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Project DTO Vision Plan 2015 - Flipbook by City of Orlando | FlipHTML5
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template customize fliphtml5" loading="lazy"> </picture> </figure> </a> </div> </div> </div> </div> </li> <li class="t-nav-item cc-dropdown-trigger dropdown-toggle-2"> <a class="t-nav-item-link cc-dropdown-label" href="/learning-center/solutions/"> <span>Solutions</span> <span class="icon_header icon_header_grey_arrow"></span> </a> <div class="cc-dropdown-menu solutions"> <div class="cc-dropdown-menu-fixed"> <div class="t-menu-wrapper"> <div class="t-menu-l" style="max-width: 784px;"> <div class="t-menu-section-title"> <span class="t-menu-icon icon_header icon_header_popular"> </span> <span class="title-text">Popular Uses</span> </div> <div class="t-menu-section-title"> <span class="t-menu-icon icon_header icon_header_industries"> </span> <span class="title-text">Industries</span> </div> <div class="t-menu-section-title"> <span class="t-menu-icon icon_header icon_header_types"> </span> <span class="title-text">Content Types</span> </div> <ul> <li class="t-menu-item-li"> <div class="t-menu-item fire"> <a target="_blank" href="/learning-center/interactive-pdf/"> Interactive PDF </a> <span class="icon_header_fire"></span> </div> </li> <li class="t-menu-item-li"><a class="t-menu-item" target="_blank" href="/learning-center/solution-publishing/">Publishing</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" target="_blank" href="/learning-center/solution-sell-pdf/">Sell Content</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" target="_blank" href="/learning-center/solution-business/">Business</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" target="_blank" href="/learning-center/solution-marketing/">Marketing</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" target="_blank" href="/learning-center/solution-edu/">Education</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" target="_blank" href="/learning-center/solution-embed-pdf/">Embed PDF</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" target="_blank" href="/features/chat-with-pdf/">Chat with PDF</a> </li> </ul> <ul> <li class="t-menu-item-li"><a class="t-menu-item" target="_blank" href="/learning-center/solution-real-estate/">Real Estate</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" target="_blank" href="/learning-center/solution-travel/">Travel</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" target="_blank" href="/learning-center/solution-nonprofit/">Nonprofit</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" target="_blank" href="/learning-center/solution-menu/">Restaurant</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" target="_blank" href="/learning-center/solution-ecommerce/">Ecommerce</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" target="_blank" href="/learning-center/solution-lookbook/">Fashion & Beauty</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" target="_blank" href="/learning-center/solution-retail-wholesale/">Retail & Wholesale</a> </li> </ul> <ul> <li class="t-menu-item-li"><a class="t-menu-item" target="_blank" href="/learning-center/create/pdf-to-flipbook/">Flipbook</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" target="_blank" href="/learning-center/create/digital-catalog/">Catalog</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" target="_blank" href="/learning-center/create/pdf-to-ebook/">Ebook</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" target="_blank" href="/learning-center/create/digital-brochure/">Brochure</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" target="_blank" href="/learning-center/create/digital-employee-handbook/">Handbook</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" target="_blank" href="/learning-center/create/digital-booklet/">Booklet</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" target="_blank" href="/learning-center/create/digital-textbook/">Textbook</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" target="_blank" href="/learning-center/create/digital-report/">Report</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" target="_blank" href="/learning-center/create/digital-brand-guidelines/">Brand Book</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" target="_blank" href="/learning-center/create/interactive-presentation/">Presentation</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" target="_blank" href="/learning-center/create/digital-magazine/">Magazine</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" target="_blank" href="/learning-center/create/digital-pitch-deck/">Pitch Deck</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" target="_blank" href="/learning-center/create/digital-portfolio/">Portfolio</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" target="_blank" href="/learning-center/create/digital-lookbook/">Lookbook</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" target="_blank" href="/learning-center/create/digital-cookbook/">Cookbook</a> </li> <li class="t-menu-item-li"> <a class="t-menu-item-all" target="_blank" href="/learning-center/create/"> All Articles <span class="icon_header icon_header_blue_arrow"></span> </a> </li> </ul> </div> <div class="t-menu-r"> <a href="/learning-center/create/" target="_blank"> <figure> <picture> <source srcset="/images/header/Digital-Publishing-Solution-for-All-Industries-fliphtml5.webp" type="image/webp"> <img src="/images/header/Digital-Publishing-Solution-for-All-Industries-fliphtml5.png" alt="Digital Publishing Solution for All Industries fliphtml5" loading="lazy"> </picture> </figure> </a> </div> </div> </div> </div> </li> <li class="t-nav-item cc-dropdown-trigger dropdown-toggle-1"> <a class="t-nav-item-link cc-dropdown-label" href="//help.fliphtml5.com/"> <span>Support</span> <span class="icon_header icon_header_grey_arrow"></span> </a> <div class="cc-dropdown-menu support"> <div class="cc-dropdown-menu-fixed"> <div class="t-menu-wrapper"> <div class="t-menu-l row"> <a class="col" href="https://help.fliphtml5.com/" target="_blank"> <div class="t-menu-section-title"> <span class="t-menu-icon icon_header icon_header_help"> </span> <span class="title-text">Help Center</span> </div> <div>Check out our knowledge base with detailed tutorials and FAQs.</div> </a> <a class="col" href="/learning-center/" target="_blank"> <div class="t-menu-section-title"> <span class="t-menu-icon icon_header icon_header_learning"></span> <span class="title-text">Learning Center</span> </div> <div>Read latest article about digital publishing solutions.</div> </a> <a class="col" href="/learning-center/upcoming-events/" target="_blank"> <div class="t-menu-section-title"> <span class="t-menu-icon icon_header icon_header_webinars"> </span> <span class="title-text">Webinars</span> </div> <div>Check out the upcoming free live Webinars, and book the sessions you are interested.</div> </a> <a class="col" href="/contact-us/" target="_blank"> <div class="t-menu-section-title"> <span class="t-menu-icon icon_header icon_header_contact"> </span> <span class="title-text">Contact Us</span> </div> <div>Please feel free to leave us a message.</div> </a> </div> <div class="t-menu-r"> <a href="https://help.fliphtml5.com/" target="_blank"> <figure> <picture> <source srcset="/images/header/FlipHTML5-support-Aand-hel-center.webp" type="image/webp"> <img src="/images/header/FlipHTML5-support-Aand-hel-center.png" alt="FlipHTML5-support-Aand-hel-center" loading="lazy"> </picture> </figure> </a> </div> </div> </div> </div> </li> <li class="t-nav-item dropdown-toggle-7"> <a class="t-nav-item-link" href="/fliphtml5-pricing.php"> <span>Pricing</span> <span></span> </a> </li> <li class="t-nav-item collapse-dot" data-toggle="collapse" data-target="#t-collapse" aria-expanded="false" aria-controls="t-collapse"> <svg xmlns="http://www.w3.org/2000/svg" width="18" height="18" viewBox="0 0 18 18" fill="none"> <path d="M18 9C18 10.1046 17.1046 11 16 11C14.8954 11 14 10.1046 14 9C14 7.89543 14.8954 7 16 7C17.1046 7 18 7.89543 18 9Z" fill="black"/> <path d="M11 9C11 10.1046 10.1046 11 9 11C7.89543 11 7 10.1046 7 9C7 7.89543 7.89543 7 9 7C10.1046 7 11 7.89543 11 9Z" fill="black"/> <path d="M4 9C4 10.1046 3.10457 11 2 11C0.89543 11 0 10.1046 0 9C0 7.89543 0.89543 7 2 7C3.10457 7 4 7.89543 4 9Z" fill="black"/> </svg> </li> </ul> <ul class="t-nav-list t-nav-right"> <li class="t-nav-item search"> <div class="t-nav-search-wrapper"> <div class="t-search-icon t-nav-search-btn"> <img src="/images/header/icon_search.png" alt="icon_search"> </div> <form class="t-search-form" autocomplete="off" onsubmit="return false;"> <input class="t-search-input" type="text" placeholder="Search books"/> </form> </div> <div class="t-nav-search-close"> <img src="/images/header/icon_close.svg" alt="icon_close"> </div> <span class="border-gray"></span> </li> <li class="t-nav-item login loading dropdown-toggle-8"> <a class="t-nav-sign-in-link" href="/login.php">Sign in</a> <a class="t-nav-sign-up-link" href="/login.php?register">Try for Free</a> </li> </ul> </div> </nav> <div id="t-collapse" class="collapse t-collapse-list cc-scrollbar"> <ul> <li class="t-nav-item features cc-dropdown-trigger dropdown-toggle-5"> <div class="t-nav-item-link cc-dropdown-btn dropdown-toggle" data-toggle="dropdown"> <span>Features</span> <span class="icon_header icon_header_grey_arrow"></span> </div> <ul class="cc-dropdown-menu" > <li class="t-dropdown-menu-2-item"> <div class="t-menu-section-title"> <span class="t-menu-icon icon_header icon_header_create"> </span> <span class="title-text">Create Digital Content</span> </div> <ul> <li class="t-menu-item-li"><a class="t-menu-item" href="/features/convert/">Convert</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" href="/features/templates/">Templates</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" href="/features/interactivity/">Interactivity</a> </li> <li class="t-menu-item-li"> <div class="t-menu-item fire"> <a href="/features/ai/"> AI Assistant </a> <span class="icon_header_fire"></span> </div> </li> </ul> </li> <li class="t-dropdown-menu-2-item"> <div class="t-menu-section-title t-section-title-top"> <span class="t-menu-icon icon_header icon_header_turn"></span> <span class="title-text">Turn Content into Income</span> </div> <ul> <li class="t-menu-item-li"><a class="t-menu-item fire" href="/learning-center/digital-sales/"> Digital Sales </a> </li> </ul> </li> <li class="t-dropdown-menu-2-item"> <div class="t-menu-section-title"> <span class="t-menu-icon icon_header icon_header_connect"> </span> <span class="title-text">Connect Content with People</span> </div> <ul> <li class="t-menu-item-li"><a class="t-menu-item" href="/features/share/">Online Sharing</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" href="/features/share?id=offline_reading">Offline Reading</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" href="/features/embed/">Embed</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" href="/features/security/">Security</a> </li> </ul> </li> <li class="t-dropdown-menu-2-item"> <div class="t-menu-section-title t-section-title-top"> <span class="t-menu-icon icon_header icon_header_know"> </span> <span class="title-text">Know Content & Audience</span> </div> <ul> <li class="t-menu-item-li"><a class="t-menu-item" href="/features/statistics/">Statistics</a> </li> </ul> </li> <li class="t-dropdown-menu-2-item"> <div class="t-menu-section-title"> <span class="t-menu-icon icon_header icon_header_empower"> </span> <span class="title-text">Empower Marketing Efforts</span> </div> <ul> <li class="t-menu-item-li"><a class="t-menu-item" href="/features/custom-domain/">Custom Domain</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" href="/features/branding/">Branding & Self-hosting</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" href="/features/add-links/">Add Links</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" href="/features/seo/">SEO Friendly</a> </li> </ul> </li> <li class="t-dropdown-menu-2-item"> <div class="t-menu-section-title"> <span class="t-menu-icon icon_header icon_header_empower"> </span> <span class="title-text">Office Tools</span> </div> <ul> <li class="t-menu-item-li"><a class="t-menu-item" href="https://mangoanimate.com/ai?utm_source=fh5-frontpage&utm_medium=features&utm_campaign=mangoai">Create Video & Photo with AI</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" href="/online-tools/merge-pdf/">PDF/Image/Audio/Video Tools</a> </li> </ul> </li> <div> <a class="t-menu-item-all" href="/features/"> All Features <span class="icon_header icon_header_blue_arrow"></span> </a> </div> </ul> </li> <li class="t-nav-item explore cc-dropdown-trigger dropdown-toggle-6"> <a href="/exploring/" class="t-nav-item-link"> <span>Explore</span> <span></span> </a> <!-- <div class="t-nav-item-link cc-dropdown-btn dropdown-toggle" data-toggle="dropdown">--> <!-- <span>--><!--</span>--> <!-- <span class="icon_header icon_header_grey_arrow"></span>--> <!-- </div>--> <!-- <ul class="cc-dropdown-menu" >--> <!-- <li class="t-dropdown-menu-2-item">--> <!-- <ul>--> <!-- <li class="t-menu-item-li"><a--> <!-- class="t-menu-item"--> <!-- href="--><!--">--><!--</a>--> <!-- </li>--> <!-- <li class="t-menu-item-li"><a--> <!-- class="t-menu-item"--> <!-- href="--><!--">--><!--</a>--> <!-- </li>--> <!-- <li class="t-menu-item-li"><a--> <!-- class="t-menu-item"--> <!-- href="--><!--">--><!--</a>--> <!-- </li>--> <!-- <li class="t-menu-item-li"><a--> <!-- class="t-menu-item"--> <!-- href="--><!--">--><!--</a>--> <!-- </li>--> <!-- <li class="t-menu-item-li"><a--> <!-- class="t-menu-item"--> <!-- href="--><!--">--><!--</a>--> <!-- </li>--> <!-- <li class="t-menu-item-li"><a--> <!-- class="t-menu-item"--> <!-- href="--><!--">--><!--</a>--> <!-- </li>--> <!-- <li class="t-menu-item-li"><a--> <!-- class="t-menu-item"--> <!-- href="--><!--">--><!--</a>--> <!-- </li>--> <!-- </ul>--> <!-- </li>--> <!-- <li class="t-dropdown-menu-2-item">--> <!-- <ul>--> <!-- <li class="t-menu-item-li"><a--> <!-- class="t-menu-item"--> <!-- href="--><!--">--><!--</a>--> <!-- </li>--> <!-- <li class="t-menu-item-li"><a--> <!-- class="t-menu-item"--> <!-- href="--><!--">--><!--</a>--> <!-- </li>--> <!-- <li class="t-menu-item-li"><a--> <!-- class="t-menu-item"--> <!-- href="--><!--">--><!--</a>--> <!-- </li>--> <!-- <li class="t-menu-item-li"><a--> <!-- class="t-menu-item"--> <!-- href="--><!--">--><!--</a>--> <!-- </li>--> <!-- <li class="t-menu-item-li"><a--> <!-- class="t-menu-item"--> <!-- href="--><!--">--><!--</a>--> <!-- </li>--> <!-- <li class="t-menu-item-li"><a--> <!-- class="t-menu-item"--> <!-- href="--><!--">--><!--</a>--> <!-- </li>--> <!-- <li class="t-menu-item-li"><a--> <!-- class="t-menu-item"--> <!-- href="--><!--">--><!--</a>--> <!-- </li>--> <!-- </ul>--> <!-- </li>--> <!-- <li class="t-dropdown-menu-2-item">--> <!-- <ul>--> <!-- <li class="t-menu-item-li"><a--> <!-- class="t-menu-item"--> <!-- href="--><!--">--><!--</a>--> <!-- </li>--> <!-- <li class="t-menu-item-li"><a--> <!-- class="t-menu-item"--> <!-- href="--><!--">--><!--</a>--> <!-- </li>--> <!-- <li class="t-menu-item-li"><a--> <!-- class="t-menu-item"--> <!-- href="--><!--">--><!--</a>--> <!-- </li>--> <!-- <li class="t-menu-item-li"><a--> <!-- class="t-menu-item"--> <!-- href="--><!--">--><!--</a>--> <!-- </li>--> <!-- <li class="t-menu-item-li"><a--> <!-- class="t-menu-item"--> <!-- href="--><!--">--><!--</a>--> <!-- </li>--> <!-- <li class="t-menu-item-li"><a--> <!-- class="t-menu-item"--> <!-- href="--><!--">--><!--</a>--> <!-- </li>--> <!-- </ul>--> <!-- </li>--> <!-- <div>--> <!-- <a class="t-menu-item-all" href="--><!--">--> <!-- --><!-- <span class="icon_header icon_header_blue_arrow"></span>--> <!-- </a>--> <!-- </div>--> <!-- </ul>--> </li> <li class="t-nav-item templates cc-dropdown-trigger dropdown-toggle-3"> <div class="t-nav-item-link cc-dropdown-btn dropdown-toggle" data-toggle="dropdown"> <span>Templates</span> <span class="icon_header icon_header_grey_arrow"></span> </div> <ul class="cc-dropdown-menu col-2-ul" > <li class="t-dropdown-menu-2-item"> <ul> <li class="t-menu-item-li"><a class="t-menu-item" href="/templates/magazine/">Magazines</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" href="/templates/brochure/">Brochures</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" href="/templates/recipe-and-cookbook/">Recipes & Cookbooks</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" href="/templates/photo-albums/">Photo Albums</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" href="/templates/menus/">Menus</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" href="/templates/pamphlet/">Pamphlets</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" href="/templates/portfolio/">Portfolios</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" href="/templates/invitation/">Invitations</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" href="/templates/presentation/">Presentations</a> </li> </ul> <div> <a class="t-menu-item-all" href="/templates/"> All Templates <span class="icon_header icon_header_blue_arrow"></span> </a> </div> </li> <li class="t-dropdown-menu-2-item"> <ul> <li class="t-menu-item-li"><a class="t-menu-item" href="/templates/catalog/">Catalogs</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" href="/templates/lookbook/">Lookbooks</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" href="/templates/guidebook/">Guidebooks</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" href="/templates/newsletter/">Newsletters</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" href="/templates/profile/">Profiles</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" href="/templates/handbook/">Handbooks</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" href="/templates/booklet/">Booklets</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" href="/templates/flipbook/">Flipbooks</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" href="/templates/newspaper/">Newspaper</a> </li> </ul> </li> </ul> </li> <li class="t-nav-item solutions cc-dropdown-trigger dropdown-toggle-2"> <div class="t-nav-item-link cc-dropdown-btn dropdown-toggle" data-toggle="dropdown"> <span>Solutions</span> <span class="icon_header icon_header_grey_arrow"></span> </div> <ul class="cc-dropdown-menu" > <li class="t-dropdown-menu-2-item"> <div class="t-menu-section-title"> <span class="t-menu-icon icon_header icon_header_popular"> </span> <span class="title-text">Popular Uses</span> </div> <ul> <li class="t-menu-item-li"> <div class="t-menu-item fire"> <a target="_blank" href="/learning-center/interactive-pdf/"> Interactive PDF </a> <span class="icon_header_fire"></span> </div> </li> <li class="t-menu-item-li"><a class="t-menu-item" target="_blank" href="/learning-center/solution-publishing/">Publishing</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" target="_blank" href="/learning-center/solution-sell-pdf/">Sell Content</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" target="_blank" href="/learning-center/solution-business/">Business</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" target="_blank" href="/learning-center/solution-marketing/">Marketing</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" target="_blank" href="/learning-center/solution-edu/">Education</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" target="_blank" href="/learning-center/solution-embed-pdf/">Embed PDF</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" target="_blank" href="/features/chat-with-pdf/">Chat with PDF</a> </li> </ul> </li> <li class="t-dropdown-menu-2-item"> <div class="t-menu-section-title"> <span class="t-menu-icon icon_header icon_header_industries"> </span> <span class="title-text">Industries</span> </div> <ul> <li class="t-menu-item-li"><a class="t-menu-item" target="_blank" href="/learning-center/solution-real-estate/">Real Estate</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" target="_blank" href="/learning-center/solution-travel/">Travel</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" target="_blank" href="/learning-center/solution-nonprofit/">Nonprofit</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" target="_blank" href="/learning-center/solution-menu/">Restaurant</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" target="_blank" href="/learning-center/solution-ecommerce/">Ecommerce</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" target="_blank" href="/learning-center/solution-lookbook/">Fashion & Beauty</a> </li> <li class="t-menu-item-li"><a class="t-menu-item" target="_blank" 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class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:01</div> </div><p></p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:02</div> </div><p>3</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:03</div> </div><p>When I took office more than ten years ago, I was determined to create a bold vision to ensure that Downtown Orlando had world-class amenities and provided an unmatched quality of life for our residents and visitors. With this goal and with guidance from community leaders and volunteers, we created a plan to revitalize, strengthen, and promote Downtown Orlando. In the years since, Downtown Orlando has grown considerably, experiencing an evolution that changed its social, economic, and technological landscape. Our Downtown is the economic engine driving Central Florida’s economy, with a world-class urban core supported by ever-growing residential, retail, and commercial development. In 2013 I announced a new initiative, Project DTO – Advancing Downtown Orlando, to develop a plan for the next ten years of Downtown’s evolution, one that would connect people and inspire creativity, while fortifying the economic competitiveness of Downtown Orlando. We began this process by charging our more than 90 volunteer community leaders on the Task Force and Executive Advisory Committee: Chart the path to creating the highest quality urban environment in the nation here in Downtown Orlando. What emerged from Project DTO was a list of ten Vision Themes for the future of Downtown. In the pages that follow, you will learn more about these Big Ideas for the future. They will serve as the cornerstone for our urban growth for years to come and continue to ensure a prosperous future for Downtown Orlando. ORLANDO MAYOR BUDDY DYER4</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:04</div> </div><p>CORE (kôr)n. The central or innermostpart; the basic or mostimportant part; the crucialelement or essence, as in thecore of the cityJust as Orlando sits squarely at the geographic crossroads of Florida, so too does the city’s maturingreputation rest at the intersection of a globally recognized brand and the arrival as a great internationalcity. At the core of Orlando’s past, present, and future is its Downtown, the center city for a region that isdefining the promise and potential of the nation’s third largest state.The growth of our urban center, our Downtown Orlando, has thrived under big dreams of the past. Wehave seen Downtown grow up before our eyes, and it is time to once again dream big and imagine its fullpotential as a city of the future.Under Mayor Dyer’s leadership, volunteers of the Project DTO Task Force and Executive AdvisoryCommittee aspired to create a new Vision for Downtown, a Vision of prosperity, vibrant arts and culturalofferings, advanced technology, increased options for entertainment and dining, and opportunities toconnect people to one another and to our beloved Downtown.In addition, we offer special thanks to our fearless, tireless Task Force Vice Chairs, Philip Holt and BrookeMyers, who led Task Force studies with both vision and careful attention to detail. Their love for DowntownOrlando is evident in every Big Idea and opportunity presented in this plan.We encouraged the Project DTO members to use two guideposts in their analysis and deliberations: Bebold and focus on what gives our city its Heart. The result of these committees’ hard work is nothing shortof inspirational and exciting.We are thrilled to share the work of our teams and to offer our collective support as champions of progressfor the future of Downtown Orlando!FRED KITTINGER CARI COATSProject DTO Task Force Chair Project DTO Executive Advisory Committee Chair 5</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:05</div> </div><p>The beauty of Project DTO – Advancing Downtown Orlando has been its roots as a stakeholder-driven initiative, supported bypeoplewith a collective passion forDowntown Orlando. Ourvolunteerstakeholders and citizen participants brought perspectives from all walks of life, with diversity in age, occupation, race, gender, origin, and cultural outlook. The leadership of the Executive Advisory Committee and Task Force, Cari Coats, Fred Kittinger, Philip Holt, and Brooke Myers, led these groups with steadfast tenacity rooted in sincere passion to ensure that no opportunity was left off the table for Downtown Orlando’s future. We have had an excellent team supporting us through this process, including our consultant team of Renaissance Planning, Prismatic, Crossroads Consulting Services, Rhodes + Brito Architects, and studioJDK. These talented professionals have earned our respect and admiration for their abilities to convert our dreams into the plans of Project DTO. In addition, the professional staffs of the Community Redevelopment Agency and the City of Orlando, particularly Kelly Moody and Stacey Adams, have been invaluable assets, sharing their knowledge and assisting the stakeholders throughout this visioning process. Together, in response to Mayor Dyer’s charge, we have created a plan to make Downtown Orlando the highest quality urban environment in the nation. Through Project DTO, we have embraced the knowledge economy which fuels much of the nation’s urban centers, and we are proud to capture the “experience economy,” projected by thought leaders to fuel the next cycle of urban redevelopment. It is my sincere hope that the participants in Project DTO find satisfaction in the fulfillment of this effort and share my immense pride for what we have created as a community, a plan to guide our beloved Downtown Orlando (DTO) into the next decade and beyond and create a stronger, economically sustainable urban center, second to none. To you, DTO Nation, my sincerest appreciation for all that you have done! THOMAS C. CHATMON, JR. Project DTO Staff Lead Executive Director Downtown Development Board and Community Redevelopment Agency6</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:06</div> </div><p>ACKNOWLEDGEMENTSEXECUTIVE TASK FORCE COMMUNITY CRA + CITY OFADVISORY REDEVELOPMENT ORLANDO STAFFCOMMITTEE Fred Kittinger, Chair AGENCY SUPPORT Philip Holt, Vice Chair Kelly Allen FJ FlynnCari Coats, Chair Brooke Myers, Vice Chair Mayor Buddy Dyer, Chairman David Barilla Richard ForbesCarlos Barrios John Burden, Economic Competitiveness Committee Chair District 1 Commissioner Jim Gray Frank Billingsley Marcia Hope GoodwinJay Berlinsky John Crossman, Urban Lifestyle & Tourism Committee Chair District 2 Commissioner Tony Ortiz Mercedes Blanca Dean GrandinVernice Atkins-Bradley Amanda Day, Downtown Identity Committee Chair District 3 Commissioner Robert F. Stuart Brooke Bonnett Susan HarrisVivian Bryant Terry Delahunty, Neighborhoods & Historic Preservation Committee Chair District 4 Commissioner Patty Sheehan Craig Borkon April HastingsBertica Cabrera-Morris Maylen Dominguez, Sustainability Committee Chair District 5 Commissioner Regina I. Hill Michele Brennan Jon IppelRoger Chapin Shelley W. Lauten, Access Committee Chair District 6 Commissioner Samuel B. Ings Emily Brown Paul LewisKelly Cohen Allyson Meyers, Urban Amenities & Open Space Committee Chair Jason Burton Doug MetzgerWendy Connor Jennifer Quigley, Arts & Culture Committee Chair COMMUNITY REDEVELOPMENT Elisabeth Dang TeNeika NeasmanBill Dymond Dr. David Swanson, Social Fabric Committee Chair AGENCY ADVISORY BOARD: Patricia Dellacona Robert PigmanSteve Garrity Roger Chapin, Chair Kathy DeVault Linda RhinesmithLinda Landman Gonzalez Matt Alexander Eddy Moratin Jessica Burns Mary-Stewart Droege Denise RiccioC.T. Hsu Mikael Audebert Matt Morgan Wendy Connor Pauline Eaton John RogersSarah Kelly Andrae Bailey Richard Morrison Bill Dymond Heather Fagan Holly StengerJim Kersey Shanta Barton-Stubbs Valerie Mundy Doug TaylorJohn Lewis Lucas Boyce Cole NeSmith Orange County Commissioner (former) SPECIAL THANKSPaul Mears III Jessica Burns Stuart NewmarkLeRoy Pernell John Cabrera Lynn Nicholson Tiffany Moore Russell Education Focus GroupJennifer Quigley Carlos Carbonell Ben Noel Terry Delahunty Food Culture Focus GroupPhil Rawlins Brandon Chandler Rob Nunziata Main Streets Focus GroupKen Robinson Roger Cook Bob Ohrablo CRA PROJECT TEAM Downtown StakeholdersTiffany Moore Russell Lisa Cotter Gabriela Ortigoni Members of the public whoThomas Sittema Lisa Cuatt Jonathan Perry Thomas Chatmon:Jacob Stuart Paul Ellis Christina Pinto P roject DTO Staff Lead + Executive Director of DDB/CRA participated in Project DTOCraig Ustler Sean Frank Gregg Pollack Photography donors/contributors:Rick Weddle David Friederich Catherine Price Kelly Moody: Jeff Gitto Kay Rawlins Project DTO Project Manager Dr. Phillips Center for the Performing Arts Ken Goldstone Greg Reynolds GDC Properties/Nora Eliza Harris Jason Reynolds Stacey Adams Old Florida Karl Hodges Julio Rocha Tamara Reynolds Orlando City SC Eric Jackson Melissa Schumann Orlando Magic Bobby Jones Shawn Seipler CONSULTANTS Russian Ballet of Orlando L. Dianne Ketts Dr. Robert Spooney Urbanista Deanna Kotch Paul Stevens Renaissance Planning Visit Orlando JEFRE Manuel Jacob Stuart, Jr. Prismatic John Martinez Michael Taramykin Rhodes + Brito Architects Maritza Martinez Doug Taylor Crossroads Consulting Services Mitzi Maxwell Dr. Falecia Williams studioJDK Monica May David Yu Nan McCormick Gene Zimmerman Larry G. Mills 7</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:07</div> </div><p>Downtown Orlando is a center of business, entertainment, and cultural experiences within the nine-county Metro VISION PRINCIPLES Orlando region. It is the intersection of regional transportation networks, a natural destination for jobs, and a critical We will celebrate our enviable year-round GUIDING VISIONhubintheregion’seconomyandculturalidentity. climate and become an awesome outdoor city through walkable streets, active public places, Orlando Mayor Buddy Dyer and the City’s Community Redevelopment Agency initiated Project DTO to develop a interconnected parks and trails that inspire and multifaceted vision for Downtown Orlando (DTO) to carry us forward and guide our growth for the next 10 years and sustain a kaleidoscope of outdoor events beyond by creating a downtown in which people not only want to work or live, but ultimately thrive in the highest and activities. quality urban environment in the nation. We will strengthen our growth-oriented business The purpose of the vision is to build upon and ensure lasting success of recent community investments, including culture to realize an economically diverse center of the Dr. Phillips Center for the Performing Arts, the newly reconstructed Orlando Citrus Bowl stadium, the Amway commerce and become the tech hub of the South. Center, Orlando City Stadium, and SunRail, to strengthen DTO’s identity and positive sense of place, to celebrate its authentic experience and diverse character, and to define strategies to ensure it will thrive economically and We will cultivate a myriad of experiences– culturally in a rapidly changing environment. entertainment, sports, shopping, and cuisine–that will mirror and cater to the diversity of our THESE FOUR PILLARS OF THE VISION PROVIDE THE FRAMEWORK urban community. FOR A SERIES OF STRATEGIC ACTIONS AND PARTNERSHIPS. We will make it easier to get around. We will have a Strengthen Downtown Enhance its Intuitively integrate Ensure the well-connected, world-class transportation network Orlando’s economic livability as a safe health and wellness sustainability of that is accessible, intuitive, and inviting for everyone. and welcoming Downtown’s assets competitiveness in the urban city center into our daily life for generations to We will be an open urban community where international and everyone feels safe, respected, welcome, and come connected with others. national marketplace We will lead Florida’s education system, include art as part of our STEAM educational equation, support students in their journeys from cradles through careers, and strengthen our creator culture. We will let the arts take center stage as we focus on the future. We will become one – a unified, proud, galvanized Downtown Orlando where all of these aspects interconnect and the world identifies Downtown Orlando as a place where momentum is building and anyone can play a part in what happens next.8</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:08</div> </div><p>2003 A downtown is the heart of a city and pulse of a region. Successful downtowns foster a strong sense of community20-POINT STRATEGIC by connecting people and fostering innovation, creativity, and cultural enrichment. They have character, blendingPLAN SUCCESSES history with a sense of what’s new, exciting, and eclectic, and enabling diverse people to interact, share ideas, and achieve dreams. They are livable places with great green spaces, cultural amenities, diverse retail and restaurantThe 2003 Strategic Plan successes have set the stage options, and accessible destinations. These factors all contribute to a city’s quality of life and are a determiningfor Downtown Orlando’s emergence as a desirable urban factor in real estate values and economic vitality. If people want to live in a place, then companies, retail, hotels, andplace with a high quality of life and competitive business. amenities will follow.Some of its key successes include: WHY NOW?>>>>>> C onstruction of the Amway Center and a long- term commitment from the Orlando Magic We want to ensure that Downtown Orlando is a highly sustainable and economically resilient place to live. In order to build this vision, we have to advance a distinct identity for DTO beyond Orlando’s theme parks, an identity that>>>>>> O pening of the Dr. Phillips Center for the is real, authentic, and rooted in our community. Performing Arts The 20-Point Strategic Plan initiated by Mayor Dyer in 2003 established a bold action plan and coordinated strategy>>>>>> Reconstructed Orlando Citrus Bowl stadium to revitalize, strengthen, and promote Downtown Orlando. Since the creation of the 2003 20-Point Strategic Plan,>>>>>> Began operations of SunRail 144 of the 166 action items contained within that plan have either been completed or are in progress. In 2000, the CRA>>>>>> D eveloped projects such as The Paramount, adopted the Downtown Outlook Plan, serving as the redevelopment plan for the Downtown Orlando Community Redevelopment Area1, which set forth planning districts of DTO and developed a series of recommendations and Solaire, 55 West, and Chase Plaza projects to promote redevelopment.CRA PLANS It has been more than 10 years since DTO developed its last vision. Since then, a variety of economic, social, andAND POLICIES technological factors have put increasing pressure on cities to compete regionally, nationally, and globally. Our economy is changing rapidly amidst major demographic, socio-cultural, and technological shifts. Baby Boomers>>>>>> D eveloped streetscape and urban design and Millennials alike are demanding high-quality urban areas to live, work, and play. guidelines to improve the Downtown environment DTO, like all cities, must continue evolving in order to thrive and ensure a more prosperous future for the entire community and region. Project DTO is building on the momentum set in motion through the 2003 20-Point>>>>>> C reated a wayfinding system to help guide Strategic Plan and has aligned public, private, and community-based efforts to create a bold vision and strong people to parking and other destinations identity for the future of DTO. At the center of those efforts are neighborhoods, public places, networks, and culture that connect people to opportunity.>>>>>> P romoted Downtown through incentive programs such as the High Wage/High Value Job 1: The CRA Redevelopment Plan is required by state statute, and was last comprehensively rewritten in 2000. Creation Program and the Downtown Façade & Building Stabilization Program>>>>>> Incentivized catalytic redevelopment projects>>>>>> Worked with City to streamline permitting processes and enact a new signage ordinance 9</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:09</div> </div><p>PROCESS 71 TASK FORCE MEMBERS The Project DTO process focused heavily on involving a diverse array of emerging and established 26 EXECUTIVE ADVISORY Downtown stakeholders to gain insight into the community’s needs and interests. Mayor Dyer COMMITTEE MEMBERS (EAC) appointed 71 Downtown stakeholders to comprise the Task Force and 26 longtime Downtown supporters to the Executive Advisory Committee (EAC) to review the work of the Task Force and provide strategic guidance. The Task Force members were appointed to nine Task Force Committees. Each of the Project DTO Task Force Committees was charged with discovering what people think about Downtown Orlando, learning about the kinds of investments that will be needed over the next 10 years, and documenting these factual findings in two reports: Findings of Context and Findings of Need. The Findings of Context reports provided the foundation for identifying key issues and opportunities as well as gaps in DTO related to their focus areas. The Findings of Need reports documented the needs of DTO related to each committee area and the “big ideas” to focus on over the next decade. The committees maximized public outreach initiatives and technology to gather information from the public, including social media, interviews with stakeholders, public opinion surveys, collaborative events such as the Midday Mingle2 , and more. The committees also researched urban trends in other cities and spent considerable time simply observing firsthand how Downtown works. The Task Force was led by Chair, Fred Kittinger, Associate Vice President of University Relations at the University of Central Florida, as well as Task Force Vice Chairs, Brooke Myers, President of Emerge Real Estate Ventures, and Philip Holt, Founder and Chairman of Canvs. The Executive Advisory Committee was led by Cari Coats, President of C2 Advisors, who also led Mayor Dyer’s Downtown Transition Team that created the 2003 20-Point Strategic Plan. Together, this leadership team guided the nine committees and provided expert knowledge as the committees studied their respective focus areas and the EAC provided critical review and leadership. The EAC reviewed and accepted the Task Force Findings of Context and Need reports on September 12, 2014 as the guiding principles for the forthcoming Project DTO work products, the Vision Plan, the updated Community Redevelopment Area Plan, and a Downtown Marketing Strategy. 2: A lunchtime event held by the Project DTO Committees on June 25, 2014 to engage the public and learn the community’s desires and priorities10 for the future of Downtown.</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:10</div> </div><p>9TASK FORCECOMMITTEES 11</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:11</div> </div><p>THE VISION WAS12</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:12</div> </div><p>CO-CREATEDBY 6,100+ORLANDOANS 13</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:13</div> </div><p>#GETTOKNOWDTO 1,453 Project DTO ignited a FOLLOWERS conversation between Orlandoans across an 859 313 unprecedented assemblage of channels and platforms. FOLLOWERS FOLLOWERS The dialogue united memories, realities, and 44 6 possibilities to advance Downtown Orlando. The FOLLOWERS COMMUNITY inspired ideas sparked by OUTREACH this conversation unfold 431 within the pages of this EVENTS Vision Plan. SURVEYS AS OF FEBRUARY14 2015</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:14</div> </div><p>#OYES/#ONO INITIATIVE 812 #OYES 83 #ONO MIDDAY MINGLE PARTICIPANTS RECEIVED FREE, WEARABLE CITY PRIDE T-SHIRTS DESIGNED AND PRINTED IN DTO MIDDAY MINGLE DTO VISIONS JUNE 25, 2014 BOOKS, VOL. 1 (92O AND SUNNY!) 850 BOOKS + DISTRIBUTED 9 CROWDSOURCING 1,596 UNIQUE ACTIVITIES ACTIVITY PAGES + COMPLETED1,000+ PARTICIPANTS 15</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:15</div> </div><p>10 game-changing, pivotal PIVOTAL ideas or “Vision Themes” for VISION THEMES Downtown Orlando emerged from POWER OUR Project DTO. These themes provide the VISION foundation upon which Project DTO can develop specific projects, policies, and partnerships as a roadmap to Downtown’s future.16</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:16</div> </div><p>DTOUTDOORS //// An Awesome Outdoor CityDTOPTIMIZED //// Highly Connected Neighborhoods and DistrictsDTOUTSTANDING //// The Best Education in FloridaDTOPPORTUNITY //// A Great Place for BusinessDTONE-OF-A-KIND //// A Creator CultureDTORIGINAL //// An Iconic Visual IdentityDTOVATION //// Stellar Music, Arts, Sports, and EntertainmentDTOWN //// A Community that Takes Care of its OwnDTORIGINS //// Celebrate our Diverse Culture and HeritageDTOPTIMISM //// A City Built for the Future 17</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:17</div> </div><p>18</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:18</div> </div><p>Green spaces are catalysts. DTOUTDOORS They magnetize people and become conduits for community connections. Green AN AWESOME spaces enliven and strengthen our city and OUTDOOR CITY neighborhoods, making them more attractiveplaces to live, work, play, and thrive. By providingbeautiful places to gather, parks and open spacesspark and sustain important interactions between people and the bond with their place. When people enjoy where they live, opportunities follow. 19</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:19</div> </div><p>COMPARABLE DOWNTOWN 233 SUNNY DAYS DOWNTOWNS ORLANDO ON AVERAGE PER YEAR PUBLIC OPEN SPACE PUBLIC OPEN SPACE 72 8-16% 4% AVERAGE ANNUAL TEMPERATURE ZERO ANNUAL AVERAGE SNOW FALL20</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:20</div> </div><p>Green spaces improve our physical and psychological health by encouraging exercise and offering tranquility, relaxation, and a BIG IDEA BIG IDEArefuge from the hustle and bustle, or simply an opportunity to people watch. Parks and plazas can become a city’s signatureattractions, places to host organized events such as festivals, concerts, and athletic events. Orlando’s climate provides us with Redesign Lake Eola Develop facilities toeven more potential for outdoor spaces to play a vital role in activating our Downtown all year long. Park to better use its support sports recreation amphitheater, installLake Eola Park is the heart of DTO, an open space anchor, a vibrant centerpiece, and a social hub. We need more places like this. interactive features, and leagues in Downtown.When we create more, we improve the quantity and quality of outdoor spaces and activities, which also increase Downtown’s stronger connections tomagnetic effect and make it a more livable and inviting place for all. Downtown.We will show the world what it means to be an awesome outdoor city by: Creating a well-defined and Developing spaces for community Conceiving outstanding walking connected network of parks, gathering and unstructured play, and bicycling opportunities plazas, recreation, play areas, and stages for performances, art plazas, that connect neighborhoods, community gathering spaces, playgrounds, water features, and businesses, and arts and accented by lighting, art, and other facilities suitable to host recreational cultural destinations.amenities to enhance the experience. sports leagues. 21</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:21</div> </div><p>WASHINGTON STREET BIG IDEA Develop a linear green space network between Garland Avenue and the SunRail tracks, stretching from Lake Ivanhoe to SR 408.22</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:22</div> </div><p>BRIDGE LAKE EOLADISTRICT MAGNOLIA AVENUE 23</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:23</div> </div><p>IVANHOE DOWNTOWN VILLAGE SOUTH LAKE EOLA HEIGHTS CREATIVE VILLAGE24</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:24</div> </div><p>World-class cities have walkable DTOPTIMIZED downtowns that are easy to navigate.Journeys throughout a vibrant, connected HIGHLY CONNECTED downtown can ignite memorable NEIGHBORHOODS experiences and transform the act of AND DISTRICTS“getting around” into “getting connected” 25 with the community.</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:25</div> </div><p>BIG IDEA Downtown Orlando is surrounded by a diverse array of distinct Main Street Districts, historic neighborhoods, established residential areas, community business enclaves, and growing regional health service villages. To preserve the character of Create a bicycle and our districts and neighborhoods and amplify accessibility and mobility, we need to recalibrate our transportation network pedestrian committee to put people first. Our journeys throughout Downtown must include great streets for walking that connect people from to promote and make home and work to the arts, sports, entertainment, and businesses. A well-connected urban trail system and intuitive wayfinding system will make it easier for locals and visitors to find and explore our districts and neighborhoods. recommendations regarding bicycle and Downtown Orlando also plays a key role in helping enhance accessibility, reducing parking demands, and easing traffic pedestrian infrastructure congestion not only within DTO, but also in surrounding areas like College Park, Ivanhoe Village, Parramore, and beyond. Developing regional transportation solutions and optimizing local accessibility between neighborhoods is essential to improvements. achieving strong economic growth and sustained quality of life because we’ve learned the journey should be half the fun. CHURCH We will reinforce our highly connected neighborhoods and districts by: STREET DISTRICT Advancing an effective and Cultivating a connected street, Conceiving outstanding efficient transit system that pathway, and green network walking and bicycling26 is frequent, fast, and reliable, that provides safe walking and opportunities that connect connecting seamlessly with bicycling among neighborhoods, neighborhoods, businesses, Orlando’s unique districts and hospitals, parks, centers of culture, and arts and destinations. and Main Street Districts. cultural destinations. THORNTON Creating better pedestrian and Improving pedestrian PARK bicycle amenities and infrastructure accessibility and promoting that support a comfortable and safe walking and bicycling environment. balanced use of all transportation modes.</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:26</div> </div><p>BIG IDEAS PARRAMORE HERITAGE>>>>>>> Expand SunRail service to Orlando International Airport and increase operating hours. #GETTOKNOWDTO>>>>>>> Expand LYMMO connections or add enhanced transit routes that connect There are 21.63 miles the Ivanhoe Village/Florida Hospital Health Village and Downtown South/ of brick-paved streets Orlando Health neighborhood districts to the Downtown core. in the CRA.>>>>>>> Activate the street level of blocks and improve streetscape elements to 27 provide safe access and comfort for all pedestrians, both day and night.>>>>>>> Ensure the Downtown intermodal transit center accommodates expanded public and private transportation within an integrated network.>>>>>>> Create a primary network of bike facilities to connect bicyclists from surrounding neighborhoods to Downtown and support students traveling to school.>>>>>>> Assess feasibility to transform one-way streets into two-way streets for improved local accessibility.>>>>>>> Create better biking amenities and infrastructure including bicycle treatments, centralized parking, and bike storage.>>>>>>> Create intuitive wayfinding systems that make it easier to find and explore our districts, neighborhoods, and places of interest.</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:27</div> </div><p>28</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:28</div> </div><p>BIG IDEACreate shade and green pedestrianfocused streets (Magnolia Avenue, Washington Street, Central Boulevard, and Robinson Street). 29</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:29</div> </div><p>30</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:30</div> </div><p>BIG IDEA Reimagine Magnolia Avenue to create an active and inviting pedestrian oriented corridor.MAGNOLIA AVENUE STREETSCAPE, 2015 31</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:31</div> </div><p>Our commitment to education is a 20-year leading indicator of GDP production. DR. SYLVESTER JAMES GATES, JR. A Jones High School graduate and American theoretical physicist, known for his work on supersymmetry, supergravity, and superstring theories.32</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:32</div> </div><p>Education fuels our bright DTOUTSTANDING future. It is a vital part of community renewal, and THE BEST our investment in education EDUCATION indicates just how much we IN FLORIDA will prosper as a city. DTO can become Florida’s role 33model and leader by providingoutstanding education through imaginative school facilities, access to technologies, a 21st century learning curriculum,and problem-solving skills that produce children and adults who are prepared to lead the workforce of the future.</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:33</div> </div><p>Downtown will be our region’s STEAM classroom. A place where learning has no expiration date. A place where everyage and every life stage – cradle through career – is powered by enriched education, includingthe arts. As educational institutions expand within DTO, so does the potential to cultivate leaders for our economy. Wemust focus our efforts on developing 21st century skills – creativity, collaboration, communication, and critical thinking– to ensure that our children can conquer all of the challenges put before them in our increasingly technological world.The equitable provision of education and access to technology for our students is the civic infrastructure investment wemust make to support every learner at every life stage in our outstanding Downtown classroom.With 12 schools located in Downtown Orlando, we have a tremendous opportunity to revolutionize education andthe way it powers our community. Through a strong alliance with Orange County Public Schools we can expand andenhance public education options. One of our first role model opportunities exists in the current planning of thenew Preschool-8 community school in Parramore. This school will become a model for urban education, serve as acommunity anchor for the neighborhood, and electrify the educational landscape alongside its future higher educationneighbors: the University of Central Florida’s Downtown Campus and Valencia College.As UCF and Valencia expand into DTO, cradle through career fades as a phrase and explodes as the next phase in ouroutstanding educational ecosystem. The commitments and investments of these institutions within our city centersignal a future filled with unprecedented growth potential as the ripple effect they induce expands in and aroundCreative Village.Education includes radical thinking and kinetic exploration: the cornerstones of invention and creativity. A strongDowntown educational focus is needed to contribute to and continually strengthen Orlando’s creator culture. Acalibrated educational focus can enhance DTO’s position as a muse for knowledge, creativity, and thought leadership,particularly in the fields of digital arts, health and wellness, and the culinary arts.We will provide the best education in Florida by: Positioning and Creating adult education and Facilitating development sustaining Downtown training programs to provide of schools as community Orlando as a leader in accessible lifelong learning and anchors and hubs that are accessible to everyone. public education. enrichment options. #GETTOKNOWDTO There are 500,000+ students within a 100 mile radius of Orlando.34</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:34</div> </div><p>BIG IDEAS S BIG IDEA>>>>>>> Expand higher education Downtown SCIENCE Develop a magnet and provide express transit service between campuses and Downtown. T high school specializing>>>>>>> B uild and sustain a Preschool-8 TECHNOLOGY in visual and community school within the Parramore area that is a model for E performing arts. urban education. ENGINEERING>>>>>>> R econvene the Downtown Schools Consortium to help educators A collaborate on ways to improve education for all. ART>>>>>>> Become a national model for M thought leadership (arts, education, culinary, special needs, etc.). MATH>>>>>>> P artner with the Orange County Library System and other public facilities to reimagine a portion of existing facilities into space for arts and culture education.>>>>>>> Re-envision schools as community anchors to provide access to resources, referrals, and services that strengthen families and neighborhoods, such as housing, employment, tutoring, or GED classes. BIG IDEA Support cradle through career education programs to invest in both students and the future of Orlando. 35</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:35</div> </div><p>#GETTOKNOWDTO The Orlando area was originally the main hub of Florida’s citrus industry. Orange Avenue earned its name because it ended at an orange grove.36</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:36</div> </div><p>The opportunity economy lives here. DTOPPORTUNITY Every day, a workforce of more than 70,000 A GREAT power DTO’s opportunity economy, making it one PLACE of the region’s major employment centers and home FOR BUSINESS to headquarters, satellite offices, tenacious techcompanies, and spirited start-ups. Centrality, livability, mobility, and accessibility are many of the reasons they have chosen DTO as their business home, while continuous improvements in these areas will keep them invested here. 37</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:37</div> </div><p>Orlando is the world’s vacation destination. The power of this universally recognized brand can be leveraged. Between BIG IDEAS our transportation system, outstanding education, hotels, entertainment, sports, and natural resources, we have every opportunity to also become the world’s business destination. >>>>>>> Create a business-friendly atmosphere in Downtown through clear and easy to By magnetizing and retaining creators, innovators, and thought leaders and then powering opportunities for those bright follow permit processes, reduced fees and minds to connect, DTO can become a center for innovation that leads the local economy and fuels the global economy. regulations, online guidance, and single point-of-contact relationships to support a Innovations in government service and processes that work to ease or erase hurdles so businesses can join our culture of innovation. opportunity economy faster will help us expand our business community. Maintaining an evolutionary open mindset in City Hall will ensure that DTO can meet the needs and take advantage of new industries and business cultural norms as >>>>>>> Embrace and support the Creative Village they emerge. redevelopment. We will assure our position as a great place for business by: >>>>>>> Facilitate free or low cost meeting spaces within Downtown. Continuing to be a business Reducing barriers to entry for Evolving alongside industry destination where private our business community by and business trends to stay >>>>>>> Recruit international businesses to the enterprise can flourish and improving and streamlining at the forefront of economic Downtown core. businesses of all types and sizes can find the environment and various City processes. development. >>>>>>> Attract a conference/meeting center to drive hotel and visitor activity that also supports resources to succeed. Increasing our commitment Raising awareness regarding new retail and restaurants. to technology and the Downtown economy Leveraging our international entrepreneurship. and quality of life to recruit >>>>>>> Develop and promote Downtown Orlando brand by strengthening as a leader in social entrepreneurship. economic ties to visitors, Focusing on developing the corporate headquarters and business owners, and right talent pool to attract the investment to the urban core. >>>>>>> Support and seek opportunities to investors worldwide. collaborate and co-op market with the right businesses. Orlando EDC and Visit Orlando. >>>>>>> Create and support opportunities for small businesses in DTO to gain exposure.38</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:38</div> </div><p>BIG IDEA #GETTOKNOWDTO Invest in technology Canvs – a coworking infrastructure, such as space home to 40+ tech,high-speed fiber network startup and supportive businesses – is located (GBPS internet). inside of The Exchange which is an adaptive Chattanooga, TN has dubbed reuse of the former itself Gig City and is making a Church Street Station’s big push to become a tech hub, retail center. bolstered by what it claims is America’s largest gigabit network 39 that serves residences and businesses. GBPS internet is approximately 100x faster than typical service.</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:39</div> </div><p>BIG IDEA Reinforce and promote expansion and diversification of retail and restaurant offerings in Downtown.40</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:40</div> </div><p>Red Lobster opened the company’s new 91,000 square foot Restaurant Support Center in Downtown Orlando’s CNL tower on March 6, 2015. BIG IDEARecruit investment of major corporate anchors to increase national awareness of Downtown as an attractive and vibrant business hub. 41</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:41</div> </div><p>#GETTOKNOWDTO Located in the Downtown Arts District, the Gallery at Avalon Island is a contemporary art space housed in an historic landmark. The gallery is located in the Queen Anne style Rogers Building. Built in 1886, it is one of the oldest operational buildings in Orlando.42</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:42</div> </div><p>Paul Saffo, a well-known futurist, DTONE-OF-A-KIND was the first to acknowledge the creator culture in his essay, “Get Ready for a New A CREATOR Economic Era,” published in the McKinsey CULTURE Quarterly dated February 26, 2009. Saffo stated that we are now entering a neweconomic era called the “creator economy,”made possible largely by the Internet, which is democratizing how we interact and connect. 43</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:43</div> </div><p>BIG IDEA Recognize food as aneconomic engine and attract emerging chefs andrestaurants (foodpreneurs) to diversify the dining choices available Downtown. Creators are ordinary people whose everyday actions create value. PAUL SAFFO From his 2009 McKinsey & Company article, “Get Ready for a New Economic Era”44</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:44</div> </div><p>The creator culture is the basis of this new creative economy and empowers everyday people by harnessing the human capacity to create. Makers learn, BIG IDEASbuild, and work together in their communities to produce homegrown products and experiences that provide a sense of place and connectedness. People,in turn, can observe these things being created within their communities and feel proud to support local, one-of-a-kind resources. >>>>>>> Develop the infrastructure needed for motion activated digital artMakers are not new to Orlando. They exist within Downtown Orlando and its surrounding areas. Our vision includes expansion and growth of these displays and interactive digital mediacreators: our burgeoning arts community, simmering food culture, and core of start-up companies, business incubators, and technology firms. Education installations.enables the creator culture to thrive. Orlando Tech Association is committed to “maker” education. Orlando is also home to The Maker Effect Foundation,which “exists to activate and amplify the efforts of makers” in Central Florida3. >>>>>>> Work with local creators to deploy the second phase of See Art Orlando.We will grow our creator culture by: >>>>>>> Help define Orlando through Giving our local talent a Incentivizing and Making Downtown a work of Developing creator districts Making Downtown its stories, images, videos, andreason to choose Downtown supporting culture builders. art and encouraging diverse that embrace and identify Orlando more sentiments shared via social media. recognized and to make and create. forms of art expression with music, theater, >>>>>>> Establish a relocation program such as murals and pop-up galleries, and other cultural identifiable as a place for that provides lower cost live/work expressions and provide entrepreneurship– opportunities for the creative class. performances. festivals, destination locales, a Create City. >>>>>>> F acilitate the creation of an artisan retail, and affordable market that features authentic, locally live/work opportunities. made goods. BIG IDEA Support busking, street art, performance art, art shows, murals, and pop-up events for art, music, and food.3 www.themakereffect.org 45</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:45</div> </div><p>#GETTOKNOWDTO The actual name of the fountain at Lake Eola is “Linton E. Allen Memorial Fountain.” The fountain is an internationally known symbol of the City of Orlando.46</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:46</div> </div><p>When you close your eyes, what is DTORIGINAL the first thing you see when someone says “Downtown Orlando?” The visuals AN ICONICassociated with DTO are a mosaic of diversity VISUAL IDENTITY including Lake Eola – Downtown’s undisputed iconic crown jewel. 47</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:47</div> </div><p>BIG IDEA In order to advance not only Downtown Orlando’s business brand, but also that of our greater region, we must have an iconic downtown that distinctively, resoundingly differentiates DTO from our centers of tourism. Plan art installations in Creating a memorable landmark, iconic skyline, or vertical visual element that clearly identifies Downtown will parks, plazas, buildings, build recognition for Orlando and, like Lake Eola, become a rallying point of pride for Orlandoans. Dramatic lighting and enhanced building crown designs can also have transformative effects on our skyline that help us and along trails to achieve our distinctive edge. showcase a wide variety of subject matter, style, DTO’s identity exceeds our tall buildings, so our path to an iconic visual identity does not end with our skyline. Immense potential exists to amplify our identity where our skyline, districts, and unique urban neighborhoods and technique. meet: on the ground, at the human level. Impressions of our identity can be greatly enhanced from the ground level through traditional and interactive wayfinding systems. Our districts and neighborhoods also provide the48 opportunity to celebrate and unite the unique characteristics of those places to formulate DTO’s identity. They are the patchwork creating our Downtown Orlando quilt. In establishing our iconic identity, we must also be proactive in helping ensure it extends outside of our geographic area. Social media holds immense potential for us in this quest. With every picture, post, and tweet, locals and visitors share our iconic identity with their socialspheres, propelling it beyond our borders and creating new scenes for people to envision when they think about Orlando. We will galvanize our iconic visual identity by: Promoting distinctive Embracing Advancing large scale Creating opportunities architecture that opportunities for art installations that in public spaces and dramatic architectural may include traditional, gateways into areas can become a visual transitional, or high tech to express the unique exclamation point in our lighting. character and promises materials. of DTO’s neighborhoods signature skyline. and districts.</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:48</div> </div><p>BIG IDEAS #GETTOKNOWDTO>>>>>>> Design a highly visible icon to distinguish and The community-led announce Downtown Orlando. See Art Orlando initiative installed eight signature>>>>>>> P romote distinctive architecture to create a works of art throughout signature skyline. Downtown Orlando in 2013.>>>>>>> E ncourage creative lighting to create a distinctive nighttime look and environment in Downtown. 49>>>>>>> E xpand the existing wayfinding system to create better awareness of destinations and districts. Add changeable electronic capability to promote special events or broadcast emergency information.>>>>>>> Support development of rooftop uses to create additional open spaces, accommodate renewable energy sources, grow local food, make social gathering places, and provide recreation space.>>>>>>> C reate iconic gateways from I-4 and SR 408 that announce arrival into Downtown from all directions.</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:49</div> </div><p>BIG IDEA Provide world-class family-oriented park amenities including splash pads, inclusive and accessible play areas, and interactive play features.50</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:50</div> </div><p>51</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:51</div> </div><p>#GETTOKNOWDTO Completed in 2010, the state- of-the-art Amway Center is home to the Orlando Magic, the Orlando Solar Bears, and the Orlando Predators.52</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:52</div> </div><p>All of DTO is a stage… DTOVATION a gallery… a stadium… STELLAR a venue. MUSIC, ARTS, SPORTS, AND Downtown Orlando is the hub of an ENTERTAINMENTunbelievably dynamic region. People living throughout or visiting the Orlando metro 53 area have a significant array of entertainment options Downtown.</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:53</div> </div><p>BIG IDEA Most of Orlando’s 62+ million annual visitors know its tourist destinations. However, the world is playing catch-up, and as one headline reads, “Beyond Mickey Mouse: a Disney destination matures.” The New York Times listed Orlando Create a world-class, #13 out of 52 places to go in the world in 2015, citing our new performing arts center, major league soccer team, and large scale signature food scene. Orlando event or festival to bring cultural tourism. Locals know that DTO offers a distinctively different version of “attractions.” Our cast of characters includes professional and collegiate athletes, and some of the biggest names in music, entertainment, and performing arts. SXSW is the highest revenue We are a destination for music, arts, sports, and entertainment and, in many respects, we’re just getting started. Our producing event for the Austin growing arts and gallery offerings, variety of small and medium music and theater stages, world-class performing arts economy, with an estimated center, and indoor and outdoor sports venues, create an experience destination that has something to offer everyone. economic impact of $218 million We will foster a stellar music, art, sports, and entertainment scene by: in 2013. Ensuring the lasting success of the investment Helping our residents and visitors discover54 made in Downtown Orlando’s venues by events through intuitive interactive apps programming a critical mass of event days and programs that make DTO more user- and nights that will provide the demand friendly and connect people fluidly to all of for complementary commercial and social the possibilities as well as parking and public activities. transit options. Encouraging special Claiming our title as a Continuing our success in gatherings, arts and culture premier sports city. encouraging a variety of events events, street fairs, and and increasing awareness of concerts within Downtown. these events.</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:54</div> </div><p>BIG IDEAS #GETTOKNOWDTO>>>>>>> Complete Stage 2 of the Dr. Phillips Center for the Performing 62,358 purple-clad Arts. fans packed the Orlando Citrus Bowl>>>>>>> Devise interactive programs, smart phone apps, and kiosks with on March 8, 2015 for information and links regarding history, culture, current events, the inaugural match of dining, and destinations. Major League Soccer’s Orlando City.>>>>>>> Redesign Loch Haven Park with outdoor dining areas, plazas for performance art and outdoor cultural events, and strengthen its 55 connectivity with Downtown.>>>>>>> Maintain a safe Downtown that can be enjoyed by all citizens at all times and offer a diverse array of dining and entertainment options.>>>>>>> Ensure success of the Downtown venues as world-class sports, entertainment, and event facilities as part of a growing, sophisticated urban center.>>>>>>> Attract a high-profile, distinctively designed museum.>>>>>>> Have a prominent and cohesive presence in the marketing strategies of Visit Orlando and the Orlando EDC to promote awareness of Orlando’s strengths and amenities.>>>>>>> Increase and diversify our event support establishments (hotels, restaurants, bars, etc.) that enhance our options.>>>>>>> Institute a revamped Downtown Ambassador program.>>>>>>> Pursue the smartest, most convenient parking technology solutions.</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:55</div> </div><p>56</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:56</div> </div><p>BIG IDEA Utilitarian infrastructure gives way to one-of-a-kindDevelop a Bridge District experience catalysts.(under I-4 and SR 408) The Bridge District.with active open space, urban amenities, and recreation areas. 57</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:57</div> </div><p>#GETTOKNOWDTO Clean the World is a Downtown Orlando-based social enterprise that works with 2,150 hospitality partners to recycle soap discarded by hotel guests. They have delivered more than 20 million bars of soap to 96 countries.58</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:58</div> </div><p>We are a city that takes pride in taking care of its DTOWN own. We celebrate and support the kaleidoscope of diversity that defines us. The common ties that bind A COMMUNITY people, businesses, organizations, and institutions THAT TAKESmake up our unique DTO community. Strong linkages CARE OFand collaboration among these diverse groups create ITS OWNa mighty social fabric that supports and cares for our community, its economy, and our most precious natural resource: our people. 59</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:59</div> </div><p>BIG IDEA Facilitate the creation of permanent supportive housing for chronically homeless. Coalition for the Homeless of Central Florida’s Men’s Service Center opened on January 28, 2015. This facility can house up to 250 individuals and offers case management and support services, including mental health counseling, job skills training, and substance abuse treatment.60</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:60</div> </div><p>We will continue to foster and grow a culture of respect and an environment thatcelebrates service and compassion, where people understand their connection to thelarger whole, have access to community services, and enjoy greater health and wellness.Downtown Orlando is already home to numerous religious and social institutions focusedon community service. Downtown Orlando’s two nearby hospital campuses and theemerging Creative Village offer even greater opportunities to expand community servicesand resources for self-improvement and social entrepreneurship.We will grow as a city that takes pride in taking care of its own by:Integrating the idea of “collective impact” Providing more opportunities for social and bringing numerous organizations engagement and activity for all ages together to follow a single set of goals and abilities through more events, and give rise to a common agenda for volunteer opportunities, and festivals.solving specific social problems, such as homelessness or barriers to education. Ensuring that Providing ways for Embracing Humanizing Downtown people to connect efforts to reduce homelessnesscontinues to be a and changing thesafe environment with each other all forms of perception of how to live, work, and to the causes homelessness. our homeless and play. and organizations population is they care about. viewed.BIG IDEAS BIG IDEA>>>>>>> Create a Downtown faith leaders group to connect faith-based outreach programs. Ensure Crisis Intervention>>>>>>> Host an annual week-long volunteer event. Training (CIT) is provided to all>>>>>>> Promote community leadership in health and wellness initiatives. City of Orlando police officers.>>>>>>> Reduce panhandling and provide public education regarding panhandling. 61>>>>>>> Connect Downtown volunteer organizations and non-profit agencies to enhance their reach within the community through partnership.>>>>>>> Promote safety through Neighborhood Watch, Crime Prevention through Environmental Design (CPTED), visible community policing, and more and better lighting.>>>>>>> Develop amenities, services, events, and opportunities for citizens of all ages to connect and interact with one another.</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:61</div> </div><p>#GETTOKNOWDTO The life-size statues outside of the Orange County Regional History Center are inspired by an actual iconic image taken in 1885 of a rancher wrangling a reptile in front of Sinclair’s Real Estate Agency at Orange Avenue and Pine Street.62</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:62</div> </div><p>While Orlando is a young city, it DTORIGINS has transformed itself time andagain to attract and sustain industry CELEBRATEand meet the needs of its residents. OUR DIVERSE Understanding where we have been CULTURE ANDempowers us to go anywhere we dare HERITAGE to dream as a Downtown. 63</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:63</div> </div><p>#GETTOKNOWDTO Downtown Orlando is comprised of eclectic neighborhoods, each with its own unique history, culture, and undeniable character. Six of these neighborhoods are designated historic districts, and three districts, Holden/Parramore, Griffin There are 7 Park, and Lake Eola Heights, are listed on the National Register of Historic Places. In addition to those within our Main Street Downtown CRA boundary, there are also two local historic districts and three National Register districts surrounding the Districts in or DTO core, as well as the Greenwood Cemetery which preserves and celebrates our history with nighttime walking tours of around the notable Orlandoan gravesites dating back to 1880. Each and every one of these places adds richness to our heritage CRA area. and spirit. The distinct “personality areas” of Downtown Orlando make its neighborhoods and districts come to life, providing a strong sense of place by respecting the community’s history and reflecting its rich cultural heritage. The diversity of Orlando’s people supports a strong, innovative economy, a culturally vibrant community, and allows us to easily adapt to new technologies and ideas. We want to leverage these assets into an identity that captures the authentic Orlando and capitalizes on our unique personalities and characteristics. To accomplish this, it will be crucial to further strengthen our neighborhoods by providing the resources they need to preserve their history as DTO grows into the future. We will celebrate our diverse culture and heritage by: COLLEGE AUDUBON Embracing our diversity as the PARK PARK backbone of our community and our economy. This will GARDEN DISTRICT not only strengthen our social fabric, but also bring IVANHOE CHURCH Honoring the leaders who got us Cherishing the historic places that VILLAGE STREET to where we are today. remain in Downtown Orlando. awareness to residents DISTRICT and visitors to showcase DOWNTOWN Downtown Orlando as a place ORLANDO CRA for everyone. MILLS 50 THORNTON PARK DISTRICT DOWNTOWN SOUTH64</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:64</div> </div><p>BIG IDEAS #GETTOKNOWDTO>>>>>>> Develop music, theater, gallery, and cultural districts to provide festivals, The Wells’ Built Hotel destination locales, retail, and affordable live/work opportunities. was an historic hotel and is now a museum of>>>>>>> Construct gateways and signage that reflect the unique identity of African American history. Downtown and its various neighborhoods. Celebrities who visited the hotel include Ray Charles,>>>>>>> Host an annual multi-cultural festival to celebrate the diversity of our B.B. King, Jackie Robinson, City and showcase different cultures, customs, foods, music, dancing, and Thurgood Marshall. arts, and clothing. 65>>>>>>> Nurture and expand neighborhood associations, Main Street Districts, and neighborhood support programs.>>>>>>> Develop walking tours of historic neighborhoods and implement an historic plaque program.>>>>>>> Establish and sustain neighborhood beautification programs.>>>>>>> Respect and celebrate historic and cultural buildings, places, and neighborhoods that give the City its unique identity.>>>>>>> Encourage creation of a non-profit foundation to acquire, repurpose, rehabilitate, and maintain historic assets for public benefit.>>>>>>> Advocate and share our culture and heritage with Visit Orlando and Orlando EDC for use in their efforts.</p></div><div class="flip-basic-text"><div class="flip-basic-page-num"> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-grey-bg"></div> <div class="flip-basic-num">P:65</div> </div><p>#GETTOKNOWDTO Tree canopy coverage is 22% in the CRA. 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