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window.loswp.workCoauthors = [27457313]; window.loswp.locale = "en"; window.loswp.countryCode = "SG"; window.loswp.cwvAbTestBucket = ""; window.loswp.designVariant = "ds_vanilla"; window.loswp.fullPageMobileSutdModalVariant = "full_page_mobile_sutd_modal"; window.loswp.useOptimizedScribd4genScript = false; window.loginModal = {}; window.loginModal.appleClientId = 'edu.academia.applesignon'; window.userInChina = "false";</script><script defer="" src="https://accounts.google.com/gsi/client"></script><div class="ds-loswp-container"><div class="ds-work-card--grid-container"><div class="ds-work-card--container js-loswp-work-card"><div class="ds-work-card--cover"><div class="ds-work-cover--wrapper"><div class="ds-work-cover--container"><button class="ds-work-cover--clickable js-swp-download-button" data-signup-modal="{"location":"swp-splash-paper-cover","attachmentId":90090649,"attachmentType":"pdf"}"><img alt="First page of “Nichjana Thi Taani: Comunicando academia y sociedad, experiencias 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alt="Profile image of Daniel Mocencahua Mora" class="ds-work-card--author-avatar" src="https://0.academia-photos.com/27457313/7819664/8762618/s65_daniel.mocencahua_mora.jpg" />Daniel Mocencahua Mora</a></div><div class="ds-work-card--detail"><p class="ds-work-card--detail ds2-5-body-sm">2020, RD-ICUAP</p><div class="ds-work-card--work-metadata"><div class="ds-work-card--work-metadata__stat"><span class="material-symbols-outlined" style="font-size: 20px" translate="no">visibility</span><p class="ds2-5-body-sm" id="work-metadata-view-count">…</p></div><div class="ds-work-card--work-metadata__stat"><span class="material-symbols-outlined" style="font-size: 20px" translate="no">description</span><p class="ds2-5-body-sm">11 pages</p></div><div class="ds-work-card--work-metadata__stat"><span class="material-symbols-outlined" style="font-size: 20px" translate="no">link</span><p class="ds2-5-body-sm">1 file</p></div></div><script>(async () => { const workId = 85373874; const worksViewsPath = "/v0/works/views?subdomain_param=api&work_ids%5B%5D=85373874"; const getWorkViews = async (workId) => { const response = await fetch(worksViewsPath); if (!response.ok) { throw new Error('Failed to load work views'); } const data = await response.json(); return data.views[workId]; }; // Get the view count for the work - we send this immediately rather than waiting for // the DOM to load, so it can be available as soon as possible (but without holding up // the backend or other resource requests, because it's a bit expensive and not critical). const viewCount = await getWorkViews(workId); const updateViewCount = (viewCount) => { try { const viewCountNumber = parseInt(viewCount, 10); if (viewCountNumber === 0) { // Remove the whole views element if there are zero views. document.getElementById('work-metadata-view-count')?.parentNode?.remove(); return; } const commaizedViewCount = viewCountNumber.toLocaleString(); const viewCountBody = document.getElementById('work-metadata-view-count'); if (!viewCountBody) { throw new Error('Failed to find work views element'); } viewCountBody.textContent = `${commaizedViewCount} views`; } catch (error) { // Remove the whole views element if there was some issue parsing. document.getElementById('work-metadata-view-count')?.parentNode?.remove(); throw new Error(`Failed to parse view count: ${viewCount}`, error); } }; // If the DOM is still loading, wait for it to be ready before updating the view count. if (document.readyState === "loading") { document.addEventListener('DOMContentLoaded', () => { updateViewCount(viewCount); }); // Otherwise, just update it immediately. } else { updateViewCount(viewCount); } })();</script></div><p class="ds-work-card--work-abstract ds-work-card--detail ds2-5-body-md">El presente trabajo es una reseña del diseño, producción y desarrollo del programa Nichjana Thi Taani (comunicando ciencia) con la intención de compartir la experiencia adquirida.</p><div class="ds-work-card--button-container"><button 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Tabla 1.2 Número de arTíCulos de iNvesTigaCióN de las revisTas por año Año Science Communication Public Understanding of Science</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{"location":"wsj-grid-card-download-pdf-modal","work_title":"Comunicar ciencia en México: Tendencias y narrativas (De la academia al espacio público)","attachmentId":102993849,"attachmentType":"pdf","work_url":"https://www.academia.edu/102827753/Comunicar_ciencia_en_M%C3%A9xico_Tendencias_y_narrativas_De_la_academia_al_espacio_p%C3%BAblico_","alternativeTracking":true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/102827753/Comunicar_ciencia_en_M%C3%A9xico_Tendencias_y_narrativas_De_la_academia_al_espacio_p%C3%BAblico_"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="5" data-entity-id="33493461" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/33493461/Comunicar_la_ciencia">Comunicar la ciencia</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="65580666" href="https://independent.academia.edu/FabioSantos156">Fabio Santos</a></div><p class="ds-related-work--abstract ds2-5-body-sm">Cotec es una fundación de origen empresarial que tiene como misión contribuir al desarrollo del país mediante el fomento de la innovación tecnológica en la empresa y en la sociedad españolas. I mpulsar el conocimiento científico y tecnológico en los ciudadanos es, actualmente, una necesidad generalizada de las sociedades desarrolladas. Los ciudadanos necesitan suficiente conocimiento e información para comprender los avances científicos y tecnológicos que se producen, y estar capacitados para valorar el peso cada día mayor que éstos tienen en la economía de sus países y en su vida diaria. En "Comunicar la ciencia" se intentan revisar los aspectos más importantes de la comunicación del conocimiento científico y tecnológico, como son la divulgación y la difusión, sobre los que hay que trabajar para conseguir optimizarlos. Se aborda el papel de los protagonistas y el de los emisores y receptores, los vehículos utilizados y su cometido, la forma y el lenguaje empleados en los mensajes, etc. La divulgación del conocimiento científico y tecnológico en la sociedad, también se traduce en una mejora de la opinión de los ciudadanos sobre la labor de los investigadores, al comprender mejor su trabajo y, sobre todo, el significado de sus resultados.</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{"location":"wsj-grid-card-download-pdf-modal","work_title":"Comunicar la ciencia","attachmentId":53533827,"attachmentType":"pdf","work_url":"https://www.academia.edu/33493461/Comunicar_la_ciencia","alternativeTracking":true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/33493461/Comunicar_la_ciencia"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="6" data-entity-id="54761102" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/54761102/Comunicar_las_ciencias_El_desaf%C3%ADo_de_Universidades_Fundaciones_y_Gobiernos">Comunicar las ciencias: El desafío de Universidades, Fundaciones y Gobiernos</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="33583552" href="https://pucv.academia.edu/LeonardoMoggia">Leonardo Moggia</a></div><p class="ds-related-work--metadata ds2-5-body-xs">Communication Papers, 2018</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{"location":"wsj-grid-card-download-pdf-modal","work_title":"Comunicar las ciencias: El desafío de Universidades, Fundaciones y Gobiernos","attachmentId":70970293,"attachmentType":"pdf","work_url":"https://www.academia.edu/54761102/Comunicar_las_ciencias_El_desaf%C3%ADo_de_Universidades_Fundaciones_y_Gobiernos","alternativeTracking":true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/54761102/Comunicar_las_ciencias_El_desaf%C3%ADo_de_Universidades_Fundaciones_y_Gobiernos"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="7" data-entity-id="96289813" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/96289813/Divulgar_ciencia_compromiso_social_del_investigador">Divulgar ciencia: compromiso social del investigador</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="38064176" href="https://independent.academia.edu/ManuelVillarruelFuentes">Manuel Villarruel Fuentes</a></div><p class="ds-related-work--metadata ds2-5-body-xs">trilogía Ciencia Tecnología Sociedad, 2013</p><p class="ds-related-work--abstract ds2-5-body-sm">Frente al reto que representa la denominada sociedad del conocimiento, la alfabetización ciudadana y el desarrollo de comunidades de diálogo y aprendizaje se muestran como tareas imprescindibles. En este sentido, el nuevo quehacer del investigador científico le exige prestar mayor atención a las labores de divulgación y difusión de la ciencia, las cuales generalmente son soslayadas por considerar que se trata de actividades secundarias. De esta manera, el investigador parece ignorar que la habilidad de divulgar demuestra el grado de cultura científica que posee como experto, mientras que la habilidad de difundir evidencia su dominio de conocimientos, propios de su campo disciplinar. Reunir ambas destrezas hablaría de un alfabeta científico verdadero, competente en su quehacer científico, motivo por el cual es necesario revisar el sentido y la orientación que estas actividades sustantivas deben seguir, a fin de alcanzar el objetivo social planteado.</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{"location":"wsj-grid-card-download-pdf-modal","work_title":"Divulgar ciencia: compromiso social del investigador","attachmentId":98230164,"attachmentType":"pdf","work_url":"https://www.academia.edu/96289813/Divulgar_ciencia_compromiso_social_del_investigador","alternativeTracking":true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/96289813/Divulgar_ciencia_compromiso_social_del_investigador"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="8" data-entity-id="69286865" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/69286865/Comunicar_las_ciencias_desde_las_instituciones_dos_modelos_de_an%C3%A1lisis_aplicados_al_caso_UNER">Comunicar las ciencias desde las instituciones: dos modelos de análisis aplicados al caso UNER</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="1973622" href="https://uner.academia.edu/CarinaCortassa">Carina Cortassa</a><span>, </span><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="204628123" href="https://independent.academia.edu/JuanIgnacioLegaria">Juan Ignacio Legaria</a></div><p class="ds-related-work--metadata ds2-5-body-xs">Ciencia, Docencia y Tecnología, 2020</p><p class="ds-related-work--abstract ds2-5-body-sm">En este artículo se proponen dos modelos para el análisis de las prácticas de comunicación pública de las ciencias en organismos científico-tecnológicos, y se explora su validez y capacidad interpretativa mediante su aplicación al caso de la Universidad Nacional de Entre Ríos (UNER, República Argentina). Se sostiene que el impulso a las mismas puede provenir de manera alternativa o articulada de dos planos: a) el de las estrategias e iniciativas lideradas por las organizaciones; y b) el de las percepciones y actitudes de quienes integran la comunidad académica. Con base en la evidencia empírica, se argumenta que la conjunción de ambos configura escenarios más o menos favorables para el desarrollo y proyección de la comunicación pública de las ciencias en esos entornos. Los resultados aportan insumos relevantes para el diseño de políticas institucionales destinadas a fortalecer el papel de las universidades en los procesos de apropiación social del conocimiento.</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{"location":"wsj-grid-card-download-pdf-modal","work_title":"Comunicar las ciencias desde las instituciones: dos modelos de análisis aplicados al caso UNER","attachmentId":79440410,"attachmentType":"pdf","work_url":"https://www.academia.edu/69286865/Comunicar_las_ciencias_desde_las_instituciones_dos_modelos_de_an%C3%A1lisis_aplicados_al_caso_UNER","alternativeTracking":true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/69286865/Comunicar_las_ciencias_desde_las_instituciones_dos_modelos_de_an%C3%A1lisis_aplicados_al_caso_UNER"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="9" data-entity-id="33833158" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/33833158/Comunicar_la_Ciencia_escenarios_y_pr%C3%A1cticas">Comunicar la Ciencia: escenarios y prácticas</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="67805087" href="https://independent.academia.edu/LCanaves">Liliana Canaves</a><span>, </span><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="51728653" href="https://independent.academia.edu/PaulaLagorio">Paula Lagorio</a><span>, </span><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="71021762" href="https://independent.academia.edu/AdelaRuiz6">Adela Ruiz</a><span>, </span><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="7359589" href="https://uner.academia.edu/GonzaloAndr%C3%A9s">Gonzalo Andrés</a><span>, </span><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="1973622" href="https://uner.academia.edu/CarinaCortassa">Carina Cortassa</a></div><p class="ds-related-work--metadata ds2-5-body-xs">Comunicar la Ciencia: escenarios y prácticas. Memorias del V Congreso Internacional de Comunicación Pública de la Ciencia y la Tecnología, 2017</p><p class="ds-related-work--abstract ds2-5-body-sm">En su relativamente breve historia, la investigación en torno a los procesos de comunicación y comprensión públicas de las ciencias y la tecnología fue conformando progresivamente un espacio en el que conviven perspectivas heterogéneas, cuya diversidad no ha hecho sino acrecentarse durante las últimas décadas. A través de sus sucesivas ediciones, la realización del Congreso Internacional de Comunicación Pública de la Ciencia y la Tecnología (COPUCI) actuó como un catalizador del proceso de estabilización del campo disciplinar en nuestro país. La posibilidad que ofrece de poner en común el análisis de experiencias, resultados de investigación, logros e interrogantes, constituye una oportunidad inmejorable para fortalecer la comunidad de saberes y prácticas que ha ido entretejiéndose progresivamente en torno de un objeto –o unos objetos, como se prefiera– delineado a trazos gruesos, a la vez lábil en sus formas y reconocible en su fondo. La comunicación pública /social de las ciencias y la tecnología; la divulgación, popularización, circulación y apropiación colectivas del conocimiento; la promoción de la alfabetización y la cultura científica ciudadanas: todas esas categorías confluyen en cómo entendemos grosso modo aquello que identifica un núcleo común de inquietudes por sobre los matices epistemológicos, conceptuales o metodológicos presentes en su puesta en acto. Las contribuciones recogidas en este volumen de Memorias del V COPUCI –celebrado en 2015 en la Facultad de Ciencias de la Educación de la Universidad Nacional de Entre Ríos– sintetizan esa configuración plural. Sus autores son investigadores en diferentes disciplinas –humanidades, ciencias sociales, ciencias físico-naturales–, extensionistas, docentes, profesionales de diversas ramas de la comunicación social, el marketing, el periodismo, la enseñanza; una variedad que se refleja claramente en los respectivos enfoques de los textos que integran esta publicación.</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{"location":"wsj-grid-card-download-pdf-modal","work_title":"Comunicar la Ciencia: escenarios y prácticas","attachmentId":53816048,"attachmentType":"pdf","work_url":"https://www.academia.edu/33833158/Comunicar_la_Ciencia_escenarios_y_pr%C3%A1cticas","alternativeTracking":true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/33833158/Comunicar_la_Ciencia_escenarios_y_pr%C3%A1cticas"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div></div></div><div class="ds-sticky-ctas--wrapper js-loswp-sticky-ctas hidden"><div class="ds-sticky-ctas--grid-container"><div class="ds-sticky-ctas--container"><button class="ds2-5-button js-swp-download-button" data-signup-modal="{"location":"continue-reading-button--sticky-ctas","attachmentId":90090649,"attachmentType":"pdf","workUrl":null}">See full PDF</button><button class="ds2-5-button ds2-5-button--secondary js-swp-download-button" data-signup-modal="{"location":"download-pdf-button--sticky-ctas","attachmentId":90090649,"attachmentType":"pdf","workUrl":null}"><span class="material-symbols-outlined" style="font-size: 20px" translate="no">download</span>Download PDF</button></div></div></div><div class="ds-below-fold--grid-container"><div class="ds-work--container js-loswp-embedded-document"><div class="attachment_preview" data-attachment="Attachment_90090649" style="display: none"><div class="js-scribd-document-container"><div class="scribd--document-loading js-scribd-document-loader" style="display: block;"><img alt="Loading..." src="//a.academia-assets.com/images/loaders/paper-load.gif" /><p>Loading Preview</p></div></div><div style="text-align: center;"><div class="scribd--no-preview-alert js-preview-unavailable"><p>Sorry, preview is currently unavailable. 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