Experience Better | Jack Morton

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class="c-cta-link__icon"> <svg class="o-icon" aria-hidden="true"> <use xlink:href="/wp-content/uploads/images/icons.svg#play"></use> </svg> </span> </a> </div> </div> <div class="c-hero__img"> <img class="skip-lazy" fetchpriority="high" src="/wp-content/uploads/2024/07/vlcsnap-2023-04-19-15h22m16s157.png" loading="eager" data-adaptive-images="true" width="800" height="600" alt="experience better jack morton"> </div> </header> <main class="c-main"> <section class="c-section"> <div class="o-container"> <div class="u-10-of-12@xl u-mx-auto"> <h4><strong>Discover the latest trends, research and insights on Innovation, Sponsorship and Brand Experience in our Experience Better hub.<br><br> Explore articles, reports, videos and podcasts featuring our experts' perspectives and contributions from industry thought leaders.</strong></h4> </div> </div> </section> <section class="c-hero c-hero2" style="margin-bottom:3rem;"> <div class="o-container o-container--wide c-hero__container"> <div class="c-hero__content"> <h2 class="c-hero__subtitle"> Trends Reports </h2> </div> </div> <div class="c-hero__img"> <img src="/wp-content/uploads/2024/07/trends.jpg" alt="experience better jack morton"> </div> </section> <section class="c-section c-section--large" style="padding-top:0px; padding-bottom:0px;"> <div class="o-container"> <div class="s-blog-post"> <p>Our global strategy team is constantly monitoring industry developments and translating what they observe into digestible trends reports. Here is a collection of the most recent trends pieces.</p> </div> </div> </section> <section class="c-section c-section--large"> <div class="c-section__title c-section__title--pull"> <h2>Trends Reports</h2> </div> <div class="o-container"> <div class="u-10-of-12@xl u-mx-auto"> <div class="u-position-relative u-mb u-mb-l@lg"> <div class="o-layout o-layout--xlarge@lg"> <div class="o-layout__item u-6-of-10@lg"> <img width="1200" height="800" src="//jackmorton.com/wp-content/plugins/a3-lazy-load/assets/images/lazy_placeholder.gif" data-lazy-type="image" data-src="https://jackmorton.com/wp-content/uploads/2024/11/BlogCover_NoWords_V2.jpg" class="lazy lazy-hidden u-size-full news-blog-thumbnail wp-post-image" alt="" decoding="async" fetchpriority="high" srcset="" data-srcset="https://jackmorton.com/wp-content/uploads/2024/11/BlogCover_NoWords_V2.jpg 1200w, https://jackmorton.com/wp-content/uploads/2024/11/BlogCover_NoWords_V2-300x200.jpg 300w, https://jackmorton.com/wp-content/uploads/2024/11/BlogCover_NoWords_V2-1024x683.jpg 1024w, https://jackmorton.com/wp-content/uploads/2024/11/BlogCover_NoWords_V2-768x512.jpg 768w" sizes="(max-width: 1200px) 100vw, 1200px" /><noscript><img width="1200" height="800" src="https://jackmorton.com/wp-content/uploads/2024/11/BlogCover_NoWords_V2.jpg" class="u-size-full news-blog-thumbnail wp-post-image" alt="" decoding="async" fetchpriority="high" srcset="https://jackmorton.com/wp-content/uploads/2024/11/BlogCover_NoWords_V2.jpg 1200w, https://jackmorton.com/wp-content/uploads/2024/11/BlogCover_NoWords_V2-300x200.jpg 300w, https://jackmorton.com/wp-content/uploads/2024/11/BlogCover_NoWords_V2-1024x683.jpg 1024w, https://jackmorton.com/wp-content/uploads/2024/11/BlogCover_NoWords_V2-768x512.jpg 768w" sizes="(max-width: 1200px) 100vw, 1200px" /></noscript> </div> <div class="o-layout__item u-4-of-10@lg"> <div class="u-py u-remove-last-child-margin"> <h2 class="c-title-article"> <a href="https://jackmorton.com/trends/brand-experience-trends-2025/" class="c-link-arrow c-link-expand u-color-inherit"> 2025 Trends Report – Discover the 5 Cultural Truths Transforming Brand Experiences <span class="c-link-arrow__icon u-mt-s"> <svg class="o-icon" aria-hidden="true"> <use xlink:href="/wp-content/uploads/images/icons.svg#arrow-right"></use> </svg> </span> </a> </h2> </div> </div> </div> </div> <div class="u-position-relative u-mb u-mb-l@lg"> <div class="o-layout o-layout--xlarge@lg"> <div class="o-layout__item u-6-of-10@lg"> <img width="1200" height="675" src="//jackmorton.com/wp-content/plugins/a3-lazy-load/assets/images/lazy_placeholder.gif" data-lazy-type="image" data-src="https://jackmorton.com/wp-content/uploads/2024/07/Cannes-Trends-Cover.jpg" class="lazy lazy-hidden u-size-full news-blog-thumbnail wp-post-image" alt="Cannes Lions 2024 Trends Report" decoding="async" srcset="" data-srcset="https://jackmorton.com/wp-content/uploads/2024/07/Cannes-Trends-Cover.jpg 1200w, https://jackmorton.com/wp-content/uploads/2024/07/Cannes-Trends-Cover-300x169.jpg 300w, https://jackmorton.com/wp-content/uploads/2024/07/Cannes-Trends-Cover-1024x576.jpg 1024w, https://jackmorton.com/wp-content/uploads/2024/07/Cannes-Trends-Cover-768x432.jpg 768w" sizes="(max-width: 1200px) 100vw, 1200px" /><noscript><img width="1200" height="675" src="https://jackmorton.com/wp-content/uploads/2024/07/Cannes-Trends-Cover.jpg" class="u-size-full news-blog-thumbnail wp-post-image" alt="Cannes Lions 2024 Trends Report" decoding="async" srcset="https://jackmorton.com/wp-content/uploads/2024/07/Cannes-Trends-Cover.jpg 1200w, https://jackmorton.com/wp-content/uploads/2024/07/Cannes-Trends-Cover-300x169.jpg 300w, https://jackmorton.com/wp-content/uploads/2024/07/Cannes-Trends-Cover-1024x576.jpg 1024w, https://jackmorton.com/wp-content/uploads/2024/07/Cannes-Trends-Cover-768x432.jpg 768w" sizes="(max-width: 1200px) 100vw, 1200px" /></noscript> </div> <div class="o-layout__item u-4-of-10@lg"> <div class="u-py u-remove-last-child-margin"> <h2 class="c-title-article"> <a href="https://jackmorton.com/pov/2024cannestrends/" class="c-link-arrow c-link-expand u-color-inherit"> Cannes Lions ’24 Trends Report <span class="c-link-arrow__icon u-mt-s"> <svg class="o-icon" aria-hidden="true"> <use xlink:href="/wp-content/uploads/images/icons.svg#arrow-right"></use> </svg> </span> </a> </h2> </div> </div> </div> </div> <div class="u-position-relative u-mb u-mb-l@lg"> <div class="o-layout o-layout--xlarge@lg"> <div class="o-layout__item u-6-of-10@lg"> <img width="1080" height="1350" src="//jackmorton.com/wp-content/plugins/a3-lazy-load/assets/images/lazy_placeholder.gif" data-lazy-type="image" data-src="https://jackmorton.com/wp-content/uploads/2024/03/Jack-Global-Social.png" class="lazy lazy-hidden u-size-full news-blog-thumbnail wp-post-image" alt="2024 Brand Experience Trends in the APAC Region" decoding="async" srcset="" data-srcset="https://jackmorton.com/wp-content/uploads/2024/03/Jack-Global-Social.png 1080w, https://jackmorton.com/wp-content/uploads/2024/03/Jack-Global-Social-240x300.png 240w, https://jackmorton.com/wp-content/uploads/2024/03/Jack-Global-Social-819x1024.png 819w, https://jackmorton.com/wp-content/uploads/2024/03/Jack-Global-Social-768x960.png 768w" sizes="(max-width: 1080px) 100vw, 1080px" /><noscript><img width="1080" height="1350" src="https://jackmorton.com/wp-content/uploads/2024/03/Jack-Global-Social.png" class="u-size-full news-blog-thumbnail wp-post-image" alt="2024 Brand Experience Trends in the APAC Region" decoding="async" srcset="https://jackmorton.com/wp-content/uploads/2024/03/Jack-Global-Social.png 1080w, https://jackmorton.com/wp-content/uploads/2024/03/Jack-Global-Social-240x300.png 240w, https://jackmorton.com/wp-content/uploads/2024/03/Jack-Global-Social-819x1024.png 819w, https://jackmorton.com/wp-content/uploads/2024/03/Jack-Global-Social-768x960.png 768w" sizes="(max-width: 1080px) 100vw, 1080px" /></noscript> </div> <div class="o-layout__item u-4-of-10@lg"> <div class="u-py u-remove-last-child-margin"> <h2 class="c-title-article"> <a href="https://jackmorton.com/pov/2024-brand-experience-trends-in-the-apac-region/" class="c-link-arrow c-link-expand u-color-inherit"> 2024 Brand Experience Trends in the APAC Region <span class="c-link-arrow__icon u-mt-s"> <svg class="o-icon" aria-hidden="true"> <use xlink:href="/wp-content/uploads/images/icons.svg#arrow-right"></use> </svg> </span> </a> </h2> </div> </div> </div> </div> <div class="u-position-relative u-mb u-mb-l@lg"> <div class="o-layout o-layout--xlarge@lg"> <div class="o-layout__item u-6-of-10@lg"> <img width="1600" height="600" src="//jackmorton.com/wp-content/plugins/a3-lazy-load/assets/images/lazy_placeholder.gif" data-lazy-type="image" data-src="https://jackmorton.com/wp-content/uploads/2024/03/Screen_07-jpg.webp" class="lazy lazy-hidden u-size-full news-blog-thumbnail wp-post-image" alt="MWC Trends Report 2024" decoding="async" srcset="" data-srcset="https://jackmorton.com/wp-content/uploads/2024/03/Screen_07-jpg.webp 1600w, https://jackmorton.com/wp-content/uploads/2024/03/Screen_07-300x113.webp 300w, https://jackmorton.com/wp-content/uploads/2024/03/Screen_07-1024x384.webp 1024w, https://jackmorton.com/wp-content/uploads/2024/03/Screen_07-768x288.webp 768w, https://jackmorton.com/wp-content/uploads/2024/03/Screen_07-1536x576.webp 1536w" sizes="(max-width: 1600px) 100vw, 1600px" /><noscript><img width="1600" height="600" src="https://jackmorton.com/wp-content/uploads/2024/03/Screen_07-jpg.webp" class="u-size-full news-blog-thumbnail wp-post-image" alt="MWC Trends Report 2024" decoding="async" srcset="https://jackmorton.com/wp-content/uploads/2024/03/Screen_07-jpg.webp 1600w, https://jackmorton.com/wp-content/uploads/2024/03/Screen_07-300x113.webp 300w, https://jackmorton.com/wp-content/uploads/2024/03/Screen_07-1024x384.webp 1024w, https://jackmorton.com/wp-content/uploads/2024/03/Screen_07-768x288.webp 768w, https://jackmorton.com/wp-content/uploads/2024/03/Screen_07-1536x576.webp 1536w" sizes="(max-width: 1600px) 100vw, 1600px" /></noscript> </div> <div class="o-layout__item u-4-of-10@lg"> <div class="u-py u-remove-last-child-margin"> <h2 class="c-title-article"> <a href="https://jackmorton.com/pov/mwc-trends-report-2024/" class="c-link-arrow c-link-expand u-color-inherit"> MWC Trends Report 2024 <span class="c-link-arrow__icon u-mt-s"> <svg class="o-icon" aria-hidden="true"> <use xlink:href="/wp-content/uploads/images/icons.svg#arrow-right"></use> </svg> </span> </a> </h2> </div> </div> </div> </div> <div class="u-position-relative u-mb u-mb-l@lg"> <div class="o-layout o-layout--xlarge@lg"> <div class="o-layout__item u-6-of-10@lg"> <img width="1600" height="600" src="//jackmorton.com/wp-content/plugins/a3-lazy-load/assets/images/lazy_placeholder.gif" data-lazy-type="image" data-src="https://jackmorton.com/wp-content/uploads/2024/02/Trends2024_CoverImage_Website_1_NOcopy-jpg.webp" class="lazy lazy-hidden u-size-full news-blog-thumbnail wp-post-image" alt="brand experience trends 2024" decoding="async" srcset="" data-srcset="https://jackmorton.com/wp-content/uploads/2024/02/Trends2024_CoverImage_Website_1_NOcopy-jpg.webp 1600w, https://jackmorton.com/wp-content/uploads/2024/02/Trends2024_CoverImage_Website_1_NOcopy-300x113.webp 300w, https://jackmorton.com/wp-content/uploads/2024/02/Trends2024_CoverImage_Website_1_NOcopy-1024x384.webp 1024w, https://jackmorton.com/wp-content/uploads/2024/02/Trends2024_CoverImage_Website_1_NOcopy-768x288.webp 768w, https://jackmorton.com/wp-content/uploads/2024/02/Trends2024_CoverImage_Website_1_NOcopy-1536x576.webp 1536w" sizes="(max-width: 1600px) 100vw, 1600px" /><noscript><img width="1600" height="600" src="https://jackmorton.com/wp-content/uploads/2024/02/Trends2024_CoverImage_Website_1_NOcopy-jpg.webp" class="u-size-full news-blog-thumbnail wp-post-image" alt="brand experience trends 2024" decoding="async" srcset="https://jackmorton.com/wp-content/uploads/2024/02/Trends2024_CoverImage_Website_1_NOcopy-jpg.webp 1600w, https://jackmorton.com/wp-content/uploads/2024/02/Trends2024_CoverImage_Website_1_NOcopy-300x113.webp 300w, https://jackmorton.com/wp-content/uploads/2024/02/Trends2024_CoverImage_Website_1_NOcopy-1024x384.webp 1024w, https://jackmorton.com/wp-content/uploads/2024/02/Trends2024_CoverImage_Website_1_NOcopy-768x288.webp 768w, https://jackmorton.com/wp-content/uploads/2024/02/Trends2024_CoverImage_Website_1_NOcopy-1536x576.webp 1536w" sizes="(max-width: 1600px) 100vw, 1600px" /></noscript> </div> <div class="o-layout__item u-4-of-10@lg"> <div class="u-py u-remove-last-child-margin"> <h2 class="c-title-article"> <a href="https://jackmorton.com/pov/six-human-first-trends-shaping-better-brand-experiences-in-2024/" class="c-link-arrow c-link-expand u-color-inherit"> Six human-first trends shaping better brand experiences in 2024 <span class="c-link-arrow__icon u-mt-s"> <svg class="o-icon" aria-hidden="true"> <use xlink:href="/wp-content/uploads/images/icons.svg#arrow-right"></use> </svg> </span> </a> </h2> </div> </div> </div> </div> </div> </div> </section> <section class="c-hero c-hero2" style="margin-bottom:3rem;"> <div class="o-container o-container--wide c-hero__container"> <div class="c-hero__content"> <h2 class="c-hero__subtitle"> Innovation </h2> </div> </div> <div class="c-hero__img"> <img src="/wp-content/uploads/2024/07/Cadillac_USOpen_Emotionjpg.jpg" alt="experience better jack morton"> </div> </section> <section class="c-section c-section--large" style="padding-top:0px; padding-bottom:0px;"> <div class="o-container"> <div class="s-blog-post"> <p>Jack X is our global experience innovation practice. They exist to innovate and disrupt. Here are some of our recent articles and media created by our Jack X thinkers.</p> </div> </div> </section> <section class="c-section c-section--large"> <div class="c-section__title c-section__title--pull"> <h2>Innovation</h2> </div> <div class="o-container"> <div class="s-blog-post" style="padding-bottom:1rem"> <H3>Recent Videos</h3> </div> <div class="o-layout o-layout--flush o-layout--equal-height" style="padding-bottom:4rem"> <div class="o-layout__item u-1-of-3@xl"> <iframe width="400" height="400" src="https://www.youtube.com/embed/7gBOhCPGKUU?si=VJ5Xdos5VZOE961G" title="YouTube video player" frameborder="1" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe> </div> <div class="o-layout__item u-1-of-3@xl"> <iframe width="400" height="400" src="https://www.youtube.com/embed/eOr2kF86BxU?si=-9xqGMDLSQhIK7f7" title="YouTube video player" frameborder="1" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe> </div> <div class="o-layout__item u-1-of-3@xl"> <iframe width="400" height="400" src="https://www.youtube.com/embed/44W-nF3JgDM?si=qRODQzj9z0dbYK4L" title="YouTube video player" frameborder="1" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe> </div> </div> <div class="s-blog-post" style="padding-bottom:1rem"> <H3>Recent Podcasts</h3> </div> <div class="o-layout o-layout--flush o-layout--equal-height" style="padding-bottom:4rem"> <div class="o-layout__item u-1-of-3@xl"> <iframe style="border-radius:12px" src="https://open.spotify.com/embed/episode/6JTFhQxfjvI6SYrEmUoeKN?utm_source=generator" width="400" height="352" frameBorder="0" allowfullscreen="" allow="autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture" loading="lazy"></iframe> </div> <div class="o-layout__item u-1-of-3@xl"> <iframe style="border-radius:12px" src="https://open.spotify.com/embed/episode/08xWJMAUBo6zzGyF2oxreU?utm_source=generator" width="400" height="352" frameBorder="0" allowfullscreen="" allow="autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture" loading="lazy"></iframe> </div> <div class="o-layout__item u-1-of-3@xl"> <iframe style="border-radius:12px" src="https://open.spotify.com/embed/episode/0gpjOiwMnjGNhWnHa8xx67?utm_source=generator" width="400" height="352" frameBorder="0" allowfullscreen="" allow="autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture" loading="lazy"></iframe> </div> </div> <div class="s-blog-post" style="padding-bottom:1rem"> <H3>Recent Articles</h3> </div> <div class="u-10-of-12@xl u-mx-auto"> <div class="u-position-relative u-mb u-mb-l@lg"> <div class="o-layout o-layout--xlarge@lg"> <div class="o-layout__item u-6-of-10@lg"> <img width="1200" height="800" src="//jackmorton.com/wp-content/plugins/a3-lazy-load/assets/images/lazy_placeholder.gif" data-lazy-type="image" data-src="https://jackmorton.com/wp-content/uploads/2018/09/EBI.PT2_WebsiteImage.jpg" class="lazy lazy-hidden u-size-full news-blog-thumbnail wp-post-image" alt="The Jack Morton Experience Brand Index | Consumer Loyalty Research" decoding="async" srcset="" data-srcset="https://jackmorton.com/wp-content/uploads/2018/09/EBI.PT2_WebsiteImage.jpg 1200w, https://jackmorton.com/wp-content/uploads/2018/09/EBI.PT2_WebsiteImage-300x200.jpg 300w, https://jackmorton.com/wp-content/uploads/2018/09/EBI.PT2_WebsiteImage-1024x683.jpg 1024w, https://jackmorton.com/wp-content/uploads/2018/09/EBI.PT2_WebsiteImage-768x512.jpg 768w" sizes="(max-width: 1200px) 100vw, 1200px" /><noscript><img width="1200" height="800" src="https://jackmorton.com/wp-content/uploads/2018/09/EBI.PT2_WebsiteImage.jpg" class="u-size-full news-blog-thumbnail wp-post-image" alt="The Jack Morton Experience Brand Index | Consumer Loyalty Research" decoding="async" srcset="https://jackmorton.com/wp-content/uploads/2018/09/EBI.PT2_WebsiteImage.jpg 1200w, https://jackmorton.com/wp-content/uploads/2018/09/EBI.PT2_WebsiteImage-300x200.jpg 300w, https://jackmorton.com/wp-content/uploads/2018/09/EBI.PT2_WebsiteImage-1024x683.jpg 1024w, https://jackmorton.com/wp-content/uploads/2018/09/EBI.PT2_WebsiteImage-768x512.jpg 768w" sizes="(max-width: 1200px) 100vw, 1200px" /></noscript> </div> <div class="o-layout__item u-4-of-10@lg"> <div class="u-py u-remove-last-child-margin"> <h2 class="c-title-article"> <a href="https://jackmorton.com/pov/experience-brand-index/" class="c-link-arrow c-link-expand u-color-inherit"> Discover How Consumer Trust is Changing in the AI Era <span class="c-link-arrow__icon u-mt-s"> <svg class="o-icon" aria-hidden="true"> <use xlink:href="/wp-content/uploads/images/icons.svg#arrow-right"></use> </svg> </span> </a> </h2> </div> </div> </div> </div> <div class="u-position-relative u-mb u-mb-l@lg"> <div class="o-layout o-layout--xlarge@lg"> <div class="o-layout__item u-6-of-10@lg"> <img width="1200" height="800" src="//jackmorton.com/wp-content/plugins/a3-lazy-load/assets/images/lazy_placeholder.gif" data-lazy-type="image" data-src="https://jackmorton.com/wp-content/uploads/2024/11/BlogCover_NoWords_V2.jpg" class="lazy lazy-hidden u-size-full news-blog-thumbnail wp-post-image" alt="" decoding="async" srcset="" data-srcset="https://jackmorton.com/wp-content/uploads/2024/11/BlogCover_NoWords_V2.jpg 1200w, https://jackmorton.com/wp-content/uploads/2024/11/BlogCover_NoWords_V2-300x200.jpg 300w, https://jackmorton.com/wp-content/uploads/2024/11/BlogCover_NoWords_V2-1024x683.jpg 1024w, https://jackmorton.com/wp-content/uploads/2024/11/BlogCover_NoWords_V2-768x512.jpg 768w" sizes="(max-width: 1200px) 100vw, 1200px" /><noscript><img width="1200" height="800" src="https://jackmorton.com/wp-content/uploads/2024/11/BlogCover_NoWords_V2.jpg" class="u-size-full news-blog-thumbnail wp-post-image" alt="" decoding="async" srcset="https://jackmorton.com/wp-content/uploads/2024/11/BlogCover_NoWords_V2.jpg 1200w, https://jackmorton.com/wp-content/uploads/2024/11/BlogCover_NoWords_V2-300x200.jpg 300w, https://jackmorton.com/wp-content/uploads/2024/11/BlogCover_NoWords_V2-1024x683.jpg 1024w, https://jackmorton.com/wp-content/uploads/2024/11/BlogCover_NoWords_V2-768x512.jpg 768w" sizes="(max-width: 1200px) 100vw, 1200px" /></noscript> </div> <div class="o-layout__item u-4-of-10@lg"> <div class="u-py u-remove-last-child-margin"> <h2 class="c-title-article"> <a href="https://jackmorton.com/trends/brand-experience-trends-2025/" class="c-link-arrow c-link-expand u-color-inherit"> 2025 Trends Report – Discover the 5 Cultural Truths Transforming Brand Experiences <span class="c-link-arrow__icon u-mt-s"> <svg class="o-icon" aria-hidden="true"> <use xlink:href="/wp-content/uploads/images/icons.svg#arrow-right"></use> </svg> </span> </a> </h2> </div> </div> </div> </div> <div class="u-position-relative u-mb u-mb-l@lg"> <div class="o-layout o-layout--xlarge@lg"> <div class="o-layout__item u-6-of-10@lg"> <img width="1200" height="800" src="//jackmorton.com/wp-content/plugins/a3-lazy-load/assets/images/lazy_placeholder.gif" data-lazy-type="image" data-src="https://jackmorton.com/wp-content/uploads/2024/09/EBI_WEBSITEGRAPHIC_PART1.png" class="lazy lazy-hidden u-size-full news-blog-thumbnail wp-post-image" alt="brand trust insights" decoding="async" srcset="" data-srcset="https://jackmorton.com/wp-content/uploads/2024/09/EBI_WEBSITEGRAPHIC_PART1.png 1200w, https://jackmorton.com/wp-content/uploads/2024/09/EBI_WEBSITEGRAPHIC_PART1-300x200.png 300w, https://jackmorton.com/wp-content/uploads/2024/09/EBI_WEBSITEGRAPHIC_PART1-1024x683.png 1024w, https://jackmorton.com/wp-content/uploads/2024/09/EBI_WEBSITEGRAPHIC_PART1-768x512.png 768w" sizes="(max-width: 1200px) 100vw, 1200px" /><noscript><img width="1200" height="800" src="https://jackmorton.com/wp-content/uploads/2024/09/EBI_WEBSITEGRAPHIC_PART1.png" class="u-size-full news-blog-thumbnail wp-post-image" alt="brand trust insights" decoding="async" srcset="https://jackmorton.com/wp-content/uploads/2024/09/EBI_WEBSITEGRAPHIC_PART1.png 1200w, https://jackmorton.com/wp-content/uploads/2024/09/EBI_WEBSITEGRAPHIC_PART1-300x200.png 300w, https://jackmorton.com/wp-content/uploads/2024/09/EBI_WEBSITEGRAPHIC_PART1-1024x683.png 1024w, https://jackmorton.com/wp-content/uploads/2024/09/EBI_WEBSITEGRAPHIC_PART1-768x512.png 768w" sizes="(max-width: 1200px) 100vw, 1200px" /></noscript> </div> <div class="o-layout__item u-4-of-10@lg"> <div class="u-py u-remove-last-child-margin"> <h2 class="c-title-article"> <a href="https://jackmorton.com/pov/unlock-the-future-of-brand-experience-with-insights-on-consumer-trust-and-personalization/" class="c-link-arrow c-link-expand u-color-inherit"> Consumer Trust and Personalization Insights: Unlock the Future of Brand Experience <span class="c-link-arrow__icon u-mt-s"> <svg class="o-icon" aria-hidden="true"> <use xlink:href="/wp-content/uploads/images/icons.svg#arrow-right"></use> </svg> </span> </a> </h2> </div> </div> </div> </div> </div> <div class="u-text-right" style="padding-top:3rem"> <a href="/jackx/" class="c-cta-link"> <span class="c-cta-link__text">Learn more about Jack X</span> <span class="c-cta-link__icon"> <svg class="o-icon" aria-hidden="true"> <use xlink:href="/wp-content/uploads/images/icons.svg#arrow-right"></use> </svg> </span> </a> </div> </div> </section> <section class="c-hero c-hero2" style="margin-bottom:3rem;"> <div class="o-container o-container--wide c-hero__container"> <div class="c-hero__content"> <h2 class="c-hero__subtitle"> Brand Experience </h2> </div> </div> <div class="c-hero__img"> <img src="/wp-content/uploads/2024/07/Oman_Hero.jpg" alt="experience better jack morton"> </div> </section> <section class="c-section c-section--large" style="padding-top:0px; padding-bottom:0px;"> <div class="o-container"> <div class="s-blog-post"> <p>Jack Morton's mission is to reimagine what brand experience can be. Here are some of our recent brand experience articles and media created by our strategy and creative leaders from across the agency.</p> </div> </div> </section> <section class="c-section c-section--large"> <div class="c-section__title c-section__title--pull"> <h2>Brand Experience</h2> </div> <div class="o-container"> <div class="s-blog-post" style="padding-bottom:1rem"> <H3>Recent Videos</H3> </div> <div class="o-layout o-layout--flush o-layout--equal-height" style="padding-bottom:4rem"> <div class="o-layout__item u-1-of-3@xl"> <iframe width="400" height="400" src="https://www.youtube.com/embed/6TyATflVNpk?si=9O46w0wEsxnzNGtS" title="YouTube video player" frameborder="1" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe> </div> <div class="o-layout__item u-1-of-3@xl"> <iframe width="400" height="400" src="https://www.youtube.com/embed/7JVzWeUkX6Y?si=v67DsZf8LyT4XQGw" title="YouTube video player" frameborder="1" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe> </div> <div class="o-layout__item u-1-of-3@xl"> <iframe width="400" height="400" src="https://www.youtube.com/embed/B3fzN2fYudI?si=prXc6855vwrKtQPK" title="YouTube video player" frameborder="1" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe> </div> </div> <div class="s-blog-post" style="padding-bottom:1rem"> <H3>Recent Articles</h3> </div> <div class="u-10-of-12@xl u-mx-auto"> <div class="u-position-relative u-mb u-mb-l@lg"> <div class="o-layout o-layout--xlarge@lg"> <div class="o-layout__item u-6-of-10@lg"> <img width="800" height="533" src="//jackmorton.com/wp-content/plugins/a3-lazy-load/assets/images/lazy_placeholder.gif" data-lazy-type="image" data-src="https://jackmorton.com/wp-content/uploads/2024/10/JMW_SEOHORiA_2024_Day-2-86.jpg" class="lazy lazy-hidden u-size-full news-blog-thumbnail wp-post-image" alt="SEPHORiA鈥檚 Beauty Playground" decoding="async" srcset="" data-srcset="https://jackmorton.com/wp-content/uploads/2024/10/JMW_SEOHORiA_2024_Day-2-86.jpg 800w, https://jackmorton.com/wp-content/uploads/2024/10/JMW_SEOHORiA_2024_Day-2-86-300x200.jpg 300w, https://jackmorton.com/wp-content/uploads/2024/10/JMW_SEOHORiA_2024_Day-2-86-768x512.jpg 768w" sizes="(max-width: 800px) 100vw, 800px" /><noscript><img width="800" height="533" src="https://jackmorton.com/wp-content/uploads/2024/10/JMW_SEOHORiA_2024_Day-2-86.jpg" class="u-size-full news-blog-thumbnail wp-post-image" alt="SEPHORiA鈥檚 Beauty Playground" decoding="async" srcset="https://jackmorton.com/wp-content/uploads/2024/10/JMW_SEOHORiA_2024_Day-2-86.jpg 800w, https://jackmorton.com/wp-content/uploads/2024/10/JMW_SEOHORiA_2024_Day-2-86-300x200.jpg 300w, https://jackmorton.com/wp-content/uploads/2024/10/JMW_SEOHORiA_2024_Day-2-86-768x512.jpg 768w" sizes="(max-width: 800px) 100vw, 800px" /></noscript> </div> <div class="o-layout__item u-4-of-10@lg"> <div class="u-py u-remove-last-child-margin"> <h2 class="c-title-article"> <a href="https://jackmorton.com/work-2/the-ultimate-glow-up-insights-from-sephorias-beauty-playground/" class="c-link-arrow c-link-expand u-color-inherit"> The Ultimate Glow Up: Insights from SEPHORiA鈥檚 Beauty Playground <span class="c-link-arrow__icon u-mt-s"> <svg class="o-icon" aria-hidden="true"> <use xlink:href="/wp-content/uploads/images/icons.svg#arrow-right"></use> </svg> </span> </a> </h2> </div> </div> </div> </div> <div class="u-position-relative u-mb u-mb-l@lg"> <div class="o-layout o-layout--xlarge@lg"> <div class="o-layout__item u-6-of-10@lg"> <img width="1200" height="800" src="//jackmorton.com/wp-content/plugins/a3-lazy-load/assets/images/lazy_placeholder.gif" data-lazy-type="image" data-src="https://jackmorton.com/wp-content/uploads/2024/07/1200x800_MJCoverImage-1.jpg" class="lazy lazy-hidden u-size-full news-blog-thumbnail wp-post-image" alt="B2B influencer marketing" decoding="async" srcset="" data-srcset="https://jackmorton.com/wp-content/uploads/2024/07/1200x800_MJCoverImage-1.jpg 1200w, https://jackmorton.com/wp-content/uploads/2024/07/1200x800_MJCoverImage-1-300x200.jpg 300w, https://jackmorton.com/wp-content/uploads/2024/07/1200x800_MJCoverImage-1-1024x683.jpg 1024w, https://jackmorton.com/wp-content/uploads/2024/07/1200x800_MJCoverImage-1-768x512.jpg 768w" sizes="(max-width: 1200px) 100vw, 1200px" /><noscript><img width="1200" height="800" src="https://jackmorton.com/wp-content/uploads/2024/07/1200x800_MJCoverImage-1.jpg" class="u-size-full news-blog-thumbnail wp-post-image" alt="B2B influencer marketing" decoding="async" srcset="https://jackmorton.com/wp-content/uploads/2024/07/1200x800_MJCoverImage-1.jpg 1200w, https://jackmorton.com/wp-content/uploads/2024/07/1200x800_MJCoverImage-1-300x200.jpg 300w, https://jackmorton.com/wp-content/uploads/2024/07/1200x800_MJCoverImage-1-1024x683.jpg 1024w, https://jackmorton.com/wp-content/uploads/2024/07/1200x800_MJCoverImage-1-768x512.jpg 768w" sizes="(max-width: 1200px) 100vw, 1200px" /></noscript> </div> <div class="o-layout__item u-4-of-10@lg"> <div class="u-py u-remove-last-child-margin"> <h2 class="c-title-article"> <a href="https://jackmorton.com/pov/more-than-4x-roi-why-b2b-influencer-marketing-cant-be-ignored/" class="c-link-arrow c-link-expand u-color-inherit"> 420% ROI: Why B2B influencer marketing can’t be ignored <span class="c-link-arrow__icon u-mt-s"> <svg class="o-icon" aria-hidden="true"> <use xlink:href="/wp-content/uploads/images/icons.svg#arrow-right"></use> </svg> </span> </a> </h2> </div> </div> </div> </div> <div class="u-position-relative u-mb u-mb-l@lg"> <div class="o-layout o-layout--xlarge@lg"> <div class="o-layout__item u-6-of-10@lg"> <img width="1200" height="800" src="//jackmorton.com/wp-content/plugins/a3-lazy-load/assets/images/lazy_placeholder.gif" data-lazy-type="image" data-src="https://jackmorton.com/wp-content/uploads/2024/04/Julien_website_photo_1200-800_1.png" class="lazy lazy-hidden u-size-full news-blog-thumbnail wp-post-image" alt="Julien Le Bas, a smiling man with a shaved head and short goatee, wearing a white button down shirt, set against a forest canopy sunset backdrop" decoding="async" srcset="" data-srcset="https://jackmorton.com/wp-content/uploads/2024/04/Julien_website_photo_1200-800_1.png 1200w, https://jackmorton.com/wp-content/uploads/2024/04/Julien_website_photo_1200-800_1-300x200.png 300w, https://jackmorton.com/wp-content/uploads/2024/04/Julien_website_photo_1200-800_1-1024x683.png 1024w, https://jackmorton.com/wp-content/uploads/2024/04/Julien_website_photo_1200-800_1-768x512.png 768w" sizes="(max-width: 1200px) 100vw, 1200px" /><noscript><img width="1200" height="800" src="https://jackmorton.com/wp-content/uploads/2024/04/Julien_website_photo_1200-800_1.png" class="u-size-full news-blog-thumbnail wp-post-image" alt="Julien Le Bas, a smiling man with a shaved head and short goatee, wearing a white button down shirt, set against a forest canopy sunset backdrop" decoding="async" srcset="https://jackmorton.com/wp-content/uploads/2024/04/Julien_website_photo_1200-800_1.png 1200w, https://jackmorton.com/wp-content/uploads/2024/04/Julien_website_photo_1200-800_1-300x200.png 300w, https://jackmorton.com/wp-content/uploads/2024/04/Julien_website_photo_1200-800_1-1024x683.png 1024w, https://jackmorton.com/wp-content/uploads/2024/04/Julien_website_photo_1200-800_1-768x512.png 768w" sizes="(max-width: 1200px) 100vw, 1200px" /></noscript> </div> <div class="o-layout__item u-4-of-10@lg"> <div class="u-py u-remove-last-child-margin"> <h2 class="c-title-article"> <a href="https://jackmorton.com/pov/a-qa-with-julien-lebas-svp-global-head-of-sustainability-and-executive-creative-director/" class="c-link-arrow c-link-expand u-color-inherit"> A Q&A with Julien LeBas, SVP, Global Head of Sustainability and Executive Creative Director <span class="c-link-arrow__icon u-mt-s"> <svg class="o-icon" aria-hidden="true"> <use xlink:href="/wp-content/uploads/images/icons.svg#arrow-right"></use> </svg> </span> </a> </h2> </div> </div> </div> </div> </div> <div class="u-text-right" style="padding-top:3rem"> <a href="/blog/" class="c-cta-link"> <span class="c-cta-link__text">See all articles</span> <span class="c-cta-link__icon"> <svg class="o-icon" aria-hidden="true"> <use xlink:href="/wp-content/uploads/images/icons.svg#arrow-right"></use> </svg> </span> </a> </div> </div> </section> <section class="c-hero c-hero2" style="margin-bottom:3rem;"> <div class="o-container o-container--wide c-hero__container"> <div class="c-hero__content"> <h2 class="c-hero__subtitle"> Culture Marketing </h2> </div> </div> <div class="c-hero__img"> <img src="/wp-content/uploads/2024/07/Artboard-4-3.jpg" alt="culture marketing vivi"> </div> </section> <section class="c-section c-section--large" style="padding-top:0px; padding-bottom:0px;"> <div class="o-container"> <div class="s-blog-post"> <p>Vivi is our award-winning culture marketing agency. They connect brands with the world鈥檚 most powerful consumers, customers and employees. Here are some of our recent articles and media created by our Vivi culture marketing experts.</p> </div> </div> </section> <section class="c-section c-section--large"> <div class="c-section__title c-section__title--pull"> <h2>Culture Marketing</h2> </div> <div class="o-container"> <div class="s-blog-post" style="padding-bottom:1rem"> <H3>Recent Videos</H3> </div> <div class="o-layout o-layout--flush o-layout--equal-height" style="padding-bottom:4rem"> <div class="o-layout__item u-1-of-3@xl"> <iframe width="400" height="400" src="https://www.youtube.com/embed/RAHhq1mqXjQ?si=57LRTTvIYCX0BW5f" title="YouTube video player" frameborder="1" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe> </div> <div class="o-layout__item u-1-of-3@xl"> <iframe width="400" height="400" src="https://www.youtube.com/embed/7LxVvJjfx_c?si=Osv3zsiW48lPZUln" title="YouTube video player" frameborder="1" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe> </div> <div class="o-layout__item u-1-of-3@xl"> <iframe width="400" height="400" src="https://www.youtube.com/embed/5kQ6srwh2-U?si=JlmFUDHGz9dTRPAh" title="YouTube video player" frameborder="1" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe> </div> </div> <div class="s-blog-post" style="padding-bottom:1rem"> <H3>Recent Articles</h3> </div> <div class="u-10-of-12@xl u-mx-auto"> <div class="u-position-relative u-mb u-mb-l@lg"> <div class="o-layout o-layout--xlarge@lg"> <div class="o-layout__item u-6-of-10@lg"> <img src="https://heyvivi.com/wp-content/uploads/2023/01/MicrosoftTeams-image.jpg" alt="culture marketing vivi"> </div> <div class="o-layout__item u-4-of-10@lg"> <div class="u-py u-remove-last-child-margin"> <h2 class="c-title-article"> <a href="https://heyvivi.com/ideas-2/three-actions-to-elevate-dei-in-2023/" class="c-link-arrow c-link-expand u-color-inherit"> Three Actions to Elevate DEI <span class="c-link-arrow__icon u-mt-s"> <svg class="o-icon" aria-hidden="true"> <use xlink:href="/wp-content/uploads/images/icons.svg#arrow-right"></use> </svg> </span> </a> </h2> </div> </div> </div> </div> <div class="u-position-relative u-mb u-mb-l@lg"> <div class="o-layout o-layout--xlarge@lg"> <div class="o-layout__item u-6-of-10@lg"> <img src="https://heyvivi.com/wp-content/uploads/2024/06/PXL_20240510_001317775.MP_-768x513.jpg" alt="culture marketing vivi"> </div> <div class="o-layout__item u-4-of-10@lg"> <div class="u-py u-remove-last-child-margin"> <h2 class="c-title-article"> <a href="https://heyvivi.com/pov/why-the-marketing-industry-needs-more-inclusive-education-programs-like-dad-shift/" class="c-link-arrow c-link-expand u-color-inherit"> Why the marketing industry needs more inclusive education programs like D&AD Shift <span class="c-link-arrow__icon u-mt-s"> <svg class="o-icon" aria-hidden="true"> <use xlink:href="/wp-content/uploads/images/icons.svg#arrow-right"></use> </svg> </span> </a> </h2> </div> </div> </div> </div> <div class="u-position-relative u-mb u-mb-l@lg"> <div class="o-layout o-layout--xlarge@lg"> <div class="o-layout__item u-6-of-10@lg"> <img src="https://heyvivi.com/wp-content/uploads/2022/10/AdobeStock_517398098_Preview-1-768x522.jpeg" alt="culture marketing vivi"> </div> <div class="o-layout__item u-4-of-10@lg"> <div class="u-py u-remove-last-child-margin"> <h2 class="c-title-article"> <a href="https://heyvivi.com/pov/ojo-why-brand-experiences-resonate-with-hispanic-consumers/" class="c-link-arrow c-link-expand u-color-inherit"> 隆Ojo! Why Brand Experiences Resonate with Hispanic Consumers <span class="c-link-arrow__icon u-mt-s"> <svg class="o-icon" aria-hidden="true"> <use xlink:href="/wp-content/uploads/images/icons.svg#arrow-right"></use> </svg> </span> </a> </h2> </div> </div> </div> </div> </div> <div class="u-text-right" style="padding-top:3rem"> <a href="https://heyvivi.com/" class="c-cta-link"> <span class="c-cta-link__text">Learn more about Vivi</span> <span class="c-cta-link__icon"> <svg class="o-icon" aria-hidden="true"> <use xlink:href="/wp-content/uploads/images/icons.svg#arrow-right"></use> </svg> </span> </a> </div> </div> </section> <section class="c-hero c-hero2" style="margin-bottom:3rem;"> <div class="o-container o-container--wide c-hero__container"> <div class="c-hero__content"> <h2 class="c-hero__subtitle"> Sponsorship </h2> </div> </div> <div class="c-hero__img"> <img src="/wp-content/uploads/2024/07/Cadillac_USOpen_Hero-1-1536x866-1.jpg" alt="Brand Experience agency Experiential Marketing Agency Jack Morton"> </div> </section> <section class="c-section c-section--large" style="padding-top:0px; padding-bottom:0px;"> <div class="o-container"> <div class="s-blog-post"> <p>Jack 39 is our global sponsorship comsulting practice. They help brands contextually prove their promise by identifying and building meaningful partnerships in sports, entertainment and culture. Here are some of our recent articles and media created by our Jack 39 sponsorship experts.</p> </div> </div> </section> <section class="c-section c-section--large"> <div class="c-section__title c-section__title--pull"> <h2>Sponsorship</h2> </div> <div class="o-container"> <div class="s-blog-post" style="padding-bottom:1rem"> <H3>Recent Videos</H3> </div> <div class="o-layout o-layout--flush o-layout--equal-height" style="padding-bottom:4rem"> <div class="o-layout__item u-1-of-2@xl"> <iframe width="560" height="315" src="https://www.youtube.com/embed/zuXGQ7O91o4?si=NoIz1re4aqf8X69D" title="YouTube video player" frameborder="1" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe> </div> </div> <div class="s-blog-post" style="padding-bottom:1rem"> <H3>Recent Articles</h3> </div> <div class="u-10-of-12@xl u-mx-auto"> <div class="u-position-relative u-mb u-mb-l@lg"> <div class="o-layout o-layout--xlarge@lg"> <div class="o-layout__item u-6-of-10@lg"> <img width="1100" height="620" src="//jackmorton.com/wp-content/plugins/a3-lazy-load/assets/images/lazy_placeholder.gif" data-lazy-type="image" data-src="https://jackmorton.com/wp-content/uploads/2024/05/Picture4.png" class="lazy lazy-hidden u-size-full news-blog-thumbnail wp-post-image" alt="" decoding="async" srcset="" data-srcset="https://jackmorton.com/wp-content/uploads/2024/05/Picture4.png 1100w, https://jackmorton.com/wp-content/uploads/2024/05/Picture4-300x169.png 300w, https://jackmorton.com/wp-content/uploads/2024/05/Picture4-1024x577.png 1024w, https://jackmorton.com/wp-content/uploads/2024/05/Picture4-768x433.png 768w" sizes="(max-width: 1100px) 100vw, 1100px" /><noscript><img width="1100" height="620" src="https://jackmorton.com/wp-content/uploads/2024/05/Picture4.png" class="u-size-full news-blog-thumbnail wp-post-image" alt="" decoding="async" srcset="https://jackmorton.com/wp-content/uploads/2024/05/Picture4.png 1100w, https://jackmorton.com/wp-content/uploads/2024/05/Picture4-300x169.png 300w, https://jackmorton.com/wp-content/uploads/2024/05/Picture4-1024x577.png 1024w, https://jackmorton.com/wp-content/uploads/2024/05/Picture4-768x433.png 768w" sizes="(max-width: 1100px) 100vw, 1100px" /></noscript> </div> <div class="o-layout__item u-4-of-10@lg"> <div class="u-py u-remove-last-child-margin"> <h2 class="c-title-article"> <a href="https://jackmorton.com/ideas-2/driving-impact-four-ways-to-amplify-your-sponsorship-investment/" class="c-link-arrow c-link-expand u-color-inherit"> Driving impact: Four ways to amplify your sponsorship investment <span class="c-link-arrow__icon u-mt-s"> <svg class="o-icon" aria-hidden="true"> <use xlink:href="/wp-content/uploads/images/icons.svg#arrow-right"></use> </svg> </span> </a> </h2> </div> </div> </div> </div> <div class="u-position-relative u-mb u-mb-l@lg"> <div class="o-layout 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https://jackmorton.com/wp-content/uploads/2023/09/Dan-Lord_esportsArticle_Website-Image-300x150.jpg 300w, https://jackmorton.com/wp-content/uploads/2023/09/Dan-Lord_esportsArticle_Website-Image-1024x512.jpg 1024w, https://jackmorton.com/wp-content/uploads/2023/09/Dan-Lord_esportsArticle_Website-Image-768x384.jpg 768w" sizes="(max-width: 1374px) 100vw, 1374px" /><noscript><img width="1374" height="687" src="https://jackmorton.com/wp-content/uploads/2023/09/Dan-Lord_esportsArticle_Website-Image.jpg" class="u-size-full news-blog-thumbnail wp-post-image" alt="A black man stands inside an adidas retail experience dressed head to toe in adidas's new line of merchandise for esport athletes." decoding="async" srcset="https://jackmorton.com/wp-content/uploads/2023/09/Dan-Lord_esportsArticle_Website-Image.jpg 1374w, https://jackmorton.com/wp-content/uploads/2023/09/Dan-Lord_esportsArticle_Website-Image-300x150.jpg 300w, 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