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Customer Experience Strategy / Optimierung des Kundenerlebnisses | Bain & Company

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data-control-elements="#sub-nav-6883a7ab-93b9-4567-8669-90b39ab15c00, #sub-nav-6883a7ab-93b9-4567-8669-90b39ab15c00-close, #nav-5a700624-a80c-41da-89ab-a73e40c23003-close" data-class-toggle="mega-menu__level-three--expanded" data-delay-time="400" data-reverse="true"> <div class="off-canvas-menu__back-link"> <a id="sub-nav-6883a7ab-93b9-4567-8669-90b39ab15c00-close" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active" class="off-canvas-menu__back-link">Branchenkompetenzen</a> </div> <div class="off-canvas-menu__level-three-wrap"> <h5> <a href="/de/branchenkompetenzen/private-equity/" aria-label="Private Equity">Private Equity</a> </h5> <ul> <li> <a href="/de/branchenkompetenzen/private-equity/due-diligence/" aria-label="Due Diligence">Due Diligence</a> </li> <li> <a href="/de/branchenkompetenzen/private-equity/exit-planning/" aria-label="Exit Planning">Exit Planning</a> </li> <li> <a href="/de/branchenkompetenzen/private-equity/firm-strategy/" aria-label="Firm Strategy &amp; Operations">Firm Strategy &amp; Operations</a> </li> <li> <a href="/de/branchenkompetenzen/private-equity/wertschoepfung-im-portfolio/" aria-label="Portfolio Value Creation">Portfolio Value Creation</a> </li> </ul> </div> </div> </li> <li> <a href="/de/branchenkompetenzen/sozialer-und-oeffentlicher-sektor/" aria-label="Sozialer und &#246;ffentlicher Sektor">Sozialer und &#246;ffentlicher Sektor</a> </li> <li> <a href="#" id="sub-nav-57982018-a5cf-4200-9016-c2d8cb419479" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active">Technologie</a> <div class="primary-nav__level-three" data-level="2" data-delay-toggle data-control-elements="#sub-nav-57982018-a5cf-4200-9016-c2d8cb419479, #sub-nav-57982018-a5cf-4200-9016-c2d8cb419479-close, #nav-5a700624-a80c-41da-89ab-a73e40c23003-close" data-class-toggle="mega-menu__level-three--expanded" data-delay-time="400" data-reverse="true"> <div class="off-canvas-menu__back-link"> <a id="sub-nav-57982018-a5cf-4200-9016-c2d8cb419479-close" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active" class="off-canvas-menu__back-link">Branchenkompetenzen</a> </div> <div class="off-canvas-menu__level-three-wrap"> <h5> <a href="/de/branchenkompetenzen/technologie/" aria-label="Technologie">Technologie</a> </h5> <ul> <li> <a href="/de/branchenkompetenzen/technologie/software-value-creation/" aria-label="Software">Software</a> </li> <li> <a href="/de/branchenkompetenzen/technologie/internet-of-things/" aria-label="Internet of Things">Internet of Things</a> </li> </ul> </div> </div> </li> <li> <a href="/de/branchenkompetenzen/telekommunikation/" aria-label="Telekommunikation">Telekommunikation</a> </li> <li> <a href="/de/branchenkompetenzen/versorgung-und-erneuerbare-energien/" aria-label="Versorgung und erneuerbare Energien">Versorgung und erneuerbare Energien</a> </li> </ul> </div> </div> </div> </div> </section> </div> </div> </li> <li> <a href="#" id="nav-18e91be4-ddcf-4ad0-96bb-5f78c015c2fc" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-two-active">Managementkompetenzen</a> <div class="primary-nav__mega-menu mega-menu__level-two--expanded mega-menu__level-two--expanded-complete" data-level="1" data-delay-toggle data-control-elements="#nav-18e91be4-ddcf-4ad0-96bb-5f78c015c2fc, #nav-18e91be4-ddcf-4ad0-96bb-5f78c015c2fc-close" data-class-toggle="mega-menu__level-two--expanded" data-delay-time="400" data-reverse="true"> <div class="primary-nav__mega-menu-wrapper"> <div id="off-canvas-header" class="off-canvas-menu__header"> <button data-toggle="off-canvas-menu body html overlay" role="button" aria-label="menu" class="js-hamburger-btn js-hamburger-btn-in-off-canvas"> <span class="icon-bars"></span> </button> <div class="off-canvas-menu__logo primary-nav__logo "> <a href="/de/" aria-label="Main navigation logo link"> <img alt="" src="/contentassets/0b88e3e10a7b4592809517c28b75847e/logo_red_bain.svg" /> </a> </div> </div> <div class="off-canvas-menu__back-link"> <a id="nav-18e91be4-ddcf-4ad0-96bb-5f78c015c2fc-close" data-toggle="off-canvas-header" data-toggle-element="#off-canvas-menu-container" data-close-only="true" data-toggle-class="level-two-active" data-remove-class="level-three-active" class="off-canvas-menu__back-link ">Hauptmen&#252;</a> </div> <section data-dynamic-max-height data-delay-time="400"> <div class="primary-nav__level2-container"> <div class="primary-nav__primary-list"> <h4 class="primary-nav__mega-menu-heading"> <a href="/de/managementkompetenzen/">Managementkompetenzen</a> </h4> <div class="primary-nav__col-group"> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="/de/managementkompetenzen/kundenstrategie-und-marketing/customer-experience-transformation/" aria-label="Customer Experience">Customer Experience</a> </li> <li> <a href="/de/managementkompetenzen/nachhaltigkeit/" aria-label="ESG">ESG</a> </li> <li> <a href="/de/managementkompetenzen/strategie/next-business-building/" aria-label="Innovation">Innovation</a> </li> </ul> </div> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="/de/managementkompetenzen/mergers-acquisitions/" aria-label="M&amp;A">M&amp;A</a> </li> <li> <a href="/de/managementkompetenzen/operations/" aria-label="Operations">Operations</a> </li> <li> <a href="/de/managementkompetenzen/organisation/" aria-label="People &amp; Organization">People &amp; Organization</a> </li> </ul> </div> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="/de/branchenkompetenzen/private-equity/" aria-label="Private Equity">Private Equity</a> </li> <li> <a href="/de/managementkompetenzen/kundenstrategie-und-marketing/" aria-label="Sales &amp; Marketing">Sales &amp; Marketing</a> </li> <li> <a href="/de/managementkompetenzen/strategie/" aria-label="Strategie">Strategie</a> </li> </ul> </div> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="/de/vector-digital/advanced-analytics/" aria-label="KI, Einblicke und L&#246;sungen">KI, Einblicke und L&#246;sungen</a> </li> <li> <a href="/de/managementkompetenzen/transformation/" aria-label="Transformation">Transformation</a> </li> </ul> </div> </div> </div> </div> </section> </div> </div> </li> <li> <a href="/de/managementkompetenzen/digital-transformation/" aria-label="Digital" class="">Digital</a> </li> <li> <a href="#" id="nav-760913bb-bf58-458d-854f-45f91fd6c4a4" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-two-active">Publikationen</a> <div class="primary-nav__mega-menu" data-level="1" data-delay-toggle data-control-elements="#nav-760913bb-bf58-458d-854f-45f91fd6c4a4, #nav-760913bb-bf58-458d-854f-45f91fd6c4a4-close" data-class-toggle="mega-menu__level-two--expanded" data-delay-time="400" data-reverse="true"> <div class="primary-nav__mega-menu-wrapper"> <div id="off-canvas-header" class="off-canvas-menu__header"> <button data-toggle="off-canvas-menu body html overlay" role="button" aria-label="menu" class="js-hamburger-btn js-hamburger-btn-in-off-canvas"> <span class="icon-bars"></span> </button> <div class="off-canvas-menu__logo primary-nav__logo "> <a href="/de/" aria-label="Main navigation logo link"> <img alt="" src="/contentassets/0b88e3e10a7b4592809517c28b75847e/logo_red_bain.svg" /> </a> </div> </div> <div class="off-canvas-menu__back-link"> <a id="nav-760913bb-bf58-458d-854f-45f91fd6c4a4-close" data-toggle="off-canvas-header" data-toggle-element="#off-canvas-menu-container" data-close-only="true" data-toggle-class="level-two-active" data-remove-class="level-three-active" class="off-canvas-menu__back-link ">Hauptmen&#252;</a> </div> <section data-dynamic-max-height data-delay-time="400"> <div class="primary-nav__level2-container"> <div class="primary-nav__primary-list"> <h4 class="primary-nav__mega-menu-heading"> <a href="/de/publikationen/">Publikationen</a> </h4> <div class="primary-nav__col-group"> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="/de/publikationen/branchenthemen/" aria-label="Branchenthemen">Branchenthemen</a> </li> <li> <a href="/de/publikationen/managementthemen/" aria-label="Managementthemen">Managementthemen</a> </li> <li> <a href="/de/publikationen/bain-books/" aria-label="Bain-B&#252;cher">Bain-B&#252;cher</a> </li> </ul> </div> </div> <a class="primary-nav__see-all" href="/de/publikationen/">Alle Publikationen</a> </div> <section class="primary-nav__secondary-list"> <h5 class="primary-nav__mega-menu-heading">Ausgew&#228;hlte Themen</h5> <div class="primary-nav__col-group"> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="/de/publikationen/topics/resilience-amid-global-crisis/" aria-label="Resilienz in der globalen Krise">Resilienz in der globalen Krise</a> </li> <li> <a href="/de/publikationen/topics/m-and-a-report/" aria-label="M&amp;A Report">M&amp;A Report</a> </li> <li> <a href="/de/publikationen/topics/dry-powder-the-private-equity-podcast/" aria-label="Private Equity Podcast">Private Equity Podcast</a> </li> <li> <a href="/de/insights/private-equity-midyear-report-2024/" aria-label="Midyear Private Equity Report">Midyear Private Equity Report</a> </li> <li> <a href="/de/publikationen/topics/agile/" aria-label="Agile">Agile</a> </li> </ul> </div> </div> </section> <section class="primary-nav__secondary-list"> <div class="primary-nav__col-group"> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="/de/publikationen/topics/engineering-r-and-d-report/" aria-label="Engineering Report">Engineering Report</a> </li> <li> <a href="/de/publikationen/topics/digital-transformation/" aria-label="Digital Transformation ">Digital Transformation </a> </li> <li> <a href="/de/publikationen/topics/elements-of-value/" aria-label="Elements of Value&#174;">Elements of Value&#174;</a> </li> <li> <a href="/de/publikationen/topics/the-firm-of-the-future/" aria-label="Firm of the Future">Firm of the Future</a> </li> <li> <a href="/de/insights/nachhaltigkeitsstudie-von-haltung-zu-handlung/" aria-label="Nachhaltigkeitsstudie">Nachhaltigkeitsstudie</a> </li> </ul> </div> </div> </section> <section class="primary-nav__secondary-list"> <div class="primary-nav__col-group"> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="/insights/topics/macro-trends/" aria-label="Macro Trends">Macro Trends</a> </li> <li> <a href="/de/publikationen/topics/future-of-consumption-insights/" aria-label="Future of Consumption">Future of Consumption</a> </li> <li> <a href="/de/ueber-uns/weltwirtschaftsforum/" aria-label="Weltwirtschaftsforum (WEF)">Weltwirtschaftsforum (WEF)</a> </li> </ul> </div> </div> </section> </div> </section> </div> </div> </li> <li> <a href="#" id="nav-9af5217f-9acb-4570-89f9-ecfc3cf738d6" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-two-active">&#220;ber uns</a> <div class="primary-nav__mega-menu" data-level="1" data-delay-toggle data-control-elements="#nav-9af5217f-9acb-4570-89f9-ecfc3cf738d6, #nav-9af5217f-9acb-4570-89f9-ecfc3cf738d6-close" data-class-toggle="mega-menu__level-two--expanded" data-delay-time="400" data-reverse="true"> <div class="primary-nav__mega-menu-wrapper"> <div id="off-canvas-header" class="off-canvas-menu__header"> <button data-toggle="off-canvas-menu body html overlay" role="button" aria-label="menu" class="js-hamburger-btn js-hamburger-btn-in-off-canvas"> <span class="icon-bars"></span> </button> <div class="off-canvas-menu__logo primary-nav__logo "> <a href="/de/" aria-label="Main navigation logo link"> <img alt="" src="/contentassets/0b88e3e10a7b4592809517c28b75847e/logo_red_bain.svg" /> </a> </div> </div> <div class="off-canvas-menu__back-link"> <a id="nav-9af5217f-9acb-4570-89f9-ecfc3cf738d6-close" data-toggle="off-canvas-header" data-toggle-element="#off-canvas-menu-container" data-close-only="true" data-toggle-class="level-two-active" data-remove-class="level-three-active" class="off-canvas-menu__back-link ">Hauptmen&#252;</a> </div> <section data-dynamic-max-height data-delay-time="400"> <div class="primary-nav__level2-container"> <div class="primary-nav__primary-list"> <h4 class="primary-nav__mega-menu-heading"> <a href="/de/ueber-uns/">&#220;ber uns</a> </h4> <div class="primary-nav__col-group"> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="/de/ueber-uns/was-wir-bieten/" aria-label="Was wir bieten">Was wir bieten</a> </li> <li> <a href="/de/ueber-uns/unser-ansatz/" aria-label="Unser Ansatz">Unser Ansatz</a> </li> <li> <a href="/de/ueber-uns/leadership/" aria-label="Unser Team">Unser Team</a> </li> <li> <a href="/de/ueber-uns/game-changer-award/" aria-label="Game Changer Award">Game Changer Award</a> </li> <li> <a href="/de/ueber-uns/FAB-und-PULSE/" aria-label="Female Allstar Board">Female Allstar Board</a> </li> </ul> </div> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="/de/results/" aria-label="Messbare Ergebnisse (EN)">Messbare Ergebnisse (EN)</a> </li> <li> <a href="/de/ueber-uns/auszeichnungen/" aria-label="Auszeichnungen">Auszeichnungen</a> </li> <li> <a href="/de/ueber-uns/global-affiliations/" aria-label="Globale Partnerschaften">Globale Partnerschaften</a> </li> <li> <a href="/de/ueber-uns/bain-initiative-the-mission/" aria-label="The Mission ">The Mission </a> </li> </ul> </div> </div> </div> <section class="primary-nav__secondary-list"> <h5 class="primary-nav__mega-menu-heading">Further: Our global responsibility</h5> <div class="primary-nav__col-group"> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="/de/ueber-uns/further/chancengleichheit/" aria-label="Vielfalt &amp; Chancengleichheit">Vielfalt &amp; Chancengleichheit</a> </li> </ul> </div> </div> </section> <section class="primary-nav__secondary-list"> <div class="primary-nav__col-group"> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="/de/ueber-uns/further/social-impact/" aria-label="Soziale Verantwortung">Soziale Verantwortung</a> </li> <li> <a href="/de/ueber-uns/further/unsere-nachhaltigkeit/" aria-label="Sustainability">Sustainability</a> </li> </ul> </div> </div> <a class="primary-nav__see-all" href="/de/ueber-uns/further/" aria-label="Erfahren Sie mehr zu &quot;Further&quot;">Erfahren Sie mehr zu &quot;Further&quot;</a> </section> </div> </section> </div> </div> </li> <li> <a href="#" id="nav-934d502d-116a-4b7e-8c70-434dfebada8d" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-two-active">Karriere</a> <div class="primary-nav__mega-menu" data-level="1" data-delay-toggle data-control-elements="#nav-934d502d-116a-4b7e-8c70-434dfebada8d, #nav-934d502d-116a-4b7e-8c70-434dfebada8d-close" data-class-toggle="mega-menu__level-two--expanded" data-delay-time="400" data-reverse="true"> <div class="primary-nav__mega-menu-wrapper"> <div id="off-canvas-header" class="off-canvas-menu__header"> <button data-toggle="off-canvas-menu body html overlay" role="button" aria-label="menu" class="js-hamburger-btn js-hamburger-btn-in-off-canvas"> <span class="icon-bars"></span> </button> <div class="off-canvas-menu__logo primary-nav__logo "> <a href="/de/" aria-label="Main navigation logo link"> <img alt="" src="/contentassets/0b88e3e10a7b4592809517c28b75847e/logo_red_bain.svg" /> </a> </div> </div> <div class="off-canvas-menu__back-link"> <a id="nav-934d502d-116a-4b7e-8c70-434dfebada8d-close" data-toggle="off-canvas-header" data-toggle-element="#off-canvas-menu-container" data-close-only="true" data-toggle-class="level-two-active" data-remove-class="level-three-active" class="off-canvas-menu__back-link ">Hauptmen&#252;</a> </div> <section data-dynamic-max-height data-delay-time="400"> <div class="primary-nav__level2-container"> <div class="primary-nav__primary-list"> <h4 class="primary-nav__mega-menu-heading"> <a href="/de/careers/">Karriere</a> </h4> <div class="primary-nav__col-group"> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="#" id="sub-nav-78edc3dd-aa3e-466d-8ed8-387d7cb59a52" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active">Dein Einstieg</a> <div class="primary-nav__level-three" data-level="2" data-delay-toggle data-control-elements="#sub-nav-78edc3dd-aa3e-466d-8ed8-387d7cb59a52, #sub-nav-78edc3dd-aa3e-466d-8ed8-387d7cb59a52-close, #nav-934d502d-116a-4b7e-8c70-434dfebada8d-close" data-class-toggle="mega-menu__level-three--expanded" data-delay-time="400" data-reverse="true"> <div class="off-canvas-menu__back-link"> <a id="sub-nav-78edc3dd-aa3e-466d-8ed8-387d7cb59a52-close" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active" class="off-canvas-menu__back-link">Karriere</a> </div> <div class="off-canvas-menu__level-three-wrap"> <h5> <a href="/de/careers/work-with-us/" aria-label="Dein Einstieg">Dein Einstieg</a> </h5> <ul> <li> <a href="/de/careers/work-with-us/find-your-place/" aria-label="Find Your Place">Find Your Place</a> </li> <li> <a href="/de/careers/work-with-us/our-work-areas/" aria-label="Unsere Arbeitsbereiche">Unsere Arbeitsbereiche</a> </li> <li> <a href="/de/careers/work-with-us/integrated-teams/" aria-label="Unsere Teams">Unsere Teams</a> </li> <li> <a href="/de/careers/work-with-us/students/" aria-label="Angebote f&#252;r Studierende">Angebote f&#252;r Studierende</a> </li> <li> <a href="/de/careers/work-with-us/internships-programs/" aria-label="Praktika &amp; Programme">Praktika &amp; Programme</a> </li> <li> <a href="/de/careers/work-with-us/recruiting-events/" aria-label="Recruiting-Events">Recruiting-Events</a> </li> </ul> </div> </div> </li> </ul> </div> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="#" id="sub-nav-bb27ada7-f166-43cb-9882-1cb71fef862b" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active">Arbeiten bei Bain</a> <div class="primary-nav__level-three" data-level="2" data-delay-toggle data-control-elements="#sub-nav-bb27ada7-f166-43cb-9882-1cb71fef862b, #sub-nav-bb27ada7-f166-43cb-9882-1cb71fef862b-close, #nav-934d502d-116a-4b7e-8c70-434dfebada8d-close" data-class-toggle="mega-menu__level-three--expanded" data-delay-time="400" data-reverse="true"> <div class="off-canvas-menu__back-link"> <a id="sub-nav-bb27ada7-f166-43cb-9882-1cb71fef862b-close" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active" class="off-canvas-menu__back-link">Karriere</a> </div> <div class="off-canvas-menu__level-three-wrap"> <h5> <a href="/de/careers/life-at-bain/" aria-label="Arbeiten bei Bain">Arbeiten bei Bain</a> </h5> <ul> <li> <a href="/de/careers/life-at-bain/supporting-your-growth/career-stories/" aria-label="Karriere Stories">Karriere Stories</a> </li> <li> <a href="/de/careers/life-at-bain/our-people/" aria-label="Unsere Bainies">Unsere Bainies</a> </li> <li> <a href="/de/careers/life-at-bain/where-we-work/" aria-label="Office-Standorte">Office-Standorte</a> </li> <li> <a href="/de/careers/life-at-bain/supporting-your-growth/" aria-label="Weiterentwicklung">Weiterentwicklung</a> </li> <li> <a href="/de/careers/life-at-bain/affinity-groups/" aria-label="Affinity Groups">Affinity Groups</a> </li> <li> <a href="/de/careers/life-at-bain/benefits/" aria-label="Deine Benefits">Deine Benefits</a> </li> </ul> </div> </div> </li> </ul> </div> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="/de/careers/impact-stories/" aria-label="Impact Stories">Impact Stories</a> </li> </ul> </div> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="#" id="sub-nav-6f1ad8a2-5924-42bb-aefa-894a91a9a509" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active">Deine Bewerbung</a> <div class="primary-nav__level-three" data-level="2" data-delay-toggle data-control-elements="#sub-nav-6f1ad8a2-5924-42bb-aefa-894a91a9a509, #sub-nav-6f1ad8a2-5924-42bb-aefa-894a91a9a509-close, #nav-934d502d-116a-4b7e-8c70-434dfebada8d-close" data-class-toggle="mega-menu__level-three--expanded" data-delay-time="400" data-reverse="true"> <div class="off-canvas-menu__back-link"> <a id="sub-nav-6f1ad8a2-5924-42bb-aefa-894a91a9a509-close" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active" class="off-canvas-menu__back-link">Karriere</a> </div> <div class="off-canvas-menu__level-three-wrap"> <h5> <a href="/de/careers/hiring-process/" aria-label="Deine Bewerbung">Deine Bewerbung</a> </h5> <ul> <li> <a href="/de/careers/hiring-process/what-to-expect/" aria-label="Das erwartet dich">Das erwartet dich</a> </li> <li> <a href="/de/careers/hiring-process/interviewing/" aria-label="Der Interviewprozess">Der Interviewprozess</a> </li> </ul> </div> </div> </li> </ul> </div> <div class="primary-nav__career-ctas primary-nav__career-ctas-hamburger"> <a href="/de/careers/find-a-role/" class="btn--pill-hamburger " data-ctabuttonclick="true">FIND JOBS </a> </div> </div> </div> </div> </section> </div> </div> </li> </ul> <ul class="primary-nav__level-one off-canvas-menu__utility-nav global-utility-nav"> <li> <a href="#" id="nav-utility-9bc424f1-306a-4ea6-bd63-74cb7029f32e" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-two-active"> Standorte </a> <div class="primary-nav__mega-menu" data-level="1" data-delay-toggle data-control-elements="#nav-utility-9bc424f1-306a-4ea6-bd63-74cb7029f32e, #nav-utility-9bc424f1-306a-4ea6-bd63-74cb7029f32e-close" data-class-toggle="mega-menu__level-two--expanded" data-delay-time="400" data-reverse="true"> <div class="primary-nav__mega-menu-wrapper"> <div id="off-canvas-header" class="off-canvas-menu__header"> <button data-toggle="off-canvas-menu body html overlay" role="button" aria-label="menu" class="js-hamburger-btn js-hamburger-btn-in-off-canvas"> <span class="icon-bars"></span> </button> <div class="off-canvas-menu__logo primary-nav__logo "> <a href="/de/" aria-label="Main navigation logo link"> <img alt="" src="/contentassets/0b88e3e10a7b4592809517c28b75847e/logo_red_bain.svg" /> </a> </div> </div> <div class="off-canvas-menu__back-link"> <a id="nav-utility-9bc424f1-306a-4ea6-bd63-74cb7029f32e-close" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-two-active" data-remove-class="level-three-active" data-close-only="true" class="off-canvas-menu__back-link">Hauptmen&#252;</a> </div> <section data-dynamic-max-height data-delay-time="400"> <div class="primary-nav__level2-container"> <div class="primary-nav__primary-list"> <h4 class="primary-nav__mega-menu-heading"> <a href="" aria-label="Standorte">Standorte</a> </h4> <div class="primary-nav__col-group"> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="#" id="nav-utility-6385e451-d84c-4679-b32f-9087366f9c6d" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active">North &amp; Latin America</a> <div class="primary-nav__level-three" data-level="2" data-delay-toggle data-control-elements="#nav-utility-6385e451-d84c-4679-b32f-9087366f9c6d, #nav-utility-6385e451-d84c-4679-b32f-9087366f9c6d-close, #nav-utility-9bc424f1-306a-4ea6-bd63-74cb7029f32e-close" data-class-toggle="mega-menu__level-three--expanded" data-delay-time="400" data-reverse="true"> <div class="off-canvas-menu__back-link"> <a id="nav-utility-6385e451-d84c-4679-b32f-9087366f9c6d-close" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active" data-close-only="true" class="off-canvas-menu__back-link">Standorte</a> </div> <div class="off-canvas-menu__level-three-wrap"> <h5 class="">North &amp; Latin America</h5> <ul> <li> <a href="/de/offices/atlanta/" aria-label="Atlanta">Atlanta</a> </li> <li> <a href="/de/offices/austin/" aria-label="Austin">Austin</a> </li> <li> <a href="/de/offices/bogota/" aria-label="Bogota">Bogota</a> </li> <li> <a href="/de/offices/boston/" aria-label="Boston">Boston</a> </li> <li> <a href="/offices/buenos-aires/" aria-label="Buenos Aires">Buenos Aires</a> </li> <li> <a href="/de/offices/Chicago/" aria-label="Chicago">Chicago</a> </li> <li> <a href="/de/offices/dallas/" aria-label="Dallas">Dallas</a> </li> <li> <a href="/de/offices/denver/" aria-label="Denver">Denver</a> </li> <li> <a href="/de/offices/houston/" aria-label="Houston">Houston</a> </li> <li> <a href="/de/offices/lisbon/" aria-label="Lisbon">Lisbon</a> </li> <li> <a href="/de/offices/los-angeles/" aria-label="Los Angeles">Los Angeles</a> </li> <li> <a href="/de/offices/mexico-city/" aria-label="Mexico City">Mexico City</a> </li> <li> <a href="/de/offices/minneapolis-frwd/" aria-label="Minneapolis">Minneapolis</a> </li> <li> <a href="/de/offices/monterrey/" aria-label="Monterrey">Monterrey</a> </li> <li> <a href="/de/offices/new-york/" aria-label="New York">New York</a> </li> <li> <a href="/de/offices/rio-de-janeiro/" aria-label="Rio de Janeiro">Rio de Janeiro</a> </li> <li> <a href="/de/offices/san-francisco/" aria-label="San Francisco">San Francisco</a> </li> <li> <a href="/de/offices/santiago/" aria-label="Santiago">Santiago</a> </li> <li> <a href="/de/offices/sao-paulo/" aria-label="S&#227;o Paulo">S&#227;o Paulo</a> </li> <li> <a href="/de/offices/seattle/" aria-label="Seattle">Seattle</a> </li> <li> <a href="/de/offices/silicon-valley/" aria-label="Silicon Valley">Silicon Valley</a> </li> <li> <a href="/de/offices/toronto/" aria-label="Toronto">Toronto</a> </li> <li> <a href="/de/offices/washington-dc/" aria-label="Washington, DC">Washington, DC</a> </li> </ul> </div> </div> </li> </ul> </div> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="#" id="nav-utility-4a6183cb-f419-4c62-b030-87c26882aa04" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active">Europe &amp; Africa</a> <div class="primary-nav__level-three" data-level="2" data-delay-toggle data-control-elements="#nav-utility-4a6183cb-f419-4c62-b030-87c26882aa04, #nav-utility-4a6183cb-f419-4c62-b030-87c26882aa04-close, #nav-utility-9bc424f1-306a-4ea6-bd63-74cb7029f32e-close" data-class-toggle="mega-menu__level-three--expanded" data-delay-time="400" data-reverse="true"> <div class="off-canvas-menu__back-link"> <a id="nav-utility-4a6183cb-f419-4c62-b030-87c26882aa04-close" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active" data-close-only="true" class="off-canvas-menu__back-link">Standorte</a> </div> <div class="off-canvas-menu__level-three-wrap"> <h5 class="">Europe &amp; Africa</h5> <ul> <li> <a href="/de/offices/amsterdam/" aria-label="Amsterdam">Amsterdam</a> </li> <li> <a href="/de/offices/athens/" aria-label="Athens">Athens</a> </li> <li> <a href="/de/offices/berlin/" aria-label="Berlin">Berlin</a> </li> <li> <a href="/de/offices/brussels/" aria-label="Brussels">Brussels</a> </li> <li> <a href="/de/offices/copenhagen/" aria-label="Copenhagen">Copenhagen</a> </li> <li> <a href="/de/offices/dusseldorf/" aria-label="D&#252;sseldorf">D&#252;sseldorf</a> </li> <li> <a href="/de/offices/frankfurt/" aria-label="Frankfurt">Frankfurt</a> </li> <li> <a href="/de/offices/helsinki/" aria-label="Helsinki">Helsinki</a> </li> <li> <a href="/de/offices/istanbul/" aria-label="Istanbul">Istanbul</a> </li> <li> <a href="/de/offices/johannesburg/" aria-label="Johannesburg">Johannesburg</a> </li> <li> <a href="/de/offices/kyiv/" aria-label="Kyiv">Kyiv</a> </li> <li> <a href="/de/offices/lisbon/" aria-label="Lisbon">Lisbon</a> </li> <li> <a href="/de/offices/london/" aria-label="London">London</a> </li> <li> <a href="/de/offices/madrid/" aria-label="Madrid">Madrid</a> </li> <li> <a href="/de/offices/milan/" aria-label="Milan">Milan</a> </li> <li> <a href="/de/offices/munich/" aria-label="M&#252;nchen">M&#252;nchen</a> </li> <li> <a href="/de/offices/oslo/" aria-label="Oslo">Oslo</a> </li> <li> <a href="/de/offices/paris/" aria-label="Paris">Paris</a> </li> <li> <a href="/de/offices/rome/" aria-label="Rome">Rome</a> </li> <li> <a href="/de/offices/stockholm/" aria-label="Stockholm">Stockholm</a> </li> <li> <a href="/de/offices/warsaw/" aria-label="Warsaw">Warsaw</a> </li> <li> <a href="/de/offices/vienna/" aria-label="Wien">Wien</a> </li> <li> <a href="/de/offices/zurich/" aria-label="Z&#252;rich">Z&#252;rich</a> </li> </ul> </div> </div> </li> </ul> <ul class="primary-nav__level-two"> <li> <a href="#" id="nav-utility-5c913db3-2990-4a3e-8584-788fb51e0b39" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active">Middle East</a> <div class="primary-nav__level-three" data-level="2" data-delay-toggle data-control-elements="#nav-utility-5c913db3-2990-4a3e-8584-788fb51e0b39, #nav-utility-5c913db3-2990-4a3e-8584-788fb51e0b39-close, #nav-utility-9bc424f1-306a-4ea6-bd63-74cb7029f32e-close" data-class-toggle="mega-menu__level-three--expanded" data-delay-time="400" data-reverse="true"> <div class="off-canvas-menu__back-link"> <a id="nav-utility-5c913db3-2990-4a3e-8584-788fb51e0b39-close" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active" data-close-only="true" class="off-canvas-menu__back-link">Standorte</a> </div> <div class="off-canvas-menu__level-three-wrap"> <h5 class="">Middle East</h5> <ul> <li> <a href="/de/offices/doha/" aria-label="Doha">Doha</a> </li> <li> <a href="/de/offices/dubai/" aria-label="Dubai">Dubai</a> </li> <li> <a href="/de/offices/riyadh/" aria-label="Riyadh">Riyadh</a> </li> </ul> </div> </div> </li> </ul> </div> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="#" id="nav-utility-abb0ce24-61f6-4801-869f-2db31506d4b8" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active">Asia &amp; Australia</a> <div class="primary-nav__level-three" data-level="2" data-delay-toggle data-control-elements="#nav-utility-abb0ce24-61f6-4801-869f-2db31506d4b8, #nav-utility-abb0ce24-61f6-4801-869f-2db31506d4b8-close, #nav-utility-9bc424f1-306a-4ea6-bd63-74cb7029f32e-close" data-class-toggle="mega-menu__level-three--expanded" data-delay-time="400" data-reverse="true"> <div class="off-canvas-menu__back-link"> <a id="nav-utility-abb0ce24-61f6-4801-869f-2db31506d4b8-close" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active" data-close-only="true" class="off-canvas-menu__back-link">Standorte</a> </div> <div class="off-canvas-menu__level-three-wrap"> <h5 class="">Asia &amp; Australia</h5> <ul> <li> <a href="/de/offices/bangkok/" aria-label="Bangkok">Bangkok</a> </li> <li> <a href="/offices/beijing/" aria-label="Beijing">Beijing</a> </li> <li> <a href="/de/offices/bengaluru/" aria-label="Bengaluru">Bengaluru</a> </li> <li> <a href="/de/offices/ho-chi-minh-city/" aria-label="Ho Chi Minh City">Ho Chi Minh City</a> </li> <li> <a href="/de/offices/hong-kong/" aria-label="Hong Kong">Hong Kong</a> </li> <li> <a href="/de/offices/jakarta/" aria-label="Jakarta">Jakarta</a> </li> <li> <a href="/de/offices/kuala-lumpur/" aria-label="Kuala Lumpur">Kuala Lumpur</a> </li> <li> <a href="/de/offices/manila/" aria-label="Manila">Manila</a> </li> <li> <a href="/de/offices/melbourne/" aria-label="Melbourne">Melbourne</a> </li> <li> <a href="/de/offices/mumbai/" aria-label="Mumbai">Mumbai</a> </li> <li> <a href="/de/offices/new-delhi/" aria-label="New Delhi">New Delhi</a> </li> <li> <a href="/de/offices/perth/" aria-label="Perth">Perth</a> </li> <li> <a href="/offices/seoul/" aria-label="Seoul">Seoul</a> </li> <li> <a href="/de/offices/shanghai/" aria-label="Shanghai">Shanghai</a> </li> <li> <a href="/de/offices/singapore/" aria-label="Singapore">Singapore</a> </li> <li> <a href="/de/offices/sydney/" aria-label="Sydney">Sydney</a> </li> <li> <a href="/de/offices/tokyo/" aria-label="Tokyo">Tokyo</a> </li> </ul> </div> </div> </li> </ul> </div> </div> <a href="/de/ueber-uns/global-offices/" aria-label="Alle Standorte Anzeigen" target="" class="primary-nav__see-all">Alle Standorte Anzeigen</a> </div> </div> </section> </div> </div> </li> <li > <a href="/de/ueber-uns/alumni-services/" aria-label="Alumni" class="">Alumni</a> </li><li > <a href="/de/ueber-uns/presse/" aria-label="Presse" class="">Presse</a> </li><li > <a href="/de/subscribe/" aria-label="Newsletter" class="">Newsletter</a> </li><li > <a href="/de/ueber-uns/kontakt/" aria-label="Kontakt" class="">Kontakt</a> </li> <li> <a href="#" id="nav-utility-32f0cfca-28ef-4b3d-94ca-bdbaef5e0ac4" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-two-active"> <i class="utility-navigation__icon utility-megamenu__icon utility-megamenu__icon--spritesheet german-icon"></i> DACH-Region | Deutsch </a> <div class="primary-nav__mega-menu" data-level="1" data-delay-toggle data-control-elements="#nav-utility-32f0cfca-28ef-4b3d-94ca-bdbaef5e0ac4, #nav-utility-32f0cfca-28ef-4b3d-94ca-bdbaef5e0ac4-close" data-class-toggle="mega-menu__level-two--expanded" data-delay-time="400" data-reverse="true"> <div class="primary-nav__mega-menu-wrapper"> <div id="off-canvas-header" class="off-canvas-menu__header"> <button data-toggle="off-canvas-menu body html overlay" role="button" aria-label="menu" class="js-hamburger-btn js-hamburger-btn-in-off-canvas"> <span class="icon-bars"></span> </button> <div class="off-canvas-menu__logo primary-nav__logo "> <a href="/de/" aria-label="Main navigation logo link"> <img alt="" src="/contentassets/0b88e3e10a7b4592809517c28b75847e/logo_red_bain.svg" /> </a> </div> </div> <div class="off-canvas-menu__back-link"> <a id="nav-utility-32f0cfca-28ef-4b3d-94ca-bdbaef5e0ac4-close" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-two-active" data-remove-class="level-three-active" data-close-only="true" class="off-canvas-menu__back-link">Hauptmen&#252;</a> </div> <section data-dynamic-max-height data-delay-time="400"> <div class="primary-nav__level2-container"> <div class="primary-nav__primary-list"> <h4 class="primary-nav__mega-menu-heading"> <a href="" aria-label="W&#228;hlen Sie Ihre Region und Sprache">W&#228;hlen Sie Ihre Region und Sprache</a> </h4> <div class="primary-nav__col-group"> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="#" id="nav-utility-ecd38d8b-c06a-411c-9a49-fc28e3e6fa97" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active">Global</a> <div class="primary-nav__level-three" data-level="2" data-delay-toggle data-control-elements="#nav-utility-ecd38d8b-c06a-411c-9a49-fc28e3e6fa97, #nav-utility-ecd38d8b-c06a-411c-9a49-fc28e3e6fa97-close, #nav-utility-32f0cfca-28ef-4b3d-94ca-bdbaef5e0ac4-close" data-class-toggle="mega-menu__level-three--expanded" data-delay-time="400" data-reverse="true"> <div class="off-canvas-menu__back-link"> <a id="nav-utility-ecd38d8b-c06a-411c-9a49-fc28e3e6fa97-close" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active" data-close-only="true" class="off-canvas-menu__back-link">W&#228;hlen Sie Ihre Region und Sprache</a> </div> <div class="off-canvas-menu__level-three-wrap"> <h5 class="">Global</h5> <ul> <li> <a href="/consulting-services/customer-strategy-and-marketing/customer-experience-transformation/" title="Global (English)" target="" data-visibility-id="utility-lang-message_en" data-utility-lang-nav> <i class="utility-megamenu__icon utility-megamenu__icon--global"></i> Global (English) </a> </li> </ul> </div> </div> </li> </ul> </div> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="#" id="nav-utility-8e5458cd-cac6-4673-8bcc-b01450eb4b76" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active">North &amp; Latin America</a> <div class="primary-nav__level-three" data-level="2" data-delay-toggle data-control-elements="#nav-utility-8e5458cd-cac6-4673-8bcc-b01450eb4b76, #nav-utility-8e5458cd-cac6-4673-8bcc-b01450eb4b76-close, #nav-utility-32f0cfca-28ef-4b3d-94ca-bdbaef5e0ac4-close" data-class-toggle="mega-menu__level-three--expanded" data-delay-time="400" data-reverse="true"> <div class="off-canvas-menu__back-link"> <a id="nav-utility-8e5458cd-cac6-4673-8bcc-b01450eb4b76-close" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active" data-close-only="true" class="off-canvas-menu__back-link">W&#228;hlen Sie Ihre Region und Sprache</a> </div> <div class="off-canvas-menu__level-three-wrap"> <h5 class="">North &amp; Latin America</h5> <ul> <li> <a href="/pt-br/consulting-services/customer-strategy-and-marketing/customer-experience-transformation/" title="Brazil (Portugu&#234;s)" target="" data-visibility-id="utility-lang-message_pt-br" data-utility-lang-nav> <i class="utility-megamenu__icon utility-megamenu__icon--spritesheet brazil-icon"></i> Brazil (Portugu&#234;s) </a> </li> <li> <a href="/es-ar/consulting-services/customer-strategy-and-marketing/customer-experience-transformation/" title="Argentina (Espa&#241;ol)" target="" data-visibility-id="utility-lang-message_es-ar" data-utility-lang-nav> <i class="utility-megamenu__icon utility-megamenu__icon--spritesheet argentina-icon"></i> Argentina (Espa&#241;ol) </a> </li> <li> <a href="/es-cl/consulting-services/customer-strategy-and-marketing/customer-experience-transformation/" title="Chile (Espa&#241;ol)" target="" data-visibility-id="utility-lang-message_es-cl" data-utility-lang-nav> <i class="utility-megamenu__icon utility-megamenu__icon--spritesheet chile-icon"></i> Chile (Espa&#241;ol) </a> </li> <li> <a href="/es-co/consulting-services/customer-strategy-and-marketing/customer-experience-transformation/" title="Colombia (Espa&#241;ol)" target="" data-visibility-id="utility-lang-message_es-co" data-utility-lang-nav> <i class="utility-megamenu__icon utility-megamenu__icon--spritesheet columbia-icon"></i> Colombia (Espa&#241;ol) </a> </li> </ul> </div> </div> </li> </ul> </div> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="#" id="nav-utility-6c5607b9-8ad7-4976-b4bd-7e60703c475e" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active">Europe, Middle East, &amp; Africa</a> <div 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myPlayer.schema(); }); }); </script> <script nonce="t5yVLrSdIBxBuiAsm8ffuRY/X0K6qWvGekVMT1PNIi8=" src=/Scripts/videojs-overlay.min.js></script> <section class="spacing spacing--top-bottom"> <section class="section overview row" id="f185aa0a-8149-412d-b2db-6fa8fd12c725" data-magellan-target="f185aa0a-8149-412d-b2db-6fa8fd12c725"> <div class="column"> <div class="section__midline-heading"> <h3 class="showDesktopTitle">Warum Bain</h3> <h3 class="showMobileTitle">Warum Bain</h3> </div> </div> <div class="medium-10 large-8 column overview--centered medium-centered"> <!--Using styles from the overview organism--> <div id="basicTextBlockReadMore873ebdd5-8b7a-453f-82a3-b1c56f1d6090" class="rte__heading rte__rte-table"> <div> <div> <div id="_com_1"> <ul type="disc"> <li>Wir analysieren die einzelnen Elemente der Kundenreise, sprich jede einzelne Interaktion zwischen einem Kunden und einem Unternehmen. Auf diese Weise entsteht ein <strong>detailliertes Bild des Kundenerlebnisses, mit dessen Hilfe sich die entscheidenden Stationen der Kundenreise identifizieren, kategorisieren und optimieren lassen</strong>.</li> <li>Unser Ansatz <a href="http://www.bain.com/consulting-services/customer-strategy-and-marketing/digital-customer-experience-transformation.aspx">Simple &amp; Digital</a> erlaubt es Unternehmen, &uuml;ber alle Funktionen hinweg <strong>digital unterst&uuml;tzte Interaktionsprozesse zu schaffen, die zum einen die Kunden begeistern</strong> und zum anderen f&uuml;r die Unternehmen einfacher und kosteng&uuml;nstiger zu managen sind.</li> <li>F&uuml;r uns sind Betriebsmodell, IT und Mitarbeiterentwicklung integraler Teil eines jeden Projekts. Denn stimmen <a href="/de/managementkompetenzen/organisation/organizational-design--operating-model/">Organisation</a><u>,</u> <a href="/de/vector-digital/it-consulting/">IT</a> und <a href="/de/managementkompetenzen/organisation/talent--capabilities/">Mitarbeiterqualifikation</a>, stimmt auch das Kundenerlebnis.</li> <li>Mit unserem <a href="http://www.bain.com/consulting-services/customer-strategy-and-marketing/customer-loyalty.aspx">Net Promoter System℠</a> haben wir ein Tool entwickelt, mit dem sich Kundenloyalit&auml;t messen und steigern l&auml;sst. Es basiert auf langj&auml;hriger Forschungsarbeit und Projekterfahrung.</li> <li>Wir arbeiten eng mit unseren Kunden zusammen. Unser Ansatz <a href="http://www.bain.com/consulting-services/results-delivery/index.aspx">Results360<sup>&reg;</sup></a> sorgt daf&uuml;r, dass Ver&auml;nderungen nachhaltig sind, und unterst&uuml;tzt die Mitarbeiter beim <strong>Aufbau von Know-how und Kompetenzen, die f&uuml;r die Weiterentwicklung oder Neugestaltung der Kundenreise erforderlich sind.</strong></li> </ul> </div> </div> </div> </div> </div> </section> </section> <section class="spacing spacing--top-bottom"> <section class="section overview row" id="bec4f55f-c16e-4eba-9bbf-f49b8c30069c" data-magellan-target="bec4f55f-c16e-4eba-9bbf-f49b8c30069c"> <div class="column"> <div class="section__midline-heading"> <h3 class="showDesktopTitle">Pers&#246;nliche Identifizierung mit Unternehmenszielen</h3> <h3 class="showMobileTitle">Pers&#246;nliche Identifizierung mit Unternehmenszielen</h3> </div> </div> <div class="medium-10 large-8 column overview--centered medium-centered"> <!--Using styles from the overview organism--> <div id="basicTextBlockReadMore7778e91f-9db3-4e09-ac47-2fdd22bd1af3" class="rte__heading rte__rte-table"> <p style="text-align: left;">Bain Accelerated Transformation hat &uuml;berdies zum Ziel, dass sich jeder Mitarbeiter mit den Zielen des eigenen Unternehmens identifiziert. Diese Eigent&uuml;mermentalit&auml;t f&uuml;hrt nachweislich zu einer h&ouml;heren Unternehmensperformance und <strong>langfristig profitablem Wachstum</strong>. Bain sorgt daf&uuml;r, dass sich die Mitarbeiterinnen und Mitarbeiter im Unternehmen wie Inhaber und Aktivisten verstehen. Zudem unterst&uuml;tzen wir mit unserem <strong>Turnaround Management</strong> die Bildung von <a href="/de/managementkompetenzen/agile/">agilen und digitalen Kompetenzen</a>, um den Unternehmen unserer Kunden einen nachhaltigen Wettbewerbsvorteil zu verschaffen.</p> </div> </div> </section> </section> <section class="spacing spacing--top-bottom"> <section class="brand-narrative-container"> <div class="mobile-carousel brand-narrative-container__carousel " data-brand-narrative-carousel> <section class="brand-narrative "> <img alt="" src="/contentassets/4f0ca10230604787a63bb702206c1d3f/customer-experience-transformation-icons-62x62-big-boost.png?width=50&amp;height=50&amp;mode=crop" /> <div class="brand-narrative--smallFont"> Anhaltender Markterfolg </div> <p>Sie schaffen mit einfachen, effektiven und digitalen Interaktionsprozessen ein Kundenerlebnis, das Ihre Klientel begeistert, Ihre Mitarbeiter inspiriert und Ihrem Unternehmen zu anhaltendem Markterfolg verhilft.</p> </section> <section class="brand-narrative "> <img alt="" src="/contentassets/4f0ca10230604787a63bb702206c1d3f/customer-experience-transformation-icons-62x62-insights.png?width=50&amp;height=50&amp;mode=crop" /> <div class="brand-narrative--smallFont"> Gesicherte Erkenntnisse </div> <p>Sie ermitteln, welche Investitionen in welche Produkte und Dienstleistungen zu einem hohen Ma&szlig; an Kundenzufriedenheit und Loyalit&auml;t f&uuml;hren.</p> </section> <section class="brand-narrative "> <img alt="" src="/contentassets/4f0ca10230604787a63bb702206c1d3f/customer-experience-transformation-icons-62x62-continuous-improvements.png?width=50&amp;height=50&amp;mode=crop" /> <div class="brand-narrative--smallFont"> Fortlaufende Optimierung </div> <p>Sie nutzen das Feedback von Kunden, um kontinuierlich Verbesserungsma&szlig;nahmen umzusetzen und Ihre Mitarbeiter zu motivieren, noch tiefer gehende Beziehungen zu den Kunden aufzubauen.</p> </section> </div> </section> </section> <section class="spacing spacing--top-bottom"> <section id="327b5363-9c2f-44aa-bfe1-4f0a2b071f1c" data-magellan-target="327b5363-9c2f-44aa-bfe1-4f0a2b071f1c" class="section card__grid column row js-profiles-grid"> <div class="section__midline-heading"> <h3 class="">Unser Team</h3> </div> <div class="row small-up-1 medium-up-2 large-up-3" > <div class="column" dir="ltr"> <div class="card card--profile "> <div class="card__wrapper"> <div class="card__image"> <a href="/de/our-team/gerard-du-toit/" aria-label="Gerard du Toit profile link"> <div class="card__image-wrap"> <img alt="" srcset="/contentassets/98d9fc2f625540f7a2461f7aa28732fe/du-toit-gerard-16_9.jpg?width=1440&amp;height=810&amp;mode=crop 1440w,/contentassets/98d9fc2f625540f7a2461f7aa28732fe/du-toit-gerard-16_9.jpg?width=1080&amp;height=612&amp;mode=crop 1080w,/contentassets/98d9fc2f625540f7a2461f7aa28732fe/du-toit-gerard-16_9.jpg?width=768&amp;height=432&amp;mode=crop 768w,/contentassets/98d9fc2f625540f7a2461f7aa28732fe/du-toit-gerard-16_9.jpg?width=480&amp;height=270&amp;mode=crop 480w" data-object-fit loading="lazy"/> </div> </a> </div> <div class="card__content-container"> <div class="card__content profile-hover"> <a href="/de/our-team/gerard-du-toit/" > <h4> Gerard du Toit <small class="" >Partner</small> <small class="" >Boston</small> </h4> </a> </div> </div> </div> </div> </div> <div class="column" dir="ltr"> <div class="card card--profile "> <div class="card__wrapper"> <div class="card__image"> <a href="/de/our-team/jenny-hough/" aria-label="Jenny Hough profile link"> <div class="card__image-wrap"> <img alt="" srcset="/contentassets/e04958fa28e24a24ad0a66f4b747a54e/hough-li_jenny-16_9.jpg?width=1440&amp;height=810&amp;mode=crop 1440w,/contentassets/e04958fa28e24a24ad0a66f4b747a54e/hough-li_jenny-16_9.jpg?width=1080&amp;height=612&amp;mode=crop 1080w,/contentassets/e04958fa28e24a24ad0a66f4b747a54e/hough-li_jenny-16_9.jpg?width=768&amp;height=432&amp;mode=crop 768w,/contentassets/e04958fa28e24a24ad0a66f4b747a54e/hough-li_jenny-16_9.jpg?width=480&amp;height=270&amp;mode=crop 480w" data-object-fit loading="lazy"/> </div> </a> </div> <div class="card__content-container"> <div class="card__content profile-hover"> <a href="/de/our-team/jenny-hough/" > <h4> Jenny Hough <small class="" >Associate Partner</small> <small class="" >Houston</small> </h4> </a> </div> </div> </div> </div> </div> <div class="column" dir="ltr"> <div class="card card--profile "> <div class="card__wrapper"> <div class="card__image"> <a href="/de/our-team/stanford-swinton/" aria-label="Stanford Swinton profile link"> <div class="card__image-wrap"> <img alt="" srcset="/contentassets/46a87680c8f14f689d7c3d971a0de5ef/swinton-stanford-16_9.jpg?width=1440&amp;height=810&amp;mode=crop 1440w,/contentassets/46a87680c8f14f689d7c3d971a0de5ef/swinton-stanford-16_9.jpg?width=1080&amp;height=612&amp;mode=crop 1080w,/contentassets/46a87680c8f14f689d7c3d971a0de5ef/swinton-stanford-16_9.jpg?width=768&amp;height=432&amp;mode=crop 768w,/contentassets/46a87680c8f14f689d7c3d971a0de5ef/swinton-stanford-16_9.jpg?width=480&amp;height=270&amp;mode=crop 480w" data-object-fit loading="lazy"/> </div> </a> </div> <div class="card__content-container"> <div class="card__content profile-hover"> <a href="/de/our-team/stanford-swinton/" > <h4> Stanford Swinton <small class="" >Executive Vice President, NPSx</small> <small class="" >London</small> </h4> </a> </div> </div> </div> </div> </div> </div> <div class="column row centered"> <a class="btn btn--secondary" href="/de/unser-team/?filters=managementkompetenzen(219416)&amp;invisibleFilters=audienceRelevancy(0)" data-ctabuttonclick="true">Erfahren Sie mehr</a> </div> </section> </section> <section class="section column row spacing spacing--top-bottom" id="2bf7b4d5-7c43-47bb-8548-a62f515ea584" data-magellan-target="2bf7b4d5-7c43-47bb-8548-a62f515ea584"> <div class="section__midline-heading"> <h3 class="">Publikationen</h3> </div> <div class="card__grid column row feed__row"> <div class="row small-up-1 medium-up-2 large-up-4"> <div class="column"> <div class="card card--insights " dir="ltr"> <div class="card__wrapper " data-click="true" data-url="/de/insights/banks-clunky-digital-tools-alienate-many-small-firms-snap-chart/" data-srcType="articleGrid"> <div class="card__image"> <a href="/de/insights/banks-clunky-digital-tools-alienate-many-small-firms-snap-chart/" aria-label="Card image link"> <div class="card__image-wrap"> <span class="card__media"> <span class="icon-chart-bar"></span> </span> <picture> <source srcset="/contentassets/51f31751fb864c98889499300e13c15a/27334_banksclunkydigitaltools_snapchart_snap_16.9_promo.png?width=1440&amp;height=810&amp;mode=crop" media="(min-width:1440px)" /> <source 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class="card__content-container"> <div class="card__content"> <a href="/de/insights/banks-clunky-digital-tools-alienate-many-small-firms-snap-chart/" > <span class="card__tag" >Finanzdienstleistungen</span> <h5 class=""> Banks’ Clunky Digital Tools Alienate Many Small Firms </h5> <div class="card__desc rte__heading">Small and medium-sized businesses want digital channels that are easy to access and use. Will banks step up?</div> </a> </div> <div class="card__footer"> <div> <span class="" >Snap Chart</span> <!--RED-3037 hiding dates from article grid blocks--> </div> <a href="#" class="card__bookmark" title="Save" data-hover-text="Save" data-remove-hover="Remove" data-redfoldersave="true" data-bookmark-link data-show-on="large" data-cookie-name="redFolder" data-add-message="#red-folder-added-message" data-remove-message="#red-folder-removed-message" data-tooltip aria-haspopup="true" data-disable-hover="false" data-click-open="false" data-template-classes="red-folder--tooltip" data-pageid="2340982" data-endpoint="/de/api/redfolder/getcontent" data-databaseendpointurl="/de/api/redfolder/addUpdateUserBookmark"> <span class="icon-bookmark"></span> </a> </div> </div> </div> </div> </div> <div class="column"> <div class="card card--insights " dir="ltr"> <div class="card__wrapper " data-click="true" data-url="/de/insights/revitalizing-joy-to-remain-relevant-video/" data-srcType="articleGrid"> <div class="card__image"> <a href="/de/insights/revitalizing-joy-to-remain-relevant-video/" aria-label="Card image link"> <div class="card__image-wrap"> <span class="card__media"> <span class="icon-video"></span> </span> <picture> <source srcset="/contentassets/ff20f3363c3943efa3845ef9fb50fb0f/video-thumbnail_1440x810_pizzahut.jpg?width=1440&amp;height=810&amp;mode=crop" media="(min-width:1440px)" /> <source srcset="/contentassets/ff20f3363c3943efa3845ef9fb50fb0f/video-thumbnail_1440x810_pizzahut.jpg?width=1080&amp;height=612&amp;mode=crop" media="(min-width:1081px)" /> <source srcset="/contentassets/ff20f3363c3943efa3845ef9fb50fb0f/video-thumbnail_1440x810_pizzahut.jpg?width=768&amp;height=432&amp;mode=crop" media="(min-width:768px)" /> <source srcset="/contentassets/ff20f3363c3943efa3845ef9fb50fb0f/video-thumbnail_1_768x768_pizzahut.jpg?width=110&amp;height=110&amp;mode=crop" media="(min-width:350px)" /> <source srcset="/contentassets/ff20f3363c3943efa3845ef9fb50fb0f/video-thumbnail_1_768x768_pizzahut.jpg?width=110&amp;height=110&amp;mode=crop" media="(min-width:110px)" /> <img alt="" data-object-fit src="/contentassets/ff20f3363c3943efa3845ef9fb50fb0f/video-thumbnail_1_768x768_pizzahut.jpg?width=110&amp;height=110&amp;mode=crop" loading="lazy"/> </picture> </div> </a> </div> <div class="card__content-container"> <div class="card__content"> <a href="/de/insights/revitalizing-joy-to-remain-relevant-video/" > <span class="card__tag" >Einzelhandel</span> <h5 class=""> Revitalizing Joy to Remain Relevant </h5> <div class="card__desc rte__heading">Aaron Powell, CEO of Pizza Hut, discusses how innovation is motivated by purpose and going back to the basics.</div> </a> </div> <div class="card__footer"> <div> <span class="" >Video</span> <!--RED-3037 hiding dates from article grid blocks--> </div> <a href="#" class="card__bookmark" title="Save" data-hover-text="Save" data-remove-hover="Remove" 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Fostering a culture of love can spur a virtuous cycle that benefits everyone.</div> </a> </div> <div class="card__footer"> <div> <span class="" >Brief</span> <!--RED-3037 hiding dates from article grid blocks--> </div> <a href="#" class="card__bookmark" title="Save" data-hover-text="Save" data-remove-hover="Remove" data-redfoldersave="true" data-bookmark-link data-show-on="large" data-cookie-name="redFolder" data-add-message="#red-folder-added-message" data-remove-message="#red-folder-removed-message" data-tooltip aria-haspopup="true" data-disable-hover="false" data-click-open="false" data-template-classes="red-folder--tooltip" data-pageid="2326355" data-endpoint="/de/api/redfolder/getcontent" data-databaseendpointurl="/de/api/redfolder/addUpdateUserBookmark"> <span class="icon-bookmark"></span> </a> </div> </div> </div> </div> </div> <div class="column"> <div class="card card--insights " dir="ltr"> <div class="card__wrapper " data-click="true" data-url="/de/insights/companies-that-earn-customers-loyalty-outperform-with-investors-snap-chart/" data-srcType="articleGrid"> <div class="card__image"> <a href="/de/insights/companies-that-earn-customers-loyalty-outperform-with-investors-snap-chart/" aria-label="Card image link"> <div class="card__image-wrap"> <span class="card__media"> <span class="icon-chart-bar"></span> </span> <picture> <source srcset="/contentassets/97421747b8714c5faa866c344e5f5f50/v1-33310-companiesthatearnloyalty-16.9_promo.jpg?width=1440&amp;height=810&amp;mode=crop" media="(min-width:1440px)" /> <source srcset="/contentassets/97421747b8714c5faa866c344e5f5f50/v1-33310-companiesthatearnloyalty-16.9_promo.jpg?width=1080&amp;height=612&amp;mode=crop" media="(min-width:1081px)" /> <source srcset="/contentassets/97421747b8714c5faa866c344e5f5f50/v1-33310-companiesthatearnloyalty-16.9_promo.jpg?width=768&amp;height=432&amp;mode=crop" media="(min-width:768px)" /> <source srcset="/contentassets/97421747b8714c5faa866c344e5f5f50/v1-33310-companiesthatearnloyalty-1.1_promo.jpg?width=110&amp;height=110&amp;mode=crop" media="(min-width:350px)" /> <source srcset="/contentassets/97421747b8714c5faa866c344e5f5f50/v1-33310-companiesthatearnloyalty-1.1_promo.jpg?width=110&amp;height=110&amp;mode=crop" media="(min-width:110px)" /> <img alt="" data-object-fit src="/contentassets/97421747b8714c5faa866c344e5f5f50/v1-33310-companiesthatearnloyalty-1.1_promo.jpg?width=110&amp;height=110&amp;mode=crop" loading="lazy"/> </picture> </div> </a> </div> <div class="card__content-container"> <div class="card__content"> <a href="/de/insights/companies-that-earn-customers-loyalty-outperform-with-investors-snap-chart/" > <h5 class=""> Companies That Earn Customers’ Loyalty Outperform With Investors </h5> <div class="card__desc rte__heading">Net Promoter Score℠ leaders in the US excel in shareholder return as well as revenue and operating income growth.</div> </a> </div> <div class="card__footer"> <div> <span class="" >Snap Chart</span> <!--RED-3037 hiding dates from article grid blocks--> </div> <a href="#" class="card__bookmark" title="Save" data-hover-text="Save" data-remove-hover="Remove" data-redfoldersave="true" data-bookmark-link data-show-on="large" data-cookie-name="redFolder" data-add-message="#red-folder-added-message" data-remove-message="#red-folder-removed-message" data-tooltip aria-haspopup="true" data-disable-hover="false" data-click-open="false" data-template-classes="red-folder--tooltip" data-pageid="2339518" data-endpoint="/de/api/redfolder/getcontent" data-databaseendpointurl="/de/api/redfolder/addUpdateUserBookmark"> <span class="icon-bookmark"></span> </a> </div> </div> </div> </div> </div> </div> </div> <div class="column row centered"> <a class="btn btn--secondary" href="/de/publikationen/?filters=managementkompetenzen(219416,390497,390498,390499,1579161)&amp;invisibleFilters=articleRelevance()" data-ctabuttonclick="true">Erfahren Sie mehr</a> </div> </section><section class="spacing spacing--top-bottom"> <section id="86e178e8-bd37-4bf7-96a3-9a14cb824d49" data-magellan-target="86e178e8-bd37-4bf7-96a3-9a14cb824d49" class="section featured-solutions column row"> <div class="section__midline-heading"> <h3 class="">Weitere Angebote</h3> </div> <div class="row small-up-1 medium-up-2"> <div class="column"> <a href="/de/managementkompetenzen/kundenstrategie-und-marketing/go-to-market-strategy/route-to-market/" class="featured-solutions__card featured-solutions__card--large"> <h4 class="">Route-to-Market</h4> <div class="featured-solutions__card-description"> More than ever, sales excellence requires a smart route-to-market strategy. 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