Where do European SMEs start to conquer the world • The Register

<!doctype html> <html lang="en"> <head> <meta content="text/html; charset=utf-8" http-equiv="Content-Type"> <title>Where do European SMEs start to conquer the world • The Register</title> <meta name="robots" content="max-snippet:-1, max-image-preview:standard, max-video-preview:0"> <meta name="viewport" content="initial-scale=1.0, width=device-width"/> <meta property="og:image" content="https://regmedia.co.uk/2022/06/21/datacenter_shutterstock.jpg"/> <meta property="og:type" content="article" /> <meta property="og:url" content="https://www.theregister.com/2024/11/25/where_do_european_smes_start/" /> <meta property="og:title" content="Where do European SMEs start to conquer the world" /> <meta property="og:description" content="The answer is in Denmark" /> <meta name="twitter:card" content="summary_large_image"> <meta name="twitter:site" content="@TheRegister"> <script type="application/ld+json"> { "@context":"http://schema.org", "@type":"NewsArticle", "mainEntityOfPage":{"@type":"WebPage","@id":"https://www.theregister.com/2024/11/25/where_do_european_smes_start/"}, "headline":"Where do European SMEs start when it comes to conquering the world?", "datePublished":"2024-11-25T09:04:07Z", "dateModified":"2024-11-22T15:04:40Z", "image":{"@type":"ImageObject","url":"https://regmedia.co.uk/2022/06/21/datacenter_shutterstock.jpg","width":"1000","height":"571"}, "author":{"@type":"Person","name":"Joseph Martins"}, "publisher":{"@type":"Organization","name":"The Register","url":"https://www.theregister.com/","logo":{"@type":"ImageObject","url":"https://www.theregister.com/design_picker/1fea2ae01c5036112a295123c3cc9c56eb28836a/graphics/std/red_logo_sans_strapline.png","width":330,"height":55}} } </script> <script> var RegZoot = { }; var RegCC = [ ]; var RegPageType = 'Story'; var RegTruePageType = 'www story'; </script> <link rel="canonical" href="https://www.theregister.com/2024/11/25/where_do_european_smes_start/"> <link rel="amphtml" href="https://www.theregister.com/AMP/2024/11/25/where_do_european_smes_start/"> <script src="/Design/javascript/html5shiv.min.js"></script> <script> // IE8 only polyfilly for eventListener // source: https://developer.mozilla.org/en-US/docs/Web/API/EventTarget/addEventListener#Compatibility !function(){if(Event.prototype.preventDefault||(Event.prototype.preventDefault=function(){this.returnValue=!1}),Event.prototype.stopPropagation||(Event.prototype.stopPropagation=function(){this.cancelBubble=!0}),!Element.prototype.addEventListener){var e=[],t=function(t,n){var o=this,r=function(e){e.target=e.srcElement,e.currentTarget=o,void 0!==n.handleEvent?n.handleEvent(e):n.call(o,e)};if("DOMContentLoaded"==t){var a=function(e){"complete"==document.readyState&&r(e)};if(document.attachEvent("onreadystatechange",a),e.push({object:this,type:t,listener:n,wrapper:a}),"complete"==document.readyState){var p=new Event;p.srcElement=window,a(p)}}else this.attachEvent("on"+t,r),e.push({object:this,type:t,listener:n,wrapper:r})},n=function(t,n){for(var o=0;o<e.length;){var r=e[o];if(r.object==this&&r.type==t&&r.listener==n){"DOMContentLoaded"==t?this.detachEvent("onreadystatechange",r.wrapper):this.detachEvent("on"+t,r.wrapper),e.splice(o,1);break}++o}};Element.prototype.addEventListener=t,Element.prototype.removeEventListener=n,HTMLDocument&&(HTMLDocument.prototype.addEventListener=t,HTMLDocument.prototype.removeEventListener=n),Window&&(Window.prototype.addEventListener=t,Window.prototype.removeEventListener=n)}}(); document.attachEvent("onreadystatechange", function() { if (document.readyState === "complete") { // list of icons we want <= IE8 to replace with their png equivalents var svg_icons_png_equiv = [ // masthead icons (twitter + facebook are also shared for footer): 'reg_logo.svg', 'twitter.svg', 'facebook.svg', 'linkedin.svg', // navigation bar icons: 'vulture.svg', 'vulture_white.svg', 'search.svg', 'search_white.svg', // footer icons: 'sitpub_footer.svg', 'linkedin_white.svg', 'rss.svg', // lectures section icons: 'reglecture_logo.svg', // story template icons: 'reddit.svg', 'linkedin_alt.svg', 'linkedin.svg', 'calendar.svg', 'location.svg', 'rect_comment_bubble_white.svg', 'rect_comment_bubble_black.svg', 'envelope.svg', 'polls_unit_arrow.svg' ]; for (i = 0; i <= svg_icons_png_equiv.length - 1; i++) { var svg_icon = svg_icons_png_equiv[i]; var img_svg_icons = $('img[src$="' + svg_icon + '"]'); img_svg_icons.each(function() { $(this).attr('src', $(this).attr('src').replace('.svg','.png')); }); } var ad_params = { src: 'https://regmedia.co.uk/2018/06/15/gg2b_book.png', href: 'https://forms.theregister.com/gg2b/?td=iaomwtkie78' }; bird_alternative('ad_wp_top', ad_params); } }); </script> <script> var RegArticle={id:237403,pf:0,af:0,bms:0,sec:'off_prem/paas_iaas',cat:'sponsored_by',ec:[],kw:[],short_url:'https://reg.cx/4f8X',cp:0,noads:[],ads:['webdock-21881'],author:'Joseph Martins'} </script> <link rel=stylesheet type="text/css" href="/css/e5c206ed408f082870465a2c478e657ff0db3937/scaffolding.css"> <link rel=stylesheet type="text/css" href="/css/e5c206ed408f082870465a2c478e657ff0db3937/design.css"> <style> #nav-off_prem, #nav-off_prem-paas_iaas { text-decoration: underline !important; } </style> <link rel='stylesheet' type='text/css' href='/css/e5c206ed408f082870465a2c478e657ff0db3937/story_only.css'> <link rel=stylesheet type="text/css" href="/css/e5c206ed408f082870465a2c478e657ff0db3937/rows_basic.css"> <link rel=alternate type="application/atom+xml" href="/headlines.atom" title="The Register: whole site"> <link rel=alternate type="application/atom+xml" href="/off_prem/paas_iaas/headlines.atom" title="The Register: PaaS + IaaS section"> <script> var RegCR = false; </script> <script src="/design_picker/14513432720673f1c1ee02761ba265b674b7bee1/javascript/_.js"></script> <script> RegGPT('reg_offprem/paasiaas','0df13fad2ea597c71ae99fa84c3f976d','0df13fad2ea597c71ae99fa84c3f976d'); </script> <script async src="https://www.googletagmanager.com/gtag/js"></script> <link rel=search href="https://search.theregister.com/"> <link rel=search type="application/opensearchdescription+xml" title="El Reg Search" href="/Design/page/search.osd"> <link rel="icon" href="/design_picker/13249a2e80709c7ff2e57dd3d49801cd534f2094/graphics/favicons/favicon.ico" sizes="any"> <link rel="icon" href="/design_picker/13249a2e80709c7ff2e57dd3d49801cd534f2094/graphics/favicons/favicon.svg" type="image/svg+xml"> <link rel="apple-touch-icon" href="/design_picker/13249a2e80709c7ff2e57dd3d49801cd534f2094/graphics/favicons/apple-touch-icon.png"> <link rel="manifest" href="/design_picker/13249a2e80709c7ff2e57dd3d49801cd534f2094/graphics/favicons/site.webmanifest"> <meta name="msapplication-TileColor" content="#ff0000"> <meta name="msapplication-config" content="/design_picker/13249a2e80709c7ff2e57dd3d49801cd534f2094/graphics/favicons/browserconfig.xml"> <meta name="theme-color" content="#ff0000"> <script src="/Design/javascript/respond.min.js"></script> </head> <body class="fullwidth" data-pagetype='Story' data-iebrowser='7' data-pagenum="0"> <div id="page"> <div data-oop="1" data-pos="top" data-raptor="kite" aria-hidden="true" class="adun"></div> <div id="masthead"> <div class="los_amigos"> <div class="left_nav"> <a id="mob_user_link" href="https://account.theregister.com/register/" aria-label="Your Account"> <img class="account_icon" width="16" height="16" src="/design_picker/ae01b183a707a7db8cd5f2c947715ed56d335138/graphics/std/user_icon_white_extents_16x16.png" srcset="/design_picker/ae01b183a707a7db8cd5f2c947715ed56d335138/graphics/std/user_icon_white_extents.svg" alt=""> <img class="filled_icon" width="16" height="16" src="/design_picker/ae01b183a707a7db8cd5f2c947715ed56d335138/graphics/std/user_icon_white_filled_extents_16x16.png" srcset="/design_picker/ae01b183a707a7db8cd5f2c947715ed56d335138/graphics/std/user_icon_filled_white_extents.svg" alt=""> <span id="mob_user_text"><span>Sign in / up</span></span> </a> </div> <div class="center_nav"> <a href="https://www.theregister.com/" id="logo"> <img src="/design_picker/fa16d26efb42e6ba1052f1d387470f643c5aa18d/graphics/std/reg_logo_no_strapline.png" srcset="/design_picker/fa16d26efb42e6ba1052f1d387470f643c5aa18d/graphics/std/reg_logo_no_strapline.svg" width="190" height="35" alt="The Register® — Biting the hand that feeds IT"> </a> </div> <div class="right_nav"> <a href="https://search.theregister.com/" class="nav_search topnav_elem" data-name="Search" aria-label="Search"> <img width="16" height="16" src="/design_picker/ae01b183a707a7db8cd5f2c947715ed56d335138/graphics/std/magnifying_glass_white_extents_16x16.png" srcset="/design_picker/ae01b183a707a7db8cd5f2c947715ed56d335138/graphics/std/magnifying_glass_white_extents.svg" alt=""> </a> <div id="site_nav_mobile"> <noscript><div id="site_nav_mobile_hiding_stamp"></div></noscript> <button id="mobile_menu_toggle" aria-label="Open menu" type="button"> <img width="16" height="16" src="/design_picker/ae01b183a707a7db8cd5f2c947715ed56d335138/graphics/icon/burger_menu_white_16x16.png" srcset="/design_picker/ae01b183a707a7db8cd5f2c947715ed56d335138/graphics/icon/burger_menu_white_extents.svg" alt=""> <img width="16" height="16" src="/design_picker/ae01b183a707a7db8cd5f2c947715ed56d335138/graphics/icon/burger_menu_white_close_16x16.png" srcset="/design_picker/ae01b183a707a7db8cd5f2c947715ed56d335138/graphics/icon/burger_menu_white_close_extents.svg" alt=""> </button> </div> </div> </div> <div id="top_panel_wrapper"> <div id="top_panel"> <div class="block_section nav"> <div class="nav_col first_col"> <div class="nav_top_group"> <div class="nav_topics"> <div class="nav_head_bk"> <h2 class="main_head">Topics</h2> </div> <div> <nav> <div class="nav_elem"> <div class="cat_header"> <div id="nav-security"> <a href="#subnav-box-nav-security" data-toggle-for="subnav-box-nav-security" class="topnav_elem mob_only">Security</a> <h2 class="desk_only section_nav-security"> <a href="#subnav-box-nav-security" data-toggle-for="subnav-box-nav-security" class="topnav_elem desk_only">Security</a> </h2> </div> </div><div id="subnav-box-nav-security" class="subnav_box"><a href="https://www.theregister.com/security/" class="subnav_elem" id="nav-security-all"><span class="prefix_all">All </span>Security</a><a href="https://www.theregister.com/security/cyber_crime/" class="subnav_elem" id="nav-security-cyber_crime">Cyber-crime</a><a href="https://www.theregister.com/security/patches/" class="subnav_elem" id="nav-security-patches">Patches</a><a href="https://www.theregister.com/security/research/" class="subnav_elem" id="nav-security-research">Research</a><a href="https://www.theregister.com/security/cso/" class="subnav_elem" id="nav-security-cso">CSO</a> <noscript><a href="#masthead" class="subnav_elem close_box" aria-label="Top navigation">(X)</a></noscript> </div> </div><div class="nav_elem"> <div class="cat_header"> <div id="nav-off_prem"> <a href="#subnav-box-nav-off_prem" data-toggle-for="subnav-box-nav-off_prem" class="topnav_elem mob_only">Off-Prem</a> <h2 class="desk_only section_nav-off_prem"> <a href="#subnav-box-nav-off_prem" data-toggle-for="subnav-box-nav-off_prem" class="topnav_elem desk_only">Off-Prem</a> </h2> </div> </div><div id="subnav-box-nav-off_prem" class="subnav_box"><a href="https://www.theregister.com/off_prem/" class="subnav_elem" id="nav-off_prem-all"><span class="prefix_all">All </span>Off-Prem</a><a href="https://www.theregister.com/off_prem/edge_iot/" class="subnav_elem" id="nav-off_prem-edge_iot">Edge + IoT</a><a href="https://www.theregister.com/off_prem/channel/" class="subnav_elem" id="nav-off_prem-channel">Channel</a><a href="https://www.theregister.com/off_prem/paas_iaas/" class="subnav_elem" id="nav-off_prem-paas_iaas">PaaS + IaaS</a><a href="https://www.theregister.com/off_prem/saas/" class="subnav_elem" id="nav-off_prem-saas">SaaS</a> <noscript><a href="#masthead" class="subnav_elem close_box" aria-label="Top navigation">(X)</a></noscript> </div> </div><div class="nav_elem"> <div class="cat_header"> <div id="nav-on_prem"> <a href="#subnav-box-nav-on_prem" data-toggle-for="subnav-box-nav-on_prem" class="topnav_elem mob_only">On-Prem</a> <h2 class="desk_only section_nav-on_prem"> <a href="#subnav-box-nav-on_prem" data-toggle-for="subnav-box-nav-on_prem" class="topnav_elem desk_only">On-Prem</a> </h2> </div> </div><div id="subnav-box-nav-on_prem" class="subnav_box"><a href="https://www.theregister.com/on_prem/" class="subnav_elem" id="nav-on_prem-all"><span class="prefix_all">All </span>On-Prem</a><a href="https://www.theregister.com/on_prem/systems/" class="subnav_elem" id="nav-on_prem-systems">Systems</a><a href="https://www.theregister.com/on_prem/storage/" class="subnav_elem" id="nav-on_prem-storage">Storage</a><a href="https://www.theregister.com/on_prem/networks/" class="subnav_elem" id="nav-on_prem-networks">Networks</a><a href="https://www.theregister.com/on_prem/hpc/" class="subnav_elem" id="nav-on_prem-hpc">HPC</a><a href="https://www.theregister.com/on_prem/personal_tech/" class="subnav_elem" id="nav-on_prem-personal_tech">Personal Tech</a><a href="https://www.theregister.com/on_prem/cxo/" class="subnav_elem" id="nav-on_prem-cxo">CxO</a><a href="https://www.theregister.com/on_prem/public_sector/" class="subnav_elem" id="nav-on_prem-public_sector">Public Sector</a> <noscript><a href="#masthead" class="subnav_elem close_box" aria-label="Top navigation">(X)</a></noscript> </div> </div><div class="nav_elem"> <div class="cat_header"> <div id="nav-software"> <a href="#subnav-box-nav-software" data-toggle-for="subnav-box-nav-software" class="topnav_elem mob_only">Software</a> <h2 class="desk_only section_nav-software"> <a href="#subnav-box-nav-software" data-toggle-for="subnav-box-nav-software" class="topnav_elem desk_only">Software</a> </h2> </div> </div><div id="subnav-box-nav-software" class="subnav_box"><a href="https://www.theregister.com/software/" class="subnav_elem" id="nav-software-all"><span class="prefix_all">All </span>Software</a><a href="https://www.theregister.com/software/ai_ml/" class="subnav_elem" id="nav-software-ai_ml">AI + ML</a><a href="https://www.theregister.com/software/applications/" class="subnav_elem" id="nav-software-applications">Applications</a><a href="https://www.theregister.com/software/databases/" class="subnav_elem" id="nav-software-databases">Databases</a><a href="https://www.theregister.com/software/devops/" class="subnav_elem" id="nav-software-devops">DevOps</a><a href="https://www.theregister.com/software/oses/" class="subnav_elem" id="nav-software-oses">OSes</a><a href="https://www.theregister.com/software/virtualization/" class="subnav_elem" id="nav-software-virtualization">Virtualization</a> <noscript><a href="#masthead" class="subnav_elem close_box" aria-label="Top navigation">(X)</a></noscript> </div> </div><div class="nav_elem"> <div class="cat_header"> <div id="nav-offbeat"> <a href="#subnav-box-nav-offbeat" data-toggle-for="subnav-box-nav-offbeat" class="topnav_elem mob_only">Offbeat</a> <h2 class="desk_only section_nav-offbeat"> <a href="#subnav-box-nav-offbeat" data-toggle-for="subnav-box-nav-offbeat" class="topnav_elem desk_only">Offbeat</a> </h2> </div> </div><div id="subnav-box-nav-offbeat" class="subnav_box"><a href="https://www.theregister.com/offbeat/" class="subnav_elem" id="nav-offbeat-all"><span class="prefix_all">All </span>Offbeat</a><a href="https://www.theregister.com/Debates/" class="subnav_elem" id="nav-offbeat-debates">Debates</a><a href="https://www.theregister.com/offbeat/columnists/" class="subnav_elem" id="nav-offbeat-columnists">Columnists</a><a href="https://www.theregister.com/offbeat/science/" class="subnav_elem" id="nav-offbeat-science">Science</a><a href="https://www.theregister.com/offbeat/geeks_guide/" class="subnav_elem" id="nav-offbeat-geeks_guide">Geek's Guide</a><a href="https://www.theregister.com/offbeat/bofh/" class="subnav_elem" id="nav-offbeat-bofh">BOFH</a><a href="https://www.theregister.com/offbeat/legal/" class="subnav_elem" id="nav-offbeat-legal">Legal</a><a href="https://www.theregister.com/offbeat/bootnotes/" class="subnav_elem" id="nav-offbeat-bootnotes">Bootnotes</a><a href="https://www.theregister.com/offbeat/site_news/" class="subnav_elem" id="nav-offbeat-site_news">Site News</a><a href="https://www.theregister.com/offbeat/about_us/" class="subnav_elem" id="nav-offbeat-about_us">About Us</a> <noscript><a href="#masthead" class="subnav_elem close_box" aria-label="Top navigation">(X)</a></noscript> </div> </div> </nav> </div> </div> </div> <div class="nav_bottom_group"> <div class="nav_bottom_section nav_special_features"> <div class="nav_head_bk"> <a href="#subnav-box-nav-special_features" data-toggle-for="subnav-box-nav-special_features" id="nav-special_features" class="topnav_elem mob_only">Special Features</a> <h2 class="main_head"> <span class="topnav_elem desk_only">Special Features</span> </h2> </div> <nav> <div class="nav_elem"> <div id="subnav-box-nav-special_features" class="subnav_box"> <a href="https://www.theregister.com/special_features">All Special Features</a> <a href="https://www.theregister.com/special_features/cybersecurity_month">Cybersecurity Month</a> <a href="https://www.theregister.com/special_features/vmware_explore">VMware Explore</a> <a href="https://www.theregister.com/special_features/blackhat_and_defcon">Blackhat and DEF CON</a> <a href="https://www.theregister.com/special_features/cloud_infrastructure_month">Cloud Infrastructure Month</a> <a href="https://www.theregister.com/special_features/malware_month">Malware Month</a> <a href="https://www.theregister.com/special_features/the_reg_in_space">The Reg in Space</a> <a href="https://www.theregister.com/special_features/spotlight_on_rsa">Spotlight on RSA</a> </div> </div> </nav> </div> <div class="nav_bottom_section nav_elem nav_vendor_voice"> <div class="nav_head_bk"> <h2 class="main_head"> <span class="topnav_elem desk_only">Vendor Voice</span> </h2> </div> <nav> <div class="nav_elem"> <div class="cat_header"> <div id="nav-tag-vendor-voice"> <a href="#subnav-box-nav-tag-vendor-voice" data-toggle-for="subnav-box-nav-tag-vendor-voice" class="topnav_elem mob_only">Vendor Voice</a> <h2 class="desk_only section_nav-tag-vendor-voice"> <a href="#subnav-box-nav-tag-vendor-voice" data-toggle-for="subnav-box-nav-tag-vendor-voice" class="topnav_elem desk_only">Vendor Voice</a> </h2> </div> </div> <div id="subnav-box-nav-tag-vendor-voice" class="subnav_box"> <a href="https://www.theregister.com/VendorVoice/" class="subnav_elem" id="nav-tag-vendor-voice-all"> <span class="prefix_all">All </span>Vendor Voice </a> <a href="https://www.theregister.com/VendorVoice/aws_here/" class="subnav_elem" id="nav-tag-vendor-voice-vv_aws_here"> HERE and AWS </a> <a href="https://www.theregister.com/VendorVoice/aws_vonage/" class="subnav_elem" id="nav-tag-vendor-voice-vv_aws_vonage"> Vonage </a> <a href="https://www.theregister.com/VendorVoice/aws_amdocs/" class="subnav_elem" id="nav-tag-vendor-voice-vv_aws_amdocs"> Amdocs </a> <a href="https://www.theregister.com/VendorVoice/aws_ge_vernova_manufacturing/" class="subnav_elem" id="nav-tag-vendor-voice-vv_aws_ge_vernova_manufacturing"> GE Vernova with AWS </a> <a href="https://www.theregister.com/VendorVoice/aws_ge_vernova/" class="subnav_elem" id="nav-tag-vendor-voice-vv_aws_ge_vernova"> GE Vernova with AWS </a> <a href="https://www.theregister.com/VendorVoice/siemens_aws/" class="subnav_elem" id="nav-tag-vendor-voice-vv_siemens_aws"> Siemens and AWS Gen AI </a> <a href="https://www.theregister.com/VendorVoice/siemens_aws_itot/" class="subnav_elem" id="nav-tag-vendor-voice-vv_siemens_aws_itot"> Siemens and AWS IT/OT </a> <a href="https://www.theregister.com/VendorVoice/aws_new_horizon_solutions/" class="subnav_elem" id="nav-tag-vendor-voice-vv_aws_new_horizon_solutions"> Amazon Web Services (AWS) New Horizon in Cloud Computing </a> <a href="https://www.theregister.com/VendorVoice/ddn/" class="subnav_elem" id="nav-tag-vendor-voice-vv_ddn"> DDN </a> <a href="https://www.theregister.com/VendorVoice/google_cloud_data_transformation/" class="subnav_elem" id="nav-tag-vendor-voice-vv_google_cloud_data_transformation"> Google Cloud Data Transformation </a> <a href="https://www.theregister.com/VendorVoice/google_gemini/" class="subnav_elem" id="nav-tag-vendor-voice-vv_google_gemini"> Google Gemini </a> <a href="https://www.theregister.com/VendorVoice/hpe_greenlake/" class="subnav_elem" id="nav-tag-vendor-voice-vv_hpe_greenlake"> Hewlett Packard Enterprise: Edge-to-Cloud Platform </a> <a href="https://www.theregister.com/VendorVoice/intelvpro/" class="subnav_elem" id="nav-tag-vendor-voice-vv_intelvpro"> Intel vPro </a> <a href="https://www.theregister.com/VendorVoice/vmware/" class="subnav_elem" id="nav-tag-vendor-voice-vv_vmware"> VMware </a> <noscript> <a href="#masthead" class="subnav_elem close_box" aria-label="Top navigation">(X)</a> </noscript> </div> </div> </nav> </div> <div class="nav_bottom_section nav_resources"> <div class="nav_head_bk"> <a href="#subnav-box-nav-resources" data-toggle-for="subnav-box-nav-resources" id="nav-resources" class="topnav_elem mob_only">Resources</a> <h2 class="main_head"> <span class="topnav_elem desk_only">Resources</span> </h2> </div> <nav id="top_nav"> <div class="nav_elem"> <div id="subnav-box-nav-resources" class="subnav_box"> <a href="https://whitepapers.theregister.com/">Whitepapers</a> <a href="https://whitepapers.theregister.com/events/list/">Webinars & Events</a> <a href="https://account.theregister.com/edit/newsletter/">Newsletters</a> </div> </div> </nav> </div> </div> </div> </div> </div> </div> </div> <div aria-hidden="true" class="adun" data-pos="top" data-raptor="condor" data-xmd=",fluid,leaderboard," data-lg=",fluid,leaderboard," data-xlg=",fluid,superleaderboard,billboard,leaderboard," data-xxlg=",fluid,superleaderboard,billboard,brandwidth,leaderboard,"> <noscript> <a href="https://pubads.g.doubleclick.net/gampad/jump?co=1&iu=/6978/reg_offprem/paasiaas&sz=300x50%7C300x100%7C300x250%7C300x251%7C300x252%7C300x600%7C300x601&tile=2&c=2Z0iBTSqfLBQIO550D_9CmQAAAQs&t=ct%3Dns%26unitnum%3D2%26raptor%3Dcondor%26pos%3Dtop%26test%3D0" target="_blank"> <img src="https://pubads.g.doubleclick.net/gampad/ad?co=1&iu=/6978/reg_offprem/paasiaas&sz=300x50%7C300x100%7C300x250%7C300x251%7C300x252%7C300x600%7C300x601&tile=2&c=2Z0iBTSqfLBQIO550D_9CmQAAAQs&t=ct%3Dns%26unitnum%3D2%26raptor%3Dcondor%26pos%3Dtop%26test%3D0" alt=""> </a> </noscript> </div> <article> <div id=top-col-story> <div class="header_left"> <div class="cat_header"> <h4 class="dcl"> <a href="/off_prem/paas_iaas/" aria-label="PaaS + IaaS">PaaS + IaaS</a> </h4> </div> <div class="comments_wrap mobile_only"> </div> </div> <div class="header_right"> <h1>Where do European SMEs start when it comes to conquering the world?</h1> </div> <div class="header_left"> <div class="comments_wrap desktop_only"> </div> </div> <div class="header_right"> <h2>The answer is in Denmark</h2> <div class="byline_and_dateline_and_share_and_comments"> <div class="byline_wrap"> <a class="byline" href="/Author/Joseph-Martins" title="Read more by this author"> Joseph Martins </a> </div> <div class="dateline_wrap"> <span class="dateline"> Mon 25 Nov 2024 <span class="slashes"> // </span> 09:04 UTC </span> </div> </div> </div> </div> <div id=main-col> <div id="article-wrapper" class="article_wrap"> <div class="left_col"> <div class="floating_bar"> <div class="sharing_widget_story_desktop uses_overlay"> <button class="top_blob" aria-label="Share this story" title="Share this story"> <img width="25" height="25" src="/design_picker/d2e337b97204af4aa34dda04c4e5d56d954b216f/graphics/icons/social_share_icon.svg" alt=""> </button> <div class="sharing_widget_overlay" id="sharing_widget_overlay_2"> <div class="sharing_box"> <a data-social="reddit" href="https://www.reddit.com/submit?url=https://www.theregister.com/2024/11/25/where_do_european_smes_start/%3futm_medium%3dshare%26utm_content%3darticle%26utm_source%3dreddit&title=Where%20do%20European%20SMEs%20start%20when%20it%20comes%20to%20conquering%20the%20world%3f" target="_blank"> </a> <a data-social="twitter" class="twit" href="https://twitter.com/intent/tweet?text=Where%20do%20European%20SMEs%20start%20when%20it%20comes%20to%20conquering%20the%20world%3f&url=https://www.theregister.com/2024/11/25/where_do_european_smes_start/%3futm_medium%3dshare%26utm_content%3darticle%26utm_source%3dtwitter&via=theregister" target="_blank"> </a> <a data-social="facebook" class="faceb_dialog" href="https://www.facebook.com/dialog/feed?app_id=1404095453459035&display=popup&link=https://www.theregister.com/2024/11/25/where_do_european_smes_start/%3futm_medium%3dshare%26utm_content%3darticle%26utm_source%3dfacebook" target="_blank"> </a> <br class="hide_after_sm"> <a data-social="linkedin" class="linkedin_social" href="https://www.linkedin.com/shareArticle?mini=true&url=https://www.theregister.com/2024/11/25/where_do_european_smes_start/%3futm_medium%3dshare%26utm_content%3darticle%26utm_source%3dlinkedin&title=Where%20do%20European%20SMEs%20start%20when%20it%20comes%20to%20conquering%20the%20world%3f&summary=The%20answer%20is%20in%20Denmark" target="_blank"> </a> <a data-social="whatsapp" href="https://api.whatsapp.com/send?text=https://www.theregister.com/2024/11/25/where_do_european_smes_start/%3futm_medium%3dshare%26utm_content%3darticle%26utm_source%3dwhatsapp" target="_blank"> </a> </div> </div> </div> </div> <div class="promo_advert"> </div> </div> <div class="centre_col"> <div id="article"> <div id="body"> <p><span class="label">Sponsored Feature</span> Small businesses are the bedrock of Europe's economy, accounting for over 99 per cent of all companies across the region and employing half the private sector workforce.</p> <p>But it's clear that those small businesses are not thriving as they should, and this is particularly true when it comes to technology.</p> <p>The EU's own figures bear this out, showing that growth of digital skills, and take-up of cloud, are behind what is needed to achieve its "Digital Decade" targets by 2030. At the top level, only 64 percent of businesses are set to be using the cloud by 2030, with just half using big data, and 17 percent using AI. If even the biggest firms are struggling to exploit the gamut of technology, we can assume the challenge is even stiffer for smaller firms and startups. Looking at SMEs, barely two thirds are operating at a basic level of "digital intensity", well short of the <a target="_blank" href="https://commission.europa.eu/strategy-and-policy/priorities-2019-2024/europe-fit-digital-age/europes-digital-decade-digital-targets-2030_en">90 percent the EU is targeting</a>.</p> <div aria-hidden="true" class="adun" data-pos="top" data-raptor="condor" data-xsm=",fluid,mpu," data-sm=",fluid,mpu," data-md=",fluid,mpu,"> <noscript> <a href="https://pubads.g.doubleclick.net/gampad/jump?co=1&iu=/6978/reg_offprem/paasiaas&sz=300x50%7C300x100%7C300x250%7C300x251%7C300x252%7C300x600%7C300x601&tile=2&c=2Z0iBTSqfLBQIO550D_9CmQAAAQs&t=ct%3Dns%26unitnum%3D2%26raptor%3Dcondor%26pos%3Dtop%26test%3D0" target="_blank"> <img src="https://pubads.g.doubleclick.net/gampad/ad?co=1&iu=/6978/reg_offprem/paasiaas&sz=300x50%7C300x100%7C300x250%7C300x251%7C300x252%7C300x600%7C300x601&tile=2&c=2Z0iBTSqfLBQIO550D_9CmQAAAQs&t=ct%3Dns%26unitnum%3D2%26raptor%3Dcondor%26pos%3Dtop%26test%3D0" alt=""> </a> </noscript> </div> <p>For Europe to compete, the EU says, "It is paramount to incentivise the take-up of innovative digital tools by SMEs, in particular cloud and AI, as well as mobilize further private investments in high-growth startups."</p> <div aria-hidden="true" class="adun" data-pos="top" data-raptor="falcon" data-xmd=",fluid,mpu,leaderboard," data-lg=",fluid,mpu,leaderboard," data-xlg=",fluid,billboard,superleaderboard,mpu,leaderboard," data-xxlg=",fluid,billboard,superleaderboard,brandwidth,brandimpact,leaderboard,mpu,"> <noscript> <a href="https://pubads.g.doubleclick.net/gampad/jump?co=1&iu=/6978/reg_offprem/paasiaas&sz=300x50%7C300x100%7C300x250%7C300x251%7C300x252%7C300x600%7C300x601&tile=4&c=44Z0iBTSqfLBQIO550D_9CmQAAAQs&t=ct%3Dns%26unitnum%3D4%26raptor%3Dfalcon%26pos%3Dmid%26test%3D0" target="_blank"> <img src="https://pubads.g.doubleclick.net/gampad/ad?co=1&iu=/6978/reg_offprem/paasiaas&sz=300x50%7C300x100%7C300x250%7C300x251%7C300x252%7C300x600%7C300x601&tile=4&c=44Z0iBTSqfLBQIO550D_9CmQAAAQs&t=ct%3Dns%26unitnum%3D426raptor%3Dfalcon%26pos%3Dmid%26test%3D0" alt=""> </a> </noscript> </div> <div class="adun_eagle_desktop_story_wrapper"> <div aria-hidden="true" class="adun" data-pos="mid" data-raptor="eagle" data-xxlg=",mpu,dmpu,"> <noscript> <a href="https://pubads.g.doubleclick.net/gampad/jump?co=1&iu=/6978/reg_offprem/paasiaas&sz=300x50%7C300x100%7C300x250%7C300x251%7C300x252%7C300x600%7C300x601&tile=3&c=33Z0iBTSqfLBQIO550D_9CmQAAAQs&t=ct%3Dns%26unitnum%3D3%26raptor%3Deagle%26pos%3Dmid%26test%3D0" target="_blank"> <img src="https://pubads.g.doubleclick.net/gampad/ad?co=1&iu=/6978/reg_offprem/paasiaas&sz=300x50%7C300x100%7C300x250%7C300x251%7C300x252%7C300x600%7C300x601&tile=3&c=33Z0iBTSqfLBQIO550D_9CmQAAAQs&t=ct%3Dns%26unitnum%3D3%26raptor%3Deagle%26pos%3Dmid%26test%3D0" alt=""> </a> </noscript> </div> </div> <p>This gap is perplexing. The cloud should be a boon for SMEs and startups, offering not just a platform to reach businesses and consumers around the world, but scalable and elastic infrastructure to underpin their businesses and enable software and product development that can grow in line with their needs. So, what's gone wrong?</p> <p>The fact is European SMEs and startups face the same problems as their counterparts worldwide when it comes to exploiting the potential of the cloud. Hyperscalers such as AWS and Azure might set the standard when it comes to building out the cloud, while specialist providers like Digital Ocean or cPanel might explicitly target smaller outfits. But ease of use is not always their forte. The myriad of technologies and services they offer can quickly become hard to navigate for smaller firms.</p> <h3 class="crosshead">It's complex</h3> <p>And if the services menu is complex, the same applies to providers' price lists. What looks like a low sticker price for provisioning a service – say, a database – can quickly mount up as developers realize they must add in other services (fast storage for example) to get it up and running.</p> <p>Moreover, it's not in the cloud providers' interest for companies to shop around. Despite the "open-ness" of cloud native technologies, it can be challenging to unweave your infrastructure from a hyperscaler once it's up and running and companies may balk at the data egress fees involved in switching. All these challenges have been further amplified by the AI revolution, where scale of the data and compute, and the complexity involved in managing it, escalates to a whole other level.</p> <div aria-hidden="true" class="adun" data-pos="top" data-raptor="falcon" data-xsm=",fluid,mpu," data-sm=",fluid,mpu," data-md=",fluid,mpu,"> <noscript> <a href="https://pubads.g.doubleclick.net/gampad/jump?co=1&iu=/6978/reg_offprem/paasiaas&sz=300x50%7C300x100%7C300x250%7C300x251%7C300x252%7C300x600%7C300x601&tile=4&c=44Z0iBTSqfLBQIO550D_9CmQAAAQs&t=ct%3Dns%26unitnum%3D4%26raptor%3Dfalcon%26pos%3Dmid%26test%3D0" target="_blank"> <img src="https://pubads.g.doubleclick.net/gampad/ad?co=1&iu=/6978/reg_offprem/paasiaas&sz=300x50%7C300x100%7C300x250%7C300x251%7C300x252%7C300x600%7C300x601&tile=4&c=44Z0iBTSqfLBQIO550D_9CmQAAAQs&t=ct%3Dns%26unitnum%3D426raptor%3Dfalcon%26pos%3Dmid%26test%3D0" alt=""> </a> </noscript> </div> <p>European firms also face some unique regulatory challenges. If Europe is not punching its weight in terms of technology innovation, it's certainly seen as a leader in tech legislation, steering a middle path between the stifling state control seen in some countries, and the laissez faire approach taken in the US. But this focus on regulation and consumer protection creates compliance burdens for European companies, particularly when it comes to data sovereignty and data protection requirements.</p> <p>The major US providers might be obliged to comply with European requirements and provide tooling and services to enable European companies to ensure they meet their obligations. But implementing compliance policies – whether for GDPR or to comply with NIS2, DORA or incoming legislation such as the AI Act – means more complexity and, depending on what services customers must use, more cost. And the ultimate responsibility for ensuring compliance still lies with the customer.</p> <p>It's clear then that European companies – particularly startups and SMEs – face additional challenges in getting hosting infrastructure up and running compared to their counterparts in other geographies. That can slow them in the incubation stage and present them with additional challenges when it's time to expand beyond their home turf.</p> <div aria-hidden="true" class="adun" id="story_eagle_xsm_sm_md_xmd_lg_xlg" data-pos="mid" data-raptor="eagle" data-xsm=",mpu,dmpu," data-sm=",mpu,dmpu," data-md=",mpu,dmpu," data-xmd=",mpu,dmpu," data-lg=",mpu,dmpu," data-xlg=",mpu,dmpu,"> <noscript> <a href="https://pubads.g.doubleclick.net/gampad/jump?co=1&iu=/6978/reg_offprem/paasiaas&sz=300x50%7C300x100%7C300x250%7C300x251%7C300x252%7C300x600%7C300x601&tile=3&c=33Z0iBTSqfLBQIO550D_9CmQAAAQs&t=ct%3Dns%26unitnum%3D3%26raptor%3Deagle%26pos%3Dmid%26test%3D0" target="_blank"> <img src="https://pubads.g.doubleclick.net/gampad/ad?co=1&iu=/6978/reg_offprem/paasiaas&sz=300x50%7C300x100%7C300x250%7C300x251%7C300x252%7C300x600%7C300x601&tile=3&c=33Z0iBTSqfLBQIO550D_9CmQAAAQs&t=ct%3Dns%26unitnum%3D3%26raptor%3Deagle%26pos%3Dmid%26test%3D0" alt=""> </a> </noscript> </div> <p>As Arni Johannesson, CEO and founder of Webdock, says, "These challenges delay the launch of services, increase costs, and make scalability difficult, which hampers growth and innovation. For example, businesses might overspend on inadequate or non-scalable solutions, leading to inefficiency or even failure."</p> <p>Alternatively, he says, businesses might attempt to follow a low-cost path and go for shared-hosting environments where hundreds of sites are lumped together on a single system behind a single IP address. But he warns, "This will inevitably lead to outages as individual sites get hacked, resource usage gets out of control, or the shared IP address is blacklisted - causing a mass outage."</p> <p>Perhaps no wonder then that Europe's SME and startup sectors are struggling to meet the EU's own targets and to compete on the broader world stage. So, what would a cloud solution targeted at European SMEs and startups actually look like? That was the question Johannesson sought to answer when he began developing Webdock. The aim, he says, was "To deliver a transparent, predictable, everything-included, and user-friendly virtual private server (VPS) service while ensuring GDPR compliance and a focus on green technology."</p> <h3 class="crosshead">Simple by design</h3> <p>Datacenters are sometimes thought of as hotels for servers. And as with hotels, location is everything. So, from the outset Webdock knew it had to build its infrastructure in the EU, specifically Denmark, to ensure full control over the infrastructure, while ensuing GDPR compliance.</p> <p>"This EU-based location ensures data sovereignty and lower latency for European clients as well as an ability for Webdock to constantly innovate and find new and novel ways to challenge established norms and practices in the industry which are not always to the benefit of clients," says Johannesson.</p> <p>It also means it can leverage the abundant green energy resources available in the country, particularly in the form of wind power. Access to "green" energy, and using as little of it as possible, has become critical given the compute and associated cooling demands of AI. By siting Webdock in Denmark, Johannesson can guarantee 100 percent renewable energy.</p> <p>But it's what's inside the box that matters, as well as where it's placed. So, Webdock positions its offering as a "No-Nonsense VPS service" providing "user-friendly management with flat pricing and built-in GDPR compliance." The aim is to provide simple server provisioning and a feature-rich control panel out of the box without paying extra for third-party tools. Webdock built its own control panel inhouse and doesn't require customers to carry out any installation. Rather, says Johannesson, "It integrates features for web development, server monitoring, and resource management directly in the panel."</p> <p>Other built-in features include free services such as Transactional Emailing, free SSL certs, bot protection, and full server snapshots. While the aim is to be no-nonsense, the platform is robust enough to support a full range of online business models, Johannesson adds, including web development on the likes of WordPress, PHP, and Laravel, to underpinning e-commerce, and up to supporting full scale SaaS applications</p> <p>But there's only so much that smaller operations can do on their own, so the firm pledges to provide support tailored to their needs – rather than to the needs of the biggest, noisiest customers.</p> <p>As Johannesson says, "Webdock's experience as a bootstrapped startup positions it to understand and meet the needs of fellow startups, focusing on scalability, affordability, and rapid support."</p> <p>None of this guarantees a given company will turn into the sort of digital champion European policy planners want to nurture. But if a firm's founders have an idea that resonates with their customers, taking the Webdock approach might give them a headstart when it comes to scaling it across the continent, or even the world.</p> <p>You can learn more about Webdock's services and pricing by clicking this <a href="https://webdock.io/en/pricing?maff=fall2024&cid=theregister&aid=article" rel="nofollow">link</a>.</p> <p> <i>Sponsored by Webdock.</i> </p> </div> <div class="article_body_btm mobile_only"> <div class="sharing_widget_story_desktop uses_overlay"> <button class="top_blob" aria-label="Share this story" title="Share this story"> <img width="25" height="25" src="/design_picker/d2e337b97204af4aa34dda04c4e5d56d954b216f/graphics/icons/social_share_icon.svg" alt=""> <span>Share</span> </button> <div class="sharing_widget_overlay" id="sharing_widget_overlay_3"> <div class="sharing_box"> <a data-social="reddit" href="https://www.reddit.com/submit?url=https://www.theregister.com/2024/11/25/where_do_european_smes_start/%3futm_medium%3dshare%26utm_content%3darticle%26utm_source%3dreddit&title=Where%20do%20European%20SMEs%20start%20when%20it%20comes%20to%20conquering%20the%20world%3f" target="_blank"> </a> <a data-social="twitter" class="twit" href="https://twitter.com/intent/tweet?text=Where%20do%20European%20SMEs%20start%20when%20it%20comes%20to%20conquering%20the%20world%3f&url=https://www.theregister.com/2024/11/25/where_do_european_smes_start/%3futm_medium%3dshare%26utm_content%3darticle%26utm_source%3dtwitter&via=theregister" target="_blank"> </a> <a data-social="facebook" class="faceb_dialog" href="https://www.facebook.com/dialog/feed?app_id=1404095453459035&display=popup&link=https://www.theregister.com/2024/11/25/where_do_european_smes_start/%3futm_medium%3dshare%26utm_content%3darticle%26utm_source%3dfacebook" target="_blank"> </a> <br class="hide_after_sm"> <a data-social="linkedin" class="linkedin_social" href="https://www.linkedin.com/shareArticle?mini=true&url=https://www.theregister.com/2024/11/25/where_do_european_smes_start/%3futm_medium%3dshare%26utm_content%3darticle%26utm_source%3dlinkedin&title=Where%20do%20European%20SMEs%20start%20when%20it%20comes%20to%20conquering%20the%20world%3f&summary=The%20answer%20is%20in%20Denmark" target="_blank"> </a> <a data-social="whatsapp" href="https://api.whatsapp.com/send?text=https://www.theregister.com/2024/11/25/where_do_european_smes_start/%3futm_medium%3dshare%26utm_content%3darticle%26utm_source%3dwhatsapp" target="_blank"> </a> </div> </div> </div> </div> </div> </div> <div class="right_col desktop_only"> <div class="similar_topics"> </div> </div> <div class="right_col mobile_only"> <div class="similar_topics"> <h4>More about</h4> </div> </div> <div class="left_col main_content"> <div class="sharing_block"> <div class=article_body_btm> <div class="sharing_widget_story_desktop uses_overlay"> <button class="top_blob" aria-label="Share this story" title="Share this story"> <img width="25" height="25" src="/design_picker/d2e337b97204af4aa34dda04c4e5d56d954b216f/graphics/icons/social_share_icon.svg" alt=""> <span>Share</span> </button> <div class="sharing_widget_overlay" id="sharing_widget_overlay_4"> <div class="sharing_box"> <a data-social="reddit" href="https://www.reddit.com/submit?url=https://www.theregister.com/2024/11/25/where_do_european_smes_start/%3futm_medium%3dshare%26utm_content%3darticle%26utm_source%3dreddit&title=Where%20do%20European%20SMEs%20start%20when%20it%20comes%20to%20conquering%20the%20world%3f" target="_blank"> </a> <a data-social="twitter" class="twit" href="https://twitter.com/intent/tweet?text=Where%20do%20European%20SMEs%20start%20when%20it%20comes%20to%20conquering%20the%20world%3f&url=https://www.theregister.com/2024/11/25/where_do_european_smes_start/%3futm_medium%3dshare%26utm_content%3darticle%26utm_source%3dtwitter&via=theregister" target="_blank"> </a> <a data-social="facebook" class="faceb_dialog" href="https://www.facebook.com/dialog/feed?app_id=1404095453459035&display=popup&link=https://www.theregister.com/2024/11/25/where_do_european_smes_start/%3futm_medium%3dshare%26utm_content%3darticle%26utm_source%3dfacebook" target="_blank"> </a> <br class="hide_after_sm"> <a data-social="linkedin" class="linkedin_social" href="https://www.linkedin.com/shareArticle?mini=true&url=https://www.theregister.com/2024/11/25/where_do_european_smes_start/%3futm_medium%3dshare%26utm_content%3darticle%26utm_source%3dlinkedin&title=Where%20do%20European%20SMEs%20start%20when%20it%20comes%20to%20conquering%20the%20world%3f&summary=The%20answer%20is%20in%20Denmark" target="_blank"> </a> <a data-social="whatsapp" href="https://api.whatsapp.com/send?text=https://www.theregister.com/2024/11/25/where_do_european_smes_start/%3futm_medium%3dshare%26utm_content%3darticle%26utm_source%3dwhatsapp" target="_blank"> </a> </div> </div> </div> </div> </div> </div> <div class="centre_col main_content"> </div> <div class="hidden_col mobile_only"> </div> <div class="right_col main_content"> <div class="tip_off_widget"> <h4>TIP US OFF</h4> <p><a href="https://www.theregister.com/Profile/contact/" target="_blank">Send us news</a></p> </div> </div> </div> </div> </article> <hr id=story_section_break> <div id=story-bot-col> </div><div id=footer> <div class="footer_slogan"> <div class="footer_wrapper"> <p>The Register <img class="vulture_icon" src="/design_picker/d518b499f8a6e2c65d4d8c49aca8299d54b03012/graphics/icon/vulture_white.png" alt="icon"> Biting the hand that feeds IT</p> </div> </div> <div class="footer_wrapper"> <div class=foot_wrapper> <div class="left_block"> <div class="foot_list"> <h4>About Us<img loading="lazy" width="7" height="11" alt="" src="/design_picker/d2e337b97204af4aa34dda04c4e5d56d954b216f/graphics/icon/footer_mob_nav_arrow_black.svg" class="expand_arrow"></h4> <ul> <li><a href="https://www.theregister.com/Profile/contact/">Contact us</a></li> <li><a target=_blank rel=noopener href="https://www.theregister.com/AdvertiseWithUs/">Advertise with us</a></li> <li><a href="https://www.theregister.com/Profile/about_the_register/">Who we are</a></li> </ul> </div> <div class="foot_list more_us"> <h4>Our Websites<img loading="lazy" width="7" height="11" alt="" src="/design_picker/d2e337b97204af4aa34dda04c4e5d56d954b216f/graphics/icon/footer_mob_nav_arrow_black.svg" class="expand_arrow"></h4> <ul> <li><a href="https://www.nextplatform.com/">The Next Platform</a></li> <li><a href="https://devclass.com/">DevClass</a></li> <li><a href="https://blocksandfiles.com/">Blocks and Files</a></li> </ul> </div> <div class="foot_list privacy"> <h4>Your Privacy<img loading="lazy" width="7" height="11" alt="" src="/design_picker/d2e337b97204af4aa34dda04c4e5d56d954b216f/graphics/icon/footer_mob_nav_arrow_black.svg" class="expand_arrow"></h4> <ul> <li><a href="https://www.theregister.com/Profile/cookies/">Cookies Policy</a></li> <li><a href="https://www.theregister.com/Profile/privacy/">Privacy Policy</a></li> <li><a href="https://www.theregister.com/Profile/terms_and_conditions_of_use/">Ts & Cs</a></li> </ul> </div> </div> <div class="right_block"> <div class="foot_list"> <a href="https://situationpublishing.com/" id="sitpub_logo"> <img loading="lazy" width="250" alt="Situation Publishing" src="/design_picker/d2e337b97204af4aa34dda04c4e5d56d954b216f/graphics/std/sitpublogo_2022.png"> </a> <p> Copyright. All rights reserved © 1998–2024 </p> </div> </div> <noscript><img width="1" height="1" src="/Design/graphics/std/transparent_pixel.png" alt="no-js"></noscript> </div> </div> </div> <div id=end_scripts> <script> if (typeof(ElReg.Ga.sendPageView) === 'function') { ElReg.Ga.sendPageView('reg_offprem/paasiaas','0df13fad2ea597c71ae99fa84c3f976d','0df13fad2ea597c71ae99fa84c3f976d'); } </script> <script> $(function() { RegUtils.set_bucket_group(618) }); </script> </div> </div> </body> </html>

CINXE.COM

Where do European SMEs start to conquer the world • The Register