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101+ Best Brand Strategy Resources (Ultimate List) 2023
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class="jc_blog_page_cat_lists_inner"> <div class="menu-blog-category-menu-container"><ul id="menu-blog-category-menu" class="menu"><li id="menu-item-458447" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-458447"><a href="https://justcreative.com/black-friday-cyber-monday-deals-for-designers/">Black Friday Deals</a></li> <li id="menu-item-384405" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-384405"><a href="https://justcreative.com/go/adobenav/">Adobe Deals</a></li> <li id="menu-item-407800" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-407800"><a href="https://justcreative.com/best-ai-tools/">AI Tools</a></li> <li id="menu-item-458510" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-458510"><a href="https://justcreative.com/best-christmas-gifts-for-designers/">Gift Ideas</a></li> <li id="menu-item-406510" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-406510"><a href="https://justcreative.com/category/typography/">Fonts</a></li> </ul></div> </div> </div> <div class="content-area" id="primary"> <main class="site-main" id="main"> <article id="post-54380" class="post-54380 post type-post status-publish format-standard has-post-thumbnail hentry category-branding tag-books tag-brand-strategy tag-branding tag-resources infinite-scroll-item post-ftoc" itemtype="https://schema.org/CreativeWork" itemscope> <div class="inside-article"> <div class="featured-image page-header-image-single "> <img fetchpriority="high" width="1000" height="563" src="https://justcreative.com/wp-content/uploads/2020/02/brand-strategy-resources.jpg.webp" class="attachment-full size-full" alt="Brand Strategy Resources" itemprop="image" decoding="async" srcset="https://justcreative.com/wp-content/uploads/2020/02/brand-strategy-resources.jpg.webp 1000w,https://justcreative.com/wp-content/uploads/2020/02/brand-strategy-resources-600x338.jpg.webp 600w,https://justcreative.com/wp-content/uploads/2020/02/brand-strategy-resources-768x432.jpg.webp 768w" sizes="(max-width: 1000px) 100vw, 1000px" /> </div> <header class="entry-header"> <h2 class="entry-title" itemprop="headline">101+ Brand Strategy Resources (Ultimate List)</h2> <div class="entry-meta"> <span class="posted-on"><time class="updated" datetime="2023-06-07T12:00:09-04:00" itemprop="dateModified">June 7, 2023</time><time class="entry-date published" datetime="2023-04-30T03:09:37-04:00" itemprop="datePublished">April 30, 2023</time></span> <span class="byline">by <span class="author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope><a class="url fn n" href="https://justcreative.com/author/jacob-cass/" title="View all posts by Jacob Cass" rel="author" itemprop="url"><span class="author-name" itemprop="name">Jacob Cass</span></a></span></span> </div> </header> <div class="single_post_disclosure_text"> <p>We independently research, test, review, and recommend the best products—learn more about <a href="https://justcreative.com/how-we-test/">our process</a>. If you buy something through our links, we may earn a commission.</p> </div> <div class="entry-content" itemprop="text"> <div id="ftwp-container-outer" class="ftwp-in-post ftwp-float-none"><div id="ftwp-container" class="ftwp-wrap ftwp-hidden-state ftwp-minimize ftwp-middle-right"><button type="button" id="ftwp-trigger" class="ftwp-shape-round ftwp-border-medium" title="click To Maximize The Table Of Contents"><span class="ftwp-trigger-icon ftwp-icon-number"></span></button><nav id="ftwp-contents" class="ftwp-shape-round ftwp-border-medium" data-colexp="collapse"><header id="ftwp-header" class="ftwp-header-clickable"><span id="ftwp-header-control" class="ftwp-icon-number"></span><button type="button" id="ftwp-header-minimize" class="ftwp-icon-collapse" aria-labelledby="ftwp-header-title" aria-label="Expand or collapse"></button><h3 id="ftwp-header-title">Table of contents</h3></header><ol id="ftwp-list" class="ftwp-liststyle-decimal ftwp-effect-bounce-to-right ftwp-list-nest ftwp-strong-first ftwp-colexp ftwp-colexp-icon" style="display: none"><li class="ftwp-item"><a class="ftwp-anchor" href="#ftoc-best-brand-strategy-resources"><span class="ftwp-text">Best Brand Strategy Resources</span></a></li><li class="ftwp-item ftwp-has-sub ftwp-expand"><button type="button" aria-label="Expand or collapse" class="ftwp-icon-expand"></button><a class="ftwp-anchor" href="#ftoc-jacobs-top-10-resources-to-learn-brand-strategy"><span class="ftwp-text">Jacob’s Top 10 Resources to Learn Brand Strategy</span></a><ol class="ftwp-sub"><li class="ftwp-item"><a class="ftwp-anchor" href="#ftoc-1-get-to-know-brand"><span class="ftwp-text">1. Get to know brand</span></a></li><li class="ftwp-item"><a class="ftwp-anchor" href="#ftoc-2-youre-hooked-now-what"><span class="ftwp-text">2. You’re hooked, now what?</span></a></li><li class="ftwp-item"><a class="ftwp-anchor" href="#ftoc-3-go-down-the-rabbit-hole"><span class="ftwp-text">3. Go down the rabbit hole</span></a></li><li class="ftwp-item"><a class="ftwp-anchor" href="#ftoc-4-level-up-become-a-top-1-brand-consultant"><span class="ftwp-text">4. Level Up & Become a Top 1% Brand Consultant</span></a></li></ol></li><li class="ftwp-item ftwp-has-sub ftwp-expand"><button type="button" aria-label="Expand or collapse" class="ftwp-icon-expand"></button><a class="ftwp-anchor" href="#ftoc-brand-strategy-courses"><span class="ftwp-text">Brand Strategy Courses</span></a><ol class="ftwp-sub"><li class="ftwp-item"><a class="ftwp-anchor" href="#ftoc-10-best-brand-strategy-courses-online"><span class="ftwp-text">10 Best Brand Strategy Courses Online</span></a></li><li class="ftwp-item"><a class="ftwp-anchor" href="#ftoc-become-a-brand-master-course-by-jacob-cass"><span class="ftwp-text">Become a Brand Master Course by Jacob Cass</span></a></li><li class="ftwp-item"><a class="ftwp-anchor" href="#ftoc-10-best-free-brand-strategy-courses-resources"><span class="ftwp-text">10 Best Free Brand Strategy Courses & Resources</span></a></li><li class="ftwp-item"><a class="ftwp-anchor" href="#ftoc-free-live-videos-with-brand-strategy-experts"><span class="ftwp-text">Free live videos with brand strategy experts:</span></a></li></ol></li><li class="ftwp-item ftwp-has-sub ftwp-expand"><button type="button" aria-label="Expand or collapse" class="ftwp-icon-expand"></button><a class="ftwp-anchor" href="#ftoc-brand-strategy-certificates"><span class="ftwp-text">Brand Strategy Certificates</span></a><ol class="ftwp-sub"><li class="ftwp-item"><a class="ftwp-anchor" href="#ftoc-10-best-brand-strategy-certificates"><span class="ftwp-text">10 Best Brand Strategy Certificates</span></a></li></ol></li><li class="ftwp-item ftwp-has-sub ftwp-expand"><button type="button" aria-label="Expand or collapse" class="ftwp-icon-expand"></button><a class="ftwp-anchor" href="#ftoc-brand-strategy-books"><span class="ftwp-text">Brand Strategy Books</span></a><ol class="ftwp-sub"><li class="ftwp-item"><a class="ftwp-anchor" href="#ftoc-20-best-books-to-learn-brand-strategy"><span class="ftwp-text">20 Best Books to Learn Brand Strategy</span></a></li></ol></li><li class="ftwp-item ftwp-has-sub ftwp-expand"><button type="button" aria-label="Expand or collapse" class="ftwp-icon-expand"></button><a class="ftwp-anchor" href="#ftoc-brand-strategy-podcasts"><span class="ftwp-text">Brand Strategy Podcasts</span></a><ol class="ftwp-sub"><li class="ftwp-item"><a class="ftwp-anchor" href="#ftoc-10-top-podcasts-to-learn-brand-strategy"><span class="ftwp-text">10 Top Podcasts to Learn Brand Strategy</span></a></li></ol></li><li class="ftwp-item ftwp-has-sub ftwp-expand"><button type="button" aria-label="Expand or collapse" class="ftwp-icon-expand"></button><a class="ftwp-anchor" href="#ftoc-brand-strategy-communities"><span class="ftwp-text">Brand Strategy Communities</span></a><ol class="ftwp-sub"><li class="ftwp-item"><a class="ftwp-anchor" href="#ftoc-10-best-brand-strategy-communities-to-learn-brand-strategy"><span class="ftwp-text">10 Best Brand Strategy Communities to Learn Brand Strategy</span></a></li></ol></li><li class="ftwp-item ftwp-has-sub ftwp-expand"><button type="button" aria-label="Expand or collapse" class="ftwp-icon-expand"></button><a class="ftwp-anchor" href="#ftoc-best-brand-strategy-blogs"><span class="ftwp-text">Best Brand Strategy Blogs</span></a><ol class="ftwp-sub"><li class="ftwp-item"><a class="ftwp-anchor" href="#ftoc-10-best-blogs-to-learn-brand-strategy-online"><span class="ftwp-text">10 Best Blogs to Learn Brand Strategy Online</span></a></li></ol></li><li class="ftwp-item"><a class="ftwp-anchor" href="#ftoc-brand-strategy-frameworks-templates"><span class="ftwp-text">Brand Strategy Frameworks & Templates</span></a></li><li class="ftwp-item"><a class="ftwp-anchor" href="#ftoc-brand-strategy-insight-gathering-resources"><span class="ftwp-text">Brand Strategy Insight Gathering Resources</span></a></li><li class="ftwp-item"><a class="ftwp-anchor" href="#ftoc-more-brand-strategy-resources"><span class="ftwp-text">More Brand Strategy Resources</span></a></li></ol></nav></div></div> <div id="ftwp-postcontent"><p>Are you looking to learn brand strategy online?</p> <p>We’ve put together a huge library of the <strong>best brand strategy resources</strong>, both free and paid, to help you become more strategic with your work — perfect for creatives, designers, CEOs and startups.</p><div class="envatoelements manual-ads-02"> <div class="envatoelementmessage"> <p style=" margin-bottom: 0px; color: #00000063; text-align: center; letter-spacing: 4px; text-transform: uppercase; font-size: 10px;"> sponsored message</p> </div> </div> <a href="https://justcreative.com/go/adobetop/" target="_blank" rel="nofollow noopener sponsored" data-schema-attribute=""><img width="1201" height="376" decoding="async" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%201201%20376'%3E%3C/svg%3E" alt="Adobe Creative Cloud Discount" data-lazy-src="https://justcreative.com/wp-content/uploads/2021/10/adobe-discount-65.png.webp" /><noscript><img width="1201" height="376" decoding="async" src="https://justcreative.com/wp-content/uploads/2021/10/adobe-discount-65.png.webp" alt="Adobe Creative Cloud Discount" /></noscript></a> <br> <br> <p>These brand strategy resources include top courses, certificates, books, podcasts, communities, blogs, frameworks, insights and more.</p> <p>You will discover the many <a href="https://justcreative.com/brand-strategy-ultimate-guide/" data-lasso-id="47430">different elements of brand strategy</a> (brand purpose, values, positioning, differentiation, etc.) as well as <a href="https://justcreative.com/how-to-run-a-brand-strategy-workshop/" data-lasso-id="47431">how to run brand strategy workshops</a>, <a href="https://justcreative.com/how-to-sell-brand-strategy" data-lasso-id="47432">how to sell brand strategy</a>, brand strategy examples and much more.</p> <p>Now let’s jump into the Ultimate List of Brand Strategy Resources.</p> <h2 id="ftoc-best-brand-strategy-resources" class="ftwp-heading">Best Brand Strategy Resources</h2> <p><img fetchpriority="high" decoding="async" class="alignnone size-full wp-image-358489" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%201028%20580'%3E%3C/svg%3E" alt="Best Brand Strategy Resources" width="1028" height="580" data-lazy-srcset="https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-resources.jpg.webp 1028w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-resources-600x339.jpg.webp 600w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-resources-1024x578.jpg.webp 1024w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-resources-768x433.jpg.webp 768w" data-lazy-sizes="(max-width: 1028px) 100vw, 1028px" data-lazy-src="https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-resources.jpg.webp" /><noscript><img fetchpriority="high" decoding="async" class="alignnone size-full wp-image-358489" src="https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-resources.jpg.webp" alt="Best Brand Strategy Resources" width="1028" height="580" srcset="https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-resources.jpg.webp 1028w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-resources-600x339.jpg.webp 600w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-resources-1024x578.jpg.webp 1024w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-resources-768x433.jpg.webp 768w" sizes="(max-width: 1028px) 100vw, 1028px" /></noscript></p> <p>Click to jump to your preferred section:</p><div class='code-block code-block-4' style='margin: 8px auto; text-align: center; display: block; clear: both;'> <br> <div class="envatoelements"> <div class="envatoelementmessage"> <p style=" margin-bottom: 0px; color: #00000063; text-align: center; letter-spacing: 4px; text-transform: uppercase; font-size: 10px;"> sponsored message</p> </div> </div> <!-- JustCreative_S2S_Leaderboard_ROS_BTF --> <div id="bsa-zone_1596576217992-5_123456"></div> <br> <br> </div> <ul> <li><a href="#courses">Brand Strategy Courses</a></li> <li><a href="#certificates">Brand Strategy Certificates</a></li> <li><a href="#books">Brand Strategy Books</a></li> <li><a href="#podcasts">Brand Strategy Podcasts</a></li> <li><a href="#communities">Brand Strategy Communities</a></li> <li><a href="#blogs">Brand Strategy Blogs</a></li> <li><a href="#frameworks">Brand Strategy Frameworks</a></li> <li><a href="#insights">Brand Strategy Insights</a></li> </ul> <h2 id="ftoc-jacobs-top-10-resources-to-learn-brand-strategy" class="ftwp-heading">Jacob’s Top 10 Resources to Learn Brand Strategy</h2> <p>How do you learn brand strategy? Where do you even start?</p> <p>It can be overwhelming knowing with all the information (and misinformation) online.</p> <p>This is why I have put together a shortlist of my top 10 brand strategy resources. This is what I would tell my younger self if I were just starting out.</p> <h4 id="ftoc-1-get-to-know-brand" class="ftwp-heading"><strong>1. Get to know brand</strong></h4> <ul> <li><strong>U</strong><strong>nderstand <a href="https://justcreative.com/branding-identity-logo-design-explained/" data-lasso-id="47433">what brand is</a> and is not.</strong> <a href="https://www.youtube.com/watch?v=dpZfNNYUZEc" target="_blank" rel="noopener" data-lasso-id="47434">Start with this video</a>. Then browse the <a href="https://brandmasteracademy.com/blog/" target="_blank" rel="noopener" data-lasso-id="47435">Brand Master Academy Blog</a> & content at <a href="https://thefutur.com/brand-strategy-fundamentals" data-lasso-id="47436" rel="noopener">The Futur</a>.</li> <li><strong>Get the books</strong> <a href="https://www.amazon.com/Designing-Brand-Identity-Essential-Branding-ebook/dp/B07598B3NS?tag=justcrea-20&ref_=as_li_ss_tl&s=digital-text&linkCode=sl1&linkId=43e9b379816a35ddf12bf675e58815b4" data-lasso-id="47437" rel="nofollow sponsored noopener" target="_blank" data-lasso-name="Designing Brand Identity: An Essential Guide for the Whole Branding Team">Designing for Brand Identity</a> by Alina Wheeler and ‘<a href="https://www.amazon.com/dp/B000SEGSY0?tag=justcrea-20&ref_=as_li_ss_tl&linkCode=sl1&linkId=45b9f26764700e662688806216d760a5" data-lasso-id="47438" rel="nofollow sponsored noopener" target="_blank" data-lasso-name="Brand Gap, The">Brand Gap</a>‘ by Marty Neumeier</li> <li><strong>Watch videos online:</strong> TheFutur <a href="https://thefutur.com/video/charging-0-to-5k-for-strategy" data-lasso-id="47439" rel="noopener">has a series with Melinda Livsey</a> documenting her journey into brand strategy</li> </ul> <h4 id="ftoc-2-youre-hooked-now-what" class="ftwp-heading"><strong>2. You’re hooked, now what?</strong></h4> <ul> <li><strong>Read more books: </strong>Get ‘<a href="https://www.amazon.com/ZAG-Strategy-High-Performance-Brands-One-Off-ebook/dp/B0058NXWMM?tag=justcrea-20&ref_=as_li_ss_tl&s=digital-text&linkCode=sl1&linkId=915f9e01cee179d73eb02f88ae8c1702" data-lasso-id="47440" rel="nofollow sponsored noopener" target="_blank" data-lasso-name="ZAG: The #1 Strategy of High-Performance Brands">Zag</a>‘ by Marty Neumeier and <a href="https://www.amazon.com/Branding-Five-Steps-Michael-Johnson/dp/0500518963?tag=justcrea-20&ref_=as_li_ss_tl&s=digital-text&linkCode=sl1&linkId=8dfbb17928371aa953352f44a0f6d4f5" data-lasso-id="47441" rel="nofollow sponsored noopener" target="_blank" data-lasso-name="Branding: In Five and a Half Steps">Branding in 5.5 Steps</a> by Michael Johnson</li> <li><strong>Listen to podcasts</strong> such as our very own <a href="https://justcreative.com/podcast/" data-lasso-id="47442">JUST Branding</a> or any of these <a href="https://justcreative.com/best-branding-podcasts/" data-lasso-id="47443">top branding podcasts</a></li> <li><strong>Join a community</strong> focused on brand strategy such as <a href="https://www.facebook.com/groups/brandmasteracademy/?multi_permalinks=539045787261393" target="_blank" rel="noopener" data-lasso-id="47444">Brand Strategy Community</a>. <a href="#communities">View all communities. </a></li> <li><strong>Read more brand strategy articles.</strong> I recommend the <a href="https://brandmasteracademy.com/blog/" data-lasso-id="47445" rel="noopener">Brand Master Academy Blog</a> but you can find more <a href="#blogs">branding blogs</a> here.</li> </ul> <h4 id="ftoc-3-go-down-the-rabbit-hole" class="ftwp-heading"><strong>3. Go down the rabbit hole</strong></h4> <ul> <li><strong>Take a brand strategy course(s):</strong> I recommend <a href="https://justcreative.com/go/bmsbestcourse/" data-lasso-id="47446" rel="noopener sponsored">Brand Master Secrets</a> but I’ve reviewed many more <a href="https://justcreative.com/best-brand-strategy-courses-resources/" data-lasso-id="47447">brand strategy courses</a> here.</li> </ul> <h4 id="ftoc-4-level-up-become-a-top-1-brand-consultant" class="ftwp-heading"><strong>4. Level Up & Become a Top 1% Brand Consultant</strong></h4> <p>If you’re been in branding for a while or want to go all in, I would recommend Tobias Dahlberg’s <a href="https://thefutureacademy.com/certifiedbrandconsultant/" data-lasso-id="47448" rel="noopener">Certified Brand Consultant</a> course which is more focused on the business side of brand building.</p> <blockquote><p>Brand strategy is not about frameworks, it is about <em>practice</em>. Keep practicing.</p></blockquote> <h3><a name="courses"></a></h3> <h2 id="ftoc-brand-strategy-courses" class="ftwp-heading">Brand Strategy Courses</h2> <p>Want to know how to learn brand strategy online so you can bring more value to your clients?</p> <div class='code-block code-block-3' style='margin: 8px auto; text-align: center; display: block; clear: both;'> <div class="envatoelements"> <div class="envatoelementmessage"> <p style=" margin-bottom: 0px; color: #00000063; text-align: center; letter-spacing: 4px; text-transform: uppercase; font-size: 10px;"> sponsored message</p> </div> </div> <script type="rocketlazyloadscript" async data-rocket-src="https://pagead2.googlesyndication.com/pagead/js/adsbygoogle.js"></script> <!-- D_JC_2 --> <ins class="adsbygoogle" style="display:block" data-ad-client="ca-pub-8033452480496320" data-ad-slot="2478357863" data-ad-format="auto" data-full-width-responsive="true"></ins> <script type="rocketlazyloadscript"> (adsbygoogle = window.adsbygoogle || []).push({}); </script> <br> </div> <p>We have reviewed all the <a href="https://justcreative.com/2020/01/25/best-brand-strategy-courses-resources/" data-lasso-id="47449">best brand strategy courses</a> in detail on a seperate post but here is a brief overview of the most notable courses online from top online brand strategy experts.</p> <p><img decoding="async" class="alignnone size-full wp-image-358486" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%201028%20580'%3E%3C/svg%3E" alt="Best Brand Strategy Courses" width="1028" height="580" data-lazy-srcset="https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-courses.jpg.webp 1028w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-courses-600x339.jpg.webp 600w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-courses-1024x578.jpg.webp 1024w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-courses-768x433.jpg.webp 768w" data-lazy-sizes="(max-width: 1028px) 100vw, 1028px" data-lazy-src="https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-courses.jpg.webp" /><noscript><img decoding="async" class="alignnone size-full wp-image-358486" src="https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-courses.jpg.webp" alt="Best Brand Strategy Courses" width="1028" height="580" srcset="https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-courses.jpg.webp 1028w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-courses-600x339.jpg.webp 600w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-courses-1024x578.jpg.webp 1024w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-courses-768x433.jpg.webp 768w" sizes="(max-width: 1028px) 100vw, 1028px" /></noscript></p> <h3 id="ftoc-10-best-brand-strategy-courses-online" class="ftwp-heading">10 Best Brand Strategy Courses Online</h3> <style type="text/css"><!--td {border: 1px solid #ccc;}br {mso-data-placement:same-cell;}--></style> <table dir="ltr" border="1" cellspacing="0" cellpadding="0"> <colgroup> <col width="178" /> <col width="118" /> <col width="118" /> <col width="100" /></colgroup> <tbody> <tr> <td data-sheets-value="{"1":2,"2":"Course"}"><strong>Course</strong></td> <td data-sheets-value="{"1":2,"2":"By"}"><strong>By</strong></td> <td data-sheets-value="{"1":2,"2":"Length"}"><strong>Length</strong></td> <td data-sheets-value="{"1":2,"2":"Cost"}"><strong>Cost</strong></td> </tr> <tr> <td data-sheets-value="{"1":2,"2":"Brand Master Secrets"}" data-sheets-hyperlink="https://brandmasteracademy.com/free-training/ref/1/?campaign=bestcourses"><strong><a class="in-cell-link" href="https://justcreative.com/go/bmsbestcourse/" target="_blank" rel="noopener sponsored" data-lasso-id="47450">Brand Master Secrets</a></strong></td> <td data-sheets-value="{"1":2,"2":"Brand Master Academy"}">Brand Master Academy</td> <td data-sheets-value="{"1":2,"2":"120 Videos, 20 Hours"}">120 Videos, 20 Hours</td> <td data-sheets-value="{"1":3,"3":497}" data-sheets-numberformat="{"1":4,"2":"\"$\"#,##0","3":1}">$695</td> </tr> <tr> <td data-sheets-value="{"1":2,"2":"CORE"}" data-sheets-hyperlink="https://academy.thefutur.com/p/core?affcode=112836_q2nz8pux"><strong><a class="in-cell-link" href="https://justcreative.com/go/core/" target="_blank" rel="noopener sponsored" data-lasso-id="47451">CORE</a></strong></td> <td data-sheets-value="{"1":2,"2":"The Futur"}">The Futur</td> <td data-sheets-value="{"1":2,"2":"15 Videos, 4 hours"}">15 Videos, 4 hours</td> <td data-sheets-value="{"1":2,"2":"$489-$1729"}">$489-$1729</td> </tr> <tr> <td data-sheets-value="{"1":2,"2":"Activate Your Strategic Brain"}" data-sheets-hyperlink="http://branding.courses/"><strong><a class="in-cell-link" href="https://justcreative.com/go/letstalkbranding/" target="_blank" rel="noopener sponsored" data-lasso-id="47452">Activate Your Strategic Brain</a></strong></td> <td data-sheets-value="{"1":2,"2":"Stef Hamerlinck"}">Stef Hamerlinck</td> <td data-sheets-value="{"1":2,"2":"8 Hours"}">8 Hours</td> <td data-sheets-value="{"1":3,"3":299}" data-sheets-numberformat="{"1":4,"2":"\"$\"#,##0","3":1}">$299</td> </tr> <tr> <td data-sheets-value="{"1":2,"2":"eResonaid"}" data-sheets-hyperlink="https://justcreative.com/go/eresonaid"><strong><a class="in-cell-link" href="https://justcreative.com/go/eresonaid/" target="_blank" rel="noopener sponsored" data-lasso-id="47453">eResonaid</a></strong></td> <td data-sheets-value="{"1":2,"2":"Fabian Geyrhalter"}">Fabian Geyrhalter</td> <td data-sheets-value="{"1":2,"2":"1.5 Hours, 15 Videos"}">15 Videos, 1.5 Hours</td> <td data-sheets-value="{"1":3,"3":957}" data-sheets-numberformat="{"1":4,"2":"\"$\"#,##0","3":1}"> <div>$649-$949</div> </td> </tr> <tr> <td data-sheets-value="{"1":2,"2":"Story Brand (SB7)"}" data-sheets-hyperlink="https://www.businessmadesimple.com/"><strong><a class="in-cell-link" href="https://www.businessmadesimple.com/" target="_blank" rel="noopener" data-lasso-id="47454">Story Brand (SB7)</a></strong></td> <td data-sheets-value="{"1":2,"2":"Donald Miller"}">Donald Miller</td> <td data-sheets-value="{"1":2,"2":"10 Hours"}">10 Hours</td> <td data-sheets-value="{"1":3,"3":275}" data-sheets-numberformat="{"1":4,"2":"\"$\"#,##0","3":1}">$275</td> </tr> <tr> <td data-sheets-value="{"1":2,"2":"LEVEL C"}" data-sheets-hyperlink="https://www.levelc.org/"><strong><a class="in-cell-link" href="https://levelc.org" target="_blank" rel="noopener" data-lasso-id="47455">LEVEL C</a></strong></td> <td data-sheets-value="{"1":2,"2":"Marty Neumeier"}">Marty Neumeier</td> <td data-sheets-value="{"1":2,"2":"1-2 Days"}">1-2 Days In Person</td> <td data-sheets-value="{"1":2,"2":"$499*"}" data-sheets-numberformat="{"1":4,"2":"\"$\"#,##0","3":1}">$1060-$1950</td> </tr> <tr> <td data-sheets-value="{"1":2,"2":"Brand Strategy Class"}"><strong><a href="http://skillshare.eqcm.net/RrRd7" data-lasso-id="47456" rel="nofollow sponsored noopener" target="_blank" data-lasso-name="Skillshare">Brand Strategy Class</a></strong></td> <td data-sheets-value="{"1":2,"2":"Mark Pollard"}">Mark Pollard</td> <td data-sheets-value="{"1":2,"2":"1.5 hours"}">1.5 hours</td> <td data-sheets-value="{"1":2,"2":"Free (2m Trial)"}">Free (2 week trial)</td> </tr> </tbody> </table> <p>The brand strategy courses shown above are the one’s we have reviewed in detail but there are many strategy focused courses popping up all the time such as:</p> <ul role="list"> <li><a href="https://thefutureacademy.com/certifiedbrandconsultant/" data-lasso-id="47457" rel="noopener">Certified Brand Consultant by The Future Academy</a> — $5000+</li> <li><a href="https://www.kayeputnam.com/get-brandfluency/" data-lasso-id="47459" rel="noopener">BrandFluency by Kaye Putnam</a> — $297</li> <li><a href="https://simonsinek.com/InspireU#/" data-lasso-id="47460" rel="noopener">WHY Discovery by Simon Sinek</a> — $150</li> <li><a href="https://click.linksynergy.com/deeplink?id=1lpfN2v4Ay0&mid=39197&murl=https%3A%2F%2Fwww.udemy.com%2Fcourse%2Farchetypal-branding%2F" data-lasso-id="47461" rel="nofollow sponsored noopener" target="_blank" data-lasso-name="Udemy">Archetypal Branding on Udemy</a> — $20</li> <li><a href="http://skillshare.eqcm.net/kj4MZv" data-lasso-id="47462" rel="nofollow sponsored noopener" target="_blank" data-lasso-name="Skillshare">Preparing and Running a Strategic Brand Workshop with Exercises</a> – Free (2 week trial) or $10</li> </ul> <h3 id="ftoc-become-a-brand-master-course-by-jacob-cass" class="ftwp-heading">Become a Brand Master Course by Jacob Cass</h3> <p><img decoding="async" class="alignnone size-large wp-image-417436" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%201024%20683'%3E%3C/svg%3E" alt="Branding Course - Become a Brand Master by Jacob Cass" width="1024" height="683" data-lazy-srcset="https://justcreative.com/wp-content/uploads/2023/03/Branding-Course-1024x683.jpg.webp 1024w,https://justcreative.com/wp-content/uploads/2023/03/Branding-Course-600x400.jpg.webp 600w,https://justcreative.com/wp-content/uploads/2023/03/Branding-Course-768x512.jpg.webp 768w,https://justcreative.com/wp-content/uploads/2023/03/Branding-Course-1536x1024.jpg.webp 1536w,https://justcreative.com/wp-content/uploads/2023/03/Branding-Course.jpg.webp 1800w" data-lazy-sizes="(max-width: 1024px) 100vw, 1024px" data-lazy-src="https://justcreative.com/wp-content/uploads/2023/03/Branding-Course-1024x683.jpg.webp" /><noscript><img decoding="async" class="alignnone size-large wp-image-417436" src="https://justcreative.com/wp-content/uploads/2023/03/Branding-Course-1024x683.jpg.webp" alt="Branding Course - Become a Brand Master by Jacob Cass" width="1024" height="683" srcset="https://justcreative.com/wp-content/uploads/2023/03/Branding-Course-1024x683.jpg.webp 1024w,https://justcreative.com/wp-content/uploads/2023/03/Branding-Course-600x400.jpg.webp 600w,https://justcreative.com/wp-content/uploads/2023/03/Branding-Course-768x512.jpg.webp 768w,https://justcreative.com/wp-content/uploads/2023/03/Branding-Course-1536x1024.jpg.webp 1536w,https://justcreative.com/wp-content/uploads/2023/03/Branding-Course.jpg.webp 1800w" sizes="(max-width: 1024px) 100vw, 1024px" /></noscript></p> <p><strong>Instructor:</strong> Jacob Cass | <strong>Price</strong>: $30 | <strong>Length:</strong> 48 minutes</p> <p>Jacob Cass’ very own branding mini-course will help you become a brand master.</p> <p>In this brand strategy course, you will go behind the scenes of a major project with Jacob Cass and learn:</p> <ul> <li>Research, Strategy & Workshops</li> <li>Concept Development</li> <li>Logo & Brand Design</li> </ul> <p>Plus you’ll receive a strategy workbook and workshop template for your own branding projects.</p> <p>Watch the trailer below or simply <strong><a href="https://fas.st/t/3UExZ5Yu" rel="noopener" data-lasso-id="179399">click here to take the course</a></strong>.</p> <div class="minti_butto_wrap"> <a href="https://fas.st/t/3UExZ5Yu" target="_blank" rel="noopener">Take Course</a> </div> <p> </p> <p><iframe loading="lazy" src="about:blank" width="640" height="360" frameborder="0" allowfullscreen="allowfullscreen" data-mce-fragment="1" data-rocket-lazyload="fitvidscompatible" data-lazy-src="https://player.vimeo.com/video/812648372?h=4492932a61"></iframe><noscript><iframe src="https://player.vimeo.com/video/812648372?h=4492932a61" width="640" height="360" frameborder="0" allowfullscreen="allowfullscreen" data-mce-fragment="1"></iframe></noscript></p> <p> </p> <h3 id="ftoc-10-best-free-brand-strategy-courses-resources" class="p1 ftwp-heading">10 Best Free Brand Strategy Courses & Resources</h3> <p>Want to learn brand strategy for free online? There are a number of resources available:</p> <ul class="ul1"> <li><a href="https://www.giveall.io/" data-lasso-id="47463" rel="noopener">Give All by Matthew Manos</a> – 9 toolkits and 25 worksheets with video walk throughs</li> <li><a href="https://miro.com/app/board/o9J_knuZqj4=/" data-lasso-id="47464" rel="noopener">1 Day Brand Sprint</a> – A free interactive board to help define your brand, in one day.</li> <li><a href="https://miro.com/miroverse/category/strategy-and-planning/brand-development-and-refinement" data-lasso-id="47465" rel="noopener">Brand Development & Planning Board</a> by Dan Wilkinson — A few tools to help define your brand</li> <li><a href="http://skillshare.eqcm.net/oe4OQe" data-lasso-id="47466" rel="nofollow sponsored noopener" target="_blank" data-lasso-name="Skillshare">Brand Strategy Bootcamp by Sophia Chang</a> – Free</li> <li><a href="https://www.edx.org/course/strategic-brand-management" data-lasso-id="47467" rel="noopener">Strategic Brand Management by CurtinX</a> – Free (certification $199)</li> <li><a href="https://skillshare.eqcm.net/KWWKA" data-lasso-id="47468" rel="nofollow sponsored noopener" target="_blank" data-lasso-name="Get One Month Free from Skillshare">Skillshare</a> – Type in ‘brand strategy’ into their search (Includes 2 weeks free trial)</li> <li><a href="https://www.strategyzer.com/canvas" data-lasso-id="47469" rel="noopener">Strategyzer</a> – 30+ downloads & videos that you can use to better design, test, and assess your business</li> <li><a href="https://www.youtube.com/channel/UC-b3c7kxa5vU-bnmaROgvog" data-lasso-id="47470" rel="noopener">The Futur’s YouTube Channel</a> – See their video on <a href="https://www.youtube.com/watch?v=jo5THshRG60&feature=youtu.be" data-lasso-id="47471" rel="noopener">How to become a brand strategist</a></li> <li><a href="https://justcreative.com/branding-briefcase/" data-lasso-id="47472">Free Core Values Worksheet</a> – A free download to help define your core values</li> <li><a href="https://thefutureacademy.com/programs/" data-lasso-id="47473" rel="noopener">The Future Academy</a> – A number of free trainings on brand building</li> </ul> <h3 id="ftoc-free-live-videos-with-brand-strategy-experts" class="ftwp-heading"><b>Free live videos with brand strategy experts:</b></h3> <p>I’ve had a number of live conversations with top brand strategy experts, all linked below:</p> <p>Stephen Houraghan & I answer all your brand strategy questions in two videos:</p> <ul> <li><a class="validating" href="https://www.youtube.com/watch?v=RPi_4Xhg-ME&t=4s" data-cke-saved-href="https://www.youtube.com/watch?v=RPi_4Xhg-ME&t=4s" data-lasso-id="47474" rel="noopener" data-cke-saved->Your Brand Strategy Questions Answered – Ep 1</a></li> <li><a class="validating" href="https://justcreative.com/2020/02/06/brand-strategy-faq-your-questions-answered/" data-cke-saved-href="https://justcreative.com/2020/02/06/brand-strategy-faq-your-questions-answered/" data-lasso-id="47475" data-cke-saved->Brand Strategy Questions FAQ – Answered – Ep 2</a></li> </ul> <p>I also spoke with Fabian Gehyrhalter about his course <a class="validating" href="https://justcreative.com/go/eresonaid/" data-cke-saved-href="https://justcreative.com/go/eresonaid" data-lasso-id="47476" rel="noopener sponsored">eResonaid</a> and his approach to building brands strategically:</p> <ul> <li><a class="validating" href="https://justcreative.com/2019/10/11/what-is-brand-strategy-discovery-process" data-cke-saved-href="https://justcreative.com/2019/10/11/what-is-brand-strategy-discovery-process" data-lasso-id="47477" data-cke-saved->Fabian Gehyrhalter On How to Learn Brand Strategy</a></li> </ul> <p>And also with Melinda Livsey on how to sell brand strategy</p> <ul> <li><a class="validating" href="https://www.instagram.com/tv/B2QpkuZg8v9/" data-cke-saved-href="https://www.instagram.com/tv/B2QpkuZg8v9/" data-lasso-id="47478" rel="noopener" data-cke-saved->How to Sell Brand Strategy 2019</a></li> <li><a href="https://www.crowdcast.io/e/how-to-sell-brand" data-lasso-id="47479" rel="noopener">How to Sell Brand Strategy & Workshop Best Practices 2022</a></li> </ul> <p>And Tobias Dahlberg on how to become a top 1% brand consultant.</p> <ul> <li><a href="https://www.crowdcast.io/e/brand-strategy" data-lasso-id="47480" rel="noopener">Brand Strategy Breakthrough with Tobias Dahlberg</a></li> </ul> <p>Also check out our very own <a href="https://justcreative.com/podcast/" data-lasso-id="47481">JUST Branding Podcast</a>. Each episode goes deep into the details of the brand building process, with professional insights, actionable tips and resources to help you build better brands.</p> <h3><a name="certificates"></a></h3> <h2 id="ftoc-brand-strategy-certificates" class="ftwp-heading">Brand Strategy Certificates</h2> <p>If you’re wanting a brand strategy course that comes with a certificate, here are the best options. Many of these resources are live experiences vs online self-paced videos. They are ranked in no particular order.</p> <div class='code-block code-block-6' style='margin: 8px auto; text-align: center; display: block; clear: both;'> <div class="envatoelements"> <div class="envatoelementmessage"> <p style=" margin-bottom: 0px; color: #00000063; text-align: center; letter-spacing: 4px; text-transform: uppercase; font-size: 10px;"> sponsored message</p> </div> </div> <script type="rocketlazyloadscript" async data-rocket-src="https://pagead2.googlesyndication.com/pagead/js/adsbygoogle.js"></script> <!-- D_JC_4 --> <ins class="adsbygoogle" style="display:block" data-ad-client="ca-pub-8033452480496320" data-ad-slot="6294862685" data-ad-format="auto" data-full-width-responsive="true"></ins> <script type="rocketlazyloadscript"> (adsbygoogle = window.adsbygoogle || []).push({}); </script> <br> </div> <p><img decoding="async" class="alignnone size-full wp-image-358484" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%201028%20580'%3E%3C/svg%3E" alt="Best Brand Strategy Certificates" width="1028" height="580" data-lazy-srcset="https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-certificates.jpg.webp 1028w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-certificates-600x339.jpg.webp 600w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-certificates-1024x578.jpg.webp 1024w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-certificates-768x433.jpg.webp 768w" data-lazy-sizes="(max-width: 1028px) 100vw, 1028px" data-lazy-src="https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-certificates.jpg.webp" /><noscript><img loading="lazy" decoding="async" class="alignnone size-full wp-image-358484" src="https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-certificates.jpg.webp" alt="Best Brand Strategy Certificates" width="1028" height="580" srcset="https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-certificates.jpg.webp 1028w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-certificates-600x339.jpg.webp 600w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-certificates-1024x578.jpg.webp 1024w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-certificates-768x433.jpg.webp 768w" sizes="(max-width: 1028px) 100vw, 1028px" /></noscript></p> <h3 id="ftoc-10-best-brand-strategy-certificates" class="ftwp-heading">10 Best Brand Strategy Certificates</h3> <ul> <li><a href="https://storybrand.com/guide/" data-lasso-id="47482" rel="noopener">StoryBrand Certified Guide with Donald Miller</a> — $10,000</li> <li><a href="https://thefutureacademy.com/certifiedbrandconsultant/" data-lasso-id="47483" rel="noopener">Certified Brand Consultant by The Future Academy</a> — $5000+</li> <li><a href="https://levelc.org" data-lasso-id="47484" rel="noopener">LEVEL C with Marty Neumeier</a> – $1950</li> <li><a class="in-cell-link" href="https://justcreative.com/go/bmsbestcourse/" target="_blank" rel="noopener sponsored" data-lasso-id="47485">Brand Master Secrets</a> by Brand Master Academy — $675</li> <li><a href="https://www.kayeputnam.com/brand-advantage/" data-lasso-id="47486" rel="noopener">The Brand Advantage by Kaye Putnam</a>—$997</li> <li><a href="https://www.ideou.com/products/designing-strategy" data-lasso-id="47487" rel="noopener">Designing Strategy by IDEO U</a> — $799</li> <li><a href="https://www.edx.org/professional-certificate/iimbx-brand-and-marketing-research-strategy" data-lasso-id="47488" rel="noopener">Brand and Marketing Research Strategy by IIMBx</a> — $447</li> <li><a href="https://www.edx.org/course/strategic-brand-management" data-lasso-id="47489" rel="noopener">Strategic Brand Management by CurtinX</a> — Free or $199 with certificate</li> <li><a href="https://click.linksynergy.com/deeplink?id=1lpfN2v4Ay0&mid=39197&murl=https%3A%2F%2Fwww.udemy.com%2Fcourse%2Fstrategic-brand-management-k%2F" data-lasso-id="47490" rel="nofollow sponsored noopener" target="_blank" data-lasso-name="Udemy">Strategic Brand Management by Eric Yeboah</a> — $95</li> <li><a href="http://linkedin-learning.pxf.io/x9L59x" data-lasso-id="47491" rel="nofollow sponsored noopener" target="_blank" data-lasso-name="Linkedin">Create a Brand Strategy on LinkedIn</a> — Free month</li> </ul> <h3><a name="books"></a></h3> <h2 id="ftoc-brand-strategy-books" class="ftwp-heading">Brand Strategy Books</h2> <p>There is an overwhelming number of branding & brand strategy books out there, thankfully we’ve narrowed down the best for you here.</p> <p>If you’re short on time, we highly recommend the app <a href="https://justcreative.com/go/blinkist/" data-lasso-id="47492" rel="noopener sponsored">Blinkist</a> as they summarize books into 15 minute audio or text files. We’ve even compiled a list of our <a href="https://justcreative.com/top-20-best-blinkist-book-summaries-for-designers-and-creatives/" data-lasso-id="47493">top 20 books for designers & creatives on Blinkist.</a></p> <h3><img decoding="async" class="alignnone size-full wp-image-358483" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%201028%20580'%3E%3C/svg%3E" alt="Best Brand Strategy Books" width="1028" height="580" data-lazy-srcset="https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-books.jpg.webp 1028w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-books-600x339.jpg.webp 600w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-books-1024x578.jpg.webp 1024w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-books-768x433.jpg.webp 768w" data-lazy-sizes="(max-width: 1028px) 100vw, 1028px" data-lazy-src="https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-books.jpg.webp" /><noscript><img loading="lazy" decoding="async" class="alignnone size-full wp-image-358483" src="https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-books.jpg.webp" alt="Best Brand Strategy Books" width="1028" height="580" srcset="https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-books.jpg.webp 1028w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-books-600x339.jpg.webp 600w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-books-1024x578.jpg.webp 1024w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-books-768x433.jpg.webp 768w" sizes="(max-width: 1028px) 100vw, 1028px" /></noscript></h3> <h3 id="ftoc-20-best-books-to-learn-brand-strategy" class="ftwp-heading">20 Best Books to Learn Brand Strategy</h3> <ul> <li><a href="https://www.amazon.com/dp/B000SEGSY0/ref=as_li_ss_tl?tag=justcrea-20&linkCode=sl1&linkId=b616b05ec8919e3ab6e43d3cf7b3ce2a" data-lasso-id="47494" rel="nofollow sponsored noopener" target="_blank" data-lasso-name="Brand Gap, The">The Brand Gap</a> (also <a href="https://www.amazon.com.au/gp/product/0321426770?tag=justcrea-20&ref_=as_li_ss_tl&linkCode=sl1&linkId=7c8549d84e4c84775bcf60ed613f7afb" data-lasso-id="47495" rel="nofollow sponsored noopener" target="_blank" data-lasso-name="Zag: The Number One Strategy of High-Performance Brands">Zag</a>, <a href="https://www.amazon.com/Brand-Flip-customers-companies-profit/dp/0134172817/ref=as_li_ss_tl?tag=justcrea-20&s=books&linkCode=sl1&linkId=b7b2c674ae166e1c4e7adc21256b7e3a" data-lasso-id="47496" rel="nofollow sponsored noopener" target="_blank" data-lasso-name="Brand Flip, The: Why customers now run companies and how to profit from it (Voices That Matter)">Flip</a> & <a href="https://www.amazon.com/Scramble-Agile-Strategy-Brands-Record/dp/B07HL58FFM/ref=as_li_ss_tl?tag=justcrea-20&s=books&linkCode=sl1&linkId=1f4db09057bfaac97564522a3b9e7f9b" data-lasso-id="47497" rel="nofollow sponsored noopener" target="_blank" data-lasso-name="Scramble: How Agile Strategy Can Build Epic Brands in Record Time">Scramble</a>) by Marty Neumeier <strong>*Highly recommended*</strong></li> <li><a href="https://www.amazon.com/gp/product/0500518963?tag=justcrea-20&ref_=as_li_ss_tl&linkCode=sl1&linkId=9048cd7a466b155da1f6982e486f1478" data-lasso-id="47498" rel="nofollow sponsored noopener" target="_blank" data-lasso-name="Branding: In Five and a Half Steps">Branding in 5.5 Steps</a> by Michael Johnson <strong>*Highly recommended*</strong></li> <li><a href="https://www.amazon.com/dp/B06XFJ2JGR/ref=as_li_ss_tl?tag=justcrea-20&linkCode=sl1&linkId=a216620fbb0df1d1fae671e4a3e6f91c" data-lasso-id="47499" rel="nofollow sponsored noopener" target="_blank" data-lasso-name="Building a StoryBrand: Clarify Your Message So Customers Will Listen">Building a StoryBrand</a> by Donald Miller <strong>*Highly recommended*</strong></li> <li><a href="https://www.amazon.com/Creative-Strategy-Business-Design-Douglas-ebook/dp/B01HH2TGDA/ref=as_li_ss_tl?tag=justcrea-20&s=digital-text&linkCode=sl1&linkId=baccb979727efb097b41e297f9f0dbe9" data-lasso-id="47500" rel="nofollow sponsored noopener" target="_blank" data-lasso-name="Creative Strategy and the Business of Design">Creative Strategy & the Business of Design</a> by Douglas Davis <strong>*Highly recommended*</strong></li> <li><a href="https://www.amazon.com.au/gp/product/0241958229?tag=justcrea-20&ref_=as_li_ss_tl&linkCode=sl1&linkId=2e442188b8bb328beefba8d101bfe5c3" data-lasso-id="47501" rel="nofollow sponsored noopener" target="_blank" data-lasso-name="Start With Why: The Inspiring Million-Copy Bestseller That Will Help You Find Your Purpose">Start With Why</a> by Simon Sinek <strong>*Highly recommended*</strong></li> <li><a href="https://www.amazon.com.au/gp/product/B006B7LQ90?tag=justcrea-20&ref_=as_li_ss_tl&linkCode=sl1&linkId=3f87db4d297bec88a8224ac9eb398645" 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rel="noopener">Pricing Creativity</a> by Blair Enns</li> <li><a href="https://www.amazon.com/s?k=designing%20brand%20identity&linkCode=sl2&tag=justcrea-20&linkId=9a253d056b6a9f5a15a7227eaa11da79&language=en_US&ref_=as_li_ss_tl" data-lasso-id="47506" rel="nofollow sponsored noopener" target="_blank" data-lasso-name="Amazon.com : designing brand identity">Designing Brand Identity</a> by Alina Wheeler</li> <li><a href="https://www.amazon.com/Building-Distinctive-Brand-Assets-Romaniuk/dp/0190311509?tag=justcrea-20&ref_=as_li_ss_tl&linkCode=sl1&linkId=ddb3667b52cf09368df9422588713742" data-lasso-id="47507" rel="nofollow sponsored noopener" target="_blank" data-lasso-name="Building Distinctive Brand Assets">Building Distinctive Brand Assets</a> by Romaniuk</li> <li><a href="https://www.amazon.com/Building-Strong-Brands-Aaker/dp/002900151X?tag=justcrea-20&ref_=as_li_ss_tl&linkCode=sl1&linkId=9e7e0c2b373a0f113cf59bae4bc23180" data-lasso-id="47508" rel="nofollow sponsored noopener" target="_blank" data-lasso-name="Building Strong Brands">Building Stronger Brands</a> by David Aaker</li> <li><a href="https://www.amazon.com/Win-Without-Pitching-Manifesto-ebook/dp/B00L5Y7KTO/ref=as_li_ss_tl?tag=justcrea-20&s=digital-text&linkCode=sl1&linkId=31abb19f3abcec0120cda54d18ecf595" data-lasso-id="47509" rel="nofollow sponsored noopener" target="_blank" data-lasso-name="A Win Without Pitching Manifesto">The Win Without Pricing Manifesto</a> by Blair Enns</li> <li><a href="https://www.amazon.com/dp/B000RO9VJK/ref=as_li_ss_tl?tag=justcrea-20&linkCode=sl1&linkId=6ea4ade8b44a1b7047d3d2a5ce16b59e" data-lasso-id="47510" rel="nofollow sponsored noopener" target="_blank" data-lasso-name="The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It">The E-Myth Revisited</a> by Michael E Gerber</li> <li><a href="https://justcreative.com/go/brutallyhonest/" data-lasso-id="47511" rel="noopener sponsored">Brutally Honest</a> by Emily Ruth Cohen</li> <li><a href="https://www.amazon.com/gp/product/0989646173/ref=as_li_ss_tl?tag=justcrea-20&linkCode=sl1&linkId=fb55eb166a02143eb45313dc63430301" data-lasso-id="47512" rel="nofollow sponsored noopener" target="_blank" data-lasso-name="Bigger Than This: How to turn any venture into an admired brand">Bigger Than This</a> by Fabian Gehyrhalter</li> <li><a href="https://www.amazon.com.au/gp/product/0195573560?tag=justcrea-20&ref_=as_li_ss_tl&linkCode=sl1&linkId=aeecab8d3f3429617bbab5ae5f8c2bfd" data-lasso-id="47513" rel="nofollow sponsored noopener" target="_blank" data-lasso-name="How Brands Grow: What Marketers Don't Know">How Brands Grow</a> by Byron Sharp</li> <li><a href="https://www.amazon.com/gp/product/1689412496/ref=as_li_ss_tl?tag=justcrea-20&linkCode=sl1&linkId=ef028010d0841333fc900064d56c55a8" data-lasso-id="47514" rel="nofollow sponsored noopener" target="_blank" data-lasso-name="BrandFix: A Brand Strategy Guide for Busy Entrepreneurs">Brand Fix</a> by Kady Sandel</li> <li><a href="https://www.amazon.com/Storyategy-Unlock-power-branding-strategy/dp/171714862X/ref=as_li_ss_tl?tag=justcrea-20&linkCode=sl1&linkId=fe45f223a4924f6c1b9f980d9bd53289" data-lasso-id="47515" rel="nofollow sponsored noopener" target="_blank" data-lasso-name="Storyategy: Unlock the power of your brand with a story based branding strategy">Storategy</a> by Matt Davies</li> <li>For more, see our list of the <a href="https://justcreative.com/2019/07/22/best-design-business-strategy-books/" data-lasso-id="47516">best brand strategy books</a></li> </ul> <h3><a name="podcasts"></a></h3> <h2 id="ftoc-brand-strategy-podcasts" class="ftwp-heading">Brand Strategy Podcasts</h2> <p>If audio is your preferred way to learn brand strategy online, then jump into a podcast or audio book.</p> <p>These are some of the <a href="https://justcreative.com/best-branding-podcasts/" data-lasso-id="47517">best podcasts that focus on brand and brand strategy</a> and the best part? It’s all free.</p> <p><img decoding="async" class="alignnone size-full wp-image-358488" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%201028%20580'%3E%3C/svg%3E" alt="Best Brand Strategy Podcasts" width="1028" height="580" data-lazy-srcset="https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-podcasts.jpg.webp 1028w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-podcasts-600x339.jpg.webp 600w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-podcasts-1024x578.jpg.webp 1024w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-podcasts-768x433.jpg.webp 768w" data-lazy-sizes="(max-width: 1028px) 100vw, 1028px" data-lazy-src="https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-podcasts.jpg.webp" /><noscript><img loading="lazy" decoding="async" class="alignnone size-full wp-image-358488" src="https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-podcasts.jpg.webp" alt="Best Brand Strategy Podcasts" width="1028" height="580" srcset="https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-podcasts.jpg.webp 1028w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-podcasts-600x339.jpg.webp 600w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-podcasts-1024x578.jpg.webp 1024w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-podcasts-768x433.jpg.webp 768w" sizes="(max-width: 1028px) 100vw, 1028px" /></noscript></p> <h3 id="ftoc-10-top-podcasts-to-learn-brand-strategy" class="ftwp-heading">10 Top Podcasts to Learn Brand Strategy</h3> <ul> <li><a href="https://justcreative.com/podcast/" data-lasso-id="47518">JUST Branding</a> with Jacob Cass & Matt Davies</li> <li><a href="https://www.letstalkbranding.be/podcast" data-lasso-id="47519" rel="noopener">Let’s Talk Branding</a> by Stef Hamnerlink</li> <li><a href="https://thefutureacademy.com/extraordinary/" data-lasso-id="47520" rel="noopener">The Extraordinary Podcast</a> with Tobias Dahlberg</li> <li><a href="https://podcasts.apple.com/us/podcast/hitting-the-mark/id1439135187" data-lasso-id="47521" rel="noopener">Hitting The Mark</a> by Fabian Geyrhalter</li> <li><a href="https://bisforbonniedesign.com/brand-strategy-podcast" data-lasso-id="47522" rel="noopener">Brand Strategy Podcast</a> B is for BonnieDesign</li> <li><a href="https://logogeek.uk/podcast/" data-lasso-id="47523" rel="noopener">Logo Geek</a> by Ian Paget</li> <li><a href="https://howbrandsarebuilt.com/podcast/" data-lasso-id="47524" rel="noopener">How Brands Are Built</a> by Rob Meyerson</li> <li><a href="https://open.spotify.com/show/6RbJUsaOaboqSBqQUfdQtR" data-lasso-id="47525" rel="noopener">Business Wars</a> by David Brown</li> <li>More <a href="https://blog.feedspot.com/branding_podcasts/" data-lasso-id="47526" rel="noopener">branding podcasts</a></li> </ul> <h3><a name="communities"></a></h3> <h2 id="ftoc-brand-strategy-communities" class="ftwp-heading">Brand Strategy Communities</h2> <p>Are you looking for like-minded strategists, designers & creatives? Here are some of the best brand strategy communities online.</p> <p><img decoding="async" class="alignnone size-full wp-image-358485" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%201028%20580'%3E%3C/svg%3E" alt="Best Brand Strategy Communities" width="1028" height="580" data-lazy-srcset="https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-communities.jpg.webp 1028w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-communities-600x339.jpg.webp 600w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-communities-1024x578.jpg.webp 1024w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-communities-768x433.jpg.webp 768w" data-lazy-sizes="(max-width: 1028px) 100vw, 1028px" data-lazy-src="https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-communities.jpg.webp" /><noscript><img loading="lazy" decoding="async" class="alignnone size-full wp-image-358485" src="https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-communities.jpg.webp" alt="Best Brand Strategy Communities" width="1028" height="580" srcset="https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-communities.jpg.webp 1028w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-communities-600x339.jpg.webp 600w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-communities-1024x578.jpg.webp 1024w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-communities-768x433.jpg.webp 768w" sizes="(max-width: 1028px) 100vw, 1028px" /></noscript></p> <h3 id="ftoc-10-best-brand-strategy-communities-to-learn-brand-strategy" class="ftwp-heading">10 Best Brand Strategy Communities to Learn Brand Strategy</h3> <ul> <li><a href="https://www.facebook.com/groups/brandmasteracademy/?multi_permalinks=539045787261393" target="_blank" rel="noopener" data-lasso-id="47527">Brand Strategy Community</a> by Brand Master Academy</li> <li><a href="https://www.facebook.com/groups/COREtribe/" data-lasso-id="47528" rel="noopener">Brand Strategy Foundations</a> by CORE</li> <li><a href="https://www.facebook.com/groups/certifiedbrandconsultant" data-lasso-id="47529" rel="noopener">Certified Brand Consultant</a> by The Future Academy (must complete course)</li> <li><a href="https://facebook.com/groups/justcreativedesign" data-lasso-id="47530" rel="noopener">JUST Creative Facebook</a> by Jacob Cass</li> <li><a href="https://justcreative.com/coaching" data-lasso-id="47531">JUST Creative Inner Triangle</a> (Paid)</li> <li><a href="https://www.facebook.com/groups/brandbuildingwithpurpose/" data-lasso-id="47532" rel="noopener">Brand Building Community</a> by FreshSparks</li> <li><a href="https://www.facebook.com/groups/sweathead/" data-lasso-id="47533" rel="noopener">Sweathead</a> – Strategy with Friends</li> <li><a href="https://thefutur.com/" data-lasso-id="47534" rel="noopener">The Futur </a></li> <li><a href="https://academy.thefutur.com/p/futur-pro-group" data-lasso-id="47535" rel="noopener sponsored">The Futur Pro Group</a> (Paid)</li> <li><a href="https://www.facebook.com/groups/tfacommunity" data-lasso-id="47536" rel="noopener">The Future Academy</a> by Tobias Dahlberg</li> </ul> <p><a name="blogs"></a></p> <h2 id="ftoc-best-brand-strategy-blogs" class="ftwp-heading">Best Brand Strategy Blogs</h2> <p>If you’re looking for to learn brand strategy for free, one of the best ways is by reading some of the top industry blogs.</p> <p>Here’s our list of top blogs that go into the subject of brand strategy, along with branding as a whole.</p> <div class='code-block code-block-7' style='margin: 8px auto; text-align: center; display: block; clear: both;'> <div class="envatoelements"> <div class="envatoelementmessage"> <p style=" margin-bottom: 0px; color: #00000063; text-align: center; letter-spacing: 4px; text-transform: uppercase; font-size: 10px;"> sponsored message</p> </div> </div> <script type="rocketlazyloadscript" async data-rocket-src="https://pagead2.googlesyndication.com/pagead/js/adsbygoogle.js"></script> <!-- D_JC_5 --> <ins class="adsbygoogle" style="display:block" data-ad-client="ca-pub-8033452480496320" data-ad-slot="7539112854" data-ad-format="auto" data-full-width-responsive="true"></ins> <script type="rocketlazyloadscript"> (adsbygoogle = window.adsbygoogle || []).push({}); </script> <br> </div> <p><img decoding="async" class="alignnone size-full wp-image-358482" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%201028%20580'%3E%3C/svg%3E" alt="Best Brand Strategy Blogs" width="1028" height="580" data-lazy-srcset="https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-blogs.jpg.webp 1028w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-blogs-600x339.jpg.webp 600w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-blogs-1024x578.jpg.webp 1024w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-blogs-768x433.jpg.webp 768w" data-lazy-sizes="(max-width: 1028px) 100vw, 1028px" data-lazy-src="https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-blogs.jpg.webp" /><noscript><img loading="lazy" decoding="async" class="alignnone size-full wp-image-358482" src="https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-blogs.jpg.webp" alt="Best Brand Strategy Blogs" width="1028" height="580" srcset="https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-blogs.jpg.webp 1028w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-blogs-600x339.jpg.webp 600w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-blogs-1024x578.jpg.webp 1024w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-blogs-768x433.jpg.webp 768w" sizes="(max-width: 1028px) 100vw, 1028px" /></noscript></p> <h3 id="ftoc-10-best-blogs-to-learn-brand-strategy-online" class="ftwp-heading">10 Best Blogs to Learn Brand Strategy Online</h3> <ul role="list"> <li><a href="https://brandmasteracademy.com/blog/" data-lasso-id="47537" rel="noopener">Brand Master Academy</a> by Stephen Houraghan</li> <li><a href="https://www.letstalkbranding.be/" data-lasso-id="47538" rel="noopener">Let’s Talk Branding Blog </a>by Stef Hamerlinck</li> <li><a href="https://howbrandsarebuilt.com/blog/" data-lasso-id="47539" rel="noopener">How Brands Are Built</a> by Rob Meyerson</li> <li><a href="https://www.underconsideration.com/brandnew/" data-lasso-id="47540" rel="noopener">BrandNew</a> by UnderConsideration</li> <li><a href="https://thefutur.com/content/brand-strategy#articles" data-lasso-id="47541" rel="noopener">The Futur</a> by Chris Do & Team</li> <li><a href="https://www.marksandmaker.com/journal" data-lasso-id="47542" rel="noopener">Marks And Maker Journal</a> by Melinda Livsey</li> <li><a href="https://www.columnfivemedia.com/category/brand-strategy" data-lasso-id="47543" rel="noopener">Brand Strategy Archives</a> by ColumnFiveMedia</li> </ul> <p><a name="frameworks"></a></p> <h2 id="ftoc-brand-strategy-frameworks-templates" class="ftwp-heading">Brand Strategy Frameworks & Templates</h2> <p><img decoding="async" class="alignnone size-full wp-image-358491" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%201028%20580'%3E%3C/svg%3E" alt="Best Brand Strategy Frameworks and Templates" width="1028" height="580" data-lazy-srcset="https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-frameworks-templates.jpg.webp 1028w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-frameworks-templates-600x339.jpg.webp 600w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-frameworks-templates-1024x578.jpg.webp 1024w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-frameworks-templates-768x433.jpg.webp 768w" data-lazy-sizes="(max-width: 1028px) 100vw, 1028px" data-lazy-src="https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-frameworks-templates.jpg.webp" /><noscript><img loading="lazy" decoding="async" class="alignnone size-full wp-image-358491" src="https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-frameworks-templates.jpg.webp" alt="Best Brand Strategy Frameworks and Templates" width="1028" height="580" srcset="https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-frameworks-templates.jpg.webp 1028w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-frameworks-templates-600x339.jpg.webp 600w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-frameworks-templates-1024x578.jpg.webp 1024w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-frameworks-templates-768x433.jpg.webp 768w" sizes="(max-width: 1028px) 100vw, 1028px" /></noscript></p> <p>If you’re wanting to learn how to develop brand strategy and become more strategic with your work, check out these resources so you can build your brand the strategic way.</p> <p>The process of brand strategy can change from person to person, but here are some of the best brand strategy frameworks, models, PDFs, templates & examples that we’ve come across.</p> <ul> <li><a href="https://justcreative.com/go/core/" data-lasso-id="47544" rel="noopener sponsored">CORE by TheFutur</a></li> <li><a href="https://www.canny-creative.com/resource/brand-strategy-made-simple/" data-lasso-id="47545" rel="noopener">Brand Strategy Made Simple Workbook</a></li> <li><a href="https://www.process.st/checklist/brand-strategy-template-checklist/" data-lasso-id="47546" rel="noopener">Brand Strategy Template Checklist</a></li> <li><a href="https://www.mindtools.com/pages/article/newTMC_5W.htm" data-lasso-id="47547" rel="noopener">The 5 Whys by Sakichi Toyoda</a></li> <li><a href="https://www.lynda.com/Graphic-Design-tutorials/Four-truths-Category-company-consumer-culture/628696/705579-4.html" data-lasso-id="47548" rel="noopener">The 4 C’s Framework</a></li> <li><a href="https://www.omniconvert.com/blog/creating-an-effective-value-proposition-examples/" data-lasso-id="47549" rel="noopener">Value Propostiion by Geoff More</a></li> <li><a href="https://www.mindtools.com/pages/article/newTMC_05.htm" data-lasso-id="47550" rel="noopener">SWOT Analysis by Albert Humphrey</a></li> <li><a href="https://becausebranding.wordpress.com/2016/02/12/position-your-brand-using-the-brandy-model/" data-lasso-id="47552" rel="noopener">The Brand Key</a> – Important aspects of a brand within a visual shape.</li> <li><a href="https://pestleanalysis.com/swot-analysis-in-branding-marketing/" data-lasso-id="47553" rel="noopener">Swot Analyis</a> – SWOT (strengths, weaknesses, opportunities, and threats) analysis is a framework.</li> <li><a href="https://justcreative.com/2020/07/15/whats-the-difference-between-brand-branding-and-brand-identity/" data-lasso-id="47554">Brand, Branding Explained</a> – Learn the fundamentals of brand & their differences</li> <li><a href="https://justcreative.com/2020/05/07/the-strategic-pyramid" data-lasso-id="47555">The Strategic Pyramid</a> – Brand Purpose, Mission, Vision & Values</li> <li><a href="https://justcreative.com/2019/09/07/free-brand-strategy-workbook-pdf-download/" data-lasso-id="47556">Free Brand Strategy Workbook</a> – A ten step workbook that will help you build an extraordinary brand.</li> </ul> <h3><a name="insights"></a></h3> <h2 id="ftoc-brand-strategy-insight-gathering-resources" class="ftwp-heading">Brand Strategy Insight Gathering Resources</h2> <p>To gather insights into consumers and the market place it is best you do your research. Here are some great strategy insight gathering tools.</p> <p><img decoding="async" class="alignnone size-full wp-image-358487" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%201028%20580'%3E%3C/svg%3E" alt="Best Brand Strategy Insights" width="1028" height="580" data-lazy-srcset="https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-insights.jpg.webp 1028w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-insights-600x339.jpg.webp 600w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-insights-1024x578.jpg.webp 1024w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-insights-768x433.jpg.webp 768w" data-lazy-sizes="(max-width: 1028px) 100vw, 1028px" data-lazy-src="https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-insights.jpg.webp" /><noscript><img loading="lazy" decoding="async" class="alignnone size-full wp-image-358487" src="https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-insights.jpg.webp" alt="Best Brand Strategy Insights" width="1028" height="580" srcset="https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-insights.jpg.webp 1028w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-insights-600x339.jpg.webp 600w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-insights-1024x578.jpg.webp 1024w,https://justcreative.com/wp-content/uploads/2021/05/brand-strategy-insights-768x433.jpg.webp 768w" sizes="(max-width: 1028px) 100vw, 1028px" /></noscript></p> <ul> <li><a href="https://www.wgsn.com/en/" target="_blank" rel="noopener" data-lasso-id="47558">WGSN</a>: the leading website in trend reports in different industries. The full reports are paid.</li> <li><a href="https://www.lsnglobal.com/" target="_blank" rel="noopener" data-lasso-id="47559">LSN Global</a> Macro trends & micro trends.</li> <li><a href="https://www.jwtintelligence.com/" target="_blank" rel="noopener" data-lasso-id="47560">JWT Intelligence</a>: Tons of free content in many different industries such as tech, lifestyle, food & drink</li> <li><a href="https://www.cbinsights.com/research/" data-lasso-id="47561" rel="noopener">CB Insights</a>: Data driven research, great visualisations on many different industries.</li> <li><a href="https://www.reddit.com/" target="_blank" rel="noopener" data-lasso-id="47562">Reddit</a> has many sub groups to explore to gather insights.</li> </ul> <p><a name="resources"></a></p> <h2 id="ftoc-more-brand-strategy-resources" class="ftwp-heading">More Brand Strategy Resources</h2> <ul> <li>A list of <a href="https://www.letstalkbranding.be/resources" data-lasso-id="47563" rel="noopener">brand strategy resources</a> compiled by Stef Hamerlinck</li> <li>Ilya from WeAreStudeo has put together a <a href="https://www.instagram.com/wearestudeo/guide/become-a-strategic-designer/17899764469637054/" target="_blank" rel="noopener" data-lasso-id="47564">Brand Strategy guide </a></li> </ul> <p>Have a brand strategy resource recommendation? 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T-I9105|GT-I8510|GT-S6790N|SM-G7105|SM-N9005|GT-S5301|GT-I9295|GT-I9195|SM-C101|GT-S7392|GT-S7560|GT-B7610|GT-I5510|GT-S7582|GT-S7530E|GT-I8750|SM-G9006V|SM-G9008V|SM-G9009D|SM-G900A|SM-G900D|SM-G900F|SM-G900H|SM-G900I|SM-G900J|SM-G900K|SM-G900L|SM-G900M|SM-G900P|SM-G900R4|SM-G900S|SM-G900T|SM-G900V|SM-G900W8|SHV-E160K|SCH-P709|SCH-P729|SM-T2558|GT-I9205|SM-G9350|SM-J120F|SM-G920F|SM-G920V|SM-G930F|SM-N910C|SM-A310F|GT-I9190|SM-J500FN|SM-G903F|SM-J330F|SM-G610F|SM-G981B|SM-G892A|SM-A530F",LG:"\\bLG\\b;|LG[- ]?(C800|C900|E400|E610|E900|E-900|F160|F180K|F180L|F180S|730|855|L160|LS740|LS840|LS970|LU6200|MS690|MS695|MS770|MS840|MS870|MS910|P500|P700|P705|VM696|AS680|AS695|AX840|C729|E970|GS505|272|C395|E739BK|E960|L55C|L75C|LS696|LS860|P769BK|P350|P500|P509|P870|UN272|US730|VS840|VS950|LN272|LN510|LS670|LS855|LW690|MN270|MN510|P509|P769|P930|UN200|UN270|UN510|UN610|US670|US740|US760|UX265|UX840|VN271|VN530|VS660|VS700|VS740|VS750|VS910|VS920|VS930|VX9200|VX11000|AX840A|LW770|P506|P925|P999|E612|D955|D802|MS323|M257)|LM-G710",Sony:"SonyST|SonyLT|SonyEricsson|SonyEricssonLT15iv|LT18i|E10i|LT28h|LT26w|SonyEricssonMT27i|C5303|C6902|C6903|C6906|C6943|D2533|SOV34|601SO|F8332",Asus:"Asus.*Galaxy|PadFone.*Mobile",Xiaomi:"^(?!.*\\bx11\\b).*xiaomi.*$|POCOPHONE F1|MI 8|Redmi Note 9S|Redmi Note 5A Prime|N2G47H|M2001J2G|M2001J2I|M1805E10A|M2004J11G|M1902F1G|M2002J9G|M2004J19G|M2003J6A1G",NokiaLumia:"Lumia [0-9]{3,4}",Micromax:"Micromax.*\\b(A210|A92|A88|A72|A111|A110Q|A115|A116|A110|A90S|A26|A51|A35|A54|A25|A27|A89|A68|A65|A57|A90)\\b",Palm:"PalmSource|Palm",Vertu:"Vertu|Vertu.*Ltd|Vertu.*Ascent|Vertu.*Ayxta|Vertu.*Constellation(F|Quest)?|Vertu.*Monika|Vertu.*Signature",Pantech:"PANTECH|IM-A850S|IM-A840S|IM-A830L|IM-A830K|IM-A830S|IM-A820L|IM-A810K|IM-A810S|IM-A800S|IM-T100K|IM-A725L|IM-A780L|IM-A775C|IM-A770K|IM-A760S|IM-A750K|IM-A740S|IM-A730S|IM-A720L|IM-A710K|IM-A690L|IM-A690S|IM-A650S|IM-A630K|IM-A600S|VEGA PTL21|PT003|P8010|ADR910L|P6030|P6020|P9070|P4100|P9060|P5000|CDM8992|TXT8045|ADR8995|IS11PT|P2030|P6010|P8000|PT002|IS06|CDM8999|P9050|PT001|TXT8040|P2020|P9020|P2000|P7040|P7000|C790",Fly:"IQ230|IQ444|IQ450|IQ440|IQ442|IQ441|IQ245|IQ256|IQ236|IQ255|IQ235|IQ245|IQ275|IQ240|IQ285|IQ280|IQ270|IQ260|IQ250",Wiko:"KITE 4G|HIGHWAY|GETAWAY|STAIRWAY|DARKSIDE|DARKFULL|DARKNIGHT|DARKMOON|SLIDE|WAX 4G|RAINBOW|BLOOM|SUNSET|GOA(?!nna)|LENNY|BARRY|IGGY|OZZY|CINK FIVE|CINK PEAX|CINK PEAX 2|CINK SLIM|CINK SLIM 2|CINK +|CINK KING|CINK PEAX|CINK SLIM|SUBLIM",iMobile:"i-mobile (IQ|i-STYLE|idea|ZAA|Hitz)",SimValley:"\\b(SP-80|XT-930|SX-340|XT-930|SX-310|SP-360|SP60|SPT-800|SP-120|SPT-800|SP-140|SPX-5|SPX-8|SP-100|SPX-8|SPX-12)\\b",Wolfgang:"AT-B24D|AT-AS50HD|AT-AS40W|AT-AS55HD|AT-AS45q2|AT-B26D|AT-AS50Q",Alcatel:"Alcatel",Nintendo:"Nintendo (3DS|Switch)",Amoi:"Amoi",INQ:"INQ",OnePlus:"ONEPLUS",GenericPhone:"Tapatalk|PDA;|SAGEM|\\bmmp\\b|pocket|\\bpsp\\b|symbian|Smartphone|smartfon|treo|up.browser|up.link|vodafone|\\bwap\\b|nokia|Series40|Series60|S60|SonyEricsson|N900|MAUI.*WAP.*Browser"},tablets:{iPad:"iPad|iPad.*Mobile",NexusTablet:"Android.*Nexus[\\s]+(7|9|10)",GoogleTablet:"Android.*Pixel C",SamsungTablet:"SAMSUNG.*Tablet|Galaxy.*Tab|SC-01C|GT-P1000|GT-P1003|GT-P1010|GT-P3105|GT-P6210|GT-P6800|GT-P6810|GT-P7100|GT-P7300|GT-P7310|GT-P7500|GT-P7510|SCH-I800|SCH-I815|SCH-I905|SGH-I957|SGH-I987|SGH-T849|SGH-T859|SGH-T869|SPH-P100|GT-P3100|GT-P3108|GT-P3110|GT-P5100|GT-P5110|GT-P6200|GT-P7320|GT-P7511|GT-N8000|GT-P8510|SGH-I497|SPH-P500|SGH-T779|SCH-I705|SCH-I915|GT-N8013|GT-P3113|GT-P5113|GT-P8110|GT-N8010|GT-N8005|GT-N8020|GT-P1013|GT-P6201|GT-P7501|GT-N5100|GT-N5105|GT-N5110|SHV-E140K|SHV-E140L|SHV-E140S|SHV-E150S|SHV-E230K|SHV-E230L|SHV-E230S|SHW-M180K|SHW-M180L|SHW-M180S|SHW-M180W|SHW-M300W|SHW-M305W|SHW-M380K|SHW-M380S|SHW-M380W|SHW-M430W|SHW-M480K|SHW-M480S|SHW-M480W|SHW-M485W|SHW-M486W|SHW-M500W|GT-I9228|SCH-P739|SCH-I925|GT-I9200|GT-P5200|GT-P5210|GT-P5210X|SM-T311|SM-T310|SM-T310X|SM-T210|SM-T210R|SM-T211|SM-P600|SM-P601|SM-P605|SM-P900|SM-P901|SM-T217|SM-T217A|SM-T217S|SM-P6000|SM-T3100|SGH-I467|XE500|SM-T110|GT-P5220|GT-I9200X|GT-N5110X|GT-N5120|SM-P905|SM-T111|SM-T2105|SM-T315|SM-T320|SM-T320X|SM-T321|SM-T520|SM-T525|SM-T530NU|SM-T230NU|SM-T330NU|SM-T900|XE500T1C|SM-P605V|SM-P905V|SM-T337V|SM-T537V|SM-T707V|SM-T807V|SM-P600X|SM-P900X|SM-T210X|SM-T230|SM-T230X|SM-T325|GT-P7503|SM-T531|SM-T330|SM-T530|SM-T705|SM-T705C|SM-T535|SM-T331|SM-T800|SM-T700|SM-T537|SM-T807|SM-P907A|SM-T337A|SM-T537A|SM-T707A|SM-T807A|SM-T237|SM-T807P|SM-P607T|SM-T217T|SM-T337T|SM-T807T|SM-T116NQ|SM-T116BU|SM-P550|SM-T350|SM-T550|SM-T9000|SM-P9000|SM-T705Y|SM-T805|GT-P3113|SM-T710|SM-T810|SM-T815|SM-T360|SM-T533|SM-T113|SM-T335|SM-T715|SM-T560|SM-T670|SM-T677|SM-T377|SM-T567|SM-T357T|SM-T555|SM-T561|SM-T713|SM-T719|SM-T813|SM-T819|SM-T580|SM-T355Y?|SM-T280|SM-T817A|SM-T820|SM-W700|SM-P580|SM-T587|SM-P350|SM-P555M|SM-P355M|SM-T113NU|SM-T815Y|SM-T585|SM-T285|SM-T825|SM-W708|SM-T835|SM-T830|SM-T837V|SM-T720|SM-T510|SM-T387V|SM-P610|SM-T290|SM-T515|SM-T590|SM-T595|SM-T725|SM-T817P|SM-P585N0|SM-T395|SM-T295|SM-T865|SM-P610N|SM-P615|SM-T970|SM-T380|SM-T5950|SM-T905|SM-T231|SM-T500|SM-T860",Kindle:"Kindle|Silk.*Accelerated|Android.*\\b(KFOT|KFTT|KFJWI|KFJWA|KFOTE|KFSOWI|KFTHWI|KFTHWA|KFAPWI|KFAPWA|WFJWAE|KFSAWA|KFSAWI|KFASWI|KFARWI|KFFOWI|KFGIWI|KFMEWI)\\b|Android.*Silk/[0-9.]+ like Chrome/[0-9.]+ (?!Mobile)",SurfaceTablet:"Windows NT [0-9.]+; ARM;.*(Tablet|ARMBJS)",HPTablet:"HP Slate (7|8|10)|HP ElitePad 900|hp-tablet|EliteBook.*Touch|HP 8|Slate 21|HP SlateBook 10",AsusTablet:"^.*PadFone((?!Mobile).)*$|Transformer|TF101|TF101G|TF300T|TF300TG|TF300TL|TF700T|TF700KL|TF701T|TF810C|ME171|ME301T|ME302C|ME371MG|ME370T|ME372MG|ME172V|ME173X|ME400C|Slider SL101|\\bK00F\\b|\\bK00C\\b|\\bK00E\\b|\\bK00L\\b|TX201LA|ME176C|ME102A|\\bM80TA\\b|ME372CL|ME560CG|ME372CG|ME302KL| K010 | K011 | K017 | K01E |ME572C|ME103K|ME170C|ME171C|\\bME70C\\b|ME581C|ME581CL|ME8510C|ME181C|P01Y|PO1MA|P01Z|\\bP027\\b|\\bP024\\b|\\bP00C\\b",BlackBerryTablet:"PlayBook|RIM Tablet",HTCtablet:"HTC_Flyer_P512|HTC Flyer|HTC Jetstream|HTC-P715a|HTC EVO View 4G|PG41200|PG09410",MotorolaTablet:"xoom|sholest|MZ615|MZ605|MZ505|MZ601|MZ602|MZ603|MZ604|MZ606|MZ607|MZ608|MZ609|MZ615|MZ616|MZ617",NookTablet:"Android.*Nook|NookColor|nook browser|BNRV200|BNRV200A|BNTV250|BNTV250A|BNTV400|BNTV600|LogicPD Zoom2",AcerTablet:"Android.*; \\b(A100|A101|A110|A200|A210|A211|A500|A501|A510|A511|A700|A701|W500|W500P|W501|W501P|W510|W511|W700|G100|G100W|B1-A71|B1-710|B1-711|A1-810|A1-811|A1-830)\\b|W3-810|\\bA3-A10\\b|\\bA3-A11\\b|\\bA3-A20\\b|\\bA3-A30|A3-A40",ToshibaTablet:"Android.*(AT100|AT105|AT200|AT205|AT270|AT275|AT300|AT305|AT1S5|AT500|AT570|AT700|AT830)|TOSHIBA.*FOLIO",LGTablet:"\\bL-06C|LG-V909|LG-V900|LG-V700|LG-V510|LG-V500|LG-V410|LG-V400|LG-VK810\\b",FujitsuTablet:"Android.*\\b(F-01D|F-02F|F-05E|F-10D|M532|Q572)\\b",PrestigioTablet:"PMP3170B|PMP3270B|PMP3470B|PMP7170B|PMP3370B|PMP3570C|PMP5870C|PMP3670B|PMP5570C|PMP5770D|PMP3970B|PMP3870C|PMP5580C|PMP5880D|PMP5780D|PMP5588C|PMP7280C|PMP7280C3G|PMP7280|PMP7880D|PMP5597D|PMP5597|PMP7100D|PER3464|PER3274|PER3574|PER3884|PER5274|PER5474|PMP5097CPRO|PMP5097|PMP7380D|PMP5297C|PMP5297C_QUAD|PMP812E|PMP812E3G|PMP812F|PMP810E|PMP880TD|PMT3017|PMT3037|PMT3047|PMT3057|PMT7008|PMT5887|PMT5001|PMT5002",LenovoTablet:"Lenovo TAB|Idea(Tab|Pad)( A1|A10| K1|)|ThinkPad([ ]+)?Tablet|YT3-850M|YT3-X90L|YT3-X90F|YT3-X90X|Lenovo.*(S2109|S2110|S5000|S6000|K3011|A3000|A3500|A1000|A2107|A2109|A1107|A5500|A7600|B6000|B8000|B8080)(-|)(FL|F|HV|H|)|TB-X103F|TB-X304X|TB-X304F|TB-X304L|TB-X505F|TB-X505L|TB-X505X|TB-X605F|TB-X605L|TB-8703F|TB-8703X|TB-8703N|TB-8704N|TB-8704F|TB-8704X|TB-8704V|TB-7304F|TB-7304I|TB-7304X|Tab2A7-10F|Tab2A7-20F|TB2-X30L|YT3-X50L|YT3-X50F|YT3-X50M|YT-X705F|YT-X703F|YT-X703L|YT-X705L|YT-X705X|TB2-X30F|TB2-X30L|TB2-X30M|A2107A-F|A2107A-H|TB3-730F|TB3-730M|TB3-730X|TB-7504F|TB-7504X|TB-X704F|TB-X104F|TB3-X70F|TB-X705F|TB-8504F|TB3-X70L|TB3-710F|TB-X704L",DellTablet:"Venue 11|Venue 8|Venue 7|Dell Streak 10|Dell Streak 7",YarvikTablet:"Android.*\\b(TAB210|TAB211|TAB224|TAB250|TAB260|TAB264|TAB310|TAB360|TAB364|TAB410|TAB411|TAB420|TAB424|TAB450|TAB460|TAB461|TAB464|TAB465|TAB467|TAB468|TAB07-100|TAB07-101|TAB07-150|TAB07-151|TAB07-152|TAB07-200|TAB07-201-3G|TAB07-210|TAB07-211|TAB07-212|TAB07-214|TAB07-220|TAB07-400|TAB07-485|TAB08-150|TAB08-200|TAB08-201-3G|TAB08-201-30|TAB09-100|TAB09-211|TAB09-410|TAB10-150|TAB10-201|TAB10-211|TAB10-400|TAB10-410|TAB13-201|TAB274EUK|TAB275EUK|TAB374EUK|TAB462EUK|TAB474EUK|TAB9-200)\\b",MedionTablet:"Android.*\\bOYO\\b|LIFE.*(P9212|P9514|P9516|S9512)|LIFETAB",ArnovaTablet:"97G4|AN10G2|AN7bG3|AN7fG3|AN8G3|AN8cG3|AN7G3|AN9G3|AN7dG3|AN7dG3ST|AN7dG3ChildPad|AN10bG3|AN10bG3DT|AN9G2",IntensoTablet:"INM8002KP|INM1010FP|INM805ND|Intenso Tab|TAB1004",IRUTablet:"M702pro",MegafonTablet:"MegaFon V9|\\bZTE V9\\b|Android.*\\bMT7A\\b",EbodaTablet:"E-Boda (Supreme|Impresspeed|Izzycomm|Essential)",AllViewTablet:"Allview.*(Viva|Alldro|City|Speed|All TV|Frenzy|Quasar|Shine|TX1|AX1|AX2)",ArchosTablet:"\\b(101G9|80G9|A101IT)\\b|Qilive 97R|Archos5|\\bARCHOS (70|79|80|90|97|101|FAMILYPAD|)(b|c|)(G10| Cobalt| TITANIUM(HD|)| Xenon| Neon|XSK| 2| XS 2| PLATINUM| CARBON|GAMEPAD)\\b",AinolTablet:"NOVO7|NOVO8|NOVO10|Novo7Aurora|Novo7Basic|NOVO7PALADIN|novo9-Spark",NokiaLumiaTablet:"Lumia 2520",SonyTablet:"Sony.*Tablet|Xperia Tablet|Sony Tablet S|SO-03E|SGPT12|SGPT13|SGPT114|SGPT121|SGPT122|SGPT123|SGPT111|SGPT112|SGPT113|SGPT131|SGPT132|SGPT133|SGPT211|SGPT212|SGPT213|SGP311|SGP312|SGP321|EBRD1101|EBRD1102|EBRD1201|SGP351|SGP341|SGP511|SGP512|SGP521|SGP541|SGP551|SGP621|SGP641|SGP612|SOT31|SGP771|SGP611|SGP612|SGP712",PhilipsTablet:"\\b(PI2010|PI3000|PI3100|PI3105|PI3110|PI3205|PI3210|PI3900|PI4010|PI7000|PI7100)\\b",CubeTablet:"Android.*(K8GT|U9GT|U10GT|U16GT|U17GT|U18GT|U19GT|U20GT|U23GT|U30GT)|CUBE U8GT",CobyTablet:"MID1042|MID1045|MID1125|MID1126|MID7012|MID7014|MID7015|MID7034|MID7035|MID7036|MID7042|MID7048|MID7127|MID8042|MID8048|MID8127|MID9042|MID9740|MID9742|MID7022|MID7010",MIDTablet:"M9701|M9000|M9100|M806|M1052|M806|T703|MID701|MID713|MID710|MID727|MID760|MID830|MID728|MID933|MID125|MID810|MID732|MID120|MID930|MID800|MID731|MID900|MID100|MID820|MID735|MID980|MID130|MID833|MID737|MID960|MID135|MID860|MID736|MID140|MID930|MID835|MID733|MID4X10",MSITablet:"MSI \\b(Primo 73K|Primo 73L|Primo 81L|Primo 77|Primo 93|Primo 75|Primo 76|Primo 73|Primo 81|Primo 91|Primo 90|Enjoy 71|Enjoy 7|Enjoy 10)\\b",SMiTTablet:"Android.*(\\bMID\\b|MID-560|MTV-T1200|MTV-PND531|MTV-P1101|MTV-PND530)",RockChipTablet:"Android.*(RK2818|RK2808A|RK2918|RK3066)|RK2738|RK2808A",FlyTablet:"IQ310|Fly Vision",bqTablet:"Android.*(bq)?.*\\b(Elcano|Curie|Edison|Maxwell|Kepler|Pascal|Tesla|Hypatia|Platon|Newton|Livingstone|Cervantes|Avant|Aquaris ([E|M]10|M8))\\b|Maxwell.*Lite|Maxwell.*Plus",HuaweiTablet:"MediaPad|MediaPad 7 Youth|IDEOS S7|S7-201c|S7-202u|S7-101|S7-103|S7-104|S7-105|S7-106|S7-201|S7-Slim|M2-A01L|BAH-L09|BAH-W09|AGS-L09|CMR-AL19",NecTablet:"\\bN-06D|\\bN-08D",PantechTablet:"Pantech.*P4100",BronchoTablet:"Broncho.*(N701|N708|N802|a710)",VersusTablet:"TOUCHPAD.*[78910]|\\bTOUCHTAB\\b",ZyncTablet:"z1000|Z99 2G|z930|z990|z909|Z919|z900",PositivoTablet:"TB07STA|TB10STA|TB07FTA|TB10FTA",NabiTablet:"Android.*\\bNabi",KoboTablet:"Kobo Touch|\\bK080\\b|\\bVox\\b Build|\\bArc\\b Build",DanewTablet:"DSlide.*\\b(700|701R|702|703R|704|802|970|971|972|973|974|1010|1012)\\b",TexetTablet:"NaviPad|TB-772A|TM-7045|TM-7055|TM-9750|TM-7016|TM-7024|TM-7026|TM-7041|TM-7043|TM-7047|TM-8041|TM-9741|TM-9747|TM-9748|TM-9751|TM-7022|TM-7021|TM-7020|TM-7011|TM-7010|TM-7023|TM-7025|TM-7037W|TM-7038W|TM-7027W|TM-9720|TM-9725|TM-9737W|TM-1020|TM-9738W|TM-9740|TM-9743W|TB-807A|TB-771A|TB-727A|TB-725A|TB-719A|TB-823A|TB-805A|TB-723A|TB-715A|TB-707A|TB-705A|TB-709A|TB-711A|TB-890HD|TB-880HD|TB-790HD|TB-780HD|TB-770HD|TB-721HD|TB-710HD|TB-434HD|TB-860HD|TB-840HD|TB-760HD|TB-750HD|TB-740HD|TB-730HD|TB-722HD|TB-720HD|TB-700HD|TB-500HD|TB-470HD|TB-431HD|TB-430HD|TB-506|TB-504|TB-446|TB-436|TB-416|TB-146SE|TB-126SE",PlaystationTablet:"Playstation.*(Portable|Vita)",TrekstorTablet:"ST10416-1|VT10416-1|ST70408-1|ST702xx-1|ST702xx-2|ST80208|ST97216|ST70104-2|VT10416-2|ST10216-2A|SurfTab",PyleAudioTablet:"\\b(PTBL10CEU|PTBL10C|PTBL72BC|PTBL72BCEU|PTBL7CEU|PTBL7C|PTBL92BC|PTBL92BCEU|PTBL9CEU|PTBL9CUK|PTBL9C)\\b",AdvanTablet:"Android.* \\b(E3A|T3X|T5C|T5B|T3E|T3C|T3B|T1J|T1F|T2A|T1H|T1i|E1C|T1-E|T5-A|T4|E1-B|T2Ci|T1-B|T1-D|O1-A|E1-A|T1-A|T3A|T4i)\\b ",DanyTechTablet:"Genius Tab G3|Genius Tab S2|Genius Tab Q3|Genius Tab G4|Genius Tab Q4|Genius Tab G-II|Genius TAB GII|Genius TAB GIII|Genius Tab S1",GalapadTablet:"Android [0-9.]+; [a-z-]+; \\bG1\\b",MicromaxTablet:"Funbook|Micromax.*\\b(P250|P560|P360|P362|P600|P300|P350|P500|P275)\\b",KarbonnTablet:"Android.*\\b(A39|A37|A34|ST8|ST10|ST7|Smart Tab3|Smart Tab2)\\b",AllFineTablet:"Fine7 Genius|Fine7 Shine|Fine7 Air|Fine8 Style|Fine9 More|Fine10 Joy|Fine11 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1027",HCLTablet:"HCL.*Tablet|Connect-3G-2.0|Connect-2G-2.0|ME Tablet U1|ME Tablet U2|ME Tablet G1|ME Tablet X1|ME Tablet Y2|ME Tablet Sync",DPSTablet:"DPS Dream 9|DPS Dual 7",VistureTablet:"V97 HD|i75 3G|Visture V4( HD)?|Visture V5( HD)?|Visture V10",CrestaTablet:"CTP(-)?810|CTP(-)?818|CTP(-)?828|CTP(-)?838|CTP(-)?888|CTP(-)?978|CTP(-)?980|CTP(-)?987|CTP(-)?988|CTP(-)?989",MediatekTablet:"\\bMT8125|MT8389|MT8135|MT8377\\b",ConcordeTablet:"Concorde([ ]+)?Tab|ConCorde ReadMan",GoCleverTablet:"GOCLEVER TAB|A7GOCLEVER|M1042|M7841|M742|R1042BK|R1041|TAB A975|TAB A7842|TAB A741|TAB A741L|TAB M723G|TAB M721|TAB A1021|TAB I921|TAB R721|TAB I720|TAB T76|TAB R70|TAB R76.2|TAB R106|TAB R83.2|TAB M813G|TAB I721|GCTA722|TAB I70|TAB I71|TAB S73|TAB R73|TAB R74|TAB R93|TAB R75|TAB R76.1|TAB A73|TAB A93|TAB A93.2|TAB T72|TAB R83|TAB R974|TAB R973|TAB A101|TAB A103|TAB A104|TAB A104.2|R105BK|M713G|A972BK|TAB A971|TAB R974.2|TAB R104|TAB R83.3|TAB A1042",ModecomTablet:"FreeTAB 9000|FreeTAB 7.4|FreeTAB 7004|FreeTAB 7800|FreeTAB 2096|FreeTAB 7.5|FreeTAB 1014|FreeTAB 1001 |FreeTAB 8001|FreeTAB 9706|FreeTAB 9702|FreeTAB 7003|FreeTAB 7002|FreeTAB 1002|FreeTAB 7801|FreeTAB 1331|FreeTAB 1004|FreeTAB 8002|FreeTAB 8014|FreeTAB 9704|FreeTAB 1003",VoninoTablet:"\\b(Argus[ _]?S|Diamond[ _]?79HD|Emerald[ _]?78E|Luna[ _]?70C|Onyx[ _]?S|Onyx[ _]?Z|Orin[ _]?HD|Orin[ _]?S|Otis[ _]?S|SpeedStar[ _]?S|Magnet[ _]?M9|Primus[ _]?94[ _]?3G|Primus[ _]?94HD|Primus[ _]?QS|Android.*\\bQ8\\b|Sirius[ _]?EVO[ _]?QS|Sirius[ _]?QS|Spirit[ _]?S)\\b",ECSTablet:"V07OT2|TM105A|S10OT1|TR10CS1",StorexTablet:"eZee[_']?(Tab|Go)[0-9]+|TabLC7|Looney Tunes Tab",VodafoneTablet:"SmartTab([ ]+)?[0-9]+|SmartTabII10|SmartTabII7|VF-1497|VFD 1400",EssentielBTablet:"Smart[ ']?TAB[ ]+?[0-9]+|Family[ ']?TAB2",RossMoorTablet:"RM-790|RM-997|RMD-878G|RMD-974R|RMT-705A|RMT-701|RME-601|RMT-501|RMT-711",iMobileTablet:"i-mobile i-note",TolinoTablet:"tolino tab [0-9.]+|tolino shine",AudioSonicTablet:"\\bC-22Q|T7-QC|T-17B|T-17P\\b",AMPETablet:"Android.* A78 ",SkkTablet:"Android.* (SKYPAD|PHOENIX|CYCLOPS)",TecnoTablet:"TECNO P9|TECNO DP8D",JXDTablet:"Android.* \\b(F3000|A3300|JXD5000|JXD3000|JXD2000|JXD300B|JXD300|S5800|S7800|S602b|S5110b|S7300|S5300|S602|S603|S5100|S5110|S601|S7100a|P3000F|P3000s|P101|P200s|P1000m|P200m|P9100|P1000s|S6600b|S908|P1000|P300|S18|S6600|S9100)\\b",iJoyTablet:"Tablet (Spirit 7|Essentia|Galatea|Fusion|Onix 7|Landa|Titan|Scooby|Deox|Stella|Themis|Argon|Unique 7|Sygnus|Hexen|Finity 7|Cream|Cream X2|Jade|Neon 7|Neron 7|Kandy|Scape|Saphyr 7|Rebel|Biox|Rebel|Rebel 8GB|Myst|Draco 7|Myst|Tab7-004|Myst|Tadeo Jones|Tablet Boing|Arrow|Draco Dual Cam|Aurix|Mint|Amity|Revolution|Finity 9|Neon 9|T9w|Amity 4GB Dual Cam|Stone 4GB|Stone 8GB|Andromeda|Silken|X2|Andromeda II|Halley|Flame|Saphyr 9,7|Touch 8|Planet|Triton|Unique 10|Hexen 10|Memphis 4GB|Memphis 8GB|Onix 10)",FX2Tablet:"FX2 PAD7|FX2 PAD10",XoroTablet:"KidsPAD 701|PAD[ ]?712|PAD[ ]?714|PAD[ ]?716|PAD[ ]?717|PAD[ ]?718|PAD[ ]?720|PAD[ ]?721|PAD[ ]?722|PAD[ ]?790|PAD[ ]?792|PAD[ ]?900|PAD[ ]?9715D|PAD[ ]?9716DR|PAD[ ]?9718DR|PAD[ ]?9719QR|PAD[ ]?9720QR|TelePAD1030|Telepad1032|TelePAD730|TelePAD731|TelePAD732|TelePAD735Q|TelePAD830|TelePAD9730|TelePAD795|MegaPAD 1331|MegaPAD 1851|MegaPAD 2151",ViewsonicTablet:"ViewPad 10pi|ViewPad 10e|ViewPad 10s|ViewPad E72|ViewPad7|ViewPad E100|ViewPad 7e|ViewSonic VB733|VB100a",VerizonTablet:"QTAQZ3|QTAIR7|QTAQTZ3|QTASUN1|QTASUN2|QTAXIA1",OdysTablet:"LOOX|XENO10|ODYS[ -](Space|EVO|Xpress|NOON)|\\bXELIO\\b|Xelio10Pro|XELIO7PHONETAB|XELIO10EXTREME|XELIOPT2|NEO_QUAD10",CaptivaTablet:"CAPTIVA PAD",IconbitTablet:"NetTAB|NT-3702|NT-3702S|NT-3702S|NT-3603P|NT-3603P|NT-0704S|NT-0704S|NT-3805C|NT-3805C|NT-0806C|NT-0806C|NT-0909T|NT-0909T|NT-0907S|NT-0907S|NT-0902S|NT-0902S",TeclastTablet:"T98 4G|\\bP80\\b|\\bX90HD\\b|X98 Air|X98 Air 3G|\\bX89\\b|P80 3G|\\bX80h\\b|P98 Air|\\bX89HD\\b|P98 3G|\\bP90HD\\b|P89 3G|X98 3G|\\bP70h\\b|P79HD 3G|G18d 3G|\\bP79HD\\b|\\bP89s\\b|\\bA88\\b|\\bP10HD\\b|\\bP19HD\\b|G18 3G|\\bP78HD\\b|\\bA78\\b|\\bP75\\b|G17s 3G|G17h 3G|\\bP85t\\b|\\bP90\\b|\\bP11\\b|\\bP98t\\b|\\bP98HD\\b|\\bG18d\\b|\\bP85s\\b|\\bP11HD\\b|\\bP88s\\b|\\bA80HD\\b|\\bA80se\\b|\\bA10h\\b|\\bP89\\b|\\bP78s\\b|\\bG18\\b|\\bP85\\b|\\bA70h\\b|\\bA70\\b|\\bG17\\b|\\bP18\\b|\\bA80s\\b|\\bA11s\\b|\\bP88HD\\b|\\bA80h\\b|\\bP76s\\b|\\bP76h\\b|\\bP98\\b|\\bA10HD\\b|\\bP78\\b|\\bP88\\b|\\bA11\\b|\\bA10t\\b|\\bP76a\\b|\\bP76t\\b|\\bP76e\\b|\\bP85HD\\b|\\bP85a\\b|\\bP86\\b|\\bP75HD\\b|\\bP76v\\b|\\bA12\\b|\\bP75a\\b|\\bA15\\b|\\bP76Ti\\b|\\bP81HD\\b|\\bA10\\b|\\bT760VE\\b|\\bT720HD\\b|\\bP76\\b|\\bP73\\b|\\bP71\\b|\\bP72\\b|\\bT720SE\\b|\\bC520Ti\\b|\\bT760\\b|\\bT720VE\\b|T720-3GE|T720-WiFi",OndaTablet:"\\b(V975i|Vi30|VX530|V701|Vi60|V701s|Vi50|V801s|V719|Vx610w|VX610W|V819i|Vi10|VX580W|Vi10|V711s|V813|V811|V820w|V820|Vi20|V711|VI30W|V712|V891w|V972|V819w|V820w|Vi60|V820w|V711|V813s|V801|V819|V975s|V801|V819|V819|V818|V811|V712|V975m|V101w|V961w|V812|V818|V971|V971s|V919|V989|V116w|V102w|V973|Vi40)\\b[\\s]+|V10 \\b4G\\b",JaytechTablet:"TPC-PA762",BlaupunktTablet:"Endeavour 800NG|Endeavour 1010",DigmaTablet:"\\b(iDx10|iDx9|iDx8|iDx7|iDxD7|iDxD8|iDsQ8|iDsQ7|iDsQ8|iDsD10|iDnD7|3TS804H|iDsQ11|iDj7|iDs10)\\b",EvolioTablet:"ARIA_Mini_wifi|Aria[ _]Mini|Evolio X10|Evolio X7|Evolio X8|\\bEvotab\\b|\\bNeura\\b",LavaTablet:"QPAD E704|\\bIvoryS\\b|E-TAB IVORY|\\bE-TAB\\b",AocTablet:"MW0811|MW0812|MW0922|MTK8382|MW1031|MW0831|MW0821|MW0931|MW0712",MpmanTablet:"MP11 OCTA|MP10 OCTA|MPQC1114|MPQC1004|MPQC994|MPQC974|MPQC973|MPQC804|MPQC784|MPQC780|\\bMPG7\\b|MPDCG75|MPDCG71|MPDC1006|MP101DC|MPDC9000|MPDC905|MPDC706HD|MPDC706|MPDC705|MPDC110|MPDC100|MPDC99|MPDC97|MPDC88|MPDC8|MPDC77|MP709|MID701|MID711|MID170|MPDC703|MPQC1010",CelkonTablet:"CT695|CT888|CT[\\s]?910|CT7 Tab|CT9 Tab|CT3 Tab|CT2 Tab|CT1 Tab|C820|C720|\\bCT-1\\b",WolderTablet:"miTab \\b(DIAMOND|SPACE|BROOKLYN|NEO|FLY|MANHATTAN|FUNK|EVOLUTION|SKY|GOCAR|IRON|GENIUS|POP|MINT|EPSILON|BROADWAY|JUMP|HOP|LEGEND|NEW AGE|LINE|ADVANCE|FEEL|FOLLOW|LIKE|LINK|LIVE|THINK|FREEDOM|CHICAGO|CLEVELAND|BALTIMORE-GH|IOWA|BOSTON|SEATTLE|PHOENIX|DALLAS|IN 101|MasterChef)\\b",MediacomTablet:"M-MPI10C3G|M-SP10EG|M-SP10EGP|M-SP10HXAH|M-SP7HXAH|M-SP10HXBH|M-SP8HXAH|M-SP8MXA",MiTablet:"\\bMI PAD\\b|\\bHM NOTE 1W\\b",NibiruTablet:"Nibiru M1|Nibiru Jupiter One",NexoTablet:"NEXO NOVA|NEXO 10|NEXO AVIO|NEXO FREE|NEXO GO|NEXO EVO|NEXO 3G|NEXO SMART|NEXO KIDDO|NEXO MOBI",LeaderTablet:"TBLT10Q|TBLT10I|TBL-10WDKB|TBL-10WDKBO2013|TBL-W230V2|TBL-W450|TBL-W500|SV572|TBLT7I|TBA-AC7-8G|TBLT79|TBL-8W16|TBL-10W32|TBL-10WKB|TBL-W100",UbislateTablet:"UbiSlate[\\s]?7C",PocketBookTablet:"Pocketbook",KocasoTablet:"\\b(TB-1207)\\b",HisenseTablet:"\\b(F5281|E2371)\\b",Hudl:"Hudl HT7S3|Hudl 2",TelstraTablet:"T-Hub2",GenericTablet:"Android.*\\b97D\\b|Tablet(?!.*PC)|BNTV250A|MID-WCDMA|LogicPD Zoom2|\\bA7EB\\b|CatNova8|A1_07|CT704|CT1002|\\bM721\\b|rk30sdk|\\bEVOTAB\\b|M758A|ET904|ALUMIUM10|Smartfren Tab|Endeavour 1010|Tablet-PC-4|Tagi Tab|\\bM6pro\\b|CT1020W|arc 10HD|\\bTP750\\b|\\bQTAQZ3\\b|WVT101|TM1088|KT107"},oss:{AndroidOS:"Android",BlackBerryOS:"blackberry|\\bBB10\\b|rim tablet os",PalmOS:"PalmOS|avantgo|blazer|elaine|hiptop|palm|plucker|xiino",SymbianOS:"Symbian|SymbOS|Series60|Series40|SYB-[0-9]+|\\bS60\\b",WindowsMobileOS:"Windows CE.*(PPC|Smartphone|Mobile|[0-9]{3}x[0-9]{3})|Windows Mobile|Windows Phone [0-9.]+|WCE;",WindowsPhoneOS:"Windows Phone 10.0|Windows Phone 8.1|Windows Phone 8.0|Windows Phone OS|XBLWP7|ZuneWP7|Windows NT 6.[23]; ARM;",iOS:"\\biPhone.*Mobile|\\biPod|\\biPad|AppleCoreMedia",iPadOS:"CPU OS 13",SailfishOS:"Sailfish",MeeGoOS:"MeeGo",MaemoOS:"Maemo",JavaOS:"J2ME/|\\bMIDP\\b|\\bCLDC\\b",webOS:"webOS|hpwOS",badaOS:"\\bBada\\b",BREWOS:"BREW"},uas:{Chrome:"\\bCrMo\\b|CriOS|Android.*Chrome/[.0-9]* (Mobile)?",Dolfin:"\\bDolfin\\b",Opera:"Opera.*Mini|Opera.*Mobi|Android.*Opera|Mobile.*OPR/[0-9.]+$|Coast/[0-9.]+",Skyfire:"Skyfire",Edge:"\\bEdgiOS\\b|Mobile Safari/[.0-9]* Edge",IE:"IEMobile|MSIEMobile",Firefox:"fennec|firefox.*maemo|(Mobile|Tablet).*Firefox|Firefox.*Mobile|FxiOS",Bolt:"bolt",TeaShark:"teashark",Blazer:"Blazer",Safari:"Version((?!\\bEdgiOS\\b).)*Mobile.*Safari|Safari.*Mobile|MobileSafari",WeChat:"\\bMicroMessenger\\b",UCBrowser:"UC.*Browser|UCWEB",baiduboxapp:"baiduboxapp",baidubrowser:"baidubrowser",DiigoBrowser:"DiigoBrowser",Mercury:"\\bMercury\\b",ObigoBrowser:"Obigo",NetFront:"NF-Browser",GenericBrowser:"NokiaBrowser|OviBrowser|OneBrowser|TwonkyBeamBrowser|SEMC.*Browser|FlyFlow|Minimo|NetFront|Novarra-Vision|MQQBrowser|MicroMessenger",PaleMoon:"Android.*PaleMoon|Mobile.*PaleMoon"},props:{Mobile:"Mobile/[VER]",Build:"Build/[VER]",Version:"Version/[VER]",VendorID:"VendorID/[VER]",iPad:"iPad.*CPU[a-z ]+[VER]",iPhone:"iPhone.*CPU[a-z ]+[VER]",iPod:"iPod.*CPU[a-z ]+[VER]",Kindle:"Kindle/[VER]",Chrome:["Chrome/[VER]","CriOS/[VER]","CrMo/[VER]"],Coast:["Coast/[VER]"],Dolfin:"Dolfin/[VER]",Firefox:["Firefox/[VER]","FxiOS/[VER]"],Fennec:"Fennec/[VER]",Edge:"Edge/[VER]",IE:["IEMobile/[VER];","IEMobile [VER]","MSIE [VER];","Trident/[0-9.]+;.*rv:[VER]"],NetFront:"NetFront/[VER]",NokiaBrowser:"NokiaBrowser/[VER]",Opera:[" OPR/[VER]","Opera Mini/[VER]","Version/[VER]"],"Opera Mini":"Opera Mini/[VER]","Opera Mobi":"Version/[VER]",UCBrowser:["UCWEB[VER]","UC.*Browser/[VER]"],MQQBrowser:"MQQBrowser/[VER]",MicroMessenger:"MicroMessenger/[VER]",baiduboxapp:"baiduboxapp/[VER]",baidubrowser:"baidubrowser/[VER]",SamsungBrowser:"SamsungBrowser/[VER]",Iron:"Iron/[VER]",Safari:["Version/[VER]","Safari/[VER]"],Skyfire:"Skyfire/[VER]",Tizen:"Tizen/[VER]",Webkit:"webkit[ /][VER]",PaleMoon:"PaleMoon/[VER]",SailfishBrowser:"SailfishBrowser/[VER]",Gecko:"Gecko/[VER]",Trident:"Trident/[VER]",Presto:"Presto/[VER]",Goanna:"Goanna/[VER]",iOS:" \\bi?OS\\b [VER][ ;]{1}",Android:"Android [VER]",Sailfish:"Sailfish [VER]",BlackBerry:["BlackBerry[\\w]+/[VER]","BlackBerry.*Version/[VER]","Version/[VER]"],BREW:"BREW [VER]",Java:"Java/[VER]","Windows Phone OS":["Windows Phone OS [VER]","Windows Phone [VER]"],"Windows Phone":"Windows Phone [VER]","Windows CE":"Windows CE/[VER]","Windows NT":"Windows NT [VER]",Symbian:["SymbianOS/[VER]","Symbian/[VER]"],webOS:["webOS/[VER]","hpwOS/[VER];"]},utils:{Bot:"Googlebot|facebookexternalhit|Google-AMPHTML|s~amp-validator|AdsBot-Google|Google Keyword Suggestion|Facebot|YandexBot|YandexMobileBot|bingbot|ia_archiver|AhrefsBot|Ezooms|GSLFbot|WBSearchBot|Twitterbot|TweetmemeBot|Twikle|PaperLiBot|Wotbox|UnwindFetchor|Exabot|MJ12bot|YandexImages|TurnitinBot|Pingdom|contentkingapp|AspiegelBot",MobileBot:"Googlebot-Mobile|AdsBot-Google-Mobile|YahooSeeker/M1A1-R2D2",DesktopMode:"WPDesktop",TV:"SonyDTV|HbbTV",WebKit:"(webkit)[ /]([\\w.]+)",Console:"\\b(Nintendo|Nintendo WiiU|Nintendo 3DS|Nintendo Switch|PLAYSTATION|Xbox)\\b",Watch:"SM-V700"}},g.detectMobileBrowsers={fullPattern:/(android|bb\d+|meego).+mobile|avantgo|bada\/|blackberry|blazer|compal|elaine|fennec|hiptop|iemobile|ip(hone|od)|iris|kindle|lge |maemo|midp|mmp|mobile.+firefox|netfront|opera m(ob|in)i|palm( os)?|phone|p(ixi|re)\/|plucker|pocket|psp|series(4|6)0|symbian|treo|up\.(browser|link)|vodafone|wap|windows ce|xda|xiino/i, shortPattern:/1207|6310|6590|3gso|4thp|50[1-6]i|770s|802s|a wa|abac|ac(er|oo|s\-)|ai(ko|rn)|al(av|ca|co)|amoi|an(ex|ny|yw)|aptu|ar(ch|go)|as(te|us)|attw|au(di|\-m|r |s )|avan|be(ck|ll|nq)|bi(lb|rd)|bl(ac|az)|br(e|v)w|bumb|bw\-(n|u)|c55\/|capi|ccwa|cdm\-|cell|chtm|cldc|cmd\-|co(mp|nd)|craw|da(it|ll|ng)|dbte|dc\-s|devi|dica|dmob|do(c|p)o|ds(12|\-d)|el(49|ai)|em(l2|ul)|er(ic|k0)|esl8|ez([4-7]0|os|wa|ze)|fetc|fly(\-|_)|g1 u|g560|gene|gf\-5|g\-mo|go(\.w|od)|gr(ad|un)|haie|hcit|hd\-(m|p|t)|hei\-|hi(pt|ta)|hp( i|ip)|hs\-c|ht(c(\-| |_|a|g|p|s|t)|tp)|hu(aw|tc)|i\-(20|go|ma)|i230|iac( |\-|\/)|ibro|idea|ig01|ikom|im1k|inno|ipaq|iris|ja(t|v)a|jbro|jemu|jigs|kddi|keji|kgt( |\/)|klon|kpt |kwc\-|kyo(c|k)|le(no|xi)|lg( g|\/(k|l|u)|50|54|\-[a-w])|libw|lynx|m1\-w|m3ga|m50\/|ma(te|ui|xo)|mc(01|21|ca)|m\-cr|me(rc|ri)|mi(o8|oa|ts)|mmef|mo(01|02|bi|de|do|t(\-| |o|v)|zz)|mt(50|p1|v )|mwbp|mywa|n10[0-2]|n20[2-3]|n30(0|2)|n50(0|2|5)|n7(0(0|1)|10)|ne((c|m)\-|on|tf|wf|wg|wt)|nok(6|i)|nzph|o2im|op(ti|wv)|oran|owg1|p800|pan(a|d|t)|pdxg|pg(13|\-([1-8]|c))|phil|pire|pl(ay|uc)|pn\-2|po(ck|rt|se)|prox|psio|pt\-g|qa\-a|qc(07|12|21|32|60|\-[2-7]|i\-)|qtek|r380|r600|raks|rim9|ro(ve|zo)|s55\/|sa(ge|ma|mm|ms|ny|va)|sc(01|h\-|oo|p\-)|sdk\/|se(c(\-|0|1)|47|mc|nd|ri)|sgh\-|shar|sie(\-|m)|sk\-0|sl(45|id)|sm(al|ar|b3|it|t5)|so(ft|ny)|sp(01|h\-|v\-|v )|sy(01|mb)|t2(18|50)|t6(00|10|18)|ta(gt|lk)|tcl\-|tdg\-|tel(i|m)|tim\-|t\-mo|to(pl|sh)|ts(70|m\-|m3|m5)|tx\-9|up(\.b|g1|si)|utst|v400|v750|veri|vi(rg|te)|vk(40|5[0-3]|\-v)|vm40|voda|vulc|vx(52|53|60|61|70|80|81|83|85|98)|w3c(\-| )|webc|whit|wi(g |nc|nw)|wmlb|wonu|x700|yas\-|your|zeto|zte\-/i,tabletPattern:/android|ipad|playbook|silk/i};var h,i=Object.prototype.hasOwnProperty;return g.FALLBACK_PHONE="UnknownPhone",g.FALLBACK_TABLET="UnknownTablet",g.FALLBACK_MOBILE="UnknownMobile",h="isArray"in Array?Array.isArray:function(a){return"[object Array]"===Object.prototype.toString.call(a)},function(){var a,b,c,e,f,j,k=g.mobileDetectRules;for(a in k.props)if(i.call(k.props,a)){for(b=k.props[a],h(b)||(b=[b]),f=b.length,e=0;e<f;++e)c=b[e],j=c.indexOf("[VER]"),j>=0&&(c=c.substring(0,j)+"([\\w._\\+]+)"+c.substring(j+5)),b[e]=new RegExp(c,"i");k.props[a]=b}d(k.oss),d(k.phones),d(k.tablets),d(k.uas),d(k.utils),k.oss0={WindowsPhoneOS:k.oss.WindowsPhoneOS,WindowsMobileOS:k.oss.WindowsMobileOS}}(),g.findMatch=function(a,b){for(var c in a)if(i.call(a,c)&&a[c].test(b))return c;return null},g.findMatches=function(a,b){var c=[];for(var d in a)i.call(a,d)&&a[d].test(b)&&c.push(d);return c},g.getVersionStr=function(a,b){var c,d,e,f,h=g.mobileDetectRules.props;if(i.call(h,a))for(c=h[a],e=c.length,d=0;d<e;++d)if(f=c[d].exec(b),null!==f)return f[1];return null},g.getVersion=function(a,b){var c=g.getVersionStr(a,b);return c?g.prepareVersionNo(c):NaN},g.prepareVersionNo=function(a){var b;return b=a.split(/[a-z._ \/\-]/i),1===b.length&&(a=b[0]),b.length>1&&(a=b[0]+".",b.shift(),a+=b.join("")),Number(a)},g.isMobileFallback=function(a){return g.detectMobileBrowsers.fullPattern.test(a)||g.detectMobileBrowsers.shortPattern.test(a.substr(0,4))},g.isTabletFallback=function(a){return g.detectMobileBrowsers.tabletPattern.test(a)},g.prepareDetectionCache=function(a,c,d){if(a.mobile===b){var e,h,i;return(h=g.findMatch(g.mobileDetectRules.tablets,c))?(a.mobile=a.tablet=h,void(a.phone=null)):(e=g.findMatch(g.mobileDetectRules.phones,c))?(a.mobile=a.phone=e,void(a.tablet=null)):void(g.isMobileFallback(c)?(i=f.isPhoneSized(d),i===b?(a.mobile=g.FALLBACK_MOBILE,a.tablet=a.phone=null):i?(a.mobile=a.phone=g.FALLBACK_PHONE,a.tablet=null):(a.mobile=a.tablet=g.FALLBACK_TABLET,a.phone=null)):g.isTabletFallback(c)?(a.mobile=a.tablet=g.FALLBACK_TABLET,a.phone=null):a.mobile=a.tablet=a.phone=null)}},g.mobileGrade=function(a){var b=null!==a.mobile();return a.os("iOS")&&a.version("iPad")>=4.3||a.os("iOS")&&a.version("iPhone")>=3.1||a.os("iOS")&&a.version("iPod")>=3.1||a.version("Android")>2.1&&a.is("Webkit")||a.version("Windows Phone 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