Lexie Hearing: 2023 TIME100 Most Influential Companies

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400,500,600,700|Permanent+Marker:400&display=swap"> <link rel="stylesheet" type="text/css" href="/dist/collection-article.css"></head> <body class="template-collection-article draper-enabled"> <noscript> <iframe src="https://www.googletagmanager.com/ns.html?id=GTM-P59JVDP" height="0" width="0" style="display:none;visibility:hidden"></iframe> </noscript> <header class="component navigation collection-nav collection-article sticky-ad-active" data-section-name="LEADERS"> <nav class="main"> <div class="container primary"> <div class="container-inner left"> <button id="button-in-unless" class="menu-btn" title="Menu" aria-label="Menu"> <div class="menu-btn-box"> <div class="menu-btn-inner"></div> </div> </button> <div class="logo" id=""> <a href="/" data-action="primary-nav-logo" aria-label="Logo"> <svg role="img" itemprop="logo" width="90px" height="100%" preserveAspectRatio="xMinYMin meet" viewBox="0 0 98 32" version="1.1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink"> <title>TIME logo</title> <path fill="#e90606" d="M3 2.36h23.67v5.4h-.43l.05-3.46h-9.35v24.36h2.7v.8H10.4v-.8h2.5V4.3H3.45v3.46H3v-5.4zM27.8 2.36h9.3v.75h-2.65v25.56h2.64v.8h-9.3v-.8h2.7V3.1h-2.7v-.74zM45.3 2.3h1.78l8.7 20.9 8.64-20.9h1.73L71 28.66h2.44v.8h-9.6v-.8h2.47l-3-16.85-7.68 17.67h-1.8l-7.6-17.66-3.2 16.86h2.33l-.05.8h-7.07l.05-.8h2.16L45.3 2.3zM74.25 2.36h20.47l.05 5.35h-.37l-.17-3.3-13.4-.15v10.7h11.4l.27-2.5h.5c-.12 2.28-.12 4.5 0 6.76h-.5l-.27-2.58h-11.4V27.7h13.9l.04-3.68h.38v5.45h-20.9v-.76l2.7-.04V3.16l-2.7-.05v-.74z"/> </svg> </a> </div> </div> <div class="container-inner right"> <div class="primary-links" data-tracking-zone="nav"> <ul class="primary-text-links"> <li class="heading-list menu-list-item subscribe-link-container visible" data-action="primary-nav-pos-6"> <div> <a href="/subscribe-header-time" class="subscribe-link subx_track_952 link-and-photo" data-location="header-nav" data-key="qobuskf@g" data-event="2"> <span 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x1="1" y1="5.5" x2="13" y2="5.5" id="Line" stroke-linecap="square"></line> </g> </g> </g> </g> </g> </svg> <span class="button-text">TIME100 Most Influential Companies 2023</span> <hr /> </a> </span> </div> <div class="article-top"> <div class="article-header text-align-center padding-24-bottom ">  <div class="intro article-info "> <a href="https://api.time.com/wp-admin/post.php?post=6285111&action=edit" class="component edit-link " target="_blank" title="Edit link" aria-label="Edit link"> <svg xmlns="http://www.w3.org/2000/svg" width="13" height="9" viewBox="0 0 13 9" role="img" aria-hidden="true" tabindex="-1"> <path fill="#929499" d="M212.759918,28 L205.220444,34.8496054 L205,36.6666667 L206.993876,36.4618019 L214.533333,29.6121965 L212.759918,28 L212.759918,28 Z M209.622222,35.8 C209.462669,35.8 209.333333,35.9940033 209.333333,36.2333333 C209.333333,36.4726633 209.462669,36.6666667 209.622222,36.6666667 L217.711111,36.6666667 C217.870664,36.6666667 218,36.4726633 218,36.2333333 C218,35.9940033 217.870664,35.8 217.711111,35.8 L209.622222,35.8 L209.622222,35.8 Z" transform="translate(-205 -28)"/> </svg> </a> <h1 class="headline heading-content margin-8-top">Lexie Hearing</h1> <h2 class="margin-0-top secondary-title">Accessible aids</h2> </div> </div> </div> <div class="article-content">  <div class="partial lead-image"> <div class="image-and-burst"> <a href="https://api.time.com/wp-admin/post.php?post=6286777&action=edit" class="component edit-link " target="_blank" title="Edit link" aria-label="Edit link"> <svg xmlns="http://www.w3.org/2000/svg" width="13" height="9" viewBox="0 0 13 9" role="img" aria-hidden="true" tabindex="-1"> <path fill="#929499" d="M212.759918,28 L205.220444,34.8496054 L205,36.6666667 L206.993876,36.4618019 L214.533333,29.6121965 L212.759918,28 L212.759918,28 Z M209.622222,35.8 C209.462669,35.8 209.333333,35.9940033 209.333333,36.2333333 C209.333333,36.4726633 209.462669,36.6666667 209.622222,36.6666667 L217.711111,36.6666667 C217.870664,36.6666667 218,36.4726633 218,36.2333333 C218,35.9940033 217.870664,35.8 217.711111,35.8 L209.622222,35.8 L209.622222,35.8 Z" transform="translate(-205 -28)"/> </svg> </a> <div class="component hero" style="max-width:2400px;"> <div class="partial figure"> <figure class="layout-shift-fix-base" style="padding-top:66.67%;"> <a href="https://api.time.com/wp-content/uploads/2023/06/time100-companies-Lexie-Hearing-2023.jpg" tabindex="-1" aria-hidden="true"> <picture> <source media="(max-width: 479px)" srcset="https://api.time.com/wp-content/uploads/2023/06/time100-companies-Lexie-Hearing-2023.jpg?quality=85&w=479, https://api.time.com/wp-content/uploads/2023/06/time100-companies-Lexie-Hearing-2023.jpg?quality=85&w=958 2x"> <source media="(min-width: 480px) and (max-width: 767px)" srcset="https://api.time.com/wp-content/uploads/2023/06/time100-companies-Lexie-Hearing-2023.jpg?quality=85&w=767, 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(Courtesy of Lexie Hearing)" class="fix-layout-shift" fetchpriority="high"/> </picture> </a> </figure> <div class="image-wrap-container clearfix" style="max-width:2400px;"> <div class="credit body-caption padding-8-top">Lexie B2 Hearing Aids powered by Bose.</div> <div class="credit body-credit padding-8-top padding-8-bottom">Courtesy of Lexie Hearing</div> </div> </div> </div> </div> </div>  <div class="author scale-12 padded margin-24-tb clearfix"> <div class="author-text" data-tracking-zone="author"> <div class="padding-8-right author-byline"> By <a class="bold author-name" href="/author/tara-law/"> Tara Law </a> <span class="icon icon-twitter social-icon " data-social-service="twitter" > <a href="https://twitter.com/TaraLaw27" class="display-block " target="_blank" rel="noopener" title="twitter share" aria-label="Share on twitter" > <svg width="30" height="30" viewBox="0 0 30 30" xmlns="http://www.w3.org/2000/svg" role="img" aria-hidden="true" tabindex="-1"><g fill="none" fill-rule="evenodd"><path d="M15 29.997c8.284 0 15-6.715 15-14.999C30 6.715 23.284 0 15 0 6.716 0 0 6.715 0 14.998c0 8.284 6.716 14.999 15 14.999z" fill="#E3E4E6"/><path d="M21.233 11.054a3.253 3.253 0 0 0 1.352-1.815 5.931 5.931 0 0 1-1.954.796A2.982 2.982 0 0 0 18.385 9c-1.7 0-3.076 1.47-3.076 3.281 0 .257.025.508.078.747-2.557-.137-4.824-1.442-6.343-3.428a3.44 3.44 0 0 0-.416 1.65c0 1.138.543 2.143 1.369 2.732a2.943 2.943 0 0 1-1.395-.41v.04c0 1.59 1.06 2.917 2.47 3.217-.259.077-.53.116-.812.116-.198 0-.392-.02-.578-.058.39 1.303 1.527 2.253 2.874 2.278A5.935 5.935 0 0 1 8 20.524a8.327 8.327 0 0 0 4.717 1.473c5.662 0 8.755-5 8.755-9.336 0-.142-.001-.284-.007-.424a6.478 6.478 0 0 0 1.535-1.7 5.85 5.85 0 0 1-1.767.517z" fill="#FFF"/></g></svg> </a> </span> </div> <div class="timestamp published-date padding-12-left"> <time datetime="2023-06-21T10:55:40.000Z">June 21, 2023 6:55 AM EDT</time> </div> </div> </div>  <div id="article-body" class="article content body clearfix" data-tracking-zone="body"> <div class="padded"> <p><span role="presentation" class="dropcap">M</span>illions of Americans who could benefit from hearing aids don’t use them because of issues like stigma and cost, so when the <a href="https://time.com/6222754/hearing-aids-over-the-counter-buying/">FDA approved over-the-counter sales</a> of hearing devices for the first time in 2022, experts hailed it as an opportunity to expand access and save customers thousands of dollars. A shrewd partnership with Bose and distribution in 12,000 stores across the U.S. helped hearing-aid maker Lexie Hearing leap ahead of the pack. It now expects to earn $60 million in revenue and expand to many more stores this year. But COO Seline van der Wat says customer service is key to Lexie’s success. “We don’t just get hearing aids into people’s ears,” she says. “We keep them there.”</p> <div id='native-ad-inline-1' class='ad ad-container ad-wrapper native-ad ' role='complementary' aria-hidden='true' > </div> <p><i>A weekly newsletter featuring conversations with the world’s top CEOs, managers, and founders. </i><a href="https://cloud.newsletters.time.com/signup?nln=leadership&source=100companies"><i>Join the Leadership Brief</i></a>.</p> <div class="component inline-article-recirc"> <div class="title"> <div class="heading heading-6">More Must-Reads from TIME</div> <hr class="line-decorative"> </div> <ul> <li><a href="https://time.com/7268032/doge-cybersecurity-elon-musk/?utm_source=roundup&utm_campaign=20230202"><strong>Cybersecurity Experts</strong></a> Are Sounding the Alarm on DOGE</li> <li>Meet the <a 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Lexie Hearing: 2023 TIME100 Most Influential Companies | TIME