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type="password" value="" size="15"/> </td> <td><input type="submit" class="submit" value="Sign In"/></td> </tr> </table> </form> </div> <div class="span-5" id="logo"> <a href="/web/20090630140138/http://www.quantcast.com/"><img src="http://web.archive.org/web/20090630140138im_/http://ak.quantcast.com/images/logo_blue.png" width="190" height="40" alt="Logo"></a> </div> <form id="search-form" method="get" action="/web/20090630140138/http://www.quantcast.com/search.jsp"> <div class="search column span-12"> <div class="label"> <label for="search">Enter a domain for audience insight</label> <input type="text" id="search" name="domain"/> </div> <div class="advanced"> <a href="/web/20090630140138/http://www.quantcast.com/planner">Advanced Search</a> </div> <div class="examples">eg. <a href="/web/20090630140138/http://www.quantcast.com/gawker.com">gawker.com</a>, <a href="/web/20090630140138/http://www.quantcast.com/hulu.com">hulu.com</a>, <a href="/web/20090630140138/http://www.quantcast.com/digg.com">digg.com</a></div> </div> <div class="search-button"> <button type="submit" form="search-form">Find</button> </div> </form> <div class="utility"> <ul> <li class="optout"><a href="/web/20090630140138/http://www.quantcast.com/docs/display/legal/Opt-out+of+Quantcast+Delivery">Delivery Opt-Out</a></li> <li class="last"><a href="javascript: void(0)" onclick="$('#miniLogin').toggle('normal');">Sign In</a></li> </ul> </div> </div> <div id="menu" class="clearfix"> <ul> <li><a href="/web/20090630140138/http://www.quantcast.com/">Home</a></li> <li><a href="/web/20090630140138/http://www.quantcast.com/user/signup">Get Quantified</a></li> <li><a href="/web/20090630140138/http://www.quantcast.com/docs/display/marketer/Quantcast+Marketer">Marketer</a></li> <li><a href="/web/20090630140138/http://www.quantcast.com/planner">Planner</a></li> <li><a href="/web/20090630140138/http://www.quantcast.com/docs/display/legal/Opt-out+of+Quantcast+Delivery">Privacy</a></li> </ul> </div> <div id="main" class="main column span-24"> <span id="cachedGraphRegion" style="display:none;"></span> <span id="cachedGraphMetric" style="display:none;"></span> <span id="cachedGraphTimePeriod" style="display:none;"></span> <span id="cachedGraphLength" style="display:none;"></span> <span class="hidden" id="displayName">Typepad Network</span> <div class="site_table column span-17"> <table cellspacing="0" class="networks"> <thead> <tr> <th> </th> <th class="digit"> Monthly US People</th> <th class="digit">Global People</th> <th class="digit last">Four Month Trend</th> <th> </th> </tr> </thead> <tbody> <tr class="current "> <td class="title"> <div> <a href="/web/20090630140138/http://www.quantcast.com/p-fcYWUmj5YbYKM">Typepad Network</a> <div class="clear"></div> <span class="sublinks "> <a href="/web/20090630140138/http://www.quantcast.com/p-fcYWUmj5YbYKM/traffic/sites"> 5 Sites </a> </span> <span class="sublinks last "> <a href="/web/20090630140138/http://www.quantcast.com/p-fcYWUmj5YbYKM/traffic/syndicators"> Syndicators </a> </span> </div> </td> <td class="reach digit"> 36.1M </td> <td class="reach digit"> 69.2M </td> <td class="sparkline"><span style="display:inline-block;filter:progid:DXImageTransform.Microsoft.AlphaImageLoader(src='http://ak.quantcast.com/profile/sparklineGraph?type=active&wunit=wtpub:pixel/p-fcYWUmj5YbYKM');"> <img style="filter:progid:DXImageTransform.Microsoft.Alpha(opacity=0);" src="http://web.archive.org/web/20090630140138im_/http://ak.quantcast.com/profile/sparklineGraph?type=active&wunit=wtpub:pixel/p-fcYWUmj5YbYKM" width="168" height="28" alt="Typepad Network"></span> </td> <td class="removeButton">   </td> </tr> </tbody> </table> <span id="contextPath" class="hidden"></span> <span id="wunit" class="hidden">wtpub%3Apixel%2Fp-fcYWUmj5YbYKM</span> <ul class="section-tabs"> <li class="selected back"><a href="/web/20090630140138/http://www.quantcast.com/p-fcYWUmj5YbYKM/summary" class="section">Summary</a></li> <li><div class="disabled">Traffic</div></li> <li><div class="disabled">Geographic</div></li> <li class="c-demo"><a href="/web/20090630140138/http://www.quantcast.com/p-fcYWUmj5YbYKM/demographics" class="section">Demographics</a></li> <li><div class="disabled">Business</div></li> <li><div class="disabled">Lifestyle</div></li> </ul> <div class="subtab-container"> <div class="loader" style="display:none;">Loading...</div> <div class="subtabs column span-24"> <ul class="c-reach traffic-subtabs hidden"> <li><span>Traffic Summary</span></li> <li><span>Sites</span></li> <li><span>Audience Segments</span></li> <li><span>Syndicators</span></li> <li><span>Videos</span></li> </ul> <ul class="c-geo geo-subtabs hidden"> <li><span>Geographic Summary</span></li> <li><span>Country</span></li> <li><span>State</span></li> <li><span>DMA</span></li> <li><span>City</span></li> </ul> <ul class="c-business business-subtabs hidden"> <li><span>Business Summary</span></li> <li><span>Small</span></li> <li><span>Medium</span></li> <li><span>Large</span></li> </ul> </div> </div> </div> <div class="site_info column span-7 last"> <div class="site"> <div class="certified"> <ul class="badge upper"> <li class="ads"><a href="#ad-formats">ACCEPTS ADS</a></li> <li class="seal"> <div class="badgecontainer"> <span class="title">Quantified</span> <p class="badgetext">Directly Measured Data</p> </div> <img src="http://web.archive.org/web/20090630140138im_/http://ak.quantcast.com/images/qfied_seal.png" width="32" height="32" class="seal"/> </li> </ul> </div> <ul class="badge"> <li class="rank"> <span><strong quiet>19</strong></span> <span class="label">rank equivalent</span> </li> </ul> <script type="text/javascript" src="http://web.archive.org/web/20090630140138js_/http://ak.quantcast.com/js/segmentslider.js?v=2009062903"></script> <script type="text/javascript"> /* <![CDATA[*/ jQuery(document).ready(function() { segmentSliderInit("", "wtpub:pixel/p-fcYWUmj5YbYKM"); }); /* ]]> */ </script> <div id="segmentSlider" style="display: none;"> <div class="segmentSlider sliderContainer"> <div class="sliderOuter"> <div class="sliderTrack"> <img class="ui-slider-handle" src="http://web.archive.org/web/20090630140138im_/http://ak.quantcast.com/images/slider_handle.png" width="11" height="19"/> </div> </div> </div> </div> <div class="summary"> <div class="summary-contents"> <p class="description"> TypePad Network includes the largest passionate and influential blogger user base including TypePad users and Vox.com. </p> </div> </div> <div class="expand">expand</div> </div> </div> <div id="tab-content"> <div class="main-left column span-17"> <div class="profile column span-17 last"> <script type="text/javascript"> $(document).ready(function(){ initializeEmbedables(''); }); </script> <div class="column span-8 side"> <div class="demographics demo-charts"> <div class="hiddendata"> <div class="explanation"> <h2> </h2> <h6></h6> <p></p> </div> </div> <hr/> </div> </div> <div class="traffic column span-9 last"> <hr class="content-cutter-thin"/> <div class="hiddendata"> <div class="explanation"> <h2> </h2> <h6> </h6> <p> </p> </div> </div> <div class="makeup"> <script type="text/javascript"> /* <![CDATA[*/ jQuery(".traffic .hiddendata").css("padding-bottom", "15px"); /* ]]> */ </script> <h4 class="c-reach">Traffic Frequency <img src="http://web.archive.org/web/20090630140138im_/http://ak.quantcast.com/images/question_mark.png" class="frequency_tooltip" alt""/></h4> <div class="makeup-chart" style="height:130px;overflow:hidden;"> <a class="makeupLink" href="/web/20090630140138/http://www.quantcast.com/p-fcYWUmj5YbYKM/traffic"><img id="makeupChart" class="makeEmbeddable" src="/web/20090630140138im_/http://www.quantcast.com/profile/pieGraph?wunit=p-fcYWUmj5YbYKM" width="255" height="156" alt="Pie Charts"></a> </div> <div class="more"><a id="makeupChartEmbeddedLink" href="" name="Charts.Summary.TrafficFrequency.fcYWUmj5YbYKM">Embed</a> </div> <hr> <div class="context"> <h4 class="c-business">Business Activity</h4> <p class="caption c-business">US</p> <div class="context-chart" style="height:70px;overflow:hidden;"> <a href="/web/20090630140138/http://www.quantcast.com/p-fcYWUmj5YbYKM/org"><img id="workHomeUSChart" class="makeEmbeddable" src="/web/20090630140138im_/http://www.quantcast.com/profile/workHomeGraph?type=small&wunit=p-fcYWUmj5YbYKM" width="270" height="95" alt="Business Activity"></a> </div> <p class="caption">In the US people tend to visit this network from home. </p> <div class="more neg-margin"> <a href="" id="workHomeUSChartEmbeddedLink" name="Charts.Summary.WorkHome.US.fcYWUmj5YbYKM">Embed </a>  </div> <p class="caption c-business">Global</p> <div class="context-chart" style="height:70px;overflow:hidden;"> <a href="/web/20090630140138/http://www.quantcast.com/p-fcYWUmj5YbYKM/org"><img id="workHomeGlobalChart" class="makeEmbeddable" src="/web/20090630140138im_/http://www.quantcast.com/profile/workHomeGraph?type=small庐ion=global&wunit=p-fcYWUmj5YbYKM" width="270" height="95" alt="Business Activity"></a> </div> <p class="caption">Globally people tend to visit this network from home. </p> <div class="more"><a href="" id="workHomeGlobalChartEmbeddedLink" name="Charts.Summary.WorkHome.GlobalfcYWUmj5YbYKM">Embed</a> </div> </div> </div> </div> </div> </div> <div class="main-right column span-7 last"> <div class="side column span-7 last"> <script type="text/javascript"> /* <![CDATA[*/ jQuery(document).ready( function(){ initProfileActionsModule("", "http://web.archive.org/web/20090630140138/http://ak.quantcast.com/", "wunit", "p-fcYWUmj5YbYKM", false, false, false, false, false); } ); /* ]]> */ </script> <script type="text/javascript" src="http://web.archive.org/web/20090630140138js_/http://ak.quantcast.com/js/profile-actions.js?v=2009062903"></script> <ul class="profile-actions"> <li id="permission-request-link"> <img src="http://web.archive.org/web/20090630140138im_/http://ak.quantcast.com/images/bullet_go.png"/><a class="small-indent" href="/web/20090630140138/http://www.quantcast.com/user/login?show=ar" rel="nofollow">Request Access</a> <img src="http://web.archive.org/web/20090630140138im_/http://ak.quantcast.com/images/question_mark.png" class="access_tooltip" alt=""/> </li> <li id="inquire-about-advertising-link"> <img src="http://web.archive.org/web/20090630140138im_/http://ak.quantcast.com/images/bullet_go.png"/> <a class="small-indent" href="/web/20090630140138/http://www.quantcast.com/user/login?show=eas" rel="nofollow">Inquire About Advertising</a> </li> </ul> <div id="segment-filters"> <div class="heading"> <h4 class="c-affinity-quiet section-header">Quantcast Addressable Segments <img src="http://web.archive.org/web/20090630140138im_/http://ak.quantcast.com/images/question_mark.png" class="segment_filters_tooltip" alt=""/></h4> <p class="caption">Show data from the selected audience (<a href="/web/20090630140138/http://www.quantcast.com/docs/display/publisher/Quantcast+Segments ">learn more</a>)</p> </div> <div class="heading"> <ul> <li> <input type="radio" name="segmentFiltersGroup" value="" checked="checked"/> <div class="segmentLabel hidden"></div> No Segment Selected </li> </ul> </div> <div class="col1"> <ul> <li class="group zebra"> <h5>gender</h5> </li> <li id="Gender: Male" class=""> <input type="radio" name="segmentFiltersGroup" value="_dem.gender.0"/> Male </li> <li id="Gender: Female" class="zebra"> <input type="radio" name="segmentFiltersGroup" value="_dem.gender.1"/> Female </li> <li class="group "> <h5>Household Income</h5> </li> <li id="Income: 30K+" class="zebra"> <input type="radio" name="segmentFiltersGroup" value="_dem.income.0"/> $30K+ </li> <li id="Income: 60K+" class=""> <input type="radio" name="segmentFiltersGroup" value="_dem.income.1"/> $60K+ </li> <li id="Income: 100K+" class="zebra"> <input type="radio" name="segmentFiltersGroup" value="_dem.income.2"/> $100K+ </li> <li class="group "> <h5>ethnicity</h5> </li> <li id="Ethnicity: Afr. Am." class="zebra"> <input type="radio" name="segmentFiltersGroup" value="_dem.ethnicity.0"/> African American </li> <li id="Ethnicity: Asian" class=""> <input type="radio" name="segmentFiltersGroup" value="_dem.ethnicity.1"/> Asian </li> <li id="Ethnicity: Hispanic" class="zebra"> <input type="radio" name="segmentFiltersGroup" value="_dem.ethnicity.2"/> Hispanic </li> <li class="group "> <h5>age</h5> </li> <li id="Age: 18-24" class="zebra"> <input type="radio" name="segmentFiltersGroup" value="_dem.age.0"/> 18-24 yrs </li> <li id="Age: 18-34" class=""> <input type="radio" name="segmentFiltersGroup" value="_dem.age.1"/> 18-34 yrs </li> <li id="Age: 18-49" class="zebra"> <input type="radio" name="segmentFiltersGroup" value="_dem.age.2"/> 18-49 yrs </li> <li id="Age: 25-49" class=""> <input type="radio" name="segmentFiltersGroup" value="_dem.age.3"/> 25-49 yrs </li> <li id="Age: 50+" class="zebra"> <input type="radio" name="segmentFiltersGroup" value="_dem.age.4"/> 50+ yrs </li> <li class="group "> <h5>education</h5> </li> <li id="Education: No College" class="zebra"> <input type="radio" name="segmentFiltersGroup" value="_dem.education.0"/> No College </li> <li id="Education: College+" class=""> <input type="radio" name="segmentFiltersGroup" value="_dem.education.1"/> College+ </li> <li class="group zebra"> <h5>Combined</h5> </li> <li id="Gender:Male, Age:18-34" class=""> <input type="radio" name="segmentFiltersGroup" value="_dem.genage.0"/> M18-34 </li> <li id="Gender:Female, Age:18-34" class="zebra"> <input type="radio" name="segmentFiltersGroup" value="_dem.genage.1"/> F18-34 </li> <li id="Gender:Female, Age:18-49" class=""> <input type="radio" name="segmentFiltersGroup" value="_dem.genage.2"/> F18-49 </li> <li id="Age:50+, Income:$100k+" class="zebra"> <input type="radio" name="segmentFiltersGroup" value="_dem.ageinc.0"/> A50+/HHI $100k+ </li> </ul> </div> </div> <script type="text/javascript"> jQuery(document).ready(function() { segmentFiltersInit(); initializeToolTip(".main .segment_filters_tooltip", ".segment_filters_tip"); }); </script> <div class="clear"/> <div class="affinity"> </div> <div class="simaudience_tip tip_container"> <img src="http://web.archive.org/web/20090630140138im_/http://ak.quantcast.com/images/tooltip_arrow.png" alt=""/> <h3>Audience Also Likes</h3> <p>This list shows other sites an audience frequents, which can reveal brand preferences and other lifestyle traits. The Audience Also Likes section of a site's profile shows other sites that the audience is likely to visit, and the affinity indicates how much more likely than average. For example, if the profile for wsj.com listed barrons.com with an affinity of 10x, a randomly chosen visitor to wsj.com is ten times likelier to visit barrons.com than the average internet user.</p> </div> <div class="alsovisits_tip tip_container"> <img src="http://web.archive.org/web/20090630140138im_/http://ak.quantcast.com/images/tooltip_arrow.png" alt=""/> <h3>Audience Also Visits</h3> <p>This list displays the other internet destinations that visitors to a particular site have a strong affinity for. The affinity score shows the strength of the affinity relative to the whole U.S. internet population. Affinities are purely statistical correlations and say nothing about why sites' audiences might be similar. The sites might have similar content, or one might drive traffic to the other, or there might be another reason for the overlap.</p> </div> <div class="alsosearches_tip tip_container"> <img src="http://web.archive.org/web/20090630140138im_/http://ak.quantcast.com/images/tooltip_arrow.png" alt=""/> <h3>Audience Also Searches For</h3> <p>This list shows keywords a site's audience tends to type in. These are often but not always the keywords that brought people to the site. The affinity represents how much more often members of this audience use those keywords compared to an average internet user.</p> </div> <div class="demographic_tip tip_container"> <img src="http://web.archive.org/web/20090630140138im_/http://ak.quantcast.com/images/tooltip_arrow.png" alt=""/> <h3>Demographic Index</h3> <p>Index represents how a site's audience compares to the online internet population as a whole. An index of 100 indicates a site's audience is at parity with the total internet population.</p> </div> <div class="affinity_tip tip_container"> <img src="http://web.archive.org/web/20090630140138im_/http://ak.quantcast.com/images/tooltip_arrow.png" alt=""/> <h3>Affinity</h3> <p>The affinity numbers represent how likely a given visitor is to visit one of the listed sites or categories compared to the internet average. For example, an affinity number of 10.2 would say that a user on "X" website is 10.2 times more likely than the average internet visitor to visit the other site or category that is provided.</p> </div> <div class="traffic_tip tip_container"> <img src="http://web.archive.org/web/20090630140138im_/http://ak.quantcast.com/images/tooltip_arrow.png" alt=""/> <h3>People</h3> <p></p> <hr/> <h3>Cookies</h3> <p></p> <hr/> <h3>Page Views</h3> <p></p> </div> <div class="frequency_tip tip_container"> <img src="http://web.archive.org/web/20090630140138im_/http://ak.quantcast.com/images/tooltip_arrow.png" alt=""/> <h3>Addicts</h3> <p>Addicts are the hardcore segment of a site's audience, who have 30 or more visits to that site in a month.</p> <hr/> <h3>Regulars</h3> <p>Regulars refers to a segment of a site's audience that frequent a site more than once per month but not as much as addicts who frequent a site 30 or more times per month.</p> <hr/> <h3>Passers-By</h3> <p>Passers-by have a single visit over the course of a month. </p> </div> <div class="embed-flyover"> <div class="embed-flyover-inner"> <div id="addEmbeddWrapper"> <div id="embedTrafficChart" class="embed_form_container_outside" style="display:none;"> <div class="embed_form_container_inside"> <p>To include this chart in your web page, paste the following HTML tag into your web page HTML:</p> <br/> <textarea class="embed_graph_text" wrap="on" id="embedCodelink" onclick="this.select();"></textarea> <br/> <div class="ac_form_save" style="margin-right:0px"> <input type="button" class="ac_form_save" id="embeddedClose" name="Done" value="Done" onclick="javascript:jQuery('#embedTrafficChart').hide();"> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> <div class="access_tip tip_container"> <img src="http://web.archive.org/web/20090630140138im_/http://ak.quantcast.com/images/tooltip_arrow.png" alt=""/> <h3>Request Access</h3> <p> Quantified Publishers can hide some or all of their profile data from public view. Clicking this link will send a request to the profile owner to grant you full visibility. If you are granted access you will be notified via email and a home page notification. </p> </div> <div class="accesspending_tip tip_container"> <img src="http://web.archive.org/web/20090630140138im_/http://ak.quantcast.com/images/tooltip_arrow.png" alt=""/> <h3>Access Pending</h3> <p> You have sent a request to this profile's owner to be able to see all hidden data on this profile. You will be notified via email when access has been granted. </p> </div> <script type="text/javascript">jQuery(document).ready(function() { setTooltips(); });</script> <div class="flyover request"> <div class="flyover-inner"> <div id="access-request" class="request ac_form_container_outside" style="display: none;"> <div id="accessReqInner" class="ac_form_container_inside"> <div class="alert_header"> <h4>Request Access</h4> </div> </div> </div> </div> </div><div id="inquire-about-advertising-flyover" class="request flyover"> <div class="flyover-inner"> <div id="inquire-about-advertising" class="request ac_form_container_outside" style="display: none;"> <div id="inquireInner" class="ac_form_container_inside"> <div class="alert_header"> <h4>Inquire About Advertising</h4> </div> </div> </div> </div> </div> <div class="flyover request"> <div class="flyover-inner"> <div id="resend-email-confirmation" class="request ac_form_container_outside" style="display: none;"> <div id="resendInner" class="ac_form_container_inside"> <div class="alert_header"> <h4>Confirm Your Account</h4> </div> <p> Your email must be confirmed to use this feature. Click the button below to resend the confirmation link to your registered email address. </p> <div class="ac_form_save"> <button type="submit" class="submitAccess">Resend Confirmation Email</button> <button type="submit" class="cancel cancelAccess">Cancel</button> <script type="text/javascript"> jQuery(document).ready(function() { jQuery("button.submitAccess").click(function() { resendConfirmationEmail ( '#resendInner', 'resend-email-confirmation', '', ['#permission-request-link', '#inquire-about-advertising-link','#rfpSupport'] ); }); jQuery("button.cancelAccess").click(function() { jQuery('#resend-email-confirmation').hide(); }); }); </script> </div> </div> </div> </div> </div> <div class="quantification_tip tip_container"> <img src="http://web.archive.org/web/20090630140138im_/http://ak.quantcast.com/images/tooltip_arrow.png" alt=""/> <h3>Request site Quantify</h3> <p> You can send a request to this publisher asking them to join the Quantcast Publisher Program. The publisher will be notified of your request via email. If and when the publisher decides to join, you will receive an email notification. </p> </div> <div class="quantificationpending_tip tip_container"> <img src="http://web.archive.org/web/20090630140138im_/http://ak.quantcast.com/images/tooltip_arrow.png" alt=""/> <h3>Request for Quantification Pending</h3> <p> You have sent a request to this site's owner to Quantify. You will be notified via email when this site has Quantified. </p> </div> <div class="segment_slider_tip tip_container"> <img src="http://web.archive.org/web/20090630140138im_/http://ak.quantcast.com/images/tooltip_arrow.png" alt=""/> <h3>Legend</h3> <p> Index - represents the delivery of a specific audience segment compared to the internet average of 100 </p> <br/> <p> Composition - describes the relative proportion of a site's audience according to a specific audience segment </p> <br/> <p> Page Views - total number of page views delivered based on the composition/coverage slider setting for a specific audience segment </p> <br/> <h3>Slider</h3> <p> The slider helps identify the desired precision level of audience addressability. 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