CINXE.COM
State of Revenue Operations Report 2024
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} </script> <main id="site-main" class="site-main outer site-main-post has-post-image"> <div class="feature-post-wrapper"> <article class="post-full post tag-revenue-operations tag-roa-reports featured "> <section class="post-full-content Revenue operations"> <div class="post-content" style="max-width:1160px;"> <aside class="toc-container"> </aside> <!--kg-card-begin: html--> <div class="custom-snippet-wrapper3"> <div class="custom-snippet-image3"> <img src=" https://pma-assets-external.ams3.cdn.digitaloceanspaces.com/Content/ROA/State_of_24/ROA_State_of_Revenue_Operations_Report_2024_Mockup%20(1).png" /> <!-- TYPEFORM EMBED --> <script charset="utf-8" type="text/javascript" src="//js-eu1.hsforms.net/forms/embed/v2.js"></script> <script> hbspt.forms.create({ portalId: "139496063", formId: "b905e700-048d-415b-aa67-d6a8b9359bbc" }); </script> <!-- TYPEFORM EMBED --> </div> <div class="custom-snippet-text4"> <div class="custom-snippet-title4"> <!-- TITLE TEXT --> Explore the RevOps Landscape. <!-- END TITLE TEXT --> </div> <div class="custom-snippet-description3"> <!-- SUBHEADER OR DESCRIPTION --> <p> Compare your situation to other revenue operations professionals around the world with our <b>State of Revenue Operations Report 2024.</b></p><br> <p>Dive into key statistics that highlight the impact RevOps is having on organizations across industries, and uncover blockers that are affecting your fellow revenue operations professionals. </p><br> <p>Plus, we compare how RevOps has progressed in the last 12 months, and what the next steps are for this function. </p><br> <p><b>All the data you need and more. 👉</b></p> <!--END SUBHEADER OR DESCRIPTION --> </div> </div> </div> <!--BYEEE--> <!--kg-card-end: html--> <!--kg-card-begin: html--> <div class="custom-snippet-wrapper1"> <div class="custom-snippet-image1"> <!-- IMAGE LINK FROM DIGITAL OCEAN --> <img src="https://pma-assets-external.ams3.cdn.digitaloceanspaces.com/Content/ROA/State_of_24/ROA_State_of_Revenue_Operations_Report_2024_Website_Assets_.png" /> <!-- IMAGE LINK FROM DIGITAL OCEAN --> </div> <div class="custom-snippet-text1"> <div class="custom-snippet-title1"> <!-- TITLE TEXT --> Discover key industry trends. <!-- END TITLE TEXT --> </div> <div class="custom-snippet-description1"> <!-- SUBHEADER OR DESCRIPTION --> 👀 Identify if your roles and responsibilities line up with your job title.<br><br> 👥 Understand the average RevOps team size - and advocate for more headcount.<br><br> 📈 Learn what metrics and KPIs other RevOps teams are benchmarked against.<br><br> 💻 Discover the benefits of continuous learning in RevOps.<br><br> <b>Make 2025 decisions with confidence. 👇 </b><br><br> <!-- TYPEFORM EMBED --> <div class="custom-button-container" style="display:flex; justify-content:center"> <!-- FOR NEW URL CHANGE BETWEEN THE HREF DOUBLE QUOTES--> <!--Hubspot Brochure Download Form--> <a class="hs-cta-trigger-button hs-cta-trigger-button-184750930138" style=" background-color: #ec2b85; color: #fff; display: inline-block; padding: 15px; 15px; border: 0; cursor: pointer; font-size: 20px; font-weight: 600; text-align: center; text-decoration: none; white-space: nowrap; margin-right: 1rem; flex: 1; float: left; max-width: fit-content; border-radius: 15px; font-family: 'poppins' !important" href="https://share-eu1.hsforms.com/1e2NH2jF1RymEqzqf9tKOPQ2b1vun"> <!-- CTA BUTTON TEXT--> Download your copy! <!-- END CTA BUTTON TEXT--> </a> <!-- END Hubspot Brochure Download Form--> </div> <!-- TYPEFORM EMBED --> <!--END SUBHEADER OR DESCRIPTION --> </div> </div> </div> <!--BYEEE--> <!--kg-card-end: html--> <p></p> <!--kg-card-begin: html--> <div style="width: 100vw;background-color: #F4F4F4;margin: 0;position: relative;left: 50%;right: 50%;margin-left: -50vw;margin-right: -50vw;padding:0 4rem;"> <div style="max-width: 119rem; margin: auto;"> <div class="custom-testimonial-container1"> <!-- enter testimonial here --> <h2>Get up to speed with the State of Revenue Operations in 2024.💪</h2> </div> <!--BYEEE--> </div> </div> <!--kg-card-end: html--> <!--kg-card-begin: html--> <div class="custom-snippet-wrapper3"> <div class="custom-snippet-image3"> <img src=" https://pma-assets-external.ams3.cdn.digitaloceanspaces.com/Content/ROA/State_of_24/ROA_State_of_Revenue_Operations_Report_2024_Website_Assets_2.png" /> <!-- TYPEFORM EMBED --> <div class="custom-button-container" style="display:flex; justify-content:center"> <!-- FOR NEW URL CHANGE BETWEEN THE HREF DOUBLE QUOTES--> <!--Hubspot Brochure Download Form--> <a class="hs-cta-trigger-button hs-cta-trigger-button-184750930138" style=" background-color: #ec2b85; color: #fff; display: inline-block; padding: 15px; 15px; border: 0; cursor: pointer; font-size: 20px; font-weight: 600; text-align: center; text-decoration: none; white-space: nowrap; margin-right: 1rem; flex: 1; float: left; max-width: fit-content; border-radius: 15px; font-family: 'poppins' !important" href="https://share-eu1.hsforms.com/1e2NH2jF1RymEqzqf9tKOPQ2b1vun"> <!-- CTA BUTTON TEXT--> Show me the data! <!-- END CTA BUTTON TEXT--> </a> <!-- END Hubspot Brochure Download Form--> </div> <!-- TYPEFORM EMBED --> </div> <div class="custom-snippet-text1"> <div class="custom-snippet-title1"> <!-- TITLE TEXT --> Key findings... <!-- END TITLE TEXT --> </div> <div class="custom-snippet-description3"> <!-- SUBHEADER OR DESCRIPTION --> <ul> <li> Only <b>8.52%</b> of revenue operations professionals work exclusively in-person, in the office. </li> <li>Over half <b>(56.59%)</b> of RevOps pros agree ARR/MRR is the most useful metric in engaging executive leaders.</li> <li><b>42.63%</b> of revenue operations teams don’t have a budget.</li> <li>Over half <b>(59.69%)</b> of revenue operators are still wary of AI – they can see the benefits but aren’t 100% sure.</li> <li>A quarter <b>(25.58%)</b> of respondents work as solo practitioners. </li> </ul> <!--END SUBHEADER OR DESCRIPTION --> </div> </div> </div> <!--BYEEE--> <!--kg-card-end: html--> <hr><figure class="kg-card kg-image-card"><a href="https://www.revenueoperationsalliance.com/partner-with-us/"><img src="https://www.revenueoperationsalliance.com/content/images/2024/05/Newsletter_Upsell_Footer_ROA.png" class="kg-image" alt="" loading="lazy" width="1167" height="233" srcset="https://www.revenueoperationsalliance.com/content/images/size/w600/2024/05/Newsletter_Upsell_Footer_ROA.png 600w, https://www.revenueoperationsalliance.com/content/images/size/w1000/2024/05/Newsletter_Upsell_Footer_ROA.png 1000w, https://www.revenueoperationsalliance.com/content/images/2024/05/Newsletter_Upsell_Footer_ROA.png 1167w" sizes="(min-width: 720px) 720px"></a></figure><p></p><hr><h2 id="last-years-report-was-described-as%E2%80%A6">Last year's report was described as…</h2><blockquote><em>“Brilliant and insightful.”</em></blockquote><blockquote><em>“An incredible resource!”</em></blockquote><blockquote><em>“An excellent report to see what’s happening across the RevOps discipline.”</em></blockquote> <!--kg-card-begin: html--> <!-- TYPEFORM EMBED --> <div class="custom-button-container" style="display:flex; 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