Halloween 2024: Weekend debates, obscure memes, and a legacy of racism

<!doctype html> <html lang="en"> <head> <title>Halloween 2024: Weekend debates, obscure memes, and a legacy of racism | Mashable</title> <meta charset="utf-8"> <link rel="canonical" href="https://mashable.com/article/halloween-2024-costumes-memes-online-discourse"> <meta name="viewport" content="width=device-width, initial-scale=1"> <meta name="theme-color" content="#00aeef"> <meta name="application-name" content="Mashable.com"> <meta name="description" content="As people go all-out on their best referential Halloween costumes, questions about racism and misogyny once again surface."/> <meta property="fb:app_id" content="122071082108"> <meta property="fb:pages" content="18807449704"/> <meta property="og:site_name" content="Mashable"> <meta property="og:title" content="Halloween 2024 costumes embrace memes, DIY, and obscurity"> <meta property="og:url" content="https://mashable.com/article/halloween-2024-costumes-memes-online-discourse"> <meta property="og:description" content="What do you mean you're a beloved, yet complicated holiday?"> <meta property="og:image" content="https://helios-i.mashable.com/imagery/articles/00Q5Aj0ci3YdkfRB0bZOHyj/hero-image.fill.size_1200x675.v1730382900.jpg"> <meta property="og:image:secure_url" content="https://helios-i.mashable.com/imagery/articles/00Q5Aj0ci3YdkfRB0bZOHyj/hero-image.fill.size_1200x675.v1730382900.jpg"> <meta property="og:image:height" content="675"> <meta property="og:image:width" content="1200"> <meta property="og:type" content="article"> <meta property="article:author" content="Chase DiBenedetto"> <meta property="article:modified_time" content="2024-10-31T18:22:01+00:00"> <meta property="article:published_time" content="2024-10-31T17:11:06+00:00"> <meta property="article:section" content="Life"> <meta property="og:article:tag" content="Social Good"> <meta property="og:article:tag" content="Social Media"> <meta name="twitter:site" content="@mashable"> <meta property="twitter:card" content="summary_large_image"> <meta property="twitter:creator" content="@mashable"> <meta property="twitter:title" content="Halloween 2024 costumes embrace memes, DIY, and obscurity"> <meta property="twitter:description" content="What do you mean you're a beloved, yet complicated holiday?"> <meta property="twitter:image" content="https://helios-i.mashable.com/imagery/articles/00Q5Aj0ci3YdkfRB0bZOHyj/hero-image.fill.size_1200x675.v1730382900.jpg"> <meta name="robots" content="max-image-preview:large"> <link rel="alternate" type="application/rss+xml" title="RSS" href="https://mashable.com/feeds/rss/all"> <link rel="alternate" hreflang="en" href="https://mashable.com/article/halloween-2024-costumes-memes-online-discourse" /> <link rel="alternate" hreflang="en-ae" href="https://me.mashable.com/digital-culture/48455/halloween-2024-costumes-embrace-memes-diy-and-obscurity" /> <link rel="alternate" hreflang="en-us" href="https://mashable.com/article/halloween-2024-costumes-memes-online-discourse" /> <link rel="alternate" hreflang="x-default" href="https://mashable.com/article/halloween-2024-costumes-memes-online-discourse" /> <link rel="shortcut icon mask-icon" href="/favicons/favicon.svg" color="#000"> <link rel="icon" type="image/png" href="/favicons/favicon-16x16.png" sizes="16x16"> <link rel="icon" type="image/png" href="/favicons/favicon-32x32.png" sizes="32x32"> <link rel="apple-touch-icon" sizes="180x180" href="/favicons/apple-touch-icon.png"> <link rel="icon" type="image/png" href="/favicons/android-chrome-192x192.png" sizes="192x192"> <link rel="icon" type="image/png" href="/favicons/android-chrome-512x512.png" sizes="512x512"> <script type="application/ld+json">{"@context":"https:\/\/schema.org","@type":"NewsArticle","headline":"Halloween 2024: Weekend debates, obscure memes, and a legacy of racism","articleBody":"All Hallow's Eve is upon us, and who would have thought that this year's biggest seasonal debate would be when exactly we should be celebrating Hallo-weekend? \n \n Tweet may have been deleted\n \n\nWhile half of the country deals with the Halloween aftermath of last weekend and the other prepares for big plans at the end of this week, the holiday has already stoked a wide variety of clever and outlandish costumes, nods to one's inner child, and viral TikTok trends. And though most of the chronically online costumes abided by today's more careful social norms surrounding online posting, many continue to push the bounds what's considered appropriate on the holiday. \n SEE ALSO:\n \n Halloween Google Doodle game has you fight ghosts as a cute, magical cat\n \n \n \nObscurity and memes dominate once againChallengers trios and costumed salutes to brat summer conveyed one truth: Generic costumes remain out, with the most niche costumes commandeering attention away from even the most impressive celebrity ensembles. Modern Halloween is about being in on the joke, whether you like it or not. The internet's favorite reaction memes, like \"sad ant\" and \"she's so crazzzzzzy\", made iconic party appearances, and the internet's favorite X posts, like \"he wants that cookie so effing bad,\" got transformed into iconic couple outfits. \n \n Tweet may have been deleted\n \n\n\n \n Tweet may have been deleted\n \n\n\n \n Tweet may have been deleted\n \n\nThe tongue-in-cheek \"I hate gay Halloween\" trend revived itself for another year, with an even greater flood of off-the-wall costumes than last season's obscurities. Maybe you spotted one of the choir of French children playing tribute to music legend Serge Gainsbourg in a now viral video from 1988? Or a melancholy Oompa Loompa from the disastrous “Willy’s Chocolate Experience”? Perhaps you spotted a pair of horses, but not just any horses, the horses from Beyoncé's duology album covers? Wait, maybe it was actually the carousel horse from Florence Pugh and Andrew Garfield's We Live in Time…\n \n Tweet may have been deleted\n \n\n\n \n Tweet may have been deleted\n \n\n\n \n Tweet may have been deleted\n \n\n\n \n Tweet may have been deleted\n \n\n\n \n Tweet may have been deleted\n \n\n\n \n Tweet may have been deleted\n \n\nEveryone is in their DIY era Whether it was an obscure meme only a select few would know or the year's biggest Hollywood character, users online were going all out on their homemade outfits, esoteric props included. Some of the most random entries: Figures on a crosswalk sign made with just blood, sweat, and a hefty amount of black poster board. The carefully crafted car passenger seat mentioned in the Chappell Roan song \"Casual.\" Multiple Dune sandworms made from sleeping bags, playtubes, and pipe cleaners capitalized on the franchise's current popularity. Parents went all out for their children, as well, and documented the process, including lifesize Crocs sandas and alien abductions. Even dogs got in on the crafty action. Adults reinvigorated the spirit of their childhoods, too, from Spongebob and Webkinz characters to the Scooby Doo live action crew, iSpy Books, and Princess Diana Beanie Babies. \n \n Tweet may have been deleted\n \n\n\n \n Tweet may have been deleted\n \n\nIt suggests Spirit Halloween's prepackaged outfits just aren't serving the public's needs anymore — In fact, the company may be pivoting to the Christmas market now. The cultural appropriation conversation is more complicated Still, Halloween season isn't complete without some questionable costume choices. But where cultural appropriation was once a hotly debated faux-pas, its place in the cultural conversation has quelled. The nation's political environment and celebrity obsession continue to complicate the matter. On X, users quickly spread an image of a young couple dressed as Sean \"Diddy\" Combs and a bottle of Johnson's baby oil — a reference to allegations of sexual abuse by the famous rapper, who is currently in prison, awaiting trial. The individual labelled \"PDiddy\" had painted his face dark brown, an egregious case of blackface. The baby oil theme was popular among others, as well. When another user shared his costume from the previous Halloween season — a pun on the phrase \"human trafficking\" depicting him as a traffic light wearing a crown — a subset of users called out the post for making light of sex-based crimes. Additionally, egregious instances of racism among Halloween posts enraged many online, reiterating to many that the holiday's historic issues aren't a thing of the past. The environment is ripe for a renewed conversation about race and abuse as depicted in online media. Earlier this year, TikTok users went viral for resharing their old childhood costumes that were now deemed problematic, including Pocahantas and stereotypical \"Indian\" outfits. Years prior, users were ironically posting their \"cancellable\" costumes, most of which were clickbait posts to show off their favorite or funniest outfits. While Indigenous \"headdresses\" are no longer the costume accessory of choice (despite the indie sleaze revival), some of the public's popular Halloween choices still hark back to complicated, problematic eras in humanity's history. Earlier this month, TikTok user Chanci Culp, known as @allstyleschanceculp, stirred conversation about the ethics behind celebrity costumes, too.\"Oh God, I'm nervous,\" she says to the camera in a now viral video, before explaining her hesitations about dressing up as a member of '90s R&B group TLC. Culp asks her followers and Black women at large if dressing up as a famous Black celebrity would still be considered offensive. The video's comment section was resoundingly, but not entirely, positive. In a follow up post generating more than 800,000 views, Culp explained her concerns further, pointing to her upbringing among overtly racist family members. \"It's not your burden to teach me what's offensive and not offensive,\" she tells the camera. \"That's my responsibility. I have to unlearn…\" Halloween revelers, take note.","datePublished":"2024-10-31T17:11:06+00:00","publisher":{"@type":"Organization","url":"https:\/\/mashable.com\/","name":"Mashable","logo":{"@type":"ImageObject","url":"https:\/\/mashable.com\/images\/mashable-logomark.png","width":2400,"height":2400},"sameAs":["https:\/\/www.facebook.com\/mashable\/","https:\/\/twitter.com\/mashable","https:\/\/flipboard.com\/@Mashable","https:\/\/www.pinterest.com\/mashable\/","https:\/\/www.youtube.com\/user\/mashable"],"description":"Mashable is a global, multi-platform media and entertainment company.\n Powered by its own proprietary technology, Mashable is the go-to source for tech,\n digital culture and entertainment content for its dedicated and influential audience around the globe.","publishingPrinciples":"https:\/\/mashable.com\/about\/editorial-standards"},"author":[{"@type":"Person","name":"Chase DiBenedetto","email":"chase.dibenedetto@mashable.com","url":"https:\/\/mashable.com\/author\/chase-dibenedetto","jobTitle":"Social Good Reporter","image":[{"@type":"ImageObject","url":"https:\/\/helios-i.mashable.com\/imagery\/authors\/05mOEgYt2wjsOy1t4n2TjQ5\/image.fill.size_1200x675.v1624380988.jpg","width":1200,"height":675,"caption":"Chase sits in front of a green framed window, wearing a cheetah print shirt and looking to her right. On the window's glass pane reads \"Ricas's Tostadas\" in red lettering."},{"@type":"ImageObject","url":"https:\/\/helios-i.mashable.com\/imagery\/authors\/05mOEgYt2wjsOy1t4n2TjQ5\/image.fill.size_1200x900.v1624380988.jpg","width":1200,"height":900,"caption":"Chase sits in front of a green framed window, wearing a cheetah print shirt and looking to her right. On the window's glass pane reads \"Ricas's Tostadas\" in red lettering."},{"@type":"ImageObject","url":"https:\/\/helios-i.mashable.com\/imagery\/authors\/05mOEgYt2wjsOy1t4n2TjQ5\/image.fill.size_1200x1200.v1624380988.jpg","width":1200,"height":1200,"caption":"Chase sits in front of a green framed window, wearing a cheetah print shirt and looking to her right. On the window's glass pane reads \"Ricas's Tostadas\" in red lettering."}]}],"image":[{"@type":"ImageObject","url":"https:\/\/helios-i.mashable.com\/imagery\/articles\/00Q5Aj0ci3YdkfRB0bZOHyj\/hero-image.fill.size_1200x675.v1730382900.jpg","width":1200,"height":675,"caption":"Halloween weekend in November? Why not..."},{"@type":"ImageObject","url":"https:\/\/helios-i.mashable.com\/imagery\/articles\/00Q5Aj0ci3YdkfRB0bZOHyj\/hero-image.fill.size_1200x900.v1730382900.jpg","width":1200,"height":900,"caption":"Halloween weekend in November? Why not..."},{"@type":"ImageObject","url":"https:\/\/helios-i.mashable.com\/imagery\/articles\/00Q5Aj0ci3YdkfRB0bZOHyj\/hero-image.fill.size_1200x1200.v1730382900.jpg","width":1200,"height":1200,"caption":"Halloween weekend in November? 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2024 costumes embrace memes, DIY, and obscurity</h1> <div class="mt-2 leading-tight md:leading-normal text-xl max-w-4xl ">What do you mean you're a beloved, yet complicated holiday?</div> <div class="w-full subtitle-2 mt-8 text-left md:flex md:flex-wrap md:items-baseline md:space-x-8 "> <div> By <a href="/author/chase-dibenedetto" class="underline-link">Chase DiBenedetto</a>  on <time datetime="Thu, 31 Oct 2024 17:11:06 +0000">October 31, 2024</time> </div> <div class="flex flex-initial content-start mt-4 text-base md:mt-0"> <a href="https://www.facebook.com/sharer.php?u=https%3A%2F%2Fmashable.com%2Farticle%2Fhalloween-2024-costumes-memes-online-discourse" data-ga-element="social-share-link" data-ga-action="social_share_link" data-ga-position="1" data-ga-label="facebook" data-ga-click aria-label="Facebook Share" class="pr-3 hover:text-primary-400" target="_blank" rel="noopener" title="(opens in a new window)"> <svg class="inline-block w-5 h-4 fill-current"><use 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width="1248" height="702" srcset="https://helios-i.mashable.com/imagery/articles/00Q5Aj0ci3YdkfRB0bZOHyj/hero-image.fill.size_400x225.v1730382900.jpg 400w, https://helios-i.mashable.com/imagery/articles/00Q5Aj0ci3YdkfRB0bZOHyj/hero-image.fill.size_800x450.v1730382900.jpg 800w, https://helios-i.mashable.com/imagery/articles/00Q5Aj0ci3YdkfRB0bZOHyj/hero-image.fill.size_1248x702.v1730382900.jpg 1600w" sizes="(max-width: 1280px) 100vw, 1280px" > <div class="mt-2 leading-none text-left"> <span class="font-sans normal-case subtitle-2 text-gray-1000">Halloween weekend in November? Why not...</span> <span class="font-sans text-gray-600 subtitle-2">Credit: Tayfun Coskun / Anadolu via Getty Images</span> </div> </div> <div class="max-w-7xl px-4 mx-auto"> <hr class="border-top border-gray-100 mt-12"> </div> </div> <article id="article" data-autopogo class="mt-8 font-serif editor-content"> <p>All Hallow's Eve is upon us, and who would have thought that this year's biggest seasonal debate would be <a href="https://www.youtube.com/watch?v=jmDgqYEf7Bw" target="_blank" data-ga-click="1" data-ga-label="$text" data-ga-item="text-link" data-ga-module="content_body" title="(opens in a new window)"><u>when exactly</u></a> <a href="https://x.com/ufobri/status/1850357621540176241" target="_blank" data-ga-click="1" data-ga-label="$text" data-ga-item="text-link" data-ga-module="content_body" title="(opens in a new window)"><u>we should be celebrating</u></a> Hallo-weekend? </p><blockquote class="twitter-tweet"> <a class="text-gray-600" href="https://twitter.com/ufobri/status/1850357621540176241" target="_blank" rel="noopener" title="(opens in a new window)"> Tweet may have been deleted </a> </blockquote> <p>While half of the country deals with the Halloween aftermath of last weekend and the other prepares for big plans at the end of this week, the holiday has already stoked a wide variety of clever and outlandish costumes, nods to one's inner child, and viral TikTok trends. And though most of the chronically online costumes abided by today's more careful social norms surrounding online posting, many continue to push the bounds what's considered appropriate on the holiday. </p><div class="flex mx-auto mt-8 w-full max-w-3xl font-sans text-lg leading-normal md:text-xl md:leading-7"> <span class="font-bold text-primary-400">SEE ALSO:</span> <a href="https://mashable.com/article/halloween-google-doodle-2024?test_uuid=01iI2GpryXngy77uIpA3Y4B&test_variant=b" class="flex items-center text-secondary-300"> <span class="ml-1">Halloween Google Doodle game has you fight ghosts as a cute, magical cat</span> <svg class="ml-1 w-4 h-4 font-normal fill-current"><use href="/images/icons/spritemap.svg#sprite-arrow-right-thin"></use></svg> </a> </div> <h2>Obscurity and memes dominate once again</h2><p><a href="https://mashable.com/article/challengers-twilight-similarities-zendaya-mike-faist-josh-oconnor?test_uuid=01iI2GpryXngy77uIpA3Y4B&test_variant=b" target="_self" data-ga-click="1" data-ga-label="$text" data-ga-item="text-link" data-ga-module="content_body"><em><u>Challengers</u></em></a><a href="https://mashable.com/article/challengers-twilight-similarities-zendaya-mike-faist-josh-oconnor?test_uuid=01iI2GpryXngy77uIpA3Y4B&test_variant=b" target="_self" data-ga-click="1" data-ga-label="$text" data-ga-item="text-link" data-ga-module="content_body"><u> trios</u></a> and costumed salutes to <a href="https://mashable.com/article/charli-xcx-brat-remix-album-memes?test_uuid=01iI2GpryXngy77uIpA3Y4B&test_variant=b" target="_self" data-ga-click="1" data-ga-label="$text" data-ga-item="text-link" data-ga-module="content_body"><u>brat summer</u></a> conveyed one truth: Generic costumes remain <em>out</em>, with the most niche costumes commandeering attention away from even the most impressive <a href="https://www.instagram.com/p/DBuF0s4zR_3/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA==" target="_blank" data-ga-click="1" data-ga-label="$text" data-ga-item="text-link" data-ga-module="content_body" title="(opens in a new window)"><u>celebrity ensembles</u></a>. Modern Halloween is about being in on the joke, <a href="https://www.theatlantic.com/culture/archive/2024/10/halloween-costume-memes/680331/" target="_blank" data-ga-click="1" data-ga-label="$text" data-ga-item="text-link" data-ga-module="content_body" title="(opens in a new window)"><u>whether you like it or not</u></a>. </p><p>The internet's favorite reaction memes, like "<a href="https://knowyourmeme.com/memes/sad-ant-with-bindle-homeless-ant-how-it-feels-to-ant" target="_blank" data-ga-click="1" data-ga-label="$text" data-ga-item="text-link" data-ga-module="content_body" title="(opens in a new window)"><u>sad ant</u></a>" and "<a href="https://knowyourmeme.com/memes/shes-so-crazzzzzzzy-love-her" target="_blank" data-ga-click="1" data-ga-label="$text" data-ga-item="text-link" data-ga-module="content_body" title="(opens in a new window)"><u>she's so crazzzzzzy</u></a>", made iconic party appearances, and the internet's favorite X posts, like "<a href="https://knowyourmeme.com/memes/he-wants-that-cookie-so-effing-bad" target="_blank" data-ga-click="1" data-ga-label="$text" data-ga-item="text-link" data-ga-module="content_body" title="(opens in a new window)"><u>he wants that cookie so effing bad,</u></a>" got transformed into iconic couple outfits. </p><blockquote class="twitter-tweet"> <a class="text-gray-600" href="https://twitter.com/oversettext/status/1850612767931437074" target="_blank" rel="noopener" title="(opens in a new window)"> Tweet may have been deleted </a> </blockquote> <blockquote class="twitter-tweet"> <a class="text-gray-600" href="https://twitter.com/yaoibunga/status/1850406750903501196" target="_blank" rel="noopener" title="(opens in a new window)"> Tweet may have been deleted </a> </blockquote> <blockquote class="twitter-tweet"> <a class="text-gray-600" href="https://twitter.com/Iowrtown/status/1850652008199684541" target="_blank" rel="noopener" title="(opens in a new window)"> Tweet may have been deleted </a> </blockquote> <p>The tongue-in-cheek <a href="https://mashable.com/article/halloween-costumes-tiktok-twitter-2023?test_uuid=01iI2GpryXngy77uIpA3Y4B&test_variant=b" target="_self" data-ga-click="1" data-ga-label="$text" data-ga-item="text-link" data-ga-module="content_body"><u>"I hate gay Halloween" trend</u></a> revived itself for another year, with an even greater flood of off-the-wall costumes than last season's obscurities. Maybe you spotted one of the choir of <a href="https://x.com/holIowbody/status/1850413554270404764" target="_blank" data-ga-click="1" data-ga-label="$text" data-ga-item="text-link" data-ga-module="content_body" title="(opens in a new window)"><u>French children playing tribute to music legend Serge Gainsbourg</u></a> in a now viral video from 1988? Or a <a href="https://x.com/DylanGGuerra/status/1850313918943515112" target="_blank" data-ga-click="1" data-ga-label="$text" data-ga-item="text-link" data-ga-module="content_body" title="(opens in a new window)"><u>melancholy Oompa Loompa</u></a> from the disastrous “Willy’s Chocolate Experience”? Perhaps you spotted a pair of horses, but not just any horses, the <a href="https://x.com/MacDoesIt/status/1851268973100429644" target="_blank" data-ga-click="1" data-ga-label="$text" data-ga-item="text-link" data-ga-module="content_body" title="(opens in a new window)"><u>horses from Beyoncé's duology album covers</u></a>? Wait, maybe it was actually the carousel horse from Florence Pugh and Andrew Garfield's <a href="https://x.com/kissmycassie/status/1850036253544284309" target="_blank" data-ga-click="1" data-ga-label="$text" data-ga-item="text-link" data-ga-module="content_body" title="(opens in a new window)"><em><u>We Live in Time</u></em></a>…</p><blockquote class="twitter-tweet"> <a class="text-gray-600" href="https://twitter.com/holIowbody/status/1850413554270404764" target="_blank" rel="noopener" title="(opens in a new window)"> Tweet may have been deleted </a> </blockquote> <blockquote class="twitter-tweet"> <a class="text-gray-600" href="https://twitter.com/DylanGGuerra/status/1850313918943515112" target="_blank" rel="noopener" title="(opens in a new window)"> Tweet may have been deleted </a> </blockquote> <blockquote class="twitter-tweet"> <a class="text-gray-600" href="https://twitter.com/chrisfrostwho/status/1850736277974298901" target="_blank" rel="noopener" title="(opens in a new window)"> Tweet may have been deleted </a> </blockquote> <blockquote class="twitter-tweet"> <a class="text-gray-600" href="https://twitter.com/wollyhest/status/1850735781465244143" target="_blank" rel="noopener" title="(opens in a new window)"> Tweet may have been deleted </a> </blockquote> <blockquote class="twitter-tweet"> <a class="text-gray-600" href="https://twitter.com/nysydi/status/1850582244026355932" target="_blank" rel="noopener" title="(opens in a new window)"> Tweet may have been deleted </a> </blockquote> <blockquote class="twitter-tweet"> <a class="text-gray-600" href="https://twitter.com/idreamaboutit/status/1850346093252583424" target="_blank" rel="noopener" title="(opens in a new window)"> Tweet may have been deleted </a> </blockquote> <h2>Everyone is in their DIY era </h2><p>Whether it was an obscure meme only a select few would know or the year's biggest Hollywood character, users online were going all out on their homemade outfits, esoteric props included. </p><p>Some of the most random entries: <a href="https://x.com/dylanmarron/status/1850618655882547234" target="_blank" data-ga-click="1" data-ga-label="$text" data-ga-item="text-link" data-ga-module="content_body" title="(opens in a new window)"><u>Figures on a crosswalk sign</u></a> made with just blood, sweat, and a hefty amount of black poster board. The carefully crafted <a href="https://x.com/motticomedy/status/1850324134699352533" target="_blank" data-ga-click="1" data-ga-label="$text" data-ga-item="text-link" data-ga-module="content_body" title="(opens in a new window)"><u>car passenger seat</u></a> mentioned in the Chappell Roan song "Casual." Multiple Dune sandworms made from sleeping bags, playtubes, and pipe cleaners capitalized on the franchise's current popularity. </p><section x-data="window.newsletter()" x-init="init()" class="relative p-8 my-12 mx-auto w-full max-w-3xl border md:p-12 md:my-16 border-secondary-300" data-ga-impression data-ga-category="newsletters" data-ga-module="incontent_nl_signup" data-ga-label="top-stories"> <div class="absolute px-2 font-sans text-lg font-bold leading-8 bg-white top-[-15px] left-[1.5rem] text-secondary-300 md:left-[2.5rem]"> Mashable Top Stories </div> <div x-show="!isSuccess" class="flex flex-col mx-auto font-sans"> <div class="font-bold leading-tight text-left md:leading-8 header-300">Stay connected with the hottest stories of the day and the latest entertainment news.</div> <div class="mt-2 leading-tight text-left bg-white md:mt-0 md:leading-8 header-600">Sign up for Mashable's Top Stories newsletter</div> <form x-ref="subscribeForm" class="flex flex-col mt-4 sm:flex-row sm:gap-x-4 text-primary-400 border-primary-400 focus-within:text-secondary-300" data-initial-lists="top-stories" x-on:submit.prevent="submit()"> <input type="email" x-model="email" class="py-4 px-4 w-full text-base font-normal leading-5 placeholder-gray-600 text-gray-600 bg-white border border-gray-200 sm:w-2/3 md:w-3/4" placeholder="Enter Email" aria-label="Email"> <input x-bind:value="selectedListsValue()" type="hidden" name="lists" value=""> <input type="hidden" name="source" value="incontent"> <input type="hidden" name="courierList" value="Mashable On-Site - Incontent"> <button :disabled="isLoading" type="submit" class="py-4 px-1 mt-4 w-full text-lg font-bold leading-5 text-center text-white sm:mt-0 sm:w-1/3 md:w-1/4 bg-secondary-300 btn-secondary subtitle-1"> <span x-cloak x-show="isLoading">Loading...</span> <span x-show="!isLoading">Sign Me Up</span> </button> </form> <div x-cloak x-show="isError" class="flex flex-row px-4 mt-4 text-red"> <svg class="inline-block w-4 h-4 leading-4 fill-current"><use href="/images/icons/spritemap.svg#sprite-exclamation-square"></use></svg> <div x-text="error" class="ml-1 font-bold leading-4 text-left subtitle-2"></div> </div> <div class="mt-4 font-sans text-xs leading-normal text-left subtitle-1"> By signing up you agree to our <a class="underline" href="https://www.ziffdavis.com/terms-of-use" target="_blank" rel="noopener" title="(opens in a new window)">Terms of Use</a> and <a class="underline" href="https://www.ziffdavis.com/ztg-privacy-policy" target="_blank" title="(opens in a new window)">Privacy Policy</a>. </div> </div> <div x-cloak x-show="isSuccess" class="py-1 mx-auto max-w-xl text-center"> <svg class="inline-block w-24 h-20 leading-4 fill-current"><use href="/images/icons/spritemap.svg#sprite-mailbox-regular"></use></svg> <div class="header-300">Thanks for signing up!</div> </div> </section> <p>Parents went all out for their children, as well, and documented the process, including <a href="https://www.tiktok.com/t/ZTFG2Xpfu/" target="_blank" data-ga-click="1" data-ga-label="$text" data-ga-item="text-link" data-ga-module="content_body" title="(opens in a new window)"><u>lifesize Crocs sandas</u></a> and <a href="https://www.tiktok.com/t/ZTFG24rgw/" target="_blank" data-ga-click="1" data-ga-label="$text" data-ga-item="text-link" data-ga-module="content_body" title="(opens in a new window)"><u>alien abductions</u></a>. Even <a href="https://www.instagram.com/p/DBUMqqERA9g/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA==" target="_blank" data-ga-click="1" data-ga-label="$text" data-ga-item="text-link" data-ga-module="content_body" title="(opens in a new window)"><u>dogs</u></a> got in on the crafty action. Adults reinvigorated the spirit of their childhoods, too, from <a href="https://www.tiktok.com/t/ZTFG2CAcD/" target="_blank" data-ga-click="1" data-ga-label="$text" data-ga-item="text-link" data-ga-module="content_body" title="(opens in a new window)"><u>Spongebob</u></a> and <a href="https://www.tiktok.com/t/ZTFG2ToVT/" target="_blank" data-ga-click="1" data-ga-label="$text" data-ga-item="text-link" data-ga-module="content_body" title="(opens in a new window)"><u>Webkinz</u></a> characters to the <a href="https://x.com/chrisfrostwho/status/1850736277974298901" target="_blank" data-ga-click="1" data-ga-label="$text" data-ga-item="text-link" data-ga-module="content_body" title="(opens in a new window)"><em><u>Scooby Doo</u></em><u> live action crew,</u></a> <a href="https://www.tiktok.com/@suchplushsewwow/video/7430948430740065578?_t=8qzATYmeXn8&_r=1" target="_blank" data-ga-click="1" data-ga-label="$text" data-ga-item="text-link" data-ga-module="content_body" title="(opens in a new window)">iSpy Books</a><a href="https://x.com/chrisfrostwho/status/1850736277974298901" target="_blank" data-ga-click="1" data-ga-label="$text" data-ga-item="text-link" data-ga-module="content_body" title="(opens in a new window)"><u>,</u></a> and <a href="https://x.com/eggslovato/status/1850309619865772126" target="_blank" data-ga-click="1" data-ga-label="$text" data-ga-item="text-link" data-ga-module="content_body" title="(opens in a new window)"><u>Princess Diana Beanie Babies</u></a>. </p><blockquote class="twitter-tweet"> <a class="text-gray-600" href="https://twitter.com/dylanmarron/status/1850618655882547234" target="_blank" rel="noopener" title="(opens in a new window)"> Tweet may have been deleted </a> </blockquote> <blockquote class="twitter-tweet"> <a class="text-gray-600" href="https://twitter.com/mikealss/status/1847615587544908027" target="_blank" rel="noopener" title="(opens in a new window)"> Tweet may have been deleted </a> </blockquote> <p>It suggests Spirit Halloween's prepackaged outfits just aren't serving the public's needs anymore — In fact, the company may be <a href="https://www.usatoday.com/story/money/shopping/2024/10/08/spirit-halloween-christmas-locations-northeast/75567767007/" target="_blank" data-ga-click="1" data-ga-label="$text" data-ga-item="text-link" data-ga-module="content_body" title="(opens in a new window)"><u>pivoting to the Christmas market</u></a> now. </p><h2>The cultural appropriation conversation is more complicated </h2><p>Still, Halloween season isn't complete without some questionable costume choices. But where cultural appropriation was once a hotly debated faux-pas, its place in the cultural conversation has quelled. The nation's political environment and celebrity obsession continue to complicate the matter. </p><p>On X, users quickly <a href="https://x.com/NorthwestNick/status/1850652357513613732" target="_blank" data-ga-click="1" data-ga-label="$text" data-ga-item="text-link" data-ga-module="content_body" title="(opens in a new window)"><u>spread an image</u></a> of a <a href="https://www.kron4.com/news/national/university-investigating-viral-diddy-halloween-costume-with-blackface/" target="_blank" data-ga-click="1" data-ga-label="$text" data-ga-item="text-link" data-ga-module="content_body" title="(opens in a new window)">young couple dressed as Sean "Diddy" Combs</a> and a bottle of Johnson's baby oil — a reference to allegations of sexual abuse by the famous rapper, who is currently <a href="https://www.nbcnews.com/news/us-news/new-york-grand-jury-hearing-new-evidence-sean-diddy-combs-federal-case-rcna178036" target="_blank" data-ga-click="1" data-ga-label="$text" data-ga-item="text-link" data-ga-module="content_body" title="(opens in a new window)"><u>in prison, awaiting trial</u></a>. The individual labelled "PDiddy" had painted his face dark brown, an egregious case of blackface. <a href="https://x.com/OliLondonTV/status/1849590374995517560" target="_blank" data-ga-click="1" data-ga-label="$text" data-ga-item="text-link" data-ga-module="content_body" title="(opens in a new window)"><u>The baby oil theme</u></a> was popular among others, as well. </p><p>When another user <a href="https://x.com/jackjack_o/status/1850340396968378677" target="_blank" data-ga-click="1" data-ga-label="$text" data-ga-item="text-link" data-ga-module="content_body" title="(opens in a new window)"><u>shared his costume</u></a> from the previous Halloween season — a pun on the phrase "human trafficking" depicting him as a traffic light wearing a crown — a subset of users <a href="https://x.com/L1V1NGTHINGS/status/1850491133270601955" target="_blank" data-ga-click="1" data-ga-label="$text" data-ga-item="text-link" data-ga-module="content_body" title="(opens in a new window)"><u>called out the post</u></a> for making light of sex-based crimes. </p><div class="related-stories" data-ga-impression data-ga-module="related_stories" data-ga-element="related_stories_link" data-ga-item="title"> <div class="flex flex-row items-center"> <hr> <div class="px-4 mx-auto mt-0 w-full max-w-3xl font-sans text-2xl font-bold tracking-normal leading-normal text-center whitespace-nowrap shrink">Related Stories</div> <hr> </div> <ul> <li><a href="/article/halloween-google-doodle-2024" data-ga-click data-ga-label="$text" data-ga-action="related_stories" data-ga-position="1">Halloween Google Doodle game has you fight ghosts as a cute, magical cat</a></li> <li><a href="/video/neil-degrasse-tyson-talks-cultural-appropriation" data-ga-click data-ga-label="$text" data-ga-action="related_stories" data-ga-position="2">Neil deGrasse Tyson's nephew drops the mic on cultural appropriation</a></li> <li><a href="/article/bobs-burgers-halloween-episodes-ranked" data-ga-click data-ga-label="$text" data-ga-action="related_stories" data-ga-position="3">'Bob's Burgers' Halloween episodes, ranked</a></li> </ul> </div> <p>Additionally, <a href="https://x.com/TiktokScientist/status/1850681065699951035" target="_blank" data-ga-click="1" data-ga-label="$text" data-ga-item="text-link" data-ga-module="content_body" title="(opens in a new window)"><u>egregious instances of racism</u></a> among Halloween posts enraged many online, reiterating to many that the holiday's historic issues aren't a thing of the past. </p><p>The environment is ripe for a renewed conversation about race and abuse as depicted in online media. Earlier this year, TikTok users went viral for resharing their old childhood costumes that were now deemed problematic, including <a href="https://www.tiktok.com/t/ZTFqR9R6u/" target="_blank" data-ga-click="1" data-ga-label="$text" data-ga-item="text-link" data-ga-module="content_body" title="(opens in a new window)"><u>Pocahantas and stereotypical "Indian" outfits</u></a>. Years prior, users were ironically posting their "cancellable" costumes, most of which were clickbait posts to show off their favorite or funniest outfits. </p><p>While Indigenous "headdresses" are no longer the costume accessory of choice (despite the <a href="https://mashable.com/article/indie-sleaze-comeback?test_uuid=01iI2GpryXngy77uIpA3Y4B&test_variant=b" target="_self" data-ga-click="1" data-ga-label="$text" data-ga-item="text-link" data-ga-module="content_body"><u>indie sleaze revival</u></a>), some of the public's <a href="https://www.tiktok.com/t/ZTFqRmQNK/" target="_blank" data-ga-click="1" data-ga-label="$text" data-ga-item="text-link" data-ga-module="content_body" title="(opens in a new window)"><u>popular Halloween choices</u></a> still hark back to complicated, problematic eras in humanity's history. </p><p>Earlier this month, TikTok user Chanci Culp, known as <a href="https://www.tiktok.com/@allstyleschanceculp" target="_blank" data-ga-click="1" data-ga-label="$text" data-ga-item="text-link" data-ga-module="content_body" title="(opens in a new window)"><u>@allstyleschanceculp</u></a>, stirred conversation about the ethics behind celebrity costumes, too.</p><p>"Oh God, I'm nervous," she says to the camera in <a href="https://www.tiktok.com/@allstyleschanceculp/video/7426769656490331422?_r=1&_t=8qeU7py8jZW" target="_blank" data-ga-click="1" data-ga-label="$text" data-ga-item="text-link" data-ga-module="content_body" title="(opens in a new window)"><u>a now viral video</u></a>, before explaining her hesitations about dressing up as a member of '90s R&B group TLC. Culp asks her followers and Black women at large if dressing up as a famous Black celebrity would still be considered offensive. The video's comment section was resoundingly, but not entirely, positive. In a <a href="https://www.tiktok.com/@allstyleschanceculp/video/7427130748714355998" target="_blank" data-ga-click="1" data-ga-label="$text" data-ga-item="text-link" data-ga-module="content_body" title="(opens in a new window)"><u>follow up post</u></a> generating more than 800,000 views, Culp explained her concerns further, pointing to her upbringing among overtly racist family members. "It's not your burden to teach me what's offensive and not offensive," she tells the camera. "That's my responsibility. I have to unlearn…" Halloween revelers, take note.</p> <section class="mx-auto max-w-7xl"> <div class="flex flex-wrap mt-8 w-full font-sans subtitle-2 editor-content"> <p> <span class="mr-1.5 font-sans font-bold">Topics</span> <a class="underline-link hover:no-underline text-secondary-300 mr-1.5" href="https://mashable.com/category/social-good" aria-label="Navigate to the Social Good tag" data-ga-click data-ga-label="$text">Social Good</a> <a class="underline-link hover:no-underline text-secondary-300 " href="https://mashable.com/category/social-media" aria-label="Navigate to the Social Media tag" data-ga-click data-ga-label="$text">Social Media</a> </p> </div> </section> </article> <section class="mx-auto mt-12 max-w-3xl border-t border-gray-200 border-solid"> <div class="py-8 w-full"> <div class="flex flex-col items-center pb-8 border-b border-gray-200 md:flex-row md:space-x-8"> <div class="flex flex-col justify-center items-center space-y-4 text-center md:flex-row md:justify-start md:space-y-0 md:space-x-6 md:text-left"> <img class="w-24 h-24 rounded-full border border-gray-200" src="https://helios-i.mashable.com/imagery/authors/05mOEgYt2wjsOy1t4n2TjQ5/image.fill.size_100x100.v1624380988.jpg" alt="Chase sits in front of a green framed window, wearing a cheetah print shirt and looking to her right. On the window's glass pane reads "Ricas's Tostadas" in red lettering." width="100" height="100" loading="lazy" > <div class="flex flex-col space-y-2"> <div class="w-full font-bold header-200">Chase DiBenedetto</div> <div class="w-full text-xl font-bold">Social Good Reporter</div> </div> </div> <div class="flex flex-row justify-center pt-4 mt-8 w-full border-t border-gray-200 md:justify-start md:pt-0 md:pl-4 md:mt-0 md:w-auto md:border-t-0 md:border-l md:border-solid space-x4" style="height:75px;align-items:center;"> <a href="https://twitter.com/chadibenedetto" class="px-3 hover:text-primary-400" target="_blank" rel="noopener" title="(opens in a new window)"> <svg class="inline-block w-5 h-5 fill-current md:h-4"><use href="/images/icons/spritemap.svg#sprite-twitter-brands"></use></svg> </a> <a href="https://www.linkedin.com/in/chase-dibenedetto/" class="px-3 hover:text-primary-400" target="_blank" rel="noopener" title="(opens in a new window)"> <svg class="inline-block w-5 h-5 fill-current md:h-4"><use href="/images/icons/spritemap.svg#sprite-linkedin-brands"></use></svg> </a> </div> </div> <div class="mx-0 max-w-3xl font-serif editor-content"> <p>Chase joined Mashable's Social Good team in 2020, covering online stories about digital activism, climate justice, accessibility, and media representation. Her work also touches on how these conversations manifest in politics, popular culture, and fandom. Sometimes she's very funny. </p> </div> </div> </section> <div class="mx-auto max-w-3xl" data-spotim-module="conversation" data-spot-id="sp_oHE136vk" data-post-id="128779" data-post-url="/article/halloween-2024-costumes-memes-online-discourse" data-article-tags="Digital Culture, Life"> </div> <div class="mx-auto max-w-3xl" data-spotim-module="pitc" data-spot-id="sp_oHE136vk" data-article-tags="Digital Culture, Life"></div> </section> <aside style="width:300px;" class="hidden flex-none 2xl:block" data-ga-module="content_rail"> <div class="sticky top-0 pt-2"> <div id="stickyVideoContainer"> </div> <div data-pogo="sidebar"></div> </div> </aside> </main> <div class="px-4 mx-auto w-full 2xl:px-0 full-width"> <div data-pogo="nativespotlight"></div> </div> <div class="justify-between items-stretch px-4 mx-auto lg:flex max-w-8xl"> <section class="flex-grow 2xl:pr-4" data-ga-module="content_body"> <section class="mx-auto max-w-3xl"> <section class="mx-auto max-w-8xl"> <hr class="my-8 mx-auto 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