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Black Friday 2024: Cuándo empieza, cuándo termina y dónde encontrar las mejores ofertas
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Aunque su origen se encuentra en Estados Unidos, su alcance global lo ha consolidado como un fenómeno comercial esperado por consumidores de todo el mundo. Además del día oficial, muchas tiendas han adoptado prácticas como la Black Week, ofreciendo ofertas extendidas que se activan días antes y se prolongan durante el fin de semana. Culminando de la misma manera con el Cyber Monday, que tendrá lugar el próximo lunes 2 de diciembre. Descuentos en moda, tecnología o pequeños electrodomésticos Este evento es famoso por sus rebajas masivas, principalmente en tecnología; donde smartphones, ordenadores y dispositivos inteligentes encabezan las listas de los productos más buscados. Asimismo, las promociones incluyen electrodomésticos pequeños, ropa, calzado, cosméticos y productos para el hogar, lo que lo convierte en una oportunidad única para adquirir una gran variedad de artículos a precios reducidos. A medida que la fecha se aproxima, los consumidores se preparan con estrategias que les permitan sacar el máximo provecho. Entre ellas, destaca la planificación anticipada, mediante la elaboración de listas de deseos, comparando precios entre plataformas y suscribiéndose a las alertas de las tiendas. También es crucial revisar las políticas de devolución, ya que las condiciones varían dependiendo del comercio, algo especialmente relevante para compras impulsivas. Para quienes buscan evitar las prisas de última hora, las herramientas digitales son aliadas indispensables. Aplicaciones de monitoreo de precios y notificaciones personalizadas ayudan a localizar las ofertas más atractivas y evitar pérdidas de tiempo buscando productos agotados. Estas tecnologías han impulsado un cambio en el comportamiento del consumidor, que ahora opta por aprovechar la comodidad de las plataformas online. El Black Friday sigue siendo un evento destacado para las tiendas físicas. Los minoristas, conscientes de la competencia creciente, diseñan estrategias híbridas que combinan las promociones en línea y en tienda, ofreciendo experiencias tales como descuentos adicionales para quienes optan por realizar compras en persona. Uno de los aspectos que ha generado mayor interés en los últimos años ha sido el impacto económico que conlleva el evento. Este año, se espera que la tendencia continúe, impulsada por la diversificación de productos y servicios que participan en el Black Friday. Desde electrodomésticos hasta paquetes turísticos, prácticamente todas las industrias se suman a esta jornada de consumo masivo. Entre los sectores más destacados, el de la moda y belleza se ha posicionado como uno de los favoritos de los consumidores. Durante este acontecimiento, las tiendas de ropa suelen lanzar descuentos agresivos en prendas de temporada, mientras que las marcas de maquillaje y cuidado personal ofrecen sets exclusivos a precios atractivos. Estas oportunidades permiten tanto renovar el armario como adquirir regalos a precios competitivos, adelantándose a la temporada navideña. Por otra parte, el evento no está exento de desafíos. Para los consumidores, la saturación de ofertas puede resultar abrumadora, dificultando la selección de productos realmente necesarios. Por ello, los expertos recomiendan priorizar las compras de artículos de mayor valor o aquellos difíciles de encontrar con descuentos significativos en otras fechas. Este año, una de las novedades que se esperan es un incremento en promociones asociadas a la sostenibilidad. Algunas marcas están utilizando este día para destacar productos ecológicos o iniciativas relacionadas con el reciclaje y el comercio justo. Aunque aún representan una minoría dentro del total de ventas, estas acciones refuerzan el mensaje de un consumo más consciente. Para los comerciantes, el Black Friday se presenta como una oportunidad para gestionar inventarios. Muchas empresas utilizan esta fecha para liquidar mercancía de temporadas anteriores, lo que les permite liberar espacio para las nuevas colecciones. Al mismo tiempo, buscan atraer y fidelizar al cliente a largo plazo mediante programas de recompensas o descuentos exclusivos para futuras compras. Un aspecto que no pasa desapercibido durante el evento es la importancia de las campañas de marketing. Las marcas y tiendas diseñan estrategias innovadoras para captar la atención del consumidor, desde anuncios personalizados en redes sociales hasta colaboraciones con influencers que promueven productos exclusivos. Este enfoque, cada vez más sofisticado, busca no solo generar ventas inmediatas, sino también posicionar a las empresas en la mente de los consumidores para futuras adquisiciones. En este contexto, la creatividad y la segmentación juegan un papel clave. El Black Friday 2024 promete consolidarse nuevamente como uno de los eventos comerciales más importantes del año. 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src="https://static.eldiario.es/clip/a5d17c08-2b18-4613-9f6b-5e6e6e093982_16-9-discover-aspect-ratio_default_0.jpg" alt="Datáfono durante una campaña de ofertas del Black Friday." > </picture> <figcaption class="image-footer"> <span class="title"> Datáfono durante una campaña de ofertas del Black Friday. <span class="author"> Getty Images</span> </span> </figcaption> </figure> </div> <div class="news-info" data-mrf-recirculation="firma" > <div class="info-wrapper"> <p class="authors"> <a href="https://www.eldiario.es/autores/edu-molina/">Edu Molina</a> </p> <div class="date-comments-wrapper"> <div class="date"> <span class="day">19 de noviembre de 2024</span> <span class="hour">14:04 h</span> </div> <time class="date modification-date" datetime="2024-11-22T10:19:36+01:00"> <span class="day">Actualizado el 22/11/2024</span> <span class="hour">10:19 h</span> </time> <p class="comments" id="comments-number"><i class="far fa-comment-alt"></i>0</p> </div> </div> </div> </div> <div class="partner-wrapper article-page__body-row"> <div class="second-col"> <p class="article-text"> El Black Friday, 2024, que este año se celebrará oficialmente el viernes 29 de noviembre, marcará el inicio de la temporada de <a href="https://www.eldiario.es/consumoclaro/ahorrar-compras-navidad_1_11794417.html" data-mrf-recirculation="links-noticia" class="link">compras navideñas</a>. Aunque su origen se encuentra en Estados Unidos, su alcance global lo ha consolidado como un fenómeno comercial esperado por consumidores de todo el mundo. </p> <div class="edi-advertising ad-body hide-in-desktop ad__no-dotted ad__no-legend ad-mobile-intext issticky" > <div class="edi-advertising-sticky-wrapper"> <edi-advertising :desktop-ad-position="null" desktop-network-code="123333327" :mobile-ad-position="{"id":30,"name":"M\u00f3vil - Noticia right 1","type":"adserver","slot":"mediumRectangle","order":null,"sticky":false,"stickyPixels":null,"outOfPage":false,"sizes":[[300,250],[300,600],[300,300],[336,280]],"rtcConfig":[],"adUnitCode":"m.eldiario.es\/noticia_right1","seed":"3193065897323575083","ampSizes":null,"ampWidth":null,"ampHeight":null}" mobile-network-code="123333327" :preview-mode="0" :show-close-icon="false" :hide-if-partner="true" ></edi-advertising> </div> </div> <aside class="know-more know-more--with-image"> <a href="/consumoclaro/nueve-consejos-no-enganen-compras-black-friday_1_11809038.html" data-mrf-recirculation="saber-mas"> <p class="know-more__title">Nueve consejos para que no te engañen con las compras del Black Friday</p> <picture class="know-more__img" > <!--[if IE 9]><video style="display: none;"><![endif]--> <source media="(max-width: 767px)" type="image/webp" srcset="https://static.eldiario.es/clip/f38a1b48-ba5a-44d8-bc7a-4485d8b42e2f_16-9-aspect-ratio_50p_0.webp" > <source media="(max-width: 767px)" type="image/jpg" srcset="https://static.eldiario.es/clip/f38a1b48-ba5a-44d8-bc7a-4485d8b42e2f_16-9-aspect-ratio_50p_0.jpg" > <source media="(min-width: 768px)" type="image/webp" srcset="https://static.eldiario.es/clip/f38a1b48-ba5a-44d8-bc7a-4485d8b42e2f_16-9-aspect-ratio_50p_0.webp" > <source media="(min-width: 768px)" type="image/jpg" srcset="https://static.eldiario.es/clip/f38a1b48-ba5a-44d8-bc7a-4485d8b42e2f_16-9-aspect-ratio_50p_0.jpg" > <source type="image/webp" srcset="https://static.eldiario.es/clip/f38a1b48-ba5a-44d8-bc7a-4485d8b42e2f_16-9-aspect-ratio_default_0.webp" > <!--[if IE 9]></video><![endif]--> <img class="lazy" loading="lazy" data-src="https://static.eldiario.es/clip/f38a1b48-ba5a-44d8-bc7a-4485d8b42e2f_16-9-aspect-ratio_default_0.jpg" src="data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 880 495'%3E%3C/svg%3E" alt="Nueve consejos para que no te engañen con las compras del Black Friday" /> </picture> </a> </aside> <p class="article-text"> Además del día oficial, muchas tiendas han adoptado prácticas como la Black Week, ofreciendo ofertas extendidas que se activan días antes y se prolongan durante el fin de semana. Culminando de la misma manera con el <a href="https://www.eldiario.es/consumoclaro/cyber-monday-2024-productos-mejores-ofertas_1_11828329.html" target="_blank" data-mrf-recirculation="links-noticia" class="link">Cyber Monday</a>, que tendrá lugar el próximo lunes 2 de diciembre. </p> <div class="edi-advertising ad__no-dotted ad__no-legend ad-desktop-intext hide-in-mobile" > <edi-advertising :desktop-ad-position="{"id":10,"name":"Desktop - noticia intext","type":"adserver","slot":"mediumRectangle","order":null,"sticky":false,"stickyPixels":null,"outOfPage":true,"sizes":[],"rtcConfig":[],"adUnitCode":"eldiario.es\/noticia_intext","seed":"4669950306852882496","ampSizes":null,"ampWidth":null,"ampHeight":null}" desktop-network-code="123333327" :mobile-ad-position="null" mobile-network-code="123333327" :preview-mode="0" :show-close-icon="false" :hide-if-partner="true" ></edi-advertising> </div> <h2 class="article-text">Descuentos en moda, tecnología o pequeños electrodomésticos</h2> <p class="article-text"> Este evento es famoso por sus rebajas masivas, principalmente en tecnología; donde <em>smartphones,</em> ordenadores y dispositivos inteligentes encabezan las listas de los productos más buscados. Asimismo, las promociones incluyen electrodomésticos pequeños, ropa, calzado, cosméticos y productos para el hogar, lo que lo convierte en una oportunidad única para adquirir una gran variedad de artículos a precios reducidos. </p> <div class="edi-advertising ad-body hide-in-desktop ad__no-dotted ad__no-legend ad-mobile-intext issticky" > <div class="edi-advertising-sticky-wrapper"> <edi-advertising :desktop-ad-position="null" desktop-network-code="123333327" :mobile-ad-position="{"id":1000004,"name":"Movil - noticia Intext","type":"adserver","slot":"mediumRectangle","order":null,"sticky":false,"stickyPixels":null,"outOfPage":true,"sizes":[],"rtcConfig":[],"adUnitCode":"m.eldiario.es\/noticia_intext_mobile","seed":"6929385676877971368","ampSizes":null,"ampWidth":null,"ampHeight":null}" mobile-network-code="123333327" :preview-mode="0" :show-close-icon="false" :hide-if-partner="true" ></edi-advertising> </div> </div> <p class="article-text"> A medida que la fecha se aproxima, los consumidores se preparan con estrategias que les permitan sacar el máximo provecho. Entre ellas, destaca la planificación anticipada, mediante la elaboración de listas de deseos, comparando precios entre plataformas y suscribiéndose a las alertas de las tiendas. También es crucial revisar las políticas de devolución, ya que las condiciones varían dependiendo del comercio, algo especialmente relevante para compras impulsivas. </p> <div class="edi-advertising ad-body hide-in-desktop ad__no-dotted ad__no-legend ad-mobile-intext issticky" > <div class="edi-advertising-sticky-wrapper"> <edi-advertising :desktop-ad-position="null" desktop-network-code="123333327" :mobile-ad-position="{"id":31,"name":"M\u00f3vil - Noticia right 2","type":"adserver","slot":"mediumRectangle","order":null,"sticky":false,"stickyPixels":null,"outOfPage":false,"sizes":[[300,250],[300,600],[300,300],[336,280]],"rtcConfig":[],"adUnitCode":"m.eldiario.es\/noticia_right2","seed":"4131524956230607708","ampSizes":null,"ampWidth":null,"ampHeight":null}" mobile-network-code="123333327" :preview-mode="0" :show-close-icon="false" :hide-if-partner="true" ></edi-advertising> </div> </div> <p class="article-text"> Para quienes buscan evitar las prisas de última hora, las herramientas digitales son aliadas indispensables. Aplicaciones de monitoreo de precios y notificaciones personalizadas ayudan a localizar las ofertas más atractivas y evitar pérdidas de tiempo buscando productos agotados. Estas tecnologías han impulsado un cambio en el comportamiento del consumidor, que ahora opta por aprovechar la comodidad de las plataformas <em>online</em>. </p> <div class="edi-advertising ad__no-dotted ad__no-legend ad-desktop-intext ad-desktop-intext--300x600 hide-in-mobile" > <edi-advertising :desktop-ad-position="{"id":1000422,"name":"Desktop - noticia intext - p\u00e1rrafo 5","type":"adserver","slot":"mediumRectangle","order":null,"sticky":false,"stickyPixels":null,"outOfPage":false,"sizes":[[300,250],[300,600],[300,300],[336,280]],"rtcConfig":[],"adUnitCode":"eldiario.es\/noticia_intext_display","seed":"4153506536557471311","ampSizes":null,"ampWidth":null,"ampHeight":null}" desktop-network-code="123333327" :mobile-ad-position="null" mobile-network-code="123333327" :preview-mode="0" :show-close-icon="false" :hide-if-partner="true" ></edi-advertising> </div> <figure > <picture class="news-image" > <!--[if IE 9]><video style="display: none;"><![endif]--> <source media="(max-width: 576px)" type="image/webp" srcset="https://static.eldiario.es/clip/d2f1b271-0a97-44e8-94ed-e8e3997655e4_source-aspect-ratio_50p_0.webp" > <source media="(max-width: 576px)" type="image/jpg" srcset="https://static.eldiario.es/clip/d2f1b271-0a97-44e8-94ed-e8e3997655e4_source-aspect-ratio_50p_0.jpg" > <source media="(max-width: 767px)" type="image/webp" srcset="https://static.eldiario.es/clip/d2f1b271-0a97-44e8-94ed-e8e3997655e4_source-aspect-ratio_75p_0.webp" > <source media="(max-width: 767px)" type="image/jpg" srcset="https://static.eldiario.es/clip/d2f1b271-0a97-44e8-94ed-e8e3997655e4_source-aspect-ratio_75p_0.jpg" > <source media="(min-width: 768px)" type="image/webp" srcset="https://static.eldiario.es/clip/d2f1b271-0a97-44e8-94ed-e8e3997655e4_source-aspect-ratio_default_0.webp" > <source media="(min-width: 768px)" type="image/jpg" srcset="https://static.eldiario.es/clip/d2f1b271-0a97-44e8-94ed-e8e3997655e4_source-aspect-ratio_default_0.jpg" > <source type="image/webp" srcset="https://static.eldiario.es/clip/d2f1b271-0a97-44e8-94ed-e8e3997655e4_source-aspect-ratio_default_0.webp" > <!--[if IE 9]></video><![endif]--> <img class="lazy" loading="lazy" data-src="https://static.eldiario.es/clip/d2f1b271-0a97-44e8-94ed-e8e3997655e4_source-aspect-ratio_default_0.jpg" src="data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 6067 3467'%3E%3C/svg%3E" alt="" /> </picture> <figcaption class="image-footer"> <span class="title"> Freidora de aire, uno de los pequeños electrodomésticos más buscados. <span class="author"> Freepik</span> </span> </figcaption> </figure> <p class="article-text"> El Black Friday sigue siendo un evento destacado para las tiendas físicas. Los minoristas, conscientes de la competencia creciente, diseñan estrategias híbridas que combinan las promociones en línea y en tienda, ofreciendo experiencias tales como descuentos adicionales para quienes optan por realizar compras en persona. </p> <p class="article-text"> Uno de los aspectos que ha generado mayor interés en los últimos años ha sido el impacto económico que conlleva el evento. Este año, se espera que la tendencia continúe, impulsada por la diversificación de productos y servicios que participan en el Black Friday. Desde electrodomésticos hasta paquetes turísticos, prácticamente todas las industrias se suman a esta jornada de consumo masivo. </p> <div class="edi-advertising ad-body hide-in-desktop ad__no-dotted ad__no-legend ad-mobile-intext issticky" > <div class="edi-advertising-sticky-wrapper"> <edi-advertising :desktop-ad-position="null" desktop-network-code="123333327" :mobile-ad-position="{"id":32,"name":"M\u00f3vil - Noticia right 3","type":"adserver","slot":"mediumRectangle","order":null,"sticky":false,"stickyPixels":null,"outOfPage":false,"sizes":[[300,250],[300,600],[300,300],[336,280]],"rtcConfig":[],"adUnitCode":"m.eldiario.es\/noticia_right3","seed":"3437749676446757245","ampSizes":null,"ampWidth":null,"ampHeight":null}" mobile-network-code="123333327" :preview-mode="0" :show-close-icon="false" :hide-if-partner="true" ></edi-advertising> </div> </div> <p class="article-text"> Entre los sectores más destacados, el de la moda y belleza se ha posicionado como uno de los favoritos de los consumidores. Durante este acontecimiento, las tiendas de ropa suelen lanzar descuentos agresivos en prendas de temporada, mientras que las marcas de maquillaje y cuidado personal ofrecen <em>sets</em> exclusivos a precios atractivos. Estas oportunidades permiten tanto renovar el armario como adquirir regalos a precios competitivos, adelantándose a la temporada navideña. </p> <figure > <picture class="news-image" > <!--[if IE 9]><video style="display: none;"><![endif]--> <source media="(max-width: 576px)" type="image/webp" srcset="https://static.eldiario.es/clip/49317070-fa08-4d36-8128-44be942cb773_source-aspect-ratio_50p_0.webp" > <source media="(max-width: 576px)" type="image/jpg" srcset="https://static.eldiario.es/clip/49317070-fa08-4d36-8128-44be942cb773_source-aspect-ratio_50p_0.jpg" > <source media="(max-width: 767px)" type="image/webp" srcset="https://static.eldiario.es/clip/49317070-fa08-4d36-8128-44be942cb773_source-aspect-ratio_75p_0.webp" > <source media="(max-width: 767px)" type="image/jpg" srcset="https://static.eldiario.es/clip/49317070-fa08-4d36-8128-44be942cb773_source-aspect-ratio_75p_0.jpg" > <source media="(min-width: 768px)" type="image/webp" srcset="https://static.eldiario.es/clip/49317070-fa08-4d36-8128-44be942cb773_source-aspect-ratio_default_0.webp" > <source media="(min-width: 768px)" type="image/jpg" srcset="https://static.eldiario.es/clip/49317070-fa08-4d36-8128-44be942cb773_source-aspect-ratio_default_0.jpg" > <source type="image/webp" srcset="https://static.eldiario.es/clip/49317070-fa08-4d36-8128-44be942cb773_source-aspect-ratio_default_0.webp" > <!--[if IE 9]></video><![endif]--> <img class="lazy" loading="lazy" data-src="https://static.eldiario.es/clip/49317070-fa08-4d36-8128-44be942cb773_source-aspect-ratio_default_0.jpg" src="data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 2121 1414'%3E%3C/svg%3E" alt="" /> </picture> <figcaption class="image-footer"> <span class="title"> Productos de belleza. <span class="author"> Getty Images</span> </span> </figcaption> </figure> <p class="article-text"> Por otra parte, el evento no está exento de desafíos. Para los consumidores, la saturación de ofertas puede resultar abrumadora, dificultando la selección de productos realmente necesarios. Por ello, los expertos recomiendan priorizar las compras de artículos de mayor valor o aquellos difíciles de encontrar con descuentos significativos en otras fechas. </p> <p class="article-text"> Este año, una de las novedades que se esperan es un incremento en promociones asociadas a la sostenibilidad. Algunas marcas están utilizando este día para destacar productos ecológicos o iniciativas relacionadas con el reciclaje y el comercio justo. Aunque aún representan una minoría dentro del total de ventas, estas acciones refuerzan el mensaje de un consumo más consciente. </p> <div class="edi-advertising ad-body hide-in-desktop ad__no-dotted ad__no-legend ad-mobile-intext issticky" > <div class="edi-advertising-sticky-wrapper"> <edi-advertising :desktop-ad-position="null" desktop-network-code="123333327" :mobile-ad-position="{"id":94,"name":"M\u00f3vil - Noticia right 4","type":"adserver","slot":"mediumRectangle","order":null,"sticky":false,"stickyPixels":null,"outOfPage":false,"sizes":[[300,250],[300,600],[300,300],[336,280]],"rtcConfig":[],"adUnitCode":"m.eldiario.es\/noticia_right4","seed":"9101041778665867757","ampSizes":null,"ampWidth":null,"ampHeight":null}" mobile-network-code="123333327" :preview-mode="0" :show-close-icon="false" :hide-if-partner="true" ></edi-advertising> </div> </div> <p class="article-text"> Para los comerciantes, el Black Friday se presenta como una oportunidad para gestionar inventarios. Muchas empresas utilizan esta fecha para liquidar mercancía de temporadas anteriores, lo que les permite liberar espacio para las nuevas colecciones. Al mismo tiempo, buscan atraer y fidelizar al cliente a largo plazo mediante programas de recompensas o descuentos exclusivos para futuras compras. </p> <p class="article-text"> Un aspecto que no pasa desapercibido durante el evento es la importancia de las campañas de marketing. Las marcas y tiendas diseñan estrategias innovadoras para captar la atención del consumidor, desde anuncios personalizados en redes sociales hasta colaboraciones con <em>influencers</em> que promueven productos exclusivos. </p> <div id="container-after-news-outlook"></div> <p class="article-text"> Este enfoque, cada vez más sofisticado, busca no solo generar ventas inmediatas, sino también posicionar a las empresas en la mente de los consumidores para futuras adquisiciones. En este contexto, la creatividad y la segmentación juegan un papel clave. </p> <div class="edi-advertising ad-body hide-in-desktop ad__no-dotted ad__no-legend ad-mobile-intext issticky" > <div class="edi-advertising-sticky-wrapper"> <edi-advertising :desktop-ad-position="null" desktop-network-code="123333327" :mobile-ad-position="{"id":95,"name":"M\u00f3vil - Noticia right 5","type":"adserver","slot":"mediumRectangle","order":null,"sticky":false,"stickyPixels":null,"outOfPage":false,"sizes":[[300,250],[300,600],[300,300],[336,280]],"rtcConfig":[],"adUnitCode":"m.eldiario.es\/noticia_right5","seed":"7828832558859015851","ampSizes":null,"ampWidth":null,"ampHeight":null}" mobile-network-code="123333327" :preview-mode="0" :show-close-icon="false" :hide-if-partner="true" ></edi-advertising> </div> </div> <p class="article-text"> El Black Friday 2024 promete consolidarse nuevamente como uno de los eventos comerciales más importantes del año. Ya sea <em>online</em> o en tiendas físicas, los consumidores tienen la oportunidad de encontrar mejores precios, mientras que los minoristas aprovechan para fortalecer su posición en un mercado cada vez más competitivo. </p> </div> <div class="first-col"> <div class="tags" data-mrf-recirculation="etiquetas"> <span class="tags-title">Etiquetas</span> <ul class="tags-wrapper"> <li class="slash"> / </li> <li><a class="tag-link" href="https://www.eldiario.es/consumoclaro/">ConsumoClaro</a></li> <li class="slash"> / </li> <li><a class="tag-link" href="/temas/consumo/">Consumo</a></li> <li class="slash"> / </li> <li><a class="tag-link" href="/temas/ahorro/">Ahorro</a></li> <li class="slash"> / </li> <li><a class="tag-link" href="/temas/compras-online/">Compras online</a></li> <li class="slash"> / </li> <li><a class="tag-link" href="/temas/compras/">Compras</a></li> <li class="slash"> / </li> <li><a class="tag-link" href="/temas/black-friday/">Black Friday</a></li> </ul> </div> </div> </div> <div class="partner-wrapper"> <div class="first-col"></div> <div class="second-col"> <div class="report__wrapper"> <edi-report :page-id="11831509" /> </div> <aside class="news-sponsored-content"> <div class="sponsored-content-wrapper"> <div id="addoor-widget" class="addoor-widget" data-mrf-recirculation="addoor"></div> <script type="text/javascript"> (() => { const func = () => { context.injectJS('//pubtags.addoor.net/lib/contags/contageldiario.js', {defer: true}); } context.lazyLoad ? context.lazyLoadStack.push(func) : func(); })(); </script> </div> </aside> </div> </div> <div id="edi-comments"> <edi-comments :content-id="11831509" commentable="1" :num-comments="0" :comment-type="4" :site-id="4" community-moderated-text="Este comentario ha sido moderado por la comunidad de socios y socias de elDiario.es y no está disponible." banned-text="Este comentario se ha eliminado por incumplir las normas de participación." comment-featured-img="/assets/img/svg/icons/comments-featured.h-356c6d808bfea3ab1cc7801eaed897e9.svg" comment-author-badget-img="/assets/img/svg/icons/comments-author.h-1a6e601320a372b43845a5b68abf200f.svg" comment-close-icon="/assets/img/close-icon-gris5.h-fca39d4fcd1beecd94e70f286e2488d7.svg" > </edi-comments> </div> <div class="recirculation-area"> <aside class="recirculation-block recirculation-block--most-viewed-content-by-partners show-in-mobile show-in-tablet show-in-desktop" data-mrf-recirculation="lo-mas-leido-por-los-socios" > <div class="first-col"> <div class="title">Lo más leído por los socios</div> </div> <div class="second-col"> <ul class="recirculation-list"> <li class="recirculation-item"> <div> <div class="recirculation-item__txt"> <p class="title"> <a href="/blog/el-boletin-del-director/claves-denuncia-aldama_132_11845364.html">Las claves de la denuncia de Aldama</a> </p> <p class="author"> <a href="https://www.eldiario.es/autores/ignacio_escolar/">Ignacio 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<source type="image/jpg" srcset="https://static.eldiario.es/clip/acf8cd5e-6394-4a72-9104-bde062928744_16-9-discover-aspect-ratio_50p_0.jpg" > <!--[if IE 9]></video><![endif]--> <img class="lazy" loading="lazy" data-src="https://static.eldiario.es/clip/acf8cd5e-6394-4a72-9104-bde062928744_16-9-discover-aspect-ratio_default_0.jpg" src="data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 1200 675'%3E%3C/svg%3E" alt="Pedro, éste no es el camino" /> </picture> </a> </figure> </div> </div> </li> <li class="recirculation-item"> <div> <div class="recirculation-item__txt"> <p class="title"> <a href="/comunitat-valenciana/media-hora-ciega-mazon-dia-dana-vio-presidente-comer-periodista_1_11843140.html">La media hora ciega de Mazón el día de la DANA: ¿con quién se vio el presidente tras comer con la periodista?</a> </p> <p class="author"> <a href="https://www.eldiario.es/autores/sergi_pitarch/">Sergi Pitarch</a> </p> </div> <div class="recirculation-item__img"> <figure 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srcset="https://static.eldiario.es/clip/7276e1ef-ab55-4970-bdaf-da380401bcd6_16-9-discover-aspect-ratio_75p_0.jpg" > <source type="image/jpg" srcset="https://static.eldiario.es/clip/7276e1ef-ab55-4970-bdaf-da380401bcd6_16-9-discover-aspect-ratio_50p_0.jpg" > <!--[if IE 9]></video><![endif]--> <img class="lazy" loading="lazy" data-src="https://static.eldiario.es/clip/7276e1ef-ab55-4970-bdaf-da380401bcd6_16-9-discover-aspect-ratio_default_0.jpg" src="data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 1200 675'%3E%3C/svg%3E" alt="La media hora ciega de Mazón el día de la DANA: ¿con quién se vio el presidente tras comer con la periodista?" /> </picture> </a> </figure> </div> </div> </li> <li class="recirculation-item"> <div> <div class="recirculation-item__txt"> <p class="title"> <a href="/politica/declaracion-victor-aldama-nexo-caso-abalos-apunta-pruebas_1_11844836.html">La declaración de Víctor de Aldama: “el nexo” del caso Ábalos apunta más arriba aún sin pruebas</a> </p> <p class="author"> <a href="https://www.eldiario.es/autores/pedro_agueda/">Pedro Águeda</a> / <a href="https://www.eldiario.es/autores/elena_herrera/">Elena Herrera</a> </p> </div> <div class="recirculation-item__img"> <figure class="ni-figure"> <a href="/politica/declaracion-victor-aldama-nexo-caso-abalos-apunta-pruebas_1_11844836.html"> <picture class="news-image"> <!--[if IE 9]> <video style="display: none;"><![endif]--> <source media="(max-width: 554px)" type="image/webp" srcset="https://static.eldiario.es/clip/660f2142-d098-4baa-8ee9-33be98a36ec2_16-9-discover-aspect-ratio_50p_0.webp" > <source media="(max-width: 767px)" type="image/webp" srcset="https://static.eldiario.es/clip/660f2142-d098-4baa-8ee9-33be98a36ec2_16-9-discover-aspect-ratio_75p_0.webp" > <source type="image/webp" srcset="https://static.eldiario.es/clip/660f2142-d098-4baa-8ee9-33be98a36ec2_16-9-discover-aspect-ratio_50p_0.webp" > <source media="(max-width: 554px)" type="image/jpg" srcset="https://static.eldiario.es/clip/660f2142-d098-4baa-8ee9-33be98a36ec2_16-9-discover-aspect-ratio_50p_0.jpg" > <source media="(max-width: 767px)" type="image/jpg" srcset="https://static.eldiario.es/clip/660f2142-d098-4baa-8ee9-33be98a36ec2_16-9-discover-aspect-ratio_75p_0.jpg" > <source type="image/jpg" srcset="https://static.eldiario.es/clip/660f2142-d098-4baa-8ee9-33be98a36ec2_16-9-discover-aspect-ratio_50p_0.jpg" > <!--[if IE 9]></video><![endif]--> <img class="lazy" loading="lazy" data-src="https://static.eldiario.es/clip/660f2142-d098-4baa-8ee9-33be98a36ec2_16-9-discover-aspect-ratio_default_0.jpg" src="data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 1200 675'%3E%3C/svg%3E" alt="La declaración de Víctor de Aldama: "el nexo" del caso Ábalos apunta más arriba aún sin pruebas" /> </picture> </a> </figure> </div> </div> </li> <li class="recirculation-item"> <div> <div class="recirculation-item__txt"> <p class="title"> <a href="/opinion/zona-critica/empresario-aldama-apesta_129_11844873.html">Esto del empresario Aldama apesta</a> </p> <p class="author"> <a href="https://www.eldiario.es/autores/marco-schwartz/">Marco Schwartz</a> </p> </div> <div class="recirculation-item__img"> <figure class="ni-figure"> <a href="/opinion/zona-critica/empresario-aldama-apesta_129_11844873.html"> <picture class="news-image"> <!--[if IE 9]> <video style="display: none;"><![endif]--> <source media="(max-width: 554px)" type="image/webp" srcset="https://static.eldiario.es/clip/539296e4-619d-416e-83a1-ac3bb81624e0_16-9-discover-aspect-ratio_50p_0.webp" > <source media="(max-width: 767px)" type="image/webp" srcset="https://static.eldiario.es/clip/539296e4-619d-416e-83a1-ac3bb81624e0_16-9-discover-aspect-ratio_75p_0.webp" > <source type="image/webp" srcset="https://static.eldiario.es/clip/539296e4-619d-416e-83a1-ac3bb81624e0_16-9-discover-aspect-ratio_50p_0.webp" > <source media="(max-width: 554px)" type="image/jpg" srcset="https://static.eldiario.es/clip/539296e4-619d-416e-83a1-ac3bb81624e0_16-9-discover-aspect-ratio_50p_0.jpg" > <source media="(max-width: 767px)" type="image/jpg" srcset="https://static.eldiario.es/clip/539296e4-619d-416e-83a1-ac3bb81624e0_16-9-discover-aspect-ratio_75p_0.jpg" > <source type="image/jpg" srcset="https://static.eldiario.es/clip/539296e4-619d-416e-83a1-ac3bb81624e0_16-9-discover-aspect-ratio_50p_0.jpg" > <!--[if IE 9]></video><![endif]--> <img class="lazy" loading="lazy" data-src="https://static.eldiario.es/clip/539296e4-619d-416e-83a1-ac3bb81624e0_16-9-discover-aspect-ratio_default_0.jpg" src="data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 1200 675'%3E%3C/svg%3E" alt="Esto del empresario Aldama apesta" /> </picture> </a> </figure> </div> </div> </li> </ul> </div> </aside> <aside class="recirculation-block recirculation-block--featured-home-contents show-in-mobile show-in-tablet show-in-desktop" data-mrf-recirculation="ahora-en-portada" > <div class="first-col"> <div class="title">Ahora en portada</div> </div> <div class="second-col"> <ul class="recirculation-list"> <li class="recirculation-item"> <div> <div class="recirculation-item__txt"> <p class="title"> <a href="/politica/declaracion-aldama-zarandea-psoe-puertas-congreso-descafeinado_129_11845018.html">La declaración de Aldama zarandea al PSOE a las puertas de su congreso más descafeinado</a> </p> <p class="author"> <a href="https://www.eldiario.es/autores/esther_palomera/">Esther Palomera</a> </p> </div> <div class="recirculation-item__img"> <figure class="ni-figure"> <a href="/politica/declaracion-aldama-zarandea-psoe-puertas-congreso-descafeinado_129_11845018.html"> <picture class="news-image"> <!--[if IE 9]> <video style="display: none;"><![endif]--> <source media="(max-width: 554px)" type="image/webp" srcset="https://static.eldiario.es/clip/acf8cd5e-6394-4a72-9104-bde062928744_16-9-discover-aspect-ratio_50p_0.webp" > <source media="(max-width: 767px)" type="image/webp" srcset="https://static.eldiario.es/clip/acf8cd5e-6394-4a72-9104-bde062928744_16-9-discover-aspect-ratio_75p_0.webp" > <source type="image/webp" srcset="https://static.eldiario.es/clip/acf8cd5e-6394-4a72-9104-bde062928744_16-9-discover-aspect-ratio_50p_0.webp" > <source media="(max-width: 554px)" type="image/jpg" srcset="https://static.eldiario.es/clip/acf8cd5e-6394-4a72-9104-bde062928744_16-9-discover-aspect-ratio_50p_0.jpg" > <source media="(max-width: 767px)" type="image/jpg" srcset="https://static.eldiario.es/clip/acf8cd5e-6394-4a72-9104-bde062928744_16-9-discover-aspect-ratio_75p_0.jpg" > <source type="image/jpg" srcset="https://static.eldiario.es/clip/acf8cd5e-6394-4a72-9104-bde062928744_16-9-discover-aspect-ratio_50p_0.jpg" > <!--[if IE 9]></video><![endif]--> <img class="lazy" loading="lazy" data-src="https://static.eldiario.es/clip/acf8cd5e-6394-4a72-9104-bde062928744_16-9-discover-aspect-ratio_default_0.jpg" src="data:image/svg+xml,%3Csvg 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none;"><![endif]--> <source media="(max-width: 554px)" type="image/webp" srcset="https://static.eldiario.es/clip/7a3c6715-876b-49ec-ae59-838f6f96d6a2_16-9-discover-aspect-ratio_50p_0.webp" > <source media="(max-width: 767px)" type="image/webp" srcset="https://static.eldiario.es/clip/7a3c6715-876b-49ec-ae59-838f6f96d6a2_16-9-discover-aspect-ratio_75p_0.webp" > <source type="image/webp" srcset="https://static.eldiario.es/clip/7a3c6715-876b-49ec-ae59-838f6f96d6a2_16-9-discover-aspect-ratio_50p_0.webp" > <source media="(max-width: 554px)" type="image/jpg" srcset="https://static.eldiario.es/clip/7a3c6715-876b-49ec-ae59-838f6f96d6a2_16-9-discover-aspect-ratio_50p_0.jpg" > <source media="(max-width: 767px)" type="image/jpg" srcset="https://static.eldiario.es/clip/7a3c6715-876b-49ec-ae59-838f6f96d6a2_16-9-discover-aspect-ratio_75p_0.jpg" > <source type="image/jpg" srcset="https://static.eldiario.es/clip/7a3c6715-876b-49ec-ae59-838f6f96d6a2_16-9-discover-aspect-ratio_50p_0.jpg" > <!--[if IE 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