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class="aw-1ag6w51 nvljT"><a href="/web/20240221200234/https://yle.fi/t/18-206583/fi" aria-label="Lisää artikkeleita aiheesta Muoti" class="aw-l7odld jXfkxq">Muoti</a></div><h1 class="sc-aXZVg cZXpWU yle__article__heading yle__article__heading--1">Muotijätti Primarkin verkkokauppa paljastui huijaukseksi</h1><p class="aw-1gybjub aw-5vja16 jxdWmn eeXVLF yle__article__paragraph">Irlantilaisella Primarkilla on suuret laajentumissuunnitelmat, mutta ei aikeita tulla lähivuosina Suomeen.</p><div class="aw-e30oo3 blLbha"></div><figure class="aw-u5oz0a clzEhy yle__article__figure"><script type="application/ld+json">{"@id":"74-20075765","@context":"https://web.archive.org/web/20240221200234/https://schema.org","image":{"@type":"ImageObject","description":"Primarkin viestinnästä vahvistetaan, ettei Primark toimi Suomessa, eikä ylipäänsä harjoita verkkokauppaa.","copyrightHolder":"IMAGO / Michael Gstettenbauer / All Over 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srcset="https://web.archive.org/web/20240221200234im_/https://images.cdn.yle.fi/image/upload/ar_1.5,c_fill,g_faces,h_424,w_636/dpr_2.0/q_auto:eco/f_auto/fl_lossy/v1708535645/39-124759965d62f1832634 2x, https://web.archive.org/web/20240221200234im_/https://images.cdn.yle.fi/image/upload/ar_1.5,c_fill,g_faces,h_424,w_636/dpr_1.0/q_auto:eco/f_auto/fl_lossy/v1708535645/39-124759965d62f1832634 1x"/><img alt="Primarkin kassi." src="https://web.archive.org/web/20240221200234im_/https://images.cdn.yle.fi/image/upload/c_crop,h_3510,w_6240,x_0,y_0/ar_1.7777777777777777,c_fill,g_faces,h_431,w_767/dpr_1.0/q_auto:eco/f_auto/fl_lossy/v1708535645/39-124759965d62f1832634" class="aw-1l9m598 bTKagC"/></picture></div><div class="aw-45s348 glxCAO"><button aria-disabled="false" class="Buttonstyles__ButtonBase-sc-17sr1bx-0 Buttonstyles__ButtonSecondary-sc-17sr1bx-2 blJlbw iLYbQX"><span class="Buttonstyles__TextWrapper-sc-17sr1bx-7 kWJvkV yds-button__content">Avaa kuvien katselu</span></button></div></div></div><figcaption class="aw-kr26k0 iEoONW"><span>Primarkin viestinnästä vahvistetaan, ettei Primark toimi Suomessa, eikä ylipäänsä harjoita verkkokauppaa.</span><span> Kuva: IMAGO / Michael Gstettenbauer / All Over Press</span></figcaption></figure><div class="aw-1wk2icm iaIVgA"><div class="aw-qww0lc eFtfQt"><div class="aw-x5rn7a iKNQRH"><span class="aw-z7z0zi hEWAhM">Lena Nelskylä</span></div></div></div><div class="aw-1hwlbbb iumvhG"><div class="aw-64d2lh cPAYLb"><div class="aw-kzjed4 dgiUVP yle__article__date"><time class="aw-lsqctp jPSFYl yle__article__date--published" datetime="2024-02-21T17:50:28+02:00">17:50</time></div></div><a href="https://web.archive.org/web/20240221200234/https://yle.onelink.me/46xJ/07zyq6zz?deep_link_sub1=74-20075765" class="aw-pqa0kd GtYAc">Avaa Yle-sovelluksessa<svg width="24" height="24" viewbox="0 0 24 24" fill="none" aria-hidden="true"><path d="M15 2a1 1 0 1 0 0 2h3.586l-9.293 9.293a1 1 0 1 0 1.414 1.414L20 5.414V9a1 1 0 1 0 2 0V3a1 1 0 0 0-1-1h-6ZM5 7a1 1 0 0 0-1 1v11a1 1 0 0 0 1 1h11a1 1 0 0 0 1-1v-6a1 1 0 0 1 2 0v6a3 3 0 0 1-3 3H5a3 3 0 0 1-3-3V8a3 3 0 0 1 3-3h6a1 1 0 1 1 0 2H5Z" fill="currentColor"></path></svg></a><div class="aw-itub5i eehAxh"><div><button aria-label="Jaa artikkeli" aria-disabled="false" id="share-menu-button" aria-haspopup="true" class="Buttonstyles__ButtonBase-sc-17sr1bx-0 Buttonstyles__ButtonText-sc-17sr1bx-3 jrqhnK kvhUhF"><span class="Buttonstyles__iconSize-sc-17sr1bx-4 Buttonstyles__IconWrapper-sc-17sr1bx-6 cazOWd dPcqZv yds-button__icon"><svg width="24" height="24" viewbox="0 0 24 24" fill="none" aria-hidden="true" class="aw-wi5224 fZrvxl"><path fill-rule="evenodd" clip-rule="evenodd" d="M12.43 3.078a1 1 0 0 1 1.087.207l8.182 8a1 1 0 0 1 0 1.43l-8.182 8a1 1 0 0 1-1.7-.715v-3.855h-.008c-1.968.029-3.972.988-5.827 2.417L3.61 20.389a1 1 0 0 1-1.592-.981l.5-2.597.014-.062c.23-.883.58-1.911.986-2.865.4-.94.88-1.876 1.387-2.532.964-1.246 2.07-2.138 3.405-2.709 1.057-.45 2.219-.684 3.508-.76V4a1 1 0 0 1 .612-.922Zm1.388 3.298v3.48h-1c-1.529 0-2.727.202-3.722.627-.984.42-1.826 1.081-2.609 2.093-.351.454-.753 1.206-1.129 2.09a19.46 19.46 0 0 0-.874 2.525l.277-.213c2.023-1.559 4.445-2.798 7.028-2.833h2.029v3.479L19.57 12l-5.752-5.624Z" fill="currentColor"></path></svg></span><span class="Buttonstyles__TextWrapper-sc-17sr1bx-7 WDnuQ yds-button__text">Jaa</span></button></div></div></div></header><section class="yle__article__content"><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">Pikamuotikauppojen verkosto <a class="aw-iao6s4 drtaeR yle__article__link" href="https://web.archive.org/web/20240221200234/https://yle.fi/a/74-20072659" role="link">kasvaa Suomessa kohisten</a>, mutta edullisen muodin irlantilaisjättiläinen Primark ei ole vielä rantautunut Suomeen.</p><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">Primark-brändin nimissä on luotu verkkokauppa osoitteeseen www.primarksuomi.fi, joka on huijaussivusto.</p><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">Primarkin viestinnästä vahvistetaan, ettei Primark toimi Suomessa eikä ylipäänsä harjoita verkkokauppaa.</p><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">– Kyseinen verkkosivusto näyttää olevan poistettu, mutta raportoin tästä myös sisäisesti, kertoo Primarkin ulkoisesta viestinnästä vastaava <strong class="aw-ak79eh hgoSon yle__article__strong">Jill Martin</strong> Ylelle sähköpostitse.</p><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">Ylitarkastaja <strong class="aw-ak79eh hgoSon yle__article__strong">Christian Jämsén</strong> keskusrikospoliisin kyberrikostorjuntakeskuksesta kommentoi taannoisessa <a class="aw-iao6s4 drtaeR yle__article__link" href="https://web.archive.org/web/20240221200234/https://yle.fi/aihe/artikkeli/2021/01/30/suomalaisina-esiintyvat-verkkokaupat-pommittavat-somekayttajia-huijatuksi" role="link">Ylen artikkelissa</a>, että huijauksia tullaan näkemään entistä enemmän, ja erityisesti suomalaisiin kohdistettuna.</p><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">Primark-ketjulla on yli 400 myymälää Euroopassa ja Yhdysvalloissa. Yrityksen verkkosivujen mukaan Primark aikoo kasvattaa myymälöiden lukumäärää 530:een vuoden 2026 loppuun mennessä.</p><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">– Meillä ei ole suunnitelmissa avata myymälää Suomessa lähitulevaisuudessa, Martin Primarkilta kertoo.</p><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">Primarkilla ei ole liikkeitä muissakaan pohjoismaissa. Suomea lähin Primark-myymälä sijaitsee tällä hetkellä Puolan Varsovassa.</p><p class="aw-1gybjub aw-1p7kakr jxdWmn ilDxnw yle__article__paragraph">Primark on etenkin nuorten suosiossa sen edullisten hintojen ja tiuhaan vaihtuvien mallistojen ansiosta.</p></section><footer class="yle__article__footer"><h2 class="aw-zh6d69 dMYkJU">Aiheesta enemmän: Paketissa 2 linkkiä</h2><h2 class="sc-eqUAAy ctFUoD yle__article__heading yle__article__heading--3" aria-hidden="true">Aiheesta enemmän</h2><div class="yle__article__links" role="list" aria-label="Aiheesta enemmän"><div role="listitem" class="aw-124ec9l cFgRwb"><div class="aw-yq4wj5 hkKela"><div class="aw-fou4nx hULxUh"><div class="aw-aqrehu kskGQO"><div class="aw-ej1jxx Vjwex"><a href="/web/20240221200234/https://yle.fi/t/18-206583/fi" aria-label="Lisää artikkeleita aiheesta Muoti" class="aw-l7odld jXfkxq">Muoti</a></div><h3 class="aw-x9ikft cGmEmT"><a href="https://web.archive.org/web/20240221200234/https://yle.fi/a/74-20072659" 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