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Our story| Olympia Events
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Events in 1909</div> </div> <div class="hero-image__footer "> <h1 class="hero-image__title">A journey through 130 years...</h1> </div> </div> </div> <div class="hero-image__controls-container"> </div> </div> </div> <div> <section id="rich-text--b86368df-b548-4412-bb8a-586b1cfc12a2" class="rich-text rich-text-- slice--"> <div class="rich-text__container"> <div class="rich-text__content"> <p>Olympia Events has enjoyed a colourful history since opening its doors to the public on 26th December 1886. Join us on a story of how we have emerged to become a hub of industry innovation and inspiration. </p> </div> </div> </section> <section class="cards-block faint-teal"> <div class="cards-block__container"> <ul class="cards-block__wrapper cards-block__wrapper--faint-teal"> <li> <div class="cards-block__card cards-block__card--no-link"> <img src="https://events.olympia.london/sites/default/files/styles/4x3/public/2022-11/Olympia_London_1886.jpg?itok=FGqLK2wQ" alt="Olympia London in 1886 venue drawing "> <h3>1886 </h3> <p>Architect Henry Edward Coe’s elevation of Olympia Events, showing the 170ft clear span of the roof.</p> </div> </li> <li> <div class="cards-block__card cards-block__card--no-link"> <img src="https://events.olympia.london/sites/default/files/styles/4x3/public/2022-11/Olympia_London_1887.jpg?itok=8X2KfRte" alt="Poster of Olympia London's inaugural event, the ‘Paris Hippodrome"> <h3>1886/7 </h3> <p>Olympia Events hosts its inaugural event, the ‘Paris Hippodrome’.</p> </div> </li> <li> <div class="cards-block__card cards-block__card--no-link"> <img src="https://events.olympia.london/sites/default/files/styles/4x3/public/2022-11/Olympia_London_1888.jpg?itok=5KAPZrae" alt="The First Great Horse Show, later to become Olympia, The London International Horse Show"> <h3>1888</h3> <p>The First Great Horse Show, later to become Olympia, The London International Horse Show.</p> </div> </li> </ul> </div> </section> <section class="promo-block"> <div class="promo-block__container"> <div class="promo-block__content promo-block__content--right"> <div class="promo-block__text-container promo-block__text-container--half"> <div class="promo-block__text-box promo-block__text-box--half"> <h4> 1908 </h4> <div class="promo-block__description"> Olympia Events hosts the first ever Ideal Home Show. </div> </div> </div> <div class="promo-block__image-container promo-block__image-container--half"> <img src="https://events.olympia.london/sites/default/files/styles/promo_block/public/2022-11/Olympia_London_1908.jpg?itok=9H7j3eY6" alt="" /> </div> </div> </div> </section> <section class="cards-block faint-teal"> <div class="cards-block__container"> <ul class="cards-block__wrapper cards-block__wrapper--faint-teal"> <li> <div class="cards-block__card cards-block__card--no-link"> <img src="https://events.olympia.london/sites/default/files/styles/4x3/public/2022-11/Olympia_London_1919.jpg?itok=zXD7T1Ae" alt="The Cycle and Motor Cycle Show at Olympia London in 1991"> <h3>1919</h3> <p>The Cycle and Motor Cycle Show is held at Olympia Events.</p> </div> </li> <li> <div class="cards-block__card cards-block__card--no-link"> <img src="https://events.olympia.london/sites/default/files/styles/4x3/public/2022-11/Olympia_London_1923.jpg?itok=5_p_dRq1" alt="The New Hall now known as Olympia National in 1923"> <h3>1923</h3> <p>The New Hall was built (now known as Olympia National), designed by architect Joseph Emberton.</p> </div> </li> <li> <div class="cards-block__card cards-block__card--no-link"> <img src="https://events.olympia.london/sites/default/files/styles/4x3/public/2022-11/Olympia_London_1930.jpg?itok=6YK3r_fF" alt="The Empire Hall (now known as Olympia Central)"> <h3>1930</h3> <p>The Empire Hall (now known as Olympia Central). The building was configured much like a department store, and Emberton later designed Simpson's in Piccadilly.</p> </div> </li> </ul> </div> </section> <section class="promo-block"> <div class="promo-block__container"> <div class="promo-block__content promo-block__content--left"> <div class="promo-block__text-container promo-block__text-container--half"> <div class="promo-block__text-box promo-block__text-box--half"> <h4> 1947/49 </h4> <div class="promo-block__description"> The British Industries Fair is held at Olympia and Earls Court. Two years later, we hosted The National Poultry Show, with proceeds going to the Force's Help Society and The Animal Health Trust. </div> </div> </div> <div class="promo-block__image-container promo-block__image-container--half"> <img src="https://events.olympia.london/sites/default/files/styles/promo_block/public/2022-11/Olympia_London_1947_49_v2_0.jpg?itok=OcFf36jq" alt="" /> </div> </div> </div> </section> <section class="cards-block faint-teal"> <div class="cards-block__container"> <ul class="cards-block__wrapper cards-block__wrapper--faint-teal"> <li> <div class="cards-block__card cards-block__card--no-link"> <img src="https://events.olympia.london/sites/default/files/styles/4x3/public/2022-11/Olympia_London_1955.jpg?itok=tjX8U7D4" alt="Photo from The Boat Show in 1955"> <h3>1954/5</h3> <p>Olympia Events hosted the first boat show in the then named Empire Hall.</p> </div> </li> <li> <div class="cards-block__card cards-block__card--no-link"> <img src="https://events.olympia.london/sites/default/files/styles/4x3/public/2022-11/Olympia_London_1958.jpg?itok=2N-r9my_" alt="The cover of an event listing leaflet, illustrating Olympia London's long affiliation with art and design"> <h3>1958</h3> <p>The cover of an event listing leaflet, illustrating Olympia Events' long affiliation with art and design.</p> </div> </li> <li> <div class="cards-block__card cards-block__card--no-link"> <img src="https://events.olympia.london/sites/default/files/styles/4x3/public/2022-11/Olympia_London_1958_Electronic_Comp.png?itok=eEnSLvqQ" alt="Poster from the first computer exhibition, The British Electronic Computer Exhibition in 1958"> <h3>1958</h3> <p>Olympia Events hosted the first computer exhibition. The British Electronic Computer Exhibition opened on 28 November in the National Hall.</p> </div> </li> </ul> </div> </section> <section class="promo-block"> <div class="promo-block__container"> <div class="promo-block__content promo-block__content--right"> <div class="promo-block__text-container promo-block__text-container--half"> <div class="promo-block__text-box promo-block__text-box--half"> <h4> 1967 </h4> <div class="promo-block__description"> Cruft’s Dog Show is held at Olympia Events in the February. Jimi Hendrix, The Animals and a young Pink Floyd take to Olympia Events to end the year off in December. </div> </div> </div> <div class="promo-block__image-container promo-block__image-container--half"> <img src="https://events.olympia.london/sites/default/files/styles/promo_block/public/2022-11/Olympia_London_1967.jpg?itok=xl7hUiHU" alt="" /> </div> </div> </div> </section> <section class="cards-block faint-teal"> <div class="cards-block__container"> <ul class="cards-block__wrapper cards-block__wrapper--faint-teal"> <li> <div class="cards-block__card cards-block__card--no-link"> <img src="https://events.olympia.london/sites/default/files/styles/4x3/public/2022-11/Olympia_London_1973.jpg?itok=XWAxCWrB" alt="Picture of Jeffrey Sterling"> <h3>1973</h3> <p>Property tycoon Jeffrey Sterling, having bought Earls Court, then successfully bid £11.4 million for Olympia Events in March 1973, thereby sewing the seeds of EC&O Venues.</p> </div> </li> <li> <div class="cards-block__card cards-block__card--no-link"> <img src="https://events.olympia.london/sites/default/files/styles/4x3/public/2022-11/Olympia_London_1983.jpg?itok=gR39Sn9V" alt="Empire Hall external building shot"> <h3>1983</h3> <p>Empire Hall relaunched as Olympia Two.</p> </div> </li> <li> <div class="cards-block__card cards-block__card--no-link"> <img src="https://events.olympia.london/sites/default/files/styles/4x3/public/2022-11/Olympia_London_1987.jpg?itok=Y9cRMMQ7" alt="Olympia London Conference Centre internal shot"> <h3>1987</h3> <p>The Olympia Events Conference Centre built with dedicated entrance, auditorium and meeting rooms for up to 450 delegates.</p> </div> </li> </ul> </div> </section> <section class="promo-block"> <div class="promo-block__container"> <div class="promo-block__content promo-block__content--left"> <div class="promo-block__text-container promo-block__text-container--half"> <div class="promo-block__text-box promo-block__text-box--half"> <h4> 2011 </h4> <div class="promo-block__description"> £20m investment starts with the new Olympia West, providing two floors of 4000sqm each. </div> </div> </div> <div class="promo-block__image-container promo-block__image-container--half"> <img src="https://events.olympia.london/sites/default/files/styles/promo_block/public/2022-11/Olympia_London_2011.jpg?itok=30XpDGCJ" alt="" /> </div> </div> </div> </section> <section class="cards-block faint-teal"> <div class="cards-block__container"> <ul class="cards-block__wrapper cards-block__wrapper--faint-teal"> <li> <div class="cards-block__card cards-block__card--no-link"> <img src="https://events.olympia.london/sites/default/files/styles/4x3/public/2022-11/Olympia_London_2012_Rob_Ryan.jpg?itok=ceknB3Bg" alt="Artwork designed by Rob Ryan"> <h3>2012</h3> <p>Olympia Events celebrates 125 years with specially commissioned works of art. The first was by Rob Ryan, who highlighted the ornate barrel roof and referenced the first event to take place at Olympia Events; the Hippodrome Circus in 1886.</p> </div> </li> <li> <div class="cards-block__card cards-block__card--no-link"> <img src="https://events.olympia.london/sites/default/files/styles/4x3/public/2022-11/Olympia_London_2012_Peter_Blake.jpg?itok=63dd-njs" alt="Artwork designed by Peter Blake"> <h3>2012</h3> <p>This piece by Peter Blake used archive material that appeared in show catalogues from Olympia Events, posters and adverts.</p> </div> </li> <li> <div class="cards-block__card cards-block__card--no-link"> <img src="https://events.olympia.london/sites/default/files/styles/4x3/public/2022-11/Olympia_London_2012_Sanna-Annukka_0.jpg?itok=Eh-j53ba" alt="Artwork design by Sanna Annukka"> <h3>2012</h3> <p>Sanna Annukka's work was inspired by the venue's location in the heart of London, and its status as an iconic landmark.</p> </div> </li> </ul> </div> </section> <section class="promo-block"> <div class="promo-block__container"> <div class="promo-block__content promo-block__content--right"> <div class="promo-block__text-container promo-block__text-container--half"> <div class="promo-block__text-box promo-block__text-box--half"> <h4> 2013 </h4> <div class="promo-block__description"> A £30m redevelopment takes place to modernise the venue spaces. </div> </div> </div> <div class="promo-block__image-container promo-block__image-container--half"> <img src="https://events.olympia.london/sites/default/files/styles/promo_block/public/2022-11/Olympia_London_2013.jpg?itok=orvIX3BB" alt="" /> </div> </div> </div> </section> <section class="cards-block faint-teal"> <div class="cards-block__container"> <ul class="cards-block__wrapper cards-block__wrapper--faint-teal"> <li> <div class="cards-block__card cards-block__card--no-link"> <img src="https://events.olympia.london/sites/default/files/styles/4x3/public/2022-11/Future%20Olympia%2C%20credit%20%40wearenarritiv.jpg?itok=ruRnGsXG" alt="Future Olympia destination aerial shot"> <h3>2017</h3> <p>Olympia Events is purchased by a consortium of investors, led by Deutsche Finance and Yoo Capital. Inspired by the venue’s history and original purpose, their vision for the space will see Olympia transformed into a world-leading arts, events entertainment and experiential district; to be enjoyed for the next 130 years and beyond.</p> </div> </li> <li> <div class="cards-block__card"> <img src="https://events.olympia.london/sites/default/files/styles/4x3/public/2023-07/ASM-Global-Mar22_0.jpg?itok=w7B9w37Z" alt="ASM Global managing Olympia London"> <h3>2022</h3> <p>ASM Global appointed to manage Olympia Events by its owners, retaining the venue team, and building for the venue’s future at the heart of a cultural destination.</p> <a class="cards-block__link-cover" href="https://www.asmglobal.com/"> <span class="cards-block__link">asmglobal.com</span> </a> </div> </li> <li> <div class="cards-block__card"> <img src="https://events.olympia.london/sites/default/files/styles/4x3/public/2024-04/Olympia-Events-Logo.png?itok=Gap1B_J6" alt="Olympia Events Logo"> <h3>2024</h3> <p>Olympia London rebrands to Olympia Events to align with the wider visitor destination that is currently being redeveloped around us.</p> <a class="cards-block__link-cover" href="/future"> <span class="cards-block__link">Explore future Olympia</span> </a> </div> </li> </ul> </div> </section> <section id="rich-text--d36a4153-8e9e-40ea-83fa-3bb58884b6f2" class="rich-text rich-text--white slice--white"> <div class="rich-text__container"> <div class="rich-text__content"> <div class="olympia-cookie-consent-container"><div class="cookieconsent-optin"><div class="parent-embed"><iframe src="https://player.vimeo.com/video/842474553?app_id=122963" width="426" height="240" frameborder="0" allow="autoplay; fullscreen; picture-in-picture; clipboard-write" title="The Olympia destination"></iframe></div></div><div class="cookieconsent-optout-marketing"><div class="olympia-cookie"> <div class="olympia-cookie__wrapper"> <div class="olympia-cookie__content"> <h5 class="olympia-cookie__content__title">This content is 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