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The Complete Guide for Beginners" class="sc-fTQvRK hfRAHt" href="/blog/how-to-plan-ppc-campaign/">What Is a PPC Campaign? The Complete Guide for Beginners</a></h3><span data-test="description" class="sc-kLwhqv grpDFk sc-fTxOGA fltcqA">PPC campaigns involve you paying each time a user clicks your ad. Find out how to set one up.</span><div data-test="meta" class="sc-gKclnd ilcAGm sc-BHvUt drprXd"><div class="sc-gKclnd gbJMau"><div class="sc-hiwPVj KircL"><p data-test="category" class="sc-kLwhqv kATUME sc-ehCJOs fYCIKH"><a target="_blank" href="/blog/category/marketing/paid-advertising/">Paid Advertising</a></p><div class="sc-gKclnd fyNSGz sc-eJwWfJ bdCiYc"></div></div></div><span data-test="date" class="sc-kLwhqv jLpOvU sc-hRMWxn dtsxJv">Jan 08, 2024</span></div></div></article></div></div><div data-test="post-card-horizontal" class="sc-dJjYzT fbTnOy"><div data-test="post-card-item-en" class="sc-gKclnd cFLqxs"><div data-test="image" class="sc-gKclnd erbgih sc-lcepkR cDViuJ"><a data-test="image-link" role="link" href="/blog/recommended-events-google-analytics-4/"><img src="https://static.semrush.com/blog/uploads/media/75/8d/758dfb4ce15de94bdf58dd634fedc1e2/b2eb77391ef0dcd55b2c7607469b31c0/ga4-recommended-events.svg" loading="lazy" alt="GA4 Recommended Events" width="158" height="190"/></a></div><article data-test="content-en" class="sc-bUhFKy dJmLzz"><div class="sc-gKclnd hrZfTH"><h3 data-test="text-content" style="word-break:break-word" class="sc-kLwhqv jBxVQT"><a data-test="title" title="Your Ultimate Guide to GA4 Recommended Events" class="sc-fTQvRK hfRAHt" href="/blog/recommended-events-google-analytics-4/">Your Ultimate Guide to GA4 Recommended Events</a></h3><span data-test="description" class="sc-kLwhqv grpDFk sc-fTxOGA fltcqA">GA4 recommended events let you measure additional user behaviors to make GA4 reports more insightful.</span><div data-test="meta" class="sc-gKclnd ilcAGm sc-BHvUt drprXd"><div class="sc-gKclnd gbJMau"><div class="sc-hiwPVj KircL"><p data-test="category" class="sc-kLwhqv kATUME sc-ehCJOs fYCIKH"><a target="_blank" href="/blog/category/marketing/analytics/">Analytics</a></p><div class="sc-gKclnd fyNSGz sc-eJwWfJ bdCiYc"></div></div></div><span data-test="date" class="sc-kLwhqv jLpOvU sc-hRMWxn dtsxJv">Dec 20, 2023</span></div></div></article></div></div><div data-test="post-card-horizontal" class="sc-dJjYzT fbTnOy"><div data-test="post-card-item-en" class="sc-gKclnd cFLqxs"><div data-test="image" class="sc-gKclnd erbgih sc-lcepkR kRMDFO"><a data-test="image-link" role="link" href="/blog/reddit-guide/"><img src="https://static.semrush.com/blog/uploads/media/ed/85/ed85fbe1bec9ebdbebe6ef7fb80e07ac/b1bc181607b1e305cc0f9ab016d6d6a8/reddit-marketing.svg" loading="lazy" alt="Reddit Guide for SEO and Marketing" width="158" height="190"/></a></div><article data-test="content-en" class="sc-bUhFKy dJmLzz"><div class="sc-gKclnd hrZfTH"><h3 data-test="text-content" style="word-break:break-word" class="sc-kLwhqv jBxVQT"><a data-test="title" title="Reddit Marketing 101: How to Successfully Market on Reddit" class="sc-fTQvRK hfRAHt" href="/blog/reddit-guide/">Reddit Marketing 101: How to Successfully Market on Reddit</a></h3><span data-test="description" class="sc-kLwhqv grpDFk sc-fTxOGA fltcqA">Discover tips for effective Reddit marketing in this comprehensive guide. Start marketing on Reddit today.</span><div data-test="meta" class="sc-gKclnd ilcAGm sc-BHvUt drprXd"><div class="sc-gKclnd gbJMau"><div class="sc-hiwPVj KircL"><p data-test="category" class="sc-kLwhqv kATUME sc-ehCJOs fYCIKH"><a target="_blank" href="/blog/category/marketing/social-media/">Social Media</a></p><div class="sc-gKclnd fyNSGz sc-eJwWfJ bdCiYc"></div></div></div><span data-test="date" class="sc-kLwhqv jLpOvU sc-hRMWxn dtsxJv">Nov 30, 2023</span></div></div></article></div></div><div data-test="post-card-horizontal" class="sc-dJjYzT fbTnOy"><div data-test="post-card-item-en" class="sc-gKclnd cFLqxs"><div data-test="image" class="sc-gKclnd erbgih sc-lcepkR kZsXAA"><a data-test="image-link" role="link" href="/blog/facebook-audience-overlap/"><img src="https://static.semrush.com/blog/uploads/media/0c/3c/0c3cd29b039b20233a2e2b4c7f5159b2/marketing-insights-using-audience-overlap.svg" loading="lazy" alt="How To Find Marketing Insights Using Audience Overlap" width="158" height="190"/></a></div><article data-test="content-en" class="sc-bUhFKy dJmLzz"><div class="sc-gKclnd hrZfTH"><h3 data-test="text-content" style="word-break:break-word" class="sc-kLwhqv jBxVQT"><a data-test="title" title="Facebook Audience Overlap Explained + Ways to Avoid It" class="sc-fTQvRK hfRAHt" href="/blog/facebook-audience-overlap/">Facebook Audience Overlap Explained + Ways to Avoid It</a></h3><span data-test="description" class="sc-kLwhqv grpDFk sc-fTxOGA fltcqA">Learn about the pitfalls of Facebook audience overlap and find out how to safeguard your marketing efforts.</span><div data-test="meta" class="sc-gKclnd ilcAGm sc-BHvUt drprXd"><div class="sc-gKclnd gbJMau"><div class="sc-hiwPVj KircL"><p data-test="category" class="sc-kLwhqv kATUME sc-ehCJOs fYCIKH"><a target="_blank" href="/blog/category/marketing/social-media/">Social Media</a></p><div class="sc-gKclnd fyNSGz sc-eJwWfJ bdCiYc"></div></div></div><span data-test="date" class="sc-kLwhqv jLpOvU sc-hRMWxn dtsxJv">Oct 05, 2023</span></div></div></article></div></div></div></div></div></div></div></main><div data-test="wrapper-for-footer" class="sc-gKclnd hrZfTH"></div></div></div><script id="__NEXT_DATA__" type="application/json">{"props":{"pageProps":{"locale":"en","canonicalSubdomain":"www","breakpoint":{"isPhone":false,"isTablet":false,"isDesktop":true},"categoriesTree":[{"id":1,"name":"SEO","slug":"seo","lang":"en","description":"Search engine optimization is the backbone of any digital marketing strategy. 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