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class="ant-breadcrumb-separator">></span></span></div></div> <div class="mt12" data-v-2a1e972e><div class="courseDetailHeader" data-v-2a1e972e><div class="courseHeader pt20 pb15" data-v-17e934f2 data-v-2a1e972e><div class="imgWrap" data-v-17e934f2><img src="https://static.ais.cn/school/common/202303/361230302152701325.png" alt="案例研究方法及其在MBA论文中的应用" class="img" data-v-17e934f2></div> <div class="pt10 content pl25" data-v-17e934f2><div class="c-333 fs18 f600 flex" data-v-17e934f2> <span class="contentName" data-v-17e934f2>案例研究方法及其在MBA论文中的应用</span></div> <div class="c-666" data-v-17e934f2> 【主讲】王节祥（浙江工商大学特聘研究员） </div> <div class="mt5 c-989" data-v-17e934f2> 说明：永久有效 </div> <div class="c-989 mt5" data-v-17e934f2><span class="mr10" data-v-17e934f2>355人报名学习</span> <ul tabIndex="-1" role="radiogroup" class="scoreWrap ant-rate ant-rate-disabled" data-v-17e934f2 data-v-17e934f2><li class="ant-rate-star ant-rate-star-full"><div role="radio" aria-checked="true" aria-posinset="1" aria-setsize="5" 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Design等期刊匿名审稿人。曾获中国企业管理案例与质性研究论坛最佳论文奖、中国管理案例学术年会最佳论文奖，开发多篇案例获全国百优案例、入库中国工商管理国际案例库。</p><p><br /></p><p><strong>内容摘要：</strong></p><p>从规范的案例研究方法切入，围绕研究选题、文献综述、案例选择与数据分析，系统介绍案例研究方法的实施步骤。在此基础上，以MBA教指委的写作指南为依据，介绍将规范案例方法嵌入MBA论文写作的建议。</p><p><br /></p><p style="text-align: justify;"><br /></p><p style="text-align: justify;">本讲座转载于第三方公开信息，仅供学术知识分享，版权归主办方所有，如有侵权请联系删除。</p></div>  <div class="min490" style="display:none;" data-v-eef0aa22><div class="min490" data-v-f4f403dc data-v-eef0aa22>  </div></div> <div class="min490" style="display:none;" data-v-eef0aa22> </div> <div class="clockWrap" style="display:none;" data-v-eef0aa22><div class="clockWrap" data-v-2bfd278c data-v-eef0aa22><div class="clockTab" data-v-2bfd278c><img src="https://img.ais.cn/school/img/flash.addcd9d.png" height="17" data-v-2bfd278c> <div data-v-2bfd278c> 今日已有0人打卡 </div> <ul class="switch" data-v-2bfd278c><li data-v-2bfd278c> 精华 </li> <li data-v-2bfd278c> 最新 </li> <li class="switchMove moveRight" data-v-2bfd278c> 精华 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