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class="menu-blog-category-menu-container"><ul id="menu-blog-category-menu" class="menu"><li id="menu-item-384405" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-384405"><a href="https://justcreative.com/go/adobenav/">Adobe Deals</a></li> <li id="menu-item-407800" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-407800"><a href="https://justcreative.com/best-ai-tools/">AI Tools</a></li> <li id="menu-item-458447" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-458447"><a href="https://justcreative.com/buying-guides">Top Gear</a></li> <li id="menu-item-406510" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-406510"><a href="https://justcreative.com/category/typography/">Fonts</a></li> </ul></div> </div> </div> <div class="content-area" id="primary"> <main class="site-main" id="main"> <article id="post-3897" class="post-3897 post type-post status-publish format-standard has-post-thumbnail hentry category-logo-design tag-logo-design infinite-scroll-item post-ftoc" itemtype="https://schema.org/CreativeWork" itemscope> <div class="inside-article"> <div class="featured-image page-header-image-single "> <img width="1024" height="598" src="https://justcreative.com/wp-content/uploads/2018/09/good-logo-design.png.webp" class="attachment-full size-full" alt="Good Logo Design" itemprop="image" decoding="async" srcset="https://justcreative.com/wp-content/uploads/2018/09/good-logo-design.png.webp 1024w,https://justcreative.com/wp-content/uploads/2018/09/good-logo-design-600x350.png.webp 600w,https://justcreative.com/wp-content/uploads/2018/09/good-logo-design-768x449.png.webp 768w" sizes="(max-width: 1024px) 100vw, 1024px" /> </div> <header class="entry-header"> <h2 class="entry-title" itemprop="headline">What makes a good logo?</h2> <div class="entry-meta"> <span class="posted-on"><time class="updated" datetime="2023-04-14T00:51:32-04:00" itemprop="dateModified">April 14, 2023</time><time class="entry-date published" datetime="2009-07-27T13:54:51-04:00" itemprop="datePublished">July 27, 2009</time></span> <span class="byline">by <span class="author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope><a class="url fn n" href="https://justcreative.com/author/jacob-cass/" title="View all posts by Jacob Cass" rel="author" itemprop="url"><span class="author-name" itemprop="name">Jacob Cass</span></a></span></span> </div> </header> <div class="single_post_disclosure_text"> <p>We independently research, test, review, and recommend the best products—learn more about <a href="https://justcreative.com/how-we-test/">our process</a>. If you buy something through our links, we may earn a commission.</p> </div> <div class="entry-content" itemprop="text"> <div id="ftwp-container-outer" class="ftwp-in-post ftwp-float-none"><div id="ftwp-container" class="ftwp-wrap ftwp-hidden-state ftwp-minimize ftwp-middle-right"><button type="button" id="ftwp-trigger" class="ftwp-shape-round ftwp-border-medium" title="click To Maximize The Table Of Contents"><span class="ftwp-trigger-icon ftwp-icon-number"></span></button><nav id="ftwp-contents" class="ftwp-shape-round ftwp-border-medium" data-colexp="collapse"><header id="ftwp-header" class="ftwp-header-clickable"><span id="ftwp-header-control" class="ftwp-icon-number"></span><button type="button" id="ftwp-header-minimize" class="ftwp-icon-collapse" aria-labelledby="ftwp-header-title" aria-label="Expand or collapse"></button><h3 id="ftwp-header-title">Table of contents</h3></header><ol id="ftwp-list" class="ftwp-liststyle-decimal ftwp-effect-bounce-to-right ftwp-list-nest ftwp-strong-first ftwp-colexp ftwp-colexp-icon" style="display: none"><li class="ftwp-item"><a class="ftwp-anchor" href="#ftoc-1-simple"><span class="ftwp-text">1. Simple</span></a></li><li class="ftwp-item"><a class="ftwp-anchor" href="#ftoc-2-memorable"><span class="ftwp-text">2. Memorable</span></a></li><li class="ftwp-item"><a class="ftwp-anchor" href="#ftoc-3-timeless"><span class="ftwp-text">3. Timeless</span></a></li><li class="ftwp-item"><a class="ftwp-anchor" href="#ftoc-4-versatile"><span class="ftwp-text">4. Versatile</span></a></li><li class="ftwp-item"><a class="ftwp-anchor" href="#ftoc-5-appropriate"><span class="ftwp-text">5. Appropriate</span></a></li><li class="ftwp-item"><a class="ftwp-anchor" href="#ftoc-recommended-logo-design-resources"><span class="ftwp-text">Recommended logo design resources:</span></a></li></ol></nav></div></div> <div id="ftwp-postcontent"><p><img fetchpriority="high" decoding="async" src="https://justcreative.com/wp-content/uploads/2009/07/principlesofeffectivelogodesign.gif" alt="Principles of Effective Logo Design" width="500" height="250" class="" /></p> <p>What makes a good logo? A good logo is distinctive, appropriate, practical, graphic, simple in form and conveys an intended message.</p><div class="envatoelements manual-ads-02"> <div class="envatoelementmessage"> <p style=" margin-bottom: 0px; color: #00000063; text-align: center; letter-spacing: 4px; text-transform: uppercase; font-size: 10px;"> sponsored message</p> </div> </div> <a href="https://justcreative.com/go/adobetop/" target="_blank" rel="nofollow noopener sponsored" data-schema-attribute=""><img width="1201" height="376" decoding="async" src="https://justcreative.com/wp-content/uploads/2021/10/adobe-discount-65.png.webp" alt="Adobe Creative Cloud Discount" /></a> <br> <br> <p>There are five principles that you should follow to ensure that this is so…<span id="more-3897"></span></p> <p><strong>An effective logo is (in no particular order):</strong></p> <ul> <li>Simple</li> <li>Memorable</li> <li>Timeless</li> <li>Versatile</li> <li>Appropriate</li> </ul> <h3 id="ftoc-1-simple" class="ftwp-heading">1. Simple</h3> <p><img decoding="async" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20500%20250'%3E%3C/svg%3E" alt="London Underground Logo" width="500" height="250" class="" data-lazy-src="https://justcreative.com/wp-content/uploads/2009/07/londonundergroundlogo.jpg" /><noscript><img decoding="async" src="https://justcreative.com/wp-content/uploads/2009/07/londonundergroundlogo.jpg" alt="London Underground Logo" width="500" height="250" class="" /></noscript></p> <p>A simple logo design allows for easy recognition and allows the logo to be versatile & memorable. <span id="IntelliTXT">Good logos feature something unique without being overdrawn.</span></p> <blockquote><p>While in college in the mid-70’s an instructor introduced me to the <a title="KISS" href="https://en.wikipedia.org/wiki/KISS_principle" data-lasso-id="17202" rel="noopener">K.I.S.S. Principle</a> of design; which translates to: Keep It Simple, Stupid. It does convey a very important design consideration. <strong>Simple logos are often easily recognized, incredibly memorable and the most effective in conveying the requirements of the client.</strong> A refined and distilled identity will also catch the attention of a viewer zipping by signage at 70 miles per hour, on packaging on the crowded shelves of a store, or in any other vehicle used for advertising, marketing and promotion. Remember, the basis of the hugely effective international branding for the world’s largest shoe manufacturer is a very simple graphic swoosh.</p> <p>~ <a title="Jeff Fisher" href="http://vector.tutsplus.com/articles/web-roundups/10-principles-of-the-logo-design-masters/" data-lasso-id="17203" rel="noopener">Jeff Fisher</a></p></blockquote> <h3 id="ftoc-2-memorable" class="ftwp-heading">2. Memorable</h3> <p><img decoding="async" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20500%20250'%3E%3C/svg%3E" alt="McDonalds Logo Design" width="500" height="250" class="" data-lazy-src="https://justcreative.com/wp-content/uploads/2009/07/mcdonaldslogodesign.jpg" /><noscript><img decoding="async" src="https://justcreative.com/wp-content/uploads/2009/07/mcdonaldslogodesign.jpg" alt="McDonalds Logo Design" width="500" height="250" class="" /></noscript></p><div class='code-block code-block-4' style='margin: 8px auto; text-align: center; display: block; clear: both;'> <br> <div class="envatoelements"> <div class="envatoelementmessage"> <p style=" margin-bottom: 0px; color: #00000063; text-align: center; letter-spacing: 4px; text-transform: uppercase; font-size: 10px;"> sponsored message</p> </div> </div>  <div id="bsa-zone_1596576217992-5_123456"></div> <br> <br> </div> <p>Following closely behind the principle of simplicity, is that of memorability. An effective logo design should be memorable and this is achieved by having a simple, yet, appropriate logo.</p> <p>You may be interested to see some examples of bad logo designs.</p> <blockquote><p>Surprising to many, the <strong>subject matter of a logo is of relatively little importance</strong>, and even appropriateness of content does not always play a significant role.</p> <p>This does not imply that appropriateness is undesirable. It merely indicates that a one-to-one relationship between a symbol and what it symbolized is very often impossible to achieve and, under certain conditions, objectionable. <strong>Ultimately, the only mandate in the design of logos, it seems, is that they be distinctive, memorable, and clear.</strong></p> <p>~ <a href="https://en.wikipedia.org/wiki/Paul_Rand" data-lasso-id="17204" rel="noopener">Paul Rand</a></p></blockquote> <h3 id="ftoc-3-timeless" class="ftwp-heading">3. Timeless</h3> <p><img decoding="async" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20500%20250'%3E%3C/svg%3E" alt="coca-cola-logo" width="500" height="250" class="" data-lazy-src="https://justcreative.com/wp-content/uploads/2009/07/coca-cola-logo.gif" /><noscript><img loading="lazy" decoding="async" src="https://justcreative.com/wp-content/uploads/2009/07/coca-cola-logo.gif" alt="coca-cola-logo" width="500" height="250" class="" /></noscript></p> <p>An effective logo should be timeless – that is, it will endure the ages. Will the logo still be effective in 10, 20, 50 years?</p> <blockquote><p><strong>Leave trends to the fashion industry</strong> – Trends come and go, and when you’re talking about changing a pair of jeans, or buying a new dress, that’s fine, but where your brand identity is concerned, longevity is key. Don’t follow the pack. Stand out.</p> <p>~ <a href="http://www.logodesignlove.com/logo-design-tips" data-lasso-id="17205" rel="noopener">David Airey</a></p></blockquote> <p>Probably the best example of a timeless logo is the Coca-Cola logo… if you compare it to the Pepsi logo below, you can see just how effective creating a timeless logo can be. Notice how the Coca Cola logo has barely changed since 1885? That is timeless design.</p> <div class='code-block code-block-3' style='margin: 8px auto; text-align: center; display: block; clear: both;'> <div class="envatoelements"> <div class="envatoelementmessage"> <p style=" margin-bottom: 0px; color: #00000063; text-align: center; letter-spacing: 4px; text-transform: uppercase; font-size: 10px;"> sponsored message</p> </div> </div> <script type="rocketlazyloadscript" async data-rocket-src="https://pagead2.googlesyndication.com/pagead/js/adsbygoogle.js"></script>  <ins class="adsbygoogle" style="display:block" data-ad-client="ca-pub-8033452480496320" data-ad-slot="2478357863" data-ad-format="auto" data-full-width-responsive="true"></ins> <script type="rocketlazyloadscript"> (adsbygoogle = window.adsbygoogle || []).push({}); </script> <br> </div> <p><strong>Update: 8/08/09</strong> – Underconsideration has posted an <a href="http://www.underconsideration.com/brandnew/archives/coca-cola_vs_pepsi_revised_edition.php" data-lasso-id="17206" rel="noopener">updated timeline of the Pepsi vs CocaCola</a> logo. Thanks for the tip off Jon.</p> <p><img decoding="async" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20500%20500'%3E%3C/svg%3E" alt="Timeless Logo Design" width="500" height="500" class="" data-lazy-src="https://justcreative.com/wp-content/uploads/2009/07/timelesslogodesign.gif" /><noscript><img loading="lazy" decoding="async" src="https://justcreative.com/wp-content/uploads/2009/07/timelesslogodesign.gif" alt="Timeless Logo Design" width="500" height="500" class="" /></noscript></p> <h3 id="ftoc-4-versatile" class="ftwp-heading">4. Versatile</h3> <p><img decoding="async" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20500%20250'%3E%3C/svg%3E" alt="WWF Logo" width="500" height="250" class="" data-lazy-src="https://justcreative.com/wp-content/uploads/2009/07/wwflogo.gif" /><noscript><img loading="lazy" decoding="async" src="https://justcreative.com/wp-content/uploads/2009/07/wwflogo.gif" alt="WWF Logo" width="500" height="250" class="" /></noscript></p> <p>An effective logo should be able to work across a variety of mediums and applications. The logo should be functional. For this reason a logo should be designed in <a href="http://www.sharpened.net/helpcenter/answer.php?52" data-lasso-id="17208" rel="noopener">vector</a> format, to ensure that it can be scaled to any size. The logo should be able to work both in horizontal and vertical formats.</p> <p><strong>Ask yourself; is a logo still effective if:</strong></p> <ul> <li>Printed in one colour?</li> <li>Printed on the something the size of a postage stamp?</li> <li>Printed on something as large as a billboard?</li> <li>Printed in reverse (ie. light logo on dark background)</li> </ul> <p>One way around creating a versatile logo is to begin designing in black and white only. This allows one to focus on the concept and shape, rather than the <a title="Colour in Logo Design" href="http://www.logocritiques.com/resources/color_psychology_in_logo_design" data-lasso-id="17209" rel="noopener">subjective nature of colour.</a> One must also remember printing costs – the more colors used, the more expensive it will be for the business over the long term.</p> <blockquote><p>I like to <strong>work first in black and white to ensure that the logo will look good in its simplest form.</strong> Color is very subjective and emotional. This can distract from the overall design – say if you saw your logo in all red, that color may be the first thing that you respond to and not the composition of the design elements. I will not even consider submitting color suggestions to a client for review until they have signed off on a final black and white logo.</p> <p>~ Patrick Winfield</p></blockquote> <p>One should also familiarise themself with the commercial printing process so as not to come into printing problems further down the track. Learn to know the difference between the <a title="Colour Systems" href="http://www.printernational.org/rgb-versus-cmyk.php" data-lasso-id="17211" rel="noopener">CMYK, Pantone and RGB color systems</a>. When designing logos, the Pantone colour system is recommended.</p> <h3 id="ftoc-5-appropriate" class="ftwp-heading">5. Appropriate</h3> <p><img decoding="async" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20500%20250'%3E%3C/svg%3E" alt="ToysRUs Logo" width="500" height="250" class="" data-lazy-src="https://justcreative.com/wp-content/uploads/2009/07/toysruslogo.gif" /><noscript><img loading="lazy" decoding="async" src="https://justcreative.com/wp-content/uploads/2009/07/toysruslogo.gif" alt="ToysRUs Logo" width="500" height="250" class="" /></noscript></p> <p>How you position the logo should be <strong>appropriate for its intended purpose</strong>. For example, if you are designing a logo for children’s toys store, it would be appropriate to use a childish font & colour scheme. This would not be so appropriate for a law firm.</p> <p>It is also important to state that that a logo doesn’t need to show what a business sells or offers as a service. ie. Car logos don’t need to show cars, computer logos don’t need to show computers. The Harley Davidson logo isn’t a motorcycle, nor is the Nokia logo a mobile phone. A logo is purely for identification.</p> <p>For further evidence of this, take the top 50 brands of the world – 94% of the logos do not describe what the company does.</p> <p>Paul Rand also has a say on this topic:</p> <blockquote><p>Should a logo be self-explanatory? It is only by association with a product, a service, a business, or a corporation that a logo takes on any real meaning. <strong>A logo derives its meaning and usefulness from the quality of that which it symbolizes.</strong> If a company is second rate, the logo will eventually be perceived as second rate. It is foolhardy to believe that a logo will do its job immediately, before an audience has been properly conditioned.</p> <p>~ <a href="https://en.wikipedia.org/wiki/Paul_Rand" data-lasso-id="17212" rel="noopener">Paul Rand</a></p></blockquote> <p>What makes a great logo in your opinion? See here for <a href="https://justcreative.com/2019/03/10/what-makes-a-good-brand/" data-lasso-id="17213">what makes a good brand</a>?</p> <h3 id="ftoc-recommended-logo-design-resources" class="ftwp-heading"><strong>Recommended logo design resources:</strong></h3> <ul> <li><a href="https://justcreative.com/2008/12/02/logo-design-resources/" data-lasso-id="17214">The Ultimate List of Logo Design Resources</a></li> <li>Top 10 Logo Design Inspiration Galleries</li> </ul> <p><em>For the extended version of this article visit Smashing Magazine: “<a href="http://www.smashingmagazine.com/2009/08/26/vital-tips-for-effective-logo-design/" data-lasso-id="17215" rel="noopener">Vital Tips for Effective Logo Design</a>” .</em></p> <div class="jc_post_share_wrap"> <div class="jc_post_share_heading">Share This Post:</div> <div class="jc_post_share_icons"> <div class="addtoany_shortcode"> <div class="a2a_kit a2a_kit_size_28 addtoany_list" data-a2a-url="https://justcreative.com/what-makes-a-good-logo/" 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</article> <div class="comments-area"> <div id="comments"> <h3 class="comments-title">259 thoughts on “What makes a good logo?”</h3> <ol class="comment-list"> <li id="comment-14715" class="comment even thread-even depth-1"> <article class="comment-body" id="div-comment-14715" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/f03e101cdbafae6349cb560a4e186a37?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/f03e101cdbafae6349cb560a4e186a37?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/f03e101cdbafae6349cb560a4e186a37?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/f03e101cdbafae6349cb560a4e186a37?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.paulher.com" class="url" rel="ugc external nofollow">Paul</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14715"> <time datetime="2009-07-29T01:43:26-04:00" itemprop="datePublished"> July 29, 2009 at 1:43 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>This is a great article Jacob. I’m dealing with a particular client right now that does not understand what a logo is, what a logo stand for, etc … and it doesn’t matter how well and simple I explain to them … this article will help them out greatly … thanks man!<br /> pher</p> </div> </article> </li> <li id="comment-14717" class="comment odd alt thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14717" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/c66755d0b64dc8a830d936d29f48b1d7?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/c66755d0b64dc8a830d936d29f48b1d7?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/c66755d0b64dc8a830d936d29f48b1d7?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/c66755d0b64dc8a830d936d29f48b1d7?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.hdegreeglobal.com" class="url" rel="ugc external nofollow">Harprabhjot Paul Chandhoke</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14717"> <time datetime="2009-07-29T02:05:29-04:00" itemprop="datePublished"> July 29, 2009 at 2:05 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Nice post. I agree with all the said points. In fact, we follow a similar process. Minimalistic and simple designs last longer and stay evergreen. Its tough explaining to clients sometimes. But, we win most of the time. Cheers</p> </div> </article> </li> <li id="comment-14718" class="comment even thread-even depth-1"> <article class="comment-body" id="div-comment-14718" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/b39bec94f40f55268711bcaa5b8e63f9?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/b39bec94f40f55268711bcaa5b8e63f9?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/b39bec94f40f55268711bcaa5b8e63f9?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/b39bec94f40f55268711bcaa5b8e63f9?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://danielpipitonedesign.com" class="url" rel="ugc external nofollow">Daniel Pipitone</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14718"> <time datetime="2009-07-29T02:10:03-04:00" itemprop="datePublished"> July 29, 2009 at 2:10 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Great article. I think the Pepsi vs Coca Cola is especially valid and interesting. A similar comparison could probably be also done with IBM and many other tech companies relative to Rand’s genius for timeless ideas.</p> <p>Thanks for posting!</p> <p>Daniel</p> </div> </article> </li> <li id="comment-14719" class="comment odd alt thread-odd thread-alt depth-1 parent"> <article class="comment-body" id="div-comment-14719" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/fe042da6e676ec126713876feb6e81ec?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/fe042da6e676ec126713876feb6e81ec?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/fe042da6e676ec126713876feb6e81ec?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/fe042da6e676ec126713876feb6e81ec?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Dame</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14719"> <time datetime="2009-07-29T02:14:47-04:00" itemprop="datePublished"> July 29, 2009 at 2:14 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Excellent article!! Very good key points and clear explanations. The Pepsi vs. Coca Cola comparison is such an eye opener on great and effective design.</p> </div> </article> <ul class="children"> <li id="comment-14969" class="comment even depth-2"> <article class="comment-body" id="div-comment-14969" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/8b11b61ac9ec3fe54cdb5e4a3aa22690?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/8b11b61ac9ec3fe54cdb5e4a3aa22690?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/8b11b61ac9ec3fe54cdb5e4a3aa22690?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/8b11b61ac9ec3fe54cdb5e4a3aa22690?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">ida chaula</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14969"> <time datetime="2012-11-23T05:46:23-05:00" itemprop="datePublished"> November 23, 2012 at 5:46 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>me to i support the cocacola logo.its true timeless</p> </div> </article> </li> </ul> </li> <li id="comment-14722" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14722" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/93cb472ecc6d842be715d3df10b734e6?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/93cb472ecc6d842be715d3df10b734e6?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/93cb472ecc6d842be715d3df10b734e6?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/93cb472ecc6d842be715d3df10b734e6?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.brandsimplicity.com.au" class="url" rel="ugc external nofollow">Fabian</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14722"> <time datetime="2009-07-29T02:44:56-04:00" itemprop="datePublished"> July 29, 2009 at 2:44 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Great article!Great design has a hook, some thing that make a lasting impression on you and provokes a response.</p> </div> </article> </li> <li id="comment-14723" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14723" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/daa9cafc4d60c14110dc74433817f234?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/daa9cafc4d60c14110dc74433817f234?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/daa9cafc4d60c14110dc74433817f234?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/daa9cafc4d60c14110dc74433817f234?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.perezfox.com" class="url" rel="ugc external nofollow">Prescott Perez-Fox</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14723"> <time datetime="2009-07-29T03:03:13-04:00" itemprop="datePublished"> July 29, 2009 at 3:03 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>You know, I’d put appropriate as No. 1 on the list. If the logo is for a prestigious university, but has a logo that looks like Toys R Us, it won’t connect with the audience — it will betray the brand. This is part of the reason we’re so upset with the London 2012 logo.</p> </div> </article> </li> <li id="comment-14727" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14727" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/0985f7a8104bc975cd6ced1a5bd9f543?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/0985f7a8104bc975cd6ced1a5bd9f543?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/0985f7a8104bc975cd6ced1a5bd9f543?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/0985f7a8104bc975cd6ced1a5bd9f543?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">AnnMarie</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14727"> <time datetime="2009-07-29T05:23:24-04:00" itemprop="datePublished"> July 29, 2009 at 5:23 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>This article clears some of my confusion- so thank you. My senior year of art school (at Ringling), they redesigned their logo. They had a classic logo (of a star inside a hatched circle), but was afraid it tied them too much to the circus, which is understandable. After a year working with a highly reputable design firm, they created an “ever changing” logo involving a “golden rectangle” frame in black surrounded by images. The collateral about the logo had three paragraphs explaining the logo and what it meant. I have always felt, that if you need more than a sentence or two to describe what that logo signifies for a brand- it doesn’t serve its purpose as a logo.</p> </div> </article> </li> <li id="comment-14728" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14728" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/c843dc4ce0b6b048c4974a413980371f?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/c843dc4ce0b6b048c4974a413980371f?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/c843dc4ce0b6b048c4974a413980371f?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/c843dc4ce0b6b048c4974a413980371f?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Nancy Creighton</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14728"> <time datetime="2009-07-29T06:42:50-04:00" itemprop="datePublished"> July 29, 2009 at 6:42 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>This is good! I can use this article to reinforce what I tell my clients — who sometimes seem to think that I’m just giving them my opinion, not the benefit of my education and experience, and not the accepted norms of the design community.</p> </div> </article> </li> <li id="comment-14731" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14731" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/ae5823f88d1881a3b255122c4487d740?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/ae5823f88d1881a3b255122c4487d740?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/ae5823f88d1881a3b255122c4487d740?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/ae5823f88d1881a3b255122c4487d740?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">daphne</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14731"> <time datetime="2009-07-29T10:45:39-04:00" itemprop="datePublished"> July 29, 2009 at 10:45 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Another greatly clarifying article, Jacob =)<br /> I’m finding the quote from Paul Rand most interesting though because i’m currently thinking of ideas for an identity of an area (uni assignment) and am finding it hard to come up with something simple yet different *and* explanatory about the area…<br /> Eek!</p> </div> </article> </li> <li id="comment-14716" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14716" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/3b9cd51d20969cb6d67f5837c755d394?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/3b9cd51d20969cb6d67f5837c755d394?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/3b9cd51d20969cb6d67f5837c755d394?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/3b9cd51d20969cb6d67f5837c755d394?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Luis Lopez</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14716"> <time datetime="2009-07-29T01:59:57-04:00" itemprop="datePublished"> July 29, 2009 at 1:59 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Excellent article Jacob, these principles are really important for every designer, and the way you explain is really clear and easy to understand for everyone I think.</p> </div> </article> </li> <li id="comment-14721" class="comment odd alt thread-even depth-1 parent"> <article class="comment-body" id="div-comment-14721" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/703eb2bf62961f2427d460a119d510ae?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/703eb2bf62961f2427d460a119d510ae?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/703eb2bf62961f2427d460a119d510ae?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/703eb2bf62961f2427d460a119d510ae?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Blue Print</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14721"> <time datetime="2009-07-29T02:37:43-04:00" itemprop="datePublished"> July 29, 2009 at 2:37 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Amazing how the Coca-Cola has never changed, I never noticed until I saw it on this post. I guess they call it “classic” for a reason.</p> </div> </article> <ul class="children"> <li id="comment-15132" class="comment even depth-2 parent"> <article class="comment-body" id="div-comment-15132" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/94d109a31827ce3fd438e187f550ee6e?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/94d109a31827ce3fd438e187f550ee6e?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/94d109a31827ce3fd438e187f550ee6e?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/94d109a31827ce3fd438e187f550ee6e?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">James</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15132"> <time datetime="2016-02-26T09:29:58-05:00" itemprop="datePublished"> February 26, 2016 at 9:29 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Duhhh, Retard.</p> </div> </article> <ul class="children"> <li id="comment-15172" class="comment odd alt depth-3"> <article class="comment-body" id="div-comment-15172" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/054e1c40e11abedb8ad80beb19b37e47?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/054e1c40e11abedb8ad80beb19b37e47?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/054e1c40e11abedb8ad80beb19b37e47?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/054e1c40e11abedb8ad80beb19b37e47?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Lee</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15172"> <time datetime="2016-10-14T19:56:28-04:00" itemprop="datePublished"> October 14, 2016 at 7:56 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Shut up James</p> </div> </article> </li> </ul> </li> </ul> </li> <li id="comment-14724" class="comment even thread-odd thread-alt depth-1 parent"> <article class="comment-body" id="div-comment-14724" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/91d83f933581b47e1a8c628964ac7226?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/91d83f933581b47e1a8c628964ac7226?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/91d83f933581b47e1a8c628964ac7226?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/91d83f933581b47e1a8c628964ac7226?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Beaulys</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14724"> <time datetime="2009-07-29T03:46:03-04:00" itemprop="datePublished"> July 29, 2009 at 3:46 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>“A logo can be drawn in sand with fingers”</p> <p>That is my first rule to make logos.</p> </div> </article> <ul class="children"> <li id="comment-15054" class="comment odd alt depth-2"> <article class="comment-body" id="div-comment-15054" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/36cac7db04f1936c79d4daf8a1420c08?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/36cac7db04f1936c79d4daf8a1420c08?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/36cac7db04f1936c79d4daf8a1420c08?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/36cac7db04f1936c79d4daf8a1420c08?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Shahid</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15054"> <time datetime="2014-11-25T02:51:03-05:00" itemprop="datePublished"> November 25, 2014 at 2:51 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>What a great line!</p> </div> </article> </li> <li id="comment-15157" class="comment even depth-2"> <article class="comment-body" id="div-comment-15157" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/c7abd7cddcd95db2633e26c6478db416?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/c7abd7cddcd95db2633e26c6478db416?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/c7abd7cddcd95db2633e26c6478db416?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/c7abd7cddcd95db2633e26c6478db416?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Pavithra</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15157"> <time datetime="2016-07-20T09:45:28-04:00" itemprop="datePublished"> July 20, 2016 at 9:45 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Interesting. Now onwards it will also be one of my rule for logo design.</p> </div> </article> </li> </ul> </li> <li id="comment-14726" class="comment odd alt thread-even depth-1 parent"> <article class="comment-body" id="div-comment-14726" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/4450c3c00cfb8fbcdbe06b82297df8e9?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/4450c3c00cfb8fbcdbe06b82297df8e9?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/4450c3c00cfb8fbcdbe06b82297df8e9?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/4450c3c00cfb8fbcdbe06b82297df8e9?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Davina K. Brewer</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14726"> <time datetime="2009-07-29T04:11:15-04:00" itemprop="datePublished"> July 29, 2009 at 4:11 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>I think Simplicity has a direct impact on Versatility. Having a logo that is flexible, adaptable, that works in color, white, and looks as good on a coffee mug or embroidered on a shirt, as it does on a business card, is what helps make it Timeless and more valuable.</p> <p>Great list, thanks for sharing.</p> </div> </article> <ul class="children"> <li id="comment-15155" class="comment even depth-2"> <article class="comment-body" id="div-comment-15155" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/c5fcc436a99fbcf332e54d58be32ee2a?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/c5fcc436a99fbcf332e54d58be32ee2a?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/c5fcc436a99fbcf332e54d58be32ee2a?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/c5fcc436a99fbcf332e54d58be32ee2a?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Suryansh Sharma</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15155"> <time datetime="2016-07-13T07:00:45-04:00" itemprop="datePublished"> July 13, 2016 at 7:00 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>It’s tough to define, design and think the simplicity, because we fill bore when we deign simple logo, which actually relate to our real world and easy to express.</p> </div> </article> </li> </ul> </li> <li id="comment-14730" class="comment odd alt thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14730" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/96e48eb5714de275428e3b9ea21aa61a?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/96e48eb5714de275428e3b9ea21aa61a?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/96e48eb5714de275428e3b9ea21aa61a?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/96e48eb5714de275428e3b9ea21aa61a?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">NBK</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14730"> <time datetime="2009-07-29T08:37:08-04:00" itemprop="datePublished"> July 29, 2009 at 8:37 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Again, an excellent post that reiterates much of what I’ve read from your past articles as well as other logo design blogs out there.</p> </div> </article> </li> <li id="comment-14733" class="comment even thread-even depth-1"> <article class="comment-body" id="div-comment-14733" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/f5c5010567142048aa4b5285f15ec9fd?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/f5c5010567142048aa4b5285f15ec9fd?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/f5c5010567142048aa4b5285f15ec9fd?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/f5c5010567142048aa4b5285f15ec9fd?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.andrewkelsall.com/" class="url" rel="ugc external nofollow">Andrew Kelsall</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14733"> <time datetime="2009-07-30T03:47:50-04:00" itemprop="datePublished"> July 30, 2009 at 3:47 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>I don’t know why there’s so many Pepsi logo updates. In my opinion, by far, the 1973 version is classic, and should have been mildly modernised, not destroyed!</p> </div> </article> </li> <li id="comment-14734" class="comment odd alt thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14734" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/1cc39829f452f2dc835b53d81bc8dc3a?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/1cc39829f452f2dc835b53d81bc8dc3a?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/1cc39829f452f2dc835b53d81bc8dc3a?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/1cc39829f452f2dc835b53d81bc8dc3a?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Tracy</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14734"> <time datetime="2009-07-30T06:16:46-04:00" itemprop="datePublished"> July 30, 2009 at 6:16 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Andrew, I couldn’t agree more! I think the 1973 is not only my favorite but it can still be applied to any medium and in black and white and it would still be a good logo.</p> <p>Great article. =)</p> </div> </article> </li> <li id="comment-14735" class="comment even thread-even depth-1"> <article class="comment-body" id="div-comment-14735" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/f78d955452008f356363eea19badb6eb?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/f78d955452008f356363eea19badb6eb?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/f78d955452008f356363eea19badb6eb?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/f78d955452008f356363eea19badb6eb?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">KaitlinMichelle</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14735"> <time datetime="2009-07-30T06:25:47-04:00" itemprop="datePublished"> July 30, 2009 at 6:25 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Love this post! I’ve just recently stumbled upon your website at work (summer job at in office in between semesters at my University where I’m studying graphic design). It’s been a few days since I’ve discovered it and I’ve already read through all the blogs! Clearly I have a lot of time on my hands. But I found them extremely helpful and very well put together.</p> <p>But just out of curosity, how did you develop such a thick skin? I’ve noticed that you’re very open to criticism, which i think is great, but it’s something I’ve been struggling with. I enjoy criticism during the process of design, I find it very necessary. But at the end of a semester we have a one-on-one critique with our professors and this past semester I took the critique too harshly. I guess it was a matter of me being too hard on myself, rather than accepting and learning from the critique itself.</p> <p>If anyone else has advice on this matter for me, it would be greatly appreciated! I love design and criticism is absolutely a part of the process, and I understand that. Hope to hear from you.</p> </div> </article> </li> <li id="comment-14732" class="comment odd alt thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14732" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/827b1d3ae7d8ef0605888499b7b700bd?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/827b1d3ae7d8ef0605888499b7b700bd?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/827b1d3ae7d8ef0605888499b7b700bd?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/827b1d3ae7d8ef0605888499b7b700bd?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="https://justcreative.com" class="url" rel="ugc">Jacob Cass</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14732"> <time datetime="2009-07-29T15:58:45-04:00" itemprop="datePublished"> July 29, 2009 at 3:58 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p><strong>Luis,</strong><br /> I do try to explain things in a more simple way so as that more people can understand them. I think it gets the point across a lot better.</p> <p><strong>Harorabhjot,</strong><br /> Part of our job as designers is about educating the client and if you can do this, half your job is already done.</p> <p><strong>Daniel,</strong><br /> The IBM logo is another great example, along with much of Rand’s work. His book Design, Form & Chaos is a great insight into his mind and design as a whole – I think you would find it quite interesting.</p> <p><strong>Dame, Blue Print,</strong><br /> I thought it was a great example too. You should also check out this post on coke and pepsi advertising wars.</p> <p><strong>Prescott,</strong><br /> I wasn’t meaning for any of them to be in any particular order and have since added that disclaimer in the article though what you are saying is quite correct.</p> <p><strong>Beaulys,</strong><br /> At first I thought that you were saying logo design is as easy as drawing in the sand, but after re reading it, I realised that you are referring to the simplicity of logo design – a logo should be simple enough, it can be drawn in the sand. Interesting way of looking at it, though I don’t think it could be applied in <em>all</em> logo designs.</p> <p><strong>Davina,</strong><br /> I believe the five principles listed all work together to form a “good” logo but yes I agree what with you are saying.</p> <p><strong>AnnMarie,</strong><br /> I actually thought of a circus when you first described Ringling and then realised there is a Ringling’s circus… but hey art is about fun too. I had a quick google of this golden rectangle you describe and from what I first see I think it works great – very dynamic and great for an art/design school though <a href="http://www.underconsideration.com/brandnew/archives/this_is_not_your_parents_art_s.php" rel="nofollow ugc">not all agree</a>. In regards to describing a logo, it does help to have a describable logo, and those that are, are usually the most memorable which in turn means they are simple.</p> <p><strong>Nancy,</strong><br /> As I said to Harorabhjot, part of our job as designers is about educating the client and if you can do this, half your job is already done.</p> <p><strong>Daphne, </strong><br /> That is why many consider logo design as the hardest part of graphic design – it’s not easy to combine a whole businesses philosophy, values and goals together into one unique, memorable, simple, versatile, timeless and appropriate icon.</p> </div> </article> </li> <li id="comment-14736" class="comment even thread-even depth-1"> <article class="comment-body" id="div-comment-14736" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/b4a570a1e1f09d18270b6a5423336067?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/b4a570a1e1f09d18270b6a5423336067?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/b4a570a1e1f09d18270b6a5423336067?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/b4a570a1e1f09d18270b6a5423336067?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.kirenindigital.com" class="url" rel="ugc external nofollow">Kiren</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14736"> <time datetime="2009-07-30T11:02:26-04:00" itemprop="datePublished"> July 30, 2009 at 11:02 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Really good points my friend but I have to disagree with the Pepsi Vs. Coke thing. I think the reasoning behind Pepsi is change. They always advertise for new generations in their commercials(especially the most recent ones).</p> </div> </article> </li> <li id="comment-14738" class="comment byuser comment-author-jacob-cass bypostauthor odd alt thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14738" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/453eccd82c02a1244c3e3c11a187105b?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/453eccd82c02a1244c3e3c11a187105b?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/453eccd82c02a1244c3e3c11a187105b?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/453eccd82c02a1244c3e3c11a187105b?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.justcreativedesign.com" class="url" rel="ugc external nofollow">Jacob Cass</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14738"> <time datetime="2009-07-30T19:18:35-04:00" itemprop="datePublished"> July 30, 2009 at 7:18 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p><strong>Andrew, Tracy</strong><br /> I also quite like the 1973 version, maybe without the rectangle bits on the sides so it is just the circle.</p> <p><strong>Kaitlin,</strong><br /> Developing a thick skin is just something that you need to learn – like you say, it is part of the learning process. Without criticism, how will you improve? Just take things with a grain of salt and you will be fine but remember you can’t please everyone.</p> <p><strong>Kirin, </strong><br /> I am not quite sure what you mean by “advertise for new generations” but if you had a timeless design, there would be no need change – that is the point.</p> </div> </article> </li> <li id="comment-14739" class="comment even thread-even depth-1"> <article class="comment-body" id="div-comment-14739" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/b4a570a1e1f09d18270b6a5423336067?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/b4a570a1e1f09d18270b6a5423336067?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/b4a570a1e1f09d18270b6a5423336067?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/b4a570a1e1f09d18270b6a5423336067?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Kiren</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14739"> <time datetime="2009-07-31T01:16:52-04:00" itemprop="datePublished"> July 31, 2009 at 1:16 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>You may be too young to remember “The Taste For The New Generation” ads Pepsi had during the early nineties, if you ever watch Wayne’s World The Movie you’ll see what I’m talking about:). As for Pepsi’s logo change, I believe this is done on purpose to keep up with the current trends. Of course this goes against some of the rules in creating a logo…but rules are meant to be broken;)</p> </div> </article> </li> <li id="comment-14740" class="comment odd alt thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14740" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/a34b25a2bec6e960e407bb99fcdadbe6?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/a34b25a2bec6e960e407bb99fcdadbe6?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/a34b25a2bec6e960e407bb99fcdadbe6?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/a34b25a2bec6e960e407bb99fcdadbe6?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://sadface.org" class="url" rel="ugc external nofollow">Tim</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14740"> <time datetime="2009-07-31T02:56:55-04:00" itemprop="datePublished"> July 31, 2009 at 2:56 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Did you make that graphic of the Coke evolution? It has gone entirely viral and it is annoying because it’s a lie.</p> <p>Look up the old Coke logos. It was entirely (ENTIRELY) different in 1885.</p> </div> </article> </li> <li id="comment-14742" class="comment byuser comment-author-jacob-cass bypostauthor even thread-even depth-1 parent"> <article class="comment-body" id="div-comment-14742" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/453eccd82c02a1244c3e3c11a187105b?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/453eccd82c02a1244c3e3c11a187105b?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/453eccd82c02a1244c3e3c11a187105b?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/453eccd82c02a1244c3e3c11a187105b?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.justcreativedesign.com" class="url" rel="ugc external nofollow">Jacob Cass</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14742"> <time datetime="2009-07-31T12:56:38-04:00" itemprop="datePublished"> July 31, 2009 at 12:56 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p><strong>Kiren,</strong><br /> I don’t recall the ads, but that would be more due to the fact that I don’t watch TV. In regards to Pepsi’s logo changes, yes this is done on purpose though if it were timeless, it wouldn’t need to be changed.</p> <p><strong>Tim, </strong><br /> No I did not create it, nor do I know the origin of the maker though I looked up the early Coke logo and it is not entirely different at all. In fact, it’s nearly exactly the same.</p> </div> </article> <ul class="children"> <li id="comment-15010" class="comment odd alt depth-2"> <article class="comment-body" id="div-comment-15010" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/c9037a9ffe3c7e5b305e2754324a47bc?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/c9037a9ffe3c7e5b305e2754324a47bc?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/c9037a9ffe3c7e5b305e2754324a47bc?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/c9037a9ffe3c7e5b305e2754324a47bc?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">pk</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15010"> <time datetime="2014-02-22T02:38:21-05:00" itemprop="datePublished"> February 22, 2014 at 2:38 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>So we’re going to pretend that the New Coke, Coke, and Coke Classic logos never existed?</p> </div> </article> </li> </ul> </li> <li id="comment-14743" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14743" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/16c5c02bb372b6d4fccc9c6a2f84dd2e?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/16c5c02bb372b6d4fccc9c6a2f84dd2e?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/16c5c02bb372b6d4fccc9c6a2f84dd2e?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/16c5c02bb372b6d4fccc9c6a2f84dd2e?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.digitalartform.com" class="url" rel="ugc external nofollow">Joseph Francis</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14743"> <time datetime="2009-08-01T04:16:01-04:00" itemprop="datePublished"> August 1, 2009 at 4:16 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Paul, up top, said what I came to say. A bad client won’t recognize or buy a good logo. I wish the self evident ‘goodness’ of the logo would shine through, but for them it just doesn’t.</p> <p>Those clients are all about logo treatments, not ideas. Shiny, gold, marble, luminous, multicolored, whatever, etc… The last thing they want to hear is you are using Illustrator instead of a motion-blurred VRay render.</p> </div> </article> </li> <li id="comment-14747" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14747" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/cf874d10b79cb896aad240d3f55c674b?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/cf874d10b79cb896aad240d3f55c674b?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/cf874d10b79cb896aad240d3f55c674b?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/cf874d10b79cb896aad240d3f55c674b?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">BebopDesigner</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14747"> <time datetime="2009-08-03T14:32:50-04:00" itemprop="datePublished"> August 3, 2009 at 2:32 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Brilliant post! Many clients often want their activity reflected on their logo. Ridiculous? yes. But no more ridiculous than trying to explain logo design to them. This article will be a great deal of help next time I encounter the same problem. Cheers!</p> </div> </article> </li> <li id="comment-14749" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14749" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/f7cbb3591567976785ce0c3c35d02cb1?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/f7cbb3591567976785ce0c3c35d02cb1?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/f7cbb3591567976785ce0c3c35d02cb1?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/f7cbb3591567976785ce0c3c35d02cb1?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Arwa Al Jundi</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14749"> <time datetime="2009-08-03T22:31:28-04:00" itemprop="datePublished"> August 3, 2009 at 10:31 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>A great and very helpful article, no matter how much a person can read about logos there’s a lot to learn.<br /> But I was thinking the Timeless thing. It’s true that a never changing logo makes it more Memorable but doesn’t changing it helps in sales?<br /> For example everytime Pepsi change thier logo (with thier packaging of course) people seem to buy more just to make sure they still tatse the same.<br /> I don’t know if I made my point clear, but what i’m trying to say that changing teh logo is not always a bad thing.</p> </div> </article> </li> <li id="comment-14748" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14748" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/9bbe54f4c97dfbf44b72c5c6424aa2be?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/9bbe54f4c97dfbf44b72c5c6424aa2be?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/9bbe54f4c97dfbf44b72c5c6424aa2be?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/9bbe54f4c97dfbf44b72c5c6424aa2be?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Mandy</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14748"> <time datetime="2009-08-03T20:07:18-04:00" itemprop="datePublished"> August 3, 2009 at 8:07 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Thanks for the article. I would also add ‘Scalable’ to the list, as a logo also has to be able to work on lots of different formats/sizes. The logo also need to also be able to transpire well when used in black and white – which is another factor to consider when designing a logo.</p> </div> </article> </li> <li id="comment-14752" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14752" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/b498847992162f375c83fba7b579cb3c?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/b498847992162f375c83fba7b579cb3c?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/b498847992162f375c83fba7b579cb3c?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/b498847992162f375c83fba7b579cb3c?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Marco</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14752"> <time datetime="2009-08-04T20:04:27-04:00" itemprop="datePublished"> August 4, 2009 at 8:04 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Hi,<br /> just want to let you how useful is your blog; extremely informative and lively.<br /> I enjoy designing a lot and I have been impressed with your logos that I find intelligent, creative and original.<br /> Your blog is collects a number of very usefulf resources and advices.<br /> Many compliments and keep up the excellent work!<br /> Marco</p> </div> </article> </li> <li id="comment-14751" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14751" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/65e129b9e56ceb2152d3f2a6749f3c7b?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/65e129b9e56ceb2152d3f2a6749f3c7b?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/65e129b9e56ceb2152d3f2a6749f3c7b?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/65e129b9e56ceb2152d3f2a6749f3c7b?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Mike</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14751"> <time datetime="2009-08-04T08:34:25-04:00" itemprop="datePublished"> August 4, 2009 at 8:34 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Thank you for the really nice article. I’d like to add magic word 2D. It is vitally important to insist and make your client to believe you that 3D crap he/she wants is well, just crap… I bet you know what I mean. those fancy 3D letters and logos made in 3D Max … logo MUST be 2D<br /> one more (maybe even number 6 to your list):<br /> ability to draw it on the wall with a chalk</p> <p>Mercedes, VolksWagen etc….easy to remember, easy as hell to draw even if you are totally unprofessional painter . This is a must for really good logo and it fits your “SIMPLE” idea</p> <p>Best regards from Toronto<br /> Mike</p> </div> </article> </li> <li id="comment-14753" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14753" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/fcc038a4bec2a16252382ccb21ff1fff?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/fcc038a4bec2a16252382ccb21ff1fff?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/fcc038a4bec2a16252382ccb21ff1fff?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/fcc038a4bec2a16252382ccb21ff1fff?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Jake</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14753"> <time datetime="2009-08-04T20:16:11-04:00" itemprop="datePublished"> August 4, 2009 at 8:16 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Thanks for the helpful article, great quote by David and the Coca Cola vs the Pepsi timescale really works well to illustrate the point. I think sometimes designers get carried away with logos and create complex designs following the 2009 logo ‘trends’ although it will look pants in 2010.</p> </div> </article> </li> <li id="comment-14754" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14754" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/e31973028e87a523309212ef258c847f?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/e31973028e87a523309212ef258c847f?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/e31973028e87a523309212ef258c847f?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/e31973028e87a523309212ef258c847f?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Jon</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14754"> <time datetime="2009-08-07T02:13:44-04:00" itemprop="datePublished"> August 7, 2009 at 2:13 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>You should check out the recent post over at Brand New to clear up the coke vs. pepsi misinformation caused by the graphic you used in your post. While the basic point is still valid the idea of Coca-Cola never changing their logo is false.</p> <p><a href="http://www.underconsideration.com/brandnew/archives/coca-cola_vs_pepsi_revised_edition.php" rel="nofollow ugc">http://www.underconsideration.com/brandnew/archives/coca-cola_vs_pepsi_revised_edition.php</a></p> </div> </article> </li> <li id="comment-14757" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14757" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/7091b507881fb05c0fc3d583dc55997c?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/7091b507881fb05c0fc3d583dc55997c?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/7091b507881fb05c0fc3d583dc55997c?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/7091b507881fb05c0fc3d583dc55997c?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">BlindAcreMedia</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14757"> <time datetime="2009-08-08T01:14:22-04:00" itemprop="datePublished"> August 8, 2009 at 1:14 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>I really like the time line of the pepsi logo and coca cola logo. It shows how you can create a solid logo and never have to worry about changing it to keep it ‘updated’</p> </div> </article> </li> <li id="comment-14758" class="comment byuser comment-author-jacob-cass bypostauthor odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14758" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/453eccd82c02a1244c3e3c11a187105b?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/453eccd82c02a1244c3e3c11a187105b?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/453eccd82c02a1244c3e3c11a187105b?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/453eccd82c02a1244c3e3c11a187105b?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.justcreativedesign.com" class="url" rel="ugc external nofollow">Jacob Cass</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14758"> <time datetime="2009-08-10T21:58:47-04:00" itemprop="datePublished"> August 10, 2009 at 9:58 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p><strong>Joseph, Bebop,</strong><br /> A designer wears a lot of hats and one of them is for educating the client, helping them to see the quality of the end product and how it will benefit their business.</p> <p><strong>Mandy,</strong><br /> To me this would be under the ‘versatile’ heading. A versatile logo would have to be scalable to be versatile and yes most logos do need to be able to work in just one colour.</p> <p><strong>Arwa,</strong><br /> Companies often rebrand to reflect changes in the market – often it does good for the company, but not always, as has been proved many times this year (think Tropicana). Changing the logo is not always a bad thing – I agree with you.</p> <p><strong>Mike,</strong><br /> In most cases a logo should be able to work in just 2D, though you can have different versions to ensure that it works across all mediums. KISS = Keep it simple, stupid.</p> <p><strong>Marco,</strong><br /> Thank you for your kind words.</p> <p><strong>Jake, BlindAcreMedia, </strong><br /> Please do see the post on Under Consideration (in Jon’s comment). It seems the time line was not entirely correct.</p> </div> </article> </li> <li id="comment-14759" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14759" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/c670d62984957eff8e2ff3137cbc4c41?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/c670d62984957eff8e2ff3137cbc4c41?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/c670d62984957eff8e2ff3137cbc4c41?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/c670d62984957eff8e2ff3137cbc4c41?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">craig stodola</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14759"> <time datetime="2009-08-11T16:31:03-04:00" itemprop="datePublished"> August 11, 2009 at 4:31 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>I love the timeless timeline because it shows how a company like Pepsi can remain relevant and incredibly successful even when they change their identity. And in some ways, Pepsico, the parent company is beyond widely successuful, as they’re one of the biggest food/bev manufacturers in the world.</p> <p>Kinda reminds me of Fossil Watches. How many different logos and tins did they have? a TON!</p> <p>there is so much more to managing your business’s success than getting wrapped up in whether or not your logo is timeless. And with that, you need to look at point 5, “appropriate”. What are you selling? How are you selling? Who is your customer? It might be more appropriate for your business to update your logo as your customers and your brands shift.</p> <p>If you haven’t read it yet, you should pick up the Brand Gap by Marty Neumeier. ….great book. 🙂</p> <p>c</p> </div> </article> </li> <li id="comment-14760" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14760" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/22d99f10f1e2a5e191f59c544466475d?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/22d99f10f1e2a5e191f59c544466475d?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/22d99f10f1e2a5e191f59c544466475d?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/22d99f10f1e2a5e191f59c544466475d?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Matt</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14760"> <time datetime="2009-08-14T05:42:25-04:00" itemprop="datePublished"> August 14, 2009 at 5:42 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>I can’t remember how I came across your site- but after reading this, I’ll bookmark your site and read more when I have some more time.<br /> This is a great article and as well as I think I may be able to make a logo, this article points out things I tend to forget.<br /> AWESOME MAN.</p> </div> </article> </li> <li id="comment-14761" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14761" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/9093647cd79c74a3c83097ec45ae1d4a?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/9093647cd79c74a3c83097ec45ae1d4a?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/9093647cd79c74a3c83097ec45ae1d4a?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/9093647cd79c74a3c83097ec45ae1d4a?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.cre8ivecommando.com" class="url" rel="ugc external nofollow">Adham</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14761"> <time datetime="2009-08-19T23:17:01-04:00" itemprop="datePublished"> August 19, 2009 at 11:17 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Great post … It’s a shame that a lot of businesses these days are going for the cheap logo alternatives … It’s their loss I guess.</p> <p>Here are some <a href="http://www.cre8ivecommando.com/create-a-logo-design-in-minutes-not-hours-115/" rel="nofollow ugc">tips on designing a logo on a tight deadline</a>.</p> </div> </article> </li> <li id="comment-14763" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14763" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/54f4b2cb7912397dd7ab3619a0ccd600?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/54f4b2cb7912397dd7ab3619a0ccd600?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/54f4b2cb7912397dd7ab3619a0ccd600?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/54f4b2cb7912397dd7ab3619a0ccd600?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">euonymous</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14763"> <time datetime="2009-08-21T05:50:37-04:00" itemprop="datePublished"> August 21, 2009 at 5:50 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Great post. I am not graphically gifted, but in my experience one of the most important rules is your #4 – has to work in B&W and color, all sizes. I’ve written marketing guides that explain how corporate logos can be used. Some just aren’t versatile enough to do a variety of jobs. Meanwhile, that list of 100 great logos is a hard hitting demonstration. In my personal list of great logos, the old Digital Equipment Corporation logo is right up there.</p> </div> </article> </li> <li id="comment-14764" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14764" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/d3fbb3f98bd4997600bbc3f3095416f5?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/d3fbb3f98bd4997600bbc3f3095416f5?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/d3fbb3f98bd4997600bbc3f3095416f5?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/d3fbb3f98bd4997600bbc3f3095416f5?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Martin Leblanc</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14764"> <time datetime="2009-08-23T22:49:02-04:00" itemprop="datePublished"> August 23, 2009 at 10:49 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>I think many of these old rules don’t apply when the logo is used mainly on the web. You can have much more details and colors than on print and the logo will still “work”.</p> </div> </article> </li> <li id="comment-14767" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14767" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/628dfd9e3e905064c09ae089f60b2595?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/628dfd9e3e905064c09ae089f60b2595?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/628dfd9e3e905064c09ae089f60b2595?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/628dfd9e3e905064c09ae089f60b2595?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://bonfx.com" class="url" rel="ugc external nofollow">Douglas Bonneville</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14767"> <time datetime="2009-09-08T07:15:56-04:00" itemprop="datePublished"> September 8, 2009 at 7:15 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>“I think many of these old rules don’t apply…”</p> <p>If you try and reinvent a hammer, you’ll end up with a hammer that just doesn’t work right.</p> <p>The fundamentals of good logo design are a known quantity and fixed permanently. The closer one adheres to these well established rules, the better your work will be received by the public. Deviating from the formula – and you can if you wish – simply results in logos that communicate something negative to the extent of the deviation you might make. All one has to do is go look up some “bad logos” posts to see some of these deviations.</p> </div> </article> </li> <li id="comment-14769" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14769" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/9e665cb020b12eeb9706b4a656465681?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/9e665cb020b12eeb9706b4a656465681?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/9e665cb020b12eeb9706b4a656465681?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/9e665cb020b12eeb9706b4a656465681?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Shailaja</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14769"> <time datetime="2009-09-09T17:22:56-04:00" itemprop="datePublished"> September 9, 2009 at 5:22 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Good post Jacob. I agree to all design principles mentioned above, but I strongly feel that understanding client breif and what exactly is the requirement is the key to a good logo design.<br /> Offcourse the simple the design the more the IMPACT… secret of branding.<br /> keep posting good articles.</p> <p>Thanks<br /> Shailaja</p> </div> </article> </li> <li id="comment-14770" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14770" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/f7ef27ad5c803eb3ce1555c8e4e02057?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/f7ef27ad5c803eb3ce1555c8e4e02057?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/f7ef27ad5c803eb3ce1555c8e4e02057?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/f7ef27ad5c803eb3ce1555c8e4e02057?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Alex Frew</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14770"> <time datetime="2009-09-09T22:24:43-04:00" itemprop="datePublished"> September 9, 2009 at 10:24 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Hey Great article!, im studing Graphic Design at the moment and this article puts the logo design side of things in great perspective. The comparison of Pepsi and coke realy gets the msg across nice work</p> </div> </article> </li> <li id="comment-14771" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14771" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/18149d4365f18c94db9e03e09fe019cd?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/18149d4365f18c94db9e03e09fe019cd?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/18149d4365f18c94db9e03e09fe019cd?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/18149d4365f18c94db9e03e09fe019cd?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Anny</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14771"> <time datetime="2009-09-11T15:27:45-04:00" itemprop="datePublished"> September 11, 2009 at 3:27 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>I’m currently in the process of creating a logo for a person that is not paying what its really worthy in comparison with the work and time that I’m investing. But at least I’m taking this opportunity to practice and use it as part of my experience, even though I feel so frustrated and stock, I have several days researching and making sketches but still feeling that I’m not going anyway with this ideas and I feel stock.</p> <p>I’m really sad to see how people do not really value the work that as professional graphic designers we have to do to create an unique and professional logo. Thanks Jacob for this articles, I’m glad to find a community of graphic designers, I feel supported. If you have some articles about what to do when you feel stock creating, I will appreciate it..<br /> Thanks</p> </div> </article> </li> <li id="comment-14774" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14774" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/5e1db772db28fb5b5296f114df71df5f?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/5e1db772db28fb5b5296f114df71df5f?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/5e1db772db28fb5b5296f114df71df5f?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/5e1db772db28fb5b5296f114df71df5f?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Steph</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14774"> <time datetime="2009-09-21T11:02:03-04:00" itemprop="datePublished"> September 21, 2009 at 11:02 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>I’m in the process of creating a logo for a school project and can’t decide whether i want to place it inside a coloured square or just have the symbol on it’s own on a white background with the company name underneath. What’s more versatile? Box or no box?</p> </div> </article> </li> <li id="comment-14779" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14779" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/495de6156797301d448a4074181676ae?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/495de6156797301d448a4074181676ae?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/495de6156797301d448a4074181676ae?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/495de6156797301d448a4074181676ae?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">xprowebwise</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14779"> <time datetime="2009-09-30T02:44:13-04:00" itemprop="datePublished"> September 30, 2009 at 2:44 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>A good design is never an accident. It is created …</p> </div> </article> </li> <li id="comment-14783" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14783" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/69341155bb40d7ed09a061dbf264fc52?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/69341155bb40d7ed09a061dbf264fc52?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/69341155bb40d7ed09a061dbf264fc52?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/69341155bb40d7ed09a061dbf264fc52?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://redlemonclub.com" class="url" rel="ugc external nofollow">Alex</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14783"> <time datetime="2009-10-23T06:07:49-04:00" itemprop="datePublished"> October 23, 2009 at 6:07 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Really interesting post, Jacob. Those points are spot on, and the detail you go into is very useful. I wish more clients knew this sort of stuff, and the challenge it is in meeting all of these elements in designing a good logo.</p> <p>Alex</p> </div> </article> </li> <li id="comment-14785" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14785" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/1d2f415b5a8c114a452546041627b2f9?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/1d2f415b5a8c114a452546041627b2f9?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/1d2f415b5a8c114a452546041627b2f9?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/1d2f415b5a8c114a452546041627b2f9?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">sabz</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14785"> <time datetime="2009-10-30T06:10:01-04:00" itemprop="datePublished"> October 30, 2009 at 6:10 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Haha, I like the Coca Cola & Pepsi comparison. Good one. Your site is very resourceful btw. 🙂</p> </div> </article> </li> <li id="comment-14793" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14793" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/f471f1a1fb5effa84df3706959be3a96?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/f471f1a1fb5effa84df3706959be3a96?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/f471f1a1fb5effa84df3706959be3a96?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/f471f1a1fb5effa84df3706959be3a96?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.logodesignnewzealand.co.nz/" class="url" rel="ugc external nofollow">Brian- Logo Design</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14793"> <time datetime="2010-02-08T21:50:25-05:00" itemprop="datePublished"> February 8, 2010 at 9:50 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>The illustration of really apt logo designs have brought forth each point of the article in very emphatic way.Very well presented</p> </div> </article> </li> <li id="comment-14795" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14795" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/b0fcff68a657cfa0221e52e99f568db2?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/b0fcff68a657cfa0221e52e99f568db2?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/b0fcff68a657cfa0221e52e99f568db2?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/b0fcff68a657cfa0221e52e99f568db2?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.davidairey.com" class="url" rel="ugc external nofollow">David Airey</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14795"> <time datetime="2010-02-12T02:31:44-05:00" itemprop="datePublished"> February 12, 2010 at 2:31 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Jacob,</p> <p>I have been thinking about your approach to ‘teaching’ the elements of what makes a good logo. From my experience in this field, even I don’t feel in a position to impart such ramblings–sorry if that is harsh but this is my responsibility as a fellow designer-All the comments you make in this post are entirely subjective. Even the word ‘good’ is subjective. I think you need to reconsider the overall approach to how you ‘teach’ your message. While I appreciate your motive, I urge you to please re-evaluate this whole JCD platform.</p> <p>I know this might seem out of the ordinary, however this has been a long time coming. Don’t take this personally. I wish you the best of luck.</p> </div> </article> </li> <li id="comment-14797" class="comment byuser comment-author-jacob-cass bypostauthor odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14797" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/453eccd82c02a1244c3e3c11a187105b?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/453eccd82c02a1244c3e3c11a187105b?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/453eccd82c02a1244c3e3c11a187105b?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/453eccd82c02a1244c3e3c11a187105b?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.justcreativedesign.com" class="url" rel="ugc external nofollow">Jacob Cass</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14797"> <time datetime="2010-02-15T02:00:38-05:00" itemprop="datePublished"> February 15, 2010 at 2:00 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>David,<br /> Although I understand where you are coming from, I try to teach in the most objective way possible. Of course, everyone will have their own opinions on what makes a good logo, it is very subjective by nature. I do realise this, which is why I compiled this article with quotes from various other professionals in the field, all with their own opinions. People can then use this as a foundation and then build upon it.</p> <p>And yes, I do find your comment out of the ordinary, especially considering the many articles on your own personal site that have this same approach. But don’t get me wrong, I appreciate your opinion and would like to hear more on the matter. Feel free to comment here or email me. Thanks David.</p> </div> </article> </li> <li id="comment-14800" class="comment even thread-odd thread-alt depth-1 parent"> <article class="comment-body" id="div-comment-14800" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/2d91aafa66ca54454bdccd682d467bf5?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/2d91aafa66ca54454bdccd682d467bf5?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/2d91aafa66ca54454bdccd682d467bf5?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/2d91aafa66ca54454bdccd682d467bf5?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.toughtomato.com" class="url" rel="ugc external nofollow">ToughTomato Web Design</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14800"> <time datetime="2010-03-12T00:49:01-05:00" itemprop="datePublished"> March 12, 2010 at 12:49 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Thanks for the great article. You really put your point through using some highly respected brands!</p> </div> </article> <ul class="children"> <li id="comment-14957" class="comment odd alt depth-2"> <article class="comment-body" id="div-comment-14957" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/14e4f956d00032ffd3daf413dcb2efa6?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/14e4f956d00032ffd3daf413dcb2efa6?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/14e4f956d00032ffd3daf413dcb2efa6?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/14e4f956d00032ffd3daf413dcb2efa6?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.mulberryoutletsbag.uk.com" class="url" rel="ugc external nofollow">mulberry uk</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14957"> <time datetime="2012-06-14T23:33:50-04:00" itemprop="datePublished"> June 14, 2012 at 11:33 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>I simply loved the Pepsi-Coca Cola logo comparison based on the ‘timeless’ factor.</p> </div> </article> </li> </ul> </li> <li id="comment-14804" class="comment even thread-even depth-1 parent"> <article class="comment-body" id="div-comment-14804" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/9613223baebc517dcf80263fcf004b98?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/9613223baebc517dcf80263fcf004b98?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/9613223baebc517dcf80263fcf004b98?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/9613223baebc517dcf80263fcf004b98?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.webpagefx.com" class="url" rel="ugc external nofollow">Alicerose</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14804"> <time datetime="2010-04-01T20:42:11-04:00" itemprop="datePublished"> April 1, 2010 at 8:42 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>thanks for this tutorial.Now i can easily understand importance of a logo and hope can teach my friends as well.</p> </div> </article> <ul class="children"> <li id="comment-15055" class="comment odd alt depth-2"> <article class="comment-body" id="div-comment-15055" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/41b92bfa7a05a532f65e242a14db2b24?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/41b92bfa7a05a532f65e242a14db2b24?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/41b92bfa7a05a532f65e242a14db2b24?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/41b92bfa7a05a532f65e242a14db2b24?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://moreletto.com" class="url" rel="ugc external nofollow">Moreletto</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15055"> <time datetime="2014-11-27T08:03:31-05:00" itemprop="datePublished"> November 27, 2014 at 8:03 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Excellent article, useful examples, simple and memorable – Great!</p> </div> </article> </li> </ul> </li> <li id="comment-14806" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14806" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/56b39467bcf0f30e34bb5bf4086c160d?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/56b39467bcf0f30e34bb5bf4086c160d?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/56b39467bcf0f30e34bb5bf4086c160d?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/56b39467bcf0f30e34bb5bf4086c160d?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Boldis Media</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14806"> <time datetime="2010-04-29T21:02:36-04:00" itemprop="datePublished"> April 29, 2010 at 9:02 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Good examples of 5 principles logo design.</p> </div> </article> </li> <li id="comment-14807" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14807" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/6482305659ff18e3ade598b492b564ea?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/6482305659ff18e3ade598b492b564ea?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/6482305659ff18e3ade598b492b564ea?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/6482305659ff18e3ade598b492b564ea?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Mukonyezi Sarah</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14807"> <time datetime="2010-05-03T06:31:48-04:00" itemprop="datePublished"> May 3, 2010 at 6:31 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>being a new designer..i have really learnt a lot from your article. bavo</p> </div> </article> </li> <li id="comment-14808" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14808" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/4cfc255002c3924e35c476f1bc299673?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/4cfc255002c3924e35c476f1bc299673?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/4cfc255002c3924e35c476f1bc299673?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/4cfc255002c3924e35c476f1bc299673?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="https://obtuzo.blogspot.com" class="url" rel="ugc external nofollow">Pamela</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14808"> <time datetime="2010-05-16T21:38:19-04:00" itemprop="datePublished"> May 16, 2010 at 9:38 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Hi, I always look to your posts because they are very helpful. But that lifetime of Coca Cola logo evolution might be mistaken. Coca Cola logo did change, and comparison needs to be fair. Even more, if you click in the link that you put up there, it would take you to a page where says that this chart is wrong, then they show the correct one.</p> </div> </article> </li> <li id="comment-14811" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14811" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/592837ca8afb935b4ad3e3ac79d68b5c?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/592837ca8afb935b4ad3e3ac79d68b5c?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/592837ca8afb935b4ad3e3ac79d68b5c?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/592837ca8afb935b4ad3e3ac79d68b5c?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">psd a Xhtml</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14811"> <time datetime="2010-05-23T01:25:03-04:00" itemprop="datePublished"> May 23, 2010 at 1:25 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Thanks for this list. Logo is very important for any brand</p> </div> </article> </li> <li id="comment-14818" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14818" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/d9524cb801800a0de2bf9d86db219f52?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/d9524cb801800a0de2bf9d86db219f52?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/d9524cb801800a0de2bf9d86db219f52?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/d9524cb801800a0de2bf9d86db219f52?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Peter</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14818"> <time datetime="2010-07-04T05:31:28-04:00" itemprop="datePublished"> July 4, 2010 at 5:31 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Hey, I am not a logo designer or something like that. I am just organizing my self to open up a website but wanted to first research about logos. I am not searching any further because I love the way you’ve presented this article. You have included what other logo designers think about the points you have presented. I like that personally.</p> <p>Thanks.<br /> Peter.</p> </div> </article> </li> <li id="comment-14820" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14820" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/ca23bf33cc6925f6f8ddb9a4404ee589?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/ca23bf33cc6925f6f8ddb9a4404ee589?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/ca23bf33cc6925f6f8ddb9a4404ee589?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/ca23bf33cc6925f6f8ddb9a4404ee589?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Drew Brees jersey</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14820"> <time datetime="2010-07-06T17:49:36-04:00" itemprop="datePublished"> July 6, 2010 at 5:49 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>I wanted to thank you for this great read!! I definitely enjoying every little bit of it I have you bookmarked to check out new stuff you post.</p> </div> </article> </li> <li id="comment-14826" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14826" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/b696794eabaa88b74cb6db9a4bd4d98b?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/b696794eabaa88b74cb6db9a4bd4d98b?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/b696794eabaa88b74cb6db9a4bd4d98b?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/b696794eabaa88b74cb6db9a4bd4d98b?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://saibottechnologies.com/" class="url" rel="ugc external nofollow">Adam</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14826"> <time datetime="2010-07-26T05:20:02-04:00" itemprop="datePublished"> July 26, 2010 at 5:20 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Very well put. I think many people overlook the important points mentioned in your article.</p> </div> </article> </li> <li id="comment-14827" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14827" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/13e38f0393d134f3e967fc6d64890b27?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/13e38f0393d134f3e967fc6d64890b27?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/13e38f0393d134f3e967fc6d64890b27?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/13e38f0393d134f3e967fc6d64890b27?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.indiaseo.com" class="url" rel="ugc external nofollow">NICK</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14827"> <time datetime="2010-08-10T22:00:53-04:00" itemprop="datePublished"> August 10, 2010 at 10:00 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>This is a great article Jacob…Those points are spot on, and the detail you go into is very useful. I wish more clients knew this sort of stuff, and the challenge it is in meeting all of these elements in designing a good logo.</p> <p>An effective logo is (in no particular order):</p> <p> * Simple<br /> * Memorable<br /> * Timeless<br /> * Versatile<br /> * Appropriate<br /> but i think these 5 step can makes the good logos as well as if we follow these simple step in our life style we can also become successful in life….in every field these step can work…</p> <p>thanks for sharing such a nice article</p> </div> </article> </li> <li id="comment-14829" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14829" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/942dd4be6154226e9e9b22e0caec7c76?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/942dd4be6154226e9e9b22e0caec7c76?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/942dd4be6154226e9e9b22e0caec7c76?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/942dd4be6154226e9e9b22e0caec7c76?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">James</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14829"> <time datetime="2010-08-14T07:11:11-04:00" itemprop="datePublished"> August 14, 2010 at 7:11 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>I love this, thankyou.</p> <p>I am now showing this article to all of my clients who want logos.</p> </div> </article> </li> <li id="comment-14830" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14830" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/dade7f768d76014f17622429e5554311?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/dade7f768d76014f17622429e5554311?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/dade7f768d76014f17622429e5554311?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/dade7f768d76014f17622429e5554311?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">ShinobiPrincess</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14830"> <time datetime="2010-08-21T02:29:11-04:00" itemprop="datePublished"> August 21, 2010 at 2:29 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Nice article and blog Jacob! Just a question though, i’m a newbie in this field and a student. I’m a bit confused..Does logo designing implies that you need to make sure that the font you will use should NOT use any free standard issue fonts? Does it mean, you always need to buy fonts in every logo design or would there be any software you can suggest that allows you to design your own font? I appreciate your help.</p> </div> </article> </li> <li id="comment-14835" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14835" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/295554ff6355621da81a6c76fd04a642?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/295554ff6355621da81a6c76fd04a642?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/295554ff6355621da81a6c76fd04a642?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/295554ff6355621da81a6c76fd04a642?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Imroz - web design</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14835"> <time datetime="2010-08-30T23:50:40-04:00" itemprop="datePublished"> August 30, 2010 at 11:50 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>All logos are wonderful indeed. The designers are very creative.</p> </div> </article> </li> <li id="comment-14837" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14837" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/9f6c1823cbcab4119765ce9bc40deacb?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/9f6c1823cbcab4119765ce9bc40deacb?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/9f6c1823cbcab4119765ce9bc40deacb?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/9f6c1823cbcab4119765ce9bc40deacb?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.notabledesign.com" class="url" rel="ugc external nofollow">montreal graphic design company</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14837"> <time datetime="2010-09-04T01:29:51-04:00" itemprop="datePublished"> September 4, 2010 at 1:29 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Yes, I fully agree with you. Just wanted to add one more point Logo should be captivating as well</p> </div> </article> </li> <li id="comment-14838" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14838" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/547fd84b6d6f16be08f3b7e6e1150b77?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/547fd84b6d6f16be08f3b7e6e1150b77?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/547fd84b6d6f16be08f3b7e6e1150b77?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/547fd84b6d6f16be08f3b7e6e1150b77?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Melissa</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14838"> <time datetime="2010-09-12T02:52:53-04:00" itemprop="datePublished"> September 12, 2010 at 2:52 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Thankyou for the help. I used theese 5 tips for my IT homework and got an A* xxx</p> </div> </article> </li> <li id="comment-14839" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14839" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/6273950f95d379cd7926cbab9df1e88b?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/6273950f95d379cd7926cbab9df1e88b?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/6273950f95d379cd7926cbab9df1e88b?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/6273950f95d379cd7926cbab9df1e88b?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Essex Website Designers</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14839"> <time datetime="2010-10-12T09:41:46-04:00" itemprop="datePublished"> October 12, 2010 at 9:41 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>I think the illustation of both pepsi and coke just shows how getting that logo right first time can make it for you, can you believe in 1985 they had that same coke logo we do now in 2010? it’s rather amazing and just shows the strengh of that logo</p> </div> </article> </li> <li id="comment-14840" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14840" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/372bfd6478fcfc7dad68a9e7446765c0?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/372bfd6478fcfc7dad68a9e7446765c0?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/372bfd6478fcfc7dad68a9e7446765c0?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/372bfd6478fcfc7dad68a9e7446765c0?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.sokograd.com" class="url" rel="ugc external nofollow">Sokobanja</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14840"> <time datetime="2010-10-15T04:32:05-04:00" itemprop="datePublished"> October 15, 2010 at 4:32 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Excellent thinking. Everything you’ve said you’re right. Thank you for your excellent post</p> </div> </article> </li> <li id="comment-14844" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14844" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/ad3d04a0274df25420555340924e6b20?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/ad3d04a0274df25420555340924e6b20?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/ad3d04a0274df25420555340924e6b20?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/ad3d04a0274df25420555340924e6b20?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Dave</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14844"> <time datetime="2010-11-12T18:28:25-05:00" itemprop="datePublished"> November 12, 2010 at 6:28 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Great article and website in all. I am new to Graphic Design and have just completed my first Semester of study. ALl these tips and guidlines are great. Keep up the good work</p> </div> </article> </li> <li id="comment-14846" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14846" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/bc6b96934eff248300254b59b648386f?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/bc6b96934eff248300254b59b648386f?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/bc6b96934eff248300254b59b648386f?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/bc6b96934eff248300254b59b648386f?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Web Design Hamilton</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14846"> <time datetime="2010-12-18T14:00:31-05:00" itemprop="datePublished"> December 18, 2010 at 2:00 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>McDonalds is probably the most memborable logo for everyone. Who can’t remember the two fingers drawing the M out on the tv commercials.</p> </div> </article> </li> <li id="comment-14847" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14847" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/a40ed3d74b328d723e5885ea417340d8?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/a40ed3d74b328d723e5885ea417340d8?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/a40ed3d74b328d723e5885ea417340d8?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/a40ed3d74b328d723e5885ea417340d8?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="https://lifedeving.blogspot.com/" class="url" rel="ugc external nofollow">Impec</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14847"> <time datetime="2010-12-18T16:41:25-05:00" itemprop="datePublished"> December 18, 2010 at 4:41 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>I would add one more principle. The logo should be deep. It’s hard to catch but when it’s so it distincts cheap companies from respectable.</p> </div> </article> </li> <li id="comment-14849" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14849" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/a8cb26b57bdba211aaa59370c535724a?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/a8cb26b57bdba211aaa59370c535724a?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/a8cb26b57bdba211aaa59370c535724a?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/a8cb26b57bdba211aaa59370c535724a?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">claire</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14849"> <time datetime="2011-01-04T16:51:13-05:00" itemprop="datePublished"> January 4, 2011 at 4:51 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>The timeless logo of Coca-cola really inspires me. It has some minor changes in background, some additional designs on the side, but the font, curves & shape still remains. A classic example of successful branding, much like the bottle design.</p> </div> </article> </li> <li id="comment-14850" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14850" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/b1f428fb05c6d109f5420fb0d4971b7b?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/b1f428fb05c6d109f5420fb0d4971b7b?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/b1f428fb05c6d109f5420fb0d4971b7b?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/b1f428fb05c6d109f5420fb0d4971b7b?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Jeesh</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14850"> <time datetime="2011-01-05T13:44:24-05:00" itemprop="datePublished"> January 5, 2011 at 1:44 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>this really helped me a lot 😀 i am making a logo for some coursework, and I had no idea what to do, so thanks 😀</p> </div> </article> </li> <li id="comment-14851" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14851" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/f3e8de78fa5dfb5309384a317867520d?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/f3e8de78fa5dfb5309384a317867520d?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/f3e8de78fa5dfb5309384a317867520d?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/f3e8de78fa5dfb5309384a317867520d?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://markfitzlogodesignblog.wordpress.com/" class="url" rel="ugc external nofollow">Mark Fitzpatrick</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14851"> <time datetime="2011-01-16T19:44:55-05:00" itemprop="datePublished"> January 16, 2011 at 7:44 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Jacob, Great stuff, thank you for sharing. I think the timeless logo is obviously one of the hardest things to achieve but if it is accomplished it is something that will net you recognition and revenue. I recently worked with some great logo designers to create my logo for my own business. Here is hoping that 50 years from now it will be similar!</p> <p>Thanks!<br /> -Mark</p> </div> </article> </li> <li id="comment-14852" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14852" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/268661e686fcd55ac6792854a324a457?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/268661e686fcd55ac6792854a324a457?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/268661e686fcd55ac6792854a324a457?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/268661e686fcd55ac6792854a324a457?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.macromindz.com" class="url" rel="ugc external nofollow">web design manchester</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14852"> <time datetime="2011-01-21T17:57:51-05:00" itemprop="datePublished"> January 21, 2011 at 5:57 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>The tutorial has been a great inspiration for me . I think it is one of the best ones i have seen . Keep it coming.</p> </div> </article> </li> <li id="comment-14855" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14855" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/04b5000b0c66e7a6de807ebc968a8848?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/04b5000b0c66e7a6de807ebc968a8848?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/04b5000b0c66e7a6de807ebc968a8848?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/04b5000b0c66e7a6de807ebc968a8848?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">creative web design</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14855"> <time datetime="2011-01-27T05:16:21-05:00" itemprop="datePublished"> January 27, 2011 at 5:16 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>One thing not to forget, indeed, is that people have to memorise your identity.</p> </div> </article> </li> <li id="comment-14856" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14856" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/62c3629400ddeece0f458b356e57196c?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/62c3629400ddeece0f458b356e57196c?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/62c3629400ddeece0f458b356e57196c?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/62c3629400ddeece0f458b356e57196c?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Dodge Neon SRT4</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14856"> <time datetime="2011-01-31T07:38:42-05:00" itemprop="datePublished"> January 31, 2011 at 7:38 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Thanks for the Post. One thing i always prefer, is for a website, logo is important very much.</p> </div> </article> </li> <li id="comment-14857" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14857" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/2af8fd2fb15437c260aa11efc4bd679e?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/2af8fd2fb15437c260aa11efc4bd679e?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/2af8fd2fb15437c260aa11efc4bd679e?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/2af8fd2fb15437c260aa11efc4bd679e?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">ericka</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14857"> <time datetime="2011-01-31T09:59:19-05:00" itemprop="datePublished"> January 31, 2011 at 9:59 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>wow, so nice website, so usefull and good work ,congratulations and thanks. xD</p> </div> </article> </li> <li id="comment-14859" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14859" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/2ce7b59fa71258bb11cc1d1d03727fdc?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/2ce7b59fa71258bb11cc1d1d03727fdc?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/2ce7b59fa71258bb11cc1d1d03727fdc?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/2ce7b59fa71258bb11cc1d1d03727fdc?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://veizman.wordpress.com" class="url" rel="ugc external nofollow">Veizman</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14859"> <time datetime="2011-02-02T08:29:17-05:00" itemprop="datePublished"> February 2, 2011 at 8:29 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Great Informative (and educational) post.The Pepsi & Coke comparison is very telling.</p> </div> </article> </li> <li id="comment-14860" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14860" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/1c2a2585c9f23fe6b76889b146c48c57?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/1c2a2585c9f23fe6b76889b146c48c57?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/1c2a2585c9f23fe6b76889b146c48c57?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/1c2a2585c9f23fe6b76889b146c48c57?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Jason Firth</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14860"> <time datetime="2011-02-03T16:17:08-05:00" itemprop="datePublished"> February 3, 2011 at 4:17 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Great points, well made. However (and my lack of experience in the field of graphics may be obvious here) but it’s easy to make these points with examples such as Coca Cola (like everyone else does). I believe that Coca Cola and the like are not necessarily great logos. Had they been designed just the other day for a small and up and coming soft drinks manufacturer then they may have been rejected. The marketing and constant exposure behind (or in front) of these logos is what makes them memorable not the design. Pepsi has changed so often as it has constantly battled to move out of Cola’s shadow. Same with Google. Proof of a bad logo being burned into our minds. We’re eventually convinced a logo is timeless because we attach so much emotion, feeling and memories to a it… or are we attaching those feelings to the experience of the product/service and marketing?</p> </div> </article> </li> <li id="comment-14861" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14861" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/373caf0f554f8e77b4b7ce13ed84b0f1?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/373caf0f554f8e77b4b7ce13ed84b0f1?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/373caf0f554f8e77b4b7ce13ed84b0f1?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/373caf0f554f8e77b4b7ce13ed84b0f1?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.gogodropship.com/" class="url" rel="ugc external nofollow">amber</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14861"> <time datetime="2011-02-07T12:18:58-05:00" itemprop="datePublished"> February 7, 2011 at 12:18 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Thanks so much for your blog post. I’m working on re-branding for our company and these tips will come in so handy! Thanks!</p> <p>Would you say it’s more professional to have a logo made up of words or is it appropriate to add a symbol or image if the company name lends well to it?</p> </div> </article> </li> <li id="comment-14862" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14862" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/d8dbf36d04b9f8f384f564f3556be006?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/d8dbf36d04b9f8f384f564f3556be006?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/d8dbf36d04b9f8f384f564f3556be006?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/d8dbf36d04b9f8f384f564f3556be006?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.dataca.com.au" class="url" rel="ugc external nofollow">Mark Taylor</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14862"> <time datetime="2011-02-11T20:36:29-05:00" itemprop="datePublished"> February 11, 2011 at 8:36 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Very educational post i liked the Pepsi & Coke comparison.</p> </div> </article> </li> <li id="comment-14863" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14863" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/d36088e1374f5eb08c659530d9cc1492?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/d36088e1374f5eb08c659530d9cc1492?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/d36088e1374f5eb08c659530d9cc1492?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/d36088e1374f5eb08c659530d9cc1492?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.watana-design.com" class="url" rel="ugc external nofollow">watana web design</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14863"> <time datetime="2011-02-18T01:34:31-05:00" itemprop="datePublished"> February 18, 2011 at 1:34 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Great article!<br /> I like your article, I can not strong English but i should to read your article and understand it.<br /> It need for my works and a development for my works.<br /> Thank you very much.</p> </div> </article> </li> <li id="comment-14864" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14864" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/0d555f5dd52fc65061f006e8a3cbe2d0?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/0d555f5dd52fc65061f006e8a3cbe2d0?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/0d555f5dd52fc65061f006e8a3cbe2d0?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/0d555f5dd52fc65061f006e8a3cbe2d0?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Adam</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14864"> <time datetime="2011-02-18T04:36:54-05:00" itemprop="datePublished"> February 18, 2011 at 4:36 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Great article. I really like the Coca Cola example 😀 I don’t know how about you but I don’t like the new Pepsi logo</p> </div> </article> </li> <li id="comment-14865" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14865" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/33d7d841b25e59eee54d54c9980d37a7?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/33d7d841b25e59eee54d54c9980d37a7?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/33d7d841b25e59eee54d54c9980d37a7?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/33d7d841b25e59eee54d54c9980d37a7?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Paula</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14865"> <time datetime="2011-02-20T13:10:32-05:00" itemprop="datePublished"> February 20, 2011 at 1:10 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Thanks for sharing so much knowledge about logo design, Jacob! I am learning a lot and it’s big fun to read your articles!<br /> Your work is fabulous!</p> </div> </article> </li> <li id="comment-14866" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14866" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/9c096745a2372a5ac30b4b64caa854d9?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/9c096745a2372a5ac30b4b64caa854d9?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/9c096745a2372a5ac30b4b64caa854d9?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/9c096745a2372a5ac30b4b64caa854d9?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Faraz</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14866"> <time datetime="2011-02-27T04:41:46-05:00" itemprop="datePublished"> February 27, 2011 at 4:41 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Its just the most simple to understand article about logo design,i just loved it totally.The most simple yet complete and explaining the purity and main point behind the topic.do keep sharing these kind of posts,they are really helpful in making our mind to good designs.</p> </div> </article> </li> <li id="comment-14867" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14867" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/36524a471743fedad4ab19c99c611d92?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/36524a471743fedad4ab19c99c611d92?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/36524a471743fedad4ab19c99c611d92?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/36524a471743fedad4ab19c99c611d92?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.graphiczen.com" class="url" rel="ugc external nofollow">Rey</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14867"> <time datetime="2011-03-02T06:46:47-05:00" itemprop="datePublished"> March 2, 2011 at 6:46 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Awesome! Very informative post. I have learned that there are five principles of Effective Logo Design. Will apply what I’ve acquire in this post on my website. 🙂</p> <p>Also, your website’s graphic is crucial particularly when funneling visitors’ information through opt-ins. It helps in converting visitors to customers. </p> </div> </article> </li> <li id="comment-14868" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14868" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/dbbcee675c7c28f9e48769c6486ebf75?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/dbbcee675c7c28f9e48769c6486ebf75?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/dbbcee675c7c28f9e48769c6486ebf75?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/dbbcee675c7c28f9e48769c6486ebf75?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Cesar Buscacio</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14868"> <time datetime="2011-03-03T08:03:44-05:00" itemprop="datePublished"> March 3, 2011 at 8:03 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Você acredita mesmo que a perenidade da logo da Coca-Cola é devido ao desenho?</p> </div> </article> </li> <li id="comment-14869" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14869" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/623f73f29aaf91b609a6be877d581cae?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/623f73f29aaf91b609a6be877d581cae?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/623f73f29aaf91b609a6be877d581cae?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/623f73f29aaf91b609a6be877d581cae?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">J-I</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14869"> <time datetime="2011-03-03T10:24:00-05:00" itemprop="datePublished"> March 3, 2011 at 10:24 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>As a starting graphic designer, I refer to alot of web sites and books for some help. I am glad to say that your site is one of the sites I look at for knowledge and education. I thank you for what I have learned by reading your posts. I have been reading your posts since mid 2010, and you continue to educate. Great Job.</p> <p>The only thing that I see as puzzling in this post though, is, exactly how is it that one makes a memorable logo? I personally think that, to some extent, it’s upto the Company it’s self to determine whether or not the logo will be memorable. If you follow the other four principles you can still have a good logo, but if the company decided that the logo is not to modern enough, or if they just wanted to change their image, then how does one achieve the longevity one is looking for? Regarless of what the logo looks like, many companies decide to change their look.</p> <p>We can take the same example of Pepsi, and I know others have mentioned this before, but the Logo that I believe is the most memorable is the 1970’s logo. As you mentioned before as well, minus the rectangles. That logo just wows me evertime i see it, as opposed to their 2008 logo. Nothing in the Pepsi company said memorable like the classic Pepsi of the 70’s. Though 70’s logo still a memorable logo, I think they pulled off a pretty good logo during the 90’s and the mid 2000’s since the concept and the font was consistant with the 70’s logo. In short, I feel as if since 2008, the Pepsi brand has not been the same.</p> </div> </article> </li> <li id="comment-14872" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14872" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/6b1f5bbc66150cff85e839b3f8dfa3cb?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/6b1f5bbc66150cff85e839b3f8dfa3cb?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/6b1f5bbc66150cff85e839b3f8dfa3cb?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/6b1f5bbc66150cff85e839b3f8dfa3cb?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Alex</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14872"> <time datetime="2011-03-20T18:44:35-04:00" itemprop="datePublished"> March 20, 2011 at 6:44 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Im a junior in high school and want to become a graphic designer and I’m right now in an advanced graphic design class. You have no idea how much your article has helped me!! Thank you thank you thank you. By the way your portfolio is awesome!</p> </div> </article> </li> <li id="comment-14873" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14873" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/f1b630be2b110b0f54296b367cc7b178?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/f1b630be2b110b0f54296b367cc7b178?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/f1b630be2b110b0f54296b367cc7b178?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/f1b630be2b110b0f54296b367cc7b178?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://labdes.ru/" class="url" rel="ugc external nofollow">Stanley</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14873"> <time datetime="2011-03-24T10:41:21-04:00" itemprop="datePublished"> March 24, 2011 at 10:41 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>wonderful and informative article about logo design and really useful examples</p> </div> </article> </li> <li id="comment-14874" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14874" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/ed3200c2f73e7c5e9463d6fecf5bfea5?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/ed3200c2f73e7c5e9463d6fecf5bfea5?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/ed3200c2f73e7c5e9463d6fecf5bfea5?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/ed3200c2f73e7c5e9463d6fecf5bfea5?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Web Design Kansas City</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14874"> <time datetime="2011-03-24T16:19:51-04:00" itemprop="datePublished"> March 24, 2011 at 4:19 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Every designer knows how frustrating it is to work with a difficult client. In the future, we’ll suggest that our clients who want a logo designed read this to have a better understanding of the elements that go into logo design.</p> </div> </article> </li> <li id="comment-14875" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14875" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/32925f7469fdc200a494d3b2dcf67f6a?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/32925f7469fdc200a494d3b2dcf67f6a?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/32925f7469fdc200a494d3b2dcf67f6a?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/32925f7469fdc200a494d3b2dcf67f6a?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.sound-light-berlin.de" class="url" rel="ugc external nofollow">Veranstaltungstechnik Berlin</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14875"> <time datetime="2011-04-08T04:53:15-04:00" itemprop="datePublished"> April 8, 2011 at 4:53 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>The Logo from the London Underground is realy Simple an Timeless! I like it.</p> </div> </article> </li> <li id="comment-14876" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14876" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/956b0aa48431464883980e1657309374?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/956b0aa48431464883980e1657309374?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/956b0aa48431464883980e1657309374?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/956b0aa48431464883980e1657309374?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="https://www.trendmodastil.blogspot.com" class="url" rel="ugc external nofollow">Pretty</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14876"> <time datetime="2011-04-08T10:05:29-04:00" itemprop="datePublished"> April 8, 2011 at 10:05 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Great article Jacob! Thanks for sharing such a good information. A logo can make a company rise as well a destroy it. It’s a very important decision that has to be taken seriously. I think Pepsi made the mistake at first by making its logo similar to Coca Cola’s</p> </div> </article> </li> <li id="comment-14877" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14877" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/eacd18578d2722462ff3f0493cd2f3ef?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/eacd18578d2722462ff3f0493cd2f3ef?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/eacd18578d2722462ff3f0493cd2f3ef?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/eacd18578d2722462ff3f0493cd2f3ef?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.creativesurge.com" class="url" rel="ugc external nofollow">Ottawa Web Design</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14877"> <time datetime="2011-04-12T09:26:35-04:00" itemprop="datePublished"> April 12, 2011 at 9:26 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>This is Great Article Jacob. I really love the article, and the way you wrote. Making a good logo is to make a logo which explains the matter.</p> </div> </article> </li> <li id="comment-14878" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14878" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/2fc1cce33c32e3899a4af5231204e8a3?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/2fc1cce33c32e3899a4af5231204e8a3?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/2fc1cce33c32e3899a4af5231204e8a3?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/2fc1cce33c32e3899a4af5231204e8a3?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.gmckeiverphotography.com" class="url" rel="ugc external nofollow">Gen McKeiver</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14878"> <time datetime="2011-04-12T10:16:49-04:00" itemprop="datePublished"> April 12, 2011 at 10:16 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>I know how important brand identity is but I keep finding other logos that I like better than mine and I keep second guessing if mine represents me. Thank you for all of your pointers, this is going to help me decide if I redesign or keep the same one.</p> </div> </article> </li> <li id="comment-14879" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14879" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/cc05f68956d124e0a0a167d5f5dbc27b?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/cc05f68956d124e0a0a167d5f5dbc27b?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/cc05f68956d124e0a0a167d5f5dbc27b?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/cc05f68956d124e0a0a167d5f5dbc27b?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.ripplenet.co.uk" class="url" rel="ugc external nofollow">Tim Read</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14879"> <time datetime="2011-04-15T04:01:10-04:00" itemprop="datePublished"> April 15, 2011 at 4:01 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Thanks for that – its easy to get caught up in getting a complicated concept over, when really what you want to do it keep it simple… first simplify it in your mind, then the simple version comes out on paper.</p> </div> </article> </li> <li id="comment-14880" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14880" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/063df807c5c27baa75d57adaad9d54df?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/063df807c5c27baa75d57adaad9d54df?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/063df807c5c27baa75d57adaad9d54df?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/063df807c5c27baa75d57adaad9d54df?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Donovan Crow</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14880"> <time datetime="2011-04-21T05:24:15-04:00" itemprop="datePublished"> April 21, 2011 at 5:24 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Just a quick word to say thanks and this post was very helpful for me.</p> </div> </article> </li> <li id="comment-14881" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14881" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/261b00a925fab64dfd2511ba5a010f67?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/261b00a925fab64dfd2511ba5a010f67?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/261b00a925fab64dfd2511ba5a010f67?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/261b00a925fab64dfd2511ba5a010f67?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">China CCTV Camera</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14881"> <time datetime="2011-04-22T02:43:40-04:00" itemprop="datePublished"> April 22, 2011 at 2:43 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Amazing how the Coca-Cola has never changed, I never noticed until I saw it on this post. I guess they call it “classic” for a reason.</p> </div> </article> </li> <li id="comment-14887" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14887" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/7061cdedf5debd39bd89ed297e1fed2a?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/7061cdedf5debd39bd89ed297e1fed2a?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/7061cdedf5debd39bd89ed297e1fed2a?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/7061cdedf5debd39bd89ed297e1fed2a?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Concurs cosmetice</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14887"> <time datetime="2011-05-17T08:57:53-04:00" itemprop="datePublished"> May 17, 2011 at 8:57 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Yeah, tell it to the dude that wants the logo to be in “purple, green and neon yellow”, with a deep black shadow. And that’s for a seaside hotel 🙂</p> </div> </article> </li> <li id="comment-14888" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14888" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/40fa8b9d078bfdf47f97a00a94678ab5?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/40fa8b9d078bfdf47f97a00a94678ab5?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/40fa8b9d078bfdf47f97a00a94678ab5?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/40fa8b9d078bfdf47f97a00a94678ab5?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Grafik Tasar?m</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14888"> <time datetime="2011-05-21T11:10:52-04:00" itemprop="datePublished"> May 21, 2011 at 11:10 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Hi, love to read your articles; we are a graphic design agency located in Istanbul. I agree with most you have written about a good logo design, except keeping it simple. In the end, it’ll be the marketing success of the company with whom the logo will be associated with. Complex and detailed design but great services, happy customers, that logo shall still be a good logo. I guess 🙂</p> </div> </article> </li> <li id="comment-14889" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14889" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/8d9e1c8488ac4401b7a3abebfd35dd6b?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/8d9e1c8488ac4401b7a3abebfd35dd6b?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/8d9e1c8488ac4401b7a3abebfd35dd6b?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/8d9e1c8488ac4401b7a3abebfd35dd6b?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.aphrodite1994.com" class="url" rel="ugc external nofollow">Mark</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14889"> <time datetime="2011-06-07T10:37:53-04:00" itemprop="datePublished"> June 7, 2011 at 10:37 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>This is always a subject up for debate. Its sometimes about the overall branding rather than just the logo. I think most of the major brands have strong logos but there some that don’t seem to have a very strong logo at all but a very strong brand identity.</p> </div> </article> </li> <li id="comment-14894" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14894" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/321828cff6d1b95a640c07f2263c1b88?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/321828cff6d1b95a640c07f2263c1b88?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/321828cff6d1b95a640c07f2263c1b88?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/321828cff6d1b95a640c07f2263c1b88?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="https://tatliev.blogspot.com/" class="url" rel="ugc external nofollow">Nazan</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14894"> <time datetime="2011-06-21T11:33:41-04:00" itemprop="datePublished"> June 21, 2011 at 11:33 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>amazing article about logo design! the difference between coca cola and pepsi logos is a very clever comparison. the principles of good logo design are seriously informative, thanks a lot.</p> </div> </article> </li> <li id="comment-14896" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14896" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/1df1c16e2d373440d20ffd9389a491b2?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/1df1c16e2d373440d20ffd9389a491b2?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/1df1c16e2d373440d20ffd9389a491b2?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/1df1c16e2d373440d20ffd9389a491b2?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Whoo¿</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14896"> <time datetime="2011-06-28T21:20:05-04:00" itemprop="datePublished"> June 28, 2011 at 9:20 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Harley Davidson has the words “MOTOR COMPANY” around it…</p> </div> </article> </li> <li id="comment-14897" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14897" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/28f56c5bb8d696c390fa1138b61549d4?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/28f56c5bb8d696c390fa1138b61549d4?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/28f56c5bb8d696c390fa1138b61549d4?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/28f56c5bb8d696c390fa1138b61549d4?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.swiftcreations.co.uk" class="url" rel="ugc external nofollow">Swift Creations</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14897"> <time datetime="2011-07-04T15:35:11-04:00" itemprop="datePublished"> July 4, 2011 at 3:35 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Some really good tips and examples here. Thanks a lot for sharing.</p> </div> </article> </li> <li id="comment-14898" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14898" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/b4bc817dde3cc7b8fd10f6f70db581c5?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/b4bc817dde3cc7b8fd10f6f70db581c5?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/b4bc817dde3cc7b8fd10f6f70db581c5?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/b4bc817dde3cc7b8fd10f6f70db581c5?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Denim Geek</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14898"> <time datetime="2011-07-05T10:02:10-04:00" itemprop="datePublished"> July 5, 2011 at 10:02 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Great post, I love the Pespi – Coca Cola comparison. Why fix something that isnt broken, right.</p> </div> </article> </li> <li id="comment-14899" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14899" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/7d4693ff5b0b2ed9f0723bd07acf7c98?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/7d4693ff5b0b2ed9f0723bd07acf7c98?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/7d4693ff5b0b2ed9f0723bd07acf7c98?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/7d4693ff5b0b2ed9f0723bd07acf7c98?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.artncalli.wordpress.com" class="url" rel="ugc external nofollow">Muhammad Shahbaz</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14899"> <time datetime="2011-07-10T12:23:25-04:00" itemprop="datePublished"> July 10, 2011 at 12:23 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Very informative post i like it keep it up dude!</p> </div> </article> </li> <li id="comment-14900" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14900" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/f536af58188e113d7a2551fe2d204ac1?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/f536af58188e113d7a2551fe2d204ac1?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/f536af58188e113d7a2551fe2d204ac1?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/f536af58188e113d7a2551fe2d204ac1?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">ideaoz.ru</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14900"> <time datetime="2011-07-11T11:21:24-04:00" itemprop="datePublished"> July 11, 2011 at 11:21 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Coca Cola simply legend</p> </div> </article> </li> <li id="comment-14901" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14901" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/62739828bffaa010d294c4b90515292f?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/62739828bffaa010d294c4b90515292f?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/62739828bffaa010d294c4b90515292f?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/62739828bffaa010d294c4b90515292f?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="https://ocimnet.blogspot.com/" class="url" rel="ugc external nofollow">ocimnet</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14901"> <time datetime="2011-07-25T01:52:54-04:00" itemprop="datePublished"> July 25, 2011 at 1:52 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Thanks for the great article</p> </div> </article> </li> <li id="comment-14902" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14902" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/33e8a037eef495dd103a44032cfa4930?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/33e8a037eef495dd103a44032cfa4930?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/33e8a037eef495dd103a44032cfa4930?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/33e8a037eef495dd103a44032cfa4930?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Michael</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14902"> <time datetime="2011-07-25T11:28:40-04:00" itemprop="datePublished"> July 25, 2011 at 11:28 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Awesome post, congratulation Jacob. I totally agree with you.</p> </div> </article> </li> <li id="comment-14903" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14903" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/33e8a037eef495dd103a44032cfa4930?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/33e8a037eef495dd103a44032cfa4930?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/33e8a037eef495dd103a44032cfa4930?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/33e8a037eef495dd103a44032cfa4930?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Michael</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14903"> <time datetime="2011-07-25T11:30:03-04:00" itemprop="datePublished"> July 25, 2011 at 11:30 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Awesome post! I totally agree with your tips.</p> </div> </article> </li> <li id="comment-14904" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14904" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/ac4f45ee17b11c471824af1e747342aa?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/ac4f45ee17b11c471824af1e747342aa?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/ac4f45ee17b11c471824af1e747342aa?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/ac4f45ee17b11c471824af1e747342aa?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Creative Direction</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14904"> <time datetime="2011-07-31T11:58:41-04:00" itemprop="datePublished"> July 31, 2011 at 11:58 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Thanks for the tips, it is always important to get an idea of what style of brand fits with what client and this will be really useful to show them in briefing. Many thanks for sharing</p> </div> </article> </li> <li id="comment-14905" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14905" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/faf162372df0b034baa2616df62339dd?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/faf162372df0b034baa2616df62339dd?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/faf162372df0b034baa2616df62339dd?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/faf162372df0b034baa2616df62339dd?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">sarah</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14905"> <time datetime="2011-08-06T08:51:28-04:00" itemprop="datePublished"> August 6, 2011 at 8:51 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Coca Cola has a really timeless logo, but honestly in my opinion pepsi tastes better…</p> </div> </article> </li> <li id="comment-14909" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14909" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/e9e9f71f3d56dee19d9d787ff3538732?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/e9e9f71f3d56dee19d9d787ff3538732?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/e9e9f71f3d56dee19d9d787ff3538732?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/e9e9f71f3d56dee19d9d787ff3538732?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Virtual Agents</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14909"> <time datetime="2011-09-07T22:05:02-04:00" itemprop="datePublished"> September 7, 2011 at 10:05 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Your mention is very helpful. “A good logo is distinctive, appropriate, practical, graphic, simple in form and conveys an intended message.”<br /> Thanks for this post. I love it.</p> </div> </article> </li> <li id="comment-14910" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14910" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/35958317c3713fadd91d364a490d2c8b?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/35958317c3713fadd91d364a490d2c8b?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/35958317c3713fadd91d364a490d2c8b?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/35958317c3713fadd91d364a490d2c8b?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Nilu</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14910"> <time datetime="2011-09-10T16:16:50-04:00" itemprop="datePublished"> September 10, 2011 at 4:16 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Very informative and useful article, that 5 principles is just the key to a good logo design.</p> <p>Thanks.</p> </div> </article> </li> <li id="comment-14911" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14911" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/8413b95344a8f539aa348effe025fa04?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/8413b95344a8f539aa348effe025fa04?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/8413b95344a8f539aa348effe025fa04?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/8413b95344a8f539aa348effe025fa04?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.7lifedesign.com" class="url" rel="ugc external nofollow">Yordan</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14911"> <time datetime="2011-09-11T15:57:47-04:00" itemprop="datePublished"> September 11, 2011 at 3:57 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>5 principles for effective logo design. Thank you for this article.</p> </div> </article> </li> <li id="comment-14912" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14912" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/d3c357b8053c1261c2bf1427b7f20f64?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/d3c357b8053c1261c2bf1427b7f20f64?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/d3c357b8053c1261c2bf1427b7f20f64?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/d3c357b8053c1261c2bf1427b7f20f64?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">jayjay</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14912"> <time datetime="2011-09-16T04:21:59-04:00" itemprop="datePublished"> September 16, 2011 at 4:21 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>great:D xxxx</p> </div> </article> </li> <li id="comment-14913" class="comment even thread-odd thread-alt depth-1 parent"> <article class="comment-body" id="div-comment-14913" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/96b8ad1f54dee9b60edb152e205a795b?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/96b8ad1f54dee9b60edb152e205a795b?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/96b8ad1f54dee9b60edb152e205a795b?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/96b8ad1f54dee9b60edb152e205a795b?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.webcreation.us/" class="url" rel="ugc external nofollow">website logo design usa</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14913"> <time datetime="2011-09-17T02:37:19-04:00" itemprop="datePublished"> September 17, 2011 at 2:37 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>that’s what I always used to believe. A logo should be simple and it should involve less colours. .</p> </div> </article> <ul class="children"> <li id="comment-14968" class="comment odd alt depth-2"> <article class="comment-body" id="div-comment-14968" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/8b49ba9d3dc4717f63e2b60300caff93?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/8b49ba9d3dc4717f63e2b60300caff93?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/8b49ba9d3dc4717f63e2b60300caff93?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/8b49ba9d3dc4717f63e2b60300caff93?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">liam</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14968"> <time datetime="2012-10-18T11:10:13-04:00" itemprop="datePublished"> October 18, 2012 at 11:10 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>I don’t think you need to have the best looking logo in the world to build a successful business. Some of the logos above aren’t much to look at and you can easily change it at a later date. eBay have just changed theirs! A truly timeless logo is a hard thing to perfect.</p> </div> </article> </li> </ul> </li> <li id="comment-14914" class="comment even thread-even depth-1"> <article class="comment-body" id="div-comment-14914" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/60ee6c91ba8943e520587530f4d0d8c1?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/60ee6c91ba8943e520587530f4d0d8c1?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/60ee6c91ba8943e520587530f4d0d8c1?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/60ee6c91ba8943e520587530f4d0d8c1?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Markus Jalmerot</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14914"> <time datetime="2011-09-21T13:11:43-04:00" itemprop="datePublished"> September 21, 2011 at 1:11 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Amazing logos from the companies featured. Especially Coca cola stand out as the premium brand over Pepsi – even though Pepsi actually taste better.</p> </div> </article> </li> <li id="comment-14915" class="comment odd alt thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14915" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/98afe7e6b563c24e455b1f4f7474a13c?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/98afe7e6b563c24e455b1f4f7474a13c?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/98afe7e6b563c24e455b1f4f7474a13c?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/98afe7e6b563c24e455b1f4f7474a13c?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.optimum7.com" class="url" rel="ugc external nofollow">marketing services</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14915"> <time datetime="2011-09-28T21:24:57-04:00" itemprop="datePublished"> September 28, 2011 at 9:24 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Most definitely true. I think the the most undermined key aspect you speak of here is the APPROPRIATE part.</p> <p>Many young designers tend to sink into the visual aspect rather without taking in consideration the long term effect the logo needs to have on the viewer.</p> <p>Thank you for this post, definitely something any designer or marketer should read</p> </div> </article> </li> <li id="comment-14916" class="comment even thread-even depth-1"> <article class="comment-body" id="div-comment-14916" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/72a9f32d880fd5b0d0b5aae5dedddc38?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/72a9f32d880fd5b0d0b5aae5dedddc38?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/72a9f32d880fd5b0d0b5aae5dedddc38?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/72a9f32d880fd5b0d0b5aae5dedddc38?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Nitin lokhande</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14916"> <time datetime="2011-10-08T17:06:00-04:00" itemprop="datePublished"> October 8, 2011 at 5:06 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>The logo design principles is really useful for everyone who want’s to make an infective & memorable logo design…thanks</p> </div> </article> </li> <li id="comment-14919" class="comment odd alt thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14919" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/a0ecd2d911a2cb5910540054df9fcf77?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/a0ecd2d911a2cb5910540054df9fcf77?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/a0ecd2d911a2cb5910540054df9fcf77?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/a0ecd2d911a2cb5910540054df9fcf77?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Dom Digital Marketing</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14919"> <time datetime="2011-10-19T11:54:23-04:00" itemprop="datePublished"> October 19, 2011 at 11:54 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Great examples of what makes a logo – a logo, especially with the timeline and comparing CocaCola to Pepsi. Nice work.</p> </div> </article> </li> <li id="comment-14920" class="comment even thread-even depth-1"> <article class="comment-body" id="div-comment-14920" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/6ac82c4cfd94157cbe66d1ee0892704d?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/6ac82c4cfd94157cbe66d1ee0892704d?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/6ac82c4cfd94157cbe66d1ee0892704d?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/6ac82c4cfd94157cbe66d1ee0892704d?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Mobile Web Design</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14920"> <time datetime="2011-10-22T16:55:25-04:00" itemprop="datePublished"> October 22, 2011 at 4:55 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>If only a few more logo designers would stick yo these principals and followed the clients brief life would be so much easier.</p> </div> </article> </li> <li id="comment-14921" class="comment odd alt thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14921" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/ea148589615d2eb19673de425c701120?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/ea148589615d2eb19673de425c701120?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/ea148589615d2eb19673de425c701120?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/ea148589615d2eb19673de425c701120?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">SANJAY</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14921"> <time datetime="2011-11-03T03:32:12-04:00" itemprop="datePublished"> November 3, 2011 at 3:32 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>I completed MBA from best university in London,<br /> and i started my own jewellery business in INDIA.<br /> i understand the real meaning of logo after read this small but important article im my life.<br /> I m going to start another business,<br /> i promise to you that i will use this article in my new business logo.</p> </div> </article> </li> <li id="comment-14922" class="comment even thread-even depth-1"> <article class="comment-body" id="div-comment-14922" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/eed459fd81ecb7c048940d8370068b97?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/eed459fd81ecb7c048940d8370068b97?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/eed459fd81ecb7c048940d8370068b97?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/eed459fd81ecb7c048940d8370068b97?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Website Designing</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14922"> <time datetime="2011-11-08T06:30:47-05:00" itemprop="datePublished"> November 8, 2011 at 6:30 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>thank you for telling about the use of a good designed logo.</p> </div> </article> </li> <li id="comment-14923" class="comment odd alt thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14923" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/eed459fd81ecb7c048940d8370068b97?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/eed459fd81ecb7c048940d8370068b97?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/eed459fd81ecb7c048940d8370068b97?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/eed459fd81ecb7c048940d8370068b97?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.webtechnoexperts.com" class="url" rel="ugc external nofollow">Logo Designing</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14923"> <time datetime="2011-11-08T06:34:49-05:00" itemprop="datePublished"> November 8, 2011 at 6:34 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>A Good examples of what makes a logo – a logo, especially with the timeline and comparing CocaCola to Pepsi. Good Work</p> </div> </article> </li> <li id="comment-14924" class="comment even thread-even depth-1"> <article class="comment-body" id="div-comment-14924" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/03bd782e77eff777b766918f80b276db?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/03bd782e77eff777b766918f80b276db?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/03bd782e77eff777b766918f80b276db?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/03bd782e77eff777b766918f80b276db?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">ranna azam</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14924"> <time datetime="2011-11-20T12:22:12-05:00" itemprop="datePublished"> November 20, 2011 at 12:22 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>this is a really great piece of article.i guess Pepsi vs Coca Cola is especially interesting. great job!thanks for sharing it.</p> </div> </article> </li> <li id="comment-14925" class="comment odd alt thread-odd thread-alt depth-1 parent"> <article class="comment-body" id="div-comment-14925" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/dafefd029257002aa0011d2fee0034e1?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/dafefd029257002aa0011d2fee0034e1?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/dafefd029257002aa0011d2fee0034e1?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/dafefd029257002aa0011d2fee0034e1?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Angel Hui</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14925"> <time datetime="2011-11-20T12:43:19-05:00" itemprop="datePublished"> November 20, 2011 at 12:43 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>hi, google brought me here 😉 your information really help me much in deciding my design career in the future… though i am still worried about if i could get into local university now lol</p> </div> </article> <ul class="children"> <li id="comment-15167" class="comment even depth-2"> <article class="comment-body" id="div-comment-15167" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/36d7db23bfcc8460724f5436228e33d4?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/36d7db23bfcc8460724f5436228e33d4?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/36d7db23bfcc8460724f5436228e33d4?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/36d7db23bfcc8460724f5436228e33d4?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.psdtohtmlcloud.com/psd-to-html" class="url" rel="ugc external nofollow">Nicky</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15167"> <time datetime="2016-09-13T02:24:58-04:00" itemprop="datePublished"> September 13, 2016 at 2:24 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Nice post with examples.</p> </div> </article> </li> </ul> </li> <li id="comment-14926" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14926" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/7be5ac083121a47af9e4000b4b977990?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/7be5ac083121a47af9e4000b4b977990?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/7be5ac083121a47af9e4000b4b977990?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/7be5ac083121a47af9e4000b4b977990?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Ritesh Seth</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14926"> <time datetime="2011-11-22T14:53:41-05:00" itemprop="datePublished"> November 22, 2011 at 2:53 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>It was refreshing to read your article. Even as marketing professionals, we sometimes overlook the very basics of brand devices (i.e. logo in this case). I have bookmarked your page to share with others in the office.</p> <p>Thanks,</p> <p>Ritesh Seth</p> </div> </article> </li> <li id="comment-14927" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14927" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/b904e22a40faaafa3d653ccf1727bf08?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/b904e22a40faaafa3d653ccf1727bf08?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/b904e22a40faaafa3d653ccf1727bf08?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/b904e22a40faaafa3d653ccf1727bf08?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Alaa</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14927"> <time datetime="2011-11-22T23:57:14-05:00" itemprop="datePublished"> November 22, 2011 at 11:57 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>This is a really nice article, Its simple and to the point, I Love it…</p> <p>Thaaanks… 🙂</p> </div> </article> </li> <li id="comment-14930" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14930" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/c9ac8064e1ccba90b52cd190339546b9?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/c9ac8064e1ccba90b52cd190339546b9?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/c9ac8064e1ccba90b52cd190339546b9?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/c9ac8064e1ccba90b52cd190339546b9?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.hannahsuttondesign.com" class="url" rel="ugc external nofollow">Hannah</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14930"> <time datetime="2011-12-08T06:03:08-05:00" itemprop="datePublished"> December 8, 2011 at 6:03 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Hi Jacob,</p> <p>Thank you for all the intelligent and useful content you post on your website. Being a graphic designer myself I look at loads of other’s websites for different things to be inspired by, and somehow, often by complete accident, I will always find yours again, giving me useful information or inspiring ideas.</p> <p>All us anonymous faces appreciate your efforts:)</p> </div> </article> </li> <li id="comment-14933" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14933" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/5af3e1f264d64dd18cafc6154d45c59c?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/5af3e1f264d64dd18cafc6154d45c59c?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/5af3e1f264d64dd18cafc6154d45c59c?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/5af3e1f264d64dd18cafc6154d45c59c?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Swamykant</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14933"> <time datetime="2011-12-21T00:58:56-05:00" itemprop="datePublished"> December 21, 2011 at 12:58 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Nice post. I will surely remember this rule while creating next logo.</p> <p>Thanks</p> </div> </article> </li> <li id="comment-14938" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14938" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/4763f010080885ee6384259d3050e36a?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/4763f010080885ee6384259d3050e36a?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/4763f010080885ee6384259d3050e36a?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/4763f010080885ee6384259d3050e36a?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.writeabio.com" class="url" rel="ugc external nofollow">Daly</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14938"> <time datetime="2012-01-18T10:59:30-05:00" itemprop="datePublished"> January 18, 2012 at 10:59 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>This is very well outlined and summed up. I’d like to print it out and give it to my every client before they decide to order a logo.</p> </div> </article> </li> <li id="comment-14940" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14940" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/2cf8484055614e718478bfb8c988f31b?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/2cf8484055614e718478bfb8c988f31b?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/2cf8484055614e718478bfb8c988f31b?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/2cf8484055614e718478bfb8c988f31b?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.pooshda.com" class="url" rel="ugc external nofollow">pooshda</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14940"> <time datetime="2012-01-26T20:51:47-05:00" itemprop="datePublished"> January 26, 2012 at 8:51 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Great Article, I apply a lot of these principles to my own logo projects as well. A lot of people (clients) don’t seem to realize just how much work and thinking is really involved in creating a great logo.</p> </div> </article> </li> <li id="comment-14942" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14942" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/e2203bde6024b62b4c455ca9d26c26df?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/e2203bde6024b62b4c455ca9d26c26df?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/e2203bde6024b62b4c455ca9d26c26df?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/e2203bde6024b62b4c455ca9d26c26df?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Praveena Sarathchandra</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14942"> <time datetime="2012-02-03T12:27:08-05:00" itemprop="datePublished"> February 3, 2012 at 12:27 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Well written post! Thanks for sharing these great tips!</p> </div> </article> </li> <li id="comment-14943" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14943" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/014ee8f804b19bfe3275aedd160cc494?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/014ee8f804b19bfe3275aedd160cc494?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/014ee8f804b19bfe3275aedd160cc494?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/014ee8f804b19bfe3275aedd160cc494?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Article Marketing Italia</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14943"> <time datetime="2012-02-05T13:15:15-05:00" itemprop="datePublished"> February 5, 2012 at 1:15 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>What do you think about the Copyright on the logo?</p> </div> </article> </li> <li id="comment-14945" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14945" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/807309cfd5048476a596d4a066ada470?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/807309cfd5048476a596d4a066ada470?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/807309cfd5048476a596d4a066ada470?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/807309cfd5048476a596d4a066ada470?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.thesocialfirm.com" class="url" rel="ugc external nofollow">Scott</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14945"> <time datetime="2012-03-29T18:05:02-04:00" itemprop="datePublished"> March 29, 2012 at 6:05 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>There are some logos that are just timeless and should not be messed with. Coke is one of them. Every time they tried something new it just didn’t look the same.</p> </div> </article> </li> <li id="comment-14947" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14947" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/a63ada49e70470ea54a8184238faca27?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/a63ada49e70470ea54a8184238faca27?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/a63ada49e70470ea54a8184238faca27?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/a63ada49e70470ea54a8184238faca27?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Justin</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14947"> <time datetime="2012-04-17T11:46:17-04:00" itemprop="datePublished"> April 17, 2012 at 11:46 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>I would like to add one thing to your list. Contrast. Having contrast between background and foreground is very important.</p> </div> </article> </li> <li id="comment-14948" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14948" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/7427e85c21cd6e13973ad736bd72c403?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/7427e85c21cd6e13973ad736bd72c403?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/7427e85c21cd6e13973ad736bd72c403?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/7427e85c21cd6e13973ad736bd72c403?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.thelogodesigns.com/" class="url" rel="ugc external nofollow">Logo Designers</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14948"> <time datetime="2012-05-02T03:06:25-04:00" itemprop="datePublished"> May 2, 2012 at 3:06 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Just too good! Your post is direct, descriptive and has the most relevant examples. I simply loved the Pepsi-Coca Cola logo comparison based on the ‘timeless’ factor. The logos of Toysrus and WWF are really good examples.</p> </div> </article> </li> <li id="comment-14950" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14950" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/a92d135bc6145beb89d59d926b753110?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/a92d135bc6145beb89d59d926b753110?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/a92d135bc6145beb89d59d926b753110?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/a92d135bc6145beb89d59d926b753110?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Kamran Khan</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14950"> <time datetime="2012-05-05T04:41:20-04:00" itemprop="datePublished"> May 5, 2012 at 4:41 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Hi Jacob,<br /> I have some reservation regarding JUST CREATIVE logo and website. I will be highly appriciate your attention on my request.</p> <p>Thanks.</p> </div> </article> </li> <li id="comment-14951" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14951" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/38bf98e1de6e97117624fbdb20ace1ac?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/38bf98e1de6e97117624fbdb20ace1ac?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/38bf98e1de6e97117624fbdb20ace1ac?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/38bf98e1de6e97117624fbdb20ace1ac?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Susmita</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14951"> <time datetime="2012-05-09T05:50:48-04:00" itemprop="datePublished"> May 9, 2012 at 5:50 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>can anyone clarify what is timeless and classic design? It would be a great help</p> </div> </article> </li> <li id="comment-14952" class="comment even thread-odd thread-alt depth-1 parent"> <article class="comment-body" id="div-comment-14952" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/b875baef4d2e07c90d03700a397574f2?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/b875baef4d2e07c90d03700a397574f2?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/b875baef4d2e07c90d03700a397574f2?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/b875baef4d2e07c90d03700a397574f2?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">daniel maul</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14952"> <time datetime="2012-05-16T17:41:38-04:00" itemprop="datePublished"> May 16, 2012 at 5:41 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Hi Jacob<br /> – Thanks for at great post.</p> <p>Most clients don’t understand the “Simple” and “Timeless” unfortunately.</p> <p>Do you ever deal with some problems like that?</p> </div> </article> <ul class="children"> <li id="comment-14953" class="comment byuser comment-author-jacob-cass bypostauthor odd alt depth-2"> <article class="comment-body" id="div-comment-14953" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/453eccd82c02a1244c3e3c11a187105b?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/453eccd82c02a1244c3e3c11a187105b?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/453eccd82c02a1244c3e3c11a187105b?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/453eccd82c02a1244c3e3c11a187105b?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="https://justcreative.com" class="url" rel="ugc">Jacob Cass</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14953"> <time datetime="2012-05-16T17:51:44-04:00" itemprop="datePublished"> May 16, 2012 at 5:51 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>I think they go hand in hand, and it’s our jobs to educate clients as much as possible. If they are a tough client, show them their ideas and yours.</p> </div> </article> </li> </ul> </li> <li id="comment-14955" class="comment even thread-even depth-1"> <article class="comment-body" id="div-comment-14955" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/d1f2774e71a2ab6ebc7159db6010a425?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/d1f2774e71a2ab6ebc7159db6010a425?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/d1f2774e71a2ab6ebc7159db6010a425?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/d1f2774e71a2ab6ebc7159db6010a425?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://vialgraphics.clanteam.com" class="url" rel="ugc external nofollow">Paul</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14955"> <time datetime="2012-06-01T08:39:17-04:00" itemprop="datePublished"> June 1, 2012 at 8:39 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>wow very informative, have been totally ignoring the simple aspect of logo design.<br /> thanks for the post.</p> <p>Goes a long way in improving ones skills.</p> </div> </article> </li> <li id="comment-14960" class="comment odd alt thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14960" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/68c4c9ae81da1fb11bfb0c48eade2e17?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/68c4c9ae81da1fb11bfb0c48eade2e17?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/68c4c9ae81da1fb11bfb0c48eade2e17?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/68c4c9ae81da1fb11bfb0c48eade2e17?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">zes</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14960"> <time datetime="2012-07-15T04:20:39-04:00" itemprop="datePublished"> July 15, 2012 at 4:20 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Isn’t it that sometimes we conclude that a particular logo is good because the company had already succeeded. What would be harder is to predict that a company’s logo is good when its just beginning and still basically unknown. You made however some interesting and informative points for better logo design that we can all use.</p> </div> </article> </li> <li id="comment-14961" class="comment even thread-even depth-1"> <article class="comment-body" id="div-comment-14961" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/f751bef828f25c40995551029cf61251?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/f751bef828f25c40995551029cf61251?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/f751bef828f25c40995551029cf61251?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/f751bef828f25c40995551029cf61251?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Simone</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14961"> <time datetime="2012-08-03T09:19:32-04:00" itemprop="datePublished"> August 3, 2012 at 9:19 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Many thanks for a useful, clear and well presented post. Your sharing of knowledge and opinions is much appreciated.</p> </div> </article> </li> <li id="comment-14963" class="comment odd alt thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14963" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/c16ebe27fa3925fd92e6259ce042a1d8?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/c16ebe27fa3925fd92e6259ce042a1d8?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/c16ebe27fa3925fd92e6259ce042a1d8?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/c16ebe27fa3925fd92e6259ce042a1d8?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">molly s</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14963"> <time datetime="2012-09-06T12:44:22-04:00" itemprop="datePublished"> September 6, 2012 at 12:44 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>I <333333 LOGOS</p> </div> </article> </li> <li id="comment-14965" class="comment even thread-even depth-1"> <article class="comment-body" id="div-comment-14965" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/808675e2931442a73733d525c09d1bd4?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/808675e2931442a73733d525c09d1bd4?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/808675e2931442a73733d525c09d1bd4?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/808675e2931442a73733d525c09d1bd4?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.sjlwebdesign.co.uk" class="url" rel="ugc external nofollow">Sam Logan</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14965"> <time datetime="2012-10-09T06:55:59-04:00" itemprop="datePublished"> October 9, 2012 at 6:55 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Great article Jacob, I often keep these steps in mind when designing a logo, however it can be hard to sell a simple idea to a client which is a massive shame.</p> </div> </article> </li> <li id="comment-14973" class="comment odd alt thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14973" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/4b580b0ff80998c60be2fcea025f844d?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/4b580b0ff80998c60be2fcea025f844d?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/4b580b0ff80998c60be2fcea025f844d?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/4b580b0ff80998c60be2fcea025f844d?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.fatshape.com/" class="url" rel="ugc external nofollow">Fatshape</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14973"> <time datetime="2013-02-08T16:02:46-05:00" itemprop="datePublished"> February 8, 2013 at 4:02 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>The comparison of Pepsi and Coca-Cola really made me laugh. I don’t understand why companies do so many times a whole re-design of their products. It makes me just harder to find them on the shopping shelf 🙂</p> </div> </article> </li> <li id="comment-14975" class="comment even thread-even depth-1"> <article class="comment-body" id="div-comment-14975" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/265602af6fed3194b0d643a313b76e36?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/265602af6fed3194b0d643a313b76e36?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/265602af6fed3194b0d643a313b76e36?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/265602af6fed3194b0d643a313b76e36?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Logan Designs</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14975"> <time datetime="2013-02-20T04:37:56-05:00" itemprop="datePublished"> February 20, 2013 at 4:37 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Some really good pointers there for beginners. The only point I would add is to make sure that the logo works in black and white. If it is to be reproduced in print, sometimes this will be necessary</p> </div> </article> </li> <li id="comment-14976" class="comment odd alt thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14976" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/bd7663194a60fe72b02b341998f0d456?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/bd7663194a60fe72b02b341998f0d456?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/bd7663194a60fe72b02b341998f0d456?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/bd7663194a60fe72b02b341998f0d456?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.itruth.biz" class="url" rel="ugc external nofollow">itruth</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14976"> <time datetime="2013-02-21T07:15:12-05:00" itemprop="datePublished"> February 21, 2013 at 7:15 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>really good points,<br /> very good for logo designers<br /> my favorite tip here, “Appropriate”</p> </div> </article> </li> <li id="comment-14979" class="comment even thread-even depth-1"> <article class="comment-body" id="div-comment-14979" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/9e6a09bdf4667809d181b001a70bba96?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/9e6a09bdf4667809d181b001a70bba96?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/9e6a09bdf4667809d181b001a70bba96?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/9e6a09bdf4667809d181b001a70bba96?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Michael</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14979"> <time datetime="2013-02-28T22:02:09-05:00" itemprop="datePublished"> February 28, 2013 at 10:02 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Bookmarked this post as I think the same principles apply to lots of other types of freelance proposal too 🙂</p> <p>Thanks again!</p> <p>Michael.</p> </div> </article> </li> <li id="comment-14980" class="comment odd alt thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14980" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/7519a1beb9f9ab35cfcfacdc121f9872?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/7519a1beb9f9ab35cfcfacdc121f9872?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/7519a1beb9f9ab35cfcfacdc121f9872?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/7519a1beb9f9ab35cfcfacdc121f9872?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Murikitiko Vimbai</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14980"> <time datetime="2013-03-13T09:02:53-04:00" itemprop="datePublished"> March 13, 2013 at 9:02 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>That has been a helpful article. You were able to describe a good logo in a helpful manner. Those bad logos were horrible. Keep it up. Now I think I can design one of the world’s top ten logos.</p> </div> </article> </li> <li id="comment-14982" class="comment even thread-even depth-1"> <article class="comment-body" id="div-comment-14982" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/92d3bc6361d06c84291ff7f78a53f164?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/92d3bc6361d06c84291ff7f78a53f164?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/92d3bc6361d06c84291ff7f78a53f164?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/92d3bc6361d06c84291ff7f78a53f164?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.logopunching.com" class="url" rel="ugc external nofollow">sashacarey</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14982"> <time datetime="2013-03-26T08:15:18-04:00" itemprop="datePublished"> March 26, 2013 at 8:15 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>awesome one. i like very much. cool…..</p> </div> </article> </li> <li id="comment-14983" class="comment odd alt thread-odd thread-alt depth-1 parent"> <article class="comment-body" id="div-comment-14983" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/b11fd391c572e519f13eae52977960d0?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/b11fd391c572e519f13eae52977960d0?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/b11fd391c572e519f13eae52977960d0?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/b11fd391c572e519f13eae52977960d0?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.fatrabbitCREATIVE.com" class="url" rel="ugc external nofollow">Patrick</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14983"> <time datetime="2013-04-02T16:05:49-04:00" itemprop="datePublished"> April 2, 2013 at 4:05 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Jacob, thanks for this basic overview into logo design. In my capacity as staff copywriter at a brand and web design firm, I sometimes have to try and see things from a designer’s point of view. (I’m a writer. This is not an easy thing to do.) I find myself coming back to a few articles for a “beginner’s guide to logo design”, and this is one of them.</p> <p>Thanks for the helpful tips!</p> </div> </article> <ul class="children"> <li id="comment-14984" class="comment byuser comment-author-jacob-cass bypostauthor even depth-2"> <article class="comment-body" id="div-comment-14984" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/453eccd82c02a1244c3e3c11a187105b?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/453eccd82c02a1244c3e3c11a187105b?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/453eccd82c02a1244c3e3c11a187105b?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/453eccd82c02a1244c3e3c11a187105b?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="https://justcreative.com" class="url" rel="ugc">Jacob Cass</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14984"> <time datetime="2013-04-02T23:52:19-04:00" itemprop="datePublished"> April 2, 2013 at 11:52 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>You’re welcome Patrick, glad to help!</p> </div> </article> </li> </ul> </li> <li id="comment-14986" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14986" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/c358cebf09fbf198eba39561b38a0e65?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/c358cebf09fbf198eba39561b38a0e65?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/c358cebf09fbf198eba39561b38a0e65?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/c358cebf09fbf198eba39561b38a0e65?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">jinu</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14986"> <time datetime="2013-04-19T06:32:16-04:00" itemprop="datePublished"> April 19, 2013 at 6:32 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Brilliant post! Many clients often want their activity reflected on their logo. Ridiculous? yes. But no more ridiculous than trying to explain logo design to them. This article will be a great deal of help next time I encounter the same problem. Cheers!, and must share this to my friends,</p> </div> </article> </li> <li id="comment-14987" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14987" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/87f85f7094f7d4e326f44009773b3051?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/87f85f7094f7d4e326f44009773b3051?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/87f85f7094f7d4e326f44009773b3051?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/87f85f7094f7d4e326f44009773b3051?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.designfacet.com" class="url" rel="ugc external nofollow">Sean</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14987"> <time datetime="2013-04-23T22:05:47-04:00" itemprop="datePublished"> April 23, 2013 at 10:05 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Great article and examples. Really enjoyed reading it.</p> </div> </article> </li> <li id="comment-14989" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14989" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/77f0005fb2ad0fb8b0eada13e51fa301?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/77f0005fb2ad0fb8b0eada13e51fa301?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/77f0005fb2ad0fb8b0eada13e51fa301?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/77f0005fb2ad0fb8b0eada13e51fa301?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Wdc</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14989"> <time datetime="2013-05-12T14:32:42-04:00" itemprop="datePublished"> May 12, 2013 at 2:32 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Even professionals, we often overlook the very basics of branding.thankyou</p> </div> </article> </li> <li id="comment-14992" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14992" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/8b43db477b135044b3988b0e64f4ea93?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/8b43db477b135044b3988b0e64f4ea93?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/8b43db477b135044b3988b0e64f4ea93?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/8b43db477b135044b3988b0e64f4ea93?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.godesigning.com" class="url" rel="ugc external nofollow">Anna</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14992"> <time datetime="2013-05-21T13:53:32-04:00" itemprop="datePublished"> May 21, 2013 at 1:53 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>hi Jacob thanks so much for such a good article its very helpful especially for beginners. i just love the example of Coca cola they are simply the best, another point which i like is that logo design should be appropriate according to the nature of business.</p> </div> </article> </li> <li id="comment-14997" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14997" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/dbc2a7d9e45970241b468f49abc31113?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/dbc2a7d9e45970241b468f49abc31113?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/dbc2a7d9e45970241b468f49abc31113?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/dbc2a7d9e45970241b468f49abc31113?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.prep4cert.com/" class="url" rel="ugc external nofollow">prep4cert.com</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14997"> <time datetime="2013-08-13T04:05:57-04:00" itemprop="datePublished"> August 13, 2013 at 4:05 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Kunden knnen sich vor der Ma anfertigung der Badewannen zwischen zahlreichen Arten un</p> </div> </article> </li> <li id="comment-14998" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-14998" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/76870cfcdd9247bb9f13b1721eb14561?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/76870cfcdd9247bb9f13b1721eb14561?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/76870cfcdd9247bb9f13b1721eb14561?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/76870cfcdd9247bb9f13b1721eb14561?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">maid services</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14998"> <time datetime="2013-09-16T02:24:58-04:00" itemprop="datePublished"> September 16, 2013 at 2:24 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>a great article contain many information like the person like me…thanks for publish this one….Nice article, i appreciate for putting this together! “This is obviously one great post. Thanks for the valuable information and insights you have so provided here. Keep it up!”</p> </div> </article> </li> <li id="comment-14999" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-14999" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/95bb0d371535124a9e6acf9e48076abe?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/95bb0d371535124a9e6acf9e48076abe?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/95bb0d371535124a9e6acf9e48076abe?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/95bb0d371535124a9e6acf9e48076abe?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://onefineham.com" class="url" rel="ugc external nofollow">Onefineham</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-14999"> <time datetime="2013-09-23T12:32:56-04:00" itemprop="datePublished"> September 23, 2013 at 12:32 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Point 5 should absolutely not be lost on readers – identifying a logo with a brand transcends linear thinking. No – the Harley Davidson is not about motorcycles – it’s about freedom – associating the feeling of riding a Harley with the American spirit and flight of an Eagle. Compelling stuff.</p> <p>Can’t not also mention the Pepsi – Coke comparison. Priceless.</p> </div> </article> </li> <li id="comment-15000" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-15000" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/1084bfbc95375c15e9e50b3e5eee6ac3?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/1084bfbc95375c15e9e50b3e5eee6ac3?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/1084bfbc95375c15e9e50b3e5eee6ac3?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/1084bfbc95375c15e9e50b3e5eee6ac3?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">K Howard Joslin</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15000"> <time datetime="2013-10-01T21:49:31-04:00" itemprop="datePublished"> October 1, 2013 at 9:49 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Excellent, helpful article.</p> </div> </article> </li> <li id="comment-15001" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-15001" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/26abd2351f19db73841d61f3ce750022?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/26abd2351f19db73841d61f3ce750022?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/26abd2351f19db73841d61f3ce750022?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/26abd2351f19db73841d61f3ce750022?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.designandpromote.com" class="url" rel="ugc external nofollow">Amber</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15001"> <time datetime="2013-10-20T12:07:09-04:00" itemprop="datePublished"> October 20, 2013 at 12:07 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>And some people wonder why a logo design costs more that $20</p> </div> </article> </li> <li id="comment-15002" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-15002" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/cc15ed5178b90407fda4198c976f87ff?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/cc15ed5178b90407fda4198c976f87ff?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/cc15ed5178b90407fda4198c976f87ff?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/cc15ed5178b90407fda4198c976f87ff?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Chiulala</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15002"> <time datetime="2013-11-14T13:37:03-05:00" itemprop="datePublished"> November 14, 2013 at 1:37 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>greatest article about logo i ever seen before!</p> </div> </article> </li> <li id="comment-15004" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-15004" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/727d024edb50aab8b0a36ed6faac1ac9?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/727d024edb50aab8b0a36ed6faac1ac9?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/727d024edb50aab8b0a36ed6faac1ac9?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/727d024edb50aab8b0a36ed6faac1ac9?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.stylelegacy.com" class="url" rel="ugc external nofollow">Style Legacy</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15004"> <time datetime="2013-11-29T09:30:17-05:00" itemprop="datePublished"> November 29, 2013 at 9:30 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>I love the WWF logo. Although it’s old it is still very relevant in todays market and is probably one of those logos that never really needs to be tweaked</p> </div> </article> </li> <li id="comment-15006" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-15006" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/059a1171012d2418324a0ff56090c9cb?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/059a1171012d2418324a0ff56090c9cb?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/059a1171012d2418324a0ff56090c9cb?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/059a1171012d2418324a0ff56090c9cb?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Manas</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15006"> <time datetime="2013-12-18T21:54:54-05:00" itemprop="datePublished"> December 18, 2013 at 9:54 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>first need to focus on industry and what the service is all about provide on the website and then logo need to prepare accordingly .</p> </div> </article> </li> <li id="comment-15012" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-15012" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/db90708ffdc3bbfd965717c0ee7be7d2?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/db90708ffdc3bbfd965717c0ee7be7d2?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/db90708ffdc3bbfd965717c0ee7be7d2?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/db90708ffdc3bbfd965717c0ee7be7d2?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://webdevstar.com/5-great-logo-creation-software-you-can-download-online/" class="url" rel="ugc external nofollow">Andy</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15012"> <time datetime="2014-03-06T20:31:24-05:00" itemprop="datePublished"> March 6, 2014 at 8:31 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>The 5 principles hits it on the head. I’ve read a few logo articles in my time and that elegantly sums it up. I know vector is recommended, but I’ve read that it’s limited in terms of effects like shadow, but I’m not sure if this goes against the principles you outline here.</p> <p>The Pantone recommendation is new to me. I will read up more on why this is best.</p> <p>thanks for this</p> </div> </article> </li> <li id="comment-15013" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-15013" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/6b1e967e38c0cac20b50208528dbf0e0?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/6b1e967e38c0cac20b50208528dbf0e0?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/6b1e967e38c0cac20b50208528dbf0e0?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/6b1e967e38c0cac20b50208528dbf0e0?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Stan</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15013"> <time datetime="2014-03-08T22:20:15-05:00" itemprop="datePublished"> March 8, 2014 at 10:20 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Pepsi needed to change, partially to get rid of the “cola” part of their logo. Helps to differentiate themselves from Coke.</p> </div> </article> </li> <li id="comment-15015" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-15015" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/c1b0c721a86def7a13ee9c3b0adbb273?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/c1b0c721a86def7a13ee9c3b0adbb273?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/c1b0c721a86def7a13ee9c3b0adbb273?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/c1b0c721a86def7a13ee9c3b0adbb273?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Alsa</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15015"> <time datetime="2014-03-24T03:27:17-04:00" itemprop="datePublished"> March 24, 2014 at 3:27 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>hi<br /> this is a great article post Very good points and clear explanations.<br /> just i want how useful is your blog informative lively and extremely.</p> </div> </article> </li> <li id="comment-15017" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-15017" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/ba21fa51dce05a19dd26d91e7ba43150?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/ba21fa51dce05a19dd26d91e7ba43150?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/ba21fa51dce05a19dd26d91e7ba43150?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/ba21fa51dce05a19dd26d91e7ba43150?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Creative Contrast</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15017"> <time datetime="2014-04-08T12:44:47-04:00" itemprop="datePublished"> April 8, 2014 at 12:44 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Some great points regarding graphic design, the fact about being timeless always sticks in my mind.</p> </div> </article> </li> <li id="comment-15022" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-15022" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/2b3c61ba6ab4a0df22ff30f5cfa4c1a2?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/2b3c61ba6ab4a0df22ff30f5cfa4c1a2?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/2b3c61ba6ab4a0df22ff30f5cfa4c1a2?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/2b3c61ba6ab4a0df22ff30f5cfa4c1a2?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.graphic-magic.com/" class="url" rel="ugc external nofollow">creative logos</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15022"> <time datetime="2014-07-02T05:20:42-04:00" itemprop="datePublished"> July 2, 2014 at 5:20 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Hey!<br /> Your post is very useful for the beginners! I agree with you regarding coco cola. Thanks for sharing your views with us. You have explained each and every point clearly! In today’s world logos need to be creative.</p> </div> </article> </li> <li id="comment-15023" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-15023" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/6a2a6514b2902426560db6d0e69762b9?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/6a2a6514b2902426560db6d0e69762b9?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/6a2a6514b2902426560db6d0e69762b9?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/6a2a6514b2902426560db6d0e69762b9?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Ayush</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15023"> <time datetime="2014-07-03T10:45:13-04:00" itemprop="datePublished"> July 3, 2014 at 10:45 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>That was really nice. I agree with the example you gave for Coca Cola vs Pepsi.<br /> Thanks for inspiring! 🙂</p> </div> </article> </li> <li id="comment-15033" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-15033" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/209106530c382c8541efdbeb55fcfd01?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/209106530c382c8541efdbeb55fcfd01?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/209106530c382c8541efdbeb55fcfd01?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/209106530c382c8541efdbeb55fcfd01?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">williama</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15033"> <time datetime="2014-09-10T01:36:14-04:00" itemprop="datePublished"> September 10, 2014 at 1:36 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p><a href="https://www.google.com.pk/" rel="nofollow ugc">Google</a></p> </div> </article> </li> <li id="comment-15035" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-15035" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/e26bb3643c5bb80aaaf8e5538f961d9c?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/e26bb3643c5bb80aaaf8e5538f961d9c?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/e26bb3643c5bb80aaaf8e5538f961d9c?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/e26bb3643c5bb80aaaf8e5538f961d9c?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Ben</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15035"> <time datetime="2014-10-11T11:13:02-04:00" itemprop="datePublished"> October 11, 2014 at 11:13 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Great stuff!</p> </div> </article> </li> <li id="comment-15038" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-15038" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/a07bdb18d69b6f82cd61fd3481c653f4?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/a07bdb18d69b6f82cd61fd3481c653f4?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/a07bdb18d69b6f82cd61fd3481c653f4?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/a07bdb18d69b6f82cd61fd3481c653f4?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">seragam kerja</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15038"> <time datetime="2014-10-19T22:06:35-04:00" itemprop="datePublished"> October 19, 2014 at 10:06 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>great article… ternyata tidak semudah itu membuat logo</p> </div> </article> </li> <li id="comment-15041" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-15041" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/757b717007836bf4c9a5778a01d09d74?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/757b717007836bf4c9a5778a01d09d74?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/757b717007836bf4c9a5778a01d09d74?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/757b717007836bf4c9a5778a01d09d74?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">jenjay</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15041"> <time datetime="2014-10-22T20:44:21-04:00" itemprop="datePublished"> October 22, 2014 at 8:44 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>I always think that the two combos- simplicity and memorable go together as two powerful ingredients. Too many symbols and colors make the logo appear distracting to look at and so quickly we forget that we saw it in the first place. Best of all though- I love simplicity, I can’t emphasize how effective simple logos work- as our brains can only process as much and no more.</p> </div> </article> </li> <li id="comment-15046" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-15046" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/52abc21a36002088ea6b1419cfa696fd?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/52abc21a36002088ea6b1419cfa696fd?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/52abc21a36002088ea6b1419cfa696fd?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/52abc21a36002088ea6b1419cfa696fd?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Md Razaul Karim</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15046"> <time datetime="2014-11-05T05:32:41-05:00" itemprop="datePublished"> November 5, 2014 at 5:32 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Thanks for necessary info. The tutorial nicely explain what is the effective site of logo design. Brilliant………………</p> </div> </article> </li> <li id="comment-15050" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-15050" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/bac5cb8dbd7d2a5a135ae57f9a932ca5?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/bac5cb8dbd7d2a5a135ae57f9a932ca5?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/bac5cb8dbd7d2a5a135ae57f9a932ca5?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/bac5cb8dbd7d2a5a135ae57f9a932ca5?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">John</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15050"> <time datetime="2014-11-13T01:42:00-05:00" itemprop="datePublished"> November 13, 2014 at 1:42 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Again great post on Logo Design Services………….Thanks</p> </div> </article> </li> <li id="comment-15053" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-15053" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/4b80c6c3fbe841ff49455dbec7ae1184?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/4b80c6c3fbe841ff49455dbec7ae1184?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/4b80c6c3fbe841ff49455dbec7ae1184?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/4b80c6c3fbe841ff49455dbec7ae1184?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://behance.net/beatrizlopez-nj" class="url" rel="ugc external nofollow">Beatriz</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15053"> <time datetime="2014-11-24T22:27:35-05:00" itemprop="datePublished"> November 24, 2014 at 10:27 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Jacob,<br /> This article was so helpful. I graduated June of this year and just got a job for a boutique advertising firm. I will be doing a lot of branding and articles like these are so helpful because I am new in the design field and have very little experience. I have been following your work since my Junior year in college because it is so helpful for experienced designers and designers like myself that are just starting out. Thank you.</p> </div> </article> </li> <li id="comment-15059" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-15059" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/3f3bf428c9e65bd617dda57fdf93fb54?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/3f3bf428c9e65bd617dda57fdf93fb54?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/3f3bf428c9e65bd617dda57fdf93fb54?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/3f3bf428c9e65bd617dda57fdf93fb54?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Dizajn Enterijera</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15059"> <time datetime="2014-12-26T06:43:48-05:00" itemprop="datePublished"> December 26, 2014 at 6:43 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Logo design is one of the hardest and most important aspect of design. This is excellent and well explained article!</p> </div> </article> </li> <li id="comment-15060" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-15060" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/308aac17e8a153aefa20df8c7bfb73cd?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/308aac17e8a153aefa20df8c7bfb73cd?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/308aac17e8a153aefa20df8c7bfb73cd?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/308aac17e8a153aefa20df8c7bfb73cd?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">DV</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15060"> <time datetime="2015-01-05T18:28:38-05:00" itemprop="datePublished"> January 5, 2015 at 6:28 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>I believe the Coca Cola logo has indeed changed over the years, maybe not so m any times as the Pepsi logo, but it did change… Meaning the Coca Cola logo wasn’t that timeless.</p> <p>Good post, anyway…</p> </div> </article> </li> <li id="comment-15061" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-15061" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/7ea17918bb6d509b177621d5bef382b5?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/7ea17918bb6d509b177621d5bef382b5?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/7ea17918bb6d509b177621d5bef382b5?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/7ea17918bb6d509b177621d5bef382b5?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://buatlogo.com" class="url" rel="ugc external nofollow">jasa desain logo</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15061"> <time datetime="2015-01-08T14:55:48-05:00" itemprop="datePublished"> January 8, 2015 at 2:55 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Thanks bro, this helped me design a logo for my customer.</p> </div> </article> </li> <li id="comment-15063" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-15063" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/bbcafb99925f18647cd7430d6331ebf5?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/bbcafb99925f18647cd7430d6331ebf5?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/bbcafb99925f18647cd7430d6331ebf5?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/bbcafb99925f18647cd7430d6331ebf5?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.engleskijezik.net" class="url" rel="ugc external nofollow">Detaljnije</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15063"> <time datetime="2015-01-28T07:41:53-05:00" itemprop="datePublished"> January 28, 2015 at 7:41 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>I will definitely redesign my logo based on your guidelines. Thanks!!!</p> </div> </article> </li> <li id="comment-15064" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-15064" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/178006186c320458eb2e3cd50f5749e2?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/178006186c320458eb2e3cd50f5749e2?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/178006186c320458eb2e3cd50f5749e2?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/178006186c320458eb2e3cd50f5749e2?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Kipling</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15064"> <time datetime="2015-02-04T18:46:15-05:00" itemprop="datePublished"> February 4, 2015 at 6:46 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>I find your blog very insightful and clinical. I am currently researching the design of a logo for a Real Estate with the name Obsidian, a very rare stone, any hints or ideas. I have discovered thus far that it was often used to make arrow blades, so I am thinking of integrating that in the logo. Your thoughts are welcomed…</p> </div> </article> </li> <li id="comment-15069" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-15069" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/156313f26c910437fde30215c5eaeaea?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/156313f26c910437fde30215c5eaeaea?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/156313f26c910437fde30215c5eaeaea?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/156313f26c910437fde30215c5eaeaea?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.webdirectors.co.uk" class="url" rel="ugc external nofollow">David Albert</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15069"> <time datetime="2015-02-23T11:08:59-05:00" itemprop="datePublished"> February 23, 2015 at 11:08 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Inspiring article, these 5 major principles are really important for every web designer. The Pepsi vs. Coca Cola comparison is such an amazing explanation and the way you explain is really clear and easy to understand for everyone. Thanks for sharing such a useful article.</p> </div> </article> </li> <li id="comment-15072" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-15072" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/0672d0c31cc633ddc3bbe0a9ed22f2b3?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/0672d0c31cc633ddc3bbe0a9ed22f2b3?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/0672d0c31cc633ddc3bbe0a9ed22f2b3?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/0672d0c31cc633ddc3bbe0a9ed22f2b3?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">chirnside park medical centre</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15072"> <time datetime="2015-03-08T08:20:57-04:00" itemprop="datePublished"> March 8, 2015 at 8:20 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>thanks alot i love your websites</p> </div> </article> </li> <li id="comment-15073" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-15073" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/c7735fb7a02d2d1560c699da42f3e7d1?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/c7735fb7a02d2d1560c699da42f3e7d1?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/c7735fb7a02d2d1560c699da42f3e7d1?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/c7735fb7a02d2d1560c699da42f3e7d1?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.clippingpathserviceindia.com" class="url" rel="ugc external nofollow">Clipping Path Service India</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15073"> <time datetime="2015-03-08T21:23:59-04:00" itemprop="datePublished"> March 8, 2015 at 9:23 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Many many Thanks for your logo design Post.</p> </div> </article> </li> <li id="comment-15075" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-15075" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/71a67cdbbe2e591f6c88c47bb282f629?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/71a67cdbbe2e591f6c88c47bb282f629?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/71a67cdbbe2e591f6c88c47bb282f629?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/71a67cdbbe2e591f6c88c47bb282f629?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://celexsa.com" class="url" rel="ugc external nofollow">ANJALI</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15075"> <time datetime="2015-03-28T03:07:44-04:00" itemprop="datePublished"> March 28, 2015 at 3:07 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Your logo is the first thing that your customers capture.It makes you stand out and makes a big difference with a long tradition of trust.It speaks out your business and perhaps play the most im[important role in building your credibility.A very nice article.</p> </div> </article> </li> <li id="comment-15078" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-15078" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/8f2312954ca8bd6873dad4d47e82396e?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/8f2312954ca8bd6873dad4d47e82396e?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/8f2312954ca8bd6873dad4d47e82396e?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/8f2312954ca8bd6873dad4d47e82396e?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Ernest</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15078"> <time datetime="2015-04-07T04:35:26-04:00" itemprop="datePublished"> April 7, 2015 at 4:35 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Great post. The London underground logo is so simple and yet so effective and memorable.</p> </div> </article> </li> <li id="comment-15079" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-15079" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/3306ece3a35ae8ac8d17aa03a6b8217b?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/3306ece3a35ae8ac8d17aa03a6b8217b?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/3306ece3a35ae8ac8d17aa03a6b8217b?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/3306ece3a35ae8ac8d17aa03a6b8217b?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">hamzza shahid</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15079"> <time datetime="2015-04-08T06:44:49-04:00" itemprop="datePublished"> April 8, 2015 at 6:44 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>its amazing and as usual i am loving it.<br /> thank you for posting such information.<br /> <a href="http://www.asstrologist.com" rel="nofollow ugc">http://www.asstrologist.com</a></p> </div> </article> </li> <li id="comment-15080" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-15080" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/b6a1f6a5180a56bcf335f39a8c9e9a33?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/b6a1f6a5180a56bcf335f39a8c9e9a33?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/b6a1f6a5180a56bcf335f39a8c9e9a33?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/b6a1f6a5180a56bcf335f39a8c9e9a33?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Jahangir</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15080"> <time datetime="2015-04-11T02:56:08-04:00" itemprop="datePublished"> April 11, 2015 at 2:56 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>It is very informative. Thanks Jacob</p> </div> </article> </li> <li id="comment-15082" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-15082" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/41a961f3f8fed53800a0fb670ce82bc1?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/41a961f3f8fed53800a0fb670ce82bc1?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/41a961f3f8fed53800a0fb670ce82bc1?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/41a961f3f8fed53800a0fb670ce82bc1?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Yusef Noden</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15082"> <time datetime="2015-04-21T00:36:30-04:00" itemprop="datePublished"> April 21, 2015 at 12:36 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Great post. Thank you.</p> </div> </article> </li> <li id="comment-15087" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-15087" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/223200dbb075259614ec1252adbb0ab5?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/223200dbb075259614ec1252adbb0ab5?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/223200dbb075259614ec1252adbb0ab5?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/223200dbb075259614ec1252adbb0ab5?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://myrandawicks.ca/" class="url" rel="ugc external nofollow">MyrandaWicks Designs</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15087"> <time datetime="2015-05-06T00:59:06-04:00" itemprop="datePublished"> May 6, 2015 at 12:59 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>This is great. Love your work! I feel like i am going to learn a lot reading your blog.</p> </div> </article> </li> <li id="comment-15088" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-15088" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/5660d7f7d218d9813b52f8232f02de8c?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/5660d7f7d218d9813b52f8232f02de8c?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/5660d7f7d218d9813b52f8232f02de8c?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/5660d7f7d218d9813b52f8232f02de8c?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Rony</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15088"> <time datetime="2015-05-09T04:52:56-04:00" itemprop="datePublished"> May 9, 2015 at 4:52 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Awesome your article,thanks jacob for your nice post.</p> </div> </article> </li> <li id="comment-15094" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-15094" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/de81922b8a8944180bf1b6f0a2def68a?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/de81922b8a8944180bf1b6f0a2def68a?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/de81922b8a8944180bf1b6f0a2def68a?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/de81922b8a8944180bf1b6f0a2def68a?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.iftekharahmed.com" class="url" rel="ugc external nofollow">Iftekhar Ahmed</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15094"> <time datetime="2015-06-03T03:54:07-04:00" itemprop="datePublished"> June 3, 2015 at 3:54 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Thses are the logos with logical explanation, i believe every logo must have a msg in their logo….</p> </div> </article> </li> <li id="comment-15097" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-15097" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/12fbdc3e59810025d321cab9df2f1fe0?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/12fbdc3e59810025d321cab9df2f1fe0?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/12fbdc3e59810025d321cab9df2f1fe0?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/12fbdc3e59810025d321cab9df2f1fe0?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">whitehatseo1</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15097"> <time datetime="2015-06-18T15:16:47-04:00" itemprop="datePublished"> June 18, 2015 at 3:16 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>You may be too young to remember “The Taste For The New Generation” ads Pepsi had during the early nineties, if you ever watch Wayne’s World The Movie you’ll see what I’m talking about:). As for Pepsi’s logo change, I believe this is done on purpose to keep up with the current trends. Of course this goes against some of the rules in creating a logo…but rules are meant to be broken;)</p> </div> </article> </li> <li id="comment-15098" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-15098" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/12fbdc3e59810025d321cab9df2f1fe0?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/12fbdc3e59810025d321cab9df2f1fe0?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/12fbdc3e59810025d321cab9df2f1fe0?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/12fbdc3e59810025d321cab9df2f1fe0?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://uhchat.net/" class="url" rel="ugc external nofollow">whitehatseo1</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15098"> <time datetime="2015-06-22T14:57:37-04:00" itemprop="datePublished"> June 22, 2015 at 2:57 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>I think Simplicity has a direct impact on Versatility. Having a logo that is flexible, adaptable, that works in color, white, and looks as good on a coffee mug or embroidered on a shirt, as it does on a business card, is what helps make it Timeless and more valuable.</p> </div> </article> </li> <li id="comment-15099" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-15099" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/12fbdc3e59810025d321cab9df2f1fe0?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/12fbdc3e59810025d321cab9df2f1fe0?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/12fbdc3e59810025d321cab9df2f1fe0?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/12fbdc3e59810025d321cab9df2f1fe0?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://uhchat.net/" class="url" rel="ugc external nofollow">whitehatseo1</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15099"> <time datetime="2015-06-23T16:11:06-04:00" itemprop="datePublished"> June 23, 2015 at 4:11 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>The illustration of really apt logo designs have brought forth each point of the article in very emphatic way.Very well presented</p> </div> </article> </li> <li id="comment-15100" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-15100" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/12fbdc3e59810025d321cab9df2f1fe0?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/12fbdc3e59810025d321cab9df2f1fe0?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/12fbdc3e59810025d321cab9df2f1fe0?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/12fbdc3e59810025d321cab9df2f1fe0?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">whitehatseo1</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15100"> <time datetime="2015-06-26T03:30:58-04:00" itemprop="datePublished"> June 26, 2015 at 3:30 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>I really like the time line of the pepsi logo and coca cola logo. It shows how you can create a solid logo and never have to worry about changing it to keep it ‘updated’</p> </div> </article> </li> <li id="comment-15101" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-15101" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/12fbdc3e59810025d321cab9df2f1fe0?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/12fbdc3e59810025d321cab9df2f1fe0?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/12fbdc3e59810025d321cab9df2f1fe0?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/12fbdc3e59810025d321cab9df2f1fe0?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">whitehatseo1</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15101"> <time datetime="2015-07-01T17:22:02-04:00" itemprop="datePublished"> July 1, 2015 at 5:22 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Excellent article!! Very good key points and clear explanations. The Pepsi vs. Coca Cola comparison is such an eye opener on great and effective design.</p> </div> </article> </li> <li id="comment-15102" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-15102" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/12fbdc3e59810025d321cab9df2f1fe0?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/12fbdc3e59810025d321cab9df2f1fe0?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/12fbdc3e59810025d321cab9df2f1fe0?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/12fbdc3e59810025d321cab9df2f1fe0?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">whitehatseo1</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15102"> <time datetime="2015-07-02T17:18:03-04:00" itemprop="datePublished"> July 2, 2015 at 5:18 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>I love the way you’ve presented this article. You have included what other logo designers think about the points you have presented. I like that personally.</p> </div> </article> </li> <li id="comment-15103" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-15103" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/41fb561f9a76ff7ca7ac645aaaeaeebb?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/41fb561f9a76ff7ca7ac645aaaeaeebb?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/41fb561f9a76ff7ca7ac645aaaeaeebb?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/41fb561f9a76ff7ca7ac645aaaeaeebb?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.mytorontolimousines.ca" class="url" rel="ugc external nofollow">sad</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15103"> <time datetime="2015-07-12T21:44:57-04:00" itemprop="datePublished"> July 12, 2015 at 9:44 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>I love the way you’ve presented this article. You have included what other logo designers think about the points you have presented. I like that personally.<a>Toronto Limousines</a></p> </div> </article> </li> <li id="comment-15106" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-15106" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/1ce8669e12170fb9c86931f8a129526f?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/1ce8669e12170fb9c86931f8a129526f?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/1ce8669e12170fb9c86931f8a129526f?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/1ce8669e12170fb9c86931f8a129526f?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">sad</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15106"> <time datetime="2015-08-25T00:04:27-04:00" itemprop="datePublished"> August 25, 2015 at 12:04 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>I love the way you’ve presented this article. You have included what other logo designers think about the points you have presented. I like that personally. biking vietnam</p> </div> </article> </li> <li id="comment-15107" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-15107" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/3d52291fefa180dfde03c990ba7f37bc?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/3d52291fefa180dfde03c990ba7f37bc?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/3d52291fefa180dfde03c990ba7f37bc?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/3d52291fefa180dfde03c990ba7f37bc?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">sad</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15107"> <time datetime="2015-09-01T07:52:42-04:00" itemprop="datePublished"> September 1, 2015 at 7:52 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Excellent article!! Very good key points and clear explanations. The Pepsi vs. Coca Cola comparison is such an eye opener on great and effective design.<a>reseller hosting</a></p> </div> </article> </li> <li id="comment-15108" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-15108" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/3d52291fefa180dfde03c990ba7f37bc?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/3d52291fefa180dfde03c990ba7f37bc?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/3d52291fefa180dfde03c990ba7f37bc?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/3d52291fefa180dfde03c990ba7f37bc?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">sad</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15108"> <time datetime="2015-09-01T08:06:03-04:00" itemprop="datePublished"> September 1, 2015 at 8:06 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>you have great website. <a>reseller hosting</a></p> </div> </article> </li> <li id="comment-15109" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-15109" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/41fb561f9a76ff7ca7ac645aaaeaeebb?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/41fb561f9a76ff7ca7ac645aaaeaeebb?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/41fb561f9a76ff7ca7ac645aaaeaeebb?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/41fb561f9a76ff7ca7ac645aaaeaeebb?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">sad</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15109"> <time datetime="2015-09-01T08:09:25-04:00" itemprop="datePublished"> September 1, 2015 at 8:09 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>I really like the time line of the pepsi logo and coca cola logo. It shows how you can create a solid logo and never have to worry about changing it to keep it ‘updated’. <a>reseller hosting</a></p> </div> </article> </li> <li id="comment-15110" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-15110" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/b0ba8732f45207ef3290a08fb60408a4?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/b0ba8732f45207ef3290a08fb60408a4?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/b0ba8732f45207ef3290a08fb60408a4?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/b0ba8732f45207ef3290a08fb60408a4?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">ali</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15110"> <time datetime="2015-09-01T09:36:14-04:00" itemprop="datePublished"> September 1, 2015 at 9:36 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Possibly one of Floyd Mayweather’s last fights will take place on September 12th, 2015. Get the latest details and tickets for Mayweather vs Berto here. Buy 2015 Floyd Mayweather Jr Tickets! Choose Your Seats + Order Online</p> </div> </article> </li> <li id="comment-15111" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-15111" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/d099474706378e0e7db1035e26bcfcd8?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/d099474706378e0e7db1035e26bcfcd8?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/d099474706378e0e7db1035e26bcfcd8?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/d099474706378e0e7db1035e26bcfcd8?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">alexus</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15111"> <time datetime="2015-09-01T09:37:39-04:00" itemprop="datePublished"> September 1, 2015 at 9:37 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Possibly one of Floyd Mayweather’s last fights will take place on September 12th, 2015. Get the latest details and tickets for Mayweather vs Berto here. Buy 2015 Floyd Mayweather Jr Tickets! Choose Your Seats + Order Online</p> </div> </article> </li> <li id="comment-15113" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-15113" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/cde26d618ec7df5a1471458df8e7ba39?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/cde26d618ec7df5a1471458df8e7ba39?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/cde26d618ec7df5a1471458df8e7ba39?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/cde26d618ec7df5a1471458df8e7ba39?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://saitove.bg/izrabotka-baneri" class="url" rel="ugc external nofollow">Izrabotka Baneri</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15113"> <time datetime="2015-09-09T20:13:25-04:00" itemprop="datePublished"> September 9, 2015 at 8:13 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>This web site is a must for every new Logo Designer.<br /> Thanks for sharing so much quality info and knowledge mr. 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I highly appreciate the bloggers workings and will wait for more post from the admin.<a>Pre Construction Condos</a></p> </div> </article> </li> <li id="comment-15124" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-15124" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/36d3044db43038a93b5b74abff7fe033?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/36d3044db43038a93b5b74abff7fe033?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/36d3044db43038a93b5b74abff7fe033?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/36d3044db43038a93b5b74abff7fe033?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">gable</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15124"> <time datetime="2015-11-23T10:07:50-05:00" itemprop="datePublished"> November 23, 2015 at 10:07 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>GOOD</p> </div> </article> </li> <li id="comment-15125" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-15125" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/cd42602c234eaf517b6784da16865ad1?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/cd42602c234eaf517b6784da16865ad1?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/cd42602c234eaf517b6784da16865ad1?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/cd42602c234eaf517b6784da16865ad1?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">logo designing in hyderabad</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15125"> <time datetime="2015-11-26T04:46:08-05:00" itemprop="datePublished"> November 26, 2015 at 4:46 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Thank you for sharing amazing tips<br /> It is very helpful<br /> Really, awesome information<br /> thank you so much</p> </div> </article> </li> <li id="comment-15127" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-15127" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/478cf8676f758ef12b701d331dd4f067?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/478cf8676f758ef12b701d331dd4f067?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/478cf8676f758ef12b701d331dd4f067?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/478cf8676f758ef12b701d331dd4f067?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Cris</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15127"> <time datetime="2015-12-24T03:45:45-05:00" itemprop="datePublished"> December 24, 2015 at 3:45 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Shall be back again often to find out up on latest blogposts. ! Carries a amazing perspective of your brain.After reading this article, I honestly appreciate your hard work and my personal request is to please talk about us much more post from now on. Keep writing</p> </div> </article> </li> <li id="comment-15129" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-15129" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/f6e1c8571dd363ac9b7dd6ba598b29fe?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/f6e1c8571dd363ac9b7dd6ba598b29fe?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/f6e1c8571dd363ac9b7dd6ba598b29fe?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/f6e1c8571dd363ac9b7dd6ba598b29fe?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Heavens</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15129"> <time datetime="2016-02-01T03:07:34-05:00" itemprop="datePublished"> February 1, 2016 at 3:07 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Perfect tips to set me up. I used the tips to make a logo for my fresh website. Hope it works out for my clients. Thanks</p> </div> </article> </li> <li id="comment-15130" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-15130" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/dbd4cf2983c65fb7c6c65c7eff58a4a2?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/dbd4cf2983c65fb7c6c65c7eff58a4a2?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/dbd4cf2983c65fb7c6c65c7eff58a4a2?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/dbd4cf2983c65fb7c6c65c7eff58a4a2?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Adarsh Mehta</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15130"> <time datetime="2016-02-15T11:19:37-05:00" itemprop="datePublished"> February 15, 2016 at 11:19 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Very nice article you’ve written there mate! 🙂 🙂 🙂<br /> Your favicon is pretty dope.<br /> I made my favicon by simple creating the letter ‘A’ using mspaint, but still it looks pretty awesome and memorable! Hahaha!<br /> Thanks again for this awesome post…</p> </div> </article> </li> <li id="comment-15131" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-15131" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/4828d1673998c29ef5f131fa51e4391b?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/4828d1673998c29ef5f131fa51e4391b?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/4828d1673998c29ef5f131fa51e4391b?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/4828d1673998c29ef5f131fa51e4391b?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">MCX Bullion Tips</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15131"> <time datetime="2016-02-25T05:21:19-05:00" itemprop="datePublished"> February 25, 2016 at 5:21 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Like you, I have been thinking about Blogging for quite sometimes and have started a couple of them. Keeping personal journal is one of the greatest thing you can do to yourself.</p> </div> </article> </li> <li id="comment-15133" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-15133" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/6c4a538741d89965b25c452ef0629a3e?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/6c4a538741d89965b25c452ef0629a3e?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/6c4a538741d89965b25c452ef0629a3e?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/6c4a538741d89965b25c452ef0629a3e?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.chantillypatino.com/designing-your-next-logo/" class="url" rel="ugc external nofollow">Chantilly Patiño</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15133"> <time datetime="2016-02-27T00:26:24-05:00" itemprop="datePublished"> February 27, 2016 at 12:26 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Great list! I agree with every single one of these. I think versatile is the one most people miss. I’ve had many clients get nervous when I mention alternate logos, but I think that when your logo can be transformed without losing it’s imagery, that’s when you know that your logo is truly recognizable. Those are the ones that stick. 😉</p> </div> </article> </li> <li id="comment-15134" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-15134" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/b5979ce02e74ebfbfa043a4e6aeded89?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/b5979ce02e74ebfbfa043a4e6aeded89?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/b5979ce02e74ebfbfa043a4e6aeded89?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/b5979ce02e74ebfbfa043a4e6aeded89?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="https://www.facebook.com/Versilia.Discoteche" class="url" rel="ugc external nofollow">rehan</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15134"> <time datetime="2016-03-04T13:33:05-05:00" itemprop="datePublished"> March 4, 2016 at 1:33 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Thanks for the post and great tips..even I also think that hard work is the most important aspect of getting success.<br /> discoteche versilia</p> </div> </article> </li> <li id="comment-15135" class="comment odd alt thread-even depth-1"> <article class="comment-body" id="div-comment-15135" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/aa8486d3618a0097a0346224a32bc671?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/aa8486d3618a0097a0346224a32bc671?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/aa8486d3618a0097a0346224a32bc671?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/aa8486d3618a0097a0346224a32bc671?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.capodannoversilia.net/" class="url" rel="ugc external nofollow">rehan</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15135"> <time datetime="2016-03-07T03:02:12-05:00" itemprop="datePublished"> March 7, 2016 at 3:02 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Exploring the city of Versilia is incomplete without having local delicacies and experiencing its vibrant nightlife. Now, there is Discoteche inVersilia, a portal that gives all information regarding bookings as well as the available menu and the kind of styling that should be done in Versilia to have a fabulous vacation.<a href="http://www.capodannoversilia.net/" rel="nofollow ugc">capodanno versilia</a></p> </div> </article> </li> <li id="comment-15136" class="comment even thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-15136" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/51883571539fcc7c5719b026f747e15d?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/51883571539fcc7c5719b026f747e15d?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/51883571539fcc7c5719b026f747e15d?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/51883571539fcc7c5719b026f747e15d?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Mestre Design</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15136"> <time datetime="2016-03-16T15:00:39-04:00" itemprop="datePublished"> March 16, 2016 at 3:00 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>This is great. Love your work! I feel like i am going to learn a lot reading your blog :))</p> </div> </article> </li> <li id="comment-15138" class="comment odd alt thread-even depth-1 parent"> <article class="comment-body" id="div-comment-15138" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/45c8fc7125d22551cb8f26a676d3888f?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/45c8fc7125d22551cb8f26a676d3888f?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/45c8fc7125d22551cb8f26a676d3888f?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/45c8fc7125d22551cb8f26a676d3888f?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Conception web</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15138"> <time datetime="2016-04-25T15:31:52-04:00" itemprop="datePublished"> April 25, 2016 at 3:31 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>I just subscribe to your newsletter, you have a great Blog, lot of information! i will create a better logo!</p> <p>Thank you!</p> </div> </article> <ul class="children"> <li id="comment-15146" class="comment even depth-2"> <article class="comment-body" id="div-comment-15146" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/89b590a619ea52250f07beebd5537e9d?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/89b590a619ea52250f07beebd5537e9d?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/89b590a619ea52250f07beebd5537e9d?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/89b590a619ea52250f07beebd5537e9d?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">sohaib_B</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15146"> <time datetime="2016-06-12T05:28:55-04:00" itemprop="datePublished"> June 12, 2016 at 5:28 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>I believe that professional looking designs always requires time,<br /> I will make sure to keep all my clients happy with their requirements.</p> <p>A signature logo will show your customers that your business is reliable and has a unique distinctiveness.</p> </div> </article> </li> </ul> </li> <li id="comment-15139" class="comment odd alt thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-15139" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/f82f18e0e3d14362251fa8187c7618cf?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/f82f18e0e3d14362251fa8187c7618cf?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/f82f18e0e3d14362251fa8187c7618cf?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/f82f18e0e3d14362251fa8187c7618cf?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://clippingpathcreative.com/" class="url" rel="ugc external nofollow">Hovor</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15139"> <time datetime="2016-04-25T22:33:21-04:00" itemprop="datePublished"> April 25, 2016 at 10:33 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Amazing Post. Really it was very helpful for me. Thanks Jacob for your nice sharing.</p> </div> </article> </li> <li id="comment-15140" class="comment even thread-even depth-1"> <article class="comment-body" id="div-comment-15140" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/c0049c959e0c568f15bdb127a617e45d?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/c0049c959e0c568f15bdb127a617e45d?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/c0049c959e0c568f15bdb127a617e45d?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/c0049c959e0c568f15bdb127a617e45d?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Rakhibul</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15140"> <time datetime="2016-04-25T22:38:35-04:00" itemprop="datePublished"> April 25, 2016 at 10:38 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>I have already subscribed your newsletter cause you have informative blog. really i appreciate your post.</p> </div> </article> </li> <li id="comment-15141" class="comment odd alt thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-15141" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/2751197081ce6a9ef9762aff9467d25f?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/2751197081ce6a9ef9762aff9467d25f?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/2751197081ce6a9ef9762aff9467d25f?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/2751197081ce6a9ef9762aff9467d25f?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Mugga</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15141"> <time datetime="2016-05-15T06:17:58-04:00" itemprop="datePublished"> May 15, 2016 at 6:17 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Really super information -Thank you for sharing amazing tips.<br /> It is very helpful</p> </div> </article> </li> <li id="comment-15143" class="comment even thread-even depth-1"> <article class="comment-body" id="div-comment-15143" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/d187838e4d7c035fdbb19537fdaf4ad9?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/d187838e4d7c035fdbb19537fdaf4ad9?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/d187838e4d7c035fdbb19537fdaf4ad9?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/d187838e4d7c035fdbb19537fdaf4ad9?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.graphixnerd.com" class="url" rel="ugc external nofollow">Zach G</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15143"> <time datetime="2016-05-17T17:51:21-04:00" itemprop="datePublished"> May 17, 2016 at 5:51 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Great article! Thanks for all the great posts.</p> </div> </article> </li> <li id="comment-15145" class="comment odd alt thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-15145" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/6da1929339a4090df4f2cea7237fbfac?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/6da1929339a4090df4f2cea7237fbfac?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/6da1929339a4090df4f2cea7237fbfac?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/6da1929339a4090df4f2cea7237fbfac?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Sumedha</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15145"> <time datetime="2016-05-31T08:36:32-04:00" itemprop="datePublished"> May 31, 2016 at 8:36 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Again great post… We would really like follow 5 points</p> </div> </article> </li> <li id="comment-15147" class="comment even thread-even depth-1"> <article class="comment-body" id="div-comment-15147" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/1f1f431bba60d395f7ad777e0f3555d2?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/1f1f431bba60d395f7ad777e0f3555d2?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/1f1f431bba60d395f7ad777e0f3555d2?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/1f1f431bba60d395f7ad777e0f3555d2?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Buffalo</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15147"> <time datetime="2016-06-13T02:42:02-04:00" itemprop="datePublished"> June 13, 2016 at 2:42 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>This web site is a must for every new logo designer</p> </div> </article> </li> <li id="comment-15148" class="comment odd alt thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-15148" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/fc5acffe7ddf42f0686c7bb6e1c216ee?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/fc5acffe7ddf42f0686c7bb6e1c216ee?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/fc5acffe7ddf42f0686c7bb6e1c216ee?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/fc5acffe7ddf42f0686c7bb6e1c216ee?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Goatripsindia</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15148"> <time datetime="2016-06-16T07:33:48-04:00" itemprop="datePublished"> June 16, 2016 at 7:33 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Happiness is a warm puppy. Brand is always great.</p> </div> </article> </li> <li id="comment-15150" class="comment even thread-even depth-1"> <article class="comment-body" id="div-comment-15150" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/8ef9eff79a30e0aac162d1bd7a2516c8?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/8ef9eff79a30e0aac162d1bd7a2516c8?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/8ef9eff79a30e0aac162d1bd7a2516c8?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/8ef9eff79a30e0aac162d1bd7a2516c8?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Ecommerce Development</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15150"> <time datetime="2016-06-24T09:38:51-04:00" itemprop="datePublished"> June 24, 2016 at 9:38 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Really interesting time line of pepsi and coke logo designs, guess you invested quite some time in putting them together. Thanks for sharing</p> </div> </article> </li> <li id="comment-15151" class="comment odd alt thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-15151" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/388b23b6c6ee47b5828812db865b7a7b?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/388b23b6c6ee47b5828812db865b7a7b?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/388b23b6c6ee47b5828812db865b7a7b?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/388b23b6c6ee47b5828812db865b7a7b?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://apsrtcbusbooking.com" class="url" rel="ugc external nofollow">APSRTC</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15151"> <time datetime="2016-06-28T11:27:19-04:00" itemprop="datePublished"> June 28, 2016 at 11:27 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>You have pretty good decent design on your blog, i like the minimalist look and a great post too.. I was looking for logo design and your post will help me in deciding one.</p> <p>Thanks.</p> </div> </article> </li> <li id="comment-15152" class="comment even thread-even depth-1"> <article class="comment-body" id="div-comment-15152" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/e00f5067856e9c853f8b71882e4d507a?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/e00f5067856e9c853f8b71882e4d507a?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/e00f5067856e9c853f8b71882e4d507a?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/e00f5067856e9c853f8b71882e4d507a?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">????? ???</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15152"> <time datetime="2016-06-30T08:43:51-04:00" itemprop="datePublished"> June 30, 2016 at 8:43 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>im logo designer, always study u blog and enjoed</p> </div> </article> </li> <li id="comment-15153" class="comment odd alt thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-15153" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/ecf931b97fbaa6550d17a47ceb314cf5?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/ecf931b97fbaa6550d17a47ceb314cf5?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/ecf931b97fbaa6550d17a47ceb314cf5?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/ecf931b97fbaa6550d17a47ceb314cf5?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Nadine_S</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15153"> <time datetime="2016-07-07T12:02:39-04:00" itemprop="datePublished"> July 7, 2016 at 12:02 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Some great insight into logo design. Here’s something that I find useful <a href="http://shoutex.com/blog/logo-design-good/" rel="nofollow ugc">http://shoutex.com/blog/logo-design-good/</a>. Its a short list on what to do and what to avoid when designing a new logo.</p> </div> </article> </li> <li id="comment-15154" class="comment even thread-even depth-1"> <article class="comment-body" id="div-comment-15154" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/57d8369e75eac6b1113c7aea4468c06d?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/57d8369e75eac6b1113c7aea4468c06d?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/57d8369e75eac6b1113c7aea4468c06d?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/57d8369e75eac6b1113c7aea4468c06d?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Sharron Walt</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15154"> <time datetime="2016-07-09T05:20:38-04:00" itemprop="datePublished"> July 9, 2016 at 5:20 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>I trust the five standards recorded all work together to shape a “decent” logo however yes I concur what with you are stating.</p> </div> </article> </li> <li id="comment-15158" class="comment odd alt thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-15158" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/37bba7858ff847a6a18d2f704a6977c0?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/37bba7858ff847a6a18d2f704a6977c0?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/37bba7858ff847a6a18d2f704a6977c0?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/37bba7858ff847a6a18d2f704a6977c0?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.easternsigns.com/" class="url" rel="ugc external nofollow">Jade Brunetj</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15158"> <time datetime="2016-08-03T17:27:23-04:00" itemprop="datePublished"> August 3, 2016 at 5:27 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>One of the biggest things that stick out to me on business signs is the logo. Thanks for this article about what makes a good logo. I agree with what was said about the importance of simplicity.</p> </div> </article> </li> <li id="comment-15159" class="comment even thread-even depth-1"> <article class="comment-body" id="div-comment-15159" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/c773e52b48572111e575e5b4a64b1034?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/c773e52b48572111e575e5b4a64b1034?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/c773e52b48572111e575e5b4a64b1034?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/c773e52b48572111e575e5b4a64b1034?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.creativeitmedia.ro" class="url" rel="ugc external nofollow">Razvan Bordeanu</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15159"> <time datetime="2016-08-08T11:42:39-04:00" itemprop="datePublished"> August 8, 2016 at 11:42 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>The impact of the logo…cheers!!</p> </div> </article> </li> <li id="comment-15160" class="comment odd alt thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-15160" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/35dfc269d8ab62093efda1d79f397f78?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/35dfc269d8ab62093efda1d79f397f78?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/35dfc269d8ab62093efda1d79f397f78?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/35dfc269d8ab62093efda1d79f397f78?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.deskflex.com/" class="url" rel="ugc external nofollow">Customer Support Software</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15160"> <time datetime="2016-08-09T10:50:11-04:00" itemprop="datePublished"> August 9, 2016 at 10:50 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Well, its nice article.Thanks for sharing it.</p> </div> </article> </li> <li id="comment-15163" class="comment even thread-even depth-1"> <article class="comment-body" id="div-comment-15163" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/4a69c517f7d2fc6762e3ed368b5b11d7?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/4a69c517f7d2fc6762e3ed368b5b11d7?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/4a69c517f7d2fc6762e3ed368b5b11d7?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/4a69c517f7d2fc6762e3ed368b5b11d7?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.coderra.co.uk" class="url" rel="ugc external nofollow">Coderra</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15163"> <time datetime="2016-08-19T10:07:24-04:00" itemprop="datePublished"> August 19, 2016 at 10:07 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Loving the 5 points to great logo design. Simple, Memorable, Timeless, Versatile, Appropriate. The points are simple, but difficult to achieve. There are some logos I’ve seen that may have looked great 10 years ago that really don’t now. That’s why I’m a fan of clean, clear and simple design.</p> </div> </article> </li> <li id="comment-15164" class="comment odd alt thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-15164" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/092d647f5cc98dd9f216a494aab92482?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/092d647f5cc98dd9f216a494aab92482?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/092d647f5cc98dd9f216a494aab92482?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/092d647f5cc98dd9f216a494aab92482?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Isagani Cabrales</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15164"> <time datetime="2016-09-01T05:40:51-04:00" itemprop="datePublished"> September 1, 2016 at 5:40 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>I’m an Instructor here in Philippines, and I really appreciate your article, because that is one of my Lesson there and it helped me a lot to understand those principles in designing a logo, thank</p> </div> </article> </li> <li id="comment-15165" class="comment even thread-even depth-1"> <article class="comment-body" id="div-comment-15165" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/e68ea3395920e68bb45f6a1b4a29cb8f?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/e68ea3395920e68bb45f6a1b4a29cb8f?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/e68ea3395920e68bb45f6a1b4a29cb8f?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/e68ea3395920e68bb45f6a1b4a29cb8f?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Max</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15165"> <time datetime="2016-09-02T00:16:50-04:00" itemprop="datePublished"> September 2, 2016 at 12:16 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Good Logo should be very simple and easy to remember. Nice article</p> </div> </article> </li> <li id="comment-15166" class="comment odd alt thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-15166" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/064108ab13bb1e24460f8ad0916df69d?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/064108ab13bb1e24460f8ad0916df69d?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/064108ab13bb1e24460f8ad0916df69d?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/064108ab13bb1e24460f8ad0916df69d?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="https://www.blogger.com/home" class="url" rel="ugc external nofollow">Juhie</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15166"> <time datetime="2016-09-02T20:23:29-04:00" itemprop="datePublished"> September 2, 2016 at 8:23 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>WOW!!! …. Great Post.It Is Really Help Me.Thanks For Your Nice Compliment.</p> </div> </article> </li> <li id="comment-15168" class="comment even thread-even depth-1"> <article class="comment-body" id="div-comment-15168" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/dffdecec10d6c6186953ac15dc50cad9?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/dffdecec10d6c6186953ac15dc50cad9?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/dffdecec10d6c6186953ac15dc50cad9?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/dffdecec10d6c6186953ac15dc50cad9?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.kordahitechnologies.com/" class="url" rel="ugc external nofollow">Alayna Betty</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15168"> <time datetime="2016-09-15T02:47:17-04:00" itemprop="datePublished"> September 15, 2016 at 2:47 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Yes exactly, like you said in the above article simple things are more memorable. A well designed logo also helps to build the trust and let the customer attracted towards your business.</p> </div> </article> </li> <li id="comment-15170" class="comment odd alt thread-odd thread-alt depth-1"> <article class="comment-body" id="div-comment-15170" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/e96ad9ffbf7cda2d40d112da4c5dc3d5?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/e96ad9ffbf7cda2d40d112da4c5dc3d5?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/e96ad9ffbf7cda2d40d112da4c5dc3d5?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/e96ad9ffbf7cda2d40d112da4c5dc3d5?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn">Vince</cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15170"> <time datetime="2016-09-18T20:30:28-04:00" itemprop="datePublished"> September 18, 2016 at 8:30 pm </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>I couldn’t agree with you more. These are the winning formula for your logo.If you really want to make your company stand out from other, these are the things that must be considered in designing a good logo.I believe that simplicity of a logo is the most valuable because it is easier to understand and remember.If your logo is simple and memorable, it will last your business for decades.</p> </div> </article> </li> <li id="comment-15171" class="comment even thread-even depth-1"> <article class="comment-body" id="div-comment-15171" itemtype="https://schema.org/Comment" itemscope> <footer class="comment-meta" aria-label="Comment meta"> <img alt='' src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2050%2050'%3E%3C/svg%3E" data-lazy-srcset='https://secure.gravatar.com/avatar/1c111f7dd6d9c0823f843bfad0ebd057?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async' data-lazy-src="https://secure.gravatar.com/avatar/1c111f7dd6d9c0823f843bfad0ebd057?s=50&d=mm&r=g"/><noscript><img alt='' src='https://secure.gravatar.com/avatar/1c111f7dd6d9c0823f843bfad0ebd057?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/1c111f7dd6d9c0823f843bfad0ebd057?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo' height='50' width='50' decoding='async'/></noscript> <div class="comment-author-info"> <div class="comment-author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope> <cite itemprop="name" class="fn"><a href="http://www.eletej.com" class="url" rel="ugc external nofollow">Payam</a></cite> </div> <div class="entry-meta comment-metadata"> <a href="https://justcreative.com/what-makes-a-good-logo/#comment-15171"> <time datetime="2016-10-12T05:22:00-04:00" itemprop="datePublished"> October 12, 2016 at 5:22 am </time> </a> </div> </div> </footer> <div class="comment-content" itemprop="text"> <p>Thanks for the tutorial, it was very helpful.</p> 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T-I9105|GT-I8510|GT-S6790N|SM-G7105|SM-N9005|GT-S5301|GT-I9295|GT-I9195|SM-C101|GT-S7392|GT-S7560|GT-B7610|GT-I5510|GT-S7582|GT-S7530E|GT-I8750|SM-G9006V|SM-G9008V|SM-G9009D|SM-G900A|SM-G900D|SM-G900F|SM-G900H|SM-G900I|SM-G900J|SM-G900K|SM-G900L|SM-G900M|SM-G900P|SM-G900R4|SM-G900S|SM-G900T|SM-G900V|SM-G900W8|SHV-E160K|SCH-P709|SCH-P729|SM-T2558|GT-I9205|SM-G9350|SM-J120F|SM-G920F|SM-G920V|SM-G930F|SM-N910C|SM-A310F|GT-I9190|SM-J500FN|SM-G903F|SM-J330F|SM-G610F|SM-G981B|SM-G892A|SM-A530F",LG:"\\bLG\\b;|LG[- ]?(C800|C900|E400|E610|E900|E-900|F160|F180K|F180L|F180S|730|855|L160|LS740|LS840|LS970|LU6200|MS690|MS695|MS770|MS840|MS870|MS910|P500|P700|P705|VM696|AS680|AS695|AX840|C729|E970|GS505|272|C395|E739BK|E960|L55C|L75C|LS696|LS860|P769BK|P350|P500|P509|P870|UN272|US730|VS840|VS950|LN272|LN510|LS670|LS855|LW690|MN270|MN510|P509|P769|P930|UN200|UN270|UN510|UN610|US670|US740|US760|UX265|UX840|VN271|VN530|VS660|VS700|VS740|VS750|VS910|VS920|VS930|VX9200|VX11000|AX840A|LW770|P506|P925|P999|E612|D955|D802|MS323|M257)|LM-G710",Sony:"SonyST|SonyLT|SonyEricsson|SonyEricssonLT15iv|LT18i|E10i|LT28h|LT26w|SonyEricssonMT27i|C5303|C6902|C6903|C6906|C6943|D2533|SOV34|601SO|F8332",Asus:"Asus.*Galaxy|PadFone.*Mobile",Xiaomi:"^(?!.*\\bx11\\b).*xiaomi.*$|POCOPHONE F1|MI 8|Redmi Note 9S|Redmi Note 5A Prime|N2G47H|M2001J2G|M2001J2I|M1805E10A|M2004J11G|M1902F1G|M2002J9G|M2004J19G|M2003J6A1G",NokiaLumia:"Lumia [0-9]{3,4}",Micromax:"Micromax.*\\b(A210|A92|A88|A72|A111|A110Q|A115|A116|A110|A90S|A26|A51|A35|A54|A25|A27|A89|A68|A65|A57|A90)\\b",Palm:"PalmSource|Palm",Vertu:"Vertu|Vertu.*Ltd|Vertu.*Ascent|Vertu.*Ayxta|Vertu.*Constellation(F|Quest)?|Vertu.*Monika|Vertu.*Signature",Pantech:"PANTECH|IM-A850S|IM-A840S|IM-A830L|IM-A830K|IM-A830S|IM-A820L|IM-A810K|IM-A810S|IM-A800S|IM-T100K|IM-A725L|IM-A780L|IM-A775C|IM-A770K|IM-A760S|IM-A750K|IM-A740S|IM-A730S|IM-A720L|IM-A710K|IM-A690L|IM-A690S|IM-A650S|IM-A630K|IM-A600S|VEGA PTL21|PT003|P8010|ADR910L|P6030|P6020|P9070|P4100|P9060|P5000|CDM8992|TXT8045|ADR8995|IS11PT|P2030|P6010|P8000|PT002|IS06|CDM8999|P9050|PT001|TXT8040|P2020|P9020|P2000|P7040|P7000|C790",Fly:"IQ230|IQ444|IQ450|IQ440|IQ442|IQ441|IQ245|IQ256|IQ236|IQ255|IQ235|IQ245|IQ275|IQ240|IQ285|IQ280|IQ270|IQ260|IQ250",Wiko:"KITE 4G|HIGHWAY|GETAWAY|STAIRWAY|DARKSIDE|DARKFULL|DARKNIGHT|DARKMOON|SLIDE|WAX 4G|RAINBOW|BLOOM|SUNSET|GOA(?!nna)|LENNY|BARRY|IGGY|OZZY|CINK FIVE|CINK PEAX|CINK PEAX 2|CINK SLIM|CINK SLIM 2|CINK +|CINK KING|CINK PEAX|CINK SLIM|SUBLIM",iMobile:"i-mobile (IQ|i-STYLE|idea|ZAA|Hitz)",SimValley:"\\b(SP-80|XT-930|SX-340|XT-930|SX-310|SP-360|SP60|SPT-800|SP-120|SPT-800|SP-140|SPX-5|SPX-8|SP-100|SPX-8|SPX-12)\\b",Wolfgang:"AT-B24D|AT-AS50HD|AT-AS40W|AT-AS55HD|AT-AS45q2|AT-B26D|AT-AS50Q",Alcatel:"Alcatel",Nintendo:"Nintendo (3DS|Switch)",Amoi:"Amoi",INQ:"INQ",OnePlus:"ONEPLUS",GenericPhone:"Tapatalk|PDA;|SAGEM|\\bmmp\\b|pocket|\\bpsp\\b|symbian|Smartphone|smartfon|treo|up.browser|up.link|vodafone|\\bwap\\b|nokia|Series40|Series60|S60|SonyEricsson|N900|MAUI.*WAP.*Browser"},tablets:{iPad:"iPad|iPad.*Mobile",NexusTablet:"Android.*Nexus[\\s]+(7|9|10)",GoogleTablet:"Android.*Pixel C",SamsungTablet:"SAMSUNG.*Tablet|Galaxy.*Tab|SC-01C|GT-P1000|GT-P1003|GT-P1010|GT-P3105|GT-P6210|GT-P6800|GT-P6810|GT-P7100|GT-P7300|GT-P7310|GT-P7500|GT-P7510|SCH-I800|SCH-I815|SCH-I905|SGH-I957|SGH-I987|SGH-T849|SGH-T859|SGH-T869|SPH-P100|GT-P3100|GT-P3108|GT-P3110|GT-P5100|GT-P5110|GT-P6200|GT-P7320|GT-P7511|GT-N8000|GT-P8510|SGH-I497|SPH-P500|SGH-T779|SCH-I705|SCH-I915|GT-N8013|GT-P3113|GT-P5113|GT-P8110|GT-N8010|GT-N8005|GT-N8020|GT-P1013|GT-P6201|GT-P7501|GT-N5100|GT-N5105|GT-N5110|SHV-E140K|SHV-E140L|SHV-E140S|SHV-E150S|SHV-E230K|SHV-E230L|SHV-E230S|SHW-M180K|SHW-M180L|SHW-M180S|SHW-M180W|SHW-M300W|SHW-M305W|SHW-M380K|SHW-M380S|SHW-M380W|SHW-M430W|SHW-M480K|SHW-M480S|SHW-M480W|SHW-M485W|SHW-M486W|SHW-M500W|GT-I9228|SCH-P739|SCH-I925|GT-I9200|GT-P5200|GT-P5210|GT-P5210X|SM-T311|SM-T310|SM-T310X|SM-T210|SM-T210R|SM-T211|SM-P600|SM-P601|SM-P605|SM-P900|SM-P901|SM-T217|SM-T217A|SM-T217S|SM-P6000|SM-T3100|SGH-I467|XE500|SM-T110|GT-P5220|GT-I9200X|GT-N5110X|GT-N5120|SM-P905|SM-T111|SM-T2105|SM-T315|SM-T320|SM-T320X|SM-T321|SM-T520|SM-T525|SM-T530NU|SM-T230NU|SM-T330NU|SM-T900|XE500T1C|SM-P605V|SM-P905V|SM-T337V|SM-T537V|SM-T707V|SM-T807V|SM-P600X|SM-P900X|SM-T210X|SM-T230|SM-T230X|SM-T325|GT-P7503|SM-T531|SM-T330|SM-T530|SM-T705|SM-T705C|SM-T535|SM-T331|SM-T800|SM-T700|SM-T537|SM-T807|SM-P907A|SM-T337A|SM-T537A|SM-T707A|SM-T807A|SM-T237|SM-T807P|SM-P607T|SM-T217T|SM-T337T|SM-T807T|SM-T116NQ|SM-T116BU|SM-P550|SM-T350|SM-T550|SM-T9000|SM-P9000|SM-T705Y|SM-T805|GT-P3113|SM-T710|SM-T810|SM-T815|SM-T360|SM-T533|SM-T113|SM-T335|SM-T715|SM-T560|SM-T670|SM-T677|SM-T377|SM-T567|SM-T357T|SM-T555|SM-T561|SM-T713|SM-T719|SM-T813|SM-T819|SM-T580|SM-T355Y?|SM-T280|SM-T817A|SM-T820|SM-W700|SM-P580|SM-T587|SM-P350|SM-P555M|SM-P355M|SM-T113NU|SM-T815Y|SM-T585|SM-T285|SM-T825|SM-W708|SM-T835|SM-T830|SM-T837V|SM-T720|SM-T510|SM-T387V|SM-P610|SM-T290|SM-T515|SM-T590|SM-T595|SM-T725|SM-T817P|SM-P585N0|SM-T395|SM-T295|SM-T865|SM-P610N|SM-P615|SM-T970|SM-T380|SM-T5950|SM-T905|SM-T231|SM-T500|SM-T860",Kindle:"Kindle|Silk.*Accelerated|Android.*\\b(KFOT|KFTT|KFJWI|KFJWA|KFOTE|KFSOWI|KFTHWI|KFTHWA|KFAPWI|KFAPWA|WFJWAE|KFSAWA|KFSAWI|KFASWI|KFARWI|KFFOWI|KFGIWI|KFMEWI)\\b|Android.*Silk/[0-9.]+ like Chrome/[0-9.]+ (?!Mobile)",SurfaceTablet:"Windows NT [0-9.]+; ARM;.*(Tablet|ARMBJS)",HPTablet:"HP Slate (7|8|10)|HP ElitePad 900|hp-tablet|EliteBook.*Touch|HP 8|Slate 21|HP SlateBook 10",AsusTablet:"^.*PadFone((?!Mobile).)*$|Transformer|TF101|TF101G|TF300T|TF300TG|TF300TL|TF700T|TF700KL|TF701T|TF810C|ME171|ME301T|ME302C|ME371MG|ME370T|ME372MG|ME172V|ME173X|ME400C|Slider SL101|\\bK00F\\b|\\bK00C\\b|\\bK00E\\b|\\bK00L\\b|TX201LA|ME176C|ME102A|\\bM80TA\\b|ME372CL|ME560CG|ME372CG|ME302KL| K010 | K011 | K017 | K01E |ME572C|ME103K|ME170C|ME171C|\\bME70C\\b|ME581C|ME581CL|ME8510C|ME181C|P01Y|PO1MA|P01Z|\\bP027\\b|\\bP024\\b|\\bP00C\\b",BlackBerryTablet:"PlayBook|RIM Tablet",HTCtablet:"HTC_Flyer_P512|HTC Flyer|HTC Jetstream|HTC-P715a|HTC EVO View 4G|PG41200|PG09410",MotorolaTablet:"xoom|sholest|MZ615|MZ605|MZ505|MZ601|MZ602|MZ603|MZ604|MZ606|MZ607|MZ608|MZ609|MZ615|MZ616|MZ617",NookTablet:"Android.*Nook|NookColor|nook browser|BNRV200|BNRV200A|BNTV250|BNTV250A|BNTV400|BNTV600|LogicPD Zoom2",AcerTablet:"Android.*; \\b(A100|A101|A110|A200|A210|A211|A500|A501|A510|A511|A700|A701|W500|W500P|W501|W501P|W510|W511|W700|G100|G100W|B1-A71|B1-710|B1-711|A1-810|A1-811|A1-830)\\b|W3-810|\\bA3-A10\\b|\\bA3-A11\\b|\\bA3-A20\\b|\\bA3-A30|A3-A40",ToshibaTablet:"Android.*(AT100|AT105|AT200|AT205|AT270|AT275|AT300|AT305|AT1S5|AT500|AT570|AT700|AT830)|TOSHIBA.*FOLIO",LGTablet:"\\bL-06C|LG-V909|LG-V900|LG-V700|LG-V510|LG-V500|LG-V410|LG-V400|LG-VK810\\b",FujitsuTablet:"Android.*\\b(F-01D|F-02F|F-05E|F-10D|M532|Q572)\\b",PrestigioTablet:"PMP3170B|PMP3270B|PMP3470B|PMP7170B|PMP3370B|PMP3570C|PMP5870C|PMP3670B|PMP5570C|PMP5770D|PMP3970B|PMP3870C|PMP5580C|PMP5880D|PMP5780D|PMP5588C|PMP7280C|PMP7280C3G|PMP7280|PMP7880D|PMP5597D|PMP5597|PMP7100D|PER3464|PER3274|PER3574|PER3884|PER5274|PER5474|PMP5097CPRO|PMP5097|PMP7380D|PMP5297C|PMP5297C_QUAD|PMP812E|PMP812E3G|PMP812F|PMP810E|PMP880TD|PMT3017|PMT3037|PMT3047|PMT3057|PMT7008|PMT5887|PMT5001|PMT5002",LenovoTablet:"Lenovo TAB|Idea(Tab|Pad)( A1|A10| K1|)|ThinkPad([ ]+)?Tablet|YT3-850M|YT3-X90L|YT3-X90F|YT3-X90X|Lenovo.*(S2109|S2110|S5000|S6000|K3011|A3000|A3500|A1000|A2107|A2109|A1107|A5500|A7600|B6000|B8000|B8080)(-|)(FL|F|HV|H|)|TB-X103F|TB-X304X|TB-X304F|TB-X304L|TB-X505F|TB-X505L|TB-X505X|TB-X605F|TB-X605L|TB-8703F|TB-8703X|TB-8703N|TB-8704N|TB-8704F|TB-8704X|TB-8704V|TB-7304F|TB-7304I|TB-7304X|Tab2A7-10F|Tab2A7-20F|TB2-X30L|YT3-X50L|YT3-X50F|YT3-X50M|YT-X705F|YT-X703F|YT-X703L|YT-X705L|YT-X705X|TB2-X30F|TB2-X30L|TB2-X30M|A2107A-F|A2107A-H|TB3-730F|TB3-730M|TB3-730X|TB-7504F|TB-7504X|TB-X704F|TB-X104F|TB3-X70F|TB-X705F|TB-8504F|TB3-X70L|TB3-710F|TB-X704L",DellTablet:"Venue 11|Venue 8|Venue 7|Dell Streak 10|Dell Streak 7",YarvikTablet:"Android.*\\b(TAB210|TAB211|TAB224|TAB250|TAB260|TAB264|TAB310|TAB360|TAB364|TAB410|TAB411|TAB420|TAB424|TAB450|TAB460|TAB461|TAB464|TAB465|TAB467|TAB468|TAB07-100|TAB07-101|TAB07-150|TAB07-151|TAB07-152|TAB07-200|TAB07-201-3G|TAB07-210|TAB07-211|TAB07-212|TAB07-214|TAB07-220|TAB07-400|TAB07-485|TAB08-150|TAB08-200|TAB08-201-3G|TAB08-201-30|TAB09-100|TAB09-211|TAB09-410|TAB10-150|TAB10-201|TAB10-211|TAB10-400|TAB10-410|TAB13-201|TAB274EUK|TAB275EUK|TAB374EUK|TAB462EUK|TAB474EUK|TAB9-200)\\b",MedionTablet:"Android.*\\bOYO\\b|LIFE.*(P9212|P9514|P9516|S9512)|LIFETAB",ArnovaTablet:"97G4|AN10G2|AN7bG3|AN7fG3|AN8G3|AN8cG3|AN7G3|AN9G3|AN7dG3|AN7dG3ST|AN7dG3ChildPad|AN10bG3|AN10bG3DT|AN9G2",IntensoTablet:"INM8002KP|INM1010FP|INM805ND|Intenso Tab|TAB1004",IRUTablet:"M702pro",MegafonTablet:"MegaFon V9|\\bZTE V9\\b|Android.*\\bMT7A\\b",EbodaTablet:"E-Boda (Supreme|Impresspeed|Izzycomm|Essential)",AllViewTablet:"Allview.*(Viva|Alldro|City|Speed|All TV|Frenzy|Quasar|Shine|TX1|AX1|AX2)",ArchosTablet:"\\b(101G9|80G9|A101IT)\\b|Qilive 97R|Archos5|\\bARCHOS (70|79|80|90|97|101|FAMILYPAD|)(b|c|)(G10| Cobalt| TITANIUM(HD|)| Xenon| Neon|XSK| 2| XS 2| PLATINUM| CARBON|GAMEPAD)\\b",AinolTablet:"NOVO7|NOVO8|NOVO10|Novo7Aurora|Novo7Basic|NOVO7PALADIN|novo9-Spark",NokiaLumiaTablet:"Lumia 2520",SonyTablet:"Sony.*Tablet|Xperia Tablet|Sony Tablet S|SO-03E|SGPT12|SGPT13|SGPT114|SGPT121|SGPT122|SGPT123|SGPT111|SGPT112|SGPT113|SGPT131|SGPT132|SGPT133|SGPT211|SGPT212|SGPT213|SGP311|SGP312|SGP321|EBRD1101|EBRD1102|EBRD1201|SGP351|SGP341|SGP511|SGP512|SGP521|SGP541|SGP551|SGP621|SGP641|SGP612|SOT31|SGP771|SGP611|SGP612|SGP712",PhilipsTablet:"\\b(PI2010|PI3000|PI3100|PI3105|PI3110|PI3205|PI3210|PI3900|PI4010|PI7000|PI7100)\\b",CubeTablet:"Android.*(K8GT|U9GT|U10GT|U16GT|U17GT|U18GT|U19GT|U20GT|U23GT|U30GT)|CUBE U8GT",CobyTablet:"MID1042|MID1045|MID1125|MID1126|MID7012|MID7014|MID7015|MID7034|MID7035|MID7036|MID7042|MID7048|MID7127|MID8042|MID8048|MID8127|MID9042|MID9740|MID9742|MID7022|MID7010",MIDTablet:"M9701|M9000|M9100|M806|M1052|M806|T703|MID701|MID713|MID710|MID727|MID760|MID830|MID728|MID933|MID125|MID810|MID732|MID120|MID930|MID800|MID731|MID900|MID100|MID820|MID735|MID980|MID130|MID833|MID737|MID960|MID135|MID860|MID736|MID140|MID930|MID835|MID733|MID4X10",MSITablet:"MSI \\b(Primo 73K|Primo 73L|Primo 81L|Primo 77|Primo 93|Primo 75|Primo 76|Primo 73|Primo 81|Primo 91|Primo 90|Enjoy 71|Enjoy 7|Enjoy 10)\\b",SMiTTablet:"Android.*(\\bMID\\b|MID-560|MTV-T1200|MTV-PND531|MTV-P1101|MTV-PND530)",RockChipTablet:"Android.*(RK2818|RK2808A|RK2918|RK3066)|RK2738|RK2808A",FlyTablet:"IQ310|Fly Vision",bqTablet:"Android.*(bq)?.*\\b(Elcano|Curie|Edison|Maxwell|Kepler|Pascal|Tesla|Hypatia|Platon|Newton|Livingstone|Cervantes|Avant|Aquaris ([E|M]10|M8))\\b|Maxwell.*Lite|Maxwell.*Plus",HuaweiTablet:"MediaPad|MediaPad 7 Youth|IDEOS S7|S7-201c|S7-202u|S7-101|S7-103|S7-104|S7-105|S7-106|S7-201|S7-Slim|M2-A01L|BAH-L09|BAH-W09|AGS-L09|CMR-AL19",NecTablet:"\\bN-06D|\\bN-08D",PantechTablet:"Pantech.*P4100",BronchoTablet:"Broncho.*(N701|N708|N802|a710)",VersusTablet:"TOUCHPAD.*[78910]|\\bTOUCHTAB\\b",ZyncTablet:"z1000|Z99 2G|z930|z990|z909|Z919|z900",PositivoTablet:"TB07STA|TB10STA|TB07FTA|TB10FTA",NabiTablet:"Android.*\\bNabi",KoboTablet:"Kobo Touch|\\bK080\\b|\\bVox\\b Build|\\bArc\\b Build",DanewTablet:"DSlide.*\\b(700|701R|702|703R|704|802|970|971|972|973|974|1010|1012)\\b",TexetTablet:"NaviPad|TB-772A|TM-7045|TM-7055|TM-9750|TM-7016|TM-7024|TM-7026|TM-7041|TM-7043|TM-7047|TM-8041|TM-9741|TM-9747|TM-9748|TM-9751|TM-7022|TM-7021|TM-7020|TM-7011|TM-7010|TM-7023|TM-7025|TM-7037W|TM-7038W|TM-7027W|TM-9720|TM-9725|TM-9737W|TM-1020|TM-9738W|TM-9740|TM-9743W|TB-807A|TB-771A|TB-727A|TB-725A|TB-719A|TB-823A|TB-805A|TB-723A|TB-715A|TB-707A|TB-705A|TB-709A|TB-711A|TB-890HD|TB-880HD|TB-790HD|TB-780HD|TB-770HD|TB-721HD|TB-710HD|TB-434HD|TB-860HD|TB-840HD|TB-760HD|TB-750HD|TB-740HD|TB-730HD|TB-722HD|TB-720HD|TB-700HD|TB-500HD|TB-470HD|TB-431HD|TB-430HD|TB-506|TB-504|TB-446|TB-436|TB-416|TB-146SE|TB-126SE",PlaystationTablet:"Playstation.*(Portable|Vita)",TrekstorTablet:"ST10416-1|VT10416-1|ST70408-1|ST702xx-1|ST702xx-2|ST80208|ST97216|ST70104-2|VT10416-2|ST10216-2A|SurfTab",PyleAudioTablet:"\\b(PTBL10CEU|PTBL10C|PTBL72BC|PTBL72BCEU|PTBL7CEU|PTBL7C|PTBL92BC|PTBL92BCEU|PTBL9CEU|PTBL9CUK|PTBL9C)\\b",AdvanTablet:"Android.* \\b(E3A|T3X|T5C|T5B|T3E|T3C|T3B|T1J|T1F|T2A|T1H|T1i|E1C|T1-E|T5-A|T4|E1-B|T2Ci|T1-B|T1-D|O1-A|E1-A|T1-A|T3A|T4i)\\b ",DanyTechTablet:"Genius Tab G3|Genius Tab S2|Genius Tab Q3|Genius Tab G4|Genius Tab Q4|Genius Tab G-II|Genius TAB GII|Genius TAB GIII|Genius Tab S1",GalapadTablet:"Android [0-9.]+; [a-z-]+; \\bG1\\b",MicromaxTablet:"Funbook|Micromax.*\\b(P250|P560|P360|P362|P600|P300|P350|P500|P275)\\b",KarbonnTablet:"Android.*\\b(A39|A37|A34|ST8|ST10|ST7|Smart Tab3|Smart Tab2)\\b",AllFineTablet:"Fine7 Genius|Fine7 Shine|Fine7 Air|Fine8 Style|Fine9 More|Fine10 Joy|Fine11 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1027",HCLTablet:"HCL.*Tablet|Connect-3G-2.0|Connect-2G-2.0|ME Tablet U1|ME Tablet U2|ME Tablet G1|ME Tablet X1|ME Tablet Y2|ME Tablet Sync",DPSTablet:"DPS Dream 9|DPS Dual 7",VistureTablet:"V97 HD|i75 3G|Visture V4( HD)?|Visture V5( HD)?|Visture V10",CrestaTablet:"CTP(-)?810|CTP(-)?818|CTP(-)?828|CTP(-)?838|CTP(-)?888|CTP(-)?978|CTP(-)?980|CTP(-)?987|CTP(-)?988|CTP(-)?989",MediatekTablet:"\\bMT8125|MT8389|MT8135|MT8377\\b",ConcordeTablet:"Concorde([ ]+)?Tab|ConCorde ReadMan",GoCleverTablet:"GOCLEVER TAB|A7GOCLEVER|M1042|M7841|M742|R1042BK|R1041|TAB A975|TAB A7842|TAB A741|TAB A741L|TAB M723G|TAB M721|TAB A1021|TAB I921|TAB R721|TAB I720|TAB T76|TAB R70|TAB R76.2|TAB R106|TAB R83.2|TAB M813G|TAB I721|GCTA722|TAB I70|TAB I71|TAB S73|TAB R73|TAB R74|TAB R93|TAB R75|TAB R76.1|TAB A73|TAB A93|TAB A93.2|TAB T72|TAB R83|TAB R974|TAB R973|TAB A101|TAB A103|TAB A104|TAB A104.2|R105BK|M713G|A972BK|TAB A971|TAB R974.2|TAB R104|TAB R83.3|TAB A1042",ModecomTablet:"FreeTAB 9000|FreeTAB 7.4|FreeTAB 7004|FreeTAB 7800|FreeTAB 2096|FreeTAB 7.5|FreeTAB 1014|FreeTAB 1001 |FreeTAB 8001|FreeTAB 9706|FreeTAB 9702|FreeTAB 7003|FreeTAB 7002|FreeTAB 1002|FreeTAB 7801|FreeTAB 1331|FreeTAB 1004|FreeTAB 8002|FreeTAB 8014|FreeTAB 9704|FreeTAB 1003",VoninoTablet:"\\b(Argus[ _]?S|Diamond[ _]?79HD|Emerald[ _]?78E|Luna[ _]?70C|Onyx[ _]?S|Onyx[ _]?Z|Orin[ _]?HD|Orin[ _]?S|Otis[ _]?S|SpeedStar[ _]?S|Magnet[ _]?M9|Primus[ _]?94[ _]?3G|Primus[ _]?94HD|Primus[ _]?QS|Android.*\\bQ8\\b|Sirius[ _]?EVO[ _]?QS|Sirius[ _]?QS|Spirit[ _]?S)\\b",ECSTablet:"V07OT2|TM105A|S10OT1|TR10CS1",StorexTablet:"eZee[_']?(Tab|Go)[0-9]+|TabLC7|Looney Tunes Tab",VodafoneTablet:"SmartTab([ ]+)?[0-9]+|SmartTabII10|SmartTabII7|VF-1497|VFD 1400",EssentielBTablet:"Smart[ ']?TAB[ ]+?[0-9]+|Family[ ']?TAB2",RossMoorTablet:"RM-790|RM-997|RMD-878G|RMD-974R|RMT-705A|RMT-701|RME-601|RMT-501|RMT-711",iMobileTablet:"i-mobile i-note",TolinoTablet:"tolino tab [0-9.]+|tolino shine",AudioSonicTablet:"\\bC-22Q|T7-QC|T-17B|T-17P\\b",AMPETablet:"Android.* A78 ",SkkTablet:"Android.* (SKYPAD|PHOENIX|CYCLOPS)",TecnoTablet:"TECNO P9|TECNO DP8D",JXDTablet:"Android.* \\b(F3000|A3300|JXD5000|JXD3000|JXD2000|JXD300B|JXD300|S5800|S7800|S602b|S5110b|S7300|S5300|S602|S603|S5100|S5110|S601|S7100a|P3000F|P3000s|P101|P200s|P1000m|P200m|P9100|P1000s|S6600b|S908|P1000|P300|S18|S6600|S9100)\\b",iJoyTablet:"Tablet (Spirit 7|Essentia|Galatea|Fusion|Onix 7|Landa|Titan|Scooby|Deox|Stella|Themis|Argon|Unique 7|Sygnus|Hexen|Finity 7|Cream|Cream X2|Jade|Neon 7|Neron 7|Kandy|Scape|Saphyr 7|Rebel|Biox|Rebel|Rebel 8GB|Myst|Draco 7|Myst|Tab7-004|Myst|Tadeo Jones|Tablet Boing|Arrow|Draco Dual Cam|Aurix|Mint|Amity|Revolution|Finity 9|Neon 9|T9w|Amity 4GB Dual Cam|Stone 4GB|Stone 8GB|Andromeda|Silken|X2|Andromeda II|Halley|Flame|Saphyr 9,7|Touch 8|Planet|Triton|Unique 10|Hexen 10|Memphis 4GB|Memphis 8GB|Onix 10)",FX2Tablet:"FX2 PAD7|FX2 PAD10",XoroTablet:"KidsPAD 701|PAD[ ]?712|PAD[ ]?714|PAD[ ]?716|PAD[ ]?717|PAD[ ]?718|PAD[ ]?720|PAD[ ]?721|PAD[ ]?722|PAD[ ]?790|PAD[ ]?792|PAD[ ]?900|PAD[ ]?9715D|PAD[ ]?9716DR|PAD[ ]?9718DR|PAD[ ]?9719QR|PAD[ ]?9720QR|TelePAD1030|Telepad1032|TelePAD730|TelePAD731|TelePAD732|TelePAD735Q|TelePAD830|TelePAD9730|TelePAD795|MegaPAD 1331|MegaPAD 1851|MegaPAD 2151",ViewsonicTablet:"ViewPad 10pi|ViewPad 10e|ViewPad 10s|ViewPad E72|ViewPad7|ViewPad E100|ViewPad 7e|ViewSonic VB733|VB100a",VerizonTablet:"QTAQZ3|QTAIR7|QTAQTZ3|QTASUN1|QTASUN2|QTAXIA1",OdysTablet:"LOOX|XENO10|ODYS[ -](Space|EVO|Xpress|NOON)|\\bXELIO\\b|Xelio10Pro|XELIO7PHONETAB|XELIO10EXTREME|XELIOPT2|NEO_QUAD10",CaptivaTablet:"CAPTIVA PAD",IconbitTablet:"NetTAB|NT-3702|NT-3702S|NT-3702S|NT-3603P|NT-3603P|NT-0704S|NT-0704S|NT-3805C|NT-3805C|NT-0806C|NT-0806C|NT-0909T|NT-0909T|NT-0907S|NT-0907S|NT-0902S|NT-0902S",TeclastTablet:"T98 4G|\\bP80\\b|\\bX90HD\\b|X98 Air|X98 Air 3G|\\bX89\\b|P80 3G|\\bX80h\\b|P98 Air|\\bX89HD\\b|P98 3G|\\bP90HD\\b|P89 3G|X98 3G|\\bP70h\\b|P79HD 3G|G18d 3G|\\bP79HD\\b|\\bP89s\\b|\\bA88\\b|\\bP10HD\\b|\\bP19HD\\b|G18 3G|\\bP78HD\\b|\\bA78\\b|\\bP75\\b|G17s 3G|G17h 3G|\\bP85t\\b|\\bP90\\b|\\bP11\\b|\\bP98t\\b|\\bP98HD\\b|\\bG18d\\b|\\bP85s\\b|\\bP11HD\\b|\\bP88s\\b|\\bA80HD\\b|\\bA80se\\b|\\bA10h\\b|\\bP89\\b|\\bP78s\\b|\\bG18\\b|\\bP85\\b|\\bA70h\\b|\\bA70\\b|\\bG17\\b|\\bP18\\b|\\bA80s\\b|\\bA11s\\b|\\bP88HD\\b|\\bA80h\\b|\\bP76s\\b|\\bP76h\\b|\\bP98\\b|\\bA10HD\\b|\\bP78\\b|\\bP88\\b|\\bA11\\b|\\bA10t\\b|\\bP76a\\b|\\bP76t\\b|\\bP76e\\b|\\bP85HD\\b|\\bP85a\\b|\\bP86\\b|\\bP75HD\\b|\\bP76v\\b|\\bA12\\b|\\bP75a\\b|\\bA15\\b|\\bP76Ti\\b|\\bP81HD\\b|\\bA10\\b|\\bT760VE\\b|\\bT720HD\\b|\\bP76\\b|\\bP73\\b|\\bP71\\b|\\bP72\\b|\\bT720SE\\b|\\bC520Ti\\b|\\bT760\\b|\\bT720VE\\b|T720-3GE|T720-WiFi",OndaTablet:"\\b(V975i|Vi30|VX530|V701|Vi60|V701s|Vi50|V801s|V719|Vx610w|VX610W|V819i|Vi10|VX580W|Vi10|V711s|V813|V811|V820w|V820|Vi20|V711|VI30W|V712|V891w|V972|V819w|V820w|Vi60|V820w|V711|V813s|V801|V819|V975s|V801|V819|V819|V818|V811|V712|V975m|V101w|V961w|V812|V818|V971|V971s|V919|V989|V116w|V102w|V973|Vi40)\\b[\\s]+|V10 \\b4G\\b",JaytechTablet:"TPC-PA762",BlaupunktTablet:"Endeavour 800NG|Endeavour 1010",DigmaTablet:"\\b(iDx10|iDx9|iDx8|iDx7|iDxD7|iDxD8|iDsQ8|iDsQ7|iDsQ8|iDsD10|iDnD7|3TS804H|iDsQ11|iDj7|iDs10)\\b",EvolioTablet:"ARIA_Mini_wifi|Aria[ _]Mini|Evolio X10|Evolio X7|Evolio X8|\\bEvotab\\b|\\bNeura\\b",LavaTablet:"QPAD E704|\\bIvoryS\\b|E-TAB IVORY|\\bE-TAB\\b",AocTablet:"MW0811|MW0812|MW0922|MTK8382|MW1031|MW0831|MW0821|MW0931|MW0712",MpmanTablet:"MP11 OCTA|MP10 OCTA|MPQC1114|MPQC1004|MPQC994|MPQC974|MPQC973|MPQC804|MPQC784|MPQC780|\\bMPG7\\b|MPDCG75|MPDCG71|MPDC1006|MP101DC|MPDC9000|MPDC905|MPDC706HD|MPDC706|MPDC705|MPDC110|MPDC100|MPDC99|MPDC97|MPDC88|MPDC8|MPDC77|MP709|MID701|MID711|MID170|MPDC703|MPQC1010",CelkonTablet:"CT695|CT888|CT[\\s]?910|CT7 Tab|CT9 Tab|CT3 Tab|CT2 Tab|CT1 Tab|C820|C720|\\bCT-1\\b",WolderTablet:"miTab \\b(DIAMOND|SPACE|BROOKLYN|NEO|FLY|MANHATTAN|FUNK|EVOLUTION|SKY|GOCAR|IRON|GENIUS|POP|MINT|EPSILON|BROADWAY|JUMP|HOP|LEGEND|NEW AGE|LINE|ADVANCE|FEEL|FOLLOW|LIKE|LINK|LIVE|THINK|FREEDOM|CHICAGO|CLEVELAND|BALTIMORE-GH|IOWA|BOSTON|SEATTLE|PHOENIX|DALLAS|IN 101|MasterChef)\\b",MediacomTablet:"M-MPI10C3G|M-SP10EG|M-SP10EGP|M-SP10HXAH|M-SP7HXAH|M-SP10HXBH|M-SP8HXAH|M-SP8MXA",MiTablet:"\\bMI PAD\\b|\\bHM NOTE 1W\\b",NibiruTablet:"Nibiru M1|Nibiru Jupiter One",NexoTablet:"NEXO NOVA|NEXO 10|NEXO AVIO|NEXO FREE|NEXO GO|NEXO EVO|NEXO 3G|NEXO SMART|NEXO KIDDO|NEXO MOBI",LeaderTablet:"TBLT10Q|TBLT10I|TBL-10WDKB|TBL-10WDKBO2013|TBL-W230V2|TBL-W450|TBL-W500|SV572|TBLT7I|TBA-AC7-8G|TBLT79|TBL-8W16|TBL-10W32|TBL-10WKB|TBL-W100",UbislateTablet:"UbiSlate[\\s]?7C",PocketBookTablet:"Pocketbook",KocasoTablet:"\\b(TB-1207)\\b",HisenseTablet:"\\b(F5281|E2371)\\b",Hudl:"Hudl HT7S3|Hudl 2",TelstraTablet:"T-Hub2",GenericTablet:"Android.*\\b97D\\b|Tablet(?!.*PC)|BNTV250A|MID-WCDMA|LogicPD Zoom2|\\bA7EB\\b|CatNova8|A1_07|CT704|CT1002|\\bM721\\b|rk30sdk|\\bEVOTAB\\b|M758A|ET904|ALUMIUM10|Smartfren Tab|Endeavour 1010|Tablet-PC-4|Tagi Tab|\\bM6pro\\b|CT1020W|arc 10HD|\\bTP750\\b|\\bQTAQZ3\\b|WVT101|TM1088|KT107"},oss:{AndroidOS:"Android",BlackBerryOS:"blackberry|\\bBB10\\b|rim tablet os",PalmOS:"PalmOS|avantgo|blazer|elaine|hiptop|palm|plucker|xiino",SymbianOS:"Symbian|SymbOS|Series60|Series40|SYB-[0-9]+|\\bS60\\b",WindowsMobileOS:"Windows CE.*(PPC|Smartphone|Mobile|[0-9]{3}x[0-9]{3})|Windows Mobile|Windows Phone [0-9.]+|WCE;",WindowsPhoneOS:"Windows Phone 10.0|Windows Phone 8.1|Windows Phone 8.0|Windows Phone OS|XBLWP7|ZuneWP7|Windows NT 6.[23]; ARM;",iOS:"\\biPhone.*Mobile|\\biPod|\\biPad|AppleCoreMedia",iPadOS:"CPU OS 13",SailfishOS:"Sailfish",MeeGoOS:"MeeGo",MaemoOS:"Maemo",JavaOS:"J2ME/|\\bMIDP\\b|\\bCLDC\\b",webOS:"webOS|hpwOS",badaOS:"\\bBada\\b",BREWOS:"BREW"},uas:{Chrome:"\\bCrMo\\b|CriOS|Android.*Chrome/[.0-9]* (Mobile)?",Dolfin:"\\bDolfin\\b",Opera:"Opera.*Mini|Opera.*Mobi|Android.*Opera|Mobile.*OPR/[0-9.]+$|Coast/[0-9.]+",Skyfire:"Skyfire",Edge:"\\bEdgiOS\\b|Mobile Safari/[.0-9]* Edge",IE:"IEMobile|MSIEMobile",Firefox:"fennec|firefox.*maemo|(Mobile|Tablet).*Firefox|Firefox.*Mobile|FxiOS",Bolt:"bolt",TeaShark:"teashark",Blazer:"Blazer",Safari:"Version((?!\\bEdgiOS\\b).)*Mobile.*Safari|Safari.*Mobile|MobileSafari",WeChat:"\\bMicroMessenger\\b",UCBrowser:"UC.*Browser|UCWEB",baiduboxapp:"baiduboxapp",baidubrowser:"baidubrowser",DiigoBrowser:"DiigoBrowser",Mercury:"\\bMercury\\b",ObigoBrowser:"Obigo",NetFront:"NF-Browser",GenericBrowser:"NokiaBrowser|OviBrowser|OneBrowser|TwonkyBeamBrowser|SEMC.*Browser|FlyFlow|Minimo|NetFront|Novarra-Vision|MQQBrowser|MicroMessenger",PaleMoon:"Android.*PaleMoon|Mobile.*PaleMoon"},props:{Mobile:"Mobile/[VER]",Build:"Build/[VER]",Version:"Version/[VER]",VendorID:"VendorID/[VER]",iPad:"iPad.*CPU[a-z ]+[VER]",iPhone:"iPhone.*CPU[a-z ]+[VER]",iPod:"iPod.*CPU[a-z ]+[VER]",Kindle:"Kindle/[VER]",Chrome:["Chrome/[VER]","CriOS/[VER]","CrMo/[VER]"],Coast:["Coast/[VER]"],Dolfin:"Dolfin/[VER]",Firefox:["Firefox/[VER]","FxiOS/[VER]"],Fennec:"Fennec/[VER]",Edge:"Edge/[VER]",IE:["IEMobile/[VER];","IEMobile [VER]","MSIE [VER];","Trident/[0-9.]+;.*rv:[VER]"],NetFront:"NetFront/[VER]",NokiaBrowser:"NokiaBrowser/[VER]",Opera:[" OPR/[VER]","Opera Mini/[VER]","Version/[VER]"],"Opera Mini":"Opera Mini/[VER]","Opera Mobi":"Version/[VER]",UCBrowser:["UCWEB[VER]","UC.*Browser/[VER]"],MQQBrowser:"MQQBrowser/[VER]",MicroMessenger:"MicroMessenger/[VER]",baiduboxapp:"baiduboxapp/[VER]",baidubrowser:"baidubrowser/[VER]",SamsungBrowser:"SamsungBrowser/[VER]",Iron:"Iron/[VER]",Safari:["Version/[VER]","Safari/[VER]"],Skyfire:"Skyfire/[VER]",Tizen:"Tizen/[VER]",Webkit:"webkit[ /][VER]",PaleMoon:"PaleMoon/[VER]",SailfishBrowser:"SailfishBrowser/[VER]",Gecko:"Gecko/[VER]",Trident:"Trident/[VER]",Presto:"Presto/[VER]",Goanna:"Goanna/[VER]",iOS:" \\bi?OS\\b [VER][ ;]{1}",Android:"Android [VER]",Sailfish:"Sailfish [VER]",BlackBerry:["BlackBerry[\\w]+/[VER]","BlackBerry.*Version/[VER]","Version/[VER]"],BREW:"BREW [VER]",Java:"Java/[VER]","Windows Phone OS":["Windows Phone OS [VER]","Windows Phone [VER]"],"Windows Phone":"Windows Phone [VER]","Windows CE":"Windows CE/[VER]","Windows NT":"Windows NT [VER]",Symbian:["SymbianOS/[VER]","Symbian/[VER]"],webOS:["webOS/[VER]","hpwOS/[VER];"]},utils:{Bot:"Googlebot|facebookexternalhit|Google-AMPHTML|s~amp-validator|AdsBot-Google|Google Keyword Suggestion|Facebot|YandexBot|YandexMobileBot|bingbot|ia_archiver|AhrefsBot|Ezooms|GSLFbot|WBSearchBot|Twitterbot|TweetmemeBot|Twikle|PaperLiBot|Wotbox|UnwindFetchor|Exabot|MJ12bot|YandexImages|TurnitinBot|Pingdom|contentkingapp|AspiegelBot",MobileBot:"Googlebot-Mobile|AdsBot-Google-Mobile|YahooSeeker/M1A1-R2D2",DesktopMode:"WPDesktop",TV:"SonyDTV|HbbTV",WebKit:"(webkit)[ /]([\\w.]+)",Console:"\\b(Nintendo|Nintendo WiiU|Nintendo 3DS|Nintendo Switch|PLAYSTATION|Xbox)\\b",Watch:"SM-V700"}},g.detectMobileBrowsers={fullPattern:/(android|bb\d+|meego).+mobile|avantgo|bada\/|blackberry|blazer|compal|elaine|fennec|hiptop|iemobile|ip(hone|od)|iris|kindle|lge |maemo|midp|mmp|mobile.+firefox|netfront|opera m(ob|in)i|palm( os)?|phone|p(ixi|re)\/|plucker|pocket|psp|series(4|6)0|symbian|treo|up\.(browser|link)|vodafone|wap|windows ce|xda|xiino/i, shortPattern:/1207|6310|6590|3gso|4thp|50[1-6]i|770s|802s|a wa|abac|ac(er|oo|s\-)|ai(ko|rn)|al(av|ca|co)|amoi|an(ex|ny|yw)|aptu|ar(ch|go)|as(te|us)|attw|au(di|\-m|r |s )|avan|be(ck|ll|nq)|bi(lb|rd)|bl(ac|az)|br(e|v)w|bumb|bw\-(n|u)|c55\/|capi|ccwa|cdm\-|cell|chtm|cldc|cmd\-|co(mp|nd)|craw|da(it|ll|ng)|dbte|dc\-s|devi|dica|dmob|do(c|p)o|ds(12|\-d)|el(49|ai)|em(l2|ul)|er(ic|k0)|esl8|ez([4-7]0|os|wa|ze)|fetc|fly(\-|_)|g1 u|g560|gene|gf\-5|g\-mo|go(\.w|od)|gr(ad|un)|haie|hcit|hd\-(m|p|t)|hei\-|hi(pt|ta)|hp( i|ip)|hs\-c|ht(c(\-| |_|a|g|p|s|t)|tp)|hu(aw|tc)|i\-(20|go|ma)|i230|iac( |\-|\/)|ibro|idea|ig01|ikom|im1k|inno|ipaq|iris|ja(t|v)a|jbro|jemu|jigs|kddi|keji|kgt( |\/)|klon|kpt |kwc\-|kyo(c|k)|le(no|xi)|lg( g|\/(k|l|u)|50|54|\-[a-w])|libw|lynx|m1\-w|m3ga|m50\/|ma(te|ui|xo)|mc(01|21|ca)|m\-cr|me(rc|ri)|mi(o8|oa|ts)|mmef|mo(01|02|bi|de|do|t(\-| |o|v)|zz)|mt(50|p1|v )|mwbp|mywa|n10[0-2]|n20[2-3]|n30(0|2)|n50(0|2|5)|n7(0(0|1)|10)|ne((c|m)\-|on|tf|wf|wg|wt)|nok(6|i)|nzph|o2im|op(ti|wv)|oran|owg1|p800|pan(a|d|t)|pdxg|pg(13|\-([1-8]|c))|phil|pire|pl(ay|uc)|pn\-2|po(ck|rt|se)|prox|psio|pt\-g|qa\-a|qc(07|12|21|32|60|\-[2-7]|i\-)|qtek|r380|r600|raks|rim9|ro(ve|zo)|s55\/|sa(ge|ma|mm|ms|ny|va)|sc(01|h\-|oo|p\-)|sdk\/|se(c(\-|0|1)|47|mc|nd|ri)|sgh\-|shar|sie(\-|m)|sk\-0|sl(45|id)|sm(al|ar|b3|it|t5)|so(ft|ny)|sp(01|h\-|v\-|v )|sy(01|mb)|t2(18|50)|t6(00|10|18)|ta(gt|lk)|tcl\-|tdg\-|tel(i|m)|tim\-|t\-mo|to(pl|sh)|ts(70|m\-|m3|m5)|tx\-9|up(\.b|g1|si)|utst|v400|v750|veri|vi(rg|te)|vk(40|5[0-3]|\-v)|vm40|voda|vulc|vx(52|53|60|61|70|80|81|83|85|98)|w3c(\-| )|webc|whit|wi(g |nc|nw)|wmlb|wonu|x700|yas\-|your|zeto|zte\-/i,tabletPattern:/android|ipad|playbook|silk/i};var h,i=Object.prototype.hasOwnProperty;return g.FALLBACK_PHONE="UnknownPhone",g.FALLBACK_TABLET="UnknownTablet",g.FALLBACK_MOBILE="UnknownMobile",h="isArray"in Array?Array.isArray:function(a){return"[object Array]"===Object.prototype.toString.call(a)},function(){var a,b,c,e,f,j,k=g.mobileDetectRules;for(a in k.props)if(i.call(k.props,a)){for(b=k.props[a],h(b)||(b=[b]),f=b.length,e=0;e<f;++e)c=b[e],j=c.indexOf("[VER]"),j>=0&&(c=c.substring(0,j)+"([\\w._\\+]+)"+c.substring(j+5)),b[e]=new RegExp(c,"i");k.props[a]=b}d(k.oss),d(k.phones),d(k.tablets),d(k.uas),d(k.utils),k.oss0={WindowsPhoneOS:k.oss.WindowsPhoneOS,WindowsMobileOS:k.oss.WindowsMobileOS}}(),g.findMatch=function(a,b){for(var c in a)if(i.call(a,c)&&a[c].test(b))return c;return null},g.findMatches=function(a,b){var c=[];for(var d in a)i.call(a,d)&&a[d].test(b)&&c.push(d);return c},g.getVersionStr=function(a,b){var c,d,e,f,h=g.mobileDetectRules.props;if(i.call(h,a))for(c=h[a],e=c.length,d=0;d<e;++d)if(f=c[d].exec(b),null!==f)return f[1];return null},g.getVersion=function(a,b){var c=g.getVersionStr(a,b);return c?g.prepareVersionNo(c):NaN},g.prepareVersionNo=function(a){var b;return b=a.split(/[a-z._ \/\-]/i),1===b.length&&(a=b[0]),b.length>1&&(a=b[0]+".",b.shift(),a+=b.join("")),Number(a)},g.isMobileFallback=function(a){return g.detectMobileBrowsers.fullPattern.test(a)||g.detectMobileBrowsers.shortPattern.test(a.substr(0,4))},g.isTabletFallback=function(a){return g.detectMobileBrowsers.tabletPattern.test(a)},g.prepareDetectionCache=function(a,c,d){if(a.mobile===b){var e,h,i;return(h=g.findMatch(g.mobileDetectRules.tablets,c))?(a.mobile=a.tablet=h,void(a.phone=null)):(e=g.findMatch(g.mobileDetectRules.phones,c))?(a.mobile=a.phone=e,void(a.tablet=null)):void(g.isMobileFallback(c)?(i=f.isPhoneSized(d),i===b?(a.mobile=g.FALLBACK_MOBILE,a.tablet=a.phone=null):i?(a.mobile=a.phone=g.FALLBACK_PHONE,a.tablet=null):(a.mobile=a.tablet=g.FALLBACK_TABLET,a.phone=null)):g.isTabletFallback(c)?(a.mobile=a.tablet=g.FALLBACK_TABLET,a.phone=null):a.mobile=a.tablet=a.phone=null)}},g.mobileGrade=function(a){var b=null!==a.mobile();return a.os("iOS")&&a.version("iPad")>=4.3||a.os("iOS")&&a.version("iPhone")>=3.1||a.os("iOS")&&a.version("iPod")>=3.1||a.version("Android")>2.1&&a.is("Webkit")||a.version("Windows Phone 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