product-tile-padding">As amazing as ever.</p><p class="product-tile-price product-tile-padding"><span class="sosumi-link-follows" data-pricing-product="iphone-15" data-product-template="${price.display.from}"></span><span class="sosumi-link-follows" data-toggle="acmi" data-pricing-product="iphone-15" data-product-template=" or ${price.display.perMonth} for ${price.display.months} mo."></span><span class="footnote footnote-supglyph"><a href="https://www-apple-com.translate.goog/iphone/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB#footnote-2" aria-label="Footnote ** symbol" data-modal-close>**</a></span></p> <div class="product-tile-ctas product-tile-padding"><a href="https://www-apple-com.translate.goog/iphone-15/specs/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="learn more - iphone 15" aria-label="Learn more about iPhone 15" class="button">Learn more</a> <a href="https://www-apple-com.translate.goog/us/shop/goto/buy_iphone/iphone_15?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="buy - iphone 15" aria-label="Buy iPhone 15" class="icon-wrapper"><span class="icon-copy">Buy</span><span class="icon icon-after more"></span></a> </div> <div class="product-tile-plus product-tile-padding" data-grid-plus product-tile> <div class="product-tile-plus-cell content-v-center product-tile-plus-1" data-grid-row-1> <p class="product-tile-plus-copy"><span class="product-tile-plus-null" aria-hidden="true">—</span> <span class="visuallyhidden">Apple Intelligence not applicable</span></p> </div> <div class="product-tile-plus-cell product-tile-plus-2" data-grid-row-2> <div class="product-tile-plus-icon-wrapper overview_select_product_tile_icon_a16-wrapper"><picture id="overview-select-product-tile-icon-a16-1" class="overview-select-product-tile-icon-a16 product-tile-plus-icon" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/product_tile_icon_a16__d1p797ptmg6e_large.png" onload="__lp(event)" alt> </picture> <noscript><picture class="overview-select-product-tile-icon-a16 product-tile-plus-icon"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/product_tile_icon_a16__d1p797ptmg6e_large.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/product_tile_icon_a16__d1p797ptmg6e_large_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/product_tile_icon_a16__d1p797ptmg6e_large.png" alt> </picture> </noscript> </div> <div class="product-tile-plus-copy"> <p>A16 Bionic chip with 5-core GPU</p> </div> </div> <div class="product-tile-plus-cell content-v-center product-tile-plus-3" data-grid-row-3> <p class="product-tile-plus-copy"><span class="product-tile-plus-null" aria-hidden="true">—</span> <span class="visuallyhidden">Camera Control not applicable</span></p> </div> <div class="product-tile-plus-cell product-tile-plus-4" data-grid-row-4> <div class="product-tile-plus-icon-wrapper overview_select_product_tile_icon_iphone_15_camera-wrapper"><picture id="overview-select-product-tile-icon-iphone-15-camera-1" class="overview-select-product-tile-icon-iphone-15-camera product-tile-plus-icon" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/product_tile_icon_iphone_15_camera__gfh1sh7ru0ya_large.png" onload="__lp(event)" alt> </picture> <noscript><picture class="overview-select-product-tile-icon-iphone-15-camera product-tile-plus-icon"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/product_tile_icon_iphone_15_camera__gfh1sh7ru0ya_large.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/product_tile_icon_iphone_15_camera__gfh1sh7ru0ya_large_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/product_tile_icon_iphone_15_camera__gfh1sh7ru0ya_large.png" alt> </picture> </noscript> </div> <ul class="product-tile-plus-list"> <li><p>Dual-camera system</p></li> <li><p>48MP Main camera</p></li> <li><p>2x Telephoto</p></li> <li><p>12MP Ultra Wide camera</p></li> </ul> </div> <div class="product-tile-plus-cell product-tile-plus-5" data-grid-row-5> <div class="product-tile-plus-icon-wrapper overview_select_product_tile_icon_battery_100-wrapper"><picture id="overview-select-product-tile-icon-battery-100-3" class="overview-select-product-tile-icon-battery-100 product-tile-plus-icon" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/product_tile_icon_battery_100__den5pjokk60y_large.png" onload="__lp(event)" alt> </picture> <noscript><picture class="overview-select-product-tile-icon-battery-100 product-tile-plus-icon"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/product_tile_icon_battery_100__den5pjokk60y_large.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/product_tile_icon_battery_100__den5pjokk60y_large_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/product_tile_icon_battery_100__den5pjokk60y_large.png" alt> </picture> </noscript> </div> <div class="product-tile-plus-copy"> <p>Up to 26 hours video playback<sup class="footnote footnote-number"><a href="https://www-apple-com.translate.goog/iphone/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB#footnote-4" aria-label="Footnote 2" data-modal-close>2</a></sup></p> </div> </div> </div></li> <li class="product-tile product-tile-iphone-14 has-image-link-row has-badge-row has-swatches-row has-headline-row has-plus-rows-5 gallery-item grid-item" aria-label="iPhone 14" data-grid-column data-analytics-gallery-item-id="iphone 14" id="gallery-item-3" data-ac-gallery-item="gallery-item-3" data-staggered-item data-staggered-children> <div class="product-tile-header"> <div class="product-tile-product-id product-tile-padding"> <h3 class="product-tile-headline-group"><p class="product-tile-headline" data-grid-row-headline>iPhone 14</p></h3> </div><a href="https://www-apple-com.translate.goog/iphone-14/specs/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" class="product-tile-image-link" data-analytics-title="learn more - iphone 14"> <div class="product-tile-image-wrapper overview_select_iphone_14-wrapper"><picture id="overview-select-iphone-14-1" class="overview-select-iphone-14 product-tile-image" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/iphone_14__eso1fig4ci6a_xlarge.png" onload="__lp(event)" alt="iPhone 14"> </picture> <noscript><picture class="overview-select-iphone-14 product-tile-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/iphone_14__eso1fig4ci6a_small.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/iphone_14__eso1fig4ci6a_small_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/iphone_14__eso1fig4ci6a_medium.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/iphone_14__eso1fig4ci6a_medium_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/iphone_14__eso1fig4ci6a_large.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/iphone_14__eso1fig4ci6a_large_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1440px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/iphone_14__eso1fig4ci6a_xlarge.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/iphone_14__eso1fig4ci6a_xlarge_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/iphone_14__eso1fig4ci6a_xlarge.png" alt="iPhone 14"> </picture> </noscript> </div></a> <div class="product-tile-swatches"><span class="visuallyhidden">Available in Blue, Purple, Yellow, Midnight, Starlight, and (PRODUCT)RED</span> <div class="product-tile-swatch-item finish-blue"> <div class="product-tile-swatch-item-border"></div> <div class="product-tile-swatch-item-inner finish-blue"></div> </div> <div class="product-tile-swatch-item finish-purple"> <div class="product-tile-swatch-item-border"></div> <div class="product-tile-swatch-item-inner finish-purple"></div> </div> <div class="product-tile-swatch-item finish-yellow"> <div class="product-tile-swatch-item-border"></div> <div class="product-tile-swatch-item-inner finish-yellow"></div> </div> <div class="product-tile-swatch-item finish-midnight"> <div class="product-tile-swatch-item-border"></div> <div class="product-tile-swatch-item-inner finish-midnight"></div> </div> <div class="product-tile-swatch-item finish-starlight"> <div class="product-tile-swatch-item-border"></div> <div class="product-tile-swatch-item-inner finish-starlight"></div> </div> <div class="product-tile-swatch-item finish-product-red"> <div class="product-tile-swatch-item-border"></div> <div class="product-tile-swatch-item-inner finish-product-red"></div> </div> </div> </div><p class="product-tile-positioning product-tile-padding">All kinds of awesome.</p><p class="product-tile-price product-tile-padding"><span class="sosumi-link-follows" data-pricing-product="iphone-14" data-product-template="${price.display.from}"></span><span class="sosumi-link-follows" data-toggle="acmi" data-pricing-product="iphone-14" data-product-template=" or ${price.display.perMonth} for ${price.display.months} mo."></span><span class="footnote footnote-supglyph"><a href="https://www-apple-com.translate.goog/iphone/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB#footnote-2" aria-label="Footnote ** symbol" data-modal-close>**</a></span></p> <div class="product-tile-ctas product-tile-padding"><a href="https://www-apple-com.translate.goog/iphone-14/specs/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="learn more - iphone 14" aria-label="Learn more about iPhone 14" class="button">Learn more</a> <a href="https://www-apple-com.translate.goog/us/shop/goto/buy_iphone/iphone_14?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="buy - iphone 14" aria-label="Buy iPhone 14" class="icon-wrapper"><span class="icon-copy">Buy</span><span class="icon icon-after more"></span></a> </div> <div class="product-tile-plus product-tile-padding" data-grid-plus product-tile> <div class="product-tile-plus-cell content-v-center product-tile-plus-1" data-grid-row-1> <p class="product-tile-plus-copy"><span class="product-tile-plus-null" aria-hidden="true">—</span> <span class="visuallyhidden">Apple Intelligence not applicable</span></p> </div> <div class="product-tile-plus-cell product-tile-plus-2" data-grid-row-2> <div class="product-tile-plus-icon-wrapper overview_select_product_tile_icon_a15-wrapper"><picture id="overview-select-product-tile-icon-a15-1" class="overview-select-product-tile-icon-a15 product-tile-plus-icon" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/product_tile_icon_a15__btm47fjjhh9e_large.png" onload="__lp(event)" alt> </picture> <noscript><picture class="overview-select-product-tile-icon-a15 product-tile-plus-icon"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/product_tile_icon_a15__btm47fjjhh9e_large.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/product_tile_icon_a15__btm47fjjhh9e_large_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/product_tile_icon_a15__btm47fjjhh9e_large.png" alt> </picture> </noscript> </div> <div class="product-tile-plus-copy"> <p>A15 Bionic chip with 5-core GPU</p> </div> </div> <div class="product-tile-plus-cell content-v-center product-tile-plus-3" data-grid-row-3> <p class="product-tile-plus-copy"><span class="product-tile-plus-null" aria-hidden="true">—</span> <span class="visuallyhidden">Camera Control not applicable</span></p> </div> <div class="product-tile-plus-cell product-tile-plus-4" data-grid-row-4> <div class="product-tile-plus-icon-wrapper overview_select_product_tile_icon_iphone_14_camera-wrapper"><picture id="overview-select-product-tile-icon-iphone-14-camera-1" class="overview-select-product-tile-icon-iphone-14-camera product-tile-plus-icon" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/product_tile_icon_iphone_14_camera__ba0zkogy90w2_large.png" onload="__lp(event)" alt> </picture> <noscript><picture class="overview-select-product-tile-icon-iphone-14-camera product-tile-plus-icon"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/product_tile_icon_iphone_14_camera__ba0zkogy90w2_large.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/product_tile_icon_iphone_14_camera__ba0zkogy90w2_large_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/product_tile_icon_iphone_14_camera__ba0zkogy90w2_large.png" alt> </picture> </noscript> </div> <ul class="product-tile-plus-list"> <li><p>Dual-camera system</p></li> <li><p>12MP Main camera</p></li> <li><p class="product-tile-plus-copy"><span aria-hidden="true">—</span> <span class="visuallyhidden">Telephoto camera not applicable</span></p></li> <li><p>12MP Ultra Wide camera</p></li> </ul> </div> <div class="product-tile-plus-cell product-tile-plus-5" data-grid-row-5> <div class="product-tile-plus-icon-wrapper overview_select_product_tile_icon_battery_100-wrapper"><picture id="overview-select-product-tile-icon-battery-100-4" class="overview-select-product-tile-icon-battery-100 product-tile-plus-icon" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/product_tile_icon_battery_100__den5pjokk60y_large.png" onload="__lp(event)" alt> </picture> <noscript><picture class="overview-select-product-tile-icon-battery-100 product-tile-plus-icon"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/product_tile_icon_battery_100__den5pjokk60y_large.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/product_tile_icon_battery_100__den5pjokk60y_large_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/product_tile_icon_battery_100__den5pjokk60y_large.png" alt> </picture> </noscript> </div> <div class="product-tile-plus-copy"> <p>Up to 26 hours video playback<sup class="footnote footnote-number"><a href="https://www-apple-com.translate.goog/iphone/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB#footnote-4" aria-label="Footnote 2" data-modal-close>2</a></sup></p> </div> </div> </div></li> <li class="product-tile product-tile-iphone-se has-image-link-row has-badge-row has-swatches-row has-headline-row has-plus-rows-5 gallery-item grid-item" aria-label="iPhone SE" data-grid-column data-analytics-gallery-item-id="iphone se" id="gallery-item-4" data-ac-gallery-item="gallery-item-4" data-staggered-item data-staggered-children> <div class="product-tile-header"> <div class="product-tile-product-id product-tile-padding"> <h3 class="product-tile-headline-group"><p class="product-tile-headline" data-grid-row-headline>iPhone SE</p></h3> </div><a href="https://www-apple-com.translate.goog/iphone-se/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" class="product-tile-image-link" data-analytics-title="learn more - iphone se"> <div class="product-tile-image-wrapper overview_select_iphone_se-wrapper"><picture id="overview-select-iphone-se-1" class="overview-select-iphone-se product-tile-image" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/iphone_se__cuaa2bdndqeu_xlarge.png" onload="__lp(event)" alt="Back and front view of 4.7-inch iPhone SE (3rd generation) in Midnight."> </picture> <noscript><picture class="overview-select-iphone-se product-tile-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/iphone_se__cuaa2bdndqeu_small.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/iphone_se__cuaa2bdndqeu_small_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/iphone_se__cuaa2bdndqeu_medium.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/iphone_se__cuaa2bdndqeu_medium_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/iphone_se__cuaa2bdndqeu_large.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/iphone_se__cuaa2bdndqeu_large_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1440px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/iphone_se__cuaa2bdndqeu_xlarge.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/iphone_se__cuaa2bdndqeu_xlarge_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/iphone_se__cuaa2bdndqeu_xlarge.png" alt="Back and front view of 4.7-inch iPhone SE (3rd generation) in Midnight."> </picture> </noscript> </div></a> <div class="product-tile-swatches"><span class="visuallyhidden">Available in Midnight, Starlight, and (PRODUCT)RED</span> <div class="product-tile-swatch-item finish-iphone-se-3-midnight"> <div class="product-tile-swatch-item-border"></div> <div class="product-tile-swatch-item-inner finish-iphone-se-3-midnight"></div> </div> <div class="product-tile-swatch-item finish-starlight"> <div class="product-tile-swatch-item-border"></div> <div class="product-tile-swatch-item-inner finish-starlight"></div> </div> <div class="product-tile-swatch-item finish-iphone-se-3-product-red"> <div class="product-tile-swatch-item-border"></div> <div class="product-tile-swatch-item-inner finish-iphone-se-3-product-red"></div> </div> </div> </div><p class="product-tile-positioning product-tile-padding">Serious power. Serious value.</p><p class="product-tile-price product-tile-padding"><span class="sosumi-link-follows" data-pricing-product="iphone-se" data-product-template="${price.display.from}"></span><span data-toggle="acmi"><span class="sosumi-link-follows" data-pricing-product="iphone-se" data-product-template=" or ${price.display.perMonth} for ${price.display.months} mo."></span><span class="footnote footnote-supglyph"><a href="https://www-apple-com.translate.goog/iphone/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB#footnote-2" aria-label="Footnote ** symbol" data-modal-close>**</a></span></span></p> <div class="product-tile-ctas product-tile-padding"><a href="https://www-apple-com.translate.goog/iphone-se/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="learn more - iphone se" aria-label="Learn more about iPhone SE" class="button">Learn more</a> <a href="https://www-apple-com.translate.goog/us/shop/goto/buy_iphone/iphone_se?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="buy - iphone se" aria-label="Buy iPhone SE" class="icon-wrapper"><span class="icon-copy">Buy</span><span class="icon icon-after more"></span></a> </div> <div class="product-tile-plus product-tile-padding" data-grid-plus product-tile> <div class="product-tile-plus-cell content-v-center product-tile-plus-1" data-grid-row-1> <p class="product-tile-plus-copy"><span class="product-tile-plus-null" aria-hidden="true">—</span> <span class="visuallyhidden">Apple Intelligence not applicable</span></p> </div> <div class="product-tile-plus-cell product-tile-plus-2" data-grid-row-2> <div class="product-tile-plus-icon-wrapper overview_select_product_tile_icon_a15-wrapper"><picture id="overview-select-product-tile-icon-a15-2" class="overview-select-product-tile-icon-a15 product-tile-plus-icon" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/product_tile_icon_a15__btm47fjjhh9e_large.png" onload="__lp(event)" alt> </picture> <noscript><picture class="overview-select-product-tile-icon-a15 product-tile-plus-icon"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/product_tile_icon_a15__btm47fjjhh9e_large.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/product_tile_icon_a15__btm47fjjhh9e_large_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/product_tile_icon_a15__btm47fjjhh9e_large.png" alt> </picture> </noscript> </div> <div class="product-tile-plus-copy"> <p>A15 Bionic chip with 4-core GPU</p> </div> </div> <div class="product-tile-plus-cell content-v-center product-tile-plus-3" data-grid-row-3> <p class="product-tile-plus-copy"><span class="product-tile-plus-null" aria-hidden="true">—</span> <span class="visuallyhidden">Camera Control not applicable</span></p> </div> <div class="product-tile-plus-cell product-tile-plus-4" data-grid-row-4> <div class="product-tile-plus-icon-wrapper overview_select_product_tile_icon_iphone_se_camera-wrapper"><picture id="overview-select-product-tile-icon-iphone-se-camera-1" class="overview-select-product-tile-icon-iphone-se-camera product-tile-plus-icon" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/product_tile_icon_iphone_se_camera__e1mlwd2m1xg2_large.png" onload="__lp(event)" alt> </picture> <noscript><picture class="overview-select-product-tile-icon-iphone-se-camera product-tile-plus-icon"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/product_tile_icon_iphone_se_camera__e1mlwd2m1xg2_large.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/product_tile_icon_iphone_se_camera__e1mlwd2m1xg2_large_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/product_tile_icon_iphone_se_camera__e1mlwd2m1xg2_large.png" alt> </picture> </noscript> </div> <ul class="product-tile-plus-list"> <li><p>Single-camera system</p></li> <li><p>12MP Main camera</p></li> <li><p class="product-tile-plus-copy"><span aria-hidden="true">—</span> <span class="visuallyhidden">Telephoto camera not applicable</span></p></li> <li><p class="product-tile-plus-copy"><span aria-hidden="true">—</span> <span class="visuallyhidden">Ultra Wide camera not applicable</span></p></li> </ul> </div> <div class="product-tile-plus-cell product-tile-plus-5" data-grid-row-5> <div class="product-tile-plus-icon-wrapper overview_select_product_tile_icon_battery_100-wrapper"><picture id="overview-select-product-tile-icon-battery-100-5" class="overview-select-product-tile-icon-battery-100 product-tile-plus-icon" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/product_tile_icon_battery_100__den5pjokk60y_large.png" onload="__lp(event)" alt> </picture> <noscript><picture class="overview-select-product-tile-icon-battery-100 product-tile-plus-icon"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/product_tile_icon_battery_100__den5pjokk60y_large.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/select/product_tile_icon_battery_100__den5pjokk60y_large_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/select/product_tile_icon_battery_100__den5pjokk60y_large.png" alt> </picture> </noscript> </div> <div class="product-tile-plus-copy"> <p>Up to 15 hours video playback<sup class="footnote footnote-number"><a href="https://www-apple-com.translate.goog/iphone/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB#footnote-13" aria-label="Footnote 11" data-modal-close>11</a></sup></p> </div> </div> </div></li> </ul> </div> </div> <div data-analytics-gallery-interaction-type="paddlenav" data-gallery-paddlenav class="paddlenav paddlenav-alpha"> <ul class="sticky-element"> <li class="left-item"><button aria-label="Previous" class="paddlenav-arrow paddlenav-arrow-previous"> <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 36 36"> <path d="M21.559,12.062 L15.618,17.984 L21.5221,23.944 C22.105,24.533 22.1021,25.482 21.5131,26.065 C21.2211,26.355 20.8391,26.4999987 20.4571,26.4999987 C20.0711,26.4999987 19.6851,26.352 19.3921,26.056 L12.4351,19.034 C11.8531,18.446 11.8551,17.4999987 12.4411,16.916 L19.4411,9.938 C20.0261,9.353 20.9781,9.354 21.5621,9.941 C22.1471,10.528 22.1451,11.478 21.5591,12.062 L21.559,12.062 Z" /> </svg></button></li> <li class="right-item"><button aria-label="Next" class="paddlenav-arrow paddlenav-arrow-next"> <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 36 36"> <path d="M23.5587,16.916 C24.1447,17.4999987 24.1467,18.446 23.5647,19.034 L16.6077,26.056 C16.3147,26.352 15.9287,26.4999987 15.5427,26.4999987 C15.1607,26.4999987 14.7787,26.355 14.4867,26.065 C13.8977,25.482 13.8947,24.533 14.4777,23.944 L20.3818,17.984 L14.4408,12.062 C13.8548,11.478 13.8528,10.5279 14.4378,9.941 C15.0218,9.354 15.9738,9.353 16.5588,9.938 L23.5588,16.916 L23.5587,16.916 Z" /> </svg></button></li> <div class="scrim"></div> </ul> </div> </div> </div> </div> </section> <section class="section section-banner background-alt no-pad-bottom" data-anim-scroll-group="Banner" data-component-list="StaggeredFadeIn" data-analytics-section-engagement="name:latest models"> <div class="section-content-responsive"> <header class="section-header row"> <h2 class="section-header-headline typography-section-headline" data-staggered-anchor data-staggered-before-item>Take a closer look at<br> our latest models.</h2> </header> <div class="banner-card banner-card-banner banner-card-1-up banner-card-image-type-background banner-card-text-column-placement-start banner-card-text-row-placement-top banner-card-text-alignment-center theme-dark has-ctas"><a href="https://www-apple-com.translate.goog/105/media/us/iphone/2024/6a78f8ac-569e-4416-a59a-63ec3a3c8352/films/guided-tour/iphone-guided-tour-tpl-us-2024_16x9.m3u8?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" class="banner-card-active-area" data-films-modal-link data-analytics-id="film-iphone-16-16-pro" data-analytics-title="watch the film" aria-hidden="true" tabindex="-1"></a> <div class="banner-card-row row"> <div class="column banner-card-copy-column"> <h2 class="banner-card-headline">A Guided Tour of <br> iPhone 16 & iPhone 16 Pro</h2> <div class="banner-card-ctas banner-card-ctas-inline banner-card-ctas-primary-neutral"><a href="https://www-apple-com.translate.goog/105/media/us/iphone/2024/6a78f8ac-569e-4416-a59a-63ec3a3c8352/films/guided-tour/iphone-guided-tour-tpl-us-2024_16x9.m3u8?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="watch the film" id="film-iphone-16-16-pro" class=" banner-card-button button button-neutral" data-films-modal-link role="button" aria-label="Watch the film button" data-analytics-id="film-iphone-16-16-pro"><span class="icon-copy"> Watch the film </span></a> </div> </div> <div class="column banner-card-image-column"><picture id="overview-banner-guided-tour-1" class="overview-banner-guided-tour banner-card-image " data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/banner/guided_tour__dna6wcz8ieie_xlarge.jpg" onload="__lp(event)" alt="Video still featuring iPhone 16 tour guide."> </picture> <noscript><picture class="overview-banner-guided-tour banner-card-image "> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/banner/guided_tour__dna6wcz8ieie_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/banner/guided_tour__dna6wcz8ieie_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/banner/guided_tour__dna6wcz8ieie_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/banner/guided_tour__dna6wcz8ieie_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/banner/guided_tour__dna6wcz8ieie_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/banner/guided_tour__dna6wcz8ieie_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1440px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/banner/guided_tour__dna6wcz8ieie_xlarge.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/banner/guided_tour__dna6wcz8ieie_xlarge_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/banner/guided_tour__dna6wcz8ieie_xlarge.jpg" alt="Video still featuring iPhone 16 tour guide."> </picture> </noscript> </div> </div> </div> </div> </section> <section class="section section-incentive background-alt" data-anim-scroll-group="Incentive" data-deep-link="section-incentive" data-analytics-section-engagement="name:why apple"> <div class="section-content-responsive" data-component-list="StaggeredHeaderFadeIn"> <header class="section-header row"> <h2 class="section-header-headline typography-section-headline" data-staggered-anchor data-staggered-before-item>Why Apple is the best<br> place to buy iPhone.</h2> <div class="section-header-cta-container typography-section-headline-link column" data-staggered-before-item> <div class="section-header-cta-list-wrapper"> <ul class="section-header-cta-list column"> <li class="section-header-cta-item section-header-cta-item-shop"><a href="https://www-apple-com.translate.goog/us/shop/goto/buy_iphone?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="shop iphone" class="icon-wrapper section-header-cta-link"><span class="icon-copy">Shop iPhone</span><span class="icon icon-after more"></span></a></li> </ul> </div> </div> </header> </div> <div class="gallery-container v0" data-component-list="StaggeredFadeIn"> <div id="scroll-gallery-icon-cards" data-scroll-gallery-icon-cards data-scroll-gallery data-analytics-gallery-id="why apple gallery" aria-label="Why Apple gallery" class="gallery gallery-align-start gallery-icon-cards " data-component-list="ScrollGallery"> <div class="scroll-container"> <div class="item-container"> <ul class="card-set" role="list"> <li role="listitem" class="gallery-item grid-item" data-analytics-gallery-item-id="trade in" data-ac-gallery-item data-staggered-item> <div id="icon-card-trade-in" class="icon-card card-container" data-component-list="Modal"> <div class="card" tabindex="-1"> <div class="card-modifier card-padding has-trigger-button fixed-width"> <div class="card-viewport-content"> <div class="icon-card-content"> <div class="icon-container"><picture id="overview-incentive-icon-trade-in-2024-iphone-1" class="overview-incentive-icon-trade-in-2024-iphone icon-card-image" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/incentive/icon_trade_in_2024_iphone__eeqv8d6hkt0m_large.png" onload="__lp(event)" alt> </picture> <noscript><picture class="overview-incentive-icon-trade-in-2024-iphone icon-card-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/incentive/icon_trade_in_2024_iphone__eeqv8d6hkt0m_large.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/incentive/icon_trade_in_2024_iphone__eeqv8d6hkt0m_large_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/incentive/icon_trade_in_2024_iphone__eeqv8d6hkt0m_large.png" alt> </picture> </noscript> </div> <div class="copy-container"> <h3 class="typography-card-headline"><span class="android-hide">Save with Apple Trade In.</span><span class="android-show">Trade in your Android phone for credit.</span></h3> <p class="typography-family-paragraph"><span class="pricing-container android-hide"><span data-tradein-product="tradein-iphone12" data-product-template="Get ${credit.display.smart}–">Get credit toward iPhone 16 or iPhone 16 Pro when you trade in iPhone 12 or higher.</span><span data-tradein-product="tradein-iphone15promax" data-product-template="${credit.display.smart} in credit toward iPhone 16 or iPhone 16 Pro when you trade in iPhone 12 or higher." data-tradein-hide-all="tradein-iphone12,tradein-iphone15promax"></span><span class="footnote footnote-supglyph"><a href="https://www-apple-com.translate.goog/iphone/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB#footnote-1" aria-label="Footnote * symbol" data-modal-close>*</a></span></span><span class="android-show">With Apple Trade In, you can get credit toward a new iPhone when you trade in your Android phone.</span></p> </div> </div> <div class="modal-content-wrapper variant-crossfade" data-modal-content-wrapper data-modal-anim-lifecycle data-analytics-activitymap-region-id="trade in modal" data-modal-class="icon-card-modal trade-in" data-modal-id="icon-card-modal-trade-in" data-modal-scroll-group-name="icon-card-modal-trade-in"> <div id="modal-content-trade-in" class="icon-card-modal-content modal-content"> <h3 class="typography-modal-topic-label modal-topic-label">Apple Trade In</h3> <h4 class="typography-modal-headline modal-headline">Trade in your <span class="android-hide">eligible device</span><span class="android-show">Android phone</span> for credit.</h4> <p class="typography-icon-card-modal-body icon-card-modal-inline-headline">Just add a trade‑in when you choose a new product. Once your <span class="android-show">Android phone or </span>eligible device has been received and verified, we’ll credit the value to your payment method. Or choose to check out with Apple Card Monthly Installments and we’ll apply the credit instantly. Terms apply.</p> <div class="modal-ctas-container"> <p class="modal-link"><a href="https://www-apple-com.translate.goog/us/shop/goto/trade_in?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="learn more - apple trade in" class="icon-wrapper"><span class="icon-copy">Learn more<span class="visuallyhidden"> about Apple Trade In</span></span><span class="icon icon-after more"></span></a></p> </div> </div> </div> </div> </div> </div><button data-modal-open data-analytics-intrapage-link class="card-modal-trigger modal-trigger card-cta-modal-button" data-analytics-title="open modal - trade in" data-analytics-click="prop3:open modal - trade in" aria-label="Learn more about Apple Trade in."> <div class="modal-trigger-container"><span class="card-cta-modal-button-icon"> <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 20 20" class="card-cta-modal-button-small-icon card-modal-button-small-icon"><path d="M17.25,8.51H11.5V2.75A1.5,1.5,0,0,0,10,1.25h0a1.5,1.5,0,0,0-1.5,1.5V8.5H2.75a1.5,1.5,0,0,0,0,3H8.5v5.75a1.5,1.5,0,0,0,1.5,1.5h0a1.5,1.5,0,0,0,1.5-1.5V11.5h5.75a1.5,1.5,0,0,0,0-3Z" /> </svg></span> </div></button> </div></li> <li role="listitem" class="gallery-item grid-item" data-analytics-gallery-item-id="acmi" data-toggle="acmi" data-ac-gallery-item data-staggered-item> <div id="icon-card-apple-card" class="icon-card card-container" data-component-list="Modal"> <div class="card" tabindex="-1"> <div class="card-modifier card-padding has-trigger-button fixed-width"> <div class="card-viewport-content"> <div class="icon-card-content"> <div class="icon-container"><picture id="overview-incentive-icon-apple-card-1" class="overview-incentive-icon-apple-card icon-card-image" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/incentive/icon_apple_card__gloa9krkj8mu_large.png" onload="__lp(event)" alt> </picture> <noscript><picture class="overview-incentive-icon-apple-card icon-card-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/incentive/icon_apple_card__gloa9krkj8mu_large.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/incentive/icon_apple_card__gloa9krkj8mu_large_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/incentive/icon_apple_card__gloa9krkj8mu_large.png" alt> </picture> </noscript> </div> <div class="copy-container"> <h3 class="typography-card-headline">Pay over time, <span class="no-wrap">interest-free</span>.</h3> <p class="typography-family-paragraph">When you choose to check out with Apple Card Monthly Installments.<sup class="footnote footnote-number"><a href="https://www-apple-com.translate.goog/iphone/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB#footnote-14" aria-label="Footnote 12" data-modal-close>12</a></sup></p> </div> </div> <div class="modal-content-wrapper variant-crossfade" data-modal-content-wrapper data-modal-anim-lifecycle data-analytics-activitymap-region-id="acmi modal" data-modal-class="icon-card-modal apple-card" data-modal-id="icon-card-modal-apple-card" data-modal-scroll-group-name="icon-card-modal-apple-card"> <div id="modal-content-apple-card" class="icon-card-modal-content modal-content"> <h3 class="typography-modal-topic-label modal-topic-label">Ways to Buy</h3> <h4 class="typography-modal-headline modal-headline">Apple Card <span class="no-wrap">Monthly Installments.</span></h4> <p class="typography-icon-card-modal-body icon-card-modal-inline-headline">Pay for your new iPhone over time, interest‑free with Apple Card.<sup class="footnote footnote-number"><a href="https://www-apple-com.translate.goog/iphone/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB#footnote-14" aria-label="Footnote 12" data-modal-close>12</a></sup> Simply choose to check out with Apple Card Monthly Installments as your payment option when you make your purchase. And enjoy 3% Daily Cash back, all up front. Terms apply.</p> <div class="modal-ctas-container"> <p class="modal-link"><a href="https://www-apple-com.translate.goog/apple-card/monthly-installments/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="learn more - daily cash back with apple card" class="icon-wrapper"><span class="icon-copy">Learn more<span class="visuallyhidden"> about Apple Card Monthly Installments</span></span><span class="icon icon-after more"></span></a></p> </div> </div> </div> </div> </div> </div><button data-modal-open data-analytics-intrapage-link class="card-modal-trigger modal-trigger card-cta-modal-button" data-analytics-title="open modal - acmi" data-analytics-click="prop3:open modal - acmi" aria-label="Learn more about Apple Card Monthly Installments"> <div class="modal-trigger-container"><span class="card-cta-modal-button-icon"> <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 20 20" class="card-cta-modal-button-small-icon card-modal-button-small-icon"><path d="M17.25,8.51H11.5V2.75A1.5,1.5,0,0,0,10,1.25h0a1.5,1.5,0,0,0-1.5,1.5V8.5H2.75a1.5,1.5,0,0,0,0,3H8.5v5.75a1.5,1.5,0,0,0,1.5,1.5h0a1.5,1.5,0,0,0,1.5-1.5V11.5h5.75a1.5,1.5,0,0,0,0-3Z" /> </svg></span> </div></button> </div></li> <li role="listitem" class="gallery-item grid-item" data-analytics-gallery-item-id="carrier deals" data-toggle="carriers" data-ac-gallery-item data-staggered-item> <div id="icon-card-carrier-deals" class="icon-card card-container"> <div class="card" tabindex="-1"> <div class="card-modifier card-padding has-trigger-button fixed-width"> <div class="card-viewport-content"> <div class="icon-card-content"> <div class="icon-container"><picture id="overview-incentive-icon-carrier-deals-1" class="overview-incentive-icon-carrier-deals icon-card-image" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/incentive/icon_carrier_deals__bv35t3q8kbjm_large.png" onload="__lp(event)" alt> </picture> <noscript><picture class="overview-incentive-icon-carrier-deals icon-card-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/incentive/icon_carrier_deals__bv35t3q8kbjm_large.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/incentive/icon_carrier_deals__bv35t3q8kbjm_large_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/incentive/icon_carrier_deals__bv35t3q8kbjm_large.png" alt> </picture> </noscript> </div> <div class="copy-container"> <h3 class="typography-card-headline">Apple. Your one-stop shop for incredible carrier deals.</h3> <p class="typography-family-paragraph">Get up to $1000 in credit on a new iPhone with AT&T, Boost Mobile, T‑Mobile, or Verizon. Trade‑in may be required.<sup class="footnote footnote-number"><a href="https://www-apple-com.translate.goog/iphone/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB#footnote-15" aria-label="Footnote 13" data-modal-close>13</a></sup></p> </div> </div> </div> </div> </div><a href="https://www-apple-com.translate.goog/us/shop/goto/buy_iphone/carrier_offers?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" class="icon icon-cta card-cta-modal-button" data-analytics-title="see all carrier deals at apple" data-analytics-click="" aria-label="Learn more about iPhone carrier deals"> <div class="card-cta-modal-button-icon"> <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 36 36" class="card-cta-modal-button-small-icon card-cta-button-small-icon"><path d="M23.5587,16.916 C24.1447,17.4999987 24.1467,18.446 23.5647,19.034 L16.6077,26.056 C16.3147,26.352 15.9287,26.4999987 15.5427,26.4999987 C15.1607,26.4999987 14.7787,26.355 14.4867,26.065 C13.8977,25.482 13.8947,24.533 14.4777,23.944 L20.3818,17.984 L14.4408,12.062 C13.8548,11.478 13.8528,10.5279 14.4378,9.941 C15.0218,9.354 15.9738,9.353 16.5588,9.938 L23.5588,16.916 L23.5587,16.916 Z" /> </svg> </div></a> </div></li> <li role="listitem" class="gallery-item grid-item" data-analytics-gallery-item-id="delivery and pickup" data-ac-gallery-item data-staggered-item> <div id="icon-card-delivery" class="icon-card card-container" data-component-list="Modal"> <div class="card" tabindex="-1"> <div class="card-modifier card-padding has-trigger-button fixed-width"> <div class="card-viewport-content"> <div class="icon-card-content"> <div class="icon-container"><picture id="overview-incentive-icon-delivery-1" class="overview-incentive-icon-delivery icon-card-image" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/incentive/icon_delivery__giivw45nosq6_large.png" onload="__lp(event)" alt> </picture> <noscript><picture class="overview-incentive-icon-delivery icon-card-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/incentive/icon_delivery__giivw45nosq6_large.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/incentive/icon_delivery__giivw45nosq6_large_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/incentive/icon_delivery__giivw45nosq6_large.png" alt> </picture> </noscript> </div> <div class="copy-container"> <h3 class="typography-card-headline">Get flexible delivery and easy pickup.</h3> <p class="typography-family-paragraph">Choose two‑hour delivery from an Apple Store, free delivery, or easy pickup options.</p> </div> </div> <div class="modal-content-wrapper variant-crossfade" data-modal-content-wrapper data-modal-anim-lifecycle data-analytics-activitymap-region-id="delivery and pickup modal" data-modal-class="icon-card-modal delivery" data-modal-id="icon-card-modal-delivery" data-modal-scroll-group-name="icon-card-modal-delivery"> <div id="modal-content-delivery" class="icon-card-modal-content modal-content"> <h3 class="typography-modal-topic-label modal-topic-label">Delivery & Pickup</h3> <h4 class="typography-modal-headline modal-headline">Flexible delivery and <span class="no-wrap">pickup options.</span></h4> <p class="typography-icon-card-modal-body icon-card-modal-inline-headline">Get your new Apple products quickly and easily with 2‑hour delivery from an Apple Store, free next‑day delivery, or convenient Apple pickup options.</p> <div class="modal-ctas-container"> <p class="modal-link"><a href="https://www-apple-com.translate.goog/us/shop/goto/shipping_pickup?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="learn more - delivery and pickup" class="icon-wrapper"><span class="icon-copy">Learn more<span class="visuallyhidden">, delivery and pickup options</span></span><span class="icon icon-after more"></span></a></p> </div> </div> </div> </div> </div> </div><button data-modal-open data-analytics-intrapage-link class="card-modal-trigger modal-trigger card-cta-modal-button" data-analytics-title="open modal - delivery and pickup" data-analytics-click="prop3:open modal - delivery and pickup" aria-label="Learn more about delivery and pickup options"> <div class="modal-trigger-container"><span class="card-cta-modal-button-icon"> <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 20 20" class="card-cta-modal-button-small-icon card-modal-button-small-icon"><path d="M17.25,8.51H11.5V2.75A1.5,1.5,0,0,0,10,1.25h0a1.5,1.5,0,0,0-1.5,1.5V8.5H2.75a1.5,1.5,0,0,0,0,3H8.5v5.75a1.5,1.5,0,0,0,1.5,1.5h0a1.5,1.5,0,0,0,1.5-1.5V11.5h5.75a1.5,1.5,0,0,0,0-3Z" /> </svg></span> </div></button> </div></li> <li role="listitem" class="gallery-item grid-item" data-analytics-gallery-item-id="shop with a specialist" data-ac-gallery-item data-staggered-item> <div id="icon-card-specialist" class="icon-card card-container" data-component-list="Modal"> <div class="card" tabindex="-1"> <div class="card-modifier card-padding has-trigger-button fixed-width"> <div class="card-viewport-content"> <div class="icon-card-content"> <div class="icon-container"><picture id="overview-incentive-icon-specialist-alt-1" class="overview-incentive-icon-specialist-alt icon-card-image" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/incentive/icon_specialist_alt__e2zhfrjqy7o2_large.png" onload="__lp(event)" alt> </picture> <noscript><picture class="overview-incentive-icon-specialist-alt icon-card-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/incentive/icon_specialist_alt__e2zhfrjqy7o2_large.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/incentive/icon_specialist_alt__e2zhfrjqy7o2_large_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/incentive/icon_specialist_alt__e2zhfrjqy7o2_large.png" alt> </picture> </noscript> </div> <div class="copy-container"> <h3 class="typography-card-headline">Shop live with a Specialist.</h3> <p class="typography-family-paragraph">Let us guide you live over video and answer all of your questions.</p> </div> </div> <div class="modal-content-wrapper variant-crossfade" data-modal-content-wrapper data-modal-anim-lifecycle data-analytics-activitymap-region-id="shop with a specialist modal" data-modal-class="icon-card-modal specialist" data-modal-id="icon-card-modal-specialist" data-modal-scroll-group-name="icon-card-modal-specialist"> <div id="modal-content-specialist" class="icon-card-modal-content modal-content"> <h3 class="typography-modal-topic-label modal-topic-label">Guided Video Shopping</h3> <h4 class="typography-modal-headline modal-headline">Shop live with a Specialist.</h4> <p class="typography-icon-card-modal-body icon-card-modal-inline-headline">We can help you choose the product you need while guiding you through the online Apple Store. You won’t appear on camera. Available 7 a.m.‑7 p.m. PT.</p> <div class="modal-ctas-container"> <p class="modal-link"><a href="https://translate.google.com/website?sl=pl&tl=ru&hl=en-GB&u=https://contactretail.apple.com/?pg%3Diphone%26ap%3DCOM%26c%3Dus%26l%3Den%26ag%3DSWSOV" data-analytics-title="shop together with a specialist" data-analytics-exit-link class="icon-wrapper"><span class="icon-copy">Shop together with a Specialist</span><span class="icon icon-after more"></span></a></p> </div> </div> </div> </div> </div> </div><button data-modal-open data-analytics-intrapage-link class="card-modal-trigger modal-trigger card-cta-modal-button" data-analytics-title="open modal - shop with a specialist" data-analytics-click="prop3:open modal - shop with a specialist" aria-label="Learn more about shopping with a Specialist over video"> <div class="modal-trigger-container"><span class="card-cta-modal-button-icon"> <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 20 20" class="card-cta-modal-button-small-icon card-modal-button-small-icon"><path d="M17.25,8.51H11.5V2.75A1.5,1.5,0,0,0,10,1.25h0a1.5,1.5,0,0,0-1.5,1.5V8.5H2.75a1.5,1.5,0,0,0,0,3H8.5v5.75a1.5,1.5,0,0,0,1.5,1.5h0a1.5,1.5,0,0,0,1.5-1.5V11.5h5.75a1.5,1.5,0,0,0,0-3Z" /> </svg></span> </div></button> </div></li> <li role="listitem" class="gallery-item grid-item" data-analytics-gallery-item-id="personal session" data-ac-gallery-item data-staggered-item> <div id="icon-card-get-to-know" class="icon-card card-container" data-component-list="Modal"> <div class="card" tabindex="-1"> <div class="card-modifier card-padding has-trigger-button fixed-width"> <div class="card-viewport-content"> <div class="icon-card-content"> <div class="icon-container"><picture id="overview-incentive-icon-person-1" class="overview-incentive-icon-person icon-card-image" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/incentive/icon_person__rhg3t7p8xpuq_large.png" onload="__lp(event)" alt> </picture> <noscript><picture class="overview-incentive-icon-person icon-card-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/incentive/icon_person__rhg3t7p8xpuq_large.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/incentive/icon_person__rhg3t7p8xpuq_large_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/incentive/icon_person__rhg3t7p8xpuq_large.png" alt> </picture> </noscript> </div> <div class="copy-container"> <h3 class="typography-card-headline">Meet your new iPhone with Personal Setup.</h3> <p class="typography-family-paragraph">Jump into online sessions with a Specialist to set up your iPhone and discover new features.</p> </div> </div> <div class="modal-content-wrapper variant-crossfade" data-modal-content-wrapper data-modal-anim-lifecycle data-analytics-activitymap-region-id="personal session modal" data-modal-class="icon-card-modal get-to-know" data-modal-id="icon-card-modal-get-to-know" data-modal-scroll-group-name="icon-card-modal-get-to-know"> <div id="modal-content-get-to-know" class="icon-card-modal-content modal-content"> <h3 class="typography-modal-topic-label modal-topic-label">Personal Setup</h3> <h4 class="typography-modal-headline modal-headline">Jump into online, one‑on‑one sessions.</h4> <p class="typography-icon-card-modal-body icon-card-modal-inline-headline">When you buy your new iPhone directly from Apple, you’ll get access to Personal Setup. In these guided online sessions, a Specialist can walk you through setup, or focus on features that help you make the most of your iPhone. Best of all, you can join whenever works for you, from wherever you are.</p> <div class="modal-ctas-container"> <p class="modal-link"><a href="https://www-apple-com.translate.goog/us/shop/goto/personal_session?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="learn more about online personal sessions" class="icon-wrapper"><span class="icon-copy">Learn more<span class="visuallyhidden"> about your new iPhone</span></span><span class="icon icon-after more"></span></a></p> </div> </div> </div> </div> </div> </div><button data-modal-open data-analytics-intrapage-link class="card-modal-trigger modal-trigger card-cta-modal-button" data-analytics-title="open modal - personal session" data-analytics-click="prop3:open modal - personal session" aria-label="Learn more about your new iPhone"> <div class="modal-trigger-container"><span class="card-cta-modal-button-icon"> <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 20 20" class="card-cta-modal-button-small-icon card-modal-button-small-icon"><path d="M17.25,8.51H11.5V2.75A1.5,1.5,0,0,0,10,1.25h0a1.5,1.5,0,0,0-1.5,1.5V8.5H2.75a1.5,1.5,0,0,0,0,3H8.5v5.75a1.5,1.5,0,0,0,1.5,1.5h0a1.5,1.5,0,0,0,1.5-1.5V11.5h5.75a1.5,1.5,0,0,0,0-3Z" /> </svg></span> </div></button> </div></li> <li role="listitem" class="gallery-item grid-item" data-analytics-gallery-item-id="apple store app" data-ac-gallery-item data-staggered-item> <div id="icon-card-shopping-experience" class="icon-card card-container" data-component-list="Modal"> <div class="card" tabindex="-1"> <div class="card-modifier card-padding has-trigger-button fixed-width"> <div class="card-viewport-content"> <div class="icon-card-content"> <div class="icon-container"><picture id="overview-incentive-icon-asa-1" class="overview-incentive-icon-asa icon-card-image" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/incentive/icon_asa__d1emxlyyr3cm_large.png" onload="__lp(event)" alt> </picture> <noscript><picture class="overview-incentive-icon-asa icon-card-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/incentive/icon_asa__d1emxlyyr3cm_large.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/incentive/icon_asa__d1emxlyyr3cm_large_2x.png?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/incentive/icon_asa__d1emxlyyr3cm_large.png" alt> </picture> </noscript> </div> <div class="copy-container"> <h3 class="typography-card-headline">Explore a shopping experience designed around you.</h3> <p class="typography-family-paragraph">Use the Apple Store app to get a more personal way to shop.</p> </div> </div> <div class="modal-content-wrapper variant-crossfade" data-modal-content-wrapper data-modal-anim-lifecycle data-analytics-activitymap-region-id="apple store app modal" data-modal-class="icon-card-modal shopping-experience" data-modal-id="icon-card-modal-shopping-experience" data-modal-scroll-group-name="icon-card-modal-shopping-experience"> <div id="modal-content-shopping-experience" class="icon-card-modal-content modal-content"> <h3 class="typography-modal-topic-label modal-topic-label">Apple Store App</h3> <h4 class="typography-modal-headline modal-headline">Shop in the Apple Store app, tailored specifically for you.</h4> <p class="typography-icon-card-modal-body icon-card-modal-inline-headline">Get personalized product recommendations, compare models, access your Saved Items, and track your orders. Plus, opt in today to get updates on new products, promotions, flexible payment options, and store events.</p> <div class="modal-items-body"> <p class="typography-icon-card-modal-body icon-card-modal-body">Scan the QR code to get started.</p> </div> <div class="image-container"><picture id="overview-incentive-boc-qr-code-1" class="overview-incentive-boc-qr-code l2-picture" data-lazy data-download-area-keyframe="{"start": "t - 190vh", "end": "b"}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/incentive/boc_qr_code__f6ly6cx1hxqq_large.jpg" onload="__lp(event)" alt="Scan the QR code to shop in the Apple Store app."> </picture> <noscript><picture class="overview-incentive-boc-qr-code l2-picture"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/incentive/boc_qr_code__f6ly6cx1hxqq_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/incentive/boc_qr_code__f6ly6cx1hxqq_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/incentive/boc_qr_code__f6ly6cx1hxqq_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/incentive/boc_qr_code__f6ly6cx1hxqq_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/incentive/boc_qr_code__f6ly6cx1hxqq_large.jpg" alt="Scan the QR code to shop in the Apple Store app."> </picture> </noscript> </div> <div class="modal-ctas-container"> <p class="modal-link"><a href="https://translate.google.com/website?sl=pl&tl=ru&hl=en-GB&u=https://apps.apple.com/us/app/apple-store/id375380948/" data-analytics-title="download the apple store app" data-analytics-exit-link class="icon-wrapper"><span class="icon-copy">Download the Apple Store app</span><span class="icon icon-after more"></span></a></p> </div> </div> </div> </div> </div> </div><button data-modal-open data-analytics-intrapage-link class="card-modal-trigger modal-trigger card-cta-modal-button" data-analytics-title="open modal - apple store app" data-analytics-click="prop3:open modal - apple store app" aria-label="Learn more about shopping using Apple Store app"> <div class="modal-trigger-container"><span class="card-cta-modal-button-icon"> <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 20 20" class="card-cta-modal-button-small-icon card-modal-button-small-icon"><path d="M17.25,8.51H11.5V2.75A1.5,1.5,0,0,0,10,1.25h0a1.5,1.5,0,0,0-1.5,1.5V8.5H2.75a1.5,1.5,0,0,0,0,3H8.5v5.75a1.5,1.5,0,0,0,1.5,1.5h0a1.5,1.5,0,0,0,1.5-1.5V11.5h5.75a1.5,1.5,0,0,0,0-3Z" /> </svg></span> </div></button> </div></li> </ul> </div> </div> <div data-analytics-gallery-interaction-type="paddlenav" data-gallery-paddlenav class="paddlenav paddlenav-alpha"> <ul class="sticky-element"> <li class="left-item"><button aria-label="Previous" class="paddlenav-arrow paddlenav-arrow-previous"> <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 36 36"> <path d="M21.559,12.062 L15.618,17.984 L21.5221,23.944 C22.105,24.533 22.1021,25.482 21.5131,26.065 C21.2211,26.355 20.8391,26.4999987 20.4571,26.4999987 C20.0711,26.4999987 19.6851,26.352 19.3921,26.056 L12.4351,19.034 C11.8531,18.446 11.8551,17.4999987 12.4411,16.916 L19.4411,9.938 C20.0261,9.353 20.9781,9.354 21.5621,9.941 C22.1471,10.528 22.1451,11.478 21.5591,12.062 L21.559,12.062 Z" /> </svg></button></li> <li class="right-item"><button aria-label="Next" class="paddlenav-arrow paddlenav-arrow-next"> <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 36 36"> <path d="M23.5587,16.916 C24.1447,17.4999987 24.1467,18.446 23.5647,19.034 L16.6077,26.056 C16.3147,26.352 15.9287,26.4999987 15.5427,26.4999987 C15.1607,26.4999987 14.7787,26.355 14.4867,26.065 C13.8977,25.482 13.8947,24.533 14.4777,23.944 L20.3818,17.984 L14.4408,12.062 C13.8548,11.478 13.8528,10.5279 14.4378,9.941 C15.0218,9.354 15.9738,9.353 16.5588,9.938 L23.5588,16.916 L23.5587,16.916 Z" /> </svg></button></li> <div class="scrim"></div> </ul> </div> </div> </div> </section> <section class="section section-essentials no-pad-bottom" data-anim-scroll-group="Essentials" data-component-list="StaggeredFadeIn" data-analytics-section-engagement="name:iphone essentials"> <div class="section-content-responsive"> <header class="section-header row"> <h2 class="section-header-headline typography-section-headline" data-staggered-anchor data-staggered-before-item>iPhone essentials.</h2> <div class="section-header-cta-container typography-section-headline-link column" data-staggered-before-item> <div class="section-header-cta-list-wrapper"> <ul class="section-header-cta-list column"> <li class="section-header-cta-item section-header-cta-item-accessories"><a href="https://www-apple-com.translate.goog/us/shop/goto/iphone/accessories?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="all iphone accessories" class="icon-wrapper section-header-cta-link"><span class="icon-copy">All iPhone accessories</span><span class="icon icon-after more"></span></a></li> </ul> </div> </div> </header> </div> <div id="scroll-gallery-cards" data-scroll-gallery-cards data-scroll-gallery data-analytics-gallery-id="essentials gallery" aria-label="Essentials gallery" class="gallery gallery-align-start gallery-cards " data-component-list="ScrollGallery"> <div class="scroll-container"> <div class="item-container"> <ul class="card-set" role="list"> <li role="listitem" class="gallery-item grid-item" data-analytics-gallery-item-id="magsafe accessories" data-ac-gallery-item data-staggered-item> <div class="card essential-card" tabindex="-1"> <div class="card-modifier card-padding"> <div class="card-viewport-content"> <div class="essential-card-content"><a class="essential-card-block-link" href="https://www-apple-com.translate.goog/us/shop/goto/accessories/magsafe?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="shop magsafe accessories" tabindex="-1" aria-hidden="true"></a> <div class="essential-card-text-container"> <h3 class="essential-card-header typography-card-headline">MagSafe</h3> <p class="essential-card-copy typography-family-paragraph">Snap on a magnetic case, wallet, or both. <br class="large"> And get faster, more efficient wireless charging.</p><a href="https://www-apple-com.translate.goog/us/shop/goto/accessories/magsafe?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="shop magsafe accessories" class="icon-wrapper essential-card-link typography-family-paragraph"><span class="icon-copy">Shop MagSafe accessories</span><span class="icon icon-after more"></span></a> </div> <figure class="essential-card-image image-bottom-center"><picture id="overview-essentials-magsafe-1" class="overview-essentials-magsafe responsive-image" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/essentials/magsafe__dac2joyve8wi_xlarge.jpg" onload="__lp(event)" alt="Various Magsafe accessories."> </picture> <noscript><picture class="overview-essentials-magsafe responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/essentials/magsafe__dac2joyve8wi_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/essentials/magsafe__dac2joyve8wi_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/essentials/magsafe__dac2joyve8wi_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/essentials/magsafe__dac2joyve8wi_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/essentials/magsafe__dac2joyve8wi_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/essentials/magsafe__dac2joyve8wi_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1440px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/essentials/magsafe__dac2joyve8wi_xlarge.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/essentials/magsafe__dac2joyve8wi_xlarge_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/essentials/magsafe__dac2joyve8wi_xlarge.jpg" alt="Various Magsafe accessories."> </picture> </noscript> </figure> </div> </div> </div> </div></li> <li role="listitem" class="gallery-item grid-item" data-analytics-gallery-item-id="airtag" data-ac-gallery-item data-staggered-item> <div class="card essential-card" tabindex="-1"> <div class="card-modifier card-padding"> <div class="card-viewport-content"> <div class="essential-card-content"><a class="essential-card-block-link" href="https://www-apple-com.translate.goog/us/shop/goto/buy_airtag/airtag?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="buy - airtag" tabindex="-1" aria-hidden="true"></a> <div class="essential-card-text-container"> <h3 class="essential-card-header typography-card-headline">AirTag</h3> <p class="essential-card-copy typography-family-paragraph">Attach one to your keys. Put another in your backpack. <br class="large"> If they’re misplaced, just use the Find My app.</p><a href="https://www-apple-com.translate.goog/us/shop/goto/buy_airtag/airtag?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="buy - airtag" aria-label="Buy, AirTag" class="icon-wrapper essential-card-link typography-family-paragraph"><span class="icon-copy">Buy</span><span class="icon icon-after more"></span></a> </div> <figure class="essential-card-image image-bottom-center"><picture id="overview-essentials-airtag-1" class="overview-essentials-airtag responsive-image" data-lazy> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/essentials/airtag__furx99ax8rm2_xlarge.jpg" onload="__lp(event)" alt="Airtags"> </picture> <noscript><picture class="overview-essentials-airtag responsive-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/essentials/airtag__furx99ax8rm2_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/essentials/airtag__furx99ax8rm2_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/essentials/airtag__furx99ax8rm2_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/essentials/airtag__furx99ax8rm2_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/essentials/airtag__furx99ax8rm2_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/essentials/airtag__furx99ax8rm2_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1440px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/essentials/airtag__furx99ax8rm2_xlarge.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/essentials/airtag__furx99ax8rm2_xlarge_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/essentials/airtag__furx99ax8rm2_xlarge.jpg" alt="Airtags"> </picture> </noscript> </figure> </div> </div> </div> </div></li> </ul> </div> </div> <div data-analytics-gallery-interaction-type="paddlenav" data-gallery-paddlenav class="paddlenav paddlenav-alpha"> <ul class="sticky-element"> <li class="left-item"><button aria-label="Previous" class="paddlenav-arrow paddlenav-arrow-previous"> <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 36 36"> <path d="M21.559,12.062 L15.618,17.984 L21.5221,23.944 C22.105,24.533 22.1021,25.482 21.5131,26.065 C21.2211,26.355 20.8391,26.4999987 20.4571,26.4999987 C20.0711,26.4999987 19.6851,26.352 19.3921,26.056 L12.4351,19.034 C11.8531,18.446 11.8551,17.4999987 12.4411,16.916 L19.4411,9.938 C20.0261,9.353 20.9781,9.354 21.5621,9.941 C22.1471,10.528 22.1451,11.478 21.5591,12.062 L21.559,12.062 Z" /> </svg></button></li> <li class="right-item"><button aria-label="Next" class="paddlenav-arrow paddlenav-arrow-next"> <svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 36 36"> <path d="M23.5587,16.916 C24.1447,17.4999987 24.1467,18.446 23.5647,19.034 L16.6077,26.056 C16.3147,26.352 15.9287,26.4999987 15.5427,26.4999987 C15.1607,26.4999987 14.7787,26.355 14.4867,26.065 C13.8977,25.482 13.8947,24.533 14.4777,23.944 L20.3818,17.984 L14.4408,12.062 C13.8548,11.478 13.8528,10.5279 14.4378,9.941 C15.0218,9.354 15.9738,9.353 16.5588,9.938 L23.5588,16.916 L23.5587,16.916 Z" /> </svg></button></li> <div class="scrim"></div> </ul> </div> </div> </section> <section class="section section-augment" data-anim-scroll-group="Augment" data-component-list="StaggeredFadeIn" data-analytics-section-engagement="name:iphone compatibility"> <div class="section-content-responsive"> <header class="section-header row"> <h2 class="section-header-headline typography-section-headline" data-staggered-anchor data-staggered-before-item>Significant others.</h2> </header> <div class="accordion-wrapper content-container " data-staggered-item> <ul class="accordion" data-component-list="Accordion" data-accordion role="list"> <li class="accordion-item column expanded " data-accordion-item="accordion-item-mac"><h3 class="accordion-title"><button class="accordion-button" data-accordion-trigger aria-controls="accordion-item-mac-tray" id="accordion-item-mac-button" role="presentation" data-analytics-intrapage-link data-analytics-title="open accordion - iphone and mac" data-analytics-click="prop3:open accordion - iphone and mac"> <span class="accordion-title-text"> iPhone and Mac</span> <span class="accordion-icon" data-accordion-icon></span> </button></h3> <div id="accordion-item-mac-tray" aria-labelledby="accordion-item-mac-button" class="accordion-tray" role="section" data-accordion-tray><!-- Accordion Content --> <div class="accordion-content" data-accordion-content> <div class=""> <p class="accordion-paragraph-text">With iPhone Mirroring, you can view your iPhone screen on your Mac and control it without picking up your phone. Continuity features also let you answer calls or messages right from your Mac. You can even copy images, video, or text from your iPhone and paste it all into a different app on your Mac. And with iCloud, you can access your files from either device.</p> </div> <div class="image-container"><picture id="overview-augment-mac-1" class="overview-augment-mac template-image" data-lazy data-download-area-keyframe="{"start": "a0t - 200vh", "end": "a0b + 100vh", "anchors": [".accordion"]}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/augment/mac__b2km5lqjzk1y_large.jpg" onload="__lp(event)" alt="The same messages open on both MacBook Pro and iPhone 16."> </picture> <noscript><picture class="overview-augment-mac template-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/augment/mac__b2km5lqjzk1y_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/augment/mac__b2km5lqjzk1y_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/augment/mac__b2km5lqjzk1y_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/augment/mac__b2km5lqjzk1y_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/augment/mac__b2km5lqjzk1y_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/augment/mac__b2km5lqjzk1y_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/augment/mac__b2km5lqjzk1y_large.jpg" alt="The same messages open on both MacBook Pro and iPhone 16."> </picture> </noscript> </div> </div> </div></li> <li class="accordion-item column " data-accordion-item="accordion-item-watch"><h3 class="accordion-title"><button class="accordion-button" data-accordion-trigger aria-controls="accordion-item-watch-tray" id="accordion-item-watch-button" role="presentation" data-analytics-intrapage-link data-analytics-title="open accordion - iphone and apple watch" data-analytics-click="prop3:open accordion - iphone and apple watch"> <span class="accordion-title-text"> iPhone and Apple Watch</span> <span class="accordion-icon" data-accordion-icon></span> </button></h3> <div id="accordion-item-watch-tray" aria-labelledby="accordion-item-watch-button" class="accordion-tray" role="section" data-accordion-tray><!-- Accordion Content --> <div class="accordion-content" data-accordion-content> <div class=""> <p class="accordion-paragraph-text">Misplaced your iPhone? The latest Apple Watch models can show you its approximate distance and direction.<sup class="footnote footnote-number"><a href="https://www-apple-com.translate.goog/iphone/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB#footnote-16" aria-label="Footnote 14" data-modal-close>14</a></sup> To set up a group photo on your iPhone, join the group and use Apple Watch as a viewfinder to snap the shot. And when you take a call on your Apple Watch, just tap your iPhone to continue the conversation there.</p> </div> <div class="image-container"><picture id="overview-augment-watch-1" class="overview-augment-watch template-image" data-lazy data-download-area-keyframe="{"start": "a0t - 200vh", "end": "a0b + 100vh", "anchors": [".accordion"]}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/augment/watch__dkk6to52k7ma_large.jpg" onload="__lp(event)" alt="The same call can be taken by iPhone 16 and Apple watch"> </picture> <noscript><picture class="overview-augment-watch template-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/augment/watch__dkk6to52k7ma_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/augment/watch__dkk6to52k7ma_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/augment/watch__dkk6to52k7ma_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/augment/watch__dkk6to52k7ma_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/augment/watch__dkk6to52k7ma_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/augment/watch__dkk6to52k7ma_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/augment/watch__dkk6to52k7ma_large.jpg" alt="The same call can be taken by iPhone 16 and Apple watch"> </picture> </noscript> </div> </div> </div></li> <li class="accordion-item column " data-accordion-item="accordion-item-airpods"><h3 class="accordion-title"><button class="accordion-button" data-accordion-trigger aria-controls="accordion-item-airpods-tray" id="accordion-item-airpods-button" role="presentation" data-analytics-intrapage-link data-analytics-title="open accordion - iphone and airpods" data-analytics-click="prop3:open accordion - iphone and airpods"> <span class="accordion-title-text"> iPhone and AirPods</span> <span class="accordion-icon" data-accordion-icon></span> </button></h3> <div id="accordion-item-airpods-tray" aria-labelledby="accordion-item-airpods-button" class="accordion-tray" role="section" data-accordion-tray><!-- Accordion Content --> <div class="accordion-content" data-accordion-content> <div class=""> <p class="accordion-paragraph-text">Set up AirPods on iPhone with just a tap. You’ll love Adaptive Audio, which automatically tailors the noise control for you to provide the best listening experience across different environments and interactions throughout the day.</p> </div> <div class="image-container"><picture id="overview-augment-airpods-1" class="overview-augment-airpods template-image" data-lazy data-download-area-keyframe="{"start": "a0t - 200vh", "end": "a0b + 100vh", "anchors": [".accordion"]}"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/augment/airpods__cmw5fm88hrma_large.jpg" onload="__lp(event)" alt="iPhone 16 playing music next to airpods"> </picture> <noscript><picture class="overview-augment-airpods template-image"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/augment/airpods__cmw5fm88hrma_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/augment/airpods__cmw5fm88hrma_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/augment/airpods__cmw5fm88hrma_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/augment/airpods__cmw5fm88hrma_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/augment/airpods__cmw5fm88hrma_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/augment/airpods__cmw5fm88hrma_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/augment/airpods__cmw5fm88hrma_large.jpg" alt="iPhone 16 playing music next to airpods"> </picture> </noscript> </div> </div> </div></li> </ul> <div class="image-container-large" aria-hidden="true"><picture id="overview-augment-mac-2" class="overview-augment-mac template-image-large accordion-item-mac-image " data-lazy data-download-area-keyframe="{"start": "a0t - 200vh", "end": "a0b + 100vh", "anchors": [".accordion"]}" aria-hidden="true"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/augment/mac__b2km5lqjzk1y_large.jpg" onload="__lp(event)" alt="The same messages open on both MacBook Pro and iPhone 16."> </picture> <noscript><picture class="overview-augment-mac template-image-large accordion-item-mac-image "> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/augment/mac__b2km5lqjzk1y_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/augment/mac__b2km5lqjzk1y_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/augment/mac__b2km5lqjzk1y_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/augment/mac__b2km5lqjzk1y_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/augment/mac__b2km5lqjzk1y_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/augment/mac__b2km5lqjzk1y_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/augment/mac__b2km5lqjzk1y_large.jpg" alt="The same messages open on both MacBook Pro and iPhone 16."> </picture> </noscript><picture id="overview-augment-watch-2" class="overview-augment-watch template-image-large accordion-item-watch-image hidden " data-lazy data-download-area-keyframe="{"start": "a0t - 200vh", "end": "a0b + 100vh", "anchors": [".accordion"]}" aria-hidden="true"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/augment/watch__dkk6to52k7ma_large.jpg" onload="__lp(event)" alt="The same call can be taken by iPhone 16 and Apple watch"> </picture> <noscript><picture class="overview-augment-watch template-image-large accordion-item-watch-image hidden "> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/augment/watch__dkk6to52k7ma_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/augment/watch__dkk6to52k7ma_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/augment/watch__dkk6to52k7ma_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/augment/watch__dkk6to52k7ma_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/augment/watch__dkk6to52k7ma_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/augment/watch__dkk6to52k7ma_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/augment/watch__dkk6to52k7ma_large.jpg" alt="The same call can be taken by iPhone 16 and Apple watch"> </picture> </noscript><picture id="overview-augment-airpods-2" class="overview-augment-airpods template-image-large accordion-item-airpods-image hidden " data-lazy data-download-area-keyframe="{"start": "a0t - 200vh", "end": "a0b + 100vh", "anchors": [".accordion"]}" aria-hidden="true"> <source data-empty srcset="data:image/gif;base64?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/iphone/R0lGODlhAQABAHAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/augment/airpods__cmw5fm88hrma_large.jpg" onload="__lp(event)" alt="iPhone 16 playing music next to airpods"> </picture> <noscript><picture class="overview-augment-airpods template-image-large accordion-item-airpods-image hidden "> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/augment/airpods__cmw5fm88hrma_small.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/augment/airpods__cmw5fm88hrma_small_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:734px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/augment/airpods__cmw5fm88hrma_medium.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/augment/airpods__cmw5fm88hrma_medium_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(max-width:1068px)"> <source srcset="https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/augment/airpods__cmw5fm88hrma_large.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB,https://www-apple-com.translate.goog/v/iphone/home/by/images/overview/augment/airpods__cmw5fm88hrma_large_2x.jpg?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB 2x" media="(min-width:0px)"> <img src="/v/iphone/home/by/images/overview/augment/airpods__cmw5fm88hrma_large.jpg" alt="iPhone 16 playing music next to airpods"> </picture> </noscript> </div> </div> </div> </section> <section class="section section-index" data-anim-scroll-group="Index" data-component-list="StaggeredFadeIn" aria-label="Index" data-analytics-section-engagement="name:router"> <div class="section-content-responsive section-index-section"> <div id="iphone-index" class="index" data-component-list="Index" data-staggered-anchor data-family-name="iphone" data-staggered-item> <h2 class="typography-index-headline index-title">iPhone</h2> <nav class="index-groups" aria-labelledby="iphone-index"> </nav> </div> </div> </section> </main><!--/main--> <footer id="ac-globalfooter" class="no-js" lang="en-US" dir="ltr" data-analytics-region="global footer" role="contentinfo" aria-labelledby="ac-gf-label" data-nosnippet> <div class="ac-gf-content"> <h2 class="ac-gf-label" id="ac-gf-label">Apple Footer</h2> <section class="ac-gf-sosumi" data-nosnippet aria-label="Footnotes"> <ul> <li id="footnote-1"><small>*</small> Trade‑in values may vary, and are based on the condition and model of your trade‑in device. Additional trade‑in values require purchase of a new iPhone, subject to availability and limits. Must be at least 18. Offer may not be available in all stores and not all devices are eligible for credit. Apple or its trade-in partners reserve the right to refuse or limit any Trade In transaction for any reason. In‑store trade‑in requires presentation of a valid, government‑issued photo ID (local law may require saving this information). Sales tax may be assessed on full value of new iPhone. Value of your current device may be applied toward purchase of a new Apple device. Additional terms from Apple or Apple’s trade‑in partners may apply. See <a href="https://www-apple-com.translate.goog/us/shop/goto/trade_in?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB">apple.com/shop/trade-in</a> for more information.</li> <li id="footnote-2" data-toggle-footnote="pricing"><small>**</small> Pricing for iPhone 16 and iPhone 16 Plus includes a $30 connectivity discount that requires activation with AT&T, Boost Mobile, T‑Mobile, or Verizon. <span data-toggle-footnote="acmi">Pricing shown for iPhone 15 and iPhone 15 Plus includes a $30 connectivity discount for Boost Mobile, T‑Mobile, and Verizon customers that requires activation and would otherwise be $30 higher for all other customers. Pricing shown for iPhone 14 and iPhone 14 Plus includes a $30 connectivity discount for Boost Mobile, T‑Mobile, and Verizon customers that requires activation and would otherwise be $30 higher for all other customers. Financing available to qualified customers, subject to credit approval and credit limit, and requires you to select Citizens One Apple iPhone Payments or Apple Card Monthly Installments (ACMI) as your payment type at checkout at Apple. You’ll need to select AT&T, Boost Mobile, T‑Mobile, or Verizon as your carrier when you checkout. An iPhone purchased with ACMI is always unlocked, so you can switch carriers at any time, subject to your carrier’s terms. Taxes and shipping on items purchased using ACMI are subject to your card’s variable APR, not the ACMI 0% APR. ACMI is not available for purchases made online at special storefronts. The last month’s payment for each product will be the product’s purchase price, less all other payments at the monthly payment amount. ACMI financing is subject to change at any time for any reason, including but not limited to, installment term lengths and eligible products. See the <a href="https://translate.google.com/website?sl=pl&tl=ru&hl=en-GB&u=https://www.goldmansachs.com/terms-and-conditions/Apple-Card-Customer-Agreement.pdf" rel="nofollow">Apple Card Customer Agreement</a> for more information about ACMI. Additional Citizens One Apple iPhone Payments terms are <a href="https://www-apple-com.translate.goog/legal/sales-support/iphoneinstallments_us/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB">here</a>.</span></li> </ul> <ol> <li id="footnote-3">Apple Intelligence is available in beta on all iPhone 16 models, iPhone 15 Pro, and iPhone 15 Pro Max, with Siri and device language set to U.S. English, as an iOS 18 update. English (Australia, Canada, Ireland, New Zealand, South Africa, UK) language support available this December. Some features and support for additional languages, like Chinese, English (India, Singapore), French, German, Italian, Japanese, Korean, Portuguese, Spanish, Vietnamese, and others, will be coming over the course of the next year.</li> <li id="footnote-4">Battery life claim refers to larger models. All battery claims depend on network configuration and many other factors; actual results will vary. Battery has limited recharge cycles and may eventually need to be replaced. Battery life and charge cycles vary by use and settings. See <a href="https://www-apple-com.translate.goog/batteries/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB">apple.com/batteries</a> and <a href="https://www-apple-com.translate.goog/iphone/battery.html?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB">apple.com/iphone/battery.html</a> for more information.</li> <li id="footnote-5" data-toggle-footnote="android">Data plan required. 5G is available in select markets and through select carriers. Speeds vary based on site conditions and carrier. For details on 5G support, contact your carrier and see <a href="https://www-apple-com.translate.goog/iphone/cellular/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB">apple.com/iphone/cellular</a>.</li> <li id="footnote-6" data-toggle-footnote="android">Accessories sold separately.</li> <li id="footnote-7" data-toggle-footnote="android">The included USB-C Charge Cable is compatible with AirPods Pro (2nd generation) with MagSafe Charging Case (USB-C).</li> <li id="footnote-8">iPhone 16, iPhone 16 Plus, iPhone 16 Pro, and iPhone 16 Pro Max are splash, water, and dust resistant and were tested under controlled laboratory conditions with a rating of IP68 under IEC standard 60529 (maximum depth of 6 meters up to 30 minutes). Splash, water, and dust resistance are not permanent conditions. Resistance might decrease as a result of normal wear. Do not attempt to charge a wet iPhone; refer to the user guide for cleaning and drying instructions. Liquid damage not covered under warranty.</li> <li id="footnote-9">On a mass balance allocation.</li> <li id="footnote-10">Responsible sourcing of wood fiber is defined in Apple’s Responsible Fiber Specification. We consider wood fibers to include bamboo.</li> <li id="footnote-11"><p>To use Apple Pay, you need a supported card from a participating card issuer. To check if your card is compatible with Apple Pay, contact your card issuer.</p><p>Apple Pay is not available in all markets. View Apple Pay countries and regions.</p></li> <li id="footnote-12">Roadside Assistance, Emergency SOS, and Messages via satellite are included for free for two years with the activation of any iPhone 14 or later model. Connection and response times vary based on location, site conditions, and other factors. Messages via satellite requires a carrier plan. SMS messaging via satellite is available on supported carriers. SMS message rates may apply. See <a href="https://translate.google.com/website?sl=pl&tl=ru&hl=en-GB&u=https://support.apple.com/kb/HT213885">support.apple.com/kb/HT213885</a> for more information.</li> <li id="footnote-13">All battery claims depend on network configuration and many other factors; actual results will vary. Battery has limited recharge cycles and may eventually need to be replaced. Battery life and charge cycles vary by use and settings. See <a href="https://www-apple-com.translate.goog/batteries/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB">apple.com/batteries</a> and <a href="https://www-apple-com.translate.goog/iphone/battery.html?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB">apple.com/iphone/battery.html</a> for more information.</li> <li id="footnote-14" data-toggle-footnote="acmi">Apple Card Monthly Installments (ACMI) is a 0% APR payment option that is only available if you select it at checkout in the U.S. for eligible products purchased at Apple Store locations, <a href="https://www-apple-com.translate.goog/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB">apple.com</a>, the Apple Store app, or by calling 1‑800‑MY‑APPLE, and is subject to credit approval and credit limit. See <a href="https://translate.google.com/website?sl=pl&tl=ru&hl=en-GB&u=https://support.apple.com/102730">support.apple.com/102730</a> for more information about eligible products. Existing customers: See your Customer Agreement for your variable APR. As of October 1, 2024, the variable APR on new Apple Card accounts ranges from 18.74% to 28.99%. You must elect to use ACMI at checkout. If you buy an ACMI‑eligible product with a one-time payment on Apple Card at checkout, that purchase is subject to your Apple Card’s variable APR, not the ACMI 0% APR. Taxes and shipping on items purchased using ACMI are subject to your Apple Card’s variable APR, not the ACMI 0% APR. In order to buy an iPhone with ACMI, you must select one of the following carriers: AT&T, Boost Mobile, T‑Mobile, or Verizon. An iPhone purchased with ACMI is always unlocked, so you can switch carriers at any time, subject to your carrier’s terms. ACMI is not available for purchases made online at the following special stores: Apple Employee Purchase Plan; participating corporate Employee Purchase Programs; Apple at Work for small businesses; Government and Veterans and Military Purchase Programs; or on refurbished devices. The last month’s payment for each product will be the product’s purchase price, less all other payments at the monthly payment amount. ACMI is subject to change at any time for any reason, including but not limited to installment term lengths and eligible products. See the <a href="https://translate.google.com/website?sl=pl&tl=ru&hl=en-GB&u=https://www.goldmansachs.com/terms-and-conditions/Apple-Card-Customer-Agreement.pdf" rel="nofollow">Apple Card Customer Agreement</a> for more information about ACMI. <div style="padding-top: 0.8em;"> <p>To access and use all Apple Card features and products available only to Apple Card users, you must add Apple Card to Wallet on an iPhone or iPad that supports and has the latest version of iOS or iPadOS. Apple Card is subject to credit approval, available only for qualifying applicants in the United States, and issued by Goldman Sachs Bank USA, Salt Lake City Branch.</p> <p style="padding-top: 0.8em;">If you reside in the U.S. territories, please call Goldman Sachs at 877-255-5923 with questions about Apple Card.</p> </div></li> <li id="footnote-15" data-toggle-footnote="carriers"><p><span class="bold">AT&T iPhone 16 Special Deal:</span> Monthly price (if shown) reflects net monthly payment, after application of AT&T trade-in credit applied over 36 months with purchase of an iPhone 16 Pro, iPhone 16 Pro Max, or iPhone 16 and trade-in of eligible smartphone. Receive credit with purchase of an iPhone 16 Pro or iPhone 16 Pro Max of either $1000, $830, or $350 (based upon the model and condition of your trade-in smartphone). Receive credit with purchase of an iPhone 16 of either $800 or $350 (based upon the model and condition of your trade-in smartphone). Max bill credits will not exceed the cost of the device. Requires upgrade of an existing line or activation of a new line and purchase of a new iPhone 16 Pro, iPhone 16 Pro Max, or iPhone 16 on qualifying 36 month 0% APR installment plan, subject to carrier credit qualification. Customers purchasing this offer through Apple cannot add the Next Up Anytime option. $0 down for well qualified customers only, or down payment may be required and depends on a variety of factors. Tax on full retail price due at sale. Requires activation on eligible AT&T unlimited plan. AT&T may temporarily slow data speeds if the network is busy. If you cancel eligible wireless service, credits will stop and you will owe the remaining device balance. Activation/Upgrade Fee: $35. Trade in device may not be on existing installment plan. Bill credits are applied as a monthly credit over the 36 month installment plan. Credits start within 3 bills. Will receive catchup credits once credits start. Wireless line must be on an installment agreement, active, and in good standing for 30 days to qualify. Installment agreement starts when device is shipped. To get all credits, device must remain on agreement for entire term and you must keep eligible service on device for entire installment term. Limited time offer; subject to change. Limits: one trade-in per qualifying purchase and one credit per line. May not be combinable with other offers, discounts, or credits. Purchase, financing, other limits, and restrictions apply. Price for iPhone 16 and iPhone 16 Plus includes $30 AT&T connectivity discount. Activation required.</p><p><span class="bold">Boost Mobile iPhone 16 Special Deal:</span> Buy an iPhone 16 Pro, iPhone 16 Pro Max, iPhone 16, or iPhone 16 Plus and get $1000 in bill credits (not to exceed the cost of the iPhone) applied over 36 months. No trade-in required. If you are trading in a device with this deal, trade-in value will be applied as additional bill credits over 36 months. Monthly price (if shown) reflects net monthly payment, after application of $1000 in bill credit (not to exceed the cost of the iPhone purchased) and trade-in credit (if applicable) applied over 36 months respectively. Requires activation of a new line, Boost Mobile Infinite Access plan and purchase on qualifying 36-month 0% APR installment plan, subject to carrier credit qualification. After making 12 installment payments, you may upgrade to a new iPhone and get up to $1000 in bill credits (not to exceed the cost of the iPhone) applied over 36 months for the new iPhone on the Infinite Access plan and purchase on new qualifying 36-month 0% APR installment plan, subject to carrier credit qualification. Tax on full retail price due at sale. If you cancel eligible wireless service, credits will stop and you will owe the remaining device balance. Bill credits are applied as a monthly credit over the 36-month installment plan. Trade-in credits start within 3 bills. Installment agreement starts when device is shipped. To get all credits, device must remain on agreement for entire term and you must keep eligible service on device for entire installment term. Limited-time offer; subject to change. Limits: one credit per line. May not be combined with other offers, discounts, or credits. Purchase, financing, other limits, and restrictions apply. Price for iPhone 16 and iPhone 16 Plus includes $30 Boost Mobile connectivity discount. Activation required.</p><p><span class="bold">T‑Mobile iPhone 16 Special Deal:</span> Monthly price (if shown) reflects net monthly payment, after application of T-Mobile trade-in credit applied over 24 months with purchase of an iPhone 16 Pro, iPhone 16 Pro Max, iPhone 16, or iPhone 16 Plus and trade-in of eligible smartphone. Receive credit with purchase of an iPhone 16 Pro, iPhone 16 Pro Max, iPhone 16, or iPhone 16 Plus of $1000 or $500 for customers on a Go5G Next plan (based upon the model and condition of your trade-in smartphone); or $800 or $400 for customers on a Go5G Plus plan (based upon the model and condition of your trade-in smartphone). Offer excludes customers on Go5G Next First Responder, Go5G Plus First Responder, Go5G Next Military, Go5G Plus Military, Go5G Next 55, and Go5G Plus 55 plans. Max bill credits will not exceed the cost of the device. Credit comprised of (i) Apple instant trade-in credit at checkout and (ii) T-Mobile monthly bill credits applied over 24 months. Allow 2 bill cycles from valid submission and validation of trade-in. Tax on pre-credit price due at sale. Limited-time offer; subject to change. Qualifying credit, data plan, and trade-in in good condition required. Max 4 promotional offers on any iPhone per account. May not be combinable with some offers or discounts. Price for iPhone 16 and iPhone 16 Plus includes $30 T-Mobile connectivity discount. Activation required. <span class="bold">Contact T-Mobile before cancelling service to continue remaining bill credits on current device, or credits stop & balance on required finance agreement is due.</span></p><p><span class="bold">Verizon iPhone 16 Special Deal:</span> Monthly price (if shown) reflects net monthly payment, after application of Verizon trade-in credit applied over 36 months with purchase of an iPhone 16 Pro, iPhone 16 Pro Max, iPhone 16, or iPhone 16 Plus. Customers on an Unlimited Ultimate plan receive: $1000 credit (based upon the model and condition of your trade-in smartphone) with purchase of an iPhone 16 Pro or iPhone 16 Pro Max; $930 credit (based upon the model and condition of your trade-in smartphone) with purchase of an iPhone 16 Plus; or $830 credit (based upon the model and condition of your trade-in smartphone) with purchase of an iPhone 16. Customers on an Unlimited Plus plan receive $830 credit (based upon the model and condition of your trade-in smartphone) with purchase of an iPhone 16 Pro, iPhone 16 Pro Max, iPhone 16, or iPhone 16 Plus. Credit comprised of (i) Apple instant trade-in credit at checkout and (ii) Verizon monthly bill credits applied over 36 months. Customer must remain in the Verizon Device Payment Program for 36 months to receive the full benefit of the Verizon bill credits. Bill credits may take 1-2 bill cycles to appear. If it takes two cycles for bill credits to appear, you'll see the credit for the first cycle on your second bill in addition to that month's credit. Requires purchase and activation of a new iPhone 16 Pro, iPhone 16 Pro Max, iPhone 16, or iPhone 16 Plus with the Verizon Device Payment Program at 0% APR for 36 months, subject to carrier credit qualification, and iPhone availability and limits. Taxes and shipping not included in monthly price. Sales tax may be assessed on full value of new iPhone. Requires eligible unlimited service plan. Requires trade-in of eligible device in eligible condition. Must be at least 18 to trade-in. Apple or its trade-in partners reserve the right to refuse or limit any trade-in transaction for any reason. In-store trade-in requires presentation of a valid, government-issued photo ID (local law may require saving this information). In-store promotion availability subject to local law; speak to a Specialist to learn more. Limited-time offer; subject to change. Additional terms from Apple, Verizon, and Apple's trade-in partners may apply. Price for iPhone 16 and iPhone 16 Plus includes $30 Verizon connectivity discount. Activation required.</p><p><span class="bold">AT&T iPhone 15 Special Deal:</span> Buy an iPhone 15 128 GB and get $514.36 in bill credits applied over 36 months. Buy an iPhone 15 256 GB and get $434.36 in bill credits applied over 36 months. Buy an iPhone 15 512 GB and get $454.36 in bill credits applied over 36 months. Requires upgrade of an existing line (or activation of a new line) and purchase on qualifying 36-month 0% APR installment plan, subject to carrier credit qualification. $0 down for well-qualified customers only, or down payment may be required and depends on a variety of factors. Tax on full retail price due at sale. Requires activation on eligible AT&T unlimited plan. AT&T may temporarily slow data speeds if the network is busy. If you cancel eligible wireless service, credits will stop and you will owe the remaining device balance. Activation/Upgrade Fee: $35. Bill credits are applied as a monthly credit over the 36-month installment plan. Credits start within 3 bills. Will receive catch-up credits once credits start. Wireless line must be on an installment agreement, active, and in good standing for 30 days to qualify. Installment agreement starts when device is shipped. To get all credits, device must remain on agreement for entire term and you must keep eligible service on device for entire installment term. Limited-time offer; subject to change. Limits: one credit per line. May not be combinable with other offers, discounts, or credits. Purchase, financing, other limits, and restrictions apply. Activation required.</p><p><span class="bold">T‑Mobile iPhone 15 Special Deal:</span> Monthly price (if shown) reflects net monthly payment, after application of T-Mobile trade-in credit applied over 24 months with purchase of an iPhone 15 or iPhone 15 Plus and trade-in of eligible smartphone. Receive credit with purchase of an iPhone 15 or 15 Plus of $1000 or $500 for customers on a Go5G Next plan (based upon the model and condition of your trade-in smartphone); or $800 or $400 for customers on a Go5G Plus plan (based upon the model and condition of your trade-in smartphone). Offer excludes customers on Go5G Next First Responder, Go5G Plus First Responder, Go5G Next Military, Go5G Plus Military, Go5G Next 55, and Go5G Plus 55 plans. Max bill credits will not exceed the cost of the device. Credit comprised of (i) Apple instant trade-in credit at checkout and (ii) T-Mobile monthly bill credits applied over 24 months. Allow 2 bill cycles from valid submission and validation of trade-in. Tax on pre-credit price due at sale. Limited-time offer; subject to change. Qualifying credit, data plan, and trade-in in good condition required. Max 4 promotional offers on any iPhone per account. May not be combinable with some offers or discounts. Price for iPhone 15 and iPhone 15 Plus includes $30 T-Mobile connectivity discount. Activation required. <span class="bold">Contact T-Mobile before cancelling service to continue remaining bill credits on current device, or credits stop & balance on required finance agreement is due.</span></p><p><span class="bold">T-Mobile iPhone 14 Special Deal:</span> Monthly price (if shown) reflects net monthly payment, after application of T-Mobile trade-in credit applied over 24 months with purchase of an iPhone 14 or iPhone 14 Plus and trade-in of eligible smartphone. Receive credit with purchase of an iPhone 14 or 14 Plus of $999 or $500 for customers on a Go5G Next plan (based upon the model and condition of your trade-in smartphone); or $800 or $400 for customers on a Go5G Plus plan (based upon the model and condition of your trade-in smartphone). Offer excludes customers on Go5G Next First Responder, Go5G Plus First Responder, Go5G Next Military, Go5G Plus Military, Go5G Next 55, and Go5G Plus 55 plans. Max bill credits will not exceed the cost of the device. Credit comprised of (i) Apple instant trade-in credit at checkout and (ii) T-Mobile monthly bill credits applied over 24 months. Allow 2 bill cycles from valid submission and validation of trade-in. Tax on pre-credit price due at sale. Limited-time offer; subject to change. Qualifying credit, data plan, and trade-in in good condition required. Max 4 promotional offers on any iPhone per account. May not be combinable with some offers or discounts. Price for iPhone 14 and iPhone 14 Plus includes $30 T-Mobile connectivity discount. Activation required. <span class="bold">Contact T-Mobile before cancelling service to continue remaining bill credits on current device, or credits stop & balance on required finance agreement is due.</span></p><p><span class="bold">AT&T iPhone SE Special Deal:</span> Buy an iPhone SE 64 GB and get $358.36 in bill credits applied over 36 months. Buy an iPhone SE 128 GB and get $264.36 in bill credits applied over 36 months. Buy an iPhone SE 256 GB and get $184.36 in bill credits applied over 36 months. Requires upgrade of an existing line (or activation of a new line) and purchase on qualifying 36-month 0% APR installment plan, subject to carrier credit qualification. $0 down for well-qualified customers only, or down payment may be required and depends on a variety of factors. Tax on full retail price due at sale. Requires activation on eligible AT&T unlimited plan. AT&T may temporarily slow data speeds if the network is busy. If you cancel eligible wireless service, credits will stop and you will owe the remaining device balance. Activation/Upgrade Fee: $35. Bill credits are applied as a monthly credit over the 36-month installment plan. Credits start within 3 bills. Will receive catch-up credits once credits start. Wireless line must be on an installment agreement, active, and in good standing for 30 days to qualify. Installment agreement starts when device is shipped. To get all credits, device must remain on agreement for entire term and you must keep eligible service on device for entire installment term. Limited-time offer; subject to change. Limits: one credit per line. May not be combinable with other offers, discounts, or credits. Purchase, financing, other limits, and restrictions apply. Activation required.</p><p><span class="bold">T-Mobile iPhone SE 3 Special Deal:</span> Monthly price (if shown) reflects net monthly payment, after application of T-Mobile trade-in credit applied over 24 months with purchase of an iPhone SE 3 and trade-in of eligible smartphone. Receive credit with purchase of an iPhone SE 3 of $579 or $500 for customers on a Go5G Next plan (based upon the model and condition of your trade-in smartphone); or $579 or $400 for customers on a Go5G Plus plan (based upon the model and condition of your trade-in smartphone). Offer excludes customers on Go5G Next First Responder, Go5G Plus First Responder, Go5G Next Military, Go5G Plus Military, Go5G Next 55, and Go5G Plus 55 plans. Max bill credits will not exceed the cost of the device. Credit comprised of (i) Apple instant trade-in credit at checkout and (ii) T-Mobile monthly bill credits applied over 24 months. Allow 2 bill cycles from valid submission and validation of trade-in. Tax on pre-credit price due at sale. Limited-time offer; subject to change. Qualifying credit, data plan, and trade-in in good condition required. Max 4 promotional offers on any iPhone per account. May not be combinable with some offers or discounts. Activation required. <span class="bold">Contact T-Mobile before cancelling service to continue remaining bill credits on current device, or credits stop & balance on required finance agreement is due.</span></p></li> <li id="footnote-16">Requires an iPhone and Apple Watch with second-generation Ultra Wideband chip. Ultra Wideband availability varies by region.</li> </ol> <ul> <li><p>Features are subject to change. Some features, applications, and services may not be available in all regions or all languages.</p><p>Some features require specific hardware and software. For more information, see <a href="https://www-apple-com.translate.goog/ios/feature-availability/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB">Feature Availability</a>.</p></li> <li>Honor of Kings: World coming at a later date.</li> <li>Apple Pay is a service provided by Apple Payments Services LLC, a subsidiary of Apple Inc. Neither Apple Inc. nor Apple Payments Services LLC is a bank. Any card used in Apple Pay is offered by the card issuer.</li> </ul> <ul class="additional-sosumi" data-toggle-ase-2024="acmi edu"> <li id="footnote-ase-2024"><small> Δ </small> Offer valid on qualifying purchases of Eligible Products (excludes iPhones purchased from Apple Store Online via financing or iPhone Payments, and carrier‑connected iPhones) from November 29, 2024, to December 2, 2024, at a Qualifying Location. Gift card values may vary by Eligible Product. Offer subject to availability. While supplies last. Qualifying purchasers can receive a discount equal to the value of the Apple Gift Card (depending on their purchase) off the price of the Eligible Product, but will be charged for all items in their cart, including the Apple Gift Card. Important notice regarding the checkout receipt and monthly statement for Apple Card Monthly Installments (ACMI) purchases with this promotion: A purchase of an Eligible Product made when selecting ACMI (a 0% APR payment option available only in the U.S.) as the payment type at checkout will receive an instant credit equal to the cost of the Apple Gift Card deducted from the price of the Eligible Product at the time of purchase. You will be charged one ACMI installment plan for the Eligible Product discounted by the instant credit. The value of the Apple Gift Card will also be charged in a separate second ACMI installment plan for the same number of months as the discounted Eligible Product. The total combined amount charged over the 2 separate ACMI installment plans will reflect the original full retail price of the Eligible Product. Separately, you will receive and be charged for the Apple Gift Card in the amount of the applicable instant credit. ACMI is a 0% APR payment option that is only available if you select it at checkout in the U.S. for eligible Apple products purchased at Apple Store locations, <a href="https://www-apple-com.translate.goog/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB">apple.com</a>, the Apple Store app, or by calling 1‑800‑MY‑APPLE, and is subject to credit approval and credit limit. See <a href="https://translate.google.com/website?sl=pl&tl=ru&hl=en-GB&u=https://support.apple.com/kb/HT211204">support.apple.com/kb/HT211204</a> for more information about eligible products. APR ranges may vary based on when you accepted an Apple Card. Cardholders who accept an Apple Card on and/or after October 1, 2024: Variable APRs for Apple Card, other than ACMI, range from 18.74% to 28.99% based on creditworthiness. Rates as of October 1, 2024. Existing cardholders: See your Customer Agreement for applicable rates and fee. If you buy an ACMI eligible product by choosing to pay in full with Apple Card (instead of using ACMI), that purchase is subject to the Apple Card variable APR, not 0% APR. Taxes and shipping on ACMI purchases are subject to the variable APR, not 0% APR. You’ll need to select AT&T, Boost Mobile, T‑Mobile, or Verizon as your carrier when you check out. An iPhone purchased with ACMI is always unlocked, so you can switch carriers at any time. ACMI is not available for purchases made online at the following special stores: Apple Employee Purchase Plan; participating corporate Employee Purchase Programs; Apple at Work for small businesses; Government, and Veterans and Military Purchase Programs, or on refurbished devices. The last month’s payment for each product will be the product’s purchase price, less all other payments at the monthly payment amount. ACMI financing is subject to change at any time for any reason, including but not limited to, installment term lengths and eligible products. See <a href="https://translate.google.com/website?sl=pl&tl=ru&hl=en-GB&u=https://support.apple.com/kb/HT211204">support.apple.com/kb/HT211204</a> for information about upcoming changes to ACMI financing. See the <a href="https://translate.google.com/website?sl=pl&tl=ru&hl=en-GB&u=https://www.goldmansachs.com/terms-and-conditions/Apple-Card-Customer-Agreement.pdf" rel="nofollow">Apple Card Customer Agreement</a> for more information about ACMI financing. Apple Card is issued by Goldman Sachs Bank USA, Salt Lake City Branch. Available for qualifying applicants in the United States. If you reside in the U.S. territories, please call Goldman Sachs at 877-255-5923 with questions about accessing this offer or applying for Apple Card. Except for ACMI, this offer cannot be combined with other Apple promotion(s) or financing offers that are directed to individual end-user customers in the Qualifying Location. This offer also cannot be combined with the Apple Employee Purchase Plan or business loyalty pricing. Some methods of payment are not accepted under this offer. See checkout for details. Additional restrictions apply. View full terms and conditions of offer <a href="https://www-apple-com.translate.goog/us/shop/goto/gifts/shopping_event/terms_conditions?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="terms and conditions">here</a>.</li> </ul> </section> <nav class="ac-gf-breadcrumbs" aria-label="Breadcrumbs" role="navigation"><a href="https://www-apple-com.translate.goog/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" class="home ac-gf-breadcrumbs-home"> <span class="ac-gf-breadcrumbs-home-icon" aria-hidden="true"></span> <span class="ac-gf-breadcrumbs-home-label">Apple</span> <span class="ac-gf-breadcrumbs-home-chevron"></span> <span class="ac-gf-breadcrumbs-home-mask"></span> </a> <div class="ac-gf-breadcrumbs-path"> <ol class="ac-gf-breadcrumbs-list" vocab="http://schema.org/" typeof="BreadcrumbList"> <li class="ac-gf-breadcrumbs-item" property="itemListElement" typeof="ListItem"><span property="name">iPhone</span> <meta property="position" content="1"></li> </ol> </div> </nav> <nav 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role="listitem"><a class="ac-gf-directory-column-section-link" href="https://www-apple-com.translate.goog/us/shop/goto/buy_accessories?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="accessories">Accessories</a></li> <li class="ac-gf-directory-column-section-item" role="listitem"><a class="ac-gf-directory-column-section-link" href="https://www-apple-com.translate.goog/us/shop/goto/giftcards?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="gift cards">Gift Cards</a></li> </ul> </div> <div class="ac-gf-directory-column-section"> <h3 class="ac-gf-directory-column-section-title"><span class="ac-gf-directory-column-section-title-text">Apple Wallet</span> <button class="ac-gf-directory-column-section-title-button" disabled> <span class="ac-gf-directory-column-section-title-text">Apple Wallet</span> <span class="ac-gf-directory-column-section-title-icon" aria-hidden="true"></span> </button></h3> <ul id="footer-directory-column-section-applewallet" class="ac-gf-directory-column-section-list" role="list"> <li class="ac-gf-directory-column-section-item" role="listitem"><a class="ac-gf-directory-column-section-link" href="https://www-apple-com.translate.goog/wallet/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="wallet">Wallet</a></li> <li class="ac-gf-directory-column-section-item" role="listitem"><a class="ac-gf-directory-column-section-link" href="https://www-apple-com.translate.goog/apple-card/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="apple card">Apple Card</a></li> <li class="ac-gf-directory-column-section-item" role="listitem"><a class="ac-gf-directory-column-section-link" href="https://www-apple-com.translate.goog/apple-pay/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="apple pay">Apple Pay</a></li> <li class="ac-gf-directory-column-section-item" role="listitem"><a class="ac-gf-directory-column-section-link" href="https://www-apple-com.translate.goog/apple-cash/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="apple cash">Apple Cash</a></li> </ul> </div> </div> <div class="ac-gf-directory-column"> <div class="ac-gf-directory-column-section"> <h3 class="ac-gf-directory-column-section-title"><span class="ac-gf-directory-column-section-title-text">Account</span> <button class="ac-gf-directory-column-section-title-button" disabled> <span class="ac-gf-directory-column-section-title-text">Account</span> <span class="ac-gf-directory-column-section-title-icon" aria-hidden="true"></span> </button></h3> <ul id="footer-directory-column-section-accounts" class="ac-gf-directory-column-section-list" role="list"> <li class="ac-gf-directory-column-section-item" role="listitem"><a class="ac-gf-directory-column-section-link" href="https://translate.google.com/website?sl=pl&tl=ru&hl=en-GB&u=https://account.apple.com/" data-analytics-title="apple account" data-analytics-exit-link>Manage Your Apple Account</a></li> <li class="ac-gf-directory-column-section-item" role="listitem"><a class="ac-gf-directory-column-section-link" href="https://www-apple-com.translate.goog/us/shop/goto/account?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="apple store account">Apple Store Account</a></li> <li class="ac-gf-directory-column-section-item" role="listitem"><a class="ac-gf-directory-column-section-link" href="https://translate.google.com/website?sl=pl&tl=ru&hl=en-GB&u=https://www.icloud.com" data-analytics-title="icloud.com" data-analytics-exit-link>iCloud.com</a></li> </ul> </div> <div class="ac-gf-directory-column-section"> <h3 class="ac-gf-directory-column-section-title"><span class="ac-gf-directory-column-section-title-text">Entertainment</span> <button class="ac-gf-directory-column-section-title-button" disabled> <span class="ac-gf-directory-column-section-title-text">Entertainment</span> <span class="ac-gf-directory-column-section-title-icon" aria-hidden="true"></span> </button></h3> <ul id="footer-directory-column-section-entertainment" class="ac-gf-directory-column-section-list" role="list"> <li class="ac-gf-directory-column-section-item" role="listitem"><a class="ac-gf-directory-column-section-link" href="https://www-apple-com.translate.goog/apple-one/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="apple one">Apple One</a></li> <li class="ac-gf-directory-column-section-item" role="listitem"><a class="ac-gf-directory-column-section-link" href="https://www-apple-com.translate.goog/apple-tv-plus/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="apple tv plus">Apple TV+</a></li> <li class="ac-gf-directory-column-section-item" role="listitem"><a class="ac-gf-directory-column-section-link" href="https://www-apple-com.translate.goog/apple-music/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="apple music">Apple Music</a></li> <li class="ac-gf-directory-column-section-item" role="listitem"><a class="ac-gf-directory-column-section-link" href="https://www-apple-com.translate.goog/apple-arcade/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="apple arcade">Apple Arcade</a></li> <li class="ac-gf-directory-column-section-item" role="listitem"><a class="ac-gf-directory-column-section-link" href="https://www-apple-com.translate.goog/apple-fitness-plus/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="apple fitness plus">Apple Fitness+</a></li> <li class="ac-gf-directory-column-section-item" role="listitem"><a class="ac-gf-directory-column-section-link" href="https://www-apple-com.translate.goog/apple-news/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="apple news plus">Apple News+</a></li> <li class="ac-gf-directory-column-section-item" role="listitem"><a class="ac-gf-directory-column-section-link" href="https://www-apple-com.translate.goog/apple-podcasts/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="apple podcasts">Apple Podcasts</a></li> <li class="ac-gf-directory-column-section-item" role="listitem"><a class="ac-gf-directory-column-section-link" href="https://www-apple-com.translate.goog/apple-books/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="apple books">Apple Books</a></li> <li class="ac-gf-directory-column-section-item" role="listitem"><a class="ac-gf-directory-column-section-link" href="https://www-apple-com.translate.goog/app-store/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="app store">App Store</a></li> </ul> </div> </div> <div class="ac-gf-directory-column"> <div class="ac-gf-directory-column-section"> <h3 class="ac-gf-directory-column-section-title"><span class="ac-gf-directory-column-section-title-text">Apple Store</span> <button class="ac-gf-directory-column-section-title-button" disabled> <span class="ac-gf-directory-column-section-title-text">Apple Store</span> <span class="ac-gf-directory-column-section-title-icon" aria-hidden="true"></span> </button></h3> <ul id="footer-directory-column-section-storeservices" class="ac-gf-directory-column-section-list" role="list"> <li class="ac-gf-directory-column-section-item" role="listitem"><a class="ac-gf-directory-column-section-link" href="https://www-apple-com.translate.goog/retail/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="find a store">Find a Store</a></li> <li class="ac-gf-directory-column-section-item" role="listitem"><a class="ac-gf-directory-column-section-link" href="https://www-apple-com.translate.goog/retail/geniusbar/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="genius bar">Genius Bar</a></li> <li class="ac-gf-directory-column-section-item" role="listitem"><a class="ac-gf-directory-column-section-link" href="https://www-apple-com.translate.goog/today/?_x_tr_sl=pl&_x_tr_tl=ru&_x_tr_hl=en-GB" data-analytics-title="today at apple">Today at Apple</a></li> <li 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