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nossa Equipa</a></li><li class="item-994"><a href="/sobre/missao" >A nossa Missão</a></li></ul></li><li class="item-1038 deeper parent"><span class="separator">Eventos</span> <ul><li class="item-1091"><a href="/eventos/melhores-lugares-para-trabalhar-cerimonia-2023" >Melhores Lugares para Trabalhar 2023 </a></li><li class="item-1170"><a href="/eventos/melhores-lugares-para-trabalhar-tecnologias-de-informacao-2024" >Melhores Lugares para Trabalhar TI 2024</a></li><li class="item-1016"><a href="/eventos/melhores-lugares-para-trabalhar-cerimonia-2022" >Melhores Lugares para Trabalhar 2022</a></li></ul></li></ul> </nav> </div> <div class="desktop-right mobile-middle"> <div class="custom" > <p><a href="/contactos" class="btn btn-primary">Contactos</a></p></div> </div> </div> </div> </header>    <div>    <div class="mod_breadcrumbs">  <div aria-label="Breadcrumbs" role="navigation"> <ul itemscope itemtype="https://schema.org/BreadcrumbList" class="breadcrumb"> <li> Está em...   </li> <li itemprop="itemListElement" itemscope itemtype="https://schema.org/ListItem"> <a itemprop="item" href="/" class="pathway"><span itemprop="name">Entrada</span></a> <span class="divider"> <img src="/media/system/images/arrow.png" alt="" /> </span> <meta itemprop="position" content="1"> </li> <li itemprop="itemListElement" itemscope itemtype="https://schema.org/ListItem"> <span itemprop="name"> Soluções </span> <span class="divider"> <img src="/media/system/images/arrow.png" alt="" /> </span> <meta itemprop="position" content="2"> </li> <li itemprop="itemListElement" itemscope itemtype="https://schema.org/ListItem" class="active"> <span itemprop="name"> Employer Branding </span> <meta itemprop="position" content="3"> </li> </ul> </div> </div>         <div class="item-page" itemscope itemtype="https://schema.org/Article"> <meta itemprop="inLanguage" content="pt-PT" /> <div itemprop="articleBody"> <div class="moduletable mod_gptw_column_content"> <div class="module_content"> <section data-module-name="EmployerBrand_Header" class="mod-gptw-column-content full-width dark background-gray gradient-to-white no-padding-bottom module-link-tracking"> <div class="container"> <div class="row row-vertical-center"> <div class="equal-height col-xs-12 col-md-5 no-background col-md-offset-0 text-left"> <h1 class="no-margin-top margin-bottom-default">Impulsione o Employer Branding</h1> <h6 class="no-margin-top margin-bottom-default">A cultura da sua empresa é excepcional?</h6> <h6 class="no-margin-top margin-bottom-default">Atingir o patamar da lista Best Workplaces™ deve ser parte da sua estratégia de employer branding. Consiga a validação do selo independente que é respeitado e conhecido por colaboradores e potenciais candidatos em todo o mundo.</h6> <div class="spacer margin-bottom-xxlarge"> </div> <p><a target="_self" href="#form" class="btn btn-red no-margin-top margin-bottom-default">QUERO OBTER RECONHECIMENTO</a></p> <div class="spacer margin-bottom-large"> </div> </div> <div class="equal-height col-xs-12 col-md-7 no-background text-center"><img class="no-margin-top margin-bottom-default no-margin-top" src="/images/2022/pagina_certifeid/paina_employer_branding/Employer-Brand-portugal.png" alt="Employer-branding-portugal" /></div> </div> </div> </section> </div> </div>   <div class="moduletable mod_gptw_column_content"> <div class="module_content"> <section data-module-name="EmployerBrand_Statistics" class="mod-gptw-column-content full-width dark background-white module-link-tracking" id="962"> <div class="container"> <div class="row"> <div class="equal-height col-xs-12 col-md-4 no-background col-md-offset-0 text-center"> <h2>75%</h2> <div>Candidatos consideram a marca de um empregador antes de concorrem a emprego<sup><a href="#source1">1<br /><br /></a></sup></div> </div> <div class="equal-height col-xs-12 col-md-4 no-background text-center"> <h2>50%</h2> <div>Menos custo por contratação em empresas com uma forte marca empregadora<sup><a href="#source1">1<br /><br /></a></sup></div> </div> <div class="equal-height col-xs-12 col-md-4 no-background text-center"> <h2>59%</h2> <div>de Líderes em recrutamento estão a investir mais em Employer Branding<sup><a href="#source1">1</a><a id="form"></a><br /><br /></sup></div> </div> </div> </div> </section> </div> </div>   <div class="moduletable mod_gptw_marketo_section"> <div class="module_content"> <section data-module-name="EmployerBrand_MarketoForm" class="mod-gptw-marketo-section full-width light background-charcoal module-link-tracking" id="1016"> <div class="container"> <div class="row"> <div class="col-xs-12 col-md-4"> <h2>Fortaleça a marca empregadora</h2> <ul class="fa-ul"> <li class="medium margin-bottom-medium"><em class="fa-li fa fa-caret-right"></em>Ganhe exposição positiva</li> <li class="medium margin-bottom-medium"><em class="fa-li fa fa-caret-right"></em>Parceiros de comunicação anunciam os vencedores dos prémios GPTW™</li> <li class="medium margin-bottom-medium"><em class="fa-li fa fa-caret-right"></em>Obtenha milhares de impressões do seu perfil GPTW®</li> <li class="medium margin-bottom-medium"><em class="fa-li fa fa-caret-right"></em>Múltiplas oportunidades de reconhecimento com apenas uma candidatura</li> <li class="medium margin-bottom-medium"><em class="fa-li fa fa-caret-right"></em>Os colaboradores confiam num parceiro independente para validar a sua empresa</li> </ul> </div> <div class="col-xs-12 col-md-8 text-left"> <div> <script charset="utf-8" type="text/javascript" src="//js-eu1.hsforms.net/forms/embed/v2.js"></script> <script type="text/javascript"> hbspt.forms.create({ region: "eu1", portalId: "26786494", formId: "0ad82f91-5f1a-4846-87ae-4898557df676" }); </script> </div> </div> </div> </div> </section>   <div class="moduletable mod_gptw_logos"> <div class="module_content">  <style> section#module964 img { height: 100px; } </style>  <section data-module-name="Trusted by Employers of Choice" class="mod-gptw-logos text-center full-width dark background-white" id="module964"> <div class="container"> <div class="row heading"> <div class="col-xs-12"> <h3>Marcas empregadoras fortes são Certified™</h3> </div> </div> <div class="row"> <div class="col-xs-12 images"><img src="/images/2022/pagina_certifeid/paina_employer_branding/4.png" /> <img src="/images/2022/pagina_certifeid/paina_employer_branding/5.png" /> <img src="/images/2022/pagina_certifeid/paina_employer_branding/6.png" /> <img src="/images/2022/pagina_certifeid/paina_employer_branding/7.png" /> <img src="/images/2022/pagina_certifeid/paina_employer_branding/10.png" /></div> </div> </div> </section> </div> </div>   <div class="moduletable mod_gptw_column_content"> <div class="module_content"> <section data-module-name="Reach your audience and build your brand with Best Workplaces™ lists" class="mod-gptw-column-content full-width dark background-white no-padding-bottom module-link-tracking" id="966"> <div class="container"> <div class="row text-center"> <div class="col-xs-12"> <h3 class="">Alcance um reconhecimento que importa para a sua audiência interna</h3> <p class="medium"> </p> </div> </div> <div class="row row-vertical-center"> <div class="text-left col-xs-12 col-sm-5 col-sm-offset-1 col-md-5 col-md-offset-1"> <h4>O que é Employer Branding</h4> <ul class="fa-ul"> <li class="margin-bottom-medium"><em class="fa-li fa fa-caret-right"></em>A sua marca empregadora começa de dentro para fora!</li> <li class="margin-bottom-medium"><em class="fa-li fa fa-caret-right"></em>Mais do que um jargão sobre reputação de marca, employer branding é os seus colaboradores serem advogados da excelente experiência que vivem na empresa.</li> <li class="margin-bottom-medium"><em class="fa-li fa fa-caret-right"></em>Por isso, a sua marca tem de criar, desenvolver e ajustar uma excelente jornada de colaborador para toda a equipa.</li> </ul> <div class="spacer margin-bottom-xxlarge"> </div> <p><a target="_self" href="#form" class="btn btn-primary no-margin-top margin-bottom-default">QUERO ESTE RECONHECIMENTO</a></p> </div> <div class="text-left col-xs-12 col-sm-5 col-sm-offset-1 col-md-5 col-md-offset-1 col-md-pull-1"><img class="no-margin-top margin-bottom-default no-margin-top" src="/images/2022/pagina_certifeid/paina_employer_branding/EB_.jpg" alt="EB " /></div> </div> </div> </section> </div> </div>   <div class="moduletable mod_gptw_column_content"> <div class="module_content"> <section data-module-name="Employer Brand_Solution 2 (Advanced Column)" class="mod-gptw-column-content full-width dark background-white module-link-tracking" id="1040"> <div class="container"> <div class="row row-vertical-center"> <div class="text-left col-xs-12 col-sm-6 col-sm-push-6 col-md-5 col-md-offset-1 col-md-push-5"> <div class="spacer margin-bottom-xxlarge"> </div> <h4>Qual a importância do Employer Branding?</h4> <ul class="fa-ul"> <li class="margin-bottom-medium"><em class="fa-li fa fa-caret-right"></em>A importância vai além da perceção do mercado, employer branding significa mais produtividade porque os seus talentos estão comprometidos com a missão, visão e valores da organização.</li> <li class="margin-bottom-medium"><em class="fa-li fa fa-caret-right"></em>As empresas que ouvem os seus colaboradores, têm oportunidade de demonstrar a sua excelente jornada de pessoas, como podem ainda ser reconhecidas publicamente, reforçando a comunicação externa.</li> <li class="margin-bottom-medium"><em class="fa-li fa fa-caret-right"></em>O selo Certified™ apoia no desenvolvimento de uma estratégia de Employer Branding com base na opinião e experiência das pessoas da organização, fazendo com que colaboradores, candidatos e clientes saibam que estão perante uma organização responsável e ética.</li> </ul> <div class="spacer margin-bottom-xxlarge"> </div> <p><a target="_self" href="#form" class="btn btn-primary">QUERO REFORÇAR A MINHA MARCA</a></p> </div> <div class="text-left col-xs-8 col-xs-offset-2 col-sm-6 col-sm-offset-0 col-sm-pull-6 col-md-5 col-md-offset-1 col-md-pull-6"> <div class="spacer margin-bottom-xxlarge"> </div> <div class="embed-responsive embed-responsive-16by9"><iframe src="https://www.youtube.com/embed/NhsOtrHg4tQ" allowfullscreen="allowfullscreen" allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" frameborder="0" height="720" width="1280"></iframe></div> </div> </div> </div> </section> </div> </div>   <div class="moduletable mod_gptw_column_content"> <div class="module_content"> <section data-module-name="Reach your audience and build your brand with Best Workplaces™ lists" class="mod-gptw-column-content full-width red background-white no-padding-bottom module-link-tracking" id="966"> <div class="container"> <div class="row text-center"> <div class="col-xs-12"> </div> </div> <div class="row row-vertical-center"> <div class="text-left col-xs-12 col-sm-5 col-sm-offset-1 col-md-5 col-md-offset-1"> <h4>Tenha impacto</h4> <ul class="fa-ul"> <li class="margin-bottom-medium"><em class="fa-li fa fa-caret-right"></em>Crie ligações positivas fortes, duradouras e significativas com os colaboradores da sua organização através do reconhecimento Great Place to Work®</li> <li class="margin-bottom-medium"><em class="fa-li fa fa-caret-right"></em>Veja sua organização ser reconhecida entre as marcas empregadoras mais respeitadas e atrativas do mundo</li> <li class="margin-bottom-medium"><em class="fa-li fa fa-caret-right"></em>Exiba orgulhosamente o seu selo Certified™ em campanhas online e offline, website, páginas de carreia e muito mais</li> </ul> <div class="spacer margin-bottom-xxlarge"> </div> <p><a target="_self" href="#form" class="btn btn-primary no-margin-top margin-bottom-default">QUERO SER CERTIFIED</a></p> </div> <div class="text-left col-xs-12 col-sm-5 col-sm-offset-1 col-md-5 col-md-offset-1 col-md-pull-1"><img class="no-margin-top margin-bottom-default no-margin-top" src="/images/2022/pagina_certifeid/paina_employer_branding/EB_3.png" alt="" /></div> </div> </div> <p> </p> <p> </p>  <div class="moduletable mod_custom"> <div class="module_content"> <div class="custom"> <section id="1014" class="mod-gptw-column-content full-width dark background-white padding-bottom-small padding-top-small"> <div class="container"> <div class="row"> <div class="col-xs-12 col-md-10 col-md-offset-1 text-left"> <p class="xsmall">FONTES: <br />1. <a href="https://business.linkedin.com/content/dam/business/talent-solutions/global/en_us/c/pdfs/ultimate-list-of-employer-brand-stats.pdf" target="_blank" id="source1" rel="noopener">https://business.linkedin.com/content/dam/business/talent-solutions/global/en_us/c/pdfs/ultimate-list-of-employer-brand-stats.pdf</a></p> </div> </div> </div> </section> </div> </div>   <div class="moduletable mod_gptw_column_content"> <div class="module_content"> <section data-module-name="Get Cert - See how it works" class="mod-gptw-column-content full-width light background-charcoal module-link-tracking" id="1947"> <div class="container"> <div class="row row-vertical-center"> <div class="equal-height col-xs-12 col-md-9 no-background col-md-offset-0 text-left"> <h3 class="no-margin-top no-margin-bottom">Descubra mais potencialidades</h3> <p class="no-margin-top margin-bottom-default">Agende uma conversa com um dos nossos consultores para perceber como funciona todo o projeto e suas ferramentas.</p> <div class="spacer margin-bottom-xsmall"> </div> </div> <div class="equal-height col-xs-12 col-md-3 no-background text-center"> <p><a target="_self" href="#form" class="btn 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