Ads Help Center

<!DOCTYPE html> <html lang="en" dir="ltr" prefix="og: http://ogp.me/ns#" data-behavior="i18n" data-environment="prod" data-server-mode="publish" data-dc="p"> <head><script type="text/javascript" src="/_static/js/bundle-playback.js?v=HxkREWBo" charset="utf-8"></script> <script type="text/javascript" src="/_static/js/wombat.js?v=txqj7nKC" charset="utf-8"></script> <script>window.RufflePlayer=window.RufflePlayer||{};window.RufflePlayer.config={"autoplay":"on","unmuteOverlay":"hidden"};</script> <script type="text/javascript" src="/_static/js/ruffle/ruffle.js"></script> <script type="text/javascript"> __wm.init("https://web.archive.org/web"); __wm.wombat("https://business.twitter.com/en/help.html","20240325001425","https://web.archive.org/","web","/_static/", "1711325665"); </script> <link rel="stylesheet" type="text/css" href="/_static/css/banner-styles.css?v=S1zqJCYt" /> <link rel="stylesheet" type="text/css" href="/_static/css/iconochive.css?v=3PDvdIFv" />  <meta charset="utf-8"/> <meta name="viewport" content="width=device-width, initial-scale=1"/> <title>Ads Help Center</title> <meta name="description" content="Find answers to your X Ads questions."/> <link rel="canonical" href="https://web.archive.org/web/20240325001425/https://business.x.com/en/help.html"/> <meta property="og:url" content="https://web.archive.org/web/20240325001425/https://business.x.com/en/help.html"/> <meta property="og:type" content="article"/> <meta property="og:title" content="Ads Help Center"/> <meta property="og:description" content="Find answers to your X Ads questions."/> <meta name="keywords"/> <meta name="twitter:card" content="summary_large_image"/> <link rel="alternate" hreflang="en" href="https://web.archive.org/web/20240325001425/https://business.x.com/en/help.html"/> <link rel="alternate" hreflang="de" href="https://web.archive.org/web/20240325001425/https://business.x.com/de/help.html"/> <link rel="alternate" hreflang="es" href="https://web.archive.org/web/20240325001425/https://business.x.com/es/help.html"/> <link rel="alternate" hreflang="fr" href="https://web.archive.org/web/20240325001425/https://business.x.com/fr/help.html"/> <link rel="alternate" hreflang="pt" href="https://web.archive.org/web/20240325001425/https://business.x.com/pt/help.html"/> <link rel="alternate" hreflang="ja" href="https://web.archive.org/web/20240325001425/https://business.x.com/ja/help.html"/> <link rel="alternate" hreflang="ar" href="https://web.archive.org/web/20240325001425/https://business.x.com/ar/help.html"/> <link rel="alternate" hreflang="nl" href="https://web.archive.org/web/20240325001425/https://business.x.com/nl/help.html"/> <link rel="alternate" hreflang="it" href="https://web.archive.org/web/20240325001425/https://business.x.com/it/help.html"/> <link rel="alternate" hreflang="da" href="https://web.archive.org/web/20240325001425/https://business.x.com/da/help.html"/> <link rel="alternate" hreflang="ko" href="https://web.archive.org/web/20240325001425/https://business.x.com/ko/help.html"/> <link rel="alternate" hreflang="ru" href="https://web.archive.org/web/20240325001425/https://business.x.com/ru/help.html"/> <link rel="alternate" hreflang="zh-cn" href="https://web.archive.org/web/20240325001425/https://business.x.com/zh-cn/help.html"/> <link rel="alternate" hreflang="zh-tw" href="https://web.archive.org/web/20240325001425/https://business.x.com/zh-tw/help.html"/> <link rel="alternate" hreflang="tr" href="https://web.archive.org/web/20240325001425/https://business.x.com/tr/help.html"/> <link rel="alternate" hreflang="no" href="https://web.archive.org/web/20240325001425/https://business.x.com/no/help.html"/> <link rel="alternate" hreflang="sv" href="https://web.archive.org/web/20240325001425/https://business.x.com/sv/help.html"/> <link rel="alternate" hreflang="hi" href="https://web.archive.org/web/20240325001425/https://business.x.com/hi/help.html"/> <link rel="alternate" hreflang="he" href="https://web.archive.org/web/20240325001425/https://business.x.com/he/help.html"/> <link rel="alternate" hreflang="id" href="https://web.archive.org/web/20240325001425/https://business.x.com/id/help.html"/> <meta name="twitter:widgets:new-embed-design" content="on"/> <meta name="twitter:widgets:csp" content="on"/> <link href="https://web.archive.org/web/20240325001425im_/https://abs.twimg.com/favicons/twitter-orange.3.ico" rel="shortcut icon" type="image/x-icon"/> <script type="application/json" id="analytics-settings">{"google":{"accounts":[],"options":{"customVars":{"dimension2":"2"},"domains":["business.twitter.com"],"displayAdvertisingFeatures":false,"trackerUrl":"https://web.archive.org/web/20240325001425/https://business.twitter.com/etc/designs/common-twitter/analytics/js/google-analytics.js"}},"scribe":{"client":"gazebo","scribeSectionWithImpression":true},"trackingPixel":{"pixel_ids":["num2q"]},"bing":{"trackingId":"4064013"}}</script> <script type="application/json" class="u14-data-layer" data-component="u14-data-layer" id="data-layer">{"page":{"pageId":"","pageKey":"en-en","pageName":"Ads Help Center","pagePath":"/content/business-twitter/en/help","pageType":"content-page","pagePublishDate":"","language":"en","geoRegion":"en","category":{"tags":{"tagIDs":[],"tagNames":[]},"scribe":{"section":"help","page":"business","element":"page"}},"attribute":{}}}</script> <link rel="stylesheet" href="https://web.archive.org/web/20240325001425cs_/https://cdn.cms-twdigitalassets.com/etc/designs/business2-twitter/public/css/core.css.twhash.p.f.ae30d52e9ae32b4794fda5c672ac1999.css" media="screen" type="text/css"/> <link rel="stylesheet" href="https://web.archive.org/web/20240325001425cs_/https://cdn.cms-twdigitalassets.com/etc/designs/business2-twitter/public/css/legacy-colors.css.twhash.p.f.20fd26d638816cbce52d44904fc9c3c2.css" type="text/css"/> <link rel="stylesheet" href="https://web.archive.org/web/20240325001425cs_/https://cdn.cms-twdigitalassets.com/etc/designs/business2-twitter/public/css/project.css.twhash.p.f.70eb4ff9f3cc7604b280a56e87e423c0.css" media="screen" type="text/css"/> <link rel="stylesheet" href="https://web.archive.org/web/20240325001425cs_/https://cdn.cms-twdigitalassets.com/etc/designs/business2-twitter/public/css/print.css.twhash.p.f.67de1c964d9398cbf614aab841910ad6.css" media="print" type="text/css"/> <link rel="stylesheet" href="https://web.archive.org/web/20240325001425cs_/https://cdn.cms-twdigitalassets.com/etc/designs/business2-twitter/public/css/languages.css.twhash.p.f.ad7062672948db2fe784ee48cbba355a.css" type="text/css"/> <script src="https://web.archive.org/web/20240325001425js_/https://cdn.cms-twdigitalassets.com/etc/designs/common-twitter/global-vars.min.twhash.p.cl.d124ce9017ad534db9653f8308be25d0.js"></script>  <script src="https://web.archive.org/web/20240325001425js_/https://cdn.cms-twdigitalassets.com/etc/designs/common-twitter/clientlib-twtr-scribe.min.twhash.p.cl.0855e6eeeb9766e44d804e2ec990aa88.js"></script> </head> <body class=" twtr-theme--blue page content-page page-- twtr-color-bg--white-neutral js-no-scroll atm-light " style="--theme-color: var(--blue-dark)" data-analytics-page="business" data-analytics-section="help" data-analytics-component="help" data-analytics-element="page"> <div style="--nav-height: var(--navbar-tall)"> <div id="twBearerToken" data-value="AAAAAAAAAAAAAAAAAAAAACHguwAAAAAAaSlT0G31NDEyg%2BSnBN5JuyKjMCU%3Dlhg0gv0nE7KKyiJNEAojQbn8Y3wJm1xidDK7VnKGBP4ByJwHPb" style="display:none"></div> <div id="twAuthenticationFlag" data-value="guest" style="display:none"></div> <div id="twGeoLocationRegion" data-value="other" style="display:none"></div> <div class="u01b__page-padding"></div> <div class="u01b js-twtr-nav u01b--white u01b--text-dark twtr-color-bg--white-neutral is-fixed"> <div class="twtr-container--wide"> <div class="twtr-grid"> <div class="twtr-col-12"> <div class="u01b__nav-content"> <a class="u01b__skip-nav-content" href="#twtr-main">Skip to main content</a> <div class="u01b__nav-home"> <div class="u01b__nav-controls"> <a class="u01b__logo twtr-scribe-clicks" href="https://web.archive.org/web/20240325001425/https://business.x.com/" data-twtr-scribe-section="u01b-navigation" data-twtr-scribe-element="R69Q" data-twtr-scribe-component="twitter-logo-icon" aria-label="Business home"> <svg viewbox="0 0 1200 1227" xmlns="http://www.w3.org/2000/svg" aria-hidden="true" role="none" class="u01b__icon-home"> <path d="M714.163 519.284L1160.89 0H1055.03L667.137 450.887L357.328 0H0L468.492 681.821L0 1226.37H105.866L515.491 750.218L842.672 1226.37H1200L714.137 519.284H714.163ZM569.165 687.828L521.697 619.934L144.011 79.6944H306.615L611.412 515.685L658.88 583.579L1055.08 1150.3H892.476L569.165 687.854V687.828Z"/> </svg> <span class="u01b__home-link twtr-type--bold-24"> Business </span> </a> </div> </div> <div class="u01b__dynamic-nav" data-links-json="[{"isActive":false,"hasActiveChild":false,"children":[{"isActive":false,"hasActiveChild":false,"children":[],"overviewTitle":"Why X","linkDisabled":false,"title":"Why X","path":"https://business.x.com/en/basics/intro-x-for-business.html"},{"isActive":false,"hasActiveChild":false,"children":[],"overviewTitle":"Get started","linkDisabled":false,"title":"Get started","path":"https://business.x.com/en/basics/get-your-business-started-with-x.html"},{"isActive":false,"hasActiveChild":false,"children":[],"overviewTitle":"Organic best practices","linkDisabled":false,"title":"Organic best practices","path":"https://business.x.com/en/basics/organic-best-practices.html"},{"isActive":false,"hasActiveChild":false,"children":[],"overviewTitle":"Community management","linkDisabled":false,"title":"Community management","path":"https://business.x.com/en/basics/community-management.html"},{"isActive":false,"hasActiveChild":false,"children":[],"overviewTitle":"Quick Promote","linkDisabled":false,"title":"Quick Promote","path":"https://business.x.com/en/basics/quick-promote.html"}],"overviewTitle":"Basics","linkDisabled":false,"title":"Basics","path":"https://business.x.com/en/basics.html"},{"isActive":false,"hasActiveChild":false,"children":[{"isActive":false,"hasActiveChild":false,"children":[],"overviewTitle":"Get started with X Ads","linkDisabled":false,"title":"Get started with X Ads","path":"https://business.twitter.com/en/advertising.html"},{"isActive":false,"hasActiveChild":false,"children":[],"overviewTitle":"Campaign Objectives","linkDisabled":false,"title":"Campaign Objectives","path":"https://business.x.com/en/advertising/campaign-types.html"},{"isActive":false,"hasActiveChild":false,"children":[],"overviewTitle":"X Ad formats","linkDisabled":false,"title":"X Ad formats","path":"https://business.x.com/en/advertising/formats.html"},{"isActive":false,"hasActiveChild":false,"children":[],"overviewTitle":"Targeting","linkDisabled":false,"title":"Targeting","path":"https://business.x.com/en/advertising/targeting.html"},{"isActive":false,"hasActiveChild":false,"children":[],"overviewTitle":"Ads best practices","linkDisabled":false,"title":"Ads best practices","path":"https://business.x.com/en/advertising/ads-best-practices.html"},{"isActive":false,"hasActiveChild":false,"children":[],"overviewTitle":"Analytics","linkDisabled":false,"title":"Analytics","path":"https://business.x.com/en/advertising/analytics.html"},{"isActive":false,"hasActiveChild":false,"children":[],"overviewTitle":"Measurement","linkDisabled":false,"title":"Measurement","path":"https://business.x.com/en/advertising/measurement.html"},{"isActive":false,"hasActiveChild":false,"children":[],"overviewTitle":"X Marketing Partners","linkDisabled":false,"title":"X Marketing Partners","path":"https://business.x.com/en/advertising/partners.html"},{"isActive":false,"hasActiveChild":false,"children":[],"overviewTitle":"Success Stories","linkDisabled":false,"title":"Success Stories","path":"https://business.x.com/en/success-stories.html"}],"overviewTitle":"Advertising","linkDisabled":false,"title":"Advertising","path":"https://business.x.com/en/advertising.html"},{"isActive":false,"hasActiveChild":false,"children":[{"isActive":false,"hasActiveChild":false,"children":[],"overviewTitle":"Amplify Pre-roll","linkDisabled":false,"title":"Amplify Pre-roll","path":"https://business.x.com/en/products/amplify-pre-roll.html"},{"isActive":false,"hasActiveChild":false,"children":[],"overviewTitle":"Amplify Sponsorships","linkDisabled":false,"title":"Amplify Sponsorships","path":"https://business.x.com/en/products/amplify-sponsorships.html"},{"isActive":false,"hasActiveChild":false,"children":[],"overviewTitle":"Vertical Video Ads","linkDisabled":false,"title":"Vertical Video Ads","path":"https://business.x.com/en/products/vertical-video-ads.html"},{"isActive":false,"hasActiveChild":false,"children":[],"overviewTitle":"Media Studio","linkDisabled":false,"title":"Media Studio","path":"https://business.x.com/en/products/media-studio.html"},{"isActive":false,"hasActiveChild":false,"children":[],"overviewTitle":"Timeline Takeovers","linkDisabled":false,"title":"Timeline Takeovers","path":"https://business.x.com/en/products/timeline-takeovers.html"},{"isActive":false,"hasActiveChild":false,"children":[],"overviewTitle":"Trend Takeovers","linkDisabled":false,"title":"Trend Takeovers","path":"https://business.x.com/en/products/trend-takeovers.html"}],"overviewTitle":"Products","linkDisabled":false,"title":"Products","path":"https://business.x.com/en/products.html"},{"isActive":false,"hasActiveChild":false,"children":[{"isActive":false,"hasActiveChild":false,"children":[],"overviewTitle":"Agency resources","linkDisabled":false,"title":"Agency resources","path":"https://business.x.com/en/resources/agency.html"},{"isActive":false,"hasActiveChild":false,"children":[],"overviewTitle":"Blog","linkDisabled":false,"title":"Blog","path":"https://business.x.com/en/blog.html"},{"isActive":false,"hasActiveChild":false,"children":[],"overviewTitle":"Downloadable guides and webinars","linkDisabled":false,"title":"Downloadable guides and webinars","path":"https://business.x.com/en/resources/guides-and-webinars.html"},{"isActive":false,"hasActiveChild":false,"children":[],"overviewTitle":"Small business resources","linkDisabled":false,"title":"Small business resources","path":"https://business.x.com/en/resources/small-business.html"},{"isActive":false,"hasActiveChild":false,"children":[],"overviewTitle":"Video resources","linkDisabled":false,"title":"Video resources","path":"https://business.x.com/en/resources/video.html"},{"isActive":false,"hasActiveChild":false,"children":[],"overviewTitle":"2024 X marketing calendar","linkDisabled":false,"title":"2024 X marketing calendar","path":"https://business.x.com/en/resources/x-marketing-calendar.html"},{"isActive":false,"hasActiveChild":false,"children":[],"overviewTitle":"X performance advertising","linkDisabled":false,"title":"X performance advertising","path":"https://business.x.com/en/resources/performance-advertising-hub.html"},{"isActive":false,"hasActiveChild":false,"children":[],"overviewTitle":"Industry Insights","linkDisabled":false,"title":"Industry Insights","path":"https://business.x.com/en/resources/industries.html"},{"isActive":false,"hasActiveChild":false,"children":[],"overviewTitle":"X Ads Academy","linkDisabled":false,"title":"X Ads Academy","path":"https://www.xadsacademy.com/sl/2b01d55a"}],"overviewTitle":"Resources and guides","linkDisabled":false,"title":"Resources and guides","path":"https://business.x.com/en/resources.html"},{"isActive":true,"hasActiveChild":false,"children":[{"isActive":false,"hasActiveChild":false,"children":[],"overviewTitle":"X Ads overview","linkDisabled":false,"title":"X Ads overview","path":"https://business.x.com/en/help/overview.html"},{"isActive":false,"hasActiveChild":false,"children":[],"overviewTitle":"Get started in your ads account","linkDisabled":false,"title":"Get started in your ads account","path":"https://business.x.com/en/help/account-setup.html"},{"isActive":false,"hasActiveChild":false,"children":[],"overviewTitle":"Campaign setup","linkDisabled":false,"title":"Campaign setup","path":"https://business.x.com/en/help/campaign-setup.html"},{"isActive":false,"hasActiveChild":false,"children":[],"overviewTitle":"Editing and optimization","linkDisabled":false,"title":"Editing and optimization","path":"https://business.x.com/en/help/campaign-editing-and-optimization.html"},{"isActive":false,"hasActiveChild":false,"children":[],"overviewTitle":"Measurement","linkDisabled":false,"title":"Measurement","path":"https://business.x.com/en/help/campaign-measurement-and-analytics.html"},{"isActive":false,"hasActiveChild":false,"children":[],"overviewTitle":"Troubleshooting and FAQs","linkDisabled":false,"title":"Troubleshooting and FAQs","path":"https://business.x.com/en/help/troubleshooting.html"},{"isActive":false,"hasActiveChild":false,"children":[],"overviewTitle":"X Ads policies","linkDisabled":false,"title":"X Ads policies","path":"https://business.x.com/en/help/ads-policies.html"},{"isActive":false,"hasActiveChild":false,"children":[],"overviewTitle":"Brand Safety @X","linkDisabled":false,"title":"Brand Safety @X","path":"https://business.x.com/en/help/ads-policies/brand-safety.html"},{"isActive":false,"hasActiveChild":false,"children":[],"overviewTitle":"Shopping Policies @X ","linkDisabled":false,"title":"Shopping Policies @X ","path":"https://business.x.com/en/help/shopping-policies.html"}],"overviewTitle":"Ads Help Center","linkDisabled":false,"title":"Ads Help Center","path":"https://business.x.com/en/help.html"}]" data-icon-chevron-right="<svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewbox="0 0 24 24" aria-hidden="true" focusable="false" role="none" class="twtr-icon"> <path opacity="0" d="M0 0h24v24H0z" /> <path d="M17.207 11.293l-7.5-7.5c-.39-.39-1.023-.39-1.414 0s-.39 1.023 0 1.414L15.086 12l-6.793 6.793c-.39.39-.39 1.023 0 1.414.195.195.45.293.707.293s.512-.098.707-.293l7.5-7.5c.39-.39.39-1.023 0-1.414z" /> </svg>" data-icon-arrow-left="<svg width="28px" height="28px" viewbox="0 0 28 28" version="1.1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" aria-hidden="true" focusable="false" role="none" class="twtr-icon u01b__icon-arrow-left"> <g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd" stroke-linecap="round"> <g transform="translate(-1216.000000, -298.000000)" stroke-width="2.25"> <g transform="translate(1200.000000, 282.000000)"> <g transform="translate(17.000000, 17.000000)"> <path d="M0.756410256,12.8589744 L25.7179487,12.8589744"></path> <path d="M13.2371795,25.3397436 L25.7179487,12.8589744"></path> <path d="M13.2371795,12.4807692 L25.3397436,0.378205128" transform="translate(19.288462, 6.429487) rotate(-90.000000) translate(-19.288462, -6.429487) "></path> </g> </g> </g> </g> </svg>" data-icon-chevron-down="<svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewbox="0 0 24 24" aria-hidden="true" focusable="false" role="none" class="twtr-icon"> <path opacity="0" d="M0 0h24v24H0z" /> <path d="M20.207 7.043c-.39-.39-1.023-.39-1.414 0L12 13.836 5.207 7.043c-.39-.39-1.023-.39-1.414 0s-.39 1.023 0 1.414l7.5 7.5c.195.195.45.293.707.293s.512-.098.707-.293l7.5-7.5c.39-.39.39-1.023 0-1.414z" /> </svg>" data-icon-close="<svg version="1.1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" x="0px" y="0px" viewbox="0 0 24 24" style="enable-background:new 0 0 24 24;" xml:space="preserve" aria-hidden="true" focusable="false" role="none" class="twtr-icon--md"> <g> <g> <defs> <rect id="SVGID_1_" x="-468" y="-1360" width="1440" height="3027" /> </defs> <clippath id="SVGID_2_"> <use xlink:href="#SVGID_1_" style="overflow:visible;" /> </clippath> </g> </g> <rect x="-468" y="-1360" class="st0" width="1440" height="3027" style="fill:rgb(0,0,0,0);stroke-width:3;stroke:rgb(0,0,0)" /> <path d="M13.4,12l5.8-5.8c0.4-0.4,0.4-1,0-1.4c-0.4-0.4-1-0.4-1.4,0L12,10.6L6.2,4.8c-0.4-0.4-1-0.4-1.4,0c-0.4,0.4-0.4,1,0,1.4 l5.8,5.8l-5.8,5.8c-0.4,0.4-0.4,1,0,1.4c0.2,0.2,0.4,0.3,0.7,0.3s0.5-0.1,0.7-0.3l5.8-5.8l5.8,5.8c0.2,0.2,0.5,0.3,0.7,0.3 s0.5-0.1,0.7-0.3c0.4-0.4,0.4-1,0-1.4L13.4,12z" /> </svg>" data-icon-search="<svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewbox="0 0 24 24" aria-hidden="true" focusable="false" role="none" class="twtr-icon"> <path opacity="0" d="M0 0h24v24H0z" /> <path d="M22.06 19.94l-3.73-3.73C19.38 14.737 20 12.942 20 11c0-4.97-4.03-9-9-9s-9 4.03-9 9 4.03 9 9 9c1.943 0 3.738-.622 5.21-1.67l3.73 3.73c.292.294.676.44 1.06.44s.768-.146 1.06-.44c.586-.585.586-1.535 0-2.12zM11 17c-3.308 0-6-2.692-6-6s2.692-6 6-6 6 2.692 6 6-2.692 6-6 6z" /> </svg>" data-icon-search-submit="<svg width="21" height="21" viewbox="0 0 21 21" fill="none" xmlns="http://www.w3.org/2000/svg" aria-hidden="true" role="none" class="twtr-icon"> <path fill-rule="evenodd" clip-rule="evenodd" d="M16.33 14.21L20.06 17.94C20.646 18.525 20.646 19.475 20.06 20.06C19.768 20.354 19.384 20.5 19 20.5C18.616 20.5 18.232 20.354 17.94 20.06L14.21 16.33C12.738 17.378 10.943 18 9 18C4.03 18 0 13.97 0 9C0 4.03 4.03 0 9 0C13.97 0 18 4.03 18 9C18 10.942 17.38 12.737 16.33 14.21ZM3 9C3 12.308 5.692 15 9 15C12.308 15 15 12.308 15 9C15 5.692 12.308 3 9 3C5.692 3 3 5.692 3 9Z" fill="white" /> </svg>" data-bg-color="white-neutral" data-root-page-title="Business" data-search-placeholder="Search" data-search-enabled="true" data-search-page="https://business.x.com/en/search.html" data-search-query-key="q" data-search-query-type="?" data-scribe-element="R69Q" data-scribe-section="u01b-navigation" data-cta-enabled="true" data-profile-enabled="true" data-cta-text="Start a campaign" data-cta-link="https://ads.twitter.com" data-cta-link-new-tab="false"> </div> <div class="u01b__static-nav"> </div> </div> </div> </div> </div> </div> <main class="twtr-color-bg--white-neutral business__header-banner-margin" id="twtr-main"> <div class="ct01-columns"> <div class="ct01 twtr-padding__section--top twtr-padding__section--bottom twtr-background--gray-900 "> <div class="ct01__content twtr-container "> <div class="ct01__item twtr-grid "> <div class="ct01__column twtr-col-md-12 "> <div class="ct01__wrapper "> <div class="b01-headline twtr-component twtr-component--first"> <div class="b01 twtr-component-space--md"> <div class="b01__item"> <div class="b01__copy "> <h1 class="b01__headline twtr-type--bold-700r twtr-color--white "> Welcome to the X Ads Help Center </h1> </div> </div> </div> </div> <div class="b01-headline twtr-component"> <div class="b01 twtr-component-space--md"> <div class="b01__item"> <div class="b01__copy "> <h2 class="b01__headline twtr-type--bold-400r twtr-color--white "> Get answers and assistance to all things X Ads right here </h2> </div> </div> </div> </div> <div class="u12-search-form twtr-component--last twtr-component"> <div class="u12" data-chevron-svg="<svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" aria-hidden="true" focusable="false"> <path opacity="0" d="M0 0h24v24H0z"/> <path d="M20.207 14.543l-7.5-7.5c-.39-.39-1.023-.39-1.414 0l-7.5 7.5c-.39.39-.39 1.023 0 1.414.195.195.45.293.707.293s.512-.098.707-.293L12 9.164l6.793 6.793c.195.195.45.293.707.293s.512-.098.707-.293c.39-.39.39-1.023 0-1.414z"/> </svg> " data-search-svg="<svg width="24" height="24" viewBox="0 0 24 24" xmlns="http://www.w3.org/2000/svg" aria-hidden="true" focusable="false"> <path fill-rule="evenodd" clip-rule="evenodd" d="M17.87 16.81l3.66 3.66a.747.747 0 01-.002 1.06.746.746 0 01-1.06 0l-3.66-3.66A8.964 8.964 0 0111 20a9 9 0 119-9 8.98 8.98 0 01-2.13 5.81zM11 3.5c-4.135 0-7.5 3.365-7.5 7.5s3.365 7.5 7.5 7.5 7.5-3.365 7.5-7.5-3.365-7.5-7.5-7.5z"/> </svg> " data-index-path="/content/business-twitter/en" data-search-path="/content/business-twitter/en/help" data-search-result-page="/content/business-twitter/en/search"> </div> </div> </div> </div> </div> </div> </div> </div> <div class="ct01-columns"> <div class="ct01 twtr-padding__block--top twtr-padding__group--bottom "> <div class="ct01__content twtr-container "> <div class="ct01__item twtr-grid "> <div class="ct01__column twtr-col-md-12 "> <div class="ct01__wrapper "> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component--last twtr-component twtr-component--first"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="LVBH"> <h4>Table of Contents</h4> </div> </div> </div> </div> </div> </div> </div> </div> <div class="ct01-columns"> <div class="ct01 twtr-padding__paragraph--top twtr-padding__block--bottom "> <div class="ct01__content twtr-container "> <div class="ct01__item twtr-grid "> <div class="ct01__column twtr-col-md-6 none "> <div class="ct01__wrapper "> <div class="ct09-justify-content twtr-component twtr-component--first"> <div class="ct09 " style="--ct09-fixed-height: ;"> <div class="ct09__item"> <div class="ct09__wrapper is-direction--row is-justified-start is-aligned-center has-no-margin-bottom twtr-spacing--pb-0"> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component twtr-component--first"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="X8E0"> <h2>01</h2> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component--last twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="S5L6"> <h4><a href="https://web.archive.org/web/20240325001425/https://business.x.com/en/help/overview.html" target="_blank"><span class="twtr-color--gray-900">Overview</span></a></h4> </div> </div> </div> </div> </div> </div> <div class="ct09-justify-content twtr-component"> <div class="ct09 " style="--ct09-fixed-height: ;"> <div class="ct09__item"> <div class="ct09__wrapper is-direction--row is-justified-start is-aligned-center has-no-margin-bottom twtr-spacing--pb-0"> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component twtr-component--first"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="4SPY"> <h2>02</h2> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component--last twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="AMP8"> <h4><a href="https://web.archive.org/web/20240325001425/https://business.x.com/en/help/account-setup.html" target="_blank"><span class="twtr-color--gray-900">Account setup</span></a></h4> </div> </div> </div> </div> </div> </div> <div class="ct09-justify-content twtr-component"> <div class="ct09 " style="--ct09-fixed-height: ;"> <div class="ct09__item"> <div class="ct09__wrapper is-direction--row is-justified-start is-aligned-center has-no-margin-bottom twtr-spacing--pb-0"> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component twtr-component--first"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="EHBS"> <h2>03</h2> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component--last twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="YTYU"> <h4><a href="https://web.archive.org/web/20240325001425/https://business.x.com/en/help/campaign-setup.html" target="_blank"><span class="twtr-color--gray-900">Campaign setup</span></a></h4> </div> </div> </div> </div> </div> </div> <div class="ct09-justify-content twtr-component--last twtr-component"> <div class="ct09 " style="--ct09-fixed-height: ;"> <div class="ct09__item"> <div class="ct09__wrapper is-direction--row is-justified-start is-aligned-center has-no-margin-bottom twtr-spacing--pb-0"> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component twtr-component--first"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="UD8T"> <h2>04</h2> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component--last twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="UDB9"> <h4><a href="https://web.archive.org/web/20240325001425/https://business.x.com/en/help/campaign-editing-and-optimization.html" target="_blank"><span class="twtr-color--gray-900">Editing & optimizing</span></a></h4> </div> </div> </div> </div> </div> </div> </div> </div> <div class="ct01__column twtr-col-md-6 none "> <div class="ct01__wrapper "> <div class="ct09-justify-content twtr-component twtr-component--first"> <div class="ct09 " style="--ct09-fixed-height: ;"> <div class="ct09__item"> <div class="ct09__wrapper is-direction--row is-justified-start is-aligned-center has-no-margin-bottom twtr-spacing--pb-0"> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component twtr-component--first"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="ZZA1"> <h2>05</h2> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component--last twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="I35H"> <h4><a href="https://web.archive.org/web/20240325001425/https://business.x.com/en/help/campaign-measurement-and-analytics.html" target="_blank"><span class="twtr-color--gray-900">Analytics</span></a></h4> </div> </div> </div> </div> </div> </div> <div class="ct09-justify-content twtr-component"> <div class="ct09 " style="--ct09-fixed-height: ;"> <div class="ct09__item"> <div class="ct09__wrapper is-direction--row is-justified-start is-aligned-center has-no-margin-bottom twtr-spacing--pb-0"> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component twtr-component--first"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="OZ6S"> <h2>06</h2> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component--last twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="I4EI"> <h4><a href="https://web.archive.org/web/20240325001425/https://business.x.com/en/help/troubleshooting.html" target="_blank"><span class="twtr-color--gray-900">Troubleshooting</span></a></h4> </div> </div> </div> </div> </div> </div> <div class="ct09-justify-content twtr-component--last twtr-component"> <div class="ct09 " style="--ct09-fixed-height: ;"> <div class="ct09__item"> <div class="ct09__wrapper is-direction--row is-justified-start is-aligned-center has-no-margin-bottom twtr-spacing--pb-0"> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component twtr-component--first"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="6IJ7"> <h2>07</h2> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component--last twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="YEN5"> <h4><a href="https://web.archive.org/web/20240325001425/https://business.x.com/en/help/ads-policies.html" target="_blank"><span class="twtr-color--gray-900">X Ads policies</span></a></h4> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> <div class="ct01-columns"> <div class="ct01 twtr-padding__paragraph--top twtr-padding__nested--bottom "> <div class="ct01__content twtr-container "> <div class="ct01__item twtr-grid "> <div class="ct01__column twtr-col-md-12 none "> <div class="ct01__wrapper "> <div class="b01-headline twtr-component--last twtr-component twtr-component--first"> <div class="b01 twtr-component-space--md"> <div class="b01__item"> <div class="b01__copy "> <h3 class="b01__headline twtr-type--bold-500r twtr-color--gray-900 "> Most visited help pages: </h3> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> <div class="ct01-columns"> <div class="ct01 twtr-padding__paragraph--top twtr-padding__block--bottom "> <div class="ct01__content twtr-container "> <div class="ct01__item twtr-grid "> <div class="ct01__column twtr-col-md-4 none "> <div class="ct01__wrapper "> <div class="b04-image twtr-component twtr-component--first"> <div class="b04 twtr-component-space--md "> <div class="b04__image b04__image--fixed"> <picture> <source srcset="https://web.archive.org/web/20240325001425im_/https://cdn.cms-twdigitalassets.com/content/dam/business-twitter/help/blue_information.png.twimg.768.png" media="(max-width: 767px)"/> <source srcset="https://web.archive.org/web/20240325001425im_/https://cdn.cms-twdigitalassets.com/content/dam/business-twitter/help/blue_information.png.twimg.2560.png" media="(min-width: 1920px)"/> <img src="data:image/svg+xml,%3Csvg xmlns=%22http://www.w3.org/2000/svg%22 viewBox=%220 0 600 600%22%3E%3C/svg%3E" style="width: 100px" width="100px" height="600px" data-src="/content/dam/business-twitter/help/blue_information.png.twimg.1920.png" alt data-object-fit="cover" class="b04__img b04__img-cover b04__img--fixed is-aligned-left lazyload "/> </picture> </div> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="0MVY"> <h5 style="text-align: left;"><a href="https://web.archive.org/web/20240325001425/https://business.x.com/en/help/troubleshooting/how-twitter-ads-work.html" target="_blank"><span class="twtr-color--gray-900">How X Ads work</span></a></h5> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="9VB5"> <h5 style="text-align: left;"><a href="https://web.archive.org/web/20240325001425/http://business.twitter.com/" target="_blank"></a><a href="https://web.archive.org/web/20240325001425/https://business.x.com/en/help/campaign-setup.html" target="_blank"><span class="twtr-color--gray-900">Campaign setup</span></a></h5> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="NC17"> <h5 style="text-align: left;"><a href="https://web.archive.org/web/20240325001425/https://business.x.com/en/help/campaign-editing-and-optimization/scheduled-tweets.html" target="_blank"><span class="twtr-color--gray-900">Scheduled Posts</span></a></h5> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component--last twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="IFZ3"> <h5 style="text-align: left;"><a href="https://web.archive.org/web/20240325001425/https://business.x.com/en/help/troubleshooting/multi-user-login-faq.html" target="_blank"><span class="twtr-color--gray-900">Multi-user login</span></a></h5> </div> </div> </div> </div> <div class="ct01__column twtr-col-md-4 none "> <div class="ct01__wrapper "> <div class="b04-image twtr-component twtr-component--first"> <div class="b04 twtr-component-space--md "> <div class="b04__image b04__image--fixed"> <picture> <source srcset="https://web.archive.org/web/20240325001425im_/https://cdn.cms-twdigitalassets.com/content/dam/business-twitter/help/blue_money.png.twimg.768.png" media="(max-width: 767px)"/> <source srcset="https://web.archive.org/web/20240325001425im_/https://cdn.cms-twdigitalassets.com/content/dam/business-twitter/help/blue_money.png.twimg.2560.png" media="(min-width: 1920px)"/> <img src="data:image/svg+xml,%3Csvg xmlns=%22http://www.w3.org/2000/svg%22 viewBox=%220 0 600 600%22%3E%3C/svg%3E" style="width: 100px" width="100px" height="600px" data-src="/content/dam/business-twitter/help/blue_money.png.twimg.1920.png" alt data-object-fit="cover" class="b04__img b04__img-cover b04__img--fixed is-aligned-left lazyload "/> </picture> </div> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="LWEJ"> <h5><a href="https://web.archive.org/web/20240325001425/https://business.x.com/en/help/overview/ads-pricing.html" target="_blank"><span class="twtr-color--gray-900">Ads pricing</span></a></h5> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="F5OF"> <h5><a href="https://web.archive.org/web/20240325001425/https://business.x.com/en/help/ads-policies/campaign-considerations/about-eligibility-for-twitter-ads.html" target="_blank"><span class="twtr-color--gray-900">Account eligibility</span></a></h5> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="1YBW"> <h5><a href="https://web.archive.org/web/20240325001425/https://business.x.com/en/help/ads-policies/introduction-to-twitter-ads/twitter-ads-policies.html" target="_blank"><span class="twtr-color--gray-900">X Ads policies</span></a></h5> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component--last twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="H7JQ"> <h5><a href="https://web.archive.org/web/20240325001425/https://business.x.com/en/help/ads-policies/brand-safety.html" target="_blank"><span class="twtr-color--gray-900">Brand safety @X</span></a></h5> </div> </div> </div> </div> <div class="ct01__column twtr-col-md-4 none "> <div class="ct01__wrapper "> <div class="b04-image twtr-component twtr-component--first"> <div class="b04 twtr-component-space--md "> <div class="b04__image b04__image--fixed"> <picture> <source srcset="https://web.archive.org/web/20240325001425im_/https://cdn.cms-twdigitalassets.com/content/dam/business-twitter/help/blue_gears.png.twimg.768.png" media="(max-width: 767px)"/> <source srcset="https://web.archive.org/web/20240325001425im_/https://cdn.cms-twdigitalassets.com/content/dam/business-twitter/help/blue_gears.png.twimg.2560.png" media="(min-width: 1920px)"/> <img src="data:image/svg+xml,%3Csvg xmlns=%22http://www.w3.org/2000/svg%22 viewBox=%220 0 600 600%22%3E%3C/svg%3E" style="width: 100px" width="100px" height="600px" data-src="/content/dam/business-twitter/help/blue_gears.png.twimg.1920.png" alt data-object-fit="cover" class="b04__img b04__img-cover b04__img--fixed is-aligned-left lazyload "/> </picture> </div> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="TOGW"> <h5><a href="https://web.archive.org/web/20240325001425/https://business.x.com/en/help/campaign-setup/creative-ad-specifications.html" target="_blank"><span class="twtr-color--gray-900">Creative ad specs</span></a></h5> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="WOSZ"> <h5><a href="https://web.archive.org/web/20240325001425/https://business.x.com/en/help/campaign-measurement-and-analytics/conversion-tracking-for-websites.html" target="_blank"><span class="twtr-color--gray-900">Conversion tracking</span></a></h5> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="NHCJ"> <h5><a href="https://web.archive.org/web/20240325001425/https://business.x.com/en/help/campaign-measurement-and-analytics/tweet-activity-dashboard.html" target="_blank"><span class="twtr-color--gray-900">Post Activity Dashboard</span></a></h5> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component--last twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="L0Z5"> <h5><a href="https://web.archive.org/web/20240325001425/https://business.x.com/en/help/campaign-setup/twitter-ads-manager.html" target="_blank"><span class="twtr-color--gray-900">Ads Manager</span></a></h5> </div> </div> </div> </div> </div> </div> </div> </div> <div class="ct01-columns"> <div class="ct01 twtr-padding__paragraph--top twtr-padding__nested--bottom "> <div class="ct01__content twtr-container "> <div class="ct01__item twtr-grid "> <div class="ct01__column twtr-col-md-12 none "> <div class="ct01__wrapper "> <div class="b01-headline twtr-component--last twtr-component twtr-component--first"> <div class="b01 twtr-component-space--md"> <div class="b01__item"> <div class="b01__copy "> <h4 class="b01__headline twtr-type--bold-500r twtr-color--gray-900 "> Don't forget about these X Ads basics: </h4> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> <div class="ct01-columns"> <div class="ct01 twtr-padding__paragraph--top twtr-padding__block--bottom "> <div class="ct01__content twtr-container "> <div class="ct01__item twtr-grid "> <div class="ct01__column twtr-col-md-4 none "> <div class="ct01__wrapper "> <div class="b04-image twtr-component twtr-component--first"> <div class="b04 twtr-component-space--md "> <div class="b04__image b04__image--fixed"> <picture> <source srcset="https://web.archive.org/web/20240325001425im_/https://cdn.cms-twdigitalassets.com/content/dam/business-twitter/help/blue_design.png.twimg.768.png" media="(max-width: 767px)"/> <source srcset="https://web.archive.org/web/20240325001425im_/https://cdn.cms-twdigitalassets.com/content/dam/business-twitter/help/blue_design.png.twimg.2560.png" media="(min-width: 1920px)"/> <img src="data:image/svg+xml,%3Csvg xmlns=%22http://www.w3.org/2000/svg%22 viewBox=%220 0 600 600%22%3E%3C/svg%3E" style="width: 100px" width="100px" height="600px" data-src="/content/dam/business-twitter/help/blue_design.png.twimg.1920.png" alt data-object-fit="cover" class="b04__img b04__img-cover b04__img--fixed is-aligned-left lazyload "/> </picture> </div> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="FQX2"> <h5><a href="https://web.archive.org/web/20240325001425/https://business.x.com/en/help/campaign-setup/campaigns-101.html" target="_blank"><span class="twtr-color--gray-900">Campaigns 101</span></a></h5> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="Q0BK"> <h5><a href="https://web.archive.org/web/20240325001425/https://business.x.com/en/help/account-setup/ads-account-creation.html" target="_blank"><span class="twtr-color--gray-900">Ads account creation</span></a></h5> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component--last twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="E23M"> <h5><a href="https://web.archive.org/web/20240325001425/https://business.x.com/en/help/overview/twitter-ads-glossary.html" target="_blank"><span class="twtr-color--gray-900">Ads glossary</span></a></h5> </div> </div> </div> </div> <div class="ct01__column twtr-col-md-4 none "> <div class="ct01__wrapper "> <div class="b04-image twtr-component twtr-component--first"> <div class="b04 twtr-component-space--md "> <div class="b04__image b04__image--fixed"> <picture> <source srcset="https://web.archive.org/web/20240325001425im_/https://cdn.cms-twdigitalassets.com/content/dam/business-twitter/help/blue_controls.png.twimg.768.png" media="(max-width: 767px)"/> <source srcset="https://web.archive.org/web/20240325001425im_/https://cdn.cms-twdigitalassets.com/content/dam/business-twitter/help/blue_controls.png.twimg.2560.png" media="(min-width: 1920px)"/> <img src="data:image/svg+xml,%3Csvg xmlns=%22http://www.w3.org/2000/svg%22 viewBox=%220 0 600 600%22%3E%3C/svg%3E" style="width: 100px" width="100px" height="600px" data-src="/content/dam/business-twitter/help/blue_controls.png.twimg.1920.png" alt data-object-fit="cover" class="b04__img b04__img-cover b04__img--fixed is-aligned-left lazyload "/> </picture> </div> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="W17H"> <h5><a href="https://web.archive.org/web/20240325001425/https://business.x.com/en/help/campaign-setup/campaign-targeting/conversation-targeting.html" target="_blank"><span class="twtr-color--gray-900">Conversation targeting</span></a></h5> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="0K74"> <h5><a href="https://web.archive.org/web/20240325001425/https://business.x.com/en/help/campaign-setup/campaign-targeting/custom-audiences.html" target="_blank"><span class="twtr-color--gray-900">Custom Audiences</span></a></h5> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component--last twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="7KHQ"> <h5><a href="https://web.archive.org/web/20240325001425/https://business.x.com/en/help/overview/what-are-promoted-ads.html" target="_blank"><span class="twtr-color--gray-900">What are Promoted Ads?</span></a></h5> </div> </div> </div> </div> <div class="ct01__column twtr-col-md-4 none "> <div class="ct01__wrapper "> <div class="b04-image twtr-component twtr-component--first"> <div class="b04 twtr-component-space--md "> <div class="b04__image b04__image--fixed"> <picture> <source srcset="https://web.archive.org/web/20240325001425im_/https://cdn.cms-twdigitalassets.com/content/dam/business-twitter/help/blue_investment.png.twimg.768.png" media="(max-width: 767px)"/> <source srcset="https://web.archive.org/web/20240325001425im_/https://cdn.cms-twdigitalassets.com/content/dam/business-twitter/help/blue_investment.png.twimg.2560.png" media="(min-width: 1920px)"/> <img src="data:image/svg+xml,%3Csvg xmlns=%22http://www.w3.org/2000/svg%22 viewBox=%220 0 600 600%22%3E%3C/svg%3E" style="width: 100px" width="100px" height="600px" data-src="/content/dam/business-twitter/help/blue_investment.png.twimg.1920.png" alt data-object-fit="cover" class="b04__img b04__img-cover b04__img--fixed is-aligned-left lazyload "/> </picture> </div> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="T19C"> <h5><a href="https://web.archive.org/web/20240325001425/https://business.x.com/en/help/campaign-editing-and-optimization/intro-to-optimizing.html" target="_blank"><span class="twtr-color--gray-900">Campaign optimization</span></a></h5> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="OVHB"> <h5><a href="https://web.archive.org/web/20240325001425/https://business.x.com/en/help/campaign-setup/create-a-video-views-campaign/upload-a-video.html" target="_blank"><span class="twtr-color--gray-900">Uploading videos to X Ads</span></a></h5> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component--last twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="Y4TP"> <h5><a href="https://web.archive.org/web/20240325001425/https://business.x.com/en/help/troubleshooting/bidding-and-auctions-faqs.html" target="_blank"><span class="twtr-color--gray-900">Bidding & auctions FAQs</span></a></h5> </div> </div> </div> </div> </div> </div> </div> </div> <div class="ct01-columns"> <div class="ct01 twtr-padding__block--top twtr-padding__section--bottom "> <div class="ct01__content twtr-container "> <div class="ct01__item twtr-grid "> <div class="ct01__column twtr-col-md-4 "> <div class="ct01__wrapper "> <div class="b01-headline twtr-component twtr-component--first"> <div class="b01 twtr-component-space--md"> <div class="b01__item"> <div class="b01__copy "> <h5 class="b01__headline twtr-type--bold-400r twtr-color--gray-500 "> Ready to launch your ad? </h5> </div> </div> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="Y83N"> <p>Let's get started! Apply all this knowledge to create standout posts (and ads) today. </p> </div> </div> <div class="b03-button twtr-component--last twtr-component"> <div class="b03 twtr-component-space--sm " data-redirect-to-login="false" style="width:auto;"> <a class="b03__button twtr-btn twtr-btn--secondary twtr-btn--size-default twtr-btn-color--secondary-black twtr-btn__icon--noicon twtr-scribe-clicks" href="https://web.archive.org/web/20240325001425/https://ads.twitter.com/" rel="noopener noreferrer" target="_blank" data-twtr-scribe-section="b03-button" data-twtr-scribe-element="D5I6" data-twtr-scribe-component="create-an-ad" data-text="Create an ad">  Create an ad </a> </div> </div> </div> </div> <div class="ct01__column twtr-col-md-4 "> <div class="ct01__wrapper "> <div class="b01-headline twtr-component twtr-component--first"> <div class="b01 twtr-component-space--md"> <div class="b01__item"> <div class="b01__copy "> <h5 class="b01__headline twtr-type--bold-400r twtr-color--gray-500 "> Have a big campaign coming up? </h5> </div> </div> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="LRGC"> <p>Connect with a X Ads specialist to get personalized help buying ads, launching IOs, and more. </p> </div> </div> <div class="b03-button twtr-component--last twtr-component"> <div class="b03 twtr-component-space--sm " data-redirect-to-login="false" style="width:auto;"> <a class="b03__button twtr-btn twtr-btn--secondary twtr-btn--size-default twtr-btn-color--secondary-black twtr-btn__icon--noicon twtr-scribe-clicks" href="https://web.archive.org/web/20240325001425/https://business.x.com/en/form/contact-us.html" rel="noopener noreferrer" target="_blank" data-twtr-scribe-section="b03-button" data-twtr-scribe-element="7UD9" data-twtr-scribe-component="contact-us" data-text="Contact us">  Contact us </a> </div> </div> </div> </div> <div class="ct01__column twtr-col-md-4 "> <div class="ct01__wrapper "> <div class="b01-headline twtr-component twtr-component--first"> <div class="b01 twtr-component-space--md"> <div class="b01__item"> <div class="b01__copy "> <h5 class="b01__headline twtr-type--bold-400r twtr-color--gray-500 "> Experiencing another issue? </h5> </div> </div> </div> </div> <div class="b02-rich-text twtr-rte twtr-component-space--md twtr-component"> <div class="b02__rich-text twtr-scribe-clicks-within b02__type--xlarge " style=" --headline-color: var(--black-neutral); --paragraph-color: var(--black-neutral);" data-twtr-scribe-section="c02-rich-text-editor" data-twtr-scribe-element="3BF5"> <p>File a support ticket for specific account-related queries and troubleshooting.</p> </div> </div> <div class="b03-button twtr-component--last twtr-component"> <div class="b03 twtr-component-space--sm " data-redirect-to-login="false" style="width:auto;"> <a class="b03__button twtr-btn twtr-btn--secondary twtr-btn--size-default twtr-btn-color--secondary-black twtr-btn__icon--noicon twtr-scribe-clicks" href="https://web.archive.org/web/20240325001425/https://ads.twitter.com/help" rel="noopener noreferrer" target="_blank" data-twtr-scribe-section="b03-button" data-twtr-scribe-element="WIRS" data-twtr-scribe-component="submit-a-ticket" data-text="Submit a ticket">  Submit a ticket </a> </div> </div> </div> </div> </div> </div> </div> </div> </main> <div> <footer class="u02 twtr-background--gray-900"> <div class="twtr-container"> <div class="u02__wrapper"> <div class="u02__row u02__network-map"> <div class="twtr-grid u02__twtr-grid"> <div class="js-accordion u02__column"> <h4 class="u02__column__parent twtr-type--bold-14 twtr-color--gray-0 is-opaque"> <button class="u02__trigger" type="button"> X platform <span class="u02__icon twtr-color-fill--gray-0 twtr-hidden--md twtr-hidden--lg twtr-hidden--xl"> <svg xmlns="http://www.w3.org/2000/svg" width="17" height="9.5" viewbox="0 0 17 9.5" aria-hidden="true" focusable="false" role="none" class="twtr-icon--sm"> <path d="M16.707.293c-.39-.39-1.023-.39-1.414 0L8.5 7.086 1.707.293c-.39-.39-1.023-.39-1.414 0s-.39 1.023 0 1.414l7.5 7.5c.195.195.45.293.707.293s.512-.098.707-.293l7.5-7.5c.39-.39.39-1.023 0-1.414z"/> </svg> </span> </button> </h4> <ul class="u02__column__list" role="region"> <li class="u02__link-item"> <a href="https://web.archive.org/web/20240325001425/https://x.com/" title="X.com" target="_blank" class="u02__link twtr-type--roman-14 twtr-color--gray-0 is-opaque twtr-scribe-clicks" data-twtr-scribe-section="u02-footer" data-twtr-scribe-element="YQYJ" data-twtr-scribe-component="x-com"> X.com </a> </li> <li class="u02__link-item"> <a href="https://web.archive.org/web/20240325001425/https://status.twitterstat.us/" title="Status" target="_blank" class="u02__link twtr-type--roman-14 twtr-color--gray-0 is-opaque twtr-scribe-clicks" data-twtr-scribe-section="u02-footer" data-twtr-scribe-element="YQYJ" data-twtr-scribe-component="status"> Status </a> </li> <li class="u02__link-item"> <a href="https://web.archive.org/web/20240325001425/https://help.twitter.com/resources/accessibility" title="Accessibility" target="_blank" class="u02__link twtr-type--roman-14 twtr-color--gray-0 is-opaque twtr-scribe-clicks" data-twtr-scribe-section="u02-footer" data-twtr-scribe-element="YQYJ" data-twtr-scribe-component="accessibility"> Accessibility </a> </li> <li class="u02__link-item"> <a href="https://web.archive.org/web/20240325001425/https://publish.twitter.com/" title="Embed a post" target="_blank" class="u02__link twtr-type--roman-14 twtr-color--gray-0 is-opaque twtr-scribe-clicks" data-twtr-scribe-section="u02-footer" data-twtr-scribe-element="YQYJ" data-twtr-scribe-component="embed-a-post"> Embed a post </a> </li> <li class="u02__link-item"> <a href="https://web.archive.org/web/20240325001425/https://privacy.twitter.com/" title="Privacy Center" target="_blank" class="u02__link twtr-type--roman-14 twtr-color--gray-0 is-opaque twtr-scribe-clicks" data-twtr-scribe-section="u02-footer" data-twtr-scribe-element="YQYJ" data-twtr-scribe-component="privacy-center"> Privacy Center </a> </li> <li class="u02__link-item"> <a href="https://web.archive.org/web/20240325001425/https://transparency.twitter.com/" title="Transparency Center" target="_blank" class="u02__link twtr-type--roman-14 twtr-color--gray-0 is-opaque twtr-scribe-clicks" data-twtr-scribe-section="u02-footer" data-twtr-scribe-element="YQYJ" data-twtr-scribe-component="transparency-center"> Transparency Center </a> </li> <li class="u02__link-item"> <a href="https://web.archive.org/web/20240325001425/https://help.twitter.com/using-x/download-the-x-app" title="Download the X app" target="_blank" class="u02__link twtr-type--roman-14 twtr-color--gray-0 is-opaque twtr-scribe-clicks" data-twtr-scribe-section="u02-footer" data-twtr-scribe-element="YQYJ" data-twtr-scribe-component="download-the-x-app"> Download the X app </a> </li> </ul> </div> <div class="js-accordion u02__column"> <h4 class="u02__column__parent twtr-type--bold-14 twtr-color--gray-0 is-opaque"> <button class="u02__trigger" type="button"> X Corp. <span class="u02__icon twtr-color-fill--gray-0 twtr-hidden--md twtr-hidden--lg twtr-hidden--xl"> <svg xmlns="http://www.w3.org/2000/svg" width="17" height="9.5" viewbox="0 0 17 9.5" aria-hidden="true" focusable="false" role="none" class="twtr-icon--sm"> <path d="M16.707.293c-.39-.39-1.023-.39-1.414 0L8.5 7.086 1.707.293c-.39-.39-1.023-.39-1.414 0s-.39 1.023 0 1.414l7.5 7.5c.195.195.45.293.707.293s.512-.098.707-.293l7.5-7.5c.39-.39.39-1.023 0-1.414z"/> </svg> </span> </button> </h4> <ul class="u02__column__list" role="region"> <li class="u02__link-item"> <a href="https://web.archive.org/web/20240325001425/https://about.twitter.com/en/who-we-are/our-company.html" title="About the company" target="_blank" class="u02__link twtr-type--roman-14 twtr-color--gray-0 is-opaque twtr-scribe-clicks" data-twtr-scribe-section="u02-footer" data-twtr-scribe-element="YQYJ" data-twtr-scribe-component="about-the-company"> About the company </a> </li> <li class="u02__link-item"> <a href="https://web.archive.org/web/20240325001425/https://blog.twitter.com/" title="Company news" target="_blank" class="u02__link twtr-type--roman-14 twtr-color--gray-0 is-opaque twtr-scribe-clicks" data-twtr-scribe-section="u02-footer" data-twtr-scribe-element="YQYJ" data-twtr-scribe-component="company-news"> Company news </a> </li> <li class="u02__link-item"> <a href="https://web.archive.org/web/20240325001425/https://about.twitter.com/en/who-we-are/brand-toolkit.html" title="Brand toolkit" target="_blank" class="u02__link twtr-type--roman-14 twtr-color--gray-0 is-opaque twtr-scribe-clicks" data-twtr-scribe-section="u02-footer" data-twtr-scribe-element="YQYJ" data-twtr-scribe-component="brand-toolkit"> Brand toolkit </a> </li> <li class="u02__link-item"> <a href="https://web.archive.org/web/20240325001425/https://careers.twitter.com/" title="Jobs and internships" target="_blank" class="u02__link twtr-type--roman-14 twtr-color--gray-0 is-opaque twtr-scribe-clicks" data-twtr-scribe-section="u02-footer" data-twtr-scribe-element="YQYJ" data-twtr-scribe-component="jobs-and-internships"> Jobs and internships </a> </li> <li class="u02__link-item"> <a href="https://web.archive.org/web/20240325001425/https://investor.twitterinc.com/" title="Investors" target="_blank" class="u02__link twtr-type--roman-14 twtr-color--gray-0 is-opaque twtr-scribe-clicks" data-twtr-scribe-section="u02-footer" data-twtr-scribe-element="YQYJ" data-twtr-scribe-component="investors"> Investors </a> </li> </ul> </div> <div class="js-accordion u02__column"> <h4 class="u02__column__parent twtr-type--bold-14 twtr-color--gray-0 is-opaque"> <button class="u02__trigger" type="button"> Help <span class="u02__icon twtr-color-fill--gray-0 twtr-hidden--md twtr-hidden--lg twtr-hidden--xl"> <svg xmlns="http://www.w3.org/2000/svg" width="17" height="9.5" viewbox="0 0 17 9.5" aria-hidden="true" focusable="false" role="none" class="twtr-icon--sm"> <path d="M16.707.293c-.39-.39-1.023-.39-1.414 0L8.5 7.086 1.707.293c-.39-.39-1.023-.39-1.414 0s-.39 1.023 0 1.414l7.5 7.5c.195.195.45.293.707.293s.512-.098.707-.293l7.5-7.5c.39-.39.39-1.023 0-1.414z"/> </svg> </span> </button> </h4> <ul class="u02__column__list" role="region"> <li class="u02__link-item"> <a href="https://web.archive.org/web/20240325001425/https://help.twitter.com/" title="Help Center" target="_blank" class="u02__link twtr-type--roman-14 twtr-color--gray-0 is-opaque twtr-scribe-clicks" data-twtr-scribe-section="u02-footer" data-twtr-scribe-element="YQYJ" data-twtr-scribe-component="help-center"> Help Center </a> </li> <li class="u02__link-item"> <a href="https://web.archive.org/web/20240325001425/https://help.twitter.com/en/using-twitter" title="Using X" target="_blank" class="u02__link twtr-type--roman-14 twtr-color--gray-0 is-opaque twtr-scribe-clicks" data-twtr-scribe-section="u02-footer" data-twtr-scribe-element="YQYJ" data-twtr-scribe-component="using-x"> Using X </a> </li> <li class="u02__link-item"> <a href="https://web.archive.org/web/20240325001425/https://create.twitter.com/" title="X for creators" target="_blank" class="u02__link twtr-type--roman-14 twtr-color--gray-0 is-opaque twtr-scribe-clicks" data-twtr-scribe-section="u02-footer" data-twtr-scribe-element="YQYJ" data-twtr-scribe-component="x-for-creators"> X for creators </a> </li> <li class="u02__link-item"> <a href="https://web.archive.org/web/20240325001425/https://business.twitter.com/en/help.html" title="Ads Help Center" target="_blank" class="u02__link twtr-type--roman-14 twtr-color--gray-0 is-opaque twtr-scribe-clicks" data-twtr-scribe-section="u02-footer" data-twtr-scribe-element="YQYJ" data-twtr-scribe-component="ads-help-center"> Ads Help Center </a> </li> <li class="u02__link-item"> <a href="https://web.archive.org/web/20240325001425/https://help.twitter.com/en/managing-your-account" title="Managing your account" target="_blank" class="u02__link twtr-type--roman-14 twtr-color--gray-0 is-opaque twtr-scribe-clicks" data-twtr-scribe-section="u02-footer" data-twtr-scribe-element="YQYJ" data-twtr-scribe-component="managing-your-account"> Managing your account </a> </li> <li class="u02__link-item"> <a href="https://web.archive.org/web/20240325001425/https://preferencecenter.twitter.com/" title="Email Preference Center" target="_blank" class="u02__link twtr-type--roman-14 twtr-color--gray-0 is-opaque twtr-scribe-clicks" data-twtr-scribe-section="u02-footer" data-twtr-scribe-element="YQYJ" data-twtr-scribe-component="email-preference-center"> Email Preference Center </a> </li> <li class="u02__link-item"> <a href="https://web.archive.org/web/20240325001425/https://help.twitter.com/en/rules-and-policies" title="Rules and policies" target="_blank" class="u02__link twtr-type--roman-14 twtr-color--gray-0 is-opaque twtr-scribe-clicks" data-twtr-scribe-section="u02-footer" data-twtr-scribe-element="YQYJ" data-twtr-scribe-component="rules-and-policies"> Rules and policies </a> </li> <li class="u02__link-item"> <a href="https://web.archive.org/web/20240325001425/https://help.twitter.com/en/forms.html" title="Contact us" target="_blank" class="u02__link twtr-type--roman-14 twtr-color--gray-0 is-opaque twtr-scribe-clicks" data-twtr-scribe-section="u02-footer" data-twtr-scribe-element="YQYJ" data-twtr-scribe-component="contact-us"> Contact us </a> </li> </ul> </div> <div class="js-accordion u02__column"> <h4 class="u02__column__parent twtr-type--bold-14 twtr-color--gray-0 is-opaque"> <button class="u02__trigger" type="button"> Developer resources <span class="u02__icon twtr-color-fill--gray-0 twtr-hidden--md twtr-hidden--lg twtr-hidden--xl"> <svg xmlns="http://www.w3.org/2000/svg" width="17" height="9.5" viewbox="0 0 17 9.5" aria-hidden="true" focusable="false" role="none" class="twtr-icon--sm"> <path d="M16.707.293c-.39-.39-1.023-.39-1.414 0L8.5 7.086 1.707.293c-.39-.39-1.023-.39-1.414 0s-.39 1.023 0 1.414l7.5 7.5c.195.195.45.293.707.293s.512-.098.707-.293l7.5-7.5c.39-.39.39-1.023 0-1.414z"/> </svg> </span> </button> </h4> <ul class="u02__column__list" role="region"> <li class="u02__link-item"> <a href="https://web.archive.org/web/20240325001425/https://developer.twitter.com/en" title="Developer home" target="_blank" class="u02__link twtr-type--roman-14 twtr-color--gray-0 is-opaque twtr-scribe-clicks" data-twtr-scribe-section="u02-footer" data-twtr-scribe-element="YQYJ" data-twtr-scribe-component="developer-home"> Developer home </a> </li> <li class="u02__link-item"> <a href="https://web.archive.org/web/20240325001425/https://developer.twitter.com/en/docs" title="Documentation" target="_blank" class="u02__link twtr-type--roman-14 twtr-color--gray-0 is-opaque twtr-scribe-clicks" data-twtr-scribe-section="u02-footer" data-twtr-scribe-element="YQYJ" data-twtr-scribe-component="documentation"> Documentation </a> </li> <li class="u02__link-item"> <a href="https://web.archive.org/web/20240325001425/https://twittercommunity.com/" title="Forums" target="_blank" class="u02__link twtr-type--roman-14 twtr-color--gray-0 is-opaque twtr-scribe-clicks" data-twtr-scribe-section="u02-footer" data-twtr-scribe-element="YQYJ" data-twtr-scribe-component="forums"> Forums </a> </li> <li class="u02__link-item"> <a href="https://web.archive.org/web/20240325001425/https://developer.twitter.com/en/community" title="Communities" target="_blank" class="u02__link twtr-type--roman-14 twtr-color--gray-0 is-opaque twtr-scribe-clicks" data-twtr-scribe-section="u02-footer" data-twtr-scribe-element="YQYJ" data-twtr-scribe-component="communities"> Communities </a> </li> <li class="u02__link-item"> <a href="https://web.archive.org/web/20240325001425/https://blog.twitter.com/developer/" title="Developer blog" target="_blank" class="u02__link twtr-type--roman-14 twtr-color--gray-0 is-opaque twtr-scribe-clicks" data-twtr-scribe-section="u02-footer" data-twtr-scribe-element="YQYJ" data-twtr-scribe-component="developer-blog"> Developer blog </a> </li> <li class="u02__link-item"> <a href="https://web.archive.org/web/20240325001425/https://blog.twitter.com/engineering/en_us.html" title="Engineering blog" target="_blank" class="u02__link twtr-type--roman-14 twtr-color--gray-0 is-opaque twtr-scribe-clicks" data-twtr-scribe-section="u02-footer" data-twtr-scribe-element="YQYJ" data-twtr-scribe-component="engineering-blog"> Engineering blog </a> </li> <li class="u02__link-item"> <a href="https://web.archive.org/web/20240325001425/https://developer.twitter.com/en/more/developer-terms" title="Developer terms" target="_blank" class="u02__link twtr-type--roman-14 twtr-color--gray-0 is-opaque twtr-scribe-clicks" data-twtr-scribe-section="u02-footer" data-twtr-scribe-element="YQYJ" data-twtr-scribe-component="developer-terms"> Developer terms </a> </li> </ul> </div> <div class="js-accordion u02__column"> <h4 class="u02__column__parent twtr-type--bold-14 twtr-color--gray-0 is-opaque"> <button class="u02__trigger" type="button"> Business resources <span class="u02__icon twtr-color-fill--gray-0 twtr-hidden--md twtr-hidden--lg twtr-hidden--xl"> <svg xmlns="http://www.w3.org/2000/svg" width="17" height="9.5" viewbox="0 0 17 9.5" aria-hidden="true" focusable="false" role="none" class="twtr-icon--sm"> <path d="M16.707.293c-.39-.39-1.023-.39-1.414 0L8.5 7.086 1.707.293c-.39-.39-1.023-.39-1.414 0s-.39 1.023 0 1.414l7.5 7.5c.195.195.45.293.707.293s.512-.098.707-.293l7.5-7.5c.39-.39.39-1.023 0-1.414z"/> </svg> </span> </button> </h4> <ul class="u02__column__list" role="region"> <li class="u02__link-item"> <a href="https://web.archive.org/web/20240325001425/https://business.twitter.com/en/advertising.html" title="Advertise" target="_blank" class="u02__link twtr-type--roman-14 twtr-color--gray-0 is-opaque twtr-scribe-clicks" data-twtr-scribe-section="u02-footer" data-twtr-scribe-element="YQYJ" data-twtr-scribe-component="advertise"> Advertise </a> </li> <li class="u02__link-item"> <a href="https://web.archive.org/web/20240325001425/https://business.twitter.com/" title="X for business" target="_blank" class="u02__link twtr-type--roman-14 twtr-color--gray-0 is-opaque twtr-scribe-clicks" data-twtr-scribe-section="u02-footer" data-twtr-scribe-element="YQYJ" data-twtr-scribe-component="x-for-business"> X for business </a> </li> <li class="u02__link-item"> <a href="https://web.archive.org/web/20240325001425/https://business.twitter.com/en/resources.html" title="Resources and guides" target="_blank" class="u02__link twtr-type--roman-14 twtr-color--gray-0 is-opaque twtr-scribe-clicks" data-twtr-scribe-section="u02-footer" data-twtr-scribe-element="YQYJ" data-twtr-scribe-component="resources-and-guides"> Resources and guides </a> </li> <li class="u02__link-item"> <a href="https://web.archive.org/web/20240325001425/https://marketing.twitter.com/" title="X for marketers" target="_blank" class="u02__link twtr-type--roman-14 twtr-color--gray-0 is-opaque twtr-scribe-clicks" data-twtr-scribe-section="u02-footer" data-twtr-scribe-element="YQYJ" data-twtr-scribe-component="x-for-marketers"> X for marketers </a> </li> <li class="u02__link-item"> <a href="https://web.archive.org/web/20240325001425/https://marketing.twitter.com/en/insights" title="Marketing insights" target="_blank" class="u02__link twtr-type--roman-14 twtr-color--gray-0 is-opaque twtr-scribe-clicks" data-twtr-scribe-section="u02-footer" data-twtr-scribe-element="YQYJ" data-twtr-scribe-component="marketing-insights"> Marketing insights </a> </li> <li class="u02__link-item"> <a href="https://web.archive.org/web/20240325001425/https://marketing.twitter.com/en/success-stories" title="Brand inspiration" target="_blank" class="u02__link twtr-type--roman-14 twtr-color--gray-0 is-opaque twtr-scribe-clicks" data-twtr-scribe-section="u02-footer" data-twtr-scribe-element="YQYJ" data-twtr-scribe-component="brand-inspiration"> Brand inspiration </a> </li> <li class="u02__link-item"> <a href="https://web.archive.org/web/20240325001425/https://www.xadsacademy.com/sl/5c3e29ed" title="X Ads Academy" target="_blank" class="u02__link twtr-type--roman-14 twtr-color--gray-0 is-opaque twtr-scribe-clicks" data-twtr-scribe-section="u02-footer" data-twtr-scribe-element="YQYJ" data-twtr-scribe-component="x-ads-academy"> X Ads Academy </a> </li> </ul> </div> </div> </div> <div class="u02__row u02__legal"> <div class="twtr-grid u02__twtr-grid u02__bottom-container"> <div class="u02__column u02__column--bottom"> <span class="u02__column-footnote twtr-type--roman-14 twtr-color--gray-0 is-opaque"> © 2024 X Corp. </span> </div> <div class="u02__column u02__column--bottom"> <a href="https://web.archive.org/web/20240325001425/https://help.twitter.com/rules-and-policies/twitter-cookies" title="Cookies" target="_blank" class="u02__column-footnote u02__meta-links twtr-type--roman-14 twtr-color--gray-0 is-opaque has-hover twtr-scribe-clicks" data-twtr-scribe-section="u02-footer" data-twtr-scribe-element="YQYJ" data-twtr-scribe-component="cookies"> Cookies </a> </div> <div class="u02__column u02__column--bottom"> <a href="https://web.archive.org/web/20240325001425/https://twitter.com/privacy" title="Privacy" target="_blank" class="u02__column-footnote u02__meta-links twtr-type--roman-14 twtr-color--gray-0 is-opaque has-hover twtr-scribe-clicks" data-twtr-scribe-section="u02-footer" data-twtr-scribe-element="YQYJ" data-twtr-scribe-component="privacy"> Privacy </a> </div> <div class="u02__column u02__column--bottom"> <a href="https://web.archive.org/web/20240325001425/https://twitter.com/tos" title="Terms and conditions" target="_blank" class="u02__column-footnote u02__meta-links twtr-type--roman-14 twtr-color--gray-0 is-opaque has-hover twtr-scribe-clicks" data-twtr-scribe-section="u02-footer" data-twtr-scribe-element="YQYJ" data-twtr-scribe-component="terms-and-conditions"> Terms and conditions </a> </div> <div class="u02__column u02__column--bottom"> <div class="u03"> <a class="u03__current-region js-open twtr-type--roman-14 twtr-color--white-neutral is-opaque has-hover" href="https://web.archive.org/web/20240325001425/https://business.x.com/en/help.html"> English <svg xmlns="http://www.w3.org/2000/svg" width="17" height="9.5" viewbox="0 0 17 9.5" aria-hidden="true" focusable="false" role="none" class="twtr-icon--sm twtr-color-fill--white-neutral has-hover"> <path d="M16.707.293c-.39-.39-1.023-.39-1.414 0L8.5 7.086 1.707.293c-.39-.39-1.023-.39-1.414 0s-.39 1.023 0 1.414l7.5 7.5c.195.195.45.293.707.293s.512-.098.707-.293l7.5-7.5c.39-.39.39-1.023 0-1.414z"/> </svg> </a> <div class="u03__modal twtr-color-bg--blue-extra-dark" role="dialog" aria-label="Select language" aria-modal="true"> <button type="button" class="u03__close-button js-close" aria-label="close"> <span class="twtr-hidden--xs twtr-hidden--sm"><svg xmlns="http://www.w3.org/2000/svg" width="46" height="72" viewbox="0 0 46 72" aria-hidden="true" focusable="false" role="none" class="twtr-icon--lg twtr-color-fill--white-neutral has-hover"> <path d="M27.243 36l14.879-14.879a2.998 2.998 0 0 0 0-4.242 2.998 2.998 0 0 0-4.242 0L23 31.758 8.122 16.879a2.998 2.998 0 0 0-4.242 0 2.998 2.998 0 0 0 0 4.242L18.758 36 3.879 50.879A2.998 2.998 0 0 0 6.001 56a2.99 2.99 0 0 0 2.121-.879L23 40.242l14.879 14.879A2.991 2.991 0 0 0 40 56a2.998 2.998 0 0 0 2.121-5.121L27.243 36z"/> </svg></span> <span class="twtr-hidden--md twtr-hidden--lg twtr-hidden--xl"><svg xmlns="http://www.w3.org/2000/svg" width="46" height="72" viewbox="0 0 46 72" aria-hidden="true" focusable="false" role="none" class="twtr-icon--lg twtr-color-fill--white-neutral has-hover"> <path d="M27.243 36l14.879-14.879a2.998 2.998 0 0 0 0-4.242 2.998 2.998 0 0 0-4.242 0L23 31.758 8.122 16.879a2.998 2.998 0 0 0-4.242 0 2.998 2.998 0 0 0 0 4.242L18.758 36 3.879 50.879A2.998 2.998 0 0 0 6.001 56a2.99 2.99 0 0 0 2.121-.879L23 40.242l14.879 14.879A2.991 2.991 0 0 0 40 56a2.998 2.998 0 0 0 2.121-5.121L27.243 36z"/> </svg></span> </button> <a href="https://web.archive.org/web/20240325001425/https://business.x.com/" class="u03__brand"> <svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewbox="0 0 24 24" aria-hidden="true" focusable="false" role="none" class="u03__brand-icon twtr-icon--base twtr-color-fill--white-neutral"> <path opacity="0" d="M0 0h24v24H0z"/> <path d="M23.643 4.937c-.835.37-1.732.62-2.675.733.962-.576 1.7-1.49 2.048-2.578-.9.534-1.897.922-2.958 1.13-.85-.904-2.06-1.47-3.4-1.47-2.572 0-4.658 2.086-4.658 4.66 0 .364.042.718.12 1.06-3.873-.195-7.304-2.05-9.602-4.868-.4.69-.63 1.49-.63 2.342 0 1.616.823 3.043 2.072 3.878-.764-.025-1.482-.234-2.11-.583v.06c0 2.257 1.605 4.14 3.737 4.568-.392.106-.803.162-1.227.162-.3 0-.593-.028-.877-.082.593 1.85 2.313 3.198 4.352 3.234-1.595 1.25-3.604 1.995-5.786 1.995-.376 0-.747-.022-1.112-.065 2.062 1.323 4.51 2.093 7.14 2.093 8.57 0 13.255-7.098 13.255-13.254 0-.2-.005-.402-.014-.602.91-.658 1.7-1.477 2.323-2.41z"/> </svg> <span class="u03__site-name twtr-type--bold-16 twtr-color--white-neutral">Business</span> </a> <div class="u03__region-list-container"> <div class="twtr-container"> <ul class="u03__region-list twtr-grid" data-choose-text="Choose a region" data-back-text="Back"> <li class="u03__region-list-item twtr-col-md-4"> <a href="https://web.archive.org/web/20240325001425/https://business.x.com/en/help.html" class="twtr-color--blue-light twtr-type--bold-24 has-hover"> English </a> </li> <li class="u03__region-list-item twtr-col-md-4"> <a href="https://web.archive.org/web/20240325001425/https://business.x.com/de/help.html" class="twtr-color--white-neutral twtr-type--bold-24 has-hover"> Deutsch </a> </li> <li class="u03__region-list-item twtr-col-md-4"> <a href="https://web.archive.org/web/20240325001425/https://business.x.com/es/help.html" class="twtr-color--white-neutral twtr-type--bold-24 has-hover"> Español </a> </li> <li class="u03__region-list-item twtr-col-md-4"> <a href="https://web.archive.org/web/20240325001425/https://business.x.com/fr/help.html" class="twtr-color--white-neutral twtr-type--bold-24 has-hover"> Français </a> </li> <li class="u03__region-list-item twtr-col-md-4"> <a href="https://web.archive.org/web/20240325001425/https://business.x.com/pt/help.html" class="twtr-color--white-neutral twtr-type--bold-24 has-hover"> Português </a> </li> <li class="u03__region-list-item twtr-col-md-4"> <a href="https://web.archive.org/web/20240325001425/https://business.x.com/ja/help.html" class="twtr-color--white-neutral twtr-type--bold-24 has-hover"> 日本語 </a> </li> <li class="u03__region-list-item twtr-col-md-4"> <a href="https://web.archive.org/web/20240325001425/https://business.x.com/ar/help.html" class="twtr-color--white-neutral twtr-type--bold-24 has-hover"> العربية </a> </li> <li class="u03__region-list-item twtr-col-md-4"> <a href="https://web.archive.org/web/20240325001425/https://business.x.com/nl/help.html" class="twtr-color--white-neutral twtr-type--bold-24 has-hover"> </a> </li> <li class="u03__region-list-item twtr-col-md-4"> <a href="https://web.archive.org/web/20240325001425/https://business.x.com/it/help.html" class="twtr-color--white-neutral twtr-type--bold-24 has-hover"> </a> </li> <li class="u03__region-list-item twtr-col-md-4"> <a href="https://web.archive.org/web/20240325001425/https://business.x.com/ko/help.html" class="twtr-color--white-neutral twtr-type--bold-24 has-hover"> 한국어 </a> </li> <li class="u03__region-list-item twtr-col-md-4"> <a href="https://web.archive.org/web/20240325001425/https://business.x.com/zh-cn/help.html" class="twtr-color--white-neutral twtr-type--bold-24 has-hover"> 简体中文 </a> </li> <li class="u03__region-list-item twtr-col-md-4"> <a href="https://web.archive.org/web/20240325001425/https://business.x.com/id/help.html" class="twtr-color--white-neutral twtr-type--bold-24 has-hover"> </a> </li> </ul> </div> </div> </div> </div> </div> </div> </div> </div> </div> </footer> </div> <div id="page-props" data-privacy-config="enabled" data-exclude-refs="{"ref_paths":["ads.twitter.com/login"],"ref_codes":["web-btc-ao-gbl-homepage","web-btc-ao-gbl-gettingstartedtwads"]}" data-page-title="Ads Help Center" data-page-path="/content/business-twitter/en/help"> </div> <script type="text/javascript" src="https://web.archive.org/web/20240325001425js_/https://platform.twitter.com/widgets.js"></script> <script type="text/javascript" src="https://web.archive.org/web/20240325001425js_/https://cdn.cms-twdigitalassets.com/etc/designs/business2-twitter/public/js/core.js.twhash.p.f.bb5be92f5fde887ba074edd7bd50432b.js"></script> <script type="text/javascript" src="https://web.archive.org/web/20240325001425js_/https://cdn.cms-twdigitalassets.com/etc/designs/business2-twitter/public/js/project.js.twhash.p.f.4b2af8db2ef4d9a82bb0ef662ec7f591.js"></script> <script type="text/javascript" src="https://web.archive.org/web/20240325001425js_/https://cdn.cms-twdigitalassets.com/etc/designs/business2-twitter/public/js/languages.js.twhash.p.f.fb1c01199f340f8fde1ec50a6818b688.js"></script> <div id="u12" class="u12-data-protection-notice"> <div class="u12-data-protection-notice__item u12-data-protection-notice__item--b is-hidden"> <div class="u12b-opt-in" id="u12b" data-cname="twtr_pixel_opt_in"> <div class="u12b-opt-in__item u12-data-protection-notice__notice"> <div class="u12b-opt-in__content"> <div class="u12b-opt-in__copy"> <p class="mtc-font twtr-font"> <b>Did someone say … cookies?</b><br/><br/> X and its partners use cookies to provide you with a better, safer and faster service and to support our business. Some cookies are necessary to use our services, improve our services, and make sure they work properly. <a href="https://web.archive.org/web/20240325001425/https://help.twitter.com/rules-and-policies/twitter-cookies" target="_blank">Show more about your choices</a>. </p> </div> <div class="u12b-opt-in__choice twtr-scribe-clicks-within"> <ul class="u12b-opt-in__choice-list"> <li class="u12b-opt-in__choice-list-item"> <button class="u12b-opt-in__button is-blue u12b-opt-in__button--accept mtc-font twtr-font js-accept twtr-scribe-clicks" data-twtr-scribe-section="u12-data-protection-notice" data-twtr-scribe-element="DFRV" data-twtr-scribe-component="data-protection-notice"> Accept all cookies </button> </li> <li class="u12b-opt-in__choice-list-item"> <button class="u12b-opt-in__button is-naked u12b-opt-in__button--decline mtc-font twtr-font js-decline twtr-scribe-clicks" data-twtr-scribe-section="u12-data-protection-notice" data-twtr-scribe-element="DFRV" data-twtr-scribe-component="data-protection-notice"> Refuse non-essential cookies </button> </li> </ul> </div> </div> </div> </div> </div> </div> <link rel="stylesheet" href="https://web.archive.org/web/20240325001425cs_/https://cdn.cms-twdigitalassets.com/etc/designs/common-twitter/clientlib-u12-data-protection-notice.min.twhash.p.cl.8d93205985d36dea4268f79e373e2b02.css" type="text/css"> <script src="https://web.archive.org/web/20240325001425js_/https://cdn.cms-twdigitalassets.com/etc/designs/common-twitter/clientlib-u12-data-protection-notice.min.twhash.p.cl.4ed474ec5d13d9668be9a238eae13723.js"></script> <script src="https://web.archive.org/web/20240325001425js_/https://cdn.cms-twdigitalassets.com/etc/designs/boilerplate-twitter/clientlibs-refsource.min.twhash.p.cl.7130200325ea3a5900605ca508f725b9.js"></script> </div> </body> </html>

CINXE.COM

Ads Help Center